<![CDATA[Marketing EdVenture with Jacque' Walker]]>d683b62e-9cec-595f-ad3c-5310309dcb16Tue, 13 May 2025 17:17:35 +0000Captivate.fmMarketing EdVenturehttps://artwork.captivate.fm/c533f271-7c23-448b-9f36-e37c5132f539/cin_LMMyKuZckVA8iPjL50VO.jpgMarketing EdVenture with Jacque' WalkerMarketing EdVentureMarketing EdVentureHey there, Welcome to “Marketing EdVenture with Jacque’ Walker”, THE HUB for Business, Fashion, Marketing, and other CTE Educators that integrate marketing into the learning experience. I’m a former educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and certified entrepreneurship academy while being a DECA advisor. I have over 20 years of experience in sales, retail management, and project management. My mission is to equip secondary educators with marketing resources to connect the classroom to digital natives while cultivating an engaged learning environment. I’ve curated this space to disseminate information and collaborate with thought leaders in all aspects of marketing to: • Foster development and growth in fashion classes and programs, • Support business, fashion, and marketing CTSO advisors and sponsors, • Provide multiple prep educators guidance along the way, • Encourage targeted career exploration, • Expose post-secondary education opportunities, • Facilitate project-managed classrooms, • And so much more. People you can expect to join us here are master educators; CTE administration and personnel; industry experts; and trailblazing alumni who’ve applied their high school marketing exposure to their professions. These guests will spotlight bi-weekly on Feature Fridays. Every Monday morning you can connect with me during your drive. I’ll chat with you more in-depth about fashion marketing, DECA, entrepreneurship, and trending topics. If you’re still listening to me right now, that means you have an interest in marketing education and/or fashion marketing. With that in mind, you are exactly who this show is for. I’m truly grateful to have you here. So, grab your favorite beverage, open up your Notes app on your device, and be prepared for all of the goodness that’s headed your way.https://www.marketingedventure.com/pages/podcastfalseepisodicnopodcast77. Compiling a Competitive Advantage Profile for an Advertising Campaign | Fashion Marketing Series, Part 477. Compiling a Competitive Advantage Profile for an Advertising Campaign | Fashion Marketing Series, Part 4Episode 77. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Competitive Advantage.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>Episode 77. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Competitive Advantage.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>8ec794e8-3369-4621-a6c6-983fd8aed232Mon, 21 Apr 2025 04:00:00 -050018:59falsefull1771771Marketing EdVenture76. Segmenting a Target Market for Effective Advertising Campaign | Fashion Marketing Series, Part 376. Segmenting a Target Market for Effective Advertising Campaign | Fashion Marketing Series, Part 3Episode 76. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Target Market.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>Episode 76. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Target Market.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>021da2ed-e453-44ff-87b8-e557d5e39cf7Mon, 07 Apr 2025 04:00:00 -050019:31falsefull1761761Marketing EdVenture75. Creating a Fashion Company Profile for an Advertising Campaign | Fashion Marketing Series, Part 275. Creating a Fashion Company Profile for an Advertising Campaign | Fashion Marketing Series, Part 2Episode 75. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Fashion Company Profile.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>Episode 75. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Fashion Company Profile.

----------

RESOURCES

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:


⬇️⬇️⬇️

BUNDLE CONTENT:

PRESENTATIONS

  • Special Events Presentation
  • Advertising Presentation
  • Visual Merchandising Presentation
  • Selling Presentation

ASSIGNMENTS

  • Market Segmentation Poster
  • Market Segmentation Quiz
  • Identifying Publicity
  • Name That Competition
  • Competition Type Quiz
  • Advertising Agency Exercise Bundle

PROJECTS

  • Fashion Advertising Campaign Survey
  • Cause Marketing Project
  • Branding a Fashion Business Project
  • Fashion Company and Social Media Project
  • Fashion Advertising Campaign Year-end Capstone Project

----------

If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

----------

Follow me on Instagram Marketing EdVenture. I'd love to connect.

Visit my website for marketing education curriculum,  Marketing EdVenture.

]]>74d10d47-a01e-4e87-ab69-12ae970d38d3Mon, 24 Mar 2025 04:00:00 -050023:46falsefull1751751Marketing EdVenture74. SMART Advertising Campaign Objectives & Executive Summary | Fashion Marketing Series, Part 174. SMART Advertising Campaign Objectives & Executive Summary | Fashion Marketing Series, Part 1Episode 74. In this 5-part series, I will explore several components of an advertising campaign:

  1. Executive summary & Objectives
  2. Fashion company profile
  3. Target market
  4. Competitive advantage & Industry trends
  5. Advertising media

Today's episode introduces the Executive Summary and details the SMART criteria for creating effective objectives.

----------

RESOURCES

🎙️Episode 15 - Executive Summary

*****

📑Student activity - "Your Executive Summary"

Learn from an event judge how your students can develop an award-winning Executive Summary. The assignment objective is to help the student write an effective Executive Summary. It contains:

  • 4 Teacher Resources
  • 4 Student Resources
  • 4 Student Examples
  • 4 Video Reviews of the Student Examples

Access the activity 👇🏾


*****

📑Student activity - “Your Objective”

This activity helps you develop at least 1 objective for a project like a promotional plan, advertising campaign, marketing strategy, business proposal, etc.

Access the activity 👇🏾


*****

📚Student project - "Fashion Advertising Campaign Year-end Project"

The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

Project deliverables:

  • Written advertising campaign document (8 – 10 pages).
  • Oral presentation.
  • Digital presentation.
  • Visual boards.
  • Physical advertising item.

Access the project👇🏾


*****

👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

This bundle can be accessed in 2 locations:

  • Episode 74. In this 5-part series, I will explore several components of an advertising campaign:

    1. Executive summary & Objectives
    2. Fashion company profile
    3. Target market
    4. Competitive advantage & Industry trends
    5. Advertising media

    Today's episode introduces the Executive Summary and details the SMART criteria for creating effective objectives.

    ----------

    RESOURCES

    🎙️Episode 15 - Executive Summary

    *****

    📑Student activity - "Your Executive Summary"

    Learn from an event judge how your students can develop an award-winning Executive Summary. The assignment objective is to help the student write an effective Executive Summary. It contains:

    • 4 Teacher Resources
    • 4 Student Resources
    • 4 Student Examples
    • 4 Video Reviews of the Student Examples

    Access the activity 👇🏾


    *****

    📑Student activity - “Your Objective”

    This activity helps you develop at least 1 objective for a project like a promotional plan, advertising campaign, marketing strategy, business proposal, etc.

    Access the activity 👇🏾


    *****

    📚Student project - "Fashion Advertising Campaign Year-end Project"

    The “Fashion Advertising Campaign” capstone project objective is to develop a 6-week advertising campaign for a fashion business to demonstrate understanding of advertising as the main promotional element of an integrated marketing campaign. Students will also gain experience in writing a formal document; creating visuals; and giving an oral presentation. This assignment allows the students to collaborate as an advertising agency to use advanced marketing knowledge and skills from previous marketing courses. Below are the expectations of the project:

    Project deliverables:

    • Written advertising campaign document (8 – 10 pages).
    • Oral presentation.
    • Digital presentation.
    • Visual boards.
    • Physical advertising item.

    Access the project👇🏾


    *****

    👨🏾‍🏫 Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    ----------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    1c0f077a-be12-4d4f-933a-c0b32220fcb7Mon, 17 Mar 2025 04:00:00 -050029:17falsefull1741741Marketing EdVenture73. Special Events Functions as a Promotional Activity Fashion Marketing, Part 373. Special Events Functions as a Promotional Activity Fashion Marketing, Part 3Episode 73. In this episode, I discuss one of the Promotional Mix Elements - Formal and Informal Function Special Events.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 73. In this episode, I discuss one of the Promotional Mix Elements - Formal and Informal Function Special Events.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    46b80e11-d404-4f86-9a83-a797fc22eb3eMon, 10 Mar 2025 04:00:00 -050019:14falsefull1731731Marketing EdVenture    72 - Special Events as a Promotional Activity (Online) _ Fashion Marketing, Part 272 - Special Events as a Promotional Activity (Online) _ Fashion Marketing, Part 2Episode 72. In this episode, I discuss one of the Promotional Mix Elements - Online and Enrollment Special Events.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 72. In this episode, I discuss one of the Promotional Mix Elements - Online and Enrollment Special Events.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    ba2f5999-09bc-4f6c-8cf8-26dd24e153d6Mon, 24 Feb 2025 04:00:00 -050023:58falsefull1721721Marketing EdVenture    71. Special Events as a Promotional Activity (In-person) | Fashion Marketing, Part 171. Special Events as a Promotional Activity (In-person) | Fashion Marketing, Part 1Episode 71. In this episode, I discuss one of the Promotional Mix Element - Special Events:

    • What it is
    • The purpose
    • Characteristics
    • 1 of 3 types of special events

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 71. In this episode, I discuss one of the Promotional Mix Element - Special Events:

    • What it is
    • The purpose
    • Characteristics
    • 1 of 3 types of special events

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Special Events?

    👗Special Event Presentation

    👗Special Event Activities


    --------------------------------------------------------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    07dd03d5-df62-4d02-942c-a3c57e88a41eMon, 17 Feb 2025 21:00:00 -050020:48falsefull1711711Marketing EdVenture    70. Framing Your Image with Public Relations | Fashion Marketing70. Framing Your Image with Public Relations | Fashion MarketingEpisode 70. In this episode, I discuss public relations:

    • What it is
    • The purpose
    • What it involves
    • Comparison to advertising
    • Difference between publicity and public relations

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 70. In this episode, I discuss public relations:

    • What it is
    • The purpose
    • What it involves
    • Comparison to advertising
    • Difference between publicity and public relations

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    7cc7979c-95ca-45bd-b4ed-c2b3db09eb21Sun, 02 Feb 2025 04:00:00 -050022:19falsefull1701701Marketing EdVenture    69. The One Promotional Element That is FREE...Publicity | Fashion Marketing69. The One Promotional Element That is FREE...Publicity | Fashion MarketingEpisode 69. In this episode, I discuss publicity:

    • What it is
    • The purpose
    • Characteristics
    • The components of a press kit

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 69. In this episode, I discuss publicity:

    • What it is
    • The purpose
    • Characteristics
    • The components of a press kit

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    617a3cc3-da59-4412-a70d-6990a0aa10cdMon, 27 Jan 2025 04:00:00 -050018:41falsefull1691691Marketing EdVenture    68. After Closing the Sale - Upselling, Confirmation, and Retention | Fashion Marketing, Steps to Selling Part 768. After Closing the Sale - Upselling, Confirmation, and Retention | Fashion Marketing, Steps to Selling Part 7Episode 68. In this episode, I discuss the last 3 steps of the selling process.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 68. In this episode, I discuss the last 3 steps of the selling process.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    77534028-2632-4152-882d-db0e74037720Mon, 20 Jan 2025 04:00:00 -050023:35falsefull1681681Marketing EdVenture    67. Solution to Commitment - 5 Ways to Close the Sale | Fashion Marketing, Steps to Selling Part 667. Solution to Commitment - 5 Ways to Close the Sale | Fashion Marketing, Steps to Selling Part 6Episode 67. In this episode, I discuss Closing the Sale as a part of the Selling Process - Step 5 Providing a Solution.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 67. In this episode, I discuss Closing the Sale as a part of the Selling Process - Step 5 Providing a Solution.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    5a47efcb-db46-45f4-a898-2829fdc37ab5Mon, 13 Jan 2025 04:00:00 -050015:46falsefull1671671Marketing EdVenture    66. Overcoming a Customer's Objections During the Selling Process | Fashion Marketing, Steps to Selling Part 566. Overcoming a Customer's Objections During the Selling Process | Fashion Marketing, Steps to Selling Part 5Episode 66. In this episode, I discuss Overcoming Objections as a part of the Selling Process - Step 4 Providing a Solution.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 66. In this episode, I discuss Overcoming Objections as a part of the Selling Process - Step 4 Providing a Solution.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    6cf967d9-3b09-4af6-87b4-cae98af72d79Mon, 06 Jan 2025 04:00:00 -050015:51falsefull1661661Marketing EdVenture    65. Selling Features and Benefits | Fashion Marketing, Steps to Selling Part 465. Selling Features and Benefits | Fashion Marketing, Steps to Selling Part 4Episode 65. In this episode, I discuss Features and Benefits as a part of the Selling Process - Step 3 Showcasing features and benefits

    .

