<![CDATA[Built to Scale]]>Wed, 04 Jan 2023 17:34:57 +0000Captivate.fminfo@gorizen.com (Rizen Corp.)https://artwork.captivate.fm/e09bab5a-0ad6-48cf-969e-2d590897d6c4/haPS4EPltgGM-gvvRbMeI90Y.jpgBuilt to ScaleRizen Corp.info@gorizen.comRizen Corp.Welcome to the show built specifically for home services companies! Each week we provide quick, actionable, and effective insights into how to increase leads, boost sales, and scale your business to ever greater heights! This podcast is brought to you by Rizen Corp., a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.https://homeservices.captivate.fmnoepisodicThe WFH Movement Could Save Your Revenue Growth in 2023The WFH Movement Could Save Your Revenue Growth in 2023We share the top news stories and growth tips for window and door industry professionals every week. In this episode, we discuss:

News Roundups

  1. A Large Window Manufacturer Makes a Big Environmental Investment
  2. Google Helps Popularize “Bird-Friendly” Glass By Installing it at Their Headquarters
  3. The WFH Movement Could be the Industry Savior of 2023. Here's Why

Growing Your Business


Keep Growing w/ GoRizen



]]>We share the top news stories and growth tips for window and door industry professionals every week. In this episode, we discuss:

News Roundups

  1. A Large Window Manufacturer Makes a Big Environmental Investment
  2. Google Helps Popularize “Bird-Friendly” Glass By Installing it at Their Headquarters
  3. The WFH Movement Could be the Industry Savior of 2023. Here's Why

Growing Your Business


Keep Growing w/ GoRizen



]]>8ebd80f4-f420-42fb-910a-cedfe8ae4a9bWed, 04 Jan 2023 09:00:00 -050007:04nofull20Rizen Corp.Window & Door News 12/23/22: This Year's Window & Door Innovators, The Economic Outlook for 2023, 60% of This Industry NEEDS Window & Door UpdatesWindow & Door News 12/23/22: This Year's Window & Door Innovators, The Economic Outlook for 2023, 60% of This Industry NEEDS Window & Door UpdatesWe break down the top news stories and growth tips for window and door industry professionals.

News Roundups

  1. The 2022 Window & Door Awards winners have been Announced!
  2. Aging Schools Provide Perfect Opportunity to Incorporate Security Glazing
  3. US Glass Prices Continue to Increase


Business Growth Resources



Keep Growing w/ GoRizen


]]>We break down the top news stories and growth tips for window and door industry professionals.

News Roundups

  1. The 2022 Window & Door Awards winners have been Announced!
  2. Aging Schools Provide Perfect Opportunity to Incorporate Security Glazing
  3. US Glass Prices Continue to Increase


Business Growth Resources



Keep Growing w/ GoRizen


]]>babde71d-5eef-4d94-9552-8837608b058eFri, 23 Dec 2022 08:00:00 -050009:24nofull19Rizen Corp.Window & Door News: Green Glass Manufacturing Has Arrived, Homeowner Trends for 2023, How to Use FOMO for Marketing MessagingWindow & Door News: Green Glass Manufacturing Has Arrived, Homeowner Trends for 2023, How to Use FOMO for Marketing MessagingThis week's episode breaks down the top news stories and growth tips for window and door industry professionals.

News Roundups

  1. Net-zero glass production has arrived!
  2. Anderson's new lookbook reveals homeowner trends to focus on in 2023
  3. New warm-edge spacers by PBI promise better window and door energy efficiency

Business Growth Resources



Keep Growing w/ GoRizen


]]>This week's episode breaks down the top news stories and growth tips for window and door industry professionals.

News Roundups

  1. Net-zero glass production has arrived!
  2. Anderson's new lookbook reveals homeowner trends to focus on in 2023
  3. New warm-edge spacers by PBI promise better window and door energy efficiency

Business Growth Resources



Keep Growing w/ GoRizen


]]>0e66d411-5d26-4688-91bb-0c22263027a4Thu, 15 Dec 2022 09:00:00 -050012:51nofull18Rizen Corp.5 Footage Types You NEED to Get From EVERY Service Appointment5 Footage Types You NEED to Get From EVERY Service AppointmentIf you're like most home service companies, you only have a few marketing footage types in your arsenal. You know, the ones you repeatedly use because they work well and you're comfortable with them.

