<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet href="https://feeds.captivate.fm/style.xsl" type="text/xsl"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><atom:link href="https://feeds.captivate.fm/future-firm-accounting/" rel="self" type="application/rss+xml"/><title><![CDATA[Future Firm Accounting Podcast]]></title><podcast:guid>3faa1b90-237d-5efd-bc37-7cb36f51dbf4</podcast:guid><lastBuildDate>Tue, 01 Sep 2026 09:00:31 +0000</lastBuildDate><generator>Captivate.fm</generator><language><![CDATA[en]]></language><copyright><![CDATA[Copyright 2022 All rights reserved.]]></copyright><managingEditor>Ryan Lazanis</managingEditor><itunes:summary><![CDATA[An actionable podcast designed for accounting firm owners and partners. Each episode provides listeners with one-quick actionable lesson or takeaway that will help them scale a systematic firm that improves their lifestyle.]]></itunes:summary><image><url>https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg</url><title>Future Firm Accounting Podcast</title><link><![CDATA[https://futurefirm.co]]></link></image><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><itunes:owner><itunes:name>Ryan Lazanis</itunes:name></itunes:owner><itunes:author>Ryan Lazanis</itunes:author><description>An actionable podcast designed for accounting firm owners and partners. Each episode provides listeners with one-quick actionable lesson or takeaway that will help them scale a systematic firm that improves their lifestyle.</description><link>https://futurefirm.co</link><atom:link href="https://pubsubhubbub.appspot.com" rel="hub"/><itunes:explicit>false</itunes:explicit><itunes:type>episodic</itunes:type><itunes:category text="Business"><itunes:category text="Entrepreneurship"/></itunes:category><itunes:new-feed-url>https://feeds.captivate.fm/future-firm-accounting/</itunes:new-feed-url><podcast:locked>no</podcast:locked><podcast:medium>podcast</podcast:medium><item><title>Soft Skills Matter More Now Than Ever</title><itunes:title>Soft Skills Matter More Now Than Ever</itunes:title><description><![CDATA[<p>Technical competence got you this far, but it's not what's going to differentiate your firm going forward. In this episode, I walk through why soft skills, things like emotional intelligence, cultural awareness, and simplifying the complex, matter more than ever in the age of automation, and how to start building them deliberately starting this week. Read the full breakdown of all thirteen soft skills here: <a href="https://futurefirm.co/accountant-soft-skills/" rel="noopener noreferrer" target="_blank">https://futurefirm.co/accountant-soft-skills/</a></p>]]></description><content:encoded><![CDATA[<p>Technical competence got you this far, but it's not what's going to differentiate your firm going forward. In this episode, I walk through why soft skills, things like emotional intelligence, cultural awareness, and simplifying the complex, matter more than ever in the age of automation, and how to start building them deliberately starting this week. Read the full breakdown of all thirteen soft skills here: <a href="https://futurefirm.co/accountant-soft-skills/" rel="noopener noreferrer" target="_blank">https://futurefirm.co/accountant-soft-skills/</a></p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">93e3008b-c6a8-4692-9593-df69e887f736</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Tue, 01 Sep 2026 05:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/93e3008b-c6a8-4692-9593-df69e887f736.mp3" length="17168829" type="audio/mpeg"/><itunes:duration>14:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>335</itunes:episode><podcast:episode>335</podcast:episode></item><item><title>Nobody Should Be Irreplaceable</title><itunes:title>Nobody Should Be Irreplaceable</itunes:title><description><![CDATA[<p>Losing a team member is painful, but what happens next is usually the bigger problem: the scramble to hire, the months of retraining, and sometimes losing that person too. In this episode, I break down why this cycle isn't a sign of bad leadership, and share three practical ways to build redundancy into your team before you need it, so the next departure doesn't take your momentum with it.</p>]]></description><content:encoded><![CDATA[<p>Losing a team member is painful, but what happens next is usually the bigger problem: the scramble to hire, the months of retraining, and sometimes losing that person too. In this episode, I break down why this cycle isn't a sign of bad leadership, and share three practical ways to build redundancy into your team before you need it, so the next departure doesn't take your momentum with it.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">3ed27583-861f-432c-a6fc-32a96464a7ed</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 28 Aug 2026 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3ed27583-861f-432c-a6fc-32a96464a7ed.mp3" length="13068650" type="audio/mpeg"/><itunes:duration>10:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>334</itunes:episode><podcast:episode>334</podcast:episode></item><item><title>5 Steps to $1M (Most Accounting Firm Owners Overcomplicate This)</title><itunes:title>5 Steps to $1M (Most Accounting Firm Owners Overcomplicate This)</itunes:title><description><![CDATA[<p>What if hitting seven figures didn't require a bloated team or hundreds of clients? I walk through five steps that could get you there.</p>]]></description><content:encoded><![CDATA[<p>What if hitting seven figures didn't require a bloated team or hundreds of clients? I walk through five steps that could get you there.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">10596bc5-b8b8-4362-b957-2f79761138b3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Aug 2026 05:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/10596bc5-b8b8-4362-b957-2f79761138b3.mp3" length="22870838" type="audio/mpeg"/><itunes:duration>19:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>333</itunes:episode><podcast:episode>333</podcast:episode></item><item><title>Being Top of Mind</title><itunes:title>Being Top of Mind</itunes:title><description><![CDATA[<p>Long before accounting, I lived in a completely different world, and it taught me one lever that's driven more new work than anything since.</p>]]></description><content:encoded><![CDATA[<p>Long before accounting, I lived in a completely different world, and it taught me one lever that's driven more new work than anything since.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/97a90a25-22c8-36ac-9146-45a829e655e9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 21 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/11333f29-0682-4a57-8bfa-cf9cb9b582aa.mp3" length="12157499" type="audio/mpeg"/><itunes:duration>10:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>332</itunes:episode><podcast:episode>332</podcast:episode></item><item><title>Plan Before Do</title><itunes:title>Plan Before Do</itunes:title><description><![CDATA[<p>Gut feel has been one of your most trusted tools as an owner, but it's not something you should lean on every time. Here's why that matters.</p>]]></description><content:encoded><![CDATA[<p>Gut feel has been one of your most trusted tools as an owner, but it's not something you should lean on every time. Here's why that matters.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/05532b1f-6698-39be-861d-688baefdfa55</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 19 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4139c7d0-10a5-41d9-af78-f5b73c9133c6.mp3" length="15850691" type="audio/mpeg"/><itunes:duration>13:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>331</itunes:episode><podcast:episode>331</podcast:episode></item><item><title>The Awkward Conversation With an Easy Fix</title><itunes:title>The Awkward Conversation With an Easy Fix</itunes:title><description><![CDATA[<p>Some client problems feel like they need a hard conversation. One firm owner proved otherwise, and I break down exactly how she did it.</p>]]></description><content:encoded><![CDATA[<p>Some client problems feel like they need a hard conversation. One firm owner proved otherwise, and I break down exactly how she did it.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bb53806c-5542-392b-9845-f7ee2fc69e72</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 17 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b2d105a7-6f19-4085-a913-ea0056d506bf.mp3" length="14211246" type="audio/mpeg"/><itunes:duration>11:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>330</itunes:episode><podcast:episode>330</podcast:episode></item><item><title>The Four Things Actually Capping Your Growth (Not Lack of Clients)</title><itunes:title>The Four Things Actually Capping Your Growth (Not Lack of Clients)</itunes:title><description><![CDATA[<p>What if adding more clients isn't the answer to feeling maxed out? I break down four things that quietly tend to cap a firm's growth.</p>]]></description><content:encoded><![CDATA[<p>What if adding more clients isn't the answer to feeling maxed out? I break down four things that quietly tend to cap a firm's growth.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/95b8ff89-98a9-33c6-b8ec-2acedc934965</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 14 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a0960e76-e6f5-470c-9d40-30a97b609466.mp3" length="12387376" type="audio/mpeg"/><itunes:duration>10:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>329</itunes:episode><podcast:episode>329</podcast:episode></item><item><title>A Marketing Tactic To Help Prove Your Expertise</title><itunes:title>A Marketing Tactic To Help Prove Your Expertise</itunes:title><description><![CDATA[<p>There's a marketing tool many firm owners skip because they're too busy listing services. Turns out it might be the most persuasive thing you're not doing.</p>]]></description><content:encoded><![CDATA[<p>There's a marketing tool many firm owners skip because they're too busy listing services. Turns out it might be the most persuasive thing you're not doing.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f9eebc54-1907-3126-a29d-7d6948e4c4b8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a967e172-37d6-4777-aa0d-e961ce33bc43.mp3" length="13705515" type="audio/mpeg"/><itunes:duration>11:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>328</itunes:episode><podcast:episode>328</podcast:episode></item><item><title>Avoid These Discovery Call Mistakes</title><itunes:title>Avoid These Discovery Call Mistakes</itunes:title><description><![CDATA[<p>The discovery call is where margins get set and clients get qualified — and some common patterns tend to undermine both more than people realize.</p>]]></description><content:encoded><![CDATA[<p>The discovery call is where margins get set and clients get qualified — and some common patterns tend to undermine both more than people realize.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4f1dd45f-6403-3be5-b478-6cea72103e00</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 10 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d3716f0b-3bae-460f-bc86-a544e48154df.mp3" length="16282233" type="audio/mpeg"/><itunes:duration>13:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>327</itunes:episode><podcast:episode>327</podcast:episode></item><item><title>Your Good Clients Aren&apos;t Going Anywhere</title><itunes:title>Your Good Clients Aren&apos;t Going Anywhere</itunes:title><description><![CDATA[<p>Worried AI is going to take your clients? It might be worth asking which ones — and being honest about what that answer actually looks like.</p>]]></description><content:encoded><![CDATA[<p>Worried AI is going to take your clients? It might be worth asking which ones — and being honest about what that answer actually looks like.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5097997f-5c5c-3eac-bf03-5e806832f85d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 07 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ee14f7a0-2e16-4397-b0cd-01b38076ea94.mp3" length="14471948" type="audio/mpeg"/><itunes:duration>12:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>326</itunes:episode><podcast:episode>326</podcast:episode></item><item><title>Stop Trying to Please Everyone (It Won&apos;t Work Anyway)</title><itunes:title>Stop Trying to Please Everyone (It Won&apos;t Work Anyway)</itunes:title><description><![CDATA[<p>Accommodating every type of client might sound like good business — but it's nearly impossible to pull off and could be hurting your growth.</p>]]></description><content:encoded><![CDATA[<p>Accommodating every type of client might sound like good business — but it's nearly impossible to pull off and could be hurting your growth.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/08b05500-d138-38fd-842b-78877a14a514</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 05 Aug 2026 05:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8019863e-9c3d-4e47-b543-eeaf216aeef1.mp3" length="9323631" type="audio/mpeg"/><itunes:duration>11:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>325</itunes:episode><podcast:episode>325</podcast:episode></item><item><title>The MrBeast Method for Firm Owners</title><itunes:title>The MrBeast Method for Firm Owners</itunes:title><description><![CDATA[<p>What does MrBeast's early growth habit have to do with running an accounting firm? More than you might expect — and it's simpler than it sounds.</p>]]></description><content:encoded><![CDATA[<p>What does MrBeast's early growth habit have to do with running an accounting firm? More than you might expect — and it's simpler than it sounds.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/53f25310-8219-31b0-8d19-415c09a37883</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 03 Aug 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/92f50621-be58-4126-ba95-7128109e1a58.mp3" length="10775151" type="audio/mpeg"/><itunes:duration>12:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>324</itunes:episode><podcast:episode>324</podcast:episode></item><item><title>Zoom Out</title><itunes:title>Zoom Out</itunes:title><description><![CDATA[<p>When a firm owner has all the right pieces in place and is still struggling badly, the real problem is rarely where you'd expect to find it.</p>]]></description><content:encoded><![CDATA[<p>When a firm owner has all the right pieces in place and is still struggling badly, the real problem is rarely where you'd expect to find it.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/82c69a15-94cf-3996-b095-a338418275d7</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 31 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b574d780-6154-4dd4-bc85-2fb7a4add400.mp3" length="11570214" type="audio/mpeg"/><itunes:duration>13:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>323</itunes:episode><podcast:episode>323</podcast:episode></item><item><title>Two Paths, One AI Problem</title><itunes:title>Two Paths, One AI Problem</itunes:title><description><![CDATA[<p>AI is splitting firms onto two very different paths right now, and the outcome really isn't the same for both of them, not even close.</p>]]></description><content:encoded><![CDATA[<p>AI is splitting firms onto two very different paths right now, and the outcome really isn't the same for both of them, not even close.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/adebb55a-2956-33d8-bf33-5d8258a5446b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/078e64b3-2e41-4717-a1b7-79c06732274c.mp3" length="9260362" type="audio/mpeg"/><itunes:duration>11:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>322</itunes:episode><podcast:episode>322</podcast:episode></item><item><title>Direction, Not Effort (Why Your Tactics Aren&apos;t Working)</title><itunes:title>Direction, Not Effort (Why Your Tactics Aren&apos;t Working)</itunes:title><description><![CDATA[<p>When things feel stuck, the instinct is almost always to reach for a new tool or process. I think that's the wrong move to make first.</p>]]></description><content:encoded><![CDATA[<p>When things feel stuck, the instinct is almost always to reach for a new tool or process. I think that's the wrong move to make first.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ae28c031-0da8-3470-9461-4fe70f00be9f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 27 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/771377c1-9e45-43f8-a785-dab425c914d8.mp3" length="8267814" type="audio/mpeg"/><itunes:duration>09:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>321</itunes:episode><podcast:episode>321</podcast:episode></item><item><title>Your Website Is Repelling Good Clients</title><itunes:title>Your Website Is Repelling Good Clients</itunes:title><description><![CDATA[<p>Prices on your website, or not? I don't think it's a simple yes or no, and the wrong answer might be repelling good clients.</p>]]></description><content:encoded><![CDATA[<p>Prices on your website, or not? I don't think it's a simple yes or no, and the wrong answer might be repelling good clients.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f577dba0-ed43-3f58-ac84-643c23ba1ed9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 24 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ca5068eb-9ab0-434d-b79a-c387ed588fe6.mp3" length="8964865" type="audio/mpeg"/><itunes:duration>10:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>320</itunes:episode><podcast:episode>320</podcast:episode></item><item><title>My Biggest Trial and Errors as a Firm Owner</title><itunes:title>My Biggest Trial and Errors as a Firm Owner</itunes:title><description><![CDATA[<p>There's a version of my first firm's story that looks clean from the outside, almost like a straight line to exit. It really wasn't.</p>]]></description><content:encoded><![CDATA[<p>There's a version of my first firm's story that looks clean from the outside, almost like a straight line to exit. It really wasn't.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8c0bd327-17d9-3cb5-ac7c-b8b0992b6524</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2a9d2bdc-b462-4cab-b101-4b36c26abd76.mp3" length="9135288" type="audio/mpeg"/><itunes:duration>10:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>319</itunes:episode><podcast:episode>319</podcast:episode></item><item><title>Nervous About Offshoring? Don&apos;t Be.</title><itunes:title>Nervous About Offshoring? Don&apos;t Be.</itunes:title><description><![CDATA[<p>A lot of firm owners think offshoring is primarily about cutting costs. I think that's the wrong lens entirely, and it might cost you.</p>]]></description><content:encoded><![CDATA[<p>A lot of firm owners think offshoring is primarily about cutting costs. I think that's the wrong lens entirely, and it might cost you.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ae50f801-1acc-3965-8293-d2835543146c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 20 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/540c19ed-3d9c-419d-8267-357d7206ec9f.mp3" length="11083814" type="audio/mpeg"/><itunes:duration>13:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>318</itunes:episode><podcast:episode>318</podcast:episode></item><item><title>Inside Ignition&apos;s 2026 Accounting Pricing Benchmark Report</title><itunes:title>Inside Ignition&apos;s 2026 Accounting Pricing Benchmark Report</itunes:title><description><![CDATA[<p>This year's pricing benchmark report is out, and there's a gap in it I think matters more than the numbers themselves. I share what I found in this episode.</p><p>For more, join me and Dawn Brolin live on July 23rd: <a href="https://www.ignitionapp.com/webinars/are-you-charging-what-youre-worth" rel="noopener noreferrer" target="_blank">https://www.ignitionapp.com/webinars/are-you-charging-what-youre-worth</a></p>]]></description><content:encoded><![CDATA[<p>This year's pricing benchmark report is out, and there's a gap in it I think matters more than the numbers themselves. I share what I found in this episode.</p><p>For more, join me and Dawn Brolin live on July 23rd: <a href="https://www.ignitionapp.com/webinars/are-you-charging-what-youre-worth" rel="noopener noreferrer" target="_blank">https://www.ignitionapp.com/webinars/are-you-charging-what-youre-worth</a></p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/35bcd56d-d088-3c8e-b692-64d8297b4c07</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 17 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2751e359-4ba3-4923-a68f-47eb54f22b01.mp3" length="9509048" type="audio/mpeg"/><itunes:duration>11:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>317</itunes:episode><podcast:episode>317</podcast:episode></item><item><title>Future-Proofing Yourself and Your Team</title><itunes:title>Future-Proofing Yourself and Your Team</itunes:title><description><![CDATA[<p>AI can already do a lot of what accountants get paid for. So what actually makes someone hard to replace in a firm like yours?</p>]]></description><content:encoded><![CDATA[<p>AI can already do a lot of what accountants get paid for. So what actually makes someone hard to replace in a firm like yours?</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2d2e19bf-5cf2-3e86-aa9a-5d937e890d25</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/19b598e5-9036-4515-bebf-fe2270cb94a3.mp3" length="8468591" type="audio/mpeg"/><itunes:duration>10:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>316</itunes:episode><podcast:episode>316</podcast:episode></item><item><title>Start With Why</title><itunes:title>Start With Why</itunes:title><description><![CDATA[<p>Ever wonder why some firm owners seem to have it so much easier than everyone else? I've got a theory, and it's not quite what you'd guess.</p>]]></description><content:encoded><![CDATA[<p>Ever wonder why some firm owners seem to have it so much easier than everyone else? I've got a theory, and it's not quite what you'd guess.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a1b02a82-c7d0-3721-bb8a-d7d46edafa50</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 13 Jul 2026 06:21:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2481a684-7ece-428a-a140-e24d2f2260bd.mp3" length="8990099" type="audio/mpeg"/><itunes:duration>10:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>315</itunes:episode><podcast:episode>315</podcast:episode></item><item><title>From Cloud Accounting to AI Agents, This Problem Hasn&apos;t Moved</title><itunes:title>From Cloud Accounting to AI Agents, This Problem Hasn&apos;t Moved</itunes:title><description><![CDATA[<p>AI and automation have taken over every conversation in accounting — but the core business model problems holding firms back haven't moved.</p>]]></description><content:encoded><![CDATA[<p>AI and automation have taken over every conversation in accounting — but the core business model problems holding firms back haven't moved.</p>]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fe6ca898-6e81-3724-895e-4ae52ee30484</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 10 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8a028a5e-c0bf-493f-8279-f60db306e764.mp3" length="9746762" type="audio/mpeg"/><itunes:duration>11:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>314</itunes:episode><podcast:episode>314</podcast:episode></item><item><title>When Saving Money Costs You More</title><itunes:title>When Saving Money Costs You More</itunes:title><description><![CDATA[<p>Sometimes the most expensive decision you can make is the one that looks like a saving — and here's how to tell the difference before you act.</p>
]]></description><content:encoded><![CDATA[<p>Sometimes the most expensive decision you can make is the one that looks like a saving — and here's how to tell the difference before you act.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f50d6e18-bb37-34c4-b7b3-42a6a5ddd9ae</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d9d1fcd1-970c-4afb-8e1a-70dcc3c91bff.mp3" length="7936111" type="audio/mpeg"/><itunes:duration>09:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>314</itunes:episode><podcast:episode>314</podcast:episode></item><item><title>My Review of a Real Firm&apos;s Packages</title><itunes:title>My Review of a Real Firm&apos;s Packages</itunes:title><description><![CDATA[<p>Reviewing a real firm's packages is often more useful than any abstract lesson — here's what this one gets right and what I'd change about it.</p>
]]></description><content:encoded><![CDATA[<p>Reviewing a real firm's packages is often more useful than any abstract lesson — here's what this one gets right and what I'd change about it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e5f92f7d-33c2-3895-b8d4-e4c642385a39</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 06 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8388e03b-1512-4e98-9c5a-0c5bd30e87d9.mp3" length="8594031" type="audio/mpeg"/><itunes:duration>10:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>313</itunes:episode><podcast:episode>313</podcast:episode></item><item><title>Who Not How: The Mindset Shift That Changes Everything</title><itunes:title>Who Not How: The Mindset Shift That Changes Everything</itunes:title><description><![CDATA[<p>The most useful shift in how you run your firm might not be about how to solve operational problems — it's about who should solve them instead.</p>
]]></description><content:encoded><![CDATA[<p>The most useful shift in how you run your firm might not be about how to solve operational problems — it's about who should solve them instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a4179489-755f-3e9c-9072-a253e5a4997b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 03 Jul 2026 06:51:28 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/301e342b-c945-4075-8a80-da7fff2c22c8.mp3" length="8470419" type="audio/mpeg"/><itunes:duration>10:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>312</itunes:episode><podcast:episode>312</podcast:episode></item><item><title>More Process Isn&apos;t Always the Answer</title><itunes:title>More Process Isn&apos;t Always the Answer</itunes:title><description><![CDATA[<p>Could your own systems be holding your team back? One coaching client's "processes on processes" might sound more familiar than expected.</p>
]]></description><content:encoded><![CDATA[<p>Could your own systems be holding your team back? One coaching client's "processes on processes" might sound more familiar than expected.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/76ba1bdf-b7d9-3869-a366-c89a6d1540e4</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Jul 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a2c6b2c8-e826-4aa2-921b-55bd048091ab.mp3" length="8583425" type="audio/mpeg"/><itunes:duration>10:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>311</itunes:episode><podcast:episode>311</podcast:episode></item><item><title>The Shiny Object of 2026 (So Far)</title><itunes:title>The Shiny Object of 2026 (So Far)</itunes:title><description><![CDATA[<p>AI has been the dominant tech conversation for years — and the version that's already here in 2026 could be the most convincing distraction yet.</p>
]]></description><content:encoded><![CDATA[<p>AI has been the dominant tech conversation for years — and the version that's already here in 2026 could be the most convincing distraction yet.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eb39404b-412e-39f4-88d0-923cac351205</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 29 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cdf9e0c8-e790-4392-9c88-0f3474ac46be.mp3" length="8441162" type="audio/mpeg"/><itunes:duration>10:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>310</itunes:episode><podcast:episode>310</podcast:episode></item><item><title>Fast and Broken Is Still Broken</title><itunes:title>Fast and Broken Is Still Broken</itunes:title><description><![CDATA[<p>Automating a broken process doesn't fix it — it makes it faster to stay ineffective. Here's the question that should come before anything else.</p>
]]></description><content:encoded><![CDATA[<p>Automating a broken process doesn't fix it — it makes it faster to stay ineffective. Here's the question that should come before anything else.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/045d1f81-9992-33e6-b19f-4a78df012c2d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 26 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dcfa66c3-62e6-4c93-97a3-c94f06455f4c.mp3" length="8419219" type="audio/mpeg"/><itunes:duration>10:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>309</itunes:episode><podcast:episode>309</podcast:episode></item><item><title>The Pricing Tactics I Actually Use in My Old Firm</title><itunes:title>The Pricing Tactics I Actually Use in My Old Firm</itunes:title><description><![CDATA[<p>When I work with firm owners, pricing is almost always the first thing we dig into — and what I teach came directly from running my old firm.</p>
]]></description><content:encoded><![CDATA[<p>When I work with firm owners, pricing is almost always the first thing we dig into — and what I teach came directly from running my old firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b4f62540-b9b5-343d-bd19-7afa4f2a3813</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 24 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/45ab0b76-61f1-4b01-be5e-6813434f600b.mp3" length="9378854" type="audio/mpeg"/><itunes:duration>11:10</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>308</itunes:episode><podcast:episode>308</podcast:episode></item><item><title>Go Senior Early. Here&apos;s Why.</title><itunes:title>Go Senior Early. Here&apos;s Why.</itunes:title><description><![CDATA[<p>The hire that makes you uncomfortable might be the one that finally gets you out of the bottleneck. Here's the case for going senior early.</p>
]]></description><content:encoded><![CDATA[<p>The hire that makes you uncomfortable might be the one that finally gets you out of the bottleneck. Here's the case for going senior early.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4de422e1-37af-3278-9111-bb92af3f3297</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 22 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5f300429-efb1-43a5-813f-1019a963a062.mp3" length="8568796" type="audio/mpeg"/><itunes:duration>10:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>307</itunes:episode><podcast:episode>307</podcast:episode></item><item><title>Your New Boss Is an AI</title><itunes:title>Your New Boss Is an AI</itunes:title><description><![CDATA[<p>The gig economy just got flipped — AI is now the employer. Here's what that means for accounting firms and the work worth building around.</p>
]]></description><content:encoded><![CDATA[<p>The gig economy just got flipped — AI is now the employer. Here's what that means for accounting firms and the work worth building around.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2b9c2a55-6c02-39e9-bde9-67be5bf49dcf</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 19 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2651f734-479e-463d-a69e-8ef1de8c42c8.mp3" length="10080659" type="audio/mpeg"/><itunes:duration>12:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>306</itunes:episode><podcast:episode>306</podcast:episode></item><item><title>What My 5-Year-Old Taught Me About Running a Firm</title><itunes:title>What My 5-Year-Old Taught Me About Running a Firm</itunes:title><description><![CDATA[<p>My five-year-old asked me to explain what I do — and trying to answer reminded me of something many firm owners have quietly lost sight of.</p>
]]></description><content:encoded><![CDATA[<p>My five-year-old asked me to explain what I do — and trying to answer reminded me of something many firm owners have quietly lost sight of.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ea3bc84b-953f-3e9f-afd9-ce36a02d5fd4</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/18838641-bd8e-424d-b813-9e9fe8fcefe1.mp3" length="8062282" type="audio/mpeg"/><itunes:duration>09:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>305</itunes:episode><podcast:episode>305</podcast:episode></item><item><title>Mind Control (The Real Thing Holding Your Firm Back)</title><itunes:title>Mind Control (The Real Thing Holding Your Firm Back)</itunes:title><description><![CDATA[<p>Fixing your prices or systems won't help much if the thinking underneath them hasn't changed. Here's what actually needs to shift first here.</p>
]]></description><content:encoded><![CDATA[<p>Fixing your prices or systems won't help much if the thinking underneath them hasn't changed. Here's what actually needs to shift first here.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4bc2130f-55f4-301f-b8cb-10459ce0db00</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 15 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/68a81a2b-f2b1-423a-89d4-dcfbae347e0e.mp3" length="8556728" type="audio/mpeg"/><itunes:duration>10:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>304</itunes:episode><podcast:episode>304</podcast:episode></item><item><title>The Next Phase of AI in Accounting is Here</title><itunes:title>The Next Phase of AI in Accounting is Here</itunes:title><description><![CDATA[<p>AI tools of today are viewed as something to help you think faster. The next phase is AI that actually does things for you — and it's already here for firm owners to explore.</p>
]]></description><content:encoded><![CDATA[<p>AI tools of today are viewed as something to help you think faster. The next phase is AI that actually does things for you — and it's already here for firm owners to explore.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bc6fad79-4f17-3086-980b-b1aa8d27d285</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 12 Jun 2026 06:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b8e43783-3434-49ff-8387-eddce8b46af4.mp3" length="9277916" type="audio/mpeg"/><itunes:duration>11:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>303</itunes:episode><podcast:episode>303</podcast:episode></item><item><title>Your Clients Don&apos;t Care About You</title><itunes:title>Your Clients Don&apos;t Care About You</itunes:title><description><![CDATA[<p>Are you selling your process or selling the outcome? The difference could be affecting the clients you attract and what you're able to charge.</p>
]]></description><content:encoded><![CDATA[<p>Are you selling your process or selling the outcome? The difference could be affecting the clients you attract and what you're able to charge.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/af4ff666-3715-39e3-b733-a6b2ef6c3fd7</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 10 Jun 2026 05:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c8cabb19-0bb8-4818-a2c6-c7e1659a5df8.mp3" length="7533459" type="audio/mpeg"/><itunes:duration>08:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>302</itunes:episode><podcast:episode>302</podcast:episode></item><item><title>Episode 300: There&apos;s a Window After Busy Season (Most Firms Miss It)</title><itunes:title>Episode 300: There&apos;s a Window After Busy Season (Most Firms Miss It)</itunes:title><description><![CDATA[<p>June is one of the most important months for accounting firms — and one of the most wasted. Here's how to actually make the most of it.</p>
]]></description><content:encoded><![CDATA[<p>June is one of the most important months for accounting firms — and one of the most wasted. Here's how to actually make the most of it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4dae9c80-8486-3e94-9dae-ac0323a5f2e6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 08 Jun 2026 05:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/519d4d13-f314-477f-8be2-df04649034d3.mp3" length="9807941" type="audio/mpeg"/><itunes:duration>10:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>300</itunes:episode><podcast:episode>300</podcast:episode></item><item><title>The Document That Changed How My Team Operates</title><itunes:title>The Document That Changed How My Team Operates</itunes:title><description><![CDATA[<p>Episode resources: <a href='https://docs.google.com/document/d/1L3v1Xg0qiBhDQKroi5Qf73hWUvG4yOA0RQvbxOBizc0/edit?usp=sharing'>https://docs.google.com/document/d/1L3v1Xg0qiBhDQKroi5Qf73hWUvG4yOA0RQvbxOBizc0/edit?usp=sharing</a> — Many firm owners say they want to delegate, but haven't defined what ownership actually looks like for each person on their team. I share the exact framework we used at Future Firm — including why I needed it applied to myself first — and how it could help reduce the constant escalations you might be dealing with right now.</p>
]]></description><content:encoded><![CDATA[<p>Episode resources: <a href='https://docs.google.com/document/d/1L3v1Xg0qiBhDQKroi5Qf73hWUvG4yOA0RQvbxOBizc0/edit?usp=sharing'>https://docs.google.com/document/d/1L3v1Xg0qiBhDQKroi5Qf73hWUvG4yOA0RQvbxOBizc0/edit?usp=sharing</a> — Many firm owners say they want to delegate, but haven't defined what ownership actually looks like for each person on their team. I share the exact framework we used at Future Firm — including why I needed it applied to myself first — and how it could help reduce the constant escalations you might be dealing with right now.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/18d0cbeb-cf13-3156-aafa-4d5ae5e37442</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Jun 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a70818db-6c97-4ded-a212-f1095fdb5da8.mp3" length="11150426" type="audio/mpeg"/><itunes:duration>11:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>301</itunes:episode><podcast:episode>301</podcast:episode></item><item><title>Why Your Firm Feels Directionless (And How to Fix It)</title><itunes:title>Why Your Firm Feels Directionless (And How to Fix It)</itunes:title><description><![CDATA[<p>If your team keeps coming to you for direction on things that should be obvious, vision might be what's actually missing. Here's why it matters.</p>
]]></description><content:encoded><![CDATA[<p>If your team keeps coming to you for direction on things that should be obvious, vision might be what's actually missing. Here's why it matters.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/50b90773-4145-304d-a497-fcd333ab89d5</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 31 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dd8470e6-ecb5-4273-936b-d6f971a6ea1c.mp3" length="8282442" type="audio/mpeg"/><itunes:duration>09:52</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>300</itunes:episode><podcast:episode>300</podcast:episode></item><item><title>What Your Price Says About Your Firm</title><itunes:title>What Your Price Says About Your Firm</itunes:title><description><![CDATA[<p>Pricing isn't just a number—it's a signal. Here's what your price might be telling prospects about your firm before the conversation even starts.</p>
