Business-First Creatives

Episode 81: SEO through Case Studies | Simple SEO Series with Brittany Herzberg (Part 3)

Connect with Ina

Website: inajphotography.com

Education: inajphotography.com/for-photographers

Skool community: Pet Photographers Collective

Instagram: @inajphotography

Instagram: @inaj.thepetphotoceo

Podcast: The Pet Photographer's Journal

The “Oops, This Is Episode 300” Update

Sat, 21 Mar 2026 13:20:00 -0400

Hey y’all… so apparently this is episode 300 😅

This episode snuck up on me so fast I didn't have a chance to plan a milestone moment. My 4th Podcast Anniversary in 2 months away, so maybe I'll do better then!

🎙️ In this episode, I’m sharing:

Updates inside Systems in Session (and what that means for availability & pricing)
The 3 biggest changes I made to improve client momentum and results inside Systems in Session and how it panned out 60 days later
A peek at my upcoming live training and why you should join

Grab your FREE seat for From Hello to Booked, happening on April 2nd at Noon MT/2pm ET.

Final note: if you’ve been here for a while—or even if this is your first episode—thank you. Seriously. 300 episodes is kind of wild, and I wouldn’t still be doing this without you.

If this episode gave you a little clarity (or a kick in the pants to finally fix your systems 😉), share it with a friend or leave a review. It helps more creative business owners find the show—and start building a business that actually supports their life.

Done-for-You vs. Done-with-You: Which Model Fits Your Business? with Brittany Herzberg

Fri, 20 Mar 2026 03:00:00 -0400

What happens when the thing you’ve always sold so well no longer fits the life or business you want to build? In this episode, I’m sitting down with Brittany Herzberg to unpack the real difference between done-for-you and done-with-you services, what it looks like to sit in the messy middle of an offer evolution, and why both of us are rethinking how we help clients get results.

Brittany shares how she supports business owners with SEO, from website strategy and keyword research to helping them understand how all the pieces of their visibility strategy fit together. I also share more about my own shift away from done-for-you systems work and into a done-with-you model that gives my clients more confidence, more ownership, and better long-term results.

If you’ve been wondering whether your current service model still fits the way you want to work, this conversation will give you a lot to think about.

Listen to Brittany's Other Episodes on Business-First Creatives:

Episode 159: Embracing Workflows & Automations in Your CRM: HoneyBook Case Study with Brittany Herzberg

Episode 202: SEO is Everywhere: Optimizing Your Content with Brittany Herzberg

Mentioned in this Episode:

The Resonance Effect - How to Attract Action Takeers with SEO Queen Brittany Herzberg

Google Search Console

Keysearch

ChatGPT

Connect with Brittany

Website: brittanyherzberg.com

Instagram: instagram.com/brittany_herzberg

Threads: threads.com/@brittany_herzberg

Podcast: brittanyherzberg.com/the-basic-b-podcast

The Rebooking Strategy You’re Probably Not Using (But Should Be)

Wed, 18 Mar 2026 20:35:00 -0400

If you’ve ever wrapped up a project, delivered the final files, and then… just waited to see if your client comes back—you’re not alone.

But here’s the thing: your next sale shouldn’t start after the project ends.

In this episode, I’m sharing a behind-the-scenes look at my recent Disney cruise (yes, I already booked another one 👀) and the simple, strategic move they used to get me to spend more money before I even stepped off the ship.

And more importantly? How you can use that exact same strategy in your business.

Because if you’re not intentionally inviting your clients to rebook, refresh, or continue working with you… you’re leaving money on the table.

In this episode, I’m breaking down:

The “onboard offer” strategy Disney uses (and why it works so well)
Why your next sale should happen before your project ends
The biggest mistake creatives make in their offboarding process
3 different ways to create a rebooking offer for your clients
A simple exercise to help you turn past clients into repeat revenue

Mentioned in this episode:

Disney Cruise

Want additional resources to rebook your clients?

Read THIS blog post for an outline of how to implement this strategy.

3 Ways Your Systems Can Generate More Revenue in Your Business

Thu, 12 Mar 2026 03:00:00 -0400

In the last episode, I sat down with money coach Emilie Nutley to talk about understanding your numbers, paying yourself, and planning your finances like a real business owner. Because once you actually know your numbers, the possibilities for your business start to open up.

But today I want to flip the conversation to something that most people don’t immediately connect to revenue: your systems.

Most creatives think of systems as organization tools. Something that saves time, reduces stress, or keeps things from slipping through the cracks. And while that’s true… systems can also directly impact how much money your business actually generates.

So in this episode, I’m walking you through three ways your systems can help you generate more revenue this year — without simply trying to book more clients.

In this episode, we cover:

Why raising your prices becomes easier when your client experience actually supports it
How messy onboarding and inconsistent communication can make photographers hesitate to charge more
The hidden capacity ceiling that happens when you’re manually managing every part of your client process
How structured workflows allow you to serve more clients without increasing your workload
Why repeat clients are often the fastest path to additional revenue
The simple system touchpoints that turn one booking into referrals, testimonials, and future rebookings

Mentioned in This Episode

Episode 296 - The Best Financial Strategy for a Sustainable Business is Overflow with Emilie Nutley

Systems in Session - coliejames.com/systems

The Best Financial Strategy for a Sustainable Business is Overflow with Emilie Nutley

Tue, 10 Mar 2026 03:00:00 -0400

If you’ve been avoiding your numbers this year—this is your sign to review them. I invited financial expert Emilie Nutley to join me for a powerful, no-fluff conversation about pricing your signature offer, paying yourself consistently, and a financial concept that will completely change the way you think about business finances: overflow.

We talk about why you should never price based on competitors, why revenue is not the same as take-home pay, and how to build a business that brings you both joy and a paycheck. If you’ve ever had inconsistent income months, questioned your pricing, or treated your business like an ATM, this episode is for you.

Find It Quickly

01:19 – Meet Emilie Nutley

03:16 – How Much Do You Want to Pay Yourself?

04:37 – Revenue Goal ÷ Capacity = Price

05:41 – Need vs. Want: What Do You Actually Have to Pay Yourself?

06:11 – The Bare Bones Budget Explained

09:05 – The Restrict/Binge Cycle with Money

16:10 – What “Overflow” Is and Why It Matters

18:41 – Profit Isn’t the End: What Happens After Profit

21:40 – Using Overflow to Make Strategic Decisions

24:20 – Overflow & Growth Decisions (Hiring, Investing, Time Off)

25:11 – Revenue-Generating Hires vs. Expense Investments

26:43 – The Simple Overflow Spreadsheet

28:36 – Stop Living Month-to-Month in Your Business

29:42 – The Habit of Paying Yourself Consistently

33:08 – How Much Should You Be Saving?

38:33 – The Freedom of Owning a Business

40:46 – Focus on Your Signature Offer First

44:17 – Thinking Long-Term: Retirement & Future Planning

Connect with Emilie

Website: emilienutley.co.uk

Instagram: instagram.com/emilienutley

Youtube: youtube.com/@fundthedamnlife

Before the Inquiries Roll In: 3 Systems to Fix Now

Sun, 08 Mar 2026 16:30:00 -0400

Busy season might not feel close yet—but if you rely on fall bookings, the inquiries that fill your calendar are coming sooner than you think.

Instead of waiting until leads start flooding your inbox, this is the time to make sure your client experience systems are ready to support them. Because when your backend is messy, slow, or inconsistent, it becomes a lot harder to book clients confidently… and even harder to justify raising your prices.

In this episode, Colie breaks down three essential systems every creative service provider should have in place before busy season begins. These systems help you book clients faster, create a smoother client experience, and build long-term relationships that lead to referrals, reviews, and repeat business.

And the best part? When these systems are working well, raising your prices becomes a natural outcome—not a scary decision.

In This Episode

• Why waiting until slow season to raise your prices often backfires

• How a faster inquiry and booking process increases booking confidence for both you and your clients

• The role your client communication plays in building trust before, during, and after the service

• How better delivery and offboarding leads to reviews, referrals, and repeat clients

• Why preparing these systems now makes it easier to raise your prices once you're partially booked

Mentioned in This Episode

Episode 215: The Confidence Loop

Systems in Session- https://coliejames.com/systems

Going From Side Hustle to Structured Business Starts With Better Emails with Christi Dorsey

Thu, 05 Mar 2026 06:00:00 -0400

What if your side hustle wasn't just extra income, but the most creatively fulfilling part of your life? In this episode, I’m sitting down with Christi Dorsey, a nutrition expert, food science consultant, and full-time government professional. We talk about what it really looks like to build a thriving consulting business alongside a 9–5.

Christi isn’t new to entrepreneurship. She’s been running her consulting company, Taste Symmetry, for over a decade. But as her business evolved, her systems and client communication needed to evolve with it. That’s when she joined Email Like You Mean It to overhaul her customer journey and finally build backend systems that matched the elevated experience on her new website.

Find It Quickly

00:24 - Meet Christi Dorsey

03:21 - From nutrition degrees to global food safety work

07:20 - The “1099 Queen”

10:18 - Why she decided to expand her business again

11:40 - Why she joined Email Like You Mean It

15:13 - Her Foundation Experience offer explained

23:00 - Rewriting her client emails from scratch

25:47 - The offboarding email and the power of repeat business

29:03 - What she’s working on next in her systems

40:05 - Why “my emails are fine” might be holding you back

Mentioned in this Episode

Connect with Christi

Website: tastesymmetry.com

Instagram: @tastesymmetry

LinkedIn: linkedin.com/company/taste-symmetry

Mentioned in this Episode

Scaling Your 1-to-1 Service into a Digital Product with Angela Tan

Connect with Christi

Website: tastesymmetry.com

Instagram: @tastesymmetry

LinkedIn: linkedin.com/company/taste-symmetry

Why We Design First (and How to Decide Between Email Like You Mean It and Systems in Session)

Tue, 03 Mar 2026 03:00:00 -0400

If you’re trying to decide between Email Like You Mean It and Systems in Session, this episode will help you make that decision.

I get asked all the time where someone should start if they want better systems in their business — and my answer is never “pick a CRM” or “build workflows.”

It’s always: design your client experience first.

In this episode, I’m breaking down:

Why mapping your customer journey comes before tools
What happens when you skip client experience design
How communication protects your boundaries (and increases revenue)
The real difference between Email Like You Mean It and Systems in Session
How to decide which offer is right for you right now

Whether you’re ready to build full systems or you need to start with planning and communication, the order never changes:

Client experience design first.

Client communication second.

Systems and automation last.

Resources mentioned:

Client Experience Series (episode 195-198)
Systems in Session → coliejames.com/systems
Email Like You Mean It → coliejames.com/email

What Happened When I Turned Email Like You Mean It Into a Live Sprint

Sun, 01 Mar 2026 03:00:00 -0400

I turned Email Like You Mean It into a 5-day done-with-you live sprint… and then immediately invited some of my Systems in Session clients to test it as pre-work.

Bold? Yes.

A little chaotic? Also yes.

Worth it? 100%.

In this episode, I’m breaking down exactly how the first sprint went — what surprised me, what I learned, what I’m keeping, and what I’m changing for the next round.

We’re talking:

Why your CRM doesn’t actually matter when mapping your client communication
What happened when Systems in Session clients completed ELYMI before kickoff
How daily live feedback changed the pace of implementation
What I’m adding (and standardizing) for the April sprint
Why I’m keeping this offer intentionally small (and intimate)

If you’ve ever wondered what it looks like to build in public, test a new delivery model, or evolve an offer quickly — this is the honest behind-the-scenes.

And if you want to join me for the next run of Email Like You Mean It, there are 10 spots available (and one is already gone).

Details → coliejames.com/email

Why Every Creative Entrepreneur Needs Systems to Thrive with Megan Smith

Thu, 26 Feb 2026 03:00:00 -0400

What if the only thing standing between you and sustainable growth in your business is your system? In today’s episode, we're diving into a Systems in Session case study with Megan Smith—a full-time teacher, mom of three, farm wife, and professional home organizer. Listen in as she shares what happened when she finally stopped hiding from her systems and built the structure her business needed.

While she wasn't focused on getting more clients, she wanted more confidence and excitement around the experience she was delivering. Yet within 48 hours of installing one simple piece of infrastructure, she booked a client and earned back half her investment.

Find It Quickly

00:32 – Meet Megan

03:32 – How Her Systems Held Her Back

09:31 – The ROI of Systems

11:57 – Building a Unique Booking System

18:55 – Creating Confidence

19:27 – Raising Prices

24:29 – Automations

27:34 – Expanding Offers by Duplicating Systems

30:06 – Marketing Meets Infrastructure

34:20 – No Quick Fix in Business

46:59 – The 3 R’s: Rave Reviews, Referrals & Repeat Clients

Connect with Megan

Website: megansmithstressless.com

Instagram: instagram.com/megansmithstressless

Everything You’re Overthinking About Systems in Session

Tue, 24 Feb 2026 07:00:00 -0400

Planning this episode felt like getting a dose of my own medicine.

When I help clients build their five-minute booking process, I always tell them: your FAQs don’t belong buried on your website. They belong right above where someone is about to pay you.

So today, we’re doing that for Systems in Session.

If you’ve been wondering:

Is this only for Dubsado users?
Do I need this if I’ve had my CRM for years?
Is this a course or true one-to-one support?
How much time will this actually take?
Can we build more than one offer?
What if I’ve worked with you before?

This episode answers all of it.

You’ll hear exactly what Systems in Session includes, how the 60-day done-with-you Dubsado setup works, and why most of my clients are not beginners — they’re experienced service providers who are tired of babysitting their backend.

Because this isn’t about learning more tech.

It’s about building high-touch, low-effort systems that make your premium offers easy to book, effortless to deliver, and impossible to forget.

If you’ve ever:

Checked Dubsado at 2am
Hesitated to raise your prices because your backend feels fragile
Avoided selling because delivery still feels manual
Fantasized about sending a proposal and getting paid within minutes

This episode is for you.

What You’ll Learn (AKA The Questions I’m Answering)

Is Systems in Session only for Dubsado users?
I’ve had Dubsado for years — do I still need this?
Is Systems in Session a course, a group program, or true one-to-one support?
How much time does this actually take each week?
What happens if I don’t “finish” in 60 days?
Can we build more than one offer inside this container?
I’ve worked with you before — do I still need Systems in Session?
How do I prepare before we start?

If you’ve ever:

Checked Dubsado at 2am
Hesitated to raise your prices because your backend feels fragile
Avoided selling because delivery still feels manual
Fantasized about sending a proposal and getting paid within minutes

This episode will help you decide your next move.

Links Mentioned

Systems in Session → coliejames.com/systems
Email Like You Mean It Sprint → coliejames.com/email
Episode 289: Is Systems in Session Only for Photographers?

Is Systems in Session just for Photographers?

Tue, 24 Feb 2026 03:00:00 -0400

Niching down your messaging can feel like a catch-22. I talk to photographers a lot—which means non-photographers sometimes wonder if Systems in Session is actually for them.

Short answer? Yes.

Long answer? Let’s break it down.

In this episode, I explain why Systems in Session works for any service-based business—not just photographers. I share who’s currently inside the program (including a stationery designer, a marketing specialist, and a website designer), and why the five core workflow phases—Inquiry, Booking, Onboarding, Service & Delivery, and Offboarding—apply no matter what you sell.

Because while the service may change, the client journey doesn’t.

If you’ve been wondering whether Systems in Session would work for you, even if you don’t take photos for a living, this episode is for you.

Learn more at coliejames.com/systems

Your Offer Isn’t Too Custom for Systems

Tue, 24 Feb 2026 02:45:00 -0400

“I can’t automate that — my clients are all different.”

If you’ve ever said that (or thought it), this episode is for you.

Today kicks off a 3-part Objection Day series, where I’m tackling the most common pushback I hear about building real client experience systems.

In this episode, we’re talking about:

Why your clients are different creatively — but not logistically
The difference between customization and infrastructure problems
Why rebuilding proposals and contracts from scratch isn’t “high-touch” — it’s fragile
How to create systems that are 80% structured and 20% personalized (without losing the magic)

Your art might be custom.

The process around selling and delivering it does not have to be rebuilt every single time.

If your backend only works when you remember every step… that’s not premium.

It’s risky.

And if you’re ready for high-touch, low-effort systems that match your premium offers?

Learn more about Systems in Session here:

👉 https://coliejames.com/systems

Am I Loving Notion? (Or Do I Miss Airtable?)

Sun, 22 Feb 2026 10:40:00 -0400

Ever wonder what actually happens after someone makes a big backend decision?

In this episode, I’m giving you a real update on two announcements I made last month:

• Hiring a professional Notion strategist to build my marketing team dashboard

• Bringing Chelsea on as my fractional CMO for 2026

Spoiler: I am not abandoning Airtable. But I did need a better way to coordinate a growing team without becoming the bottleneck.

I’m sharing what’s working, what surprised me, and how it actually feels to wake up and not have marketing on my to-do list — while everything still moves forward.

If you love behind-the-scenes updates, this one’s for you.

Also Mentioned:

Systems in Session (Now Booking for Q2)

Email Like You Mean It (next live sprint: April 6-10)

Ania my Notion Expert

Chelsea my Fractional CMO

Why Your Client Experience Is Costing You Money with Emily Mathis

Thu, 19 Feb 2026 06:00:00 -0400

If your clients are quietly disappearing, not giving testimonials, or not buying again, there is a deeply rooted problem we need to address. In this episode, I sit down with Emily Mathis to talk about outsourcing, but not in the way you think. We didn’t talk about hiring editors, VAs, or handing off social media. We talked about the outsourcing you’re probably ignoring: your client experience.

Emily hasn’t outsourced much in her own business, and that’s exactly what makes her perspective powerful. Instead of defaulting to hiring help, she focuses on tightening the backend, improving delivery, and fixing what most business owners ignore: the messy middle.

If you’re always chasing new leads but ignoring the people already inside your container, this conversation might change how you grow your business.

Mentioned in this Episode

Breanna Owen: owenyourmark.com

Episode 256 with Breanna Owen: coliejames.com/using-human-design-to-transform-your-business-strategy-with-breanna-owen

Episode 224 with Ashton Whitmoyer-Ober: coliejames.com/how-the-enneagram-can-supercharge-your-self-awareness-with-ashton-whitmoyer-ober

Systems in Session: coliejames.com/systems-in-session

Connect with Emily

Website: emilymathis.co

Instagram: instagram.com/emilymathis.co

Build It Yourself and Own It Forever: Confidence in Your CRM with David Enloe

Thu, 12 Feb 2026 03:00:00 -0400

When you're empowered to build your own process and be part of it, everything in your systems can change. While there is always the option to outsource your brain or hand your systems to someone else, it's even more valuable to learn how your systems actually work, build them with intention, and have the confidence to evolve them as your business grows.

In today's episode, I'm joined by David Enloe to chat through his experience inside of Systems in Session, the program that (as he puts it) empowers you to build your own process and be a part of it. We talk through how one conversation turned a vague idea into a structured offer, how David’s HoneyBook setup evolved, and why confidence is what most creatives really need.

Find It Quickly

01:05 - The Origin Story of Systems in Session
05:19 - Why Now? Timing the Workflow Overhaul
06:52 - Confidence Over Automation
08:17 - The Power of Strategic Prep Work
10:44 - Rebuilding After HoneyBook 2.0
12:59 - From Beta Build to Assistant Onboarding
18:20 - Should You Include Your Virtual Assistant?
21:31 - What Changed in David’s Business
24:48 - Evolving the Client Journey
26:58 - How the Program Has Changed Since
32:22 - Final Advice from David
34:55 - The 3 R’s: Reviews, Referrals, Repeat Clients

Mentioned in this Episode

Systems in Session: coliejames.com/systems-in-session
Episode 241: Systems in Session ft. Erin Belles: coliejames.com/done-with-you-dubsado-setup-case-study

Connect with David

Website: theenloecreative.com

Why Done-With-You Systems are a Game-Changer with Emily Sterne

Fri, 06 Feb 2026 03:00:00 -0400

When I sent out a “why didn’t you buy?” survey after a slow launch, I didn’t expect one of those responses to turn into one of my favorite transformation stories. That’s exactly what happened with Emily Sterne, a long-time DIYer who needed guidance, but also didn’t want someone to do it all for her either.

What she really needed was a middle ground that offered support, accountability, and someone to walk alongside her. That’s what she found inside Systems in Session with me. Done-with-you gave her the clarity and confidence she was missing without giving up control.

284

Find It Quickly

01:02 - Meet Emily

04:52 - The Myth of Outsourcing

09:20 - Emily’s Systems Before Systems in Session

11:39 - Transition to HoneyBook

13:05 - What Emily Had Already Built (and What Was Missing)

14:10 - Pricing Comes First

18:42 - The True Outcome of Systems In Session

23:32 - 12 Sessions Booked While Moving

27:24 - Trusting Automations

29:35 - Systems Aren’t Set & Forget

Mentioned in this Episode

Systems in Session: coliejames.com/systems-in-session

Episode 241: Systems in Session ft. Erin Belles: coliejames.com/done-with-you-dubsado-setup-case-study

Why Pretty Proposals Close Sales Faster (But Yours Aren't Working)

Wed, 04 Feb 2026 03:00:00 -0400

If you’ve ever thought, “If my proposal just looked better, this would be easier,” you’re not wrong — but that’s only part of the story.

In this solo episode, I’m breaking down why pretty proposals can close sales faster… and why they stop working when the system around them isn’t doing its job. Your proposal isn’t just an invoice — it’s a WOW moment. And when it doesn’t convert, it’s usually the first place your booking system is breaking down.

We’re talking about the difference between design and clarity, why proposals expose gaps in your client experience, and what actually makes a proposal feel premium, intentional, and easy to say yes to.

In this episode, you’ll learn:

Why “I just need a prettier proposal” is such a common (and understandable) belief
How proposals act as a gateway — not the fix — in your booking system
The difference between speeding up decisions and creating real clarity
What makes a proposal feel like a WOW experience instead of paperwork
Why pretty proposals only work when the system around them works

If you want your proposal to stop working so hard — and start shining inside a clear booking process — this episode is for you.

✨ Ready to build a booking system you trust?

Learn more about Systems in Session at coliejames.com/systems-in-session

3 Things Making Your Dream Clients Ghost You

Mon, 02 Feb 2026 03:00:00 -0400

Ever had a dream client inquire, seem excited… and then disappear?

No reply.

No booking.

Just silence.

In this episode, I’m breaking down why ghosting usually isn’t about your price or competition — it’s about what happens after someone raises their hand to work with you.

If you’ve ever felt like you’re doing “all the right things” but still losing leads, this episode will help you zoom out and see where the breakdown is actually happening.

What You’ll Learn in This Episode

The three core elements of your inquiry + booking process that directly affect conversions
Why fixing your systems in isolation creates leaks you can’t see
How your instant inquiry response can either build momentum or quietly stall it
Why a “pretty” proposal doesn’t automatically lead to bookings
How follow-up emails help clients finish decisions they already wanted to make
When a sales call replacement video can work better than a live call

Related Episodes Mentioned:

Episode 225: Instant Inquiry Response Red Flags
Episode 198: How to Create a 5-Minute Booking Process
Episode 108: The Magic of Follow-Up Emails
Episode 280: Stop Overthinking Your Follow-Up Emails

If you’re tired of guessing which part of your booking process is broken, this is exactly what we design inside Systems in Session.

➡️ Learn more at coliejames.com/sis

Business Bestie Chat Q1 – 2026 with Sabrina Gebhardt

Thu, 29 Jan 2026 03:00:00 -0400

This quarter’s business bestie chat is juicier than ever. We’re tackling real business wins, real pivots, and real lessons. Listen in as Sabrina and I share what we actually did in Q4 2025 and what we’re strategizing for Q1 2026.

Find It Quickly

Catching up with Sabrina and Colie (00:24)

How the Biz Bestie chats work (02:01)

Sabrina’s major rebrand (03:34)

The end of Colie’s CRM Blueprint (09:04)

The shift in Colie’s offers (13:15)

Sabrina’s Root To Rise launch (18:02)

Playing the long game (24:15)

Sabrina and Colie’s ad experiments (30:56)

Plans for the rest of Q1 (38:12)

Mentioned in this Episode

Showit: showit.com

Tonic: tonicsiteshop.com

Email Like You Mean It: /coliejames.com/email-like-you-mean-it

Episode 268: Personalizing the Client Communication Experience with Geneviève Masioni: coliejames.com/personalizing-the-client-communication-experience-with-genevieve-masioni

The First Class Lounge: sabrinagebhardt.com/membership

Episode 264: How Human Design Is Influencing The Way We Do Business with Sabrina Gebhardt: coliejames.com/how-human-design-is-influencing-the-way-we-do-business-with-sabrina-gebhardt

Episode 005: Avoiding Burnout with Sabrina Gebhardt: coliejames.com/005

Business Bestie Chat Q4 – 2025 with Sabrina Gebhardt: coliejames.com/business-bestie-chat-q4-2025-with-sabrina-gebhardt

Connect with Sabrina

Website: sabrinagebhardt.com

Instagram: instagram.com/sabrinagebhardtphotography

Podcast: sabrinagebhardt.com/podcast

Stop Overthinking Your Follow-Up Emails

Wed, 28 Jan 2026 03:00:00 -0400

You already know you’re allowed to email your clients. But what happens after you send the proposal… and hear nothing?

In this episode, Colie breaks down when to follow up, why follow-up builds trust (not annoyance), and what to say so it doesn’t feel awkward or salesy. She shares how her approach to follow-up has evolved over the years, why “just checking in” emails fall flat, and how using client stories inside follow-ups helps leads actually finish the decision they started.

This episode is a continuation of Stop Being Afraid to Email Your Own Clients and connects directly to the Confidence Loop — closing communication gaps so trust doesn’t leak.

What You’ll Learn in This Episode

Why silence after a proposal is unfinished thinking, not rejection
When follow-up is appropriate (and expected) — without guessing or spiraling
Why “just checking in” emails feel weird (and what to say instead)
How to plan follow-ups in advance so they don’t feel needy or emotional
Why your follow-up emails should do more than remind someone the offer exists
How Colie uses short client stories inside follow-ups to support real decisions
When real urgency should be named — and why fake urgency hurts trust

Links & Resources Mentioned

Stop Being Afraid to Email Your Own Clients (Ep 279)
Episode 108: The Magic of the Follow-Up
Email Like You Mean It – 5-Day Done-With-You Client Communication Sprint
Kai Davis’ “Magic Email” themagicemail.com

Ready to Stop Overthinking Follow-Up?

Follow-up isn’t about chasing people down.

It’s about closing communication gaps and supporting a decision your client already opened.

If you’re tired of second-guessing what to send, when to send it, and whether you’re being “too much,” join Email Like You Mean It. In five days, you’ll map your full client journey and write every email you need — from inquiry to delivery — with clarity and confidence.

Learn more at coliejames.com/email

Next sprint begins Feb 2nd

Microsystems for ADHD Business Owners with Angela Tan

Tue, 27 Jan 2026 03:00:00 -0400

What if the secret to managing ADHD wasn’t massive systems or productivity hacks, but tiny, repeatable actions? In this episode, I’m joined by systems strategist Angela Tan, who shares how she uses “microsystems” to run her business and life with more ease, all while navigating ADHD.

From missed emails to abandoned leftovers to paralyzing decision fatigue, Angela opens up about her journey to self-awareness and how she built personalized systems that actually work. She walks us through how ADHD shows up in unexpected ways (especially in business) and the small steps she’s taken to stay focused, reduce overwhelm, and create structure without rigidity.

Find It Quickly

00:24 - Meet Angela Tan

02:12 - ADHD and Microsystems

05:53 - What are Microsystems?

08:09 - The YAP Method for ADHD

18:08 - Sales Before Hyperfocus

22:44 - Automated Reminders

Mentioned in this Episode

Hero App

Connect with Angela

Website: thesystemsrx.com

Instagram: instagram.com/thesystemsrx

Stop Being Afraid to Email Your Own Clients

Fri, 23 Jan 2026 10:55:00 -0400

Worried about annoying your clients if you follow up?

This episode is your permission slip.

In this pep talk + rant, I’m breaking down why emailing your own clients isn’t pushy, why silence doesn’t mean “no,” and how overthinking follow-ups is quietly costing you money — and your sanity.

I’m also sharing a real example from my own life where I was the one who needed multiple follow-ups before booking… and why that didn’t make the service provider annoying — it made them professional.

If you’ve ever stared at a draft email wondering if you should send it, this episode is for you.

And if this episode hits because client emails feel way harder than they should, I share how Email Like You Mean It helps you map your client journey and write emails you can send with confidence — without second-guessing every follow-up.

coliejames.com/email

How Human Design Is Influencing the Way We Do Business with Sabrina Gebhardt

Wed, 21 Jan 2026 03:00:00 -0400

What if the key to breaking through in your business isn’t another tactic, but understanding how you’re wired to show up?

In this episode, I sit down with my business bestie, Sabrina Gebhardt, and we dive into how our respective Human Design types and profiles are actively informing how we run our businesses. From offer structure and messaging to launches and audience connection, listen in as we go deep into what our charts say and how that's showing up in real life and our businesses.

Find It Quickly

00:23 - Introduction to Human Design with Sabrina

01:48 - Discovering Our Human Designs

03:45 - The Impact of Human Design on Business

04:27 - Human Design Profiles: Generator and Manifester

07:20 - Practical Applications of Human Design

13:48 - Sales Strategies and Human Design

19:52 - Long-Term vs. Short-Term Offers

22:13 - Ideal Client Types and Human Design

23:21 - Discovering the Perfect Client Match

23:49 - The Role Model and Investigator

25:04 - Client Success Stories

26:09 - Human Design Insights

27:00 - Empowering Women Leaders

29:29 - Tailored Systems for Success

35:18 - Brutal Honesty in Business Coaching

38:58 - Future Projects and Human Design

Mentioned in this Episode

Shoot It Straight Episode 162: Human Design Energetics and Business with Breanna Owen

Business-First Creatives: Using Human Design to Transform Your Business Strategy with Breanna Owen

Business-First Creatives: What’s the Best Way To Set Up Your CRM? CRM Blueprint vs. Systems in Session with Megan Norman

Connect with Sabrina

Website: sabrinagebhardt.com

Instagram: instagram.com/sabrinagebhardtphotography

Podcast: sabrinagebhardt.com/podcast

You’re Losing Clients Without a Clear Brand Personality: Here’s How to Fix It with Alethea Tyler

Mon, 19 Jan 2026 03:00:00 -0400

What if the reason your marketing doesn’t feel "on" isn’t that you need more strategy, but that your brand personality hasn’t been uncovered or defined yet?

In this conversation with Alethea Tyler of Copy with Spice, we get real about what brand personality actually is, how it differs (and overlaps) with your personal personality, and why letting your authentic self show up in your business is one of the biggest competitive advantages you have.

Find It Quickly

00:24 - Diving into Brand Personality

02:24 - The Importance of Authenticity

03:57 - Embracing Uniqueness in Your Brand

06:42 - Balancing Personal and Brand Personality

10:33 - Steps to Define Your Brand Personality

15:03 - Understanding Competitors and Differentiation

21:20 - Integrating Brand Personality Across All Messaging

21:52 - Brand Personality's Impact Beyond Messaging

24:06 - Tailoring Messaging for Different Platforms

26:06 - Website Copy as the Foundation

27:47 - Unexpected Places for Brand Personality

31:02 - Evolving and Maintaining Brand Personality

Connect with Alethea

Website: copywithspice.com

Instagram: instagram.com/copywithspice

Take the Quiz: copywithspice.com/personality-quiz

Why Staying Small Can Be the Smartest Business Decision You Make with Maggie Patterson

Thu, 15 Jan 2026 03:00:00 -0400

What if success in business didn’t look like 6 figures, a big team, or endless growth? In this episode, I sit down with Maggie Patterson to explore why staying small and strategic can be a powerful, joyful, and profitable choice. We unpack the cultural myth of the “six‑figure business,” how to set realistic salary and revenue goals, when (and whether) to hire help, and how your season of life should shape your business.

Find It Quickly

00:24 - Redefining Success in Business
02:19 - The Myth of Six-Figure Success
08:19 - Setting Realistic Revenue Goals
17:39 - Strategic Hiring Decisions
27:28 - Leading and Communicating in Business
28:12 - The Importance of Detailed SOPs
30:03 - Mindset and Comparison in Business
32:44 - Realistic Business Growth and Personal Capacity
34:35 - Aligning Business with Life Seasons
38:56 - Making Informed Business Decisions
44:55 - Recognizing When to Pivot

Connect with Maggie:

Website: bsfreebusiness.com
Threads: threads.com/@bsfreebusiness
IG: instagram.com/bsfreebusiness
Staying Solo Podcast: bsfreebusiness.com/podcast
Staying Solo Book: bsfreebusiness.com/book
Real Life Rule Quiz: bsfreebusiness.com/quiz

Why You Should Plan Your Customer Journey Like You Plan a Day at Disneyland

Tue, 13 Jan 2026 11:33:00 -0400

I just booked my first Disneyland trip of the year, and the second I hit confirm, my brain went straight into planning mode — not because I love spreadsheets (okay, maybe a little), but because Disneyland is not a place you wing it.