But what if other types of footage could work better for your business? Types that could help you get more leads and close more sales? Listen to find out the five marketing footage types you need to get from every service appointment.

Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>If you're like most home service companies, you only have a few marketing footage types in your arsenal. You know, the ones you repeatedly use because they work well and you're comfortable with them.

But what if other types of footage could work better for your business? Types that could help you get more leads and close more sales? Listen to find out the five marketing footage types you need to get from every service appointment.

Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>bdbae877-d117-4c8d-a3a7-641ecd64e06fTue, 09 Aug 2022 09:00:00 -050013:37nofull17Rizen Corp.The Top 3 Review Sites for Home Services CompaniesThe Top 3 Review Sites for Home Services CompaniesWhich review sites are the best for home services companies? Here’s a quick overview of the top three, along with how to get listed and why it’s essential to be there in the first place. So let’s dive right in and get started!


Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>Which review sites are the best for home services companies? Here’s a quick overview of the top three, along with how to get listed and why it’s essential to be there in the first place. So let’s dive right in and get started!


Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>39722f29-62c2-4302-8461-7c1ab7ee6989Mon, 01 Aug 2022 09:00:00 -050017:30nofull16Rizen Corp.Structure Your Company Meetings Like This to Save Time & Headaches!Structure Your Company Meetings Like This to Save Time & Headaches!Do you waste running meetings every week? You’re not alone! But getting rid of them isn’t the answer. You need to change your approach. Don’t believe me? We'll go into the top 4 risks you'll face if you DON’T properly structure your meetings and discuss how you can make them better. 

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>Do you waste running meetings every week? You’re not alone! But getting rid of them isn’t the answer. You need to change your approach. Don’t believe me? We'll go into the top 4 risks you'll face if you DON’T properly structure your meetings and discuss how you can make them better. 

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>11ec0ed6-88b2-4091-a152-475a84a81a2dMon, 28 Feb 2022 09:00:00 -050012:08nofull15Rizen Corp.Stop Relying on Referrals. Use These Strategies for More Homeowner Leads!Stop Relying on Referrals. Use These Strategies for More Homeowner Leads!2022 is almost here! Does your home services company have a plan to stand out from the pack? What's your homeowner attraction strategy? You don't have one??

Don't worry! We have four strategies, all tested and proven to work for services businesses - like yours!

Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>2022 is almost here! Does your home services company have a plan to stand out from the pack? What's your homeowner attraction strategy? You don't have one??

Don't worry! We have four strategies, all tested and proven to work for services businesses - like yours!

Episode Resources


Grow Smarter, Faster, and Stronger Today!


]]>f13e00ee-0173-47ba-b7dd-e2a91308a0b4Fri, 18 Feb 2022 09:00:00 -050010:37nofull14Rizen Corp.Here's Your 2022 Homeowner Attraction StrategyHere's Your 2022 Homeowner Attraction Strategy2022 is almost here! Does your home services company have a plan to stand out from the pack? What's your homeowner attraction strategy? You don't have one??

Don't worry! We have four strategies, all tested and proven to work for services businesses - like yours!

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>2022 is almost here! Does your home services company have a plan to stand out from the pack? What's your homeowner attraction strategy? You don't have one??

Don't worry! We have four strategies, all tested and proven to work for services businesses - like yours!

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>2e3796a4-9d00-4bf8-b75e-6d6ea061b8acMon, 13 Dec 2021 08:00:00 -050019:43nofull13Rizen Corp.Are You Doing These Things to Build Client Relationships?Are You Doing These Things to Build Client Relationships?We’re exploring the best ways for staying connected with your clients in our (hopefully) post-pandemic, digital-first world.

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>We’re exploring the best ways for staying connected with your clients in our (hopefully) post-pandemic, digital-first world.

Episode Resources


Grow Smarter, Faster, and Stronger Today!



]]>3030caee-beca-456a-9ecf-2b6ed89eca60Thu, 09 Dec 2021 09:00:00 -050034:28nofull12Rizen Corp.Why Branding is Important (We’re Talking to You, Service Companies)Why Branding is Important (We’re Talking to You, Service Companies)Service businesses need an identity - and branding is the answer! Help build trust and loyalty with your customers by building your company as different - in a good way! Our tips from the experts at Rizen will get you started!

Special Offers:


Grow Smarter, Faster, and Stronger Today!