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 65. In this episode, I discuss Features and Benefits as a part of the Selling Process - Step 3 Showcasing features and benefits

    .

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    3728d78b-956b-40c4-8c89-ca5b98a8167fMon, 30 Dec 2024 04:00:00 -050017:51falsefull1651651Marketing EdVenture    64. Determining the Customer Type in the Selling Process | Fashion Marketing, Steps to Selling Part 364. Determining the Customer Type in the Selling Process | Fashion Marketing, Steps to Selling Part 3Episode 64. In this episode, I discuss Customer Types as a part of the Selling Process - Step 2 Determining Needs and Wants.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 64. In this episode, I discuss Customer Types as a part of the Selling Process - Step 2 Determining Needs and Wants.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    63e46483-efea-4757-80f4-6b011a9ecb70Mon, 23 Dec 2024 04:00:00 -050014:15falsefull1641641Marketing EdVenture    63. 3 Standard Buying Motives in the Selling Process | Fashion Marketing, Steps to Selling Part 263. 3 Standard Buying Motives in the Selling Process | Fashion Marketing, Steps to Selling Part 2Episode 63. In this episode, I discuss Buying Motives as a part of the Selling Process - Step 2 Determining Needs and Wants.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 63. In this episode, I discuss Buying Motives as a part of the Selling Process - Step 2 Determining Needs and Wants.

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    eeef7c91-0d77-496c-bd0f-80fd11fe8263Mon, 16 Dec 2024 04:00:00 -050017:00falsefull1631631Marketing EdVenture    62. The Study of Selling and the First Step - Engagement | Fashion Marketing, Steps to Selling Part 162. The Study of Selling and the First Step - Engagement | Fashion Marketing, Steps to Selling Part 1Episode 62. In this episode, I will:

    • Define selling
    • Explain how selling works as a function of marketing and a promotional element
    • Begin the discussion of the 1st step of the 8-step selling process

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 62. In this episode, I will:

    • Define selling
    • Explain how selling works as a function of marketing and a promotional element
    • Begin the discussion of the 1st step of the 8-step selling process

    ----------

    To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps:

    1. Engagement
    2. Determining needs and wants
    3. Showcasing features and benefits
    4. Providing a solution
    5. Closing the sale
    6. Upselling
    7. Confirmation
    8. Retention

    --------------------------------------------------------------------------------

    RESOURCE

    Looking for resources to teach Selling? Look no further.

    I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATION

    • Selling Presentation - 45 pages of bright Gen Z colors & graphics

    ASSIGNMENTS

    10 activities for all 8 steps (36 pages)

    • Step 1 – 1 Engagement activity
    • Step 2 – 3 Determining Needs and Wants activities
    • Step 3 – 1 Showcasing Features and Benefits activity
    • Step 4 – 1 Providing a Solution activity
    • Step 5 – 1 Closing the Sale activity
    • Step 6 – 1 Upselling activity
    • Steps 7 & 8 – 1 Confirmation and Retention activity
    • All Steps – 1 external activity in which the students engage with actual sales personnel

    PROJECT

    • "The Art of Selling" project (17 pages)

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    fdfb79ab-be08-4ee9-9ec0-7ba37306ed69Mon, 09 Dec 2024 04:00:00 -050014:18falsefull1621621Marketing EdVenture    61. 1st Anniversary: Top 3 Fashion Marketing Episodes and What's to Come in 202561. 1st Anniversary: Top 3 Fashion Marketing Episodes and What's to Come in 2025Episode 61. The 1st anniversary of this podcast, Marketing EdVenture with Jacqué, kinda snuck up on me.

    I'm thankful 🙏🏽for you being a faithful listener.

    Highlights from this episode:

    💫The Top 3 Fashion Marketing series from this podcast

    💫What's to come for 2025

    ------------------------------------------------------------------------

    RESOURCES FOR VISUAL MERCHANDISING

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    ✨✨✨

    RESOURCES FOR FASHION MOVEMENT

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    ✨✨✨

    OTHER RESOURCES

    A Teacher's Guide to the Met Gala - Episode 30

    Fashion Marketing Professional Development - Episode 42

    Be prepared to learn about:

    ➡️How to start the school year.

    ➡️Recruiting for your program.

    ➡️Building support for your program.

    ➡️Developing a multi-year program.

    ➡️Planning a fashion show.

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 61. The 1st anniversary of this podcast, Marketing EdVenture with Jacqué, kinda snuck up on me.

    I'm thankful 🙏🏽for you being a faithful listener.

    Highlights from this episode:

    💫The Top 3 Fashion Marketing series from this podcast

    💫What's to come for 2025

    ------------------------------------------------------------------------

    RESOURCES FOR VISUAL MERCHANDISING

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    ✨✨✨

    RESOURCES FOR FASHION MOVEMENT

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    ✨✨✨

    OTHER RESOURCES

    A Teacher's Guide to the Met Gala - Episode 30

    Fashion Marketing Professional Development - Episode 42

    Be prepared to learn about:

    ➡️How to start the school year.

    ➡️Recruiting for your program.

    ➡️Building support for your program.

    ➡️Developing a multi-year program.

    ➡️Planning a fashion show.

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    4197b67e-b7e2-49fd-a3cd-affbe150f8d9Mon, 02 Dec 2024 04:00:00 -050020:04falsefull1611611Marketing EdVenture    60. Three Major Trends in Sales Promotion | Fashion Marketing (BONUS Episode)60. Three Major Trends in Sales Promotion | Fashion Marketing (BONUS Episode)Bonus Episode 60. This episode spotlights the trends in Sales Promotion. It is one of six elements that make up the promotional mix.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Bonus Episode 60. This episode spotlights the trends in Sales Promotion. It is one of six elements that make up the promotional mix.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    f1f9dbae-6d05-4169-8ef4-75067c67583aMon, 25 Nov 2024 10:00:00 -050012:17falsefull1601601Marketing EdVenture    59. Sales Promotion is the Partner to Advertising | Fashion Marketing59. Sales Promotion is the Partner to Advertising | Fashion MarketingEpisode 59. The focus is Sales Promotion. It is one of six elements that make up the promotional mix.

    I will cover:

    • What sales promotion is
    • Sales promotion objectives
    • Uses for sales promotion
    • and the various types of sales promotion.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 59. The focus is Sales Promotion. It is one of six elements that make up the promotional mix.

    I will cover:

    • What sales promotion is
    • Sales promotion objectives
    • Uses for sales promotion
    • and the various types of sales promotion.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    7cfebb0b-383f-4eff-b6b6-7f7d45d13f28Mon, 25 Nov 2024 04:00:00 -050027:47falsefull1591591Marketing EdVenture    58. Mastering Mobile Advertising | Fashion Marketing, Part 858. Mastering Mobile Advertising | Fashion Marketing, Part 8Episode 58. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Mobile Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 58. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Mobile Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    486adafe-efcb-4c62-8660-5597c634c314Mon, 18 Nov 2024 04:00:00 -050027:21falsefull1581581Marketing EdVenture    57. Key Points About Social Media Advertising | Fashion Marketing, Part 757. Key Points About Social Media Advertising | Fashion Marketing, Part 7Episode 57. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Social Media Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 57. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Social Media Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    561af006-5dce-4432-8e6b-83b5012d5eeeMon, 11 Nov 2024 04:00:00 -050024:00falsefull1571571Marketing EdVenture    56: Why Merchandise Packaging is a Selling Factor | Fashion Advertising, Part 656: Why Merchandise Packaging is a Selling Factor | Fashion Advertising, Part 6Episode 56. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Merchandise Packaging.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 56. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Merchandise Packaging.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    950ad953-7e35-46f8-aef7-6c6ae8ac7ff0Mon, 04 Nov 2024 04:00:00 -050016:43falsefull1561561Marketing EdVenture    55: Why Product Placement is a Growing Trend | Fashion Advertising, Part 555: Why Product Placement is a Growing Trend | Fashion Advertising, Part 5Episode 55. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Product Placement.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 55. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Product Placement.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    753c6da6-8691-4ee2-9cbc-4150b3d22a05Mon, 28 Oct 2024 04:00:00 -050018:58falsefull1551551Marketing EdVenture    54. Going Digital with Email and Internet | Fashion Advertising, Part 454. Going Digital with Email and Internet | Fashion Advertising, Part 4Episode 54. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Email and Internet Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 54. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Email and Internet Advertising.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    f89d33d9-60da-469b-a702-e91b82d11082Mon, 21 Oct 2024 04:00:00 -050020:03falsefull1541541Marketing EdVenture    53. Is Print Media Still Relevant? | Fashion Advertising, Part 353. Is Print Media Still Relevant? | Fashion Advertising, Part 3Episode 53. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Print Media.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 53. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, I talk about Print Media.

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    6f2580a0-9be2-4901-b304-3f9c985d993aMon, 14 Oct 2024 04:00:00 -050023:35falsefull1531531Marketing EdVenture    52. The Two Earliest Forms of Advertising | Fashion Advertising Part 252. The Two Earliest Forms of Advertising | Fashion Advertising Part 2Episode 52. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, we define:

    • broadcast advertising
    • outdoor advertising

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 52. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • 4 types of advertising
    • and the forms of media used in advertising.

    In today's episode, we define:

    • broadcast advertising
    • outdoor advertising

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    058a5b5e-a628-4314-8b37-b559ba28619bMon, 07 Oct 2024 04:00:00 -050016:10falsefull1521521Marketing EdVenture    51. The Key Role Fashion Advertising Plays in Marketing | Part 151. The Key Role Fashion Advertising Plays in Marketing | Part 1Episode 51. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • types of advertising
    • and the forms of media used in advertising.

    In today's episode, we:

    • define advertising
    • go over the 8 reasons for advertising
    • 4 types of advertising

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 51. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover:

    • What advertising is
    • The purpose of advertising
    • types of advertising
    • and the forms of media used in advertising.

    In today's episode, we:

    • define advertising
    • go over the 8 reasons for advertising
    • 4 types of advertising

    --------------------------------------------------------------------------------

    RESOURCE

    Looking resources to teach Advertising? Look no further.

