<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet href="https://feeds.captivate.fm/style.xsl" type="text/xsl"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><atom:link href="https://feeds.captivate.fm/mozpod/" rel="self" type="application/rss+xml"/><title><![CDATA[MozPod with Chima Mmeje]]></title><podcast:guid>506a72cd-1a2e-5bd1-ba4f-d3bdc47839b4</podcast:guid><lastBuildDate>Wed, 04 Dec 2024 13:26:28 +0000</lastBuildDate><generator>Captivate.fm</generator><language><![CDATA[en]]></language><copyright><![CDATA[© 2021 - 2024 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.]]></copyright><managingEditor>Moz</managingEditor><itunes:summary><![CDATA[MozPod with Chima Mmeje is unlike any SEO podcast you've ever listened to. You'll get deep insights on creative SEO strategies, real success stories, and behind-the-scenes access to your favorite SEO experts. Each episode offers practical tips to help you improve your SEO knowledge, land top-tier clients, and get the blueprint to supercharge your SEO career. ]]></itunes:summary><image><url>https://artwork.captivate.fm/d3e25f09-01ea-4a08-9dd7-00ecaa2566d0/40659365-1709232745997-929e140d087a.jpg</url><title>MozPod with Chima Mmeje</title><link><![CDATA[https://moz.com/mozpod]]></link></image><itunes:image href="https://artwork.captivate.fm/d3e25f09-01ea-4a08-9dd7-00ecaa2566d0/40659365-1709232745997-929e140d087a.jpg"/><itunes:owner><itunes:name>Moz</itunes:name></itunes:owner><itunes:author>Moz</itunes:author><description>MozPod with Chima Mmeje is unlike any SEO podcast you&apos;ve ever listened to. You&apos;ll get deep insights on creative SEO strategies, real success stories, and behind-the-scenes access to your favorite SEO experts. Each episode offers practical tips to help you improve your SEO knowledge, land top-tier clients, and get the blueprint to supercharge your SEO career. </description><link>https://moz.com/mozpod</link><atom:link href="https://pubsubhubbub.appspot.com" rel="hub"/><itunes:explicit>true</itunes:explicit><itunes:type>episodic</itunes:type><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><itunes:category text="Business"></itunes:category><itunes:category text="Education"><itunes:category text="How To"/></itunes:category><itunes:new-feed-url>https://feeds.captivate.fm/mozpod/</itunes:new-feed-url><podcast:locked>no</podcast:locked><podcast:medium>podcast</podcast:medium><item><title>Ep 21: Personal Branding 101 With Rejoice Ojiaku</title><itunes:title>Ep 21: Personal Branding 101 With Rejoice Ojiaku</itunes:title><description><![CDATA[<p>Creating a personal brand can feel daunting, especially when imposter syndrome keeps telling you you're not enough. But if you put in the work, a recognizable brand unlocks opportunities for career growth. In this episode, you’ll get actionable advice on finding your unique voice, maintaining consistency, and turning your story into a powerful asset.&nbsp;</p><p>Rejoice Ojiaku, an award-winning SEO expert and public speaker. She has worked with companies like Incubeta, Starcom, and Nelson Bostock UNLIMITED. This episode is excellent for anyone trying to build a personal brand from the ground up.</p><p>See behind-the-scenes images and our full transcription on our <a href="https://mz.cm/3CZAB5S" rel="noopener noreferrer" target="_blank">show page</a>.</p><p><strong>Thank you to our guest, Rejoice Ojiaku</strong></p><p><strong>LinkedIn: </strong><a href="https://www.linkedin.com/in/rejoiceojiaku" rel="noopener noreferrer" target="_blank"><strong>https://www.linkedin.com/in/rejoiceojiaku</strong></a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.facebook.com/moz</a></p><p>X/Twitter ►<a...]]></description><content:encoded><![CDATA[<p>Creating a personal brand can feel daunting, especially when imposter syndrome keeps telling you you're not enough. But if you put in the work, a recognizable brand unlocks opportunities for career growth. In this episode, you’ll get actionable advice on finding your unique voice, maintaining consistency, and turning your story into a powerful asset.&nbsp;</p><p>Rejoice Ojiaku, an award-winning SEO expert and public speaker. She has worked with companies like Incubeta, Starcom, and Nelson Bostock UNLIMITED. This episode is excellent for anyone trying to build a personal brand from the ground up.</p><p>See behind-the-scenes images and our full transcription on our <a href="https://mz.cm/3CZAB5S" rel="noopener noreferrer" target="_blank">show page</a>.</p><p><strong>Thank you to our guest, Rejoice Ojiaku</strong></p><p><strong>LinkedIn: </strong><a href="https://www.linkedin.com/in/rejoiceojiaku" rel="noopener noreferrer" target="_blank"><strong>https://www.linkedin.com/in/rejoiceojiaku</strong></a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.facebook.com/moz</a></p><p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://twitter.com/Moz</a></p><p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/company/moz</a></p><p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/moz_hq/</a></p>]]></content:encoded><link><![CDATA[https://moz.com/mozpod/personal-branding-101-with-rejoice-ojiaku]]></link><guid isPermaLink="false">70fe0bd4-abbb-4045-b0ef-665ef151ce1e</guid><itunes:image href="https://artwork.captivate.fm/34d525cd-14f0-479f-b87b-a7d554fa18dc/hVdSUOtYAsfzBzBLAm5O6WCi.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 02 Dec 2024 08:26:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/3210a79d-c442-47f1-a78c-d07718531abb/MOZPod-Rejoice-Ojiaku-v2-audio.mp3" length="33270250" type="audio/mpeg"/><itunes:duration>34:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>21</itunes:episode><itunes:season>1</itunes:season><podcast:episode>21</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author><podcast:alternateEnclosure type="video/youtube" title="Ep 21: Personal Branding 101 With Rejoice Ojiaku"><podcast:source uri="https://youtu.be/8BlOazxhXgw"/></podcast:alternateEnclosure></item><item><title>Ep 20: SaaS Strategies for Outranking Industry Giants With John Burton</title><itunes:title>Ep 20: SaaS Strategies for Outranking Industry Giants With John Burton</itunes:title><description><![CDATA[<p>How do you compete with industry giants on a limited budget? John Burton shares how Staffology went from barely ranking for their own brand terms to outranking Sage Pay and becoming IRIS's go-to growth product in just 2 years.</p><p><strong>Thank you to our guest, John Burton!</strong></p><p><a href="https://www.linkedin.com/in/jburtonuk/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/jburtonuk/</a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p><p><strong>Key takeaways:</strong></p><ul><li>How they achieved 400% ROI and ranked 4th for "payroll software" in 18 months</li><li>Smart content repurposing: turning 2 monthly pieces into 6 using existing resources</li><li>Leveraging founder stories for digital PR (featuring Duane Jackson's unique background)</li><li>Building topic clusters around fundamental industry questions</li><li>How they recovered and improved rankings after an unexpected website relaunch</li><li>Dominating branded search in the SaaS space</li></ul><br/><p>Whether you're competing against industry leaders or maximizing SEO on a budget, this episode shows you how to punch above your weight class with practical, proven strategies.</p><p><strong>Timestamps: </strong></p><p>0:18 - Introduction &amp; Background </p><p>1:03 - Leveraging Founder's Reputation for SEO </p><p>3:56 - Pre-Campaign SEO Status </p><p>4:40 - Campaign Results and Achievements </p><p>5:43 - Key SEO Strategies (Topic Clusters) </p><p>12:21 - Brand Recognition Growth </p><p>13:02 - Technical SEO Challenges </p><p>15:31 - Content Strategy and Repurposing </p><p>18:56 - ROI and Metrics Discussion </p><p>19:45 - Handling Website Relaunch Challenges </p><p>23:13 - Key Learnings for SaaS Companies</p><p>#MozPod #SEOStrategy #SaaSSEO #ContentMarketing #DigitalPR #ROI</p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a...]]></description><content:encoded><![CDATA[<p>How do you compete with industry giants on a limited budget? John Burton shares how Staffology went from barely ranking for their own brand terms to outranking Sage Pay and becoming IRIS's go-to growth product in just 2 years.</p><p><strong>Thank you to our guest, John Burton!</strong></p><p><a href="https://www.linkedin.com/in/jburtonuk/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/jburtonuk/</a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p><p><strong>Key takeaways:</strong></p><ul><li>How they achieved 400% ROI and ranked 4th for "payroll software" in 18 months</li><li>Smart content repurposing: turning 2 monthly pieces into 6 using existing resources</li><li>Leveraging founder stories for digital PR (featuring Duane Jackson's unique background)</li><li>Building topic clusters around fundamental industry questions</li><li>How they recovered and improved rankings after an unexpected website relaunch</li><li>Dominating branded search in the SaaS space</li></ul><br/><p>Whether you're competing against industry leaders or maximizing SEO on a budget, this episode shows you how to punch above your weight class with practical, proven strategies.</p><p><strong>Timestamps: </strong></p><p>0:18 - Introduction &amp; Background </p><p>1:03 - Leveraging Founder's Reputation for SEO </p><p>3:56 - Pre-Campaign SEO Status </p><p>4:40 - Campaign Results and Achievements </p><p>5:43 - Key SEO Strategies (Topic Clusters) </p><p>12:21 - Brand Recognition Growth </p><p>13:02 - Technical SEO Challenges </p><p>15:31 - Content Strategy and Repurposing </p><p>18:56 - ROI and Metrics Discussion </p><p>19:45 - Handling Website Relaunch Challenges </p><p>23:13 - Key Learnings for SaaS Companies</p><p>#MozPod #SEOStrategy #SaaSSEO #ContentMarketing #DigitalPR #ROI</p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.facebook.com/moz</a></p><p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://twitter.com/Moz</a></p><p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/company/moz</a></p><p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/moz_hq/</a></p>]]></content:encoded><link><![CDATA[https://moz.com/mozpod]]></link><guid isPermaLink="false">662cfed6-0a6e-4ad5-a0c9-0474b9ed6630</guid><itunes:image href="https://artwork.captivate.fm/8fcc28f1-9064-4499-ad1f-23142fb23154/N3axQhKbZLZ2dEiVji2KRIdc.