]]>Service businesses need an identity - and branding is the answer! Help build trust and loyalty with your customers by building your company as different - in a good way! Our tips from the experts at Rizen will get you started!

Special Offers:


Grow Smarter, Faster, and Stronger Today!


]]>9fcd321e-6a8c-46e5-a1a2-58c8542656c8Mon, 29 Nov 2021 09:00:00 -050042:46nofull11Rizen Corp.How to Get More Positive ReviewsHow to Get More Positive ReviewsAre you struggling to get reviews for your home services company?

Do you want more positive reviews in just 7 days?

Here are some tips for getting more great feedback quickly!

Special Offers:


Grow Better, Faster, and Stronger Today!


]]>Are you struggling to get reviews for your home services company?

Do you want more positive reviews in just 7 days?

Here are some tips for getting more great feedback quickly!

Special Offers:


Grow Better, Faster, and Stronger Today!


]]>7a92bfef-5f06-4aaf-be47-bc45325c0869Mon, 22 Nov 2021 17:30:00 -050021:48nofull110Rizen Corp.Rediscovering the Lost Art of Documenting Company ProceduresRediscovering the Lost Art of Documenting Company ProceduresWe have a practical guide on how to document your company playbook and standard operating procedures (SOPs). Learn how to document every process and policy for every role and responsibility in your services business so you can onboard, train, execute and scale faster.

Special Offers:


Grow Better, Faster, and Stronger Today!



]]>We have a practical guide on how to document your company playbook and standard operating procedures (SOPs). Learn how to document every process and policy for every role and responsibility in your services business so you can onboard, train, execute and scale faster.

Special Offers:


Grow Better, Faster, and Stronger Today!



]]>613e9aea-f0b3-4bcc-b24f-5fb7a22b807aThu, 04 Nov 2021 09:00:00 -050042:59nofull19Rizen Corp.Does Text Message Marketing Work?Does Text Message Marketing Work?We're talking about what SMS marketing is and why it is especially lucrative. We’ll also give you some examples and tips to help you get started!

Episode Resources


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>We're talking about what SMS marketing is and why it is especially lucrative. We’ll also give you some examples and tips to help you get started!

Episode Resources


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>43a882a0-5818-43e4-9dca-b2897fae66baFri, 22 Oct 2021 09:00:00 -050011:01nofull8Rizen Corp.What a Successful Home Services Content Strategy Looks LikeWhat a Successful Home Services Content Strategy Looks LikeDo you have a will to do content marketing for your company? Great! But are you left empty-handed trying to find a way?

Well, we have that elusive framework to make your efforts fly you to the moon! We'll show you what a successful home services content strategy looks like - today on Built to Scale!

Episode Resources:


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>Do you have a will to do content marketing for your company? Great! But are you left empty-handed trying to find a way?

Well, we have that elusive framework to make your efforts fly you to the moon! We'll show you what a successful home services content strategy looks like - today on Built to Scale!

Episode Resources:


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>6ff3e428-834b-45f8-bdfa-118f201b7e95Tue, 10 Aug 2021 09:00:00 -050023:30nofull7Rizen Corp.Why You NEED to Create Content for Your Home Services BusinessWhy You NEED to Create Content for Your Home Services BusinessYou’re scrolling through your news feed and you see a headline that interests you.

Before you realize it, you’ve finished reading the whole article and now have more questions and interest about the topic. Sounds like a successful marketer just engaged you! 

Do you know you can engage your customers like this too?! Let us show you how today on Built to Scale!

Episode Resources:


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>You’re scrolling through your news feed and you see a headline that interests you.

Before you realize it, you’ve finished reading the whole article and now have more questions and interest about the topic. Sounds like a successful marketer just engaged you! 

Do you know you can engage your customers like this too?! Let us show you how today on Built to Scale!

Episode Resources:


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>b0ffe3e1-0757-4742-92fc-565cc1625180Mon, 26 Jul 2021 07:00:00 -050012:47nofull6Rizen Corp.What is Digital Marketing? A Beginner's Guide for Home ServicesWhat is Digital Marketing? A Beginner's Guide for Home ServicesHow does your home services company find new customers? Word-of-mouth? Mailer ads? 

Digital marketing is the better way to reach today’s customers! Get your company on more people's radar at a much lower cost than other traditional marketing methods. We'll explain why and how.

