Online Marketing Alchemist

107. My biggest failed launches (& what I learned from them)

Jess Angelini — Fri, 02 May 2025 05:00:00 -0700

In this conversation, Jess shares her experiences with launch failures and the lessons learned from them. She emphasizes the importance of both strategy and energetics in business, reflecting on her personal journey and the evolution of her coaching practice. Jess discusses specific failed launches, the insights gained from them, and how they contributed to her growth as an entrepreneur. She encourages listeners to embrace failures as learning opportunities and to be gentle with themselves during challenging times.

Timestamps

00:00 Introduction to Launch Failures

02:47 The Importance of Energetics in Business

06:12 Lessons from the Instagram Stories Course

09:02 Niche Changes and Spiritual Awakening

11:47 The Universe's Message: A Failed Launch

14:49 Content Coven Launch: Pricing and Expectations

18:01 Reflections on Launch Failures

20:47 The Bigger Picture: Business Evolution

24:08 Conclusion and New Offerings

Let me coach you daily for a year today:

https://authenticinfluencemedia.thrivecart.com/tapped-in

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

106. How to get out of a creative rut with your content

Jess Angelini — Fri, 25 Apr 2025 00:00:00 -0700

In this episode, Jess discusses strategies to overcome creative blocks in content creation, emphasizing the importance of engaging with clients, finding one's unique voice, and exploring creative strategies. She shares practical tips for reconnecting with clients, utilizing social media platforms, and nurturing creativity outside of business.

Timestamps

00:00 Overcoming Creative Blocks
03:13 Engaging with Clients for Inspiration
06:02 Finding Your Unique Voice
08:57 Creative Strategies for Content Creation

Let me coach you daily for a year today with Tapped In:

https://authenticinfluencemedia.thrivecart.com/tapped-in

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

105. Make A Scene with Mike Ganino

Jess Angelini — Thu, 10 Apr 2025 00:00:00 -0700

In this episode of The Online Marketing Alchemist Show, Jess Angelini brings Mike Ganino on! Mike Ganino is the creative force behind some of the world's most compelling speakers and thought leaders. As a speaking coach and creative director, he's helped shape viral TEDx talks, launch bestselling books, and transform leaders at Disney, Netflix, and Adobe into magnetic performers. Through the Mike Drop Method, he helps others unleash their most authentic and commanding presence on stage. His International #1 Bestselling book -- Make A Scene: Storytelling, Stage Presence, and The Art of Being Unforgettable in Every Spotlight is out now.

Grab Mike Ganino’s Book, “Make A Scene” HERE:

https://a.co/d/dZPEdkM

Get Mike’s “Storycrafting” Guide for free:

https://mikeganino.com/storycraft

Follow Mike Ganino on Instagram:

https://www.instagram.com/mikeganino/

Video of Yasmine J. Bryant that we discussed on the show:

https://www.instagram.com/reel/DFjmL_Jxm6s/

Let me coach you daily for a year today:

https://authenticinfluencemedia.thrivecart.com/tapped-in

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

104. Q1 Recap & Reflections (2025)

Jess Angelini — Thu, 03 Apr 2025 04:00:00 -0700

In this episode, Jess reflects on her experiences and challenges during the first quarter of the year, sharing insights on personal growth, family time, and the impact of unexpected events like the LA wildfires. She discusses the importance of devotion, quality moments with family, and the lessons learned from navigating both personal and professional life. Jess also highlights her business developments, milestones, and plans for the upcoming quarter, encouraging listeners to reflect on their own journeys and embrace the process of growth.

Join Tapped In today: https://authenticinfluencemedia.thrivecart.com/tapped-in

Follow Jess on Instagram: https://www.instagram.com/jess.angelini/

Chapters:

00:00 Quarter One Reflections
02:34 Devotion and Discipline in Business
05:17 Family Time and Personal Growth
08:08 Navigating Challenges and Life Events
10:54 The Impact of External Circumstances
13:55 Finding Balance in Business and Family Life
16:38 Resilience Through Adversity
20:56 Celebrating Milestones and Personal Challenges
24:39 Navigating Family Life and Health Issues
27:42 Reflecting on Business Growth and Events
31:55 Integrating Experiences and Future Plans
37:07 Shifting Business Strategies for Scalability

103. Upgrading your social media strategy for your next launch

Jess Angelini — Thu, 20 Mar 2025 05:00:00 -0700

Summary

In this conversation, Jess discusses how to upgrade your launch strategy using organic social content. She emphasizes the importance of viewing launches as marketing campaigns, the need for a strong mindset, and the significance of maintaining energy and consistency throughout the launch process. Jess also highlights the necessity of refining messaging to resonate with the audience and adapt to changing market dynamics. The conversation provides actionable insights for coaches and entrepreneurs looking to enhance their launch effectiveness.

Timestamps

Chapters

00:00 Upgrading Your Launch Strategy

10:06 The Importance of Mindset in Launching

19:52 Energetics and Consistency During Launches

29:53 Crafting Effective Messaging for Your Audience

Join CATALYST today:

https://www.authenticinfluencemedia.com/catalyst

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial

LinkedIn https://www.linkedin.com/in/jessicajacobsen/

102. The Energetics of Business

Jess Angelini — Wed, 05 Mar 2025 08:15:00 -0700

Summary

In this conversation, Jess and Erin Porter discuss the upcoming Energetics of Business event, emphasizing the importance of blending strategy with inner work. They explore the unique experience of the event, the significance of building relationships, and the need for actionable insights. Erin shares her vision for the event, focusing on creating a space that allows for both integration and tangible takeaways. They also touch on the importance of nervous system regulation, letting go of past failures, and the necessity of having fun in business.

Timestamps

00:00 Introduction to Energetics of Business

03:00 The Unique Experience of EOB

06:00 Building Relationships and Networking

08:52 Actionable Insights and Integration

12:05 Energetics and Business Strategy

14:55 Letting Go of Past Launch Failures

17:58 Nervous System Regulation for Success

20:48 The Importance of Fun in Business

24:00 Final Thoughts and Event Details

Get Tapped In Today:

https://authenticinfluencemedia.thrivecart.com/tapped-in

Join me LIVE in San Diego at The Energetics of Business Event - Use code “JESSA” for 20% off your ticket:

https://www.erinnicolecoaching.co/energetics-of-business-live-event

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial

LinkedIn https://www.linkedin.com/in/jessicajacobsen/

101. 2025 Predictions for the Coaching Industry

Jess Angelini — Thu, 27 Feb 2025 00:00:00 -0700

Summary

In this episode of the Online Marketing Alchemist Show, Jess shares her predictions for the online coaching industry in 2025, emphasizing the importance of values in marketing, the rise of audio content, and the significance of collaborations. She discusses the resurgence of in-person events, the need for bingeable content, and the refinement of messaging and positioning. Jess also highlights the importance of personal connections, balancing data with intuition, and the role of AI in business, concluding with a call for responsible business practices.

Timestamps

00:00 Predictions for 2025 in Online Coaching
06:01 The Rise of Audio Content
11:51 The Resurgence of In-Person Events
17:47 Refining Messaging and Positioning
23:53 Balancing Data and Intuition
30:01 Creating a Responsible Business Impact

Let me upgrade your mindset in one short pocket coaching audio a day for a year: https://authenticinfluencemedia.thrivecart.com/tapped-in/

Join CATALYST interest list:

https://www.authenticinfluencemedia.com/catalyst

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

100. Celebrating 100 episodes with a juicy Q&A!

Jess Angelini — Sat, 01 Feb 2025 00:00:00 -0700

In this special 100th episode of the Online Marketing Alchemist Show, Jess reflects on her journey, the evolution of her podcast, and the importance of community. She addresses listener questions about navigating challenging times, marketing strategies, and the balance between intuition and strategy in business. Jess emphasizes the significance of patience, the power of podcasting, and the lessons learned throughout her entrepreneurial journey, encouraging listeners to trust their instincts and focus on long-term growth.

Join CATALYST today:

https://www.authenticinfluencemedia.com/catalyst

Timestamps:

00:00 Celebrating 100 Episodes
05:56 Navigating Heavy Times
11:24 Marketing Strategies for Coaches
17:16 Deciding When to Scrap an Offer
25:02 Catalyst Program Overview
34:04 Intuition vs. Strategy in Business
40:55 Common Misconceptions in Business

Takeaways

Jess expresses gratitude for the listeners and their support.
Podcasting has been a transformative medium for Jess and her business.
It's important to share content even if it's not perfect.
Setting boundaries on social media can help manage overwhelm.
Staying informed about current events is crucial for business owners.
Using AI can streamline content creation across platforms.
Innovating low-performing offers requires market research and audience feedback.
Patience is key in business; success takes time and effort.
Trusting your intuition is essential when making business decisions.
Many entrepreneurs focus on the wrong aspects of business growth.

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

99. Navigating the Meta Boycott

Jess Angelini — Fri, 24 Jan 2025 03:00:00 -0700

In this conversation, Jess discusses the implications of the Meta boycott for businesses reliant on social media platforms like Facebook and Instagram. She emphasizes the importance of empowerment and self-care during uncertain times, while also exploring the potential of new platforms for business growth. Jess encourages listeners to diversify their online presence and adapt their content strategies to thrive in a changing digital landscape. Additionally, she introduces her Catalyst program aimed at helping individuals effectively market their offers and grow their businesses.

Join CATALYST today:

https://www.authenticinfluencemedia.com/catalyst

Checkout Metricool:

https://app.metricool.com/

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

98. When Channeling Content Isn’t Enough: Building Strategy Without Losing Heart

Jess Angelini — Wed, 22 Jan 2025 11:00:00 -0700

In this conversation, Jess discusses the transition from creating heartfelt content to developing a strategic marketing plan. She emphasizes the importance of building effective campaigns, understanding client engagement, and the need for visibility in marketing. Jess encourages entrepreneurs to embody their unique perspectives and highlights the journey of mastering marketing strategies while maintaining authenticity.

Timestamps

00:00 From Heartfelt Content to Strategic Marketing

06:07 Understanding Client Engagement

11:47 Embodying Your Unique Perspective

Join CATALYST today:

https://www.authenticinfluencemedia.com/catalyst

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

97. 5 posts to make before the end of 2024

Jess Angelini — Thu, 05 Dec 2024 20:00:00 -0700

In this episode, Jess discusses essential marketing strategies for online business owners as they prepare for 2025. She emphasizes the importance of creating a comprehensive marketing calendar, reflecting on the past year, and setting actionable goals for the upcoming year. Jess provides valuable insights on content creation, personal branding, and audience engagement, encouraging listeners to share their experiences and predictions as they transition into the new year.

Timestamps

00:00 Introduction to Strategic Marketing for 2025

07:55 Key Posts for Online Business Owners Before Year-End

16:01 Reflecting on the Year and Setting Up for Success in 2024

Snag your ticket to the 2025 Strategic Marketing Calendar Workshop:

https://www.authenticinfluencemedia.com/offers/Ffr8oMXL/checkout

Join The Portal Waitlist:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

96. On the edge of burnout

Jess Angelini — Thu, 07 Nov 2024 02:00:00 -0700

In this conversation, Jess Jacobsen discusses her upcoming summit and shares her personal experiences with burnout, motherhood, and the importance of self-care. She emphasizes the need to reassess goals, timelines, and support systems to avoid burnout while navigating the challenges of entrepreneurship and personal life. Jess encourages listeners to prioritize their well-being and create a sustainable work-life balance.

Timestamps

00:00 Introduction to the Summit and Personal Journey

02:50 Navigating Burnout and Work-Life Balance

06:07 Reassessing Goals and Timelines

08:49 The Importance of Self-Care and Support

Enroll in The Content Coven HERE:

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

95. 3 habits that have changed my life as a content coach (now that I’m a mom)

Jess Angelini — Thu, 19 Sep 2024 02:00:00 -0700

In this conversation, Jess discusses three habits that have changed her life as a content coach since becoming a mom. She emphasizes the importance of still reaching goals and moving forward despite having minimal time. Jess shares her personal journey in starting her business and finding her true calling. She also talks about the transformation she underwent after becoming a mom and how it changed her outlook and daily actions. Jess then introduces her three non-negotiable habits that have transformed how she does business and shows up in her life.

Timestamps

00:00 Balancing Goals and Minimal Time

01:01 Finding True Calling and Aligning Actions

02:27 The Transformation of Motherhood

03:45 Non-Negotiable Habits for Success

04:36 Balancing Work and Personal Life

05:06 Setting Boundaries and Investing in Yourself

06:03 Letting Go of Control and Receiving Support

06:55 Defining Realistic Wins and Prioritizing Quality Time

09:12 Gratitude for Family and the Life Created Through Business

15:21 The Purpose of Business: Creating the Life You Want

Enroll in The Content Coven HERE:

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

94. I posted a Reel every day for the last 30 days & here’s what I learned

Jess Angelini — Thu, 12 Sep 2024 02:00:00 -0700

In this episode, Jess shares her experience of posting a reel every day for 30 days and the lessons she learned from it. She talks about the challenges of being a mom and running a social media-driven business, the importance of growth-style content, and the value of community support. Jess emphasizes the need to prioritize your own brand and develop your voice, the benefits of having a content library of B-roll footage, and the importance of testing new posting styles. She also discusses the significance of quantity and quality in content creation, the importance of saving your ideas and copy, and the power of live community engagement. Jess concludes by highlighting the importance of putting yourself in challenges and aligning your actions with your energy and manifestations.