And neither is your client experience.

In this episode, I walk you through why planning a Disney day is the exact same skill you need to design a calm, trustworthy client journey — and why most people make email writing way harder than it needs to be by skipping this step.

You’ll hear:

Why your customer journey doesn’t need to be complicated — it just needs to exist
How mapping your touchpoints prevents overwhelm, silence, and confusion
The real reason writing client emails feels exhausting and repetitive
Why “what happens next?” emails are a process issue, not a client issue
How planning the journey first makes email writing faster, clearer, and easier

If you’re tired of making decisions in the moment, rewriting the same emails, or feeling like your client experience only works because you’re babysitting it — this episode will show you where to start.

Inside Email Like You Mean It, we map your full customer journey first, then write every email that supports it together in five focused days — so you can finally trust the process you’re walking your clients through.

➡️ The next sprint starts February 2nd

Learn more at coliejames.com/email

And if a Disney trip has been on your to-do list? Take this as your sign to book it — and actually enjoy it.

The Only Way to Work with Me in 2026, and Why It Feels So Damn Good to Simplify

Tue, 06 Jan 2026 03:00:00 -0400

Welcome back to another year of the Business-First Creatives podcast.

If you listened to last week’s episode with Kylie Kelly, we talked a lot about permission — permission to simplify your visibility and stop forcing strategies that don’t fit your life or business.

This episode is my personal follow-through.

If you’re craving clarity, support, and a more sustainable way to grow in 2026, this episode is for you.

In This Episode, You’ll Hear:

The three things you actually need to generate revenue (and what usually gets overcomplicated)
Why Systems in Session became my signature offer
How done-with-you support changes implementation and confidence
Why Email Like You Mean It is now a 5-day done-with-you sprint
What it looks like to stop borrowing someone else’s visibility plan
How I’m approaching visibility, systems, and revenue going into 2026

Ways to Work With Me

Email Like You Mean It — a 5-day, done-with-you client communication sprint
Systems in Session — my signature 60-day container to design and implement your full client experience

If you’re not sure what you need yet, come find me on Threads — I’m always happy to point you to the right resource or next step.

Other Resources

Building Authority and Visibility with Kylie Kelly - Last Week's Episode

You Can Build Authority & Visibility Without Shaking It on Social Media with Kylie Kelly

Thu, 01 Jan 2026 03:00:00 -0400

Does growing your business without showing up on Instagram sound like a dream? In today’s episode, visibility strategist Kylie Kelly joins us to explain how entrepreneurs can build authority, leads, and actual paying clients without having to live on social media. If you’re tired of the “you must be on Instagram to succeed” narrative, this is your permission slip to do business your way.

Find It Quickly

00:24 - Meet Kylie

01:47 - Kylie's Journey from Photography to Systems

03:24 - The Power of Email Marketing

06:06 - Experimenting with Marketing Strategies

08:26 - The Importance of Data-Driven Decisions

12:13 - Adapting and Pivoting in Business

16:18 - Taking Action and Building Confidence

18:58 - Personal Stories and Reflections

21:38 - Permission to Take Action

26:41 - Discussing AI Bots and Lead Magnets

28:00 -Breakthrough Audits and Their Impact

32:56 - Human Connection in Business

34:29 - Networking Events and Their Benefits

36:13 - Empire Expansion Events

Mentioned in this Episode:

Empire Expansion Event: kyliekelly.com/event

Colie's Networking Events: coliejames.com/connection

Connect with Kylie

Website: kyliekelly.com

Podcast: kyliekelly.com/category/podcast

Empire Expansion Event: kyliekelly.com/event

How I Spent Money Inside My Business in 2025

Tue, 30 Dec 2025 03:00:00 -0400

In this end-of-year episode, I’m breaking down how I spent money inside my business in 2025 — and more importantly, how I made those decisions.

This isn’t a profit report or an expense spreadsheet walkthrough. It’s a behind-the-scenes look at what I chose to invest in, what I outsourced, why the podcast is my biggest marketing expense, and how warm-up offers completely changed the way I decide who to work with and where to put my money.

I’m also sharing how this buying behavior pushed me to rethink my own warm-up offers, what I’m carrying into 2026, and why my word for the year is simplify.

If you’re thinking more intentionally about your spending, your offers, or how you want to work next year — this one’s for you.

In this episode, we cover:

How I evaluate purchases and investments in my business
What I outsource and why retainers matter to me
Why the podcast is my biggest and best marketing investment
How I use warm-up offers to test fit before committing long-term
Why “no” can still be a powerful return on investment
What’s changing (and staying) in 2026

Links Mentioned

1:1 60-Min Strategy & Implementation Calls

Client Experience Audit

Ping Pong Offers Episode on Business-First Creatives

My Tech Stack

My Resources

Offers I Invested In (aff links)

Sold Out Services with Emylee Williams

Dama on Demand with Dama Jue

Missed the Memo with Hollie of Latitude Lane

Sales Parade with Ceels Lockley

Cashflow Confident (now Six Figure Safety) with Emilie Nutley

Launch Your Own Way with Kelsey McCormick of Coming Up Roses

Say Less Sales Messaging Sprint with Chelsea Quint

Email Growth Club with Kylie Kelly

Why Clear Client Communication Is Non-Negotiable for a High-Touch Experience

Fri, 26 Dec 2025 10:08:00 -0400

Today’s episode is a replay from a conversation that originally aired on the Capture the Chaos podcast with Brittnie Renee—and it perfectly captures this client communication shift I’ve been talking about more and more lately.

We’re diving into why clear client communication should be non-negotiable if you want to deliver a truly high-touch experience. Not luxury for the sake of luxury—but an experience that feels intentional, professional, and confidence-building at every step.

If your systems technically work but still require too much babysitting, this episode will help you understand why communication—not more automation—is usually the missing piece.

In This Episode, We Talk About:

Why fixing broken workflows alone doesn’t fix a poor client experience
How email communication builds trust and connection throughout the process
Why clients need guidance even when your automation is working
The difference between moving tasks forward and guiding people forward
How clear communication supports a high-touch experience without adding more manual work

Mentioned Links & Resources

Email Like You Mean It (Live 5-Day Client Communication Sprint - starts Feb 2nd): coliejames.com/email
Listen to Capture the Chaos podcast: brittnierenee.com/capture-the-chaos-podcast

Stop Fixing Your Client Communication Last

Tue, 23 Dec 2025 03:00:00 -0400

In 2026, I want you to stop fixing your emails last—because it’s costing you money.

The last two case study episodes of this podcast prove it.

In this episode, I break down why “broken workflows” are usually a communication problem, not a tech problem, why client communication has to come before workflows, and what finally clicked for me after recording those two case studies.

There’s a shift coming to Email Like You Mean It in 2026—and this episode explains why.

👉 If this hits, you’ll want to mark February 2–6 on your calendar 🎉

Personalizing the Client Communication Experience with Geneviève Masioni [Email Like You Mean It Case Study]

Fri, 19 Dec 2025 03:00:00 -0400

Wouldn't it be nice to automate 80% of your client communication, while still sending personalized emails and booking high-ticket clients? That’s exactly what Geneviève Masioni did after going through my program, Email Like You Mean It!

Today, Geneviève is joining me to break down how she revamped her entire client communication system using the exact tools, templates, and strategies I teach inside the course.

She went from rewriting the same messages and manually sending reminders to a streamlined, personality-driven system that books, upsells, and collects testimonials without her lifting a finger.

Mentioned in this Episode

Connect with Geneviève

Website: genevievemasioni.com/en

LinkedIn: linkedin.com/in/genevieve-masioni/

Free 15-min audit: genevievemasioni.com/colie

The CRM Emails That Turn New Leads into Booked Clients Faster (Without the Sales Call) with Kara Duncan

Wed, 17 Dec 2025 03:00:00 -0400

If you still think that a system for booking and onboarding new clients has to be complicated, this is the episode for you. What if you could take a potential client from inquiry to payment in under five minutes? In this episode, I sit down my copywriter Kara Duncan to show exactly how a fast, thoughtful, and human booking process changed her business.

You’ll hear how a simple CRM, a quick Loom video, and thoughtful follow-up emails turned missed opportunities into the fastest payment she’s ever received. The best part? No sales calls required.

Find It Quickly:

00:25 - Welcome Kara Duncan

00:52 - The Five-Minute Booking Process

02:01 - Client Communication: The Key to Success

05:21 - Enhancing Proposals with Loom Videos

14:17 - The Importance of Follow-Up Emails

22:11 - The Importance of Detailed Proposals

23:22 - The Power of Loom Videos

23:58 - Overcoming Sales Call Challenges

24:57 - Effective Client Communication

26:07 - The Value of Personalized Videos

27:41 - Sales Calls vs. Video Proposals

28:54 - Client Communication Strategies

32:32 - The Five-Minute Booking Process

39:53 - Reassuring Clients Post-Payment

Mentioned in this Episode:

Episode 39 of The Kara Report: How to Create One (+ More Tips to SIMPLIFY Your Life With Your CRM) with Colie James

Episode 14 of The System for Everything: The System for Keeping It Personal (Even When It’s Prewritten) with Colie James

Episode 123 of Business-First Creatives: 3 Videos to Create for Your Client Experience Right Now (Video Visibility Series)

Connect with Kara:

Website: thekarareport.com

Podcast: thekarareport.com/podcast

Instagram: instagram.com/thekarareport

Stop Chasing Vanity Metrics: The 4 Habits That Actually Grow Your Business with Zoë Dew

Thu, 11 Dec 2025 06:00:00 -0400

If you think the key to business growth is chasing website stats, are you considering the fact that those numbers may not tell the full story? In this episode, metrics and data specialist Zoë Dew shares how tracking behaviors, not just clicks, can transform your revenue and clarity.

Zoë explains how she helps creative entrepreneurs grow by using data already sitting in their business, and not by chasing fleeting “industry-standard” metrics. We dig into the four core behaviors that predict sales and how to start tracking them, even if you hate spreadsheets.

Find It Quickly

00:42 - Meet Zoe

01:18 - The Importance of Data and Metrics

02:25 - Behavior-Driven Business Strategies

02:57 - Tracking and Analyzing Business Activities

04:53 - The Four Key Business Behaviors

06:15 - Email Marketing Insights

07:44 - Compounding Visibility and Customer Journey

09:36 - Effective Email Strategies

19:28 - Growing and Managing Your Email List

20:57 - Collaborations and Ads for List Growth

22:26 - The Creator Network Experience

24:34 - Challenges of List Growth and Audience Size

25:18 - Importance of Data-Driven Decisions

26:20 - Tracking and Analyzing Audience Behavior

31:23 - Tools for Tracking Website and Sales Data

33:49 - Understanding Customer Behavior and Sales Patterns

37:49 - Re-engaging Potential Customers

44:16 - The Power of Consistent Messaging

Mentioned in this Episode

Zero Google Moment of Truth

Ceels Lockley - Email Parade

Google Analytics

Microsoft Clarity

Hotjar

Hannah Isted - 10 Minute Marketing

Connect with Zoë

Website: zoedew.com

Instagram: instagram.com/zoerdew

Threads: threads.com/@zoerdew

Habit Tracker: zoedew.com/business-first-creatives

Creating Natural Urgency without Discounts and Timers with Samantha Hoillett

Tue, 09 Dec 2025 00:30:00 -0400

Do you dread the word launch, because you think that "doors open/doors close” structure feels icky? We're flipping the script in today's episode with Samantha Hoillett! She's showing us how to build urgency into our launches that doesn’t feel pushy, but it does feel aligned.

Listen in as we explore what urgency normally means in marketing, why so many of us do it the usual way (limited spots, price‑going‑up soon, and hurry), and then how you can shift into urgency rooted in your client’s real internal motivations, not just your business timetable.

Find It Quickly

00:24 - The Ickiness of Traditional Launches

00:59 - Introducing Samantha and the Concept of Urgency

01:08 - Redefining Urgency in Marketing

02:03 - The Evolution of Online Courses

05:12 - Internal vs. External Urgency

09:40 - The Importance of Clear Messaging

14:36 - Balancing Pain Points and Results

19:35 - Diagnosing Business Problems

24:42 - High Converting Proposals: The First Win

26:01 - The Importance of Micro Wins

27:37 - Documenting Client Journeys

29:44 - Value Stacking and Communicating Results

33:21 - Email Marketing Strategies

40:16 - Personalizing Email Campaigns

Mentioned in this Episode

Urgency on Evergreen: samanthahoilett.com/urgency-on-evergreen

Urgency Upgrade: samanthahoilett.com/urgency-upgrade-2026

Connect with Samantha

Website: samanthahoilett.com

Instagram: instagram.com/samanthahoilett.writes

Youtube: youtube.com/@samanthahoilett

Theads: threads.com/@samanthahoilett.writes

How to Build a Content Ecosystem that Sells for You with Latesha Lynch

Tue, 02 Dec 2025 03:00:00 -0400

What if you could create just one piece of content and let it do the work of fifty? That’s exactly what we’re unpacking in today’s episode. Latesha Lynch joins us in today's episode to introduce us to her concept of inception marketing—the idea that you don’t need a million pieces of content to drive engagement, conversions, and trust. Through smart structure and intentional seeding, one high-value piece can become the engine of your entire ecosystem.

Find It Quickly

00:50 - The Social Media Exodus

01:27 - Inception Marketing Explained

02:12 - Balancing Motherhood and Business

05:07 - Inception Marketing Strategies

09:12 - Content Organization and AI Tools

11:59 - Adapting Marketing to Different Channels

15:39 - Understanding Different Buyer Types

18:10 - Content Consumption Habits

18:37 - The Importance of Guiding Your Audience

18:45 - The Shift from Blogging to Social Media

19:19 - Seeding Content Across Platforms

20:32 - Planning Your Marketing Strategy

21:27 - Setting Up Core Content

22:44 - Connecting Content for Better Engagement

23:42 - Creating and Tracking Content

26:50 - Balancing Marketing and Sales

30:12 - Engaging with Your Audience

32:28 - Tools and Tips for Effective Marketing

Mentioned in this Episode

Content Organization Hub

Segmentation Episode

Connect with Latesha

hermarketingcoach.com

instagram.com/hermarketingcoach

linkedin.com/in/lateshalynch

Your Workflow Isn’t the Exception: Why the CRM Blueprint Works for Every Photographer

Mon, 24 Nov 2025 03:00:00 -0400

So many photographers swear their workflow is “the exception” — too many what-ifs, too many touchpoints, too many edge cases to fit inside any kind of universal framework. But here’s the truth: every single client journey still moves through the same five phases… and that’s exactly why the CRM Blueprint works for every photographer.

In this episode, I’m breaking down how weddings, births, branding, newborns, seniors — all of them — share a common structure, and how the Blueprint uses genre-specific templates and a universal framework to make your workflows both personalized and predictable.

I’ll also walk you through what makes this launch different: the live Map Your Process workshop, the 3-week support sprint, and why this is the closest the DIY course ever gets to done-with-you support. If you’ve been telling yourself your systems are too complicated to fix… this episode is the proof they aren’t.

Grab the Birthday Bash Bonuses before they're gone!

https://coliejames.com/blueprint

What's the Best Way To Set Up Your CRM? CRM Blueprint vs. Systems in Session with Megan Norman

Thu, 20 Nov 2025 03:00:00 -0400

Have you been wondering what's the best way to set up your CRM? Today’s session is going to be a mix of a case study and answers to some specific questions I’ve been getting lately about Systems in Session. I thought Megan Norman would be the perfect person to bring on because she’s been part of my world for a while—first as a Blueprint student, then as a one-on-one client when she hired me for an audit. After that, she joined Systems in Session and gave her entire business a serious glow-up from that perspective. Now, she’s part of my retainer program.

Find It Quickly

00:25 - Client Relationships and Long-Term Engagements

01:24 - Megan's Journey with Systems in Session

04:42 - The Blueprint Course Evolution

06:37 - Audit and Systems Overhaul

09:42 - Customizing Workflows for Maximum Efficiency

22:07 - Reintroducing the Baby Plan

26:36 - Client Experience Enhancement

27:09 - Adapting to Business Changes

28:08 - The Value of Revisiting Systems

29:20 - Hands-On System Implementation

32:29 - Maximizing Efficiency During Peak Times

33:41 - Elevating Client Experience Post-Booking

36:35 - The Importance of Detailed Workflows

44:02 - The Benefits of System Audits

Mentioned in this Episode

Systems in Session: Mastering Your Client Journey ft. Erin Belles (a Done-With-You Dubsado Setup Case Study!)

Connect with Megan

Website: megannorman.com

Instagram: instagram.com/megannormanphotography

Facebook: facebook.com/MeganNormanPhotography

Dubsado 3.0 First Impressions: The Good, the Bad, and the Missing

Wed, 19 Nov 2025 12:41:00 -0400

Dubsado 3.0 is officially here… and y’all, the internet is having feelings.

In this episode, I’m breaking down what’s new, what’s missing, and what photographers actually need to pay attention to. No fluff. No hype. Just the real talk you need before jumping into the new version.

Read the full breakdown here → https://coliejames.com/dubsado-3-0-whats-new/

Work with me inside Systems in Session → https://coliejames.com/systems

Join CRM Blueprint → https://coliejames.com/blueprint

00:00 — Why everyone is freaking out about Dubsado 3.0

A quick reality check on the rollout, expectations, and why mixed opinions are completely valid.

01:17 — The 3.0 switch + how to go back to 2.0 if you need to

If it’s your busy season, do NOT force the transition.

02:44 — My biggest disappointments (aka: my Dubsado wishlist that still isn’t here)

Contracts on schedulers, conditional logic, project dates + appointments, multi-client emails, and team accounts.

07:28 — What is coming soon

A few features currently in progress that will make life better in the next updates.

09:36 — The rebuild: why 3.0 matters even if features didn’t change

New backend → faster future updates (finally!).

10:28 — Dashboard changes

What’s actually better, what’s hidden, and why Threads users are spiraling over revenue numbers.

14:06 — New Messages area

A real inbox inside Dubsado — finally.

18:06 — The new Flows Builder

Same triggers, new layout, and why this matters for future conditional logic.

19:52 — Time tracking improvements

Helpful update for those who bill hourly.

20:08 — Scheduler availability upgrades

A legitimately great improvement — no more clicking nine to five a million times.

22:54 — Project view struggles

What feels off, what’s improved, and what I hope changes next.

23:44 — Final thoughts + what to do next

Why this update sets the stage for an actually powerful Dubsado… once the features catch up.

Workflow Overwhelm? Create These 3 Microsystems First

Tue, 18 Nov 2025 00:50:00 -0400

You’re never going to find time to fix your workflows — you have to make the time. And today, I’m giving you the exact place to start.

In this episode, I’m breaking down the three microsystems every creative needs before building a full workflow: your instant inquiry response, your five-minute booking proposal, and your booking confirmation email.

These simple assets become the anchor activities for your inquiry, booking, and onboarding workflows — and they’re the fastest way to build momentum (and confidence) inside your client experience.

If mapping workflows has ever felt overwhelming, unclear, or like something you’ll “get to eventually,” this episode shows you how to begin without building everything at once.

And if you want to build these microsystems with me, join me inside Systems in Session at coliejames.com/systems

Mentioned in this episode:

3 Must Have Elements in Each Client Communication

5 Workflows Every Photographer Needs

How to Create a 5-Minute Booking Process

Stop Babysitting Your CRM: Let's Build Workflows You Can Actually Trust

Mon, 17 Nov 2025 18:40:00 -0400

If your workflows act like needy toddlers—constantly breaking, needing approvals, or demanding supervision—you’re not alone. Over the last few weeks I’ve heard the same frustrations on repeat: “I don’t trust my workflows unless I’m watching them,” and “I’ve tweaked things so much I think I broke something.”

In this episode, I’m breaking down why so many creatives end up with workflows stuck in the toddler stage… and how to finally build systems that run like grownups.

And if you’re ready for those grown-up systems that don't require constant babysitting, let's explore Systems in Session.

Learn more about Systems in Session here:

https://coliejames.com/systems

Shifting Your Systems as You Pivot in Your Business with Erin Vestal

Sun, 16 Nov 2025 03:00:00 -0400

She was homeschooling her kids, charging less than $300 a session, and running her photography business on pure hustle—until she realized that passion alone wasn’t enough to build the life she wanted. Erin Vestal is one of my former students from the CRM Blueprint, and her journey is one that so many creatives will relate to.

Erin shares her story—from pricing family sessions under $300, to more than doubling her rates, to surpassing her teaching salary (yes, really!). We dig into how she balances homeschooling, launching weddings, outsourcing, refining her offers, and creating work rhythms that actually support her family life—not pull her apart.

Find It Quickly

00:27 - Meet Erin

01:36 - Erin's Journey: From Chaos to Structured Success

04:47 - The Importance of Pricing and Value in Business

08:42 - Balancing Homeschooling and Business

15:05 - Seasonal Photography and Expanding Horizons

21:12 - Venturing into Wedding Photography

22:02 - Discovering the World of Wedding Photography

22:36 - First Wedding Experiences and Realizations

23:22 - Building Systems for Success

23:37 - Marketing and Overcoming Doubts

25:09 - Balancing Family and Business

26:08 - Integrating Different Photography Niches

27:30 - Rebranding and Streamlining

28:10 - Setting Goals and Finding Balance

39:45 - The Importance of Systems

Mentioned in this Episode

Episode 015: Dubsado Case Study with Alison Brett

Marketing Mondays Will Transform Your Business Strategy with Melissa Arlena and Alison Bell

Connect with Erin

Website: erinvestalphotography.com

Instagram: instagram.com/erinvestalphotography

How You Can Maximize Your Email List for Black Friday ft. Flodesk with Dawn Richardson

Thu, 13 Nov 2025 03:00:00 -0400

Are you ready to seriously level up your email marketing this Black Friday season? I sat down with Dawn Richardson from Flodesk, where we unpack everything from plan changes to new automation features, and why now is the time to leverage your email list.

Listen in as we explore the integration options available, how you can use ManyChat to grow your email list, and what features to take advantage of within Flodesk to make the most of your Black Friday campaigns!

Find It Quickly

00:24 - Meet Dawn Richardson

01:08 - Flodesk Unlimited Plan Changes

04:15 - Cost Comparison and Feature Needs

06:37 - Exploring Flodesk's New Features

09:40 - Integrations with Other Platforms

13:22 - ManyChat Integration Benefits

17:05 - Flodesk Checkout Capabilities

20:04 - - Upcoming Features and Payment Plans

20:51 - Checkout Platform Benefits

21:42 - Selling Digital Products for Photographers

24:46 - Engagement Strategies with Polls

26:41 - Google's Algorithm Changes and Email Engagement

32:09 - Black Friday Email Marketing Tips

Mentioned in this Episode

Flodesk - Get 50% Off Your First Year

Kit

Thrivecart

Episode 106: Beyond Discounts - 3 Alternatives for Creating an Awesome Black Friday Offer

Connect with Dawn

Flodesk - Get 50% Off Your First Year

@itsdawnrichardson

techsavvycreative.com

How Booked-Out Service Providers Scale with Productization with Emylee Williams

Thu, 06 Nov 2025 06:00:00 -0400

What happens when you’re no longer struggling to get clients, but you still feel like your business has hit a ceiling? If you’ve got inquiries rolling in, your conversion rate is solid, yet you’re still not satisfied, this episode is for you.

Emylee Williams of Sold Out Services and I unpack the business moment when “capacity full” meets “what’s next?” We dig into the strategy behind productizing your service, building an offer ecosystem, and unlocking more value from your best clients.

Find It Quickly

00:24 - The Struggle Beyond Success

00:46 - Meet Emylee Williams

01:56 - Understanding Productization

04:06 - The Importance of Results

07:50 - Defining Your Offer Ecosystem

11:32 - Identifying Level 10 Clients

15:11 - Maximizing Lifetime Client Value

20:10 - The Journey of Offer Refinement

21:59 - The Importance of Workflows

23:14 - The Blueprint Launch

23:46 - The Value of Complete Systems

24:39 - Communication and Workflow Effectiveness

27:38 - The Joy of Client Success

31:25 - Productization in Photography

40:52 - Register for the Webinar

Mentioned in this Episode

Connect with Emylee

Why I’m Focusing on Dubsado for Photographers (and How It’s Simplifying My Business)

Tue, 04 Nov 2025 03:00:00 -0400

If you’ve ever found yourself juggling too many offers, too many audiences, or just feeling like your message got a little… fuzzy — this one’s for you.

In this episode of Business-First Creatives, I’m sharing the story behind my own full-circle moment: why I’m returning to my roots as a Certified Dubsado Specialist for Photographers, and how refinement — not expansion — is the real growth strategy.

But first, I want to invite you to my brand-new free training, Untapped Revenue, happening Wednessday, November 12th at noon MT.

If you’re a photographer who’s tired of chasing new leads, you probably don’t need more inquiries — you just need smarter systems that help you book, rebook, and retain the clients already sitting in your inbox.

👉 Save your free seat at coliejames.com/revenue

Using Human Design to Transform Your Business Strategy with Breanna Owen

Thu, 30 Oct 2025 06:00:00 -0400

If you’ve ever felt like traditional business advice just doesn’t fit you, this episode is your permission slip to stop trying to follow someone else’s blueprint and explore one that works for you. In this episode, Breanna Owen joins me to unpack what it actually means to run your business in alignment with your human design.

Turns out, I’m a 3/5 Emotional Manifestor, and before today's conversation I had no idea what that meant. Listen in as Breanna breaks down what that means, why I do things the way I do, and how I can leverage this information to transform my business strategy.

Find It Quickly

00:24 - Getting My Birth Time for My Human Design Reading

01:07 - The Human Design Journey

02:49 - Discovering the Manifester Type

07:11 - Applying Human Design in Business

11:29 - Embracing the Manifester Energy

17:34 - Guilt Motivation and Leadership

23:50 - Exploring Other Human Design Types

24:11 - Understanding Generators in Business

26:20 - The Role of Business Coaches

29:30 - Human Design and Ideal Audience

30:17 - Profile Lines and Their Impact

32:54 - Marketing Strategies Based on Human Design

Connect with Breanna

owenyourmark.com

instagram.com/owenyourmark

Systems in Session: How We Built a Luxury Client Experience Inside HoneyBook with Kelly Bullock

Mon, 27 Oct 2025 10:58:00 -0400

Kelly Bullock was the very first Systems in Session client — before the offer even had a name. In this episode, we dive into how she turned her high-touch, luxury photography experience into an organized HoneyBook system that doesn't feel impersonal.

As a full-time CRNA, mom of three, and family photographer, Kelly shares how systems helped her balance it all, delegate confidently, and reclaim time for both her clients and her life. We also talk about what luxury really means—and why it’s more about care and consistency than cost or extras.

If you’ve ever wondered how to automate without losing the personal touch, this one’s for you.

What You’ll Hear:

00:00 How Systems in Session started with a podcast idea

03:10 How Kelly was using Honeybook before CRM Blueprint and Systems in Session

06:30 Balancing two careers and a high-touch experience

10:13 How we built automations that still feel human

17:00 Why we redid her automations right after building them

20:30 Should you hire before or after you build your systems?

24:00 Redefining what “luxury” really means

28:20 How systems gave her time back for life and family

Mentioned in This Episode:

→ Systems in Session — 2 spots left to lock in 2025 rates

→ Connect with Kelly - kellybullockphotography.com/mentoring

→ Root to Rise Mastermind with Sabrina Gebhardt

Should You Ditch Your CRM?

Tue, 21 Oct 2025 03:00:00 -0400

Thinking about ditching your CRM after the latest price increase? Before you rage-cancel Dubsado, HoneyBook, or whatever tool’s testing your patience, listen to this episode.

In this episode, I’m breaking down what your CRM actually does behind the scenes, why Google Workspace isn’t a true replacement, and how to decide if your CRM just needs a tune-up instead of a total breakup.

If you’re ready to get your money’s worth from the CRM you already have, check out Systems in Session — my 60-day sprint to streamline your backend and build a client experience that runs like clockwork. There are 2 spots left for Q1 to lock in a 2025 price.

Want personalized feedback on your current client experience instead? Book a Client Experience Audit.

Business Bestie Chat Q4 - 2025 with Sabrina Gebhardt

Tue, 14 Oct 2025 03:00:00 -0400

I have a special surprise for you in this week's episode! Over on the Shoot It Straight podcast, I join my dear friend, Sabrina Gebhardt every quarter to debrief our businesses with a business best chat. I decided that it's time to bring that conversation to Business-First Creatives too! I’m giving you full access to the internal workings of my business alongside Sabrina’s: from rebrands and website redesigns to offer launches, capacity shifts, and funnel experiments.

Find It Quickly

How the Business Bestie Chat works (48)

Sabrina’s Q3 review (3:40)

Colie’s Q3 review (10:48)

What’s coming up for Sabrina in Q4 (25:40)

What’s coming up for Colie in Q4 (36:05)

Wrapping up the Q4 Business Bestie Chat (47:49)

Mentioned In This Episode:

Episode 152 Q3 Business Bestie Chat with Colie James: sabrinagebhardt.com/podcast/152-q3-business-bestie-chat-with-colie-james

Launch Your Own Way with Coming Up Roses: cominguproses.co/colie (aff link)

Connect with Sabrina:

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlist

Connect with Colie:

Systems In Session: coliejames.com/systems-in-session

Email Like You Mean It: coliejames.com/email-like-you-mean-it

Before You Automate, Communicate - Challenge Recap

Thu, 09 Oct 2025 10:39:00 -0400

Most system struggles aren’t tech problems — they’re communication gaps. In this episode, I’m unpacking what I learned from hosting the Client Email Glow-Up Challenge and why clear client communication has to come before you start automating anything.

You’ll hear the biggest wins from participants, the ah-ha moments that changed how I teach Email Like You Mean It, and the one shift that makes every workflow easier to build and actually use.

If your emails still feel stiff, scattered, or inconsistent, this is your reminder: start with the words first. Then build the systems to match.

✨ What You’ll Learn in This Episode:

Why automation can’t fix unclear or inconsistent communication
How better emails lead to better workflows (not the other way around)
The simple exercise from the Glow-Up Challenge that revealed hidden touchpoints
How rewriting a few key emails can instantly strengthen your client experience
The real magic behind combining Email Like You Mean It + Systems in Session

🔗 Links Mentioned:

Watch the Client Email Glow-Up Challenge Replays
Join Email Like You Mean It
Join the Systems in Session Waitlist

The Confidence Shift: When your systems feel like you

Tue, 07 Oct 2025 08:14:00 -0400

I’m wrapping up week one of my Sales Parade, and Systems in Session 2025 is officially sold out! 🎉

But here’s what I’ve noticed after working with dozens of clients inside the program—there’s a moment when everything changes. I call it the confidence shift.

It’s when your systems stop feeling clunky or chaotic and finally start feeling like you. You understand how everything fits together, you’re no longer afraid to make changes, and your CRM actually supports the way your brain works.

In this episode, I’m breaking down what that shift looks like, why it matters, and how you can experience it for yourself inside Systems in Session 2026 (waitlist now open!).

🎧 Listen in to learn:

The moment every Systems in Session client experiences

Why confidence—not tech skills—is the real game changer

How to build systems that reflect your brain and your brand

What makes Systems in Session different from other setups

How to join the 2026 waitlist and lock in 2025 rates before Nov 1

💻 Join the 2026 waitlist → coliejames.com/sis

Pick a Path - Where to Start When DIY-ing Your Systems

Fri, 03 Oct 2025 03:00:00 -0400

Not sure where to start with your systems? In this episode, I’m breaking down three smart places to begin if you’re DIY-ing your setup—your proposal, your contact form, or your delivery phase. I’ll walk you through how each one works, share real client wins, and help you decide which step makes the most sense for your business right now.

Want to work together on your systems? Check out Systems in Session and grab one of the 2 remaining spots for 2025, with 2026 dates opening soon.

Breaking the Avoidance Cycle in Your Business Systems

Thu, 02 Oct 2025 03:00:00 -0400

Avoidance can make simple tasks feel impossible. In this episode, I’m sharing why systems are the #1 thing entrepreneurs put off, the anxiety that creates, and what you can do to stop avoiding them—especially if systems are the thing weighing heaviest in your business.

Check out Systems in Session ❤️

Why I’m Talking About My Offers 50+ Times in the Next 14 Days

Wed, 01 Oct 2025 01:12:00 -0400

The Parade is back, y’all—and I’m jumping in for another 14-day sprint of talking about my offers. In this episode, I’m sharing why the Parade isn’t about instant sales, but about building the habit of showing up consistently.

You’ll also hear about:

The wrap-up of the Client Email Glow-Up Challenge
A $100 discount on Email Like You Mean It through October 7th
Four new openings for Systems in Session in 2025 (get in before I close for the holidays on December 22nd)
My brand-new YouTube channel—are you subscribed yet? coliejames.com/youtube

If the idea of sharing your offers 50+ times in 14 days sounds both terrifying and intriguing, come parade with us: coliejames.com/parade

Check out my offers Email Like You Mean It or Systems in Session ❤️

How to Make Clients Repeat Buyers

Tue, 30 Sep 2025 11:31:00 -0400

If you don’t know when your clients should come back, neither will they. Most creatives deliver the final product and send one last email — and then it’s crickets. But if you want repeat bookings, referrals, and glowing reviews, you’ve got to make rebooking the obvious next step.