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 11 Nov 2024 10:24:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/57a73fa4-68c3-478b-82fb-68a52c5a8eb3/captivate-JohnBurton-final-highres-spotify-converted.mp3" length="52062231" type="audio/mpeg"/><itunes:duration>27:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>20</itunes:episode><itunes:season>1</itunes:season><podcast:episode>20</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author><podcast:alternateEnclosure type="video/youtube" title="Ep 20: SaaS Strategies for Outranking Industry Giants With John Burton"><podcast:source uri="https://youtu.be/eLH7attsrQs"/></podcast:alternateEnclosure></item><item><title>Ep 19: Inclusive SEO: Poetry, Disability &amp; LGBTQ+ Voices With Chloe Smith</title><itunes:title>Ep 19: Inclusive SEO: Poetry, Disability &amp; LGBTQ+ Voices With Chloe Smith</itunes:title><description><![CDATA[<p>Can poetry and personal identity reshape the world of SEO? In this episode, Chima Mmeje explores the powerful intersection of art, identity, and search optimization.</p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>Join us as Chloe Smith, a talented spoken word poet and Strategic SEO Lead at Blue Array, shares her unique journey:</p><ul><li>Discover how Chloe's background in poetry influences her approach to SEO</li><li>Learn about the impact of disability and LGBTQ+ perspectives on digital strategies</li><li>Explore innovative ways to make SEO more inclusive and accessible</li><li>Uncover the surprising connections between creative expression and search optimization</li></ul><br/><p>Chloe offers insights on balancing artistic passion with SEO expertise, challenges faced around identity, and practical advice for creating more inclusive digital spaces. Whether you're an SEO professional, a creative, or simply curious about diverse voices in tech, this episode promises fresh perspectives and actionable insights.</p><p>Tune in for an inspiring conversation that bridges the gap between art and analytics, proving that diverse voices can drive innovation in unexpected ways.</p><p>Thank you to our guest, Chloe Smith:</p><p><a href="https://twitter.com/chloeivyroseseo" rel="noopener noreferrer" target="_blank">https://twitter.com/chloeivyroseseo</a></p><p><a href="https://www.linkedin.com/in/chloeivyrose" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/chloeivyrose</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a...]]></description><content:encoded><![CDATA[<p>Can poetry and personal identity reshape the world of SEO? In this episode, Chima Mmeje explores the powerful intersection of art, identity, and search optimization.</p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="https://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>Join us as Chloe Smith, a talented spoken word poet and Strategic SEO Lead at Blue Array, shares her unique journey:</p><ul><li>Discover how Chloe's background in poetry influences her approach to SEO</li><li>Learn about the impact of disability and LGBTQ+ perspectives on digital strategies</li><li>Explore innovative ways to make SEO more inclusive and accessible</li><li>Uncover the surprising connections between creative expression and search optimization</li></ul><br/><p>Chloe offers insights on balancing artistic passion with SEO expertise, challenges faced around identity, and practical advice for creating more inclusive digital spaces. Whether you're an SEO professional, a creative, or simply curious about diverse voices in tech, this episode promises fresh perspectives and actionable insights.</p><p>Tune in for an inspiring conversation that bridges the gap between art and analytics, proving that diverse voices can drive innovation in unexpected ways.</p><p>Thank you to our guest, Chloe Smith:</p><p><a href="https://twitter.com/chloeivyroseseo" rel="noopener noreferrer" target="_blank">https://twitter.com/chloeivyroseseo</a></p><p><a href="https://www.linkedin.com/in/chloeivyrose" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/chloeivyrose</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.facebook.com/moz</a></p><p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://twitter.com/Moz</a></p><p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/company/moz</a></p><p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/moz_hq/</a></p>]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-19--Inclusive-SEO-Poetry--Disability--LGBTQ-Voices--Chloe-Smith--4K-e2q3e44]]></link><guid isPermaLink="false">68d22b3f-cdd1-4674-b37a-9dfe2c6c0177</guid><itunes:image href="https://artwork.captivate.fm/a45b30df-c845-4e1a-88f0-afb79fd9d3d1/40659365-1729786365542-25828b8b6e45b.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 28 Oct 2024 05:11:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/307fe073-81a2-412d-878c-cc78b0c10ce9/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-9.mp3" length="39649279" type="audio/mpeg"/><itunes:duration>41:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>19</itunes:episode><itunes:season>1</itunes:season><podcast:episode>19</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author><podcast:alternateEnclosure type="video/youtube" title="Ep 19: Inclusive SEO: Poetry, Disability &amp; LGBTQ+ Voices With Chloe Smith"><podcast:source uri="https://youtu.be/tyjIZ5o8NXg"/></podcast:alternateEnclosure></item><item><title>Ep 18: Building a £5 Million E-commerce Empire With Ash Young</title><itunes:title>Ep 18: Building a £5 Million E-commerce Empire With Ash Young</itunes:title><description><![CDATA[<p>Are you dreaming of launching your own e-commerce brand but unsure how to make it thrive?&nbsp;</p><p>Join us for an exciting episode of MozPod as we dive into the incredible journey of Ash Young, who turned a simple idea into a thriving e-commerce business. Learn how Ash grew his car mat company from its first sale to a £5 million revenue powerhouse.</p><p>In this episode, we explore:</p><ul><li>The inspiration behind choosing car mats as a product</li><li>Unconventional tactics that fueled early growth</li><li>Overcoming competition in a crowded market</li><li>Crucial moments in scaling from £100k to £1 million and beyond</li><li>Risk management and adapting to rapid growth</li><li>The importance of customer feedback in shaping the business</li><li>Ash's advice for aspiring entrepreneurs, including when to invest in SEO</li></ul><br/><p>Whether you're an e-commerce enthusiast, a budding entrepreneur, or simply curious about business growth strategies, this episode is packed with valuable insights and practical tips. Don't miss Ash's "hot take" on bringing SEO into the mix earlier and his candid reflection on what he'd do differently.</p><p>Tune in to discover the highs, lows, and everything in between as we uncover the secrets behind building a successful e-commerce brand from scratch. Hit play now and get ready to be inspired!</p><p>#Ecommerce #Entrepreneurship #BusinessGrowth #SEO #StartupSuccess #MozPod</p><p>Thank you to our guest, Ash Young:</p><p><a href="https://twitter.com/webmonkeyash" rel="noopener noreferrer" target="_blank">https://twitter.com/webmonkeyash</a></p><p><a href="https://www.linkedin.com/in/ashyoung" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/ashyoung</a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="http://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p><br></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:</p><p>Moz ►<a...]]></description><content:encoded><![CDATA[<p>Are you dreaming of launching your own e-commerce brand but unsure how to make it thrive?&nbsp;</p><p>Join us for an exciting episode of MozPod as we dive into the incredible journey of Ash Young, who turned a simple idea into a thriving e-commerce business. Learn how Ash grew his car mat company from its first sale to a £5 million revenue powerhouse.</p><p>In this episode, we explore:</p><ul><li>The inspiration behind choosing car mats as a product</li><li>Unconventional tactics that fueled early growth</li><li>Overcoming competition in a crowded market</li><li>Crucial moments in scaling from £100k to £1 million and beyond</li><li>Risk management and adapting to rapid growth</li><li>The importance of customer feedback in shaping the business</li><li>Ash's advice for aspiring entrepreneurs, including when to invest in SEO</li></ul><br/><p>Whether you're an e-commerce enthusiast, a budding entrepreneur, or simply curious about business growth strategies, this episode is packed with valuable insights and practical tips. Don't miss Ash's "hot take" on bringing SEO into the mix earlier and his candid reflection on what he'd do differently.</p><p>Tune in to discover the highs, lows, and everything in between as we uncover the secrets behind building a successful e-commerce brand from scratch. Hit play now and get ready to be inspired!