Timestamps

00:00 The Power of Consistent Reel Posting

06:45 Prioritizing Your Brand and Developing Your Voice

11:18 Building a Content Library with B-roll Footage

16:57 Pushing Outside Your Comfort Zone with Posting Styles

19:17 Saving Ideas and Copy for Future Use

21:38 Engaging with Live Communities for Support

29:57 Aligning Actions with Energy and Manifestations

Enroll in The Content Coven HERE:

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

93. The Art of Letting Go

Jess Angelini — Thu, 05 Sep 2024 05:00:00 -0700

In this conversation, Jess Angelini shares about the art of letting go in various aspects of business and life. Jess shares her personal experiences and lessons learned from holding onto things for too long. She emphasizes the importance of tuning into your body and trusting your gut when deciding to let go. Jess also discusses the need to align your actions with your long-term vision and the importance of taking intentional action. She encourages listeners to release what no longer serves them and believe that something better is coming.

"When you're thinking about letting something go, even if it's like a lot of money or an important team member or somebody like a client who you ‘should’ keep or an offer that's making you a ton of money, it’s important to tune into your true vision.”

-Jess Angelini

Timestamps

00:00 - Introduction to the Art of Letting Go

02:24 - Tuning into Your Body and Trusting Your Gut

06:33 - Letting Go vs. Burning Down

09:31 - Manifesting Something New and Better

11:51 - Aligning Actions with Long-Term Vision

14:09 - Releasing What No Longer Serves You

16:01 - Conclusion and Taking Intentional Action

Enroll in The Content Coven HERE:

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

92. The Magic of Consistent Content: How to never run out of ideas

Jess Angelini — Fri, 30 Aug 2024 02:00:00 -0700

In this episode, Jess talks about the importance of consistent content creation and how it can help grow your business. She emphasizes that quality does not exist without quantity and encourages listeners to put out enough content to gather data and understand what works. Jess also highlights the need for content support and suggests joining a community or working with experts to generate endless content ideas. She advises listeners to listen to their audience and focus on providing value to their ideal clients. Jess shares strategies for content batching and utilizing B-roll footage to create engaging content. She concludes by discussing the benefits of consistent content, such as increased visibility, audience growth, and opportunities for collaboration.

“Quality does not exist without quantity. Put out enough content to gather data and understand what works.”

-Jess Angelini

Timestamps:

00:00 - The Magic of Consistent Content

01:26 - Quality vs Quantity in Content Creation

07:33 - Consistency and Nurturing Audience

11:40 - Generating Endless Content Ideas

18:03 - Content Batching and B-roll Footage

25:24 - The Benefits of Consistent Content

Enroll

Enroll in The Content Coven HERE:

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

91. How to turn mundane business practices into witchy rituals

Jess Angelini — Thu, 22 Aug 2024 00:00:00 -0700

In this episode, Jess discusses how to incorporate witchy rituals into your business practices. She emphasizes the importance of spiritual connection and explores different ways to infuse intention and magic into everyday tasks. Jess shares tips on using visualization, astrology, and tarot/oracle cards to enhance your business journey.

"You already have the power inside of you that you're looking for from some external source."

-Jess Angelini

Timestamps:

00:00 - Incorporating Witchy Rituals into Business Practices

06:58 - Infusing Intention into Everyday Tasks

09:19 - Aligning Business Decisions with Astrology

16:03 - Using Tarot and Oracle Cards for Business Inspiration

18:13 - Trusting Your Intuition in Your Business Journey

The Content Coven is OPEN for enrollment!

https://www.authenticinfluencemedia.com/the-content-coven

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

90. An argument for NOT niching down!

Jess Angelini — Thu, 01 Aug 2024 02:00:00 -0700

In this episode, Jess challenges the idea of niching down in business and argues for the importance of staying true to your vision. She shares her personal experience of being advised to stick to a specific niche and how it led her to self-abandonment. Jess emphasizes the need to trust your intuition and not blindly follow the advice of others, even if they are more successful. She encourages listeners to be specific about their clients and the results they help them achieve, but also to leave space for their own uniqueness and passions.

"Just because someone has the things in life that maybe you want doesn't mean that everything they tell you is something that is going to help you get to where they're at."

-Jess Angelini

Timestamps:

00:00 - The Pitfalls of Niching Down
09:17 - Balancing Specificity and Uniqueness
12:41 - Trusting Your Intuition and Following Your Vision

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

89 [Mindset Rest] The Importance of Resting & Resetting

Jess Angelini — Fri, 26 Jul 2024 03:00:00 -0700

In this episode, Jess discusses the importance of resting and resetting in the online business world. She reflects on the pressure to constantly hustle and achieve massive success, while also acknowledging the need for balance and self-care. Jess shares her personal experiences with launching her program, The Portal, and the challenges she faced during the process. She emphasizes the importance of taking time to rest, reset, and listen to one's own voice. Jess also hints at her plans for audience growth and the development of lower ticket offers in the future.

"Pay attention to the nudges as you rest and you reset."

-Jess Angelini

Timestamps:

00:00 Introduction and Mindset Reset Episode
01:22 The Importance of Resting and Resetting
06:05 Finding Balance and Incorporating Self-Care Practices
09:57 Planning for Audience Growth and Lower Ticket Offers
13:45 Bringing More Rest into Daily Life

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

88. 3 Biggest Content Mistakes During Launches

Jess Angelini — Thu, 27 Jun 2024 03:00:00 -0700

In this episode, Jess Angelini discusses the three biggest mistakes people make with their content during launches. She emphasizes the importance of creating urgency and focusing on one offer at a time. She also highlights the need for energy management and context in content. Additionally, she discusses the lack of strategy and storytelling in content and the importance of being authentic and magnetic. Jess encourages entrepreneurs to step into their CEO energy and work a launch strategy that allows for data analysis and growth.

"One of the biggest mistakes I see people making in their launches is that their energy management is not there."

-Jess Angelini

Timestamps:

00:00 Why this topic matters
02:56 The Importance of Energy Management in Launches
03:22 The Role of Context and Storytelling in Content
06:08 The Need for Strategy in Launch Social Media Content
09:28 Creating Magnetism in Your Offer
10:24 Being Authentic and Unleashing Your Magic

Join the waitlist for The Portal:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

87. Why trying to keep up with social trends is not going to lead to a profitable business

Jess Angelini — Fri, 17 May 2024 00:00:00 -0700

This episode discusses the importance of focusing on conversion and messaging before prioritizing growth on social media. Jess emphasizes the need to understand and speak to your audience in a way that moves them to action. Jess introduces a three-phase approach to content systems: launch, nurture, and growth. Jess highlights the significance of effectively running a launch campaign and nailing your messaging before focusing on growing your audience. The episode also touches on the importance of being a trendsetter rather than a trend follower and the role of embodiment and CEO alignment in standing out from the crowd.

"When you step into that CEO embodiment, you know how to stand out from the crowd."

-Jess Angelini

Timestamps:

00:00 - Prioritizing Conversion and Messaging
03:18 - The Three-Phase Approach to Content Systems
08:01 - Focusing on Growth
14:07 - Becoming a Trendsetter
15:34 - The Importance of Embodiment and CEO Alignment

The Portal is open for enrollment:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

86. Maximizing the Crucial First Five Days of Your Launch

Jess Angelini — Fri, 10 May 2024 00:00:00 -0700

This episode discusses the importance of the first five days of a launch and how to maximize them. It emphasizes setting the right intentions and goals, regulating the nervous system, and creating a plan in advance. The first five days are crucial for building connection with the audience, putting the offer out there, challenging your potential client's thinking, and sharing case studies and client wins. It is important to speak to the client's unconscious mind and provide content that resonates with them. The conversation also highlights the need to align the launch plan with personal values and to prioritize slow growth and building a strong foundation.

Save your seat for the FREE Workshop next week HERE: https://www.authenticinfluencemedia.com/first-5-days-of-your-launch-content

"The first five days of your launch are not just important; they're absolutely crucial. It's the foundation of your success."

- Jess Angelini

Takeaways

The first five days of a launch are crucial for building momentum and setting the tone for the rest of the launch.
Setting the right intentions and goals, and regulating the nervous system are important for a successful launch.
Building a connection with the audience, putting the offer out there, and challenging the client's thinking are key actions in the first five days.
Sharing case studies and client wins, and speaking to the client's unconscious mind are effective strategies.
Aligning the launch plan with personal values, & prioritizing slow growth and building a strong foundation are essential for long-term success.

Enroll in The Portal or book your call to see if it's a fit for you:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

85. Tight on time? Double down on content.

Jess Angelini — Fri, 03 May 2024 00:00:00 -0700

In this conversation, Jess emphasizes the importance of consistency in content creation, especially during busy seasons. She explains that content is the portal through which audience members become paying clients, and it is crucial to stay top of mind with your audience. Jess also discusses the concept of being a 'booty call business owner' and the negative impact it can have on your audience. She highlights the value of attention and intention in content creation and the need to focus on creating core pieces of content. Jess introduces her program, The Portal, which helps entrepreneurs develop a content strategy and stay consistent with their content.

"If time is tight, that's actually the perfect time and the most crucial time in your business to double down on your social media and your marketing content." - Jess Angelini

Chapters:

00:00: The Importance of Consistency in Content Creation

03:13: Staying Top of Mind with Your Audience

05:03: Avoid Being a 'Booty Call Business Owner'

07:24: The Value of Attention and Intention in Content Creation

09:46: Creating Core Pieces of Content for Efficiency

12:36: The Portal: A Program for Content Strategy and Support

Enroll in The Portal or book your call to see if it's a fit for you:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

84. I'm calling out the coaching industry's dirty little secret: undervaluing the very people who help us succeed!

Jess Angelini — Thu, 25 Apr 2024 22:15:00 -0700

This episode discusses the undervaluing of team members in the coaching industry. If you’re investing tens of thousands into coaching & mentorship but think you are entitled to cheap yet incredible done for you work, you are part of the problem. I’m SICK of the coaching industry not valuing their teams & contractors! Part of our duty as leaders and coaches who care about building a better and more equitable world is about knowing how to value what we’re doing. Let's dive in!

In this episode, we cover:

The coaching industry often undervalues the team members who support coaches' success.
Coaches should be willing to invest in the right team and pay them equitably.
Leadership in the coaching industry requires being realistic about expectations and putting in the necessary work.
Strategic marketing and embodiment work are essential for successful launches and business growth.

The Portal is now enrolling! Join HERE:

https://www.authenticinfluencemedia.com/theportal

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

83. The Top 5 Mistakes Coaches Make With Their Social Content

Jess Angelini — Thu, 18 Apr 2024 00:00:00 -0700

In this episode, Jess Angelini discusses the problems she sees most online business owners facing in their social media posts. She identifies five key issues: posts not going deep enough, lack of campaigns, unclear ideal client, not embodying the message, and handing off the message too soon. Jess emphasizes the importance of auditing your own social media and developing a strategic approach to attract and convert the most aligned clients. She also introduces her program, The Portal, which focuses on helping business owners develop their message and create effective campaigns.

Key Takeaways:

Posts should go deep and provide value to the audience.
Creating campaigns with a clear strategy is essential for converting clients.
Continuously evolving and clarifying the ideal client is crucial for effective marketing.
Embodying the message and speaking with confidence is key to attracting clients.
Handing off the message should only be done when one is truly ready.
The Portal program helps business owners develop their message and create effective campaigns.

Timestamps:

00:00 Consistent posting is key for growing audience.
03:11 Competition diving deep, leaving potential gaps, superficial content.
09:14 Analyze and attract ideal clients with soul energy.
11:23 Ideal client work is about soul connection.
16:33 Helping clients invest in their message's impact.
17:35 Develop and deliver your message effectively.
21:27 Program opens portal to unleash authentic self.

Work with me:

The Portal program: https://www.authenticinfluencemedia.com/interest-form-feb-2024

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

82. Content Creation Secrets for Making the Most of Business Events

Jess Angelini — Thu, 11 Apr 2024 00:00:00 -0700

In this episode, Jess discusses how to make the most of attending events and leverage them to create content for your business. She emphasizes the importance of knowing yourself and your energy levels, as well as planning in advance. Jess provides tips on capturing B-roll footage, using tripods and microphones, and strategically planning outfits. She also suggests building relationships with other attendees and using Instagram as a modern business card. Overall, the conversation focuses on maximizing the event experience and creating valuable content.

In this episode, we discuss:

Know yourself and your energy levels when attending events.
Plan in advance to make the most of the event and create valuable content.
Capture B-roll footage to diversify your content and create a content library.
Use tripods and microphones to improve the quality of your videos.
Strategically plan your outfits for on-camera appearances.
Build relationships with other attendees and use Instagram as a modern business card.

Timestamps:

00:00 Plan according to your energy levels at events.
03:46 Discussing content, event strategies, and marketing program.
06:30 Events are ideal for recording b-roll.
14:13 Plan energetic downtime and business time with friends.
19:05 Prioritize actionable content and networking at events.
20:51 Use QR codes to link Instagram on business cards, save faces, nurture connections, elevate social media presence.
24:16 Manage energy, make events worth your time.

Work with me:

The Portal program: https://www.authenticinfluencemedia.com/interest-form-feb-2024

Get your free Optimize Your Instagram Bio to Convert PDF HERE:

https://www.authenticinfluencemedia.com/pl/272507

My affiliate links*:

My Amazon Storefront
Run your entire coaching business with Kajabi!
OpusClip for getting great reels out of your content!
Use Riverside for high-quality video & audio recording for your podcast or content in general!
*I earn a small commission if you use these links. It helps my business when you use my links because it also lets the companies know that my business is worth partnering with! I only share links and brands of things I genuinely love and use!

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

81. [Mindset Reset] People are waiting for you to go big so you can change their life!

Jess Angelini — Thu, 04 Apr 2024 05:00:00 -0700

This episode is a mindset reset for coaches and spiritual business owners, reminding them of the importance of their work and the unique value they bring to their clients. It emphasizes the need to put oneself out there and overcome fears of visibility and success. The episode encourages listeners to tap into their unique magic and make a positive impact on people's lives. It concludes with a reminder to optimize their Instagram bio and engage with the podcast.