What You’ll Learn in This Episode

The rebooking window every creative needs to define
How to plant the seed for future sessions at delivery
Automating client reminders without losing the personal touch
Fast-track booking strategies for loyal clients
Why clear communication sparks reviews, referrals, and repeat business

Links Mentioned in This Episode

Ema il Like You Mean It

Scaling with Less Overwhelm and More Value (Systems in Session Case Study) with Roxanne Engstrom

Tue, 23 Sep 2025 03:00:00 -0400

If you're someone who thinks systems just aren't for me—creative chaos is a part of my identity, this episode might change your mind. Roxanne Engstrom joins me to share about her experience inside of Systems in Session. We talk about how getting clarity in her systems not only grew her profit fast but also gave her confidence, reduced her anxiety, and let her show up as the boss she is.

Find It Quickly

00:24 - Meet Roxanne

01:22 - The Importance of Systems in Business

02:16 - Real-Life Business Challenges and Solutions

04:01 - The Value of Personalized Support

04:45 - Achieving Quick Wins in Business

05:43 - Investing in Your Business Growth

06:36 - Overcoming Personal and Business Challenges

07:32 - The Power of Collaboration and Support

11:41 - Automations and Business Efficiency

13:18 - Scaling Your Business with Confidence

14:34 - Continuous Improvement and Client Feedback

16:23 - Setting Boundaries and Providing Value

21:23 - Client Communication and Boundaries

21:58 - Personalized Brand Image Process

23:44 - Importance of Client Experience

24:26 - Efficient Proposal Systems

27:55 - Overcoming Business Anxiety

29:49 - Investing in Business Growth

32:19 - Scaling with Systems

Mentioned in this Episode

Maddie Peschong's Rebrand

Connect with Roxanne

Website: hawaimages.com

Instagram: instagram.com/hawaimages

LinkedIn: linkedin.com/in/roxanne-engstrom

Youtube: youtube.com/@roxanneengstrom-hawaimages

How to Break the Vicious Visibility Cycle in Your Creative Business with Maddie Peschong

Thu, 18 Sep 2025 06:00:00 -0400

It’s time to break the vicious visibility cycle. You know the one, where you disappear for weeks, then expect everything to fall back into place on social media. In this episode, Maddie Peschong joins us to dive deep into what visibility really means (and why it matters more than you think).

We talk about what happens when you drop off the map, the lag‑effect of silence, and how even if you’re visible, your strategy might still be sabotaging you. Maddie and I share concrete ways to stay on people’s radars without feeling like you’re running a 24/7 show.

Find It Quickly

01:28 - The Importance of Visibility

02:09 - Social Media Strategies for Photographers

06:01 - The Vicious Visibility Cycle

10:03 - Effective Marketing Practices

15:37 - Email Marketing and Content Repurposing

18:27 - Engaging Your Audience with Personal Stories

19:05 - The Importance of Consistency in Marketing

19:58 - Visibility Beyond Face-to-Camera

22:02 - Overcoming Insecurities on Camera

23:58 - Client Comfort and Trust Building

26:12 - The Vicious Cycle of Visibility

28:23 - Planning for Inconsistency

30:17 - Repurposing Content for Consistency

Mentioned in this Episode

How to Create Systems for Your Worst Days in Business with Sandra Henderson

Connect with Maddie

Website: maddiepeschong.com

Instagram: @maddiepeschong

Rebrand: maddiepeschong.com/rebrand

Why Raising Your Prices Starts with Your Client Experience

Tue, 16 Sep 2025 04:00:00 -0400

What if raising your prices didn’t mean adding more stress to your plate? In this replay from Maddie Peschong’s Take It Personally podcast, I’m sharing how proposals, automations, and smart systems can help you deliver a high-touch client experience that actually makes it easier to charge more.

We talk about:

Why proposals are the secret to booking faster (and with less friction)
How automations can make your process feel more personal, not robotic
The biggest booking mistakes photographers make — and how to fix them
How systems uphold premium pricing without burning you out

Want to go deeper? Grab the original Charge More, Stress Less webinar replay at coliejames.com/charge-more.

Grab your free spot in Maddie's Booked Up and In-Demand Masterclass: September 23 at noon CST - learn the content system that fills your calendar with premium clients

And stay tuned — in the next episode, Maddie joins me here on Business-First Creatives to unpack the vicious cycle of visibility and how we can all create content marketing from a place of ease.

Systems in Session: Mastering Your Client Journey ft. Erin Belles

Thu, 11 Sep 2025 06:00:00 -0400

What happens when a creative business owner finally finds the systems support she didn’t know she needed? Absolute magic.

In this episode, I’m joined by Erin Belles, a custom framer and photographer who discovered my work through a two-year-old podcast episode. Three days later, she was a Systems & Session client. We dive deep into how she went from barely using Dubsado to confidently running a luxury client experience from start to finish.

Erin shares how she created a branded, high-touch proposal, wrote 33 pre-written emails during a solo hotel “workcation,” and built workflows for every offer—including newborns and heirloom portraits. If you’ve been dreaming of systems that make your business feel easier, this one’s for you.

Find It Quickly:

00:28 - Creating A Unique Client Experience

01:18 - The Journey to Finding the Right System

02:25 - Implementing Dubsado: Challenges and Successes

05:41 - Creating a High-Touch Proposal

13:05 - The Importance of Client Communication

18:41 - Morning Routine and Work-Life Balance

19:17 - Family and Newborn Workflows

21:26 - Creating and Customizing Proposals

22:38 - Email Systems and GPT Integration

25:57 - Refining Client Communication

28:07 - Final Thoughts and Testimonials

Mentioned in this Episode

instagram.com/megmosherphoto

Connect with Erin

Website: erinbellesphotography.com

Instagram: @erinbellesphotographyct

Shaping a Business That Grows and Evolves With You with Meg Mosher

Wed, 10 Sep 2025 03:00:00 -0400

Today I’m sitting down with one of my long-term clients and friends, Meg Mosher, a lifestyle family photographer out of New York who has been in business for over 10 years. We’re diving into her unexpected journey from engineering into photography, her early experiments with Google Ads, and her renewed passion for documentary family sessions.

In this episode, Meg shares how she transitioned from portraits to documentary, why backyard sessions became such a hit, and the lessons she learned about balancing lifestyle and documentary work in her business.

Find It Quickly

00:27 - Meet Meg

01:01 - Meg's Journey into Photography

02:35 - Early Challenges and Learning Experiences

04:48 - The Role of Google Ads in Meg's Business

07:34 - Transition to Documentary Photography

08:19 - Backyard Sessions: Capturing Childhood Memories

14:10 - Planning and Executing Documentary Sessions

18:25 - Overcoming Initial Fears in Family Photography

19:50 - The Joys and Challenges of Day-in-the-Life Sessions

24:04 - Balancing Lifestyle and Documentary Photography

26:52 - Marketing Strategies for Seasonal Sessions

32:03 - Building a Portfolio and Setting Prices

Connect with Meg

megmosher.com

Do You Really Need Big Systems to Make Six Figures? (The Bare Bones Version)

Thu, 04 Sep 2025 03:00:00 -0400

You don’t actually need big, complicated systems to make money in your business — and yes, I’m the Systems Professor saying that out loud. Hitting six figures and building a sustainable, ease-filled business are two very different things. In this episode, I’m breaking down what I call “bare bones systems”: the absolute minimum setup every creative business needs to book clients.

I’ll walk you through the anchor activities that matter most at each stage of the client journey, the three non-negotiables every business should have in place, and when it’s time to go beyond bare bones into a full client experience glow-up.

If you’ve been stuck thinking you need to do everything before you can feel legit — let this episode give you permission to start small and still move forward.

Linked Mentioned

Systems in Session (done-WITH-you systems setup)

5-minute booking proposal (FREE training)

How to Create a 5-Minute Booking Process (podcast episode)

5 Workflows Every Creative Needs (podcast episode)

Your Hottest Leads Aren’t on Instagram

Wed, 03 Sep 2025 11:11:00 -0400

Think your most engaged followers are the ones double-tapping your latest Reel? Think again. 👀

In this episode, I’m breaking down why your actual hottest leads—the people most likely to refer, rebook, or rave about you—aren’t hanging out in your DMs. They’ve already paid you. And most of y’all are leaving them out of your marketing entirely.

We’ll talk about:

✅ The difference between email marketing and client communication (they are not the same thing)

✅ How to segment your audience based on buyer readiness

✅ Why “past client” shouldn’t mean “off your radar”

If you’ve been pouring all your marketing energy into chasing new followers, it’s time to flip the script and love on the people already in your world.

Links Mentioned:

Join the Client Email Glow-Up Challenge now.

Email Like You Mean It (client communication course)

Improve Client Trust & Increase Conversions through Asynchronous Video with Carolyn Leasure

Thu, 28 Aug 2025 03:00:00 -0400

I’ve been shouting from the rooftops about using video in your client experience—and today, I’ve got backup. In this episode, I’m joined by Carolyn Leasure, a website evolution expert who turns scrappy Squarespace sites into smooth, branded systems. We’re diving into the magic of asynchronous video and how it can transform the way you connect with leads and clients.

Carolyn shares how she first implemented asynchronous video for a client and the three powerhouse ways she uses it in her own business: dynamic FAQs, interactive sales pages, and streamlined testimonial collection. We also talk about buyer behavior, zero-party data, and why personalization it the most impactful asset.

Find It Quickly

00:27 - Meet Carolyn

01:30 - The Power of Asynchronous Video

04:24 - Implementing Asynchronous Video in Business

06:59 - Dynamic FAQ Pages: Enhancing User Experience

15:40 - Dynamic Sales Pages: Personalizing the Sales Journey

20:11 - The Value of Client Feedback

21:36 - The Power of Customer Testimonials

23:20 - Collecting and Utilizing Testimonials

26:13 - Leveraging Video for Client Interaction

31:14 - Asynchronous Communication Benefits

Resources Mentioned

Connect with Carolyn

Website: maypopcreativestudio.com

Quiz: maypopcreativestudio.com/colie

The Taylor & Travis Engagement Test for Your Client Experience

Wed, 27 Aug 2025 12:44:00 -0400

When Taylor Swift and Travis Kelce announced their engagement, the internet went wild. But instead of just scrolling through memes, I started thinking about the photographer who actually booked that session — and more importantly, what would have happened if that inquiry landed in your inbox.

Here’s the hard truth: if your systems aren’t set up to respond quickly, guide people clearly, and book smoothly, you could miss out on dream clients, celebrity or not. In this episode, I’m walking you through the “Taylor & Travis Engagement Test” — a playful but real way to measure whether your inquiry-to-booking systems are ready.

Why your inquiry response system matters more than you think

How to prevent dream clients from slipping through the cracks

Why a smooth, consistent booking process builds trust and referrals

How Systems in Session helps you create a client experience that actually works

Ready to work on your client experience?

Explore Systems in Session: https://coliejames.com/systems-in-session

Listen to the Client Experience Series on Business-First Creatives Podcast: https://coliejames.com/tag/client-experience-series/

Follow me on Instagram: https://instagram.com/coliejames

Watch on YouTube:

https://www.youtube.com/playlist?list=PLzOBVgYN-2lx0bMaDF7d0kByxGSjRq5Mg

Creating Accountability in Airtable with Melissa Arlena

Thu, 21 Aug 2025 03:00:00 -0400

If you’re not tracking it, you’re winging it. That's why it's important to have a system in place to help keep you accountable. In this episode, Melissa Arlena joins us to discuss the power of airtable and accountability. Listen in as we discuss systematizing recurring revenue and keeping clients from slipping through the cracks. Whether you’re running a course, a coaching program, or a service-based business—this episode unpacks the real reasons you need better systems (and how Airtable can be your operations BFF).

Find It Quickly

00:27 - Welcoming Back Melissa Arlena

01:20 - Diving into Airtable

01:52 - Client Hub & Airtable

04:14 - Website and Offer Refinement

05:39 - Airtable for Blogging Club and Recurring Income

06:40 - Automations and Payment Tracking

13:16 - Email Automations and Client Check-ins

16:05 - The Importance of Client Accountability

16:43 - Challenges of Time Zones in Coaching Programs

17:23 - Maximizing Group Coaching Calls

18:48 - Using Airtable for Client Experience Audits

19:47 - Automating Client Follow-Ups with Airtable

20:10 - Organizing Content and Client Data with Airtable

22:48 - Airtable for Photographers: Tracking Client Interactions

25:03 - Leveraging Airtable for Business Insights

Resources Mentioned

Episode 211: Marketing Mondays Will Transform Your Business Strategy with Melissa Arlena and Alison Bell

Episode 80: SEO Best Practices for Photographers | Simple SEO Series with Melissa Arlena (Part 2)

Connect with Melissa

Website: pictureperfectrankings.com

Podcast: pictureperfectrankings.com/photography-podcast

Free FB Group: facebook.com/groups/pictureperfectrankings

Instagram: instagram.com/pictureperfectrankings

Growing Your Email List at In-Person Events with Tiffany Crenshaw

Thu, 14 Aug 2025 03:00:00 -0400

What if your next five clients aren’t on Instagram, but actually sitting across from you at an in-person event? Tiffany Crenshaw is a former teacher turned photographer turned educator, and she’s sharing her unconventional but highly effective strategies for growing your email list in person. We’re talking QR codes at mom events, blog post reuse, and making real-world connections convert to real income.

Find It Quickly

00:28 - Meet Tiffany Crenshaw

01:36 - The Importance of Email Marketing

05:45 - Growing Your Email List at In-Person Events

08:52 - Creating Effective QR Codes for Email Sign-Ups

17:42 - Analyzing Email Marketing Success

20:39 - Personal Follow-Up Strategies

21:13 - Importance of Email Open Rates

21:52 - Power of In-Person Connections

24:16 - Email Marketing Frequency

24:49 - Creating Engaging Email Content

27:33 - Educational Content in Emails

31:56 - Leveraging Blog Posts for Client Engagement

35:08 - Planning In-Person Events

Mentioned in this Episode

The Email Growth Club

Episode 152: Q3 Business Bestie Chat with Colie James

Connect with Tiffany

Website: animalhouse-photography.com

Education: animalhouse-photography.com/for-photographers

Instagram: instagram.com/animalhousephotography

Back to School, Back to Boundaries: Protecting Your Time This Season

Wed, 13 Aug 2025 13:10:00 -0400

The first day of school hits different when your kid starts high school — and when you realize you don’t have to pack a lunch, drive carpool, or even set an alarm. In this episode, I’m sharing a personal peek into what this season looks like for me, how my work rhythm has evolved over the years, and why I’m fiercely protecting space on my calendar instead of filling it the minute more “free time” appears.

If you’ve ever thought, “I’ll get so much more done once the kids are in school,” this one’s your gentle nudge to pace yourself.

Energetics in Business with Sabrina Gebhardt

Thu, 07 Aug 2025 03:00:00 -0400

I almost made a catastrophic business move by shutting everything down. Thankfully, a conversation with my business bestie Sabrina helped me take a step back to assess. What started as a low-energy confession turned into a revelation about patience, energetics, and realigning offers with what lights me up, so we decided to bring it to the podcast.

Find It Quickly

03:05 - Discussing Business Challenges

04:40 - Advice on Business Decisions

08:17 - Turning Points and Positive Changes

14:39 - Reevaluating Business Strategies

Mentioned in this Episode

instagram.com/sabrinagebhardtphotography

Connect with Sabrina

sabrinagebhardt.com

Systems in Session Waitlist

The Month I Turned 46 and Showed TF Up in My Business

Tue, 05 Aug 2025 11:30:00 -0400

Let me just say it—July was fucking awesome. After a season of mostly behind-the-scenes content creation (and zero solo podcast episodes for all of 2024), I came back in a big way.

Inside this July Roundup episode, I’m taking you behind the curtain of the best month I’ve had in business since 2023. I’m walking through what worked, what I retired just as fast as I launched it, and how I’m thinking about client experience, visibility, and high-touch offers for the rest of 2025.

If you’ve ever needed permission to build in public, pivot mid-launch, or shut something down that was a good idea but isn’t your forever offer—this one’s for you.

Questions answered in this episode

✨ Where did Workflow Fast Pass go?

✨ What is Systems in Session and do you need it?

✨ How am I reframing the client experience conversation?

✨ Who am I excited to work with next?

✨ When is Systems in Session opening back up?

Workflow Fastpass Waitlist

Email Like You Mean It Sales Page

Maddie Peschong Episodes #1 #2 #3

Charge More Stress Less Webinar Replay

Sales Parade from Ceels Lockley

Beyond DIY ChatGPT: The Human-First AI Blogging Tool for Intentional Creatives

Thu, 31 Jul 2025 03:00:00 -0400

If you’ve ever opened ChatGPT, typed “write my blog post,” and cringed at the results—you’re not alone. This episode dives into what it really takes to build an AI tool that doesn’t sound like a robot.

Join me as I welcome back my friend Annemie Tonken from This Can't Be That Hard to talk about her deep dive into AI tools—yes, the same woman who once called blogging “too time-consuming” is now building AI-powered systems to help photographers blog better and faster. We go behind the scenes of her new blogging tool, how it’s changing the game inside her Consistency Club, and why “just being good at ChatGPT” isn’t enough.

Find It Quickly

00:56 - Diving into AI Tools

04:34 - The Challenges and Potential of AI in Blogging

14:04 - Introducing Consistency Club

22:41 - Voice Notes for Storytelling

23:08 -The Role of AI in Content Creation

23:35 - Quality Over Quantity in Blogging

26:17 - Introducing Consistency Club's New Too

27:04 - Customizing and Finalizing Your Blog Post

35:36 - The Future of AI and Human Collaboration

Resources Mentioned

How Automated Processes Can Help Strengthen Client Relationships with Annemie Tonken

Expanding into Education with Annemie Tonken

The 4 Buyer Types and How to Sell to Each One with Courtney Fanning

Building Your Content Strategy with the Marketing Jar with Dayna Schaaf

Connect with Annemie

Annemie’s Podcast

Annemie’s Website

Annemie’s Instagram

Consistency Club

Summit

How I’m Building My Offer Ecosystem Around the 3 Levers That Drive Client Experience

Tue, 29 Jul 2025 03:00:00 -0400

You don’t need to fix everything at once — but you do need to fix the thing that’s slowing you down.

In this episode, I’m walking you through the 3 essentials every creative business needs in their client experience and the 3 paths you can take to improve your systems based on your budget, time, and capacity.

Whether you’re ready to send better emails, book clients faster, or overhaul your entire process — this is how we find the right next step for you.

Links Mentioned

If you’re ready to improve your client experience but not sure where to start, head to coliejames.com/systems and listen to Fix It First — my private podcast that helps you figure out exactly what needs fixing first inside your client experience systems.

Want my eyes on your actual process? You can book a full Client Experience Audit at coliejames.com/audit.

If your proposal is the weak link, grab the five-minute booking Proposal Template at coliejames.com/dubsado-proposal-templates.

For those of you struggling with what to say and when, grab my free email writing guide Emails That Convert at coliejames.com/emails.

Or dive deeper with the full course, Email Like You Mean It, at coliejames.com/email.

And if you're ready to build your client experience systems from start to finish, you can either DIY with the CRM Blueprint at coliejames.com/crm-blueprint or join me for a more supported experience inside Systems in Session at coliejames.com/systems-in-session.

I'm celebrating TWO milestones today

Mon, 28 Jul 2025 08:00:00 -0400

I am popping in with a short solo today.

If you have a moment, and want to give me a birthday present, leave a review for this podcast on Spotify or Apple Podcasts ❤️

Accessibility Awareness with Erin Perkins

Thu, 24 Jul 2025 03:00:00 -0400

Accessibility isn't sexy—but it's essential. Erin Perkins of Mabely Q joins us to talk about something most business owners haven't truly considered: accessibility in the client experience. Erin is a powerful advocate and educator who teaches entrepreneurs how to make their businesses more inclusive without overhauling everything at once.

From websites to emails to podcasts, we unpack practical, doable ways to start making your content and services more accessible today. Erin’s success framework will help you identify one area to focus on and give you a clear, manageable path forward.

Find It Quickly

00:28 - Meet Erin

02:08 - Starting with Accessibility: Where to Begin

04:09 - Tools for Website Accessibility

10:31 - The Importance of Alt Text and SEO

17:34 -Email Marketing and Accessibility

20:32 - Email Formatting Tips for Better Readability

21:06 - Importance of Mobile-Friendly Emails

23:07 - Accessibility Features on iPhone

24:22 - Avoiding Overlays on Websites

24:55 -Making Podcasts and Videos Accessible

25:48 - Editing AI Transcripts for Accuracy

27:36 - Sharing Transcripts with Your Audience

28:25 - Best Practices for Podcast Transcripts

31:20 -Integrating Accessibility into Your Workflow

Mentioned in this Episode

Headings Map

Color Buddy

She Knows Alt Text AI Tool

Podcast Workshop

Connect with Erin

mabelyq.com

instagram.com/mabely_q

Ping Pong Offers... I swear I have an actual plan for my business

Sun, 20 Jul 2025 03:00:00 -0400

I thought I’d nailed my warm-up offer.

Sales page created in less than 3 hours.

Sold a few during my Sales Parade.

Two weeks later? I pulled it.

In this episode, I’m sharing why I retired a brand new offer, what’s staying in my ecosystem, and how I’m realigning everything around the 3 essentials of a client experience that actually converts.

Rethinking your entry offer too? This pivot might be exactly what you need to hear.

LINKS MENTIONED:

→ Book a Client Experience Audit: https://coliejames.com/audit

→ Grab the Proposal Template: https://coliejames.com/proposal-template

Launch Your Own Way from Kelsey McCormick of Coming Up Roses

Sales Parade with Ceels Lockley (aff link)

Creating an Irresistible Warm-Up Offer - Sold Out Offers Podcast with Ceels Lockley

You're Entry Level Offer Isn't Just Cute - It's Crucial - Lazy Business Podcast with Emylee Williams and Jess Eley

How to Start Running Meta Ads for Just $1 a Day (and Actually Get Results) with Jana Bishop

Thu, 17 Jul 2025 03:00:00 -0400

Ready to finally hit publish on that Facebook ad you've been scared to run? Facebook Ad strategist Jana Bishop joins us to make paid ads feel accessible. We explore how creatives and online business owners can start testing ads for just $1 a day, why warm audiences should be your first target, and how to know if your offer is ready for paid promotion.

Find It Quickly

00:28 - Meet Jana Bishop

01:31 - Jana's Journey into Ads

03:54 - The Power of Ads and Organic Marketing

07:54 - Getting Started with Ads: Tips and Strategies

14:30 - Understanding Audiences: Cold vs. Warm

21:24 - Crafting Effective Ad Copy for Different Audiences

24:15 - The Importance of Testing in Ad Campaigns

25:45 - Understanding the Importance of Creative and Copy in Ads

26:12 - Setting Up and Testing Traffic Campaigns

27:13 - Analyzing Ad Performance and Metrics

28:17 - Clarifying Traffic vs. Sales Campaigns

30:56 - The Role of Organic Sales in Ad Success

33:10 - Ads for High-Ticket vs. Low-Ticket Offers

36:22 - The Power of Retargeting and Email Marketing

Mentioned in this Episode

creativeeducatorconference.com

Connect with Jana

The 3 Red Flags Hiding in Your Inquiry Response Email

Tue, 15 Jul 2025 15:00:00 -0400

Are your inquiry emails turning off your best leads? 😬 In this episode of Business-First Creatives, I’m breaking down the three email red flags I see over and over again in client inbox audits — and showing you exactly how to fix them.

Whether you’re leading with pricing too soon, asking for homework too early, or leaving people hanging without a clear next step — this episode will help you rewrite that first impression.

👩🏽‍💻 Need a hand in updating your inquiry + booking client communication?

Join me April 6-10 for my 5-day done-with-you client communication sprint, Email Like You Mean It. You'll walk away with your complete customer journey mapped and every email written to guide it. Learn more at coliejames.com/email

Find It Quickly:

00:00 — This one email might be doing more harm than good

01:10 — The pricing mistake that makes you sound like a spreadsheet

02:45 — Two ways to share your rates without scaring people off

04:58 — Are you asking too much, too soon?

06:00 — What belongs on your contact form (not in your email)

07:25 — Stop asking for permission — do this instead

08:35 — What your inquiry email should actually say

10:40 — How to lead with confidence (even in automation)

11:40 — Want more booked clients? Start here.

Links Mentioned:

🔗 Email Like You Mean It : https://coliejames.com/email

🎙 Listen to the podcast: https://coliejames.com/podcast

📸 Follow on Threads: https://www.threads.com/@coliejames

How the Enneagram Can Supercharge Your Self-Awareness with Ashton Whitmoyer-Ober

Thu, 10 Jul 2025 03:00:00 -0400

If you've ever wondered why you do what you do, the Enneagram might just hold the answers. In this episode, Ashton Whitmoyer-Ober of Enneagram Ashton joins us to talk about how this ancient typing system can transform your business, relationships, and self-awareness. Ashton breaks down how to go beyond the test results by understanding motivation, wings, and behavioral patterns, allowing for authentic transformation in business and life.

Explore the Enneagram Types

Type 1: The Reformer - The Rational, Idealistic Type

Type 2: The Helper - The Caring, Interpersonal Type

Type 3: The Achiever - The Success-Oriented, Pragmatic Type

Type 4: The Individualist - The Sensitive, Withdrawn Type

Type 5: The Investigator - The Intense, Cerebral Type

Type 6: The Loyalist - The Committed, Security-Oriented Type

Type 7: The Enthusiast - The Busy, Fun-Loving Type

Type 8: The Challenger - The Powerful, Dominating Type

Type 9: The Peacemaker - The Easygoing, Self-Effacing Type

Find It Quickly

01:29 - Meet Enneagram Ashton

02:10 - Ashton's Background and Transition

04:12 - Understanding the Enneagram

06:30 - Personal Experiences with the Enneagram

11:39 - The Role of Tests in Enneagram Typing

17:20 - Healthy vs. Unhealthy Levels

26:47 - Using the Enneagram in Relationships

Mentioned in this Episode

Ashton’s Instagram: @enneagramashton

Ashton’s Website: enneagramashton.com

RHETI Enneagram Test: enneagraminstitute.com/rheti

Truity Enneagram Test: truity.com/test/enneagram-personality-test

3 Bottlenecks That Burn Photographers Out Every Fall (and How to Fix them)

Mon, 07 Jul 2025 03:00:00 -0400

Fall family photography season is almost here, and if you're already bracing for the wave of inquiries, back-to-back sessions, and late-night editing marathons — this episode is your survival guide. I’m walking you through the three biggest bottlenecks that leave photographers overwhelmed every single fall… and exactly how to fix them before you hit burnout.

This one’s short and actionable, and yes — I’m absolutely inviting you to stop being the bottleneck in your own business.

Find it quickly:

00:00 — Why this episode is your fall prep wake-up call

01:18 — Bottleneck #1: Editing will eat you alive (human vs. AI)

05:22 — Bottleneck #2: You still don’t have a 5-minute booking process

08:21 — Bottleneck #3: You’re still sending every client email yourself

10:24 — Why automation still needs personality

11:14 — What the Workflow Fast Pass is (and why I built it)

13:54 — Let this fall season feel different

👇 LINKS MENTIONED:

🔗 Workflow Fast Pass (Only 10 beta spots available): https://coliejames.com/automation

🔗 Client Experience Freebie: https://coliejames.com/workflows

🔗 More from me: https://coliejames.com

🎙 Listen to the podcast: https://coliejames.com/podcast

📸 Follow on Threads: https://www.threads.com/@coliejames

Embracing Creativity as a Neurodivergent Business Owner with Molly McCauley

Thu, 03 Jul 2025 06:00:00 -0400

What if your brain’s unique wiring isn’t a flaw… but your secret advantage? That’s exactly what we explore in my conversation with Molly McCauley. Molly’s neurodivergent diagnosis became the lens through which she redesigned her business, team, and teaching.

Growing up in a family of educators and artists, she used art and design to navigate a traditional education system that didn’t always support her learning needs. That same creativity eventually turned into a thriving photography and education business. Listen in as we discuss what it really looks like to build a successful business as a neurodivergent entrepreneur.

Find It Quickly

00:28 - Meet Molly McCauley

00:58 - Molly's Journey into Photography

05:28 - The Stigma of Creative Businesses

06:41 - Molly's Talk at Creative Educator Conference

07:32 - Understanding Neurodivergence in Business

09:28 - Reflections on Teaching and Learning

17:16 - Molly's Business Systems and Outsourcing

25:14 - The Importance of Outsourcing

27:02 - Finding the Right Virtual Assistant

29:29 - Challenges in Early Business Years

31:57 - Embracing Systems and Specialists

36:39 - The Evolution of Make Pretty Workshops

44:19 - The Value of Styled Shoots and Workshops

Mentioned in this Episode

Episode 25: Sarah Potts: BTS of Hiring My VA

Creative Educator Conference

Connect with Molly

mollymccauley.com

instagram.com/mollymccauley_photo

instagram.com/makeprettyworkshop

makeprettyworkshop.com/the-vault

Behind the Scenes: My Mid-Year Offer Reset

Tue, 01 Jul 2025 03:30:00 -0400

It’s my birthday month, and I’m celebrating by simplifying my backend and shifting how I sell. In this solo episode, I’m walking you through why I removed my standalone email and workflow templates from the System Shop—and what I’m replacing them with.

From retiring offers to introducing semi-custom workflow templates (built with a little help from my AI tools), I’m sharing the strategy behind these changes and how they better support my clients and my business. If you’ve ever wondered what to do with an offer that still sells but no longer aligns, this one’s for you.

🎧 What You’ll Learn:

Why I sunset my standalone templates

What the new semi-custom workflow experience includes

How Email Like You Mean It reshaped my offers

What’s staying in the System Shop—and what’s on the chopping block

Why this shift creates better results for both sides of the sale

🔗 Links & Resources:

→ Email Like You Mean It: coliejames.com/email

→ Semi-Custom Workflow Templates: coliejames.com/automation

→ Explore All Tools + Templates: coliejames.com/shop

Ditching the Algorithm: Shifting the Priority from Social Media to Email Marketing with Andréa Jones

Thu, 26 Jun 2025 06:00:00 -0400

Do you find yourself dreading content creation and waiting for the algorithm to feature your posts? In this episode, I sat down with Andréa Jones, mindful marketing strategist extraordinaire, to talk about why email might need to become your primary marketing channel. No more chasing social media algorithms: we're building connection, conversions, and clarity in the inbox.

Find it Quickly:

00:56 - Shifting from Social Media to Email Marketing

03:05 - The Challenges of Social Media

06:53 - The Power of Email Marketing

17:03 - Embracing AI in Marketing

24:09 - The Writing Process: Talk First, Write Second

24:35 - Using AI for Email Summarization

24:55 - Storytelling in Emails

25:37 - Stories and Email Writing

27:21 - AI for Organization and Focus

29:56 - Analyzing and Synthesizing Content with AI

32:53 - Repurposing Content Across Platforms

38:24 - Personalized Marketing Strategies

40:40 - Big Inbox Energy Training

Connect with Andréa:

Website: onlinedrea.com

Instagram: instagram.com/onlinedrea

Threads: threads.net/@onlinedrea

YouTube: youtube.com/@onlinedrea

onlinedrea.com/bie

Client Experience Essentials: The 5 Layers You Actually Need

Mon, 23 Jun 2025 03:00:00 -0400

Your client experience doesn’t start with a workflow or a fancy journey map. It starts with the words you choose and the tone you set.

In this solo episode, I’m breaking down the 5 Client Experience Essentials — the layered framework I now use to help creatives build businesses that book faster, serve better, and feel easier to run. And while most people start with automation or journey mapping, I’m here to tell you why the real foundation of your experience is your client communication.

If you’ve ever felt like your backend was “done” but your clients still seemed confused, clunky, or ghost-prone — this one’s for you.

Find It Quickly:

01:10 — The 5 Client Experience Essentials, defined

02:10 — Why most creatives start with the wrong layer

02:28 — House analogy: what communication, workflows, and delivery systems really are

03:14 — Why poor communication breaks even great systems

04:31 — Your voice is the experience: what builds trust

04:53 — Where journey mapping fits (and why it’s not step 1)

05:14 — What to fix first if your experience feels clunky

05:37 — From systems strategist to experience architect

06:06 — Inside Email Like You Mean It and how it helps

🔗 Links Mentioned:

📘 Email Like You Mean It – My self-paced course for writing strategic, on-brand client emails https://coliejames.com/email

🎧 Subscribe to Business-First Creatives

Apple Podcasts: https://podcasts.apple.com/us/podcast/business-first-creatives/id1626652456

Spotify: https://open.spotify.com/show/5btYwigg8aN6UCzImRvEfb?si=3b4e1ce675734fba

Creating AI Content that Sounds Like You with Kinsey Soderberg

Thu, 19 Jun 2025 03:00:00 -0400

What if I introduced you to the person who completely changed how I use AI in my business? I want you to meet Kenzie Soderberg, the AI strategist behind The Brand Blueprint. In this episode, we explore why AI isn’t just a flashy gimmick—it’s reshaping workflows, first drafts, and even offer strategy at lightning speed. With Kenzie's human-first approach, we deep dive into training AI like an intern, infusing voice and values into every prompt, and harnessing memory so you don’t repeat yourself.