    I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content.

    This bundle can be accessed in 2 locations:


    ⬇️⬇️⬇️

    BUNDLE CONTENT:

    PRESENTATIONS

    • Special Events Presentation
    • Advertising Presentation
    • Visual Merchandising Presentation
    • Selling Presentation

    ASSIGNMENTS

    • Market Segmentation Poster
    • Market Segmentation Quiz
    • Identifying Publicity
    • Name That Competition
    • Competition Type Quiz
    • Advertising Agency Exercise Bundle

    PROJECTS

    • Fashion Advertising Campaign Survey
    • Cause Marketing Project
    • Branding a Fashion Business Project
    • Fashion Company and Social Media Project
    • Fashion Advertising Campaign Year-end Capstone Project

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    1d88a071-2848-4ac0-9936-6de3a494ecedMon, 30 Sep 2024 04:00:00 -050015:32falsefull1511511Marketing EdVenture    50. Celebrating 50 Episodes with 50 Facts about Fashion Week Around the Globe50. Celebrating 50 Episodes with 50 Facts about Fashion Week Around the GlobeEpisode 50. I'm so excited to celebrate the milestone of 50 episodes. I thank you for taking time out of you schedule and listening to Marketing EdVenture as we explore the world of fashion marketing.

    Today's episode is covering 50 things about the Big 4 Fashion Weeks. I will share interesting and factual information that you can share with your students. Some topics are:

    • Timelines
    • Designers
    • Venues
    • and much more.

    --------------------------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 50. I'm so excited to celebrate the milestone of 50 episodes. I thank you for taking time out of you schedule and listening to Marketing EdVenture as we explore the world of fashion marketing.

    Today's episode is covering 50 things about the Big 4 Fashion Weeks. I will share interesting and factual information that you can share with your students. Some topics are:

    • Timelines
    • Designers
    • Venues
    • and much more.

    --------------------------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    efece713-b7cf-476d-b753-a8bece68b777Mon, 23 Sep 2024 04:00:00 -050033:48falsefull1501501Marketing EdVenture    49: Exploring the Variety of Retailers in the Fashion Industry49: Exploring the Variety of Retailers in the Fashion IndustryEpisode 49. The fashion industry has a variety of ways for consumers to shop. in the episode, I explain 4 types of retail groups and the categories of retailers within each one.

    ------------------------------

    RESOURCES

    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 49. The fashion industry has a variety of ways for consumers to shop. in the episode, I explain 4 types of retail groups and the categories of retailers within each one.

    ------------------------------

    RESOURCES

    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    2d55118e-d936-418d-8d4e-6d092d4562deMon, 16 Sep 2024 04:00:00 -050031:23falsefull1491491Marketing EdVenture    48: Exploring the Four Levels of the Fashion Industry48: Exploring the Four Levels of the Fashion IndustryEpisode 48. Too often people only think of designers and retail when it comes to the fashion industry. Today I'm covering the 4 levels of the fashion industry and giving some insight to various job opportunities within each level.

    ------------------------------

    RESOURCES

    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 48. Too often people only think of designers and retail when it comes to the fashion industry. Today I'm covering the 4 levels of the fashion industry and giving some insight to various job opportunities within each level.

    ------------------------------

    RESOURCES

    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    526fe481-c422-41a3-982d-8cf77afb8df8Mon, 09 Sep 2024 04:00:00 -050027:42falsefull1481481Marketing EdVenture    47: 3 Essential Visual Merchandising Concepts plus a Bonus47: 3 Essential Visual Merchandising Concepts plus a BonusEpisode 47. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is about Display Elements, Planograms, and Touchpoints.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 47. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is about Display Elements, Planograms, and Touchpoints.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    283627e8-e0c1-4bec-9797-7856cdb18906Mon, 02 Sep 2024 04:00:00 -050013:55falsefull1471471Marketing EdVenture    46. Visual Merchandising - Creating an Irresistible Atmosphere and Floorplans46. Visual Merchandising - Creating an Irresistible Atmosphere and FloorplansEpisode 46. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is about Atmospherics and Floorplans.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 46. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is about Atmospherics and Floorplans.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    5f523d94-469a-440a-8630-232b6a225e00Mon, 26 Aug 2024 04:00:00 -050022:26falsefull1461461Marketing EdVenture    45. 20 Exterior and Interior Displays Every Fashion Student Needs to Learn About45. 20 Exterior and Interior Displays Every Fashion Student Needs to Learn AboutEpisode 45. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is exterior and interior displays.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 45. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    Today's topic is exterior and interior displays.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    130a6935-43c7-4847-8be5-8bab1a9298f9Mon, 19 Aug 2024 04:00:00 -050031:07falsefull1451451Marketing EdVenture    44. Unveiling the Silent Selling Element - Visual Merchandising & the Signage Component44. Unveiling the Silent Selling Element - Visual Merchandising & the Signage ComponentEpisode 44. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    This is one of the most popular topics for fashion educators to teach.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    Episode 44. We have all been subject to one of the components of visual merchandising when making buying decisions.

    In a 4-part series, I will cover the 8 components of visual merchandising:

    1. Signage
    2. Exterior Displays
    3. Interior Displays
    4. Atmospherics
    5. Floorplans
    6. Display Elements
    7. Planograms
    8. Touchpoints

    This is one of the most popular topics for fashion educators to teach.

    ------------------------------

    RESOURCES

    👗Visual Merchandising presentation (86 slides with notes guide)


    👗Ultimate Fashion Marketing Class Bundle


    This resource is packed with:

    • 4 vibrant presentations,
    • fun and engaging activities, quizzes, and
    • 4 major projects for an immersive semester of fashion exploration.

    Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    ------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    ]]>    b0b99100-aedf-4003-bcf7-fe57e37663b6Mon, 12 Aug 2024 04:00:00 -050018:31falsefull1441441Marketing EdVenture    43. Overcome Back to School Scaries | Prep for the Semester & Day One43. Overcome Back to School Scaries | Prep for the Semester & Day OneEpisode 43.

    Do you ever get to the week before you have to report back to your campus and feel like, "Where has my summer gone?"

    I understand that feeling all too well.

    In the episode, I give some insight of how you can:

    • Streamline your prep
    • Develop your syllabus
    • Prepare your lesson plan
    • Make it through "Day One"

    -----------------------------------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    RESOURCES

    >>>Fashion is To Me activity - on the website or TPT

    >>>Fashion Career Investigation project - on website or TPT

    >>>Get the Fashion Marketing Starter Pack to kick off an exciting semester of fashion engagement. Learn more about this package on:


    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 43.

    Do you ever get to the week before you have to report back to your campus and feel like, "Where has my summer gone?"

    I understand that feeling all too well.

    In the episode, I give some insight of how you can:

    • Streamline your prep
    • Develop your syllabus
    • Prepare your lesson plan
    • Make it through "Day One"

    -----------------------------------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    RESOURCES

    >>>Fashion is To Me activity - on the website or TPT

    >>>Fashion Career Investigation project - on website or TPT

    >>>Get the Fashion Marketing Starter Pack to kick off an exciting semester of fashion engagement. Learn more about this package on:


    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    60aa3f16-fb8f-411e-9282-d0ae482e27f8Mon, 05 Aug 2024 04:00:00 -050034:20falsefull1431431Marketing EdVenture    42. Fashion Marketing School - Back to School Edition42. Fashion Marketing School - Back to School EditionEpisode 42. Generally, there is no professional development for fashion teacher content.

    ​Fashion Marketing School was developed with this in mind.

    ​Fashion Marketing School is what EVERY new and veteran fashion teacher needs to immediately engage their students from the very first day of school.

    👠Fashion Marketing Teachers

    🧵Family and Consumer Sciences Teachers

    💻Business Teachers

    👩🏾‍🏫Any teacher who is teaching a Fashion Marketing course.

    This is the professional development you always wanted and needed as a fashion teacher.

    The best part is that IT’S FREE!!!

    -----------------------------------------------------------

    Be prepared to learn about:


    ➡️How to start the school year.

    ➡️Recruiting for your program.

    ➡️Building support for your program.

    ➡️Developing a multi-year program.

    ➡️Planning a fashion show.

    -----------------------------------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    Get the Fashion Marketing Starter Pack to kick off an exciting semester of fashion engagement.

    Learn more about this package on:

    My website Use code: fashion59 for a special discount on the Marketing EdVenture website.

    My TPT storefront

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 42. Generally, there is no professional development for fashion teacher content.

    ​Fashion Marketing School was developed with this in mind.

    ​Fashion Marketing School is what EVERY new and veteran fashion teacher needs to immediately engage their students from the very first day of school.

    👠Fashion Marketing Teachers

    🧵Family and Consumer Sciences Teachers

    💻Business Teachers

    👩🏾‍🏫Any teacher who is teaching a Fashion Marketing course.

    This is the professional development you always wanted and needed as a fashion teacher.

    The best part is that IT’S FREE!!!

    -----------------------------------------------------------

    Be prepared to learn about:


    ➡️How to start the school year.

    ➡️Recruiting for your program.

    ➡️Building support for your program.

    ➡️Developing a multi-year program.

    ➡️Planning a fashion show.

    -----------------------------------------------------------

    Connect with me:

    www.marketingedventure.com

    Email: jwalker@marketingedventure.com

    IG: Marketing EdVenture

    FB: The HUB for Fashion Marketing Teachers

    Podcast: Marketing EdVenture with Jacqué Walker

    -----------------------------------------

    Get the Fashion Marketing Starter Pack to kick off an exciting semester of fashion engagement.

    Learn more about this package on:

    My website Use code: fashion59 for a special discount on the Marketing EdVenture website.

    My TPT storefront

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    53006bd0-a13a-4ae9-b36c-4d341b143101Mon, 29 Jul 2024 04:00:00 -050040:04falsefull1421421Marketing EdVenture    41: Marketing and Merchandising - Contrast, Emphasis, Rhythm, and Movement | Principles of Design, Part 241: Marketing and Merchandising - Contrast, Emphasis, Rhythm, and Movement | Principles of Design, Part 2Episode 41. The principles of design are applicable to all design disciplines. The principles of design are tools used to format the elements of design. This series will focus on Balance, Contrast, Emphasis, Proportion, Rhythm, and Movement.

    Today I'm discussing Contrast, Emphasis, Rhythm, and Movement.

    -----------------------------------------

    Get the Fashion Marketing Start Pack to kick off an exciting semester of fashion engagement. Learn more about this package on:

    My website

    My TPT storefront

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 41. The principles of design are applicable to all design disciplines. The principles of design are tools used to format the elements of design. This series will focus on Balance, Contrast, Emphasis, Proportion, Rhythm, and Movement.

    Today I'm discussing Contrast, Emphasis, Rhythm, and Movement.

    -----------------------------------------

    Get the Fashion Marketing Start Pack to kick off an exciting semester of fashion engagement. Learn more about this package on:

    My website

    My TPT storefront

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    db73fd85-d6e6-4092-ba31-5886ab8eec1dMon, 22 Jul 2024 04:00:00 -050016:57falsefull1411411Marketing EdVenture    40. Marketing and Merchandising - Balance, Emphasis, & Proportion | Principles of Design, Part 140. Marketing and Merchandising - Balance, Emphasis, & Proportion | Principles of Design, Part 1Episode 40. The principles of design are applicable to all design disciplines. The principles of design are tools used to format the elements of design. This series will focus on Balance, Contrast, Emphasis, Proportion, Rhythm, and Movement.