Key takeaways from this episode:

Your work as a coach or spiritual business owner is important and needed by people who are looking for your unique voice and help.
Don't let fears of visibility or success hold you back from putting yourself out there and making a positive impact on people's lives.
Tap into your unique magic and trust that what comes out of your mouth will resonate with your clients and support them in their transformation.
Optimize your Instagram bio to effectively communicate your value and engage with your audience.

Resources mentioned:

The Portal program: https://www.authenticinfluencemedia.com/interest-form-feb-2024

Get your free Optimize Your Instagram Bio to Convert PDF HERE:

https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

80. Why Content Campaigns are Essential for Coaches Embodying the CEO Identity

Jess Angelini — Thu, 28 Mar 2024 06:00:00 -0700

In this episode of the Online Marketing Alchemist podcast, marketing expert and business coach Jess Angelini dives into the importance of content campaigns for coaches looking to embody the CEO identity and grow their businesses. Jess shares her insights on how a well-structured content campaign can help you bring in new clients, achieve your launch goals, and scale your business effectively.

Key takeaways from this episode:

Content campaigns are more than just ad campaigns; they are organized, organic strategies designed to drive revenue and create awareness.
As a coach and CEO, it's essential to approach your content with a strategic mindset, just like major companies do when launching new products.
Creating a core piece of content (CPC) each week can serve as the foundation for your entire campaign, allowing you to repurpose and distribute it across multiple platforms.
Systematizing your content creation process enables you to scale your business and easily delegate tasks to your team as you grow.
Your social media content is not a separate entity from your business; it's an integral part of your overall marketing strategy and plays a crucial role in client retention.
Running strong content campaigns helps you transition from an amateur to a pro mindset, empowering you to embody CEO energy and create a legacy business.
Analyzing data from your campaigns provides valuable insights into what's working and what needs improvement, allowing you to make data-driven decisions.

If you're ready to take your coaching business to the next level and embrace your role as a CEO, this episode is a must-listen. Tune in to learn how you can create powerful content campaigns that attract your ideal clients, nurture your existing ones, and help you build the business of your dreams.

Resources mentioned:

The Portal program: https://www.authenticinfluencemedia.com/interest-form-feb-2024

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

79. 31 Lessons On My 31st Birthday

Jess Angelini — Thu, 21 Mar 2024 06:00:00 -0700

In this episode, Jess shares 31 lessons she has learned throughout her life and business journey. These lessons cover various topics such as spirituality, setting boundaries, embracing change, and prioritizing joy. Jess emphasizes the importance of continuous self-work, honoring gut instincts, and letting go of toxic relationships. She also encourages listeners to capture memories, spend time outside, and build a supportive village. The episode concludes with a reminder to prioritize joy and live in the present moment.

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

78. The Energetics of Business with Erin Porter

Jess Angelini — Thu, 14 Mar 2024 07:00:00 -0700

In this conversation, Jess interviews Erin Porter about the energetics of business and her upcoming event, the Energetics of Business Live. They discuss Erin's journey to understanding the importance of energetics in business and how it can impact success. They also highlight the experiential elements of the event and who the event is lined up for. Erin shares her recent obsession with pink cargo pants and the book she gifts most, The Five Personality Patterns.

Takeaways:

Understanding the energetics of business is crucial for success.
The Energetics of Business Live event offers an experiential and integrative approach to learning and growth.
Feeling safe to receive results is a common energetic leak in business.
The event is open to anyone at any stage of their business journey.
Erin's recent fashion obsession & her most gifted book

Chapters:

00:00 Introduction & Giggle fest
04:02 Introduction to Erin Porter and Her Work
08:13 Erin's Journey to the Energetics of Business
12:41 The Importance of Energetics in Business
13:40 The Energetics of Business Live Event
25:20 Experiential Elements of the Event
27:42 How to know if you should attend the Event
30:07 Erin's Recent Obsession
33:05 The Book Erin Gifts Most

Get $100 your ticket with my links below (make sure to use these links to get the discount):

Connect with Erin:

Follow Erin on Instagram: https://www.instagram.com/erinnicolecoaching/
Follow Quantum Ripple Effect on Instagram: https://www.instagram.com/quantumrippleeffectinstitute/

Connect with Jess:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

Get your free Optimize Your Instagram Bio to Convert PDF HERE:

https://www.authenticinfluencemedia.com/pl/272507

77. I'm back! Welcome to the Online Marketing Alchemist Show!

Jess Angelini — Thu, 07 Mar 2024 06:00:00 -0700

Welcome to the Online Marketing Alchemist Show!

On this episode, Jess Angelini is sharing how the podcast is shifting, updating you on some major life changes since the last episode was published, and what you can expect from this show moving forward.

On the Online Marketing Alchemist podcast, online business owner, marketing alchemist, social media content strategist, former social media agency owner, and somatic & energetic coach, Jess Angelini shares her best strategies for how entrepreneurs can use their social media to bring in clients.

Whether you’re growing a coaching business, a spiritual business, or somewhere in between, this podcast will help you learn how to market your magic in a way that has your ideal client raising their hand (& pulling out their credit card) all while using practices & modalities that keep you regulated and aligned.

Throw out the bro marketing books & forget all the BS you’ve learned through coaches and mentors who never understood you and your mission and dive into the world of building a business that aligns with you AND is wildly profitable.

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Angelini:

Instagram https://www.instagram.com/jess.angelini/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

76. A life update & Taking a break from the podcast

Jess Jacobsen — Thu, 12 May 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the importance of not getting lost in the coaching you’re getting, reconnecting to the vision that was placed in your heart for a reason, and why she is taking a short break from the podcast. Hear what she is doing over the coming months to connect with her own spirit and why.

“Never lose sight of your own vision. It's extremely important for you to learn how to take somebody else's systems and coaching and integrate it into your vision.”

-Jess Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

75. The hidden cost of delaying taking action on your social media.

Jess Jacobsen — Thu, 05 May 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses that there is a cost to every decision you make. A lot of times there are hidden costs to not taking the action steps we know we need to take. She goes into depth on how content creation and marketing needs to be one of your main jobs inside your business as the business owner. Also, stay tuned to hear about how busy work is a trap and will keep you stuck. It will keep you so stuck that you will not grow your business.

“You've gotta do these harder things that you're avoiding doing because you're too busy. Busy work is a trap and will keep you stuck. It will keep you so stuck that you will not grow your business. And you've gotta be able to look at what are the actual major things you need to do in a day and one of those should be marketing and content creation. That has gotta be a priority. You've gotta do that without delay.”

-Jess Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

74. 3 outdated strategies you might be using on social media that are hurting your bottom line.

Jess Jacobsen — Thu, 28 Apr 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the 3 outdated strategies online coaches and spiritual entrepreneurs can stop doing to help shift into what’s needed now on social media. She goes into depth on how having a mindset around social media as a throwaway task to be delegated to an unpaid intern is directly affecting your bottom line. Also, stay tuned to hear about how focusing on old school facebook & email marketing only just won’t cut it anymore. You cannot ignore how social media is evolving!

“Right now, social media is everything. I'm not saying that email is going away, because it's not, or that it's not important. But I am saying that if you are not showing up on social media right now, and you expect long term to be getting tons of new clients, you have to have a presence on social media. Period. You have to take it seriously. If you're not taking it seriously, you're not gonna get a serious result.”

-Jess Angelini

Work with Jess one-on-one:

https://www.authenticinfluencemedia.com/a-la-carte

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

73. Work with me 1 on 1 (for a limited time)!

Jess Jacobsen — Thu, 21 Apr 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini is excited to announce something she’s never done before… For a limited time, she is offering options to work with her one-on-one! She has six different options for the different problems you might need solved in your business. Jess is talking about all six options on today’s episode to help you decide what option might be best for you. If you aren’t sure, feel free to DM Jess on Instagram letting her know what you’re considering and what your goals are and she is happy to help make the right decision.

Best "Next Steps" Strategy Session
Create a Converting Instagram Bio
Discover Your Dream Client Session
Social Systems for Teams. Learn Our Scalable Workflow
Create Your Next 30 Days of Social Content
VIP Strategy Day (this can be in person or virtually)

Book your A La Carte Session here:

https://www.authenticinfluencemedia.com/a-la-carte

Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

72. The 1 simple system that helps our clients create a content library in less than 2 months!

Jess Jacobsen — Thu, 14 Apr 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini gives you a bit of insight on how she and her clients are able to create whole libraries of social media content from one simple system. She clarifies what exactly a Core Piece of Content (CPC) is, and how utilizing live video simplifies the creation process and will help in the algorithms. Also, stay tuned to hear about how this system sets you up for quick repurposing and is 100% scalable as your team grows.

“It’s not as easy as just sitting down and writing a post and posting it. Right? You have to factor in time to research aka talk to your ideal client and really make sure you’re really clear on that messaging and language. You might forget prep time, planning time. Do you actually have the plan or are you sitting down to come up with the idea for the post. And write the post, select the asset, optimize it, post it, share it to your stories, and, and, and, right? That is where we get really drained because it’s not just make the post, there’s several steps in the process. So that’s where I have just really broken down the content creation process for our clients to make it a lot more simple and help you build up a content library because that’s gonna be a really important piece for you.”

-Jess Angelini

Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

71. Why Instagram’s big announcement is going to make things even more competitive for your business.

Jess Jacobsen — Thu, 07 Apr 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses Instagram’s latest update: the favorites and following feed options. Yep, the chronological feed is back! Sort of… She goes into depth on what this means for your business moving forward. Spoiler alert, things are getting MORE competitive. Social platforms are changing to give the USER what they want, not the business. Also, stay tuned to hear more about how you can start to shift into the future of social instead of trying to keep up with everyone else, are you ready?

“I'm saying that you need to make sure that you know how to create valuable content that your ideal client deems valuable, because things are getting more and more competitive. Instead of us being a victim of the algorithm, it's important that we try to really look at how we can show up better and unattach ourselves from these vanity numbers and from the comparison game.”

-Jess Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

70. Should you hire someone to take social media off your hands completely? Or keep it in house?

Jess Jacobsen — Thu, 31 Mar 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the temptation to hand off your social media before you may actually be ready to. She goes into depth on how it’s a decision based first and foremost on if you actually have your message and positioning already nailed. Also, stay tuned to hear about how even if your messaging is on lock it’s probably more beneficial to keep your social media marketing in house rather than outsourcing.

“If you are not nailing your message yet, how can someone else possibly come in and take over your content successfully? Is there even a strong dialed in message to begin with? If there isn't, then you have no business outsourcing this.”

-Jess Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

69. 3 ways to never run out of social media content ideas!

Jess Jacobsen — Thu, 24 Mar 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses three solid ways to never run out of social media content ideas. She goes into depth on how even though ideal client interviews should be a priority, most business owners let their egos get in the way and avoid them. It may feel basic, but it’s a critical piece to your success. Also, stay tuned to hear how a proven and consistent strategy in tandem with your ideal client work is the KEY to success .

“Most business owners undervalue ideal client interviews. They do not commit to this practice. They think they don't need to when in reality, this should be your priority. The “Yeah, yeah, yeah. I know this. This is the basics.” You have it backwards and your ego is getting in the way. I'm gonna say that again. If you are resistant to doing more ideal client work, deeper, ideal client work, your ego is getting in the way.”

-Jess Angelini

Click here to learn more about One Month To Momentum starting March 29, 2022: https://www.authenticinfluencemedia.com/one-month-to-momentum-live-accelerator

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

68. 3 Major Missing Pieces of Most Coaching Programs

Jess Jacobsen — Thu, 17 Mar 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the three major pieces that she sees are missing in most coaching programs. She goes into depth on how so many programs not only do not offer the proper support messaging and positioning which are critical to the success of your business but many also don’t have systems to actually hold you accountable. Also, stay tuned to hear about how if you are looking for support in filling in these gaps in your business, the doors for One Month to Momentum on Social Media are now open.

“I find that most of the time messaging and positioning is just not something that people focus on when it comes to building out their curriculum, which is a huge way that you get new clients.”

-Jess Angelini

Click here to learn more about One Month To Momentum and take advantage of the FAST ACTION bonus through Feb 20, 2022: https://www.authenticinfluencemedia.com/one-month-to-momentum-live-accelerator

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

67. Where I'm taking my business, my 29th birthday reflections & a special offer!

Jess Jacobsen — Thu, 10 Mar 2022 09:00:00 -0700

On this special birthday episode of Social Strategy Slayer, Jess Jacobsen Angelini sits down and reflects on what she’s learned about herself and her business over the past several months. She goes into depth on where her business is going and what you can expect from her moving forward. Also, stay tuned to hear about a special birthday offer: She’s opening the doors to her best selling program One Month To Momentum. You’re not going to want to miss this opportunity!

“If you’re a coach, a lot of what you do requires YOU. It’s your brand. It’s you and your magic. Your magic, your personality, and the unique way that you explain things is going to attract YOUR right client. So my invitation for you right now is to really reevaluate where you are going. What parts of your message are you holding back on or saying what you think you’re supposed to be saying versus what you actually want to say?”

-Jess Angelini

Click here to learn more about One Month To Momentum and take advantage of the FAST ACTION bonus through Feb 19, 2022: https://www.authenticinfluencemedia.com/one-month-to-momentum-live-accelerator

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

66. What to Do When Things Aren't Working Out

Jess Jacobsen — Thu, 03 Mar 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini comes to you with a little bit of a different, more personal style episode. She shares vulnerably and transparently about how her most recent launch had no qualified applicants. From there, she goes into depth on a few things that you can do if you have a launch that doesn’t go as well as you had planned. Also, stay tuned to hear about her advice on what to do when it feels like things are just falling apart.

“But what I wanna remind you is that sometimes a ‘failure’ in your business is really just the Universe, or God, or whatever you believe in redirecting you. Asking you to take a second, slow down, breathe, reflect, and get really honest with yourself.”