]]></description><content:encoded><![CDATA[<p>Pricing isn't just a number—it's a signal. Here's what your price might be telling prospects about your firm before the conversation even starts.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/875582ae-e950-363b-8864-96ba959b830a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c19c1197-cef9-4017-ba12-f9fc73f9e81e.mp3" length="9391288" type="audio/mpeg"/><itunes:duration>11:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>299</itunes:episode><podcast:episode>299</podcast:episode></item><item><title>Don’t Get More Leads in Your Accounting Firm Until You Fix This</title><itunes:title>Don’t Get More Leads in Your Accounting Firm Until You Fix This</itunes:title><description><![CDATA[<p>Pouring more leads into a leaky funnel just makes things worse. Here's what to fix first before bolstering your marketing activities.</p>
]]></description><content:encoded><![CDATA[<p>Pouring more leads into a leaky funnel just makes things worse. Here's what to fix first before bolstering your marketing activities.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a64ff9f6-28c1-3dc7-a7ea-21d29620646e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 24 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1fb77807-c9b6-43f4-b36c-6c95edc6ae65.mp3" length="8135791" type="audio/mpeg"/><itunes:duration>09:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>298</itunes:episode><podcast:episode>298</podcast:episode></item><item><title>The Senior Accounting Hire You Can Actually Afford</title><itunes:title>The Senior Accounting Hire You Can Actually Afford</itunes:title><description><![CDATA[<p>Stuck, overworked, and can't afford the hire that would fix it? There might be a path forward that doesn't require perfect margins first.</p>
]]></description><content:encoded><![CDATA[<p>Stuck, overworked, and can't afford the hire that would fix it? There might be a path forward that doesn't require perfect margins first.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a3639cb6-b3bc-36a2-8450-218b1777527e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 20 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d96cac51-85c8-4943-be2b-39914312f7a9.mp3" length="10981988" type="audio/mpeg"/><itunes:duration>11:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>297</itunes:episode><podcast:episode>297</podcast:episode></item><item><title>Why Most Firm Owners Quit Marketing Too Early</title><itunes:title>Why Most Firm Owners Quit Marketing Too Early</itunes:title><description><![CDATA[<p>Digital marketing is harder than ever in 2026—but that doesn't mean it's not worth it. Here's what winning at it actually tends to require.</p>
]]></description><content:encoded><![CDATA[<p>Digital marketing is harder than ever in 2026—but that doesn't mean it's not worth it. Here's what winning at it actually tends to require.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c4b2a545-6b7e-38e2-b90b-7bc1ef4351a6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 17 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f4ac4c2c-a271-444d-a1d6-afeda03acc6f.mp3" length="9767242" type="audio/mpeg"/><itunes:duration>11:38</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>296</itunes:episode><podcast:episode>296</podcast:episode></item><item><title>Free Up Time in Your Firm by Stopping These 4 Things</title><itunes:title>Free Up Time in Your Firm by Stopping These 4 Things</itunes:title><description><![CDATA[<p>There are four things quietly eating your time as a firm owner. Getting out of them could change how fast—and how freely—your firm grows.</p>
]]></description><content:encoded><![CDATA[<p>There are four things quietly eating your time as a firm owner. Getting out of them could change how fast—and how freely—your firm grows.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e99013f5-07e7-368a-9f6b-bf5c90d8443d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/baf9d6d3-0aee-49b8-9bba-af9247c6a2b5.mp3" length="9172956" type="audio/mpeg"/><itunes:duration>10:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>295</itunes:episode><podcast:episode>295</podcast:episode></item><item><title>“You&apos;re Too Expensive&quot; and What It Actually Means</title><itunes:title>“You&apos;re Too Expensive&quot; and What It Actually Means</itunes:title><description><![CDATA[<p>Price objections can feel personal, but they often point to something fixable. Here's what might actually be going on in those conversations.</p>
]]></description><content:encoded><![CDATA[<p>Price objections can feel personal, but they often point to something fixable. Here's what might actually be going on in those conversations.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/488b98c4-dff2-3bd6-8d44-fffb6ce77ab6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Tue, 12 May 2026 08:03:37 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/abcbe67c-9198-40f2-b266-d7e236f54f83.mp3" length="9816614" type="audio/mpeg"/><itunes:duration>11:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>294</itunes:episode><podcast:episode>294</podcast:episode></item><item><title>The Real Cost of Being a Control Freak</title><itunes:title>The Real Cost of Being a Control Freak</itunes:title><description><![CDATA[<p>A lot of firm owners are unknowingly the biggest bottleneck in their own business. Here's what that tends to look like—and what to do about it.</p>
]]></description><content:encoded><![CDATA[<p>A lot of firm owners are unknowingly the biggest bottleneck in their own business. Here's what that tends to look like—and what to do about it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d22346b4-de68-3524-a81b-6ed438f98545</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/88bd56f3-19eb-4afa-8057-4249e9576ece.mp3" length="9261825" type="audio/mpeg"/><itunes:duration>11:02</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>293</itunes:episode><podcast:episode>293</podcast:episode></item><item><title>How I Learned to Sell as an Introvert (And Why You Can Too)</title><itunes:title>How I Learned to Sell as an Introvert (And Why You Can Too)</itunes:title><description><![CDATA[<p>Many introverted firm owners assume sales just isn't for them. This episode—and the Profitable Packages Workshop—might change that: <a href='http://futurefirm.co'>futurefirm.co</a></p>
]]></description><content:encoded><![CDATA[<p>Many introverted firm owners assume sales just isn't for them. This episode—and the Profitable Packages Workshop—might change that: <a href='http://futurefirm.co'>futurefirm.co</a></p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/be1e8d3d-8bad-3d57-9b3c-9d7429849423</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 03 May 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/90e992a2-25ae-4494-9abf-fa87b2e80515.mp3" length="10359699" type="audio/mpeg"/><itunes:duration>12:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>292</itunes:episode><podcast:episode>292</podcast:episode></item><item><title>What AI Agents Can Actually Do for Your Firm</title><itunes:title>What AI Agents Can Actually Do for Your Firm</itunes:title><description><![CDATA[<p>AI agents could meaningfully change what your firm is capable of. Learn more here: <a href='https://futurefirm.co/ai-agents-in-accounting/'>https://futurefirm.co/ai-agents-in-accounting/</a></p>
]]></description><content:encoded><![CDATA[<p>AI agents could meaningfully change what your firm is capable of. Learn more here: <a href='https://futurefirm.co/ai-agents-in-accounting/'>https://futurefirm.co/ai-agents-in-accounting/</a></p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ef7ba596-c380-3d4b-952b-7e02ee19def8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3dcada0b-9656-4fb4-bb36-0b211693b446.mp3" length="8557825" type="audio/mpeg"/><itunes:duration>10:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>291</itunes:episode><podcast:episode>291</podcast:episode></item><item><title>Two Simple Fixes That Will Immediately Improve Your Sales Process</title><itunes:title>Two Simple Fixes That Will Immediately Improve Your Sales Process</itunes:title><description><![CDATA[<p>The first thing a prospect sees from your firm could shape whether they stick around. Here's how to make it work in your favor.</p>
]]></description><content:encoded><![CDATA[<p>The first thing a prospect sees from your firm could shape whether they stick around. Here's how to make it work in your favor.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d556d2ed-ce00-3bc7-a18e-afd0e9e8a8ee</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 26 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/25807780-65f0-4843-a6ad-3c23179a2e1b.mp3" length="9187219" type="audio/mpeg"/><itunes:duration>10:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>290</itunes:episode><podcast:episode>290</podcast:episode></item><item><title>The Blind Spot Every Firm Owner Has (And How to Fix It)</title><itunes:title>The Blind Spot Every Firm Owner Has (And How to Fix It)</itunes:title><description><![CDATA[<p>The higher you get in your firm, the less honest feedback you tend to get. That gap can be costly — and it's more fixable than you might think.</p>
]]></description><content:encoded><![CDATA[<p>The higher you get in your firm, the less honest feedback you tend to get. That gap can be costly — and it's more fixable than you might think.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/63913ded-82f1-3dfe-83ce-9b8b272e6119</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cc6538ee-6f10-4356-9611-fb21835b7fdf.mp3" length="7788362" type="audio/mpeg"/><itunes:duration>09:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>289</itunes:episode><podcast:episode>289</podcast:episode></item><item><title>Why Fully Cloud Firms Work Less and Earn More, At Least Based on This Poll</title><itunes:title>Why Fully Cloud Firms Work Less and Earn More, At Least Based on This Poll</itunes:title><description><![CDATA[<p>A poll of 150 firm owners revealed a clear gap between fully cloud, partially cloud, and not cloud firms — in hours worked and profit margins.</p>
]]></description><content:encoded><![CDATA[<p>A poll of 150 firm owners revealed a clear gap between fully cloud, partially cloud, and not cloud firms — in hours worked and profit margins.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eb60daa1-ef37-3d94-9a38-1c24ef5c3b46</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 19 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3ec04bfd-e3d4-45fd-bc98-acf0d8e0de22.mp3" length="8944385" type="audio/mpeg"/><itunes:duration>10:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>288</itunes:episode><podcast:episode>288</podcast:episode></item><item><title>Stop Pricing From a Spreadsheet (Do This Instead)</title><itunes:title>Stop Pricing From a Spreadsheet (Do This Instead)</itunes:title><description><![CDATA[<p>A pricing formula can tell you what a service costs to deliver. What it can't tell you is what a client is actually willing to pay.</p>
]]></description><content:encoded><![CDATA[<p>A pricing formula can tell you what a service costs to deliver. What it can't tell you is what a client is actually willing to pay.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9e3d878c-ec49-3e7f-96d2-62a634256030</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e8a65920-3d32-42fc-8b19-d088fe049128.mp3" length="8912568" type="audio/mpeg"/><itunes:duration>10:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>287</itunes:episode><podcast:episode>287</podcast:episode></item><item><title>The Fine Line Between Clever Marketing and Flat-Out Trickery</title><itunes:title>The Fine Line Between Clever Marketing and Flat-Out Trickery</itunes:title><description><![CDATA[<p>Bold marketing can work — but not all of it earns attention the right way. There's a version of standing out that could actually be costing you trust.</p>
]]></description><content:encoded><![CDATA[<p>Bold marketing can work — but not all of it earns attention the right way. There's a version of standing out that could actually be costing you trust.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a24bccbc-a930-3b7d-a4d8-88f0fd17b08d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 12 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b3e88bb3-6818-4c0d-929e-57f1e486aff8.mp3" length="9566465" type="audio/mpeg"/><itunes:duration>11:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>286</itunes:episode><podcast:episode>286</podcast:episode></item><item><title>How to Find a New Team Member Fast (When You Need One Yesterday)</title><itunes:title>How to Find a New Team Member Fast (When You Need One Yesterday)</itunes:title><description><![CDATA[<p>Speed and quality don't have to be mutually exclusive when hiring. The right approach can make a real difference in how this plays out.</p>
]]></description><content:encoded><![CDATA[<p>Speed and quality don't have to be mutually exclusive when hiring. The right approach can make a real difference in how this plays out.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e26b3e05-ef7c-3edf-8f59-c90de5738627</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ef38ce3f-3000-4139-965c-18afcb881931.mp3" length="9570122" type="audio/mpeg"/><itunes:duration>11:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>285</itunes:episode><podcast:episode>285</podcast:episode></item><item><title>The One Thing Missing From Your Firm&apos;s Marketing</title><itunes:title>The One Thing Missing From Your Firm&apos;s Marketing</itunes:title><description><![CDATA[<p>Your marketing might be accurate — but is it effective? Many firm owners are stuck at level one without knowing it.</p>
]]></description><content:encoded><![CDATA[<p>Your marketing might be accurate — but is it effective? Many firm owners are stuck at level one without knowing it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e21753d4-df3f-31c6-a935-fdcdba319e25</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 05 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/09a44e82-312d-47e9-8137-7f5bc027c71f.mp3" length="8964499" type="audio/mpeg"/><itunes:duration>10:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>284</itunes:episode><podcast:episode>284</podcast:episode></item><item><title>What&apos;s a Good Profit Margin for Your Firm? (The Honest Answer)</title><itunes:title>What&apos;s a Good Profit Margin for Your Firm? (The Honest Answer)</itunes:title><description><![CDATA[<p>A 40% profit margin might look great on paper. But depending on what it's costing you to generate it, the reality could be very different.</p>
]]></description><content:encoded><![CDATA[<p>A 40% profit margin might look great on paper. But depending on what it's costing you to generate it, the reality could be very different.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5b606de0-2ff9-3fc9-97dd-0051bc37fd37</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Apr 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d5224c1e-1bb3-4792-964d-ba5747370e4a.mp3" length="8157368" type="audio/mpeg"/><itunes:duration>09:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>283</itunes:episode><podcast:episode>283</podcast:episode></item><item><title>The Tax Advisor Who Made Me Use ChatGPT Instead</title><itunes:title>The Tax Advisor Who Made Me Use ChatGPT Instead</itunes:title><description><![CDATA[<p>What happens when a client finds AI more helpful than the advisor they're paying? I recently found out firsthand — and it wasn't a good sign.</p>
]]></description><content:encoded><![CDATA[<p>What happens when a client finds AI more helpful than the advisor they're paying? I recently found out firsthand — and it wasn't a good sign.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4d2f0957-9d56-3dcb-a2b8-eacd6804d038</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 29 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a87d43f4-40b3-4f21-ae28-8dcdeea58acb.mp3" length="8474076" type="audio/mpeg"/><itunes:duration>10:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>282</itunes:episode><podcast:episode>282</podcast:episode></item><item><title>How Being Yourself Beats Any Marketing Strategy (With Real Examples)</title><itunes:title>How Being Yourself Beats Any Marketing Strategy (With Real Examples)</itunes:title><description><![CDATA[<p>Does your marketing actually sound like you — or could it have been written by anyone? It might be worth taking an honest look.</p>
]]></description><content:encoded><![CDATA[<p>Does your marketing actually sound like you — or could it have been written by anyone? It might be worth taking an honest look.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d4e0ef07-8bcb-3485-8704-cdd40894b123</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 25 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/45de4968-39d4-484c-a1a4-9d2f299dadeb.mp3" length="8152248" type="audio/mpeg"/><itunes:duration>09:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>281</itunes:episode><podcast:episode>281</podcast:episode></item><item><title>How I Moved My Team From AI Optional to AI Required</title><itunes:title>How I Moved My Team From AI Optional to AI Required</itunes:title><description><![CDATA[<p>Have you had an honest conversation with your team about AI yet? It might be more overdue than you think.</p>
]]></description><content:encoded><![CDATA[<p>Have you had an honest conversation with your team about AI yet? It might be more overdue than you think.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4b6a7735-ee77-3bf0-93ad-c41129e807ce</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 22 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a3c8bc0d-493d-441b-b001-744d02fd2927.mp3" length="8131036" type="audio/mpeg"/><itunes:duration>09:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>280</itunes:episode><podcast:episode>280</podcast:episode></item><item><title>Add This One Feature to Every Package in Your Firm</title><itunes:title>Add This One Feature to Every Package in Your Firm</itunes:title><description><![CDATA[<p>Your firm already does something clients would pay more for. They just don't know it yet.</p>
]]></description><content:encoded><![CDATA[<p>Your firm already does something clients would pay more for. They just don't know it yet.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d6a58e68-0fdb-3f4d-8706-86478ef9c332</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d955e8ea-4a4d-4fc4-9774-b7900f4b51ae.mp3" length="8390328" type="audio/mpeg"/><itunes:duration>09:59</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>279</itunes:episode><podcast:episode>279</podcast:episode></item><item><title>How to Stop Being the Bottleneck in Your Accounting Firm</title><itunes:title>How to Stop Being the Bottleneck in Your Accounting Firm</itunes:title><description><![CDATA[<p>Feeling stuck as the bottleneck in your firm? There are usually three things behind it, and all of them are fixable.</p>
]]></description><content:encoded><![CDATA[<p>Feeling stuck as the bottleneck in your firm? There are usually three things behind it, and all of them are fixable.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b05b3ae9-f82a-30c0-b8ec-dfc91205dcb3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 15 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/13583083-99f7-4f2b-b535-576a3120bdc1.mp3" length="11818899" type="audio/mpeg"/><itunes:duration>14:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>278</itunes:episode><podcast:episode>278</podcast:episode></item><item><title>The 2 AI Apps Every Firm Should Be Using Daily</title><itunes:title>The 2 AI Apps Every Firm Should Be Using Daily</itunes:title><description><![CDATA[<p>There are still firms that haven't touched AI. If that's you, these two tools are a simple way to get going.</p>
]]></description><content:encoded><![CDATA[<p>There are still firms that haven't touched AI. If that's you, these two tools are a simple way to get going.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/24ff535b-a702-38d2-acba-39d895ac66bd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 11 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/001672c3-7107-4f41-b019-bf8d887227d3.mp3" length="8141642" type="audio/mpeg"/><itunes:duration>09:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>277</itunes:episode><podcast:episode>277</podcast:episode></item><item><title>The Fear of Raising Prices Is Real (Here’s How To Do It)</title><itunes:title>The Fear of Raising Prices Is Real (Here’s How To Do It)</itunes:title><description><![CDATA[<p>Charging more is something a lot of firm owners avoid. But there's a way to approach it that makes the conversation easier than you'd expect.</p>
]]></description><content:encoded><![CDATA[<p>Charging more is something a lot of firm owners avoid. But there's a way to approach it that makes the conversation easier than you'd expect.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8a7b1cdc-69d8-357e-97d3-4787bd6e6f1d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 08 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/92d49da7-0b7a-47ac-8f56-74a08cd71554.mp3" length="8364728" type="audio/mpeg"/><itunes:duration>09:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>276</itunes:episode><podcast:episode>276</podcast:episode></item><item><title>Simple Marketing Wins for When Revenue Feels Tight</title><itunes:title>Simple Marketing Wins for When Revenue Feels Tight</itunes:title><description><![CDATA[<p>When revenue gets tight, going on offense with some simple marketing tends to beat pulling back. You might not have tried these tactics yet.</p>
]]></description><content:encoded><![CDATA[<p>When revenue gets tight, going on offense with some simple marketing tends to beat pulling back. You might not have tried these tactics yet.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/230fca60-c0f8-3689-969b-ccbec4d4670a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/47b3c64b-4471-41a5-8c52-1d084d095bd8.mp3" length="7849802" type="audio/mpeg"/><itunes:duration>09:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>275</itunes:episode><podcast:episode>275</podcast:episode></item><item><title>How I Chose Software at My Firm (Without Losing My Mind)</title><itunes:title>How I Chose Software at My Firm (Without Losing My Mind)</itunes:title><description><![CDATA[<p>Every software tool looks great in a demo. There's a simple way to narrow down what really matters before you start shopping, and it could save you a lot of time.</p>
]]></description><content:encoded><![CDATA[<p>Every software tool looks great in a demo. There's a simple way to narrow down what really matters before you start shopping, and it could save you a lot of time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/41fdd1eb-640a-3e7b-a4b9-5a7532fb2574</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 01 Mar 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c6def9b1-d746-46ab-80c6-82bd2f1348cf.mp3" length="8838328" type="audio/mpeg"/><itunes:duration>10:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>274</itunes:episode><podcast:episode>274</podcast:episode></item><item><title>Grow Your Accounting Firm? 4 Reasons It’s Worth It</title><itunes:title>Grow Your Accounting Firm? 4 Reasons It’s Worth It</itunes:title><description><![CDATA[<p>Not every firm owner wants to grow. But if you've been on the fence about it, this one might help you think it through.</p>
]]></description><content:encoded><![CDATA[<p>Not every firm owner wants to grow. But if you've been on the fence about it, this one might help you think it through.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/836aa6a7-198c-3e32-a20f-5f1f1256a623</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 25 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7cd71431-2e2b-4c70-a217-2dacaf45f371.mp3" length="9624248" type="audio/mpeg"/><itunes:duration>11:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>273</itunes:episode><podcast:episode>273</podcast:episode></item><item><title>Stop Discounting Your Services</title><itunes:title>Stop Discounting Your Services</itunes:title><description><![CDATA[<p>Discounting feels like a smart way to grow. But there's a cost that many firm owners don't see until it's too late.</p>
]]></description><content:encoded><![CDATA[<p>Discounting feels like a smart way to grow. But there's a cost that many firm owners don't see until it's too late.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/391eaf6e-b49d-379c-a34d-a6f9e35b02b5</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 22 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ba2c8cf3-f69d-454d-a0b7-891e879ef8c5.mp3" length="9236956" type="audio/mpeg"/><itunes:duration>11:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>272</itunes:episode><podcast:episode>272</podcast:episode></item><item><title>Sometimes Business Isn&apos;t About ROI</title><itunes:title>Sometimes Business Isn&apos;t About ROI</itunes:title><description><![CDATA[<p>You can't optimize everything all the time. Here's why leaving room for joy might be what your firm actually needs.</p>
]]></description><content:encoded><![CDATA[<p>You can't optimize everything all the time. Here's why leaving room for joy might be what your firm actually needs.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/479d41b2-6ec2-3aa4-aa37-1c022a53dd51</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e3681f1a-e0cf-49d5-b670-a3293dcdf3b1.mp3" length="8642671" type="audio/mpeg"/><itunes:duration>10:17</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>271</itunes:episode><podcast:episode>271</podcast:episode></item><item><title>Why the Billable Hour Might Make a Comeback</title><itunes:title>Why the Billable Hour Might Make a Comeback</itunes:title><description><![CDATA[<p>I've argued against the billable hour for years. But AI might be changing the math on what clients actually value most.</p>
]]></description><content:encoded><![CDATA[<p>I've argued against the billable hour for years. But AI might be changing the math on what clients actually value most.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9f7ee286-ba9d-3ce7-96c5-ce70544f2f94</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 15 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/428fe213-26e4-42c3-9361-a3aec1312152.mp3" length="8562945" type="audio/mpeg"/><itunes:duration>10:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>270</itunes:episode><podcast:episode>270</podcast:episode></item><item><title>Tolerating Poor Performance Is Hurting Everyone</title><itunes:title>Tolerating Poor Performance Is Hurting Everyone</itunes:title><description><![CDATA[<p>What's really happening when you delay addressing performance issues on your team? The answer isn't just about one person.</p>
]]></description><content:encoded><![CDATA[<p>What's really happening when you delay addressing performance issues on your team? The answer isn't just about one person.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e0b30a13-55d2-3cc8-8e69-a8ef484dff42</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 11 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4cec8911-9392-4d00-8f3c-97de5b1a651e.mp3" length="8059356" type="audio/mpeg"/><itunes:duration>09:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>269</itunes:episode><podcast:episode>269</podcast:episode></item><item><title>Turn Your Tax Organizers Into a Marketing Tool</title><itunes:title>Turn Your Tax Organizers Into a Marketing Tool</itunes:title><description><![CDATA[<p>Busy season doesn't have to mean putting growth on hold. Here's how to generate business using forms you're already sending out.</p>
]]></description><content:encoded><![CDATA[<p>Busy season doesn't have to mean putting growth on hold. Here's how to generate business using forms you're already sending out.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/038d9baa-758c-3c01-8e36-df6a648b9a00</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 08 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1f88f5c3-4723-4889-b41e-68b7e24fe13d.mp3" length="9273528" type="audio/mpeg"/><itunes:duration>11:02</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>268</itunes:episode><podcast:episode>268</podcast:episode></item><item><title>The Secret to Job Postings That Actually Attract A-Players</title><itunes:title>The Secret to Job Postings That Actually Attract A-Players</itunes:title><description><![CDATA[<p>Job postings that only list tasks tend to attract mediocre candidates. A-players are usually looking for something more.</p>
]]></description><content:encoded><![CDATA[<p>Job postings that only list tasks tend to attract mediocre candidates. A-players are usually looking for something more.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/37a5164f-4b3d-3675-82b2-34dcdf49bda4</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/18bea24c-7b85-4c77-9a93-633d25e5c862.mp3" length="8656934" type="audio/mpeg"/><itunes:duration>10:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>267</itunes:episode><podcast:episode>267</podcast:episode></item><item><title>Why Nobody Wants Your Changes (And What to Do About It)</title><itunes:title>Why Nobody Wants Your Changes (And What to Do About It)</itunes:title><description><![CDATA[<p>Getting pushback when you try to implement something new? One shift in how you communicate could change everything.</p>
]]></description><content:encoded><![CDATA[<p>Getting pushback when you try to implement something new? One shift in how you communicate could change everything.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/38bafd57-9ff1-326a-b2f1-15444d68499b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 01 Feb 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c2097605-b271-4fd0-ac88-6466ebaf4f1d.mp3" length="9123742" type="audio/mpeg"/><itunes:duration>09:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>266</itunes:episode><podcast:episode>266</podcast:episode></item><item><title>Unicorns Aren&apos;t Real (So Stop Looking for One)</title><itunes:title>Unicorns Aren&apos;t Real (So Stop Looking for One)</itunes:title><description><![CDATA[<p>Can't find the right hire? You might be asking one person to do too much. Here's a better approach.</p>
]]></description><content:encoded><![CDATA[<p>Can't find the right hire? You might be asking one person to do too much. Here's a better approach.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/0ad4bac7-5758-3497-84e7-d14b9ad6cab9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 28 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ff8a92bc-8117-4525-84d5-6270b4bbb71d.mp3" length="8452917" type="audio/mpeg"/><itunes:duration>08:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>265</itunes:episode><podcast:episode>265</podcast:episode></item><item><title>Lean Into Your Strengths (And Let Go of Everything Else)</title><itunes:title>Lean Into Your Strengths (And Let Go of Everything Else)</itunes:title><description><![CDATA[<p>What happens when something in your business isn't working? I made a hard call last year—here's what it taught me.</p>
]]></description><content:encoded><![CDATA[<p>What happens when something in your business isn't working? I made a hard call last year—here's what it taught me.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f901391a-0290-3285-a24a-69b84354f6bb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 25 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d9f3429e-a9a8-428f-9f95-396deb9a04aa.mp3" length="9657162" type="audio/mpeg"/><itunes:duration>11:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>264</itunes:episode><podcast:episode>264</podcast:episode></item><item><title>How to Make Your Team More Accountable</title><itunes:title>How to Make Your Team More Accountable</itunes:title><description><![CDATA[<p>Accountability starts with clarity. Three components that get you 80% there without the heavy documentation lift.</p>
]]></description><content:encoded><![CDATA[<p>Accountability starts with clarity. Three components that get you 80% there without the heavy documentation lift.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a6e48f02-2f57-38ec-a93c-508917fb08e3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cdb697b6-1ae7-4e14-a906-aa3946de281b.mp3" length="8517596" type="audio/mpeg"/><itunes:duration>10:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>263</itunes:episode><podcast:episode>263</podcast:episode></item><item><title>You&apos;re Probably Stressing About the Wrong Things</title><itunes:title>You&apos;re Probably Stressing About the Wrong Things</itunes:title><description><![CDATA[<p>A lot of firm owners stress over things that don't matter long-term. These mindset shifts help you zoom out and breathe.</p>
]]></description><content:encoded><![CDATA[<p>A lot of firm owners stress over things that don't matter long-term. These mindset shifts help you zoom out and breathe.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/62d73cc9-ebb6-3f23-80eb-c210affe862d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 18 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ce8c5b3a-af4b-4b6b-a91f-eab24351a37a.mp3" length="8362899" type="audio/mpeg"/><itunes:duration>09:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>262</itunes:episode><podcast:episode>262</podcast:episode></item><item><title>How I Stopped Employee Churn by Hiring Differently</title><itunes:title>How I Stopped Employee Churn by Hiring Differently</itunes:title><description><![CDATA[<p>Skills can be taught. Attitudes can't. Here's how hiring for the right attitudes dropped my churn dramatically.</p>
]]></description><content:encoded><![CDATA[<p>Skills can be taught. Attitudes can't. Here's how hiring for the right attitudes dropped my churn dramatically.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7a7a4b28-05f6-3a3f-bbf8-cedd9e728a72</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 14 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/940856ba-0f66-4ca1-8648-409258970699.mp3" length="8617071" type="audio/mpeg"/><itunes:duration>10:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>261</itunes:episode><podcast:episode>261</podcast:episode></item><item><title>Why Successful Firm Owners Say No to Almost Everything</title><itunes:title>Why Successful Firm Owners Say No to Almost Everything</itunes:title><description><![CDATA[<p>Every new AI tool feels urgent. FOMO makes you reactive. Here's the framework to stay focused and build something real.</p>
]]></description><content:encoded><![CDATA[<p>Every new AI tool feels urgent. FOMO makes you reactive. Here's the framework to stay focused and build something real.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/44467985-7881-322f-9a37-01bf410ae704</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 11 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9620460b-1c2e-45ef-b6ee-a187f84c9611.mp3" length="9285962" type="audio/mpeg"/><itunes:duration>11:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>260</itunes:episode><podcast:episode>260</podcast:episode></item><item><title>Building a Quality Offshore Team That Actually Works</title><itunes:title>Building a Quality Offshore Team That Actually Works</itunes:title><description><![CDATA[<p>Offshoring isn't just about cutting costs. Here are five tips for building a quality offshore team that actually delivers.</p>
]]></description><content:encoded><![CDATA[<p>Offshoring isn't just about cutting costs. Here are five tips for building a quality offshore team that actually delivers.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5019a1bc-dbed-3592-b65f-0da41a24d265</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 07 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0a5d5c57-2561-49a4-abd0-3d6309651b6e.mp3" length="13563722" type="audio/mpeg"/><itunes:duration>14:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>259</itunes:episode><podcast:episode>259</podcast:episode></item><item><title>The F.I.R.M. Delegation System - How I Learned to Let Go (The Hard Way)</title><itunes:title>The F.I.R.M. Delegation System - How I Learned to Let Go (The Hard Way)</itunes:title><description><![CDATA[<p>Everything I thought only I could do, someone else handled in eight months. Here's the delegation system that freed me completely.</p>
]]></description><content:encoded><![CDATA[<p>Everything I thought only I could do, someone else handled in eight months. Here's the delegation system that freed me completely.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f3fdf16c-9b10-3557-8e68-c0a1d7057eb9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 04 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f800d3ea-a7c7-4cfd-906f-1670bc49b31f.mp3" length="13695379" type="audio/mpeg"/><itunes:duration>16:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>258</itunes:episode><podcast:episode>258</podcast:episode></item><item><title>Stop Tracking Everything, Focus on These Two Numbers Instead</title><itunes:title>Stop Tracking Everything, Focus on These Two Numbers Instead</itunes:title><description><![CDATA[<p>I built two profitable businesses by ignoring most metrics everyone else tracks. Here's what I focused on instead.</p>
]]></description><content:encoded><![CDATA[<p>I built two profitable businesses by ignoring most metrics everyone else tracks. Here's what I focused on instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fe2dd011-d943-3972-ab8a-5cb4dd01e37d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 02 Jan 2026 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a72750c6-69b1-44d4-868c-cf6eec82e64a.mp3" length="10445328" type="audio/mpeg"/><itunes:duration>10:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>257</itunes:episode><podcast:episode>257</podcast:episode></item><item><title>My 2025 Year in Review: What Worked, What Didn&apos;t, and What I Learned</title><itunes:title>My 2025 Year in Review: What Worked, What Didn&apos;t, and What I Learned</itunes:title><description><![CDATA[<p>Best revenue year yet, but hardest year of my life. Here's my honest look back at 2025 and what I learned.</p>
]]></description><content:encoded><![CDATA[<p>Best revenue year yet, but hardest year of my life. Here's my honest look back at 2025 and what I learned.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/1e59bdbc-7c5f-3e0d-ace5-dc6c9cd02c3f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 28 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/022377ed-2c85-4dae-ab6e-657037ae343a.mp3" length="12379539" type="audio/mpeg"/><itunes:duration>14:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>256</itunes:episode><podcast:episode>256</podcast:episode></item><item><title>Why My Future Firm Team Is Mostly Based in the Philippines</title><itunes:title>Why My Future Firm Team Is Mostly Based in the Philippines</itunes:title><description><![CDATA[<p>Most of my team is in the Philippines—one of the best decisions I've made. Here's why it works and how to do it right.</p>