    Today I'm discussing balance, emphasis, and proportion.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 40. The principles of design are applicable to all design disciplines. The principles of design are tools used to format the elements of design. This series will focus on Balance, Contrast, Emphasis, Proportion, Rhythm, and Movement.

    Today I'm discussing balance, emphasis, and proportion.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    f225fbce-9ef9-48ff-8b08-1418b5e32ba0Mon, 15 Jul 2024 04:00:00 -050015:00falsefull1401401Marketing EdVenture    39. Marketing and Merchandising Space, Form, Value, & Type | Elements of Design, Part 539. Marketing and Merchandising Space, Form, Value, & Type | Elements of Design, Part 5Episode 39. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing space, form, value and type.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 39. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing space, form, value and type.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    2e93c838-432e-4b1e-a3c8-9fbbd2c970f0Mon, 08 Jul 2024 04:00:00 -050020:20falsefull1391391Marketing EdVenture    38. Marketing and Merchandising with Texture | Elements of Design, Part 438. Marketing and Merchandising with Texture | Elements of Design, Part 4Episode 38. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing TEXTURE.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 38. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing TEXTURE.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    06e32071-a44d-4e6d-b837-5b3ee3183d2aMon, 01 Jul 2024 04:00:00 -050012:52falsefull1381381Marketing EdVenture    37. Marketing and Merchandising with Line | Elements of Design, Part 337. Marketing and Merchandising with Line | Elements of Design, Part 3Episode 37. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing LINE.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 37. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing LINE.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    28e93430-e571-40c5-a9c1-b23002d61999Mon, 24 Jun 2024 04:00:00 -050018:21falsefull1371371Marketing EdVenture    36. Marketing and Merchandising with Shape | Elements of Design, Part 236. Marketing and Merchandising with Shape | Elements of Design, Part 2Episode 36. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing shape.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 36. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing shape.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    8f701409-23ec-42c4-a07a-cc5066d58c62Mon, 17 Jun 2024 04:00:00 -050026:11falsefull1361361Marketing EdVenture    35. Marketing and Merchandising with Color | Elements of Design, Part 135. Marketing and Merchandising with Color | Elements of Design, Part 1Episode 35. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing color.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 35. Elements are the ingredients of design and are called color, shape, line, texture, space, form, value and type. Those ingredients work with the principles of design.

    Today I'm discussing color.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    223755bb-bcdd-4498-895a-48f3fd9e5c7bMon, 10 Jun 2024 04:00:00 -050026:00falsefull1351351Marketing EdVenture    34. Exploring Marketing Functions | Developing a Marketing Concept Series, Part 334. Exploring Marketing Functions | Developing a Marketing Concept Series, Part 3Episode 34. This episode is a 3-part series about the marketing concept. I'm covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm discussing the marketing functions.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 34. This episode is a 3-part series about the marketing concept. I'm covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm discussing the marketing functions.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    460d692e-5e4e-43e7-adfc-4cf61ee82ba7Mon, 03 Jun 2024 04:00:00 -050041:05falsefull1341341Marketing EdVenture    33. Creating a Marketing Mix | Developing a Marketing Concept Series, Part 233. Creating a Marketing Mix | Developing a Marketing Concept Series, Part 2Episode 33. This episode continues a 3-part series about the marketing concept. I will be covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm talking about the marketing mix.

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 33. This episode continues a 3-part series about the marketing concept. I will be covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm talking about the marketing mix.

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    36dae291-2aef-4a11-bd9a-3df7e39f115aMon, 27 May 2024 04:00:00 -050011:55falsefull1331331Marketing EdVenture    32. Identifying a Target Market | Developing a Marketing Concept Series, Part 132. Identifying a Target Market | Developing a Marketing Concept Series, Part 1Episode 32. This episode starts a 3-part series about the marketing concept. I will be covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm starting with the target market.

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 32. This episode starts a 3-part series about the marketing concept. I will be covering:

    • target market,
    • marketing mix,
    • marketing functions.

    Today I'm starting with the target market.

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    b4ade81c-0de0-49b0-8765-ba7a1c2e8e8cMon, 20 May 2024 04:00:00 -050017:14falsefull1321321Marketing EdVenture    31. Managing Fashion Show Logistics | Mastering the Production Series, Part 1031. Managing Fashion Show Logistics | Mastering the Production Series, Part 10Episode 31. Today I'm focusing on logistics. As you've learned over the last few weeks, there are many parts to a fashion show production. This 10th and final part, will give you insight on:

    • securing your location
    • seating
    • changing rooms
    • the front and back of house
    • security.

    -----------------------------------------

    COMING SOON.....

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 31. Today I'm focusing on logistics. As you've learned over the last few weeks, there are many parts to a fashion show production. This 10th and final part, will give you insight on:

    • securing your location
    • seating
    • changing rooms
    • the front and back of house
    • security.

    -----------------------------------------

    COMING SOON.....

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    82903d08-5959-483b-8fb0-ccc123883947Mon, 13 May 2024 04:00:00 -050021:33falsefull1311311Marketing EdVenture    30. Fashion Teacher's Guide to the Met Gala30. Fashion Teacher's Guide to the Met GalaEpisode 30. Today is a special episode. I cover the Met Gala and all things that make it what it is today. Let me tell you, in researching for this episode, I learned tons of things that I never have known. I took a deep dive into everything that there is to know about the Met Gala. And I'm really excited to share that with you today. Be prepared to learn about the:

    • History
    • Purpose
    • Theme
    • Dress Code
    • Carpet (yes, the actual carpet)
    • and so much more.

    -----------------------------------------

    TEACHER RESOURCE

    Your comprehensive Fashion Teacher Guide to the Met Gala contains:

    • All of the information covered in the podcast episode
    • Pictures of the carpets over the years
    • Key links

    Click the link to assess the guide.

    CLASSROOM RESOURCE

    Give your students the Met Gala project to engage them in the fashion event of the year.

    The “Met Gala Fashion” project objective is to examine the fashion designs of celebrities and well-known designers attending the Met Gala. It is a fundraiser for The Metropolitan Museum of Art's Costume Institute. This philanthropic event has turned into the fashion event of the year for celebrities and designers. Personnel from all levels of the fashion industry are involved in making the event come to life. The buzz continues days after the event with reviews of who wore what; spotlight looks; and whether the designers really “understood the assignment”.

    Students will have the opportunity to share their perspective of the Met Gala looks by:

    1. Watching entertainment shows/events. (homework)
    2. Observing themed fashion designs. (homework)
    3. Researching the looks. (homework)
    4. Reporting on your findings in the template provided. (classwork/project)


    COMING SOON...

    Although I've detoured from the "Mastering the Production" series this week, I still want to remind you that I have a Fashion Show Production course that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the...]]>Episode 30. Today is a special episode. I cover the Met Gala and all things that make it what it is today. Let me tell you, in researching for this episode, I learned tons of things that I never have known. I took a deep dive into everything that there is to know about the Met Gala. And I'm really excited to share that with you today. Be prepared to learn about the:


    -----------------------------------------

    TEACHER RESOURCE

    Your comprehensive Fashion Teacher Guide to the Met Gala contains:

    • All of the information covered in the podcast episode
    • Pictures of the carpets over the years
    • Key links

    Click the link to assess the guide.

    CLASSROOM RESOURCE

    Give your students the Met Gala project to engage them in the fashion event of the year.

    The “Met Gala Fashion” project objective is to examine the fashion designs of celebrities and well-known designers attending the Met Gala. It is a fundraiser for The Metropolitan Museum of Art's Costume Institute. This philanthropic event has turned into the fashion event of the year for celebrities and designers. Personnel from all levels of the fashion industry are involved in making the event come to life. The buzz continues days after the event with reviews of who wore what; spotlight looks; and whether the designers really “understood the assignment”.

    Students will have the opportunity to share their perspective of the Met Gala looks by:

    1. Watching entertainment shows/events. (homework)
    2. Observing themed fashion designs. (homework)
    3. Researching the looks. (homework)
    4. Reporting on your findings in the template provided. (classwork/project)


    COMING SOON...

    Although I've detoured from the "Mastering the Production" series this week, I still want to remind you that I have a Fashion Show Production course that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    -----------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>c43aa9ac-6542-47a3-b0ff-e857b0112f97Sun, 05 May 2024 04:00:00 -050026:32falsefull1301301Marketing EdVenture    29. Promotion - The 5 Key Marketing Elements | Mastering the Production Series, Part 929. Promotion - The 5 Key Marketing Elements | Mastering the Production Series, Part 9Episode 29. Promotion is one of the seven marketing functions and is key to the success of any marketing campaign. In this episode, you will learn about the 5 marketing collateral and channels of distribution used to effectively promotion your fashion show production.

    -----------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 29. Promotion is one of the seven marketing functions and is key to the success of any marketing campaign. In this episode, you will learn about the 5 marketing collateral and channels of distribution used to effectively promotion your fashion show production.

    -----------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    fc7ef2a9-113c-4cf3-9cc9-af7832af6774Mon, 29 Apr 2024 04:00:00 -050040:23falsefull1291291Marketing EdVenture    28. Spotlighting Stage Coordination in Fashion | Mastering the Production Series, Part 828. Spotlighting Stage Coordination in Fashion | Mastering the Production Series, Part 8Episode 28. Today, we are spotlighting stage coordination. This is very key because this is where it's all going down for the fashion show. I'm covering five areas:

    1. Music,
    2. Props
    3. Stage setting
    4. Runway
    5. Capturing the show

    -----------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 28. Today, we are spotlighting stage coordination. This is very key because this is where it's all going down for the fashion show. I'm covering five areas:

    1. Music,
    2. Props
    3. Stage setting
    4. Runway
    5. Capturing the show

    -----------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    7a8f1146-a417-4e04-bbd3-e9d0ff3230d1Mon, 22 Apr 2024 04:00:00 -050036:22falsefull1281281Marketing EdVenture    27. Creating a Compelling Design Story Through Theme Development | Mastering the Production Series, Part 727. Creating a Compelling Design Story Through Theme Development | Mastering the Production Series, Part 7Episode 27. We are continuing "Mastering the Production" of a fashion show series. This is Part Seven, in which we're going to talk about creating a compelling fashion show story through the segment development.

    Segment development can be a complicated process and hinges on many factors:

    1. There are 4 main elements to consider.
    2. Is the show designer focused or sourced apparel?
    3. Additional key determinants.

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 27. We are continuing "Mastering the Production" of a fashion show series. This is Part Seven, in which we're going to talk about creating a compelling fashion show story through the segment development.

    Segment development can be a complicated process and hinges on many factors:

    1. There are 4 main elements to consider.
    2. Is the show designer focused or sourced apparel?
    3. Additional key determinants.

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    696223d2-a3db-46c8-9bf5-6786c5b593faMon, 15 Apr 2024 04:00:00 -050029:44falsefull1271271Marketing EdVenture    26. Model Management and Merchandise Acquisition | Mastering the Production Series, Part 626. Model Management and Merchandise Acquisition | Mastering the Production Series, Part 6Episode 26. In this episode, the focus is on the methods of acquiring merchandise and the management of the models from measurements to the final practice before the fashion show.