</p><p>#Ecommerce #Entrepreneurship #BusinessGrowth #SEO #StartupSuccess #MozPod</p><p>Thank you to our guest, Ash Young:</p><p><a href="https://twitter.com/webmonkeyash" rel="noopener noreferrer" target="_blank">https://twitter.com/webmonkeyash</a></p><p><a href="https://www.linkedin.com/in/ashyoung" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/ashyoung</a></p><p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: <a href="http://mz.cm/KeywordExplorer" rel="noopener noreferrer" target="_blank">http://mz.cm/KeywordExplorer</a></p><p><br></p><p>Get access to our full suite of tools with a Moz Pro free trial: <a href="https://mz.cm/3WYFh28" rel="noopener noreferrer" target="_blank">https://mz.cm/3WYFh28</a></p><p>***************************************&nbsp;</p><p>Additional Moz Resources:&nbsp;</p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:</p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.facebook.com/moz</a></p><p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://twitter.com/Moz</a></p><p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.linkedin.com/company/moz</a></p><p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=Z9Fc8E4XIjQ" rel="noopener noreferrer" target="_blank"> https://www.instagram.com/moz_hq/</a></p>]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-18--Building-a-5-Million-E-commerce-Empire--Ash-Young-e2pkst2]]></link><guid isPermaLink="false">4dbb6f43-df3f-491b-b7df-e23655d2ba5c</guid><itunes:image href="https://artwork.captivate.fm/a962cac2-e899-4df6-88fd-f14b1787c438/40659365-1728892998940-bf752a9c20be1.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 14 Oct 2024 10:24:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/28d96389-5264-4709-af24-ab04d6720706/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-9.mp3" length="24160547" type="audio/mpeg"/><itunes:duration>25:10</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>18</itunes:episode><itunes:season>1</itunes:season><podcast:episode>18</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author><podcast:alternateEnclosure type="video/youtube" title="Ep 18: Building a £5 Million E-commerce Empire With Ash Young"><podcast:source uri="https://youtu.be/hgAcHhkhR-8"/></podcast:alternateEnclosure></item><item><title>Ep 17 | How to Become a Successful SEO Consultant | Luke Carthy</title><itunes:title>Ep 17 | How to Become a Successful SEO Consultant | Luke Carthy</itunes:title><description><![CDATA[<p>Considering a career as an SEO consultant or looking to grow your existing consultancy? This MozPod episode with eCommerce growth expert Luke Carthy offers valuable insights to help you succeed. Learn how to make the leap from corporate work to consulting, win high-quality clients, and price your services to support your ideal lifestyle. Discover strategies for effective sales calls, compelling presentations, and balancing client work with your own content creation. Whether you're just starting out or aiming to scale your business, Luke shares practical advice on building a sustainable consultancy while maintaining a work-life balance. Gain tips on personal branding and public speaking that can set you apart in the competitive SEO landscape. By the end of this episode, you'll have actionable ideas to help shape or improve your consulting career in SEO.</p>
<p>#SEOConsultancy #eCommerceGrowth #FreelanceSuccess #WorkLifeBalance #MozPod</p>
<p>Copy</p>
<p>Thank you to our guest, Luke Carthy</p>
<p><a href="https://www.linkedin.com/in/lukecarthy" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/lukecarthy</a></p>
<p><a href="https://twitter.com/mrlukecarthy" target="_blank" rel="ugc noopener noreferrer">https://twitter.com/mrlukecarthy</a></p>
<p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: http://mz.cm/KeywordExplorer</p>
<p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p>
<p>===TIMESTAMPS===
00:00 Introduction
01:24 Luke's transition to consultancy
02:28 Foundational steps for starting as an SEO consultant
03:36 Strategies for attracting initial clients
04:57 The importance of niching down in SEO
07:17 Leveraging personal branding and content creation
12:08 Hot take
13:00 Coming up with content ideas that resonate
16:45 Finding time to write
18:59 Structure your consultancy for scalability and success
22:41 Pricing strategies for consultants
26:52 Public speaking tips and experiences
32:53 Advice for nailing sales calls
35:28 Work-life balance as a consultant
38:02 Tiny pocket of joy
39:06 Outro</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> </a><a href="https://mz.cm/2IiqTzf" target="_blank" rel="ugc noopener noreferrer">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" target="_blank" rel="ugc noopener noreferrer">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a...]]></description><content:encoded><![CDATA[<p>Considering a career as an SEO consultant or looking to grow your existing consultancy? This MozPod episode with eCommerce growth expert Luke Carthy offers valuable insights to help you succeed. Learn how to make the leap from corporate work to consulting, win high-quality clients, and price your services to support your ideal lifestyle. Discover strategies for effective sales calls, compelling presentations, and balancing client work with your own content creation. Whether you're just starting out or aiming to scale your business, Luke shares practical advice on building a sustainable consultancy while maintaining a work-life balance. Gain tips on personal branding and public speaking that can set you apart in the competitive SEO landscape. By the end of this episode, you'll have actionable ideas to help shape or improve your consulting career in SEO.</p>
<p>#SEOConsultancy #eCommerceGrowth #FreelanceSuccess #WorkLifeBalance #MozPod</p>
<p>Copy</p>
<p>Thank you to our guest, Luke Carthy</p>
<p><a href="https://www.linkedin.com/in/lukecarthy" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/lukecarthy</a></p>
<p><a href="https://twitter.com/mrlukecarthy" target="_blank" rel="ugc noopener noreferrer">https://twitter.com/mrlukecarthy</a></p>
<p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: http://mz.cm/KeywordExplorer</p>
<p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p>
<p>===TIMESTAMPS===
00:00 Introduction
01:24 Luke's transition to consultancy
02:28 Foundational steps for starting as an SEO consultant
03:36 Strategies for attracting initial clients
04:57 The importance of niching down in SEO
07:17 Leveraging personal branding and content creation
12:08 Hot take
13:00 Coming up with content ideas that resonate
16:45 Finding time to write
18:59 Structure your consultancy for scalability and success
22:41 Pricing strategies for consultants
26:52 Public speaking tips and experiences
32:53 Advice for nailing sales calls
35:28 Work-life balance as a consultant
38:02 Tiny pocket of joy
39:06 Outro</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" target="_blank" rel="ugc noopener noreferrer"> </a><a href="https://mz.cm/2IiqTzf" target="_blank" rel="ugc noopener noreferrer">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" target="_blank" rel="ugc noopener noreferrer">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=Z9Fc8E4XIjQ" target="_blank" rel="ugc noopener noreferrer"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=Z9Fc8E4XIjQ" target="_blank" rel="ugc noopener noreferrer"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=Z9Fc8E4XIjQ" target="_blank" rel="ugc noopener noreferrer"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=Z9Fc8E4XIjQ" target="_blank" rel="ugc noopener noreferrer"> https://www.linkedin.com/company/moz</a></p>
<p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=Z9Fc8E4XIjQ" target="_blank" rel="ugc noopener noreferrer"> https://www.instagram.com/moz_hq/</a><br /></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-17--How-to-Become-a-Successful-SEO-Consultant--Luke-Carthy-e2p0srb]]></link><guid isPermaLink="false">6be63efd-b91c-46e4-956d-3a8be4480828</guid><itunes:image href="https://artwork.captivate.fm/7882be84-627b-41ca-b766-5f4fa474ac65/40659365-1727635862895-b5e8c88b0216.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 30 Sep 2024 08:50:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/81b1949c-3bca-407a-99d7-a39e993550f7/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-8.mp3" length="38203976" type="audio/mpeg"/><itunes:duration>39:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>17</itunes:episode><itunes:season>1</itunes:season><podcast:episode>17</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 16 | From Pub Meet up to SEO Powerhouse: Kelvin Newman on Building BrightonSEO</title><itunes:title>Ep 16 | From Pub Meet up to SEO Powerhouse: Kelvin Newman on Building BrightonSEO</itunes:title><description><![CDATA[<p>Ever wondered how a conference can grow from a small pub room to an event with 5k+ attendees? In this episode of MozPod, Kelvin Newman, the founder of BrightonSEO, shares how he grew the event into the UK&#39;s largest SEO conference. If you&#39;re interested in the strategies behind growing large-scale events, this episode is a must-listen!</p>
<p>Thank you to our guest, Kelvin Newman:</p>
<p><a href="https://www.linkedin.com/in/kelvinnewman">https://www.linkedin.com/in/kelvinnewman</a></p>
<p><a href="https://twitter.com/kelvinnewman">https://twitter.com/kelvinnewman</a></p>
<p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: http://mz.cm/KeywordExplorer</p>
<p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p>
<p>Resources relevant to this episode:</p>
<p>​​<a href="https://www.theverge.com/features/23931789/seo-search-engine-optimization-experts-google-results">https://www.theverge.com/features/23931789/seo-search-engine-optimization-experts-google-results</a></p>
<p><a href="https://moz.com/blog/seo-conference-preparation">https://moz.com/blog/seo-conference-preparation</a></p>
<p>===TIMESTAMPS===</p>
<p>00:00 Intro</p>
<p>01:20 Story of Brighton SEO inception</p>
<p>03:28 Scaling journey…progress</p>
<p>05:28 What Brighton SEO apart?</p>
<p>06:58 Unexpected challenges</p>
<p>09:08 Covid and going virtual</p>
<p>11:58 New innovations </p>
<p>13:45 Hot Take </p>
<p>14:40 Ad for Moz AI</p>
<p>15:35 Taking Brighton International</p>