-Jess Angelini

Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

65. How Coach D went from struggling to keep up on social media to doubling her enrollment

Jess Jacobsen — Thu, 24 Feb 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini shares an interview with one of her current Social Strategy Accelerator clients, Coach D, owner of Fierce by Choice Studio. During the pandemic Coach D realized how much she loved doing online challenges and classes with her clients and she wanted to scale them to be a permanent fixture in her business. She knew in order to do this she would have to learn the foundations of social media marketing. In this interview Jess and Coach D go in depth on how SSA has helped her go from an average of 5 enrollments over a whole launch to over 13 enrollments in just one email and one social media post. Also, stay tuned to hear about how Coach D has had one of the biggest transformations Jess has seen since starting SSA, not only in growing her programs, but also in her mindset and how she’s showing up on social media. Coach D is sharing all the shifts she has made to be able to grow her business and use social media with less chaos and more intention.

“I was spending so many hours doing stuff that just did not elicit any kind of response. And now I feel with the SSA system, it is allowing us to not only have that value and be able to repeat it, but it's like, oh my gosh, I have my time back. I have my time back. And I love that.”

-Coach D, Fierce by Choice Studio

Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in March 2022 and apply: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Coach D:

Instagram https://www.instagram.com/fiercecoachd/
Facebook https://www.facebook.com/FIERCECoachD/
Website https://www.fiercebychoice.com/

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

64. Why Your Ads Don't Consistently Bring You New Fitness/Coaching Clients

Jess Jacobsen — Thu, 17 Feb 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses why your social media ad’s don’t consistently bring you new members & clients. She goes into depth on the major recurring issues she sees commonly with her clients social media ads in the fitness & wellness industries: They aren’t positioned to a specific person -and- They haven’t tested and refined their message organically. Also, stay tuned to hear about how you could quickly lose trust & credibility with potential clients just by not having consistent organic content on your social media pages.

“If your content is positioned correctly, you don't even need ads to grow your account or to grow your business. You don't. Organic growth is still in its prime… IF you can go all in and commit to social media campaigns and to content that is adding value and that is actually relevant to the specific kind of person that you want to attract in.”

-Jess Jacobsen Angelini

Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

63. Why 2022 gets to be the year your fitness business gets a dialed in social media strategy

Jess Jacobsen — Thu, 10 Feb 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses how the fitness industry is a 33.25 Billion dollar industry as of 2021. It’s an incredibly saturated market and you need to be able to clearly communicate what makes you different. She goes into depth on how your business depends on you moving out of “survival” mode and shifting into a “thriving” mindset. Social media is a major conscious and subconscious part of people’s buying decisions. It isn’t a “nice to have” anymore. Our businesses depend on us doing uncomfortable things to grow. You need to be consistently running strategic campaigns to take your business to the next level. The time in NOW to dial in your social media strategy.

“You've gotta look at the market at large because our businesses are hopefully going to have longevity, not just what's happening now, or what's worked up until now. And the fact is my friends that the fitness industry has exploded and has tons of options for consumers. What does that mean for you and your online coaching or your in-person studio? No matter what you're offering, it means that your potential client and even your current clients are not just considering you and your competitor. That's why it's so important to be able to articulate clearly what you do in the market and why you are different from everyone else. And not just why you're different, but who you wanna serve.”

-Jess Jacobsen Angelini

Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

62. How our client used social media to grow her online fitness business

Jess Jacobsen — Thu, 03 Feb 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini shares an interview with her client Rachele, owner of the Vfit Studio, after she graduated from Social Strategy Accelerator. They go in depth on how she has been able to generate tons of additional revenue inside her business with her current members and how her and her team have also learned how to bring new members into their business using our SSA strategies. Also, stay tuned to hear how of all the things Rachele and her team learned during their 6 months in SSA, the main thing that she is excited to leave the program with is that SSA helped her to find her authentic voice and using it in a way to speak directly to her ideal members.

“That's why I created this program is because I like it when a fitness business owner can build social media into their own internal team. You don't wanna hand it off to someone who’s not even in your business, doesn’t fully understand your members, who you are, what you're offering at a deep level. By you investing in yourself and your team, you're growing your business in a way that's actually expansive that has space to grow and grow and grow.”

-Jess Jacobsen Angelini

Join our Private Facebook Community:

Social Media Strategies for Fitness Entrepreneurs & Businesses

https://www.facebook.com/groups/492181995315479/

Connect with the Vfit Studio:

Instagram https://www.instagram.com/thevfitstudio/
Facebook https://www.facebook.com/thevfitstudio
Website https://thevfitstudio.com/

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

61. Why your fitness business isn't making $$$ from Instagram

Jess Jacobsen — Thu, 27 Jan 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the three major reasons fitness business owners struggle to make money from Instagram and how to shift through them. She goes in depth on how having a plan, a social media campaign, and posting with intentionality is critical for success. Also, stay tuned to hear about how you have to believe it is true for you: You CAN make money on Instagram. Your mindset will make or break your success on social media!

“Everybody wants to make money from social media, but not everybody is actually willing to show up and boldly say: This is how you can work with me. This is what I’m offering. This is how we can work together. This is how you take your next step with me. If you don’t do that, you are not going to make money on Instagram.”

-Jess Jacobsen Angelini

Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/

Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in February 2022 and apply: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

60. Why invest $200+ on a local gym when you can spend $10 on planet fitness? The mindset of investing in yourself.

Jess Jacobsen — Thu, 20 Jan 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the mindset of investing in yourself; Why would anyone invest $200+ on a local gym when they could just spend $10 at a big box gym? She goes into depth on the differences between the cheap solution where you’re left to do it all yourself, versus the larger investment where things are customized to YOUR needs for you to see results quickly. Also, stay tuned to hear Jess’s tips on how to know if you’re making the right investment in a program, coach, etc. through her personal experiences.

“People want the quick fix, the get skinny pill. But there is no get skinny pill. We have a very toxic, I want it now culture. It's the Amazon culture, I want it yesterday. But, if you want to have good health, that is decisions you're making every single day, multiple times a day. If you wanna have a good social media campaign, that is you carving on the time to do it. If you wanna have a good business, that requires you to show up every single day. And honestly, I need a coach. I don't do things on my own all the time. I need to be accountable to someone. And I also want the proven plan.”

-Jess Jacobsen Angelini

Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in February 2022 and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

59. Q&A: Isn’t fitness self explanatory? Why do I need to niche down?

Jess Jacobsen — Thu, 13 Jan 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini shares a live response to a question in one of her members only Facebook groups. She goes into depth on how fitness is NOT actually self explanatory and niching down your content is how you will attract-in exactly the type of client you want to work with. Also, stay tuned to hear about how your “niche” might not be what you’ve always thought and how you can start to hone in on your real niche in a meaningful way.

“Your niche doesn’t necessarily mean like what you’ve been taught up until now. You might have an amazing Ideal Client who’s a 22 year old man, and an amazing ideal client who is a 50 year old single mom… Very different people, but what about them do you love? Is it their attitude? Is it where they were when they came in? Is it a specific goal they’re looking to hit? What are the commonalities there? Because that’s what you need to start looking at and understanding.”

-Jess Jacobsen Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

58. Are you getting reach with your IG Reels but not generating revenue?

Jess Jacobsen — Thu, 06 Jan 2022 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses why your Instagram Reels may be getting good reach, but not actually generating revenue or growth in your fitness business. She goes into depth on the three main issues she sees fitness businesses falling into: No clear result or ideal member, Cookie Cutter Content, and no real urgency or incentive. Also, stay tuned to hear about how it takes something very different than keeping up with the latest social media features to actually convert followers to clients.

“If you aren’t converting on your content, and if you are not clearly communicating who are you serving, and what kind of result you help that person achieve when working with you, then you should not be spending hours and hours on Instagram Reels lip-singing and dancing and transitioning when in reality that is not going to do anything for you.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

57. Instagram trends every fitness business owner needs for 2022

Jess Jacobsen — Thu, 30 Dec 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses how with all the new & old features and conflicting information from gurus, it’s hard to know what you need to focus on or even what is going on with Instagram at all. She goes into depth on all 4 different segments of Instagram Video: IG Lives, IG Video, IG Reels, and IG Stories. Also, stay tuned to hear about how the foundational work of nailing your message is absolutely critical for any of these different features to matter at all.

“No IG Reel, no hashtag, no new feature, no Canva graphic will ever replace you putting in the work of nailing your messaging, which is an ongoing process. I am constantly refining my message, working on my positioning. It’s the number one thing that I see most fitness business owners not doing.”

-Jess Jacobsen Angelini

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

56. 9 Instagram accounts every fitness business owner should be following in 2022

Jess Jacobsen — Thu, 23 Dec 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how important it is as we head into a new year, to look at how we are currently cultivating our Instagram feeds. She shares her top 7 accounts that she believes every fitness business owner should be following. Also, stay tuned to hear her 2 bonus accounts creating content she is loving outside of the fitness industry.

“As we head into a new year, we’ve gotta look at how we are cultivating our Instagram feeds. Because, people often say they don’t like Instagram or social media, it’s a negative place, or they get stuck in comparison. And what I wanted to bring up to you today is that we actually have the power to cultivate our feeds.”

-Jess Jacobsen

Accounts mentioned in this episode:

→ Michell C Clark: @MichellCClark https://www.instagram.com/michellcclark/

→ Clean Cut Fitness and Nutrition: @cleancutfitnutrition https://www.instagram.com/cleancutfitnutrition/

→ Jereshia Hawk: @jereshiahawk https://www.instagram.com/jereshiahawk/

→ Harry King Holmes: @Harrykingholmes https://www.instagram.com/harrykingholmes/

→ Business Movement - by Billy Polson: @businessmovement https://www.instagram.com/businessmovement/

→ Peloton: @onepeloton https://www.instagram.com/onepeloton/

→ Orange Theory: @orangetheory https://www.instagram.com/orangetheory/

→ Talent Hack: @thetalenthack https://www.instagram.com/thetalenthack/

→ Todd Durkin: @todddurkin https://www.instagram.com/todddurkin/

→ @AdditudeMag: https://www.instagram.com/additudemag/

→ @howtoadhd: https://www.instagram.com/howtoadhd/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

55. How boldly claiming a niche completely changed my business (and my life)!

Jess Jacobsen — Thu, 16 Dec 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how different her life and business looked a year ago before she boldly claimed her niche: fitness businesses. She goes into depth on how claiming a specific niche gave her immense focus and freedom in creating content for both her marketing and her programing. Also, stay tuned to hear about how the reasons you are fearing niching down are actually the biggest benefits of doing it!

“‘If I claim a niche am I excluding someone?’ That’s a really valid fear. You have to sit with it and get okay with the answer. When you do what you’ll realize is that actually that’s why claiming a niche is so important. So actually saying, I’m going to make myself the #1 person who does this for this kind of person, or for this kind of business, is the reason why you need to niche down. Because that actually opens you up to so much more.” -Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

54. The 3 best investments I made in my business in 2021

Jess Jacobsen — Thu, 09 Dec 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the three best investments she has made in her business this year. She goes into depth on how the tricky part is knowing what you need to invest in at what point and how she definitely struggled with that for a long time. Stay tuned to the end to hear about the best investments in team, technology, and coaching that have been the #1 thing that has led to any growth at all inside of her company.

“I just think that everybody has gotta really start thinking about what your goals are for 2022 and who is that person that might help you close the gap with different parts of your business that you might need support in.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

53. 5 Posts every fitness business owner should make before the end of 2021

Jess Jacobsen — Thu, 02 Dec 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen is giving you 5 social media posts that every fitness business owner should make before the end of 2021. She knows firsthand how crazy the holiday season and end of the year can be for business owners, and how creating social media content can be extra challenging during this time. Stay tuned to hear all five post ideas, and then put the time on your calendar to actually commit to them!

“At the end of the year, there’s so much going on it can be very easy to just want to throw in the towel with your social media and your marketing because it’s hard at first. But, now is not the time to give up or throw in the towel. Now is the time to double down and start getting more consistent so that come next year you’re set up for a win.” -Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

52. Holiday Gift Guide for Entrepreneurs | 2021

Jess Jacobsen — Thu, 25 Nov 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen shares an extensive list of gift guide for Entrepreneurs. Links are listed below in the show notes.

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

Items with * after price are affiliate links.

