<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet href="https://feeds.captivate.fm/style.xsl" type="text/xsl"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><atom:link href="https://feeds.captivate.fm/campaign-corner/" rel="self" type="application/rss+xml"/><title><![CDATA[Campaign Corner +]]></title><podcast:guid>4a764d5b-6a6f-56d3-84ba-eff11f08a605</podcast:guid><lastBuildDate>Mon, 16 Jun 2025 17:58:04 +0000</lastBuildDate><generator>Captivate.fm</generator><language><![CDATA[en]]></language><copyright><![CDATA[Copyright 2025 Dave Forde]]></copyright><managingEditor>Dave Forde</managingEditor><itunes:summary><![CDATA[Campaign Corner + Podcast - an audio show where we interview the people behind the week’s most creative & compelling campaigns; creating a living Case Study with the brand, hosted by Dave Forde.]]></itunes:summary><image><url>https://artwork.captivate.fm/30e2ccad-28a6-4314-a945-99e53f8eba93/EuQwHyxGJhBmmFr0Dxa-s1kU.png</url><title>Campaign Corner +</title><link><![CDATA[https://campaign-corner.captivate.fm]]></link></image><itunes:image href="https://artwork.captivate.fm/30e2ccad-28a6-4314-a945-99e53f8eba93/EuQwHyxGJhBmmFr0Dxa-s1kU.png"/><itunes:owner><itunes:name>Dave Forde</itunes:name></itunes:owner><itunes:author>Dave Forde</itunes:author><description>Campaign Corner + Podcast - an audio show where we interview the people behind the week’s most creative &amp; compelling campaigns; creating a living Case Study with the brand, hosted by Dave Forde.</description><link>https://campaign-corner.captivate.fm</link><atom:link href="https://pubsubhubbub.appspot.com" rel="hub"/><itunes:explicit>false</itunes:explicit><itunes:type>episodic</itunes:type><itunes:category text="News"><itunes:category text="Business News"/></itunes:category><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><podcast:locked>no</podcast:locked><podcast:medium>podcast</podcast:medium><item><title>How Budweiser Canada Created A National Conversation About Gender Disparity In Hockey</title><itunes:title>How Budweiser Canada Created A National Conversation About Gender Disparity In Hockey</itunes:title><description><![CDATA[<p><a href="https://www.princanada.com/2021/11/10/highlighting-gender-disparity-in-hockey-budweiser-canada-and-pwhpa-erect-monument-because-this-game-is-for-us-all/" rel="noopener noreferrer" target="_blank">PR In Canada covered the campaign when it first launched</a>, now we bring you the latest episode of&nbsp;<a href="https://www.princanada.com/category/campaign-corner-2/" rel="noopener noreferrer" target="_blank">Campaign Corner +</a>&nbsp;where we discuss how the&nbsp;<strong>This Game is For Us All</strong>&nbsp;campaign moved from an idea to client buy-in, through the execution phase and finally the results.&nbsp;&nbsp;</p><p>We sat down with Veronica Bart, Senior Communications Manager at&nbsp;<a href="https://www.labatt.com/ca_en" rel="noopener noreferrer" target="_blank">Labatt Breweries of Canada</a>&nbsp;and Julia Des Islets, Senior Director at Veritas Communications [<a href="https://theconnectedone.com/listings/veritas-communications/" rel="noopener noreferrer" target="_blank">TCO</a>] to discuss the campaign and its impact on gender disparity.</p>]]></description><content:encoded><![CDATA[<p><a href="https://www.princanada.com/2021/11/10/highlighting-gender-disparity-in-hockey-budweiser-canada-and-pwhpa-erect-monument-because-this-game-is-for-us-all/" rel="noopener noreferrer" target="_blank">PR In Canada covered the campaign when it first launched</a>, now we bring you the latest episode of&nbsp;<a href="https://www.princanada.com/category/campaign-corner-2/" rel="noopener noreferrer" target="_blank">Campaign Corner +</a>&nbsp;where we discuss how the&nbsp;<strong>This Game is For Us All</strong>&nbsp;campaign moved from an idea to client buy-in, through the execution phase and finally the results.&nbsp;&nbsp;</p><p>We sat down with Veronica Bart, Senior Communications Manager at&nbsp;<a href="https://www.labatt.com/ca_en" rel="noopener noreferrer" target="_blank">Labatt Breweries of Canada</a>&nbsp;and Julia Des Islets, Senior Director at Veritas Communications [<a href="https://theconnectedone.com/listings/veritas-communications/" rel="noopener noreferrer" target="_blank">TCO</a>] to discuss the campaign and its impact on gender disparity.</p>]]></content:encoded><link><![CDATA[https://www.princanada.com/how-budweiser-canada-created-a-national-conversation-about-gender-disparity-in-hockey]]></link><guid isPermaLink="false">e1bde7c8-0aeb-476b-87af-a8a982b00f1e</guid><itunes:image href="https://artwork.captivate.fm/30e2ccad-28a6-4314-a945-99e53f8eba93/EuQwHyxGJhBmmFr0Dxa-s1kU.png"/><dc:creator><![CDATA[Dave Forde]]></dc:creator><pubDate>Mon, 31 Oct 2022 09:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/71ffb99a-3139-4493-90e4-05f41bce5781/Budweiser-20Canada-20-20This-20Game-20is-20For-20Us-20All-20-20.mp3" length="46609055" type="audio/mpeg"/><itunes:duration>24:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>2</itunes:episode><itunes:season>1</itunes:season><podcast:episode>2</podcast:episode><podcast:season>1</podcast:season><itunes:author>Dave Forde</itunes:author></item><item><title>The She&apos;s Mercedes Power Suit Project</title><itunes:title>The She&apos;s Mercedes Power Suit Project</itunes:title><description><![CDATA[<p>Today we are going to talk about the power of women, specifically, a recent Mercedes-Benz Canada&nbsp;campaign called The She's Mercedes Power Suit Project</p><p>We have on with us today Lindsay Mattick Co-Founder/ Creative Director of Pomp &amp; Circumstance.</p>]]></description><content:encoded><![CDATA[<p>Today we are going to talk about the power of women, specifically, a recent Mercedes-Benz Canada&nbsp;campaign called The She's Mercedes Power Suit Project</p><p>We have on with us today Lindsay Mattick Co-Founder/ Creative Director of Pomp &amp; Circumstance.</p>]]></content:encoded><link><![CDATA[https://www.princanada.com/the-shes-mercedes-power-suit-project]]></link><guid isPermaLink="false">de27798a-77e7-4282-94b0-28740d347ca4</guid><itunes:image href="https://artwork.captivate.fm/30e2ccad-28a6-4314-a945-99e53f8eba93/EuQwHyxGJhBmmFr0Dxa-s1kU.png"/><dc:creator><![CDATA[Dave Forde]]></dc:creator><pubDate>Fri, 14 May 2021 09:00:00 -0400</pubDate><enclosure 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