<p>18:19 Unique spin on advertising </p>
<p>21:00 Diversity in events  and why it is important </p>
<p>23:43 New trends and innovation for Brighton CEO going forward</p>
<p>25:17 Advice for someone attending the first time</p>
<p>25:45 Most reward part of running Brighton SEO. </p>
<p>28:12 Meaningful feedback </p>
<p>29:13 Tiny Pocket Of Joy</p>
<p>31:07 Outro</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a...]]></description><content:encoded><![CDATA[<p>Ever wondered how a conference can grow from a small pub room to an event with 5k+ attendees? In this episode of MozPod, Kelvin Newman, the founder of BrightonSEO, shares how he grew the event into the UK&#39;s largest SEO conference. If you&#39;re interested in the strategies behind growing large-scale events, this episode is a must-listen!</p>
<p>Thank you to our guest, Kelvin Newman:</p>
<p><a href="https://www.linkedin.com/in/kelvinnewman">https://www.linkedin.com/in/kelvinnewman</a></p>
<p><a href="https://twitter.com/kelvinnewman">https://twitter.com/kelvinnewman</a></p>
<p>This episode is brought to you by Moz’s Keyword Explorer. Try it for free: http://mz.cm/KeywordExplorer</p>
<p>Get access to our full suite of tools with a Moz Pro free trial: https://mz.cm/3WYFh28</p>
<p>Resources relevant to this episode:</p>
<p>​​<a href="https://www.theverge.com/features/23931789/seo-search-engine-optimization-experts-google-results">https://www.theverge.com/features/23931789/seo-search-engine-optimization-experts-google-results</a></p>
<p><a href="https://moz.com/blog/seo-conference-preparation">https://moz.com/blog/seo-conference-preparation</a></p>
<p>===TIMESTAMPS===</p>
<p>00:00 Intro</p>
<p>01:20 Story of Brighton SEO inception</p>
<p>03:28 Scaling journey…progress</p>
<p>05:28 What Brighton SEO apart?</p>
<p>06:58 Unexpected challenges</p>
<p>09:08 Covid and going virtual</p>
<p>11:58 New innovations </p>
<p>13:45 Hot Take </p>
<p>14:40 Ad for Moz AI</p>
<p>15:35 Taking Brighton International</p>
<p>18:19 Unique spin on advertising </p>
<p>21:00 Diversity in events  and why it is important </p>
<p>23:43 New trends and innovation for Brighton CEO going forward</p>
<p>25:17 Advice for someone attending the first time</p>
<p>25:45 Most reward part of running Brighton SEO. </p>
<p>28:12 Meaningful feedback </p>
<p>29:13 Tiny Pocket Of Joy</p>
<p>31:07 Outro</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&q=https%3A%2F%2Ftwitter.com%2FMoz&v=Z9Fc8E4XIjQ"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.linkedin.com/company/moz</a></p>
<p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&v=Z9Fc8E4XIjQ"> https://www.instagram.com/moz_hq/</a><br></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-16--From-Pub-Meet-up-to-SEO-Powerhouse-Kelvin-Newman-on-Building-BrightonSEO-e2of1eu]]></link><guid isPermaLink="false">c73e6156-b53a-4348-a4ad-ff3521214da5</guid><itunes:image href="https://artwork.captivate.fm/8a9310df-26e4-477d-b9cd-a773a5166dc2/40659365-1726478671153-63ddbe8acf254.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 16 Sep 2024 10:03:24 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/876fe4cf-7379-4485-840b-517d67bd565a/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-8.mp3" length="30532335" type="audio/mpeg"/><itunes:duration>31:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>16</itunes:episode><itunes:season>1</itunes:season><podcast:episode>16</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 15 | Unlocking £1M Monthly E-commerce Revenue for a Brick and Mortar Brand | Katie Barnard &amp; Emma Carstairs</title><itunes:title>Ep 15 | Unlocking £1M Monthly E-commerce Revenue for a Brick and Mortar Brand | Katie Barnard &amp; Emma Carstairs</itunes:title><description><![CDATA[<p>Have you ever wondered how to transform a brick-and-mortar in-store lead gen model into an e-commerce powerhouse? Join SEO strategist Katie Barnard and Digital PR expert Emma Carstairs as they reveal the secrets behind their success. Discover the PR and SEO strategies that fueled this incredible growth to achieve £1M monthly for this prestigious retail brand.</p>
<p>Get actionable insights for website migration, effective PR and SEO collaboration, and driving e-commerce success. Don’t miss out on these game-changing tips from a standout digital marketing campaign!</p>
<p>*************************************** </p>
<p>Thank you to our guests, Katie Barnard (SEO strategist) and Emma Carstairs (Digital PR strategist) at Impression Digital</p>
<p>Social: </p>
<p><a href="https://twitter.com/impressiontalk">https://twitter.com/impressiontalk</a></p>
<p><a href="https://www.impressiondigital.com/blog/category/digital-marketing/">https://www.impressiondigital.com/blog/category/digital-marketing/</a></p>
<p><a href="https://www.linkedin.com/in/katie-barnard-6a4297108">https://www.linkedin.com/in/katie-barnard-6a4297108</a></p>
<p><a href="https://www.linkedin.com/in/emmacarstairs/">https://www.linkedin.com/in/emmacarstairs/</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a...]]></description><content:encoded><![CDATA[<p>Have you ever wondered how to transform a brick-and-mortar in-store lead gen model into an e-commerce powerhouse? Join SEO strategist Katie Barnard and Digital PR expert Emma Carstairs as they reveal the secrets behind their success. Discover the PR and SEO strategies that fueled this incredible growth to achieve £1M monthly for this prestigious retail brand.</p>
<p>Get actionable insights for website migration, effective PR and SEO collaboration, and driving e-commerce success. Don’t miss out on these game-changing tips from a standout digital marketing campaign!</p>
<p>*************************************** </p>
<p>Thank you to our guests, Katie Barnard (SEO strategist) and Emma Carstairs (Digital PR strategist) at Impression Digital</p>
<p>Social: </p>
<p><a href="https://twitter.com/impressiontalk">https://twitter.com/impressiontalk</a></p>
<p><a href="https://www.impressiondigital.com/blog/category/digital-marketing/">https://www.impressiondigital.com/blog/category/digital-marketing/</a></p>
<p><a href="https://www.linkedin.com/in/katie-barnard-6a4297108">https://www.linkedin.com/in/katie-barnard-6a4297108</a></p>
<p><a href="https://www.linkedin.com/in/emmacarstairs/">https://www.linkedin.com/in/emmacarstairs/</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&q=https%3A%2F%2Ftwitter.com%2FMoz&v=Z9Fc8E4XIjQ"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.linkedin.com/company/moz</a></p>
<p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&v=Z9Fc8E4XIjQ"> https://www.instagram.com/moz_hq/</a></p>
<p><br></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-15--Unlocking-1M-Monthly-E-commerce-Revenue-for-a-Brick-and-Mortar-Brand--Katie-Barnard--Emma-Carstairs-e2mokv7]]></link><guid isPermaLink="false">b54623ee-4a03-4816-8d2c-170593390efe</guid><itunes:image href="https://artwork.captivate.fm/37a43629-4c36-4dba-8ec8-3f27656e4f08/40659365-1724145698330-213c814e4c9b3.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 02 Sep 2024 08:06:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/80a4b6bb-7379-40cf-9ecb-26c56e960667/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-7.mp3" length="31012988" type="audio/mpeg"/><itunes:duration>32:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>15</itunes:episode><itunes:season>1</itunes:season><podcast:episode>15</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 14 | What Ballroom Dancing Teaches You About SEO | James Miller</title><itunes:title>Ep 14 | What Ballroom Dancing Teaches You About SEO | James Miller</itunes:title><description><![CDATA[<p>Balancing dual careers is challenging, but James Miller, Senior SEO Analyst at Re: Signal and Associate Ballroom and Latin Teacher at Country Dance, proves it can be done!</p>
<p>In this episode, you’ll learn how the discipline and precision of ballroom dancing translate into the analytical world of SEO. James shares practical tips for maintaining balance and excelling in both fields. If you’re contemplating a dual career, this episode offers valuable insights on harmonizing different pursuits and achieving success in both.</p>
<p><br>*************************************** </p>
<p>Thank you to our guest, James Miller</p>
<p><a href="https://www.linkedin.com/in/james-miller-marketing">https://www.linkedin.com/in/james-miller-marketing</a></p>
<p>https://www.instagram.com/jxmes_mdance/</p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&q=https%3A%2F%2Ftwitter.com%2FMoz&v=Z9Fc8E4XIjQ"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a...]]></description><content:encoded><![CDATA[<p>Balancing dual careers is challenging, but James Miller, Senior SEO Analyst at Re: Signal and Associate Ballroom and Latin Teacher at Country Dance, proves it can be done!</p>
<p>In this episode, you’ll learn how the discipline and precision of ballroom dancing translate into the analytical world of SEO. James shares practical tips for maintaining balance and excelling in both fields. If you’re contemplating a dual career, this episode offers valuable insights on harmonizing different pursuits and achieving success in both.</p>
<p><br>*************************************** </p>
<p>Thank you to our guest, James Miller</p>
<p><a href="https://www.linkedin.com/in/james-miller-marketing">https://www.linkedin.com/in/james-miller-marketing</a></p>
<p>https://www.instagram.com/jxmes_mdance/</p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&q=https%3A%2F%2Ftwitter.com%2FMoz&v=Z9Fc8E4XIjQ"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.linkedin.com/company/moz</a></p>
<p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&v=Z9Fc8E4XIjQ"> https://www.instagram.com/moz_hq/</a></p>