Find it Quickly:

00:45 - Meet Kinsey Soderberg

03:32 - The Rise of AI in Business

08:51 - Training Your AI Assistant: Best Practices

14:08 - The Power of Memory in AI Tools

22:45 - Creating a Brand Blueprint with AI

30:39 - Introduction to the Brand Persona Mini Course

31:34 - The Importance of the Offer Suite

33:10 - Simplifying Your Offer Suite with AI

33:42 - Creating an Everything Page

35:25 - Using AI to Plan and Strategize

37:42 - AI Integration in Business Tools

40:33 - Customizing AI for Your Business Needs

48:50 - The Future of AI in Business

Mentioned in this Episode:

Descript

Episode 207 – How to Nail Your Offer Introduction

Connect with Kinsey:

Website: authenticaiforentrepreneurs.com

AI Brand Blueprint: authenticaiforentrepreneurs.com/ai-brand-blueprint

Instagram: instagram.com/authenticaiforentrepreneurs

The Secret to More Connection? Strategic Client Videos [2025 Replay]

Tue, 17 Jun 2025 09:48:00 -0400

Today, I’m bringing back one of the most practical episodes from the Business-First Creatives archive—Episode 123 from my original Video Visibility Series. We’re talking about three simple client experience videos that build trust, improve communication, and help you stop repeating yourself. If you've been leaning into email lately (like many of us), this replay is your reminder that video deserves a place in your backend too.

These videos can slot right into your forms if you are a Dubsado or Honeybook user, or linked elsewhere inside your workflows for another CRM—and once you make them, they keep working for you 24/7.

Find It Quickly

00:00 – Why this old episode still hits hard (and why I’m bringing it back now)

01:19 – The sneaky client experience gap most creatives overlook

03:49 – A mindset shift that makes recording video feel way less scary

03:59 – The video that builds trust before you ever reply to an inquiry

06:35 – Could this simple video replace your entire sales call?

08:38 – The most underrated way to increase client satisfaction (with one video)

10:26 – Bonus tip: How to turn these private videos into SEO boosters

12:04 – Your process might need a totally different video—here’s how to figure it out

12:27 – Should I make a full series on client experience videos? (Tell me!)

Links Mentioned

CRM Blueprint for Creatives

SEO is Everywhere: Optimizing Your Content with Brittany Herzberg

Follow me on Threads

Energetic Email Strategy for Connection & Conversion with Breanna Owen

Thu, 12 Jun 2025 03:00:00 -0400

Ever felt like your emails just aren’t landing? This episode is your permission slip to stop overthinking and start aligning. I sat down with email copywriter Breanna Owen to dive deep into writing emails that feel good, connect authentically, and actually convert. Listen in as she leads with email energetics and brings human design into how we think about messaging.

Find it Quickly:

00:24 - Meet Breanna Owen

01:01 - Breanna's Unique Approach to Email Marketing

01:40 - Breanna's Journey: From Fashion to Email Marketing

03:49 - The Power of Email Automation

08:55 - Post-Purchase Email Sequences

15:39 - Common Mistakes in Email Marketing

21:00 - Repurposing Emails into Blog Posts

21:58 - Reflecting on the Episode

22:02 - Turning Emails into Blog Posts

22:45 - Creative Ways to Repurpose Content

23:49 - The User Experience in Email Marketing

26:57 - Exploring Audio Formats for Emails

31:46 - Human Design and Email Marketing

Mentioned in this Episode:

Embracing Workflows & Automations in Your CRM: HoneyBook Case Study with Brittany Herzberg

SEO through Case Studies | Simple SEO Series with Brittany Herzberg (Part 3)

The Basic B Podcast

Storytelling Email Marketing w/ Breanna Owen [The Basic B Podcast]

How to Turn an Email into a Blog Post w/ Breanna Owen [The Basic B Podcast]

Email Me: hi@coliejames.com

Connect with Breanna:

Website: owenyourmark.com

Get on her email list: owenyourmark.com/links

Instagram: instagram.com/owenyourmark

The Confidence Loop: The Secret Behind Every Workflow That Converts

Tue, 10 Jun 2025 16:00:00 -0400

In part two of Emails Behind the Experience, I’m sharing a lesson straight from inside my course, Email Like You Mean It. It’s called The Confidence Loop — and it explains how every email you send (or don’t send) shapes the client experience.

Because let’s be real: your workflows might be automated, but your client relationships aren’t. And when someone ghosts after a strong inquiry? It’s not your pricing — it’s a confidence gap.

If you want your emails to stop falling flat and start building trust from the very first touchpoint, this episode is for you.

What You’ll Learn in This Episode

Why good work alone doesn’t create raving fans

How communication builds (or breaks) client trust

The core steps of the Confidence Loop framework

Real-world moments that reinforce—or ruin—your client’s decision to book

How to create an email system that builds momentum, not confusion

🔗 Links & Resources Mentioned

Join the waitlist or learn more about Email Like You Mean It

Listen to Part 1: The 5 Workflows Every Creative Business Needs

Why I’m Not Just Talking About Workflows Anymore

3 Must Have Elements for Every Client Email Communication

The 5 Workflows Every Creative Needs in Their CRM (2025 Update)

Tue, 10 Jun 2025 09:00:00 -0400

In this solo episode, I’m giving a glow-up to my most downloaded and shared episode from this podcast: the workflows every creative business needs.

I'm expanding from the original 4-workflow framework to 5 — because not only have the tools improved (hello, HoneyBook Automations 2.0 👀), but so has my perspective. Your workflows aren’t just about automation… they’re about the conversation.

This is Part 1 of a two-part series called Emails Behind the Experience. In Part 2, I’ll be sharing the very first lesson from my new course, Email Like You Mean It. Stay tuned!

Find It Quickly:

00:27 – Why I’m giving this episode a glow-up (and what’s changed)

00:55 – The shift from automation to communication in workflows

01:42 – How to start strong with pre-qualifying and personalization

03:02 – Creating a five-minute booking experience with smart follow-ups

05:10 – Building momentum and trust in the “messy middle”

06:33 – Turning handoff moments into clarity and celebration

07:28 – How to extend the relationship with rebooking + referrals

09:19 – How you can listen to Lesson 1 in Email Like You Mean It

Links Mentioned:

Episode 23: Original 4 Workflow Framework

Replay: The Magic of Follow-Up Emails

Email Like You Mean It (new email course)

CRM Blueprint for Creatives (client experience implementation course)

The 4 Buyer Types and How to Sell to Each One with Courtney Fanning

Thu, 05 Jun 2025 03:00:00 -0400

What if I told you that your sales page might be turning buyers away before they even click? Courtney Fanning joins us to dig into why people buy (or don’t). From the socializer who shops based on vibes to the thinker who reads every last FAQ, Courtney walks us through the four buyer types—and how your messaging needs to shift if you want to convert each one.

Listen in as we chat about how your business stage affects your buying behavior, why done-with-you offers are such a wild ride to sell, and how to adapt your messaging without burning it all down. If you’ve ever been confused by crickets on your sales page, this one’s for you.

Find it Quickly:

00:24 - Meet Our Guest: Courtney Fanning

01:14 - The Fascinating World of Buyer Personas

02:59 - The Four Buyer Types

06:05 - Deep Dive into the Socializer

09:12 - Understanding the Director

11:08 - Exploring the Relator

13:20 - Insights on the Thinker

14:55 - Blending Buyer Types and Sales Strategies

19:52 - Adapting Sales Messaging for Business Growth

24:38 - Navigating Post-COVID Business Shifts

25:17 - Adapting Messaging for New Audiences

25:52 - Small Changes, Big Impact

26:29 - The Power of Relationship Marketing

28:45 - Crafting Effective Sales Pages

30:04 - Understanding Buyer Types

33:56 - Leveraging AI for Copywriting

39:56 - Balancing DIY and Done For You Programs

Mentioned in this Episode:

Sarah Blakely

Interact

Blog Post on the 4 Buyer Types

thiscantbethathard.com

Claude

ChatGPT

Connect with Courtney

bigpicturecopywriting.com

bigpicturecopywriting.com/quiz

instagram.com/bigpicturecopywriting

How I Turned My Podcast into a Revenue Generator: Celebrating 3 Years of Business-First Creatives ft. Haylee Gaffin

Thu, 29 May 2025 03:00:00 -0400

Ever wondered what three years of podcasting can really do for your business? In this special episode, I switch seats with my producer, Haylee Gaffin, as she interviews me about how I’ve used Business-First Creatives to grow, market, and evolve my business.

Listen in as we walk through launching my podcast three years ago to turning it into a strategic, revenue-driving content engine, I share the pivots, lessons, and behind-the-scenes of what’s actually working in my podcast strategy.

Find it Quickly:

00:47 - The Journey of Starting a Podcast

04:29 - Launch Strategies and Initial Challenges

07:18 - Evolving Content and Audience

10:10 - Leveraging Podcasts for Business Growth

14:47 - Repurposing Content and Marketing Strategies

22:23 - Feed Drops and Collaborative Opportunities

25:05 - Integrating Podcast Goals with Business Objectives

25:32 - The Importance of Client Testimonials

26:48 - Feedback from Chat GPT

27:53 - Revamping Podcast Content Strategy

29:43 - Email Marketing Strategies

35:55 - Testing and Adapting Strategies

38:10 - Podcasting ROI and Success Stories

45:55 - Future Plans for the Podcast

47:42 - Three-Year Podcast Anniversary

Mentioned in this Episode:

Connect with Haylee:

The Follow-Up Framework That Still Closes Clients [2025 Replay]

Mon, 26 May 2025 05:00:00 -0400

Ever sent a proposal and heard crickets? You’re not alone—and you’re definitely not doomed. In this replay of one of my most downloaded episodes, I’m breaking down why follow-up emails are non-negotiable if you want to book more clients (without being pushy).

Then I’ll fast-forward to 2025 to show you how I’ve upgraded this strategy with a storytelling twist that makes your emails feel personal, powerful, and high-converting.

In this episode, you’ll learn:

How to follow up without feeling awkward or salesy
My exact 3-email sequence to turn leads into clients
What email tracking actually tells you (and what it doesn’t)
The 2025 glow-up: how mini case studies boost conversions
The magic email I use to get closure—or a yes

Want my plug-and-play follow-up templates? Grab them for just $9 in the Systems Shop: https://coliejames.com/follow-up-emails/

Let’s make ghosting a thing of the past.

Marketing Mondays Will Transform Your Business Strategy with Melissa Arlena and Alison Bell

Thu, 22 May 2025 06:00:00 -0400

Are you managing your marketing tasks efficiently in your business? In this episode, I sat down with Melissa Arlena and Allison Bell, co-hosts of the Keep It Moving podcast, for a no-notes-required conversation about what it really takes to market your business, how to balance multiple brands, or just trying to figure out what’s working and what’s not.

We talk about Marketing Mondays, email strategies, and moving your business across the country (or the world). Plus listen in as we highlight why SEO is the key to your long-term marketing strategy and what happens when you get too comfortable with your rankings (spoiler: Google notices).

This episode is part pep talk, part strategy session, and a whole lot of real talk. If you’ve ever said, “I’m doing everything and still feel behind,” this one’s for you.

Find it Quickly:

01:13 - Marketing Monday: The Importance of Marketing in Creative Businesses

01:48 - Allison's Journey: Relocating a Photography Business

05:13 - Melissa's Story: From IT to Photography and SEO

07:35 - The Role of Email Marketing in Business Growth

10:38 - Strategies for Effective Marketing

15:47 - Utilizing AI for Content Creation and Marketing

26:31 - Marketing Mondays: Planning and Execution

28:53 - Marketing Monday Routines

31:07 - Content Creation Strategies

31:26 - Ideation and Content Hubs

32:33 - Podcast Planning and Execution

40:58 - Effective Marketing Activities

50:18 - Email List Management

Mentioned in this Episode:

This Can't Be That Hard

Connect with Melissa and Alison:

Keep It Moving Podcast

instagram.com/keep.it.moving.podcast

instagram.com/alisonbellphotog

Getting Paid for Travel Photography Sessions with Kellie Llewellyn

Thu, 15 May 2025 03:00:00 -0400

If you want to get paid to travel to your sessions, there are so many logistics to consider. While Kellie Llewellyn was coordinating her sessions to fit her own travel schedule when she started, she eventually shifted to where she is now traveling specifically for sessions. Listen in as Kellie shares her experience in coordinating and photographing travel senior sessions!

Today’s episode is brought to you by DIY Template Shop! Grab the exact email, form, and workflow templates that I include inside the CRM Blueprint Course. Steal my templates and customize them to match your brand and process. Use the code PODCAST for 10% off.

Find it Quickly:

00:25 - Meet Kellie Llewellyn: Senior Photographer

00:50 - The Unscripted Conversation Approach

1:42 -Kellie's Unique Travel Photography Offer

3:35 - Kellie's First Travel Session Experience

7:01 - Traveling to Glacier National Park

8:00 - Planning and Logistics of Travel Sessions

11:09 - Handling Travel Fees and Client Coordination

18:41 - Contingency Plans for Travel Sessions

19:41 - Lessons Learned from Early Travel Sessions

22:02 - Promoting Travel Sessions on Social Media

22:55 - Managing Travel Session Inquiries and Bookings

30:37 - Collaborating with Clients on Locations

33:47 - Final Tips and Encouragement for Travel Sessions

Connect with Kellie

Website: kellierochelle.com

Instagram: @kellierochellephotography

Kellie's Travel Freebie: kellierochelle.com/scout

How to Use AI in Your Business and Create Tools for Your Offers

Thu, 08 May 2025 03:00:00 -0400

What if you could create custom AI tools that save you hours, elevate your client experience, and make your business run smoother? (Spoiler: you can.) In today's episode, I’m joined by my real-life bestie and AI-building genius, Kate Hejde, where we’re pulling back the curtain on how we’re both using AI to level up our businesses.

We’re diving into how Kate is creating custom GPTs for herself and her clients, along with the first thing you need to know before building your own AI-powered tool. You'll also hear how to use AI far beyond just writing copy—think brain dumps, buyer personas, project organization, and more!

Find it Quickly:

00:41 - Diving into AI Obsession

01:10 - Kate's Journey with AI Tools

02:59 - My AI Tool Experience

05:26 - Creating Custom AI Tools

06:38 - Building Advanced AI Applications

09:07 - Using AI for Business Efficiency

15:21 - Launching New AI Tools and Memberships

24:01 - Future Plans

Mentioned in this Episode:

101: What Your Website Really Needs with Kate Hejde

Connect with Kate

Instagram: @dearkatebrandstrategy

Website: dearkatebrandstartegy.com

Shop: dearkatebrandstrategy.com/shop

Youtube: @dearkatebrandstrategy

Why ChatGPT Is My New Favorite Team Member (Sorry, Airtable)

Mon, 05 May 2025 07:57:00 -0400

ChatGPT just beat out Airtable as my most-used tool—and y’all know that’s saying a lot. In this solo episode, I’m pulling back the curtain on how I’ve trained custom GPTs to think like me, work like me, and help me serve my clients better than ever.

We’re not just talking about AI for the sake of it. I’m walking you through the three custom GPTs I’ve built—what they do, how I use them daily, and why I can’t stop creating new tools for my AI Systems Squad. (Speaking of AI tools… I’m also cooking up even more inside my CRM Blueprint course 👀)

Whether you’re AI-curious or just tired of starting content from scratch, this is the pep talk + strategy breakdown you didn’t know you needed.

Your first AI assistant doesn’t have to be perfect. It just has to sound like you.

👀 Want access to the AI Systems Squad?

Join CRM Blueprint before May 9th and lock in the current price before it goes up to $997. More AI-powered client experience tools are coming, and this is your backstage pass. Learn more HERE.

Find it Quickly:

01:25 – Why ChatGPT is now my most-used business tool

02:18 – Why I started building custom GPTs instead of using pre-built AI features

03:33 – Tool #1: The Strategy Call Summary Assistant (and why note takers don’t cut it)

06:12 – Tool #2: The Systems Professor Email Assistant (inside Email Like You Mean It)

11:25 – Tool #3: The Repurposing Content GPT and how it ideated this very episode

14:43 – Why AI won’t replace my human team (and how it helps us all work smarter)

16:19 – A working weekend that turned into an AI teaching moment

17:26 – Encouragement for those overwhelmed by AI—and how to get started

Mentioned in this Episode:

Email Like You Mean It - Join the Waitlist HERE

How to Nail Your Offer Introduction

Thu, 01 May 2025 03:00:00 -0400

You've got the skills. You've got the offer. But if your leads are ghosting after you introduce it—we have a problem. In today’s episode, we're digging into one of the most critical (but often overlooked) parts of your client experience: the offer introduction.

It's not just about rattling off prices or services — it's about creating clarity, building trust, and making the next step a no-brainer for your leads. Whether you’re hopping on a live sales call, recording a walkthrough video, or using tools to guide your leads, this episode will show you how to prep, present, and close with confidence.

Your offer deserves a powerful introduction — let's make sure it gets one.

Find it Quickly:

00:28 - The Importance of Offer Introduction

02:05 - Preparing for Your Offer Introduction

04:42 - Effective Communication During Sales Calls

05:30 - Using Video Ask for Client Engagement

13:59 - Final Tips and Strategy Calls

Mentioned in this Episode:

VideoAsk

Why Your Best Leads Don’t Convert

Mon, 28 Apr 2025 03:00:00 -0400

You’re doing the marketing. Your portfolio is strong. You’re attracting the right people… but then they disappear. Sound familiar? Let's dive into why potential clients ghost—even when everything seems like it’s working.

Spoiler: it’s not about your pricing or your talent. It’s about what happens after they hit “submit” on your contact form.

I'm breaking down the common gaps in your client experience that are causing leads to fall through the cracks—from delayed replies and overwhelming next steps to missing emotional connections and unclear proposals. If you’re ready to stop getting ghosted and start getting booked, this one’s for you.

Find it Quickly:

00:48 - Understanding Client Ghosting

02:03 - Four Common Client Experience Breakdowns

06:30 - Building Confidence Through Clarity

08:16 - Effective Sales Calls and Proposals

Ready for a client experience that brings rave reviews, referrals, and repeat clients?

Check out Email Like You Mean It, my client communication quarterly sprint where we draft your pre-planned client communication library in 5 days.

https://coliejames.com/email

Communicate with Clients Like a Pro: 5 Tips for a Better Experience with Christine Dammann

Thu, 24 Apr 2025 03:00:00 -0400

Is your lack of communication holding you back from creating an amazing experience for your clients? In today's episode, Christine Dammann joins us to share 5 essential tips to setting up clients for success through effective communication.

Today’s episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they’ll hear from you, provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you’ll learn how to love your leads and get more booked clients through an automated booking process.

Find it Quickly:

1:09 - Meet Christine

2:57 - Tip 1 - Send a pre-session guide

9:55: Tip 2 - Set the tone with a warm welcome email

10:35: Tip 3 - Text like a pro, not a clingy ex

14:36: Tip 4 - Underpromise and overdeliver

20:25: Tip 5 - Ask for the review

Mentioned in this Episode

https://coliejames.com/email

Connect with Christine

Website: christinedammann.com

Instagram: @christinedammannphotography

Christine's Freebie: christinedammann.com/google-freebie

Youtube: youtube.com/@christinekdammann

The 3 Must-Have Elements for Every Client Experience Email

Tue, 22 Apr 2025 08:35:00 -0400

Want your client emails to actually get read? In this bite-sized solo episode, Colie shares the three things every email in your client experience must include—whether it's automated or not. If your messages are getting ghosted or you're stuck rewriting the same email over and over, this is your sign to simplify and streamline. These tips will help you write emails that sound like you and actually move your clients forward.

Find it Quickly

00:00 – Why most emails fall flat

01:11 – The real purpose of your emails

02:25 – How to inject personality (yes, GIFs count!)

04:57 – The secret power of a preview

06:13 – Quick challenge to improve your emails

Ready to write emails you're actually proud of and create a client experience that brings rave reviews, referrals, and repeat clients?

Check out Email Like You Mean It, my client communication quarterly sprint where we draft your pre-planned client communication library in 5 days.

What I Got Wrong About Workflows (and What I’m Focusing on Now)

Thu, 17 Apr 2025 04:00:00 -0400

You’ve heard me preach the power of workflows for years—but what if that’s not where your client experience actually starts? In this episode, I’m sharing the mindset shift that’s changed how I support creative entrepreneurs and why I’m putting client communication front and center. We’ll talk about what most people really need before they’re ready to automate, the truth about writing emails that connect, and why your words matter more than your workflow (at least at first).

Check out Email Like You Mean It, my client communication quarterly sprint where we draft your preplanned client communication library in 5 days.

https://coliejames.com/email

Find it Quickly

01:05 – Why I’m shifting focus from workflows to communication

02:36 – The real difference in your client journey

03:42 – What held me back from teaching email strategy

04:37 – The spark (not a framework) you actually need

05:22 – Why most people aren’t ready for workflows

07:06 – Communication comes before automation

07:41 – A sneak peek at the Systems Glow-Up challenge

SEO is Everywhere: Optimizing Your Content with Brittany Herzberg

Wed, 16 Apr 2025 03:00:00 -0400

Did you know the benefits of SEO expand beyond your website? Brittany Herzberg joins us to share how you can optimize for search across multiple platforms and content types! Listen in as she defines SEO, walks us through optimizing our content, and shares how to be intentional with your optimization!

SEO through Case Studies | Simple SEO Series with Brittany Herzberg

Find it Quickly:

02:34 - Understanding SEO Basics

06:34 - Optimizing Your Website Pages

19:30 - The Importance of Blogging for SEO

24:11 - Starting with a Blank Page: Overcoming Writer's Block

24:16 - SEO Strategy: From Keywords to Content

25:23 - Engaging with Leads: Setting Expectations

25:59 - Blogging Frequency and Content Opportunities

26:54 - Optimizing Blog Posts for Client Engagement

30:11 - SEO Tips: Intention and Technicalities

32:13 - Podcast SEO: Show Notes and Descriptions

40:16 - Optimizing Social Media Profiles for SEO

Mentioned in this Episode

Embracing Workflows & Automations in Your CRM: HoneyBook Case Study with Brittany Herzberg

Google Search Console Resource Video

Digital Communications Etiquette w/ Michelle A. Whyte

michelleawhyte.com

Connect with Brittany

Website: brittanyherzberg.com

Instagram: @brittany_herzberg

Podcast: The Basic B Podcast

Private Podcast: SEO & Grow

Your Systems Are Doing Too Much (and Clients Feel It) — Simplify Your Systems

Thu, 10 Apr 2025 03:00:00 -0400

Does every single offer need a fully built out client experience? While I think it's necessary to create a powerful experience that leave your client raving about you, I also am a huge fan of simple systems. In this episode I'm walking you through how you might be overcomplicating your systems for some of your offers and why you should leave the more robust systems for your signature offers.

Find it Quickly:

[00:29] The Importance of Client Experience

[01:23] Simple Offers Explained

[03:20] Stop Overcomplicating Your Systems

[04:28] Essential Elements for Simple Offers

[05:49] Summarizing and Upselling

[07:02] Evaluating & Simplifying Your Systems

Mentioned in this Episode

Get Paid with Schedulers

Don’t Blame Your Prices, Fix Your Systems First

Fri, 04 Apr 2025 06:00:00 -0400

We made it to 200 episodes—and I’m bringing the fire 🔥

I’m taking this opportunity to revisit one of the first truths I ever shared on the podcast: just because someone says no to your offer doesn’t mean your price is the problem. If your bookings have slowed or leads keep ghosting you, it’s time to take a hard look at your systems—not your rates.

I’m breaking down what actually moves someone from “just curious” to “ready to book,” what your system might be missing, and how to figure out where things are falling through the cracks—so you can finally build a client experience that earns more YESes.

Find it Quickly:

[00:00] Celebrating episode 200 + shoutout to Haylee

[01:11] The real reason people aren’t booking (it’s not your price)

[01:33] Your offer needs a system that supports it

[02:19] Why your website can’t do all the heavy lifting

[04:15] Most creatives build task lists, not client experiences

[04:46] Client journey vs. client experience

[06:16] Are your leads ready to buy?

[07:31] Why consultation calls aren’t just about closing—they’re “decision calls”

[10:32] Sales videos as an alternative to calls

[11:32] Why lowering prices or adding deliverables won’t fix broken systems

[12:25] The role of a client experience audit and what to look for

[13:49] Why offboarding is key to referrals and retention

[14:08] What comes next?

Mentioned in this Episode

Episode 1 - If you keep hearing NO

Episode 101 - What your website really needs

Episode 123 - 3 Videos for Your Client Experience

Client Experience Audit

Gaffin Creative

I Audited My Freebies—Here’s What I Found

Tue, 01 Apr 2025 03:00:00 -0400

Ever wondered if your freebies are helping people buy—or just taking up digital space? In this episode, I’m sharing how a single podcast (shoutout to Jenn Green!) made me rethink everything I’ve ever created. I ran my freebies through her mini/medium/large framework, pulled in ChatGPT to help, and uncovered a few surprising gaps—and a lot of hidden potential.

If you’ve got a few too many opt-ins floating around… this one’s for you.

Find it Quickly

[00:00] Something strange started happening with my freebies… 👀

[01:07] What does it really mean when someone downloads three freebies at once?

[01:56] Did my “everything” page work a little too well?

[02:43] Multiple freebies, multiple formats… but where’s the journey?

[03:51] A single podcast episode flipped how I think about every freebie I’ve made

[05:18] Do you have a strategy beyond opt-ins?

[05:46] So I fed ChatGPT the podcast transcript and said: analyze this for me

[06:57] The moment I realized I wasn’t repurposing my best content

[07:58] When AI told me I had no large lead magnets 😅

[08:39] What actually is a high-value freebie?

[10:09] Can a 20-minute video be considered “in-depth”?

[10:53] Spoiler: I don’t want to teach anything for 90 minutes

[12:41] Revisiting my “email guide” freebie

[13:29] Will turning one training into two formats = a better experience?

[14:48] My new non-negotiable: every freebie must lead to a win

[15:35] Want to clean up your own freebie graveyard? Start here

[16:23] It’s not about more content. It’s about making it all work together

Mentioned in this Episode

My Everything Page

Client Hub for Airtable

Content Hub for Airtable

Workflow Magic

Systems Saved Me Podcast (Guest Host Jenn Green)

How to Create a 5-Minute Booking Process Inside Your Client Experience [Client Experience Series Pt 4]

Thu, 27 Mar 2025 06:00:00 -0400

Ready to make booking you effortless for your clients? In this episode, I’m breaking down how to create a five-minute booking process using a well-structured proposal (or quote/smart file, depending on your CRM). If booking feels like a scavenger hunt, leads will ghost instead of sign—but with the right setup, you can take them from inquiry to booked in just minutes!

If you’ve been following along in the Client Experience Series, this final step ties everything together! Plus, if you need an easy button, check out my pre-made booking proposal templates for Dubsado & HoneyBook. No Canva or coding required!

🔗 Grab your proposal template here → coliejames.com/booking-templates

Don't forget to use the code PODCAST for 10% off.

Find it Quickly

1:09 - Why You Need a Five-Minute Booking Process

2:38 - Key Benefits of Proposals & Smart Files

3:29 - What Makes a Highly Converting Proposal?

3:55 - The Header Section

4:52 - The About You Section

6:00 - The Process Section

6:33 - FAQs & Handling Objections

7:25 - Simplifying Your Offers

8:59 - Making This Work Without Dubsado/HoneyBook

9:23 - Final Tips for a High-Converting Proposal

9:47 - Easy Button: Proposal Templates

10:41 - Next Steps & Wrap-Up

How to Design Workflows That Enhance Your Client Experience [Client Experience Series Pt 3]

Wed, 19 Mar 2025 13:35:00 -0400

This is the third episode of the Client Experience Series! Now that you’ve mapped out your client experience, it’s time to turn those steps into workflows inside your CRM. In this episode, I’m breaking down how to structure your workflows into phases, determine what should happen automatically versus manually, and set up the triggers that keep everything running smoothly. If you haven’t listened to last week’s episode on mapping your client experience, go back and give it a listen first!

Find it Quickly:

01:19 - Breaking Your Client Experience into Phases

02:32 - The Four Essential Workflows

04:21 - How to Assign Workflow Triggers

05:13 - Automate vs. Manual Steps

06:11 - Does It Need a Personal Touch?

07:07 - Example: Building an Inquiry Workflow

10:26 - Creating a Workflow Recipe

12:41 - Testing Your Workflows

13:56 - Final Thoughts & Next Steps

Client Experience Audit

Ep. 195 - A Breakdown of My Audit Process

Ep. 196 - How to Begin Mapping Your Client Experience

From Touchpoints to Timelines: How to Begin Mapping Your Client Experience [Client Experience Series Pt 2]

Sun, 16 Mar 2025 17:13:00 -0400

This is the second episode of the Client Experience Series. Today I'm sharing a breakdown of how to begin mapping your processes as the first step to create and implement your client experience inside your CRM. If you haven't listened to last week's episode on how to audit your current client experience, give it a listen and take my new CRM Self-Audit Quiz at coliejames.com/audit

Find it Quickly:

00:46 - Recap on Client Experience Series Episode 1

2:01 - Identify Your Touchpoints

3:49 - Required Action or Response?

5:52 - Where will the touchpoint take place?

6:59 - IdentifyTimeline for each touchpoint

9:32 - Recap and Next Steps

Mentioned in this Episode

Client Experience Series: Ep 195 - My Audit Process

Take the Self-Audit Quiz

How to Improve Your Client Experience: A Breakdown of My Audit Process [Client Experience Series Pt 1]

Thu, 06 Mar 2025 03:00:00 -0400

If this is the year you're looking to improve your client experience, you've come to the right place! Auditing your systems and workflows is key to not only improving your experience, but optimizing and refreshing it year after year. To kick off our new client experience series on the podcast, I'm sharing a breakdown of my own audit process and what I'm looking for in your systems!

Find it Quickly:

00:29 - Starting the Client Experience Audit

1:19 - Winter is Coming Series Recap

5:17 - Identifying Red Flags in Client Experience

6:21 - Steps in a Client Experience Audit

12:27 - Self-Audit Tools and Next Steps

Mentioned in this Episode

Winter is Coming Series:

Take the Self-Audit Quiz

Applying for Grants & Overcoming Adversity with Katrina Cross-Daniels

Thu, 27 Feb 2025 03:00:00 -0400

Beyond our careers, we're real humans experiencing real obstacles in our lives. Katrina joins us to share how a boudoir session helped her overcome a really dark and insecure time in her life, encouraging her to do the same for other women. Plus, listen in as she highlights how she's been awarded a few grant opportunities and why other creatives need to apply too!

Today’s episode is brought to you by my Client Hub Template inside the DIY Systems Template Shop. Business owners often have their client information spread across a variety of different tools, making it hard to access the information they need to make critical decisions. That’s why I built the Client Hub Template for Airtable, to take the guesswork out of building your own!

Episode 70: Know Your Purpose with LaJune King

Find it Quickly:

00:24 - Meet Katrina

02:10 - The Journey to Boudoir and Wedding Photography

03:51 - Overcoming Personal Challenges Through Boudoir

05:56 - Balancing Boudoir and Wedding Photography

06:33 - Navigating Studio Spaces for Boudoir Photography

09:51 - The Power of Repeat Clients and Referrals

13:36 - Exploring Small Business Grants

16:57 - Tips for Successful Grant Applications

28:25 - Katrina's Upcoming Boudoir and Portrait Workshop

Mentioned in this Episode

HoneyBook Breakthrough Grants

Episode 123: 3 Videos to Create for Your Client Experience Right Now (Video Visibility Series)

Connect with Katrina

Website: katrinacrossphotography.com

Instagram: @katrinacrossphotography

Workshop: eventshare.link/clicktoelevate

Client Experience: The Secret to Building Loyalty with Natasha Sewell

Thu, 20 Feb 2025 06:00:00 -0400

Are you relying on your clients to become repeat clients solely because they loved their images from their last shoot? Sometimes that's not enough—the key to client retention in a creative business is a well-crafted client experience. Natasha Sewell joins us to share how she's created an intentional workflow and client experience that bring customers back to her time and time again. Listen in as she highlights where you should share frequently asked questions, how optimizing contact forms creates a better opportunity for you, why video content is so important, and the value of continuing client relationships post-delivery!

