Build Value By Choice

Differentiation and Recurring Revenue in the Construction Industry - An Interview with Lance Cayko

Nana Bonsu — Wed, 01 Nov 2023 06:00:00 -0500

In this episode, we speak with Lance Cayko, co-founder of design/build firm f9 Productions, about strategies for growth and value creation in the construction industry.

Topics Covered:

Lance's background and journey into architecture, construction, and real estate development

Creating consistent customer satisfaction and managing quality control

The challenges of brand differentiation in a competitive industry

Exploring recurring revenue models and diversification strategies

Leveraging technology trends like automation and prefabrication

Insights on the evolution of the construction industry

Links:

- https://virtualstrategysprint.com/

-https://infhorizons.com/podcast/

- f9 Productions company website: https://f9productions.com

- Lance Cayko's LinkedIn profile: https://www.linkedin.com/in/lance-cayko-1227031a

Connect with Lance:

Email: lance@f9productions.com

Let us know what you thought of this episode, and send your questions for future guests to info@infhorizons.com.

Evaluating a Remote Executive Assistance Company with Valerie Trapunsky

Nana Bonsu — Wed, 23 Aug 2023 00:00:00 -0500

Valerie is a former A-list personal assistant and Chief of Staff, current founder and CEO of ChatterBoss, the first and only remote executive assistant service of its kind. Her mission is to guide entrepreneurs to building friction-less teams using a human-centric approach. She joins Nana on Build Value By Choice to discuss her company and what it can do for business owners.

KEY TAKEAWAYS

ChatterBoss is the brainchild of Valerie Trapunsky, who founded the company in 2017 after a decade spent working as a top-level assistant for A-list celebrities and as the Chief of Staff for high-net-worth individuals and CEOs. During that time, Valerie developed a passion for effective problem-solving, and became committed to bringing the same level of excellent service to solo entrepreneurs and small business owners.
Valerie’s problem-solving skills and genuine love of people are the foundation of everything at ChatterBoss. They solve customer needs through a combination of intelligent technology, intelligent systems, and most importantly, intelligent people. Together, the whole team has built a product that clients can trust to deliver personalized, reliable, and thoughtful service.
Your dedicated assistant will be in the same country as you, this has nothing to do with education or quality. This is because it makes the process easier with day to day things someone in your country would know. For example in the US someone would know what the DMV is, but someone in France may not.
The most effective advice Valerie has is to give yourself grace and start slow. You’re not going to become a master delegator overnight even if you come from a corporate structure. Work at delegating over time and giving up that control we all feel we need to have.

BEST MOMENTS

‘I was supporting these really powerful people who utilize assistants in ways I never imagined’

‘Customization is the foundation of what we’re built on’

‘We have a goal to scale and be the top executive assistant company in the US’

EPISODE RESOURCES

VALUABLE RESOURCES

Infinite Horizons Free Webinar
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/

ABOUT THE HOST

Nana Bonsu:

“I am an entrepreneur and ex-Corporate Executive who's applying his experience and knowledge from working in various ways to pursue my passion of helping small business owners increase their choices in life by leveraging my knowledge and experience, their employees, systems and money. I help small business owners transform their business and increase value through action-oriented education and implementation of strategies and tactics to make their business sellable even if they are not planning on selling. Known for establishing an environment for personal growth and development. My multicultural background equips me with the intuitive understanding of different cultures and how they impact business owners.”

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

The Gift of Pain with Tony Kitchens: The Inspiring Story of The Highs and Lows of a 30-Year Business Career

Nana Bonsu — Tue, 08 Aug 2023 23:00:00 -0500

Tony Kitchens is our guest today. He's a speaker, author, and entrepreneur who believes in transforming fear and pain into fuel for an amazing life. With the book "The Gift of Pain," Tony inspires as an entrepreneur and philanthropist. His companies have generated over $100 million in revenue and serviced multinational corporations worldwide. He's on a mission to share his wisdom globally.

KEY TAKEAWAYS

The Gift of Pain is a story of entrepreneurship, mental toughness, and above all the power of charting a path of your own choosing in life. It will teach you how to find the courage and strength to reach for your dreams.
One of the lessons Tony learned from the global pandemic was to plan as much as you can but be open to changing those plans when the situation changes. You can’t allow yourself to be defeated when you face challenges, you have to rise and overcome them.
Through Tony’s philanthropic work he and his family helped put 37 Kenyan children who had never had any education before through school. They even built water systems and an entire technology center at a school there. Thanks to Tony the students had access to laptops for the first time and the local community could use them as well.
The 5 key takeaways Tony wants you to take from his story are: 1. Build your mindset. Don’t give your mind the opportunity to talk you out of your dreams. 2. Have faith. The biggest rewards come after the biggest leaps of faith. 3. Face the pain. Embrace adversity and challenge as opportunities to dig deeper and grow more. 4. Channel your strength. Learn to draw on past pleasure and pain to move through life. 5. Cultivate the future. You never know when the seeds you plant will grow, so tend carefully.

BEST MOMENTS
‘Closing a business is way more difficult than starting one’
‘I wanted other people to see tough situations and how the pain can propel us’
‘Never in your business plans did you ever see a situation where global trade would stop’
‘What can you do for others outside of your space’
‘It’s not about them as business owners, it’s about what they can do to serve the greater good’

EPISODE RESOURCES

Experiences he shares in his book entitled “The Gift of Pain” available at www.giftofpainbook.com
Life and Business Strategies, available at https://www.tonyrkitchens.com/programs
Motivational Speaking events, inquire at https://www.tonyrkitchens.com/book-tony-to-speak
Online Business Courses, available at https://academy.tonyrkitchens.com/how-to-win-in-business
Youtube Channel: youtube.com/@tonykitchens
LinkedIn: https://www.linkedin.com/in/tony-r-kitchens-466778209/

VALUABLE RESOURCES

Infinite Horizons Free Webinar
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Tony Kitchens is a speaker, author, and entrepreneur who has experienced highs and lows in both his personal life and his business. He believes that everyone can change their perspective on fear, pain, and current circumstances and use them as fuel to create an amazing life. Tony is the author of a book entitled "The Gift of Pain," an entrepreneur, and philanthropist. The companies Tony founded have generated more than $100 million in revenue and serviced the largest multinational corporations in the world. Tony is on a mission to help as many people around the world through the wisdom he shares using his various platforms.

PODCAST DESCRIPTION
Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.
We care for our listeners and see their dreams as our own. We aim to foster a community that embraces freedom, generosity, and integrity. This is a show by entrepreneurs and business owners for entrepreneurs and business owners.

ABOUT THE HOST
Nana Bonsu:
“I am an entrepreneur and ex-Corporate Executive who's applying his experience and knowledge from working in various ways to pursue my passion of helping small business owners increase their choices in life by leveraging my knowledge and experience, their employees, systems and money. I help small business owners transform their business and increase value through action-oriented education and implementation of strategies and tactics to make their business sellable even if they are not planning on selling. Known for establishing an environment for personal growth and development. My multicultural background equips me with the intuitive understanding of different cultures and how they impact business owners.”
infhorizons.com
Infinite Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Dealing With And Preventing Business Owner Burnout

Nana Bonsu — Tue, 25 Jul 2023 23:00:00 -0500

We have a special guest today who is going to be talking about business owner burnout: how do we recognize the signs, how to prevent it, and what strategies we can use to deal with it if, and when it occurs. Our guest today is Michael D. Leavitt . Michael is the founder and chief burnout officer of the Breakfast Leadership Network, which is a San Diego and Toronto-based burnout consultant firm.

KEY TAKEAWAYS

As business owners, especially when starting out, we often find ourselves juggling multiple roles, from bookkeeper to janitor to CEO and everything in between. This can consume a lot of time, and if we neglect self-care, monitor our energy levels, and ensure sufficient rest, it can eventually catch up to us. Balancing these responsibilities while prioritizing our well-being is crucial to sustainably building a successful business.
Effective delegation is vital for business owners. By entrusting routine tasks and responsibilities to skilled workers or team members, owners can focus on strategic decision-making, client relationships, and leadership. Embracing delegation maximizes productivity and leadership impact, leading to greater overall success for the business and vital time for yourself.
If the numbers on your screen are literally moving around, it's a sign that you need to shut the laptop down and take a break. The work you're doing in that state won't be productive or beneficial. Is the toll on your health and well-being worth it? While striving for business success is essential, it should not come at the expense of your health and happiness.
Good nutrition is key for sustained focus and alertness at work. A balanced diet supports brain function, concentration, and mental clarity, leading to improved productivity and overall well-being. Staying hydrated is also essential for cognitive function and preventing fatigue. Prioritize nutrition for optimal work performance.

BEST MOMENTS
‘I was guilty of not being good at delegation because I was afraid I’d burnout my employees’
‘The damage we do today gets piled on top of the damage we do tomorrow and the next day’
‘If the things that normally interest you are not interesting anymore, that’s a good warning sign’
‘In an 8 hour day the actual productivity of a worker is 4 hours’

EPISODE RESOURCES
LinkedIn: https://linkedin.com/in/MichaelDLevitt
Twitter: https://twitter.com/bfastleadership
Instagram: https://www.instagram.com/bfastleadership/
YouTube: youtube.com/@breakfastleadership
Blog: https://BreakfastLeadership.com/blog
Interviews: https://BreakfastLeadership.com/media
Podcast: https://open.spotify.com/show/4fJZLyoYQ82T3DR4OPqRIb
Patreon: https://www.patreon.com/bfastleadership
Books: Burnout Proof: https://amzn.to/37prw48
369 Days: How To Survive A Year of Worst-Case Scenarios: https://amzn.to/38Zd807
Burnout: How You Entered The Path To Burnout: https://amzn.to/2GQWFyZ
SpeakerHub: https://speakerhub.com/speaker/michael-levitt?b=s

VALUABLE RESOURCES
Infinite Horizons Free Webinar
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Michael D. Levitt is the founder & Chief Burnout Officer of The Breakfast Leadership Network, a San Diego and Toronto-based burnout consulting firm. He is a Keynote speaker on The Great Resignation, Quiet Quitting and Burnout. He is the host of the Breakfast Leadership show, a Certified NLP and CBT Therapist, a Fortune 500 consultant, and author of his latest book BURNOUT PROOF.

This show was brought to you by Progressive Media

A Happy and Healthy CEO Means a Happy Team and Happy Customers: Anne Hill’s Journey to Empowering CEOs to Create Thriving Agencies

Nana Bonsu — Tue, 11 Jul 2023 23:00:00 -0500

Today’s guest is Anne Hill, creator of Hilltop Virtual Solutions. Anne and host Nana Bonsu will be discussing business operations. We will explore how business owners can thrive by leveraging their zone of genius, optimizing assistance processes, conducting data analysis, managing teams, and improving overall business owner health. Join us as Anne shares her expertise and insights on these important topics.

KEY TAKEAWAYS

After suffering from burnout, Anne took her experience building processes, teams and businesses in the healthcare space and started her own business. While Anne started as a Physical Therapist and Rehab Manager, she now spends her days rehabbing and restoring businesses.
In the medical world it's easy to see if you’re healthy or if you’re sick, whereas in the business world you can’t necessarily see if your company is healthy or if there is something wrong. There’s no set guide to what a successful business is.
To run a healthy business you need to be healthy yourself as the business owner. We see so many business owners work constantly, continuously trying to grow, and try to wear too many hats at once. We need to learn to let go of some control to allow ourselves that space to take care of our own personal needs.
As your business grows you need to keep track of how your increasing team size will affect your profits. What is the breaking point where the cost of hiring more staff will overtake the growth in your business financially.
When hiring you need to have a clear understanding of what specific role they are there to do and how it will compliment your zone of genius. To avoid a revolving door in your hiring, you need to find someone who fits in with your business culture and values so they’ll be there for the long haul.
Anne’s key piece of information for growing your business is having that foundational structure in place so that when you are building and growing, not everything revolves around you as a business owner doing it yourself.

BEST MOMENTS
‘It took me a while to notice everything I did as a rehab manager correlates to what small businesses need’
‘There needs to be a line of when is business time and when is personal time’
‘When the business owner is taking care of themselves the better shape the business is in’
‘It’s all in looking at the data and the metrics’

EPISODE RESOURCES
Hilltop Operations + Consulting

ABOUT THE GUEST
Anne Hill has had the desire to help others for as long as she can remember. She spent over 15 years in the Physical Therapy field, where she thrived at managing the operations side of the business, along with supporting multiple other rehabilitation managers in the area. Anne went on to create Hilltop Virtual Solutions, an agency dedicated to fine tuning and streamlining the way companies run. As she became more familiar with the online space, Anne noticed business owners needed guidance and a sounding board for their entrepreneurial vision. She received her Director of Operations Certificate, and discovered the perfect way to match her expertise with the services her clients need. Hilltop Virtual Solutions covers it all: from hiring and training new employees, to establishing a solid and long-lasting foundation.

This show was brought to you by Progressive Media

Looking at Your Business From the Perspective of a Manufacturing Business Broker & Ex-Business Owner

Nana Bonsu — Wed, 28 Jun 2023 00:00:00 -0500

Chris Fagnant joins Nana Bonsu on this episode of Build Value By Choice to discuss making your business more sellable, specifically in the manufacturing industry. As a broker and ex-business owner in the manufacturing industry, he’s the perfect person to advise and guide you through making your business more attractive to buyers.

KEY TAKEAWAYS

The key factors that determine the value of a manufacturing business are people, productivity, execution, and cashflow. Much like any other business, potential buyers will want to see proof of healthy and sustainable cash flow. They will also want to see that the supply chain you’re a part of works and if you control your own product lines.
It can take at least 3 years to correctly prepare your business for sale, even from the day you buy or start the company, you should be working out your exit strategy. If you run your business in a way where it can operate without you, then you’re on the right path to preparing your business for sale.
There are personal expenses for business owners that get wrapped up in the company books. These minor expenses should be worked out of our books because when your business is being appraised they want the true business expenses, they want to see how it will look when they run it and not have to work out what it looks like without you.
The number one mistake business owners have when selling their business is understanding how their business is valued. Top line revenue is not the main driver and when it comes to your specific IP, 99% of the time is not the reason someone wants to buy you.
If you’re looking at building the value of your business for the next 3 to 5 years, look at the suppliers you have, are they the right suppliers or are there better ones out there. You need to foster those relationships with regular lines of communication and even paying a day early will put you top of their list of people they like to work with.
SDE = Seller's Discretionary Earnings.
EBITDA = Earnings Before Interest, Taxes, Depreciation, and Amortization.

BEST MOMENTS

‘It was an opportunity to put a lifetime's worth of experience in manufacturing to work for others’

‘The outcome of that was a 95% reduction in demand from our largest customer, so we had to pivot’

‘We leveraged relationships with the right people to ensure we had advocates for our business’

‘You don’t sell a business and get a check the next week’

‘Only 30% of businesses successfully transfer for the 1st generation to the next’

EPISODE RESOURCES

https://www.fbb.com/

chris@fbb.com

https://www.linkedin.com/in/christopherfagnant/

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Chris’ role as a business broker is born out of a lifetime of experience living and working in family-owned businesses. He grew up in the heat seal lidding business. Initially, Chris pursued more corporate opportunities and spent seven years working in the restaurant industry prior to his return to the family business in manufacturing in 2010. From 2010 to 2021, as the President of Qualtek Manufacturing his focus was on leading the resurgence of advanced manufacturing.

In parallel with business management, Chris has invested in commercial real estate and managed properties associated with their businesses. With over 2 decades of hands-on experience in small and medium sized businesses, Chris helps people make sense of the market when the time comes to buy or sell. When he distills the various roles and responsibilities he’s had in his career, the one constant thread linking them all together is his ability to build relationships with people. Chris’ goal is to help people make confident decisions in a complicated environment.

PODCAST DESCRIPTION

Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Overcoming Information Overload For Business Decision Makers

Nana Bonsu — Tue, 13 Jun 2023 23:00:00 -0500

Today we’re going to be talking about information overload. How do we prevent information overload for business decision makers and how do we overcome those problems when they do occur? To answer this, Nana is joined on Build Value By Choice by Jonathan McPike, co-founder of Haven, a one-stop-shop app for small businesses.

KEY TAKEAWAYS

Small businesses are the backbone of our economy and the foundation of their communities. When a small business fails, the ripple effects hurt a lot of people. Haven is about supporting the small businesses that support all of us.
Software is designed with large organizations in mind, and that creates a lot of headaches for small businesses. Co-Founders Luke Mongin and Jonathan McPike believed that small businesses deserved tools that were right-sized for them.
Whatever information we need, we can get. But we forget that not all information is equally as important. So when we’re looking at information to make decisions, we’re often overloaded with information. Instead we need the relevant information available in one simple easy to use place.
By enabling systems to communicate and share information, businesses can eliminate manual tasks and allow data that would need to be manually input several times to be shared between systems.

BEST MOMENTS
‘A lot of times if you’re a small business, you might be using software designed for larger companies’
‘You need tools that are the right size for the job’
‘You want all those core tools in one place and you want them speaking to each other’
‘Most normal users will say this is too complicated and hard to use’

EPISODE RESOURCES
https://www.withhaven.com/
https://www.linkedin.com/in/jonathanmcpike/

VALUABLE RESOURCES

Productize ebook
Leave your comments on the show's Facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Jonathan McPike is a co-founder of Haven, a one-stop-shop app for small businesses. He is a recovering lawyer with over a decade of experience in business and corporate law. While representing investment fund sponsors, he has formed private equity, venture capital, real estate, and hedge funds ranging from $1 million to over $1 billion in capital commitments before deciding to move into the small business space. Jonathan holds an MBA from the University of Notre Dame Mendoza College of Business and a J.D. from the Indiana University Maurer School of Law--Bloomington.

This show was brought to you by Progressive Media

Build Your Dream Team and Change Behavior With Strategy X: The Global SaaS Platform For Consistently Achieving Results

Nana Bonsu — Tue, 30 May 2023 23:00:00 -0500

Brett Quinn and Brian Marshall, Co-Founders of Strategy X SaaS platform join Nana today on Build Value By Choice to discuss the topic of building your dream team and changing human behavior with Strategy X. Listen in to find out how this platform can help businesses create high performance teams and create growth and alignment in their organizations.

KEY TAKEAWAYS

Strategy X is a global Software as a Service (SaaS) platform designed to help individuals, leaders, or businesses consistently achieve desired outcomes or results. This platform provides tools, methodologies, and resources to support strategic planning, goal setting, performance tracking, and execution of strategies. It aims to streamline and optimize the process of achieving desired outcomes across various industries and sectors.
The big firms can afford expensive management consultants that cost hundreds of thousands of dollars, but with Strategy X you as a smaller business can help level the playing field.
Processes typically fail between events, not at the start or at the end. With Strategy X they use AI and automation to help ensure that these vital steps don’t fail halfway through.
Your entire strategy on the Strategy X platform is all on one page, as is all of the data used to measure and monitor that strategy. This allows you to use that real time data to make faster and better decisions in a much easier and more efficient way.
When communication is spread over multiple platforms, it becomes difficult and time consuming to collate all that information together and make an informed decision. Strategy X allows you to keep all your communications in one place which streamlines the whole process.

BEST MOMENTS
‘We needed to help leaders and managers succeed’
‘The failure taught me more than the successes did’
‘75% of strategic plans never get implemented, how frustrating must that be’
‘Waiting a whole quarter to plan is far too long, it needs to be dynamic’

EPISODE RESOURCES
https://www.strategyexe.com/
https://www.linkedin.com/in/sxstrategy/
https://www.linkedin.com/in/brianmarshall/

VALUABLE RESOURCES
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUESTS
Brett Quinn, Founder and Chief Executive Officer of Strategy X, applies expert knowledge, industry experience, and relentless energy to solving one of the biggest challenges in business; building high-performing teams that consistently deliver world-class results. The way he does it is what sets him apart. Brett has refined the process and developed a technology platform to fulfill the promise of business operating excellence in a way that’s affordable, automated, and sustainable.
S.A.M the StrategyX Automated Manager (www.strategyexe.com) takes proven strategy execution principles, aligns them with your specific business goals, and implements it in the most efficient way possible, devoid of the human drama and long hours usually associated with establishing and executing strategic goals. The result is business operating excellence for companies of all sizes working towards a successful and sustainable future.

This show was brought to you by Progressive Media

Strategies And Techniques to Achieve Success in Business And Personal Branding

Nana Bonsu — Tue, 16 May 2023 23:00:00 -0500

Nicky Billou, The Millionaire Maker, is an acclaimed author of 8 best-selling books, including Finish Line Thinking: How to Think and Win Like a Champion, and The Thought Leader’s Journey: A Fable of Life. Nicky is also the host of The Thought Leader Revolution, the world's top podcast for thought leadership, featuring esteemed guests like Dr. Ken Blanchard, John Maxwell, and Jack Canfield. He joins Nana today on Build Value By Choice to discuss strategies and techniques to achieve success in business and personal branding.

KEY TAKEAWAYS

Nobody wants to be sold to, Nicky prefers to teach people to put others first so that you’re not trying to sell to them, you’re trying to show how you can serve them. Then when you’ve shown your value and that you really want to help them, that’s when people want to buy.
An expert is someone who knows something while a thought leader is someone who is known for knowing something, and is therefore more valuable. Think of it like an expert being the cover band of the thought leader’s original band.
Charge what you’re worth. When you undercharge, you’re not properly serving the client. When you pay more for something you expect more from it, when you pay less they expect less from it. If you don’t get what you should get then you don’t give what you should give.
All good business people have had good coaching and mentorship, too many people think they can do it alone even though they lack the skills and base knowledge to do the task at hand. It’s investing in personal development.

BEST MOMENTS

‘Someone who comes from a country where freedom doesn’t really exist really values their freedom’

‘I saw good people shoot themselves in the foot because they didn’t understand sales and marketing’

‘Get your message out there, so you’re seen as a go-to authority’

EPISODE RESOURCES

Nicky Billou - Toronto, Ontario, Canada | Professional Profile | LinkedIn

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Nicky Billou, aka The Millionaire Maker, is the #1 International Best Selling Author of 8 books, including: Finish Line Thinking TM: How to Think and Win Like a Champion, The Thought Leader’s Journey: A Fable of Life, The Power Of Connecting: How To Activate Profitable Relationships By Serving Your Network (with Kai Bjorn), and How To Create A Million Dollar A Year Income: The Priceless Guide For Insurance Agents, Professional Salespeople, And Anyone With A Big Dream (with Perry Wong). He has read over 4000 books, in genres from biography, history, fictional literature, self-help, health and fitness, poetry business, sales, spirituality and religion. Nicky is the host of the #1 podcast in the world for thought leadership, The Thought Leader Revolution, featuring guests like Dr. Ken Blanchard, John Maxwell, and Jack Canfield.

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Transforming your Business Through Intentional Relationships and Word-of-Mouth Marketing

Nana Bonsu — Tue, 02 May 2023 23:00:00 -0500

Are you tired of the traditional networking methods that fail to bring real value to your business? In this episode, Nana interviews the owner of a business to business networking group that operates on an invitational basis. Discover how this unique approach to networking leads to predictable results from word of mouth marketing and real business growth. Clay Hicks is an entrepreneur with a portfolio of 5 different companies, including H7 Network and he is on the podcast today.