<p><br></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-14--What-Ballroom-Dancing-Teaches-You-About-SEO--James-Miller-e2mo908]]></link><guid isPermaLink="false">df4664ce-94cf-4b91-9ad2-4dd9fd9ac10b</guid><itunes:image href="https://artwork.captivate.fm/a46bf6c9-3fbc-408d-82e6-5b1eafba83e4/40659365-1722595952702-b1390495202f1.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 19 Aug 2024 08:30:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/a8e5d227-833f-4835-a6f1-7b571d3413d5/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-7.mp3" length="25077968" type="audio/mpeg"/><itunes:duration>26:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>14</itunes:episode><itunes:season>1</itunes:season><podcast:episode>14</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 13 | How to Scale Your Content Production With a Lean Team | Tom Bangay</title><itunes:title>Ep 13 | How to Scale Your Content Production With a Lean Team | Tom Bangay</itunes:title><description><![CDATA[<p>Are you looking to scale your content production tenfold without sacrificing quality or relying on freelancers? Tom Bangay, Senior Director of Content and Community at Juro, reveals how to achieve this and more. Learn how to drive revenue through organic traffic and create a winning keyword strategy with limited resources.</p>
<p>This episode is perfect for content marketers and business owners looking to grow efficiently. Don&#39;t miss Tom Bangay&#39;s insights and practical advice tailored to help you succeed.</p>
<p><br>Are you looking to scale your content production tenfold without sacrificing quality or relying on freelancers? Tom Bangay, Senior Director of Content and Community at Juro, reveals how to achieve this and more. Learn how to drive revenue through organic traffic and create a winning keyword strategy with limited resources.</p>
<p>This episode is perfect for content marketers and business owners looking to grow efficiently. Don&#39;t miss Tom Bangay&#39;s insights and practical advice tailored to help you succeed.</p>
<p>Scaling content is hard enough. Doing it with a lean team and no freelance support is nearly impossible. How do you achieve this level of growth without sacrificing quality? This episode explores how to 10x your content output without outsourcing anything. You&#39;ll also learn how to leverage organic traffic to drive revenue and develop a winning keyword strategy with limited resources.</p>
<p>Tom Bangay, Senior Director of Content and Community at Juro, shares his experience scaling content production without external help. If you&#39;re a content marketer or business owner looking to grow content without breaking the bank, this episode provides valuable insights to guide you through the process. </p>
<p>*************************************** </p>
<p>Thank you to our guest, Tom Bangay</p>
<p><a href="https://uk.linkedin.com/in/tom-bangay">https://uk.linkedin.com/in/tom-bangay</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a...]]></description><content:encoded><![CDATA[<p>Are you looking to scale your content production tenfold without sacrificing quality or relying on freelancers? Tom Bangay, Senior Director of Content and Community at Juro, reveals how to achieve this and more. Learn how to drive revenue through organic traffic and create a winning keyword strategy with limited resources.</p>
<p>This episode is perfect for content marketers and business owners looking to grow efficiently. Don&#39;t miss Tom Bangay&#39;s insights and practical advice tailored to help you succeed.</p>
<p><br>Are you looking to scale your content production tenfold without sacrificing quality or relying on freelancers? Tom Bangay, Senior Director of Content and Community at Juro, reveals how to achieve this and more. Learn how to drive revenue through organic traffic and create a winning keyword strategy with limited resources.</p>
<p>This episode is perfect for content marketers and business owners looking to grow efficiently. Don&#39;t miss Tom Bangay&#39;s insights and practical advice tailored to help you succeed.</p>
<p>Scaling content is hard enough. Doing it with a lean team and no freelance support is nearly impossible. How do you achieve this level of growth without sacrificing quality? This episode explores how to 10x your content output without outsourcing anything. You&#39;ll also learn how to leverage organic traffic to drive revenue and develop a winning keyword strategy with limited resources.</p>
<p>Tom Bangay, Senior Director of Content and Community at Juro, shares his experience scaling content production without external help. If you&#39;re a content marketer or business owner looking to grow content without breaking the bank, this episode provides valuable insights to guide you through the process. </p>
<p>*************************************** </p>
<p>Thank you to our guest, Tom Bangay</p>
<p><a href="https://uk.linkedin.com/in/tom-bangay">https://uk.linkedin.com/in/tom-bangay</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGgxZmJMYjlMNVJRSlFzOUt3VTJnUW9OSjFsQXxBQ3Jtc0trV2VIUzNlNUM2Rjl0WnhUQVBfWGFwQkxGYXBJTDR3VE5hbnF1T2RuM0JtdGYtOWJ4M1RJaHQ4XzhkdDRlQ3lPLV96Ymhkemp4aUtUdzc3THJpc2ZfcldoRnlkbmtyVXR2aElSMFRiZHNqbWNMMWlsSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=Z9Fc8E4XIjQ"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0VRZzJ6dVUtTG0zTU5uUlprYThIVmNRbWJiZ3xBQ3Jtc0tudzZSRXRSNk1FWUt0OWU5VGV6NENzcUpRaEd3ajE1bjJRSjZ6a2RVdU1RVWNQOWVTZnJaMXVxemxZOWlyX2hGNFV4eUxXVzlzTlM2WmdldFU4MG50MExGbFE3TmM0emlDWWF1T3AwWjRlMDIzUER2UQ&q=https%3A%2F%2Fwww.facebook.com%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.facebook.com/moz</a></p>
<p>X/Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbm5meE1EWXJEN3d0ZXFGODhTcHQ0c2FkQ1RVQXxBQ3Jtc0trSEJDdzhTLUVTRGk2aFZJa3RlRkFJMVBjLURTS1Y5eS1QVDBZN09ES0Q5TGpWVjB4Q2Y5ZkhrbWFIWFc5NGg2UVBaRlJfUWZoZjZNQ3I5SE91NVdMWHE1TDFlNVVGeDYydzdONlVoN1NCLWlCYzVwOA&q=https%3A%2F%2Ftwitter.com%2FMoz&v=Z9Fc8E4XIjQ"> https://twitter.com/Moz</a></p>
<p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkhzNi1Wd0xDajBwT1dTOGtwVjQ4Q18tdU1yd3xBQ3Jtc0tsMVp1ZlFBQWppWldVZERQbzlFc2pMX2N0OXo2eC1CMndZdFp3Ni05U3BIWi1kV3VGLWpMQVhYY2dmNF84TnpNV3NXWUxlZDRXc2R1MHIxd2F3YUNxVzRyVWJjZWJaV0NNNHpyelA1WEplbDlsTEVJVQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&v=Z9Fc8E4XIjQ"> https://www.linkedin.com/company/moz</a></p>
<p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXZKUWdfYTVodm9PZ0ZOdHd6bFJKLWw5TjlwUXxBQ3Jtc0ttVGIxRmNpbHJSWWVCQzR6cDR0NEozTEFudV9IdXdiV1ZubnFJZFNNUUstcmk1NFRzN1hvd3dxa09xdG9nYmNpMEhUZ3E0Sm1yck1TZzVWMWpVeC1NMnlESERNRk53WVNRcTZJQmRkZXV0Q2g2aUxrbw&q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&v=Z9Fc8E4XIjQ"> https://www.instagram.com/moz_hq/</a></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-13--How-to-Scale-Your-Content-Production-With-a-Lean-Team--Tom-Bangay-e2mn9tu]]></link><guid isPermaLink="false">424401c9-4a17-4663-b473-6e20c1ba9dfa</guid><itunes:image href="https://artwork.captivate.fm/a5a29029-0a69-458c-ac20-27eadfd197dd/40659365-1722529844940-ecc41181224c7.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 05 Aug 2024 08:29:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/6f6f972c-99dc-431a-83d3-ab9418fda23e/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-7.mp3" length="32102608" type="audio/mpeg"/><itunes:duration>33:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>13</itunes:episode><itunes:season>1</itunes:season><podcast:episode>13</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 12 | How Exposure Ninja Grew Organic Revenue to £1.4M | Tim Cameron-Kitchen </title><itunes:title>Ep 12 | How Exposure Ninja Grew Organic Revenue to £1.4M | Tim Cameron-Kitchen </itunes:title><description><![CDATA[<p>Tim Cameron-Kitchen, the founder of Exposure Ninja, shares the strategies they used to create an organic traffic-driving strategy on a shoestring budget. Discover how Exposure Ninja turned a 5k monthly budget into a 75% revenue increase for a rehab clinic—far beyond their original goal. Focusing on SEO, Content Marketing, and Digital PR to build links.</p>
<p><br>*************************************** </p>
<p>Thank you to our guest Tim for joining us!</p>
<p><a href="https://www.linkedin.com/in/timcameronkitchen">https://www.linkedin.com/in/timcameronkitchen</a></p>
<p><a href="https://exposureninja.com/">https://exposureninja.com/</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ► https://mz.cm/30QvHCm</p>
<p>Facebook ► https://www.facebook.com/moz</p>
<p>X/Twitter ► https://twitter.com/Moz</p>
<p>LinkedIn ► https://www.linkedin.com/company/moz</p>
<p>Instagram ► https://www.instagram.com/moz_hq/</p>
<p><br></p>
<p><br></p>
]]></description><content:encoded><![CDATA[<p>Tim Cameron-Kitchen, the founder of Exposure Ninja, shares the strategies they used to create an organic traffic-driving strategy on a shoestring budget. Discover how Exposure Ninja turned a 5k monthly budget into a 75% revenue increase for a rehab clinic—far beyond their original goal. Focusing on SEO, Content Marketing, and Digital PR to build links.</p>
<p><br>*************************************** </p>
<p>Thank you to our guest Tim for joining us!</p>
<p><a href="https://www.linkedin.com/in/timcameronkitchen">https://www.linkedin.com/in/timcameronkitchen</a></p>
<p><a href="https://exposureninja.com/">https://exposureninja.com/</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>Get access to our full suite of tools with a Moz Pro free trial <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ► https://mz.cm/30QvHCm</p>
<p>Facebook ► https://www.facebook.com/moz</p>
<p>X/Twitter ► https://twitter.com/Moz</p>
<p>LinkedIn ► https://www.linkedin.com/company/moz</p>
<p>Instagram ► https://www.instagram.com/moz_hq/</p>
<p><br></p>
