In this conversation, Jake lays it bare: 200 doors knocked, 20 conversations, zero jobs sold (and one neighborhood that blacklisted his truck).

Zach (who's built businesses for years without ever pounding a single door) walks through what to do instead: how to stop broadcasting your name and start getting a direct response, why "show people you can help them by actually helping them" beats any cold pitch, how to pick the customers actually worth your time, and why most people reach out at exactly the wrong moment.

Whether you run a pressure washing business, a service business, or any small business trying to get clients, this is about working smarter instead of just harder, sharpening the axe before you swing. If you've been grinding, hearing "no" all day, and starting to wonder if you're just bad at this, you're not. You're using the wrong tool. This one's for you.

Tell us where you're stuck in the comments. 👇

CHAPTERS

Move Right is two friends figuring it out in public: business, faith, and the stuff underneath the stuff. Everything here comes back to one idea: serve people, don't fleece them. If you're building something and want to do it the right way, subscribe so you don't miss the next one.

🗓️ We host live virtual meetups every Thursday at 12pm ET — register at https://www.moveright.me

📺 Subscribe: https://www.youtube.com/@ZKosturos

🌐 More: https://www.moveright.me

#SmallBusiness #Marketing #MoveRight #DoorToDoorSales #DirectResponseMarketing

We chase the better house, the bigger paycheck, the next milestone, believing all of it will finally make us feel the way we want to feel.

But what if you already have access to that thing? What if the chase is pulling you away from it?

That's the question this episode sits in: what actually matters most in life, why authentic community is so hard to build (especially when you move somewhere new), and how faith, work, and ambition fit together instead of fighting each other. If you've ever finished the project, hit the goal, and still felt like the room was empty, this one's for you. We'd love to hear your story in the comments. 👇

RESOURCES

🌎 Endurance Leadership — the organization we served with in Peru: https://www.enduranceleadership.org/

🎧 Will's sermon we mention in the episode: https://www.youtube.com/watch?v=ygJlWpD7x8s

New here? Move Right is two friends figuring it out in public: faith, business, relationships, and the stuff underneath the stuff. If you want to live more intentionally and build a life that's actually connected, subscribe so you don't miss the next one.

📺 Subscribe: https://www.youtube.com/@ZKosturos

🌐 More: https://www.moveright.me

In this video, Zach breaks down how to communicate better with three simple shifts that help you stop being misunderstood at work, at home, and everywhere in between. Most of us focus on what WE want to say and forget the person on the other side. These three communication skills, leading with empathy, speaking with clarity and confidence, and paying attention to your non-verbal cues , change how your message actually lands. Get them right and you'll see it everywhere: stronger relationships, better leadership, and a lot fewer "that's not what I meant" moments. If you've ever felt like people just don't get what you're trying to say, this one's for you.

Try these three shifts for one week and tell us how it went in the comments.

👇 CHAPTERS

0:00 — Why communication is the #1 skill

1:00 — Tip 1: Put yourself in their shoes first

2:20 — Tip 2: Clarity & confidence (and why writing trains you)

3:50 — Tip 3: Your non-verbal cues (the 90% rule)

5:00 — Recap + your one-week challenge

New here? Move Right is about thinking clearly and living deliberately, questioning the cultural defaults and figuring it out together, from faith to work to relationships. If you want to communicate better and grow in every area of life, subscribe so you don't miss the next one.

📺 Subscribe: https://www.youtube.com/@ZKosturos 🌐 More: https://www.moveright.me

#CommunicationSkills #PersonalDevelopment #MoveRight #Leadership

Drawing from a transformational retreat with men from around the world—many of whom he originally met through X—Zach reflects on the power of connecting with people who share similar values, goals, and interests regardless of geography. He discusses why genuine community has become harder to find in modern life, how social media can expand the pool of people we learn from and grow alongside, and why intentional connection is often far more valuable than endless scrolling. Rather than seeing social media as something that only divides people, he argues that it can be used as a tool to find mentors, peers, accountability, and lifelong friendships.