KEY TAKEAWAYS

H7 Network is a networking hub for the following values and principles, these are: Connect - Serve - Ask - Influence - Focus - Champion - and Win-Win.
H7 network is an invitation only group to prevent those who just want to sell to the room from joining. Clay wants to build a community of people who really want to work with each other and grow each other's businesses.
The key to transforming your business is not just having customers, it’s the relationships you build with those customers, with your staff, with your team, with your prospects. Having people know that you’re reliable, trustworthy, and good to work with is more valuable than any marketing strategy you can have.
Connect, serve, and ask is the philosophy behind how Clay builds relationships with people in one on one business meetings. Simply put it’s building a relationship, then giving them something they need, then asking them for something that you need. The connection part is the most important and that’s why it comes first.
The real success in networking is becoming a champion for other people and them being a champion for you. It’s about finding someone who is intentionally active in networking your skills to other people, instead of waiting for those opportunities to arise.

BEST MOMENTS

‘We’re looking for a very strong community of professionals who want to grow their businesses, who also want to work with other people’

‘We had over 1000 visitors to our community all through word-of-mouth, not a single dollar spent on marketing’

‘I keep smarter people around me than myself’

‘It’s not just who you know, it’s how you know them’

EPISODE RESOURCES

Clay Hicks - CEO and Founder - H7 Network | LinkedIn

clayton@h7network.com

H7 Network

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Clay Hicks is an entrepreneur with a portfolio of 5 different companies, an author, a speaker, and trainer on professional relationships. Clay Hicks founded his first company, H7 Network in 2008 with the hopes of positively impacting the many under-served entrepreneurs and sales professionals. His vision is to globally revolutionize the way business professionals "Connect" first, "Serve" with purpose, and "Ask" of their peers. H7 Network, a Franchisor, is a national B2B networking platform, In person and Virtual, for professionals to build their own audience and develop champions for their business. His responsibility as the CEO/Founder is to innovate new programs, develop new markets internationally, training and development, implementing new processes for retention, business and relationship development overall. H7 Network currently has members in 45 states, as well as Canada, Australia, England, Croatia, El Salvador, Columbia, Philippines, Italy, and India.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Top Criteria for Businesses to Consider When Choosing a Technology Vendor

Nana Bonsu — Wed, 19 Apr 2023 00:00:00 -0500

This week host Nana Bonsu will be exploring technology procurement and vendor selection from an inspirational perspective with today’s guest Gregory Klein-Herzel. We’re going to hear his story, some of the key strategies he has for business success, and unlock some of the secrets that help contribute to the financial performance of companies through smart information technology procurement and vendor selection.

KEY TAKEAWAYS

Greg is always in the process of vetting technology companies to create approved vendor lists. Because of this when a client needs help being matched to the right resources, 75% of the process is already done.
You need an expert in each line of technology these days, you need someone who knows that technological language. Unfortunately there are more bad than good around and you need to know who to trust, that’s where Greg comes in.
The fees involved for tech companies being connected with clients through Greg all pay the same amount, this means that there is no preferential treatment for a bigger cheque. Businesses and vendors really are connectedfor the right reasons, not on a financial basis.
The top five factors businesses should consider when choosing a technology vendor are your own business operations and your ability to implement changes. Integrating those technologies into your already existing systems. Your budget. The personality of the company you are hiring. And finally the ethics of your business and the vendors.
Red flags to look out for when looking for a technology vendor are when they don’t know their own limitations, they’re just saying yes to everything you ask. Remember technology is only as good as the people implementing it, the people behind the sales people can be a red flag if they’re not the right people with the wrong ethics.

BEST MOMENTS

‘I’m an avid believer that a business and individual can be defined by the people they’re surrounded with’

‘We play matchmaker with companies and technology vendors and see who fits together best’

‘One thing I’ve learned on this journey is that every business is unique’

‘We’re trying to make it a win-win for everyone’

‘Technology is an art, not an exact science. There are a million ways to solve tech problems’

EPISODE RESOURCES

ConnectivTech

greg.kh@connectivetech.com

https://www.linkedin.com/in/gregory-klein-hertzel/

VALUABLE RESOURCES

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ABOUT THE GUEST

Gregory Klein-Herzel leads ConnectivTech, a Fractional CTO organization specializing in I.T. procurement & vendor selection. With over 100 vetted and approved technology experts/companies, ConnectivTech carefully matches the best fit, approved vendor/s to the companies they help. ConnectivTech offers a complementary service to vet technology companies and match them with the organizations they help.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

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Unpacking the ‘Ugly Mug’ of Entrepreneurship with Wayne Mullins: Scaling Your Business Marketing for Success

Nana Bonsu — Wed, 05 Apr 2023 00:00:00 -0500

Today Nana is joined by Wayne Mullins, founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. You’re going to hear his story and learn some key strategies for success. Listen in to find out how to unlock the secrets of how to take your business to the next level using some of his powerful marketing strategies.

KEY TAKEAWAYS

Ugly Mug Marketing, stems from the belief that the results should never be compromised - not even for the sake of "good" design. They would rather an "ugly" design that delivers results, than a "beautiful" design that doesn't. The day they begin focusing on winning awards, instead of delivering results for clients, is the day their business has lost its way.
One of the most impactful things Wayne has done in business is get the right people in place. This is so vital for small businesses because your limited staff needs to have a big impact.
As a father of 4, being there to see his kids grow up is very important to him. Clients and business opportunities will come and go, so Wayne has had to learn to say no to good people and good opportunities sometimes.
Wayne believes that some external motivation only lasts for a moment, he tries to focus on the things within that motivate him, because those things will be constant and stay with him forever.
To Wayne success is when he and his team get better and better every day, it’s not set in profits or milestones. He wants people to get better every day and be held accountable to one another.

BEST MOMENTS

‘If you want to know how I scaled my businesses so quickly, the answer is creative marketing’

‘I’d rather have an ad that’s ugly and effective, over one that’s beautiful but isn’t’

‘When we look for external motivations, we will always need that crutch’

EPISODE RESOURCES

uglymugmarketing.com

Ugly Mug Marketing | Alexandria LA

VALUABLE RESOURCES

Infinite Horizons Free Webinar

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ABOUT THE GUEST

Wayne Guest is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out-of- the-box, against the grain, thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As Founder of Ugly Mug Marketing, he's inspired clients from more than 100 industries and his work directly influences more than 250K entrepreneurs/year. (Headshot attached for banner)

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

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Nana on LinkedIn

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Infinite Horizons, Inc. on LinkedIn

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Financial Performance & Forecasting Considerations for Retirement, Business Sale, and Business Transfer

Nana Bonsu — Wed, 22 Mar 2023 00:00:00 -0500

Today on Build Value By Choice, Nana is joined by Mark Crowley to discuss financial performance and forecasting considerations for retirement, business sale, and business transfer. Mark has over 30 years experience, is a Partner at B2B CFO and provides strategic guidance to small business owners to help them overcome the financial challenges they face.

KEY TAKEAWAYS

Most people get into business because they have a passion and have value they can add for their customers, they don’t get into business to do administration. Mark’s first piece of advice is to think through what you want and what information you need from your financial situation for your business to operate.
Mark’s second piece of advice is to organize your books and records in a way that provides you the information you now know you need and makes it easily accessible.
Things move fast for small business owners and they have to wear a lot of hats and make a lot of decisions so they need good information to be able to make those decisions.
All of Mark’s clients have at least a 13 week forecast of rolling cash flow. He chose 13 weeks because you’re always looking one quarter ahead. This allows you to react to potential problems ahead of time.
A lot of business owners don’t plan correctly for their transition or sale, this leads them to getting less than they may have expected. If you set up your business in a way that is not overly dependent on one person through systems and processes you will be able to achieve a better sales result.

BEST MOMENTS

‘Begin with the end in mind’

‘Most business owners don’t look ahead to what information they will need’

‘It’s rewarding in the small business environment because you can watch the business owner become more successful’

EPISODE RESOURCES

Website: b2bcfo.com/mark-crowley/

LinkedIn: linkedin.com/in/markcrowleycfo

Email: MarkCrowley@b2bcfo.com

VALUABLE RESOURCES

Infinite Horizons Free Webinar

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Mark is a Partner at B2B CFO and provides strategic guidance to small business owners to help them overcome the financial challenges they face.

With over 30 years of experience in financial planning, consulting, and auditing, Mark has a wealth of insight into how business owners can successfully manage their finances. Today, he will be discussing financial performance and forecasting considerations for retirement, business sale, and business transfer.

PODCAST DESCRIPTION

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Former NFL Player Rick Elmore's Journey From The NFL to Working in Sales in Corporate America to Founding His First Company, Simply Noted

Nana Bonsu — Wed, 08 Mar 2023 00:00:00 -0500

Today on Build Value By Choice we are joined by former NFL Player Rick Elmore. We’re going to discuss his journey from the NFL to working in sales in corporate America to founding his first company, Simply Noted, a software platform for building stronger relationships between businesses and their customers using handwritten notes at scale.

KEY TAKEAWAYS

Simply Noted is a platform that makes sending 1,000s real pen written notes as quick and easy as sending just 1. Rick’s goal is to make it easier for businesses to scale their personal touch.
Growing up, Rick always remembered hand written notes and how they added more meaning than just the words written on them. When he was in college studying marketing, a comment from his teacher on the small margins in the industry sparked a connection in his brain. This is when he decided on his future career path.
In sales you simply have to be extroverted, if you’re not naturally an extrovert then you have to learn to be one.
Simply Noted started out being financed by credit cards to where it is now making multi-millions of dollars. Rick obsessed over the details in the build up to launch so that when he did take his shot, he knew he wouldn’t miss.

BEST MOMENTS

‘Businesses that are focused on relationships are more successful’

‘Relationships matter in business, they’re a great retention and acquisition tool’

‘I transferred what my coaches told me into the business world’

EPISODE RESOURCES

Simply Noted

Rick E. - Founder - Simply Noted | LinkedIn

VALUABLE RESOURCES

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ABOUT THE GUEST

Rick Elmore is an entrepreneur, sales and marketing expert. As the Founder and CEO of Simply Noted, Rick developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication, helping businesses of all industries scale this unique marketing platform to stand out from their competition and build meaningful relationships with clients, customers, and employees.

Founded in 2018 and based in Tempe, Arizona, Simply Noted has grown into a thriving company with clients of various sizes across the country including in hospitality, real estate, insurance, nonprofit, franchise, B2B, and others. Rick has served as the company’s CEO since its founding, for more than three years, and has over a decade of sales and marketing industry experience.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

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Infinite Horizons on Facebook

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Nana on LinkedIn

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Infinite Horizons, Inc. on LinkedIn

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Leadership Advice From an Experienced Tech Software-as-a-Service (SaaS) CEO

Nana Bonsu — Wed, 22 Feb 2023 00:00:00 -0500

Today on the show Nana is joined by Russ Hawkins, the President and CEO of the leading data technology company, Agilence. Russ has spent over 35-years in the tech industry, helping established organizations and small start-ups reach their full potential by driving change from the "inside." He’s here to give you leadership advice in the Tech Software-as-a-Service (SaaS) field.

KEY TAKEAWAYS

One of the most important things you need to have when it comes to leadership in technology is a goal or series of goals. These can be long or short term but they’re needed because you can’t move in the right direction if you don’t know where you want to go.
A strategy business owners can use to avoid getting stuck in the day to day operations of their company is to completely understand those day to day operations to the point where you can hire the best people for the job and then stay out of their way.
Processes and procedures are so important but it’s also vital to understand how those processes and procedures interact with each other. That allows for the best autonomy for your departments and all you have to do is step back and oversee.
On an ongoing basis your business should be investing in the technologies that allow your business to run and grow. The main thing is keeping the lights on then you have to look at if the investment is going to give you a return or avoid a problem.
Every manager needs to have a plan for if they win the lottery and leave the business. Will the business be able to continue to function without you?
A good leader develops employees and gives them the right tools and infrastructure to do so. When people are trusted and supported they grow and achieve.

BEST MOMENTS

‘Without meeting your short term goals, it's impossible to achieve your long term goals’

‘You have to make sure your finances support what you’re trying to achieve’

‘If you’re only relying on yourself then you only have a team of one to draw experience from’

‘As a leader you need to direct the team in the right direction and tell them what we want to achieve together’

EPISODE RESOURCES

Agilence

rhawkins@agilenceinc.com

VALUABLE RESOURCES

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Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Russ Hawkins is the President and CEO of the leading data technology company, Agilence. Russ has spent over 35-years in the tech industry, helping established organizations and small start-ups reach their full potential by driving change from the "inside."

Russ is responsible for developing the overall strategy and leading the growth of SAAS Analytics & Reporting company Agilence, which helps retailers, grocers, and restaurants improve their operational effectiveness and uncover preventable losses using the data already in their hands.

Before Agilence, he transformed two early-stage tech companies into successful businesses by leading go-to-market strategies focused on product development, re-brands, and customer profile analysis resulting in exponential growth and success.

In his free time, Russ enjoys golfing, reading and is interested in the conservation of water resources. He graduated from Boston College in 1980.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

How to Effectively Use LinkedIn to Acquire Prospects And Customers

Nana Bonsu — Wed, 08 Feb 2023 00:00:00 -0500

Relationship Building & Networking is a key strategy for acquiring customers and strategic partnerships. It can be done in person or virtual. In the modern day of pandemics and globalization, virtual networking mastery and participation is a must for any business owner. One platform that helps with business networking is LinkedIn. In this episode, Daniel Alfon joins us from Israel to share how to discuss what business owners need to know to leverage their LinkedIn presence to get leads and strategic partnerships.

KEY TAKEAWAYS

Every second 3 people sign up to LinkedIn, adding to its almost 900 million strong user base. Using it as a networking tool is almost essential in today's world to gain referrals.
LinkedIn is also one of the best business search tools out there if you need to identify someone in the right position within a company to start a conversation with. You can reach out without asking anything.
Daniel’s four tips for business owners using Linkedin are: 1. Optimize your LinkedIn presence. Look at your profile and ask yourself who you want to attract, what action would you like them to take when they see you, and are you making it as easy as possible for them to understand why you are part of the solution.
2. Optimize your network. Do you want to be the most connected or the best connected? You need to choose quantity or quality, they are mutually exclusive.
3. How do you want to share content on LinkedIn? Are you sharing and repurposing your content for your audience? For example if you share a podcast, don’t tell people the answer they will find in there, but give them a question that encourages them to listen to find out the answer.
4. Lead generation. That is what you are there to do, get connecting and networking with people you want to work with.

BEST MOMENTS

‘I’ve made all the mistakes you can make when it comes to LinkedIn’

‘The most important thing you need to invest your time in is networking’

‘Just uploading a banner puts you above 95% of other users’

EPISODE RESOURCES

https://www.danielalfon.com/#freebie

VALUABLE RESOURCES

Infinite Horizons Free Webinar

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Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Daniel Alfon is the author of “Build a LinkedIn Profile for Business Success”.

Daniel joined LinkedIn in early 2004, which means he has made all the mistakes you can imagine but came back to tell what works! Today, Daniel's clients get results organically: No need to spam people when seeking promotion or job hunting. Absolutely no need to share 24/7 when growing your business. Plus you don't have to become someone else, because LinkedIn is here to serve you - and not the other way around. Daniel publishes articles, interviews and exclusive content about advanced LinkedIn strategies to clients and subscribers on his

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

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Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

How to Optimize Your Business For Growth and Scaling with The Lean Out Method

Nana Bonsu — Tue, 24 Jan 2023 00:00:00 -0500

Today we are going to be talking about how you can optimize your business for growth and also for scale using what is called a lean out method. Joining Nana on Build Value By Choice is the inventor of this lean out method process and methodology, Crista Grasso. Crista is an international lean and agile business consultant to Fortune 50 multi billion dollar businesses and is host of the Lean Out Your Business Podcast.

KEY TAKEAWAYS

The lean out method is a four step framework that's really all about making sure that everything you do in your business is aligned back to that big, bold vision that you have and where you really wanna take things.
Set CONTEXT so you know where you are going and why it is important.
Gain CLARITY on the right things to be doing right now in your business.
Make a COMMITMENT to do whatever it takes to achieve your big bold vision.
Practice KAIZEN and continuously reflect and improve in order to grow.
Kaizen is a concept referring to business activities that continuously improve all functions and involve all employees from the CEO to the assembly line workers. Kaizen also applies to processes, such as purchasing and logistics, that cross organizational boundaries into the supply chain.
We live in a more is more culture in a lot of ways when it comes to business. Crista thinks that when you truly want to scale quickly and sustainably, it's all about finding those few things that are working that you're 100% passionate about that provide the most possible value to your clients in going all in on those.

BEST MOMENTS

‘How come I'm getting these other businesses such incredible results and meanwhile I'm struggling so much in my own business.’

‘The principles of lean, of maximizing value and minimizing waste’

‘Everything has a place and everything is in its place’

‘People confuse growth and scale a lot. Scale is not the same as growth’

EPISODE RESOURCES

leanoutmethod.com

VALUABLE RESOURCES

Infinite Horizons Free Webinar

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Crista is an international lean and agile business consultant to Fortune 50 multi-billion-dollar businesses, strategic advisor to 6 - 8 figure small businesses and entrepreneurs, and creator of the Lean Out Method®, 90-Day Lean Out Planner, and the Lean Business Scaling SystemTM. She is also the host of the Lean Out Your Business Podcast where she shares her top strategies to simplify and scale a business.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

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Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

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Infinite Horizons, Inc. on LinkedIn

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How to Modernize Your Marketing with direct mail marketing software called Postalytics

Nana Bonsu — Wed, 11 Jan 2023 01:00:00 -0500

In today's podcast, we are going to be talking with a distinguished gentleman about how to modernize your marketing with direct mail marketing software called Postalytics. Our guest today is Dennis Kelly. Dennis Kelly is the CEO of Postalytics, a fast-growing direct mail automation software company that helps marketers do more in less time with streamlined production integration into the marketing tech stack and real-time direct mail campaign tactic.

KEY TAKEAWAYS

Business people receive over 120 emails per day. The average Gmail account contains over 8,000 messages. Postalytics helps you stand out by delivering personalized messages directly into the hands of your audience to form a deeper impression than email alone.
Automated direct mail marketing is radically shaking up the old, tradition-bound world of direct mail marketing. It uses new technology to enable direct mail to be used in conjunction with, and just as easily as, digital marketing channels like email.
The number one concern of marketers is seeing a decline in their email open rates. Number two is that they're seeing a rise in their cost of digital marketing. Then number three, there's a lot of uncertainty around the privacy issues associated with email and digital marketing.
If you make direct mail marketing very personalized, easy to use and a part of the technology that most businesses are now investing in to control their marketing, whether it's CRM or a marketing automation tool, then all of a sudden direct mail's a very viable channel.

BEST MOMENTS

‘When some folks are getting success, everybody piles in and then spends, and spends’

‘It was very hard to have your message stand out or be distinguished’

‘Doing a startup is a marathon, but it feels like a marathon made up of a bunch of sprints that are all tied together’

EPISODE RESOURCES

Postalytics

Dennis Kelly - CEO - Postalytics | LinkedIn

Postalytics | LinkedIn

VALUABLE RESOURCES

Infinite Horizons Free Webinar

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Dennis Kelly is CEO of Postalytics, a fast-growing direct mail automation software company. Postalytics helps marketers do more in less time with streamlined production, integration into the marketing tech stack and real time direct mail campaign analytics. Postalytics is Dennis’ 6th startup. He has been involved in starting and growing early-stage technology ventures for over 30 years.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

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Follow Nana on Instagram

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Nana on LinkedIn

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Infinite Horizons, Inc. on LinkedIn

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How to Successfully Source Human Capital: An Interview with Dan from CCR Search

Nana Bonsu — Wed, 04 Jan 2023 00:00:00 -0500

Today we are going to be talking about human capital and to do that, Nana is joined by an expert to help us discuss this topic. Our guest today is Dan Steiner, an award-winning, top performing sales professional having sold delivery and recruitment services and technology to Fortune 1000 companies. After a 17 year career working for best in class technology firms, as well as 10 years selling to human resources and staffing and recruiting firms, he saw an opportunity to start his own recruiting firm to leverage his considerable network to align with candidates with the next great opportunity.

KEY TAKEAWAYS

CCR Search is an executive recruiting firm primarily focusing on sales, marketing, finance, accounting and construction. Because of his background in sales, Dan knows how to spot really high performing sales executives and finds a lot of passion in helping individuals go from an organization to another to advance their career.
Ultimately why Dan started this is not only the joys of helping individuals and putting everybody together, but recruiting is a lot of fun. You get to do sales, you get to do sourcing and finding great people. You get to have constant conversations and in this virtual world that we're all living in, it's really nice to meet all types of people all across the country from all different backgrounds.
When it comes to recruiting, first off start with data so you know exactly what the market actually looks like. Then you need to craft information based off of that search. From there, you’re also going to leverage technology. Where can I automate, what tools can I use?
When looking to fill 10 positions and the pool of available workers is 5000, once you factor in all the things you’re looking for and that they’re looking for, you realize that the pool actually needs to be closer to 20,000. That’s one of the reasons why it’s so hard to fill positions.

BEST MOMENTS

‘I don't pretend to be a lifelong recruiter. I don't have a recruiting background. I have the sales background’

‘Everything starts with data’

‘Hire for the role, not for the title’

EPISODE RESOURCES

CCR Search

Dan Steindler - Founder - CCR Search | LinkedIn

VALUABLE RESOURCES

Free Step Change Thinking eBook

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Podcast website: https://infhorizons.com/podcast/

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ABOUT THE GUEST

Dan is an award-winning top performing executive sales professional, having sold Recruitment solutions and Technology to the Fortune 1,000 in addition to managing multiple sales teams. After a 17-year career working for best-in-class technology firms as well as ten years selling to Human Resources and Staffing and Recruiting firms, he saw an opportunity to start his own Executive recruiting firm and to leverage his considerable network to align candidates with their next great opportunity. Dan finds great joy in helping people advance their career and the recruiting space is a natural fit for him. Him and his partners each have individual expertise on the industries they focus on, including placing Sales, Marketing, Accounting & Finance, and Construction. Dan, his wife and 3 children reside in Wilmette, IL just north of Chicago.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

Nana believes in the power of business to help humanity and that's why he's passionate about helping owners and leaders execute on their vision while growing their business. Through this show he helps listeners keep up with the latest trends from some of the brightest minds in industry from various backgrounds.

infhorizons.com

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The Amazing Power of Retargeting... And Why Everybody Should be Doing it!

Nana Bonsu — Wed, 21 Dec 2022 00:00:00 -0500

Today’s guest, Greg Goshorn has worked with small businesses all the way up to Fortune 500 companies sharing his expertise in digital marketing with them. Greg specializes in reputation and video marketing, conversion and business consulting. He joins Nana this week on Build Value By Choice to talk about retargeting.

KEY TAKEAWAYS

Retargeting is part of Web traffic. You may know it as remarketing. This is essentially where you will see ads for products you have looked at or thought about purchasing before.
Not everyone is at the stage of being ready to buy a product when they visit your website. So with retargeting you can remind them later on down the line when they might be in a position to buy.
96% of people leave your website without buying or signing up to your newsletter.
There are three categories of people who will visit your website. You can target each type with ads that appeal to their needs. The three categories are someone who is looking for a deal, someone who is looking for a reputable company, and someone looking for something specific.