Today on Built to Scale!

Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>How does your home services company find new customers? Word-of-mouth? Mailer ads? 

Digital marketing is the better way to reach today’s customers! Get your company on more people's radar at a much lower cost than other traditional marketing methods. We'll explain why and how.

Today on Built to Scale!

Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>e6300fc8-fea0-47f2-913d-257bdeacaea1Mon, 19 Jul 2021 09:00:00 -050019:48nofull5Rizen Corp.Monthly Mailbag: How to Design Customer-Focused Business CardsMonthly Mailbag: How to Design Customer-Focused Business CardsOn our first monthly installment of the Home Services Marketing Mailbag, we answer a question from Tony about what SHOULD go on a business card when you're ready to refresh those outdated ones.


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>On our first monthly installment of the Home Services Marketing Mailbag, we answer a question from Tony about what SHOULD go on a business card when you're ready to refresh those outdated ones.


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video entitled "5 BIG Mistakes You're Making With Your Home Services Marketing."

Follow Rizen for More Home Services Guidance!


]]>3abbb96a-59d3-4a4a-b2b6-998fc98ea04cSun, 11 Jul 2021 09:00:00 -050006:21nofull4Rizen Corp.5 Timeless Truths About Selling to Homeowners5 Timeless Truths About Selling to HomeownersWe know today’s customer is different. So are you still using the same old marketing, advertising, and selling techniques? Sometimes, that’s okay - as long as it fits how humans buy. 

Mind the truths about selling that span across history! We'll cover the cornerstones you should build any new course of action for your business.

You Have the Timeless Truths. Now Use Them More Effectively!


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!

Follow Rizen for More Home Services Guidance!


]]>We know today’s customer is different. So are you still using the same old marketing, advertising, and selling techniques? Sometimes, that’s okay - as long as it fits how humans buy. 

Mind the truths about selling that span across history! We'll cover the cornerstones you should build any new course of action for your business.

You Have the Timeless Truths. Now Use Them More Effectively!


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!

Follow Rizen for More Home Services Guidance!


]]>e2731cb2-004d-4c52-8981-90fd38c96948Tue, 29 Jun 2021 13:15:00 -050018:21nofull3Rizen Corp.How to Reach the Right Audience for Your Home Services CompanyHow to Reach the Right Audience for Your Home Services CompanyWho is your ideal customer? What are the best ways to reach them? Knowing your target customer is just one of the foundational tasks home services companies need to answer. 

We’ll show you where to start and provide plenty of helpful resources - today on Growth Marketing for Martians. 

Get Started on Building Your Buyer Personas


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!

Follow Rizen for More Home Services Guidance!


]]>Who is your ideal customer? What are the best ways to reach them? Knowing your target customer is just one of the foundational tasks home services companies need to answer. 

We’ll show you where to start and provide plenty of helpful resources - today on Growth Marketing for Martians. 

Get Started on Building Your Buyer Personas


Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!

Follow Rizen for More Home Services Guidance!


]]>83341748-f82a-4982-9f40-70a3b0e62403Mon, 21 Jun 2021 08:00:00 -050016:40nofull2Rizen Corp.3 Simple Ways to Stay Relevant in Today's Economy3 Simple Ways to Stay Relevant in Today's EconomyThe shaky economy has left some brick-and-mortar companies in slow-growth mode. However, there is one area that's doing very, very well, and that is home services.

If you have a company in this industry, you have to stay ahead of the competition by knowing how to reach today's customers. We have some simple strategies you can start with today! 

Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!


Follow Rizen for More Home Services Guidance!


]]>The shaky economy has left some brick-and-mortar companies in slow-growth mode. However, there is one area that's doing very, very well, and that is home services.

If you have a company in this industry, you have to stay ahead of the competition by knowing how to reach today's customers. We have some simple strategies you can start with today! 

Like What You Heard? Get More With Rev Grow

We have a comprehensive growth program for home services businesses like yours that produces results.

If you're looking for personalized guidance on boosting leads, increasing revenue, and scaling your business, get started by watching our FREE video on 3 proven strategies for unlocking transformative growth!


Follow Rizen for More Home Services Guidance!


]]>20bbc5f0-d8ac-4430-8f59-93228cd286a7Mon, 31 May 2021 09:00:00 -050018:13nofull1Rizen Corp.