Through the lens of Move Right, this episode challenges listeners to stop viewing social media as either entirely good or entirely bad and instead ask a better question: How can I use this tool intentionally? Zach encourages people to seek out communities that inspire growth, take online relationships into the real world when possible, and invest in relationships that sharpen, challenge, and encourage them. This is a conversation for anyone who feels disconnected, wants deeper relationships, or is looking for ways to use technology to move their life in a more meaningful direction.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why social media is often judged only by its downsides
• How online communities can create real-world friendships
• The value of connecting with people who share similar values and goals
• Why intentional engagement is more powerful than passive scrolling
• How community influences growth, opportunity, and personal development
• The importance of taking relationships from online to offline
• Why investing in community often produces outsized returns
• How surrounding yourself with the right people helps you move right on the bell curve
• The difference between consuming content and building meaningful connections
• Using technology as a tool for growth rather than distraction

Rather than reducing the conversation to finances alone, Zach and Jake dig into the deeper questions underneath it all. They discuss why many people desire a more traditional family life today, why that lifestyle often requires living differently than the majority, and how fear can quietly disguise itself as “waiting until everything is perfect.” They also explore the relationship between leadership, value creation, financial stability, and family responsibility, arguing that the real goal is not simply making money, but becoming the kind of person who can lead, solve problems, serve others well, and create a stable environment for a family over time.

Through the lens of Move Right, the episode challenges listeners to stop obsessing only over income and instead focus on developing the skills, character, leadership, and trust required to build a meaningful life. Zach and Jake also wrestle honestly with tradeoffs—how some people delay kids for financial freedom, others have kids early and struggle financially, and why there is rarely a perfectly frictionless path. This is a conversation for couples trying to think wisely about family, provision, timing, and what it really means to prepare for the future.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• Whether there is ever a truly “perfect” time to have kids
• Why many people today desire a more traditional family structure
• The tradeoff between financial freedom and starting a family earlier
• How fear can disguise itself as “just needing more preparation”
• Why building value and leadership matters more than obsessing over money
• The relationship between providing, serving, and solving problems
• How becoming a strong leader impacts marriage, parenting, and business
• Why following Christ provides clarity through uncertainty and tradeoffs

Instead of framing confidence as something a person simply “decides” to have, Zach and Jake break down how confidence is usually built slowly through preparation, integrity, repeated action, and learning to keep commitments over time. They also discuss the tension between humility and confidence, why insecurity often leads to comparison and overcompensation, and how rooted confidence allows a person to move through life with steadiness instead of constantly needing approval from others.

Through the lens of Move Right, the conversation challenges listeners to rethink where they are searching for worth and whether their confidence is dependent on outcomes, opinions, appearance, status, or something deeper. This episode is for men who want to become more grounded, more secure, and more capable without falling into pride, arrogance, or performative masculinity.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Rather than focusing only on external behavior, Zach and Jake dig into the deeper issue of formation—what shapes a man over time, what he meditates on, what influences him, and where he looks for life. Drawing heavily from biblical imagery around rootedness, they discuss how shallow roots lead to instability, while deep roots create resilience, fruitfulness, peace, and clarity even in difficult seasons. They also wrestle with the difference between striving and abiding, and why many people are trying to produce externally without first being deeply grounded internally.