BEST MOMENTS

‘Smart companies stay top of mind'

'You're getting people to your site but letting them walk away'

'Mix up your ads so you find what their needs are'

EPISODE RESOURCES

mappingyourmarketing.com

mappingyourmarketing.com/websitetrafficreport

** Get more customers with display ad traffic **

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Greg established G2 Internet Solutions in 2013 after 20 years in the IT and Internet Space. The agency has grown and worked with small businesses and Fortune 500 companies. His expertise is in Digital Marketing with a specialization in Reputation & Video marketing, conversion, and business consulting. Greg’s determination, energy and his passion for helping businesses continue to drive the growth behind G2 Internet Solutions and Mapping Your Marketing.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Mark Pierce | Timing - The One Factor That Can Make a Difference In Your Business Success

Nana Bonsu — Thu, 08 Dec 2022 15:24:14 -0500

Sometimes things are just out of your hands, one of those things we can’t control is time. Today we’re going to be talking about the issue of timing and how it affects the likelihood of success and the impact it has on the ability for you to be successful. Nana is joined on Build Value By Choice by guest Mark Pierce, co-founder of Cloud Peak Law Group to discuss this topic and more.

KEY TAKEAWAYS

Mark believes timing is one of the critical and most essential points of a business. If you don’t have the right timing then you won’t have much of a chance of success. For example Tesla, they did not have a unique idea but they came around at the exact right time for that idea to work.
The best way to get your timing right is to know the industry. The more experience you have in a marketplace the better you can understand how that market will change in the future and you can plan for that change.
The size of windows vary by industries, some may be months and some may be multiple years.
You can watch new industries grow before they boom so you can get in at the right time, but you need to already have those contacts in place beforehand. You need to have done your research on the technologies involved and been to the conferences.
Get involved and you will see opportunities as they come up. If you’re not involved then you’ll miss out on them. Get involved in your community, local politics, whatever it is that is going on around you.

BEST MOMENTS

‘They teach you the person who gets there first with the most will win’

‘The harder you try, the further you can fall behind’

‘You’ll see the time coming if you’ve been paying attention’

‘It’s like playing cards, you should go slowly and get a feel for the table’

EPISODE RESOURCES

WyomingLLCAttorney.com

Outliers: The Story of Success

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Mark Pierce, Esq. and CPA, who is the co-founder of Cloud Peak Law Group and expert in legal advice regarding estate & federal tax planning, business tax planning, small business planning, business exit planning & strategies, and asset protection. For the past 5 years, they’ve been growing the company from a “Legal Service SaaS” to a “Company in A Box-aaS” and helping over 10k companies remain private and protect their assets through various legal means. Their services get new companies up and running for all types of people: beginners to savvy investors alike.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Michael Sonbert| How I Improved Workplace Culture Through Rebellion (Rebel Culture, Leadership, corporate)

Nana Bonsu — Wed, 30 Nov 2022 00:00:00 -0500

This week we are going to be talking about workplace culture and culture in general, to do that Nana is joined by a leader in this cultural movement. His name is Michael Sonbert, who turned his passion for educational reform into a global call to action for corporate leadership transformation. Michael is a bestselling author, speaker, and the founder and CEO of Skyrocket Education and Rebel Culture.

KEY TAKEAWAYS

Michael was working in education for years in some of the toughest neighborhoods in all the United States in neighborhoods where trauma and drugs and violence were high where funding and infrastructure were low. He started to notice that there were schools that were just a block away from each other that had radically different cultures.
The narrative was that you can't have a great school here, but there were places where there were great schools in some of the most underserved zip codes in our whole country. He started to wonder why, what's different in this place versus that place? It's the same exact scenario, and Michael saw that there were leaders who were being really rebellious in the way they operated there.
Michael started to look into the corporate world as well and saw that so many of the same trends were occurring where there were leaders who weren't open to feedback, who didn't define really clear expectations for their teams. They didn't set a vision and values, or if they did, nobody embodied them.
The best athletes in the world have coaches. Everybody who's great at anything has or has ever been great at anything has had a coach at some point.
Michaels five principles of leadership are 1. Mindset. 2. Systems. 3. Communication. 4. Execution. 5. Accountability.

BEST MOMENTS
‘There were these rebel leaders who did things differently than their peers’
‘Discomfort is where change happens’
‘It's much easier to say no to somebody who applies than to fire somebody’

EPISODE RESOURCES
Rebel Culture
https://www.instagram.com/rebelcultureleaders/
Michael Sonbert - Founder & CEO - Rebel Culture | LinkedIn
Quiz — Rebel Culture

VALUABLE RESOURCES

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Michael Sonbert is a bestselling author, speaker, performance coach, educator, and the founder and CEO of Skyrocket Education and Rebel Culture. He’s turned his passion for educational reform into a global call to action for corporate leadership transformation.

ABOUT THE HOST

Nana Bonsu:
Nana believes in the power of business to help humanity and that's why he's passionate about helping owners and leaders execute on their vision while growing their business. Through this show he helps listeners keep up with the latest trends from some of the brightest minds in industry from various backgrounds.

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

John Stoj| Why Financial Planning & Business Insurance Protection Matters

Nana Bonsu — Wed, 23 Nov 2022 00:00:00 -0500

Today's topic is going to be about financial planning, and our guest today is John Stoj, whose career in finance began on Wall Street nearly 25 years ago. He learned that the financial services industry is full of people interested in taking advantage of their clients. He watched the financial industry meltdown in 2008 and came to realization that working for the best interest of his customers is worth every penny of his fees.

KEY TAKEAWAYS

After it became apparent to John that the Wall Street that he knew and loved wasn't as lovable as he first thought, he just wanted to do a complete 180 and decided to open a food business.
His business was in food manufacturing because he knew the high failure rate of restaurants. He might still be doing this today if it wasn’t for the birth of his son meaning he had to ditch the late nights working.
One of the most important things when building a business and eventually preparing to sell it is keeping a book of business that exists even after you walk out the door. It’s the paperwork and the proof of cash flow, showing your contracts and clients, proving to buyers that you are worth buying.
The second thing that John has learned and would recommend to you is to document everything. Make everything a process and record those processes. That way anyone can continue to use those processes to create the same quality output.

BEST MOMENTS

‘What's the instruction book to run the company? And so if you provide that to them, they're going to be a heck of a lot more comfortable’

‘It's not just financial documentation that should be complete, but also the systems documentation for your business processes’

‘There's always pressures on your price’

EPISODE RESOURCES

John Stoj

VALUABLE RESOURCES

Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes

Infinite Horizons Free Webinar

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

John Stoj's career in finance began on Wall Street nearly 25 years ago and traveled from banks to money management to a hedge fund before landing at a sushi kitchen. This experience taught him that the financial services industry is full of people interested in taking advantage of their clients first and foremost. After stepping away from business to raise a child, he watched the financial industry meltdown in 2008 and came to a realization; that a financial advisory working for the best interests of its customers would be worth every penny of its fees.

PODCAST DESCRIPTION

This show was brought to you by Progressive Media

How To Protect Your Business From Cybercrime With The World's First Autonomous Cyber Security Hardware Solution

Nana Bonsu — Wed, 16 Nov 2022 01:00:00 -0500

Today Nana is joined on the podcast by Diana Mouring of DS Labs to discuss how to protect your business from Cyber crime. DS Labs sells a Cyber Security Solution called n@d@r, and it is the world’s first autonomous Cyber Security hardware solution for small to mid-sized businesses with 100% endpoint security that uses machine learning to stop threats faster.

KEY TAKEAWAYS

The more internet devices we add to our businesses, the more vulnerabilities we add to our networks, and unfortunately for us, that means more things we have to protect.
n@d@r is not software but a hardware solution that sits rightbehind your firewall. What that means is 100% of your internet traffic comes and goes through the device, so it's able to watch everything that is going on and looks for indicators of compromise and indicators of attack so that it can autonomously stop those things from happening within your business.
n@d@r stands for Network Anomaly Detection and Response.
Last year there was a big Las Vegas casino that was hacked through the heating system on their aquarium. They were able to get onto their wifi, and from there it was an internal attack, most devices don't look for that type of attack.

BEST MOMENTS

‘The problem is that hackers get smarter by the day. This is their nine to five job’

‘The National Cyber Security Alliance says that 60% of small businesses will be out of business within six months of a data breach’

‘If you think about the fence around your backyard, it keeps what you want in, in and what you want out, out’

EPISODE RESOURCES

https://www.linkedin.com/in/diana-mouring-ds/

Cyber Solutions

https://www.linkedin.com/company/ds-labs-nadar/

https://www.linkedin.com/showcase/n-a-d-a-r/

VALUABLE RESOURCES

Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes

Infinite Horizons Free Webinar

Productize ebook

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Diana Mouring is from the Cincinnati, Ohio area and works in Sales and Marketing for a company called DS Labs. DS Labs sells a Cyber Security Solution called n@d@r, and it is the world’s first autonomous Cyber Security hardware solution for small to mid-sized businesses. n@d@r is a device that provides 100% endpoint security and uses machine learning to stop threats faster, 24 hours a day, 7 days a week.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Misalignment of People Strategy With Business Strategy

Nana Bonsu — Wed, 09 Nov 2022 00:00:00 -0500

Today on the show Nana is joined by Everet Bluth, President and Owner of IRI Consulting, LLC. Everet is on Build Value By Choice to discuss the misalignment of people and business strategy that causes major problems within businesses of all sizes. Everet is an expert in building a great business culture that allows employees to thrive and enjoy their work for long lasting careers.

KEY TAKEAWAYS

To ensure that your people strategy aligns with your business strategy you need to decide on what results you want and make sure everyone is on board with where you’re going. Once you know that you break it down into a strategy to help you get there. Then when you know that you can make ‘job targets’ to identify people who can achieve those strategies in their job role.
Hiring someone new is always a risk, you don’t see who they are fully until they’re on the job.
Most companies have to go to war with the talent they have right now with the current difficulties in hiring quality employees. If you can fit your existing employees into the roles you need done then that allows you to be as efficient as you can be.
Some of the signs that your team may not be correctly aligned are productivity, missed deadlines, sub par products or services, and conflict and frustration in the workplace.
Remember that under delegating is just as dangerous and over delegating.

BEST MOMENTS
‘I stay out of the way until I need to jump in and help out’
‘If you do that right on the front end then the problems in the downstream will be fewer’
‘We work better when we understand our teammates’

EPISODE RESOURCES
linkedin.com/in/iriconsulting
IRI CONSULTING LLC

VALUABLE RESOURCES
Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
Everet is President and Owner of IRI Consulting, LLC. He joined IRI in 1996 as Chief Operating Officer and Director of Research, and assumed ownership of IRI in July 2009. During his tenure at IRI he has expanded the business on a global scale, serving companies in North and South America, Canada, Europe, the Middle East, and Asia.
Prior to joining IRI, Everet was a Senior Management Consultant at the Federal Reserve Bank of Dallas where he completed many internal consulting projects on both local and national levels. His leadership and work on a national project earned him the Federal Reserve Bank of Dallas President’s Award for Excellence and the United States Secretary of Treasury Award for Distinction in Financial Systems Improvements.
Everet holds a B.S. in Management Science and an MBA, majoring in Statistics/Decision Sciences. He was an adjunct professor at the University of Dallas’ Graduate School of Business. Using his fluency in Spanish, Everet has consulted extensively with clients throughout Latin America. Everet enjoys spending time with his family, woodturning, hiking, and horseback riding any chance he gets, to stay in touch with his roots.

This show was brought to you by Progressive Media

How to Grow Your Business Through Referrals Without Even Asking

Nana Bonsu — Wed, 02 Nov 2022 00:00:00 -0500

Do you want to get quality business referrals without even having to ask? This seems too good to be true, but today’s guest Stacey Brown Randall says she has cracked the code. Stacey joins Nana on Build Value By Choice to talk about how you can grow your business through referrals and how you can get them without having to ask.

KEY TAKEAWAYS

In her first year of business, Stacey gained 112 referrals without having to ask for them.
You can’t just assume that you can build your business and the customers will come. Referrals are one of the best ways to bring in new business and referrals that you don’t need to work for are the most time efficient form of winning work.
Every business is capable of receiving referrals and there are lots of strategies out there, depending on the industry that you're in. Stacey’s strategy gets the best results typically in professional services.
The number one thing people have to do is know who their referral sources are. It'sthe starting point for every business owner. Identify their referral sources, and that means you need to sit down and actually figure out where your clients and your prospects are coming from? Did they come through a Facebook ad? Did they come from a networking event or were they referred to you by someone else?
Remember to nurture your referral sources so that they continue to provide referrals to you in the future and stay a consistent source of work.

BEST MOMENTS
‘I've been doing this almost 10 years now, and over time I've just gotten better and better’
‘I got 112 referrals and my first year in business and I didn't ask for them’
‘Not every prospect becomes a client but the people who referred those clients are prospects to you’

EPISODE RESOURCES
Stacey Brown Randall

VALUABLE RESOURCES
Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes
Infinite Horizons Free Webinar
Productize ebook
Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST
“I set out to crack the code on generating referrals WITHOUT asking. And crack it I did! When I started my next entrepreneurial venture, I applied my referral strategy and had crazy success.In my first year as a business coach, I generated 112 referrals that I did not ask for. Since then, year over year, I have been able to generate triple digit referrals.
When demand for my coaching services went up, supply went down, and my clients noticed. It was harder to get on my schedule, and they wanted to know why. So, I started teaching them my referral plan and they started having the same success as well. In some cases, I have better success than me.”

ABOUT THE HOST
Nana Bonsu:
Nana believes in the power of business to help humanity and that's why he's passionate about helping owners and leaders execute on their vision while growing their business. Through this show he helps listeners keep up with the latest trends from some of the brightest minds in industry from various backgrounds.
infhorizons.com
Infinite Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Systemizing Business Process at the Multimillion Dollar Level

Nana Bonsu — Wed, 26 Oct 2022 00:00:00 -0500

Today we’re talking about systems on Build Value By Choice with Nana and his guest Shanice Miller. Shanice is a business productivity consultant, specializing in project management, who helps clients ranging from small startups to multi-million dollar businesses save hundreds of hours and thousands of dollars.

KEY TAKEAWAYS

Shanice originally started as an educational consultant and her own experience is what inspired her to start helping and project managing and working with businesses to do that at the multimillion-dollar level.
When Shanice listed her business on the online marketplace, it made her realize that her business wasn't set up with the correct systems in place to get the amount that Shanice knew it was worth. It ended up selling for a five-figure profit, but she knew I could have gotten six figures after looking at other businesses.
Communication and keeping the information in your head are the two biggest mistakes Shanice sees. keep it all in their head. Instead of documenting, listing out the tasks that they need to do, putting it on paper, and having it streamlined so that everyone knows what everyone's doing at the time without having to send an email or ask the other person, they try to keep the information in their heads.
When it comes to hiring, having your business processes in place is what separates small businesses from the ones that will turn over millions of dollars. If you already know what you need in terms of training, personnel, and their targets, then you’ll have massively streamlined your hiring and training process.
One simple thing you can do is to centralize your administration and project management tools into one place instead of having one thing on Slack and another on Google Docs etc.

BEST MOMENTS

‘Freedom is the highest thing we can aspire to’

‘You’re trying to grow your business, not thinking about systemizing it’

‘The main challenge is the time factor’

‘She freed up 20 hours of her time by delegating’

FREE OFFER

If you're up for it, Shanice would love to offer your listeners something that complements the

contents of her interview. Your listeners may be feeling overwhelmed or exhausted and want to

free up their time in order to scale their business and have more flexibility and freedom in their

schedule. Using this link, https://tasklygroup.com/buildvalue, listeners can sign up to book a call

with Shanice and receive her “3 Steps to Automating & Scaling Your Business” training.

EPISODE RESOURCES

Website: https://tasklygroup.com/

Social links: https://www.linkedin.com/in/shanicemiller/

VALUABLE RESOURCES

Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes

Infinite Horizons Free Webinar

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Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Shanice Miller is a business productivity consultant, specializing in project management, who helps clients ranging from small startups to multi-million dollar businesses save hundreds of hours and thousands of dollars. Her passion for identifying and solving inefficiencies began when she sold her first business, an educational consultancy that had been recognized in Forbes and BET, at a less than premium price point because she didn’t have her systems and processes streamlined and documented. Over the last 10 years, Shanice has used her ability to identify operational inefficiencies and create solutions to not only help save her clients’ businesses (and hairlines), but to also fall in love with them again.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinite Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Investing in Personal Development with Orrin Lieuwen

Nana Bonsu — Wed, 19 Oct 2022 00:00:00 -0500

Today’s guest Orrin Lieuwen is a mindset guide who helps frustrated and overwhelmed entrepreneurs and business owners understand how they create their beliefs and emotions and how to change them to make better results. Tune into Build Value By Choice as Nana and Orrin discuss the gains you can make in your business by investing in personal development.

KEY TAKEAWAYS

A business is made of people, if you want to improve the business then you should work on improving the people. Personal development is the root that allows businesses to grow inside and out.
Your self-concept is essentially how you think about yourself, this is made up of all the different self-beliefs you hold. This could be around a fear of failure or a lack of productivity. By changing how we think about ourselves, it removes the mental blocks that stand in our way.
You can’t fix what you don’t know, so if you never delve into what you believe about yourself, you’ll never be able to change and get a better outcome.
When you’re stressed and overwhelmed, try to be intentional and not get lost in your feelings. Be intelligent about your feelings and emotions and learn what causes them and how to deal with them.
If you want to make incremental changes, change your behaviours. If you want to make a quantum change, change your paradigms, and the way you’re looking at things.

BEST MOMENTS

‘So much of the work is done in the subconscious’

‘Outsource your thinking so I can help you improve your work’

‘Values are your desires. How are you going to pursue them outside your business’

EPISODE RESOURCES

Subscribe to the podcast and send a screenshot to info@infhorizons.com to be in with the chance of winning some gifts and prizes

Infinite Horizons Free Webinar

Productize ebook

Orrin Lieuwen on LinkedIn

https://lionheartleadership.ca/

https://lionheartleadership.ca/webinar

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

The Yes Box: How Step-Change Thinking is the Key to Growing Sales in a Shrinking Economy: https://bit.ly/The-Yes-Box

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Scaling Your Business with the Right Businesses Infrastructure

Nana Bonsu — Wed, 12 Oct 2022 00:00:00 -0500

Alicia Butler Pierre is the founder and CEO of Equilibria, Inc., a 17-year-old operations management firm which specializes in increasing bandwidth for fast-growing organizations via business infrastructure. Combined, her content has over three-quarters of a million views across various online platforms. Alicia hosts the weekly Business Infrastructure: Curing Back Office Blues podcast. She’s also the author of the 2x Amazon bestseller, an adjunct instructor at Purdue University. A chemical engineer turned entrepreneur, Alicia’s advised, designed, and optimized processes for organizations including Coca-Cola, Shell, The Home Depot, and The Library of Congress. She's on the show this week to tell you about scaling your own business infrastructure.

KEY TAKEAWAYS

Processes and optimizing processes is what helps businesses scale and when businesses scale they’re able to maximize value in their business. If you correctly implement processes then the outcome will always be the same regardless of who is running them.
Business infrastructure is a system for linking your people, your processes, and your tools and or technologies together. Once they are linked together you can build a foundation that will allow you to scale in a repeatable, sustainable, and profitable way.
Nothing in business infrastructure is done in isolation, when one element changes then you have to understand its impact on the other links in the chain. Everything within your business is interconnected and changes will have a knock on effect.
Similar tasks should be grouped together into different departments, and those departments should be filled with the right people to fulfill those tasks. Once we know the tasks, the department, and the people, then we know the process that needs to take place.
You get consistent customer experience, which makes the customer happy, which makes them more likely to buy from you again and again, it makes them more likely to recommend you to someone else, which increases profits and reduces your costs.

BEST MOMENTS

‘You want to reduce the variation’

‘It’s all about process, it’s about having a standard way to make a product’

‘Is this contributing to the valuable experience my customer has come to expect from me?’

EPISODE RESOURCES

Free eBook on Growing Sales in a Shrinking Economy

Productize ebook

Alicia on LinkedIn

Alicia Butler Pierre's Author Page

https://www.eqbsystems.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Alicia Butler Pierre is the founder and CEO of Equilibria, Inc., a 17-year-old operations management firm. She specializes in increasing bandwidth for fast-growing organizations via business infrastructure. Alicia has a B.S. in Chemical Engineering from Louisiana State University, an MBA from Tulane University, and a Lean Six Sigma Black Belt certification. Combined, her content has over three-quarters of a million views across various online platforms. Alicia hosts the weekly Business Infrastructure: Curing Back Office Blues podcast. She’s also the author of the 2x Amazon bestseller, an adjunct instructor at Purdue University. A chemical engineer turned entrepreneur, Alicia’s advised, designed, and optimized processes for organizations including Coca-Cola, Shell, The Home Depot, and The Library of Congress.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Lessons from Scaling to a $20M Hair Care Products Business with Ryan Margolin

Nana Bonsu — Wed, 05 Oct 2022 00:00:00 -0500

Ryan Margolin is the CEO of Professional Hair Labs, he set out on his journey to help create a world leading cosmetic product when his mother was poisoned by the harmful chemicals and adhesive products commonly used in industry Ryan was inspired to keep the same thing from happening to anybody else. This week on Build Value By Choice we talk about how the CEO of a major healthcare products company was able to scale up its business.

KEY TAKEAWAYS

Ryan dove into the research and created the first care product free of harmful substances. Now, nearly 20 years later, Ryan is an international business leader and an entrepreneur who works in more than 15 different countries. There he helps create sustainable services and products and industries full of subpar and even harmful options. With his expertise, he's been able to form his strategies for success in multiple different industries.
As well as dedication to people first. He has expanded his business tenfold and grown to become one of the 500 fastest growing companies in the US over the last five years, and has sold more than 50 million in product globally.
The company started in the nonsurgical hair replacement niche supplying a solution to individuals who suffered from hair loss, whether it be through hereditary means or health issues, such as cancer and they were going through chemotherapy. Over the years they have developed not only their own product line further but have been able to expand their cosmetic offerings to a wider range of different categories such as body care and skin care.
There's always somebody that has learned from the growth pattern that you're on, and they have the information you need. Ryan has a board which is involved with multiple people as well as operational consultants, digital consultants and a good solid advisory team that are helping navigate the waters in times where there is uncertainty.
When it comes to scaling, every month Harry would look at their profitability and choose to just reinvest some of that back into what the company needed. Some months you're going to have a higher revenue than others, but in those months where you have the higher revenue, you just put a bit more away and then that starts to compound and that allows you to do the bigger things.

BEST MOMENTS

‘We undertake this journey because number one, we want to protect the future growth of the business’

‘So what do you do? Do you let your ego override your ability to be a smarter individual?’

‘First, be willing to learn and then go find the people that can help you’

EPISODE RESOURCES

Free Business Goals Quiz

Productize ebook

https://www.linkedin.com/in/ryanmargolin/

https://prohairlabs.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Online Reviews and Videos with Greg Goshorn

Nana Bonsu — Tue, 27 Sep 2022 23:00:00 -0500

The key reason for using video in your marketing strategy is for its SEO value. People want to consume video content over any other form such as text or images. It also gives you the ability to humanize our sales arm and get your brand's values across to your potential customers.
Having customer reviews of your products or services can really help people decide if they want to buy from you or not. 70% of the buyer's journey happens before you ever even speak to the customer, so having other customers speak for you is a huge leg up.
To improve a company's reputation online you have to start with Google. Get a Google Business profile, this can help you ask for reviews and gives you that detailed box on Google’s search results.
It may seem counterintuitive, but negative reviews can be an opportunity. Everyone will see how you handle issues they may have and how you’ll handle them in future.
Reviews are a part of search engine algorithms. The better your reviews the more likely you are to show up for people making related searches.