]]></description><content:encoded><![CDATA[<p>Most of my team is in the Philippines—one of the best decisions I've made. Here's why it works and how to do it right.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/021c8076-9dc9-3577-8859-69780f1ef529</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 26 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2175017a-2116-435b-b375-801ac0cda3eb.mp3" length="8953528" type="audio/mpeg"/><itunes:duration>10:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>255</itunes:episode><podcast:episode>255</podcast:episode></item><item><title>How to Plan for 2026 Without Overcomplicating It</title><itunes:title>How to Plan for 2026 Without Overcomplicating It</itunes:title><description><![CDATA[<p>Many firm owners work more but aren't happier. This planning exercise helps you figure out what you want from 2026—and how to get it.</p>
]]></description><content:encoded><![CDATA[<p>Many firm owners work more but aren't happier. This planning exercise helps you figure out what you want from 2026—and how to get it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eb0db5c8-68f5-3ddb-8a24-64f34f0895f3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 21 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c728e4ed-0a91-4853-ae90-73c3b8300541.mp3" length="10892127" type="audio/mpeg"/><itunes:duration>11:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>254</itunes:episode><podcast:episode>254</podcast:episode></item><item><title>The Role Clarity Framework That Eliminates Constant Questions</title><itunes:title>The Role Clarity Framework That Eliminates Constant Questions</itunes:title><description><![CDATA[<p>Why does your team come to you for every decision? It's not a people problem—it's a clarity problem. Here's how to solve it.</p>
]]></description><content:encoded><![CDATA[<p>Why does your team come to you for every decision? It's not a people problem—it's a clarity problem. Here's how to solve it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6f19358c-3939-3f73-8b88-13b944264be2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a9ccec8a-d9e4-4bb1-a4a0-ea7c0a9504de.mp3" length="9529162" type="audio/mpeg"/><itunes:duration>11:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>253</itunes:episode><podcast:episode>253</podcast:episode></item><item><title>Why Some Things That Matter Most Don&apos;t Scale</title><itunes:title>Why Some Things That Matter Most Don&apos;t Scale</itunes:title><description><![CDATA[<p>Not everything in business should scale. I share what happened when my former junior kept a tradition I started—and what it taught me about legacy.</p>
]]></description><content:encoded><![CDATA[<p>Not everything in business should scale. I share what happened when my former junior kept a tradition I started—and what it taught me about legacy.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/058212e6-9bd7-301d-ad2b-df17218975cd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 14 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0bd28403-caf6-433d-b9ba-870e9f09e70f.mp3" length="7635128" type="audio/mpeg"/><itunes:duration>09:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>252</itunes:episode><podcast:episode>252</podcast:episode></item><item><title>How to Grow Your Firm Over the Holidays (By Doing Less)</title><itunes:title>How to Grow Your Firm Over the Holidays (By Doing Less)</itunes:title><description><![CDATA[<p>Disconnecting during the holidays makes your firm stronger, not weaker. Discover five ways on how you can help yourself and your team by doing less.</p>
]]></description><content:encoded><![CDATA[<p>Disconnecting during the holidays makes your firm stronger, not weaker. Discover five ways on how you can help yourself and your team by doing less.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/76e1ee1a-004a-3d8b-889d-1c1497934272</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 10 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e7e8186a-dbdd-4467-95c7-b510a715b8eb.mp3" length="8208934" type="audio/mpeg"/><itunes:duration>09:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>251</itunes:episode><podcast:episode>251</podcast:episode></item><item><title>Mid-6-Figure Bottleneck: When to Hire Your First Senior Resource</title><itunes:title>Mid-6-Figure Bottleneck: When to Hire Your First Senior Resource</itunes:title><description><![CDATA[<p>There's a fork in the road every mid-6-figure firm faces. One path leads to growth, the other keeps you grinding for years.</p>
]]></description><content:encoded><![CDATA[<p>There's a fork in the road every mid-6-figure firm faces. One path leads to growth, the other keeps you grinding for years.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/10001949-d33b-37fd-958e-d2b9d17cd67d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 07 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f5a34494-e14e-4f3f-91e0-6fb4cf25733c.mp3" length="8935974" type="audio/mpeg"/><itunes:duration>10:38</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>250</itunes:episode><podcast:episode>250</podcast:episode></item><item><title>Why You Need to Ignore What Other Firm Owners Are Doing</title><itunes:title>Why You Need to Ignore What Other Firm Owners Are Doing</itunes:title><description><![CDATA[<p>One invisible habit is quietly destroying your confidence as a firm owner. Learn how to protect your progress and stay focused on what actually matters.</p>
]]></description><content:encoded><![CDATA[<p>One invisible habit is quietly destroying your confidence as a firm owner. Learn how to protect your progress and stay focused on what actually matters.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/93745628-93a4-3199-9d84-3e3b4a87a456</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Dec 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dec9c62f-fe87-46c3-bd91-3ef286a913cc.mp3" length="7093505" type="audio/mpeg"/><itunes:duration>08:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>249</itunes:episode><podcast:episode>249</podcast:episode></item><item><title>What AI Will Never Be Able to Do (And Why That&apos;s Your Advantage)</title><itunes:title>What AI Will Never Be Able to Do (And Why That&apos;s Your Advantage)</itunes:title><description><![CDATA[<p>A 14-second silence during a coaching call revealed something unexpected about the future of accounting. Here's what happened next.</p>
]]></description><content:encoded><![CDATA[<p>A 14-second silence during a coaching call revealed something unexpected about the future of accounting. Here's what happened next.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/09805e68-9064-3615-9e46-ee0f6ff6672d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 30 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/05aaddbb-00c4-45ec-8f50-b80f26ae951b.mp3" length="10433208" type="audio/mpeg"/><itunes:duration>12:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>248</itunes:episode><podcast:episode>248</podcast:episode></item><item><title>6 Ways to Remove Yourself from Client Relationships</title><itunes:title>6 Ways to Remove Yourself from Client Relationships</itunes:title><description><![CDATA[<p>The busiest firm owners are stuck to their clients. Discover six strategies to break free and build a firm that runs without you.</p>
]]></description><content:encoded><![CDATA[<p>The busiest firm owners are stuck to their clients. Discover six strategies to break free and build a firm that runs without you.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/29107314-3192-3bfb-8854-5033112c3be8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d2868238-54c4-4f88-8909-a316a5eb1104.mp3" length="9398236" type="audio/mpeg"/><itunes:duration>11:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>247</itunes:episode><podcast:episode>247</podcast:episode></item><item><title>The Simple Practice That Prevents Burnout in Accounting Firms</title><itunes:title>The Simple Practice That Prevents Burnout in Accounting Firms</itunes:title><description><![CDATA[<p>Burnout doesn’t always come from workload—it often comes from what you <em>don’t</em> do. Discover a simple practice that helps firm owners stay energized.</p>
]]></description><content:encoded><![CDATA[<p>Burnout doesn’t always come from workload—it often comes from what you <em>don’t</em> do. Discover a simple practice that helps firm owners stay energized.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b138bba2-426a-30b6-8011-1113cd78f660</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 23 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/58e8aa89-eb5c-4288-9bc9-5dd860e86467.mp3" length="10625574" type="audio/mpeg"/><itunes:duration>12:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>246</itunes:episode><podcast:episode>246</podcast:episode></item><item><title>The Hidden Cost of Underpaying Your Team Members</title><itunes:title>The Hidden Cost of Underpaying Your Team Members</itunes:title><description><![CDATA[<p>Budget wins can become talent losses. Learn a smarter way to view compensation that stabilizes your team over time.</p>
]]></description><content:encoded><![CDATA[<p>Budget wins can become talent losses. Learn a smarter way to view compensation that stabilizes your team over time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/0d5096ba-a4e2-3398-8d69-46c5370cfada</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 19 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1d4f69d7-d6f5-4276-962b-baa7a361fefb.mp3" length="10139174" type="audio/mpeg"/><itunes:duration>12:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>245</itunes:episode><podcast:episode>245</podcast:episode></item><item><title>The Two High-Leverage Tasks That&apos;ll Actually Beat Busy Season</title><itunes:title>The Two High-Leverage Tasks That&apos;ll Actually Beat Busy Season</itunes:title><description><![CDATA[<p>The path out of busy season chaos is short and direct. Two choices can reshape your calendar and your cash flow.</p>
]]></description><content:encoded><![CDATA[<p>The path out of busy season chaos is short and direct. Two choices can reshape your calendar and your cash flow.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/568babda-5797-309e-8f02-fdb853a95782</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 16 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dfbf47fc-bf6a-4842-b504-c82ae475b6f5.mp3" length="10494648" type="audio/mpeg"/><itunes:duration>12:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>244</itunes:episode><podcast:episode>244</podcast:episode></item><item><title>How to Stand Out in the Age of AI Content</title><itunes:title>How to Stand Out in the Age of AI Content</itunes:title><description><![CDATA[<p>AI gets you to “good enough.” The edge that earns trust comes from something you might have overlooked.</p>
]]></description><content:encoded><![CDATA[<p>AI gets you to “good enough.” The edge that earns trust comes from something you might have overlooked.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5567f521-1e8b-34c9-bbfe-ae0256e1be63</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8a8c7a23-1edd-452a-a411-0db9097cb497.mp3" length="8444819" type="audio/mpeg"/><itunes:duration>10:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>243</itunes:episode><podcast:episode>243</podcast:episode></item><item><title>The $54 Tax Return Sign That Haunts Me</title><itunes:title>The $54 Tax Return Sign That Haunts Me</itunes:title><description><![CDATA[<p>I used to walk past a storefront screaming “$54 tax returns.” Here’s why that price hurts profits—and who it attracts.</p>
]]></description><content:encoded><![CDATA[<p>I used to walk past a storefront screaming “$54 tax returns.” Here’s why that price hurts profits—and who it attracts.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/38eb3a6e-e82a-3343-a3d5-20b9b3b97d76</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 09 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c26ec070-6a8e-45d9-81b4-08bc82ee907a.mp3" length="8719836" type="audio/mpeg"/><itunes:duration>10:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>242</itunes:episode><podcast:episode>242</podcast:episode></item><item><title>How I Fixed My Broken Hiring Process</title><itunes:title>How I Fixed My Broken Hiring Process</itunes:title><description><![CDATA[<p>My hiring was broken—and painful. Here’s the mindset shift that turned our job post into a magnet for A-players—no recruiters required.</p>
]]></description><content:encoded><![CDATA[<p>My hiring was broken—and painful. Here’s the mindset shift that turned our job post into a magnet for A-players—no recruiters required.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a4d2f068-22fa-3d6f-8237-88a41f2561b1</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 05 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6e74f7a4-011a-44df-bd2f-d60ad4d0d19e.mp3" length="8176019" type="audio/mpeg"/><itunes:duration>09:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>241</itunes:episode><podcast:episode>241</podcast:episode></item><item><title>Revenue Per Employee - What&apos;s Actually Good?</title><itunes:title>Revenue Per Employee - What&apos;s Actually Good?</itunes:title><description><![CDATA[<p>Same revenue, different life: EHR tells the truth. See why RPE needs context—and what to fix first.</p>
]]></description><content:encoded><![CDATA[<p>Same revenue, different life: EHR tells the truth. See why RPE needs context—and what to fix first.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6fcb7331-0684-39bd-9de6-d06b254d8b67</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 02 Nov 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b8952d3a-e5e7-4892-8aaf-269af72f20f2.mp3" length="10210122" type="audio/mpeg"/><itunes:duration>12:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>240</itunes:episode><podcast:episode>240</podcast:episode></item><item><title>Same Work, 2.67x The Price</title><itunes:title>Same Work, 2.67x The Price</itunes:title><description><![CDATA[<p>Want to charge more without doing more? This episode breaks down how better packaging and framing can transform your firm’s pricing.</p>
]]></description><content:encoded><![CDATA[<p>Want to charge more without doing more? This episode breaks down how better packaging and framing can transform your firm’s pricing.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5528aa8a-a512-312c-9418-40fddc841971</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4f896864-15e8-4fb9-8418-beba729520c4.mp3" length="9540134" type="audio/mpeg"/><itunes:duration>11:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>239</itunes:episode><podcast:episode>239</podcast:episode></item><item><title>App Overload? Start Here.</title><itunes:title>App Overload? Start Here.</itunes:title><description><![CDATA[<p>Too many tools, too little progress. Find out which three app types deliver real results for modern accounting firms.</p>
]]></description><content:encoded><![CDATA[<p>Too many tools, too little progress. Find out which three app types deliver real results for modern accounting firms.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3e64f632-22ce-3c09-88bd-47d16fd69aa6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 26 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4142501e-b1ca-4981-84ed-4f8124daaafc.mp3" length="10181231" type="audio/mpeg"/><itunes:duration>12:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>238</itunes:episode><podcast:episode>238</podcast:episode></item><item><title>How One CPA Became the Best Husband Ever (And Built a Company)</title><itunes:title>How One CPA Became the Best Husband Ever (And Built a Company)</itunes:title><description><![CDATA[<p>A CPA turned missed tax payments into an automated system—and a startup. Learn how client-first innovation and AI can transform your firm.</p>
]]></description><content:encoded><![CDATA[<p>A CPA turned missed tax payments into an automated system—and a startup. Learn how client-first innovation and AI can transform your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fbd856f8-b6e3-37bd-858c-25c185c19c4c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/22d5d756-7c19-4eaf-9380-338fc3a00a63.mp3" length="9437734" type="audio/mpeg"/><itunes:duration>11:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>237</itunes:episode><podcast:episode>237</podcast:episode></item><item><title>Why Clients Ghost You (And What To Do About It)</title><itunes:title>Why Clients Ghost You (And What To Do About It)</itunes:title><description><![CDATA[<p>Still chasing clients for info? Discover why it happens and how to simplify your process so clients respond faster and happier.</p>
]]></description><content:encoded><![CDATA[<p>Still chasing clients for info? Discover why it happens and how to simplify your process so clients respond faster and happier.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/734241cf-1e5b-3976-aa12-0c34ea75f0fc</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 19 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b0bf16be-598f-4fab-a948-f3a03e9444b6.mp3" length="10129665" type="audio/mpeg"/><itunes:duration>12:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>236</itunes:episode><podcast:episode>236</podcast:episode></item><item><title>Are You Falling Behind? The Real Problem Most Firm Owners Miss</title><itunes:title>Are You Falling Behind? The Real Problem Most Firm Owners Miss</itunes:title><description><![CDATA[<p>Think your workflow’s the problem? It’s not. This episode exposes the three hidden leaks draining your firm’s time, profit, and sanity.</p>
]]></description><content:encoded><![CDATA[<p>Think your workflow’s the problem? It’s not. This episode exposes the three hidden leaks draining your firm’s time, profit, and sanity.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c543e7c9-8e36-3e7b-a76b-741a094ca1ce</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Oct 2025 11:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/85dca161-d54b-4325-b81e-007267c8dd54.mp3" length="17825756" type="audio/mpeg"/><itunes:duration>21:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>235</itunes:episode><podcast:episode>235</podcast:episode></item><item><title>The Million-Dollar Mistake Most Firm Owners Make</title><itunes:title>The Million-Dollar Mistake Most Firm Owners Make</itunes:title><description><![CDATA[<p>Your conversion rate might look great—but it could be killing your profits. This episode reveals the million-dollar mistake many firms make.</p>
]]></description><content:encoded><![CDATA[<p>Your conversion rate might look great—but it could be killing your profits. This episode reveals the million-dollar mistake many firms make.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/230fa711-a37b-39dc-bc33-9fb6b2a05e07</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 12 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/72128a11-883d-4b04-8b49-706b047134a4.mp3" length="15340362" type="audio/mpeg"/><itunes:duration>18:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>234</itunes:episode><podcast:episode>234</podcast:episode></item><item><title>The Truth About Burnout Recovery (What 85% of Firm Owners Got Wrong)</title><itunes:title>The Truth About Burnout Recovery (What 85% of Firm Owners Got Wrong)</itunes:title><description><![CDATA[<p>Most firm owners think they know the cure for burnout—but the data tells a very different story. Find out what actually works.</p>
]]></description><content:encoded><![CDATA[<p>Most firm owners think they know the cure for burnout—but the data tells a very different story. Find out what actually works.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/93aa094c-7db4-3c9c-a4f5-0f903137621a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e8a693a1-2411-483d-a203-be6d59079e0d.mp3" length="10963859" type="audio/mpeg"/><itunes:duration>13:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>233</itunes:episode><podcast:episode>233</podcast:episode></item><item><title>It&apos;s All Your Fault - Taking Ultimate Accountability in Your Firm</title><itunes:title>It&apos;s All Your Fault - Taking Ultimate Accountability in Your Firm</itunes:title><description><![CDATA[<p>What if every problem in your firm traced back to you? Accountability is the key to stronger leadership and lasting growth.</p>
]]></description><content:encoded><![CDATA[<p>What if every problem in your firm traced back to you? Accountability is the key to stronger leadership and lasting growth.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/20cc76ec-a9c6-3bec-9a22-50a225187aa7</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 05 Oct 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ff9d6927-a0f6-4a3e-8b7c-f16dce2383e5.mp3" length="12951516" type="audio/mpeg"/><itunes:duration>15:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>232</itunes:episode><podcast:episode>232</podcast:episode></item><item><title>Stop Chasing Shiny Objects and Focus on What Actually Matters</title><itunes:title>Stop Chasing Shiny Objects and Focus on What Actually Matters</itunes:title><description><![CDATA[<p>Our industry is addicted to shiny new things. But it’s the overlooked fundamentals that actually drive lasting success.</p>
]]></description><content:encoded><![CDATA[<p>Our industry is addicted to shiny new things. But it’s the overlooked fundamentals that actually drive lasting success.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/465dfa30-4141-337a-be6c-fa342f55c7f8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Oct 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/bd69071f-7e7f-484e-99db-6a284c427a33.mp3" length="7917825" type="audio/mpeg"/><itunes:duration>09:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>231</itunes:episode><podcast:episode>231</podcast:episode></item><item><title>The Infomercial Formula: 4 Sales Secrets Every Firm Owner Should Know</title><itunes:title>The Infomercial Formula: 4 Sales Secrets Every Firm Owner Should Know</itunes:title><description><![CDATA[<p>Infomercials may be cheesy, but their formula sells. Here’s how to use the same psychology in your firm’s sales.</p>
]]></description><content:encoded><![CDATA[<p>Infomercials may be cheesy, but their formula sells. Here’s how to use the same psychology in your firm’s sales.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/30925de9-e19b-3149-ae25-f087188d212f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 28 Sep 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a9047a41-8545-4f3c-b3a1-f8588d825395.mp3" length="13219585" type="audio/mpeg"/><itunes:duration>15:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>230</itunes:episode><podcast:episode>230</podcast:episode></item><item><title>The 2025 Pricing Benchmark Report: What Your Peers Are Really Charging</title><itunes:title>The 2025 Pricing Benchmark Report: What Your Peers Are Really Charging</itunes:title><description><![CDATA[<p>Check out my pricing insights from the 2025 Benchmark Report I co-created with Ignition → <a href='https://www.ignitionapp.com/us/2025-accounting-tax-pricing-benchmark'>https://www.ignitionapp.com/us/2025-accounting-tax-pricing-benchmark</a></p>
]]></description><content:encoded><![CDATA[<p>Check out my pricing insights from the 2025 Benchmark Report I co-created with Ignition → <a href='https://www.ignitionapp.com/us/2025-accounting-tax-pricing-benchmark'>https://www.ignitionapp.com/us/2025-accounting-tax-pricing-benchmark</a></p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3a0fe5db-37ef-37e8-961f-6be7c8cde5ef</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 24 Sep 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0c70cc36-7902-45a2-ba37-8b2d20f8997f.mp3" length="12701734" type="audio/mpeg"/><itunes:duration>15:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>229</itunes:episode><podcast:episode>229</podcast:episode></item><item><title>I&apos;ll Pay You 10x More for These 3 Reasons</title><itunes:title>I&apos;ll Pay You 10x More for These 3 Reasons</itunes:title><description><![CDATA[<p>Discover what’s possible when your positioning and sales process click. Learn why some firms charge more—and still win.</p>
]]></description><content:encoded><![CDATA[<p>Discover what’s possible when your positioning and sales process click. Learn why some firms charge more—and still win.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/629d8072-9fc4-3b03-b833-088ad6bd48f6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Sun, 21 Sep 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dec9a08f-5bf0-4e70-accc-cf7d0b0bc6c7.mp3" length="10168431" type="audio/mpeg"/><itunes:duration>12:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>228</itunes:episode><podcast:episode>228</podcast:episode></item><item><title>The Bar For Your Firm Is SO Low (And How to Raise It)</title><itunes:title>The Bar For Your Firm Is SO Low (And How to Raise It)</itunes:title><description><![CDATA[<p>Clients just want help when they need it. So why do so many firms fall short? The reason is simple—yet too often ignored.</p>
]]></description><content:encoded><![CDATA[<p>Clients just want help when they need it. So why do so many firms fall short? The reason is simple—yet too often ignored.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/069649eb-082a-308c-a1db-36be14832025</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Sep 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8ca3055a-3e3b-4b9f-8e2e-583c40c4b144.mp3" length="8828819" type="audio/mpeg"/><itunes:duration>10:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>227</itunes:episode><podcast:episode>227</podcast:episode></item><item><title>How One Firm Owner 2x’d His Revenue in 5 Months (And Built A Firm That Could Run Without Him)</title><itunes:title>How One Firm Owner 2x’d His Revenue in 5 Months (And Built A Firm That Could Run Without Him)</itunes:title><description><![CDATA[<p>From completely overwhelmed to 2x revenue in 5 months. Learn how one CPA built a firm that could run without him when life happened.</p>
]]></description><content:encoded><![CDATA[<p>From completely overwhelmed to 2x revenue in 5 months. Learn how one CPA built a firm that could run without him when life happened.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/db5e310f-55dd-35a1-bbd1-e1ba9915ccc0</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 15 Sep 2025 11:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/07823aa6-9b0e-4c02-bbc5-e43ca13d2414.mp3" length="16723128" type="audio/mpeg"/><itunes:duration>19:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>226</itunes:episode><podcast:episode>226</podcast:episode></item><item><title>Welcome to the Introverted Club</title><itunes:title>Welcome to the Introverted Club</itunes:title><description><![CDATA[<p>Many firm owners are introverts—and that’s a strength. Learn how introversion can power growth and success in your accounting firm.</p>
]]></description><content:encoded><![CDATA[<p>Many firm owners are introverts—and that’s a strength. Learn how introversion can power growth and success in your accounting firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d827be8d-82e1-328d-b8ef-e4fe29ebeaed</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 10 Sep 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cb111d65-dd9c-496f-99da-e5735ef62698.mp3" length="9116271" type="audio/mpeg"/><itunes:duration>10:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>225</itunes:episode><podcast:episode>225</podcast:episode></item><item><title>The Worst Day of My Career (And Why I&apos;m Grateful For It)</title><itunes:title>The Worst Day of My Career (And Why I&apos;m Grateful For It)</itunes:title><description><![CDATA[<p>I’m sharing a story I’ve never told before—my most humiliating career moment. Painful then, but it became the turning point for everything.</p>
]]></description><content:encoded><![CDATA[<p>I’m sharing a story I’ve never told before—my most humiliating career moment. Painful then, but it became the turning point for everything.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/0f5736f6-dfb8-3a08-aac6-7bfc2f821f19</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 08 Sep 2025 00:36:35 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/58c56f3c-f5ee-4f66-9c0c-468a943dda74.mp3" length="9636316" type="audio/mpeg"/><itunes:duration>11:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>224</itunes:episode><podcast:episode>224</podcast:episode></item><item><title>How Your Clients Are Shopping for You</title><itunes:title>How Your Clients Are Shopping for You</itunes:title><description><![CDATA[<p>Learn how clients are choosing you. Understand their comparisons with other accounting firms and what drives their decisions.</p>
]]></description><content:encoded><![CDATA[<p>Learn how clients are choosing you. Understand their comparisons with other accounting firms and what drives their decisions.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/929b8749-9d0f-3550-8841-f47097b1fdb7</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Sep 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a98f554e-e8b7-49a3-a3fd-8b07df20a57d.mp3" length="8065574" type="audio/mpeg"/><itunes:duration>09:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>223</itunes:episode><podcast:episode>223</podcast:episode></item><item><title>The Big Mistake That Took Me 2 Years to Realize</title><itunes:title>The Big Mistake That Took Me 2 Years to Realize</itunes:title><description><![CDATA[<p>I made a big business mistake and only realized it two years later. Here’s what happened—and how you can avoid doing the same.</p>
]]></description><content:encoded><![CDATA[<p>I made a big business mistake and only realized it two years later. Here’s what happened—and how you can avoid doing the same.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/33cabbdd-0935-31a7-92d4-9247f58925bd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 Aug 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/815814c6-9a35-4ab5-aa17-84610f861f40.mp3" length="7998648" type="audio/mpeg"/><itunes:duration>09:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>222</itunes:episode><podcast:episode>222</podcast:episode></item><item><title>What Most Firm Owners Suck At (Including Me)</title><itunes:title>What Most Firm Owners Suck At (Including Me)</itunes:title><description><![CDATA[<p>Most firm owners struggle with delegation. I did too. My 4-step FIRM Delegation System will help you delegate better and grow faster.</p>
]]></description><content:encoded><![CDATA[<p>Most firm owners struggle with delegation. I did too. My 4-step FIRM Delegation System will help you delegate better and grow faster.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f98f9ad4-7294-341c-9dc8-e1dd82a026af</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 20 Aug 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5fddd070-2c81-4941-97e5-8939f9a1dcf6.mp3" length="7992796" type="audio/mpeg"/><itunes:duration>09:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>221</itunes:episode><podcast:episode>221</podcast:episode></item><item><title>Why AI Will Make Your Life Harder</title><itunes:title>Why AI Will Make Your Life Harder</itunes:title><description><![CDATA[<p>Many firm owners see AI as the answer to every problem. Here’s why, despite the hype, it may be making our work harder, not easier.</p>
]]></description><content:encoded><![CDATA[<p>Many firm owners see AI as the answer to every problem. Here’s why, despite the hype, it may be making our work harder, not easier.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/309e7d4b-c8e2-322c-9903-4a9878a64715</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Aug 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1ef2e6db-c8a0-4f06-96d8-0b6a495d270b.mp3" length="7832248" type="audio/mpeg"/><itunes:duration>09:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>220</itunes:episode><podcast:episode>220</podcast:episode></item><item><title>How to Avoid Hitting a Wall in Your Firm</title><itunes:title>How to Avoid Hitting a Wall in Your Firm</itunes:title><description><![CDATA[<p>We all hit walls in business. Check out my story on how I was able to overcome it and what you can do to avoid hitting the wall.</p>
]]></description><content:encoded><![CDATA[<p>We all hit walls in business. Check out my story on how I was able to overcome it and what you can do to avoid hitting the wall.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a2dd5ad5-e787-35cb-99a6-840961ccb70a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Aug 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dc066265-c175-49f8-bdd2-7e1908db239b.mp3" length="8557825" type="audio/mpeg"/><itunes:duration>10:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>219</itunes:episode><podcast:episode>219</podcast:episode></item><item><title>Your Quest for Perfect Processes is Ruining You</title><itunes:title>Your Quest for Perfect Processes is Ruining You</itunes:title><description><![CDATA[<p>Trying to perfect your firm’s processes? It might be holding you back. Here’s what to watch out for and what to do instead.</p>
]]></description><content:encoded><![CDATA[<p>Trying to perfect your firm’s processes? It might be holding you back. Here’s what to watch out for and what to do instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6800eafc-0513-35c8-b87a-36d0aede9b12</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 30 Jul 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d41169e0-66e9-4c6a-a44a-1f4cc5e2626c.mp3" length="6546396" type="audio/mpeg"/><itunes:duration>07:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>218</itunes:episode><podcast:episode>218</podcast:episode></item><item><title>Welcome to Burnout-Ville</title><itunes:title>Welcome to Burnout-Ville</itunes:title><description><![CDATA[<p>Too many firm owners are feeling burned out. Let’s explore why this happens and how to maintain balance while growing your firm.</p>
]]></description><content:encoded><![CDATA[<p>Too many firm owners are feeling burned out. Let’s explore why this happens and how to maintain balance while growing your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8748024e-7a1c-3c37-acd9-6b3c00712268</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Jul 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b18ebaba-8f15-4cc3-b463-26eccf97d9c2.mp3" length="5848979" type="audio/mpeg"/><itunes:duration>06:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>217</itunes:episode><podcast:episode>217</podcast:episode></item><item><title>How to Turn Your Angriest Customer Into Your Biggest Fan</title><itunes:title>How to Turn Your Angriest Customer Into Your Biggest Fan</itunes:title><description><![CDATA[







<p>Your clients can be upset or disappointed. Learn 3 strategies to rebuild trust, resolve issues, and turn dissatisfaction into satisfaction.</p>







]]></description><content:encoded><![CDATA[







<p>Your clients can be upset or disappointed. Learn 3 strategies to rebuild trust, resolve issues, and turn dissatisfaction into satisfaction.</p>







]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8adeb229-8617-33b6-818a-ecc74d66e746</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 17 Jul 2025 00:39:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ec813c33-4572-4cd2-8c85-faaf0253db2c.mp3" length="7006360" type="audio/mpeg"/><itunes:duration>07:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>216</itunes:episode><podcast:episode>216</podcast:episode></item><item><title>The One Metric To Optimize In Your Firm</title><itunes:title>The One Metric To Optimize In Your Firm</itunes:title><description><![CDATA[<p>Firm owners track tons of metrics—but one matters more than all the rest. Find out the key stat every firm owner should focus on.</p>
]]></description><content:encoded><![CDATA[<p>Firm owners track tons of metrics—but one matters more than all the rest. Find out the key stat every firm owner should focus on.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b2d7e08e-3b08-3284-928f-99aee414e9fb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 10 Jul 2025 00:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/99364e90-5831-45db-867e-bdfd475e49a7.mp3" length="5810579" type="audio/mpeg"/><itunes:duration>06:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>215</itunes:episode><podcast:episode>215</podcast:episode></item><item><title>AI and Your Firm: How Should We Be Thinking About Its Impact?</title><itunes:title>AI and Your Firm: How Should We Be Thinking About Its Impact?</itunes:title><description><![CDATA[<p>AI is moving fast, and many fear the future. Here’s my take on what might actually change in your firm as adoption and maturity grow.</p>
]]></description><content:encoded><![CDATA[<p>AI is moving fast, and many fear the future. Here’s my take on what might actually change in your firm as adoption and maturity grow.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2c8855f2-aaf7-35ff-8711-8f2b68f9ee53</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Fri, 04 Jul 2025 04:32:44 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8d728f5c-21b5-44c3-9db2-3cb0c423d370.mp3" length="4567516" type="audio/mpeg"/><itunes:duration>05:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>214</itunes:episode><podcast:episode>214</podcast:episode></item><item><title>What The Top 50 Modern Firms Do Differently (Part 2)</title><itunes:title>What The Top 50 Modern Firms Do Differently (Part 2)</itunes:title><description><![CDATA[<p>This is part two of our podcast on the Top 50 Modern Firms—digging into what sets them apart and what you can take away for your own firm.</p>
]]></description><content:encoded><![CDATA[<p>This is part two of our podcast on the Top 50 Modern Firms—digging into what sets them apart and what you can take away for your own firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ba1543ea-bff0-3ee9-8b4a-33089a72a028</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 25 Jun 2025 23:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/14d6b3ae-39f4-42fe-9000-103548f4bf48.mp3" length="4756956" type="audio/mpeg"/><itunes:duration>05:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>213</itunes:episode><podcast:episode>213</podcast:episode></item><item><title>What The Top 50 Modern Firms Do Differently (Part 1)</title><itunes:title>What The Top 50 Modern Firms Do Differently (Part 1)</itunes:title><description><![CDATA[<p>We recently finished working on a major resource: the Top 50 Modern Firms. Find out how we selected them (No, it’s not just about revenue).</p>