TECH/OFFICE

ASK them what they need for their office right now or what they would love for their office!
Good pair of noise cancelling headphones!
Airpods Pro - $249* https://www.amazon.com/dp/B09JQMJHXY?ref=exp_jessjacobsen_dp_vv_d
Bose Noise Cancelling Headphones 700 - $379* https://www.amazon.com/dp/B07Q4QK379?ref=exp_jessjacobsen_dp_vv_d
Ring Light
Neewer Ring Light Kit: $96.99* https://www.amazon.com/dp/B01LXDNNBW?ref=exp_jessjacobsen_dp_vv_d
Charging Station/Desk Power Strip
Bamboo Charging Station Organizer for Multiple Devices $29.99* https://www.amazon.com/dp/B074Q9FKFN?ref=exp_jessjacobsen_dp_vv_d
Desktop Power Strip with 3 Outlet 4 USB Ports $19.99* https://www.amazon.com/dp/B07HCVFH82?ref=exp_jessjacobsen_dp_vv_d
iPhone Tripod
Socialite Monopod/Tripod Stand $29.99* https://www.amazon.com/dp/B01LW84R3I?ref=exp_jessjacobsen_dp_vv_d
Velvet Caviar - cute cases
Macbook cases/covers - $55 https://velvetcaviar.com/collections/macbook-cases
AirPod Cases with keychain - $16 https://velvetcaviar.com/collections/airpod-cases
iPhone Cases - $35 https://velvetcaviar.com/collections/iphone-cases
Tablets
Remarkable 2 $399 https://remarkable.com/store/remarkable-2
Supernote $343 https://supernote.com/products/supernote?variant=40919778984127
iPad Air $599 https://www.apple.com/shop/buy-ipad/ipad-air
Apple Watch
$399 - $199 https://www.apple.com/watch/
Spectacles (by Snapchat)
$380 https://www.spectacles.com/shop
Ember Temperature Control Smart mug
$99* https://www.amazon.com/dp/B07NQPYGYD?ref=exp_jessjacobsen_dp_vv_d
Phone Sanitizer
$80 https://www.phonesoap.com/products/phonesoap-3-phone-uv-sanitizer?color=white
Frosted glass whiteboard
Quartet $129* https://www.amazon.com/dp/B00H2XMJU2?ref=exp_jessjacobsen_dp_vv_d
Samsonite backrest for chair
$30* https://www.amazon.com/dp/B072K59NYZ?ref=exp_jessjacobsen_dp_vv_d

PLANNING/PAPER

Planner - This one is personal… make sure you know what they actually LIKE before doing this.
Full focus planner $39.99-$199.99 https://fullfocusstore.com/collections/planners
Notebooks
Go Getter Girl https://gogettergirlco.com/
Steel Petal Press https://www.steelpetalpress.com/

WELLNESS/PERSONAL

Coffee
BLK & Bold - Black owned https://blkandbold.com/
Four Sigmatic* https://www.amazon.com/shop/jessjacobsen?listId=3E09ONTPKW328
Hatch Restore
$130* https://www.amazon.com/dp/B087M94WWW?ref=exp_jessjacobsen_dp_vv_d
Circadian Optics Light Therapy Lamp
$70* https://www.amazon.com/dp/B075XRZTV1?ref=exp_jessjacobsen_dp_vv_d
Theragun PRO
$599* https://www.amazon.com/dp/B086Z5YL9Q?ref=exp_jessjacobsen_dp_vv_d
Fancy, swanky luggage!
Beis https://beistravel.com/
Samsonite https://shop.samsonite.com/luggage/
Cozy Robe
Skims $128 https://skims.com/products/cozy-knit-robe-dusk
Kin fleece hoodie with satin lined hoodie
$79 https://www.kinapparel.org/products/butter-cream
Cozy Socks
Barefoot Dreams CozyChic $18* https://www.amazon.com/dp/B08GCBPLGY?ref=exp_jessjacobsen_dp_vv_d
Cloud Socks - Black owned $35 https://brothervellies.com/products/cloud-sock?variant=33488313581701
Slippers
Pawj https://pawj-california.myshopify.com/search?type=product&q=slippers
Cozy Throw Blanket
Pottery Barn - Faux Fur Ruched Throws - $179 https://www.potterybarn.com/products/faux-fur-ruched-throw-collection/
Barefoot Dreams Contrast Trim Throw Blanket 45" x 60" - $147* https://www.amazon.com/dp/B01BLUR2WG?ref=exp_jessjacobsen_dp_vv_d
Bath Products
Oui the people - bath soak - Black owned - https://www.ouithepeople.com/products/bath-soak?sscid=b1k5_i88mk
Lush cosmetics gift sets https://www.lushusa.com/gifts/all-gift-sets/
Acupuncture matt
ProsourceFit Acupressure Mat $25* https://www.amazon.com/dp/B00N24PK6A?ref=exp_jessjacobsen_dp_vv_d
Electric Fireplace / space heater
Tons of them online ranging from $89 - $500
FLÎKR Fire
$99 https://www.flikrfireplace.com/products/flikr-fire
Infinity Cordless Rechargeable Shiatsu Neck Shoulders and Body Massager with Heat 5 Hour Runtime Between Charges 4 Programs Speed Control
$130* https://www.amazon.com/dp/B08233275K?ref=exp_jessjacobsen_dp_vv_d
Weighted blanket or heated blanket
Prices vary
Candles
Diptique - $80* https://www.amazon.com/dp/B000S95R74?ref=exp_jessjacobsen_dp_vv_d
A to Z https://atozcandles.com/
Posh Candle Co - Black owned https://poshcandleco.com/
Predominantly Black - Black owned https://www.predominantlyblack.com/
Weighted sleep mask
Nodpod Gentle Pressure Sleep Mask - $34* https://www.amazon.com/dp/B07FQX4GXJ?ref=exp_jessjacobsen_dp_vv_d
Kitsch Satin Eye mask Lavender Scented - $16* https://www.amazon.com/dp/B086ZK8GTL?ref=exp_jessjacobsen_dp_vv_d
Fuji Instax Wide 300
$130* https://www.amazon.com/dp/B00TGOWK3Q?ref=exp_jessjacobsen_dp_vv_d
Fujifilm Instax Wide Instant Films, Pack of 5 $99* https://www.amazon.com/dp/B00YMMZWJ6?ref=exp_jessjacobsen_dp_vv_d

SERVICES:

Growth Day by Brendon Burchard
$299 a year https://www.growthday.com/
Audiobook Membership - Libro
https://libro.fm/membership
Flower subscription!
Flowers for Dreams https://www.flowersfordreams.com/subscriptions
Farmgirl Flowers https://farmgirlflowers.com/

51. How to get your mind right with Todd Durkin!

Jess Jacobsen — Thu, 18 Nov 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen is sitting down with her friend and client Todd Durkin to talk about how to get your mind right in order to be successful in your business and in your personal life!⁣

Todd Durkin is the founder of Fitness Quest 10 in San Diego, CA, an award-winning, 5x Top 10 Gym in the US, where he works with high-profile clientele and elite professional athletes, including more than seventy-five NFL and twenty-five MLB players. He has coached 2 Super Bowl MVP’s, a World-Series MVP, 2 Heisman trophy winners, Olympic gold medalists, MMA World Champions, and countless other pro athletes.

Todd is a 2-Time Trainer of the Year, a Jack-LaLanne Award winner for lifetime achievement, and was a finalist on the 2016 NBC TV series STRONG. He holds a coveted spot as a member of the Under Armour Training Team, and travels around the world for speaking engagements and keynote talks both in and out of the fitness industry.

In this interview, Jess & Todd dive into:

What it takes to create a 7 figure fitness business while leading with heart
How Todd overcomes adversities, no matter how big
What it actually means to “Get Your Mind Right” on a daily basis and why it’s needed it you want to have the business and life of your dreams

Take advantage of Todd’s Free Gift: 5 Secrets to a Stronger Mindset https://todddurkin.com/5-secrets-mindset

👇👇👇

Connect with Todd Durkin

MindRight Maniac Series on YouTube: https://youtube.com/playlist?list=PLgoyRwuvN5ai5ZmFMGpYjXS_t1oH4cXLS
Facebook: https://www.facebook.com/ToddDurkinFQ10
Instagram: https://www.instagram.com/todddurkin/
Website: https://todddurkin.com/
Todd Durkin IMPACT show: https://pod.link/1467269399

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

50. 50th Episode! How to keep up with content every week

Jess Jacobsen — Thu, 11 Nov 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen celebrates 50 podcast episodes of the Social Strategy Slayer. She goes into depth on exactly how her team has accomplished 50 episodes with ease (Spoiler Alert, it’s good systems & support!). Also, stay tuned to hear about how critical it is to have a deep understanding of the needs and wants of your potential client especially in the hyper saturated fitness market.

“Is your client actually resonating with your stuff or are you just posting behind the scenes workout videos, are you just posting client celebration? You’ve gotta make sure you are actually growing your business in a way that is going to speak to the needs of your potential member. It’s so important.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

49. Facebook becoming Meta, IG updates, & the future of social media. The future is here. Are you ready?

Jess Jacobsen — Thu, 04 Nov 2021 09:00:00 -0700

On this special episode of Social Strategy Slayer, Jess Jacobsen discusses a number of important announcements that have been made over the past month in the world of social media. She goes into depth on Facebook’s latest news: what exactly is Meta & the metaverse and how it will affect you & your business. Also, stay tuned to hear about Instagram’s most recent app updates including Instagram Video (so long IGTV!) and Instagram Story Links (vanity metrics are officially dead!).

“If there’s one thing that’s clear, it’s that the future is now. Social media is not a nice-to-have anymore, it’s a MUST have. If you aren’t getting going with your organic content now, it’s going to be an extremely daunting task the longer you wait.”

-Jess Jacobsen

Doors close THIS SUNDAY! Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in November 2021 and fill out your application: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

48. From struggling to get the message out about their business to enrolling 100 people into every challenge

Jess Jacobsen — Thu, 28 Oct 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen interviews Lori and Caren, founders of Clean Cut Fitness and Nutrition about their experience working inside Social Strategy Accelerator. They go into depth on how they have thrived working within the SSA structure, which has actually saved them time allowing them to focus more on programming for their business. They now have a minimum of 100 people entering every single challenge that they run, and are on their way to doubling their business. Also, stay tuned to hear Caren talk about why she thinks you should “jump in with both feet” and Lori talk about why it’s a “no brainer” to join this cohort of Social Strategy Accelerator.

“This is where you need to invest your money because this is what people are looking at and this is where they are watching you. They’re not flipping through magazines anymore. So if you’re thinking about it being just like, oh it’s social media… Switch your brain to: this is your marketing tool. It’s not a waste of money, and it’s not a waste of your time.”

-Caren, Clean Cut Fitness and Nutrition

Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in November 2021 and fill out your application: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

47. Reasons why someone WON’T become a customer at your fitness business…

Jess Jacobsen — Thu, 21 Oct 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen shares some clips from a recent coaching call in her 6-month program: Social Strategy Accelerator for Fitpros. In this coaching call she goes in-depth on some reasons why someone won’t become a customer at your fitness business and what to do in order to shift & avoid that. Also, stay tuned to hear about how you can apply for our November 2021 cohort of Social Strategy Accelerator. After this, doors are closing until 2022, so click the link below to find out if SSA is a good fit for you!

“One of the major reasons why people don’t take action with fitness and nutrition is because they don’t believe in themselves. Instilling belief in your potential clients is more than half of the battle in getting them to sign up with you.”

-Jess Jacobsen

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

46. Get a new member THIS WEEKEND from Instagram with these 3 simple steps!

Jess Jacobsen — Thu, 14 Oct 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen gets you in ACTION with 3 simple steps you can take on Instagram & Facebook this weekend to get a new member into your fitness business. She goes into depth on the two major things you need to decide before you make your offer that are critical to its success. Also, stay tuned to hear how you can get your hands on the Canva template that her team uses and is proven to get results.

“You don’t need to take a million courses, you don’t need to watch more podcasts, you don’t need to watch more youtube, okay!? You need to get into ACTION. Because a huge part of you developing your voice and figuring out what works with your ideal client, is through you actually just doing it. Because you’re not going to figure out what works until you do it. You gotta run campaigns.”

-Jess Jacobsen

Book your Social Strategy Accelerator Suitability call by Monday, October 18 to take advantage of our FAST ACTION BONUS! Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in November 2021 and fill out your application: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

***DM @JessJacobsen on Instagram to get your hands on the Canva template mentioned in this episode.

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

45. What are Incentive Campaigns and how can they bring your fitness business more money?

Jess Jacobsen — Thu, 07 Oct 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses Incentive Campaigns and how they work to bring paying members into your fitness business. Incentive Campaigns are the #1 thing getting her clients results right now on Instagram and Facebook! She goes into depth on how to develop an effective Campaign Offer that actually creates urgency for your followers to take action with you. Also, stay tuned to hear about how shifting your mindset, having a willingness to try new things and take action even when things make you uncomfortable, is what you need to get to your next cut with converting on Instagram and Facebook.

“An Incentive Campaign is a way to market on Instagram and Facebook without needing to run ads. It allows you to address objections, challenge mindsets, and let your ideal members see what is possible for them with an incentive to take action now.”

-Jess Jacobsen

The Doors to our 6-month Social Strategy Accelerator Program beginning in November 2021 are OPEN!

Click below to learn more and fill out your application:

https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

44. How to move through content burnout in 24 hours or less

Jess Jacobsen — Thu, 30 Sep 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how there are going to be points in your business when you feel content burnout, otherwise known as writers or creative block. This is totally normal and even she experiences it from time to time. She goes into depth on five different tips you can implement to get you through these blocks in 24 hours or less. Also, stay tuned to hear a major misconception about the content creation & content consumption cycle and what to do about it.

“If you’re not deeply connected to the real pain points of what your clients are looking for, going through, and their misconceptions about what it is that you offer, then it’s going to be incredibly hard for you to actually create meaningful content.”

-Jess Jacobsen

Join the WAITLIST and learn more about our 6-month Social Strategy Accelerator Program: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

43. From personal trainer to 7 figure online business owner with Anna Renderer!

Jess Jacobsen — Thu, 23 Sep 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen is sitting down with her friend Anna Renderer to talk about how she went from being a personal trainer in someone else’s gym to a PopSugar internet sensation to a 7 figure business owner.⁣ Anna and her husband Vito La Fata own Legacy Brand Creator where they mentor experts, coaches and service providers on how to transform their expertise into an automated signature system, coaching program, and online courses.

In this interview, Jess & Anna dive into:

What gave Anna the itch to break free of personal training & start building online programs
What it takes to thrive as a fitness business owner in 2021 & where the industry is going
How Anna has been able to succeed even in the face of failure

“I know that you provide a service, and you have all this expertise and all these certifications, But it’s not about you. It’s about the solution that you provide people. And if people can just remember that in everything they do marketing-wise, they will do ten times better.”

-Anna Renderer

Connect with Anna Renderer:

Website: https://legacycreatorcoaching.com/
Instagram: https://www.instagram.com/annarenderer/
Facebook: https://www.facebook.com/annarenderer

** This interview is from an interview series earlier in 2021. Any and all links for free gifts & offers mentioned in this interview may or may not still be functional. **

Join the WAITLIST and learn more about our 6-month Social Strategy Accelerator Program: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

42. 3 reasons your social media isn't bringing revenue into your fitness business

Jess Jacobsen — Thu, 16 Sep 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the three main things she sees fitness business owners missing the mark on that are stopping them from bringing in revenue from their social media. She goes into depth on how your bio is a critical piece in the puzzle. Also, stay tuned to hear how to avoid being seen as a booty-call entrepreneur.