BEST MOMENTS
‘98% of people look at reviews when trying to decide whether to buy a product or service’
‘Get going! Don’t be afraid to fail forward’
‘The playing field is pretty even’
‘SEO can be a guessing game’

EPISODE RESOURCES
Greg on LinkedIn
mappingyourmarketing.com

Productize ebook
VALUABLE RESOURCES
Leave your comments on the show's Facebook community page: https://www.facebook.com/Buildvaluebychoice
Get your free valuation here: https://bit.ly/get-free-valuation
Podcast website: https://infhorizons.com/podcast/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

All Things HR with Rick Maher

Nana Bonsu — Thu, 22 Sep 2022 14:29:17 -0500

Today marks one whole year of Build Value By Choice, which is why we’re giving you a bonus episode. The guest in this special edition of the podcast is Rick Maher, CEO at Turning Point HCM, he’s here to talk about all things HR for your small to medium business and how you can get the HR support of a larger company on a fractional basis.

As part of the 1-year anniversary we are giving away free prizes including a FREE all-day workshop valued at $997, a FREE 6-month mentoring program valued at $14,997 and more. Just send a screenshot of your subscription to info@infhorizons.com to be entered to WIN.

KEY TAKEAWAYS

People, process, and procedure are the three keys to growing your business.
There are a lot of problems that small to medium size businesses can face because they don’t have proper HR support. These can be from compliance to employee issues such as hiring and firing. There are also problems with policy and procedure which allows the business to grow and scale well.
Company values have been a big part of Rick’s success. These are Family First. Growth is the only option. Freedom to manage your way in a changing environment. Can-do self reliant attitude. Capitalize on individual talents and behavioral styles.
Rick gave himself a job title, visionary, to try and work out what the business would look like in 8, 10, 15 years.
The company mission of Turning Point HCM is to release the pressure valve that builds in business owners whenever day to day HR issues pop-up. They create customized solutions for each client, starting fresh or building on what is already in place. Their team builds a customized solution tailored to meet the client's objectives while focusing on price, service and doing what is best for the client, so it makes sense for the business and helps the owner put HR issues in the rear view mirror.

BEST MOMENTS

‘If I can find the right team members I can marry that big company HR support on a fractional basis’

‘I was guilty of the problems that I was trying to solve for my clients’

‘My motivation is laziness’

EPISODE RESOURCES

Infinite Horizons Free Webinar

https://bit.ly/productizeebook1

https://www.turningpointhcm.com/

rick@turningpointhcm.com

Call Rick on - 6317694131

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

From Smartphone to Dumbphone - The Power of Disconnection with Rhett Acelar

Nana Bonsu — Wed, 21 Sep 2022 00:00:00 -0500

Rhett is the owner and CEO of Historic Prints, an eCommerce company located in Portland Oregon. He joins Nana today on Build Value by Choice to discuss the power of disconnection and whether your smartphone has become a dumb phone, based on an article recently published in the Guardian.

KEY TAKEAWAYS

You can save your spot for the Infinite Horizons webinar, 3 Strategies to supercharge the value of your business today without feeling trapped or succumbing to market changes. Thursday September 22nd @ 12:00 PM EST, 9:00 AM PST. The link is in the show notes below. In this webinar, Nana Bonsu will reveal three secrets to growing a successful business that is not reliant on the owner. He will show you how to grow the value of your business without sacrificing time or enjoyment.
Historic Prints specializes in historical map and photo reproductions from throughout the world and antiquity that create a unique link between past and present. This merges Rhett's two passions of art and history.
All technologies have pros and cons. For Rhett, smartphones became more of a con when the usefulness was outweighed by how distracting it is. When your phone is taking time away from your children, is it really worth the pros anymore?
Rhett went to his phone store and asked for the dumbest phone they had. It was a throwback to the 2000s with the flip-up screen and everything. It made him feel so free, ditching his iPhone for something simpler.
Rhett has been smartphone free for three years now, except for using it for two-step authentication.
If you don’t want to go fully smartphone free, be considerate of what apps you put on your phone. Is it just a distraction? Or does it actually have a use that doesn’t outweigh its distraction level?

BEST MOMENTS

‘Do I want to set the example of my son seeing me on my phone all the time’

‘I felt rock bottom in my relationship with my smartphone’

‘If you want to get in contact with me, call me, I’ll actually answer and speak to you’

EPISODE RESOURCES

Infinite Horizons Free Webinar

https://bit.ly/productizeebook1

Is your smartphone ruining your memory? A special report on the rise of ‘digital amnesia’

https://historicprints.com/

rhett.acelar@gmail.com

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free business health check here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Rhett is the owner and CEO of Historic Prints, an eCommerce company located in Portland Oregon.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Automating your Service Businesses With StaffNet Technology

Nana Bonsu — Tue, 13 Sep 2022 23:00:00 -0500

3 Evergreen Secrets to Grow Your Business...Without Succumbing to Market Changes! >>>>>>>>registration for free webinar HERE<<<<<<<<<

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

StaffNet can free up to five hours of your time per week so you can focus on more important tasks. To talk about what StaffNet is, this week Nana is joined on Build Value By Choice by one of its founders Jenna Zeng. Listen in to find out how Jenna is helping service businesses in the small to medium market, by allowing them to run like one of the big boys.

KEY TAKEAWAYS

StaffNet is a workflow optimization tool that will allow you to take back your time by setting automations in place for employee scheduling, client follow ups and confirmations, team messaging, payroll and timesheets, and job reports.
Scheduling - Save up to 80% of the time you used to spend scheduling by creating schedules in minutes. Share instantly with your team. Manage from anywhere in the world. Avoid conflicts and communication hiccups. Streamline payroll with the ability to review, edit and approve employee timesheets.
Job Reporting - Mobile job reporting to keep things moving smoothly in a fast-paced work environment. View job status’ in real time. Have eyes on any jobsite at all times. Mobile field reporting and job checklists. Keep records of all your jobs from old to new. View media uploaded to the cloud from anywhere, anytime.
Task Management - Automate your busy to-do lists. Assign tasks to specific employees. Collaborate with your team in one place. Keep up-to-date on all projects with your team. Boost communication and streamline business processes. Get a big-picture look at your work by arranging your tasks in columns. Customize sections and columns. Create your own! Plus, you can sort tasks by due date, project, and more.
HR Tracking - Ditch the paper, files and filing cabinet, and keep your employees files safely stored online in a secure cloud-based system. Stay up-to-date by uploading all the records and documents in one place for your employees. Monitor who can have access to these sensitive documents.
Inventory - Work smart, not hard. This intuitive feature allows you to keep track of all the different inventories you have in various locations. View your inventory in real time as changes are made. Provide accurate manifests to clients when shipping & receiving.
Team Messaging - Keep employees informed and notified. Send out notifications directly to your team members within the app.
CRM - The unsung hero of features – leave no client behind or any leads unturned! Assign leads to team members. Streamline operations by automating follow-up reminders. Keep your client’s information safely stored in one place

BEST MOMENTS

‘It wasn’t meant to be a business, it was meant to be a solution at the time’

‘We’re made for the little guy to be able to run like a megacorp’

‘You’re letting technology do the work for you’

‘Hiccups at the start of your business can be detrimental’

EPISODE RESOURCES

https://bit.ly/productizeebook1

www.staffnet.ca

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Jenna Zeng is one of the founders of StaffNet Inc.– a workflow optimization tool to help small to medium businesses. Jenna truly believes in sharing knowledge to help spark growth and self-development! She also believes in inspiring others to grow and share their life gifts with the world from building their brand to all things business marketing and development!

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Mindset And Self Improvement With Terry Tucker

Nana Bonsu — Tue, 06 Sep 2022 23:00:00 -0500

Terry Tucker is the founder of Motivational Check. He’s here to share his unique and positive bent regarding the concepts of mindset and self-improvement. As a former NCAA Division I basketball player, SWAT Team Hostage Negotiator, and cancer warrior for the past ten years, he focuses on the healthy aspects of being sick by concentrating on his 4 Truths to help others lead their uncommon and extraordinary life.

KEY TAKEAWAYS

As a hostage negotiator, Terry learned the value of trust in any relationship and that listening isn’t just about hearing what’s being said, it’s about actually understanding what is being said.
As business people we set goals for our business, but we don’t set personal values. When you can tie your goals to your personal values then the fact you believe it with all your heart will actually make those goals easier to achieve.
Terry’s 4 Truths to help others lead their uncommon and extraordinary life are: 1. Controlling your mind, so it doesn’t control you.
2. Embracing the pain and difficulty and using it to make you a stronger and more determined individual.
3. Understanding that what you leave behind is what you weave in the hearts of other people.
4. Remembering that as long as you don’t quit, you can never be defeated.
60 or 70 thousand thoughts cross our minds every day. Every time you see a negative thought go by, stop and challenge that thought. When you’re stopping those negative thoughts, your brain will eventually stop sending them.

BEST MOMENTS

‘Trust, learning, and emotion’

‘You want to have core values and beliefs that you don’t compromise’

‘Take the cold bath bravely. Make yourself do unpleasant things so as to gain the upper hand of your soul’

‘Cancer can take all my physical facilities, but it can’t take my heart, my mind, or my soul’

EPISODE RESOURCES

https://bit.ly/productizeebook1

https://www.motivationalcheck.com/

https://www.linkedin.com/in/terry-tucker-9b5605179/

https://www.sustainableexcellencemembership.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Terry Tucker is the founder of Motivational Check. He’s here to share his unique and positive bent regarding the concepts of mindset and self-improvement.

As a former NCAA Division I basketball player, SWAT Team Hostage Negotiator, and cancer warrior for the past ten years (which has included the amputation of his foot in 2018 and his leg in 2020), he focuses on the healthy aspects of being sick by concentrating on his 4 Truths to help others lead their uncommon and extraordinary life.

He’s released the book entitled: Sustainable Excellence, Ten Principles to Leading Your Uncommon and Extraordinary Life. He’s also recently been featured in Authority, Thrive Global, and Human Capital Leadership Magazines. You can find his site, Motivational Check, at motivationalcheck.com. With the American Psychological Association reporting that depression and anxiety have increased four-fold during the COVID pandemic, including the sharpest increases in males, young adults, and parents with children in the home, his story will be invaluable to helping such people.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Using Data-Driven Emotional Graphs to Build Scalable Business Processes

Nana Bonsu — Tue, 30 Aug 2022 23:00:00 -0500

Vinay Raman is the CEO of CAARMO and helps businesses and employees unlock their hidden potential, maximize opportunities, and risks to mitigate through Performance Intelligence software tools. He joins Nana this week on Build Value By Choice to talk about using data-driven emotional graphs to build and scale business processes.

KEY TAKEAWAYS

CAARMO helps businesses see the data that is already in the company and how the balance is constantly shifting. When you know where the balance is heading then you can adapt to those coming changes.
You need to have a more holistic view of all the information around decision making in business. The more information you have then the better informed your choices are.
There is a concept in the stock market called Bollinger Bands, these are envelopes plotted at a standard deviation level above and below a simple moving average of the price. Because the distance of the bands is based on standard deviation, they adjust to volatility swings in the underlying price. Bollinger Bands use 2 parameters, Period and Standard Deviations.
You want to have a stable process before you try and improve it.
Emotions matter so much, it’s of paramount importance. If someone isn't happy then they’re not going to do their best work for you. You can use data to decide how you can best support your employees to get the best out of them.

BEST MOMENTS

‘You get two people with the same information but coming to two different conclusions’

‘If the process is working without lots of noise, then you know it’s a good process’

‘If you want someone to buy into your company you need to show them the evidence that you can make them a superstar’

EPISODE RESOURCES

https://bit.ly/productizeebook1

https://www.linkedin.com/in/vraman/

https://www.caarmo.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Vinay Raman is the CEO of CAARMO and helps businesses and employees unlock their hidden potential, opportunities to maximize, and risks to mitigate through our Performance Intelligence software tool. Vinay helps business leaders become better business leaders and drives effective business growth. Vinay helps business leaders and their people live intentionally in alignment with their why and have that great mindset.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Strategic Planning Using Game Theory With Noah Healy

Nana Bonsu — Tue, 23 Aug 2022 23:00:00 -0500

3 Evergreen Secrets to Grow Your Business...Without Succumbing to Market Changes! >>>>>>>>registration for free webinar HERE<<<<<<<<<

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free eBook HERE<<<<<<<<<

Noah Healy is a professional developer, Founder at Coordisc, and recreational mathematician who has become an expert on game theory and designing marketplaces. Noah discovered a superior form of marketplace and is working toward adoption of this technique to upgrade the economy. He joins Nana this week on Build Value By Choice to discuss his strategic planning using game theory.

KEY TAKEAWAYS

The simplest form of game theory is in two player games where one player's victory is another player's loss, for example chess or rock, paper, scissors.
Game theory is essentially the mathematics of strategy. If you’re engaging in strategic thoughts then you’re engaging in game theory.
John Nash, who gained fame from the film A Beautiful Mind, coined the Nash equilibrium. This identified that all games will have idealized strategies and by applying these strategies you can maximize your outcomes.
When you’re working with the underlying incentives associated with game theory, you need to remember to actually incentivize people with something they want. If you don’t check in on people’s interests and assume too much, then you’ll be trying to get someone to do something for something they don’t want.

BEST MOMENTS

‘The thing about game theory is that it gets complicated extraordinarily quickly’

‘The growth of strategic complexity without some kind of binding system becomes absurdly large’

‘Employees and customers have a cooperative relationship’

‘Incentives are important from the point of view of their receivers’

EPISODE RESOURCES

https://bit.ly/productizeebook1

https://www.linkedin.com/in/noah-healy/

http://coordisc.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Noah Healy is a professional developer, Founder at Coordisc, and recreational mathematician who has become an expert on game theory and designing marketplaces. He’s born and raised in Charlottesville VA. He’s discovered a superior form of marketplace and is working toward adoption of this technique to upgrade the economy. He has diverse interests including philosophy, cooking and fiction. Building on breakthroughs merging physics and mathematics in the 20th century, he has developed a patent pending system to supersede commodity markets. He usually talks about shifting financial systems to make production more profitable, increasing the economic potential for everyone.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Book Review of "The Self-Esteem Regime" With Author, Clarissa Burt

Nana Bonsu — Tue, 16 Aug 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free eBook HERE<<<<<<<<<

This week's guest is Clarissa Burt, internationally acclaimed award-winning media personality, producer, director, writer, author, public speaker and former supermodel and winner of the Celebrity Survivor show! Clarissa joins Nana on Build Value By Choice to talk about her new book “The Self-Esteem Regime", improving morale in a team, and give you some tips around giving and receiving to improve your state of mind

KEY TAKEAWAYS

The first step Clarissa’s book The Self-Esteem Regime teaches is to be able to release. What do we need to let go and unlearn? We’re all held back by things that have happened in our past and we have to learn to let them go.
The steps in The Self-Esteem Regime is about receiving. So many people find it hard to accept from others and especially find it hard to say thank you. Accept, take, then thank them.
Do something good for someone else, it’ll make them feel good and you feel good. Giving is something that can be as simple as a smile or holding the door for someone. When you know you’ve done something good for someone else then you’re going to feel so much better.
You don’t need to compare your level of giving to someone else's.
We are so caught up in negative self-talk, so much so that without giving ourselves positive enforcement then those negative thoughts can bring us down and keep us there.
To build good team cohesion and improve workplace morale, you need to understand where your leaders are in terms of their self-esteem. They will set the tone for all of those working under them.
The four pillars Clarissa teaches are look good, feel good, be good, and greater good.

BEST MOMENTS

‘We should all live in happy self-esteem’

‘I realized the common denominator was low self esteem and a very low sense of self’

‘When you can go to the mirror and bring yourself up that’s really impactful’

‘Keep yourself in perpetual motion and moving in the right direction for you’

‘Leadership is one of the loneliest places to be because the buck stops with you’

EPISODE RESOURCES

https://bit.ly/productizeebook1

Facebook https://www.facebook.com/ClarissaBurtOfficial

LinkedIn https://linkedin.com/in/clarissaburt

Twitter https://www.twitter.com/clarissaburt

Pinterest https://pinterest.com/clarissaburt

Instagram https://instagram.com/clarissaburt

Tumblr https://clarissaburt.tumblr.com

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Clarissa Burt is an internationally acclaimed award-winning media personality, producer, director, writer, author, public speaker and former supermodel and winner of the Celebrity Survivor show! With hundreds of television and film credits to her name, this Who’s Who of International and American Women brings over 35 years of entertainment industry experience in both International and American markets.

Clarissa is the Founder and CEO of In the Limelight Media, a multimedia platform consisting of TV/video, a podcast and a digital magazine. Her shows can be seen on ROKU, Amazon Fire, Apple TV, etc. and her podcast is heard on 15 different distribution platforms. Her bestselling book entitled The Self-Esteem Regime published by Roman and Littlefield published on November 11th, 2021. The audiobook was published by Recorded Books two weeks later.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Latest Insights From MassMutual's 2022 Business Owner Perspectives Survey

Nana Bonsu — Tue, 09 Aug 2022 23:00:00 -0500

3 Evergreen Secrets to Grow Your Business...Without Succumbing to Market Changes! >>>>>>>>registration for free webinar HERE<<<<<<<<<

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free eBook HERE<<<<<<<<<

Brian A. Trzcinski, Director Business Market Development at MassMutual joins Nana this week on Build Value By Choice to discuss the latest insights from MassMutual’s 2022 Business Owner Perspectives Survey. Tune in for discussion on the problems business owners are facing, the value of trusted advisors, and Brian’s tips on simplifying your exit planning.

KEY TAKEAWAYS

The main findings from the MassMutual report are: Business owners spending too much time working in their business rather than on their business. Keeping key employees loyal. Significant gaps in planning and documentations. And finally the inability to fund their lifestyle when leaving the business.
Planning for exiting your business can seem very daunting to many business owners, this is why it’s so important to have trusted advisors who will help you break down tasks into manageable steps, otherwise owners are less likely to do the proper planning.
83% of business owners understand that their business planning and their personal planning are interrelated. But many don’t want to do that planning together and overcomplicating both scenarios.
Only 32% of business owners told MassMutual that they have a Buy-Sell agreement in place.
According to MassMutual, only 8% of business owners have taken all high level necessary steps to make a transferable business plan.
80% of your business value comes from the intangibles of your business, your structural capitals, your human capitals, your social capital, and your customer capital.

BEST MOMENTS

‘Businesses need trusted advisors to help them through the process’

‘Business owners should invest 1% of their business in this type of planning’

‘You want that advisor who is the quarterback of the team’

‘Every business needs to have a 3 to 5 year exit strategy’

EPISODE RESOURCES

Brian on LinkedIn

8 Simple Steps to Change Your Business...And Change Your Life!

MassMutual Business Owner Perspectives Study: Lagging long-term planning impacts for small businesses

MassMutual What drives value in your business?

MassMutual Top 10 questions for business owners

MassMutual COVID-19 reinforced the importance of key employee retention

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Leadership Starts From Within - Leading Your Team Through Adversity With Andrew McDowell

Nana Bonsu — Tue, 02 Aug 2022 23:00:00 -0500

3 Evergreen Secrets to Grow Your Business...Without Succumbing to Market Changes! >>>>>>>>registration for free webinar HERE<<<<<<<<<

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

This week's guest spent 22 years with the Boeing Company then in 2002, Andrew McDowell began his journey into entrepreneurship when he was asked to develop an Airspace Design Consulting business from scratch that would serve the global government market. Andy has worked on high-profile projects, such as preparing the Beijing and Sochi Airports for their respective Olympic Games. He joins Nana on Build Value By Choice to discuss how to become a leader and how to lead.

KEY TAKEAWAYS

Andy’s definition of leadership is - The ability to lead yourself or a group of people from one place to another by the creation of culture and an environment that provides emotional safety to bring out the best in people.
A good leader recognizes the skills and talents of the team and what they bring to the table. They also have the ability to inspire and draw upon those skills and talents to move towards the ultimate goal of the team.
As an owner you can actually help your team leaders create the right environment to create a good working culture of emotional safety. They require your support.
As a leader you have to be respectful enough to listen to ideas presented to you, you don’t have to agree with what they say, but ultimately trust is developed when people are listened to.
To regain trust if it has been broken you have to start from a place of respect and understanding. A good leader has empathy and if something is out of your control then explain that to them and work out how you’re both going to move forward. Have their best interests at heart and look for the win-win scenario.

BEST MOMENTS

‘Someone who doesn't have the natural leadership talent can get there in the end, it’ll just take a little longer’

‘Culture eats strategy for lunch’

‘Emotional intelligence is a muscle, what are you doing to practice it’

EPISODE RESOURCES

https://www.generateyourvalue.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Andy is an engineer by trade and creative by nature. He spent 22 years with the Boeing Company, where he always felt more like a life coach than a boss. In 2002, he began his journey into entrepreneurship within a Corporation when he was asked to develop an Airspace Design Consulting business from scratch that would serve the global government market. Andy has a Bachelor’s Degree from Georgia Tech in Electrical Engineering and a Master’s Degree in Computer Information Systems from Georgia State. Naturally, his aviation work took him around the world and enabled him to work on high-profile projects - such as preparing the Beijing and Sochi Airports for their respective Olympic Games.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

How Changes in Delivering Work Impacts Valuation & What Systems will Ensure a Successful Long-term Exit With Darryl Bates-Brownsword

Nana Bonsu — Tue, 26 Jul 2022 23:00:00 -0500

3 Evergreen Secrets to Grow Your Business...Without Succumbing to Market Changes! >>>>>>>>registration for free webinar HERE<<<<<<<<<

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

This week's topic is how the nature of delivering work has changed, its impact on valuation and what systems need to be in place for businesses to ensure a successful long-term exit. To discuss these issues, Nana is joined on Build Value By Choice by Darryl Bates-Brownsword, host of the Exit Insights podcast.

KEY TAKEAWAYS

The nature of delivering work has changed over the last couple of years as people are seeking more balance when it comes to working from home and with modern systems like Teams and Zoom we can stay connected during the work day. This saves on things like travel time and can lead to employees using that saved time to be more productive.
If a business is systemized then you can demonstrate that work is being done when your team is working remotely. When we have areas of the business that aren’t systemized, then we cannot prove that the work is being done, which can affect value. If you can prove the systems work then it might actually increase the value of your business.
Businesses that are dependent on the owners daily involvement then it is considered a risk by potential buyers.
The systems you need in place are production, workflow, induction and onboarding, and finally financing and reporting.

BEST MOMENTS

‘It encourages people to get paid for the job they do, not just showing up’

‘People are looking to acquire your business because it’s an investment’

‘I can see some commercial areas being rezoned’

EPISODE RESOURCES

https://succession.plus/uk/

https://www.capitaliz.com/

Darryl on LinkedIn

Exit Insights podcast

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Darryl Bates-Brownsword is the host of the Exit Insights podcast. He is based in Oxford in the UK, and he's on a mission to help business owners to learn that if they want to get the most from their life's work and exit on their own terms, then they need to prepare their business (and themselves) for exit.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Hiring New Team Members Without Losing Company Culture With Danielle Mulvey

Nana Bonsu — Tue, 19 Jul 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

We know that attracting the right employees and retaining them is front of mind for most business owners. That’s why this week Nana is in conversation with Danielle Mulvey, an entrepreneur who has cracked the code on recruiting and retaining what she refers to as “5-Star Employees”. Danielle also authored the book The Rapid Read Guide to The 5-Star Employee Rating System, and is currently co-collaborating with Wall Street Journal best-selling author Mike Michalowicz on a new book, to be released in Fall 2023.