]]></description><content:encoded><![CDATA[<p>We recently finished working on a major resource: the Top 50 Modern Firms. Find out how we selected them (No, it’s not just about revenue).</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5f4fcb71-d910-34bf-8645-8aff5f3b423c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Jun 2025 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7812189a-0d21-44d0-b553-91c40c983bf1.mp3" length="4943836" type="audio/mpeg"/><itunes:duration>05:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>212</itunes:episode><podcast:episode>212</podcast:episode></item><item><title>Good Boss, Bad Leader</title><itunes:title>Good Boss, Bad Leader</itunes:title><description><![CDATA[<p>Discover the key difference between managing and truly leading a team — and why being a good boss doesn’t always mean you’re a great leader.</p>
]]></description><content:encoded><![CDATA[<p>Discover the key difference between managing and truly leading a team — and why being a good boss doesn’t always mean you’re a great leader.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/48db9369-2007-38b8-b4f1-64338d42f817</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 12 Jun 2025 00:32:41 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9aa10f66-9943-4fa9-80b7-b5106dcf59e0.mp3" length="4277139" type="audio/mpeg"/><itunes:duration>05:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>211</itunes:episode><podcast:episode>211</podcast:episode></item><item><title>A Good Team Might Be The Most Important Thing Of All</title><itunes:title>A Good Team Might Be The Most Important Thing Of All</itunes:title><description><![CDATA[<p>Stepping away from your business isn’t easy. Discover why having the right team in place makes all the difference.</p>
]]></description><content:encoded><![CDATA[<p>Stepping away from your business isn’t easy. Discover why having the right team in place makes all the difference.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/48fa61b1-4eab-3555-b1c4-6d451be3462d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 05 Jun 2025 00:46:43 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8630e38a-09e0-480e-b925-2c30ee7cfd57.mp3" length="3517551" type="audio/mpeg"/><itunes:duration>04:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>210</itunes:episode><podcast:episode>210</podcast:episode></item><item><title>Should Your Firm Still Invest in SEO?</title><itunes:title>Should Your Firm Still Invest in SEO?</itunes:title><description><![CDATA[<p>SEO helped me grow two 7-figure businesses. With AI changing how people search, here’s my take on whether it still works today.</p>
]]></description><content:encoded><![CDATA[<p>SEO helped me grow two 7-figure businesses. With AI changing how people search, here’s my take on whether it still works today.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5527dd90-6fa2-3000-b178-f0daf945cc9e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 29 May 2025 00:43:15 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/aa49756b-175e-4e15-b6d9-7e6e1292d2f2.mp3" length="4799379" type="audio/mpeg"/><itunes:duration>05:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>209</itunes:episode><podcast:episode>209</podcast:episode></item><item><title>Authenticity: The Key to Successful Content Marketing</title><itunes:title>Authenticity: The Key to Successful Content Marketing</itunes:title><description><![CDATA[<p>In today’s AI-heavy world, authenticity is the new currency in content marketing. Discover how being real builds trust and audience. </p>
]]></description><content:encoded><![CDATA[<p>In today’s AI-heavy world, authenticity is the new currency in content marketing. Discover how being real builds trust and audience. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e9b195ef-4b56-368b-98c5-d83a18d2a6e3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 22 May 2025 14:28:51 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d5917750-e0c5-4786-be5c-b556ef76943e.mp3" length="3459559" type="audio/mpeg"/><itunes:duration>04:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>208</itunes:episode><podcast:episode>208</podcast:episode></item><item><title>The Critical Feature of a Systematized Firm: Predictability</title><itunes:title>The Critical Feature of a Systematized Firm: Predictability</itunes:title><description><![CDATA[<p>Predictability is key if you want to systematize your firm. Here are a few practical tips I used back when I was running mine.</p>
]]></description><content:encoded><![CDATA[<p>Predictability is key if you want to systematize your firm. Here are a few practical tips I used back when I was running mine.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/52baacdf-d6af-3668-987e-5bc8ee26aa3b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 15 May 2025 00:50:41 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4abd24db-4cc8-4bee-a602-96282367ca08.mp3" length="5981734" type="audio/mpeg"/><itunes:duration>07:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>207</itunes:episode><podcast:episode>207</podcast:episode></item><item><title>Avoid Saying These 4 Things to Potential Clients</title><itunes:title>Avoid Saying These 4 Things to Potential Clients</itunes:title><description><![CDATA[<p>I’ve seen many firms use selling points that not only fall flat—but can actually push potential clients away. Here’s what to avoid.</p>
]]></description><content:encoded><![CDATA[<p>I’ve seen many firms use selling points that not only fall flat—but can actually push potential clients away. Here’s what to avoid.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/63807127-9e55-3c20-a64f-16363e060e3e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 08 May 2025 00:35:05 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/852e9983-657a-4273-b2de-d067e1f37071.mp3" length="5165094" type="audio/mpeg"/><itunes:duration>06:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>204</itunes:episode><podcast:episode>204</podcast:episode></item><item><title>My Top 4 AI Apps Right Now</title><itunes:title>My Top 4 AI Apps Right Now</itunes:title><description><![CDATA[<p>I use AI for problem solving and replicating my expertise so my members could pick my brain 24/7. Here are my 4 favorite AI apps right now.</p>
]]></description><content:encoded><![CDATA[<p>I use AI for problem solving and replicating my expertise so my members could pick my brain 24/7. Here are my 4 favorite AI apps right now.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3b222036-75db-35f5-a4ce-b13954cd79ed</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 01 May 2025 00:43:45 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/fea8a824-271b-422e-871f-b88d2671eace.mp3" length="5213368" type="audio/mpeg"/><itunes:duration>06:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>206</itunes:episode><podcast:episode>206</podcast:episode></item><item><title>Only 2 Things Solve Being Super Busy</title><itunes:title>Only 2 Things Solve Being Super Busy</itunes:title><description><![CDATA[<p>More tech won’t fix your capacity crunch if you’re maxed out. This episode breaks down a smarter way to tackle overcapacity head-on.</p>
]]></description><content:encoded><![CDATA[<p>More tech won’t fix your capacity crunch if you’re maxed out. This episode breaks down a smarter way to tackle overcapacity head-on.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ba3a0b75-e339-3584-86ab-b9b220251b3a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Apr 2025 23:36:29 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7f6f2c30-2bab-45bf-ac47-98073bd6486b.mp3" length="4018214" type="audio/mpeg"/><itunes:duration>04:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>205</itunes:episode><podcast:episode>205</podcast:episode></item><item><title>Finding Clients in Online Communities (Easy &amp; Cheap)</title><itunes:title>Finding Clients in Online Communities (Easy &amp; Cheap)</itunes:title><description><![CDATA[<p>Virtual networking can boost your firm’s visibility if done right. Here’s how to make it work without spending a fortune or too much time.</p>
]]></description><content:encoded><![CDATA[<p>Virtual networking can boost your firm’s visibility if done right. Here’s how to make it work without spending a fortune or too much time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/38d4b562-0645-3266-a28e-573c21b1d6db</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 17 Apr 2025 00:19:55 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f4662a36-5f1e-4697-a145-f344fa0d8e6e.mp3" length="4100134" type="audio/mpeg"/><itunes:duration>04:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>203</itunes:episode><podcast:episode>203</podcast:episode></item><item><title>Episode 200: You&apos;re The Boss</title><itunes:title>Episode 200: You&apos;re The Boss</itunes:title><description><![CDATA[<p>In episode 200 I review a major theme of importance for those running firms: you are the boss and you are the one in control of your own destiny.</p>
]]></description><content:encoded><![CDATA[<p>In episode 200 I review a major theme of importance for those running firms: you are the boss and you are the one in control of your own destiny.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7f86bdbb-030d-34c1-acad-f35904153f08</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 10 Apr 2025 00:36:49 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/97ff5d6f-c9d9-4ded-badd-f1fbebcd7d9b.mp3" length="4165596" type="audio/mpeg"/><itunes:duration>04:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>202</itunes:episode><podcast:episode>202</podcast:episode></item><item><title>The Client Overview Template: The Key to Smooth Knowledge Transfers</title><itunes:title>The Client Overview Template: The Key to Smooth Knowledge Transfers</itunes:title><description><![CDATA[<p>Avoid missed work and unhappy clients with a client overview template. Discover how this can help you systematize your firm.</p>
]]></description><content:encoded><![CDATA[<p>Avoid missed work and unhappy clients with a client overview template. Discover how this can help you systematize your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ac92c1e8-dd6a-3b8c-98da-b77e04fecc5a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 03 Apr 2025 01:05:25 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0e6e5413-c4e1-4dbf-a851-7a2f78db9f82.mp3" length="4011631" type="audio/mpeg"/><itunes:duration>04:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>201</itunes:episode><podcast:episode>201</podcast:episode></item><item><title>What To Include in Your 3-Tiered Packages</title><itunes:title>What To Include in Your 3-Tiered Packages</itunes:title><description><![CDATA[<p>My favorite way to standardize services and make scaling easier is 3-tiered pricing. Here's what to include in each tier.</p>
]]></description><content:encoded><![CDATA[<p>My favorite way to standardize services and make scaling easier is 3-tiered pricing. Here's what to include in each tier.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ff8d4949-e2f8-3199-921b-28393522ce8d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 27 Mar 2025 00:36:34 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0828b3e3-ef7e-41f2-95ec-32ee0435b29f.mp3" length="5970240" type="audio/mpeg"/><itunes:duration>06:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>200</itunes:episode><podcast:episode>200</podcast:episode></item><item><title>Your Firm&apos;s Biggest Priority (Is Not What You Think)</title><itunes:title>Your Firm&apos;s Biggest Priority (Is Not What You Think)</itunes:title><description><![CDATA[<p>At a recent accounting conference, the loudest cheers were for a small software update. In this episode, I explain why that might be a problem.</p>
]]></description><content:encoded><![CDATA[<p>At a recent accounting conference, the loudest cheers were for a small software update. In this episode, I explain why that might be a problem.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e8a065db-3347-3cb7-8893-a6437f4e49b0</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 20 Mar 2025 00:30:48 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3ce5b2ac-07c6-4881-b4fe-80db1fb53122.mp3" length="5146860" type="audio/mpeg"/><itunes:duration>05:22</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>199</itunes:episode><podcast:episode>199</podcast:episode></item><item><title>Job Descriptions: The Key to More Autonomy in Your Firm</title><itunes:title>Job Descriptions: The Key to More Autonomy in Your Firm</itunes:title><description><![CDATA[<p>Find out how clear job descriptions build accountability, make delegation easier, and free up your time to focus on scaling your firm.</p>
]]></description><content:encoded><![CDATA[<p>Find out how clear job descriptions build accountability, make delegation easier, and free up your time to focus on scaling your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/42668866-0cc7-35b1-b6ae-0f4598348502</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 13 Mar 2025 00:25:21 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dc690a7c-81e5-4cdb-ae25-c4325c648adf.mp3" length="4503203" type="audio/mpeg"/><itunes:duration>04:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>198</itunes:episode><podcast:episode>198</podcast:episode></item><item><title>Referral Programs for Accounting Firms</title><itunes:title>Referral Programs for Accounting Firms</itunes:title><description><![CDATA[<p>Most firms take a passive approach to referrals, but a proactive strategy can bring in high-quality clients — if done the right way.</p>
]]></description><content:encoded><![CDATA[<p>Most firms take a passive approach to referrals, but a proactive strategy can bring in high-quality clients — if done the right way.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a02a2bd9-ca0c-3a81-b791-25c726343303</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 05 Mar 2025 23:48:15 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/546a7fe8-05a3-4764-abed-42fc7730a3c4.mp3" length="4919490" type="audio/mpeg"/><itunes:duration>05:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>197</itunes:episode><podcast:episode>197</podcast:episode></item><item><title>If The System Was Magic, What Would It Do?</title><itunes:title>If The System Was Magic, What Would It Do?</itunes:title><description><![CDATA[<p>There's always room to improve your client experience. In this episode, I share how this question by Jeff Bezos can help your firm.</p>
]]></description><content:encoded><![CDATA[<p>There's always room to improve your client experience. In this episode, I share how this question by Jeff Bezos can help your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d1cd261c-7a63-3fcd-8738-3af3178fddad</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Feb 2025 23:30:39 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f225d79c-6c26-42be-ac64-5c31bed6d55f.mp3" length="4601423" type="audio/mpeg"/><itunes:duration>04:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>196</itunes:episode><podcast:episode>196</podcast:episode></item><item><title>Content Marketing for Your Accounting Firm: Should You?</title><itunes:title>Content Marketing for Your Accounting Firm: Should You?</itunes:title><description><![CDATA[<p>Are you considering content marketing to help get more clients for your firm? Hear about my experiences and insights to help you decide.</p>
]]></description><content:encoded><![CDATA[<p>Are you considering content marketing to help get more clients for your firm? Hear about my experiences and insights to help you decide.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2ac5a990-2ea6-383d-b28c-dd29892d74ca</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 19 Feb 2025 23:43:13 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f844028b-1bdc-44f8-bb27-e403a2a75e07.mp3" length="4497351" type="audio/mpeg"/><itunes:duration>04:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>195</itunes:episode><podcast:episode>195</podcast:episode></item><item><title>I&apos;ve Cloned Myself...</title><itunes:title>I&apos;ve Cloned Myself...</itunes:title><description><![CDATA[<p>Click here to get more details about RyanBot: <a href='https://docs.google.com/document/d/1i_GfdO78_PHBqBdY8G5LljvIat2NPMrA1kQP6mjQG04/edit?usp=sharing'>https://docs.google.com/document/d/1i_GfdO78_PHBqBdY8G5LljvIat2NPMrA1kQP6mjQG04/edit?usp=sharing</a></p>
]]></description><content:encoded><![CDATA[<p>Click here to get more details about RyanBot: <a href='https://docs.google.com/document/d/1i_GfdO78_PHBqBdY8G5LljvIat2NPMrA1kQP6mjQG04/edit?usp=sharing'>https://docs.google.com/document/d/1i_GfdO78_PHBqBdY8G5LljvIat2NPMrA1kQP6mjQG04/edit?usp=sharing</a></p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d810402e-324c-387a-9103-794c2572fd2c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Feb 2025 23:42:17 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/96aba70b-ec7e-41c4-97a2-a2b9d56bce62.mp3" length="5102138" type="audio/mpeg"/><itunes:duration>05:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>194</itunes:episode><podcast:episode>194</podcast:episode></item><item><title>Why is PE Interested in Buying Your Firm?</title><itunes:title>Why is PE Interested in Buying Your Firm?</itunes:title><description><![CDATA[<p>Private equity is targeting the accounting industry. In this episode, I dive into the reasons why and what it means for your firm.</p>
]]></description><content:encoded><![CDATA[<p>Private equity is targeting the accounting industry. In this episode, I dive into the reasons why and what it means for your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3c50e07e-ff18-3942-b80e-68e210483cac</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 05 Feb 2025 23:43:06 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/db43e99a-97e3-455a-ba68-e9ccd91c40ee.mp3" length="4828375" type="audio/mpeg"/><itunes:duration>05:02</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>193</itunes:episode><podcast:episode>193</podcast:episode></item><item><title>How to Handle an Upset Client</title><itunes:title>How to Handle an Upset Client</itunes:title><description><![CDATA[<p>Every firm will have unhappy clients. Discover quick and effective ways to turn situations around and keep clients happy.</p>
]]></description><content:encoded><![CDATA[<p>Every firm will have unhappy clients. Discover quick and effective ways to turn situations around and keep clients happy.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/94791e2d-9476-3542-a959-3db52336bcfc</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Jan 2025 23:41:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/23dc439a-6709-4af6-9de2-61c4d6b556fe.mp3" length="5002664" type="audio/mpeg"/><itunes:duration>05:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>192</itunes:episode><podcast:episode>192</podcast:episode></item><item><title>What My Team Looked Like (From Scratch to Sale)</title><itunes:title>What My Team Looked Like (From Scratch to Sale)</itunes:title><description><![CDATA[<p>Discover how I built my Xen Accounting team — who I hired first, why I chose them, and how my team evolved before I sold my firm.</p>
]]></description><content:encoded><![CDATA[<p>Discover how I built my Xen Accounting team — who I hired first, why I chose them, and how my team evolved before I sold my firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/53d69c21-e22a-3dfd-a290-1b9635d6268f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Jan 2025 23:47:17 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/92ec505e-1bb5-45b1-9c3c-520acc1d830b.mp3" length="5187820" type="audio/mpeg"/><itunes:duration>05:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>191</itunes:episode><podcast:episode>191</podcast:episode></item><item><title>5 Steps to Delegate More at Your Firm</title><itunes:title>5 Steps to Delegate More at Your Firm</itunes:title><description><![CDATA[<p>Learn how to delegate the right way so you can hand off tasks you don’t enjoy, free up your time, and focus on what matters most.</p>
]]></description><content:encoded><![CDATA[<p>Learn how to delegate the right way so you can hand off tasks you don’t enjoy, free up your time, and focus on what matters most.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3af84d1b-2340-3eb6-abe4-fe93a7c11bee</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Jan 2025 23:40:23 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cf5665ce-8508-4427-9cdc-5e47454c339d.mp3" length="5269322" type="audio/mpeg"/><itunes:duration>05:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>190</itunes:episode><podcast:episode>190</podcast:episode></item><item><title>My Thoughts on the Bench Meltdown</title><itunes:title>My Thoughts on the Bench Meltdown</itunes:title><description><![CDATA[<p>Bench, a leading bookkeeping firm, abruptly shut down recently. Here are my insights on this news and what this means for your business.</p>
]]></description><content:encoded><![CDATA[<p>Bench, a leading bookkeeping firm, abruptly shut down recently. Here are my insights on this news and what this means for your business.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2dfce763-5634-3a7d-8f79-29cd7896489d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Jan 2025 23:41:43 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/59e86eea-fe95-45dd-997a-8921822f147c.mp3" length="4757322" type="audio/mpeg"/><itunes:duration>04:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>189</itunes:episode><podcast:episode>189</podcast:episode></item><item><title>If At First You Don&apos;t Succeed, Try, Try Again</title><itunes:title>If At First You Don&apos;t Succeed, Try, Try Again</itunes:title><description><![CDATA[<p>To succeed in business, you’ll need strong sales, marketing, and more. However, there's one quality that could make all the difference.</p>
]]></description><content:encoded><![CDATA[<p>To succeed in business, you’ll need strong sales, marketing, and more. However, there's one quality that could make all the difference.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/74db469a-35b6-33f4-bbba-4193b8124d04</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Jan 2025 23:33:44 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b19daa31-38d0-4743-afa4-06354e06ddd5.mp3" length="4939552" type="audio/mpeg"/><itunes:duration>05:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>188</itunes:episode><podcast:episode>188</podcast:episode></item><item><title>The Hardest Firm Owner Trait to Master</title><itunes:title>The Hardest Firm Owner Trait to Master</itunes:title><description><![CDATA[<p>What trait sets successful firm owners apart? In this episode, I share the key quality for achieving your ideal work-life balance.</p>
]]></description><content:encoded><![CDATA[<p>What trait sets successful firm owners apart? In this episode, I share the key quality for achieving your ideal work-life balance.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/41e85af6-2add-382e-b742-51b236c23303</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 26 Dec 2024 09:33:44 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/21e10cf4-f3db-4ae0-875c-de2b0eacf3ea.mp3" length="4573838" type="audio/mpeg"/><itunes:duration>04:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>187</itunes:episode><podcast:episode>187</podcast:episode></item><item><title>How To Work With A Virtual Assistant</title><itunes:title>How To Work With A Virtual Assistant</itunes:title><description><![CDATA[<p>Offshoring virtual assistants came with challenges. Learn how I tackled them and found success, even with no prior experience!</p>
]]></description><content:encoded><![CDATA[<p>Offshoring virtual assistants came with challenges. Learn how I tackled them and found success, even with no prior experience!</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/169edd67-16a6-302f-8319-267496ba2377</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Dec 2024 23:41:21 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d50b5648-1578-4c86-af41-df4f487deaa0.mp3" length="5228780" type="audio/mpeg"/><itunes:duration>05:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>186</itunes:episode><podcast:episode>186</podcast:episode></item><item><title>Increasing Your Prices Without Changing Service Levels.</title><itunes:title>Increasing Your Prices Without Changing Service Levels.</itunes:title><description><![CDATA[<p>Many firm owners struggle with raising prices for underpaying clients. Discover the challenges involved and how to overcome them.</p>
]]></description><content:encoded><![CDATA[<p>Many firm owners struggle with raising prices for underpaying clients. Discover the challenges involved and how to overcome them.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4db40ce2-bd1a-3f44-98d0-4a5c76eb2c8a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 11 Dec 2024 23:43:17 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/fa77b2f5-d221-4a13-a429-e2753a253b30.mp3" length="4636532" type="audio/mpeg"/><itunes:duration>04:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>185</itunes:episode><podcast:episode>185</podcast:episode></item><item><title>Burnout.</title><itunes:title>Burnout.</itunes:title><description><![CDATA[<p>Burnout is a common challenge for firm owners. Discover my insights on burnout, plus practical tips to prevent and overcome it.</p>
]]></description><content:encoded><![CDATA[<p>Burnout is a common challenge for firm owners. Discover my insights on burnout, plus practical tips to prevent and overcome it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ce51d573-e1ab-39e3-a2d5-b9704110dd18</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Dec 2024 23:46:01 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0733f09e-b335-42c7-a4ea-23610bf53612.mp3" length="4863484" type="audio/mpeg"/><itunes:duration>05:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>184</itunes:episode><podcast:episode>184</podcast:episode></item><item><title>4 Easy Tax Season Marketing Tactics</title><itunes:title>4 Easy Tax Season Marketing Tactics</itunes:title><description><![CDATA[<p>Make tax season marketing manageable with these 4 easy tactics. Keep your campaigns effective without overloading your schedule.</p>
]]></description><content:encoded><![CDATA[<p>Make tax season marketing manageable with these 4 easy tactics. Keep your campaigns effective without overloading your schedule.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bf2394f6-e71d-3314-9f17-774bb70c7d14</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 Nov 2024 23:42:55 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/154ee0fb-7726-435c-b472-b2a23f0185f8.mp3" length="5235467" type="audio/mpeg"/><itunes:duration>05:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>183</itunes:episode><podcast:episode>183</podcast:episode></item><item><title>How to Streamline Document Collection This Tax Season</title><itunes:title>How to Streamline Document Collection This Tax Season</itunes:title><description><![CDATA[<p>Many firms struggle with document collection during tax season. In this episode, I share why it's an issue and how I recommend handling it.</p>
]]></description><content:encoded><![CDATA[<p>Many firms struggle with document collection during tax season. In this episode, I share why it's an issue and how I recommend handling it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7be5c008-b913-36f7-b88a-f5255621d400</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 20 Nov 2024 23:31:40 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d7397920-f465-403d-a734-f828d0a55f52.mp3" length="4633188" type="audio/mpeg"/><itunes:duration>04:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>182</itunes:episode><podcast:episode>182</podcast:episode></item><item><title>Your First Step To No Overtime This Tax Season</title><itunes:title>Your First Step To No Overtime This Tax Season</itunes:title><description><![CDATA[<p>Tax season often leads to overtime, but it doesn’t have to. Start with these simple strategies to enjoy a smoother tax season this year.</p>
]]></description><content:encoded><![CDATA[<p>Tax season often leads to overtime, but it doesn’t have to. Start with these simple strategies to enjoy a smoother tax season this year.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b8dee7f9-385d-3882-b23e-c79b3779e264</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Nov 2024 23:36:42 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9caf6e19-a416-4be8-884b-bc6090e43f06.mp3" length="7411363" type="audio/mpeg"/><itunes:duration>07:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>181</itunes:episode><podcast:episode>181</podcast:episode></item><item><title>The Best 3-Tiered Packages Do These 8 Things</title><itunes:title>The Best 3-Tiered Packages Do These 8 Things</itunes:title><description><![CDATA[<p>I'm a big believer in 3-tiered pricing. Here’s what makes the best packages stand out and why they can help you close more deals.</p>
]]></description><content:encoded><![CDATA[<p>I'm a big believer in 3-tiered pricing. Here’s what makes the best packages stand out and why they can help you close more deals.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/68d8a615-ae8e-3a5f-8570-9238761378e2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Nov 2024 23:45:22 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3297f447-a319-41cc-9b26-e6c3fd60dd4f.mp3" length="5094876" type="audio/mpeg"/><itunes:duration>06:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>180</itunes:episode><podcast:episode>180</podcast:episode></item><item><title>How to Delegate Advisory Work to Your Team</title><itunes:title>How to Delegate Advisory Work to Your Team</itunes:title><description><![CDATA[<p>Are you struggling to add advisory services without taking on all the work yourself? Learn how to delegate and make advisory work scalable.</p>
]]></description><content:encoded><![CDATA[<p>Are you struggling to add advisory services without taking on all the work yourself? Learn how to delegate and make advisory work scalable.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7b2af006-b6f3-3475-bce7-ae65903a3501</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 31 Oct 2024 00:45:29 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e02dd4a6-ee01-4c8c-84c4-f37029aaaaa6.mp3" length="4605916" type="audio/mpeg"/><itunes:duration>05:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>179</itunes:episode><podcast:episode>179</podcast:episode></item><item><title>My 8 Best Tip to Reduce Stress in Your Firm</title><itunes:title>My 8 Best Tip to Reduce Stress in Your Firm</itunes:title><description><![CDATA[<p>Running a firm can be stressful. Discover the top 8 stress-reducing tips that I used when I ran my firm and now in my current business.</p>
]]></description><content:encoded><![CDATA[<p>Running a firm can be stressful. Discover the top 8 stress-reducing tips that I used when I ran my firm and now in my current business.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c220972e-4570-37ed-919a-469fcce88f99</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 24 Oct 2024 00:45:01 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c08ee6eb-202d-43d8-b0bb-4f0d07b1f2f1.mp3" length="6573773" type="audio/mpeg"/><itunes:duration>06:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>178</itunes:episode><podcast:episode>178</podcast:episode></item><item><title>How to Turn Advisory Work Into a Recurring Service</title><itunes:title>How to Turn Advisory Work Into a Recurring Service</itunes:title><description><![CDATA[<p>Advisory services give clients peace-of-mind, but they're often delivered ad hoc. Here's how to offer advisory services on a recurring basis.</p>
]]></description><content:encoded><![CDATA[<p>Advisory services give clients peace-of-mind, but they're often delivered ad hoc. Here's how to offer advisory services on a recurring basis.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/06303e9d-2711-3fcd-8e40-8c3c67157664</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 17 Oct 2024 00:37:55 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8d19f440-d499-48d2-8ba5-f1f884c41dae.mp3" length="5454478" type="audio/mpeg"/><itunes:duration>05:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>177</itunes:episode><podcast:episode>177</podcast:episode></item><item><title>Never Ignore This Critical Skill as a Firm Owner</title><itunes:title>Never Ignore This Critical Skill as a Firm Owner</itunes:title><description><![CDATA[<p>There's one skill they don't teach you in school that can have a huge impact on your business. Find out how to harness it in this episode.</p>
]]></description><content:encoded><![CDATA[<p>There's one skill they don't teach you in school that can have a huge impact on your business. Find out how to harness it in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a7f4966c-c2f8-3266-99ff-3e005e3168bb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 10 Oct 2024 00:44:14 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/15be176a-5037-4592-a501-b2111992a5f9.mp3" length="5260545" type="audio/mpeg"/><itunes:duration>05:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>176</itunes:episode><podcast:episode>176</podcast:episode></item><item><title>6 Reasons Why Buyers Were Interested In My Firm</title><itunes:title>6 Reasons Why Buyers Were Interested In My Firm</itunes:title><description><![CDATA[<p>I sold my firm 5 years after starting it. Discover the 6 reasons why buyers were interested, and get tips that could help you sell your firm.</p>
]]></description><content:encoded><![CDATA[<p>I sold my firm 5 years after starting it. Discover the 6 reasons why buyers were interested, and get tips that could help you sell your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/198811e1-d387-34a6-b1aa-a9b82d16ba65</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 03 Oct 2024 00:45:52 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9a45aae0-782b-4d48-89b5-33674672423d.mp3" length="4466945" type="audio/mpeg"/><itunes:duration>05:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>175</itunes:episode><podcast:episode>175</podcast:episode></item><item><title>The 3 Non-Negotiable Team Member Traits</title><itunes:title>The 3 Non-Negotiable Team Member Traits</itunes:title><description><![CDATA[<p>Employee turnover is often caused by hiring people with the wrong traits. Discover the 3 traits I require in every team member we hire.</p>
]]></description><content:encoded><![CDATA[<p>Employee turnover is often caused by hiring people with the wrong traits. Discover the 3 traits I require in every team member we hire.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c668a8c9-139b-3b23-871d-3a958df77eff</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 26 Sep 2024 00:45:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/428d1d24-033e-4e88-8039-155ab7637c27.mp3" length="5654262" type="audio/mpeg"/><itunes:duration>05:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>174</itunes:episode><podcast:episode>174</podcast:episode></item><item><title>You Only Need These 4 Things to Have a Great Firm</title><itunes:title>You Only Need These 4 Things to Have a Great Firm</itunes:title><description><![CDATA[<p>Running a firm can be complex. But many firm owners overcomplicate it. Discover the only 4 things you truly need to have a great firm.</p>
]]></description><content:encoded><![CDATA[<p>Running a firm can be complex. But many firm owners overcomplicate it. Discover the only 4 things you truly need to have a great firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/544a1ad0-0a6a-3207-881e-1620678b41b1</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 19 Sep 2024 00:45:31 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/587a6a45-d417-4f6a-81d4-536a5f9dff6c.mp3" length="6119451" type="audio/mpeg"/><itunes:duration>06:22</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>173</itunes:episode><podcast:episode>173</podcast:episode></item><item><title>10 Ways We&apos;re Getting Serious With Cybersecurity</title><itunes:title>10 Ways We&apos;re Getting Serious With Cybersecurity</itunes:title><description><![CDATA[<p>Don't take cybersecurity for granted. Learn 10 steps we're using to protect ourselves and how they can help safeguard your business too.</p>
]]></description><content:encoded><![CDATA[<p>Don't take cybersecurity for granted. Learn 10 steps we're using to protect ourselves and how they can help safeguard your business too.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/cbcff045-a76f-39bb-8095-31b2f46c0611</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 12 Sep 2024 00:44:59 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/298dbe5b-41f8-4ed5-aca1-aea1b3c45c30.mp3" length="5089182" type="audio/mpeg"/><itunes:duration>05:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>172</itunes:episode><podcast:episode>172</podcast:episode></item><item><title>My Firm&apos;s Best Marketing Wins</title><itunes:title>My Firm&apos;s Best Marketing Wins</itunes:title><description><![CDATA[<p>Discover the 4 biggest marketing wins that generated leads and new business for my firm, so you can apply the lessons to your own business.</p>
]]></description><content:encoded><![CDATA[<p>Discover the 4 biggest marketing wins that generated leads and new business for my firm, so you can apply the lessons to your own business.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b8fe5b72-8ff5-3fbb-9884-796fa631d20b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 05 Sep 2024 00:45:06 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4748ba32-5681-4b96-8f23-532f7d11a6d1.mp3" length="5667709" type="audio/mpeg"/><itunes:duration>05:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>171</itunes:episode><podcast:episode>171</podcast:episode></item><item><title>My Firm&apos;s Worst Marketing Fails (And Lessons Learned)</title><itunes:title>My Firm&apos;s Worst Marketing Fails (And Lessons Learned)</itunes:title><description><![CDATA[<p>Learn from my marketing missteps at Xen Accounting. In this episode, I share my biggest failures to help you save time, money, and effort.</p>
]]></description><content:encoded><![CDATA[<p>Learn from my marketing missteps at Xen Accounting. In this episode, I share my biggest failures to help you save time, money, and effort.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/dd84a260-63fc-30de-8412-4054b2833366</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 29 Aug 2024 00:45:15 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4dfcc67f-5649-4018-b0e7-2b008cfca955.mp3" length="4814835" type="audio/mpeg"/><itunes:duration>05:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>170</itunes:episode><podcast:episode>170</podcast:episode></item><item><title>Should Your Firm Niche</title><itunes:title>Should Your Firm Niche</itunes:title><description><![CDATA[<p>Niching is a powerful tool to cut through the noise. But should your firm do it? And if so, how? Listen to this episode to find out.</p>