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 26. In this episode, the focus is on the methods of acquiring merchandise and the management of the models from measurements to the final practice before the fashion show.

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    18897b05-0a08-43a2-bd90-a7eeb784f47eMon, 08 Apr 2024 04:00:00 -050034:46falsefull1261261Marketing EdVenture    25. Casting Couture: Inside the Model Call Process | Mastering the Production Series, Part 525. Casting Couture: Inside the Model Call Process | Mastering the Production Series, Part 5Today represents the 5th part of an 11-part series. We're talking about a model call. You've determined the leadership roles in the fashion show. You've developed the fashion show theme. Now it's time to have the model call because you're ready to get the models selected, so you can start fittings and practicing choreography for the show. This episode is going to cover all things model call:

    1. Promotion
    2. Registration
    3. Choreography
    4. The Tryout
    5. Selection

    ------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

     If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------ 

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Today represents the 5th part of an 11-part series. We're talking about a model call. You've determined the leadership roles in the fashion show. You've developed the fashion show theme. Now it's time to have the model call because you're ready to get the models selected, so you can start fittings and practicing choreography for the show. This episode is going to cover all things model call:

    1. Promotion
    2. Registration
    3. Choreography
    4. The Tryout
    5. Selection

    ------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

     If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------ 

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    18e67e2a-b777-4c0a-992c-28ab3367feedMon, 01 Apr 2024 04:00:00 -050024:31falsefull1251251Marketing EdVenture    24. Fashion Show Artistry: Crafting Themes for the Runway | Mastering the Production Series, Part 424. Fashion Show Artistry: Crafting Themes for the Runway | Mastering the Production Series, Part 4Episode 24. So we've talked about the roles and responsibilities. And we now get develop the theme for the fashion show. This was one of the most exciting parts of Fashion Show Production for my students.

    There are many ways in which you can come up with a theme for a fashion show. But I'm going to tell you about the two ways that I did it with my fashion marketing students for our high school fashion show productions:

    1. Class/club group pitches,
    2. Collaboration with the fashion design class. 

    ------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 24. So we've talked about the roles and responsibilities. And we now get develop the theme for the fashion show. This was one of the most exciting parts of Fashion Show Production for my students.

    There are many ways in which you can come up with a theme for a fashion show. But I'm going to tell you about the two ways that I did it with my fashion marketing students for our high school fashion show productions:

    1. Class/club group pitches,
    2. Collaboration with the fashion design class. 

    ------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    e3b8f1c8-cfcd-438b-9c86-6a221450c86cMon, 25 Mar 2024 04:00:00 -050024:55falsefull1241241Marketing EdVenture    23. Behind the Runway - Exploring the Key Roles in Fashion Shows | Mastering the Production Series, Part 323. Behind the Runway - Exploring the Key Roles in Fashion Shows | Mastering the Production Series, Part 3Episode 23. This week we explore the fashion show production roles. In addition to these roles, there are teams to support them. At a minimum, every show has a fashion show director, model coordinator, and merchandise coordinator. To operate in the most effective and efficient way, the following are key roles every production should have: 

    • Fashion Show Director
    • Model Coordinator
    • Merchandise Coordinator
    • Stage Manager
    • Promotions Coordinator
    • Logistics Coordinator
    • Commentary Coordinator.

    ------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    ------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 23. This week we explore the fashion show production roles. In addition to these roles, there are teams to support them. At a minimum, every show has a fashion show director, model coordinator, and merchandise coordinator. To operate in the most effective and efficient way, the following are key roles every production should have: 

    • Fashion Show Director
    • Model Coordinator
    • Merchandise Coordinator
    • Stage Manager
    • Promotions Coordinator
    • Logistics Coordinator
    • Commentary Coordinator.

    ------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    ------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    d39eae9a-41f5-41fc-8410-155e53eab007Mon, 18 Mar 2024 04:00:00 -050037:18falsefull1231231Marketing EdVenture    22. Fashion Show Types: Categories & Markets Defined | Mastering the Production Series, Part 222. Fashion Show Types: Categories & Markets Defined | Mastering the Production Series, Part 2Episode 22. As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    Last week, we talked about fashion show history in Episode 21.

    This week, we're covering the types of fashion shows. I'll talk about:

    • 3 main categories often used
    • 2 key markets.

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 22. As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    Last week, we talked about fashion show history in Episode 21.

    This week, we're covering the types of fashion shows. I'll talk about:

    • 3 main categories often used
    • 2 key markets.

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    c0afb349-9100-47b4-8d10-e688b969b3eaMon, 11 Mar 2024 04:00:00 -050033:29falsefull1221221Marketing EdVenture    21. Fashion Show History & Evolution | Mastering the Production Series, Part 121. Fashion Show History & Evolution | Mastering the Production Series, Part 1Episode 21. We've taken a look into fashion week over the last two weeks.

    Let's transition the discussion to fashion show production. Fashion shows have been around since 1300. You may be surprised at how it all started.

    In this episode, I'll cover:

    • The purpose of fashion shows
    • How the shows have evolved
    • The rise of models

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 21. We've taken a look into fashion week over the last two weeks.

    Let's transition the discussion to fashion show production. Fashion shows have been around since 1300. You may be surprised at how it all started.

    In this episode, I'll cover:

    • The purpose of fashion shows
    • How the shows have evolved
    • The rise of models

    -----------------------------------------------------------------

    As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:

    1. History of fashion shows
    2. Types of fashion shows
    3. Roles within the production
    4. Theme development
    5. Hosting a model call
    6. Models and merchandising
    7. How to develop segments
    8. Stage coordination
    9. Promotions
    10. Logistics

    -----------------------------------------

    If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.

    The program will contain:

    • Video and audio modules
    • Project management framework
    • Propriety documents for management in all areas
    • Signature model call framework
    • An outline for creating your Fashion Show Bible
    • Media kit framework
    • Real examples from my productions
    • Highlights of my student-led fashion shows and more.

    Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.

    ------------------------------

    You are the reason your students love Fashion Marketing. Producing a fashion show will engage them into all aspects of the fashion industry. Sign up and learn all you need to know from ideation to implementation. GET CONNECTED NOW!

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    5c9f9d4f-a08e-443c-ae19-30e5c2763856Mon, 04 Mar 2024 04:00:00 -050025:35falsefull1211211Marketing EdVenture    20. Fashion Forward: Uncovering the Essence of Fashion Week20. Fashion Forward: Uncovering the Essence of Fashion WeekEpisode 20. Welcome back to the part two discussion about fashion week.

    Last week we talked about the who, the what, the where, and the how of Fashion Week.

    This week we're going to be talking about:

    • Why Fashion Week Matters
    • Unveiling the Industry Insights
    • Engaging Student Activities

    -----------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    -----------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 20. Welcome back to the part two discussion about fashion week.

    Last week we talked about the who, the what, the where, and the how of Fashion Week.

    This week we're going to be talking about:

    • Why Fashion Week Matters
    • Unveiling the Industry Insights
    • Engaging Student Activities

    -----------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    -----------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    b39fa4ea-ec07-460b-ab27-452cc01d8295Mon, 26 Feb 2024 04:00:00 -050021:45falsefull1201201Marketing EdVenture    19. Fashion Week Unveiled: The What, Who, Where, and How of the World's Ultimate Style Showcases19. Fashion Week Unveiled: The What, Who, Where, and How of the World's Ultimate Style ShowcasesThis week's episode is about Fashion Week.

    I will cover this topic in a two part series. In the first part I talk about:

    • What Fashion Week is,
    • Where Fashion Week is held,
    • How Fashion Week is organized,
    • How often Fashion Week happens.

    --------------------------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    --------------------------------------------------------------------------------

    CTE Month is here.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    This week's episode is about Fashion Week.

    I will cover this topic in a two part series. In the first part I talk about:

    • What Fashion Week is,
    • Where Fashion Week is held,
    • How Fashion Week is organized,
    • How often Fashion Week happens.

    --------------------------------------------------------------------------------

    RESOURCE

    Check out the Fashion Week resources here. There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry.

    --------------------------------------------------------------------------------

    CTE Month is here.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    1f9a1a8e-2952-4f2e-b6aa-9e36fb88ee41Mon, 19 Feb 2024 04:00:00 -050016:53falsefull1191191Marketing EdVenture    18. Exploring Brand Stretching: Advantages, Disadvantages, and Strategies18. Exploring Brand Stretching: Advantages, Disadvantages, and StrategiesEpisode 18. This episode delves into the concept of Brand Stretching, exploring why brands choose to extend their product lines into new categories, the various strategies involved, and the potential advantages and disadvantages. 

    Here are some things that are covered:

    • Explanation of how established brands expand into new product categories to remain competitive, increase revenue, and capitalize on their established reputation.
    • Seven different ways brands can stretch their image and product offerings, including product extension, line extensions, customer franchise extension, company expertise, brand distinction, transfer of component, and lifestyle leveraging. Each strategy is accompanied by relatable examples, helping listeners understand the diverse approaches brands take when expanding their product lines.
    • Importance of understanding the motivations behind Brand Stretching, emphasizing factors such as market trends, revenue growth, and diversification. 
    • Advantages of Brand Stretching, such as reduced risk, enhanced brand visibility, and increased consumer trust. 
    • Disadvantages, including brand dilution, overshadowing existing products, and increased competition in new categories.

    RESOURCE

    The “Brand Stretching” project objective is for the students to create a new product line in a product category that does not currently exist for an established fashion brand.

    Project Deliverables:

    1. Visual Display of Product Line
    2. Digital Presentation

    Collaborative project for teams of 4 students.

    Each member will assume one of the following roles on the product development team:

    1. Project Manager – facilitates the project; handles administrative responsibilities such as creating a collaborative document, bibliography, and project folder; creates the target market profile.
    2. Design & Product Development – oversees the development of the new product; produces/obtains sketches; creates the presentation of the line.
    3. Retail & Logistics – develops the retailer profile for selling the line in store and digitally; oversees the distribution of the products from manufacturer to retailer and/or consumer; creates pricing structure.
    4. Marketing – manages all aspects of promoting the new product line through each distribution channel; organizes launching the line.

    --------------------------------------------------------------------------------

    The Brand Stretching List outlines a complete list of advantages and disadvantages of Brand Stretching. It's completely FREE. Just click here to access the resource.

    --------------------------------------------------------------------------------

    CTE Month is here.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Episode 18. This episode delves into the concept of Brand Stretching, exploring why brands choose to extend their product lines into new categories, the various strategies involved, and the potential advantages and disadvantages. 

    Here are some things that are covered:

    • Explanation of how established brands expand into new product categories to remain competitive, increase revenue, and capitalize on their established reputation.
    • Seven different ways brands can stretch their image and product offerings, including product extension, line extensions, customer franchise extension, company expertise, brand distinction, transfer of component, and lifestyle leveraging. Each strategy is accompanied by relatable examples, helping listeners understand the diverse approaches brands take when expanding their product lines.
    • Importance of understanding the motivations behind Brand Stretching, emphasizing factors such as market trends, revenue growth, and diversification. 
    • Advantages of Brand Stretching, such as reduced risk, enhanced brand visibility, and increased consumer trust. 
    • Disadvantages, including brand dilution, overshadowing existing products, and increased competition in new categories.