KEY TAKEAWAYS

You need to start with clarity on what you need from an employee. When you know exactly what you want then you’ll be able to focus on those skills and ignore those you don’t want. You need to set high expectations but also be reasonable.
A 5-Star Employee is a top 15% candidate who would be paid the same as a 3-Star employee and does the work of two other employees..
If you don’t have a team of 5-Star Employees, then the ones in the team who are underperforming, will demotivate those who are. When it comes time for someone to leave, unfortunately it will be the skilled employee who wants to move on to be part of a better team.
Coming out of Covid, people want to come back into the office and be part of a community again. In your workplace you are the one who sets the tone and can create that community by listening.
Remember that when businesses grow and scale, you might outgrow the skills of your initial employees.
The 5-Star system is broken down into: They share YOUR core values. They score 7 or higher on the 11 Qualities of 5-Star Employees. They meet or exceed your scorecard on the role-specific skills and aptitudes. They are committed and capable of meeting or exceeding the defined success metrics for the position. Their salary commensurates with a minimum 3X Return on Payroll because they are elite performers.

BEST MOMENTS

‘You need an environment where people can act the same way at work as they do at home’

‘If someone is not doing well in the position, they know, You don’t need 6 months to figure it out’

‘5-Star employees do the work of two or three 1, 2, or 3-star employees for the same salary you pay a 5-Star Employee’

EPISODE RESOURCES

5staremployees.com

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Danielle Mulvey is a former flight attendant-turned-entrepreneur who has cracked the code on recruiting and retaining what she refers to as “5-Star Employees”: game-changing, dedicated, hardworking people who make big plays and get real, consistent results. Never one to settle for average, Danielle has scaled her several companies to over $50 million in annual revenue while spending less than 10 hours each week overseeing their operations.

Danielle also authored the book The Rapid ReadTM Guide to The 5-Star Employee Rating System, and is currently co-collaborating with Wall Street Journal best-selling author Mike Michalowicz on a new book, to be released in Fall 2023, tentatively titled ALL IN: How to Get Your Employees to Act Like Owners. She also hosts the popular show Profit First Nation, the official podcast for Profit First.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Credit Union Lending Options For Small Businesses with Mark Ritter

Nana Bonsu — Tue, 12 Jul 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

One big concern from small business owners, especially those in minority communities, is gaining access to capital. This can be because of the lack of networks and connections that allow people access to lending. Mark Ritter, CEO of Nu Direction Lending joins Nane this week on Build Value By Choice to share his view of credit union lending options for small businesses.

KEY TAKEAWAYS

In the last 10 to 15 years the amount of small business loans given out by credit unions has risen dramatically.
MBFS is a company that is founded and owned by credit unions with one goal to help members and credit unions make small business loans. Instead of each credit union doing it in-house, they are working cooperatively.
Mark works with about 80 credit unions servicing $2.2 billion in commercial loans and small business loans for those credit unions. Despite predicting a downturn in lending, this year he has been funding around $60 million per month.
There is a lender for every level of business operation you’re at, so don’t be disheartened if you are rejected from your first one. A better way to view it is that not every lender is right for every business, rather than your business being the problem.
Mark works with small business owners to not just provide finances, but provide education to business people on how to use that finance for what is best for your business.

BEST MOMENTS

‘Credit unions are the best kept secret for small business owners’

‘Shop for lenders like you would a restaurant’

‘The credit union can show you where you’re at and where you need to go’

‘We want you to have the education, not just the finances’

EPISODE RESOURCES

linkedin.com/in/markrittermbfs/

The Small Business Administration (SBA) 8(a) business development program. This program provides access to capital, business counseling, and government contracting opportunities. https://www.sba.gov/business-guide/manage-your-business/manage-your-finances

www.mbfs.org

www.nudirectionlending.com

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Business Owner Work/Life Imbalance with Jason Wojo

Nana Bonsu — Tue, 05 Jul 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

If you weren’t working so much, what would you do with all that free time? Jason Wojo of Lifeonaire joins Nana this week on Build Value By Choice to talk about how as a business owner you should be prioritizing your life over work in the work/life balance conversation. Find out why more isn’t always better when it comes to money and why work milestones aren’t the destination, they’re the vehicle that moves your life to where you want it to be.

KEY TAKEAWAYS

Lifeonaire is a Christian-based life and business coaching organization dedicated to helping people live truly abundant and prosperous lives. A millionaire is someone who has a lot of money; a Lifeonaire is someone who has something much more valuable…a lot of life. Many have achieved great wealth, but few with great wealth have also achieved great lives. They help people make more, work less, and create lives and businesses they love.
We live in a culture that glorifies grinding and overworking yourself, often to the point of burnout.
Jason’s advice is to set a roadmap of where you want to go in life, what are all the different components that lead you to your goal, for example spirituality, family, and work. Your vision gives you your ‘why’.
SEAD stands for Strategic, Elimination, Automation, and Delegation.
You never delegate something you can automate, and never automate something you can eliminate.
If you’re a one person operation then what will happen to your business if you’re out of action for a while. The more automated your systems are then the easier it is for you to step away from your business.
The Pareto principle (also known as the 80/20 rule) is a phenomenon that states that roughly 80% of outcomes come from 20% of causes.

BEST MOMENTS

‘I know a lot of Lifeonaires who are millionaires but know very few millionaires who are Lifeonaires’

‘Life first, business second’

‘The business is supposed to be the vehicle to get you to the destination that is the life you want’

EPISODE RESOURCES

https://lifeonaire.com/

https://www.facebook.com/groups/lifeonaire

https://docs.google.com/document/d/17a2JX71oIh3Xw9FkSBJvoyyVvUVN-_8kI5-OmdZAuhE/edit

https://keap.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Jason first came to Lifeonaire as a student in 2009. On the surface he appeared successful and by most external measures, looked to be “living the dream”. But behind closed doors he was unhappy, stressed, overworked, and desperate to live on his own terms.

With the help of Lifeonaire, Jason was able to turn everything around, reinvent himself and his business, and design a life of true joy, passion, fulfillment and freedom.

His gratitude for the Lifeonaire message and philosophy, along with his desire to empower and encourage others, led to him first becoming a Titanium coach, working with some of the country’s most successful business owners and investors, then lead event instructor, and now he runs the company as CEO. He has spoken and shared with audiences of all types worldwide, and has impacted the lives and legacies of thousands by walking them through the proven Lifeonaire process of creating a life and business they love...and you’re next!

He has been blessed with a beautiful wife, three daughters, a weiner dog named Rusty and lives in North Carolina. For fun he “lifts things up and puts them down”, plays electric guitar in the worship band at his church, and spends time with his family.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Why The Giant Job Boards Are Getting It Wrong And What Business Owners Can Do About It with Scott Dettman

Nana Bonsu — Tue, 28 Jun 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

Attracting and retaining qualified and skilled labor is among the biggest problems for business wonders today. Scott Dettman is an expert in pairing talent with businesses and job openings, he joins Nana this week on Build Value By Choice to discuss what you as a business owner can do when the giant job boards are getting it wrong.

KEY TAKEAWAYS

Scott doesn’t believe that we have a talent problem, he sees it as a translation problem between potential and impact. More than 4 million people graduate from college each year in the US alone and people are staying in work for longer. The math of not having enough qualified people just doesn't make sense.
Avenica works with tens of thousands of candidates every year and casts a very wide net. Those people are then evaluated on their core beliefs that will make them a good fit for a company, the skills are a secondary consideration.
If you get the right person with the hunger to learn and grow in the right industry, then the skills and development can all be taught. You can’t teach someone to be the right fit for a business but you can teach them to do a job.
Scott doesn’t believe that resumes are a good way of appraising candidates as they don’t show the potential of the person at all. If you’re not looking at resumes for your job opening then having a longer application process can filter out the people who are not really interested and get you more relevant information about the people who do apply.
Do you want applications from someone who has applied to 200 jobs in the last 10 minutes using easy apply on Indeed or do you want the person who has taken the time to really put across that they’re right for you. Scott believes that if someone jumps through all the hoops, they’re a person worth talking to.

BEST MOMENTS

‘Leaders are rarely experts and experts are rarely leaders’

‘It’s about matching behaviors to environment’

‘Self selecting out of the job is a reason why someone might not apply for your job’

‘Even asking someone for a 2 minute video about themself can filter out uninterested candidates’

EPISODE RESOURCES

https://avenica.com/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Avenica CEO Scott Dettman is a dynamic leader with a strong track record of driving growth through transformation and innovation in the human capital arena. Scott joined Avenica in 2019 following a six-year stint with ManpowerGroup that included progressive leadership roles spanning analytics and transformation to general management and business development. Scott has a master’s degree and Ph.D. (ABD) from the University of Wisconsin-Milwaukee and completed an Executive Leadership program at Harvard Business School.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

ESG for Small Businesses

Nana Bonsu — Tue, 21 Jun 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

What does ESG mean and what does it have to do with my business? It stands for Environmental, Social and Governance, it has been in the news lately and talked about in the World Economic Forum. This week on Build Value By Choice, Nana will be discussing ESG investing and the three factors associated with it and how using ESG can help you better position your business for success.

KEY TAKEAWAYS

Environmental factors include the contribution a company or government makes to climate change through greenhouse gas emissions, along with waste management and energy efficiency. Given renewed efforts to combat global warming, cutting emissions and decarbonizing is becoming more important.
Social include human rights, labor standards in the supply chain, any exposure to illegal child labor, and more routine issues such as adherence to workplace health and safety. A social score also rises if a company is well integrated with its local community and therefore has a ‘social license’ to operate with consent.
Governance refers to a set of rules or principles defining rights, responsibilities and expectations between different stakeholders in the governance of corporations. A well-defined corporate governance system can be used to balance or align interests between stakeholders and can work as a tool to support a company’s long-term strategy. Governance can also refer to the standard of government of nations.
ESG can help your business in a number of ways. Firstly, it can help small businesses attract and retain investors. Secondly, it can help improve operations. Thirdly, it can help build better relationships with stakeholders. Fourthly, it can help you position yourself for success in the future.

BEST MOMENTS

‘ESG helps small businesses attract investment capital’

‘By making ESG a priority, small businesses can show stakeholders that they’re committed to making value in the long term’

‘A company that focuses on reducing its environmental impact can save money on energy costs’

EPISODE RESOURCES

energystar.gov

https://betterbuildingssolutioncenter.energy.gov/

https://www.dol.gov/agencies/odep

https://www.asbnetwork.org/

https://www.sbnphiladelphia.org/

https://www.sbnmass.org/

https://www.responsiblebusiness.org/

VALUABLE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

The Future of Small Business in the Metaverse

Nana Bonsu — Tue, 14 Jun 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

In this episode Nana will be discussing Metaverse for small business and what owners and their leaders need to know to give them a competitive advantage in the future. The Metaverse is a new and virtual world which is being created by a consortium of companies such as Microsoft and IBM. This new world will be a 3D representation of the internet where users will be able to interact with each other in a realistic way.

The possibilities for small businesses in the Metaverse are endless. With the right strategy, small businesses can use the Metaverse to gain a competitive edge in the marketplace.

KEY TAKEAWAYS

The Metaverse will provide a platform for online games, visual shopping, and other activities that are only available in the real world.
The Metaverse will have a profound impact on small businesses in multiple ways. Firstly, it will provide a new way for businesses to advertise and market their services.
Secondly, the Metaverse will allow businesses to create virtual storefronts where customers can browse and purchase products without ever having to leave their homes.
Finally, the Metaverse will provide a new platform for businesses to interact with their customers in a more personalized way.
Metaverse offers a variety of features and applications that help businesses streamline their workflows, improve communication, and boost their bottom line.
The Metaverse can lead to increased efficiency by integrating multiple online tools and platforms into one central location.
Businesses can use the Metaverse to hold online events and meetups which provide a convenient and immersive way for customers to interact with their brand.
The Metaverse uses Blockchain technology to track and process transactions.

BEST MOMENTS

‘The possibilities for small businesses in the Metaverse are endless’

‘It’s a powerful tool for building and online presence and reaching new heights of success’

‘It simply depends on your imagination and creativity’

EPISODE RESOURCES

Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Augmented Intelligence For Small Businesses

Nana Bonsu — Tue, 07 Jun 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

Augmented intelligence is a term used to describe the application of AI to augment human cognitive abilities. AI can be used to help people with tasks such as decision making, language processing, and pattern recognition. This week on Build Value By Choice, Nana will talk you through the advantages of using augmented intelligence for your small business.

KEY TAKEAWAYS

AI can help automate tasks and processes which can free up employees to focus on other areas of the business. For example AI powered chatbots to deal with customer enquiries and complaints. Chatbots can also run 24/7 support.
AI can improve customer service by providing faster and more accurate responses to customer enquiries. By leveraging the power of AI, customer service representatives can quickly and easily access the information they need to resolve customer issues.
You can use AI to automate repetitive tasks such as data entry.
By using data analytics, businesses can identify inefficiencies and bottlenecks in their processes and then use AI to automate and streamline these processes.
AI is constantly changing and evolving, making it hard to keep up with the latest developments.

BEST MOMENTS

‘AI can help to identify patterns in customer behavior’

‘AI can help businesses make better decisions’

‘There is room for improvement in AI’

EPISODE RESOURCES

https://www.ftc.gov/business-guidance/blog/2020/04/using-artificial-intelligence-

algorithms

https://www.ftc.gov/business-guidance/blog/2021/04/aiming-truth-fairness-

equity-your-companys-use-ai

https://www.cognitivescale.com/

https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Leverage Processes, Systems, And Technology to Deal With Labor Shortages

Nana Bonsu — Tue, 31 May 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

The current business landscape is more competitive than ever, in order to stay ahead of the curve businesses need to find ways to optimize their processes, systems, and technology. one way they can do this is by leveraging data science tools and technology to scale the way your services are sold. Join Nana Bonsu this week on Build Value By Choice as he tells you how to do just that.

KEY TAKEAWAYS

Ways you can leverage data science tools and technologies to improve your business are: improving the speed and response to customer inquiries, to improve the manner in which customer relations are built, to enhance your planning, controlling and operating of your business effectively, and to live up to customer expectations.
Many businesses are struggling to find enough qualified workers to fll their open positions. This can hamper their ability to compete and grow.
by automating certain tasks and using data to drive decision making, manufacturers can free up employees to focus on more value adding activities.
The gap between the skills workers have and the skills workers need has also contributed to the decline in manufacturing employment.
Project management systems such as basecamp or asana can help you track the information that is critical to your business.
You should make your business more independent of the owner by establishing systems and processes that can run without the owners constant supervision. This frees up time that can be used to add value and attract and retain employees.

BEST MOMENTS

‘United States manufacturing output has reached an all-time high’

‘The skills gap is real and it’s affecting businesses of all sizes’

‘You can also copyright unique systems and processes to add value to your company’

EPISODE RESOURCES

Project Management software to monitor delegated tasks and other collaborative projects

https://basecamp.com/

https://asana.com/?noredirect

https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Simplify Your Business Model to Make it More Scalable to Deal With Skilled Labor Shortages

Nana Bonsu — Tue, 24 May 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

Are you struggling to find the right talent to support your business? Are you finding that you’re constantly training new employees, only for them to leave shortly after? If so, you’re not alone. In today's competitive marketplace it can be difficult to find and retain top talent, the pandemic has exacerbated an already difficult situation. This week on Build Value By Choice, Nana will discuss how you can deal with these challenges.

KEY TAKEAWAYS

According to Statista, quality of labor is at number two behind inflation as top of mind concerns for business owners.
Instead of making the requirements for your positions complex, why not structure it in a way that it’s less necessary to find highly skilled people, this allows you to open yourself to a broader range of talent. One way you can do this is looking at your business model and identify how you may simplify. This may mean reducing the number of products and services offered or streamlining operations and reducing the need for skilled labor.
If you focus on delivering a standardized set of products or services that can be taught to employees, they can sell without your involvement. Also by standardizing your operations, you become more able to compete with your rivals.

BEST MOMENTS

‘What alternatives have you tried to deal with the problem?’

‘The whole is greater than the sum of the parts’

‘By bundling together complimentary products, you create a package that is more valuable’

‘It’s easy to transact, it’s repetitive, it’s needed, and it’s more valuable’

EPISODE RESOURCES

https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

The Fair Labor Standard Act With Matt Johnston

Nana Bonsu — Tue, 17 May 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

Favorite and frequent guest Matt Johnston returns to Build Value By Choice this week to chat to host Nana Bonsu about the FLSA (Fair Labor Standards Act). Find out which jobs are exempt from overtime, how much they need to earn to be exempt, and what the consequences can be for business owners if they don’t pay the right overtime.

KEY TAKEAWAYS

The Fair Labor Standards Act of 1938 is a United States labor law that creates the right to a minimum wage, and "time-and-a-half" overtime pay when people work over forty hours a week. It also prohibits employment of minors in "oppressive child labor".
Some jobs may be exempt from overtime laws. The most common exemptions are EAP (executive, administrative and professional). Somebody who is going to be exempt has to earn a minimum weekly salary of $684 per week pre tax.
To qualify for the EAP exemption, an employee must be paid on a “salary basis,” rather than on a per hour basis. That is, an EAP employee must receive a predetermined and fixed payment that is not subject to reduction due to variations in the quantity or quality of work.
There can be hefty government fines and you open yourself up to legal action if you don’t pay the correct overtime.

BEST MOMENTS

‘If they work over 40 hours in one week, then overtime is required’

‘If you don’t pay overtime, you’ll have to pay that back over time’

EPISODE RESOURCES

www.mattthelawyer.com

Build Value By Choice Podcast Episode #8 with Ray Croff

https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Matt Johnston (#Mattthelawyer) is a Frederick, MD-based attorney whose practice focuses on serving small businesses with their needs using a variety of services geared to a small business budget. Matt helps clients solve business and legal problems with practical, actionable, and understandable legal advice. Matt and his team also help clients protect their brands and intellectual property through trademark and copyright services. Matt is also a part-owner of a music production company but doesn't play an instrument. When not lawyering, Matt can be found playing, watching, refereeing, screaming, arguing, or occasionally crying about soccer.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Qualified Labor Shortage & Owner Dependency Effects

Nana Bonsu — Tue, 10 May 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

In this episode, Nana discusses the qualified labor shortage and its effects on making a business more and more dependent on an owner and its key employees. Not only this, but the shortage may also be affecting your businesses ability to expand. If you want your business to survive, you need to find a way to overcome these challenges.

KEY TAKEAWAYS

Small business owners are spending more time dealing with labor issues than they did before. Quality and cost of labor have been the top two concerns for small business owners up until now. Inflation has overtaken that concern and is now the main concern.
Because the supply of quality employees is low and the demand for them is high, that means that wage demands are going to go up.
Some questions to ask yourself before the next episode are: How easy would it be to replace your most important sales and marketing employee?
If you are a product company, how easy would it be to replace your most important product design employee?
If you are a service company, how easy would it be to replace your service design employee?
How much of your company's revenue are you responsible for?
Has your business ever struggled to find quality labor and if so why?

BEST MOMENTS

‘The competition for talent is heating up’

‘Employees are the biggest assets of a business’

EPISODE RESOURCES

Build Value By Choice Podcast Episode #8 with Ray Croff

https://www.facebook.com/Buildvaluebychoice

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Strategy for an Efficient Exit - Tom Gledhill on Small Business Growth

Nana Bonsu — Tue, 03 May 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

This is part 2 of Nana’s interview with Tom Gledhill where the two discuss how to make businesses more efficient and effective to prepare them for an exit. Tom has founded, built and sold multiple companies during his career as a business owner. He is a former M&A Advisor and the author of best selling books "The Big Transfer" and "Xitpro System".

KEY TAKEAWAYS

One of the mistakes Tom sees business owners make when exit planning and leaving money on the table is that they’re not familiar with the business buyers and what they’re looking for. The more you understand what they are looking for, then the better you can position yourself to maximize income.
Making your company more effective and efficient is one of the key ways to both show that your business can scale and show value to business buyers. It’s important to do it early but critical to do it before you try to sell.
You need well trained employees who don’t just come to you with problems, but with solutions too.
In order for a company to sell, it has to be transferable and sustainable.
If you’re looking to pass your business along then you need to know the value of your company so they can pay that off to you over time so you can live the retirement you planned for.
Only 1 in 4 businesses that go to market actually sell.

BEST MOMENTS

‘You cannot salce a company until you make it effective and efficient’

‘Owners should work on their company more than in their company’

‘The most important part of exit planning is positioning the company to sell’

‘It’s not rocket science, but it takes discipline’

EPISODE RESOURCES

Tom's Free Webinar

Get your free valuation here: https://bit.ly/get-free-valuation

Get a 5-phase checklist to help scale your business. https://bit.ly/Business-ScaleUp-Checklist

Podcast website: https://infhorizons.com/podcast/

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

'The Big Transfer' Unlocking Value- Tom Gledhill on Small Business Growth

Nana Bonsu — Tue, 26 Apr 2022 23:00:00 -0500

8 Simple Steps to Change Your Business...And Change Your Life!
>>>>>>>>get your free ebook HERE<<<<<<<<<

Tom Gledhill has founded, built and sold multiple companies during his career as a business owner. He is a former M&A Advisor and the author of best selling books "The Big Transfer" and "Xit Pro System". Tom joins Nana on Build Value By Choice this week for part 1 of an interview to talk about himself and the work he has done in the industry. Stay tuned for part 2 coming soon where Tom will discuss what business owners can do to unlock value they might not know is there.

KEY TAKEAWAYS

When someone has a small business they have two things. They have an income and they have an asset.
Tom, a US Army veteran, holds a BS in Electrical Engineering from the University of Maine and an MBA from Boston College. Tom is a Certified Business Intermediary (CBI).
Tom has been in the trenches founding, building, and eventually selling his small businesses. He understands a business owner's day to day stress – satisfying customers and staff, meeting payroll, and concern about future sales.
He has combined his experience from building and selling his companies and helping many other business owners sell their companies, to develop the XITpro System to help business owners increase the value of their company, make more money, and make their business more salable.
At the time Tom was working in healthcare software there was no understanding of exit planning and mergers. If he hadn't been in a good industry then it would have been impossible to get the attention of big investors.
The whole negotiating process took over a year to complete. Tom had to keep the company ticking over while he was brokering the deal because any drop in performance would impact the negotiations.
Before you get into business, do your research, knowing what markets are in demand was Tom’s biggest success.

BEST MOMENTS

‘We were in the software market and that was a hot market’

‘I did my research and decided healthcare would be a good bet’

‘We didn’t start of in the same ballpark, we had to really negotiate for a price we could live with’

‘It’s not always about money when the human side is involved’

‘I always knew that I was growing an asset as I grew the company’

EPISODE RESOURCES

Tom's Free Webinar

Reach out to the host at https://linktr.ee/nmbonsu for help on scaling your business. We offer webinars, workshops and coaching.

Book a 30 Minute Meeting with Nana Bonsu

Know Your Current Valuation: https://bit.ly/get-free-valuation

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Intellectual Property Protection Basics For Small Businesses With Matt Johnston

Nana Bonsu — Tue, 19 Apr 2022 23:00:00 -0500

Matt Johnston is a lawyer and expert in intellectual property law for business. He joins Nana this week on Build Value By Choice to tell you the differences between the types of intellectual property, what they cover, and how you can apply for them. This is really needed information for every small business owner that could save you from disaster.