Through the lens of Move Right, the episode challenges listeners to think seriously about what they are feeding their minds, where they are seeking identity, and whether their life is being built on something deep enough to last. This is a conversation for people who want more than surface-level productivity or temporary motivation and are looking for a more rooted, durable, and meaningful way to live.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• What it means to be deeply rooted instead of emotionally reactive
• Why external success cannot replace internal stability
• The connection between roots, resilience, and long-term fruitfulness
• The difference between striving and abiding
• How daily inputs shape identity, thinking, and peace
• Why suffering often reveals what a person is truly rooted in
• The role of Scripture, truth, and meditation in spiritual formation
• How to build a life that remains steady through pressure and uncertainty

This conversation goes far beyond career advice. Zach and Jack explore why so many people end up living like “plow horses,” trapped in responsibility, performance, and other people’s expectations, while feeling disconnected from what actually makes them come alive. They talk about the difference between being shaped by labels versus discovering greatness, why many people answer life’s biggest questions in the wrong order, and how fear of what others think can keep a person from ever stepping into the life they were made for. They also get into Jack’s belief that what culture often calls a disorder may sometimes reveal both a person’s greatest risk and their greatest gift.

Through the lens of Move Right, this episode is about learning to see the breadcrumbs of calling, paying attention to what makes you feel most alive, and recognizing that real greatness is often found in the very place other people told you to tone down, suppress, or fix. This is a conversation for anyone who feels stuck in the wrong lane, senses there is more in them, or wants to understand how identity, purpose, and contribution connect in a deeper way.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why many people live by labels they never chose
• How to tell the difference between a burden and a calling
• Why greatness often hides inside what looks “wrong” on the surface
• The danger of living as a “good boy” or “good girl” for too long
• Why caring too much about what others think keeps people stuck
• How to look for breadcrumbs that point toward purpose
• The difference between being a plow horse and being a reservoir
• Why waking up a person’s greatness can transform a life or a company

This conversation goes deeper than whether college is “good” or “bad.” Zach and Jake challenge the idea that a degree is just a piece of paper or a magic ticket to stability, and instead ask a better question: What did the degree actually train you to do? They explore how a degree may represent ways of thinking, solving problems, and creating value that still matter even if someone never works in the exact field they studied. They also wrestle with whether college is still worth the cost today, especially in a world where technology is moving fast and many practical skills can now be learned outside traditional institutions.

Through the lens of Move Right, they argue that the real issue is not simply whether someone is using their degree, but whether they are learning how to think, how to create value, and how to apply their gifts in a changing marketplace. This episode is for people questioning their path, parents thinking about what to encourage their kids toward, and anyone wondering whether the “normal” route is still producing the kind of outcomes they actually want.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• What a college degree actually represents beyond a job title
• Whether someone can still be “using” a degree outside the original field
• Why college has often been treated like proof of preparation
• Whether that proof still means the same thing today
• How technology is changing the value of traditional degrees
• The difference between learning what to think and learning how to think
• Why creating value matters more than simply collecting credentials
• How to rethink college, career paths, and preparation in a changing world

Using real examples from business, family, faith, and entrepreneurship, Zach and Jake break down why many people naturally gravitate toward what feels familiar or comfortable instead of what is actually most important. They talk about why the ability to allocate time, attention, and effort may become one of the most valuable skills in a world filled with AI, endless content, and constant distraction. They also explore how to think about goals more clearly, how to reverse-engineer what really matters, and why some of the biggest breakthroughs come from simplifying life instead of adding more complexity.

Through the lens of Move Right, they argue that uncommon outcomes will increasingly belong to people who can simplify well, identify the real priorities, and keep faith at the center while resisting the pressure to obsess over every minor detail. This episode is for men who feel stretched thin, pulled in too many directions, or unsure what the right next move actually is—and want a better framework for deciding what matters most.

To watch the full conversation, find Move Right with Zach and Jake on YouTube at @ZKosturos.

Additional Discussion Topics:

• The difference between majors and minors in life and work
• Why many people spend their best energy on the wrong things
• How to think more clearly about time, focus, and allocation
• Why simplification may be one of the most valuable skills going forward
• How goals can be reverse-engineered into real priorities
• The role of faith in organizing the other areas of life
• Why entrepreneurs often avoid the real major and hide in setup work
• How community and complementary strengths help people move forward

This conversation goes deeper than achievement, money, or success on the surface. Zach and Jake talk about how selfish ambition is often tied to pride, rivalry, fear, validation, and the need to prove something, while godly ambition flows from identity, service, and using a man’s gifts to lift others up. They also explore why ambition becomes dangerous when it creates chaos, striving, and disorder, and why healthy ambition is more about bringing beauty, excellence, and flourishing into the world through the gifts God has given.