]]></description><content:encoded><![CDATA[<p>Niching is a powerful tool to cut through the noise. But should your firm do it? And if so, how? Listen to this episode to find out.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eb1801a9-f90d-3ed6-b740-3927195f104b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 22 Aug 2024 00:40:35 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b5886c27-7145-488d-b453-1afeb30cb9dd.mp3" length="3886256" type="audio/mpeg"/><itunes:duration>04:38</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>169</itunes:episode><podcast:episode>169</podcast:episode></item><item><title>The 5 Biggest Factors Impacting Your Firm&apos;s Valuation [In Order]</title><itunes:title>The 5 Biggest Factors Impacting Your Firm&apos;s Valuation [In Order]</itunes:title><description><![CDATA[<p>Do you know what actually impacts your firm’s value? Discover the 5 key factors buyers consider when determining your firm's worth.</p>
]]></description><content:encoded><![CDATA[<p>Do you know what actually impacts your firm’s value? Discover the 5 key factors buyers consider when determining your firm's worth.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2fb01f7f-1f08-3847-830b-f3ff9e066d53</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 15 Aug 2024 00:45:06 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/da47da1d-874b-4b1c-8938-b8fc0ed59556.mp3" length="4298824" type="audio/mpeg"/><itunes:duration>05:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>168</itunes:episode><podcast:episode>168</podcast:episode></item><item><title>7 Big Misconceptions Firms Have About Overseas Offshoring</title><itunes:title>7 Big Misconceptions Firms Have About Overseas Offshoring</itunes:title><description><![CDATA[<p>I’ve built remote teams for over a decade. If you want to hire offshore team members, make sure you avoid these 7 big misconceptions.</p>
]]></description><content:encoded><![CDATA[<p>I’ve built remote teams for over a decade. If you want to hire offshore team members, make sure you avoid these 7 big misconceptions.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2358e165-b9ef-3c41-8a5e-a53dff10c6d7</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 08 Aug 2024 00:45:08 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/54365ddf-9b8c-4719-87e8-51a7818e0d68.mp3" length="5435456" type="audio/mpeg"/><itunes:duration>06:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>167</itunes:episode><podcast:episode>167</podcast:episode></item><item><title>The Pricing Trick to Avoid Price Disagreements</title><itunes:title>The Pricing Trick to Avoid Price Disagreements</itunes:title><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5ea66be6-ea47-3fc7-88aa-9b9afe6942b8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 01 Aug 2024 00:50:31 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/47ec6688-4c43-4def-8853-2bb00380d527.mp3" length="4740588" type="audio/mpeg"/><itunes:duration>05:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>166</itunes:episode><podcast:episode>166</podcast:episode></item><item><title>Fire Bad Clients to Quickly Add Capacity</title><itunes:title>Fire Bad Clients to Quickly Add Capacity</itunes:title><description><![CDATA[<p>Discover a step-by-step process to rank your clients and eliminate your worst ones, so you can cut workload and boost profitability.</p>
]]></description><content:encoded><![CDATA[<p>Discover a step-by-step process to rank your clients and eliminate your worst ones, so you can cut workload and boost profitability.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eea38414-1380-3290-bcc2-3573031679a8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 25 Jul 2024 00:45:06 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6c2179b2-a4b1-41ca-94ce-230a941d25bf.mp3" length="3782045" type="audio/mpeg"/><itunes:duration>04:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>165</itunes:episode><podcast:episode>165</podcast:episode></item><item><title>4 Steps to More Partnerships</title><itunes:title>4 Steps to More Partnerships</itunes:title><description><![CDATA[<p>Leveraging partnerships can grow your business fast if done right. Follow these steps to improve your chances of landing more partnerships.</p>
]]></description><content:encoded><![CDATA[<p>Leveraging partnerships can grow your business fast if done right. Follow these steps to improve your chances of landing more partnerships.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2cceac0c-a6f8-39ef-ab69-a19adaa10cc9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 18 Jul 2024 00:45:01 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/462f3666-ac56-45ed-a42d-814ee0f3e250.mp3" length="4592822" type="audio/mpeg"/><itunes:duration>05:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>164</itunes:episode><podcast:episode>164</podcast:episode></item><item><title>Your Clients Don&apos;t Care About What You Do</title><itunes:title>Your Clients Don&apos;t Care About What You Do</itunes:title><description><![CDATA[<p>Your clients aren't interested in your processes or tasks. Discover what they truly want and how you can better satisfy their needs.</p>
]]></description><content:encoded><![CDATA[<p>Your clients aren't interested in your processes or tasks. Discover what they truly want and how you can better satisfy their needs.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6b788c89-b4dc-33f8-bde0-8b5b7bd3d303</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 11 Jul 2024 00:45:05 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/039e02ca-ddbc-4a5a-b4d5-da480a8fb61a.mp3" length="4565406" type="audio/mpeg"/><itunes:duration>05:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>163</itunes:episode><podcast:episode>163</podcast:episode></item><item><title>Process Improvement is Not a Top Priority</title><itunes:title>Process Improvement is Not a Top Priority</itunes:title><description><![CDATA[<p>If your goal is to systematize your firm, improving processes shouldn't be your top priority. Find out why in this episode.</p>
]]></description><content:encoded><![CDATA[<p>If your goal is to systematize your firm, improving processes shouldn't be your top priority. Find out why in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4599c09e-38b5-37e2-a9f9-08448423551e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 04 Jul 2024 00:45:15 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/67d3cbf0-461f-48fd-95cd-107042df4b72.mp3" length="4522983" type="audio/mpeg"/><itunes:duration>05:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>162</itunes:episode><podcast:episode>162</podcast:episode></item><item><title>Reminder</title><itunes:title>Reminder</itunes:title><description><![CDATA[<p>In business, we often lose sight of what’s truly important. This episode serves as a reminder to re-center and focus on what matters most.</p>
]]></description><content:encoded><![CDATA[<p>In business, we often lose sight of what’s truly important. This episode serves as a reminder to re-center and focus on what matters most.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e1f3e0bf-4cca-312e-b880-885c5f85b268</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 27 Jun 2024 00:45:18 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2a41f27c-2b2f-4fcb-b095-233a9a04164e.mp3" length="3058265" type="audio/mpeg"/><itunes:duration>03:38</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>161</itunes:episode><podcast:episode>161</podcast:episode></item><item><title>The Partner Email Swap Marketing Tactic</title><itunes:title>The Partner Email Swap Marketing Tactic</itunes:title><description><![CDATA[<p>Effective marketing doesn’t always have to be complex. Discover a simple yet effective strategy overlooked by most firms.</p>
]]></description><content:encoded><![CDATA[<p>Effective marketing doesn’t always have to be complex. Discover a simple yet effective strategy overlooked by most firms.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4fe4355f-158c-3990-9adc-10feb77c67c5</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Tue, 25 Jun 2024 21:11:59 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cc220c9b-4b70-4423-917b-cc7ba8d31456.mp3" length="4777884" type="audio/mpeg"/><itunes:duration>05:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>160</itunes:episode><podcast:episode>160</podcast:episode></item><item><title>Is In-Person Better Than Remote</title><itunes:title>Is In-Person Better Than Remote</itunes:title><description><![CDATA[<p>I'm a strong advocate of remote work but in-person shouldn't be overlooked. Find out the benefits and drawbacks of each approach.</p>
]]></description><content:encoded><![CDATA[<p>I'm a strong advocate of remote work but in-person shouldn't be overlooked. Find out the benefits and drawbacks of each approach.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/98bd017e-80e1-399c-a096-57b645426ddb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 13 Jun 2024 00:45:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8b937b36-65ba-47af-86da-1b5b4a9bbe3c.mp3" length="3599179" type="audio/mpeg"/><itunes:duration>04:17</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>159</itunes:episode><podcast:episode>159</podcast:episode></item><item><title>New Service Idea Time-Saving Accounting Audit</title><itunes:title>New Service Idea Time-Saving Accounting Audit</itunes:title><description><![CDATA[<p>Most firms struggle to show how they can save clients time. In this episode, I'll share how to market &amp; sell this benefit effectively.</p>
]]></description><content:encoded><![CDATA[<p>Most firms struggle to show how they can save clients time. In this episode, I'll share how to market &amp; sell this benefit effectively.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/59700a4f-ecc6-3bcb-af1b-4c789eab763d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 06 Jun 2024 00:45:45 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e46b34d4-ff94-4d7f-ba79-c55c32f27a05.mp3" length="6792244" type="audio/mpeg"/><itunes:duration>08:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>158</itunes:episode><podcast:episode>158</podcast:episode></item><item><title>Pricing High Can Make You Busier</title><itunes:title>Pricing High Can Make You Busier</itunes:title><description><![CDATA[<p>Discover the drawbacks of pricing high. Learn to balance profitability with manageable work hours and scale your services effectively.</p>
]]></description><content:encoded><![CDATA[<p>Discover the drawbacks of pricing high. Learn to balance profitability with manageable work hours and scale your services effectively.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8a9537b8-6833-3dfc-94f0-38992a5f00dc</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 30 May 2024 00:45:15 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ec53d796-c23b-4ed9-9da0-2c4480cb07e6.mp3" length="4494449" type="audio/mpeg"/><itunes:duration>05:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>157</itunes:episode><podcast:episode>157</podcast:episode></item><item><title>Making Cybersecurity a Priority in 2024</title><itunes:title>Making Cybersecurity a Priority in 2024</itunes:title><description><![CDATA[<p>Implementing cybersecurity measures to safeguard your firm should be a priority. Discover in this episode why it's very important.</p>
]]></description><content:encoded><![CDATA[<p>Implementing cybersecurity measures to safeguard your firm should be a priority. Discover in this episode why it's very important.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a529a273-5494-3b2f-be60-8cf4cb0c67bb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 23 May 2024 00:48:18 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/45154b08-318a-4bb9-84a0-0de59ed499e6.mp3" length="3683301" type="audio/mpeg"/><itunes:duration>04:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>156</itunes:episode><podcast:episode>156</podcast:episode></item><item><title>The Marketing Tactic You Should Be Using (But Aren&apos;t)</title><itunes:title>The Marketing Tactic You Should Be Using (But Aren&apos;t)</itunes:title><description><![CDATA[<p>To market to existing clients, you can use various strategies like newsletters, guides, etc. Learn which tactic is better than them all.</p>
]]></description><content:encoded><![CDATA[<p>To market to existing clients, you can use various strategies like newsletters, guides, etc. Learn which tactic is better than them all.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/472b501c-7120-3e8b-9548-1ca43acf7dff</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 16 May 2024 01:26:48 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3304e09f-7afc-497a-b26d-b4e58de57762.mp3" length="4173372" type="audio/mpeg"/><itunes:duration>04:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>155</itunes:episode><podcast:episode>155</podcast:episode></item><item><title>Do You Even Need Any Marketing</title><itunes:title>Do You Even Need Any Marketing</itunes:title><description><![CDATA[<p>Marketing is the practice that most firms use to attract new clients. But, do you really need it? Find out in this episode.</p>
]]></description><content:encoded><![CDATA[<p>Marketing is the practice that most firms use to attract new clients. But, do you really need it? Find out in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/25ca6b8a-7fcd-3fb0-9fc9-55bb2b9992b9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 09 May 2024 04:05:18 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4ef8d90e-6c6d-4e50-be09-7e2fdbaa7cb8.mp3" length="4314515" type="audio/mpeg"/><itunes:duration>05:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>154</itunes:episode><podcast:episode>154</podcast:episode></item><item><title>Perfection Doesn&apos;t Scale</title><itunes:title>Perfection Doesn&apos;t Scale</itunes:title><description><![CDATA[<p>Perfectionism is a common pitfall for accountants, but it stunts business growth. In this episode, I'll share practical tips to overcome it.</p>
]]></description><content:encoded><![CDATA[<p>Perfectionism is a common pitfall for accountants, but it stunts business growth. In this episode, I'll share practical tips to overcome it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c06432b5-cbe9-38e8-ab90-49bfc43cb454</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 02 May 2024 00:44:42 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8df4bf4d-ca80-4023-9519-10346b34d196.mp3" length="4549298" type="audio/mpeg"/><itunes:duration>05:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>153</itunes:episode><podcast:episode>153</podcast:episode></item><item><title>The Firm Freedom System [6 Steps]</title><itunes:title>The Firm Freedom System [6 Steps]</itunes:title><description><![CDATA[<p>Many firm owners work too much without a break. In this episode, I'll share a system to boost your profits while cutting your work hours.</p>
]]></description><content:encoded><![CDATA[<p>Many firm owners work too much without a break. In this episode, I'll share a system to boost your profits while cutting your work hours.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8110d4f1-3eff-3e16-b143-f2248b0287e6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 25 Apr 2024 00:44:47 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3ea8e2ef-51a8-4af5-9524-9314f72c3bf9.mp3" length="6427615" type="audio/mpeg"/><itunes:duration>07:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>152</itunes:episode><podcast:episode>152</podcast:episode></item><item><title>The 4 Goals of Your Discovery Calls</title><itunes:title>The 4 Goals of Your Discovery Calls</itunes:title><description><![CDATA[<p>Discovery calls are set up with potential clients to assess and secure new business. Learn what you need to focus on to be more successful.</p>
]]></description><content:encoded><![CDATA[<p>Discovery calls are set up with potential clients to assess and secure new business. Learn what you need to focus on to be more successful.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/85c86e53-2eda-3901-9426-fbafd015d0b3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 18 Apr 2024 00:48:41 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/95a918cf-d462-4ae5-84e0-77c6cc184830.mp3" length="4045354" type="audio/mpeg"/><itunes:duration>04:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>151</itunes:episode><podcast:episode>151</podcast:episode></item><item><title>The Inefficient Marketing Strategy That Works</title><itunes:title>The Inefficient Marketing Strategy That Works</itunes:title><description><![CDATA[<p>A lot of firms struggle with their marketing. In this episode, I shared a marketing strategy that might be inefficient but works.</p>
]]></description><content:encoded><![CDATA[<p>A lot of firms struggle with their marketing. In this episode, I shared a marketing strategy that might be inefficient but works.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/45d375a3-7a58-364a-b21e-f6bf54710e10</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 11 Apr 2024 00:43:44 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/09a64fb0-9a6b-4885-a2b5-6a096b5ef74e.mp3" length="4521894" type="audio/mpeg"/><itunes:duration>05:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>150</itunes:episode><podcast:episode>150</podcast:episode></item><item><title>5 Naive Mistakes I Made As A Firm Owner</title><itunes:title>5 Naive Mistakes I Made As A Firm Owner</itunes:title><description><![CDATA[<p>When I was running Xen Accounting, I also had my fair share of mistakes. Check out these mistakes and what should I have done instead.</p>
]]></description><content:encoded><![CDATA[<p>When I was running Xen Accounting, I also had my fair share of mistakes. Check out these mistakes and what should I have done instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d44b45a5-0506-3cbe-9886-53b3499099bd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 04 Apr 2024 00:45:36 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/16565ae9-4d15-4c42-b0ad-b99bfcef601b.mp3" length="4592817" type="audio/mpeg"/><itunes:duration>05:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>149</itunes:episode><podcast:episode>149</podcast:episode></item><item><title>6 Things Your Clients Hate About Your Accounting Firm</title><itunes:title>6 Things Your Clients Hate About Your Accounting Firm</itunes:title><description><![CDATA[<p>Explore common client frustrations with accounting firms and learn how to avoid them. Get actionable advice in this episode.</p>
]]></description><content:encoded><![CDATA[<p>Explore common client frustrations with accounting firms and learn how to avoid them. Get actionable advice in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d360c180-2ebc-38d8-a6e3-59fbb6ca531e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 28 Mar 2024 00:47:25 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dffe9f6c-d75a-4993-9721-1d64a17e303a.mp3" length="5447875" type="audio/mpeg"/><itunes:duration>06:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>148</itunes:episode><podcast:episode>148</podcast:episode></item><item><title>What My Firm&apos;s Sales Process Looked Like</title><itunes:title>What My Firm&apos;s Sales Process Looked Like</itunes:title><description><![CDATA[<p>Designing an effective sales process can be tough. In this episode, I'll explain what my sales process looked like and why I made it that way.</p>
]]></description><content:encoded><![CDATA[<p>Designing an effective sales process can be tough. In this episode, I'll explain what my sales process looked like and why I made it that way.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/98b0de92-f0f7-3da0-9a07-37d54b82774e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 21 Mar 2024 00:45:31 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/36900c13-26f3-49fd-80a2-c9ddcf87dec0.mp3" length="4523332" type="audio/mpeg"/><itunes:duration>05:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>147</itunes:episode><podcast:episode>147</podcast:episode></item><item><title>3 Simple Ways to Collect Feedback From Your Clients</title><itunes:title>3 Simple Ways to Collect Feedback From Your Clients</itunes:title><description><![CDATA[<p>Level up your firm's customer experience with these three effective methods to gather and understand client feedback.</p>
]]></description><content:encoded><![CDATA[<p>Level up your firm's customer experience with these three effective methods to gather and understand client feedback.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/0fa6c1e7-995c-36de-ad1f-51a9839221ad</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 14 Mar 2024 00:45:09 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/fdfebff6-0d4b-401d-86eb-1e69ed15909b.mp3" length="4549318" type="audio/mpeg"/><itunes:duration>05:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>146</itunes:episode><podcast:episode>146</podcast:episode></item><item><title>Productized Services What, Why &amp; How</title><itunes:title>Productized Services What, Why &amp; How</itunes:title><description><![CDATA[<p>Unlocking systematization in your firm can help you scale your business much more easily. In this episode, we’re going to be talking about productized services, what they are, why your firm should be using them, and how to get started.</p>
]]></description><content:encoded><![CDATA[<p>Unlocking systematization in your firm can help you scale your business much more easily. In this episode, we’re going to be talking about productized services, what they are, why your firm should be using them, and how to get started.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/390947aa-05ed-352b-b4f8-9aa7eecdaae0</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 07 Mar 2024 00:41:52 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/88684755-6306-488d-98e0-a8af61716ada.mp3" length="5842834" type="audio/mpeg"/><itunes:duration>06:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>145</itunes:episode><podcast:episode>145</podcast:episode></item><item><title>2 Simple Keys to Traction in Your Business</title><itunes:title>2 Simple Keys to Traction in Your Business</itunes:title><description><![CDATA[<p>Getting traction in your business is very important. Discover the ways you can improve yours to be on a closer path to success.</p>
]]></description><content:encoded><![CDATA[<p>Getting traction in your business is very important. Discover the ways you can improve yours to be on a closer path to success.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e94ea6db-de08-3f83-9fee-75f4b0980ffd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 29 Feb 2024 00:45:04 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c771fb5a-dbbb-4d92-8765-9d22c2ac4421.mp3" length="5768051" type="audio/mpeg"/><itunes:duration>06:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>144</itunes:episode><podcast:episode>144</podcast:episode></item><item><title>Ignore Your Competitors (Kinda)</title><itunes:title>Ignore Your Competitors (Kinda)</itunes:title><description><![CDATA[<p>It's important to know what your competitors are up to. But let's discuss why you should focus on your own personal growth instead.</p>
]]></description><content:encoded><![CDATA[<p>It's important to know what your competitors are up to. But let's discuss why you should focus on your own personal growth instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/39c5c697-ec0b-3aad-8358-98c41ecec087</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Feb 2024 23:45:08 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3243b86b-5e49-422d-89da-f3c599c1afb8.mp3" length="4385013" type="audio/mpeg"/><itunes:duration>04:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>143</itunes:episode><podcast:episode>143</podcast:episode></item><item><title>Leave Your Ego at the Door</title><itunes:title>Leave Your Ego at the Door</itunes:title><description><![CDATA[<p>Ego can lead many firm owners away from their ultimate objectives. Check out how I was able to manage my ego and why you should too.</p>
]]></description><content:encoded><![CDATA[<p>Ego can lead many firm owners away from their ultimate objectives. Check out how I was able to manage my ego and why you should too.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fcbd0079-84eb-35b5-91cd-14ac6031fb99</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 15 Feb 2024 00:45:04 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/40819766-4717-4359-b15d-52f6c41d5b26.mp3" length="5193322" type="audio/mpeg"/><itunes:duration>05:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>142</itunes:episode><podcast:episode>142</podcast:episode></item><item><title>Delegation 101</title><itunes:title>Delegation 101</itunes:title><description><![CDATA[<p>One of the struggles for most firm owners is the effective delegation of tasks. Learn how to delegate and experience more workload reduction.</p>
]]></description><content:encoded><![CDATA[<p>One of the struggles for most firm owners is the effective delegation of tasks. Learn how to delegate and experience more workload reduction.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/49a09d3a-8b93-362b-a884-9ef54caef71b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 08 Feb 2024 00:46:42 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6eb3e293-4bce-4913-849e-ac3f3e92155c.mp3" length="5452027" type="audio/mpeg"/><itunes:duration>05:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>141</itunes:episode><podcast:episode>141</podcast:episode></item><item><title>The 1 Business System That Maintains My Sanity</title><itunes:title>The 1 Business System That Maintains My Sanity</itunes:title><description><![CDATA[<p>Learn my journey of implementing a system in my business that shifted me to a much more relaxed and stress-free mindset.</p>
]]></description><content:encoded><![CDATA[<p>Learn my journey of implementing a system in my business that shifted me to a much more relaxed and stress-free mindset.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/06dac45d-5b41-3693-9903-57296f9403fd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 31 Jan 2024 23:46:05 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5b579607-a9ab-45b0-bbf0-59126a19124f.mp3" length="6017140" type="audio/mpeg"/><itunes:duration>06:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>140</itunes:episode><podcast:episode>140</podcast:episode></item><item><title>The Only 4 Things Your Clients Care About</title><itunes:title>The Only 4 Things Your Clients Care About</itunes:title><description><![CDATA[<p>Clients care about 4 things, and it's important to know them. By doing so, you'll have more success in price increases and much more.</p>
]]></description><content:encoded><![CDATA[<p>Clients care about 4 things, and it's important to know them. By doing so, you'll have more success in price increases and much more.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8804fad1-3fed-3807-8756-05222ed6ca8b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 25 Jan 2024 00:45:20 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/05034817-bd48-4195-ad53-13be6371e6e3.mp3" length="5462503" type="audio/mpeg"/><itunes:duration>05:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>139</itunes:episode><podcast:episode>139</podcast:episode></item><item><title>How to Identify Your Firm’s Ideal Clients</title><itunes:title>How to Identify Your Firm’s Ideal Clients</itunes:title><description><![CDATA[<p>Working with ideal clients makes your business fun and easier to manage. Learn the reasons why it's important and how to identify them.</p>
]]></description><content:encoded><![CDATA[<p>Working with ideal clients makes your business fun and easier to manage. Learn the reasons why it's important and how to identify them.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/53c38060-5129-3f5e-951e-483910f9a744</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 18 Jan 2024 00:43:47 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b993a7aa-73d8-48eb-879b-f2a8de705b41.mp3" length="5478944" type="audio/mpeg"/><itunes:duration>06:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>138</itunes:episode><podcast:episode>138</podcast:episode></item><item><title>Your Words Matter</title><itunes:title>Your Words Matter</itunes:title><description><![CDATA[<p>How others perceive you and your firm can be impacted by your choice of words. Discover which words you should and shouldn't use.</p>
]]></description><content:encoded><![CDATA[<p>How others perceive you and your firm can be impacted by your choice of words. Discover which words you should and shouldn't use.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3ed13dfe-fc52-334f-81e2-13eac0863134</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 11 Jan 2024 00:37:50 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/299bd4cd-1618-43a2-8b1b-fd64eceb3bf7.mp3" length="4193800" type="audio/mpeg"/><itunes:duration>05:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>137</itunes:episode><podcast:episode>137</podcast:episode></item><item><title>Your 5-Step Process for Process Improvement</title><itunes:title>Your 5-Step Process for Process Improvement</itunes:title><description><![CDATA[<p>Streamlining your operations can improve your firm's scalability. Check out my 5-step process to enhance your workflows.</p>
]]></description><content:encoded><![CDATA[<p>Streamlining your operations can improve your firm's scalability. Check out my 5-step process to enhance your workflows.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/0f5c2644-c841-3cd9-9132-ebf93616d359</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Jan 2024 23:45:41 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/50cde18c-1be8-416f-a660-b82b2369e6a8.mp3" length="4712409" type="audio/mpeg"/><itunes:duration>05:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>136</itunes:episode><podcast:episode>136</podcast:episode></item><item><title>Do This When Your Marketing Isn’t Working</title><itunes:title>Do This When Your Marketing Isn’t Working</itunes:title><description><![CDATA[<p>Using various marketing tactics and resources sometimes won't guarantee results. As such, you need to consider this strategy.</p>
]]></description><content:encoded><![CDATA[<p>Using various marketing tactics and resources sometimes won't guarantee results. As such, you need to consider this strategy.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bf824eff-a930-3326-a974-ddeb8cb31995</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 Dec 2023 23:44:23 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b9091158-7017-4fd2-b220-0ecbdde71686.mp3" length="3984270" type="audio/mpeg"/><itunes:duration>04:45</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>135</itunes:episode><podcast:episode>135</podcast:episode></item><item><title>The Key to Innovating Your Firm</title><itunes:title>The Key to Innovating Your Firm</itunes:title><description><![CDATA[<p>Innovating your firm is one of the most effective ways of improving your operations. Find out my recommendation on how you should do it.</p>
]]></description><content:encoded><![CDATA[<p>Innovating your firm is one of the most effective ways of improving your operations. Find out my recommendation on how you should do it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e105072b-cd91-39a0-85f5-ed563d0beec9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 21 Dec 2023 00:45:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/09d396a1-220d-4461-8209-ec3ab979bb0f.mp3" length="4387643" type="audio/mpeg"/><itunes:duration>05:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>134</itunes:episode><podcast:episode>134</podcast:episode></item><item><title>Why??</title><itunes:title>Why??</itunes:title><description><![CDATA[<p>Most firm owners are not particular about the greater reason for their business. Find out why having a purpose is incredibly important.</p>
]]></description><content:encoded><![CDATA[<p>Most firm owners are not particular about the greater reason for their business. Find out why having a purpose is incredibly important.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/426ad65f-a984-3d4e-99c1-389602965346</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Dec 2023 23:44:47 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3288d0e0-ec1f-4e92-935e-37758dce79ae.mp3" length="4642152" type="audio/mpeg"/><itunes:duration>05:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>133</itunes:episode><podcast:episode>133</podcast:episode></item><item><title>How to Raise Prices on Legacy Clients</title><itunes:title>How to Raise Prices on Legacy Clients</itunes:title><description><![CDATA[<p>One of the most challenging aspects of running your firm is raising prices for your long-time and loyal clients. In this episode, I shared the reasons why it's reasonable to offer updated pricing and ways on how you should do it.</p>
]]></description><content:encoded><![CDATA[<p>One of the most challenging aspects of running your firm is raising prices for your long-time and loyal clients. In this episode, I shared the reasons why it's reasonable to offer updated pricing and ways on how you should do it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b76dd09a-3016-38d0-adc2-ac3cdd698edc</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Dec 2023 23:44:28 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4797e67b-11ba-4007-ba2f-d8e743b66d30.mp3" length="5066780" type="audio/mpeg"/><itunes:duration>06:02</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>132</itunes:episode><podcast:episode>132</podcast:episode></item><item><title>How I Ran My Firm Without Timesheets</title><itunes:title>How I Ran My Firm Without Timesheets</itunes:title><description><![CDATA[<p>Running a firm without the burden of timesheets can be challenging. In this episode, I shared actionable strategies to streamline your accounting firm for greater efficiency without relying on timesheets.</p>
]]></description><content:encoded><![CDATA[<p>Running a firm without the burden of timesheets can be challenging. In this episode, I shared actionable strategies to streamline your accounting firm for greater efficiency without relying on timesheets.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/75673645-2f51-337b-ad64-2ef5d3328921</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Nov 2023 23:40:25 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0ad34119-d4c6-4a37-9a91-7557c6f55fab.mp3" length="4898551" type="audio/mpeg"/><itunes:duration>05:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>131</itunes:episode><podcast:episode>131</podcast:episode></item><item><title>7 Innovative Ideas to Level Up Your Firm’s Customer Experience</title><itunes:title>7 Innovative Ideas to Level Up Your Firm’s Customer Experience</itunes:title><description><![CDATA[<p>Check out these innovative ideas regarding customer experience improvements. I also shared a bit of backstory about my personal experience.</p>
]]></description><content:encoded><![CDATA[<p>Check out these innovative ideas regarding customer experience improvements. I also shared a bit of backstory about my personal experience.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/71e5a314-48c1-3f6b-8ef6-cb65cc018e97</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Nov 2023 23:30:21 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/fc2478cb-1c7e-4fbe-b31d-4b9145c2acd4.mp3" length="4887605" type="audio/mpeg"/><itunes:duration>05:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>130</itunes:episode><podcast:episode>130</podcast:episode></item><item><title>There Is No Marketing Better Than This</title><itunes:title>There Is No Marketing Better Than This</itunes:title><description><![CDATA[<p>There's no such thing as a one-size-fits-all when it comes to marketing. That being said, this "strategy" is as close as you'll ever get.</p>
]]></description><content:encoded><![CDATA[<p>There's no such thing as a one-size-fits-all when it comes to marketing. That being said, this "strategy" is as close as you'll ever get.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ca16e91a-144f-3acd-bd54-41db107034e3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Nov 2023 23:45:04 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5de99207-eb5b-430f-a05f-cad19aab0404.mp3" length="5564519" type="audio/mpeg"/><itunes:duration>06:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>129</itunes:episode><podcast:episode>129</podcast:episode></item><item><title>The Top 4 Non-Productive Activities for Firm Owners</title><itunes:title>The Top 4 Non-Productive Activities for Firm Owners</itunes:title><description><![CDATA[<p>Maximize efficiency by recognizing and minimizing non-productive tasks. Explore the top 4 tasks to enhance productivity.</p>
]]></description><content:encoded><![CDATA[<p>Maximize efficiency by recognizing and minimizing non-productive tasks. Explore the top 4 tasks to enhance productivity.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/eb652c15-4065-3a1c-87f8-3123b560acb3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Nov 2023 23:45:09 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9560b6cb-0cd9-43f8-85d3-5d391a44323d.mp3" length="4557363" type="audio/mpeg"/><itunes:duration>05:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>128</itunes:episode><podcast:episode>128</podcast:episode></item><item><title>3 Top Tools for Efficient Email</title><itunes:title>3 Top Tools for Efficient Email</itunes:title><description><![CDATA[<p>Effectively managing emails can be a time-consuming task. Explore these tools that can aid in handling your inbox and enhance efficiency.</p>
]]></description><content:encoded><![CDATA[<p>Effectively managing emails can be a time-consuming task. Explore these tools that can aid in handling your inbox and enhance efficiency.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bcd56d81-3efc-3ead-8367-69236eaf8736</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 02 Nov 2023 00:45:57 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1288dc59-913a-4c5a-8800-592780ac6bd0.mp3" length="4866730" type="audio/mpeg"/><itunes:duration>05:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>127</itunes:episode><podcast:episode>127</podcast:episode></item><item><title>4 Wow Moments to Level Up Your Onboarding Process</title><itunes:title>4 Wow Moments to Level Up Your Onboarding Process</itunes:title><description><![CDATA[<p>A good onboarding process can be a significant factor in retaining clients. Consider these 4 tactics to leave a lasting impression.</p>
