Then you have to tune in for this bonus LinkedIn Audio Event featuring PR expert, Christina Nicholson, of Media Maven!

In it, Jessica interviews Christina about the most overlooked and free way to find more clients.

Christina is one of the most generous content creators we know, so be sure to connect with her here on LinkedIn: https://www.linkedin.com/in/christinaallday/

In January, we did an inventory of all the potential “extras” we had been paying for on a monthly basis.

We trimmed the fat, saving well over $2k per month by just hitting the cancel button on these subscriptions we don’t use! That’s $24k per year back in our pocket without the stress of figuring out how we’re going to cover those expenses. 

In this week's episode, we share...

• how you can do an inventory and decide which subscriptions to cut,
• how much you can save
• and how it will remove that frenetic energy of feeling like you need more sales to cover your expenses

These are the questions we bring to the table for this week's episode.

Takeaways:

• Having a support team of professionals such as attorneys, insurance brokers, mentors, and bookkeepers is crucial for small business owners.
• Clear communication and goal-setting are essential when working with subcontractors.
• Subcontractors can bring flexibility and nimbleness to a business, allowing for quick decision-making and responsiveness.
• Subcontractors are not just a stepping stone to hiring employees; they can be a long-term solution for business growth.
• Business owners should consult with advisors, analyze their financials, and consider their specific needs before deciding whether to hire employees or subcontractors.

Music credit: The Funkster by Sweet Spot

An Expound Media Group Production

We talk about the guilt that can come from taking downtime and the importance of reframing that guilt.

Takeaways

• Understand and honor your own natural work patterns and energy levels.
• Reframe guilt around taking downtime and recognize its value for creativity and well-being.
• Create a work schedule that aligns with your energy peaks and allows for thinking time.
• Provide flexibility for team members to have downtime and honor their own work patterns.

Music credit: The Funkster by Sweet Spot

An Expound Media Group Production

We hear this all the time, but what does it really mean? How do you actually do it?

Well, it's not just about more sales and more marketing.

In this week's episode, we explore the mystery surrounding the concept of getting to the next level and discuss the resistance that business owners often face.

Takeaways

• Creativity and challenging stereotypes can lead to success in business.
• The concept of getting to the “next level” can be mysterious and may require confronting fear.
• Business owners often resist growth due to fear, lack of funds, or reluctance to address holes in their business.
• Bringing in fractional C-suite members and advisors can help businesses reach the next level.

Music credit: The Funkster by Sweet Spot

An Expound Media Group Production

We talk about why it's so hard to hire and delegate when bringing on a team member (and what you can do about it!)

Key takeaways from this episode:

1. Hiring and delegating in business is not as easy as it seems, and it requires trust and belief in oneself.
2. Cloning oneself in business involves identifying the unique skills and qualities that only the business owner can bring, and delegating the rest.
3. The reluctance to hire and delegate often stems from a fear of letting go and a lack of trust in others.
4. Creating sunlight between oneself and the business is essential for growth and allows for effective delegation.

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

An Expound Media Group Production

Takeaways:

1. Effective communication and engagement with the community are crucial for the success of a business.
2. Overcoming the fear of rejection is essential for business owners to reach out and ask for support.
3. Sales should be seen as an art of persuasion and an opportunity to share your story and mission.
4. Supporting local businesses is important for the community and can have a positive impact on the economy. Listen to sales calls and hear out the person on the other end before making a decision.
5. Closing a business can be a positive outcome if it is not a good fit or if there are extenuating circumstances.
6. Recognize that life circumstances may lead to the decision to close a business, and it is important to honor those situations.
7. Closing a business can open up new paths and opportunities for individuals.
8. Supporting other businesses in the community is crucial, even if they may not explicitly ask for help.

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

Before you dismiss it as another "dumb social media craze," there are some crucial revenue lessons you can apply to your business (even if you don't have a product or want to go viral on social media).

Takeaways

• Be a better storyteller to capture people's attention and inspire them to talk about your business.
• Consider repositioning and penetrating new markets by repackaging or repositioning your product or service.
• Harness media exposure and create shareable experiences to increase visibility and reach.
• Encourage word-of-mouth marketing by providing exceptional experiences and inspiring your clients and customers to share their stories.

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

It’s not the warm and fuzzy 2024 “New Year's Resolutions” or goal setting conversation you were hoping for, but it’s the conversation you need, especially if you have big goals for 2024 and beyond. 

In this episode, we go through all the ways you’re playing it safe in your business (some might surprise you), and how to turn that around. 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

Instead of feeling like there’s nothing you can do about, we break down 5 practical things that you can do to not only shelter your business but to also prosper in the next year. 

Think of this episode like your tough economy survival guide! 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

And it’s the step that makes almost every entrepreneur want to roll their eyes and throw their computer out the window: the business 101 stuff. You know, your ideal client, the problem you solve, your offer… 

While it’s the least exciting part of business, it’s the stuff that, no matter how advanced and successful you are, you gotta have the answers to. 

Avoid the resistance, get clear on those business fundamentals, and watch your sales and marketing become easier (and more fun!). 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

In this week’s episode, we’re ditching the ‘tactical advice.’ Instead, each of us is talking about 2 actionable and game-changing steps we've been implementing that are totally doable, and they won't cost you a single penny. 

Yeah, you heard that right! No need to shell out big bucks or drain your savings. This isn't some distant dream. We're talking about actionable strategies that are within your reach.

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

When business owners come to us feeling frazzled, stuck, and uninspired, they secretly reveal how they’re really feeling: frustration about working too hard and not being there for loved ones; not having more fun and enjoying the ride; holding back ideas out of fear of rejection, failure, etc.  