Through the lens of Move Right, they challenge the false binary that men must choose between having no ambition at all or chasing success for selfish reasons. Instead, they offer a better framework: know your identity first, understand your gifts in community, let go of fear, and then look for opportunities to use those gifts in ways that serve others well. This episode is for men trying to sort out their calling, their drive, and whether the life they are building is flowing from insecurity or from clarity and purpose.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• The difference between selfish ambition and godly ambition
• Why ambition becomes dangerous when it is rooted in pride or validation
• How chaos, striving, and disorder can reveal the wrong kind of ambition
• Why identity should come before ambition, not after it
• How gifts are meant to serve others, not just elevate self
• Why fear can cloud calling, purpose, and self-understanding
• The role of community in helping reveal a person’s gifts
• How to pursue excellence without falling into rivalry or conceit

Through the lens of Move Right, Zach and Jake challenge the assumption that success always comes from pushing harder. They talk about the difference between taking time off and actually being at rest, why many people work their whole lives so they can rest later instead of learning to work from rest now, and how fear often sits underneath constant striving. They also connect rest to trust, showing that real peace comes from believing God is sovereign, present, and enough—even when the future feels uncertain. This episode is for men who are tired, anxious, constantly “on,” and ready to think differently about peace, productivity, and what it means to live well.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• The difference between taking a break and actually being at rest
• Why anxiety and fear often sit underneath constant striving
• How hustle culture can disguise deeper unrest
• What it means to work from rest instead of working toward rest
• Why Sabbath reflects a pattern built into God’s design
• How peace, trust, and surrender relate to real rest
• Why many productive people still feel exhausted inside
• How to approach work, family, and uncertainty from a place of peace

Through the lens of Move Right, Zach and Jake break down why decisive people are often not reckless at all—they are prepared. They discuss the role of due diligence, emotional control, fruit, wise counsel, and listening for God’s voice when making major life decisions around career, marriage, business, and calling. They also wrestle with the tension between responsibility and trust, showing that courage is not the absence of fear, but the willingness to move forward when conviction has been built and faith must carry the rest. This episode is for men who feel stuck, torn between too many opinions, or afraid of making the wrong move—and want a clearer framework for deciding well.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why “just send it” and “just prepare more” are both incomplete
• How decisiveness is shaped by preparation, conviction, and courage
• Why fruit matters when evaluating your patterns and the advice you take
• The role of wise counsel versus endless opinion-seeking
• How faith and quiet time with God help clarify major decisions
• Why certainty is never total, and courage is still required
• How to think through big decisions like career, business, marriage, and moving
• Why decisive people often have stronger emotional control, not just stronger opinions

Through the lens of Move Right, the conversation challenges the idea that discipline is mainly about forcing yourself to do more. Zach and Jake argue that lasting change comes more from becoming the kind of person who naturally lives in alignment with his values than from relying on temporary emotional intensity. This episode is for men who are tired of the cycle of guilt, inconsistency, and falling off track—and want a better framework for building a steady life.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why “push motivation” often fades quickly
• The difference between discipline, self-control, and habits
• Why vision gives discipline its staying power
• The danger of relying on white-knuckle consistency
• How identity shapes long-term change more than intensity does

Through the lens of Move Right, they unpack how growth often begins by first seeing clearly what is not right, then imagining what could be, then developing the belief and evidence needed to pursue it with courage. The episode frames frustration not as a bug in life, but as a feature—an invitation to create, solve problems, and participate in making something better. They also connect this framework to purpose, agency, skill-building, and the responsibility men have to serve others by turning vision into action.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why frustration may be an invitation instead of a dead end
• The difference between accepting “what is” and imagining “what could be”
• What it means to see, believe, and go for it
• Why belief requires evidence, skill, and growth
• How courage turns vision into action
• Why creating something better is part of serving others well

