The Art Of Conversation

A conversation about Sales with Yaacov Steinberg

Ahron Wohlgelernter — Wed, 02 Aug 2023 09:00:00 +0300

Ever wonder why you'll drive a half hour for a store and then when the sales associate says," How can I help you today?" you say, "I'm just looking"?

In today episode, we invite the experienced sales expert, Yaacov Steinberg, to share his secrets to success in the world of sales.

He unravels the mysteries of cold calling and his unique approach to putting people at ease right from the start.

He emphasizes the importance of permission during cold calls and how it makes all the difference in the cold calling process.

Yaacov dives deep into the world of sales tactics, showing us how he approaches sales in a non-salesey way. He believes that sales should be about serving and inviting people into your world rather than pushing your products onto them. Through his experiences, Yaacov shares how this approach can lead to not only increased sales but also long-lasting relationships with customers.

One of the most intriguing aspects of the conversation revolves around making marketing personal yet scalable. Yaacov uncovers his ingenious methods for maintaining a personal touch with prospects.

As the episode unfolds, Yaacov demystifies what a winning sales process looks like and provides practical tips to implement it effectively. Whether you're an experienced salesperson or just starting your sales journey, this episode is packed with valuable insights and actionable advice.

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Humor

Ahron Wohlgelernter — Wed, 26 Jul 2023 09:00:00 +0300

What is humor?

What is Sarcasm?

Can you make stronger points through a joke or straight talk?

Ahron and Chaim Simcha discuss the role of humor in communication.

Humor can open doors and make messages more acceptable, even in serious situations, it can relieve tension, making people more receptive and connected.

The conversation delves into the significance of self-effacing humor and the importance of being strong and secure to use it effectively. Humor is very nuanced and changes across cultures, so use it carefully in multi-cultural situations.

So if you are looking to use humor, whether on sales calls, LinkedIn posts, or with clients, this episode with open up the conversation.

A conversation about Threads

Ahron Wohlgelernter — Wed, 19 Jul 2023 19:30:00 +0300

In this episode of "The Art of Conversation," co-hosts Ahron and Chaim Simcha discuss the new app called "Threads," released by Meta.

The app resembles Twitter and focuses on short-form communication. We talk about initial impressions of the app and its potential impact on new communication styles.

There is a new style of culmination for those of us used to long-form formatting, which works on LinkedIn.

It's also fascinating how conversations on Threads are not linear as they are on other social platforms.

Chaim Simcha mentions how Threads show users the relevance of their connections to conversations, which could lead to meaningful interactions.

What is the best way to use the app?

How can we use it to grow an audience?

Will it help with growing my business?

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about non profit marketing with Sean Littman

Ahron Wohlgelernter — Wed, 12 Jul 2023 09:00:00 +0300

In today's episode, we speak to Non-Profit marketer and community builder Sean Littman. We talk about the importance of effective communication in various aspects of life, such as building relationships, creating content, and podcasting.

He criticizes the lack of effective communication skills in today's generation, mainly due to excessive reliance on texting.

Sean shares his secret sauce on how he is able to immerse himself in the voice of the people he is working with to enhance communication and connection. He also discusses the role of storytelling, testimonials, and social proof in driving missions, whether for nonprofits, startups, or businesses and emphasizes the need for authentic communication to build trust and succeed in these endeavors.

A conversation about thought leadership with Jonathan Raveh

Ahron Wohlgelernter — Wed, 05 Jul 2023 14:00:00 +0300

In today's episode, our guest Jonathan Raveh unravels the true essence of thought leadership and the steps to becoming one. He says there isn't a clear distinction between influencers and thought leaders; it's about leaving a lasting impact and building an authentic brand rather than chasing specific titles. We explore the realm of thought leadership platforms, including LinkedIn, Twitter, TikTok, and Facebook, uncovering how these social networks can be leveraged to share ideas and establish a personal or company brand.

Jonathan provides invaluable insights, advising against direct company promotion in thought leadership content. Instead, he suggests focusing on expertise and knowledge to infuse authenticity into your message. By shifting the conversation from self-promotion to addressing topics that truly resonate with others, you can foster genuine engagement and establish yourself as a trusted authority.

We also talk about the influence thought leadership has on a company's brand, with Jonathan emphasizing the key role of employees in this equation. Building a positive work environment that nurtures talent and encourages thought leadership benefits individuals and enhances an organization's overall brand reputation.

Tune in to this thought-provoking episode and unlock the secrets to becoming a thought leader in today's ever-evolving landscape. Get ready to elevate your impact, share your expertise, and build an authentic brand.

Follow Jonathan for more about Linkedin and Thought Leadership.