KEY TAKEAWAYS

Intellectual property rights are the rights given to persons over the creations of their minds. They usually give the creator an exclusive right over the use of his/her creation for a certain period of time.
There are four main types of intellectual property, these are Patents, Trademarks, Copyrights, and Trade Secrets. You can look at this as Knowhow, Messaging, Innovation, and Reputation.
A patent is a right granted to an inventor by the federal government that permits the inventor to exclude others from making, selling or using the invention for a period of time. The patent system is designed to encourage inventions that are unique and useful to society.
A trademark can be any word, phrase, symbol, design, or a combination of these things that identifies your goods or services. It's how customers recognize you in the marketplace and distinguish you from your competitors. The word “trademark” can refer to both trademarks and service marks.
A copyright is around the expression of an idea. Many types of works are eligible for copyright protection, for example: Audiovisual works, such as TV shows, movies, and online videos. Sound recordings and musical compositions. Written works, such as lectures, articles, books, and musical compositions.
A trade secret could be something like a recipe. It provides an economic or competitive advantage to its owner because the information is not generally known to or available through proper means by another person who can obtain economic value from its disclosure or use. Is subject to reasonable efforts by its owner to maintain its secrecy.

BEST MOMENTS

‘About 70 to 80% of any business is intellectual property’

‘Understand what can be protected, and what can’t be protected’

‘Because they made it public, they were ineligible for a patent’

EPISODE RESOURCES

www.mattthelawyer.com

https://www.uspto.gov/learning-and-resources/uspto-videos

https://www.copyright.gov/

Reach out to the host at https://linktr.ee/nmbonsu for help on scaling your business. We offer webinars, workshops and coaching.

Book a 30 Minute Meeting with Nana Bonsu

Know Your Current Valuation: https://bit.ly/get-free-valuation

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Reaction to The Latest BizBuySell Insights Report From a Business Broker Perspective with Jason Pittman

Nana Bonsu — Tue, 12 Apr 2022 23:00:00 -0500

This week Jason Pittman, President and CEO of Exit Advisory joins Nana on Build value By Choice to discuss the newly released BizBuySell insight report ‘Small Business Acquisitions Pick Up in 2021, Beat Pre-Pandemic Levels in 4th Quarter’.

KEY TAKEAWAYS

Many business brokers surveyed expressed improved market conditions in 2021, with 62% reporting higher transactions than in 2020. Over half (53%) of those attributed growth to a strong demand for businesses that thrived during the pandemic. Forty-six percent (46%) experienced an increase in owners looking to sell, an encouraging stat given the lack of inventory has been the main barrier to market recovery to-date. An equal 46% experienced an increase in buyers as the Great Resignation, SBA aid programs, and low interest rates ignited demand.
Over the past year, a record number of workers have left their jobs for a variety of reasons. At the same time, business ownership has been catching entrepreneurs by storm. Over 5 million entrepreneurs applied for business applications in 2021, the largest number ever recorded by the U.S. Census Bureau. At the same time, 21% of business buyers identified as being part of the great resignation and business brokers say 23% of their inquiries came from corporate refugees or newly unemployed seeking ownership.
The businesses that are in demand are those in food and beverage services, or those in consumer services like car washes and auto repair. These simpler businesses are more attractive to potential buyers and in some cases have not been as impacted by the recent pandemic.
The number one thing that makes a business unsellable is if the owner is the business. Is the owner doing all the work themselves? Having a team in place who will survive a transition is a much more appealing prospect than a business where their best asset is leaving.

BEST MOMENTS

‘When you add it up there’s a lot of activity going on. It’s a perfect storm’

‘There’s a lot of people with cash just looking for the right opportunity’

‘You need to make sure the business is not too reliant on one individual’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on infhorizons.com/podcast

Know Your Current Valuation: https://bit.ly/get-free-valuation

https://www.linkedin.com/in/jasonleepittman/

https://www.exit-advisor.com/

Book a 30 Minute Meeting with Nana Bonsu

BizBuySell Insight Report

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Jason is the President and CEO of Exit Advisory. He is a business broker and certified value builder focusing especially on the industrials and manufacturing industries. Jason resides with his family in the Chicago suburbs, in the state of Illinois.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Scale Businesses Growth Faster via Acquisitions With Krystof Bartos

Nana Bonsu — Tue, 05 Apr 2022 23:00:00 -0500

The topic this week is how business owners can change their mindsets when it comes to ways in which they can grow faster with acquisitions. Krystof Bartos is an investor with a vast portfolio of companies with over $500,000 in revenue and he joins Nana this week on Build Value By Choice. Find out how mergers and acquisitions work, how they can help your business, and how you can change your mindset towards them.

KEY TAKEAWAYS

There are already so many other companies that have all the things you need and can solve all the problems you need to be solved. And likewise you will have the solutions to other companies' problems. If there is an acquisition or a partnership, then you both have access to the means of solving your problems.
Bigger companies are considered less risky to investors.
Acquisitions can not only help you get around infrastructure challenges, but also to increase your reach into new markets and territories.
If you’re looking to grow the revenue of your business, think about your product or service, what your customers are buying before your product, instead of your product, what else they’re buying as well as your product, and what they’re buying after. You can then look at other products you can sell to them or partner with another company and agree on a percentage you get from cross selling.
It’s better to have one holding company that manages the businesses you have acquired instead of one company doing it all. Separate entities under one umbrella will usually be more valuable.

BEST MOMENTS

‘I was always trying to solve things with organic growth’

‘It was a game changer for myself personally’

‘If it’s not profitable, then it’s not worth much’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on infhorizons.com/podcast

Know Your Current Valuation: https://bit.ly/get-free-valuation

Here's the link to the free live webinar

https://www.krystofbartos.com

Get access to free resources and free ebook how to grow, turnaround and sell your business

Download free PDF How To Sell Your Business Fast (For Market Or Above Market Value)

Schedule a call to sell or get investment for your business (over 500 000 USD in revenue only) https://krystofbartos.com/schedule-call-today/ or send an e-mail: iam@krystofbartos.com.com

Connect with Krystof on LinkedIn

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

#BONUS Business Growth and Transferability - Succession Stories E85 with Laurie Barkman

Nana Bonsu — Tue, 05 Apr 2022 16:21:57 -0500

in this bonus episode, we share Succession Stories latest podcast with our host Nana Bonsu!

This week on Succession Stories, Laurie Barkman hosts fellow Certified Value Builder Advisor, Nana Bonsu for a conversation on business growth and transferability. Nana is the Founder CEO of Infinite Horizons, and he works with business owners on building value to make them easier to transfer during the M&A process. This discussion touches on common misconceptions owners often have about their business value, future readiness, and tackling key challenges that come up during transition.

Listen in to learn more about:

The underlying importance of growth potential
How transferability affects business value
Key value drivers for your business
Scalability Finder strategies and differentiation

Show Links:

https://www.linkedin.com/in/nanabonsu1

https://infhorizons.com/about-certified-value-builder-advisor/

nbonsu@infhorizons.com

Is this the year to sell your company?

Don't leave your exit to chance.

Stony Hill Advisors works with owners like you to get ready and maximize value when you're ready to sell.

Visit www.stonyhilladvisors.com/podcast for a complimentary business valuation.

About Succession Stories Podcast

Succession Stories is hosted by Laurie Barkman, the Business Transition Sherpa-- guiding business owners through the process from "transition to transaction."

Learn more at https://smalldotbig.com

Book a 1:1 Advisory call at:

www.meetlauriebarkman.com

lbarkman@smalldotbig.com

This show was brought to you by Progressive Media

Adapt Your Business Growth Strategy To The Changing Global Environment

Nana Bonsu — Tue, 29 Mar 2022 23:00:00 -0500

We’ve had a tough few years and there are still tough times going on. This week on Build Value By Choice, Nana is going to discuss how global events can affect your business and your own personal well being. How do we navigate the changing environment and make sure the information we get is factually correct.

KEY TAKEAWAYS

If you can’t predict your future cash flow because of current events, then that will affect your emotional and financial well being.
India and the US are both clamping down on crypto currency so that could impact your investments and the security of them.
Your business is based on a certain assumption and a certain environment. But the environment is changing and we need to be aware of how that can impact you and we need to look forward to prevent disaster.
Remember that there is a lot of misinformation and disinformation out there. You need to do your research and always think critically, be careful about where you get information and always have multiple sources.

BEST MOMENTS

‘As a business owner you cannot afford to be stuck looking at the day to day’

‘As a leader you need to be able to exude a sense of calm and confidence’

‘Opinions are being fed into people’

‘If you’re not reading the news, then you’re not informed, if you read it too much then you’re misinformed’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get more resources on infhorizons.com/podcast
Know Your Current Valuation: https://bit.ly/get-free-valuation
Here's the link to the free live webinar
Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Optimize 8 Essential Parts of a Business - Succession Planning With Joe Seetoo

Nana Bonsu — Wed, 23 Mar 2022 00:00:00 -0500

Joe Seetoo is Senior Vice President, Partner & Wealth Advisor at Morton Wealth. He joins Nana this week on Build Value By Choice to give his advice on how you can effectively plan for the succession of your business. Also find out his thoughts on internal transition versus generation transition, how to assess your strengths and weaknesses, and why it is important to find your North Star.

KEY TAKEAWAYS

Is your business a lifestyle business or one with more transferable value that outgrows you as an individual. Making sure that you are not entangled in your business will help you when it comes to exiting. As a leader you should be building the company from the outside, planning and putting people in the right place. If you are the one doing all the things, your business loses value when you leave.
When you’re planning your exit, you need to consider the potential ramifications on existing management if you are looking to go with internal transition or a generational transition to your children.
If you can optimize the 8 essential parts of the business, then you will find that your business as a whole is now running optimally. If you’re at this stage exit planning is easy because investors will see you as a very attractive prospect.
Get a clear idea on what your North Star is. If you don’t know where you’re going then you’re going to go down the wrong path.
Assess your strengths and weaknesses on a personal level. Do you know your cash flow situation? The more you know then the easier you can make a plan that covers for all eventualities.

BEST MOMENTS

‘I want to improve the quality of my own life, the clients, my families, the country’

‘When we help them succeed we help our community succeed’

‘Get educated, don’t be intimidated’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get more resources on infhorizons.com/podcast
Know Your Current Valuation: https://bit.ly/get-free-valuation
Joe on LinkedIn
Call Joe on - 818 591 6219
Subscribe to The Ripcord Moment podcast
email Joe on JSeetoo@mortonwealth.com
mortonwealth.com
Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Mergers & Acquisition Offers - The Process of Selling Your Business With Krystof Bartos

Nana Bonsu — Wed, 16 Mar 2022 00:00:00 -0500

Do you want to know what investment firms look for when they’re looking for a business? Krystof Bartos is an investor with a vast portfolio of companies with over $500,000 in revenue. He joins Nana on Build Value By Choice this week to tell you what he looks for when he is looking for a business to invest in and how you can make your business more attractive to potential buyers.

KEY TAKEAWAYS

The initial conversations Krystof has with his potential clients is just to understand what they want and why they want to sell. The in depth financial stuff comes later on, so it can be worth having a conversation before you’re ready to sell.
One reason to sell is that there is a distress in the business, but these businesses are usually less valuable and the investor will have to find the value in it. The more attractive acquisition would be of a company with an owner who just wants to leave or unfortunately has some medical reason why they want to leave.
Krystof uses minor adjustments in the business. If you have 10 to 20% margins, he can usually change that to 50 to 100% by optimizing sales processes.
The due diligence process varies in time depending what they find, and if what they find after 3 to 6 months is not good, then the offered price can drop.

BEST MOMENTS

‘I always say nothing ventured, nothing gained’

‘2+2 is not 4, it’s 6, 8 or even 10’

‘Our goal is to give any business who is looking to sell an offer’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on infhorizons.com/podcast

Know Your Current Valuation: https://bit.ly/get-free-valuation

https://www.krystofbartos.com

Get access to free resources and free ebook how to grow, turnaround and sell your business

Download free PDF How To Sell Your Business Fast (For Market Or Above Market Value)

Schedule a call to sell or get investment for your business (over 500 000 USD in revenue only) https://krystofbartos.com/schedule-call-today/ or send an e-mail: iam@krystofbartos.com.com

Connect with Krystof on LinkedIn

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Financial Therapy With Magdala Adeleke

Nana Bonsu — Wed, 09 Mar 2022 00:00:00 -0500

Many of us are not prepared emotionally to handle a change in circumstances, whether that is a windfall or if we hit financial hardship. That’s where a financial therapist like Magdala Adeleke can come in. Magdala is the owner of Financial TheraPeace, a resource that people can use to transform their relationship with money. She joins Nana this week on Build Value By Choice to share her six steps for achieving financial freedom.

KEY TAKEAWAYS

Financial therapy looks at money from a psychological and emotional standpoint. It’s aim is to help people process their emotions around money so they can understand them and eventually make better financial decisions.
There are two fields of work which would allow you to become a financial therapist. Firstly a mental health professional who gains financial training, secondly a financial professional who gains training with mental health and wellbeing.
The biggest misconception around money most people have is that we don’t understand what money actually is. We all have our own belief that it might be something you have to work hard for, something that’s not important, something we can’t attain, that money is evil. But the truth is that money is neutral and only takes on whatever we project onto it.
We think money is more logical than it actually is. 90% of financial decisions are made based on emotions.
A lot of the time we think our self worth is connected with a monetary amount. Our true needs are more important and will never be fully taken care of by money.
A millionaire with bad financial behaviors can end up being worse off than someone who earns $30,000 a year with good financial behaviors.

BEST MOMENTS

‘A financial therapist is either a mental health professional or a financial professional’

‘Once you take that step, freedom is on the other side’

‘What is true financial freedom for you?’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get more resources on infhorizons.com/podcast
Know Your Current Valuation: https://bit.ly/get-free-valuation
https://www.linkedin.com/in/magdala-adeleke-10760812/
https://financialtherapeace.com/
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

“Hello there! I’m Magdala Adeleke, a natural born number cruncher. I guess I’ve been training to be a financial therapist my entire life and just didn’t know about it until July 2020. It’s fascinating that I studied both Finance and Psychology only because they were two subjects that I loved and wanted to learn about. It seemed completely unrelated then and I can’t tell you how many times I’ve had to defend this choice because others thought it was so random. To be honest, I thought it was as well. I ended up pursuing a career in finance (banking and financial management) and I came up with a nice spiel to explain the choice of my field of studies in interviews since it was the one question that I was sure to get asked.

Unbeknownst to me, 20 years later, that spiel will come into existence when I finally realized that I was right all along when I explained that having an understanding of the psychology of people can help me better understand their financial needs.

This looping journey is kind of tragic realizing that I could have been doing this for 20 years, but better late than never, right? The field of Financial Therapy is somewhat at its nascent phase so I’m still at the forefront. I was excited to find out that others also recognize the benefits of adding emotional wellness to financial planning and are working to grow this practice. I’m thrilled to finally add my appreciation for psychology to my experience in financial management by working towards becoming a Certified Financial Therapist.

My goal is to help clients to uncover the emotions behind their relationship with money in order to work towards building healthier behaviors that lead to financial freedom.”

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

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Making Your Business Attractive to a Strategic Growth Investor with Anika Penn

Nana Bonsu — Wed, 02 Mar 2022 00:00:00 -0500

If you want to make better business decisions and be better prepared for the future so your business can be more attractive to a long term growth investor, then this episode is for you. In this episode of Build Value By Choice, Nana is joined by Anika Penn, of investment management firm Baillie Gifford. Join the discussion on how Anika and her team approach the investment process, and her advice for you, the business owner.

KEY TAKEAWAYS

Growth investors look for profits through capital appreciation—that is, the gains they'll achieve when they sell their stock (as opposed to dividends they receive while they own it). In fact, most growth-stock companies reinvest their earnings back into the business rather than paying a dividend to their shareholders.
The average holding time on Wall Street is 2 or 3 quarters, but with a growth investor it could be a decade of more.
Think about what kind of relationship you want with an investor and what would that look like? There are so many different kinds of investors for different types of business and for every stage.
Some investors want to see immediate margins and see that your cost price is going down and clientele is going up, but some understand that businesses can be in a phase of growing loyalty rather than numbers.
Everyone is always learning, learning how to run the company and learning how to work together while actually having to do the thing.

BEST MOMENTS

‘Where someone is based has never stopped anyone from investing’

‘You never want to be in a position where you’re desperate for that next steep and you’ll take whatever comes along’

‘Your assumptions can change, but the business model is stuck’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on infhorizons.com/podcast

Know Your Current Valuation: https://bit.ly/get-free-valuation

Find Anika on LinkedIn

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Anika is passionate about connecting great ideas with capital, and has the privilege of doing this every day at Baillie Gifford. Of particular interest is helping women and minority entrepreneurs gain access to the capital and resources they need for their businesses to thrive. As the Entrepreneur-in-Residence at Smith College, she advised women-led start-ups on their business models and pitches to investors.

As co-founder and CEO of Frontier Health, a marketplace for innovative frugal medical devices for developing countries, she built the first global marketplace linking medical device innovators with health care providers in the developing world. Her earlier work spanned the fields of HIV/AIDS, reproductive health, cancer research, and civil rights policy. Before co-founding FH she worked at the apex of finance, regulation and medical research for several years and witnessed first-hand the difficulties small companies face bringing their health care solutions to market.

Anika is honored to serve on the Board of Trustees of Johns Hopkins University and as President of the JHU Alumni Association, from which she received a Master’s Degree in International Relations with concentrations in International Economics and China Studies. She holds a BA from Smith College with time spent studying Mandarin at Nanjing University.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

An Investor's Perspective on the Mergers and Acquisition Market for Small Business Owners

Nana Bonsu — Wed, 23 Feb 2022 00:00:00 -0500

Krystof Bartos works in Europe and specializes in acquisitions and mergers, he is author of e-book “Survive & Thrive - 10 Very Little Known Strategies & Tactics To Sell, Turn Around And Exponentially Grow Any Business”. He joins Nana this week on Build Value By Choice to tell you about the work he does and give you valuable tips on mergers and acquisitions as someone on the other side of the table.

KEY TAKEAWAYS

Top 10 strategies and tactics covered in “10 Very Little Known Strategies & Tactics To Sell, Turn Around And Exponentially Grow Any Business”:

Cash is king.
Build a business that can thrive without you.
What is your exit strategy?
Use partnerships, joint ventures and acquisitions to exponentially grow your business.
Use compounding in your business and bust your targets.
Public markets are not only for the big companies.
"New kid on a block effect" to turn around your business.
Turn your bad paying customers into enormous opportunities.
Success business blueprint.
Don't put all your eggs in one basket.

You should be thinking about your exit strategy at least three years before selling. If you’re in a position to sell your business and you haven't got an exit strategy, then you’ve fallen behind.
When you’re looking to sell, do our research about what kind of offers you can expect. use online tools like BizBuySell to see the values of other similar companies and those located near you.
Are you working in the business? With customers and other employees. Or are you working on the business? Growing the value of the business. If you are not an integral part of your business, your business will be more attractive to purchasers because they will not need to replace you.
When comparing your business with others, don’t look at public companies. These will typically be valued a lot higher.

BEST MOMENTS

‘You are selling the business not yourself’

‘The business is the product, not the product being the business’

‘Work on the business not in the business’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on infhorizons.com/podcast

Survive & Thrive - 10 Very Little Known Strategies & Tactics To Sell, Turn Around And Exponentially Grow Any Business

Krystofbartos.com

Know Your Current Valuation: https://bit.ly/get-free-valuation

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Prepare a Business for Transition with Laurie Barkman

Nana Bonsu — Wed, 16 Feb 2022 00:00:00 -0500

Laurie Barkman is a "business transition sherpa." With her firm, SmallDotBig, she advises owners on having more valuable, sellable businesses. And as a Partner with Stony Hill Advisors, a mergers and acquisitions firm, she guides them through the complex process of letting it go. She joins host Nana Bonsu this week on Build Value by Choice to give you advice on preparing your business for transition.

KEY TAKEAWAYS

80% of business owners want to stop working in their business in the next 5-10 years, but most have not planned for that transition. Many need to improve the business first.
If your business has a lot of risks, it makes it a less attractive prospect and will be harder to transition.
The earlier you make the decision to work towards transitioning the business, the more time you have. Having more time means you have more options. More options means you can find more value. And value doesn't have to be the highest offer, the right offer for you might not be the highest one.
You can create different exit options depending on your goals. For example the paths of passing your business down the family line is very different to a management buyout.
Financial buyers are long-term investors interested in the return that they can get by buying a well-managed company and looking to generate cash flow by boosting revenue, cutting costs, or creating economies of scale by buying similar companies. Strategic buyers are often bigger companies that are well capitalized, able to spend more, and less focused on whether a company can generate quick cash flow. The strategic buyers tend to pay more than financial buyers.

BEST MOMENTS

‘When you have time on your side, you ultimately have more options’

‘I was selling my business but I was also selling myself’

‘You only get one change to land a plane on the Hudson’

‘3/4s of owners have regrets 1 year after their exit’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get your free value builder score here bit.ly/get-free-valuation

Get more resources on infhorizons.com/podcast

www.meetlauriebarkman.com

https://smalldotbig.com/

www.linkedin.com/lauriebarkman/

www.twitter.com//LaurieBarkman/

www.facebook.com/SmallDotBig/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Laurie is the former CEO of a $100 million revenue company with an exit to a Fortune 50 company. With more than 25 years of C-Suite and award-winning marketing expertise, she provides actionable perspectives to drive sustainable value.

Engaging audiences across the US, Laurie is an Adjunct Professor of Entrepreneurship at Carnegie Mellon University, leads executive workshops with Vistage, and hosts a weekly podcast called Succession Stories.

Laurie earned an MBA from Carnegie Mellon University and BISILR from Cornell University. She is a Certified M&A Advisor and Certified Value Builder giving her the knowledge to expertly represent clients and coach them how to maximize the value of their business.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Boosting The Financial Performance of Your Business With Good Bookkeeping Services with Amber Peoples

Nana Bonsu — Wed, 09 Feb 2022 00:00:00 -0500

Every business, small or large, faces similar challenges from an accounting standpoint. Keeping up with monthly statements, quarterly reports, and sales tax are certainly some of them. Amber Peoples is President and Owner of Atlas Services and joins host Nana to discuss how efficient bookkeeping can help you when you’re exit planning from your business.

KEY TAKEAWAYS

In case of an audit make sure you keep all financial records. This includes all receipts, regardless of value, contracts, and all invoices.
Atlas integrates themselves within their clients internal finance department by using company email addresses to avoid their customers from knowing that they have outsourced.
Advantages of outsourcing your bookkeeping are: More time to provide value to your clients. Increased efficiency and focus. Risk management and accuracy. Access to a highly trained bookkeeper. Benefit from top bookkeeping systems. It gets done regardless of your schedule. And save money because you don’t have to hire an employee.
Amber has seen a lot of businesses making the mistake of just looking at their bank balance when making financial decisions. That doesn't show you the true picture and doesn’t take into account money in transit or money that is already earmarked as outgoing.

BEST MOMENTS

‘We act as if we’re an honorary member of our clients team’

‘Your bank balance is just a snapshot in time’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get your free value builder score here bit.ly/get-free-valuation

Get more resources on infhorizons.com/podcast

Amber on LinkedIn

atlasadminservices.com

amber.peoples@atlasadminservices.com

@atlasadminservices on socials

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Philanthropy & Estate Planning for Business Owners with Priya Royal

Nana Bonsu — Wed, 02 Feb 2022 00:00:00 -0500

Priya Royal is a charitable planning expert and is also the founder and Managing Attorney at Royal Law Firm PLLC a women-powered, international private client services firm. Priya joins Nana on Build Value By Choice to talk about her work in philanthropy and how you should be estate planning as a business owner. Find out how people from outside your network can benefit a community and the different services a tax attorney can provide when compared to an accountant.