Rather than pushing listeners toward outrage or political obsession, Zach and Jake argue that real influence usually starts much closer to home. They discuss why men should focus first on leading themselves, their families, and their local communities well before trying to fix national problems. The conversation also explores the cost of making a difference, the danger of trying to please everyone, and why a grounded, values-driven life is often the strongest foundation for broader impact.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why one man can still make a difference
• The importance of local leadership over constant national outrage
• Why trying to please everyone weakens real conviction
• How family leadership connects to broader cultural impact
• Why men should build a strong life before chasing large platforms

This conversation moves beyond surface-level leadership advice and gets to the deeper issue of what makes someone worth following in the first place. Zach and Jake discuss why great leaders are first great followers, why leadership is more magnetic than performative, and why authenticity, consistency, courage, and communication matter more than trying to look strong all the time. They also challenge the idea that leaders must always have the right answer, and instead present leadership as the willingness to move forward, include others, and do the right things even when the path is unclear.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why leadership starts before a title is given
• The difference between management and leadership
• Why great leaders are also great followers
• What makes a leader magnetic instead of performative
• Why communication may be the highest-return skill a man can build

Instead of treating passion as a feeling to chase, Zach and Jake offer a deeper framework. They explore the difference between organizing life around personal emotion versus using gifts, energy, and interests in ways that serve other people. The conversation also reframes passion as something closer to energy and flow, while warning against turning feeling good into an idol. This episode is for men trying to think more clearly about work, purpose, and the kind of life worth building.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Whether “follow your passion” is good advice
• The difference between passion as feeling and passion as energy
• Why serving others gives passion better direction
• How flow state can reveal strengths without becoming an idol
• A practical way to inventory what energizes you and how it can help others

This conversation is about more than money. It is about adopting a mindset built on patience, discipline, wise risk, and purposeful action in work, leadership, and life. The investor’s approach is presented as a way of thinking that values long-term outcomes over short-term spikes and helps men build something durable.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• The difference between an investor, a saver, a speculator, and a consumer
• Why long-term thinking beats short-term hype
• How compounding applies beyond money
• Why patience and intentional risk matter
• How an investing mindset shapes leadership and life

Through the lens of Move Right, they argue that the men who move forward will often be the ones who learn how to filter distractions, think clearly, and focus deeply on what actually matters. Rather than chasing every idea or trend, Zach and Jake point listeners back to clarity, purpose, and action.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• Why attention is becoming a defining skill
• The cost of endless information without action
• How to separate signal from noise
• Why clarity matters more than constant consumption
• How focused action helps men move to the right side of the bell curve

The conversation also wrestles with a harder reality: what used to feel like a normal middle-class life now sits much farther to the right on the bell curve than many people realize. Zach and Jake discuss why thriving on one income requires more than cutting expenses, and why value creation, delayed gratification, financial literacy, and realistic thinking matter so much in today’s economy.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• What “thriving” on one income actually means today
• Why a normal middle-class life now requires more intention
• The role of delayed gratification and risk
• Why old financial advice may not fit the current economy
• How men can build stability with a more realistic framework

Through the lens of Move Right, they challenge surface-level financial thinking and argue that the path to one-income family life is not mainly about clipping coupons or lowering expectations. It is about creating more value, thinking differently than the crowd, and building a life that reflects conviction, family leadership, and long-term purpose.

To watch the full conversation, find Move Right on YouTube at @ZKosturos.

Additional Discussion Topics:

• What one-income family life really demands
• Why value creation matters more than simple frugality
• The tension between provision and presence at home
• Why sacrifice is part of building a family-centered life
• How men can think differently about work, money, and leadership