In this week’s episode of Creating Distance, Tom Alaimo shares proven strategies for closing out Q4 strong in B2B sales. Drawing from his extensive experience in tech sales and sales training, Tom emphasizes the importance of thoroughly evaluating active deals, maintaining consistent pipeline generation, and staying organized during the year-end push. He explains why sales professionals should resist the temptation to slow down in Q4 and instead focus on executing with discipline and intention as the year comes to a close.

Tom also discusses the importance of looking ahead while finishing the year strong, encouraging sales teams to set clear, specific goals for the upcoming year. He offers actionable advice on how to prepare for future success by refining processes, staying focused, and building momentum that carries into the new year. This episode provides practical insights for sales professionals looking to maximize results now while setting themselves up for long-term growth.

Until next year!

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New episodes drop Friday!

​In this episode of Creating Distance, we highlight Tom Alaimo’s recent appearance on the Sell Better Daily Sales Show with host James Buckley. Together, they unpack the realities of selling in December, challenging common Q4 myths - especially the notion that reps can magically “create” urgency with discounts or arbitrary year-end deadlines. Instead, they focus on how top performers uncover genuine urgency, align with the buyer’s priorities, and protect their own time amid the chaos of Q4.

Tom breaks down why qualification and prioritization are December’s most critical skills. He explains how to front-load tough discovery questions, identify true critical events, and decide which deals deserve attention now versus next quarter. Listeners will also learn the exact language to match the buyer’s urgency, whether a prospect needs to move fast before year-end or is just starting to explore solutions for Q1 and beyond.

The conversation dives into the difference between pressure and partnership in closing. Rather than pushing prospects with fake urgency, Tom shows how great sellers act as guides, reading signals on discovery calls, accelerating when speed benefits the buyer, and slowing down when a deal isn’t genuinely time-sensitive.

Finally, they tackle one of sales’ toughest challenges: staying persistent and organized with follow-up. Drawing on call data insights, they reveal that deals often die not from lack of time, but from lost momentum. Long communication gaps frequently signal deeper issues with timing, interest, or stakeholder alignment. Tom shares how he diagnoses stalled deals, revisits call recordings, and asks himself sharp questions like: “Is there real urgency? Am I talking to the right person?”

This episode is packed with practical, end‑of‑year tactics for SDRs, AEs, and sales leaders who want to close strong in Q4 while setting themselves up for a stellar Q1.

Thanks again to Sell Better Show for allowing me to join them on December 8th! 

Be sure to check out Sell Better Show’s LinkedIn. 

Until next time!

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New episodes drop Friday!

In this week’s episode of Creating Distance, we feature Tom Alaimo’s recent appearance with Gabe Lullo and Lexi Graham on the Do Hard Things podcast. Tom shares his inspiring journey from an introverted kid to a record-breaking sales leader and founder of TA Sales. The conversation dives into his early days selling Cutco knives, the importance of persistence and daily routines in building a successful sales career, and the transformative impact of maintaining a growth mindset.

Tom discusses how his hands-on sales experience shapes his coaching with new sales teams, emphasizing the value of consistent preparation, follow-up, and prospecting in long-term success. He opens up about the pivotal moment he decided to start his own business, his strategic approach to building a personal brand through content, and the powerful networking opportunities that emerge as a result.

Together with Gabe and Lexi, Tom explores current challenges faced by tech sales organizations, including the evolving role of AI and the need for authentic collaboration between sales and marketing. They also discuss the benefits and hurdles of content creation, and Tom offers candid advice for sales professionals hesitant to share their experiences online.

Tune in for insights on leadership, building resilient sales teams, leveraging new technologies, and actionable tips for thriving in today’s dynamic sales landscape.

Thanks again to Gabe and Lexi for allowing me to join them on November 19th! 