    RESOURCE

    The “Brand Stretching” project objective is for the students to create a new product line in a product category that does not currently exist for an established fashion brand.

    Project Deliverables:

    1. Visual Display of Product Line
    2. Digital Presentation

    Collaborative project for teams of 4 students.

    Each member will assume one of the following roles on the product development team:

    1. Project Manager – facilitates the project; handles administrative responsibilities such as creating a collaborative document, bibliography, and project folder; creates the target market profile.
    2. Design & Product Development – oversees the development of the new product; produces/obtains sketches; creates the presentation of the line.
    3. Retail & Logistics – develops the retailer profile for selling the line in store and digitally; oversees the distribution of the products from manufacturer to retailer and/or consumer; creates pricing structure.
    4. Marketing – manages all aspects of promoting the new product line through each distribution channel; organizes launching the line.

    --------------------------------------------------------------------------------

    The Brand Stretching List outlines a complete list of advantages and disadvantages of Brand Stretching. It's completely FREE. Just click here to access the resource.

    --------------------------------------------------------------------------------

    CTE Month is here.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    --------------------------------------------------------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>e66b5776-0f59-453f-a5ec-5b872374036aMon, 12 Feb 2024 04:00:00 -050026:42falsefull1181181Marketing EdVenture    17. 4 Key Factors Marketers Need to Understand About Customers | Fashion Movement, Part 317. 4 Key Factors Marketers Need to Understand About Customers | Fashion Movement, Part 3Episode 17. There are two different celebrations this month:

    • 👩🏾Black History Month 🟥⬛🟩
    • 👩🏽‍🏫CTE Month👨🏾‍🚒👩🏾‍🎨🧑🏾‍💼🧑🏾‍🍳👗💈💅🏾 .

    I'm going to be celebrating those all February. And guess what? We have an extra day in February this year. So happy birthday to those who are leap year babies.

    ------------------------------

    🟥⬛🟩 I just want to give a little black history here. So as I was doing some research, I came across information about the first known black educator. Her name is Susan King Taylor. She was the first black teacher to teach openly in a school for former slaves. She was born as a slave on a plantation in Georgia, and later lived with her grandmother, who was influential in her education. So that's just a little tidbit and a nod to Black History Month. 🟥⬛🟩

    ------------------------------

    Today's episode focuses on the third part of the three part series of the Fashion Movement. It is called Environmental Factors. There are four factors that influence fashion:

    • market segmentation,
    • economic environment,
    • sociological environment, and
    • psychological environment.

    Be sure to listen to the other 2 episodes about the Fashion Movement:

    • Episode 14 - Fashion Cycle, part one,
    • Episode 16 - Fashion Theories, part two

    ------------------------------

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers.

    This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    ------------------------------

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    Episode 17. There are two different celebrations this month:

    • 👩🏾Black History Month 🟥⬛🟩
    • 👩🏽‍🏫CTE Month👨🏾‍🚒👩🏾‍🎨🧑🏾‍💼🧑🏾‍🍳👗💈💅🏾 .

    I'm going to be celebrating those all February. And guess what? We have an extra day in February this year. So happy birthday to those who are leap year babies.

    ------------------------------

    🟥⬛🟩 I just want to give a little black history here. So as I was doing some research, I came across information about the first known black educator. Her name is Susan King Taylor. She was the first black teacher to teach openly in a school for former slaves. She was born as a slave on a plantation in Georgia, and later lived with her grandmother, who was influential in her education. So that's just a little tidbit and a nod to Black History Month. 🟥⬛🟩

    ------------------------------

    Today's episode focuses on the third part of the three part series of the Fashion Movement. It is called Environmental Factors. There are four factors that influence fashion:

    • market segmentation,
    • economic environment,
    • sociological environment, and
    • psychological environment.

    Be sure to listen to the other 2 episodes about the Fashion Movement:

    • Episode 14 - Fashion Cycle, part one,
    • Episode 16 - Fashion Theories, part two

    ------------------------------

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers.

    This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    ------------------------------

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    89c14702-4732-414e-8f95-0c721caf188eMon, 05 Feb 2024 04:00:00 -050028:14falsefull1171171Marketing EdVenture    16. 3 Simple Theories to Learn | Fashion Movement Series, Part 216. 3 Simple Theories to Learn | Fashion Movement Series, Part 2Episode 16. In episode 14, I talked about the phases and the runs of the fashion cycle as a part of the Fashion Movement. Today in part two of this three-part series, I'm going to go over three Fashion Theories:

    • Trickle Up
    • Trickle Down
    • Trickle Across

     

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers.

    This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    Episode 16. In episode 14, I talked about the phases and the runs of the fashion cycle as a part of the Fashion Movement. Today in part two of this three-part series, I'm going to go over three Fashion Theories:

    • Trickle Up
    • Trickle Down
    • Trickle Across

     

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers.

    This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    6a030576-2fd0-4b66-ad72-996a75de2938Mon, 29 Jan 2024 04:00:00 -050016:36falsefull1161161Marketing EdVenture    15. DECA Executive Summary - Learn from an Event Judge15. DECA Executive Summary - Learn from an Event JudgeEpisode 15. I am coming to you today with an interruption in the schedule of my fashion movement series to bring you a bonus episode.

    So I had the pleasure of being a judge at a DECA Competition last week. The reason why I want to bring you this episode is because I was judging written projects. I noticed that there was a disparity in the information that should have been provided in the executive summary. So what we're going to be talking about in this episode in reference to the Executive Summary is:

    • Why you need one
    • Why it's important
    • A framework for writing one
    • Assessing it
    • How you can get others to review it.

    RESOURCE

    📲Episode 11 - DECA Project Prep Framework

    📑I have an Executive Summary framework, all laid out for you. It contains:

    • 4 Teacher Resources
    • 4 Student Resources
    • 4 Student Examples
    • 4 Video Reviews of the Student Examples

    ------------------------------

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩 

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 15. I am coming to you today with an interruption in the schedule of my fashion movement series to bring you a bonus episode.

    So I had the pleasure of being a judge at a DECA Competition last week. The reason why I want to bring you this episode is because I was judging written projects. I noticed that there was a disparity in the information that should have been provided in the executive summary. So what we're going to be talking about in this episode in reference to the Executive Summary is:

    • Why you need one
    • Why it's important
    • A framework for writing one
    • Assessing it
    • How you can get others to review it.

    RESOURCE

    📲Episode 11 - DECA Project Prep Framework

    📑I have an Executive Summary framework, all laid out for you. It contains:

    • 4 Teacher Resources
    • 4 Student Resources
    • 4 Student Examples
    • 4 Video Reviews of the Student Examples

    ------------------------------

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩 

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    572c53d6-17b7-4b77-8a26-7ccec67b11fbMon, 22 Jan 2024 04:00:00 -050029:55falsefull1151151Marketing EdVenture    14. Phases & Runs of the Fashion Cycle | Fashion Movement Series14. Phases & Runs of the Fashion Cycle | Fashion Movement SeriesEpisode 14. I am going into a 3-part series about the movement of fashion. You will have an opportunity to learn a few things or just to refresh about how fashion moves, and why it's important for us to know about the movement of fashion.

    Fashion industry personnel understand the necessity of studying the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. The series focuses on the:

    Part 1 - Fashion Cycle

    Part 2 - Fashion Theories

    Part 3 - Environmental Factors that influence fashion.

    So stay tuned. Listen to each episode because you're gonna get some nuggets from each one that will bring together a comprehensive picture of how fashion moves, and why we need to understand that in the fashion industry. 

    ------------------------------

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    Episode 14. I am going into a 3-part series about the movement of fashion. You will have an opportunity to learn a few things or just to refresh about how fashion moves, and why it's important for us to know about the movement of fashion.

    Fashion industry personnel understand the necessity of studying the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. The series focuses on the:

    Part 1 - Fashion Cycle

    Part 2 - Fashion Theories

    Part 3 - Environmental Factors that influence fashion.

    So stay tuned. Listen to each episode because you're gonna get some nuggets from each one that will bring together a comprehensive picture of how fashion moves, and why we need to understand that in the fashion industry. 

    ------------------------------

    RESOURCE

    Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts:

    1. Fashion Cycle - 2 activities
    2. Fashion Theories - 2 activities
    3. Environmental Factors - 1 project

    CTE Month is coming up next month.

    I'm celebrating by having a weekly GIVEAWAY each Friday in February.

    Signup to have your name entered for FREE fashion marketing resources.🤩

    ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum, Marketing EdVenture.

    ]]>    624a4edc-b21b-40ed-9583-e8a6c64ec2c7Mon, 15 Jan 2024 04:00:00 -050021:53falsefull1141141Marketing EdVenture    13. CTSO Sponsor - Competition Trip Guideline13. CTSO Sponsor - Competition Trip GuidelineI know many of you are back in the classroom or headed back to the classroom. And really what that means is that CTSO competition is headed into full speed ahead. Right?

    I know that because I'm actually going to be a judge this year for the district in which I used to teach in. And that's going to be happening in a couple of weeks. I really look forward to judging, being on the opposite side of the coin this year as a judge.

    So anyhow, I know that I've been talking about DECA related to roleplay, DECA related to project presentation DECA related to prepping for competition or your chapter for competition. So today, I'm going to be talking about trip time. So gather your pen and paper and get ready to take a few notes. I'm going to try to go through this pretty quickly. I don't want to make it a long episode. So listening, gather your notes and everything and stay to the end for the freebie that I have for this particular episode. All right, you ready?

    RESOURCE

    The DECA Advisor Competition Trip Guideline resources for Competition discussed is FREE and available here.

    ------------------------------

     

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    I know many of you are back in the classroom or headed back to the classroom. And really what that means is that CTSO competition is headed into full speed ahead. Right?

    I know that because I'm actually going to be a judge this year for the district in which I used to teach in. And that's going to be happening in a couple of weeks. I really look forward to judging, being on the opposite side of the coin this year as a judge.

    So anyhow, I know that I've been talking about DECA related to roleplay, DECA related to project presentation DECA related to prepping for competition or your chapter for competition. So today, I'm going to be talking about trip time. So gather your pen and paper and get ready to take a few notes. I'm going to try to go through this pretty quickly. I don't want to make it a long episode. So listening, gather your notes and everything and stay to the end for the freebie that I have for this particular episode. All right, you ready?

    RESOURCE

    The DECA Advisor Competition Trip Guideline resources for Competition discussed is FREE and available here.

    ------------------------------

     

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    6fd2728c-7faa-46d8-975e-499b46c783b5Mon, 08 Jan 2024 04:00:00 -050035:29falsefull1131131Marketing EdVenture    12. CTSO Sponsor - Chapter Prep for Competition12. CTSO Sponsor - Chapter Prep for CompetitionWelcome to 2024. Let's get this season started.

    So as Nigel in the infamous movie, The Devil Wears Prada said, All right, everyone, Gird your loins. And he said this in preparation for Miranda, the infamous Miranda walking into the building. I'm saying it in reference to the DECA season and CTSO season, walking into the building. it is January and it is time to get ready for competition. You've done all of your prep. Now it's time to get the show on the road. In this episode, we're going to be talking about a DECA Advisor Prep Guideline that I've put together for competition season. This encompasses all the things that I myself had to do in preparation for competition.