]]></description><content:encoded><![CDATA[<p>A good onboarding process can be a significant factor in retaining clients. Consider these 4 tactics to leave a lasting impression.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/218173c7-9575-33db-8520-ec4016b3bedf</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 26 Oct 2023 00:30:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a536e89f-7c4e-4757-9eb8-58346f1f5bef.mp3" length="3942952" type="audio/mpeg"/><itunes:duration>04:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>126</itunes:episode><podcast:episode>126</podcast:episode></item><item><title>9 Strategies to Differentiate Your Accounting Firm</title><itunes:title>9 Strategies to Differentiate Your Accounting Firm</itunes:title><description><![CDATA[<p>It's difficult to stand out as most firms offer the same thing. As such, check out these 9 strategies to differentiate your firm from others.</p>
]]></description><content:encoded><![CDATA[<p>It's difficult to stand out as most firms offer the same thing. As such, check out these 9 strategies to differentiate your firm from others.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/769ab608-7c67-31c1-9dfa-9a43e34864c9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 19 Oct 2023 00:30:36 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c063de43-e88a-4e70-a7bb-8814251b374a.mp3" length="5291343" type="audio/mpeg"/><itunes:duration>06:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>125</itunes:episode><podcast:episode>125</podcast:episode></item><item><title>More Firms Should Build Online Communities</title><itunes:title>More Firms Should Build Online Communities</itunes:title><description><![CDATA[<p>Discover how an online community can be a factor in securing more deals, improving client experience, and a differentiator for your firm.</p>
]]></description><content:encoded><![CDATA[<p>Discover how an online community can be a factor in securing more deals, improving client experience, and a differentiator for your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/35a1e2ec-7b43-32b4-8d40-8d53354ad3b8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 12 Oct 2023 00:30:17 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/45b097e6-16f9-4a46-8f3f-100be62b8d08.mp3" length="4106942" type="audio/mpeg"/><itunes:duration>05:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>124</itunes:episode><podcast:episode>124</podcast:episode></item><item><title>The Boundaries to Set Up in Your Firm</title><itunes:title>The Boundaries to Set Up in Your Firm</itunes:title><description><![CDATA[<p>Boundaries, if not established, can impact your operations and personal life. Learn how to implement them efficiently in this episode.</p>
]]></description><content:encoded><![CDATA[<p>Boundaries, if not established, can impact your operations and personal life. Learn how to implement them efficiently in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/de6e50b8-5ae9-3a1b-9f2d-08f6d5db3870</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 05 Oct 2023 00:30:36 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/38f4d1ea-f2c1-4de8-a022-02a67c829c15.mp3" length="4888678" type="audio/mpeg"/><itunes:duration>05:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>123</itunes:episode><podcast:episode>123</podcast:episode></item><item><title>Everything You Do in Your Firm is Sales</title><itunes:title>Everything You Do in Your Firm is Sales</itunes:title><description><![CDATA[<p>Sales can be tricky and difficult to grasp. Learn about why sales is critical to your firm and its role beyond client acquisition.</p>
]]></description><content:encoded><![CDATA[<p>Sales can be tricky and difficult to grasp. Learn about why sales is critical to your firm and its role beyond client acquisition.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/74388fc9-ae9e-3f0a-83b9-bf77370c903c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 28 Sep 2023 00:30:04 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cda9773f-7dd3-49a0-a6d4-d55206b8a9a7.mp3" length="4836696" type="audio/mpeg"/><itunes:duration>06:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>122</itunes:episode><podcast:episode>122</podcast:episode></item><item><title>11 Tips to Generate More Leads From Your Firm’s Website</title><itunes:title>11 Tips to Generate More Leads From Your Firm’s Website</itunes:title><description><![CDATA[<p>Your website should function as a lead-generating platform. If not, you need to check out my 11 tips to point you in the right direction.</p>
]]></description><content:encoded><![CDATA[<p>Your website should function as a lead-generating platform. If not, you need to check out my 11 tips to point you in the right direction.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2f256c6b-b61a-3f77-9be6-24d0be4c3ea6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 21 Sep 2023 00:43:39 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7e8ad24b-0528-48c7-8a81-3c1262e05e34.mp3" length="4993760" type="audio/mpeg"/><itunes:duration>06:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>121</itunes:episode><podcast:episode>121</podcast:episode></item><item><title>4 Scalable Features to Increase Your Tax Prep Prices</title><itunes:title>4 Scalable Features to Increase Your Tax Prep Prices</itunes:title><description><![CDATA[<p>Are you struggling to increase your tax prep prices? In this episode, I share 4 scalable features that you can include in your packages.</p>
]]></description><content:encoded><![CDATA[<p>Are you struggling to increase your tax prep prices? In this episode, I share 4 scalable features that you can include in your packages.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9aa342ff-6bfa-3cab-8dd3-e7c2da6fea54</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Sep 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5b137ec5-733e-4874-928b-52e336073e6f.mp3" length="4251462" type="audio/mpeg"/><itunes:duration>05:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>120</itunes:episode><podcast:episode>120</podcast:episode></item><item><title>How I Manage My 100% Offshore Team</title><itunes:title>How I Manage My 100% Offshore Team</itunes:title><description><![CDATA[<p>Offshoring is a proven solution to capacity issues. Discover my approach to how I am managing this practice with a team from around the world.</p>
]]></description><content:encoded><![CDATA[<p>Offshoring is a proven solution to capacity issues. Discover my approach to how I am managing this practice with a team from around the world.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c1f46bd7-0af4-322b-8217-d30b0a0589e8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Sep 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/251d9e65-ba57-44b3-bac0-7a28ebc82417.mp3" length="4984649" type="audio/mpeg"/><itunes:duration>06:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>119</itunes:episode><podcast:episode>119</podcast:episode></item><item><title>This is More Important Than Your Automation</title><itunes:title>This is More Important Than Your Automation</itunes:title><description><![CDATA[<p>Automation and technology are essential but they won't solve all your issues. Find out what you need to focus more instead.</p>
]]></description><content:encoded><![CDATA[<p>Automation and technology are essential but they won't solve all your issues. Find out what you need to focus more instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/de83d934-a996-3860-9aee-aece33361a41</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 30 Aug 2023 13:34:01 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0eb94af4-5302-4531-b164-8e2577cd25e8.mp3" length="4822908" type="audio/mpeg"/><itunes:duration>06:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>118</itunes:episode><podcast:episode>118</podcast:episode></item><item><title>My 9 Favorite Ways to Prevent Scope Creep</title><itunes:title>My 9 Favorite Ways to Prevent Scope Creep</itunes:title><description><![CDATA[<p>Learn to avoid out-of-scope work pitfalls, protect your resources, and maximize revenue opportunities with these tried and tested tips.</p>
]]></description><content:encoded><![CDATA[<p>Learn to avoid out-of-scope work pitfalls, protect your resources, and maximize revenue opportunities with these tried and tested tips.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/26a6a0b5-6ea0-3914-8571-675802ed3b16</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Aug 2023 13:22:50 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8d2c6fd7-fe5d-4f4a-8370-b6c09d1753d6.mp3" length="5344205" type="audio/mpeg"/><itunes:duration>07:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>117</itunes:episode><podcast:episode>117</podcast:episode></item><item><title>4 Steps to Streamline Your Client Onboarding Process</title><itunes:title>4 Steps to Streamline Your Client Onboarding Process</itunes:title><description><![CDATA[<p>Discover the value of seamless client onboarding and learn the four steps to improve relationships and operational efficiency.</p>
]]></description><content:encoded><![CDATA[<p>Discover the value of seamless client onboarding and learn the four steps to improve relationships and operational efficiency.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ba3e9a8b-ad3c-3075-896e-0e422561534b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 16 Aug 2023 13:39:12 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0af2adca-04ca-4806-a9c0-d39e007bf28b.mp3" length="4619475" type="audio/mpeg"/><itunes:duration>06:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>116</itunes:episode><podcast:episode>116</podcast:episode></item><item><title>How Your Firm Can 100% Automate This Marketing Activity</title><itunes:title>How Your Firm Can 100% Automate This Marketing Activity</itunes:title><description><![CDATA[<p>AI has been an integral part of my marketing strategy. Discover how I utilize ChatGPT and other tools and learn how you can do it too.</p>
]]></description><content:encoded><![CDATA[<p>AI has been an integral part of my marketing strategy. Discover how I utilize ChatGPT and other tools and learn how you can do it too.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9b919760-1bc9-37c5-8886-152a76542a4e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 09 Aug 2023 13:31:37 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/579bc579-ed9d-40d1-9b41-defe432b00f0.mp3" length="3814175" type="audio/mpeg"/><itunes:duration>05:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>115</itunes:episode><podcast:episode>115</podcast:episode></item><item><title>How to Unlock Freedom &amp; Flexibility in Your Firm</title><itunes:title>How to Unlock Freedom &amp; Flexibility in Your Firm</itunes:title><description><![CDATA[<p>Discover expert tips to unlock freedom &amp; flexibility in your firm. Embrace a dynamic approach for a future of endless possibilities.</p>
]]></description><content:encoded><![CDATA[<p>Discover expert tips to unlock freedom &amp; flexibility in your firm. Embrace a dynamic approach for a future of endless possibilities.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/600b87fc-fb47-3f11-b9a4-300262b22343</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 02 Aug 2023 14:16:25 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/bc938d5f-d493-4478-827f-0ef4f4f6d6f1.mp3" length="5734220" type="audio/mpeg"/><itunes:duration>06:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>114</itunes:episode><podcast:episode>114</podcast:episode></item><item><title>The Most Important Thing to Work on Next at Your Firm</title><itunes:title>The Most Important Thing to Work on Next at Your Firm</itunes:title><description><![CDATA[<p>Distractions hinder many firm owners' ability to make a decision on their projects. Learn about how you can stay focused on your goals.</p>
]]></description><content:encoded><![CDATA[<p>Distractions hinder many firm owners' ability to make a decision on their projects. Learn about how you can stay focused on your goals.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a0e82077-eca4-3c10-93f4-be3e51538978</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Jul 2023 15:33:11 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ecde1e97-6c7d-4c1c-9bac-fe3845508296.mp3" length="5409836" type="audio/mpeg"/><itunes:duration>06:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>113</itunes:episode><podcast:episode>113</podcast:episode></item><item><title>How I Created a Hyper-Scalable Professional Services Business</title><itunes:title>How I Created a Hyper-Scalable Professional Services Business</itunes:title><description><![CDATA[<p>Currently, Future Firm has over 700 members. Learn about the methodologies I applied that allowed me to create a scalable business model.</p>
]]></description><content:encoded><![CDATA[<p>Currently, Future Firm has over 700 members. Learn about the methodologies I applied that allowed me to create a scalable business model.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/480e456c-b957-3b12-a204-7f744e7cd78e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 19 Jul 2023 13:54:40 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/df583d14-e50f-4314-a8c8-1209860f8f9c.mp3" length="7087742" type="audio/mpeg"/><itunes:duration>08:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>112</itunes:episode><podcast:episode>112</podcast:episode></item><item><title>Every Firm Should Implement This Marketing Strategy</title><itunes:title>Every Firm Should Implement This Marketing Strategy</itunes:title><description><![CDATA[<p>Know about the one marketing strategy you should implement in your firm. Discover the reasons why you need to have it and how.</p>
]]></description><content:encoded><![CDATA[<p>Know about the one marketing strategy you should implement in your firm. Discover the reasons why you need to have it and how.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9706151b-df02-36c7-8246-cb01ec627188</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Jul 2023 13:21:38 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d95ee7bd-ec61-414a-9c5f-ac2d2eb9975a.mp3" length="5653036" type="audio/mpeg"/><itunes:duration>06:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>111</itunes:episode><podcast:episode>111</podcast:episode></item><item><title>Your Client is First, You Come Second</title><itunes:title>Your Client is First, You Come Second</itunes:title><description><![CDATA[<p>Take one step closer to building your dream business and enjoying the lifestyle you want by prioritizing what the client wants before you. </p>
]]></description><content:encoded><![CDATA[<p>Take one step closer to building your dream business and enjoying the lifestyle you want by prioritizing what the client wants before you. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/1eba8de7-a5c5-395e-a17c-83bdf7927be2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 06 Jul 2023 10:28:51 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/054c91ae-dfae-45f8-af4d-c9e80d69aff3.mp3" length="3966503" type="audio/mpeg"/><itunes:duration>05:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>110</itunes:episode><podcast:episode>110</podcast:episode></item><item><title>My Top 3 Interview Questions to Land A-Players (and Why)</title><itunes:title>My Top 3 Interview Questions to Land A-Players (and Why)</itunes:title><description><![CDATA[<p>Learn about the right questions you have to ask your applicants. By doing so, you'll be able to identify which ones are high-performers. </p>
]]></description><content:encoded><![CDATA[<p>Learn about the right questions you have to ask your applicants. By doing so, you'll be able to identify which ones are high-performers. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a654b015-d53a-3ffd-b79a-644a613f387c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 28 Jun 2023 13:45:51 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7d5e7194-cb82-4532-a267-9995f8de3867.mp3" length="4645810" type="audio/mpeg"/><itunes:duration>06:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>109</itunes:episode><podcast:episode>109</podcast:episode></item><item><title>The Next Trend for Your Firm in an AI World</title><itunes:title>The Next Trend for Your Firm in an AI World</itunes:title><description><![CDATA[<p>AI and the evolving role of human professionals has been a hot topic lately. Learn about what's really important despite the rise of AI apps.</p>
]]></description><content:encoded><![CDATA[<p>AI and the evolving role of human professionals has been a hot topic lately. Learn about what's really important despite the rise of AI apps.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5921abe4-5032-328c-87f4-c669caa8c218</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Jun 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/42638c2f-65d1-42e0-942f-69268ca0b871.mp3" length="3457121" type="audio/mpeg"/><itunes:duration>04:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>108</itunes:episode><podcast:episode>108</podcast:episode></item><item><title>The Key to a 30-Hour (or Less) Workweek</title><itunes:title>The Key to a 30-Hour (or Less) Workweek</itunes:title><description><![CDATA[<p>Do you want to have more time for family and friends? Learn about how you can achieve a 30-hour workweek or less consistently.</p>
]]></description><content:encoded><![CDATA[<p>Do you want to have more time for family and friends? Learn about how you can achieve a 30-hour workweek or less consistently.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f99f80a2-3a03-3022-a3c9-e485e62f8d29</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Mon, 12 Jun 2023 07:32:01 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e897f129-d4fd-4d13-9047-96496a31f1d6.mp3" length="5214897" type="audio/mpeg"/><itunes:duration>06:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>107</itunes:episode><podcast:episode>107</podcast:episode></item><item><title>Don’t Ignore This Step in Your Recruitment</title><itunes:title>Don’t Ignore This Step in Your Recruitment</itunes:title><description><![CDATA[<p>Ensure you have this step included in your recruitment process, and you're one step closer to hiring the best candidates.</p>
]]></description><content:encoded><![CDATA[<p>Ensure you have this step included in your recruitment process, and you're one step closer to hiring the best candidates.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ca2d0943-92e4-3581-9338-532878c36b6b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 07 Jun 2023 05:04:49 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5a06a550-f5c6-496d-967f-10208ca7396c.mp3" length="4910991" type="audio/mpeg"/><itunes:duration>05:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>106</itunes:episode><podcast:episode>106</podcast:episode></item><item><title>3 Marketing Strategies Your Firm Should Avoid</title><itunes:title>3 Marketing Strategies Your Firm Should Avoid</itunes:title><description><![CDATA[<p>Discover the 3 marketing strategies your firm should avoid to save time and money. Let's make smarter choices for your business!</p>
]]></description><content:encoded><![CDATA[<p>Discover the 3 marketing strategies your firm should avoid to save time and money. Let's make smarter choices for your business!</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ff2e8e74-8473-3040-a4bf-16143afe6bfb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 01 Jun 2023 11:54:14 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9119757b-6b42-4b04-9bb6-43bdf7f51eb7.mp3" length="5710446" type="audio/mpeg"/><itunes:duration>06:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>105</itunes:episode><podcast:episode>105</podcast:episode></item><item><title>The 1 Word Solution That Eliminates Stress at Your Firm</title><itunes:title>The 1 Word Solution That Eliminates Stress at Your Firm</itunes:title><description><![CDATA[<p>Achieve peace of mind with the one-word solution for smooth employee transitions and timely work delivery.</p>
]]></description><content:encoded><![CDATA[<p>Achieve peace of mind with the one-word solution for smooth employee transitions and timely work delivery.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/1d75b03b-8df2-37f8-ba38-894acdf9d00d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 24 May 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/28a20fb2-6376-4265-9207-4654b6bd9d6e.mp3" length="4581130" type="audio/mpeg"/><itunes:duration>05:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>104</itunes:episode><podcast:episode>104</podcast:episode></item><item><title>The Top 9 Ways to Use ChatGPT in Your Firm</title><itunes:title>The Top 9 Ways to Use ChatGPT in Your Firm</itunes:title><description><![CDATA[<p>Maximize your firm's efficiency and productivity by utilizing the full capabilities of ChatGPT with these 9 strategies.</p>
]]></description><content:encoded><![CDATA[<p>Maximize your firm's efficiency and productivity by utilizing the full capabilities of ChatGPT with these 9 strategies.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/974082cd-bdfd-3a86-8201-c9bb95ce5ccd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 May 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d64ba701-8e8c-443f-8fc4-1bd82d611b9b.mp3" length="4926351" type="audio/mpeg"/><itunes:duration>05:52</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>103</itunes:episode><podcast:episode>103</podcast:episode></item><item><title>Episode 100 - Systematize or Suffer</title><itunes:title>Episode 100 - Systematize or Suffer</itunes:title><description><![CDATA[<p>Struggling to price your services? Avoid the common mistake of underpricing & learn good pricing strategies to earn more while working less.</p>
]]></description><content:encoded><![CDATA[<p>Struggling to price your services? Avoid the common mistake of underpricing & learn good pricing strategies to earn more while working less.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/563282f3-082f-3816-9320-f7ede6d1a486</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 10 May 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8a57e7e4-9ae8-463d-858d-9ac9dd0ccc49.mp3" length="7631884" type="audio/mpeg"/><itunes:duration>09:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>102</itunes:episode><podcast:episode>102</podcast:episode></item><item><title>The One Thing I Always Need To Remind Firms To Do</title><itunes:title>The One Thing I Always Need To Remind Firms To Do</itunes:title><description><![CDATA[<p>Struggling to price your services? Avoid the common mistake of underpricing & learn good pricing strategies to earn more while working less.</p>
]]></description><content:encoded><![CDATA[<p>Struggling to price your services? Avoid the common mistake of underpricing & learn good pricing strategies to earn more while working less.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e8aade03-22ba-350f-bb9b-00de36a4734f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Apr 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1f2f6147-1cd9-41d0-a6dc-63e486a51354.mp3" length="5174602" type="audio/mpeg"/><itunes:duration>06:10</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>101</itunes:episode><podcast:episode>101</podcast:episode></item><item><title>A Simple Way to Differentiate Your Firm</title><itunes:title>A Simple Way to Differentiate Your Firm</itunes:title><description><![CDATA[<p>Attract clients and differentiate yourself by relabeling services. Learn how standardized packages can help you work less and earn more.</p>
]]></description><content:encoded><![CDATA[<p>Attract clients and differentiate yourself by relabeling services. Learn how standardized packages can help you work less and earn more.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/96e09a03-e7cd-3d64-954c-bfda781e42b6</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Apr 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6ee2f21c-8ad2-49ca-9aeb-d2250b904602.mp3" length="3671191" type="audio/mpeg"/><itunes:duration>05:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>100</itunes:episode><podcast:episode>100</podcast:episode></item><item><title>Reduce Stress With These 6 Busy Season Mindset Shifts</title><itunes:title>Reduce Stress With These 6 Busy Season Mindset Shifts</itunes:title><description><![CDATA[<p>Learn these six mindset shifts to overcome stress and burnout during the busy season and boost your well-being.</p>
]]></description><content:encoded><![CDATA[<p>Learn these six mindset shifts to overcome stress and burnout during the busy season and boost your well-being.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/cc274ea3-b2fe-33bf-afc4-44438fff708e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Mar 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/055ddf37-9187-4c8d-a7b8-95a1a7e1769d.mp3" length="4559902" type="audio/mpeg"/><itunes:duration>06:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>99</itunes:episode><podcast:episode>99</podcast:episode></item><item><title>The Simple 5-Pronged Approach to Increase Client Retention</title><itunes:title>The Simple 5-Pronged Approach to Increase Client Retention</itunes:title><description><![CDATA[<p>Discover how to reduce client churn and increase referrals for the firm's growth with this 5-pronged approach,</p>
]]></description><content:encoded><![CDATA[<p>Discover how to reduce client churn and increase referrals for the firm's growth with this 5-pronged approach,</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/22cba3a7-fa2d-3835-97f2-8c5c54066c4d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Mar 2023 22:38:27 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/813af530-8155-44a0-9e92-dd16bb0dba70.mp3" length="5804066" type="audio/mpeg"/><itunes:duration>06:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>98</itunes:episode><podcast:episode>98</podcast:episode></item><item><title>How I Work With Business Coaches to Shortcut My Results</title><itunes:title>How I Work With Business Coaches to Shortcut My Results</itunes:title><description><![CDATA[<p>Discover how to find the right coach to help you achieve your goals and avoid the costly mistakes that many business owners make.</p>
]]></description><content:encoded><![CDATA[<p>Discover how to find the right coach to help you achieve your goals and avoid the costly mistakes that many business owners make.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c0d02d10-007a-30e6-b07d-fe46cbfbb201</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Mar 2023 10:57:06 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9100d64b-95f3-4462-96c1-dedb298c8bb8.mp3" length="7513046" type="audio/mpeg"/><itunes:duration>08:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>97</itunes:episode><podcast:episode>97</podcast:episode></item><item><title>The Most Impactful First 2 Steps to Freeing Up Time in Your Firm</title><itunes:title>The Most Impactful First 2 Steps to Freeing Up Time in Your Firm</itunes:title><description><![CDATA[<p>Learn these first 2 steps on how to make the most of your time, so you can focus on the things that matter most in your firm.</p>
]]></description><content:encoded><![CDATA[<p>Learn these first 2 steps on how to make the most of your time, so you can focus on the things that matter most in your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a36e4ea2-ef30-3e68-b819-42427f994cc9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Feb 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2d3f4f18-c23b-49ef-ad3f-22bb84798118.mp3" length="6208552" type="audio/mpeg"/><itunes:duration>07:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>96</itunes:episode><podcast:episode>96</podcast:episode></item><item><title>How Should You Use AI in Your Firm Right Now</title><itunes:title>How Should You Use AI in Your Firm Right Now</itunes:title><description><![CDATA[<p>Get ready to be informed and inspired on the innovative use of AI in accounting firm and today's modern business. </p>
]]></description><content:encoded><![CDATA[<p>Get ready to be informed and inspired on the innovative use of AI in accounting firm and today's modern business. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bd0b2002-8159-3187-b015-f035d7ce9531</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 02 Feb 2023 12:33:48 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/69f8a50a-9588-477c-b22e-0b0fd591d0e8.mp3" length="5490270" type="audio/mpeg"/><itunes:duration>06:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>95</itunes:episode><podcast:episode>95</podcast:episode></item><item><title>6 Tips to Eliminate Client Emails From Your Inbox</title><itunes:title>6 Tips to Eliminate Client Emails From Your Inbox</itunes:title><description><![CDATA[<p>Take a look at these 6 tips to eliminate receiving client email from your inbox and removing yourself from the constant stream.</p>
]]></description><content:encoded><![CDATA[<p>Take a look at these 6 tips to eliminate receiving client email from your inbox and removing yourself from the constant stream.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8e5dbb22-712e-3eaf-879e-316425ecf2fb</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Jan 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/302e14f8-5c90-4fc6-b221-240040b13015.mp3" length="5878236" type="audio/mpeg"/><itunes:duration>07:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>94</itunes:episode><podcast:episode>94</podcast:episode></item><item><title>The 7-Step Pathway to Reducing Your Workload in 2023</title><itunes:title>The 7-Step Pathway to Reducing Your Workload in 2023</itunes:title><description><![CDATA[<p>Find out how to grow your firm without getting burned out with this 7-step pathway of proven strategies and best practices.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to grow your firm without getting burned out with this 7-step pathway of proven strategies and best practices.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d2d05c35-dc73-3c8b-b1ba-fcba5a8fe8ea</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Jan 2023 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6837d588-8d0e-482f-9454-b240bc9fe738.mp3" length="8282076" type="audio/mpeg"/><itunes:duration>09:52</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>93</itunes:episode><podcast:episode>93</podcast:episode></item><item><title>The Wall That 7-Figure Firms Face</title><itunes:title>The Wall That 7-Figure Firms Face</itunes:title><description><![CDATA[<p>Find out how to break through once you've reached the 7-figure mark. From marketing to scaling yourself and your team.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to break through once you've reached the 7-figure mark. From marketing to scaling yourself and your team.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/633df925-f8b1-3d10-b5f3-f73ebbc0d985</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Dec 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f6407b65-5257-4256-969a-43f040bee27f.mp3" length="6008431" type="audio/mpeg"/><itunes:duration>07:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>92</itunes:episode><podcast:episode>92</podcast:episode></item><item><title>4 Requirements for Scalable Virtual CFO Services</title><itunes:title>4 Requirements for Scalable Virtual CFO Services</itunes:title><description><![CDATA[<p>Find out how to have a scalable virtual CFO services with the right strategy, a solid plan, and the right tools.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to have a scalable virtual CFO services with the right strategy, a solid plan, and the right tools.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/42dd8ccc-50d0-371e-ad48-30fb23cfea8f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 07 Dec 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/56d09133-2443-4014-b013-a8b6859dfa16.mp3" length="6791425" type="audio/mpeg"/><itunes:duration>08:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>91</itunes:episode><podcast:episode>91</podcast:episode></item><item><title>3 Easy Ways to Differentiate Your Services</title><itunes:title>3 Easy Ways to Differentiate Your Services</itunes:title><description><![CDATA[<p>Find out the power of differentiating your services and how it helps clients select an option they will benefit from the most.</p>
]]></description><content:encoded><![CDATA[<p>Find out the power of differentiating your services and how it helps clients select an option they will benefit from the most.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2307b55b-694c-3dc8-977c-9c61d6b31295</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Nov 2022 00:26:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b4098839-c263-4f5e-bd36-336fd924e933.mp3" length="5776202" type="audio/mpeg"/><itunes:duration>06:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>90</itunes:episode><podcast:episode>90</podcast:episode></item><item><title>How to (Actually) Beat Busy Season This Year</title><itunes:title>How to (Actually) Beat Busy Season This Year</itunes:title><description><![CDATA[<p>Find out how to beat the busy season with effective strategies so you can save time without sacrificing your revenue.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to beat the busy season with effective strategies so you can save time without sacrificing your revenue.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/91d57358-d774-393a-85a9-97fe388622e1</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 09 Nov 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a813e216-7132-4526-9043-96d0fcc093ef.mp3" length="5549825" type="audio/mpeg"/><itunes:duration>06:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>89</itunes:episode><podcast:episode>89</podcast:episode></item><item><title>The (Unused) Strategy to Stop Chasing After Clients</title><itunes:title>The (Unused) Strategy to Stop Chasing After Clients</itunes:title><description><![CDATA[<p>Learn the unused strategy to stop chasing after clients and get important documents and information on time.</p>
]]></description><content:encoded><![CDATA[<p>Learn the unused strategy to stop chasing after clients and get important documents and information on time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/18b3c09e-aaf0-3405-af84-2e1f4f3aca98</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Oct 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6a5d27ab-1d41-4d3a-acd2-2bac9766ef53.mp3" length="5125962" type="audio/mpeg"/><itunes:duration>07:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>88</itunes:episode><podcast:episode>88</podcast:episode></item><item><title>2 Big Reasons Why You’re Having Trouble Scaling Advisory Services</title><itunes:title>2 Big Reasons Why You’re Having Trouble Scaling Advisory Services</itunes:title><description><![CDATA[<p>Find out the reasons why firms have trouble scaling their advisory services and how systematizing can help with your business's growth.</p>
]]></description><content:encoded><![CDATA[<p>Find out the reasons why firms have trouble scaling their advisory services and how systematizing can help with your business's growth.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5c843263-15ff-3cc9-893b-b7b8f2e80d70</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Oct 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/69cb9396-be09-4858-8c8a-99ae10f96b63.mp3" length="5848248" type="audio/mpeg"/><itunes:duration>06:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>87</itunes:episode><podcast:episode>87</podcast:episode></item><item><title>3 Tactics to Kickstart Your Marketing</title><itunes:title>3 Tactics to Kickstart Your Marketing</itunes:title><description><![CDATA[<p>Want some inspiration to kickstart your marketing this year? Listen to this podcast to learn effective tactics that you can use today!</p>
]]></description><content:encoded><![CDATA[<p>Want some inspiration to kickstart your marketing this year? Listen to this podcast to learn effective tactics that you can use today!</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/23805361-b0ca-3d69-a641-8bc2370d64a3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 28 Sep 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3eb27a74-f0a8-4923-9505-94d726055a87.mp3" length="5885916" type="audio/mpeg"/><itunes:duration>07:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>86</itunes:episode><podcast:episode>86</podcast:episode></item><item><title>How to Easily Sell Peace of Mind to Your Clients</title><itunes:title>How to Easily Sell Peace of Mind to Your Clients</itunes:title><description><![CDATA[<p>Learn the importance of selling peace of mind to your clients and set yourself apart from other accounting firms.</p>
]]></description><content:encoded><![CDATA[<p>Learn the importance of selling peace of mind to your clients and set yourself apart from other accounting firms.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/116f6e87-a580-3186-9d28-7ac9558920c3</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 14 Sep 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/80bd19bb-6dd6-4bd9-bdf1-fd84a37d1d75.mp3" length="6447654" type="audio/mpeg"/><itunes:duration>07:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>85</itunes:episode><podcast:episode>85</podcast:episode></item><item><title>5 Things I Wish I Would Have Done Differently Running My Firm</title><itunes:title>5 Things I Wish I Would Have Done Differently Running My Firm</itunes:title><description><![CDATA[<p>Here are 5 things that I wish I did differently as a first-time accounting firm owner so you can avoid the newbie mistakes that I did.</p>
]]></description><content:encoded><![CDATA[<p>Here are 5 things that I wish I did differently as a first-time accounting firm owner so you can avoid the newbie mistakes that I did.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3113aa35-e2e1-3743-8898-36060f6668d2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 31 Aug 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a186cc85-c485-4480-aa48-795d1ccc7786.mp3" length="6846282" type="audio/mpeg"/><itunes:duration>08:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>84</itunes:episode><podcast:episode>84</podcast:episode></item><item><title>The Importance of a Director of Operations at Your Firm</title><itunes:title>The Importance of a Director of Operations at Your Firm</itunes:title><description><![CDATA[<p>In this episode, I talked about how to avoid being overworked by hiring someone for the most critical role: the Director of Operations. </p>