Be sure to check out their LinkedIn: 

• Gabe Lullo
• Lexi Graham

Until next time!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Mikaela (Mohr) Lentz, GTM Strategy & Enablement Manager at Uber, to explore the rapidly evolving role of AI in modern sales. Together, they unpack how technology is reshaping the buyer–seller dynamic and redefining what effective selling looks like today.

Mikaela highlights a major shift: today’s buyers are more informed than ever, often researching sellers, companies, and solutions long before a conversation even begins. Because of this, she emphasizes the growing need for deeper preparation, sharper messaging, and a stronger understanding of buyer behavior.

She explains how AI can empower sales teams by enhancing research, uncovering patterns in buyer intent, and helping reps tailor their outreach with greater precision. Instead of relying on generic scripts, Mikaela encourages sellers to leverage AI-driven insights to personalize conversations, ask smarter questions, and focus on what truly matters to the buyer.

The conversation also touches on how this new landscape demands a more strategic approach. Sellers are encouraged to move beyond surface-level pitches and position themselves as trusted advisors. As AI continues to advance, Mikaela notes that the most successful sellers will be those who blend technology with human empathy, curiosity, and critical thinking.

Ultimately, the episode delivers a clear takeaway: AI isn’t replacing salespeople. It is raising the bar. For those willing to adapt, it creates a powerful opportunity to elevate the quality and impact of every sales interaction.

Thanks again to Mikaela for joining us today! 

Be sure to check out Mikaela’s LinkedIn.

Until next time!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Tenny Tagg, Head of Sales - Customer Growth and Account Management at Lattice, for an insightful conversation about career growth, leadership, and the future of sales in an AI-driven world.

Tenny shares her inspiring journey from customer service to sales leadership, highlighting the pivotal role of mentorship in shaping her career. She introduces her leadership philosophy, DYAB (Do Your Absolute Best), and explains how this mindset has guided her approach to developing high-performing teams.

Tom and Tenny dive deep into the evolving landscape of sales, discussing how AI is transforming workflows, decision making, and customer engagement. Together, they explore how sales professionals can adapt to change while maintaining authenticity and human connection in every interaction.

This episode is packed with lessons on personal growth, resilience, and leadership, making it a must-listen for anyone looking to level up in their sales career and navigate the future with confidence.

Thanks again to Tenny for joining us today! 

Be sure to check out Tenny’s LinkedIn.

Until next time!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, we feature Tom Alaimo’s recent appearance with Scott Finden, Top AE at Monday.com and Founder of BD Best Practices. Tom shares his journey from a shy beginner to a confident sales professional and trainer, emphasizing his philosophy of turning prospects into “raving fans” through research, creativity, and personal touches like handwritten notes and timely follow-ups.

They also discuss one of sales’ biggest challenges today: turning new knowledge into consistent habits. Tom offers practical strategies for building systems that stick, from blocking time for prospecting to accountability and rewards.

Tune in for practical sales advice, actionable examples, and inspiration from someone who truly believes in the craft and the impact of great selling.

Thanks again to Scott for allowing me to join him on October 28th! 

Be sure to check out Scott’s LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Jordan Winston and Taylor Ouellette, founders of Not Your Dad's Media, to discuss the power of volume and persistence in achieving success. They explore how consistently producing a high quantity of work can lead to higher-quality results over time, turning effort into experience and mastery. Drawing inspiration from Hormozi’s thought-provoking quote, they encourage listeners to embrace high-volume efforts as a practical strategy for making success more attainable, even when early attempts feel imperfect.

The conversation also highlights the learning process, emphasizing that mistakes and early missteps aren’t failures but crucial opportunities for growth. By showing up consistently, experimenting, and iterating, individuals can refine their approach and accelerate both personal and professional development. Whether tackling projects, building skills, or pursuing ambitious goals, this episode underscores the value of perseverance, resilience, and embracing the journey of improvement.

Thanks again to Jordan and Taylor for joining us today! 

Be sure to check out their LinkedIn: 

• Jordan Winston
• Taylor Ouellette

Don't forget to check out Not Your Dad's Media!