Buy now >>

Find it Quickly:

02:10 - The Importance of Client Experience

04:18 - In-Home Photography Challenges and Tips

09:11 - Enhancing Client Communication

12:30 - Utilizing Video in Client Experience

15:04 - Post-Session Client Engagement

31:28 - Optimizing Your Contact Page

Mentioned in this Episode

Episode 28: Outsourcing for the WIN with Kati Douglas

Pic-Time (Use code COLIE for 15% off)

Loom

Kit

Client Experience Freebie

Connect with Natasha

Website: npsphotography.com

Instagram: instagram.com/npsphotography

Client Experience Freebie

How to Connect with Your Audience in their Inbox with Hannah Davis

Thu, 13 Feb 2025 03:00:00 -0400

When you sit down to write an email, do you find yourself staring at a blank screen lacking inspiration? Today's episode is meant to inspire you with tools and templates to help get out of your head and into the inboxes of your audience! In this episode, Hannah Davis joins me to talk about her preference for email marketing over social media, her process for writing newsletters, and how tools like templates and AI help her get started in content creation.

Today’s episode is brought to you by my Content Organization Hub! If you are drowning in a sea of post its trying to keep track of all your content ideas or maybe you’re struggling to remember what you posted on which platform and when, I totally get it.

That’s why I created the content organization hub for air table for just 9. You can finally put an end to content chaos. Imagine having all your marketing content in one central location. Easily linked, perfectly organized, and ready to go whenever you are. Grab the Content Organization Hub and get 10% off with code PODCAST!

Mentioned in this Episode

Ashlyn Carter's Copy Bar

Episode 138: Generating Monthly Recurring Revenue with a Membership (Beyond Services: Expanding Your Offer Suite) with Liz Wilcox

Episode 044: How to Use Emails to Make Friends with Liz Wilcox

Connect with Hannah

Website: madewithboldness.com

Newsletter: madewithboldness.com/newsletter

Instagram: instagram.com/madewithboldness

Transforming Networking into Genuine Connections for Business with Mikki Wilson

Thu, 06 Feb 2025 03:00:00 -0400

Is networking a part of your business strategy this year? If it's never felt like the right move for your business, today's episode may change your mind. Master connector, Mikki Wilson, joins us to explore the importance of relationship marketing in growing a creative business, as opposed to traditional networking. Listen in as she shares practical strategies for effective networking, both in-person and online, the essence of maintaining a supportive community, and the need to build authentic connections.

Connect with Mikki

Website: dotconnectorconsulting.com

LinkedIn: linkedin.com/in/mikkiwilson

Instagram: instagram.com/mikconnectsdots

Building Your Content Strategy with the Marketing Jar with Dayna Schaaf

Tue, 28 Jan 2025 03:00:00 -0400

Does your marketing strategy and content fall flat? Maybe you struggle with knowing what to create. In today's episode, Dayna Schaaf of This Can't Be That Hard joins us to introduce The Marketing Jar, an analogy which categorizes marketing efforts into rocks, pebbles, sand, and water.

Listen in as they share how prioritizing high-impact activities (rocks) and spreading them throughout the year while filling in with medium-impact (pebbles), foundational (sand), and daily tasks (water) can help photographers strategically plan their marketing.

Grab the planner mentioned in today's episode!

Find it Quickly:

00:21 - Meet Dayna

01:56 - The Marketing Jar Analogy: Planning Your Content Strategy

2:47 - The Rocks: High Impact Activities

13:15 - The Pebbles: Medium Impact Activities

17:07 - The Sand: Foundational

19:58 - The Water: Daily Tasks

22:49 - Evergreen Content and Automation Tips

31:53 - Recap and Resources for Effective Marketing

Building a Better Relationship with Money through Storytelling with Katherine Pomerantz

Thu, 16 Jan 2025 06:00:00 -0400

Do you struggle with understanding money? Maybe you're afraid to address it. In today's episode, Katherine Pomerantz joins us to highlight the complex relationship most entrepreneurs have with money. Listen in as she explains how to make financial management less daunting by viewing money as a storytelling medium and implementing rituals to ease the bookkeeping process.

Find it Quickly:

(01:28) Understanding Money as a Storytelling Medium

(03:29) The Importance of Regular Financial Check-Ins

(04:51) Forming a Healthy Relationship with Money

(08:52) Creating a Money Ritual Framework

(18:12) Practical Steps for Financial Organization

(22:16) Creating Effective Money Rituals

(22:57) Custom Checklists for Financial Management

(23:43) Outsourcing Bookkeeping

(24:59) Weekly, Monthly, and Quarterly Financial Tasks

(30:10 Setting and Tracking KPIs

(36:30) Learning from Business Mistakes

Connect with Katherine

Website: katherinepomerantz.com

LinkedIn: linkedin.com/in/katherinepomerantz

Strategic Business Planning for Productivity & Growth with Jade Boyd

Thu, 09 Jan 2025 03:00:00 -0400

Are you being intentional and strategic in planning for productivity and growth in your business? In today's episode, Jade Boyd joins us to discuss setting goals, maintaining your business, and the three key steps for achieving business success: clarity, systems, and maintenance.

Making Data-Driven Decisions in Your Business with Ally Anderson

Find it Quickly:

00:27 - Meet Jade

1:20 - Becoming a Productivity Coach

6:10 - Balancing Business and Personal Life

7:38 - Setting Goals for 2025

18:22 - Quarterly Planning Tips

23:23 - The Importance of CEO Time

24:33 - Planning Strategies for Business Owners

26:04 - The Role of Tools in Business Planning

27:31 - Exploring ClickUp for Task Management

28:44 - Four-Part System for Business Organization

35:40 - Centralization, Organization, and Automation

39:18 - Simplification and Business Strategy

Mentioned in this Episode

CEO Talk with Ashley Kang

sabrinagebhardt.com

thiscantbethathard.com

FREE Double your Profit While Working Less Masterclass: jadeboyd.co/doubleyourprofitmasterclass

The Quarterly Reset: jadeboyd.co/quarterlyreset

Connect with Jade

Website: jadeboyd.co

Podcast: https://pod.link/1603107498

Instagram: https://www.instagram.com/jadeboyd.co

5 Key Metrics Every Business Owner Should Track with Ally Anderson

Thu, 02 Jan 2025 03:00:00 -0400

As we head into 2025, it is crucial to harness the power of data to streamline and enhance your business strategies. In this episode, Ally Anderson joins us again on the podcast to discuss the art of tracking vital metrics to drive your business growth and success. Whether you're a photographer, digital marketer, or any creative entrepreneur, understanding which numbers to track can significantly influence your path for the year ahead.

Mentioned in this Episode

Making Data-Driven Decisions in Your Business with Ally Anderson

Crafting an Intentional Marketing Plan with Tayler Cusick-Hollman [Marketing with Intention Series]

Connect with Ally

Website: link.akaridigital.ca/bfc

Instagram: instagram.com/akaridigital

Training: link.akaridigital.ca/bfc-grow [Use code COLIE to get it for free]

How to Switch CRMs Without Sacrificing Your Sanity

Tue, 31 Dec 2024 11:43:00 -0400

In this solo episode of the Business-First Creatives podcast, host Colie James dives deep into the intricacies of switching Customer Relationship Management (CRM) systems. Drawing from her extensive experience as a photographer who has transitioned through multiple CRMs and as a strategist assisting other entrepreneurs, Colie offers invaluable insights into when it makes sense to switch CRMs, the challenges involved, and the steps to take for a smooth transition. Whether you're contemplating a switch or simply curious about optimizing your current CRM setup, this episode is packed with essential tips to keep your business running smoothly.

If you’ve tried setting up your Dubsado or Honeybook account, yet aren’t actually utilizing all of the features it offers, I want to invite you to check out The CRM Blueprint. My course includes templates for all of the forms, emails, and workflows that you need to get paid in one easy step. Ready to maximize your use of Dubsado or Honeybook, enroll in The CRM Blueprint today! Use the code PODCAST for 10% off.

Learn More >>

Mentioned in this Episode

How to Setup Your Dubsado in Less Than 3 Hours

How to Setup Your Honeybook in Less Than 3 Hours

How to Switch from Honeybook to Dubsado Without Losing Your Mind

Dubsado - Get 30% off your first payment (month or year) with code coliejames (aff link)

HoneyBook - Get 30% off your first year (aff link)

Alternative Streams of Income for Photographers with Lissa Chandler

Fri, 27 Dec 2024 03:00:00 -0400

Diversifying your income and creating passive income is something we hear a lot about in the creative world. The best place to start is by creating alternative streams of income for your business and personal life. In today's episode, Lissa Chandler joins us to share how she is balancing service-based work with product sales, tackling SEO, and dealing with the impacts on her business post-pandemic. The conversation covers the realities behind passive income and the importance of aligning business efforts with different seasons of life.

Find it Quickly:

(0:24) Meet Lisa Chandler

(1:21) Lisa's Journey into Photography

(3:07) The Birth of Opal in June

(5:10) Expanding the Business: Dress Rentals and More

(8:00) Balancing Services and Products

(12:04) Navigating Business Challenges

(13:56) Exploring New Ventures

(15:54) Selling on Etsy

(19:20) Marketing Strategies for Photography Business

(20:28) Referral Marketing and Its Alternatives

(24:06) Challenges in the Evolving Photography Industry

(25:19) The Reality of Passive Income

(28:43) Balancing Business and Personal Life

(31:36) Starting a Podcast

Mentioned in this Episode

Creating Offers that Generate Consistent Revenue (Beyond Services: Expanding Your Offer Suite) with Brittany McBean

Connect with Lissa

Website: lissachandler.com

Podcast: yourphotographermom.com

Merch Shop: etsy.com/shop/OpalandJuneShop

Dress Rentals: opalandjuneshop.com

Creating Blog Posts for Your Client Experience with Jessie Andrew of Inkpot Creative

Sat, 21 Dec 2024 03:00:00 -0400

Are you using your blog for more than your SEO efforts? In today's episode, Jessie Andrew of Inkpot Creative joins us to highlight the value that blogging can provide to your overall client experience. Listen in as we chat through maximizing client experience through blog posts, finding content inspiration from FAQs, optimizing content for SEO, and the power of detailed location guides for photographers.

Today’s episode is brought to you by my Content Organization Hub! If you are drowning in a sea of post its trying to keep track of all your content ideas or maybe you're struggling to remember what you posted on which platform and when, I totally get it.

That's why I created the content organization hub for air table for just 9. You can finally put an end to content chaos. Imagine having all your marketing content in one central location. Easily linked, perfectly organized, and ready to go whenever you are. Grab the Content Organization Hub and get 10% off with code PODCAST!

BUY NOW

Find it Quickly:

2:24 - The Importance of Blogging for Your Business

3:24 - Generating Blog Post Ideas from FAQs

5:58 - Expanding FAQs into SEO Optimized Blog Posts

8:24 - Linking and Cross-Promoting Blog Content

13:52 - Creating Location-Based Blog Posts for Photographers

20:22 - Essential Tips for Family Photos

20:46 - Maximizing Your Online Gallery Store

21:46 - Organizing Your Content with Airtable

22:37 - Effective Blogging Strategies for Photographers

25:59 - Enhancing Client Experience with Prints

28:24 - The Long-Term Value of Client Relationships

33:33 - SEO and Blogging Consistency

37:20 - Outsourcing Your Blogging Needs

Connect with Jessie

Website: inkpotcreative.com

Podcast: cultofpersonality.com/podcast

Substack: copsoapbox.substack.com

Instagram: instagram.com/inkpotcreative

TikTok: tiktok.com/@inkpotcreative

Crafting a Distinct Brand Voice that Matches You with Samantha Pollack

Wed, 18 Dec 2024 03:00:00 -0400

Your brand has a voice, you just may not have identified it or honed in on it yet. In today's episode, Samantha Pollack joins us to share the value of crafting a distinct brand voice, how copywriters can help find and match your voice, and why you should integrate that voice through your messaging.

Find it Quickly:

00:25 - Meet Sam Pollock: Positioning Strategist and Copywriter

01:06 - Understanding Positioning Strategy

02:51 - Crafting Ethical and Empathy-Driven Copy

04:28 - Voice and Personality in Copywriting

05:43 - Challenges of Hiring a Copywriter

08:52 - Discovering Your Brand Voice

12:06 - The Role of AI in Copywriting

21:49 - The Stress of Writing and Overcoming It

26:42 - The Art of Revision and Publishing

27:38 - Building and Evolving Business Systems

28:34 - Crafting Client Experiences

29:19 - The Importance of Editorial Passes

33:17 - Word Count and Audience Considerations

41:02 - Frameworks vs. Processes in Copywriting

43:27 - Empathy-Driven Copywriting

Connect with Lindsay

Website: cultofpersonality.co

Podcast: cultofpersonality.com/podcast

Substack: copsoapbox.substack.com

Instagram: instagram.com/cultofpersonality.co

Leveraging Audio Podcasts for Entrepreneurs and Creative Educators with Lindsay Padilla of Hello Audio

Thu, 28 Nov 2024 03:00:00 -0400

Do you dream of launching a podcast? Maybe even starting with a private podcast? You've likely seen others do it and wondered if it's the right move for your business. In today's episode, Lindsay Padilla, cofounder of Hello Audio, joins us to share the benefits and strategies behind a podcasting, how to determine if a private or public feed is right for you, and some of the latest trends in the podcast industry. Plus, she's even sharing how she cofounded Hello Audio and the hurdles she faced along the way.

134: Overcoming Money Mindsets to Generate Wealth as an Entrepreneur with Natalie Bullen

Find it Quickly

00:53 - Transitioning from Academia to Entrepreneurship

01:02 - Identity Shift and Challenges

04:07 - Leaving Academia Behind

06:15 - Starting a Podcast and New Ventures

07:26 - Creating Online Courses

14:59 - Building Hello Audio

22:36 - Challenges and Successes

27:37 - A Challenging Partnership

27:48 - Building Hello Audio from Scratch

28:28 - Reflecting on the Journey

28:56 - Current Market Dynamics

29:11 - The Power of Authenticity

32:51 - Lessons from Adversity

35:40 - The Evolution of Hello Audio

37:44 - The Role of Private Podcasts

41:59 - Public vs. Private Podcasts

45:51 - Discoverability and Future Trends

52:24 - The Impact of Listener Engagement

Mentioned in this Episode

Podcast Movement

Episodes Mentioned from Success Stories with Lindsay

Diane Mayor's Dual Podcast Approach: Bridging Public and Private Podcasts

Natalie Bullen's Strategy for Infinite Leads: A Daily, Paid Podcast

How Jordan Gill Unlocked $48,733 with a Reel and a Private Podcast

How Mariah Coz Replaces Zoom Calls with Interactive Q&A Podcasts in her New Program

Connect with Lindsay

Website: helloaudio.fm

Success Stories Podcast: go.helloaudio.fm/success-stories

Launch Your Private Podcast: click.helloaudio.fm/linktolypp

Instagram: instagram.com/helloaudiofm

Facebook: facebook.com/groups/helloaudio

SEO vs SSO: Why Your Online Presence Needs BOTH with Erin Ollila

Thu, 21 Nov 2024 03:00:00 -0400

Most entrepreneurs know about the power of Search Engine Optimization (SEO) and Social Media Optimization (SMO), but are you considering the role that Social Search Optimization (SSO) plays in your overall visibility online? In today's episode, Erin Ollila joins us to explore the benefits of optimizing for search across all platforms, along with the critical role social media plays in search queries. Listen in as she provides practical insights into optimizing social media profiles for enhanced visibility and a competitive edge.

Andrea Jones of Mindful Marketing Podcast

Mentioned in this Episode:

Episode 161: Maximize Your Business with AI: Top Tools & Tips with Dawn Richardson

Episode 74: That Time Erin Ollila Interviewed Me on My Own Podcast

SEO Case Study Copywriting & Tracking Metrics w/Erin Ollila (The Basic B Podcast)

Listen to Erin in these Episodes:

Episode 79: Getting Started with SEO | Simple SEO Series with Erin Ollila (Part 1)

Connect with Erin

Website: erinollila.com

Podcast: erinollila.com/podcast

Instagram: instagram.com/erinollila

LinkedIn: linkedin.com/in/erinollila

Facebook: facebook.com/erinollilacreative

TikTok: tiktok.com/@erinollila_

How to Create Systems for Your Worst Days in Business with Sandra Henderson

Thu, 14 Nov 2024 03:00:00 -0400

Is your business prepared for bad days—even those worst case scenarios that we don't want to think about? In today's episode, Sandra Henderson joins us to share how she's set her business up for the worst days in business due to the role her chronic illness plays in her daily life. Listen in as she shares the tools, systems, and boundaries that she's set up to make sure her business can still run smoothly!

Mentioned in this Episode:

Connect with Sandra

Website: simplysandrayvonne.ca

Instagram: instagram.com/simplysandrayvonne

TikTok: https://www.tiktok.com/@simplysandrayvonne

Podcast: simplysandrayvonne.ca/keepingitcandid

Effective Marketing for Photographers with Sabrina Gebhardt [Marketing with Intention]

Thu, 07 Nov 2024 03:00:00 -0400

Gone are the days where your photos is enough to market your photography business—even if you are an amazing photographer. In an oversaturated market, you have to do more and stand out. In today's episode, Sabrina Gabhardt joins us to share how photographers can create valuable, non-salesy content through their email marketing to better connect with their potential clients and book more sessions! Plus listen in as she gives advice on incorporating this approach holistically across all of your marketing channels.

Episode 5: Avoiding Burnout

Mentioned in this Episode:

Ashlyn Carter

Listen to Sabrina in these Episodes:

Episode 17: Working Weekend Wins

Episode 48: Investing in Outsourcing

Episode 100: You can change your mind and your offers

Episode 156: Celebrating 2 Years of Business-First Creatives

Connect with Sabrina

Website: sabrinagebhardt.com

Marketing that Attracts: sabrinagebhardt.com/marketing

Instagram: instagram.com/sabrinagebhardtphotography

Leveraging AI for Content Creation & Advertising Strategy with Hattie Dunstan [Marketing with Intention]

Thu, 31 Oct 2024 03:00:00 -0400

Are you leveraging the power of AI in your business? In today's episode, Hattie Dunstan of Funstans Marketing discusses how you can integrate AI into your content creation process and advertising strategy! Listen in as Hattie shares how AI tools like ChatGPT, Meta AI, Gemini, and MidJourney, can streamline various business tasks from crafting marketing content to analyzing ad campaign data.

Mentioned in this Episode

Connect with Hattie

Website: funstans.kartra.com/page/links

Instagram: instagram.com/funstans

Threads: threads.net/@funstans

Hiring a Unicorn Marketing Assistant without Regret with Emily Reagan [Marketing with Intention]

Thu, 24 Oct 2024 03:00:00 -0400

Are you looking for a unicorn to help you with your marketing tasks? In today's episode, Emily Reagan joins us to highlight importance of hiring the right marketing assistant to help grow a creative business so you don't have regrets. Listen in as we discuss the differences between general virtual assistants and specialized marketing assistants, exploring the need for business owners to clearly define their goals and expectations when hiring.

Expanding Your Business through Virtual Summits with KP & Jessie of Inkpot Creative

Mentioned in this Episode

Inkpot Creative

Successfully Delegating to Your Team (Building a Team Series) with Selina Johnson

Building a Team Series Part 1

Clockwork

Connect with Emily

Website: emilyreaganpr.com/

Website: hireaunicorn.com

Instagram: instagram.com/emilyreaganpr

Facebook: facebook.com/emilyreaganpr

Facebook Group: facebook.com/groups/digitalmediava

TikTok: tiktok.com/@emilyreaganpr

Youtube: youtube.com/@emilyreaganpr

Podcast: emilyreaganpr.com/podcast

How to Repurpose Your Content with Intention with Felly Day [Marketing with Intention]

Thu, 17 Oct 2024 03:00:00 -0400

Are you leaving content opportunities on the table because you're not repurposing the content you already have? In today's episode, Felly Day joins us to share the value of repurposing and why it's a crucial component to intentional marketing for business owners. Listen in as she not only shares common mistakes and practical strategies, but also walks us through her CPIA framework to effectively repurpose your content.

Turn 1 into Ten Private Podcast

Mentioned in this Episode

Felly's Angles Episode on The Unprofessional Entrepreneur

Connect with Felly

Website: fellyday.com

Instagram: instagram.com/fellyday

Podcast: fellyday.com/podcast

The Power of In-Person Marketing with Angie McPherson [Marketing with Intention]

Thu, 10 Oct 2024 03:00:00 -0400

When building out your intentional marketing plan, are you considering the power of in-person marketing? In today's episode, Angie McPherson joins us to highlight the benefits of networking through local events, retreats, and creating your own gatherings. Listen in as she shares how to plan before an event, engage meaningfully during, and follow up afterwards so that you get the best ROI. Plus, we even share how to track the success of your efforts for in-person events!

Connect with Angie

Website: angiemcpherson.com

Instagram: instagram.com/angiejanine

Podcast: angiemcpherson.com/podcast

Generating Revenue in Your Business through Affiliate Marketing with Candice Coppola [Marketing with Intention]

Thu, 03 Oct 2024 03:00:00 -0400

We naturally share our favorite items and products with our friends, but what if you could make an income by sharing business tools and products with your audience? In today's episode, Candice Coppola joins us to share all about affiliate marketing as a business owner. Listen in as she shares how she got started, how she found success, and what it looks like to develop an affiliate program of your own!

That's why I created the content organization hub for Airtable for just $9. You can finally put an end to content chaos. Imagine having all your marketing content in one central location. Easily linked, perfectly organized, and ready to go whenever you are. Grab the Content Organization Hub and get 10% off with code PODCAST!

Mentioned in this Episode

Episode 171: Building a Steady Stream of Potential Customers through SEO and Pinterest with Kara Duncan with Kara

Episode 161: Maximize Your Business with AI: Top Tools & Tips with Dawn Richardson

Connect with Candice

Website: candicecoppola.com

Instagram: instagram.com/candice.coppola

Youtube: youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw

Podcast: podcast.candicecoppola.com

Market Your Business Weekly with Email with Dama Jue [Marketing with Intention]

Thu, 26 Sep 2024 03:00:00 -0400

Do you hesitate to invest time into email marketing due to all of the different rules you have to follow? In today's episode, Dama Jue joins us to share the rules she's breaking in her own email marketing strategy that are helping her find success! Plus, listen in as she walks us through her approach to a nurture sequence and the one section of her emails that is driving additional revenue with minimal effort!

Connect with Dama

Website: damajue.com

Instagram: instagram.com/damajue

Facebook: facebook.com/damajuellc

Threads: threads.net/@damajue

Shop: thrivecarttemplateshop.com

Instagram: instagram.com/thrivecarttemplateshop

Facebook: facebook.com/thrivecarttemplateshop

Building a Steady Stream of Potential Customers through SEO and Pinterest with Kara Duncan [Marketing with Intention Series]

Thu, 19 Sep 2024 05:30:00 -0400

Marketing takes up a lot of your time and for businesses that are planning to be around for a while, finding sustainable strategies that generate passive traffic and run on longevity is key for long-term success. For many of us, search engine optimization and Pinterest seem to feel like a lot of work, yet the long-term impacts of the efforts on those two platforms is unmatched. In today's episode, Kara Duncan joins us to share the value of blogging and pinning your content to Pinterest, along with a few tips to getting the most out of your content as a business!

Mentioned in this Episode

Tailwind

Expanding Your Business through Virtual Summits with KP & Jessie of Inkpot Creative

Connect with Kara

Website: thekarareport.com

Instagram: instagram.com/thekarareport

Podcast: thekarareport.com/podcast

Crafting an Intentional Marketing Plan with Tayler Cusick-Hollman [Marketing with Intention Series]

Thu, 12 Sep 2024 05:30:00 -0400

Are you being intentional in your marketing? This week, we're kicking off a brand new series on the podcast all about marketing with intention. Our first guest, Tayler Cusick-Hollman joins us to help lay the foundation of intentionality with crafting a marketing plan. After watching entrepreneurs with small marketing budgets struggle, Tayler developed Enji, a marketing solution for small businesses. Listen in as she shares how to prioritize your marketing efforts, determine your channels, and market with intention!

Shop Now >

Mentioned in this Episode

Click to Convert by Inkpot Creative

Connect with Tayler

Website: enji.co

Instagram: instagram.com/enji_co

Facebook: facebook.com/enjimarketing

Podcast: prettyokaypodcast.com/

Youtube: youtube.com/channel/UCXUQ06KoBdHN91sFu-NSV4Q

Storytelling Trends You Should Implement Today with Akua Konadu

Thu, 05 Sep 2024 05:30:00 -0400

Are you using the power of storytelling in your business? Storytelling offers relatability and authenticity for connection with our audience, which builds trust. Storytelling strategist Akua Konadu joins us to share seven storytelling trends that you should implement into your marketing today!

Creative Educator Conference

Here are the highlights…

01:09 - The Power of Storytelling in Business

04:13 - Authenticity and Data in Storytelling

11:39 - Relatable and Everyday Stories

15:49 - Freedom in Storytelling

18:20 - Balancing Personal Sharing and Storytelling

18:53 - Embracing Authenticity in Business

20:33 - The Power of Micro Stories

26:24 - Interactive and Engaging Storytelling

Mentioned in this Episode

Christina Torres

Ashlyn Carter

Reesa Teesa - Who the F Did I Marry?

Case Study - Reesa Teesa

The Six Schizophrenic Brothers

Connect with Akua

Podcast: podcast.honeybook.com

Website: akuakonadu.com

Instagram: instagram.com/akuakonadu_

Youtube: youtube.com/@HoneyBook

New School Year - New Possibilities

Mon, 26 Aug 2024 12:01:00 -0400

In this episode, there are a few life and podcast updates 😉

The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Simplifying Systems for Creatives Using Airtable from Copywriter on Call

Tue, 20 Aug 2024 08:00:00 -0400

Summer Sabbatical Series - Simplifying Systems for Creatives Using Airtable from Copywriter on Call

Ever wondered how automating your systems could help you create a more consistent experience for yourself and clients? Today I am sharing a guest episode I did for Sara Gillis' podcast, Copywriter on Call. We’re talking about our former lives as professors + everything related to automating client communications (with a personal touch, of course) to tracking the lifetime value of your clients. If you’re ready to see how a streamlined approach can totally transform your workflow, subscribe and download this episode.

Be sure to search for Copywriter on Call in your favorite podcast player and subscribe for more business and copywriting tips from Sara!

Today’s episode is brought to you by DIY Template Shop! Grab the exact client hub template for Airtable discussed in today's episode. Use the code PODCAST for 10% off.

Podcast Planner for Airtable

Resources Mentioned in the Episode

Client Hub for Airtable

Airtable (aff link)

Connect with Sara

Website - https://whatsarasaid.com/

Instagram - https://www.instagram.com/hellosaragillis/

How to Write Emails Your Clients Love Reading from Big Fun Content

Thu, 01 Aug 2024 07:00:00 -0400

Summer Sabbatical Series - Infusing Your Personality into Your Automations from Big Fun Content

Do you struggle with writing emails that don't bore you? Want to avoid sounding like a robot and write automated emails your clients LOVE reading? Well, you're in the right place my friend! Today I am sharing a guest interview I did for Deanna Seymour's podcast, Big Fun Content. This is definitely one of my favorite conversations about creating automated emails in your customer journey.

Be sure to search for Big Fun Content in your favorite podcast player and subscribe for more content creation tips from Deanna!

Podcast Planner for Airtable

Connect with Deanna

Website: deannaseymour.com

Instagram: @thedeannaseymour

Podcast: bigfuncontent.com

Discover the Magic of Organizing with Airtable | Annemie Tonken

Mon, 29 Jul 2024 16:00:00 -0400

In today's episode, we're diving into the world of Airtable with Colie James and Annemie Tonken, unraveling how this dynamic tool can streamline your business and simplify your life. If you’ve ever felt overwhelmed by managing your team communication, marketing content, relevant client sales data and offers, get ready to hear how Airtable can tame the chaos in one centralized location!

00:00 Introduction and Welcome

00:29 Discovering Airtable

06:41 How Annemie using Airtable in her personal life

11:15 How can Airtable benefit your business?

15:12 Where to start with Airtable

22:19 Joining Systems Over Stress from Ashley Rose

22:49 Trying to find resources to learn Airtable

25:57 What kind of automations are there in Airtable

27:29 Colie's Favorite Automation: Team Communication

32:16 Airtable vs. CRM - Can Airtable replace Dubsado or Honeybook?

37:11 Organizing Your Business with Airtable Hubs

39:43 Why should you write emails inside Airtable

44:15 The Benefits of Airtable for Business

Resources Mentioned in the Episode

Client Hub for Airtable

Support Ticketing System for Airtable

Airtable (aff link)

Systems Over Stress Group Program (aff link)

How Colie Uses Airtable to Organize Her Business

Why Airtable Should Replace Your Spreadsheets

Connect with Annemie

Website - https://www.thiscantbethathard.com/

Instagram - https://www.instagram.com/thiscantbethathard_/

How to Socially Sell on Instagram: the Magic of ManyChat Automations with Dayna Schaaf

Thu, 25 Jul 2024 03:00:00 -0400

Are you ready to automate you social media sales strategy? In today's episode, Dayna Schaaf joins us to discuss the power of ManyChat and automations for marketing. Listen in as we walk through setting up trigger words and automated responses in Instagram DMs and how they can help photographers efficiently handle client inquiries, build engaging waitlists, and provide instant gratification to potential clients.

Learn More >>

Mentioned in this Episode

Episode 84: Applying the Rule of 7 with Dayna Schaaf

ManyChat (aff link)

Dubsado - Get 30% off your first payment (month or year) with code coliejames (aff link)

HoneyBook - Get 50% off your first year (aff link)

Connect with Dayna

Website: thiscantbethathard.com

ManyChat Training: thiscantbethathard.com/manychat

Consistency Club: go.thiscantbethathard.com/club (aff link)

Instagram: @thiscantbethathard_

Making the Switch from Quickbooks to Xero for Small Business Owners with Madison Brown

Thu, 18 Jul 2024 06:00:00 -0400

Do you have a hate-hate relationship with Quickbooks? Yeah, not love hate, just hate. This is all too familiar with many small business owners who have to be involved in their own accounting needs. In today's episode, Madison Brown of Madison Dearly joins us to share why small business owners should consider making the switch to Xero for all of their accounting and bookkeeping needs! Listen in as she shares the benefits, ease of use, and integrations available!

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

Mentioned in this Episode

Xero

Quickbooks

Dubsado - Get 30% off your first payment (month or year) with code coliejames

HoneyBook - Get 50% off your first year

Connect with Madison

Website: madisondearly.com

Blog: madisondearly.com/blog

Instagram: instagram.com/madisondearly

YouTube: youtube.com/@madisondearly

Maximize Your Business with AI: Top Tools & Tips with Dawn Richardson

Thu, 11 Jul 2024 03:00:00 -0400

Are you leveraging the power of artificial intelligence for your business? With the advancements of AI, it can feel scary to explore, but once you embrace the mindset of using these tools to go from stuck to started, you'll find how beneficial they can be for your business. In today's episode, Dawn Richardson joins us to share how anyone can maximize their business with AI, along with some of her favorite tools to use!

Creative Educator Conference

Mentioned in this Episode

Chat GPT

Lightroom Generative AI

Connect with Dawn

Website: techsavvycreative.com

Tools: techsavvycreative.com/ai

Instagram: instagram.com/techsavvycreative

YouTube: youtube.com/channel/UCDhbJ2fF3vZUSwF10j2v8NQ

Crafting Compelling Copy in Your Marketing with Sara Gillis

Tue, 02 Jul 2024 19:00:00 -0400

While you may understand the value and importance of copywriting on your website for sales and SEO, what about all of the other copy you need in your marketing? In today's episode, copywriter Sarah Gillis joins me to share how you can craft compelling copy in your marketing. From planning and organizing to tools and storytelling, Sarah is covering it all!

HoneyBook vs. Dubsado Blog Post

Connect with Sara

Website: whatsarasaid.com

Instagram: instagram.com/hellosaragillis

Podcast/YouTube: youtube.com/@hellosaragillis

Embracing Workflows & Automations in Your CRM: HoneyBook Case Study with Brittany Herzberg

Thu, 27 Jun 2024 03:00:00 -0400

If you've been signed up and sitting with a CRM that hasn't been officially set up for your business, you're leaving time and money on the table. Today's guest was doing exactly that—Brittany Herzberg has had an account with HoneyBook for the last 6 years, yet she never took advantage of the built in features that could save her time and money. Listen in as we discuss the importance of simplification and automation of business processes and how Brittany's new HoneyBook setup has saved her time and reduced stress.

Make sure you listen to part one of this conversation over on The Basic B Podcast.

Today's episode is brought to you by my CRM Setup Services! If you're in a space where you know just how valuable getting organize with workflows and automations in your CRM can be for your business, yet you just don't have the time or energy, I offer a range of setup services to help you tackle your systems to-do list inside Dubsado and HoneyBook.

Mentioned in this Episode

How to Optimize YouTube Case Study Videos w/ Jamar Diggs

Connect with Brittany

Website: brittanyherzberg.com

Instagram: instagram.com/brittany_herzberg

Podcast: brittanyherzberg.com/seo-podcast

Scaling Your 1-to-1 Service into a Digital Product with Angela Tan

Thu, 20 Jun 2024 03:00:00 -0400

Have you considered adding digital products to your business? In today's episode, Angela Tan of The Systems RX joins us to share her journey to creating digital products! From failed to scaled products, Angela is sharing some of the most valuable tips she found in developing her systems and funnels shop!