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about conversations

Ahron Wohlgelernter — Wed, 28 Jun 2023 09:00:00 +0300

After our first 10 episodes, we sit down at the ThinkUp studio to discuss our takeaways and reflections on the podcast so far. We talk about what we learn and what we want to talk about i the next episodes.

Key takeaways:

People are just People
Communication is critical in sales
Everyone communicates

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Career Transitions with Ohad Shaked

Ahron Wohlgelernter — Wed, 21 Jun 2023 09:00:00 +0300

Today's guest is Ohad Shaked, the founder of Think Up, an online accelerator for startups that aims to help entrepreneurs on their journey to success. Ohad has a fascinating entrepreneur, investor, and software developer background.

He explains that the idea for Think Up came from his own frustration as an entrepreneur while working on another startup called Things, which focused on the Internet of Things (IoT). Ohad wanted a digital platform that could provide faster access to data and help entrepreneurs bring their ideas to life more quickly.

Ohad shares his transition from being an investor to an entrepreneur. While he was initially involved in investing to help his father, he realized that he had skipped some important steps in his career progression. He wanted to be more hands-on and found building startups more fulfilling than being an investor.

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

Passion and effective communication in entrepreneurship is something very important to Ohad, and he says that building a startup is like creating a work of art and requires articulating a mission and passion. He also expresses the importance of delegating tasks and empowering team members to foster growth and independence within the company.

Explore Ohad's entrepreneurial journey, his motivation for starting Think Up, and his insights into effective communication and delegation in the startup world.

A conversation about Podcasting with Ahron Wohlgelernter

Ahron Wohlgelernter — Wed, 14 Jun 2023 12:30:00 +0300

In today's episode of the Art of Conversation we are joined by Ahron Wohlgelernter, podcast producer and founder of Intent Media. He has a passion for conversations and how they work and sometimes fails. He shares how conversations allow people to express themselves differently than formal presentations. Early on, he realized his talent for asking questions and bringing out the best in others, which led him to pursue podcasting. As a podcast producer, he helps others formulate questions and have meaningful conversations. Ahron has the ability to ask those questions no one wants to but still respects boundaries for the best conversation. He believes opening the door to personal conversations allows people to connect more deeply. The discussion touches on the distinction between professional and personal conversations and how merging the two can lead to a more organic understanding of the people you are talking to.

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Networking with Helena Baker

Ahron Wohlgelernter — Wed, 07 Jun 2023 09:00:00 +0300

In today's episode of The Art of Conversation, we are joined by Helena Baker, the Founder of ESN, Israel's Premier Networking Group. Helena emphasizes the significance of networking in the business world, highlighting the importance of building relationships rather than focusing solely on selling. She shares her own networking journey, underscoring the necessity of putting in effort and approaching it with a strategic mindset and how networking within a broader network has the potential for referrals from strategic partners. Helena speaks about her most valuable tips on how to prepare for a networking event to make sure it's a success. We also cover topics related to networking on LinkedIn. She talks about the importance of personalizing responses and actively engaging with others on the platform. It's also important on LinkedIn to have one-on-one Zoom meetings to foster stronger relationships. The challenges individuals face on LinkedIn are talked about, and the importance of adapting to the platform's current trends and actively engaging with others' posts is emphasized. If you're looking to level up your networking and communication skills this episode is an eye-opener!

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Deep Connections with Chaim Simcha

Ahron Wohlgelernter — Wed, 31 May 2023 09:00:00 +0300

In this episode of The Art of Conversation, we explore the importance of conversation and building meaningful relationships. Chaim Simcha emphasizes the significance of connecting with others on a deeper level and how it starts with small interactions. He believes people remember how you make them feel rather than what you tell them. Chaim Simcha shares his philosophy of connecting the dots, where each interaction builds upon the previous one, gradually forming a genuine relationship. He talks about the superficial nature of online connections and the value of taking conversations offline. Chaim Simcha also highlights the role of communication in successful businesses and the importance of open dialogue. He encourages focusing on others' needs and desires, fostering a selfless approach to building relationships. Throughout the episode, Chaim Simcha shares personal experiences where conversation and relationship-building have played pivotal roles in his career and life.