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Deb Jenson, a revenue enablement leader at IBM, to explore the evolving landscape of sales enablement. Deb shares her unique journey from a technical background to leading large sales teams, offering insights into the challenges and strategies of managing enablement at scale. She emphasizes the importance of personalization in sales and introduces her 'layer cake' model of enablement, which highlights the need for strong foundational skills and structured methodologies.

Deb also discusses the role of technology in enhancing sales processes, the value of viewing sales from the buyer's perspective, and the critical impact of mentorship in the enablement field. The conversation provides actionable takeaways for sales leaders looking to optimize their teams, leverage data effectively, and continuously adapt to the changing demands of sales.

Thanks again to Deb for joining us today! 

Be sure to check out Deb’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Christian Krause to explore the transition from corporate sales to entrepreneurship. Together, they dive deep into the power of personal branding on LinkedIn and how social selling is reshaping the modern sales landscape.

Christian shares actionable insights on video prospecting, the importance of consistent follow-up, and creative ways to motivate teams to adopt social selling. The conversation emphasizes that building a strong personal brand isn’t just a short-term strategy; it’s a long-term investment in credibility, connection, and career growth.

Tom and Christian also reflect on how sales continues to evolve in the digital age, where authenticity and persistence matter more than ever. Whether you’re a sales leader, entrepreneur, or someone looking to amplify your professional presence, this episode offers the mindset and tactics to help you stand out and succeed.

Thanks again to Christian for joining us today! 

Be sure to check out Christian’s LinkedIn. Also, check out the course he offers called The LinkedIn Sales Accelerator (Limited Spots Available!)!

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this episode of Creating Distance, we feature Tom Alaimo’s recent appearance on the Sell Better Daily Sales Show with host James Buckley. Together, they explore the art of context first sales messaging and how authentic personalization, rather than relying on surface-level details, can create genuine conversations and lead to better response rates. Tom shares insights from his sales experience and offers listeners actionable advice to improve their outreach strategies.

We unpack the pitfalls of generic or AI-generated outreach and discuss how to identify meaningful buyer triggers, leverage signals, and build strong frameworks for creative outreach. Learn from real-life email breakdowns (good and bad) and get actionable tips for matching tone, nailing your CTA, and standing out in crowded inboxes.

If you’re ready to boost your sales replies and break through the noise with messaging that’s personalized, relevant, and gets results, tune in for expert strategies and hands-on examples. Don’t miss Tom’s proven formula and practical advice to take your sales conversations to the next level!

Thanks again to Sell Better Show for allowing me to join them on October 8th! 

Be sure to check out Sell Better Show’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo dives deep into the critical topic of time and energy management for sales professionals. He emphasizes that mastering your schedule and maintaining high energy are just as important as learning the tactics of prospecting. Without these skills, even the best sales strategies can fall short.

Tom shares actionable strategies for prioritizing revenue-generating activities, building consistent prospecting habits, and creating “Outbound Mode,” distraction-free time blocks to maximize focus. He also explores the power of systems, task batching, and aligning work with your energy “hot zones” to ensure peak performance.

Whether you’re an SDR, AE, or sales leader, this episode provides practical guidance to stay consistent, focused, and productive while building a strong sales pipeline.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo dives into strategies for sales professionals to successfully close out the year, with a strong focus on the fourth quarter. He emphasizes the importance of reflection, looking back at past performance to identify strengths and opportunities, and setting clear, actionable goals to finish strong.

Tom shares practical insights on prospecting and building a healthy pipeline, while also highlighting the power of referrals in accelerating sales momentum. Beyond tactics, he stresses the role of mindset and energy in driving success, encouraging sales professionals to stay positive, and resilient during high-pressure periods.