]]></description><content:encoded><![CDATA[<p>In this episode, I talked about how to avoid being overworked by hiring someone for the most critical role: the Director of Operations. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/dc131479-52b9-388b-9d51-9decc9fe623e</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Aug 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/39ebb43c-8ed9-407a-b26f-1659e76d454e.mp3" length="4294955" type="audio/mpeg"/><itunes:duration>05:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>83</itunes:episode><podcast:episode>83</podcast:episode></item><item><title>5 Skills Required to Deliver Effective Virtual CFO Services</title><itunes:title>5 Skills Required to Deliver Effective Virtual CFO Services</itunes:title><description><![CDATA[<p>Learn about the 5 most important skills to deliver effective virtual CFO services and help you exceed your client's expectations.</p>
]]></description><content:encoded><![CDATA[<p>Learn about the 5 most important skills to deliver effective virtual CFO services and help you exceed your client's expectations.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/98e4a2df-2c46-30a4-8bde-333eaa3b6386</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Aug 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/021f013e-416a-473f-bfbe-0b2ff47050f3.mp3" length="6960385" type="audio/mpeg"/><itunes:duration>08:17</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>82</itunes:episode><podcast:episode>82</podcast:episode></item><item><title>”How Can I Make My Staff More Efficient?”</title><itunes:title>”How Can I Make My Staff More Efficient?”</itunes:title><description><![CDATA[<p>Listen to this podcast episode to get your team on track again and improve your firm's overall efficiency to deliver better results.</p>
]]></description><content:encoded><![CDATA[<p>Listen to this podcast episode to get your team on track again and improve your firm's overall efficiency to deliver better results.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/06181490-40d8-3cf7-a2f9-16a0dea6acca</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 20 Jul 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d7ee215d-1f3d-4269-bdc8-d4a7166a6367.mp3" length="5609802" type="audio/mpeg"/><itunes:duration>06:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>81</itunes:episode><podcast:episode>81</podcast:episode></item><item><title>How Much Should You Increase Your Prices This Year?</title><itunes:title>How Much Should You Increase Your Prices This Year?</itunes:title><description><![CDATA[<p>How should we approach price increases this year while inflation is hitting records around the world? Listen to our podcast to find out.</p>
]]></description><content:encoded><![CDATA[<p>How should we approach price increases this year while inflation is hitting records around the world? Listen to our podcast to find out.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/131096b4-c672-3901-8010-6254a963f956</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Jul 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a3a44cb7-bfb6-46d9-89b9-7e1d0362e6eb.mp3" length="5289071" type="audio/mpeg"/><itunes:duration>06:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>80</itunes:episode><podcast:episode>80</podcast:episode></item><item><title>The Top Reason You’re Having Trouble Hiring (And What To Do About It)</title><itunes:title>The Top Reason You’re Having Trouble Hiring (And What To Do About It)</itunes:title><description><![CDATA[<p>Are you having a hard time recruiting talent to join your firm? Listen to this podcast episode to know the top reason why this happens.</p>
]]></description><content:encoded><![CDATA[<p>Are you having a hard time recruiting talent to join your firm? Listen to this podcast episode to know the top reason why this happens.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fec74fb2-6072-36f5-963e-1922c89af89b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Jun 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c7ed6736-3c0d-44e6-b32e-5fd27e812eca.mp3" length="5650031" type="audio/mpeg"/><itunes:duration>06:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>79</itunes:episode><podcast:episode>79</podcast:episode></item><item><title>Streamline Your Entire Firm With This Essential 1st Step</title><itunes:title>Streamline Your Entire Firm With This Essential 1st Step</itunes:title><description><![CDATA[<p>Listen to this episode if you want to learn about the essentials of how you can streamline your firm to grow and become more efficient.</p>
]]></description><content:encoded><![CDATA[<p>Listen to this episode if you want to learn about the essentials of how you can streamline your firm to grow and become more efficient.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bcaf3f1f-fd88-3c11-948a-43fb4edb6200</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Jun 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b01abe6f-df50-466e-b150-766476b36886.mp3" length="5820088" type="audio/mpeg"/><itunes:duration>06:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>78</itunes:episode><podcast:episode>78</podcast:episode></item><item><title>The #1 Strategy to Eliminate Scope Creep</title><itunes:title>The #1 Strategy to Eliminate Scope Creep</itunes:title><description><![CDATA[<p>You don't have to suffer through scope creep any longer. Listen to this podcast episode and find out my #1 strategy to combat it head on. </p>
]]></description><content:encoded><![CDATA[<p>You don't have to suffer through scope creep any longer. Listen to this podcast episode and find out my #1 strategy to combat it head on. </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/cc9320a8-2bbf-3032-83ce-461f1baaa9a9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 25 May 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0fc84b13-f7c4-43aa-9ac9-677fa64bc477.mp3" length="5694282" type="audio/mpeg"/><itunes:duration>06:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>77</itunes:episode><podcast:episode>77</podcast:episode></item><item><title>9 Strategies to Find Rock Star Talent</title><itunes:title>9 Strategies to Find Rock Star Talent</itunes:title><description><![CDATA[<p>Struggling to find a "rockstar" talent to take your business to the next level? These nine strategies will surely help you hire the best!</p>
]]></description><content:encoded><![CDATA[<p>Struggling to find a "rockstar" talent to take your business to the next level? These nine strategies will surely help you hire the best!</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8f004928-e046-385f-bddf-117d9d8caa1f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 11 May 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/58572c5f-8cb8-4fa7-9810-e5de566650bf.mp3" length="5658076" type="audio/mpeg"/><itunes:duration>06:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>76</itunes:episode><podcast:episode>76</podcast:episode></item><item><title>An Easy 6-Step Routine That Increases Productivity &amp; Decreases Workload</title><itunes:title>An Easy 6-Step Routine That Increases Productivity &amp; Decreases Workload</itunes:title><description><![CDATA[<p>Effectively and efficiently manage your time, stay on task and finish important tasks with a simple 6-step routine.</p>
]]></description><content:encoded><![CDATA[<p>Effectively and efficiently manage your time, stay on task and finish important tasks with a simple 6-step routine.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/c067b0b4-0618-3796-8c0d-3ef48e5b990b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 Apr 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/93ac2f03-7cca-4dff-b1d9-758c14bc8e20.mp3" length="6299174" type="audio/mpeg"/><itunes:duration>07:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>75</itunes:episode><podcast:episode>75</podcast:episode></item><item><title>3 Ideas to Solve Your Least Scalable Service Offering</title><itunes:title>3 Ideas to Solve Your Least Scalable Service Offering</itunes:title><description><![CDATA[<p>Discover the least scalable service offering and find out how you can avoid capacity issues if you're offering it in your firm.</p>
]]></description><content:encoded><![CDATA[<p>Discover the least scalable service offering and find out how you can avoid capacity issues if you're offering it in your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/2a295ae8-346e-317c-9463-fea79d6f43ca</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Apr 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2d1646e1-66cd-47c5-93f9-c19fd1e50531.mp3" length="5242625" type="audio/mpeg"/><itunes:duration>06:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>74</itunes:episode><podcast:episode>74</podcast:episode></item><item><title>What Does a Virtual Assistant Do &amp; Why You Need One</title><itunes:title>What Does a Virtual Assistant Do &amp; Why You Need One</itunes:title><description><![CDATA[<p>Hiring a virtual assistant will save you time and money. In this episode, learn more about what they do and why it's worth the investment.</p>
]]></description><content:encoded><![CDATA[<p>Hiring a virtual assistant will save you time and money. In this episode, learn more about what they do and why it's worth the investment.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9f1e0322-2750-37e1-b421-cfe3cabc114f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 30 Mar 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/23f78ee8-9c2f-4a8a-bdec-96e73028e8b5.mp3" length="5914442" type="audio/mpeg"/><itunes:duration>07:02</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>73</itunes:episode><podcast:episode>73</podcast:episode></item><item><title>How to Stop Clients From Emailing You Directly</title><itunes:title>How to Stop Clients From Emailing You Directly</itunes:title><description><![CDATA[<p>Find out how to virtually eliminate getting direct emails from clients so you can focus on things that matter.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to virtually eliminate getting direct emails from clients so you can focus on things that matter.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bcd435db-2724-39f3-8cbd-92a36112506c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 16 Mar 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/badd686e-3722-4b89-afe6-e847ff9348d2.mp3" length="5846419" type="audio/mpeg"/><itunes:duration>06:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>72</itunes:episode><podcast:episode>72</podcast:episode></item><item><title>A Simple Automated Customer Experience Improvement</title><itunes:title>A Simple Automated Customer Experience Improvement</itunes:title><description><![CDATA[<p>Find out how to improve your firm’s customer experience by doing just one simple thing that practically no other firm does.</p>
]]></description><content:encoded><![CDATA[<p>Find out how to improve your firm’s customer experience by doing just one simple thing that practically no other firm does.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5302c2a5-23c9-385e-9d8a-b58ea4dff5d2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 02 Mar 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7d6f3833-1299-4bf0-896c-e576f8f4850c.mp3" length="5508499" type="audio/mpeg"/><itunes:duration>06:33</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>71</itunes:episode><podcast:episode>71</podcast:episode></item><item><title>Why Many Struggle to Price High</title><itunes:title>Why Many Struggle to Price High</itunes:title><description><![CDATA[<p>Find out why accountants have such a hard time setting their prices & what you need to understand about price before pricing high.</p>
]]></description><content:encoded><![CDATA[<p>Find out why accountants have such a hard time setting their prices & what you need to understand about price before pricing high.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/dfbc35f2-e18f-393a-a24a-8780bb39f870</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 16 Feb 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2bf94eb4-34c2-4f55-ad13-9e12e1a69823.mp3" length="6294419" type="audio/mpeg"/><itunes:duration>07:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>69</itunes:episode><podcast:episode>69</podcast:episode></item><item><title>Firms Launching NoCode Development Services</title><itunes:title>Firms Launching NoCode Development Services</itunes:title><description><![CDATA[<p>Trailblazing firms are launching a NoCode Development service line. Find out what it is and whether you should launch one yourself.</p>
]]></description><content:encoded><![CDATA[<p>Trailblazing firms are launching a NoCode Development service line. Find out what it is and whether you should launch one yourself.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e9c8cadf-8729-3e68-a2e6-0e810e924bab</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 02 Feb 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b9efa664-35a7-4829-9bbc-e74af5e4d569.mp3" length="5695014" type="audio/mpeg"/><itunes:duration>06:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>68</itunes:episode><podcast:episode>68</podcast:episode></item><item><title>The Head of Technology Role</title><itunes:title>The Head of Technology Role</itunes:title><description><![CDATA[<p>Automate your firm faster by hiring a Head of Technology. Hear why you need one, what they do and what skills they should have.</p>
]]></description><content:encoded><![CDATA[<p>Automate your firm faster by hiring a Head of Technology. Hear why you need one, what they do and what skills they should have.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7625a207-2df4-324b-bb40-f52920727e6d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 19 Jan 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6f4f6854-242f-4b33-9954-a2c9176087bf.mp3" length="15894016" type="audio/mpeg"/><itunes:duration>06:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>67</itunes:episode><podcast:episode>67</podcast:episode></item><item><title>4 Ways to Stay Ahead of the Automation Curve</title><itunes:title>4 Ways to Stay Ahead of the Automation Curve</itunes:title><description><![CDATA[<p>Find out how your firm can thrive in the world of automation by leveraging 4 great ways to stay ahead of the automation curve.</p>
]]></description><content:encoded><![CDATA[<p>Find out how your firm can thrive in the world of automation by leveraging 4 great ways to stay ahead of the automation curve.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8b4cfea5-951b-32a2-b2b5-2b4075413162</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 05 Jan 2022 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3c13561f-3c7d-44c7-94ae-387af5c069f4.mp3" length="12491828" type="audio/mpeg"/><itunes:duration>05:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>66</itunes:episode><podcast:episode>66</podcast:episode></item><item><title>Why Content Marketing Works Well for Accounting Firms</title><itunes:title>Why Content Marketing Works Well for Accounting Firms</itunes:title><description><![CDATA[<p>Quickly find out why content marketing is an amazing marketing strategy for accounting firms and how you can get started yourself.</p>
]]></description><content:encoded><![CDATA[<p>Quickly find out why content marketing is an amazing marketing strategy for accounting firms and how you can get started yourself.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7f3a9c95-b47e-3776-a923-2bad12f42005</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Dec 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5427685c-4143-4cf9-a6b5-71ce34c4b260.mp3" length="6926374" type="audio/mpeg"/><itunes:duration>08:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>65</itunes:episode><podcast:episode>65</podcast:episode></item><item><title>9 Mistakes to Avoid in Your Discovery Calls</title><itunes:title>9 Mistakes to Avoid in Your Discovery Calls</itunes:title><description><![CDATA[<p>Find out about the 9 biggest mistakes to avoid in your discovery calls to help increase your win rates and prices.</p>
]]></description><content:encoded><![CDATA[<p>Find out about the 9 biggest mistakes to avoid in your discovery calls to help increase your win rates and prices.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d594b59a-bebe-306e-b92c-38df044ce635</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Dec 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c8aca426-e0f7-40b0-97f5-c32b095ac35c.mp3" length="7398876" type="audio/mpeg"/><itunes:duration>08:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>64</itunes:episode><podcast:episode>64</podcast:episode></item><item><title>These are the Services You Should Offer Next</title><itunes:title>These are the Services You Should Offer Next</itunes:title><description><![CDATA[<p>If you're questioning what services you should offer next in your firm, you'll want to hear my guiding principles.</p>
]]></description><content:encoded><![CDATA[<p>If you're questioning what services you should offer next in your firm, you'll want to hear my guiding principles.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9bd15e61-b23d-32db-9b80-f0c2b71b3733</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 24 Nov 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7159dd38-196b-48ec-964f-8639505e92c6.mp3" length="5867996" type="audio/mpeg"/><itunes:duration>06:59</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>63</itunes:episode><podcast:episode>63</podcast:episode></item><item><title>The Optimized Process That Saves You the Most Time</title><itunes:title>The Optimized Process That Saves You the Most Time</itunes:title><description><![CDATA[<p>In this 7-minute podcast episode, I discuss one process that you should nail down in your firm if you're looking to save time.</p>
]]></description><content:encoded><![CDATA[<p>In this 7-minute podcast episode, I discuss one process that you should nail down in your firm if you're looking to save time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d996acf6-ed56-3bef-b407-28d9de5e9277</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 10 Nov 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c846640b-6927-426d-84e2-6b169560fddf.mp3" length="6581505" type="audio/mpeg"/><itunes:duration>07:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>62</itunes:episode><podcast:episode>62</podcast:episode></item><item><title>Where &amp; How to Find the Best Talent</title><itunes:title>Where &amp; How to Find the Best Talent</itunes:title><description><![CDATA[<p>Finding and recruiting remains a top challenge amongst firm owners. Find out where and how you can land the very best team members for your firm.</p>
]]></description><content:encoded><![CDATA[<p>Finding and recruiting remains a top challenge amongst firm owners. Find out where and how you can land the very best team members for your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4e16ea9e-ebbd-350c-87d6-8a72a2c31401</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 27 Oct 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d953bdbd-84c3-4ac7-a640-40d8b58f6b1e.mp3" length="6445459" type="audio/mpeg"/><itunes:duration>07:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>61</itunes:episode><podcast:episode>61</podcast:episode></item><item><title>Who Should You Hire Next?</title><itunes:title>Who Should You Hire Next?</itunes:title><description><![CDATA[<p>Cut through the confusion of who you should be hiring next at your accounting firm by tuning in to this brief podcast episode.</p>
]]></description><content:encoded><![CDATA[<p>Cut through the confusion of who you should be hiring next at your accounting firm by tuning in to this brief podcast episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4111e40c-2380-3cf1-8c9d-ddae11ce8dc8</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 13 Oct 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f1e88a04-5eb3-40b5-be2d-be85745e0338.mp3" length="5111334" type="audio/mpeg"/><itunes:duration>06:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>60</itunes:episode><podcast:episode>60</podcast:episode></item><item><title>The 1-2 Marketing Punch to Easily Get Clients</title><itunes:title>The 1-2 Marketing Punch to Easily Get Clients</itunes:title><description><![CDATA[<p>Land new clients quickly with a tried, tested and true marketing strategy that I've successfully employed across 2 businesses.</p>
]]></description><content:encoded><![CDATA[<p>Land new clients quickly with a tried, tested and true marketing strategy that I've successfully employed across 2 businesses.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/aa5a052b-d089-35b2-92b5-3d4c62e04f98</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Sep 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/69d248fc-140a-43bf-9531-c50dafbb7ef7.mp3" length="6190191" type="audio/mpeg"/><itunes:duration>07:22</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>59</itunes:episode><podcast:episode>59</podcast:episode></item><item><title>What We Can Learn From Venture-Backed Accounting Firms</title><itunes:title>What We Can Learn From Venture-Backed Accounting Firms</itunes:title><description><![CDATA[<p>Your firm can learn one valuable lesson from the venture-backed accounting firm models that are raising millions of dollars.</p>
]]></description><content:encoded><![CDATA[<p>Your firm can learn one valuable lesson from the venture-backed accounting firm models that are raising millions of dollars.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/29fc6c76-860e-3142-97b4-f3990d6b53bf</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Sep 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0168c694-e05a-4f9c-b733-fa34c3e88b30.mp3" length="6106442" type="audio/mpeg"/><itunes:duration>07:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>58</itunes:episode><podcast:episode>58</podcast:episode></item><item><title>3 Valuable Lessons for Setting High Prices</title><itunes:title>3 Valuable Lessons for Setting High Prices</itunes:title><description><![CDATA[<p>Learn how to set high prices in your accounting firm by following these 3 valuable lessons learned through years of trial and error.</p>
]]></description><content:encoded><![CDATA[<p>Learn how to set high prices in your accounting firm by following these 3 valuable lessons learned through years of trial and error.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/91545e05-916f-39cc-8fd9-68074962113d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 02 Sep 2021 10:24:09 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/101b1749-3ac9-4b78-8178-d3430c929203.mp3" length="7911974" type="audio/mpeg"/><itunes:duration>09:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>57</itunes:episode><podcast:episode>57</podcast:episode></item><item><title>Tame the Chaos with Capacity Planning</title><itunes:title>Tame the Chaos with Capacity Planning</itunes:title><description><![CDATA[<p>Find out how you can use capacity planning reporting in your accounting firm to eliminate the chaos and avoid overwork.</p>
]]></description><content:encoded><![CDATA[<p>Find out how you can use capacity planning reporting in your accounting firm to eliminate the chaos and avoid overwork.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/804c8e2d-4c13-37c3-bd73-a2e85ba57560</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Aug 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a37f5f21-0e5a-4501-ba8d-23df7cb92d8d.mp3" length="5756454" type="audio/mpeg"/><itunes:duration>06:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>56</itunes:episode><podcast:episode>56</podcast:episode></item><item><title>Limit the Choice You Give Your Clients</title><itunes:title>Limit the Choice You Give Your Clients</itunes:title><description><![CDATA[<p>See how limiting the amount of choice & options you provide to your clients can lead to a more systematized & scalable accounting firm.</p>
]]></description><content:encoded><![CDATA[<p>See how limiting the amount of choice & options you provide to your clients can lead to a more systematized & scalable accounting firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/fb99b5d8-1333-3d1d-92a0-5d2620d44de9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Aug 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/851a924f-059a-4cd4-be57-7012dc2f2401.mp3" length="5163265" type="audio/mpeg"/><itunes:duration>07:10</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>55</itunes:episode><podcast:episode>55</podcast:episode></item><item><title>Why I Sold Xen Accounting</title><itunes:title>Why I Sold Xen Accounting</itunes:title><description><![CDATA[<p>I share my reasons for selling my online accounting firm and some tips about what you should do if you're considering selling your firm.</p>
]]></description><content:encoded><![CDATA[<p>I share my reasons for selling my online accounting firm and some tips about what you should do if you're considering selling your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/14aaab84-8af0-34a1-8da2-717e18f925bf</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Jul 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dd3b7fdf-dd31-4539-bebc-485f5a804f8b.mp3" length="8052774" type="audio/mpeg"/><itunes:duration>09:35</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>54</itunes:episode><podcast:episode>54</podcast:episode></item><item><title>What Does it Mean to &quot;Scale Your Firm&quot;?</title><itunes:title>What Does it Mean to &quot;Scale Your Firm&quot;?</itunes:title><description><![CDATA[<p>Find out the difference between growing an accounting firm and scaling an accounting firm. Plus, I share a tip on how to get started.</p>
]]></description><content:encoded><![CDATA[<p>Find out the difference between growing an accounting firm and scaling an accounting firm. Plus, I share a tip on how to get started.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/52b2b8e1-4bd5-381c-8481-fd22d9d6795d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 07 Jul 2021 11:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/df79c383-5d68-448c-ad59-9ee12a7ef39e.mp3" length="5600659" type="audio/mpeg"/><itunes:duration>06:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>53</itunes:episode><podcast:episode>53</podcast:episode></item><item><title>Your Firm&apos;s Prices are Too Low</title><itunes:title>Your Firm&apos;s Prices are Too Low</itunes:title><description><![CDATA[<p>In this Future Firm Accounting Podcast episode, I discuss a major issue I see amongst a lot of firms implementing subscription pricing. Namely: Prices are way too low for what's being offered.</p>
]]></description><content:encoded><![CDATA[<p>In this Future Firm Accounting Podcast episode, I discuss a major issue I see amongst a lot of firms implementing subscription pricing. Namely: Prices are way too low for what's being offered.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/bd926693-118a-3b8d-af22-b8f5fc00d25c</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Jun 2021 11:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/e1268fee-b88a-4603-ae38-59e31d0f95fc.mp3" length="4605917" type="audio/mpeg"/><itunes:duration>06:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>52</itunes:episode><podcast:episode>52</podcast:episode></item><item><title>The &quot;Just Jump&quot; Business Concept</title><itunes:title>The &quot;Just Jump&quot; Business Concept</itunes:title><description><![CDATA[<p>In this podcast episode, I discuss how I use the "Just Jump" business concept and how it's helped me launch and grow my last 2 businesses</p>
]]></description><content:encoded><![CDATA[<p>In this podcast episode, I discuss how I use the "Just Jump" business concept and how it's helped me launch and grow my last 2 businesses</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/79c95308-389e-3110-abd9-050496dc7d2f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 10 Jun 2021 09:25:10 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cb737de9-f6d1-4cc3-ac20-6f00b434298d.mp3" length="6135334" type="audio/mpeg"/><itunes:duration>07:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>51</itunes:episode><podcast:episode>51</podcast:episode></item><item><title>Avoiding the Professional Services Growth Trap</title><itunes:title>Avoiding the Professional Services Growth Trap</itunes:title><description><![CDATA[<p>Find out why many firm owners fall into a "professional services growth trap" and get 6 quick tips on how to avoid it.</p>
]]></description><content:encoded><![CDATA[<p>Find out why many firm owners fall into a "professional services growth trap" and get 6 quick tips on how to avoid it.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/a5c31625-661f-3b84-beb0-19102414863d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 27 May 2021 08:24:07 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0d419c54-a97e-4fdd-8d76-9bcb1dfa0a65.mp3" length="6896751" type="audio/mpeg"/><itunes:duration>08:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>50</itunes:episode><podcast:episode>50</podcast:episode></item><item><title>My 6 Favorite Accounting Communities to Learn From</title><itunes:title>My 6 Favorite Accounting Communities to Learn From</itunes:title><description><![CDATA[<p>Learn about my favorite 6 accounting communities to share best practices, learn new things & collaborate with like-minded professionals.</p>
]]></description><content:encoded><![CDATA[<p>Learn about my favorite 6 accounting communities to share best practices, learn new things & collaborate with like-minded professionals.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/684309da-f192-3cd7-9722-6d07ae384797</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 May 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/00d2d91e-712d-4b50-be36-84e961ebe660.mp3" length="7001711" type="audio/mpeg"/><itunes:duration>08:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>49</itunes:episode><podcast:episode>49</podcast:episode></item><item><title>The Importance of Celebrating Your Wins</title><itunes:title>The Importance of Celebrating Your Wins</itunes:title><description><![CDATA[<p>With many accountants faced with busy season and the constant grind of this time of year, it's important to look at what's going right inside of your business. In this episode, get a 5 minute dose of moral support to get you through the final days of hecticness.</p>
]]></description><content:encoded><![CDATA[<p>With many accountants faced with busy season and the constant grind of this time of year, it's important to look at what's going right inside of your business. In this episode, get a 5 minute dose of moral support to get you through the final days of hecticness.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/52e2d423-2b17-3483-bb32-0e4764c58985</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 28 Apr 2021 23:55:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b95a8045-4c2c-40cd-80ce-acd1b7403e3c.mp3" length="14678799" type="audio/mpeg"/><itunes:duration>06:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>48</itunes:episode><podcast:episode>48</podcast:episode></item><item><title>Dissecting Pilot&apos;s $1.2Bn Accounting Firm Valuation</title><itunes:title>Dissecting Pilot&apos;s $1.2Bn Accounting Firm Valuation</itunes:title><description><![CDATA[<p>With venture capital entering into the accounting space, see what it means for your accounting firm and its future.</p>
]]></description><content:encoded><![CDATA[<p>With venture capital entering into the accounting space, see what it means for your accounting firm and its future.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/b6da0cb6-9b32-3198-b9a0-691d2bdf4b8f</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 14 Apr 2021 23:27:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ef5a5ed4-d487-4131-b0d1-9d50a495ca15.mp3" length="19927322" type="audio/mpeg"/><itunes:duration>08:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>47</itunes:episode><podcast:episode>47</podcast:episode></item><item><title>8 Pricing Strategies I Use to Max My Price</title><itunes:title>8 Pricing Strategies I Use to Max My Price</itunes:title><description><![CDATA[<p>Check out these 8 pricing strategies for accounting firms to help increase your prices and to secure more deals.</p>
]]></description><content:encoded><![CDATA[<p>Check out these 8 pricing strategies for accounting firms to help increase your prices and to secure more deals.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/41ba89ff-fbd8-3b6a-b5e2-c8c77e3687b0</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 31 Mar 2021 23:28:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/db73ac86-f1ce-41e8-845f-cf7013d5f61a.mp3" length="16989958" type="audio/mpeg"/><itunes:duration>08:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>46</itunes:episode><podcast:episode>46</podcast:episode></item><item><title>8 Ways to Deal With Non-Cooperating Clients</title><itunes:title>8 Ways to Deal With Non-Cooperating Clients</itunes:title><description><![CDATA[<p>Non-cooperating clients in your accounting firm jam up your workflows and end up in wasted time. See how to deal with these kinds of clients.</p>
]]></description><content:encoded><![CDATA[<p>Non-cooperating clients in your accounting firm jam up your workflows and end up in wasted time. See how to deal with these kinds of clients.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6257cfec-3aaa-3f9f-ba7d-ee6c46cd0a13</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Mar 2021 23:33:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0ce782f3-6f29-4777-866a-898777b91a54.mp3" length="16459986" type="audio/mpeg"/><itunes:duration>08:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>45</itunes:episode><podcast:episode>45</podcast:episode></item><item><title>How to Increase Your Accounting Firm Valuation</title><itunes:title>How to Increase Your Accounting Firm Valuation</itunes:title><description><![CDATA[<p>Increase your accounting firm valuation by cluing into what buyers are looking for in a modern accounting firm today.</p>
]]></description><content:encoded><![CDATA[<p>Increase your accounting firm valuation by cluing into what buyers are looking for in a modern accounting firm today.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/503d3723-668c-3525-b6b8-eabf7af03783</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Mar 2021 23:34:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/244b6bb7-78f2-4045-853f-d3ab2fbf9737.mp3" length="15556358" type="audio/mpeg"/><itunes:duration>08:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>44</itunes:episode><podcast:episode>44</podcast:episode></item><item><title>Before You Do Any Marketing in Your Firm...</title><itunes:title>Before You Do Any Marketing in Your Firm...</itunes:title><description><![CDATA[<p>Online marketing is a hot topic in accounting firms. But before engaging in any marketing, there are 2 critical things to do first.</p>
]]></description><content:encoded><![CDATA[<p>Online marketing is a hot topic in accounting firms. But before engaging in any marketing, there are 2 critical things to do first.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/51df6aee-72f2-349d-9255-34a5def1d470</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Feb 2021 23:27:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4fec2ece-df37-415c-a848-095bb099bf9a.mp3" length="17077730" type="audio/mpeg"/><itunes:duration>08:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>43</itunes:episode><podcast:episode>43</podcast:episode></item><item><title>8 Mistakes to Avoid in Your Accounting Discovery Call</title><itunes:title>8 Mistakes to Avoid in Your Accounting Discovery Call</itunes:title><description><![CDATA[<p>If you're looking to conduct a high quality accounting discovery call, make sure to avoid these 8 common mistakes.</p>
]]></description><content:encoded><![CDATA[<p>If you're looking to conduct a high quality accounting discovery call, make sure to avoid these 8 common mistakes.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/d3506c61-a0e3-351c-a9b4-78fb173df97a</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 03 Feb 2021 23:28:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/ac40d58c-f301-4d3c-8a26-b0f6be169c5e.mp3" length="14748025" type="audio/mpeg"/><itunes:duration>07:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>42</itunes:episode><podcast:episode>42</podcast:episode></item><item><title>Generating Passive Revenue in Your Firm</title><itunes:title>Generating Passive Revenue in Your Firm</itunes:title><description><![CDATA[<p>In this episode, I discuss how your accounting firm can generate passive revenue and the types of models that are at the beginning of the trend curve.</p>
]]></description><content:encoded><![CDATA[<p>In this episode, I discuss how your accounting firm can generate passive revenue and the types of models that are at the beginning of the trend curve.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ba5ad0ac-bd28-325b-8622-86d9d448c5b0</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 21 Jan 2021 13:01:13 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/73de31a3-905c-49b4-be60-807a3f1c6711.mp3" length="20121309" type="audio/mpeg"/><itunes:duration>10:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>41</itunes:episode><podcast:episode>41</podcast:episode></item><item><title>Why You Need a Sales Process + 4 Alternate Ones</title><itunes:title>Why You Need a Sales Process + 4 Alternate Ones</itunes:title><description><![CDATA[<p>Your sales process is responsible for landing high-quality clients at high prices. If you're looking to set up a sales process or optimize one for your firm, check out this podcast episode that discusses 4 different alternate sales processes for your firm.</p>
]]></description><content:encoded><![CDATA[<p>Your sales process is responsible for landing high-quality clients at high prices. If you're looking to set up a sales process or optimize one for your firm, check out this podcast episode that discusses 4 different alternate sales processes for your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/8596f2c3-dbce-3380-a411-8947ffa54f7b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 Jan 2021 23:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/66376183-decc-4f1a-adcd-3e1716103d4f.mp3" length="17648662" type="audio/mpeg"/><itunes:duration>09:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>40</itunes:episode><podcast:episode>40</podcast:episode></item><item><title>Do This to PrepareYour Firm for 2021</title><itunes:title>Do This to PrepareYour Firm for 2021</itunes:title><description><![CDATA[<p>Let's kick 2021 off right. Here's 1 process to improve in your firm heading into the new year.</p>
