Friends with Marketing Benefits

#17 Matthew 25 and Non-Profits (ft. Emily Bettridge)

L.A.S. Podcast Network — Tue, 04 Jan 2022 06:00:00 -0600

On Today's Episode: Brody and Logan talk with Emily Bettridge, the Business Development and Marketing Coordinator at Matthew 25 about non-profits, marketing for multiple audiences and their sub-audiences, working for companies that really need you, and empowering yourself to try new things.

About Today's Guest: Emily Bettridge is the Business Development and Marketing Coordinator at Matthew 25. For more, visit https://www.hub25.org/

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

#16: Creating Content (ft. Zach Schladetzky of UFG Insurance)

L.A.S. Podcast Network — Tue, 14 Dec 2021 06:00:00 -0600

On Today's Episode: Brody and Logan talk with Zach Schladetzky, Senior Copywriter for UFG Insurance, about creating all sorts of content, being an official influencer for a gas station, his Titanic-shaped gravy boat, his experience with social media advertising, and even how performing improv has influenced his ability to create better content.

About Today's Guest: Zach Schladetzky is a Senior Copywriter for United Fire Group Insurance (UFG). For more, visit https://www.linkedin.com/in/zachschladetzky.

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

#15: Product Marketing/Team Management (ft. Krista Martin of Boardable)

L.A.S. Podcast Network — Tue, 30 Nov 2021 08:38:00 -0600

On Today's Episode: Brody and Logan chat with Krista Martin, the VP of Growth for Boardable, a young tech company offering board management software for nonprofits. Krista shares her professional journey, discusses the adventure of starting a business in a basement and growing it to over 50 employees, explores the approach and mentality behind product marketing, chats about the importance of diversified skills and passions on a team, and the group talks through the importance of regular analysis and iteration in your customer journey.

About Today's Guest: Krista Martin is the VP of Growth for Boardable. For more on Krista and to get in touch, visit https://www.linkedin.com/in/krista-martin-a176095b.

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

#14: Brand Development (ft. Alisabeth Von Presley) [LIVE from Stillwater Coffee Co.)

L.A.S. Podcast Network — Tue, 16 Nov 2021 08:11:00 -0600

This episode was recorded live at Stillwater Coffee Co. on Wednesday, November 10th, 2021.

On Today's Episode: On a special live edition of Friends with Marketing Benefits, Logan and Brody sit down with Alisabeth Von Presley, touring musician, community leader, and Creative Director of Stillwater Coffee Company, to discuss how she went through the process of developing her personal brand, creating a visual unification for her projects, how her outward perception changed and grew as she grew, and the group even take a couple live questions from the audience.

About Today's Guest: Alisabeth Von Presley is a touring musician, community leader, and Creative Director of Stillwater Coffee Company. You can see her at upcoming live performances on November 20th (with Hairball at the ImOn Ice Arena) and on December 21st (Christmas in the Key of A at the Paramount Theatre).

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

#13: Systems and the Customer Journey (ft. Jordan Arnold)

L.A.S. Podcast Network — Fri, 22 Oct 2021 11:00:00 -0600

On Today's Episode: Our Friend with Marketing Benefits, Jordan Arnold, comes on the show to talk about her experiences creating marketing systems, considering the customer journey, and share plenty of laughs along the way.

About Today's Guest: Jordan Arnold is an experienced marketing and sales professional with Allsteel, inc. who also engages with her community as an artist, singer, and performer.

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

#12: Relationships (ft. Shannon Hanson of Favorable)

L.A.S. Podcast Network — Tue, 05 Oct 2021 15:00:00 -0600

On Today's Episode: Our Friend with Marketing Benefits, Shannon Hanson, comes onto the show to discuss client and customer relationships, her work experience and non-profit background, and shares a look into her brand new business, Favorable.

About Today's Guest: Shannon Hanson is a marketing professional with 25+ years in client relationship management across for-profit and non-profit businesses. Her new business, Favorable, helps to build meaningful connections for a business with clients through thoughtful gifting services. For more information, visit getfavorable.com.

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

#11: Finding Vehicles for Your Content (ft. Joe Coffey)

L.A.S. Podcast Network — Tue, 21 Sep 2021 16:00:00 -0600

Our Friend with Marketing Benefits, Joe Coffey, welcomes the podcast back from hiatus with a great episode where he reflects on his personal journey and career, his experiences in journalism and content creation, and what local businesses can do to set their content apart and find their own audiences.

Joe Coffey is a marketing professional and freelance content creator for companies nationwide. You can also regularly read his articles on modern media and business in the Corridor Business Journal.