The conversation also touches on the value of continuous learning, as Tom underscores the importance of investing in skill development for sales teams to stay sharp and competitive. Whether you’re preparing for year-end deals or laying the foundation for the new year, this episode provides the tools and perspective to maximize results in Q4.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this episode of Creating Distance, we feature Tom Alaimo’s recent appearance on the Sell Better Daily Sales Show with host Leslie Douglas. Where they dive deep into the art and science of cold emailing with expert guests who share their proven strategies for boosting reply rates. Discover why the traditional, fully templated cold email is no longer effective and how a blend of personalization and creativity can set your outreach apart.

Key topics include:

• The evolution of cold email strategies and why adaptability is crucial in today’s market.
• A step-by-step framework for crafting emails that get opened and replied to: from intriguing subject lines to personalized observations, clear problem statements, tailored solutions, and compelling calls to action.
• Real-world examples of cold emails that booked meetings, including tips on using social proof, humor, and “PS” lines to humanize your outreach.
• How to prioritize your target accounts and prospects for maximum impact, and why focusing on quality over quantity pays off.
• Leveraging AI tools to quickly surface relevant talking points and personalize at scale—without losing your authentic voice.
• Advice on finding and owning your unique email tone, and how to adjust your style for different audiences.

Whether you’re a sales pro looking to refine your approach or just getting started with cold outreach, this episode is packed with actionable insights to help you book more meetings and build better relationships.

Thanks again to Sell Better Show for allowing me to join them on September 17th! 

Be sure to check out Sell Better Show’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this episode of Creating Distance, host Tom Alaimo sits down with Jenn Nguyen, a leader in Account Management at PandaDoc, to explore her career journey from affiliate marketing to managing high-performing teams. Jenn shares her leadership philosophy rooted in mentorship, emotional intelligence, and core values, while discussing how the role of Account Management has evolved, why customer value matters more than ever, and how AI is reshaping efficiency in sales. She also highlights the importance of curiosity, creativity, and setting personal boundaries, introducing the concept of work-life rhythm as a healthier alternative to balance. Packed with insights on sales, leadership, and building a sustainable career, this conversation offers valuable takeaways for anyone looking to grow in their work and life.

Thanks again to Jenn for joining us today! 

Be sure to check out Jenn’s LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo goes live with Millennium Alliance and shares his sales strategies with a mixed sales team. He emphasized the importance of personalization, using multiple channels like email, LinkedIn, and direct mail, and leveraging data to optimize outreach sequences. Tom suggested using internal camouflage in subject lines and focusing on the prospect's top three problems. He also highlighted the effectiveness of creative tactics like crumpled letters and videos. The team discussed their current outreach methods, including email cadences and texting, and explored the potential of Reddit for prospecting. Tom stressed the need for continuous improvement and resilience in sales.

Thanks again to The Millennium Alliance Team for joining us today! 

Be sure to check out The Millennium Alliance LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Sriharsha Guduguntla and Atul Raghunathan, Co-Founders of Hyperbound, to explore their journey in building an innovative AI sales platform. They dive into the early challenges of finding product-market fit and emphasize the crucial role of persistence in sales success. The conversation highlights their strategies for identifying ideal customers, navigating the steep learning curve of sales, and striking the right balance between in-person and remote selling. Additionally, Sriharsha and Atul share valuable insights on hiring and managing team dynamics as they scale their startup.

Thanks again to Sriharsha and Atul for joining us today! 

Be sure to check out Sriharsha and Atul’s LinkedIn.

Until next time!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Jacco van der Kooij, Founder of Winning By Design, to explore the evolving landscape of sales. They dive into the transformative impact of AI on revenue growth and the critical role of cultivating strong customer relationships. Jacco shares his journey in building Winning By Design, highlighting the contrasts between AI-native and traditional SaaS companies, and underscores the importance of a user-centric approach to product development. Throughout the conversation, he stresses the power of passion in sales and the need to balance tried-and-true techniques with innovative strategies in today’s fast-changing market.

Thanks again to Jacco for joining us today! 

Be sure to check out Jacco’s LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo dives deep into how AI isn’t just the future of sales — it’s transforming the way top teams work right now.