    There are 4 silos tasks :

    1. Chapter
    2. District.
    3. State
    4. National

    There are 2 groups of tasks:

    1. Administrative
    2. Signature

    There are 5 groups people to accomplish these tasks:

    1. Teacher
    2. Student
    3. Parent
    4. Administration
    5. Chaperone

     

    RESOURCE

    The DECA Advisor Prep resources for Competition discussed is FREE and available here.

    ----------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Welcome to 2024. Let's get this season started.

    So as Nigel in the infamous movie, The Devil Wears Prada said, All right, everyone, Gird your loins. And he said this in preparation for Miranda, the infamous Miranda walking into the building. I'm saying it in reference to the DECA season and CTSO season, walking into the building. it is January and it is time to get ready for competition. You've done all of your prep. Now it's time to get the show on the road. In this episode, we're going to be talking about a DECA Advisor Prep Guideline that I've put together for competition season. This encompasses all the things that I myself had to do in preparation for competition.

    There are 4 silos tasks :

    1. Chapter
    2. District.
    3. State
    4. National

    There are 2 groups of tasks:

    1. Administrative
    2. Signature

    There are 5 groups people to accomplish these tasks:

    1. Teacher
    2. Student
    3. Parent
    4. Administration
    5. Chaperone

     

    RESOURCE

    The DECA Advisor Prep resources for Competition discussed is FREE and available here.

    ----------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    18043b24-83a9-4142-af14-7c861048ca2dMon, 01 Jan 2024 04:00:00 -050026:17falsefull1121121Marketing EdVenture    11. DECA Project Prep Framework with FREE Resources11. DECA Project Prep Framework with FREE ResourcesEpisode 11. Merry Christmas. Yes, I'm releasing an episode on Christmas Day, but rest assured that I am spending time with my family. So yesterday I got to see my eight month old granddaughter walk, yes walk at eight months, eight months old, she's practically running at this point. Not surprising though, since both of her parents are track athletes, and I'm pretty sure she's trying to keep up with her two older sisters.

    This week, I'm talking about a DECA project prep framework. It consists of three parts.

    1. Project development.
    2. Presentation.
    3. Administration

    It's a lot. So grab your notepads and pens and be ready to take lots of notes. Because this is going to be a full packed episode of information. 

     

    RESOURCE

    The DECA Roleplay Prep Framework resources discussed are FREE and available here.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    Episode 11. Merry Christmas. Yes, I'm releasing an episode on Christmas Day, but rest assured that I am spending time with my family. So yesterday I got to see my eight month old granddaughter walk, yes walk at eight months, eight months old, she's practically running at this point. Not surprising though, since both of her parents are track athletes, and I'm pretty sure she's trying to keep up with her two older sisters.

    This week, I'm talking about a DECA project prep framework. It consists of three parts.

    1. Project development.
    2. Presentation.
    3. Administration

    It's a lot. So grab your notepads and pens and be ready to take lots of notes. Because this is going to be a full packed episode of information. 

     

    RESOURCE

    The DECA Roleplay Prep Framework resources discussed are FREE and available here.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    4d10890a-27d9-4f5e-9fbc-c049da90801bMon, 25 Dec 2023 04:00:00 -050031:31falsefull1111111Marketing EdVenture    10. An Alumna's Pursuit of Her Passion for Fashion10. An Alumna's Pursuit of Her Passion for FashionWhen I tell you that I’m so proud of my alumni, it’s an understatement. As I said in another episode, through social media I see them going to college, starting careers, and adulting. But sitting down and chatting with them really allows me to hear how CTE and CTSO programs ignite a spark in them that continues to fuel their life choices and career journey .

    Today I’m talking with a 2017 graduate of my Fashion Marketing Program, Edna Palacio. She was one of my more quiet students who really blossomed post secondary in pursuit of her passions. This episode is a great one to share with your students who are prepping for college and deciding on careers.

    RESOURCE

    Engaging 23-page fashion activity for students.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    When I tell you that I’m so proud of my alumni, it’s an understatement. As I said in another episode, through social media I see them going to college, starting careers, and adulting. But sitting down and chatting with them really allows me to hear how CTE and CTSO programs ignite a spark in them that continues to fuel their life choices and career journey .

    Today I’m talking with a 2017 graduate of my Fashion Marketing Program, Edna Palacio. She was one of my more quiet students who really blossomed post secondary in pursuit of her passions. This episode is a great one to share with your students who are prepping for college and deciding on careers.

    RESOURCE

    Engaging 23-page fashion activity for students.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     ------------------------------

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    ]]>    6ad6d184-3e15-4b34-b656-e52daeb4c260Fri, 22 Dec 2023 04:00:00 -050032:32falsefull1101101Marketing EdVenture    9. DECA Roleplay Prep Framework with FREE Resources9. DECA Roleplay Prep Framework with FREE ResourcesEpisode 9. It’s CTSO competition season. I’ve decided to share with you my proprietary DECA Roleplay Prep Framework.

    It’s 3 parts and covers:

    • Case Study Prep
    • Presentation 
    • Administration

    If you sponsor a different CTSO, listen in because you may be able to apply some of these strategies for your organization. So grab your notepad and pen to be ready to take lots of notes.

    RESOURCE

    The DECA Roleplay Prep Framework resources discussed are FREE and available here.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    The show notes this week are within the DECA Roleplay Prep Framework resources. Get the detailed outline of the episode here.

    ]]>    Episode 9. It’s CTSO competition season. I’ve decided to share with you my proprietary DECA Roleplay Prep Framework.

    It’s 3 parts and covers:

    • Case Study Prep
    • Presentation 
    • Administration

    If you sponsor a different CTSO, listen in because you may be able to apply some of these strategies for your organization. So grab your notepad and pen to be ready to take lots of notes.

    RESOURCE

    The DECA Roleplay Prep Framework resources discussed are FREE and available here.

    ------------------------------

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram Marketing EdVenture. I'd love to connect.

    Visit my website for marketing education curriculum,  Marketing EdVenture.

    The show notes this week are within the DECA Roleplay Prep Framework resources. Get the detailed outline of the episode here.

    ]]>    acd7d43f-36b2-46c6-8c18-f9a35a1ddac3Mon, 18 Dec 2023 04:00:00 -050026:55falsefull19191Marketing EdVenture    8. An Alumna’s Journey: How She Leveraged a Fashion Education & Retail Career to Transition into the Beauty Corporate World8. An Alumna’s Journey: How She Leveraged a Fashion Education & Retail Career to Transition into the Beauty Corporate WorldEpisode 8. It's always fascinating to hear about the diverse paths that students take after graduating from high school, especially when they pursue a passion and successfully carve out a career for themselves. In today’s Feature Friday, I sat down with one of my 2011 graduates Adriana Caballero. She was one of my very creative and ambitious students who:

    • Made it to DECA ICDC her senior year
    • Went on to study Fashion Merchandising and Marketing in college and 
    • Now works in the corporate office of a top beauty company. 

    Listen in as she shares her post-secondary journey which I’m sure would benefit many seniors to hear as they prepare for the next phase of life.

    ]]>    Episode 8. It's always fascinating to hear about the diverse paths that students take after graduating from high school, especially when they pursue a passion and successfully carve out a career for themselves. In today’s Feature Friday, I sat down with one of my 2011 graduates Adriana Caballero. She was one of my very creative and ambitious students who:

    • Made it to DECA ICDC her senior year
    • Went on to study Fashion Merchandising and Marketing in college and 
    • Now works in the corporate office of a top beauty company. 

    Listen in as she shares her post-secondary journey which I’m sure would benefit many seniors to hear as they prepare for the next phase of life.

    ]]>    3a22d6bd-e2e7-4e91-b2c1-e6ca78058bb8Fri, 15 Dec 2023 04:00:00 -050039:29falsefull18181Marketing EdVenture    7. Learn a Simple Framework for Teaching Fashion Marketing7. Learn a Simple Framework for Teaching Fashion MarketingEpisode 7. Have you ever found yourself suddenly having to teach a class you know nothing about? It happens far too often. This is what led me to this topic today. Listen in as I talk about a framework for teaching Fashion Marketing that engages your students and introduces them to marketing concepts, while providing rigorous activities and projects that immerse them into the fashion industry.

     

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum, www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode7

    ]]>    Episode 7. Have you ever found yourself suddenly having to teach a class you know nothing about? It happens far too often. This is what led me to this topic today. Listen in as I talk about a framework for teaching Fashion Marketing that engages your students and introduces them to marketing concepts, while providing rigorous activities and projects that immerse them into the fashion industry.

     

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum, www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode7

    ]]>    4dc373d7-bc33-4245-9469-74d0c2b696c8Mon, 11 Dec 2023 04:00:00 -050022:36falsefull17171Marketing EdVenture    6. Navigating CTE Recruitment & Planning a Fashion Show6. Navigating CTE Recruitment & Planning a Fashion ShowEpisode 6. I talked about 8 effective ways to promote and recruit for your CTE program in episode 5. In this episode, you will hear how Briaana Lark and her teaching partner implement some of these as they carry out a robust recruiting campaign.

    She also shares some insider information about the planning of the Fashion Magnet's fashion show and some great advice for new teachers.

     

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ]]>    Episode 6. I talked about 8 effective ways to promote and recruit for your CTE program in episode 5. In this episode, you will hear how Briaana Lark and her teaching partner implement some of these as they carry out a robust recruiting campaign.

    She also shares some insider information about the planning of the Fashion Magnet's fashion show and some great advice for new teachers.

     

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ]]>    f7da5462-5bc9-4f81-b491-9a8ea355df70Fri, 08 Dec 2023 04:00:00 -050023:43falsefull16161Marketing EdVenture    5. 8 Effective Ways to Promote and Recruit for Your CTE Program5. 8 Effective Ways to Promote and Recruit for Your CTE ProgramEpisode 5. We all know the frustration of having a class full of students who are not interested in our CTE class. We also know the thrill of having students who love our classes and will be on our rosters for multiple years.

    As you seek to advocate and grow your program, you will need to implement plan to support your vision. In this episode, I share 8 effective ways to promote and recruit for your CTE program. Although I specifically focus on fashion marketing, the same concepts apply to any CTE program.

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum, www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode5

    ]]>    Episode 5. We all know the frustration of having a class full of students who are not interested in our CTE class. We also know the thrill of having students who love our classes and will be on our rosters for multiple years.

    As you seek to advocate and grow your program, you will need to implement plan to support your vision. In this episode, I share 8 effective ways to promote and recruit for your CTE program. Although I specifically focus on fashion marketing, the same concepts apply to any CTE program.

    RESOURCE

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

     If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum, www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode5

    ]]>    c80a4d99-3c33-4609-9a42-2164a2e95c1cMon, 04 Dec 2023 04:00:00 -050017:08falsefull15151Marketing EdVenture    4. A Teacher's CTSO Journey: Fundraising and Building Community Support4. A Teacher's CTSO Journey: Fundraising and Building Community SupportEpisode 4. If you are a CTSO advisor or sponsor, you understand the arduous task of raising money to fund your activities and competition. In this episode of Marketing EdVenture, I continue my conversation with Briaana Lark, a teacher who was once my student in the fashion marketing program she now leads. This is part two of our conversation. Be sure to go back and listen to episode two for a overview of her career and how she transitioned into education.