We're now a bi-weekly podcast! New episodes of Friends with Marketing Benefits drop every other Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

Update: Logan's Back, and so is Friends with Marketing Benefits!

L.A.S. Podcast Network — Tue, 07 Sep 2021 15:00:00 -0600

Quick update for you - Logan had to go have the most adorable baby in the world, so this podcast took a bit of a hiatus, but we have new episodes coming your way soon. We're going to be releasing this show on a bi-weekly basis going forward (at least for a bit), so make sure you're subscribed to this podcast on your favorite podcasting platform and join us for new episodes in the coming weeks!

New episodes of Friends with Marketing Benefits drop every OTHER Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

#10: Clarity/Broadening Your Audience (ft. Rob Cline)

L.A.S. Podcast Network — Tue, 03 Aug 2021 16:00:00 -0600

Our Friend with Marketing Benefits, Rob Cline, brings stories and insight galore to this week's episode. He has served as the Director of Marketing and Communications for Hancher Auditorium at the University of Iowa for nearly 20 years, but also shares stories about covering the world of dirt track racing and freelance writing. We discuss focusing on clarity in your marketing, keeping in mind who you should be marketing to (and why that audience should be bigger than you might thing), and joking about the pros and cons of Nike.

Rob Cline is the Director of Marketing and Communications for Hancher Auditorium at the University of Iowa. He is also a self-published author. His book, Murder by the Slice, is available online and at local area bookstores.

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

Subscribe to L.A.S.+ for just $10/month and get bonus episodes of this show, ad-free versions of every L.A.S. Podcast, pre-sale access to live events, early access to special podcasts and projects, and more benefits, all while support local Iowa creators and businesses. For more information and to get started, head to LASPodcastNetwork.com/plus.

Update - New Episodes Coming Soon

L.A.S. Podcast Network — Tue, 27 Jul 2021 11:00:00 -0600

We are hard at work preparing for some big announcements and upgrades here at the L.A.S. Podcast Network, so there's no new episode this week - BUT NEVER FEAR! We'll be back shortly with all new episodes, new insights, new friends, and new nonsense to help you in your marketing journey.

P.S. Thank you for making Friends with Marketing Benefits one of the most popular shows on the L.A.S. Podcast Network! To support the show and keep this thing running, please consider leaving us a review on Apple Podcasts or wherever you listen to your podcasts. It helps more than you know.

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#9: Going Viral/Social Media (ft. Mike Schulte)

L.A.S. Podcast Network — Tue, 20 Jul 2021 15:00:00 -0600

Our Friend with Marketing Benefits, Mike Schulte, joins the show for a jam-packed episode about the nuances of social media, creating viral content, fan-supported projects through Patreon, and much more.

Mike Schulte is a member of the Confused Breakfast podcast, drummer and marketing manager for The Pork Tornadoes, a successful Realtor with Coldwell Banker Hedges Realty, and more. He's a busy guy.

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#8: Video/Branding/Networking (ft. Jordan Bergren)

L.A.S. Podcast Network — Tue, 13 Jul 2021 18:00:00 -0600

Our Friend with Marketing Benefits, Jordan Bergren, hops on the show to talk about how his experience with video, animation, and branding for large companies can apply to small businesses on a local level. The group also discusses how to network and get your name out in your field, what the college experience is like for marketing professionals, and maybe deep discussion is had about the return of iCarly.

Jordan Bergren is a professional motion designer and director based out of Cedar Rapids with 10+ years of experience in the video production industry. For more, visit JordanBruce.tv.

Jordan is also the co-founder of Simplate, aiming to empower anyone to easily create, iterate & automate exceptional video online. For more, visit Simplate.io.

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#7: Networking/Community Engagement (ft. Alex Hayungs from Texas Roadhouse)

L.A.S. Podcast Network — Tue, 06 Jul 2021 11:00:00 -0600

Our Friend with Marketing Benefits, Alex Hayungs, brings FRESH ROLLS to the L.A.S. Studio! He also chats with Logan and Alex about the power of networking, why engaging with your community is so important, and the trio discuss the infamous feud between Texas Roadhouse and "Cloutback Snakehouse".

Did you know: Texas Roadhouse may be an international name, but the restaurant you know and love here in Cedar Rapids is locally owned and operated! We've partnered with Texas Roadhouse to spread the word about their local love (as well as their amazing food), and YOU could win a free dinner for two by listening to our other L.A.S. shows "Historically Inaccurate" and "From One Dad to Another" over the next month!