We’re sharing highlights from our free live workshop where we reveal exactly how we’re using AI to supercharge our sales process.

You’ll learn:

• How Delphi AI is helping us target and convert more effectively
• Ways to use ChatGPT for smarter outreach and follow-ups that engage prospects
• How AI-powered call coaching tools are improving conversations and boosting close rates

This episode is a must-listen for sales pros looking to bring AI into their daily workflow. You’ll hear real-world examples, see the tools in action, and walk away with tips you can apply immediately — no fluff, just results-driven strategies.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Steve Travaglini to dive deep into the evolution of modern sales. They trace Steve’s path from BDR to CRO, highlighting the shift from traditional, high-volume tactics to a more refined, quality-first approach. The discussion covers how AI is transforming outreach, the power of storytelling in sales, and the importance of crafting unforgettable client experiences.

Steve and Tom also unpack key leadership themes—like empathy, co-discovery, and adaptability—as essential tools for today’s sales professionals. With a focus on improving win rates and navigating the fast-changing sales tech landscape, they reflect on both the strategic and human sides of building a successful career in sales.

Thanks again to Steve for joining us today! 

Be sure to check out Steve’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo sits down with Lisa Killeen, Enterprise Sales Leader at monday.com, to dive into her career journey and the key lessons she’s learned in sales leadership. They unpack the shift from product-led growth (PLG) to sales-led growth (SLG), highlighting the critical role of business acumen and the core skills needed to thrive in enterprise sales. Lisa offers practical strategies for impactful first calls, emphasizes the power of face-to-face meetings, and outlines her approach to strategic account planning. The conversation also explores leadership styles, building high-performing teams, and Lisa’s go-to resources for continuous growth in the world of sales.

Thanks again to Lisa for joining us today! 

Be sure to check out Lisa’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, Tom Alaimo reconnects with AJ Giaccia, who shares his journey from being an individual contributor in sales to stepping into a leadership role at Tines. AJ discusses the personal growth he has experienced, including becoming a father, and how this has influenced his leadership style. He emphasizes the importance of mastering the fundamentals of sales, effective time management, and building a strong team culture. AJ also highlights the significance of technical acumen in sales and shares insights on coaching and development strategies for his team. The episode concludes with rapid-fire leadership tips and advice for fostering a positive workplace environment.

Thanks again to AJ for joining us today! 

Be sure to check out AJ’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this week’s episode of Creating Distance, host Tom Alaimo sits down with Miriam O'Donnell, Enterprise AE at Pocus, to explore her dynamic journey through the world of sales. Miriam shares insights from her time at various companies and offers a candid look at the challenges and rewards of being a founding account executive at a startup. The conversation dives into modern sales strategies, building positive buyer experiences, and what it takes to hire great sales reps. With a focus on the evolving tech sales landscape, Miriam highlights the importance of relevance, education, and intentionality in outbound prospecting.

Thanks again to Miriam for joining us today! 

Be sure to check out Miriam’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this episode, we sit down with Colum Lundt—entrepreneur, sales leader, and CEO of CoachEm—to explore his unexpected journey into the world of sales and how it led him to build a platform that’s redefining sales management.

Colum shares how early failures shaped his mindset, why referrals and in-person relationships still matter, and the crucial role managers play as coaches, not just task managers. We dive into how technology can empower better coaching, and what the future holds for sales leadership in a rapidly evolving business landscape.

Whether you're a sales rep, manager, or aspiring founder, this episode is packed with practical wisdom, real talk about what it takes to succeed, and Colum’s honest take on continuous growth in sales.

What You’ll Learn:

• The power of grit and learning from failure
• Why coaching—not managing—is the future of leadership
• How to build trust in an increasingly digital sales world
• Using tech to scale effective sales development
• The mindset shift required to thrive in modern sales

Thanks again to Colum for joining us today! 