KEY TAKEAWAYS

Powerful Progress is a 501(c) (3) nonprofit bringing together industry leaders and professional experts in law, finance, and technology, to empower locked out communities with information, networks, entrepreneurship, and access to support wealth building across generations.
A great way to grow both individual and community skillsets is to give them access to mentors who belong to a more aspirational status than them. This way skills can be passed from those in more privileged communities to those who are unable to gain that information in other ways. It’s about creating accessibility between networks.
Tax = money. Every time money is the answer then you should start with a tax attorney. Getting your tax structure right will ensure you have access to credit and are covered for liabilities.
A tax advisor can give legal advice and accounting advice, whereas an accountant can give accounting advice, but not legal advice.
Philanthropic planning allows you to support the causes you care about while also being able to deduct certain costs from your taxes. The best philanthropic plans allow you to make a difference over a long sustained period of time. There are many types of trusts you should discuss with your financial advisors.
One of the biggest mistakes people make is believing that philanthropy is only for the wealthy.

BEST MOMENTS

‘Escape planning is about planning for life, not planning for when you die’

‘You feed the individual and grow the community’

‘It’s essentially a math game’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get your free value builder score here bit.ly/get-free-valuation

Get more resources on infhorizons.com/podcast

Powerful Progress

Royal Law Firm

Heritage Auctions

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Priya Prakash Royal Esq., LL.M., MBA is an established tax law and charitable planning expert, has been published by the ABA, Bloomberg Tax, and various trade journals, including Heritage Auctions, and a frequent speaker at bar associations, national, and international conferences, and events, including the DC Bar, NAPABA, SABA, USPTO, National Appraisal Institute, AIP, CentreLink and various podcasts. Drawing from her own experience of invisibility and lack of access as an immigrant and minority woman, she co-founded Powerful Progress Inc., a 501(c)(3) nonprofit channeling expertise to create financial sustainability across locked-out communities. She is the Vice-Chair of the DC Bar Steering Committee in Estates, Trusts, and Probate Law, the Tax Chair of the South Asian Bar Association North America, NAEPC member, and was named Rising Star by Super Lawyers in 2021.

Priya is also the founder and Managing Attorney at Royal Law Firm PLLC a women-powered, international private client services firm focused on tax-efficient wealth, business succession, and philanthropy planning. As a former IRS Estate Tax attorney, Priya is particularly familiar with estate and gift tax, especially charitable planning, and valuations. She has been retained as tax advisor, including by other tax attorneys for her charitable planning experience, and as expert witness on sophisticated trusts and estates cases. She is personally and professionally invested in bridging gaps, and she especially enjoys sharing her expertise and perspectives on integrating philanthropy in all sectors, whether cryptocurrency, entertainment, technology and innovation, or education.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Business Owner Productivity - 12 Practical Principles to Overcome Procrastination with Eric Twiggs

Nana Bonsu — Wed, 26 Jan 2022 00:00:00 -0500

Start now because tomorrow could be too late. Eric Twiggs is a founding partner and president of The What Now Movement and is author of The Discipline of Now: 12 Practical Principles to Overcome Procrastination and that is the topic of today’s show. Find out how to get motivated, maximize your time, and make yourself accountable.

KEY TAKEAWAYS

One of Eric's core values is Excellence. The earlier you start on a creative project, the greater chance it has of being excellent. There is a link between innovation and preparation. Valuing excellence motivates him to start earlier.
If you get into the habit of making appointments with yourself, it is 40% more likely to happen. Don’t just say that you’ll do something. Put it in your calendar, give it a time and place. Make yourself accountable.
One of the biggest mistakes you can make is saying yes to too many things. Success brings opportunity, but not every opportunity is the right one. Too much on your plate can lead to less time with your family and less time to focus on your important work. There are only 24 hours in a day, so try saying no until you know more about what you’re saying yes to.
As human beings, we want completion. We get satisfaction from it.
Fear is one of the leading causes of procrastination. This can be fear of failure, fear of the unknown, fear of change.
Your attitude is at the foundation of your success. Within the average person 80% of our thoughts are negative. If you’re a pessimist, you’re more likely to procrastinate. The only way to get rid of a habit is to start a new one, replace the negativity with gratefulness, what are you grateful for?
We all have times of day where we have more energy, and this varies from person to person. It’s all about awareness.

BEST MOMENTS

‘You can always make more money, you can’t make more time’

‘You have to factor failure into your success plan’

‘Clarity is the starting point of success’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get your free value builder score here bit.ly/get-free-valuation
Get more resources on infhorizons.com/podcast
The Discipline of Now: 12 Practical Principles to Overcome Procrastination
The 30 Minute Hour Podcast
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Eric M. Twiggs is a founding partner and president of The What Now Movement. His mission is to build high performing entrepreneurs, authors, and career professionals, who are prepared for life’s unexpected curve balls.

He is author of The Discipline of Now: 12 Practical Principles to Overcome Procrastination. The Discipline of Now has been recognized as a Global Top Ten Finalist for the 2020 Author Elite Awards in the category of Best Self Help Book. This recognition was based on the combination of the following criteria: cover design, content, popularity, and social contribution.

Eric is also the host of a weekly inspirational podcast titled "The 30 Minute Hour."

As a Certified Life & Business Coach, Eric has conducted over 28,000 coaching sessions, helping executive leaders and entrepreneurs who have moved from feeling frustrated, to finding fulfillment.

He has also led organizations of 500 or more people in corporate America, and shared his message with corporations, associations, and congregations across the country.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Stress Relief For Business Owners With Professor Pete Alexander

Nana Bonsu — Wed, 19 Jan 2022 00:00:00 -0500

Professor Pete Alexander, author of the book: "Lighten Your Day: Fast, Easy and Effective Stress Relief" joins Nana on this week’s Build Value By Choice to discuss how business owners can relieve stress. Find out about the different types of stress, why they are not all bad, and also find out what resources he recommends to increase your quality of your life.

KEY TAKEAWAYS

One way to reduce stress is to be grateful for the things you have. In any negative situation there will always be positives you can take from it. It’s up to you how you choose to react to a problem and finding things to be positive about can increase self esteem in the moment.
What are your personal values? You should be able to use them to guide you towards the right solutions that stay true to who you are. If you don’t keep your personal values in mind then the situation will cause more stress.
Eustress means beneficial stress. The excitement of a roller-coaster ride, a scary movie, or a fun challenge are all examples of eustress. The anticipation of a first date, the first day at a new job, or other exciting firsts also fall under the umbrella of eustress. Eustress is a type of stress that is actually important for us to have in our lives.
Your conscious brain only accounts for 5% of your thinking space, the rest is unconscious.
You can find Pete’s stress relief methods, including his book, in the links below.

BEST MOMENTS

‘The only way a boss can stress you out is if you let them stress you out’

‘Your personal values are your North Star’

‘We need an environment that will help us be successful’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get your free value builder score here bit.ly/get-free-valuation
Get more resources on infhorizons.com/podcast
Lighten Your Day: Fast, Easy and Effective Stress Relief
https://petealexander.com/guest-post-why-am-i-stressed-effective-ways-for-managing-anxiety/
https://petealexander.com/blog-stress-relief-activities-for-adults/
Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Meeting Your Business Growth Goals Through Market Strategy with Heather Baker Steele and Randi Skinner

Nana Bonsu — Wed, 12 Jan 2022 00:00:00 -0500

Are you trying to create brand awareness? Generate leads? And develop an overall marketing strategy that increases the value of the business so it can sell for more? This week on Build Value By Choice, Nana is joined by marketing experts Heather Baker Steele and Randi Skinner. Find out how Heather and Randi help business owners increase the value of the business to meet their goals through marketing strategy.

KEY TAKEAWAYS

One of the greatest misconceptions business owners have is that their marketing tool doesn’t work. It’s more likely that your strategy is either focusing on the wrong objective or the wrong audience. It’s not the tool that’s wrong, it’s everything leading up to that point.
A mistake business owners make is to try to appeal to everyone with your marketing and only do it for a short time. Randi and Heather would tell them to take a step back and target a more specific group for a longer period of time. You should spend time defining your brand persona and audience persona.
Step one of their five step process is to look at what your vision for your organization is. What does the next five to ten years look like? Are you looking to increase in size? Are you looking to sell? etc. Essentially, why does the business exist and what is your role in it?
Step two is about clarifying what value is for a business owner. There is market value but what is the value of the business to you as an owner? It’s a question of internal value versus market value.
Step three is about creating vision informed business goals, what do you need to be achieving to reach those goals.
Step four is analyzing the metrics, looking at those internal and external numbers to do with budgets and client retention etc. Step five is what are your benchmarks and your goals, and working out how can you best fulfill those?
As a business you need to embody your values from the top to the bottom. If that doesn’t happen authentically then it can hurt your brand. A large business such as Walmart can probably get away with it, but as a small business you need to show that you practice what you preach.

BEST MOMENTS

‘We look at it from the standpoint of what do you want the business to do for you’

‘There’s work you can do on your own before you invest in someone coming in’

‘The theme of last year was Pivot’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page
Get your free value builder score here bit.ly/get-free-valuation
Get more resources on infhorizons.com/podcast
Visit valuebuildingmarketing.com for more
bluesteelesolutions.com
@ideasthatdontsuck on Instagram
Heather on LinkedIn
Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUESTS

Heather Baker Steele founded Blue Steele Solutions 10 years ago because she was tired of seeing great companies and great people fail just because they couldn’t clearly communicate their value. They help businesses grow with clear messaging and effective, lead-generating websites. Every business needs a great website — it’s their most valuable digital marketing resource. The problem is, not all websites are created equally. They specialize in websites that not only look great, but say the right things to turn website visitors into sales leads. They can help you with a new website or refreshing your existing site so that it becomes your most valuable digital marketing tool.

Randi Skinner is the Master of Marketing, Architect of Sales, Passionate Rotarian, and the lady you need to talk to when you need to Get Things Done!

She left her marketing career and launched RS Consulting because she was tired of seeing businesses struggle when it comes to marketing due to lack of planning, not knowing how to get started and not focused on data driven results. Randi’s mission is to help you go from Hot Mess To Industry Success with Your Value Building Strategy and Expert CMO.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com
Infinate Horizons on Facebook
Follow Nana on Instagram
nbonsu@infhorizons.com
Nana on LinkedIn
facebook.com/nmbonsu
Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Employee Stock Ownership & Business Worth; Jason Pittman, Businesses Brokerage

Nana Bonsu — Wed, 15 Dec 2021 02:00:00 -0500

As a business owner in manufacturing, what should you be looking out for when exit planning, especially in the metal and food production fields? This week on Build Value By Choice, Nana is joined by President and CEO of the business brokerage company, ExitAdvisor, LLC, Jason Pittman. Jason is not just an expert but is also from the Chicago area which is a hotbed for the manipulation of metals and food processing industries.

KEY TAKEAWAYS

About 41% of owners prefer family transitions, 19% are looking towards an employee stock ownership model, 14% are leaning towards a management buyout, only 7% want to be bought out by their partners, and 10% to be bought out by an external partner.
The wholesale and food production side will probably have lower margins as you’re supplying large retail chains. One of the first problems you will run into is running out of space.
Inflation tops the list of concerns for small business owners, followed by supply chain issues, then labor, and Covid concerns.
Companies looking to tackle their labor issues should look to get their name out there to young people who will shortly be entering the workforce.
Talk to your accountant about changes you can make now to increase the value of your business. Things like vacation homes and travel expenses make your business less attractive to potential buyers.

BEST MOMENTS

‘A lot of people are planning for years on their future and all they’ve really done is place an arbitrary number on their business worth’

‘Studying the success of somebody without understanding their drivers for success could be a disaster’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get your free value builder score here bit.ly/get-free-valuation

Get more resources on https://infhorizons.com/podcast

Jason on LinkedIn

exit-advisor.com

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Jason is a business broker and certified value builder in the industrials and manufacturing industries. He's the President and CEO of the business brokerage company, ExitAdvisor, LLC.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Risk Management Strategies (& Diversification) with Brian Trczynski

Nana Bonsu — Wed, 08 Dec 2021 00:00:00 -0500

Following on from the last episode, Brian Trczynski returns to join host Nana Bonsu this week on Build Value by Choice. He’s back to discuss various risk management strategies for events such as owner's death, disability or business transfer/transition. In this podcast, you’ll learn how to protect your business, avoid silent killers of your business value, and set your business up to generate higher value and exit without regrets.

KEY TAKEAWAYS

Once you've obtained your business valuation (linked below) and an income replacement value from your wealth management advisor, a business owner's next priority is to protect the value they already have by mitigating their personal/financial/business risks.
Most businesses have a value gap, in other words they’re not operating best in class relative to their industry peers. There is value they’re leaving on the table because there are operational gaps in their business they can improve.
The challenge to business owners addressing risk, is that if the task seems too big then they often just do nothing. Addressing risk should be done at a manageable pace with achievable tasks.
The thing that makes your business attractive to prospective buyers and sellable is the fact that it will be able to be profitable for someone else. If a buyer comes in and sees a lot of risks like an owner dependent business, not having customers who stick with you, and a lack of diversity in clients, then the number they value your business at gets lower and lower.
You have to have a dominant market share, you have to have a recurring revenue model, there has to be a barrier for entry to competitors, you have to have product differentiation, and you have to have a strong brand. If you have these things in place, regardless of your size, then you will be very appealing to a potential buyer.

BEST MOMENTS

‘Before you can grow you’ve got to protect’

‘A business is not a liquid asset’

‘Diversification is one of the most important things a business owner has to understand’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get your free value builder score here bit.ly/get-free-valuation

Get more resources on https://infhorizons.com/podcast

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

ABOUT THE HOST

Nana Bonsu:

“I am an entrepreneur and ex-Corporate Executive who's applying his experience and knowledge from working in various to pursue my passion of helping small business owners increase their choices in life by leveraging my knowledge and experience, their employees, systems and money. I help small business owners transform their business and increase value through action-oriented education and implementation of strategies and tactics to make their business sellable even if they are not planning on selling. Known for establishing an environment for personal growth and development. My multicultural background equips me with the intuitive understanding of different cultures and how they impact business owners.”

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Income Replacement Value is Room For Scale & Growth with Brian Trzcinski

Nana Bonsu — Wed, 01 Dec 2021 00:00:00 -0500

With the familiar pattern of some form of a global crisis almost every decade, what should business owners be thinking about when it comes to the concept of income replacement of their business before this decade is over? This week on Build Value By Choice Nana is joined by Brian A. Trzcinski, Director of Business Market Development at MassMutual to discuss these critical topics around making sure your exit strategy is not just beneficial for your business, but beneficial for you too.

KEY TAKEAWAYS

Income replacement value is about what the business owner needs the business to be worth in order to maintain the current lifestyle they have built for themselves when they retire.
Income Replacement Value Valuation Method (How much will I need. Take the Personal value you receive in terms of compensation and other benefits and apply a recap value percentage to it, say 3/4/5%). Market Value Valuation method (Earnings * Multiple (Affected by things you can’t control such as: your industry, overall economy & capital markets and some things you can control (8 drivers))). Income replacement is about what the owner needs the business to be worth versus what they think it's worth.
An Exit Planning Institute survey stated that 70% of businesses never make it to market. Of the 30% that do, only 16% are actually able to be sold. Of up to 250,000 businesses that are going up for sale, only about 15,000 of them are going to sell at the prices that the business owner set out to get at the beginning, all the rest are not going to even make a due diligence, or they're going to sell with some concessions.
According to the 2018 MassMutual Business Owner Perspectives Study, 10% of businesses say they don’t ever plan to exit. 66% say they don’t know all of the available exit options. 13% of business owners sought business valuation to know if the value is sufficient to fund their retirement. Nearly half of the business owners surveyed don’t think about retirement or can’t imagine ever retiring. 70% have no idea when they will retire.
26% of owners surveyed stated that their source of retirement income will either come from the sale of their business or the income from their business. However, in reality, three out of four business owners have less than $500,000 saved in their retirement accounts. That means business owners are underestimating their financial reliance on the business post-retirement. Many may be forced to rely on the proceeds from the sale of the business or continue to receive income from the business to fund their retirements.
According to the 2017 Exit Planning Institute Survey, 72% of business owners don’t believe their exit will impact their lifestyle.

BEST MOMENTS

‘I knew a business owner who ran expenses through a personal credit card and the rewards earned paid for a family vacation every year’

‘We call this the keep or leave decision’

‘If you’re not thinking about it already you don’t want to wait for the next crisis to come around’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on https://infhorizons.com/podcast

Connect with Brian on Linkedin

Don’t forget to subscribe to the podcast and share it.

PODCAST DESCRIPTION

Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are a certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Nana Bonsu:

infhorizons.com

Infinate Horizons on Facebook

Follow Nana on Instagram

nbonsu@infhorizons.com

Nana on LinkedIn

facebook.com/nmbonsu

Infinite Horizons, Inc. on LinkedIn

This show was brought to you by Progressive Media

Shrink Tax Expenses & Scale Profits with Ryan Gardner

Nana Bonsu — Wed, 24 Nov 2021 00:00:00 -0500

Taxes ranked second as the single most important problem for small businesses in the US, only lower than Quality of Labor. In this episode of Build Value By Choice, find out what business owners need to stop doing now to prevent you from paying up to 45% in taxes. Guest Ryan Gardner is an attorney and joins Nana to discuss these topics as well as minimizing tax expenses to maximize profits.

KEY TAKEAWAYS

Gardner Firm PLLC assists in all phases of tax litigation including the audit, appeals, litigation, and into courts of appeals.
A lot of business owners think that they don’t need to worry about taxes, you can go out on the last day of the tax period and spend money on equipment or payout some bonuses, but what all businesses should be looking at is your payroll tax. This will come up when you’re looking to sell your business.
54 percent of the 2021 New York City business owners were organized as Family Limited Partnerships. This is unprecedented. The highest we have seen in previous surveys was 18 percent and the average of all past surveys is eight percent. This could reflect increased estate and tax strategies at work, a key tool of exit planning. 23 percent of companies were organized as LLC’s, nine percent S-Corps, and 14 percent as C-Corps.
When moving your business on, you need to remember the current value of the assets you own, for example land, because the IRS will definitely ask why an asset you bought in the past has not appreciated in value since.
Treat your business like your buyer will treat your business.

BEST MOMENTS

‘You’re greatly lowering you purchase price because you’re sucking in value’

‘They’ve been a C-Corp for 30 years and that makes me want to puke’

‘We create LLCs because they’re flexible’

EPISODE RESOURCES

Leave a comment or question on the Build Value By Choice Facebook community page

Get more resources on https://infhorizons.com/podcast

Learn more about Ryan on his website: https://www.gardnerfirmpllc.com/practice-areas/tax-litigation/

Don’t forget to subscribe to the podcast and share it.

ABOUT THE GUEST

Ryan Gardner:

“After spending ten years working in massive law firms, I wanted out and needed something (anything) that made my drives and heart come back alive. I was either going to stop practicing law altogether, or see if I could develop a different law practice. Thank God, He guided me to develop a law practice dependent on Him and love for people. I truly enjoy my practice of law and love helping my clients. In the ten years at the massive law firms, I only knew a billable hour quota; now I know my clients and some of their families, and take pride in serving their interests.”

PODCAST DESCRIPTION

Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are a certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Nana Bonsu:

https://infhorizons.com/

https://www.facebook.com/infinityhorizonsinc

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Amy Wirtz- Why Valuation Metrics Matter to Family Businesses (Generational Transfers)

Nana Bonsu — Wed, 17 Nov 2021 00:00:00 -0500

Find out all about generational transfers, valuation metrics for family business, and so much more on this week's Build Value By Choice. Host Nana Bonsu of Infinite Horizons is joined by Amy Wirtz, consultant with The Family Business Consulting Group, specializing in shareholder value enhancement. Hear all about the work Amy does and her advice for exit planning in your business.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

Family businesses only have a 30% success rate through the second generation, 12% through the third generation, and 3% through the fourth generation and beyond.
You need a true valuation of your business even if you’re just passing it along to the next generation due to tax laws.
Most of the families Amy works with don’t know that your valuation formula or metric can be different for different reason.
You should make sure that the valuation of your business and the next steps for the business aren’t a surprise to your family in the event of an unexpected death. You should make these things readily available to your family, updating them as and when.
CEOs are often not getting advice before they go to board meetings and get grilled on why they're not getting the expected ROI.
Some of the most successful family businesses change what they do. The world changes so your business must be able to do that too.

BEST MOMENTS

‘The issues of sweat equity and taxation drive how we define how we’re going to value a business’

‘Waiting until after your dead until after you’re dead for your family to find out what happens to your business is cowards’

‘Good shareholder stewardship must involve knowledge of value’

'We no longer count liquidity as failure’

EPISODE RESOURCES

https://infhorizons.com/

Leave a comment or question on the Build Value By Choice Facebook community page

Buy-Sell Agreements for Closely Held and Family Business Owners by Z. Christopher Mercer

Getting Things Done by Dave Allen

https://www.thefbcg.com/

Wirtz@thefbcg.com

ABOUT THE GUEST

Amy Wirtz is a consultant with The Family Business Consulting Group specializing in shareholder value enhancement, business planning processes, and transition implementation of management, leadership or ownership of a business. Her passion stems from growing up in her grandparents’ second-generation business, surrounded by the wonderfully complex matters a family business presents.

Amy brings a diverse range of experience to family enterprises by serving in various roles such as an exit-planning advisor, collaborative lawyer, mediator, arbitrator, lecturer, and teacher. While no longer practicing law, today Amy focuses on providing creative solutions to family business engagements and presenting to relevant audiences. She also helps business owners use their advisors as a resource team to create optimal value.

Amy serves on the Advisory Board for NewComer Farms located in Bryan, Ohio; M&D Farms located in Napolean, Moore Industries in Montpeliar, OH, and Neal’s Design in Cincinnati, OH. She frequently speaks on the topic of business succession at conferences including the Jellystone Symposium (2019,2018); Association of RV Parks and Campgrounds National Conference (2019, 2018, 2017, 2016); Carolina Association of RV Parks and Campgrounds Conference (2018, 2017); the Ohio Campground Association Conference (2018), and the Wisconsin Association of Campground Owners Conference (2018) expo. Other speaking engagements include Executive Women in Agriculture in November of 2017 and 2016, Top Producers Farm Journal 2017, and the Ohio State University Extension Woman in Agriculture Conference in March 2019 and 2015.

PODCAST DESCRIPTION

Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are a certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Nana Bonsu:

https://infhorizons.com/

https://www.facebook.com/infinityhorizonsinc

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Billing Cycles? Cash Flow? How a Lack of Financial Acumen Ruins Business with Jayne McQuilla

Nana Bonsu — Wed, 10 Nov 2021 00:00:00 -0500

Are you looking to become a more competent business owner by learning how to transform your business, so that it will eventually improve your valuation? If so then Join Nana Bonsu in this week's Build Value By Choice where he chats with Jayne McQuillan of Journey Consulting. Find out all about billing cycles, cash flow, and how cash flow differs from profitability.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

You should monitor cash flow report every month. Not just monitor it, but really understand it.
Monitor Accounts Receivable; Accounts Receivable Aging; and Accounts Payable reports every week.
How and when are you billing. You should know how quickly you’re paying and if you’re paying in advance. Keep good relationships with your suppliers but slow down how you send cash out.
Sit down with your accounting team to understand how they put the numbers together.
Understand EBITDA on your income statement. EBITDA is Earnings Before Interest, Taxes, Depreciation, and Amortization.
Factors that impact your EBITDA include having systems and documentation, recurring revenue, a competent management team among others.