So imagine our surprise when we listened to Bronnie Ware, a former hospice nurse, share the top 5 regrets of the dying, and realize that they are basically the same things we hear from entrepreneurs all the time. 

This week, we use Bronnie Ware’s “Top 5 Regrets of the Dying” as a springboard into a necessary conversation for any entrepreneur feeling burnt out, tired, and stuck. 

Don’t worry: we don’t make this too morbid. We offer some very specific steps entrepreneurs can take to avoid these regrets entirely. 

For more information on Bronnie Ware and her bestselling memoir, head over to https://bronnieware.com/regrets-of-the-dying/

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

But IS this the best decision for the longevity of your business? Even if it feels good at the moment? 

This week, we use Delta Airlines’ surprising overhaul to their SkyMiles loyalty program as a case study (spoiler: people aren’t happy). And while we don’t know all the reasons why Delta made these changes, there are some super valuable lessons for us small business owners to takeaway: 

1. Why it’s so tempting to lower prices and discount (even successful businesses do this!)
2. The biggest pitfall of discounting and lowering pricing (this one will surprise you!) 
3. What to do instead of trying to sell to anyone and everyone 

For more information on what Delta is doing, check out this article: https://thepointsguy.com/news/delta-skymiles-changes/ 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Subito Media production

You’re not alone! It’s difficult for many to say a “loving goodbye” in business. And as business advisors, we’ve witnessed many entrepreneurs add “drama” to what was otherwise a great working relationship. 

That’s why we’re bringing this topic to the table, 

• Why it’s so difficult to say “goodbye” (this one stumped us!) 
• How to avoid adding drama and negative emotions to the end of a working relationship (and what to do instead)
• The simple shift we started using with our approach to business relationships (and you can use this, too)

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

There’s a high chance things have stalled out. 

You’ve simply outgrown your current level and the signs to go for the level you know deep down you’re meant to are flashing all around you. 

So what do you do to get there?

That’s what we dig into in this week’s episode… 

• Why TODAY is the day to start taking action on that thing you’ve been delaying in your business (trust us, you’re ready)
• What new things we’re doing to stretch ourselves (and how we work through setbacks and challenges)
• How stepping into the uncertainty will make you feel unstoppable (and give you the breakthrough you’ve been waiting for) 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

Like the creativity, energy, and motivation just isn’t there? 

And you’re just…bored? 

Well, it’s more common than you think. And since it’s not a widely discussed topic in business, we’re bringing it to the table for this week’s episode! 

We talk about…

• Why boredom in business happens 
• Why boredom in business is actually a good sign
• How to jumpstart your excitement about your business again 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

Well, you’re not alone. A lot of entrepreneurs do. 

Today, we’re not gonna tell you you have to take time off (you already know you should). 

Instead, we’re digging into *why* it's so challenging to take time off. 

And we’ve got some thoughts, like… 

• How we define downtime/time off from the business (it’s not the “laptop lifestyle”)
• How to squash the guilt ridden “entrepreneur martyr thoughts” (like, “I didn’t work hard enough to take time off!”) 
• How we should stop thinking of “downtime” as a reward and more of an essential ingredient to our business’s success 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

You know, the ones where you hired someone to help you with your business, you said yes to investing in something to grow your business, or you hired an employee…

…and it just didn’t work out? So you then beat the crap out of yourself for making that decision? 

Yeah, those decisions! 

Well, we’ve got some thoughts ‘em, like…

• Why most business owners fall into the “I’m a terrible business owner!” after they made a “bad” decision
• Why we stopped using the word “bad” to describe business decisions that didn’t go exactly like we wanted them to 
• How to avoid thinking about a “bad” business decision for weeks, months, or years after you made it
• How to use “bad” decisions to your advantage as a business owner 

*Important Disclaimer: in this episode, we’re not referring to business-related decisions that negatively or significantly affect your overall financial, physical, or emotional well-being.

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

This week, we pull back the curtain and talk about the topics most people are curious about when they hear we’re a mother-daughter team: 

• How we started working together 
• Ways we keep business and home life separate 
• How we’ve made our team dynamic work so we avoid drama and fighting 
• Lessons we’ve learned from each other that have made both of us better entrepreneurs 

And even if you have no desire to bring your family into your business, you’ll still get a lot out of this episode if you have or want to have a team! 

Head over to iwannacollaborate.com and let us know what you took away from this conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

Can running a business be profitable AND fun? We say yes! 

If you feel like you’re taking business just a bit too seriously or business is just feeling hard… this episode for you. 

Join us as we talk through the ingredient so many business owners are missing: FUN! 

We talk about how we used the concept of fun to start this podcast and other projects in the last 12 months and how having more fun can introduce more enjoyment and ease in your business. 

Other topics we explore in this episode are:

• Making room for fun in your business
• What projects to take on
• Making business decisions
• When to let your business expand
• How business has shifted in the last few years

We would love to hear what fun things you’re going to infuse into your business! 

‘Cause business is serious…just not that serious. 

Head over to iwannacollaborate.com and start the conversation.

Music credit: The Funkster by Sweet Spot

A Podcast Launch Bestie production

We talk about what it's really like to be in business: the good, the frustrating, the "am I the only one going through this?!" kind of topics.

You're in the right place if you're looking for less "how to's" and more real conversations about what you're going through as an entrepreneur.

Come eavesdrop on our conversations-it'll be like joining us at the kitchen table after working a full day in your business.