<p><br></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-12--How-Exposure-Ninja-Grew-Organic-Revenue-to-1-4M--Tim-Cameron-Kitchen-e2maam4]]></link><guid isPermaLink="false">1d92628c-3232-4273-a17b-b42c4ea100d2</guid><itunes:image href="https://artwork.captivate.fm/bb149c75-022a-4dd1-b6e2-b0ad87f33ca6/40659365-1725022766975-038da5181ac4a.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 22 Jul 2024 13:34:20 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/d7726a60-cf67-4a95-aca7-e3db7c706191/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-6.mp3" length="23849168" type="audio/mpeg"/><itunes:duration>24:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>12</itunes:episode><itunes:season>1</itunes:season><podcast:episode>12</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;Tim Cameron-Kitchen, the founder of Exposure Ninja, shares the strategies they used to create an organic traffic-driving strategy on a shoestring budget. Discover how Exposure Ninja turned a 5k monthly budget into a 75% revenue increase for a rehab clinic—far beyond their original goal. Focusing on SEO, Content Marketing, and Digital PR to build links.&lt;/p&gt;
&lt;p&gt;&lt;br&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Thank you to our guest Tim for joining us!&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;https://www.linkedin.com/in/timcameronkitchen&quot;&gt;https://www.linkedin.com/in/timcameronkitchen&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;https://exposureninja.com/&quot;&gt;https://exposureninja.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;This episode is brought to you by Moz’s Keyword Explorer&lt;/p&gt;
&lt;p&gt;Try it for free &lt;a href=&quot;https://moz.com/explorer&quot;&gt;https://moz.com/explorer&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Streamline your SEO strategy with Moz&amp;#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.&lt;/p&gt;
&lt;p&gt;Get access to our full suite of tools with a Moz Pro free trial &lt;a href=&quot;https://moz.com/moz-pro-free-trial&quot;&gt;https://moz.com/moz-pro-free-trial&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Additional Moz Resources: &lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/3jZq3p3&lt;/a&gt;  &lt;/p&gt;
&lt;p&gt;Check out Moz Local  ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/36Pbz7h&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn about STAT ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;STAY IN TOUCH:&lt;/p&gt;
&lt;p&gt;Moz ► https://mz.cm/30QvHCm&lt;/p&gt;
&lt;p&gt;Facebook ► https://www.facebook.com/moz&lt;/p&gt;
&lt;p&gt;X/Twitter ► https://twitter.com/Moz&lt;/p&gt;
&lt;p&gt;LinkedIn ► https://www.linkedin.com/company/moz&lt;/p&gt;
&lt;p&gt;Instagram ► https://www.instagram.com/moz_hq/&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 11 | The Cheap Roast Dinner That Earned 100+ Backlinks | Amanda Walls</title><itunes:title>Ep 11 | The Cheap Roast Dinner That Earned 100+ Backlinks | Amanda Walls</itunes:title><description><![CDATA[<p>Are you looking to earn quality backlinks? Join our host, Chima Mmeje, as she chats with Amanda Walls, director of Cedarwood Digital. Discover how Amanda transformed a supermarket roast dinner price comparison into a link-building triumph.</p>
<p>In this episode, you&#39;ll learn Amanda&#39;s strategies for using data-driven storytelling to capture media attention and secure 100 high-quality backlinks for a financial services brand. Whether you&#39;re a digital PR professional or an SEO specialist, you&#39;ll gain valuable insights to enhance your link-building efforts.</p>
<p>A very special thank you to our guest, Amanda Walls!</p>
<p>https://x.com/amandajwalls</p>
<p>https://www.linkedin.com/in/amandajwalls/</p>
<p>https://cedarwood.digital/</p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Domain Overview.</p>
<p>Quickly discover key SEO metrics to better assess a site&#39;s online authority, performance, and health.</p>
<p>Start your free trial now <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ► https://mz.cm/30QvHCm</p>
<p>Facebook ► https://www.facebook.com/moz</p>
<p>X/Twitter ► https://twitter.com/Moz</p>
<p>LinkedIn ► https://www.linkedin.com/company/moz</p>
<p>Instagram ► https://www.instagram.com/moz_hq/</p>
]]></description><content:encoded><![CDATA[<p>Are you looking to earn quality backlinks? Join our host, Chima Mmeje, as she chats with Amanda Walls, director of Cedarwood Digital. Discover how Amanda transformed a supermarket roast dinner price comparison into a link-building triumph.</p>
<p>In this episode, you&#39;ll learn Amanda&#39;s strategies for using data-driven storytelling to capture media attention and secure 100 high-quality backlinks for a financial services brand. Whether you&#39;re a digital PR professional or an SEO specialist, you&#39;ll gain valuable insights to enhance your link-building efforts.</p>
<p>A very special thank you to our guest, Amanda Walls!</p>
<p>https://x.com/amandajwalls</p>
<p>https://www.linkedin.com/in/amandajwalls/</p>
<p>https://cedarwood.digital/</p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Domain Overview.</p>
<p>Quickly discover key SEO metrics to better assess a site&#39;s online authority, performance, and health.</p>
<p>Start your free trial now <a href="https://moz.com/moz-pro-free-trial">https://moz.com/moz-pro-free-trial</a></p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH:</p>
<p>Moz ► https://mz.cm/30QvHCm</p>
<p>Facebook ► https://www.facebook.com/moz</p>
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<p>LinkedIn ► https://www.linkedin.com/company/moz</p>
<p>Instagram ► https://www.instagram.com/moz_hq/</p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-11--The-Cheap-Roast-Dinner-That-Earned-100-Backlinks--Amanda-Walls-e2lpm4t]]></link><guid isPermaLink="false">8d1cb84b-712c-43c9-8cd7-8c1287a90dbd</guid><itunes:image href="https://artwork.captivate.fm/9d333dce-3b96-4835-ae1a-b1a97a7c7a46/40659365-1720449781329-61adfe86a08fb.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 08 Jul 2024 15:39:34 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/435323fd-f06c-44e9-8fa8-6bb091519c4f/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-6.mp3" length="25184129" type="audio/mpeg"/><itunes:duration>26:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>11</itunes:episode><itunes:season>1</itunes:season><podcast:episode>11</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;Are you looking to earn quality backlinks? Join our host, Chima Mmeje, as she chats with Amanda Walls, director of Cedarwood Digital. Discover how Amanda transformed a supermarket roast dinner price comparison into a link-building triumph.&lt;/p&gt;
&lt;p&gt;In this episode, you&amp;#39;ll learn Amanda&amp;#39;s strategies for using data-driven storytelling to capture media attention and secure 100 high-quality backlinks for a financial services brand. Whether you&amp;#39;re a digital PR professional or an SEO specialist, you&amp;#39;ll gain valuable insights to enhance your link-building efforts.&lt;/p&gt;
&lt;p&gt;A very special thank you to our guest, Amanda Walls!&lt;/p&gt;
&lt;p&gt;https://x.com/amandajwalls&lt;/p&gt;
&lt;p&gt;https://www.linkedin.com/in/amandajwalls/&lt;/p&gt;
&lt;p&gt;https://cedarwood.digital/&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;This episode is brought to you by Moz’s Domain Overview.&lt;/p&gt;
&lt;p&gt;Quickly discover key SEO metrics to better assess a site&amp;#39;s online authority, performance, and health.&lt;/p&gt;
&lt;p&gt;Start your free trial now &lt;a href=&quot;https://moz.com/moz-pro-free-trial&quot;&gt;https://moz.com/moz-pro-free-trial&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Additional Moz Resources: &lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/3jZq3p3&lt;/a&gt;  &lt;/p&gt;
&lt;p&gt;Check out Moz Local  ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/36Pbz7h&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn about STAT ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;STAY IN TOUCH:&lt;/p&gt;
&lt;p&gt;Moz ► https://mz.cm/30QvHCm&lt;/p&gt;
&lt;p&gt;Facebook ► https://www.facebook.com/moz&lt;/p&gt;
&lt;p&gt;X/Twitter ► https://twitter.com/Moz&lt;/p&gt;
&lt;p&gt;LinkedIn ► https://www.linkedin.com/company/moz&lt;/p&gt;
&lt;p&gt;Instagram ► https://www.instagram.com/moz_hq/&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 10 | The Dead NFT Campaign That Achieved Everything | James Hayward-Browne</title><itunes:title>Ep 10 | The Dead NFT Campaign That Achieved Everything | James Hayward-Browne</itunes:title><description><![CDATA[<p>Join James Hayward-Browne, Marketing Director and co-founder of Bottled Imagination, and our host Chima Mmeje as we explore the strategies behind the Dead NFT PR campaign. </p>
<p>Learn how James and his team used data storytelling to achieve over 150 million social media likes, 1,000 backlinks, and coverage from CNN and Rolling Stone. If you&#39;re interested in impactful, data-driven campaigns, this episode is packed with valuable insights into successful Digital PR strategies.</p>
<p>From scraping data on 73,000 NFT collections to capturing the attention of major media outlets, uncover the strategies and challenges behind this viral success. This episode is brimming with insights on crafting campaigns that resonate. Tune in now to get inspired and learn from one of the best in the business.</p>
<p>A very special thank you to our guest, James Hayward-Browne!</p>
<p><a href="https://www.linkedin.com/in/jjhb92">https://www.linkedin.com/in/jjhb92</a></p>
<p><a href="https://bottledimagination.com/">https://bottledimagination.com/</a></p>
<p>If you want to bop along to Busted with James</p>
<p><a href="https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w">https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>STAY IN TOUCH:<br>Moz ► https://mz.cm/30QvHCm<br>Facebook ► https://www.facebook.com/moz<br>X/Twitter ► https://twitter.com/Moz<br>LinkedIn ► https://www.linkedin.com/company/moz<br>Instagram ► https://www.instagram.com/moz_hq/</p>