“If you are only showing up when you're launching, making a new offer, or you have a new special this becomes what I call the “booty call entrepreneur.” This feels like you're just like hittin' someone up at 3am. It doesn't work. It doesn't work in business, it doesn't work in life, it feels icky, it feels gross, so having a clear social media strategy at all times is super super important.” -Jess Jacobsen

Join the WAITLIST and learn more about our 6-month Social Strategy Accelerator Program: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

41. Positioning yourself to sell high-ticket packages with Harry King Holmes!

Jess Jacobsen — Thu, 09 Sep 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen is sitting down with her friend Harry King Holmes to talk about how to position yourself to sell high-ticket packages.⁣ Harry King Holmes helps women health & fitness professionals use their story to launch and scale their dream online business & charge what they’re worth. Harry is the founder and CEO of King Global Sports and Fitness, one of the most well-respected Black-owned online fitness businesses in the United States.

In this interview, we’re diving into:

How to position yourself to sell a high-ticket offer even if you don’t know where to start
The easiest & most profitable way for a health and fitness professional to build an online 6 figure business
The biggest mistakes fitness business owners are making when marketing on social media

“Either on a monthly or bi-monthly basis you should be evaluating your niche. You should be logging more information on them. Find out where they are hanging out at, go and watch them hang out. What are they talking about? What are some of their pain points? What are some of the things they want? Collect information.”

-Harry King Holmes

Connect with Harry King Holmes:

Website: https://fitnessempireaccel.lpages.co/application/
Instagram: https://www.instagram.com/harrykingholmes/
Facebook: https://www.facebook.com/harrykingholmes

Get Instant Access to How To Get Your First 5-10 High Ticket Fitness Clients In Just 30 Days (with no gym, no large following, and no website): https://fitnessempireaccel.com/optin1619453273915

** This interview is from an interview series earlier in 2021. Any and all links for free gifts & offers mentioned in this interview may or may not still be functional. **

Join the WAITLIST and learn more about our 6-month Social Strategy Accelerator Program: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

40. How to know when to hire social media support for your fitness business

Jess Jacobsen — Thu, 02 Sep 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the ins and outs of how to know if now is a good time for you to hire social media support for your fitness business. She goes into depth on what that will require of you and your existing team. Spoiler Alert, you can’t pass off your social media to someone and think it’s going to just work without you being actively involved. Also, stay tuned to hear her prediction about the future of social media in fitness businesses.

“When you’re at that point in your business where you don’t have a huge marketing department and you don’t have a full time social media manager yet, you can’t just pass your social media off to someone and think it’s going to work. Social media is one of the most important things you have to be involved in some way.”

-Jess Jacobsen

Join the WAITLIST and learn more about our 6-month Social Strategy Accelerator Program: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

39. Standing out in a saturated marketplace. An Interview with Pat Rigsby.

Jess Jacobsen — Thu, 26 Aug 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen is sitting down with Pat Rigsby to talk about standing out in a saturated marketplace.⁣ When her friend and colleague Vito La Fata introduced her to Pat Rigsby, she was blown away by his knowledge, generosity, and COMMITMENT to his audience.⁣

Pat Rigsby is a dad, husband, business coach, entrepreneur & author. He’s built over 25 different businesses, including 2 Entrepreneur Franchise 500 award winning franchises. Today he coaches entrepreneurs to create their Ideal Business, one that allows them to earn more, have a greater impact, and enjoy more freedom to live the lives of their dreams. He’s here today to share his insight with you to help YOU build the business of your dreams.⁣

He also has emailed his email list EVERY SINGLE DAY for 14 years! Jess was nerding out asking him so many questions about that in our interview. It was awesome. Trust us, you want to listen to this one.⁣

In this interview, we’re diving into: ⁣

How to build a team that will allow you to create your ideal business ⁣
What it really takes to create a 7 figure business⁣
How Pat is teaching his mastermind members to stand out in a saturated market ⁣

Connect with Pat Rigsby:

Website: https://patrigsby.com/
Instagram: https://www.instagram.com/patrigsby5/
Twitter: https://twitter.com/patrigsby
Facebook https://www.facebook.com/PatRigsbyHQ
LinkedIn: https://www.linkedin.com/in/patrigsby/

Get Your Copy of The Fitness Entrepreneur’s Handbook: https://patrigsby.com/the-fitness-entrepreneurs-handbook

** This interview is from an interview series earlier in 2021. Any and all links for free gifts & offers mentioned in this interview may or may not still be functional. **

If you’d like to hear more about how Jess works with her clients in her 6 month programs and if it will be a good fit for you and your business, send her a message on Instagram with the word “SOCIAL” to start a conversation! For more information: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

38. How to keep your finger on the pulse with what people expect from fitness businesses

Jess Jacobsen — Thu, 19 Aug 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how the fitness industry is one of the fastest moving industries in the world. She goes into depth on how it’s truly critical for fitness business owners to always be aware of all the industry advancements. Why? Because your clients & members are! Stay tuned for the whole episode to hear about the three specific ways you can implement to be certain you have your finger on the pulse. Don't be so behind that you can't accurately position yourself as the best solution!

“You have to get clear on how you are going to make yourself different and that comes with you being hyper aware of and watching and being really clear on what the big name brands are doing.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

37. Does Email or Social Media Convert More? A live Q&A session.

Jess Jacobsen — Thu, 12 Aug 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen shares a live Q&A session from a recent Todd Durkin Mastermind event. She answers questions on whether email or social media converts more and how utilizing features in each social media platform expands your reach. Also, stay tuned to hear about why a single and specific call to action always performs best.

“Your organic marketing is touching more people than you think. Often people give up too soon, they say, ‘Jess, no one is watching my Instagram Stories.’ I say okay how many people are watching, they're like, ‘30.’ THIRTY people! Don't devalue what you have just 'cause you don't have thousands. Todd at one point had 30 too.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

36. How to attract paying customers with educational posts

Jess Jacobsen — Thu, 05 Aug 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how to make the most of your educational content on social media in order to not only grow your community, but to also attract paying customers. She goes into depth on how challenging how people think shifts them into taking action. Also, stay tuned to hear exactly what questions to keep in mind when creating educational content so that you aren’t accidentally attracting in people who are just looking for freebies.

“If you want to help people understand why they need you, and why they need your service you also have to make sure that you’re educating people in those posts about the mindset of why you’re even telling them about this in the first place.”

-Jess Jacobsen

If you’d like to hear more about how Jess works with her clients in her 6-month programs and if it will be a good fit for you and your business, send her a message on Instagram with the word “SOCIAL” to start a conversation! For more information: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

35. How to get people engaging with your social media content

Jess Jacobsen — Thu, 29 Jul 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen takes a question from her audience: How do you get people to engage with your social media content? Spoiler alert, it’s not hashtags. In fact, it has nothing to do with the algorithm. She goes into depth on how getting really, really clear on the specific problem you solve is critical. Also, stay tuned to hear about how like most things in life, you’ve gotta commit to the long game. Consistency over time is the key to building engagement.

“This is a long game. Anyone who has massive engagement that’s real on social media, they’ve been putting in the work for years. Ask them. Ask them how they got all their comments and their engagement. They’re gonna tell you that they showed up when no one was commenting, they showed up when no one was listening.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

34. The #1 thing that's getting our current clients results on social media

Jess Jacobsen — Thu, 22 Jul 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the number 1 thing that has been getting her clients the best results on social media right now: storytelling. She goes into depth on how because we as humans experience the world through stories, getting vulnerable and sharing yours is actually a very selfless act. Also, stay tuned to hear about how people connecting with you through your story is exactly what you need for them to choose you over the big box gyms & apps.

“One of the things my coach, Jereshia Hawk, shares is: ‘You’re not in business for yourself. You’re in business for your clients.’ So when you tell a story, it can feel selfish, icky and weird. But actually, what it does is it helps our clients connect with us. It’s a very selfless act.”

-Jess Jacobsen

People Mentioned:

Chris Smith: https://www.instagram.com/chriscartersmith/
Jennifer Hudye: https://www.instagram.com/jennhudye/
Jereshia Hawk: https://www.instagram.com/jereshiahawk/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

33. 3 ways social media is just like fitness!

Jess Jacobsen — Thu, 15 Jul 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how the skills that you need to build your body and help other people to build their bodies are the same skills you need to actually commit to and get results from your organic social media. She goes into depth on how, just like fitness, your social media is a long game that requires daily actions and nurturing. Also, stay tuned to hear about your last opportunity to go deep on your social media and get support, accountability, and community within Jess’s program until the end of this year.

“You have to start looking at your social media the same way you look at fitness. It’s a long game that requires daily actions. Stop getting in your own way, coach yourself as you would coach your clients.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

32. 3 Ways to build REAL trust with your audience

Jess Jacobsen — Thu, 08 Jul 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the trust factor of the Know-Like-Trust trifecta. She goes into depth on how building REAL trust requires you to be authentic, show your face, and speak your audience’s language. Also, stay tuned to hear about how building trust on social media is just like fitness, it’s a long game.

“It's the amazon effect: If a client’s like, "You know what, I did it for a month and I quit because I didn’t get the results I wanted in my fitness," what would you tell them? It’s the same thing that I would tell you. You didn’t stick with it long enough. It’s a long game.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

31. 3 Reasons Your Social Media Audience Doesn't Convert Into Customers

Jess Jacobsen — Thu, 01 Jul 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the three main reasons why your social media audience may not be converting into paying customers. She goes into depth on what you can do to break through these three major obstacles: your audience doesn't trust you, your audience doesn’t trust themselves, and your audience doesn’t trust your systems and processes. Also, stay tuned to hear about how some of Jess’s real-life clients have taken action to overcome these major obstacles themselves and are creating huge success through their social media campaigns.

“The truth is if your audience doesn’t see your face on social media regularly, if they don’t see your content regularly, then they’re not trusting you the way they trust somebody else.”

-Jess Jacobsen

04:11 → 1. Your audience doesn't trust you.

09:52 → 2. Your audience doesn't trust themselves.

17:18 → 3. Your audience doesn’t trust your system/process.

People Mentioned:

Lori and Caren - Clean Cut Fitness and Nutrition https://www.instagram.com/cleancutfitnutrition/
Heather’s Gym https://www.instagram.com/heathersgym.club/
Anna Renderer & Legacy Brand Builder https://www.instagram.com/annarenderer/
Jereshia Hawk https://www.instagram.com/jereshiahawk/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

30. Why word of mouth can't be the only way you get new members

Jess Jacobsen — Thu, 24 Jun 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how word-of-mouth referrals aren’t predictable or sustainable enough to be the only way you get new members. She goes in-depth on how YES, of course, they are important, but you need your social media component to be locked in to get those referrals actually converting. Also, stay tuned to hear about how one trainer uses his social media as a word of mouth tool and now has a waitlist as a direct result.

“What if you’re losing way more people than you realize from your word-of-mouth because your social media is not dialed in? A word-of-mouth referral goes to your page and they have no idea what the heck you do and they bounce. Happens all the time.”

-Jess Jacobsen

02:25 → Word of mouth isn't predictable or sustainable. You need to have other systems/plans in place for customer acquisition.

04:00 → When someone does refer you, you want to make sure your social media is dialed in to convert them.

09:55 → You can actually use social media as a tool to amplify your word-of-mouth referrals.

12:20 → Are you empowering your team to help you?

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

29. How Our Clients Consistently Enroll Cold Leads on Social Media FAST.

Jess Jacobsen — Thu, 17 Jun 2021 10:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how her clients consistently enroll cold leads from Instagram and Facebook FAST. She goes into depth on how they are super clear on their brand messaging and don’t get stuck in sh*t that just doesn’t matter. Also, stay tuned to hear about how having a proven strategy that has you focusing on the right things at the right time is KEY.

“If you don't understand how to build a social media campaign for your business in 2021, you are behind. I say this with the most love. You are behind. I don’t want you to think it’s okay for you to just ignore your social media because it’s not.”

-Jess Jacobsen

👇👇👇

If you’d like to hear more about how Jess works with her clients in her 6-month programs and if it will be a good fit for you and your business, send her a DM on Instagram with the word “SOCIAL” to start a conversation!

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

28. Social media isn’t draining, your lack of having a strategy is.

Jess Jacobsen — Thu, 10 Jun 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen busts the pervasive myth that social media is draining. She says it’s not social media that’s the issue, it’s actually your lack of strategy and intention that leaves you feeling exhausted. Also, stay tuned to hear about the three problems she sees come up regularly with her clients and the mindset shifts you can take to avoid them.

“Having a strategy, having a plan is the most important thing you can do for yourself and for your business when it comes to your social media because otherwise, you’re just leaking energy everywhere.”

-Jess Jacobsen

Join our exclusive private Facebook Group, Social Media Strategies for Fitness Entrepreneurs & Businesses: https://www.facebook.com/groups/492181995315479/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

27. Why Canva is probably hurting your fitness business more than helping it!

Jess Jacobsen — Thu, 03 Jun 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses how as a fitness business owner, spending your time & energy designing graphics in Canva could actually be killing your brand. She goes into depth on what you SHOULD spend your time & energy on instead. Spoiler alert, it’s not as complicated as you think! Also, stay tuned to hear about where you can get access to the tested & proven Canva graphic she actually does use.

“You are the key to your brand’s success, not a frickin Canva graphic. YOU are the key.”