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#6: Your Work Has Value (ft. The History Center)

L.A.S. Podcast Network — Tue, 29 Jun 2021 11:00:00 -0600

This episode is part of "The History Center Presents: L.A.S. History Week", a partnered event where every episode of every L.A.S. podcast includes The History Center as a guest!

Our Friends with Marketing Benefits, Jason and Tara from The History Center, stop by the studio to chat about the history of The History Center, exploring the difficult work of changing the public perception of your business, and how to avoid devaluing your work.

The History Center is dedicated to connecting the past to the present and future of Linn County and is passionate about making our history both accessible and enjoyable for everyone. For more, visit https://www.historycenter.org/

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#5: Self-Promotion/Brand Experience (ft. Jeremiah Murphy)

L.A.S. Podcast Network — Tue, 22 Jun 2021 11:00:00 -0600

Our Friend with Marketing Benefits, Jeremiah Murphy, joins the show to discuss how you can do a better job of promoting yourself, offer a branding experience to your customers, and how keeping it real and focusing on the product should be foundational to everything you do.

Jeremiah Murphy is a local musician and a founder of Murph's Creamery and Grill in Toledo, Iowa. For more, visit https://murphscreameryandgrill.com/

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#4: Public Relations/Broadway (ft. Ellie Detweiler)

L.A.S. Podcast Network — Tue, 15 Jun 2021 11:00:00 -0600

Our Friend with Marketing Benefits, Ellie Detweiler, shares stories about working in public relations for broadway shows out in New York City and how those same lessons and ideas can be applied to your project! The group gets a little wacky, name drops a bunch of musicals, and Ellie declares herself as the real Bruce Springsteen while providing some thoughts and tactics you can apply to your business, band, Etsy shop, and more today.

Ellie Detweiler is a native Cedar Rapidian working as a PR professional with DKC/O&M in New York City. For more on DKC/O&M, visit https://www.omdkc.com/

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#3: Full of BS (Brand Strategy) ft. James Welbes

L.A.S. Podcast Network — Tue, 08 Jun 2021 11:00:00 -0600

Our Friend with Marketing Benefits, James Welbes, pops in to talk about brand - what it is, why it matters, and what steps you should be taking to grow your brand. Plus, the team discusses Lion King for some reason, Alex makes everyone listen to an old commercial, and general shenanigans ensue.

James Welbes is the owner of Apex Branding and Design. For more, visit https://apexbranding.design/

James is also the owner of The Space, a coworking space in the New Bohemia district. For more, visit https://cedarrapidscoworking.space/

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#2: Video/Viral Marketing ft. Rob Merritt

L.A.S. Marketing Team — Tue, 01 Jun 2021 11:00:00 -0600

Our Friend with Marketing Benefits, Rob Merritt, stops by to talk about how important video is to modern marketing - and how easy it can be! Plus, the team discusses the musical Altar Boyz, how something can go viral, and the major questions everyone should ask themselves.

Rob Merritt currently works as Director of Communications for NewBoCo in Cedar Rapids, IA. For more, visit NewBo.Co

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

#1: Efficiency/Google My Business ft. Maurice Davis

L.A.S. Marketing Team — Sun, 30 May 2021 11:00:00 -0600

Our Friend with Marketing Benefits, Maurice Davis, is in the building to chat about how to build efficiency in your projects, how to get over your fear, and how Google My Business should be a digital marketing pillar for your next business/project.

For more on Maurice, visit linkedin.com/in/medavis-cr/
Email maurice@marketinggrowthstrategy.com
And to find Maurice's podcast, What's Marketing, visit: anchor.fm/whatsmarketingpodcast/

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network of creators working to elevate the voices of Eastern Iowa and support local businesses. To support this endeavor and get access to bonus content, extra episodes, and exclusive shows, visit Patreon.com/LASPodcastNetwork.

New episodes of Friends with Marketing Benefits drop every Tuesday on Apple Podcasts, Spotify, and wherever else you find your podcasts.

Series Trailer: Friends with Marketing Benefits

L.A.S. Marketing Team — Sun, 16 May 2021 22:00:00 -0600

Trailer: Join the L.A.S. Marketing Team (along with a rotating stable of guests) as they hang out and share marketing knowledge that’s easy for you to understand and apply NOW, whether you’re a business owner, nonprofit manager, or just trying to sell that dresser on Facebook marketplace.

New episodes every Tuesday.

Friends with Marketing Benefits is produced and distributed by the L.A.S. Podcast Network in Cedar Rapids, IA. For more, visit LASPodcastNetwork.com.

The L.A.S. Podcast Network is an independent network elevating local creators and supporting local businesses. To support this independent network and get bonus content from Friends with Marketing Network, visit Patreon.com/LASPodcastNetwork.