]]></description><content:encoded><![CDATA[<p>Join James Hayward-Browne, Marketing Director and co-founder of Bottled Imagination, and our host Chima Mmeje as we explore the strategies behind the Dead NFT PR campaign. </p>
<p>Learn how James and his team used data storytelling to achieve over 150 million social media likes, 1,000 backlinks, and coverage from CNN and Rolling Stone. If you&#39;re interested in impactful, data-driven campaigns, this episode is packed with valuable insights into successful Digital PR strategies.</p>
<p>From scraping data on 73,000 NFT collections to capturing the attention of major media outlets, uncover the strategies and challenges behind this viral success. This episode is brimming with insights on crafting campaigns that resonate. Tune in now to get inspired and learn from one of the best in the business.</p>
<p>A very special thank you to our guest, James Hayward-Browne!</p>
<p><a href="https://www.linkedin.com/in/jjhb92">https://www.linkedin.com/in/jjhb92</a></p>
<p><a href="https://bottledimagination.com/">https://bottledimagination.com/</a></p>
<p>If you want to bop along to Busted with James</p>
<p><a href="https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w">https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w</a></p>
<p>*************************************** </p>
<p>This episode is brought to you by Moz’s Keyword Explorer</p>
<p>Try it for free <a href="https://moz.com/explorer">https://moz.com/explorer</a></p>
<p>Streamline your SEO strategy with Moz&#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>STAY IN TOUCH:<br>Moz ► https://mz.cm/30QvHCm<br>Facebook ► https://www.facebook.com/moz<br>X/Twitter ► https://twitter.com/Moz<br>LinkedIn ► https://www.linkedin.com/company/moz<br>Instagram ► https://www.instagram.com/moz_hq/</p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-10--The-Dead-NFT-Campaign-That-Achieved-Everything--James-Hayward-Browne-e2l88db]]></link><guid isPermaLink="false">6924a942-e92d-442d-b7d8-80ad7402c266</guid><itunes:image href="https://artwork.captivate.fm/a84cae9c-af91-493f-a5d3-f3a09d54158b/40659365-1719234646064-bdb6e43e483d4.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 24 Jun 2024 14:04:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/ce7d8981-83ae-46c7-9fdb-11eaadce69f2/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-5.mp3" length="25417350" type="audio/mpeg"/><itunes:duration>26:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>10</itunes:episode><itunes:season>1</itunes:season><podcast:episode>10</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;Join James Hayward-Browne, Marketing Director and co-founder of Bottled Imagination, and our host Chima Mmeje as we explore the strategies behind the Dead NFT PR campaign. &lt;/p&gt;
&lt;p&gt;Learn how James and his team used data storytelling to achieve over 150 million social media likes, 1,000 backlinks, and coverage from CNN and Rolling Stone. If you&amp;#39;re interested in impactful, data-driven campaigns, this episode is packed with valuable insights into successful Digital PR strategies.&lt;/p&gt;
&lt;p&gt;From scraping data on 73,000 NFT collections to capturing the attention of major media outlets, uncover the strategies and challenges behind this viral success. This episode is brimming with insights on crafting campaigns that resonate. Tune in now to get inspired and learn from one of the best in the business.&lt;/p&gt;
&lt;p&gt;A very special thank you to our guest, James Hayward-Browne!&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;https://www.linkedin.com/in/jjhb92&quot;&gt;https://www.linkedin.com/in/jjhb92&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;https://bottledimagination.com/&quot;&gt;https://bottledimagination.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;If you want to bop along to Busted with James&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w&quot;&gt;https://www.youtube.com/channel/UCueKqV4BVrjwZAqjPmGw72w&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;This episode is brought to you by Moz’s Keyword Explorer&lt;/p&gt;
&lt;p&gt;Try it for free &lt;a href=&quot;https://moz.com/explorer&quot;&gt;https://moz.com/explorer&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Streamline your SEO strategy with Moz&amp;#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Additional Moz Resources: &lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/3jZq3p3&lt;/a&gt;  &lt;/p&gt;
&lt;p&gt;Check out Moz Local  ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/36Pbz7h&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn about STAT ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;STAY IN TOUCH:&lt;br&gt;Moz ► https://mz.cm/30QvHCm&lt;br&gt;Facebook ► https://www.facebook.com/moz&lt;br&gt;X/Twitter ► https://twitter.com/Moz&lt;br&gt;LinkedIn ► https://www.linkedin.com/company/moz&lt;br&gt;Instagram ► https://www.instagram.com/moz_hq/&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 9 | How Schema Markup Helped Tourism Australia Fool the World | Catherine Lux</title><itunes:title>Ep 9 | How Schema Markup Helped Tourism Australia Fool the World | Catherine Lux</itunes:title><description><![CDATA[<p>A 30-second Super Bowl ad costs millions, and the pressure to show ROI is intense. What would you do with that ad space? Could you create something that captures the world's attention and generates a massive buzz? This MozPod episode uncovers how Tourism Australia took a $36 million gamble and turned it into a viral sensation by disguising a commercial as a Crocodile Dundee movie trailer.</p><p>Join Catherine Lux and your host, Chima Mmeje, as they discuss the strategies and technical insights that drove the campaign's success. Discover how an SEO expert played a critical role from the planning stages through execution, contributing to the campaign’s success and driving organic media coverage valued at $90 million. This MozPod episode shows how SEO and high-impact advertising can work together to make a highly successful PR and marketing campaign.</p><p><br></p><p><br></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>This episode is brought to you by Moz’s Keyword Explorer</p><p><br></p><p>Try it for free <a href="https://moz.com/explorer" rel="noopener noreferrer" target="_blank">https://moz.com/explorer</a></p><p><br></p><p>Streamline your SEO strategy with Moz's updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><strong>Watch Moz Webinar ► </strong><a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p><br></p><p>STAY IN TOUCH:</p><p><br></p><p>Moz ► https://mz.cm/30QvHCm </p><p><br></p><p>Facebook ► https://www.facebook.com/moz</p><p><br></p><p>X/Twitter ► https://twitter.com/Moz </p><p><br></p><p>LinkedIn ► https://www.linkedin.com/company/moz</p><p><br></p><p>Instagram ► https://www.instagram.com/moz_hq/</p>]]></description><content:encoded><![CDATA[<p>A 30-second Super Bowl ad costs millions, and the pressure to show ROI is intense. What would you do with that ad space? Could you create something that captures the world's attention and generates a massive buzz? This MozPod episode uncovers how Tourism Australia took a $36 million gamble and turned it into a viral sensation by disguising a commercial as a Crocodile Dundee movie trailer.</p><p>Join Catherine Lux and your host, Chima Mmeje, as they discuss the strategies and technical insights that drove the campaign's success. Discover how an SEO expert played a critical role from the planning stages through execution, contributing to the campaign’s success and driving organic media coverage valued at $90 million. This MozPod episode shows how SEO and high-impact advertising can work together to make a highly successful PR and marketing campaign.</p><p><br></p><p><br></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>This episode is brought to you by Moz’s Keyword Explorer</p><p><br></p><p>Try it for free <a href="https://moz.com/explorer" rel="noopener noreferrer" target="_blank">https://moz.com/explorer</a></p><p><br></p><p>Streamline your SEO strategy with Moz's updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><strong>Watch Moz Webinar ► </strong><a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p><br></p><p>STAY IN TOUCH:</p><p><br></p><p>Moz ► https://mz.cm/30QvHCm </p><p><br></p><p>Facebook ► https://www.facebook.com/moz</p><p><br></p><p>X/Twitter ► https://twitter.com/Moz </p><p><br></p><p>LinkedIn ► https://www.linkedin.com/company/moz</p><p><br></p><p>Instagram ► https://www.instagram.com/moz_hq/</p>]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-9--How-Schema-Markup-Helped-Tourism-Australia-Fool-the-World--Catherine-Lux-e2kjifh]]></link><guid isPermaLink="false">32752f0c-2e6a-4ec6-ac87-e7d171c4d957</guid><itunes:image href="https://artwork.captivate.fm/e5efc610-115f-4f91-acb6-e4e4d129195d/40659365-1717776075273-6f67122618eeb.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 10 Jun 2024 08:44:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/d41f2e46-6ffe-4514-81f3-f2f27f17ed23/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-5.mp3" length="22999874" type="audio/mpeg"/><itunes:duration>23:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>9</itunes:episode><itunes:season>1</itunes:season><podcast:episode>9</podcast:episode><podcast:season>1</podcast:season><itunes:summary>A 30-second Super Bowl ad costs millions, and the pressure to show ROI is intense. What would you do with that ad space? Could you create something that captures the world&amp;#39;s attention and generates a massive buzz? This MozPod episode uncovers how Tourism Australia took a $36 million gamble and turned it into a viral sensation by disguising a commercial as a Crocodile Dundee movie trailer.