    Listen in as Briaana talks about:

    • Her DECA chapter's successes.
    • How she's raised money.
    • A very valuable sponsorship with a company that's ranked 30th on the Fortune 100 list.

    You'll also learn the importance of bringing the community along on the journey, from using social media to being transparent about the process and struggles of a teacher and CTSO sponsor. 

    RESOURCES

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode4

    ]]>    Episode 4. If you are a CTSO advisor or sponsor, you understand the arduous task of raising money to fund your activities and competition. In this episode of Marketing EdVenture, I continue my conversation with Briaana Lark, a teacher who was once my student in the fashion marketing program she now leads. This is part two of our conversation. Be sure to go back and listen to episode two for a overview of her career and how she transitioned into education.

    Listen in as Briaana talks about:

    • Her DECA chapter's successes.
    • How she's raised money.
    • A very valuable sponsorship with a company that's ranked 30th on the Fortune 100 list.

    You'll also learn the importance of bringing the community along on the journey, from using social media to being transparent about the process and struggles of a teacher and CTSO sponsor. 

    RESOURCES

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode4

    ]]>    8e4b9eeb-95ef-4bc1-90b8-702702c1b837Fri, 01 Dec 2023 04:00:00 -050028:17falsefull14141Marketing EdVenture    3. Developing a Multiple-year Fashion Marketing Program3. Developing a Multiple-year Fashion Marketing ProgramEpisode 3. Do you currently teach one fashion marketing prep over and over and over again?

    Do your students want more fashion that is not design-related?

    Would you like to have a fashion marketing program that is two, three, or maybe even four years. We'll stay tuned for an inside look at the framework of the four year fashion marketing program I taught for 14 years in a high school career development center. I'll also share ideas of how you can connect to external programs and create a robust program that will immerse the students into the business side of fashion. 

    In this episode, you will hear how you can expand your fashion marketing course into a full fashion marketing program by:

    • Connecting with local colleges to set up dual credit that correlates the state standardized classes to the college courses.
    • Looking into fashion programs offered online that offer certificates.
    • Incorporating a well established entrepreneurship program into your entrepreneurship class.

    I encourage you to talk with your district CTE specialist, school administration and counselors to discuss this enriching concepts. 

    RESOURCES

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode3

    ]]>    Episode 3. Do you currently teach one fashion marketing prep over and over and over again?

    Do your students want more fashion that is not design-related?

    Would you like to have a fashion marketing program that is two, three, or maybe even four years. We'll stay tuned for an inside look at the framework of the four year fashion marketing program I taught for 14 years in a high school career development center. I'll also share ideas of how you can connect to external programs and create a robust program that will immerse the students into the business side of fashion. 

    In this episode, you will hear how you can expand your fashion marketing course into a full fashion marketing program by:

    • Connecting with local colleges to set up dual credit that correlates the state standardized classes to the college courses.
    • Looking into fashion programs offered online that offer certificates.
    • Incorporating a well established entrepreneurship program into your entrepreneurship class.

    I encourage you to talk with your district CTE specialist, school administration and counselors to discuss this enriching concepts. 

    RESOURCES

    The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode3

    ]]>    4aa471f7-ea30-409a-af9e-a45a7c8bdef7Sun, 26 Nov 2023 14:15:00 -050012:04falsefull13131Marketing EdVenture    2. When the Student Becomes the Teacher2. When the Student Becomes the TeacherEpisode 2. It's Black Friday and the kickoff of Feature Fridays on the Marketing EdVenture podcast. Welcome on into the room.

    Today I'm here with my very first guest who is no stranger to me. She is Briaana Lark a fashion marketing educator and adjunct instructor at Skyline Career Development Center in Dallas, Texas. What's unique about Briaana being a teacher is that she was once my student in the very program she's teaching now .Her story is a true testimony of the influence of CTE programs and participation in a CTSO.

    Briaana has brought so much energy, perspective, relatability and tangible industry experience to the program and connects with the students in a real way. In this episode, you will hear about:

    • Her career in the fashion and retail industries before entering education.
    • How her experience in DECA influences her ability to relate to her students.
    • Some challenges she faces as a teacher.

    Whether you are a new or seasoned teacher, you will identify with something you hear today. Our conversation was so juicy and full of valuable insight that it's a two part series.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode2

    ]]>    Episode 2. It's Black Friday and the kickoff of Feature Fridays on the Marketing EdVenture podcast. Welcome on into the room.

    Today I'm here with my very first guest who is no stranger to me. She is Briaana Lark a fashion marketing educator and adjunct instructor at Skyline Career Development Center in Dallas, Texas. What's unique about Briaana being a teacher is that she was once my student in the very program she's teaching now .Her story is a true testimony of the influence of CTE programs and participation in a CTSO.

    Briaana has brought so much energy, perspective, relatability and tangible industry experience to the program and connects with the students in a real way. In this episode, you will hear about:

    • Her career in the fashion and retail industries before entering education.
    • How her experience in DECA influences her ability to relate to her students.
    • Some challenges she faces as a teacher.

    Whether you are a new or seasoned teacher, you will identify with something you hear today. Our conversation was so juicy and full of valuable insight that it's a two part series.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: www.marketingedventure.com/episode2

    ]]>    c4495a5d-eca9-4b47-b790-a05ccc4eb3d9Fri, 24 Nov 2023 04:00:00 -050027:22falsefull12121Marketing EdVenture    1. From Corporate to Classroom - Why Fashion Marketing?1. From Corporate to Classroom - Why Fashion Marketing?Episode 1. And so it begins. This is my first episode of Marketing EdVenture with Jacque’ Walker. Today, I'm flying solo and talking about transitioning from corporate America to the education field; the framework of my fashion marketing program; how to expand your fashion marketing class into a fashion program; and the benefits of a fashion program.

    I had the pleasure of teaching a 4-year Fashion Magnet Program for 14 years.  I know that districts and curriculum makers would have you think that a one semester or one year course is enough for a student who wants to know about the business side of fashion. Even with CTE schools and center popping up in every district, fashion curriculum is heavily focused on design. Well, there is huge business side to this nearly $2 trillion industry. Many may wonder what fashion content can you teach for 4 years. In the episode, I provide insight to:

    • the four levels of my program
    • curriculum covered
    • labs & demonstrations of learning
    • CTSO participation
    • developing a fashion marketing program.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: https://www.marketingedventure.com/episode1

    ]]>    Episode 1. And so it begins. This is my first episode of Marketing EdVenture with Jacque’ Walker. Today, I'm flying solo and talking about transitioning from corporate America to the education field; the framework of my fashion marketing program; how to expand your fashion marketing class into a fashion program; and the benefits of a fashion program.

    I had the pleasure of teaching a 4-year Fashion Magnet Program for 14 years.  I know that districts and curriculum makers would have you think that a one semester or one year course is enough for a student who wants to know about the business side of fashion. Even with CTE schools and center popping up in every district, fashion curriculum is heavily focused on design. Well, there is huge business side to this nearly $2 trillion industry. Many may wonder what fashion content can you teach for 4 years. In the episode, I provide insight to:

    • the four levels of my program
    • curriculum covered
    • labs & demonstrations of learning
    • CTSO participation
    • developing a fashion marketing program.

    If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------

    Show notes: https://www.marketingedventure.com/episode1

    ]]>    ba84de28-3384-44cc-9b89-dc70578769f8Mon, 20 Nov 2023 04:00:00 -050020:44falsefull11111Marketing EdVenture    Welcome to Marketing EdVenture for Business, Fashion, Marketing, and CTE Educators!Welcome to Marketing EdVenture for Business, Fashion, Marketing, and CTE Educators!Hey there,

    Welcome to “Marketing EdVenture with Jacque’ Walker”, THE online resource for Fashion

    Marketing and CTE Educators.

    I’m a former marketing educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and

    certified entrepreneurship academy while being a DECA advisor. I have over 20

    years of experience in sales, retail management, and project management.

    My mission is to equip secondary educators with marketing resources to connect the

    classroom to digital natives while cultivating an engaged learning environment.

    I’ve curated this space to disseminate information and collaborate with thought leaders in

    all aspects of marketing to:

    ·      Foster development and growth in fashion classes and programs,

    ·      Support business, fashion, and marketing CTSO advisors and sponsors,

    ·      Provide multiple prep educators guidance along the way,

    ·      Encourage targeted career exploration,

    ·      Expose post-secondary education opportunities,

    ·      Facilitate project-managed classrooms,

    ·      And so much more.

    People you can expect to join us here are master educators; CTE administration and

    personnel; industry experts; and trailblazing alumni who’ve applied their high

    school marketing exposure to their professions.

    These guests will spotlight bi-weekly on Feature Fridays.

    Every Monday morning you can connect with me during your drive. I’ll chat with you more

    in-depth about fashion marketing, DECA, entrepreneurship, and trending topics.

    If you’re still listening to me right now, that means you have an interest in marketing

    education and/or fashion marketing. With that in mind, you are exactly who this

    show is for.


    I’m truly grateful to have you here. So, grab your favorite beverage, open up your Notes

    app on your device, and be prepared for all of the goodness that’s headed your

    way.

     

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------


    ]]>    Hey there,

    Welcome to “Marketing EdVenture with Jacque’ Walker”, THE online resource for Fashion

    Marketing and CTE Educators.

    I’m a former marketing educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and

    certified entrepreneurship academy while being a DECA advisor. I have over 20

    years of experience in sales, retail management, and project management.

    My mission is to equip secondary educators with marketing resources to connect the

    classroom to digital natives while cultivating an engaged learning environment.

    I’ve curated this space to disseminate information and collaborate with thought leaders in

    all aspects of marketing to:

    ·      Foster development and growth in fashion classes and programs,

    ·      Support business, fashion, and marketing CTSO advisors and sponsors,

    ·      Provide multiple prep educators guidance along the way,

    ·      Encourage targeted career exploration,

    ·      Expose post-secondary education opportunities,

    ·      Facilitate project-managed classrooms,

    ·      And so much more.

    People you can expect to join us here are master educators; CTE administration and

    personnel; industry experts; and trailblazing alumni who’ve applied their high

    school marketing exposure to their professions.

    These guests will spotlight bi-weekly on Feature Fridays.

    Every Monday morning you can connect with me during your drive. I’ll chat with you more

    in-depth about fashion marketing, DECA, entrepreneurship, and trending topics.

    If you’re still listening to me right now, that means you have an interest in marketing

    education and/or fashion marketing. With that in mind, you are exactly who this

    show is for.


    I’m truly grateful to have you here. So, grab your favorite beverage, open up your Notes

    app on your device, and be prepared for all of the goodness that’s headed your

    way.

     

    ----------

    Follow me on Instagram @marketingedventure. I'd love to connect.

    ----------

    Visit my website for marketing education curriculum,  www.marketingedventure.com.

    ----------


    ]]>    5a6edaf6-ef11-451a-95a0-44b4f4782e93Fri, 03 Nov 2023 04:00:00 -050002:34falsefull11Marketing EdVenture