-Jess Jacobsen

To access the Canva graphic Jess mentions in this episode, join our exclusive private Facebook Group, Social Media Strategies for Fitness Entrepreneurs & Businesses: https://www.facebook.com/groups/492181995315479/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

26. How Jasmine P. Green went from $0 to $150k in 90 Days!

Jess Jacobsen — Thu, 27 May 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen revisits her interview with Master Sales Coach, Jasmine P. Green. Jasmine works with aspiring high performers to help them generate $50K-$100K per month using her high-end sales framework. She helps people become the result they seek FIRST creating space for them to manifest it. In today’s episode, she goes into depth on the deep internal work that is required to attract in your dream clients. Also, stay tuned to hear about her Legacy Bundle & The Million Dollar Code Ebook.

“My objective now is to get people to understand it doesn't take that much. You know we make it harder than what we have to, and so all I'm just here to do within this space is to really show people that alignment, pure alignment to the work that you do, the people that you are here to serve, being completely authentic and honest with yourself is the way to go, seriously.” -Jasmine P Green

00:00 → How Jasmine went from $0 to $150k in 90 Days

11:34 → How to deal with imposter syndrome as you hit your next levels in business

15:40 → The deep work that is required to attract in your dream clients

23:08 → Internal positioning to bring in ideal clients

26:04 → Should you use a sales script?

32:58 → The number 1 thing someone needs to do to build influence

The Zero to One Hundred Masterclass mentioned at the end of this interview was an offer from the original interview in June 2020, and may not be offered anymore. Instead, take advantage of the offer below.

The Legacy Bundle & The Million Dollar Code Ebook

http://www.jasmineslegacybundle.com/

Connect with Jasmine P Green

Facebook: https://www.facebook.com/jasminepgreen1018
Instagram: https://www.instagram.com/jasminepgreen/

Sign up for the 7 Figure Fitness Business Show starting June 1, 2021:

https://www.authenticinfluencemedia.com/opt-in-7ffbs-season1-JESS

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

25. How podcasting can help you attract the right clients!

Jess Jacobsen — Thu, 20 May 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen revisits her interview with one of the leading podcast marketing consultants, Luis Diaz. His agency Podcast Domination has launched and consulted with some of the most well-known entrepreneurs & personal brands online. He goes into depth on how to know when it’s the right time to start your podcast and mistakes to avoid when launching. Also, stay tuned to hear about his 14 Day Rapid Podcast Launch Workshop.

“If you’re not known for something, they won’t know you for anything. So don’t try to be a Jack of all trades. Really niche yourself down into one space. And then you can branch out from there when it comes to building a name.”

-Luis Diaz

06:04 → How can podcasting help you build your influence online?

13:05 → Tips to getting on other podcasts

19:26 → How to know when it’s the right time to start your podcast

25:56 → Mistakes to avoid when launching (or re-launching) your podcast

The links mentioned at the end of this interview were offers from the original interview in June 2020, they may not be functional anymore. Instead, take advantage of the offer below. 👇

The 14 Day Rapid Podcast Launch Workshop

https://www.podcastdomination.co/a/2147485179/TqhwSVJL

Connect with Luis Diaz

Facebook: https://www.facebook.com/luisryandiaz
Instagram: https://www.instagram.com/luisryandiaz/
Podcast Domination: https://podcastdomination.mykajabi.com/
Podcast Domination Show: https://podcastdomination.mykajabi.com/podcast
How To Get Your First 100,000 Podcast Downloads In Only 100 Days Book: https://www.podcastdomination.co/100kpdf

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

24. Why Superhero Syndrome is Killing Your Fitness Business

Jess Jacobsen — Thu, 13 May 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses a trend she sees in so many fitness businesses: Superhero Syndrome. She goes into depth on how as a business owner, you can’t and shouldn’t do it all on your own… How much is your time worth? Also, stay tuned to hear about solutions to this pervasive syndrome; they are probably right at your fingertips if you just ask!

“If you are stuck in the business, ask for help. Boom. You are supported, ask for support. I have little messages for myself all over my office area. Put these messages for yourself everywhere & remind yourself to tap into what you’ve already got. Don’t be a superhero.” -Jess Jacobsen

01:23 → Superhero Syndrome: You can’t & shouldn’t do it all on your own.

09:22 → Build up your content library & work on your messaging.

12:20 → Coach & empower your team

Join our exclusive private Facebook Group, Social Media Strategies for Fitness Entrepreneurs & Businesses: https://www.facebook.com/groups/492181995315479/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

23. I had 27+ Social Media Management Clients and None of Them were Getting Results

Jess Jacobsen — Thu, 06 May 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen reflects on her time at an ad agency managing 27 clients at once and how with a portfolio that large, no one gets good results. She goes into depth on how outsourcing your messaging to an agency or social media manager before you are ready is NOT the way to go. Also, stay tuned to hear about the dangers of templatizing your social media messaging, especially in the heavily saturated fitness industry.

“Something I see all the time is fitness businesses will buy templates and then they just switch their logo out or their name out, it’s like a mad libs situation for your studio. That doesn’t work, you are then losing your voice in your niche.”

-Jess Jacobsen

07:00 → Outsourcing to a company that doesn’t have systems or knowledge of campaign building
11:55 → You could be getting lost in your niche
15:15 → If you are not present in your social media campaign how can it possibly be successful?

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

22. Why our programs don't focus on teaching HOW TOs- here's what we teach instead

Jess Jacobsen — Thu, 29 Apr 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses why she doesn’t waste her time teaching the “how-to’s” of social media. She goes into depth on how you spending your energy chasing the latest shiny objects in the social media sphere doesn’t truly serve your business. Also, stay tuned to hear about where you actually should be placing your attention instead and how she focuses on that in her programs and courses.

“My interest is teaching how to use strategy. Because here’s the truth… there’s always going to be a new feature, new platform, new algorithm, and that stuff does not matter as much as you think it does, it just doesn’t. Trust me.”

-Jess Jacobsen

👇 👇 👇

We are looking for really committed fitness professionals, gym owners, health coaches, and wellness coaches, who have successful businesses and are looking to grow their business even more through organic social media. Our Case Study Program begins in May 2021, if you are interested in learning more DM @JessJacobsen on Instagram the words “CASE STUDY” to start a conversation!

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

21. How to know EXACTLY what to post everyday to bring in clients!

Jess Jacobsen — Thu, 22 Apr 2021 00:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the three main things you need to know in order to be creating the exact content that will attract new clients. She goes into depth on identifying your dream client, creating month-long campaigns around single offers, and analyzing your data. Also, stay tuned to hear about her upcoming Case Study Program where she teaches these methods and coaches you through your campaigns for the next 6 months.

👇 👇 👇

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

20. Are you losing potential clients to your studio because your social media isn’t clear?

Jess Jacobsen — Thu, 15 Apr 2021 00:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen sits down in her car for an impromptu discussion around how hard it has been for her to find a local gym. She goes into depth on why it’s been a struggle and how these issues seem to be widespread on social media in the fitness industry. Also, stay tuned to hear about what tweaks YOU may need to make so that you are actually attracting new members, NOT confusing them.

“What is the experience like for your potential customer? When they come to your Instagram, when they come to your Facebook page, do they understand what your business does and if it’s for them or not for them? Do they clearly see this is how I should step in with you, this is how I should work with you, this is the package that I need to do?...Or are they confused?”

-Jess Jacobsen

👇 👇 👇

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

19. Calling Forward The Leads That Are Lurking In Your Audience

Jess Jacobsen — Thu, 08 Apr 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses ‘lurkers’ in your business. She goes into depth on why they may not be taking action and how you can begin to call them forward in your business. Also, stay tuned to hear how befriending data can be exactly what your social media needs to continue to connect with your audience amidst the flood of other online fitpreneurs.

“Sometimes people aren’t ready until they’re ready. When you consistently show up and get more and more clear in your messaging - people will step forward.”

-Jess Jacobsen

02:02 → Your prospects don’t want to be seen by you until they are ready to take action

04:47 → Timing in people’s lives

05:43 → Calling people forward who are lurking

11:32 → Are you making clear offers?

Send Jess a DM on Instagram letting her know what pieces of action YOU are going to take!

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

18. What is the ROI on organic social media campaigns for fitness business owners?

Jess Jacobsen — Thu, 01 Apr 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen shares the deets on social media ROI: what does it look like and how to get the best ROI possible. She discusses the power of social media’s ability to make or break a client’s decision to purchase and what you could be doing wrong (or right!). Also, stay tuned to hear how to use grassroots marketing on your social platforms to build community and become much more than a fitness influencer alone.

“Your potential customer, client, member is looking at your social media before they buy. They wanna see what you are up to, who you are, what it’s like to work with you. And if your social media is not dialed, you are leaving dollars on the table. ”

-Jess Jacobsen

04:15 → Social Media is now a key part of people’s purchasing decisions

11:53 → Consistency = Connection and Connection = Currency

16:25 → You are building your community on social media. It can still be grassroots!

DM @JessJacobsen on Instagram saying "ME" if you want more info on her upcoming program for fitness professionals!

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

17. BIG announcement about where I'm taking my business!

Jess Jacobsen — Thu, 25 Mar 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen drops massive news about the direction of her business. She goes into depth on how ideal client work helped her open up to her true passion. Stay tuned to hear about how you can join in on this new momentum!

“My team and I are helping fitness professionals create organic social media campaigns that attract their ideal client.”

-Jess Jacobsen

Want to know if you’re a good fit for our upcoming programs? DM the word “FIT” to @JessJacobsen on Instagram to start a conversation.

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

16. Hashtags Won’t Bring You Clients

Jess Jacobsen — Thu, 18 Mar 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen passionately discusses why solely focusing on tactics doesn’t matter when it comes to bringing in clients. She explains why ‘going viral’ isn’t going to solve your problems, and how to actually bring leads into your business. Also, stay tuned to hear about a downloadable gift that outlines the #1 thing you need to start converting on Instagram - just for you!

“The hashtags are not a magic pill. They are not going to fix your problem of you needing a social media strategy.”

-Jess Jacobsen

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

15. 28 Lessons I've Learned Over My 28 Years

Jess Jacobsen — Thu, 11 Mar 2021 09:00:00 -0700

On this special birthday episode of Social Strategy Slayer, Jess Jacobsen shares 28 lessons she’s learned over the past 28 years of life. She discusses her intense journey through past traumas and loss, and how that has led her to seek out healing and guidance, creating alignment in all areas of life. Also, stay tuned to hear the one "guilty-pleasure" she will never ever actually feel guilty about!

“You being out of alignment with your values and with what you want is never ever worth a check.”

-Jess Jacobsen

People Mentioned:

Infinite Mantra Journals https://www.instagram.com/infinite_mantra/
The Spiritual Gays https://www.instagram.com/thespiritualgayz/

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

14. The Intimacy of Race with Eva Medilek

Jess Jacobsen — Thu, 04 Mar 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen sits down with Eva Medilek, Executive Certified High-Performance coach and author of the recently released book “The Intimacy of Race.” They discuss the impact of having intentional, intimate conversations with those around us and how to use self-care to continue to address high-emotion topics from a place of compassion. They also highlight the new dynamics surrounding being a true high-performer, signaling the end of ‘spiritual bypassing’ practices. Stay tuned for a special downloadable gift just for you!

Eva Medilek is an Executive Certified High-Performance Coach. She has coached both men and women in the areas of personal development, leadership and mastering habits for success in their personal and professional lives. She specializes in helping busy professionals have more money, time, and success without sacrificing health, well-being and relationships in the process. She uses her personal experiences along with her leadership, relationship and high-performance training to teach you how to have it all without sacrificing it all.

Resources:

Get your copy of The Intimacy of Race by Eva Medilek

Connect with Eva Medilek

Facebook: The Intimacy of Race | Facebook / Personal Coach 4 Success | Facebook
Instagram: @evamedilekexecutivecoach
Youtube: Eva Medilek - YouTube
Website: TalkWithEva.com / EvaMedilek.com

Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

13. Quantity vs Quality on Social Media

Jess Jacobsen — Thu, 25 Feb 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen lasers in on the real impact quality and quantity of content has on your business. She discusses how clarity is the true foundation for all business, and the importance of a value-aligned strategy over a follower-aligned strategy when it comes to connecting with ideal clients. Stay tuned to hear how a higher quantity of posts can help you detach from your content and gather critical data and feedback.

“Quantity vs quality on social media? It’s a “both-and”. You need to be putting out content consistently & looking at the data to make the quality better.”

-Jess Jacobsen

Join Jess LIVE for One Month to Momentum On Social Media Accelerator Program: https://www.authenticinfluencemedia.com/your-next-30-days-live-accelerator

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

12. The truth about the "new" IG Algorithm

Jess Jacobsen — Thu, 18 Feb 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the reality behind the ‘new’ IG Algorithm - and forget what you’ve heard! She goes into depth on how certain approaches to analytics are wasting your time and could actually be harming your business. Also, stay tuned to hear how you can take action to create your own balanced social campaign and make the algorithm work for you this coming month!

“Stop worrying about the algorithm & start worrying about challenging the mindsets of your ideal client.”

-Jess Jacobsen

Join Jess LIVE for Your Next 30 Days of Social Media Content: https://www.authenticinfluencemedia.com/your-next-30-days-live-accelerator

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

11. 3 Things Every Successful Social Media Campaign Needs to Have

Jess Jacobsen — Thu, 11 Feb 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen highlights how successful social media campaigns can inspire conversation and create true community. She uncovers why most people struggle with social media content, and why content balance is key. Also, stay tuned to hear how a clear call to action can guide your audience forward into real transformation.

“Are you talking with your audience? Are you building connection with them? Are you putting polls up? Are you putting question stickers up in your Instagram stories? Are you asking for recommendations on Facebook, on LinkedIn? Are you going out of your way to start conversations with people who you see are liking and commenting on your posts? What are you doing to create genuine connection with your audience?” -Jess Jacobsen

01:07 → What is a social media campaign?
04:54 → #1 A Rhythm of Connection
08:51 → #2 Balance
16:34 → #3 A Clear Call to Action

People Mentioned:

Jereshia Hawk, Business Coach | Sales Expert (@jereshiahawk) https://www.instagram.com/jereshiahawk/

Join Jess LIVE for Your Next 30 Days of Social Media Content: https://www.authenticinfluencemedia.com/your-next-30-days-live-accelerator

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

10. The biggest mistake entrepreneurs can make on Instagram

Jess Jacobsen — Thu, 04 Feb 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen gets real about the downfalls and risks of social media automations. Listen as she explains how using a growth company to gain tons of followers may actually be hurting you...and possibly setting your business up for failure! Also, stay tuned to hear how value truly outweighs your audience number.