Be sure to check out Colum’s LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this conversation, Anne Pao shares her extensive experience in RevOps and GoToMarket strategies, discussing the importance of RevOps in scaling businesses and the dynamics between sales and operations. She emphasizes the need for companies to recognize when to implement RevOps and the value of building strong relationships within teams. Anne also provides insights from her perspective as a buyer, highlighting best practices for sales engagement and the tools that can enhance RevOps effectiveness. The discussion concludes with Anne's thoughts on prioritizing time and energy, as well as recommendations for future guests on the podcast.

Thanks again to Anne for joining us today! 

Be sure to check out Anne's LinkedIn. 

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday!

In this episode, Hayes Davis shares his unique journey from software engineer to sales technology leader. He introduces the concept of the “10x rep,” inspired by the legendary “10x engineer,” and explores how AI is reshaping the future of sales. Through a compelling thought experiment, Hayes breaks down different paths to achieving 10x sales performance—whether through increased volume, higher deal sizes, or improved efficiency. The conversation also delves into the evolving nature of sales strategies, the role of automation, and why adaptability and skill development are critical in today’s fast-changing sales environment.

Thanks again to Hayes for joining us today!

Be sure to check out Hayes’s LinkedIn and Newsletter.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this week’s episode, we sit down with Keith Rabkin, President of PandaDoc, as he reflects on his diverse career journey through companies like Google, YouTube, J&J, and Adobe. Keith shares how he transitioned into sales and developed an operational, strategic approach to sales leadership. He emphasizes creating multiple career paths, cultivating urgency, and applying practical business school lessons.

Keith dives into leadership principles, highlighting the importance of tenacity, adaptability, and hiring for grit. He outlines strategies for managing large teams, setting priorities, and using effective sales tactics—particularly cold outreach. He also underscores the value of continuous learning through books and podcasts, and advocates for leveraging the right tech tools to boost productivity and foster a resilient team culture.

Thanks again to Keith for joining us today! 

Be sure to check out Keith’s LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this episode of the Creating Distance podcast, host Tom Alaimo reflects on key takeaways from the recent CRO Pavillion Summit with over 200 B2B tech CROs. The discussion dives into the changing landscape of sales, focusing on how AI is driving sales efficiency, the shifting preferences of Gen Z buyers, and the emergence of new go-to-market strategies. Tom highlights the need for adaptability in the CRO role and introduces the concept of user-led growth as a rising sales model. He also shares data-driven insights on current sales performance and practical strategies for boosting sales effectiveness.

Be sure to check out Tom’s LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this week’s episode, we’re joined by Sarah Kiley, Chief Sales Officer at ChurnZero, who shares her remarkable journey from her early days as a passionate Girl Scout cookie seller to becoming a strategic leader in the world of B2B sales. Sarah takes us through the key milestones of her career, reflecting on how her childhood experiences helped shape her competitive spirit, entrepreneurial mindset, and authentic leadership style. She opens up about the core values that have guided her—curiosity, transparency, and continuous learning—and how these principles have helped her build and scale high-performing sales teams.

We delve into Sarah’s views on what makes a sales team thrive, including the often underestimated impact of effective compensation plans, clear goal setting, and creating a culture of accountability and trust. She also shares her experience leading a Girl Scout troop and draws powerful parallels between empowering young girls and coaching sales professionals—emphasizing mentorship, confidence-building, and resilience. 

Whether you're a seasoned sales leader, an aspiring professional, or someone looking for real, relatable leadership stories—you won’t want to miss this episode. Listen in for valuable lessons on leadership, team motivation, and staying true to your values—even as your goals grow bigger.

Thanks again to Sarah for joining us today! 

Be sure to check out Sarah's LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this week’s episode, we sit down with Nate Vogel, a veteran sales leader and enablement strategist, as he shares the story of his remarkable journey—from humble beginnings selling lemonade to leading high-performing sales and enablement teams at industry giants like Southwestern Advantage, Tableau, and Gong. Nate opens up about the values that have guided his career, including the importance of service in sales, the impact of strong mentorship, and the role of authentic relationships and networking in long-term success.