Today's episode is brought to you by DIY Template Shop! Grab the exact email, form, and workflow templates that I include inside the CRM Blueprint Course. Steal my templates and customize them to match your brand and process. Use the code PODCAST for 10% off.

Connect with Angela

Website: thesystemsrx.com

Instagram: instagram.com/thesystemsrx

Library: thesystemsrx.com/zapier-library

Optimizing Your Program Promise for Measurable Results with Ashley Pendergraft

Thu, 13 Jun 2024 03:00:00 -0400

Are your students meeting their goals through your program? Maybe you're not even sure! In today's episode, Ashley Pendergraft joins us to share how you can optimize your program promise to measure the results of your students' successes. Listen in as she highlights how you can automate with Airtable, gather data, and get the most information from your students!

Mentioned in this Episode

2 Simple Onboarding Form Tweaks To Make To Get Better Client Results

Connect with Ashley

Website: systemsoverstress.co

Instagram: instagram.com/systemsoverstress

Youtube: youtube.com/channel/UCGRwkVQjYP_ErgIgs7n9YeQ

Podcast: open.spotify.com/show/12iZ4bd1q6FELAVuO1Mpch

Celebrating 2 Years of Business-First Creatives with Sabrina Gebhardt and Annemie Tonken

Thu, 06 Jun 2024 03:00:00 -0400

Sometimes celebrating a major milestone calls for bring together your business besties for a honest conversation about business. That's exactly what we're doing in today's two year celebration episode of the Business-First Creatives Podcast. Sabrina Gebhardt and Annemie Tonken join me to share the realities of being a business owner, explore what they would do different in their businesses, and share what they think makes the biggest impact on a small business!

Mentioned in this Episode

Q1 Quarterly Business Bestie Chat

Q2 Quarterly Business Bestie Chat

Connect with Sabrina

Website: sabrinagebhardt.com

Instagram: instagram.com/sabrinagebhardtphotography

Connect with Annemie

Website: thiscantbethathard.com

Instagram: instagram.com/thiscantbethathard_

Creating Customized, Yet Automated Systems for Your Inquiry Responses with Megan Grove

Thu, 30 May 2024 03:00:00 -0400

One of the most efficient systems to build in your business is automated inquiry responses, yet many people hesitate to do so as they want to be intentional and customize their emails. In today's episode, Megan Grove joins us to share how she incorporated the learnings from the CRM Blueprint course to create customized responses to her inquiries that are still automated and don't take any extra time to send!

This Can't Be that Hard Podcast

Mentioned in this Episode

Dubsado - Use code coliejames for 30% off your first payment, month or year

Simple Sales

Episode 108: The Magic of Follow-Up Emails

Kai Davis

Connect with Megan

Website: megangrove.com

Instagram: instagram.com/megangrovephotography

Podcast: Dear Photographer Friend

Submit a Story: dearphotographerfriend@gmail.com

CRM Blueprint Case Study with Katharine Calderwood

Thu, 23 May 2024 06:00:00 -0400

Are you organized and automated with your CRM? One thing that holds business owners back from setting up their CRM is that time it takes to explore and learn all of the features. That was why I built my CRM Blueprint, the course to help you efficiently book and onboard your clients inside Dubsado or Honeybook in just 10 days. In today's episode, photographer and CRM Blueprint student Katharine Calderwood joins us to share her own experience inside the CRM Blueprint and how it's changed her business for the better.

Episode 81: SEO through Case Studies | Simple SEO Series with Brittany Herzberg

Mentioned in this Episode

Dubsado - Use code coliejames for 30% off your first payment, month or year

Dubsado VIP Day Service Case Studies

Simple Sales

Connect with Katharine

calderwoodphotography.com

instagram.com/calderwood.photography

Expanding Your Business through Virtual Summits with KP & Jessie of Inkpot

Wed, 15 May 2024 20:00:00 -0400

As you're considering your next big project for your business, have you considered hosting a virtual summit? In today's episode, KP and Jessie of Inkpot join us to share how they found success in their first virtual summit, along with some of the important lessons they learned! Listen in as they share their goals from the summit, what their time commitment looked like, and if they'd do it again!

The Unexpected Entrepreneur: How to Set Up a CRM with Colie James

Mentioned in this Episode

Summit in a Box

inkpotcreative.com/blogging-for-business

Connect with Inkpot

Website: inkpotcreative.com

Instagram: instagram.com/inkpotcreative

TikTok: tiktok.com/@inkpotcreative

Podcast: inkpotcreative.com/podcast

Community Memberships: Leveraging Free and Paid Tiers for Lasting Impact with Katelyn Dekle

Thu, 09 May 2024 03:00:00 -0400

Community memberships are wonderful for creating a recurring revenue stream, but something Katelyn Dekle does sparked my interest. Inside of her club, a membership for business owners, Katelyn offers both a free and paid tier. She saw value and benefits of serving the needs of both audiences by offering them separate benefits and access within her club. Listen in as she shares how she set up her membership on Circle, what tips she'd give to you, and how she's attracting her members.

Shop Now >

Mentioned in this Episode

Episode 60: Exploring Enneagram Types with Katelyn Dekle

Circle

Talk Copy to Me with Erin Ollila

Connect with Katelyn

Website: launchthedamnthing.com

Membership: launchthedamnthing.com/club

YouTube: youtube.com/@launchthedamnthing

Instagram: instagram.com/launchthedamnthing

Where Parenting Meets Your Business with Daniel Moyer

Thu, 02 May 2024 03:00:00 -0400

If you're a parent and a business owner and you've ever found yourself struggling to find balance, this episode is for you. Dan Moyer joins us in today's conversation to discuss what it looks like when parenting meets business and how you can growth in both without sacrificing one or the other.

Episode 104: How Fair Play in the Home Can Benefit Your Business (Self Care Series) with Lindsay Dreyer

Mentioned in this Episode

Parkinson's Law

Misogi

Fair Play

Simple Sales Blueprint by Annemie

Sabrina Gebhardt

Connect with Dan

Website: danielmoyercoaching.com

Instagram: instagram.com/danielmoyercoaching

Podcast: danielmoyercoaching.com/podcast

Knowing What Your Business Needs Based on the Stage of Business You're In with Jessica Dornieden

Thu, 25 Apr 2024 06:00:00 -0400

Your business needs change at every stage within your business. In today's episode, Jessica Dornieden joins us to discuss the different stages of business and what you might need in your current stage! From outsourcing to the tech and tools you're using, there are so many options and paths you can take for your business. Plus, we explore how you can use this knowledge to better serve your audience based on where they are in business!

Connect with Jessica

Website: jessicadornieden.com

Instagram: instagram.com/jessicadornieden

Podcast: The Scrappy Business Podcast

Grow Your Business by Hosting a Summit with Jenny Suneson

Thu, 18 Apr 2024 03:00:00 -0400

If you've played around with the idea of hosting a summit for your online business, this episode is for you. In today's episode, Jenny Suneson of Summit Success Squad joins us to highlight the benefits of hosting a summit, along with best practices for hosts and speakers. Listen in as she shares how she got started in summits and how beneficial they have been for her business!

Today's episode is brought to you by my Client Hub Template inside the DIY Systems Template Shop. Business owners often have their client information spread across a variety of different tools, making it hard to access the information they need to make critical decisions. That's why I built the Client Hub Template for Airtable, to take the guesswork out of building your own!

Connect with Jenny

Instagram: instagram.com/jenny.suneson

Podcast: pod.link/1700310195

Website: summitsuccesssquad.com

Leverage Someone Else's Audience for Your Marketing with Amy Dangerfield

Thu, 11 Apr 2024 03:00:00 -0400

One of the more unique and unconventional approaches to marketing is leveraging other audiences. We see it in collaborations online, but today's guest has a more unheard of approach that I knew we had to share on the podcast. Amy Dangerfield took the idea of leveraging someone else's audience to a whole new level when she began to convert her public program attendees into paying clients. Listen in as Amy shares how she approached her local library about teaching a photography workshop, then leveraged the opportunity to market her business, build her email list, and grow her business.

Connect with Amy

Website: amydangerfield.com

IG: @amydangerfieldphotography

lnk.bio/amydangerfield

How Jess Built Her Business on Hawaiian Vacations with Jess Fernandez

Thu, 04 Apr 2024 03:00:00 -0400

When you're building a photography business, you're often focused on marketing to your local market—but what if your target audience actually consists of tourists who don't live near you? Jess Fernandez built her business on exactly that: Hawaiian vacations.

Living in Maui, Jess realized that the best portrait market for her to dive into was within documenting vacations for tourists. Listen in as Jess shares how she built her business running Google ads for three months, investing time into her SEO, and creating an experience that led to repeat clients and referrals.

Mentioned in the Episode

Pic-Time

Connect with Jess

Website: mauifamily.photography

IG: @mauifamilyphoto

Getting the Most Conversions through Paid Advertising with Olivia Lawson

Thu, 28 Mar 2024 06:00:00 -0400

As you're building your marketing strategy, are you incorporating paid advertising? Paid ads offer an opportunity to convert your audience into customers when done right. In today's episode, Google Ads consultant Olivia Lawson joins us to share how entrepreneurs can get started with paid ads, what to consider, and how to get the most value out of this advertising strategy. Listen in as she walks us through the different advertising channels to consider for different campaigns, and how to determine which is the right fit for you!

Mentioned in this Episode

Google Ads ROI Calculator

Related Episodes

Simple SEO Series: On-Page SEO

Simple SEO Series: Getting Started with SEO

Simple SEO Series: SEO Best Practices for Photographers

Connect with Olivia

Website: olivialawson.co

IG: @olivialawson.co

Threads: @olivialawson.co

Sensory Storytelling that Connects with Your Audience with Zafira Rajan

Thu, 21 Mar 2024 03:00:00 -0400

Have you ever read a marketing email and connected on a deeper level with the creator? They likely used a personal story or anecdote to connect with you. Listen in as Zafira Rajan joins us to share how you can use sensory storytelling in your copy and marketing, plus what it actually means to incorporate the senses.

Laura Belgray's Email Landing Page

Mentioned in this Episode

Make Your Mark Live (aff link)

Connect with Zafira

Website: zafirarajan.com

IG: https://www.instagram.com/zafira.rajan

Building Intentional Habits with Jess Joswick

Thu, 14 Mar 2024 06:00:00 -0400

Have you been intentional in the habits you've created in your business? Think beyond the bad habits and let's look at how valuable good habits can be. In today's episode, Jess Joswick joins us to share a few intentional habits you can incorporate into your business to set yourself up for success in both business and life. Listen in as we discuss habits around your calendar, task lists, priorities, and delegating!

Episode 11: CEO Talk with Ashley King

Mentioned in this Episode

Episode 25: Sarah Potts: BTS of Hiring My VA

IG: https://www.instagram.com/backbonebusiness/

Notion

Connect with Jess

Website: https://backbone-business.com/

Newsletter: https://backbonebusiness.ck.page/251993b5e4

LI: https://www.linkedin.com/in/jessjoswick/

Borrowing Audiences by Pitching Yourself as a Podcast Guest with Christina Lenkowski

Thu, 07 Mar 2024 03:00:00 -0400

When it comes to expanding your reach and growing your audience, one of the best ways to do that is through borrowing audiences. Podcasts are one of the most powerful ways to do this while sharing your expertise and building relationships through collaborations. In today's episode, podcast pitching pro Christina Lenkowski joins us to share why you should be pitching yourself for podcasts, what makes a great pitch, and how you can make the most out of your interviews!

043: How to Use Your Podcast as a Marketing Tool with Haylee Gaffin

Mentioned in this Episode

084: Applying the Rule of 7 with Dayna Schaaf

Christina's Quiz: https://www.publicityxchristina.com/quiz-landing-page

Connect with Christina

Website: publicityxchristina.com

IG: instagram.com/publicityxchristina

FB: facebook.com/publicityxchristina

Gaining Photography Clients through Silent Auctions and Free Services with Rebecca Hunnicutt

Thu, 29 Feb 2024 03:00:00 -0400

You've probably been told that you can't gain anything more than visibility by offering your services for free. If you do it right, you can actually gain long-term, recurring clients and revenue! In today's episode, Rebecca Hunnicutt shares how she donated her photography services to silent auctions, which helped her gain new photography clients!

Plus, listen in as Rebecca shares how she incorporated pre-school portrait services into her business, implemented the Simple Sales method for clients, and introduced her membership-base photography service!

This Can't Be that Hard Podcast

Mentioned in this Episode

Use Phathom

Simple Sales

Dubsado Setup with Colie

Discount Coupon Code: BFC2023

Get on the webinar waitlist for 'Common Composition Mistakes and How To Avoid Them': https://hunnicuttphotography.myflodesk.com/bfc-hp

Connect with Rebecca

Website: hunnicuttphotography.com

Instagram: instagram.com/rebecca.hunnicutt.education

Instagram: instagram.com/rebecca.hunnicutt.photography

Pinterest: pinterest.com/HunnicuttPhotography/

Full-Time Processes for Part-Time Photographers with Lydia Fine

Tue, 27 Feb 2024 03:00:00 -0400

Being a part-time photographers doesn't reduce the need for systems and automated processes, it makes them even more important. In today's episode, Lydia Fine of Apollo & Ivy Photography and I discuss strategies for running your photography business on part-time hours.

Lydia shares invaluable insights for those juggling a creative side hustle alongside a full-time career including how to:

balance your time
enhance your productivity
set boundaries for yourself and your clients
outsource editing work
leverage automation tools

If you've tried setting up your Dubsado or Honeybook account, yet aren't actually utilizing all of the features it offers, I want to invite you to check out The CRM Blueprint. My course includes templates for all of the forms, emails, and workflows that you need to get paid in one easy step. Ready to maximize your use of Dubsado or Honeybook, enroll in The CRM Blueprint today! Use the code PODCAST for 10% off.

Mentioned in this Episode

Honeybook

Connect with Lydia

Website: www.apolloandivy.com

Instagram: instagram.com/lydia_apolloandivy

Creating a Cohesive Client Experience in Your CRM that Converts with Ashley Tindall

Thu, 15 Feb 2024 03:00:00 -0400

It's not too often that I bring someone on the podcast who does exactly what I do (let's be honest, I never have), but Ashley Tindall of Solution Integrators joins me in today's episode to discuss the value of systems from the perspectives of systems strategists. There is so much value in creating a cohesive client experience in your CRM that not only converts, but allows you to stand out to and connect with your clients. Listen in as we highlight some of the biggest struggles we see our clients face, our thoughts on the tools and solutions that are available, and why we believe it's or job to save you time and money.

CRM Blueprint for Creatives

Mentioned in this Episode

Free Big Ideas Business Growth Planning Checklist: solutionintegrators.us/big-ideas-roadmap

Connect with Ashley

Website: solutionintegrators.us

Instagram: instagram.com/solution.integrators

What Will Help You Create and Launch a Better Course with Mara Kucirek

Mon, 12 Feb 2024 03:00:00 -0400

Is creating an online course on your bucket list for 2024?

In this episode Mara Kucirek chats with Colie about her experience in the course creation space.

We talked about:

- what current trends we are seeing in digital products

- how to choose your online course platform (it's easier than you think)

- what pre-launch strategies you can implement to have better sales

- the importance of gathering student feedback

- what I learned creating my course CRM Blueprint for Creatives and how that has influenced new digital products in my DIY Systems Shop

- and so much more. I could chat with Mara ALL DAY LONG about courses, so I am sure she'll be back soon!

The Business-First Creatives Podcast is brought to you by Systems and Client Experience Expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Review full show notes and resources at coliejames.com/podcast

Today’s episode is brought to you by my online course, CRM Blueprint for Creatives. If you've tried setting up your Honeybook or Dubsado account, yet aren't actually utilizing all of the features it offers, I want to invite you to check out The CRM Blueprint. My course includes templates for all of the forms, emails, and workflows that you need to get paid in one easy step. Ready to maximize your use of Honeybook or Dubsado, enroll in The CRM Blueprint today! Use the code PODCAST for 10% off.

Mentioned in this Episode

Episode 10 | Pre-launch Secrets with Amanda Warfield

Episode 4 | How to Choose the Best Online Course Creation Platform for Your Business

Mara Kucirek is an online course designer, launch strategist and host of the Create a Better Course Podcast. She’s helped over 150+ entrepreneurs launch online courses and digital products. Mara lives in Tampa, Florida with her husband, two dogs and brand new baby girl!

Connect with Mara

Podcast: Create a Better Course - https://marakucirek.com/podcast

Website: https://marakucirek.com/

Instagram: https://instagram.com/marakucirek

Generating Monthly Recurring Revenue with a Membership (Beyond Services: Expanding Your Offer Suite) with Liz Wilcox

Thu, 08 Feb 2024 03:00:00 -0400

Have you fallen victim to believing the lies that low ticket memberships can't generate a six-figure income? In today's episode, Liz Wilcox joins me to share how she's bringing monthly recurring revenue (MRR) back through her $9 email marketing membership. Listen in as she explains how she decided on a membership, why she priced it at $9, and highlights both her successes and failures over the last three years.

Email Marketing Membership

Review full show notes and resources at coliejames.com/podcast

Mentioned in this Episode

Connect with Liz

Website: lizwilcox.com

Facebook Group: facebook.com/groups/emailmarketingwithliz

Instagram: instagram.com/thelizwilcox

Insights on Diversifying Income Streams in Your Photography Business (Beyond Services: Expanding Your Offer Suite) with Maddie Peschong

Mon, 05 Feb 2024 03:00:00 -0400

What should you have in place before you begin diversifying income streams within your photography business?

In this episode, Colie chats with returning guest Maddie Peschong about creating new income streams as a multi-passionate creative photographer. Listen in as she shares her unpopular opinion regarding what you MUST do before you jump into creating new income streams in your business.

The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Review full show notes and resources at coliejames.com/podcast

Today’s episode is brought to you by my DIY Dubsado Template shop, where you can purchase the exact email, form, and workflow templates that I include inside the CRM Blueprint course. Steal my templates and customize them to match your brand! Use the code PODCAST for 10% OFF!

Maddie Peschong is a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves. Through coaching, digital products, and personal branding photos, she helps women discover their magic so they can stand out in a saturated market, confidently scale their income without trading more time for money, and do only work they love. She is the leader of the Confident Creative Mastermind, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, SD, a place where creatives can design, dream, and collaborate while developing their own irresistible brands.

Connect with Maddie

Website: https://www.maddiepeschong.com

Instagram: https://www.instagram.com/maddiepeschong/

Building a Successful Offer Suite for Multiple Audiences (Beyond Services: Expanding Your Offer Suite) with Elizabeth McCravy

Thu, 01 Feb 2024 03:00:00 -0400

When multi-passionate entrepreneurs dive into the digital product space, they're often met with the decision to focus on one audience. In today's episode, Elizabeth McCravy shares how she's been able to successfully grow her product suite to serve very separate audiences. Listen in as Elizabeth shares how she's built each of her offers, approached the beta tests and launches, and how she's cultivated an engaged audience who is ready to invest with her.

Episode 241 Breakthrough Brand Podcast

Mentioned in this Episode

Episode 7: Webinars, Low-Ticket Offers, and What I Learned About Sales

James Clear's Episode on Tim Ferris' Podcast

Episode 46: The Cost of Disorganization with Ashley Schuler

Connect with Elizabeth

Instagram: instagram.com/elizabethmccravy

Facebook: facebook.com/elizabethmccravydesign

Pinterest pinterest.com/elizabethmccravy

YouTube: youtube.com/channel/UCNFk3M0zKo2XUG4TzsfO3kQ/v

Podcast: elizabethmccravy.com/podcast

Creating Offers that Generate Consistent Revenue (Beyond Services: Expanding Your Offer Suite) with Brittany McBean

Mon, 29 Jan 2024 03:00:00 -0400

While many business gurus will point you towards creating passive income through digital products and offers, for many entrepreneurs, that won't generate the revenue that your services do. In today's episode, Brittany McBean joins us to share why it's important to focus on your revenue generating offers while expanding your offer suite. Listen in as she shares why one-to-one services are her bread and butter, plus highlights how she's built successful offers that generate consistent revenue in her business.

Connect with Brittany

Website: brittanymcbean.com

Instagram: instagram.com/brittanylmcbean

Youtube: youtube.com/channel/UCPvZ3ADr7-nJl0ci8Op6kOg

Overcoming Money Mindsets to Generate Wealth as an Entrepreneur (Financial Stability for Creatives Series) with Natalie Bullen

Thu, 25 Jan 2024 03:00:00 -0400

Do you have a good relationship with money? Most entrepreneurs do not, which makes today's episode extremely relevant. Money mindset coach, Natalie Bullen joins us to share how entrepreneurs are already wealthy, even if our bank accounts don't reflect it. Listen in as she shares many money mindset blocks that entrepreneurs face, how they're hindering your business, and what steps you should take to align your goals and offers with your audience.

Episode 50: Lessons in Mindset and Money with Natalie Bullen

Mentioned in this Episode

Sarah Vartanian

Launch Playbook Podcast

How to Price Ethically Blog Post

Connect with Nat

Website: unapologeticwealth.com

Instagram: instagram.com/unapologeticwealth

Facebook: facebook.com/Ladylyricist06

Quickbooks for Small Businesses (Financial Stability for Creatives Series) with Crystalynn Shelton

Thu, 18 Jan 2024 03:00:00 -0400

Are you properly managing the numbers in your business and tracking your bookkeeping? In today's episode, Crystalynn Shelton joins us to share how and why small business owners and entrepreneurs should be using Quickbooks. Listen in as she share five tips to getting started with Quickbooks!

Mentioned in this Episode

Mastering Quickbooks 2024

Quickbooks Bootcamp Basic Training

https://www.crystalynnshelton.com/podcasts

Connect with Crystalynn Shelton

Website: crystalynnshelton.com

Facebook: facebook.com/crystalynn.shelton.5

LinkedIn: linkedin.com/in/crystalynn-shelton-cpa-09436995

Twitter: @CrystalynnPens

Instagram: @CrystalynnShelton

Creating Business Productivity and ROI with Your Time with Brittnie Renee

Thu, 11 Jan 2024 03:00:00 -0400

Is it time to get your time under control? In today's episode, Brittnie Renee joins us to share how she's incorporated time blocking into her schedule to get her time on track. Listen in as she shares how to get started, when to perform seasonal time audits, and introduces you to her own techniques for business productivity.

Mentioned in this Episode

instagram.com/brittnierenee_co

Connect with Brittnie

Buy Brittnie Renee's Planner | Get 15% off with code COLIE15

Capture the Chaos Podcast

Filling Your Creative Cup with Sarah Wayte

Thu, 04 Jan 2024 03:00:00 -0400

When we turn our passions into our business, we often lose sight of fill our creative cups outside of our work. In today's episode, Sarah Wayte joins us to share how you can find creativity and make time for your creative pursuits! Listen in as she describes how she sets aside an hour per day for creativity and how you can get started with just 10 minutes per day.

Episode 5: Avoiding Burnout with Sabrina Gebhardt

Mentioned in this Episode

Kate Wark's Episode

Connect with Sarah

Website: sarahwayte.com

Instagram: instagram.com/sarahwaytecreative

LinkedIn: linkedin.com/in/sarahwaytecreative

Personal/Creative Writing: medium.com/@sarahwayte

The Powerful Pivot from Weddings to Commercial Work with Ben Davis

Thu, 28 Dec 2023 03:00:00 -0400

You've likely looked at wedding video and thought, "How did they create such an amazing film? I want to do that!" Have you ever considered the same thought for commercial videos? Ben Davis joins us to share how he's found more creativity in commercial projects, while also creating a better balance for this season of his life.

Listen in as he shares how wedding films helped prepare him for success in the commercial space, highlights the key differences in the two industries, and what commercial brands are looking for in their end results. Plus he even shares the two P's to commercial videography.

youtube.com/@YameanStudios

Connect with Ben

yameanstudiosfilms.com

vimeo.com/yameanstudios

How to Jumpstart Your Video Visibility Plan in 2024 (Video Visibility Series)

Tue, 26 Dec 2023 04:00:00 -0400

This is the 4th and final episode in the Video Visibility series. In today’s solo episode I how to get a jumpstart on creating and implementing videos in a video visibility plan for 2024.

Repurposing previous content
Organizing your content
5 mistakes to avoid when creating your video visibility plan

Previous Episodes Mentioned

Episode 46 - The Cost of Disorganization

Episode 84 - The Rule of 7

Video Visibility Series

Episode 122 - Overcoming Your Mindset Blocks to Show Up on Video

Episode 123 - 3 Videos to Create for Your Client Experience Right Now

Episode 124 - Building Visibility with Video on Social Media

https://coliejames.com/leads

Building Visibility with Video on Social Media (Video Visibility Series) with Natasha Pierre

Thu, 21 Dec 2023 03:00:00 -0400

When you incorporate video into your content plan on social media, you open the doors for so much visibility. In today's episode, Natasha Pierre of the Shine Online Podcast joins us to share why she believe video is so important and how you can get started with it in your everyday content strategy to increase your visibility. Listen in as she walks us through managing your content ideas and her three part follower journey!

Episode 98 of The Shine Online Podcast

Mentioned in this Episode

This Can't Be That Hard Podcast: thiscantbethathard.com/podcast

Natasha's Episode on Content Pillars

Video Confidence Challenge: shinewithnatasha.com/challenge

Video Content Camp: shinewithnatasha.com/camp

Sales Content Series: Six Common Sales Mistakes and Ditch "Link in Bio"

Connect with Natasha

shinewithnatasha.com

instagram.com/shinewithnatasha

3 Videos to Create for Your Client Experience Right Now (Video Visibility Series)

Mon, 18 Dec 2023 08:00:00 -0400

This is the second episode in the Video Visibility series. In today’s solo episode I am suggesting 3 videos you could create for your client experience for 2024.

Video 1 - The Thank You Video

Video 2 - Sales Call Replacement Video

Video 3 - The Implementation Video

https://coliejames.com/leads

Overcoming Your Mindset Blocks to Show Up on Video (Video Visibility Series) with Mariangelica Forero

Thu, 14 Dec 2023 03:00:00 -0400

Does video scare you? There may be subconscious blockers keeping you from showing up. In today's episode, Mariangelica Forero joins us to discuss overcoming mindset blocks to help you overcome the fears you have around video. Listen in as she shares what could be contributing factors, why she believes video is so important for businesses, and how you can build confidence on video.

Mentioned in this Episode

Connect with Mariangelica

honestceo.co

honestceo.co/calendar

instagram.com/honest.ceo

3 Mistakes You Can Easily Avoid Inside Your Client Experience

Mon, 11 Dec 2023 06:00:00 -0400

https://coliejames.com/workflows

In today’s episode I am talking about the 3 most common mistakes I am seeing while I am doing my new client experience audits.

I also shared my goal of booking 20 new clients before the end of 2023 for either a Client Experience Audit or a seat in the CRM Blueprint for Creatives.

If you would like to chat with me about your systems goals for 2024, and determine if a Client Experience Audit or CRM Blueprint for Creatives is a good fit for you, book a FREE 15-minute call with me. Go to https://coliejames.com/goals and grab a spot while they last!

CRM Blueprint for Creatives
Client Experience Audit

Resources mentioned in this episode:

Listen to Episode 23 and then download my FREE guide 4 Workflows Every Entrepreneur Needs. This guide is the perfect way to implement each of the four workflows discussed in this episode, with additional tips and guidance for each workflow. Grab your FREE copy HERE!

My Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

https://coliejames.com/leads

The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Enhancing Your VIP Experience with Intentional Proposals, Questionnaires, and Automations with Flor Blake

Wed, 06 Dec 2023 09:00:00 -0400

Our clients want and deserved to be pampered—that's the exact intention behind Flor Blake's VIP branding experience. As Flor expanded her corporate sessions and branding sessions into an all day, A-lister experience, she knew she had to step up the backend of her business. Flor and I worked together to enhance her CRM to integrate thoughtful and intentional proposals, questionnaires, and automations that matched the experience she created in-person for her clients. In today's episode, we're discussing what it looks like to create a high-end experience for Flor's VIP branding clients.

Mentioned in this Episode

The Photo Cookout

Connect with Flor

Website: florblakephoto.com

Facebook: facebook.com/FlorBlakePhotography

Instagram: instagram.com/flor_blake

Linkedin: linkedin.com/in/florblake

TikTok: tiktok.com/@florblake

How to Choose a CRM for Your Photography Business

Mon, 04 Dec 2023 05:00:00 -0400

In today's solo episode I am giving all the advice on how to choose a CRM for your photography business.

✨ Why you should mostly stay away from cheap CRMs or starter plans

✨ What features you must have in a CRM

✨ Why I finally started recommending Honeybook for photographers

Mentioned in this episode

Download the CRM Comparison Guide for easy reference during this episode.

https://coliejames.com/compare

Grab Honeybook for 50% off your first year

https://share.honeybook.com/coliejames

Grab Dubsado for 30% off your first year or use code COLIEJAMES

https://dubsado.com/?c=coliejames

#affiliatelinks

Creating an Intentional and Personalized Client Experience with Brittney Johnson

Thu, 30 Nov 2023 03:00:00 -0400

If you're a service-based business owner, it's important for your clients to feel seen and appreciated. From intentional touch points in your workflow to the surprise and delight gifts you pick out for your clients, Brittney Johnson believes in the power of an intentional and personalized client experience. In today's episode, Brittney discusses how to map out your client experience, where to include intentional messages and reminders for your clients, and why personalize connection is so important!

Mentioned in this Episode

Never Lose a Customer Again

Dialpad

Steph Taylor

Connect with Brittney

Facebook: https://www.facebook.com/customerexp.strategist?mibextid=LQQJ4d

Instagram: https://www.instagram.com/virtualsynergyconsulting/

LinkedIn: https://www.linkedin.com/in/brittneyjjohnson

Making Data-Driven Decisions in Your Business with Ally Anderson

Sun, 26 Nov 2023 13:00:00 -0400

Numbers don't lie and that's why it's so important to be making data-driven decisions in your business. Ally Anderson joins us on the podcast to share what it looks like to make decisions based on data, what data you should be collecting as a business owner, and how you can collect it. Listen in to hear some of her favorite tools for data collection online and how to get started!

Episode 41 with Carolina Guzik

Mentioned in this Episode

Microsoft Clarity

Connect with Ally

Website: akaridigital.ca

Newsletter: akaridigital.online/newsletter-optin

Instagram: instagram.com/akaridigital

Free Reach Calculator: akaridigital.online/reach-calculator-optin

About that Black Friday Offer

Mon, 20 Nov 2023 12:00:00 -0400

The Black Friday sale is HERE 🎉

Starting today, each morning at 8am MT a new Deal of the Day will go live. These are brand-new offers debuting at 50% off for the initial 24-hour period.

Visit coliejames.com/blackfriday for additional details

Want to get on my email list? coliejames.com/inbox

Monday - Deal of the Day

Client Experience Audit

Building an Associate Team (Building a Team Series) with Jill Smith

Sun, 19 Nov 2023 11:00:00 -0400

As you've explored hiring during our Building a Team Series on the podcast, have you considered hiring associate photographers for your brand? In today's episode, Jill Smith joins us to share how she has scaled her photography business by working with other photographers who have a passion for photographing people and events. Listen in as she shares the value of associates for all parties, the process of hiring the right photographers, and what her backend workflow looks like in her business!

Episode 106: Have You Made a Plan for Black Friday?

Mentioned in this Episode

CRM Blueprint for Honeybook (Beta Pre-Sale)

Episode 40

Air Table

Clickup

Episode 26, 27 and 28

CRM Blueprint for Dubsado

Episode 111

Episode 112

Connect with Jill

jillcsmithphotography.com

instagram.com/jillcsmithphotography

facebook.com/jillcsmithphotography

jillcsmithphotography.com/scale

Communicating with Your Team: The Clickup & Airtable Combo (Building a Team Series) with Ana Natkins

Mon, 13 Nov 2023 03:00:00 -0400

Communication is key to building a successful and productive team—the tools you use to communicate matter. In today's episode, Ana Natkins joins us to share how you can use Clickup and Airtable to manage team communication, store important business information, and stay organized as a business.

linkedin.com/in/ananatkins

Mentioned in this Episode

Air Table

Clickup

Zapier

Connect with Ana

anasimplesolutions.com

facebook.com/AnaSimpleSolutions

instagram.com/anasimplesolutions

youtube.com/channel/@anasimplesolutions

anasimplesolutions.com/airtable-business-hub

Successfully Delegating to Your Team (Building a Team Series) with Selina Johnson

Wed, 08 Nov 2023 03:00:00 -0400

What does it look like to hire successfully? Oftentimes, we hire before we fully understand what we need or how to ask for it. That's why today's guest, Selina Johnson, joins us to share how you can successfully delegate to your team. Listen in as she explains the value of developing processes, building communication skills, and providing feedback with your hires.

linkedin.com/in/selinajohnson-teambuilding

Mentioned in this Episode

selinajohnson.com/quiz

Episode 40 - Jill Smith

Connect with Selina

selinajohnson.com

youtube.com/@ilovemyteam

instagram.com/iamselinajohnson

facebook.com/SelinaAndCo

Choosing the Right Tech Stack for Your Team (Building a Team Series) with Brooke Scott

Mon, 06 Nov 2023 01:00:00 -0400

When it comes to selecting the right tech programs and softwares for your business, a major consideration is your team and the role they'll play within each tool! In today's episode, Brooke Scott joins me to dive into what to consider when selecting tech for your business, how to navigate potential changes in the future, and the impact your team will have in your choices!