BEST MOMENTS

‘During the financial crisis many profitable businesses went out of business because they didn’t have cash’

‘Slow it down but maintain relationships with your suppliers’

‘It’s better to take a hit on the tax side rather than the value side’

EPISODE RESOURCES

https://infhorizons.com/

Leave a comment or question on the Build Value By Choice Facebook community page

Training mentioned on the interview: Financial Acumen Training | Journey Consulting

Books mentioned on interview: Seeing the Big Picture by Kevin Cope; Unscramble Your Numbers by Amanda Fisher; Built to Sell by John Warrilow

ABOUT THE GUEST

Jayne founded Journey Consulting in 2007, combining her passion for business with her passion for people, to comprehensively serve the needs of family owned and privately held businesses. Her passion for business has roots in her extensive experience first at Price Waterhouse in Milwaukee and later in executive roles with several family owned and privately held businesses. Those experiences gave her incredible perspective on the needs and challenges business owners face in an increasingly competitive and uncertain environment. They also taught her how to be successful despite external conditions.

Jayne is a recognized expert in exit planning. She is a Certified Exit Planning Advisor (CEPA) and one of the elite advisors for exit planning in the country. She was instrumental in establishing the northeast Wisconsin chapter of The Exit Planning Institute. She strongly believes in educating owners on the exit planning process. Proper planning and business strategy add value to the business and gives the owner flexibility and options.

JMcQuillan@journeyconsult.com

https://www.journeyconsult.com/

PODCAST DESCRIPTION

Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are a certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Nana Bonsu:

https://infhorizons.com/

https://www.facebook.com/infinityhorizonsinc

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

CPA Perspective on Tax Law (Does it affect business & Growth)with Martha Sullivan

Nana Bonsu — Wed, 03 Nov 2021 00:00:00 -0500

Do you know what to do and what not to do in the next six months due to the proposed tax law changes? If you don’t, this week’s Build Value By Choice will tell you everything you need to know as Nana is joined by expert guest Martha Sullivan. Find out about how a Certified Value Builder or Exit Planning Advisor could be vital to your plans moving forward.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

Wall Street Investment banking firm Goldman Sachs sponsored a survey four months ago in which they found that only 13% of small business owners say that the proposed tax policy changes debated by Congress will have a positive impact on their business.
Estate tax is now an issue for more people as the tax threshold has lowered significantly.
Business Owners should get a Certified Value Builder or Exit Planning Advisor to lead a board of advisors to help them ask the right questions re: tax law changes and collaborate to form a holistic perspective that the owner can make and implement the right decisions on.
It would be a foolish idea to try and push a transaction through before the capital gains tax changes if negotiations haven't already been started, it will take months to properly negotiate and structure a deal.
Always keep tax issues in mind as it will have vast implications on the nature of the negotiations and structure of any buy-sell deals. But don’t let the tax lead the deal.

BEST MOMENTS

‘If you don’t have an estate planner in place then I don’t care what your wealth levels are, do it as a gift to your family’

‘It’s prudent to pause and think about the long-term bigger implications’

‘Don’t let the tail wag the dog’

EPISODE RESOURCES

Examples of some of Martha’s work can be found in Forbes – “At Tokyo Olympics, Simone Biles Provides 7 Lessons For Business Executives” and “Royal Family’s Crisis Has Lessons For All Family Businesses,”

Martha’s blog can be found at In Business Magazine

She was recently featured in the Exit Planning Institute’s Whitepaper “A Look Inside the Unique World of - Value Creation” and The Authentic Business Adventures podcast.

ABOUT THE GUEST

A one-time information systems consultant turned her most brilliant act of rebellion into a career as a CPA, CFO, COO, and profit & value growth strategist, consulting to hundreds of clients and colleagues over the past three decades.

Martha Sullivan, President of Provenance Hill Consulting, LLC, founded her firm with one purpose: to help business owners build, buy and sell strong, profitable companies that are attractive enough for someone to want to buy it when the owner decides to chase their next adventure. It’s not just a transaction at that point; it’s a transformation.

Maximizing the value and transferability of a company requires finding that right balance between its rewards and risks. Profitability isn’t enough.

It doesn’t happen overnight. It demands a conscious, disciplined effort to integrate the needs of the business, the family, and the individual.

It’s not exit planning. It’s strategic life planning.

Provenance Hill Consulting: Where Business Transformations Begin.

PODCAST DESCRIPTION

This show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders, and host presentations. We are a certified value builder advisors and leverage a statistically proven methodology to help clients such as you scale or transition their business to the next chapter.

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

How to Make My Business Sellable with Jason Pittman

Nana Bonsu — Tue, 26 Oct 2021 23:00:00 -0500

Companies are moving quickly and decisively in the manufacturing industry to digitize their business. 95% of business owners say the pandemic has affected their company and this digitization is a form of future proofing. This week on Build Value By Choice, Nana is joined by President and CEO of the business brokerage company, ExitAdvisor, LLC, Jason Pittman, to discuss all things digitization and how to make your business more sellable.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

The most present issue in how sellable your business is, is covid and its impact on the supply chain. If you have one supplier that you’re depended on you need to look into finding more suppliers and having back-ups.
The best way to keep the terms of business deals with suppliers favorable to you, is to have an open dialogue with them and discuss your needs and re-negotiate if the market looks to change.
To keep your business in an attractive shape to potential buyers in a financial sense, you shouldn't be running any personal benefits though the company. For example, your personal travel. Keeping your financial documentation up to date will prevent any bumps in the road early on.
If you’re looking to sell your business, compiling a list of potential buyers can be advantageous. Knowing who would buy you and what they could afford to spend, who are the major players in your industry.
A company which has an owner who is vital to the running of the business is less attractive to potential buyers than one who has a skilled management team. The buyer will have to find a replacement for the job being done by the owner.
About half of the deals for small business will fail during due diligence. Pre-due diligence could save you from having your sale fall through.

BEST MOMENTS

‘The low hanging fruit is usually financials’

‘Taking the owner out of the business could potentially grind it to a halt’

‘You want to turn it over to your kids slowly’

EPISODE RESOURCES

Jason's LinkedIn

Exit Advisor

ABOUT THE GUEST

Jason is a business broker and certified value builder in the industrials and manufacturing industries. He's the President and CEO of the business brokerage company, ExitAdvisor, LLC.

PODCAST DESCRIPTION

ABOUT THE HOST

Instagram

Facebook

This show was brought to you by Progressive Media

Ray Croff - Retain Your Skilled Staff (for Business Growth)

Nana Bonsu — Tue, 19 Oct 2021 23:00:00 -0500

How do you locate qualified employees and how do you keep hold of skilled employees? Those are just some of the questions Nana Bonsu and this week’s guest on Build Value By Choice, Ray Croff will answer. Ray is the CEO and President of Mobius Financial Advisors, which provides Financial Planning and Business Advisory Services for Entrepreneurs and Families.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

The problem with sourcing and retaining skilled staff goes from the management of the business all the way to those valuable front-line staff. If you don’t have the ability to bring in good staff then you simply cannot expand your business.
Even outsourcing companies are having trouble around employee retention and recruitment.
As business owners we need to look at packages that are more than just financial benefits. Your employees have wants and needs around things like child care, travel expenses, and working remotely.
The values of your company will attract likeminded people. If you are known as a company that is family orientated and has a great work life balance, then you will attract and be able to keep those kinds of people.
Somebody could be courting your key employee right now so you need to do something sooner rather than later.

BEST MOMENTS

‘Employees are the greatest asset in a business’

‘If you want a young work force, having an onsite daycare is a great strategy’

‘You should always have a succession plan’

EPISODE RESOURCES

https://www.linkedin.com/in/raycroff/

ABOUT THE GUEST

Ray is CEO and President of Mobius Financial Advisors, which provides Financial Planning and Business Advisory Services for Entrepreneurs and Families. Before entering the Financial Services profession, he owned his own business with numerous employees, equipment, and real estate for over 15 years. Combining this invaluable experience with his financial knowledge and education makes him well suited to work with small business owners and their families.

PODCAST DESCRIPTION

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Build Value By Choice – Optimal Decision Making with Matt Johnson

Nana Bonsu — Tue, 12 Oct 2021 23:00:00 -0500

How do we make better decisions? Who should we go to for advice? Are partnerships worth it? In this episode of Build Value by Choice, host Nana Bonsu is joined by Matthew Johnston, attorney and speaker on the topic of decision making to answer those questions and many more.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

Being consistent about your decision-making process can help your business grow. Inconsistent decisions will lead your business in the wrong direction. The industry leaders are the ones making smart decisions consistently.
Build a management team who provide different inputs from different points of view. For example, a lawyer, and accountant, an advisor. The larger the group of people you go to for information, the better the information you will have to make decisions with.
There doesn’t need to be a decision point to bring in an advisor. It can help to use them to develop, to learn something new. For example, if someone can help you learn marketing, you should have them on board before you need them. Looking ahead to what might come up and what you can learn to help make those decisions is a good business practice.
You can terminate someone’s contract because they refuse to be vaccinated, but you open yourself up to that being challenged and legal proceedings following.

BEST MOMENTS

‘If they’re making smart decisions consistently, that business will continue to grow’

‘You want to find a mentor who’s not going to tell you what to do. They’re there for input’

‘That kind of requirement is unprecedented, I’m 100% sure some employers will be challenging that’

‘A business owner who is not political, probably won’t be in business very long’

EPISODE RESOURCES

www.mattthelawyer.com

linkedin.com/in/matthewsjohnston

amazon.com/Thinking-Bets-Making-Smarter-Decisions

ABOUT THE GUEST

“I provide understandable, practical, and actionable legal and business advice to small and medium-sized businesses.

I am probably not a typical lawyer and mine is not your typical law firm. The Johnston Business Law Group was a virtual law firm long before anyone heard of COVID. We intentionally practice law and provide services in a way most people have never experienced with a law firm.

We only work with small to medium-sized businesses; from people with a dream and a business plan to companies who have been around for 20 years or more. Our clients include creative professionals, design and marketing agencies, physical product sales companies, medical practices, skilled trades, and many others. We provide all manner of services from registration and licensing to contract review to employment law counseling for business owners. We also work with companies to build and protect their brands and intellectual property through trademark and copyright services.

What makes us different is that we offer services subscription plans. Most of our clients pay one flat monthly fee for their legal services. We believe our clients want to pay for quality legal and business advice, not for our time.

We reject the notion of the billable hour. We reject all the negative incentives that come with a focus on counting hours and selling time.”

PODCAST DESCRIPTION

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Cost Effective Healthcare With Business Growth with Dr. Geoffrey Cox

Nana Bonsu — Wed, 06 Oct 2021 06:00:00 -0500

In this episode of Build Value by Choice, host Nana Bonsu is joined by Director of Pharmacy at Georgetown University Hospital, Dr. Geoffrey Cox. Listen is as they go through some of the frequently asked questions from businesses around their biggest concern, health insurance. Dr Cox gives us his tips for choosing your healthcare plans and their benefits.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

Health insurance costs have risen by 43% in the last decade and is listed as one the biggest concern of business owners over the last 29 years.
The government has healthcare navigators who can help provide information to small business owners.
There are two ways to go about healthcare for your company. There is the Obamacare route which uses generic versions of drugs which are reviewed and approved by the FDA, and the second is working directly with an insurance company. This option is more expensive but some have good reputations.
Some insurance companies are not allowed to operate across state lines.
Before deciding on a plan look at the number of employees you have, what kind of business you are, and your employee's income level.

BEST MOMENTS

‘The drugs used on Obamacare are at least 90% as good’

‘Generic products bring the price down’

EPISODE RESOURCES

https://www.linkedin.com/in/geoffrey-cox-41554b5/

ABOUT THE GUEST

Dr. Geoffrey Cox has been the Director of Pharmacy at Georgetown University Hospital for 15 years and is a Harvard University of Pharmacy graduate.

If you want to get in touch with Dr. Cox for more information you can email him at RXCox@comcast.net

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Global Growth- International Business Scale up with Dr. Vernon Darko

Nana Bonsu — Wed, 29 Sep 2021 06:05:00 -0500

Join host Nana Bonsu as in this episode he interviews Dr. Vernon Darko, author of “Think, Act, Breathe Global and Grow Your Business” which educates readers on how to expand business globally. Find out all about global growth for small and mid-sized businesses, and learn from an expert who has walked the walk and written about it. Avoid mistakes that the author has either made himself or has seen made.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

When starting a business, you have the choice of being national, or international. Opening up to global markets increases your potential customer base exponentially. If you’re working global it can be valuable to focus on a small number of products and services.
What problem are you trying to solve, and who is solving that problem already. How can you solve that problem in a better and more cost-effective way
International markets can be slow moving sometimes. Once you’ve made those connections it can get quicker.
Working with a consultant for global businesses can be very helpful, especial as there might be problems in other countries which you would have no way of knowing about unless you had already done business there.

BEST MOMENTS

‘If you’re not an expert in that are, it’s good to bring one in’

‘There’s a solution to every challenge'

EPISODE RESOURCES

https://www.facebook.com/profile.php?id=100071423120471

https://www.linkedin.com/in/vernondarko/

http://equipxp.com/

https://twitter.com/vernondarko?lang=en

http://www.vernondarko.com/

Info@equipxp.com

ABOUT THE GUEST

Dr. Vernon Darko is a Lee University graduate receiving his Business Administration degree concentrating on International Business. He continued his post-baccalaureate studies at the University of Houston and later was awarded an Honorary Doctor of Philosophy in Humane Letters by the Global Oved Dei Seminary University.

He has led the company to success with his 20 years of international business experience and remains continuously focused on establishing business relationships that will foster growth in emerging markets yielding mutually beneficial results.

Dr. Darko has served on the US EX-I M Bank’s SAAC (Sub Saharan African Advisory Committee) panel for multiple terms to formulate policies and procedures for the bank’s practice. He is also author of “Think, Act, Breathe Global and Grow Your Business” which educates readers on how to expand business globally.

Some of the awards he has received include: President "E" Award for Excellence in Export; SBA Exporter of the year at the Houston Business Procurement Forum; and G7 Global Server Award at the Houston Intercontinental Trade Development Council.

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Optimize to Grow & Scale Your Business with Chuck Andrews

Nana Bonsu — Wed, 29 Sep 2021 06:04:00 -0500

In this episode, host Nana Bonsu is joined by Chuck Andrews to talk about the lessons we can learn from the book "Necessary Endings". Hear Chuck’s advice on starting out, reaping the benefits of your hard work, and working out when the right exit point is for you to allow you to live a free life.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

It may be an unpleasant topic but sometimes you need to prune your business. This means trimming off parts of your business that aren’t working or profitable, and members of your workforce who may not have the skills to be a benefit to the company. Kicking these problems down the road will ultimately get in the way of your business success.
Don’t burn bridges, or in other words, make sure you end well. How you go about ending any business relationship is very important. Weather it’s making sure an employee who has been let go feels like they can go on to something better for them, or a client who just isn’t profitable any more.
It’s critical to be in touch with reality. Only having a few clients who are your entire business model could leave you open to losing everything if something changes. Putting all your eggs in one basket can leave you vulnerable.

BEST MOMENTS

‘Wise people tend to learn, foolish people don’t’

‘There are seasons of life for everything’

‘Too often we repeat the same wrong behaviors over and over’

EPISODE RESOURCES

http://www.infhorizons.com/

https://www.ceo15.com/

https://www.amazon.com/Necessary-Endings-Henry-Cloud-audiobook/dp/B004JLU0ZQ

https://www.amazon.com/Positive-Intelligence-Individuals-Achieve-Potential/dp/1608322785

https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=1632238037&sr=8-1

ABOUT THE GUEST

Chuck Andrews is a well-known expert on the subject of lessons from the book "Necessary Endings" for the business owner. He has graciously consented to this interview to share with us the beginners' guide in this area so every business owner can understand how to get started, reap the benefits of your hard work, and exit your business at the right moment in time without any regret.

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Business Vision- Future Growth Check YOU NEED To Know

Nana Bonsu — Wed, 29 Sep 2021 06:03:00 -0500

In this episode, host Nana Bonsu kicks things off by continuing on from episode one's story of Miles, a fictitious business person trying to create the right balance between the urgencies of today, and creating a sense of urgency for the long-term value of his business. Three years from now will he still want to be in the same place he’s in right now? What are the steps he can take to solve problems that will arise?

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

If the vision of your business is not well constructed, then problems in your business ecosystem compound and that could hinder your ability to achieve financial independence in the future.
If you’re having trouble finding that fire and that vision for your business it’s always worth considering hiring a facilitator to help you craft that vision.
Think, what are the biggest problems that will get in the way of your five-year vision? And if these obstacles and changes were removed, what opportunities would open up for you.
The core for stimulating your business is having customers who are delighted and will return and recommend you and your services to others.
What current problem would you like your business to solve? Who is most affected by this problem? Where are they located? And what is the impact of the problem being solved? Answering these questions will make your story more compelling.

BEST MOMENTS

‘What does it look like when your vision becomes a reality’

‘Your business is more than the sum of its parts’

‘What do you value most and what do you want your life to look like’

EPISODE RESOURCES

http://www.infhorizons.com

https://www.amazon.com/Vivid-Vision-Remarkable-Aligning-Business/dp/B07S4PMS6P

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Scale Your Business . Maintenance Free Growth With Walt Hampton

Nana Bonsu — Wed, 29 Sep 2021 06:02:00 -0500

In this episode, guest Walt Hampton joins host Nana Bonsu to discuss freeing the small business owner up to focus on activities that yield long term value and secures the future.

If you want practical, ready to use ideas and action items you can implement to help your business and yourselves right away this is the episode for you. Every week on this show we will be discussing various ways to reduce your workload to enjoy time with family so you can how to grow and scale a business.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

We create these amazing businesses and then end up getting stuck in them and become unable to have fun and enjoy our lives.
It’s harder to pull out of a personality business as opposed to a brand business. If your face is the business then without it the business loses its unique selling point.
People fail or are slow to create the processes that allow them to be free.
As a leader if you want to attract and retain the best talent then we need to passionately portray the vision of why the business started in the first place. The right people will react to that fire within you.
As consumers we want the person who does the thing we need and does it well. We subconsciously go narrow to specifically what we need, where as many businesses try to cast their net wider and wider. You don’t go to an Italian restaurant to buy Taco Bell.

BEST MOMENTS

‘We should be building businesses that allow us to have great lives’

‘A good business is like a generator that keeps running with occasional maintenance’

‘How can we add more value in the world’

EPISODE RESOURCES

https://www.linkedin.com/in/walthampton/

https://summit-success.com/

http://www.infhorizons.com/

www.walthampton.com

ABOUT THE GUEST

Walt Hampton is an expert in personal freedom business value whose accomplishments include:

He is Founder and Chairman of Summit Success International. He is a business coach, a management consultant, and leadership trainer. He is the founder of the Consultants Success Formula. He is the best-selling author of Journeys on Edge: Living a Life That Matters, a two-time winner of the North American Book Awards. He is also the author of The Power Principles of Power Mastery: Do Less, Make More, Have Fun. A graduate of The Cornell Law School, Walt practiced law in the areas of corporate and commercial litigation and criminal defense. He was the managing partner of a law firm for more than 30 years.

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Revenue Growth & Long Term Value Building (Scale Up)

Nana Bonsu — Wed, 29 Sep 2021 06:01:00 -0500

Join host Nana Bonsu as he discusses the goal of achieving personal freedom and financial independence for business owners. This week’s episode of Build Value By Choice aims to energize/re-energize business owners to think long-term, at least 5 years out. Find out what you should be working towards, and how hard you need to work, if you have the dream to be financially free and independent.

get your free valuation with Nana here https://bit.ly/get-free-valuation

KEY TAKEAWAYS

Business owners have a choice to think short-term revenue growth or long-term value building. They have a choice to be enslaved by your business or be freed to pursue other passions and interests. They don't have to take up all your free time and effort. In fact, you can do the opposite, build enormous value while working less.
In the US, social security might not be able to keep up with inflation and could go bankrupt by 2034 unless something major happens with the budget.
The freedom number is how much money you will need to live the rest of your life in the manner you want. When your business is worth enough that you can sell it or cash out and have enough left to live the rest of your life comfortably and without financial worry, that is when you’ve achieved financial freedom.

BEST MOMENTS

‘For a lot business owners, financial independence is a validation of what they’ve done’

‘Achieving financial independence amplifies your ability to make an impact on society’

EPISODE RESOURCES

https://infhorizons.com/financial-freedom-planning/

ABOUT THE HOST

Instagram - @nbonsu1

nbonsu@infhorizons.com

linkedin.com/in/nanabonsu1/

facebook.com/nmbonsu

linkedin.com/company/74310405/

This show was brought to you by Progressive Media

Welcome to Build Value By Choice! Feat. Nana Bonsu

Nana Bonsu — Fri, 24 Sep 2021 14:30:00 -0500

PODCAST DESCRIPTION

get your free valuation with Nana here https://bit.ly/get-free-valuation

We care for our listeners and see their dreams as our own. We aim to foster a community that embraces freedom, generosity, and integrity. This is a show by entrepreneurs and business owners for entrepreneurs and business owners. We strive to overdeliver every week and look forward to engaging with you on our various platforms. You can expect to have an episode released every Wednesday at 10 AM (?). We will be sharing and discussing some of the latest cutting edge ideas and concepts that put you ahead of nonlisteners. Our 25-year background in Coaching, Management and Business Consulting, Information Technology Management enable us to intuit some of the hot button issues affect business owners.Our approach is to help the business owner see their business from an external observer perspective when it comes to where they should best focus their strategy and time to maximize value and ensure the "sellability" of their business to gain peace of mind.

A mix of me sharing my opinions and interview podcast for those business owners with $1-10M in annual revenues and who may have had the business for a while and crave freedom and independence. This show will be your weekly ace of inspiration and ideation.

It's important to also state what this show does not cover. We don't cover transactions related to business brokers or Mergers and Acquisitions. Our focus is on preparing the owner for whatever option they prefer - whether it is scaling their business, selling their business, transitioning their business to their kids or to a management team.

Whether you want to sell your business, pass it down to the next generation or or just grow the value of your business asset for the future, this podcast will equip you with ideas to capture the following outcomes and benefits:

- increase your cash flow, minimize or eliminate stressful periods of low cash flow, and increase the overall value of your company.

- increasing both the number and quality of recurring revenue streams flowing into your business.

- minimize your reliance on any one employee, customer or supplier.

- identify areas where additional training, systems or processes are needed to allow your company to operate without you.

Owners who work with us to focus on value building activities such as creating marketing funnels and branding initiatives achieve the greatest success in their entrepreneurship careers (success as defined by them). Our value add is DISCIPLINE, SELF-DISCOVERY, CLARITY.

We work with you to protect your business against the 5 Ds – Divorce, Disability, Death, Disagreement, Disaster.

Why you need a Coach

You, the owner, are equipped to build value. The question is are you?

Building a more valuable company will never show up as a task on your to do list. Building a valuable company is a long-term project.

This show aims to educate and train owners to leverage their skills for activities that yield long term impact on their businesses.

ABOUT THE HOST

I am an entreprenur and ex-Corporate Executive who's applying his experience and knowledge from working in various to pursue my passion of helping small business owners increase their choices in life by leveraging my knowledge and experience, their employees, systems and money. I help small business owners transform their business and increase value through action-oriented education and implementation of strategies and tactics to make their business sellable even if they are not planning on selling. Known for establishing an environment for personal growth and development. My multicultural background equips me with the intuitive understanding of different cultures and how they impact business owners.

(ig link - @nbonsu1)

nbonsu@infhorizons.com
https://www.linkedin.com/in/nanabonsu1/
https://www.facebook.com/nmbonsu
https://www.linkedin.com/company/74310405/

This show was brought to you by Progressive Media