Nate dives deep into the evolution of sales enablement, exploring how the field has transformed from a supporting function into a strategic driver of organizational growth. He emphasizes the necessity of data in measuring success, the power of continuous reinforcement in training to combat information retention loss, and the emerging focus on customer enablement. He also discusses how coaching and leadership development can have a ripple effect across an organization, advocating for leaders to model the behaviors they want to see and to commit to lifelong learning.

Whether you're a sales professional, enablement leader, or executive looking to better understand how to build and scale impactful enablement programs, this episode is packed with real-world insights, actionable strategies, and inspiring stories from one of the industry’s most thoughtful voices.

Thanks again to Nate for joining us today! 

Be sure to check out Nate's LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this conversation, Nora Hanagan-Breen shares her unique journey into sales, starting from her non-traditional background and experiences abroad. Her experience in Turkey helped her realize her passion for working with people. She discusses the evolution of sales training, her transition into leadership, and the insights gained from her time at HubSpot and Outreach. Nora emphasizes the importance of ownership in sales, the challenges of balancing work and parenthood, and offers valuable advice for aspiring sales professionals. Nora believes that every deal and conversation is unique, requiring tailored approaches. She encourages aspiring sales professionals to invest time in understanding their products and processes. 

Thanks again to Nora for joining us today! 

Be sure to check out Nora's LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, leave a review, and share it with a friend — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

In this week's episode, Sean and Tom discuss Sean's career progression, particularly his recent promotion to Director of Sales at Webflow, and the importance of maintaining a work-life balance. Sean highlighted his achievement of having zero voluntary attrition in his team over two and a half years, attributing it to his focus on personal and professional development. Tom and Sean also discussed the importance of maintaining a work-life balance, especially during high-pressure sales periods.They also shared their personal experiences, with Sean discussing his journey from acting to sales and the importance of outworking and outlearning others, while Tom emphasized the challenges of remote work and the importance of building trust and empathy in a virtual environment. Sean emphasized the need for leaders to lead by example, prioritize self-care, and break down tasks into manageable, achievable goals. The conversation concluded with a discussion on leadership and management skills, daily routines, and the potential of inviting leaders to share their experiences on podcasts.

Thanks again to Sean for joining us today! 

Be sure to check out Sean's LinkedIn.

Until next time!

If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

Hey listeners! 

After a little time away, I am thrilled to announce the official relaunch of the podcast. Not only a relaunch, but a rebrand. 

Creating Distance — is your go-to space for unfiltered conversations, expert insight, inspiring stories, and helpful tips.

I have been cooking up something special behind the scenes: fresh content, new guests, a sharper focus, and the same passion you’ve come to expect. Whether you’re a longtime listener or just tuning in, get ready for weekly episodes packed with personal development, sales, training, coaching, self-improvement, and habits.

What’s new?

• A revamped format
• Exciting guest lineup
• Interactive listener segments

You won’t want to miss any of it! 

I’m so glad to be back in your ears.

If you enjoyed this episode, don’t forget to subscribe, leave a review, and share it with a friend — it helps more listeners find us!

🔗 Follow us on social media for behind-the-scenes, updates, and more:

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Got a question or topic you want us to cover? DM us or email us at tom@tasales.co — I’d love to hear from you.

Thanks for listening, and we’ll catch you in the next one! 🎧✨

New episodes drop Friday at 8:00 am ET!

Credits: This was a webinar that originally aired on the Sell Better Show.

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

Credits: This was a webinar that originally aired on the Sell Better Show.

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

Credits: This was a webinar that originally aired on the Sell Better Show.

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

Credits: This was a webinar that originally aired on the Sell Better Show.

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co

If you enjoy the podcast, would you please consider leaving a short review on Spotify or Apple Podcasts?

It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you.

Follow The Podcast:

Apple/Spotify: Millennial Sales

Twitter: TommyTahoe

Instagram: TommyTahoe

YouTube: TA Sales

Website: TASales.co