“Your value is not equivalent to your audience number. But you can bring massive value when your audience number is real, it’s engaged, it cares about what you have to say. There’s so many things that open up to you. So many possibilities that open up when you play the long game.”

-Jess Jacobsen

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

9. 3 ways to create social content that converts TODAY!

Jess Jacobsen — Thu, 28 Jan 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen lays out 3 ways to create social media content that will have you converting TODAY. She goes into depth on how your sales calls and social media groups can help you create relevant content for your ideal client. Also, listen for this week’s Simple Slay - how creating content for your favorite client can continue to grow your business.

“Because the truth is, when you serve your current audience, that’s when your stuff will blow up. I promise.”

-Jess Jacobsen

03:57 → #1 - Listen to your most recent sales calls.

06:56 → #2 - See what people are saying in Facebook Groups that your ideal client frequents.

08:21 → #3 - Braindump content ideas that your current & favorite clients need right now.

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

8. 3 Reasons Why Your Instagram Isn't Converting

Jess Jacobsen — Thu, 21 Jan 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses 3 reasons why your Instagram isn’t converting - and it’s not what you would think! Busting through the preconceived notions of what it takes to convert on social media, Jess dives into the REAL reasons behind your less than desired results. She discusses the connection between our emotions and our business, and how embracing/enjoying the journey can help you connect with your audience like never before.

“You have to understand that just like your business is a long game, your Instagram is a long game too. Enjoy the Journey! Let’s have fun on the journey. Creating and building the audience is actually the most fun part, to be honest with you. And anything worth having in our businesses is a long game.”

-Jess Jacobsen

03:40 → #1 - You are checked out or an energetic “NO”.

06:01 → #2 - You are expecting too much and you are not giving enough.

09:23 → #3 - You are speaking into the universe that you “hate” some aspect of social media.

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

7. 5 Things Entrepreneurs Need to Know About Selling on Social Media in 2021

Jess Jacobsen — Thu, 14 Jan 2021 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses five things she feels every entrepreneur needs to know about selling on social media in 2021. She goes into depth on some different habits to create & skills to practice to help you really see success selling on social media, and what may be stopping people from buying from you. Also, stay tuned to hear about how critical mindset is, both for you as the coach, entrepreneur, or small business, AND the mindset of your ideal clients.

“I would be doing you a huge disservice if I didn’t speak into the mindset shifts that you need in order to crush it. Because you are not even going to get to taking action if you are mentally not prepared to go visible, to get big...”

-Jess Jacobsen

2:49 → #1 - Social Media is a huge piece of people’s purchasing decisions.

7:20 → #2 - Get comfortable talking about your offers.

9:00 → #3 - Send voice notes through messenger apps.

11:20 → #4 - Show up consistently, so people think of you as reliable.

15:10 → #5 - Focus on mindset shifts in your ideal client, NOT just solving all their problems.

Resources:

2021 Social Media Trends & Strategies Every Entrepreneur Needs to Know: https://podcasts.apple.com/us/podcast/4-2021-social-media-trends-strategies-every-entrepreneur/id1529940820?i=1000503428275

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

6. 7 Biggest Social Media Mistakes to Avoid Making in 2021

Jess Jacobsen — Thu, 07 Jan 2021 12:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses the 7 biggest mistakes you should avoid making on social media in 2021. She goes in-depth on the specific mistakes she’s seen entrepreneurs, coaches, and small businesses making; you might be surprised! Also, stay tuned to hear about how to avoid them, saving you stress, headaches, money, and time so you can make the most of what you are doing on social media in 2021.

“Think outside the box. Give yourself permission to be messy. Give yourself permission to do it wrong. Give yourself permission to be made fun of. And I promise you, that is one thing that will help you explode on social media in 2021.”

-Jess Jacobsen

2:05 → Mistake #1 - Needing everything to be perfect.

4:56 → Mistake #2 - Not having a clear strategy to support your bigger vision.

9:09 → Mistake #3 - Resorting to inauthentic methods.

9:26 → Mistake #4 - Staying in the background and watching while others try new trends.

10:07 → Mistake #5 - Only repurposing old content.

11:46 → Mistake #6 - Outsourcing your copy and messaging before you are ready to.

13:46 → Mistake #7 - Relying solely on a VA without helping them or leading them.

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

5. 25 Social Media Accounts To Watch in 2021

Jess Jacobsen — Thu, 31 Dec 2020 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen highlights the 25 Instagram Accounts she thinks everyone should be watching and following in 2021. Her list includes accounts from the knowledge & education space, coaches, therapists, people who have programs, are selling books, etc., as well as brick-and-mortar shops, online product businesses, and other great general accounts. Also, stay tuned to hear why Jess loves each of these accounts (in no particular order!) and what you can take away from each of them.

“Think outside the box. Allow yourself to be bold and be you. And get inspiration from places other than just the three major well-known coaches in the coaching industry.”

-Jess Jacobsen

Instagram Accounts Mentioned:

1. Trudi Lebron @trudilebron

https://www.instagram.com/trudilebron/

2. Dr. Barbara F. Shabazz @dr.bshabazz

https://www.instagram.com/dr.bshabazz/

3. Gabrielle Ortega @om_therapy_coaching

https://www.instagram.com/om_therapy_coaching/

4. Rachel Rodgers @rachrodgersesq

https://www.instagram.com/rachrodgersesq/

5. Rhian HY @rhian_hy

https://www.instagram.com/rhian_hy/

6. Michell C Clark @michellcclark

https://www.instagram.com/michellcclark/

7. Lulus @lulus

https://www.instagram.com/lulus/

8. Promise Tangeman @promisetangeman

https://www.instagram.com/promisetangeman/

9. Jordan Gill @systemssavedme

https://www.instagram.com/systemssavedme/

10. Alex Charfen @alexcharfen

https://www.instagram.com/alexcharfen/

11. BucketListers @bucketlisters

https://www.instagram.com/bucketlisters/

12. Todd Durkin @todddurkin

https://www.instagram.com/todddurkin/

13. Ellevest @ellevest

https://www.instagram.com/ellevest/

14. Semicolon Chi @semicolonchi

https://www.instagram.com/semicolonchi/

15. Luis Diaz @luisryandiaz

https://www.instagram.com/luisryandiaz/

16. Vito La Fata @vitoglafata

https://www.instagram.com/vitoglafata/

& Anna Renderer @annarenderer

https://www.instagram.com/annarenderer/

17. Jamie Kern Lima @jamiekernlima

https://www.instagram.com/jamiekernlima/

18. Jereshia Hawk @jereshiahawk

https://www.instagram.com/jereshiahawk/

19. Danielle Noel @daniellenoel.art

https://www.instagram.com/daniellenoel.art/

20. Steel Petal Press @steelpetalpress

https://www.instagram.com/steelpetalpress/

21. Gerard Adams @gerardadams

ttps://www.instagram.com/gerardadams/

22. Hollaback Cards @hollabackcards

https://www.instagram.com/hollabackcards/

23. The Fitness Marshall @thefitnessmarshall

https://www.instagram.com/thefitnessmarshall/

24. Hayley Paige @AllThatGlittersOnTheGram

https://www.instagram.com/allthatglittersonthegram/

Correction: I didn’t know this at the time of recording the episode, but Hayley Paige is going through a lawsuit with her parent company, JLM. She currently does not have control of this Instagram account that I mentioned - so for now, follow her other account @allthatglittersonthegram. Check out the @allthatglittersonthegram page for updates on the situation.

25. Amanda Frances @xoamandafrances

https://www.instagram.com/xoamandafrances/

Book a call with Jess!

https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

4. 2021 Social Media Trends & Strategies Every Entrepreneur Needs to Know

Jess Jacobsen — Thu, 24 Dec 2020 12:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen shares some powerful 2020 Social Media Statistics. She goes into depth on why this information is especially important to know for entrepreneurs. Also, stay tuned to hear about how you can leverage this data to kick start an amazing 2021.

"All you need is your phone to be successful on social media in 2021. And I just want us to remember how amazing that is and be in a space of gratitude around that." -Jess Jacobsen

04:42 - 2020 Social Media Stats

07:35 - Facebook
08:49 - Instagram
10:17 - LinkedIn
10:56 - TikTok
11:46 - Twitter

12:20 - What to do with this information

12:28 - Facebook
14:32 - Instagram
18:09 - LinkedIn
19:28 - TikTok
19:58 - Twitter

Book a Social Strategy call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

3. 3 Reasons Social Media Isn't A Job For An Intern

Jess Jacobsen — Thu, 17 Dec 2020 09:30:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen discusses why your business's social media presence is NOT a job for an intern. She goes in-depth on why, if you want your social media to actually convert, you cannot fall into this common misconception. Also, stay tuned to hear about how this huge piece of your business must be led by you, the entrepreneur/ceo (don't worry, you CAN get help!).

1:56 Reason #1: Real social media strategy comes not only from knowledge of the apps, but also knowledge on business conversions, hooks, call to actions...

3:37 Reason #2: People claim to know a lot more than they actually do when it comes to social media

7:50 Reason #3: Social media is a HUGE piece of your business that you must lead yourself.

14:21 If you’re ready to powerfully take the lead in your business’s social media in a BIG way Jess has 3 available 1-on-1 VIP strategy openings right now to help you create and lead your business’s social media campaigns for the next 6 months. Book a call here to see if VIP consulting is right for you: https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=13493491

Book a Social Strategy call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

2. 2020 Holiday Gift Guide for Entrepreneurs

Jess Jacobsen — Mon, 14 Dec 2020 12:00:00 -0700

On this special bonus episode of Social Strategy Slayer, Jess Jacobsen shares her suggestions for great holiday gifts for entrepreneurs and clients. She covers not only business-focused gifts, but also personal gifts that would be supportive to entrepreneurs. Also, stay tuned to hear about why she personally recommends these items.

Items mentioned in this episode:

BUSINESS

01:43 Full Focus Planner
https://fullfocusplanner.com/
05:33 Airpods Pro
https://www.apple.com/airpods-pro/
07:22 Journals & Notebooks
Infinite Mantra: https://www.etsy.com/shop/InfiniteMantra
Steel Petal Press: https://www.steelpetalpress.com/
Barnes & Noble: Oliver Smith & Co https://www.barnesandnoble.com/s/%22Oliver+Smith+%26+Co%2C+LLC%22?_requestid=3864553
11:01 iPhone Tripods
Socialite: https://socialite-lighting.com/
Arkon Mounts: https://www.arkon.com/
Discount code: friendsofjess
12:30 Nimble Wireless Charging Station
https://www.gonimble.com/collections/wireless-charging
13:14 Quartet Frosted Glass Dry Erase Boards
Wall Mounted: https://www.amazon.com/dp/B00H2XMJU2/?ref=exp_jessjacobsen_dp_vv_d
Desktop Easel: https://www.amazon.com/dp/B01MFGICQT/?ref=exp_jessjacobsen_dp_vv_d
Computer Pad: https://www.amazon.com/dp/B01M2DADUX/?ref=exp_jessjacobsen_dp_vv_d
14:09 Candles
Posh Candles: https://poshcandleco.com/
Diptique: https://www.diptyqueparis.com/en_us/p/narguile-candle.html
A to Z Candles: https://atozcandles.com/
18:28 Neewer Ring Light Kit
https://www.amazon.com/dp/B01LXDNNBW/?ref=exp_jessjacobsen_dp_vv_d
19:53 Luggage, Samsonite
https://shop.samsonite.com/luggage/

PERSONAL

21:51 Pawj
https://www.pawjcalifornia.com/
23:07 Lush Cosmetics Gift Sets
https://www.lushusa.com/
25:02 Gift Cards
27:39 An Astrology/Tarot Reading
Brandon & Angel The Spiritual Gayz: https://www.thespiritualgayz.com/
29:17 A Fancy Cozy Robe, Skims
https://skims.com/collections/loungewear
31:16 Coffee Subscriptions, Frother, Coffee Maker
31:55 Gift Card to Daily Harvest
https://www.daily-harvest.com/
Discount Code: RE-VLLH9YD
33:30 Restaurant Gift Cards/Certificates

Book a call with Jess! https://app.acuityscheduling.com/schedule.php?owner=15111419&appointmentType=6719383

Connect with Jess Jacobsen:

Instagram https://www.instagram.com/jessjacobsen/
Facebook https://www.facebook.com/jessjacobsensocial
LinkedIn https://www.linkedin.com/in/jessicajacobsen/

1. How our client closed an $18k lead with our Instagram DM script!

Jess Jacobsen — Thu, 10 Dec 2020 09:00:00 -0700

On this episode of Social Strategy Slayer, Jess Jacobsen goes over how she created a $18,000 layup for one of her social media agency clients. She debunks some common myths about what you need to do to make social media work. Also, stay tuned to hear about the number one thing you need to know to begin converting lurkers into buyers.

Book a Call with Jess!

Connect with Jess Jacobsen:

Welcome the the Social Strategy Slayer Show!

Jess Jacobsen — Mon, 31 Aug 2020 00:00:00 -0700

On Social Strategy Slayer, agency owner, consultant, and speaker, Jess Jacobsen shares her best strategies on how entrepreneurs can use social media to bring them influence & clients.

Unlock the exact strategies to sell on social media without using ads, bots, or wasting your entire day on social media.

Connect with Jess Jacobsen (soon to be Jess Angelini) at www.instagram.com/jessjacobsen