Mentioned in this Episode

Connect with Brooke

Email: brooke@projectgrowthmode.com

IG: https://www.instagram.com/projectgrowthmode/

LinkedIn: https://www.linkedin.com/in/brookeascott/

Pinterest: https://www.pinterest.com/projectgrowthmode/

Facebook: https://www.facebook.com/projectgrowthmode

Twitter: https://twitter.com/bizgrowthmode

Threads: https://www.threads.net/@projectgrowthmode

TikTok: https://www.tiktok.com/@projectgrowthmode

Creating a System for Your Team (Building a Team Series) with Liz Strong

Wed, 01 Nov 2023 03:00:00 -0400

Have you tried setting up a system that worked seamlessly within your team? inding the right tools can be hard when there are multiple hands involved. In today's episode, I've brought on Liz Strong, an OBM and systems strategist to discuss what to consider when building systems within a team. Listen in as she shares how you can begin prepping your systems even if you don't have a team yet, how to build SOPs, and the best tips for communicating both internally and externally in your business.

Mentioned in this Episode

Connect with Liz

instagram.com/luxandvitadsn

luxandvita.com/everything

Photographer BONUS Episode - Online Gallery Sales for Black Friday with Pic-Time

Tue, 31 Oct 2023 10:00:00 -0400

In a previous solo episode, I introduced three types of offers you can make for the upcoming consumer holiday BEYOND a discount and a bonus suggestion just for photographers of creating a print sale inside their online gallery software.

So THIS is a bonus episode for photographers who want to setup an online gallery product sale for the Holidays. I interviewed Aga Maru from Pic-Time about their Black Friday/Holiday app which helps photographers automate and streamline the process of creating this sale.

2:11 - Overview & Benefits of the Black Friday and Holiday Apps

6:24 - Setting Up the Automation and Lab Deadlines

8:59 - Utilizing Seasonal Products

12:00 - Customizing Emails for Sales

15:09 - Aga's Favorite Pic-Time Feature

15:31 - Colie's Favorite Pic-Time Feature

16:56 - How to Distinguish Your Online Gallery Store

Mentioned in this Episode

If you are interested in trying Pic-Time use COLIE for one-month free. (aff link)

Fuel Your Photos with Dylan Howell

The Photo Cookout

The new DIY Systems Shop where you will find bite-sized trainings & templates to help you make progress in your business, one hour at a time! Use the discount code PODCAST for 10% off any templates in the shop!

The Magic of Follow-Up Emails

Tue, 24 Oct 2023 19:00:00 -0400

In today's solo episode I chat about the magic of follow-up emails and how they can help you turn more leads into paying clients.

✨ Timeline for sending emails

✨ How to use social proof inside the emails

✨ How to pop a bit of personality into the follow-ups

Mentioned in this episode

Want to grab my Follow-Up Fairy Dust Email templates for $9? Click HERE.

How Kristyn Miller Created a Heart-Centered Photography Business

Sun, 22 Oct 2023 13:00:00 -0400

Kristyn Miller is a lifestyle and documentary wedding photographer based in Connecticut, who documents the magic of real life for families and couples of all kinds. In this photographer spotlight, we take a deep dive into how Kristyn has built a multi-faceted business with a focus on connection and joy.

If you've tried setting up your Dubsado account, yet aren't actually utilizing all of the features it offers, I want to invite you to check out The CRM Blueprint. My course includes templates for all of the forms, emails, and workflows that you need to get paid in one easy step. Ready to maximize your use of Dubsado, enroll in The CRM Blueprint today! Use the code PODCAST for 10% off.

Mentioned in this Episode:

Dubsado - Get 30% off your first payment

CRM Blueprint Course

Connect with Kristyn

Website

IG: Kristyn Miller Photography

IG: Kristyn Miller Coaching

IG: Documented Heart

Have You Made a Plan for Black Friday?

Wed, 18 Oct 2023 03:00:00 -0400

As a consumer, do you buy a lot of things on Black Friday: personal or business?

As an entrepreneur, do you typically make a limited-time offer for Black Friday or is it business as usual?

In today's solo episode I chat about three types of offers you can make for the upcoming consumer holiday BEYOND a discount! When you are ready, here's what you need to do!

✨ Craft an offer (or two) from my suggestions or something else

✨ Create your marketing assets (emails, sales page, booking funnel)

✨ Develop your marketing plan and schedule your content

Mentioned in this episode

I grabbed these email templates from Ashlyn Carter

Episode 64 - Marketing with Confidence with Fiona Margo

Minimalism in Business (Self Care Series) with Makeda Newton

Sun, 15 Oct 2023 09:00:00 -0400

Are you out of control when it comes to buying tools, courses, resources, and more in your business? In today's episode, Makeda Newton joins us to discuss why impulse shopping is impacting your business, how you can incorporate minimalism into your everyday work, and restore your self control when it comes to spending money.

Mentioned in this Episode

Strategy Saved Me Mastermind

Impulse Spending Reduction Tracker

Impulse Shopping Rehab Course

Connect with Makeda

www.makedanewton.com

https://www.instagram.com/makedanewton/

How Fair Play in the Home Can Benefit Your Business (Self Care Series) with Lindsay Dreyer

Wed, 11 Oct 2023 03:00:00 -0400

Have you heard of Fair Play? It's essentially a system that helps you divide up household tasks fairly, based on your needs. In today's episode, Fair Play Facilitator Lindsay Dreyer joins us to share how Fair Play in the home can benefit your business. Listen in as she dives into the concept behind Fair Play, the value of our time, and the importance of accountability!

Today's episode is brought to you by my DIY Systems Shop, where you can purchase the exact email, form, and workflow templates that I include inside the CRM Blueprint course. Steal my templates and customize them to match your brand!

Mini-course: Stop Fighting About the Dishes

Mentioned in this Episode

Fair Play Documentary

Fair Play Book

Fair Play Card Deck

Fair Play Card Download

Connect with Lindsay

www.thejoyfulpreneur.com

instagram.com/thejoyfulpreneur

Recognizing and Avoiding Burnout as an Entrepreneur (Self Care Series) with Courtney Porter

Mon, 09 Oct 2023 03:00:00 -0400

If you've been in business for any length of time, you know how easy it is to burn out. In today's episode, Courtney Porter joins us for our Self Care Series to share how entrepreneurs can recognize and avoid burnout. Listen in as we chat through boundaries, outsourcing, and setting expectations as an entrepreneur to reduce your stress!

Today's episode is brought to you by my DIY System Shop, where you can purchase the exact email, form, and workflow templates that I include inside the CRM Blueprint course. Steal my templates and customize them to match your brand!

Anxious Faith: A Devotional for Entrepreneurs

Mentioned in this Episode

Episodes on Outsourcing

Connect with Courtney

Website: courtneylporter.com

Instagram: @courtneylportertherapy

Youtube: @MarcusandCourtney

Podcast: My Therapy In a Box

Purchase Courtney's Book or Journals

Hello Vision

Hello Dreams: Follow your dreams, they know the way

The Art and Business of Birth with Lindsey Eden Bartell

Thu, 05 Oct 2023 03:00:00 -0400

When your career is in birth work, you can feel like you're on call all the time, but for Lindsey Eden Bartell, that's just what comes with the job. While the unexpected and unknowns are always happening for Lindsey as a doula and birth photographer, she knew during her first time photographing a birth that this was what she was meant to do. Listen in as Lindsey shares how she's built her business as a doula and birth photographer, what it looks like to balance the roles during a birth, and how she's not only priced her services, but also found a way to have balance in her life as well.

Enroll Now

Mentioned in this Episode

Birth Becomes You

Connect with Lindsey

Website: lindseyedenphotography.com

Instagram: instagram.com/lindsey_eden_photography

Facebook: facebook.com/lindseyedenphotography

Pinterest: pinterest.com/eden_photo

Vimeo: vimeo.com/edenphotography

What Your Website Really Needs with Kate Hejde

Sun, 01 Oct 2023 19:00:00 -0400

Do you ever listen to a podcast and think you are listening in on a private conversation between friends? Kate and I have been besties for over a decade and we both get a little spicy when we talk about websites!

Have you heard??? The CRM Blueprint is now available as a self-study option!

Use the code PODCAST for 10% off.

Mentioned in this Episode

Website Accelerator Save $200 October 2-13th

Your Website Report Card

About Page Framework and Showit Template

Dubsado Save 30% with COLIEJAMES

Showit - Get One Month FREE

CRM Blueprint for Creatives Use the code PODCAST for 10% off.

DIY Systems Shop Use the code PODCAST for 10% off.

Connect with Kate

Website: dearkatebrandstrategy.com

Instagram: @dearkatebrandstrategy

Podcast: How You Pictured It

Episode 100 🎉🎉🎉

Wed, 27 Sep 2023 02:00:00 -0400

The Business-First Creatives Podcast is usually brought to you by CRM and Dubsado expert Colie James. But this week, she is being interviewed by her business bestie Sabrina Gebhardt, of the Shoot It Straight podcast.

A lot has changed for all of us in the last few years and in this episode Sabrina and Colie take a deep dive into how her business has pivoted from pre-pandemic times.

Mentioned in this Episode:

The new DIY Systems Shop with bite-sized systems wins for your business (use PODCAST for 10% off)

CRM Blueprint (use PODCAST for 10% off)

Dubsado VIP Experience

My Favorite 3 Tools for Content Creation and Management

Mon, 25 Sep 2023 11:00:00 -0400

So you are READY to market, ask for the sale, and be visible on all your platforms... what tools can you use to create and manage the content?

In today's solo episode I chat about my favorite 3 tools for content creation and management

✨ Canva

✨ Descript

✨ Metricool

I didn't talk about Airtable, but really that is where I house a lot of the planning for the content. I have a WHOLE episode planned on Airtable soon!

Mentioned in this episode (some are affiliate links)

Email Marketing Membership with Liz Wilcox

Your Template Club Membership

Make Your Mark LIVE from Jordan Gill

Episode 44 - How to Use Email to Make Friends with Liz Wilcox

Episode 96 - How to Leverage LinkedIn with Tania Bhattacharyya

Episode 209 - Does Repurposing Content Actually Increase Sales? from Jereshia Said podcast

Want an inside look at how I create podcast content?

Tue, 19 Sep 2023 13:00:00 -0400

Does it surprise you to hear this podcast is my MAIN visibility activity for my business 😉

In today's solo episode I chat about how I come up with the content I share on this podcast.

✨ How I invite guests

✨ How I build the monthly series topics

✨ How I pivot the content as needed

Mentioned in this episode

Episode 6 - Expanding Into Education with Annemie Tonken

Episode 12 - Pick Your Path with Ashley Pendergraft

Use Your Words: Crafting Compelling Content for Your Blog with Kate Wark

Sun, 17 Sep 2023 18:00:00 -0400

Are you creating blog content that is compelling for your brand? In today's episode, Kate Wark highlights the power of blogging as a tool for photographers to rank higher in search engines while also fostering a sense of community within the content and enhancing her client relationships. Listen in as she shares invaluable insights on how photographers can create content that resonates with their target market, positioning themselves as experts in their field.

Mentioned in this Episode

Sabrina Gebhardt's Mastermind

Simple SEO Series Part 1

Connect with Kate

Website: katewarkphotography.com

Instagram: @katewarkphotography

Hire her: Branding Photography or Copywriting Services

How to Leverage LinkedIn for Your Business with Tania Bhattacharyya

Wed, 13 Sep 2023 19:00:00 -0400

Have you leveraged LinkedIn for our business? If you serve other businesses, you should be! In today's episode Tania Bhattacharyya joins us to explain why LinkedIn is the perfect place to market your brand and business, how it's changed and grown over the years, and tips for getting the most benefit out of the platform. Plus, she's sharing how you can be lazy on LinkedIn yet still be successful.

Mentioned in this Episode

14 Content Prompts for LinkedIn

Connect with Andréa

LinkedIn: linkedin.com/in/tania-bhattacharyya

Website: lumosmarketing.co

Podcast: The Campfire Circle - https://lumosmarketing.co/podcast

The Art and Strategy Behind Your Static Instagram 9-Grid with Deanna Seymour

Mon, 11 Sep 2023 03:00:00 -0400

Does creating Instagram content that consistently tells your audience what you do feel impossible? In today's episode, Deanna Seymour joins us to share why a static Instagram 9-grid might be the right fit for you! Listen in as she shares what a 9-grid is, what you should include in it, and how you can customize your 9-grid strategy to work for you!

Mentioned in this Episode

Gifs in Email Mini Course

Episode 33 with Maddie Peschong

HelloAudio

stealthiscourse.com

Connect with Deanna

Website: deannaseymour.com

Instagram: @thedeannaseymour

Podcast: bigfuncontent.com

Creating Your Sustainable Social Media Marketing Strategy with Andréa Jones

Thu, 07 Sep 2023 03:00:00 -0400

Building a social media marketing strategy that works for you takes time, especially if you aren't creating it to be sustainable. In today's episode, Andréa Jones joins us to discuss how you should approach your social media marketing strategy, why you should use the 80/20 rule, and which platform you should focus on first!

Review the full show notes and transcript at coliejames.com/podcast

LISTEN NOW >>

Mentioned in this Episode

Connect with Andréa

Website: https://onlinedrea.com/

Savvy Social Podcast: https://onlinedrea.com/podcast

TikTok: https://www.tiktok.com/@onlinedrea

Instagram: https://www.instagram.com/onlinedrea/

Facebook: https://www.facebook.com/OnlineDrea/

Twitter: https://twitter.com/onlinedrea

LinkedIn: https://www.linkedin.com/in/onlinedrea/

YouTube: https://www.youtube.com/@onlinedrea

Active vs. Passive Marketing for Photographers with Dan Moyer

Thu, 31 Aug 2023 03:00:00 -0400

How are you marketing your photography business? In today's episode, Dan Moyer joins me to compare the benefits of active versus passive marketing, and which one will lead to more success in the long-term. Listen in as he shares why he's played into his strengths and focused on relationships and referral marketing in his own photography business, which has led to him still getting referrals from his earliest weddings.

Review the full show notes and transcript at coliejames.com/podcast

Dan's Episode with Carolina

Mentioned in this Episode:

Carolina's Episode with Dan

BNI

The Power of Moments by Chip Heath and Dan Heath

Joy Michelle

Mel Robbins

Simple SEO Series Episodes

Connect with Dan

FocusedPhotographers.com

Focused Photographers Podcast

focusedphotographers.com/newsletter

DanielMoyerPhotography.com

@getfocusedphotographers

@danielmoyerphoto

Do you have a marketing plan?

Tue, 29 Aug 2023 10:00:00 -0400

We've talked SO much about marketing this month... what's your plan going forward? 😉

My New Gig as an Uber Driver

Mon, 21 Aug 2023 09:00:00 -0400

In this episode there are a few life and business updates 😉

Striving for Work-Life-Homeschool Balance with Carly Kewley

Sun, 20 Aug 2023 06:00:00 -0400

When motherhood meets business, many parents are hesitant to consider homeschooling due to the responsibilities that come along with it. Carly Kewley loved the idea of spending time with her kids while also running her business, which made homeschooling an ideal setup. In today's episode, she's sharing how she balances business, homeschooling her kids, and maintaining her own life!

www.instagram.com/_hey.carl_

Review the full show notes and transcript at coliejames.com/podcast

Mentioned in this Episode:

Dubsado - Get 30% off your first payment

Connect with Carly

www.hey-carl.com

www.facebook.com/heycaarl

Branding Lessons from Barbie with Marissa Garcia

Mon, 14 Aug 2023 08:00:00 -0400

In today's episode, we are joined by the incredible Marissa Garcia to delve into the world of branding and marketing through the lens of one of the most iconic brands of all time: Barbie. We'll be exploring the power of Barbie's brand strategy, its longevity since 1959, and the secret behind its success in staying relevant in today's ever-changing world. From embracing creativity and consistency to the influential role of social media, we'll uncover the fascinating story of how Barbie has captivated consumers and become a cultural phenomenon.

Marissa's Instagram Feed where she did Barbie posts

Review the full show notes and transcript at coliejames.com/podcast

Mentioned in this Episode:

Connect with Marissa

Instagram
Now booking Q4 clients for Brand Strategy and/or Design! Start here: https://bit.ly/wdcletsgo
In the meantime, grab your FREE Brand Strategy guide here: http://bit.ly/wdcbrandstrategyguide

Cultivating Your Brand Magic: The Power of Storytelling in Business with Annie Franceschi

Thu, 10 Aug 2023 03:00:00 -0400

Clarity through storytelling is powerful when it comes to cultivating your brand. In today's episode, Annie Franceschi joins us to share why your story matters for your business, how you can sell better when you're connected to and trusted by your audience, and why branding is important in streamlining your business.

www.greateststorycreative.com/referralbio

Review the full show notes and transcript at coliejames.com/podcast

Mentioned in this Episode:

"Establish Yourself" book: greateststorycreative.com/book

"Permission to Try" book: permissiontotry.com

www.greateststorycreative.com/consult

Kai Davis - https://themagicemail.com/

Episode 21 with Rachel Greiman

Connect with Annie

greateststorycreative.com

linkedin.com/in/anniefranceschi

facebook.com/greateststorycreative

instagram.com/annie.franceschi

The Year of Posy's Pivot with Posy Quarterman

Thu, 03 Aug 2023 03:00:00 -0400

Making big pivots and shifts in your business can be intimidating. My dear friend Posy Quarterman has spent the last year making major changes—from opening a studio and exploring new services to taking ownership of an entire conference herself. In today's episode, she's sharing all about what this has looked like, including he struggles and successes that came out of it.

@posyquartermanphotography

Mentioned in this Episode:

Dubsado - Get 30% off your first payment

CRM Blueprint Course

Connect with Posy

photoposy.com

thefamilynarrative.com

@thefamilynarrative

Illuminate class: https://www.illuminateclasses.com/raising-a-family-business

Book Club for Creatives: thefamilynarrative.com/book-club-for-creatives

Applying the Rule of 7 with Dayna Schaaf

Wed, 02 Aug 2023 11:00:00 -0400

As much time and energy as you're pouring into your marketing efforts, are you considering the rule of 7? While the rule of 7 may be slightly outdated, the idea that an audience needs to see messaging many times before making a decision still rings true. In today's episode, Dayna Schaaf joins us to discuss the differences between advertising, marketing, and selling, plus how you can apply the rule of 7 to your business and marketing efforts.

Enroll Now >>

Mentioned in this Episode:

Carolina Guzik's Episode

thiscantbethathard.com/club

Connect with Dayna

SEO through Case Studies | Simple SEO Series with Brittany Herzberg: Part 3

Sun, 23 Jul 2023 03:00:00 -0400

As we wrap up our Simple SEO Series, in today's episode, we're highlighting the value of case studies. Brittany Herzberg joins us to share how she shifted from a massage therapist to an SEO and case study copywriter. Listen in as she shares how your case studies can share your process, connect with your audience, and allow them to see themselves as your client, while also optimizing your SEO.

Get Access >>

Mentioned in this Episode:

Stories that Stick by Kendra Hall

Ashley Pendergraft Episode 12

Connect with Brittany:

https://www.linkedin.com/in/brittany-herzberg/

https://www.instagram.com/brittany_herzberg/

https://brittanyherzberg.com/seo-podcast

https://brittanyherzberg.com/case-study-roadmap

https://brittanyherzberg.com/seo-basics-checklist

On-Page SEO | Simple SEO Series with Samantha Mabe (Bonus)

Sun, 23 Jul 2023 03:00:00 -0400

Episode 30 with Samantha Mabe
ChatGPT
mangools.com

In order to have a valuable and thoughtful optimized search engine strategy, you have to connect the dots between the content and the technical aspects of your website. In today's episode, Samantha Mabe joins us to share what that looks like from her perspective as a web designer where she has an intentional focus on on-page SEO.

The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Today's episode is brought to you by my Dubsado Quickstart Guide! In this guide, I'll walk you through the initial setup of your Dubsado account so you can start bringing in leads tomorrow!

Review the show notes and transcript at coliejames.com/podcast

Mentioned in this Episode:

Connect with Samantha:

https://www.lemonandthesea.com
https://www.instagram.com/lemonandthesea
https://www.lemonandthesea.com/process-to-profitability

SEO Best Practices for Photographers | Simple SEO Series with Melissa Arlena: Part 2

Sun, 23 Jul 2023 03:00:00 -0400

Your website's content and keywords might be optimized for search engines, but have you built out an SEO strategy that Google will like? In today's episode, Melissa Arlena joins us to share how you should plan your keywords, best practices for SEO, and what tools you should be using (including AI).

Review the show notes and transcript at coliejames.com/episode-080/

Mentioned in this Episode:

Google Search Console

Keywords Everywhere

Keywords Research Course

Profit First

Imagen AI

Connect with Melissa:

melissaarlena.com

instagram.com/melissaarlena

melissaarlenaphotography.com

melissaarlena.com/services/

Getting Started with SEO | Simple SEO Series with Erin Ollila: Part 1

Sat, 22 Jul 2023 11:00:00 -0400

Search Engine Optimization doesn't come naturally to us all, but it is something that we should be prioritizing as business owners. The best approach is through simple SEO and understanding the basics you need to make sure your website is being crawled by Google. In today's episode, Erin Ollila joins us to discuss the value of SEO, understanding keyword strategies, and what you should be focusing on in your search engine optimization.

Today's episode is brought to you by my Dubsado Quickstart Guide! In this guide, I'll walk you through the initial setup of your Dubsado account so you can start bringing in leads tomorrow!

Review the show notes and transcript at coliejames.com/episode-079/

Mentioned in this Episode:

My Episode on Erin's Podcast

Rachael Cook's Podcast Episode

Working Weekend Episode with Sabrina

Pic-Time - Use code COLIE for 15% off

Connect with Erin:

Her new $9 offer WTFAQs

http://erinollila.com

http://erinollila.com/podcast

Instagram: http://instagram.com/erinollila

LinkedIn: http://linkedin.com/in/erinollila

Facebook: http://facebook.com/erinollilacreative

Twitter: https://twitter.com/erinollila_

TikTok: https://tiktok.com/@erinollila_

You have to repeat yourself over and over again

Thu, 20 Jul 2023 06:00:00 -0400

Woke up inspired with a parenting analogy to use in my Day 3 training on Automating Your Print Sales. If you think about your clients like your children, you won't think twice about having to remind them over and over again about the products you offer and why they should buy them 😂

Automate Your Sales (FREE 3-Day Challenge)

This is happening July 18, 19, 20th. Grab your seat at coliejames.com/challenge

Simple SEO Series is happening here on the podcast July 24-27th 🎉

Too much visibility is exhausting

Tue, 18 Jul 2023 13:00:00 -0400

Magic of Automated Emails Webinar (YouTube Live Recording)

Automate Your Sales (FREE 3-Day Challenge)

This is happening July 18, 19, 20th. Grab your seat at coliejames.com/challenge

Simple SEO Series is happening here on the podcast July 24-27th 🎉

Amanda Warfield's Episode on Business-First Creatives

Amanda Warfield's Episode on Create a Better Course with Mara Kucirek

How Automated Processes Can Help Strengthen Client Relationships with Annemie Tonken

Thu, 13 Jul 2023 06:00:00 -0400

Attention all photographers! Are you ready to reclaim 10 hours a week in your business? If so, I've got great news for you. Today, registration opens for my FREE 3-day challenge, Automate Your Sales. Mark your calendars for July 18th, 19th, and 20th because that's when the challenge will take place.

Interested? Keep listening for all the juicy details and then head over to coliejames.com/challenge to register. By dedicating just one hour each day to this challenge, you can free up a minimum of 10 hours per week by implementing automated processes throughout your client experience. Trust me, this is a game-changer you don't want to miss, but you have to opt-in to join the challenge.

I want to give a special shoutout to Annemie Tonken, a fellow photographer, educator, and the incredible host of the This Can't Be That Hard podcast. Annemie recently hit a MAJOR milestone in her education business, celebrating 1000 students in her signature course, Simple Sales Blueprint. And guess what? That's one of the amazing prizes you could win during next week's challenge!

Want to hear more from Annemie?

Annemie's Podcast

Annemie's Website

Annemie's Instagram

Annemie's 1st Episode on Business-First Creatives

Mentioned in this Episode

Dubsado - Use COLIEJAMES for 30% off your first payment, month or year!

My Episode on Erin's Podcast

Simple Sales Blueprint [Use COLIE for $100 off]

Revenue on Repeat

Crunching the Numbers: Why Tracking Website Traffic, Inquiries, and Booking Stats Matter

Tue, 11 Jul 2023 10:00:00 -0400

It's my BIRTHDAY month and I have a lot of exciting goodies for you!

Magic of Automated Emails (Dubsado Webinar on 7/12 at 10am MT)

Grab your FREE seat coliejames.com/magic

Automate Your Sales (FREE 3-Day Challenge)

This is happening July 18, 19, 20th. Grab your seat at coliejames.com/challenge

Simple SEO Series is happening here on the podcast July 24-27th 🎉

That Time Erin Ollila Interviewed ME on My Own Podcast

Thu, 06 Jul 2023 03:00:00 -0400

The Business-First Creatives Podcast is usually brought to you by CRM and Dubsado expert Colie James. But THIS week she is in the hotseat while Erin Ollila, host of the Talk Copy to Me podcast, interviews her.

Review the show notes and transcript at coliejames.com/episode-074/

Mentioned in this Episode:

CRM Blueprint (use PODCAST for 10% off)

Dubsado VIP Experience

My Birthday Interview on This Can't Be That Hard

Connect with Erin:

http://erinollila.com

http://erinollila.com/podcast

Instagram: http://instagram.com/erinollila

LinkedIn: http://linkedin.com/in/erinollila

Facebook: http://facebook.com/erinollilacreative

Twitter: https://twitter.com/erinollila_

TikTok: https://tiktok.com/@erinollila_

Creating a Cohesive Client Experience: Part 1

Mon, 03 Jul 2023 07:00:00 -0400

The client experience consists of every interaction your business has with your audience and possible clients before & after they inquire about your services. In this episode, I chat with copywriter and Chief Creative Officer Christina Torres of Run & Tell That about how to create messaging that connects with your clients on the front-end and back-end of your business. After listening, please head over to the Best, Regards podcast for Part II of this series.

Listen to Part 2 on the Stay Ready Podcast

Spotify

Apple

Review the show notes and transcript at https://coliejames.com/episode-073

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, and provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

instagram.com/tenleyclarkcreative

Creating for Yourself with Tenley Clark

Thu, 29 Jun 2023 06:00:00 -0400

Being a business owner comes with a lot of responsibilities and strategy for success—one thing we often overlook is finding a balance of creativity. In today's episode, Tenley Clark joins us to share why it's important to nurture your creativity and find the time to keep creating for yourself!

Review the show notes and transcript at coliejames.com/episode-072/

Today's episode is brought to you by my DIY Dubsado Template Shop! In this shop, you can purchase the email, form, and workflow templates that I include in the CRM Blueprint course. You can steal my templates to eliminate setup stress while also customizing them to match your brand! Use the code PODCAST for 10% off.

Connect with Tenley

tenleyclark.photography

Business Road Trip

Mon, 26 Jun 2023 04:00:00 -0400

I love a good road trip! As a child, my family and I would drive an RV from Dallas, TX to Hampton Beach, NH every summer to enjoy the water, sand, and fried dough (IYKYK). So when Annemie mentioned her idea of a virtual business road trip, where you get an awesome business tip from several amazing photography podcast hosts, I JUMPED at the chance.

Each host has given you an easily digestible tip and a freebie to access if you would like to learn more. Enjoy!

On this Episode

[01:51] Sabrina Gebhardt | Shoot it Straight

9 Steps to Set Yourself up for Success www.sabrinagebhardt.com/blueprint

[10:18] Andrew Helmich | PhotoBiz X

How to Book More Portrait Clients http://bookmoreportraits.com/

[23:33] Colie James | Business-First Creatives

How to Optimize Your Offer https://coliejames.com/roadtrip

[33:22] Daniel Moyer | Focused Photographer

Finance Focus Steps focusedphotographers.com/ff

[45:52] Lisa DiGeso | Art and Soul Show

The Yearly Planner www.themilkyway.ca/yearlyplanner

[58:07] Natalie Jennings | Photo Business Help

8 Things To Grow Your Photography Business https://photobusinesshelp.com/8things

[01:01:54] Annemie Tonken | This Can't Be that Hard

The Guide to Phone Call Magic thiscantbethathard.com/roadtrip

Know Your Purpose with LaJune King

Thu, 22 Jun 2023 00:00:00 -0400

instagram.com/photosbyljk

Opening a photography studio had been on LaJune's vision board for years before she ever opened BLK STRY Studio. She knew it was part of her journey to living out her purpose. In today's episode, LaJune King joins us to share how she found her perfect studio, what she invested to make it her dream, and why it was important to create a space for people of color to be seen.

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

Get Access >>

Review the show notes and transcript at coliejames.com/episode-070/

Mentioned in this Episode
Tomayia Colvin's Mastermind

Connect with LaJune
photosbyLJK.com

tiktok.com/@photosbyljk

blkstrystudio.com

instagram.com/blkstrystudio/

photosbyljk.com/education

It's Not Just You

Mon, 19 Jun 2023 17:00:00 -0400

This Can't Be That Hard with Amy

I want to invite you to hop on over to Episode 43 of the Shoot it Straight podcast with Sabrina Gebhardt, where we chatted all about the looming recession and how we can position our businesses for success.

Listen on Apple or Spotify

The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.

Mentioned in this Episode
How to Survive a Slow Season (Ep. 53)

Sabrina's Previous Episodes on this Podcast
Avoiding Burnout (Ep. 5)
Working Weekend Wins (Ep. 17)

Navigating Motherhood and Business with Amy Sanusi

Thu, 15 Jun 2023 03:00:00 -0400

Motherhood can change the way you do business—we're talking about the good ways it does in today's episode! Amy Sanusi joins us to share how a move, motherhood, and a shift in business model changed the way she did business. Listen in as Amy shares how implementing a revenue on repeat membership service allowed her to better navigate motherhood and business!

Review the show notes and transcript at coliejames.com/episode-068/

Mentioned in this Episode

The Family Narrative

Revenue on Repeat

Smile Magic

Val Duvick's Episode

Connect with Amy

https://instagram.com/kinship.photo

Www.kinshipphoto.com

Magically Moody Maternity Waitlist

Have you had success using AI for your business?

Wed, 14 Jun 2023 14:00:00 -0400

Everywhere you turn now you see chatter about new AI apps and features added to software you are already using. Have you tried any out for your business? I would LOVE to hear about it 😍

MENTIONED IN THE EPISODE (aff link)

Loom

Aftershoot (AI culling + editing)

Marketing Magic App

The Role of Hiring in the Journey to Becoming a CEO with Angelica Pompy

Thu, 08 Jun 2023 03:00:00 -0400

Have you grown and scaled your business by hiring contractors or employees? In today's episode, Angelica Pompy joins us to share how she claims the role of CEO in her business, what her journey of hiring has looked like, and how she's growing her brand.

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, and provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

instagram.com/angelicapompy

Connect with Angelica

angelicapompy.com

youtube.com/@angelicapompy

Let's talk about audience growth

Tue, 06 Jun 2023 11:00:00 -0400

Real talk: what is the goal for growing your audience? It's bigger than saying "I have 10k followers on Instagram". In today's episode I am talking about my current efforts to grow my audience and 4 questions you should ask yourself before you focus on growing yours!

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, and provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

Marketing with Confidence with Fiona Margo

Thu, 01 Jun 2023 03:00:00 -0400

Marketing doesn't come natural to many of us, especially when we have to consider strategies that will convert. In today's episode, Fiona Margo joins us to share how thoughtful marketing strategies that will create connection and trust with your audience, while allowing you to market with confidence! Listen in as she share's her hot take on ideal customers, how early you should start marketing for a project, and how often you should be posting!

Review the show notes and transcript at coliejames.com/episode-062/

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, and provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

fionamargophotography.com

CONNECT WITH FIONA

instagram.com/fionamargo

fionamargo.com

1 Year and Counting

Tue, 30 May 2023 11:00:00 -0400

It's been ONE WHOLE YEAR of the Business-First Creatives podcast. This anniversary episode is not all fluff, I still give you an actionable takeaway!

Today's episode is brought to you by my Love Your Leads private audio training! Are you providing an experience for your leads that sets an expectation on when they'll hear from you, and provides them with tools that will help them easily say yes and book you, while also making them feel seen and heard? In my private audio training, you'll learn how to love your leads and get more booked clients through an automated booking process.

MENTIONED IN THIS EPISODE

Building a Business That's Right for You with Miranda Eorio

Thu, 25 May 2023 01:00:00 -0400

Not every business looks the same, because we all have different personalities, roles, services, and overall goals—that's why it's important to build a business that's right for you. In today's episode, Miranda Eorio joins us to share what the early days of her business looked like, how she's grown and pivoted over time, and why personalization is so important in your client experience!