]]></description><content:encoded><![CDATA[<p>Let's kick 2021 off right. Here's 1 process to improve in your firm heading into the new year.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/08fa7b76-f68a-3de2-95e9-24d9f8dab4cc</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 16 Dec 2020 23:32:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/abbfb993-63e9-4ea0-ab4a-c6bc617cdf64.mp3" length="13606996" type="audio/mpeg"/><itunes:duration>07:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>39</itunes:episode><podcast:episode>39</podcast:episode></item><item><title>What I&apos;ve Learned From Coaching $1M Firms</title><itunes:title>What I&apos;ve Learned From Coaching $1M Firms</itunes:title><description><![CDATA[<p>I've learned some big lessons from coaching $1M accounting firms. The big one has to do on the topic of automation. Hear my thoughts.</p>
]]></description><content:encoded><![CDATA[<p>I've learned some big lessons from coaching $1M accounting firms. The big one has to do on the topic of automation. Hear my thoughts.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e08023b5-db6a-328e-844a-03edb715fa1d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 02 Dec 2020 23:41:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/46f52bae-90d4-4ef4-9288-b69884b90cee.mp3" length="12037142" type="audio/mpeg"/><itunes:duration>06:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>38</itunes:episode><podcast:episode>38</podcast:episode></item><item><title>2 Ways to Prepare for the Future of Accounting</title><itunes:title>2 Ways to Prepare for the Future of Accounting</itunes:title><description><![CDATA[<p>Using data from the World Economic Forum's 2020 Future of Jobs report, I look into how accountants can remain relevant heading into 2025.</p>
]]></description><content:encoded><![CDATA[<p>Using data from the World Economic Forum's 2020 Future of Jobs report, I look into how accountants can remain relevant heading into 2025.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/423e530f-f6f4-3efc-813c-46035683de59</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Nov 2020 23:14:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dd8cb473-e106-45df-acb0-9f8b5fe7c4ac.mp3" length="12988417" type="audio/mpeg"/><itunes:duration>06:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>37</itunes:episode><podcast:episode>37</podcast:episode></item><item><title>How Much Automation Does Your Firm Need?</title><itunes:title>How Much Automation Does Your Firm Need?</itunes:title><description><![CDATA[<p>Most think that automation is the key to scale an accounting firm. In some cases though, it's not. How much automation does your firm need?</p>
]]></description><content:encoded><![CDATA[<p>Most think that automation is the key to scale an accounting firm. In some cases though, it's not. How much automation does your firm need?</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7f00f95d-9b9a-3b7d-a542-a11387a9ab02</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 04 Nov 2020 23:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3668b89c-57ca-49d5-82d5-58003cde3e94.mp3" length="12323026" type="audio/mpeg"/><itunes:duration>06:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>36</itunes:episode><podcast:episode>36</podcast:episode></item><item><title>How to Create a Sticky Client Relationship: 4 Tips</title><itunes:title>How to Create a Sticky Client Relationship: 4 Tips</itunes:title><description><![CDATA[<p>Learn how to keep clients in your firm and within your ecosystem with these 4 tips on how to create sticky client relationships.</p>
]]></description><content:encoded><![CDATA[<p>Learn how to keep clients in your firm and within your ecosystem with these 4 tips on how to create sticky client relationships.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/ddb941b0-acd5-37e2-9737-b1e4df1e97db</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 21 Oct 2020 23:12:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7a9255f2-913a-4a77-b107-d54b1c557459.mp3" length="14748025" type="audio/mpeg"/><itunes:duration>07:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>35</itunes:episode><podcast:episode>35</podcast:episode></item><item><title>The 6 Part Formula to Scale a Firm</title><itunes:title>The 6 Part Formula to Scale a Firm</itunes:title><description><![CDATA[<p>If you're looking to scale your accounting firm, listen to this 6 part formula.</p>
]]></description><content:encoded><![CDATA[<p>If you're looking to scale your accounting firm, listen to this 6 part formula.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/9435b461-3638-3007-904a-4e669ca16c5b</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 07 Oct 2020 23:43:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/82423b15-b4cb-48fd-847c-70165c5472d8.mp3" length="12608074" type="audio/mpeg"/><itunes:duration>06:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>34</itunes:episode><podcast:episode>34</podcast:episode></item><item><title>Enough</title><itunes:title>Enough</itunes:title><description><![CDATA[<p>If you run a firm, have you ever considered what enough growth is? What enough money is? What's enough for you to be happy?</p>
]]></description><content:encoded><![CDATA[<p>If you run a firm, have you ever considered what enough growth is? What enough money is? What's enough for you to be happy?</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4dfa6dc9-7af9-319c-b9a0-5db695efa985</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 23 Sep 2020 23:29:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b3fa5782-633e-4174-a387-f0fca4ec1322.mp3" length="11561504" type="audio/mpeg"/><itunes:duration>06:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>33</itunes:episode><podcast:episode>33</podcast:episode></item><item><title>How I Stay Productive &amp; Focused: 5 Techniques</title><itunes:title>How I Stay Productive &amp; Focused: 5 Techniques</itunes:title><description><![CDATA[<p>We live in an increasingly distracting world. In this recent podcast episode, I share my top 5 techniques for how I stay focused & productive.</p>
]]></description><content:encoded><![CDATA[<p>We live in an increasingly distracting world. In this recent podcast episode, I share my top 5 techniques for how I stay focused & productive.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7f107694-9c73-37b7-8660-9559b684bf20</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 09 Sep 2020 22:54:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dc86fa2a-2ee3-4b3e-a9e9-9f9cab4afccb.mp3" length="16079643" type="audio/mpeg"/><itunes:duration>08:22</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>32</itunes:episode><podcast:episode>32</podcast:episode></item><item><title>Why I&apos;m Not a Fan of This New Accounting Marketing Trend</title><itunes:title>Why I&apos;m Not a Fan of This New Accounting Marketing Trend</itunes:title><description><![CDATA[<p>There's a new accounting marketing trend out right now and I'm not a huge fan. I state what it is, give my reasons why and what do look at instead.</p>
]]></description><content:encoded><![CDATA[<p>There's a new accounting marketing trend out right now and I'm not a huge fan. I state what it is, give my reasons why and what do look at instead.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/38166371-0caa-30a2-830d-5b0fe22c0831</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 26 Aug 2020 22:53:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9172a0e4-186e-4f29-bfb7-c85e0b9df22c.mp3" length="11561504" type="audio/mpeg"/><itunes:duration>06:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>31</itunes:episode><podcast:episode>31</podcast:episode></item><item><title>What&apos;s the Next Frontier for Advisory Services?</title><itunes:title>What&apos;s the Next Frontier for Advisory Services?</itunes:title><description><![CDATA[<p>The future of accounting advisory services may very well extend beyond the general ledger. I analyze this in my recent podcast episode.</p>
]]></description><content:encoded><![CDATA[<p>The future of accounting advisory services may very well extend beyond the general ledger. I analyze this in my recent podcast episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/56b2e6e5-a4d3-3cbe-aadf-4d4bdcd2c8cd</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 12 Aug 2020 23:15:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/bd60e233-ee93-4eab-ae59-85b8fe8bb8fa.mp3" length="14540717" type="audio/mpeg"/><itunes:duration>07:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>30</itunes:episode><podcast:episode>30</podcast:episode></item><item><title>5 Tips to Turn Your Firm&apos;s Website into a Marketing Tool</title><itunes:title>5 Tips to Turn Your Firm&apos;s Website into a Marketing Tool</itunes:title><description><![CDATA[<p>If you're looking to set up a modern website for your accounting firm that converts web visitors into leads, check out my 5 tips on the subject.</p>
]]></description><content:encoded><![CDATA[<p>If you're looking to set up a modern website for your accounting firm that converts web visitors into leads, check out my 5 tips on the subject.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/1f9d6a6f-7169-543a-b20f-74b13940a038</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 29 Jul 2020 23:15:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a3be65d6-aeaa-455f-915b-04b73f1aac10.mp3" length="13844397" type="audio/mpeg"/><itunes:duration>07:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>29</itunes:episode><podcast:episode>29</podcast:episode></item><item><title>How to Include Client Questions &amp; Support in a Subscription Plan</title><itunes:title>How to Include Client Questions &amp; Support in a Subscription Plan</itunes:title><description><![CDATA[<p>When you charge a fixed subscription price for your services, how do you handle all those client questions throughout the year? Do you charge for them? Include then? Where do you draw the line? I'll discuss the options in this episode.</p>
]]></description><content:encoded><![CDATA[<p>When you charge a fixed subscription price for your services, how do you handle all those client questions throughout the year? Do you charge for them? Include then? Where do you draw the line? I'll discuss the options in this episode.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f813f0ca-e55d-5a1a-9881-0aef686cc47d</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 01 Jul 2020 23:03:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/9d62682c-f043-4d43-a65b-c997598a2d6d.mp3" length="15699300" type="audio/mpeg"/><itunes:duration>08:10</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>27</itunes:episode><podcast:episode>27</podcast:episode></item><item><title>6 Suggestions to Keep Your Virtual Firm Secure</title><itunes:title>6 Suggestions to Keep Your Virtual Firm Secure</itunes:title><description><![CDATA[<p>Learn how you can take a few easy steps to keep your virtual firm secure.</p>
]]></description><content:encoded><![CDATA[<p>Learn how you can take a few easy steps to keep your virtual firm secure.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/44bab552-e80d-508e-9742-f7a0b1bc9cf5</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 17 Jun 2020 23:26:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7e83e3fb-b3fe-4312-9978-d22d572553eb.mp3" length="17149619" type="audio/mpeg"/><itunes:duration>08:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>26</itunes:episode><podcast:episode>26</podcast:episode></item><item><title>My Favorite Tool to Automate Candidate Screening</title><itunes:title>My Favorite Tool to Automate Candidate Screening</itunes:title><description><![CDATA[<p>In this episode, I talk about an app that I recommend to automate the candidate screening process to help save you loads of time.</p>
]]></description><content:encoded><![CDATA[<p>In this episode, I talk about an app that I recommend to automate the candidate screening process to help save you loads of time.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/503465e4-e7b3-56c9-9e62-c47e26f2f440</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 20 May 2020 22:26:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/dc194277-a075-4212-a7c7-c1baee86b6db.mp3" length="10753171" type="audio/mpeg"/><itunes:duration>05:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>24</itunes:episode><podcast:episode>24</podcast:episode></item><item><title>Why I Recommend Accounting Help Desk Software</title><itunes:title>Why I Recommend Accounting Help Desk Software</itunes:title><description><![CDATA[<p>Looking for more control and automation around your firm's support function, especially when it comes to emails? Check out this episode on help desk software for your firm.</p>
]]></description><content:encoded><![CDATA[<p>Looking for more control and automation around your firm's support function, especially when it comes to emails? Check out this episode on help desk software for your firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3dc6c16b-7dae-5ec9-9703-beb739c1e218</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 06 May 2020 22:32:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7ca1099c-7902-4f9c-826b-c2eab47df4d2.mp3" length="13796750" type="audio/mpeg"/><itunes:duration>07:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>23</itunes:episode><podcast:episode>23</podcast:episode></item><item><title>4 Best Books for Accountants to Read Right Now</title><itunes:title>4 Best Books for Accountants to Read Right Now</itunes:title><description><![CDATA[<p>When the world throw you a curveball, I always like to read to clear up any confusion that I may have. In this episode I run down my pick of the best books for accounting firms to read right now.</p>
]]></description><content:encoded><![CDATA[<p>When the world throw you a curveball, I always like to read to clear up any confusion that I may have. In this episode I run down my pick of the best books for accounting firms to read right now.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/7facb51f-299a-5ba9-906e-e8a8016794a2</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 22 Apr 2020 22:55:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d121bc00-d839-4100-89f0-111aa24676dc.mp3" length="13464054" type="audio/mpeg"/><itunes:duration>07:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>21</itunes:episode><podcast:episode>21</podcast:episode></item><item><title>CPA Firm Marketing: 3 Strategies I’m Loving Right Now</title><itunes:title>CPA Firm Marketing: 3 Strategies I’m Loving Right Now</itunes:title><description><![CDATA[<p>In this episode I lay out 3 CPA firm marketing strategies that I'm really liking right now given the times that we're in.</p>
]]></description><content:encoded><![CDATA[<p>In this episode I lay out 3 CPA firm marketing strategies that I'm really liking right now given the times that we're in.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f08df36f-2d47-5708-ad3d-4525863747ee</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 15 Apr 2020 22:40:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3e586919-e464-4309-b23a-adac194f1bb8.mp3" length="12703369" type="audio/mpeg"/><itunes:duration>06:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>20</itunes:episode><podcast:episode>20</podcast:episode></item><item><title>Value Pricing Accounting Services: How I Do It in 4 Steps</title><itunes:title>Value Pricing Accounting Services: How I Do It in 4 Steps</itunes:title><description><![CDATA[<p>If you're still confused about how to arrive at a value price, check out how I do it in 4 quick steps.</p>
]]></description><content:encoded><![CDATA[<p>If you're still confused about how to arrive at a value price, check out how I do it in 4 quick steps.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4c946490-0f1a-5f1d-a0ca-16366c72af91</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 08 Apr 2020 23:59:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8b3a6a4e-33ea-4b26-96f5-8771b2f36e1f.mp3" length="15936701" type="audio/mpeg"/><itunes:duration>08:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>19</itunes:episode><podcast:episode>19</podcast:episode></item><item><title>How Your Firm Can Benefit From Gig Economy Accounting</title><itunes:title>How Your Firm Can Benefit From Gig Economy Accounting</itunes:title><description><![CDATA[<p>Uberized accounting platforms are hitting the market to help deliver on-demand accounting, tax & bookkeeping services to businesses wanting them. What does this mean for your firm and how can your firm benefit from gig economy accounting?</p>
]]></description><content:encoded><![CDATA[<p>Uberized accounting platforms are hitting the market to help deliver on-demand accounting, tax & bookkeeping services to businesses wanting them. What does this mean for your firm and how can your firm benefit from gig economy accounting?</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4cd97c38-3d0a-5435-90be-dc97fda8db54</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 25 Mar 2020 23:59:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d9dcf329-a819-45a7-998e-4a4b03e47f0c.mp3" length="14509788" type="audio/mpeg"/><itunes:duration>07:33</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>16</itunes:episode><podcast:episode>16</podcast:episode></item><item><title>4 Ways to Gel Remote Accounting Firm Culture</title><itunes:title>4 Ways to Gel Remote Accounting Firm Culture</itunes:title><description><![CDATA[<p>Firms are moving to a remote model due to COVID-19 and fast. Here are 4 ways to keep your culture together as you move to a remote setup.</p>
]]></description><content:encoded><![CDATA[<p>Firms are moving to a remote model due to COVID-19 and fast. Here are 4 ways to keep your culture together as you move to a remote setup.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/5167405c-7979-573f-bf20-7728a761c956</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Wed, 18 Mar 2020 23:55:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/cc9b04b2-3f6a-4080-b369-db2a973989f4.mp3" length="16966553" type="audio/mpeg"/><itunes:duration>08:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>17</itunes:episode><podcast:episode>17</podcast:episode></item><item><title>How to Reduce up to 50% of Your Meetings With 1 Free Tool</title><itunes:title>How to Reduce up to 50% of Your Meetings With 1 Free Tool</itunes:title><description><![CDATA[<p>Backed up in meetings all day long in your firm? Check this episode out to learn about 1 free tool that you can use to eliminate up to 50% of your meetings.</p>
]]></description><content:encoded><![CDATA[<p>Backed up in meetings all day long in your firm? Check this episode out to learn about 1 free tool that you can use to eliminate up to 50% of your meetings.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f6af5606-c770-5923-8aa1-782174950275</guid><itunes:image href="https://artwork.captivate.fm/3bb74c1e-bc64-4506-96fe-0ccd605585b6/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 11 Mar 2020 23:59:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/83be6490-6745-41ee-946c-deb4b4388652.mp3" length="14367682" type="audio/mpeg"/><itunes:duration>07:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>14</itunes:episode><podcast:episode>14</podcast:episode></item><item><title>Beat Tax Busy Season With This Simple 3 Step Process</title><itunes:title>Beat Tax Busy Season With This Simple 3 Step Process</itunes:title><description><![CDATA[<p>In this episode, I discuss one simple 3 step process that you can implement in your firm to help you beat the tax busy season this year.</p>
]]></description><content:encoded><![CDATA[<p>In this episode, I discuss one simple 3 step process that you can implement in your firm to help you beat the tax busy season this year.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/3fc96788-59f2-5b26-8b8b-294d332d40a9</guid><itunes:image href="https://artwork.captivate.fm/c9a1dfe0-8a39-46d5-9f81-8b6b02ec37a4/ff-podcast-cover-1400x1400-5nkb7f.jpg"/><pubDate>Thu, 05 Mar 2020 09:34:16 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8d2e9693-5bb9-4d75-b478-ea59a3262152.mp3" length="9897191" type="audio/mpeg"/><itunes:duration>05:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>15</itunes:episode><podcast:episode>15</podcast:episode></item><item><title>Blogging for Accountants: 6 Keys to Success</title><itunes:title>Blogging for Accountants: 6 Keys to Success</itunes:title><description><![CDATA[<p>Looking to drive leads to your firm through your blog? You'll need my 6 keys to blogging success for accountants. If you're interested in submitting questions to be answered on the podcast, head to <a href='http://www.futurefirm.co/podcast'>www.futurefirm.co/podcast</a> to sign up to my newsletter to get access to my personal email.</p>
]]></description><content:encoded><![CDATA[<p>Looking to drive leads to your firm through your blog? You'll need my 6 keys to blogging success for accountants. If you're interested in submitting questions to be answered on the podcast, head to <a href='http://www.futurefirm.co/podcast'>www.futurefirm.co/podcast</a> to sign up to my newsletter to get access to my personal email.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/1afc96bd-d3cc-5782-b347-b1f93b52935d</guid><itunes:image href="https://artwork.captivate.fm/b7664589-7146-47f6-8bd5-1a7270499e50/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 26 Feb 2020 23:59:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/defd8398-4231-41ac-b518-6498c318f0ff.mp3" length="24020868" type="audio/mpeg"/><itunes:duration>12:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>13</itunes:episode><podcast:episode>13</podcast:episode></item><item><title>App Advisory Services - What, How &amp; Why with Will Farnell</title><itunes:title>App Advisory Services - What, How &amp; Why with Will Farnell</itunes:title><description><![CDATA[<p>If you're curious about offering app advisory services, I sit down with the co-founder of App Advisory Plus and Xero platinum firm owner, Will Farnell to learn more. We chat about what these services are, how to scope them and why they're important.</p>
]]></description><content:encoded><![CDATA[<p>If you're curious about offering app advisory services, I sit down with the co-founder of App Advisory Plus and Xero platinum firm owner, Will Farnell to learn more. We chat about what these services are, how to scope them and why they're important.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/97ff13de-99bd-5c1e-8605-6eade797e5aa</guid><itunes:image href="https://artwork.captivate.fm/f2f4c398-b27c-4ce0-b0d3-1d4c4d545373/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 12 Feb 2020 00:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/976efc31-3935-4e31-9ee1-9189afe571a3.mp3" length="108525530" type="audio/mpeg"/><itunes:duration>56:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>12</itunes:episode><podcast:episode>12</podcast:episode></item><item><title>The Cloud Accounting Podcast&apos;s Tips to Start Your Own Podcast</title><itunes:title>The Cloud Accounting Podcast&apos;s Tips to Start Your Own Podcast</itunes:title><description><![CDATA[<p>Considering starting your own podcast at your firm? I interview Blake Oliver & David Leary of the Cloud Accounting Podcast to get their tips & tricks.</p>
]]></description><content:encoded><![CDATA[<p>Considering starting your own podcast at your firm? I interview Blake Oliver & David Leary of the Cloud Accounting Podcast to get their tips & tricks.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/82ac2243-c2ff-50dd-8656-596baec6c2ee</guid><itunes:image href="https://artwork.captivate.fm/d9717ef3-2c16-4f77-bc63-04c621318587/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 29 Jan 2020 23:46:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/6ee5a8a9-cd39-430f-b23e-975e7ac96399.mp3" length="106214216" type="audio/mpeg"/><itunes:duration>55:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>11</itunes:episode><podcast:episode>11</podcast:episode></item><item><title>#9 - Taxfyle &amp; Worklayer: A 2020 Overview</title><itunes:title>#9 - Taxfyle &amp; Worklayer: A 2020 Overview</itunes:title><description><![CDATA[<p>What does the Uber of the accounting world look like? Exactly like Taxfyle. I chat with the CEO of Taxfyle and their related product, Worklayer, to see how these tools are helping move accounting firms into the future by easing staffing and by adding instant capacity.</p>
]]></description><content:encoded><![CDATA[<p>What does the Uber of the accounting world look like? Exactly like Taxfyle. I chat with the CEO of Taxfyle and their related product, Worklayer, to see how these tools are helping move accounting firms into the future by easing staffing and by adding instant capacity.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/f0f1a781-2db4-55c9-8172-4172f557d2ac</guid><itunes:image href="https://artwork.captivate.fm/cef64a9a-8c7c-41ba-816a-2f4f3b4dc755/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 15 Jan 2020 22:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/537a7cd7-defe-4d68-a23a-f62245492b04.mp3" length="93307636" type="audio/mpeg"/><itunes:duration>48:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>10</itunes:episode><podcast:episode>10</podcast:episode></item><item><title>#8 - Indinero - The Accounting Firm of the Future?</title><itunes:title>#8 - Indinero - The Accounting Firm of the Future?</itunes:title><description><![CDATA[<p>Indinero is an accounting tech startup that has raised $10M, has 300+ employees, develops their own proprietary software to deliver their accounting services. Plus, they are actively acquiring other forward-looking accounting firms. I chat with their CEO to talk about what makes Indinero different & some of the firms they're acquiring (plus valuations).</p>
]]></description><content:encoded><![CDATA[<p>Indinero is an accounting tech startup that has raised $10M, has 300+ employees, develops their own proprietary software to deliver their accounting services. Plus, they are actively acquiring other forward-looking accounting firms. I chat with their CEO to talk about what makes Indinero different & some of the firms they're acquiring (plus valuations).</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/e2893159-1f62-5366-aa37-398592be87a8</guid><itunes:image href="https://artwork.captivate.fm/49e3e3ab-0b6c-4390-97cd-dd717b344d1a/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 08 Jan 2020 22:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/5ca65cf5-8269-4968-b630-7e61aa9dd204.mp3" length="94639254" type="audio/mpeg"/><itunes:duration>49:17</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>9</itunes:episode><podcast:episode>9</podcast:episode></item><item><title>#6 - Ron Baker Value Pricing Steps, Tips &amp; Tricks</title><itunes:title>#6 - Ron Baker Value Pricing Steps, Tips &amp; Tricks</itunes:title><description><![CDATA[<p>Want to hear about how you can value price in your firm? Look no further than the master himself, Ron Baker. I was lucky enough to speak to Ron about the 8 steps to value pricing along with some cool tips & tricks to use in your own firm.</p>
]]></description><content:encoded><![CDATA[<p>Want to hear about how you can value price in your firm? Look no further than the master himself, Ron Baker. I was lucky enough to speak to Ron about the 8 steps to value pricing along with some cool tips & tricks to use in your own firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/6-ron-baker-value-pricing-steps-tips-tricks-43357c3a6a3c9ef59396fa56ba2a94e1</guid><itunes:image href="https://artwork.captivate.fm/7dbb770a-1ba3-4bf8-b77a-c96bfa9d857d/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 20 Nov 2019 23:59:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/8db41f50-7ce2-4e36-b7b5-22b18046ab2b.mp3" length="123077198" type="audio/mpeg"/><itunes:duration>01:04:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>7</itunes:episode><podcast:episode>7</podcast:episode></item><item><title>#5 - Social Media for Accountants - Awesome Tips &amp; Tricks</title><itunes:title>#5 - Social Media for Accountants - Awesome Tips &amp; Tricks</itunes:title><description><![CDATA[<p>Each and every day we scan through 100, maybe even 1000's, of social media posts. It's to the point where if you're getting involved in social media marketing that it's almost impossible to cut through the noise.</p>
<p>If you're interested in social media for accountants and in using it in your firm, fear not. Katie Thomas, CPA has you covered.</p>
<p>She has almost 10,000 Instagram followers, a loyal Linkedin audience with super high engagement and a newly started Youtube channel. In this episode she shares her tips & tricks when it comes to social media for accountants and how accountants, bookkeepers & CPA's get up their game and get started.</p>
]]></description><content:encoded><![CDATA[<p>Each and every day we scan through 100, maybe even 1000's, of social media posts. It's to the point where if you're getting involved in social media marketing that it's almost impossible to cut through the noise.</p>
<p>If you're interested in social media for accountants and in using it in your firm, fear not. Katie Thomas, CPA has you covered.</p>
<p>She has almost 10,000 Instagram followers, a loyal Linkedin audience with super high engagement and a newly started Youtube channel. In this episode she shares her tips & tricks when it comes to social media for accountants and how accountants, bookkeepers & CPA's get up their game and get started.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">a3aa1354-5701-40d0-b488-f49e0f421fcf</guid><itunes:image href="https://artwork.captivate.fm/146e3708-7c40-4923-b3e5-ec07dcd9c75b/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 06 Nov 2019 22:26:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a3aa1354-5701-40d0-b488-f49e0f421fcf.mp3" length="100631117" type="audio/mpeg"/><itunes:duration>52:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>6</itunes:episode><podcast:episode>6</podcast:episode></item><item><title>#4 - Botkeeper - What is it &amp; How it Works</title><itunes:title>#4 - Botkeeper - What is it &amp; How it Works</itunes:title><description><![CDATA[<p>Botkeeper is one of the hottest tech startups in the accounting space. They designed an artificial intelligence based bookkeeping platform paired with accountants to help automate the bookkeeping process for those looking to outsource their bookkeeping (firms & companies alike).</p>
<p>I was interested to learn more about exactly how Botkeeper works and how their service has been helping firms who want to scale their bookkeeping services, so I spoke to their CEO, Enrico Palmerino about it. What is Botkeeper? How does it work? What tips does Enrico have for firms before outsourcing and what's on the horizon for automated bookkeeping? Listen to find out.</p>
]]></description><content:encoded><![CDATA[<p>Botkeeper is one of the hottest tech startups in the accounting space. They designed an artificial intelligence based bookkeeping platform paired with accountants to help automate the bookkeeping process for those looking to outsource their bookkeeping (firms & companies alike).</p>
<p>I was interested to learn more about exactly how Botkeeper works and how their service has been helping firms who want to scale their bookkeeping services, so I spoke to their CEO, Enrico Palmerino about it. What is Botkeeper? How does it work? What tips does Enrico have for firms before outsourcing and what's on the horizon for automated bookkeeping? Listen to find out.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">futurefirm.podbean.com/4-botkeeper-what-is-is-how-it-works-59496d4e4d7582d7115371d3b0fdf45e</guid><itunes:image href="https://artwork.captivate.fm/532c398c-84c2-4624-bd07-55cfb164ca2a/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 23 Oct 2019 21:47:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b7c11123-c679-481e-acd4-93a1d6b3a4a3.mp3" length="122696855" type="audio/mpeg"/><itunes:duration>01:03:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>5</itunes:episode><podcast:episode>5</podcast:episode></item><item><title>#3 - ConnectCPA&apos;s Experience Managing a Remote Accounting Firm</title><itunes:title>#3 - ConnectCPA&apos;s Experience Managing a Remote Accounting Firm</itunes:title><description><![CDATA[<p>ConnectCPA is a remote firm of 26 people that won the Xero Platinum Part of the Year award in North America in 2018. I was curious about how this firm made the transition towards being a distributed team. I had a chance to chat with Mike Pinkus & Lior Zehster, partners at the firm, about some of their tips for other firms other looking to make the transition to managing a remote accounting firm.</p>
]]></description><content:encoded><![CDATA[<p>ConnectCPA is a remote firm of 26 people that won the Xero Platinum Part of the Year award in North America in 2018. I was curious about how this firm made the transition towards being a distributed team. I had a chance to chat with Mike Pinkus & Lior Zehster, partners at the firm, about some of their tips for other firms other looking to make the transition to managing a remote accounting firm.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">7056e87b-8b5c-4688-b3c8-8e3315e3d2a3</guid><itunes:image href="https://artwork.captivate.fm/9536c063-62ff-41ed-84be-6ae6acd4ad52/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 09 Oct 2019 13:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7056e87b-8b5c-4688-b3c8-8e3315e3d2a3.mp3" length="95638176" type="audio/mpeg"/><itunes:duration>49:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>4</itunes:episode><podcast:episode>4</podcast:episode></item><item><title>#2 - The Next Evolution of Cloud Accounting Apps with the CEO of FreshBooks</title><itunes:title>#2 - The Next Evolution of Cloud Accounting Apps with the CEO of FreshBooks</itunes:title><description><![CDATA[<p>Freshbooks is the 2nd largest small business accounting software company in North America and I had a chance to chat with their CEO to talk about what's on the horizon for cloud accounting apps. Recently, Freshbooks received a major investment from JPMorgan Chase and I was curious about the implication on cloud accounting due to this deeper banking relationship, how it may affect your firms and how we might see cloud accounting evolve.</p>
]]></description><content:encoded><![CDATA[<p>Freshbooks is the 2nd largest small business accounting software company in North America and I had a chance to chat with their CEO to talk about what's on the horizon for cloud accounting apps. Recently, Freshbooks received a major investment from JPMorgan Chase and I was curious about the implication on cloud accounting due to this deeper banking relationship, how it may affect your firms and how we might see cloud accounting evolve.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">07f4eaea-4863-4b52-a695-2819a8412337</guid><itunes:image href="https://artwork.captivate.fm/0d8d0cb1-cf37-479f-bad8-1d4b55134333/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 18 Sep 2019 19:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/07f4eaea-4863-4b52-a695-2819a8412337.mp3" length="51840232" type="audio/mpeg"/><itunes:duration>27:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>3</itunes:episode><podcast:episode>3</podcast:episode></item><item><title>#1 - Accounting Thought Leaders from Acuity Discuss 21st Century Accounting</title><itunes:title>#1 - Accounting Thought Leaders from Acuity Discuss 21st Century Accounting</itunes:title><description><![CDATA[<p>Welcome to episode 1 of the Future Firm Accounting Podcast! I'll be sitting down with thought leaders in the accounting space from around the world to hear their stories about innovation in order to help you and your firms see into the future and to help modernize your firms.</p>
<p>In this episode, I chat with Kenji Kuramoto and Matthew May, partners at one of the leading clouding firms in the US, Acuity, based out of Atlanta.</p>
<p> </p>
<p>The firm was named one of the best firms to work for in 2019 and they have a team of over 80 people working fully remotely. Check out their story as to how they got there, how they manage their team and how they keep on innovating.</p>
<p> </p>
]]></description><content:encoded><![CDATA[<p>Welcome to episode 1 of the Future Firm Accounting Podcast! I'll be sitting down with thought leaders in the accounting space from around the world to hear their stories about innovation in order to help you and your firms see into the future and to help modernize your firms.</p>
<p>In this episode, I chat with Kenji Kuramoto and Matthew May, partners at one of the leading clouding firms in the US, Acuity, based out of Atlanta.</p>
<p> </p>
<p>The firm was named one of the best firms to work for in 2019 and they have a team of over 80 people working fully remotely. Check out their story as to how they got there, how they manage their team and how they keep on innovating.</p>
<p> </p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">20648c57-15ec-44a8-a75f-e3647b7a4641</guid><itunes:image href="https://artwork.captivate.fm/708feee3-2b9c-4890-b877-9fef48143595/future-firm-accounting-podcast-3.png"/><pubDate>Wed, 04 Sep 2019 09:08:14 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/20648c57-15ec-44a8-a75f-e3647b7a4641.mp3" length="92737540" type="audio/mpeg"/><itunes:duration>48:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>2</itunes:episode><podcast:episode>2</podcast:episode></item><item><title>#0 - The Future of Cloud Accounting in Canada w/ Will Buckley of Xero</title><itunes:title>#0 - The Future of Cloud Accounting in Canada w/ Will Buckley of Xero</itunes:title><description><![CDATA[<p>I sit down with Xero's Country Manager in Canada to learn about the future of cloud accounting in Canada and the trends that he's following that impact firms across the country.</p>
]]></description><content:encoded><![CDATA[<p>I sit down with Xero's Country Manager in Canada to learn about the future of cloud accounting in Canada and the trends that he's following that impact firms across the country.</p>
]]></content:encoded><link><![CDATA[https://futurefirm.co]]></link><guid isPermaLink="false">b5b6bea6-b94d-4263-a6c8-3c51fe8e484f</guid><itunes:image href="https://artwork.captivate.fm/52b569f8-b78f-4e35-9ef4-2c9e75393796/0.jpeg"/><pubDate>Mon, 15 Jul 2019 08:01:42 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/b5b6bea6-b94d-4263-a6c8-3c51fe8e484f.mp3" length="23303946" type="audio/mpeg"/><itunes:duration>48:33</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>1</itunes:episode><podcast:episode>1</podcast:episode></item></channel></rss>