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Communicating Through Design with Ron Navon

Ahron Wohlgelernter — Wed, 24 May 2023 09:00:00 +0300

In today's episode, we sit down at the Think Up studios with co-founder and award-winning designer Ron Navon to discuss the importance of visual communication in design and marketing. Ron highlights how visual communication differs from art, emphasizing that in design, the goal is for 99 out of 100 people to understand the message, unlike art where only one person may genuinely comprehend it. The conversation delves into the target audience and the need to tailor visual communication to that specific language and industry. We also explore the rate at which messages need to be understood in today's fast-paced world, discussing strategies like teaser campaigns and building up attention. Ron shares personal experiences demonstrating the impact of visual design in marketing and the power of creating unique and engaging visuals that stick with people and drive word-of-mouth. For the entrepreneur, it is so important to understand the value of giving and sharing knowledge, as well as the role of luck in success. The episode encourages entrepreneurs to seek advice, share ideas, and embrace collaboration.

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Check out Ron Navon and Think Up on LinkedIn

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Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about community with Rachel Fabian Edelman

Ahron Wohlgelernter — Wed, 17 May 2023 09:05:00 +0300

Rachel Fabian Edelman, formerly the head of network at Thinkup and Head of Community at Citi, is a serial networker who understands the art of building and nurturing communities. She excels at pushing people to connect, helping them overcome their inhibitions. Rachel's communication style has evolved over her career, valuing equality, confidence, and learning from mistakes. She recognizes the importance of communication in life, highlighting its role in fostering healthy relationships and successful businesses. When networking, she finds that finding common ground and establishing trust is more important than just jumping straight into business. Her philosophy for building communities and networking is to be a go-giver instead of a go-getter!

Follow Rachel Fabian-Edelman on Linkedin

Connect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about body language

Ahron Wohlgelernter — Wed, 10 May 2023 12:30:00 +0300

In today's episode of The Art of Conversation Podcast, we talk about the power of body language in communication, particularly in online interactions, and the significance of non-verbal cues. We talk about the challenges they pose in text-based communication. Discover how visuals, such as selfies, can provide valuable context and convey mood while also exploring the potential pitfalls of all-caps text.

We explore the role of video platforms like Zoom in bridging the gap by allowing us to observe facial expressions and tone of voice. We highlight the vital role that body language plays in establishing connections and deepening relationships. Cultural differences and norms surrounding body language are also explored, highlighting the importance of understanding context.

But it's not just about video. We uncover the power of voice notes and phone calls in adding depth and nuance to conversations, surpassing the limitations of text-based exchanges. We examine how these forms of communication can effectively convey engagement, interest, and authenticity.

While acknowledging the limitations of audio experiences like podcasts, we also explore how the written word can create a rich and immersive experience for listeners.

Discover how visuals, audio experiences, and video platforms can all contribute to a more holistic and meaningful connection.

COnnect with us on Linkedin:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Content Creators with Revital Moses

Ahron Wohlgelernter — Wed, 03 May 2023 09:00:00 +0300

In today's episode of The Art Of Conversation Podcast, Ahron and Chaim Simcha sit down with Revital Moses, an Indian immigrant to Israel who shares her life story and experiences with building bridges between cultures through content creation. Revital discusses her childhood, her Jewish upbringing in India, and her eventual move to Israel, where she discovered a passion for YouTube and creating content. The conversation touches on topics such as identity, spirituality, and the art of video editing while also exploring the challenges and rewards of posting content consistently and building an audience.

Tune in to hear Revita's inspiring journey and her perspective on the power of communication and connection through content and real-life conversations.

Check out Our Linkedin Profiles:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media.

A conversation about Small Talk

Ahron Wohlgelernter — Thu, 20 Apr 2023 09:00:00 +0300

In today's episode of The Art Of Conversation Podcast, Ahron and Chaim Simcha discuss the importance of small talk and how it can be used to create connections with people. They explore the fine line between spending too much time on small talk, not getting to know the person, and moving on to deeper conversations too quickly. It's importantto understand the culture of the person you are speaking to, and the common denominator between you both is crucial for making a connection. People are emotionally driven creatures, so building a bond through small talk helps to create emotional connections and establish trust, leading to better business relationships.

Check out Our Linkedin Profiles:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media

A conversation about Active Listening

Ahron Wohlgelernter — Thu, 20 Apr 2023 09:00:00 +0300

In today's episode of the Art of Conversation podcast, Ahron and Chaim Simcha about the importance of active listening in podcasting and conversations in general. He emphasizes the need to listen and take in what the other person is saying instead of rapidly switching to new conversations and new questions. It helps to think of conversations and active listening like a game of tennis, where you serve the conversation, listen to the other person's response, and then respond accordingly. They also explain that active listening doesn't mean being silent but being an active part of the conversation. Chaim Simcha compares active listening to active breathing in yoga and meditation, where being conscious of your breath is essential. So if you want to level up your conversation skills and active listening, give this episode an active listen!

Check out Our Linkedin Profiles:

Ahron Wohlgelrnter

Chaim Simcha

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This podcast was produced and edited by Intent Media