Review the show notes and transcript at coliejames.com/episode-062/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

The Template Shop is now open with templates created specifically for family photographers for use inside Dubsado. You can copy and customize for your own brand + offers in no time. Save yourself hours per client with these templates 🌈

www.instagram.com/mirandaeoriophoto

MENTIONED IN THIS EPISODE

Dubsado - Get 30% off your first payment with code coliejames

Episode 24: Celi Arias

CONNECT WITH MIRANDA

www.mirandaeoriophoto.com

www.facebook.com/mirandaeoriophoto

www.facebook.com/groups/739344889945915

Eliminate the overwhelm with automations

Mon, 22 May 2023 07:00:00 -0400

Automations can play a vital role is eliminating the overwhelm inside your business and frankly your personal life. I don't know what I would do without automatic bill payments and the little *ding* on my calendar to remind me when to pick up my kid from school. For this episode, let's focus on what automatic communications and workflows can do for you inside your business.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint for Photographers - Dubsado Implementation Course

Dubsado VIP Setup

Exploring Enneagram Types with Katelyn Dekle

Thu, 18 May 2023 03:00:00 -0400

Have you looked into how the Enneagram has effected your business? From the way you run your business to the people you work with, Enneagram types play a role in how your professional relationships are built. In today's episode, Katelyn Dekle and I have a casual conversation exploring Enneagram types in business owners!

Review the show notes and transcript at coliejames.com/episode-060/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Personality Path Enneagram Test

MENTIONED IN THIS EPISODE

Rheti Enneagram Test

Truity Enneagram Test

Enneagram Institute Test

CONNECT WITH KATELYN

launchthedamnthing.com

YT: @launchthedamnthing

IG: @launchthedamnthing

What do you do in a single sentence?

Tue, 16 May 2023 11:00:00 -0400

As a society we have absolutely no attention span at the moment. So instead of crafting the perfect 30-second elevator pitch, I want you to drill it down to a single sentence.

What do you do?

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint for Photographers - Dubsado Implementation Course

Dubsado VIP Setup

How to Leverage Your Speaking Engagements with Jordan Gill

Thu, 11 May 2023 03:00:00 -0400

Is strategy something you're thinking about when it comes to the speaking events you're pitching or securing? Jordan Gill joins us to share how you can leverage your speaking engagements based on your business needs—and they don't always have to be the same. Listen in as she explains the value of building connections, having a referral network, and tracking important data!

Review the show notes and transcript at coliejames.com/episode-058/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Colie's Episode on Low Ticket Offers

MENTIONED IN THIS EPISODE

Jordan's Episode on 10 Offers

Done in a Day Program (aff link)

Mark Your Mark Live (aff link)

CONNECT WITH JORDAN

Facebook - facebook.com/systemssavedme

Instagram - instagram.com/systemssavedme

YouTube - youtube.com/channel/UCkKlfSOONuyx1ZLNUkPbH0w

LinkedIn - linkedin.com/in/gilljordan

TikTok - tiktok.com/@systemssavedme

Choosing the right container for you

Tue, 09 May 2023 11:00:00 -0400

When a business offers you multiple ways to work with them, how do you choose the best option for you? In this solo episode, Colie discusses whether or not finances should be the basis for that purchasing decision.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint for Photographers - Dubsado Implementation Course

Dubsado VIP Setup

Episode 42 with Melissa Harstine

Community Over Competition with Natasha Sewell

Thu, 04 May 2023 03:00:00 -0400

The community you're surrounding yourself with is one of the most valuable assets you can build as a business owner. In today's episode, Natasha Sewell shares how investing in education and community is ultimately what allowed her to build a business that serves her while simultaneously moving her business to a new location! Listen in as she shares how she prepped her business for the move and why community played such an important role in that shift!

Review the show notes and transcript at coliejames.com/episode-054/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

instagran.com/npsphotography

MENTIONED IN THIS EPISODE

CONNECT WITH NATASHA

facebook.com/npsphotographydc

npsphotography.com/blog

Should you niche down?

Mon, 01 May 2023 11:00:00 -0400

In this solo episode, Colie discusses what niching down does for your business, particularly marketing and messaging.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint for Photographers - Dubsado Implementation Course

Episode 12 with Ashley Pendergraft

Educating Your Audience Using Email with Shannon Vondy

Thu, 27 Apr 2023 04:00:00 -0400

Your email list isn't just a way to sell your products or services, you can actually use it to educate and connect with your audience! In today's episode, Shannon Vondy joins us to share how you can get started with email marketing and build a powerful marketing platform for your business.

Review the show notes and transcript at coliejames.com/episode-054/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Shoot It Straight Podcast: Episode 35: Why Creatives Struggle With Money with Val Duvick

MENTIONED IN THIS EPISODE

CONNECT WITH SHANNON

instagram.com/mrs.vondy

Free Email Template

How to Survive a Slow Season

Mon, 24 Apr 2023 06:00:00 -0400

In this solo episode, Colie discusses the slow seasons of business and how to approach increasing your bookings from your current client roster.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

Dubsado VIP Experience - Done for You Setups

Understanding the Financial Health of Your Business with Val Duvick

Thu, 20 Apr 2023 06:00:00 -0400

Running our numbers likely isn't your favorite part of the job, but understanding the financial health of your business can sometimes be what helps your business succeed. In this conversation, Val Duvick joins us to share about managing your numbers, spending healthy money in your business, and financially preparing for the future. Plus, she even dives into how you can determine the best approach to raising your prices based on the numbers in your business!

Before you dive into this episode, make sure you check out Episode 35 of the Shoot It Straight Podcast by Sabrina Gebhardt where Val talks about Why Creatives Struggle With Money.

Review the show notes and transcript at coliejames.com/episode-052/

MENTIONED IN THIS EPISODE

Episode 048: Investing in Outsourcing with Sabrina Gebhardt

Episode 034: Money Mindset with Dan Moyer

Episode 10: The Buffer Episode

Profit First

CONNECT WITH VAL

instagram.com/val_marlene_creative

valmarlene.com

valmarlene.com/shop

creativeincomecure.valmarlene.com

The 3 Year Itch in Business

Mon, 17 Apr 2023 06:00:00 -0400

When does it typically come together for a creative entrepreneur? The dream scenario is when you begin to get a continuous cycle of referrals, returning clients, and you organic marketing producing the number of leads you need to sustain the business, but when does this typically happen?

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint - Dubsado Course for Photographers

Dubsado VIP Experience - Done for You Setups

Episode 001

Personal Branding in Your Instagram Marketing w/ Angie McPherson

Thu, 13 Apr 2023 03:00:00 -0400

Are you showing up on Instagram and taking your audience along on a journey? In today's episode, Angie McPherson joins us to discuss the power of personal branding in your instagram marketing strategy! Listen in as she walks us through how she approaches content, how she converts clients from Instagram, and how you can reframe your mindset around Instagram by sharing your personality.

Review the show notes and transcript at coliejames.com/episode-050/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Personal Branding Photography Checklist

MENTIONED IN THIS EPISODE

Jerishia Hawk

CONNECT WITH ANGIE

http://angiemcpherson.com/

https://www.instagram.com/angiejanine/

https://www.youtube.com/c/angiemcpherson

Are you confident in your prices?

Mon, 10 Apr 2023 06:00:00 -0400

Pricing is a complex and very personal part of running a business. The key to running a successful photography isn't usually about the actual prices you are charging, as long as they are profitable and sustainable, but whether or not you have the confidence to sell that offer at that price.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

CRM Blueprint - Dubsado Course for Photographers

Dubsado VIP Experience - Done for You Setups

Episode 001

Investing in Outsourcing

Thu, 06 Apr 2023 06:00:00 -0400

Outsourcing isn't out of your reach, like so many entrepreneurs may think. You know I'm a huge proponent of outsourcing, which is why I'm sharing this episode I did with my business bestie, Sabrina Gebhardt on her podcast, Shoot It Straight! Listen in as we explore your options for outsourcing, when and why you need it, and expectations on costs!

MENTIONED IN THIS EPISODE

Episode 5 of Shoot It Straight

The Image Salon

CRM Blueprint Course

Simple Sales System Course from Annemie Tonken – Use code Colie to save $100 on Annemie’s course

CONNECT WITH SABRINA

sabrinagebhardt.com

Instagram

Facebook

Creating Productive Habits in Your Business

Mon, 03 Apr 2023 11:00:00 -0400

Organization is key to running a sustainable business, but how do we get there? Today's solo episode is focused on creating productive habits in your business to save time and energy!

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

The Cost of Disorganization

Descript (aff link)

Riverside (aff link)

Dubsado VIP Experience

The Cost of Disorganization w/ Ashley Shuler

Thu, 30 Mar 2023 04:00:00 -0400

Everything in your business has a process and system, but are you managing your projects well? The cost of disorganization isn't pretty. In this episode, Ashley Shuler joins us to share how project management can improve your business and increase your profitability!

Review the show notes and transcript at coliejames.com/episode-046/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

My Interview on Ashley's Youtube

MENTIONED IN THIS EPISODE

CEO Talk with Ashley Kang

Pick Your Path with Ashley Pendergraft

CONNECT WITH ASHLEY

How To Decide if an Offer is Right for you

Tue, 28 Mar 2023 10:00:00 -0400

In this solo episode, Colie discusses the biggest sales objection she hears in her own business and how she deals with the same objection for herself when she is looking to purchase a service/course from someone else.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

Making Buying Decisions in Your Business

CRM Blueprint - Dubsado Course for Photographers

Dubsado VIP Experience - Done for You Setups

Episode 3 - Maddie Peschong

Episode 25 - Sarah Potts

Episode 33 - Maddie Peschong

Get Uncomfortable

Fri, 24 Mar 2023 08:00:00 -0400

In this solo episode, Colie discusses how getting uncomfortable in your business decisions can push you forward for growth. Need an example? These solo episodes are her current experiment.

Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast 😍

MENTIONED IN THIS EPISODE

Systems Saved Me Podcast

Content Planning + Disneyland with Amanda Warfield

Thu, 23 Mar 2023 04:00:00 -0400

Is the content creation process overwhelming to you? Do you get through creating one piece of content and feel drained? Content strategist and Disney lover, Amanda Warfield joins us in this episode to share the proper way to create your content through batching! Listen in as we explore the how to find inspiration, create content your audience will resonate with, and set up your own plan for batching—plus we're even diving into our love for Disney!

Review the show notes and transcript at coliejames.com/episode-045/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

MENTIONED IN THIS EPISODE

Ashley Kang's Episode

Dubsado - Get 30% off your first payment!

amandawarfield.com/chasing-simple

Trello

CONNECT WITH AMANDA

amandawarfield.com

instagram.com/mrsamandawarfield

tiktok.com/@mrsamandawarfield

Amanda's Content Planner

Launch Strategy VIP Days

magicalescapevacations.com

instagram.com/magicalescapevacations

tiktok.com/@magicalescapevacations

Making Buying Decisions in Your Business

Wed, 22 Mar 2023 09:00:00 -0400

In this solo episode, Colie discusses three buying decisions she made and what to consider for your next purchasing decision for your business.

No purchasing decision to make here, but do you need a list of emails to write client experience templates for? Grab this FREEBIE with a list of emails to write, what goes in them, and whether or not to automate them.

Grab them HERE 🎉 https://coliejames.com/emails

MENTIONED IN THIS EPISODE

Emma Troy Showit Templates

TheBlkCreative

Systems Over Stress (aff link)

Airtable (aff link)

Ashley's Episode

Pivot to Launch

Britney's Episode

Do You Know Your Profit Margin?

Tue, 21 Mar 2023 07:00:00 -0400

In this solo episode, Colie discusses how to calculate your profit margin, find your industry standard, and what to do with that information for 2023.

Don't worry, she left her math professor hat in the closet where it belongs!

Has nothing to do with your profit margin, but do you need a list of emails to write client experience templates for? Grab this FREEBIE with a list of emails to write, what goes in them, and whether or not to automate them.

Grab them HERE 🎉 https://coliejames.com/emails

Honeybook PSA

Mon, 20 Mar 2023 09:00:00 -0400

In this solo episode, Colie discusses why she is expanding her systems offers to include Honeybook. Her Honeybook Done-for-Your setups are now available with a Honeybook for Photographers course coming soon.

Need a list of emails to write client experience templates for? Grab this FREEBIE with a list of emails to write, what goes in them, and whether or not to automate them.

Grab them HERE 🎉 https://coliejames.com/emails

MENTIONED IN THIS EPISODE

Honeybook use COLIEJAMES and save 35% off your first year

Dubsado use COLIEJAMES and save 30% off your first payment

Let's Write Some Emails

Sun, 19 Mar 2023 10:00:00 -0400

In this solo episode, Colie discusses tips for writing all the emails for your business: newsletters, marketing emails, and client experience emails.

Need a list of emails to write templates for? Grab this FREEBIE with a list of emails to write, what goes in them, and whether or not to automate them.

Grab them HERE 🎉 https://coliejames.com/emails

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

MENTIONED IN THIS EPISODE

Liz Wilcox's Episode

$9 Email Membership - email membership for entrepreneurs

The Consistency Club - email membership for photographers

How to Use Emails to Make Friends with Liz Wilcox

Thu, 16 Mar 2023 04:00:00 -0400

The people who sign up for your email newsletter are actual humans, so what are you doing to connect with them and build trust? In this episode, Liz Wilcox, the Fresh Princess of Email Marketing, joins us to share how you can use your emails to make friends, connect with potential customers, and personalize email templates with your own interests!

Review the show notes and transcript at coliejames.com/episode-044/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

facebook.com/The-Liz-Wilcox-103239837942432

MENTIONED IN THIS EPISODE

Mega Email Swipe File

$9 Email Membership

Talk Copy to Me Podcast

CONNECT WITH LIZ

lizwilcox.com

instagram.com/thelizwilcox

How to Use Your Podcast as a Marketing Tool with Haylee Gaffin

Thu, 09 Mar 2023 04:00:00 -0400

Showing up for your audience and marketing your business can feel overwhelming—that's why it's important to find something that works for you. In today's episode, my producer, Haylee Gaffin joins us to share how you can use a podcast as a marketing tool in your business, how to determine if it's the right fit for you, and her advice for people just getting started.

Review the show notes and transcript at coliejames.com/episode-043/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

instagram.com/hayleegaffin

MENTIONED IN THIS EPISODE

Dubsado [Use COLIEJAMES for 30% off your first payment]

CONNECT WITH HAYLEE

gaffincreative.com

clockinginpodcast.com

micchecksociety.com

facebook.com/GaffinCreative

Using Customer Insights to Improve Your Messaging with Melissa Harstine

Thu, 02 Mar 2023 04:00:00 -0400

Your clients can tell you a lot about your business, ultimately driving the messaging you need to better sell your products and services. In today's episode, Melissa Harstine joins us to share how you can gather and use customer insights to improve your messaging. Listen in as she walks us through the data collection process and shares examples of improving messaging and marketing!

Review the show notes and transcript at coliejames.com/episode-042/

MENTIONED IN THIS EPISODE

Emily - If I Made

CONNECT WITH MELISSA

instagram.com/melissaharstinecreative

melissaharstine.com

Data and Marketing: The PB&J of Business Growth with Carolina Guzik

Thu, 23 Feb 2023 06:00:00 -0400

Are you tracking data in your business? To optimize your business growth and success, understanding the relationship between your data and marketing is key. In today's episode, Carolina Guzik joins us to share why data is important and what she's tracking in her business!

Review full show notes and transcript at coliejames.com/episode-041

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Episode 127 of The Tog Republic with Colie

MENTIONED IN THIS EPISODE

thetogrepublic.com/join

Episode 214 of The Tog Republic on Tracking Data

Focused Photographers Podcast with Dan Moyer | Episode 47

Dubsado – Use COLIEJAMES for 30% off your first payment, month or year!

How to Win Friends and Influence People

Business Audit Series: Episode 26, 27 and 28

Aftershoot

Imagen

CONNECT WITH CAROLINA

www.thetogrepublic.com

@TheTogRepublic

Making Decisions for YOU w/ Jill Smith

Sun, 19 Feb 2023 12:00:00 -0400

Have you recently taken the time to audit your business or offers? In today's episode, Jill Smith joins us after she audited her own offer based on my recent audit series back in episode 26-28! Listen in as I walk through Jill's audit with her, explore what she found through her audit, and determine next steps for her business!

Review the full show notes and resources at coliejames.com/episode-040/

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😉 The Template Shop is now open with templates created specifically for family photographers for use inside Dubsado 🎉 You can copy and customize for your own brand + offers in no time. Save yourself hours per client with these templates 🌈

BROWSE THE TEMPLATE SHOP

Mentioned in this Episode

Episode 26, 27 and 28

Dubsado - Use COLIEJAMES for 30% off your first payment, month or year!

Simple Sales Blueprint [Use COLIE for $100 off]

Revenue on Repeat

Aftershoot

Audible

Storybrand

Atomic Habits

The Science of Getting Rich

Connect with Jill

www.jillcsmithphotography.com

www.instagram.com/jillcsmithphotography

www.facebook.com/jillcsmithphotography

The Digital Nomad Life with Sandra of Damn Copy

Thu, 09 Feb 2023 06:00:00 -0400

Entrepreneurship allows for freedom—in business and in life. In this episode, Sandra van der Lee of Damn Copy joins us to share how she's pursuing the digital nomad life, how she's adjusting her business to fit her lifestyle, but also exploring opportunities to serve her clients well! Listen in as she shares how she's been traveling country to country for the last five years, along with the good and bad that comes with the life of a digital nomad!

Review full show notes and resources at coliejames.com/episode-039

Connect with Sandra

damncopy.co

sandravanderlee.com

youtube.com/@sandravdlee

instagram.com/sandravdlee/

Experimenting in Your Business with Maryam Salassi

Thu, 02 Feb 2023 04:00:00 -0400

We've all been told by someone else how we should be running our business—yet their experience and knowledge may not be the best option for us. I believe we individually need to figure out what is best for business through experimenting! In today's episode, Maryam Salassi joins us to discuss why she does things differently in her business than I do in mine and what it looked like for her to experiment in different parts of business!

You can view full show notes and resources for this episode at https://coliejames.com/episode-037.

Mentioned in this Episode

Dubsado - Use COLIEJAMES for 30% off your first payment, month or year!

Honeybook

17 Hats

Bella Maven Studio

Photo Native - Use COLIEPN23 to save $50 off your ticket

This Can't Be That Hard Podcast

Simple Sales - Use COLIE for $100 off the course

CRM Comparison Guide

Connect with Maryam

hiandhellophotography.com

instagram.com/hiandhellophoto

Bringing In-Person Education Back with Alison Hatch

Mon, 30 Jan 2023 05:00:00 -0400

There is something super special, dare I say magical, about attending a photography conference in-person. In a post-pandemic world, I think we are all excited to return to being around other humans. Today's guest is Alison Hatch, Film Family Photographer who has taken on a new role, Conference Organizer. We discuss the ins and outs of bringing back one of my favorites, PhotoNative.

You can view full show notes and resources for this episode at https://coliejames.com/episode-037.

Guest Bio

Alison is a family photographer who lives in Albuquerque. She is the director of Photo Native, an annual photography conference for all types of photographers and all levels. "You Belong" is the conference's motto for that very reason. When Alison isn't juggling all the balls that Photo Native and her photography business throw at her, she likes to tend to her indoor plant obsession, travel with film camera in, and make sure she gets her daily dose of chocolate.

Here are the highlights…

[0:26] Get to Know Alison

[0:58] Alison's PhotoNativeExperience as an Attendee

[2:25] Colie's PhotoNative Experience with Analog Film

[4:21] Bringing PhotoNative Back in 2023

[6:57] PhotoNative's Past in Utah

[9:47] Why Now?

[10:29] This Year's Lineup & Remote Class Pass Option

[16:24] Tips for Getting the Most out of Your PhotoNative Experience

Attend PhotoNative '23

photonative.com Use COLIEPN23 to save $50 off your ticket

instagram.com/photonative

Brand Refresh with Ashlee Burke

Thu, 26 Jan 2023 05:00:00 -0400

Whether you're building a new brand or refreshing an existing brand, there are so many considerations to keep in mind of what you need to be adjusting. I bet you've never considered the systems and setup inside of your CRM as a part of that! In today's episode, Ashlee Burke joins us to share about refreshing her brand with a new website, copywriting, and a Dubsado VIP day with me!

Review full show notes and transcript at https://coliejames.com/episode-036.

Mentioned in this Episode

Dubsado - Use COLIEJAMES for 30% off your first payment, month or year!

Green Chair Stories

Ashley Carter

Dubsado VIP Day

Connect with Ashlee

https://www.lovejoycollective.co/

https://www.instagram.com/thelovejoycollective/

Bookkeeping Strategies for Success with Laura Kelly

Thu, 19 Jan 2023 04:00:00 -0400

What do you financial numbers say about your business? If you aren't sure, it may be time to hire a bookkeeper! In today's episode, Laura Kelly of Tula Books, joins us to share common mistakes and misconceptions entrepreneurs have about their finances, along with what. it looks like to work with a bookkeeper!

Review the show notes and resources at coliejames.com/episode-035

Mentioned in this Episode

Connect with Laura

www.tulabooks.co

www.instagram.com/tulabooks.co

Money Mindset with Dan Moyer

Thu, 12 Jan 2023 01:00:00 -0400

You likely started your business to create the lifestyle you wanted, which includes specific ideations around money—but how is your money mindset blocking you in life and business? In today's episode, Dan Moyer joins us to explore money mindset and the shift that most entrepreneurs need in order to become a business-first creative!

Review full show notes and resources at coliejames.com/episode-034.

Mentioned in this Episode:

My Episode on Dan's Podcast

Simple Sales Blueprint

Connect with Dan

Website: FocusedPhotographers.com

Instagram: @getfocusedphotographers

Website: DanielMoyerPhotography.com

Instagram: @danielmoyerphoto

Preparing for a Recession with Maddie Peschong

Thu, 05 Jan 2023 04:00:00 -0400

Does the concept of a recession make you nervous for your business? You're not alone! We're all worried about the impacts of a recession, especially so soon after the pandemic, yet it's something we should all consider preparing for. In this episode, Maddie Peschong joins me to talk about making changes and pivots in your business in order to survive during slower seasons. Listen in as she describes how much she accomplished and is proud of in one of her slowest years, along with her own experiences in making solid business decisions when faced with economic changes.

Review full show notes and resources at coliejames.com/episode-033

Need help getting started in Dubsado? Download the Dubsado Quickstart to start reclaiming time in your business today!

http://coliejames.com/quickstart

Connect with Maddie

Website: https://www.maddiepeschong.com

Instagram: https://www.instagram.com/maddiepeschong/

Top 3 Lessons I Learned from My Podcast in 2022

Fri, 23 Dec 2022 11:00:00 -0400

One of my biggest accomplishments of 2022 was launching this podcast! Today I am briefly sharing 3 lessons I learned since launching the podcast + the top 3 downloaded episodes of 2022.

Mentioned in this Episode

Let's Talk Growth Strategy with Celi Arias

Creating Copy That Converts with Rachel Greiman

Pick Your Path with Ashley Pendergraft

Connect Through Content

Creating Copy that Sounds Like You with Sara Vartanian

Thu, 15 Dec 2022 05:00:00 -0400

Are you connecting with the right clients within your website copy? In today's episode, Sara Vartanian joins us to chat about creating copy that sounds like you and how you can achieve it while working with a copywriter! Listen in as we explore the value of templates, how to weave your personality into your copy, and the first step to take when hiring a copywriter!

You can view the full show notes and resources for this episode at https://coliejames.com/episode-031

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

instagram.com/lemonandthesea

Why Your Website Is Your Best Business Asset with Samantha Mabe

Thu, 08 Dec 2022 06:00:00 -0400

Are you using your podcast as an asset in your business? In my opinion, your website could be your BEST business asset. In today's episode, I've brought on Samantha Mabe of Lemon and the Sea to share how you can build and optimize a website that is your biggest business asset. Listen in as she shares how to get started, what to consider for Search Engine Optimization, and her own process to creating a quality website for her clients!

Review the full show notes and transcript for this episode at https://coliejames.com/episode-030

Mentioned in This Episode

Google Search Console

Google Analytics

Connect with Samantha

lemonandthesea.com

lemonandthesea.com/process-to-profitability

https://www.lemonandthesea.com/website-review

Let's Get Social with Sarah Huguet

Thu, 01 Dec 2022 04:00:00 -0400

Does your social media work for you and your business? In today's episode, Sarah Huguet of Social and Stuff joins us to share how to create content pillars to easily navigate your content, the value of niching down and knowing your audience, and how you can repurpose content across social platforms. Listen in and let's get social.

Here are the highlights…

[:24] Get to Know Sarah

[3:09] Getting Started in Video

[5:04] Ditching Perfectly Curated Feeds

[6:09] Content Creation Tips

[7:55] Managing Both Instagram & TikTok | Repurposing Content

[11:21] Deciding on Major Content Pillars Based on Goals

[13:53] The Value & Purpose of Content Pillars

[21:29] Introductory Posts Frequency

[23:19] End-of-Month Post

[24:54] Business for Sarah After Hiring a Business Coach

[26:30] Dubsado Hack for Canadian Dollars vs. USD

[27:30] Niching Down

[32:29] Biggest Fuck Up

Show Notes

https://coliejames.com/episode-029/

---

ARE YOU READY TO CREATE CONSISTENT SYSTEMS IN YOUR BUSINESS?

Dubsado VIP Experience: This is a fully done-for-you offer for creative entrepreneurs and service providers, which includes full strategy and implementation to provide each and every one of your clients with an amazing + consistent experience. https://coliejames.com/dubsado-vip-day

CRM Blueprint - Dubsado Implementation Course for Photographers: This is a done-with-you group program option, specifically for photographers. Go through the course at your own pace, implement the strategy and templates provided, but have the ability to ask questions and get 1:1 guided help during the weekly Q&A calls. https://coliejames.com/crm-blueprint-dubsado

BONUS: Outsourcing for the Win with Kati Douglas of Xilo Photography

Mon, 28 Nov 2022 05:00:00 -0400

Are you a creative soul who has absolutely no interest in the business side of photography? Today's guest readily admits she outsource almost any and all non-creative tasks in her photography business. Kati Douglas of Xilo Photography is an amazing photographer, but more importantly an amazing human. This episode has a different feel so if you feel like you are eavesdropping into a chat between friends its because you are 😂

You can view full show notes at coliejames.com/bonus-episode-kati

Connect with Kati

xilophotography.com

instagram.com/xilophotography

Looking for ways to automate and elevate your client experience inside your CRM?

I would highly recommend listening to episode 23 of this podcast and then download 4 Workflows Every Photographer Needs. This guide is the perfect way to implement each of the four workflows discussed in this episode, with additional tips and guidance for each workflow. Grab your FREE copy HERE!

Winter is Coming - Auditing Your Systems

Wed, 23 Nov 2022 04:00:00 -0400

As a systems and business strategist, you know I couldn't wrap up this three-part series without encouraging you to audit your systems! There is always improvement to be made in our systems to give our clients the best experience from us. In today's episode, I'm sharing a few ways that you can improve your systems so that you don't drop the ball, but also a few examples of additional touch points that will improve your overall client journey!

This episode is part one of a three part series, Winter is Coming!

Listen to part one in episode 26!

Listen to part two in episode 27!

You can view full show notes at coliejames.com/episode-028

Looking for ways to automate and elevate your client experience inside your CRM?

Winter is Coming - Auditing Your Messaging

Tue, 22 Nov 2022 06:00:00 -0400

Are you reaching or connecting with your ideal clients within their first interaction with you? I'm talking about the messaging you're offering on your website, your social media, and even your brochures! The language you use is so valuable in connecting with clients, which is why I've deemed it as part two of this three-part series. In this episode, we're exploring how you can audit your messaging to ensure that you're connecting to your ideal customers.

This episode is part one of a three part series, Winter is Coming!

Listen to part one in episode 26!

You can view full show notes at coliejames.com/episode-027

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

Winter is Coming - Auditing Your Offer

Mon, 21 Nov 2022 04:00:00 -0400

You may be approaching a slower season in your business, which offers the perfect opportunity to do an audit in your business. Over the next three episodes, I'll be diving into three different audits you can do in your business to ensure your business is still working for you and your clients! In part one of this series, we're exploring your systems, what you need to audit in them, and how to make your clients the priority throughout these audits!

This episode is part one of a three part series, Winter is Coming!

You can view full show notes at coliejames.com/episode-026

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

instagram.com/joyfullyorganizedva

Sarah Potts: BTS of Hiring My VA

Thu, 17 Nov 2022 01:00:00 -0400

You have a hundred tasks to managing in your business, but what would that look like if you brought on a little help? In today's episode, Sarah Potts, my own virtual assistant (VA), joins us to share what a VA can do for your business. Listen in as Sarah and I walk through what it looks like for us to work together, but also highlight how Sarah and her team support other entrepreneurs building successful businesses.

You can view full show notes at coliejames.com/episode-025

Connect with Sarah

joyfullyorganized.com

facebook.com/JoyfullyOrganizedVA

Let's Talk Growth Strategy with Celi Arias

Thu, 10 Nov 2022 06:00:00 -0400

We put so much effort into developing growth strategies for our business with marketing plans, yet what are we doing to track these efforts? In today's episode, growth strategist, Celi Arias joins us to discuss why you should understand the metrics of your business and how to track and measure the results of your efforts!

Review the show notes and transcript at https://coliejames.com/episode-024

Connect with Celi

Website - celiarias.com

LI - linkedin.com/in/celiarias

FB - facebook.com/celilivesnyc

IG - instagram.com/iamdoncelia

Twitter - twitter.com/IamdonCelia

4 Workflows Every Entrepreneur Needs in Their CRM

Thu, 03 Nov 2022 00:00:00 -0400

To get the most out of this episode, make sure you download 4 Workflows Every Entrepreneur Needs. This guide is the perfect way to implement each of the four workflows discussed in this episode, with additional tips and guidance for each workflow. Grab your FREE copy HERE!

https://coliejames.com/workflows

Are you seamlessly serving your clients from inquiry to project completion? If you're using a CRM like Dubsado, you can build workflows that make it easy!

In this episode, I share the four workflows every entrepreneur should create inside their business to automate and streamline their communication and processes. For each workflow I give suggestions for what assets to include and whether they should be automated or customized. With these workflows you could save an average of 6-10 hours per client, what you do with the time is up to you!

Review the full show notes and transcript at https://coliejames.com/episode-023

Mentioned in this Episode

VIP Services

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

3 Years Later with Sabrina Roden

Thu, 27 Oct 2022 05:00:00 -0400

Have you found your own secret to success? In today's episode, Sabrina Roden shares how her business has grown in the last three years since she first worked with me. Listen in as she shares where her business started, what it's turned into, and how she survived the pandemic when her business was just getting started.

Review the full show notes and transcript at https://coliejames.com/episode-22

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

This Can't Be That Hard Podcast

Mentioned in this Episode

Simple Sales System

Beginner Photography Podcast

Connect with Sabrina

sabrinajillphotography.com

instagram.com/sabrinajillphotography

Crafting Copy that Converts with Rachel Greiman

Thu, 20 Oct 2022 06:00:00 -0400

Our website copy allows for you to connect with potential clients and convert them into paying clients. At Green Chair Stories, Rachel Greiman and her team are helping photographers craft copy that converts. In today's episode, Rachel joins us to share how her business has pivoted over the last couple of years, how the pandemic impacted her, and how she's navigating every change she's experienced in life and business in the last few years!

Review the full show notes and transcript at coliejames.com/podcast

Mentioned in this Episode

Get Paid Podcast by Claire Pelletreau

The Photographer's Guide to Write Your Website Right

Connect with Rachel

greenchairstories.com

instagram.com/greenchairstories

CEO Marketing Mentality with Mikki Wilson

Thu, 13 Oct 2022 06:00:00 -0400

Shifting your mindset in business is so important as you grow, but what if you made that shift to having a CEO mentality in your marketing? In today's episode, Mikki Wilson joins us to share about the value in your marketing plan, approaching it with a CEO marketing mentality, and steps you should take in creating a strategic marketing plan.

Review the full show notes and resources at coliejames.com/podcast

Mentioned in this Episode

Episode 2

Connect with Mikki

Mikki's website

Mikki's Instagram

Mikki's LinkedIn

Mikki's Youtube

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍

3 Tools I Cannot Live Without in My Photography Business

Thu, 06 Oct 2022 00:00:00 -0400

I never grow tired of talking about tools to reclaim time in your business. In today’s episode I am discuss the BIG Three for my photography business: website + CRM + gallery software. Maybe hearing why I chose them and specifically how I use them in my own photography business will inspire you to update your tools and optimize their use!

Review the full show notes and transcript at coliejames.com/episode-019

Ready to jump into Dubsado? You can get 30% off your first payment (year or month) using the code COLIEJAMES

Want to avoid a blank screen while setting up your Dubsado templates? Steal mine 😍