Join Catherine Lux and your host, Chima Mmeje, as they discuss the strategies and technical insights that drove the campaign&amp;#39;s success. Discover how an SEO expert played a critical role from the planning stages through execution, contributing to the campaign’s success and driving organic media coverage valued at $90 million. This MozPod episode shows how SEO and high-impact advertising can work together to make a highly successful PR and marketing campaign.




*************************************** 

This episode is brought to you by Moz’s Keyword Explorer

Try it for free https://moz.com/explorer (https://moz.com/explorer)

Streamline your SEO strategy with Moz&amp;#39;s updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords.

*************************************** 

Additional Moz Resources: 

30-day Moz Pro Free Trial ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI ( https://mz.cm/3jZq3p3)  

Check out Moz Local  ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI ( https://mz.cm/36Pbz7h)

Learn about STAT ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI ( )https://mz.cm/2IiqTzf (https://mz.cm/2IiqTzf)
Watch Moz Webinar ► https://mz.cm/3TgJgGK (https://mz.cm/3TgJgGK)




STAY IN TOUCH:

Moz ► https://mz.cm/30QvHCm 

Facebook ► https://www.facebook.com/moz

X/Twitter ► https://twitter.com/Moz 

LinkedIn ► https://www.linkedin.com/company/moz

Instagram ► https://www.instagram.com/moz_hq/
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 8 | Scaling Your SEO Agency to Six-Figure Clients | Aaron Rudman-Hawkins</title><itunes:title>Ep 8 | Scaling Your SEO Agency to Six-Figure Clients | Aaron Rudman-Hawkins</itunes:title><description><![CDATA[<p>In this episode of MozPod, discover how you can transform your agency from marketing generalist to specialist! Dive into a conversation between Aaron Rudman-Hawkins of Evergreen Agency and your host, Chima Mmeje, as they discuss managing risks, strategic decision-making, and attracting new clients with creative content solutions.</p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p><strong>Grab a ticket at </strong><a href="https://mz.cm/podcast">https://mz.cm/podcast</a><strong> to secure your spot now!</strong></p>
<p>**************************************
A very special thank you to our guest Aaron Rudman-Hawkins!
<a href="https://www.linkedin.com/in/aaronrudmanhawkins" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/aaronrudmanhawkins</a>
<a href="https://www.linkedin.com/in/aaronrudmanhawkins" target="_blank" rel="noopener noreferer">https://theevergreenagency.co.uk</a></p>
<p>***************************************</p>
<p>ADDITIONAL MOZ RESOURCES:</p>
<p>30-day Moz Pro Free Trial ► <a href="https://mz.cm/3jZq3p3">https://mz.cm/3jZq3p3</a> </p>
<p>Check out Moz Local ► <a href="https://mz.cm/36Pbz7h">https://mz.cm/36Pbz7h</a> </p>
<p>Learn about STAT ► <a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a> </p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a> </p>
<p>***************************************</p>
<p>STAY IN TOUCH:</p>
<p>Moz ► <a href="https://mz.cm/30QvHCm">https://mz.cm/30QvHCm</a> </p>
<p>Facebook ► <a href="https://www.facebook.com/moz">https://www.facebook.com/moz</a></p>
<p>X/Twitter ► <a href="https://twitter.com/Moz">https://twitter.com/Moz</a> </p>
<p>LinkedIn ► <a href="https://www.linkedin.com/company/moz">https://www.linkedin.com/company/moz</a></p>
<p>Instagram ► <a href="https://www.instagram.com/moz_hq/">https://www.instagram.com/moz_hq/</a> </p>
]]></description><content:encoded><![CDATA[<p>In this episode of MozPod, discover how you can transform your agency from marketing generalist to specialist! Dive into a conversation between Aaron Rudman-Hawkins of Evergreen Agency and your host, Chima Mmeje, as they discuss managing risks, strategic decision-making, and attracting new clients with creative content solutions.</p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p><strong>Grab a ticket at </strong><a href="https://mz.cm/podcast">https://mz.cm/podcast</a><strong> to secure your spot now!</strong></p>
<p>**************************************
A very special thank you to our guest Aaron Rudman-Hawkins!
<a href="https://www.linkedin.com/in/aaronrudmanhawkins" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/aaronrudmanhawkins</a>
<a href="https://www.linkedin.com/in/aaronrudmanhawkins" target="_blank" rel="noopener noreferer">https://theevergreenagency.co.uk</a></p>
<p>***************************************</p>
<p>ADDITIONAL MOZ RESOURCES:</p>
<p>30-day Moz Pro Free Trial ► <a href="https://mz.cm/3jZq3p3">https://mz.cm/3jZq3p3</a> </p>
<p>Check out Moz Local ► <a href="https://mz.cm/36Pbz7h">https://mz.cm/36Pbz7h</a> </p>
<p>Learn about STAT ► <a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a> </p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a> </p>
<p>***************************************</p>
<p>STAY IN TOUCH:</p>
<p>Moz ► <a href="https://mz.cm/30QvHCm">https://mz.cm/30QvHCm</a> </p>
<p>Facebook ► <a href="https://www.facebook.com/moz">https://www.facebook.com/moz</a></p>
<p>X/Twitter ► <a href="https://twitter.com/Moz">https://twitter.com/Moz</a> </p>
<p>LinkedIn ► <a href="https://www.linkedin.com/company/moz">https://www.linkedin.com/company/moz</a></p>
<p>Instagram ► <a href="https://www.instagram.com/moz_hq/">https://www.instagram.com/moz_hq/</a> </p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-8--Scaling-Your-SEO-Agency-to-Six-Figure-Clients--Aaron-Rudman-Hawkins-e2k4bt1]]></link><guid isPermaLink="false">76793aa0-cfd4-405e-a5f9-0bc215d366e3</guid><itunes:image href="https://artwork.captivate.fm/741341d8-32c7-4318-9327-a35f5d9fc1bd/40659365-1716731411033-e74fd7f298f53.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 27 May 2024 07:15:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/8fc03bb7-16f4-49f4-89d4-603573259673/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-4.mp3" length="22289762" type="audio/mpeg"/><itunes:duration>23:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>8</itunes:episode><itunes:season>1</itunes:season><podcast:episode>8</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;In this episode of MozPod, discover how you can transform your agency from marketing generalist to specialist! Dive into a conversation between Aaron Rudman-Hawkins of Evergreen Agency and your host, Chima Mmeje, as they discuss managing risks, strategic decision-making, and attracting new clients with creative content solutions.&lt;/p&gt;
&lt;p&gt;This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. &lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Grab a ticket at &lt;/strong&gt;&lt;a href=&quot;https://mz.cm/podcast&quot;&gt;https://mz.cm/podcast&lt;/a&gt;&lt;strong&gt; to secure your spot now!&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;**************************************
A very special thank you to our guest Aaron Rudman-Hawkins!
&lt;a href=&quot;https://www.linkedin.com/in/aaronrudmanhawkins&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.linkedin.com/in/aaronrudmanhawkins&lt;/a&gt;
&lt;a href=&quot;https://www.linkedin.com/in/aaronrudmanhawkins&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://theevergreenagency.co.uk&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;***************************************&lt;/p&gt;
&lt;p&gt;ADDITIONAL MOZ RESOURCES:&lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ► &lt;a href=&quot;https://mz.cm/3jZq3p3&quot;&gt;https://mz.cm/3jZq3p3&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;Check out Moz Local ► &lt;a href=&quot;https://mz.cm/36Pbz7h&quot;&gt;https://mz.cm/36Pbz7h&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;Learn about STAT ► &lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;***************************************&lt;/p&gt;
&lt;p&gt;STAY IN TOUCH:&lt;/p&gt;
&lt;p&gt;Moz ► &lt;a href=&quot;https://mz.cm/30QvHCm&quot;&gt;https://mz.cm/30QvHCm&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;Facebook ► &lt;a href=&quot;https://www.facebook.com/moz&quot;&gt;https://www.facebook.com/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;X/Twitter ► &lt;a href=&quot;https://twitter.com/Moz&quot;&gt;https://twitter.com/Moz&lt;/a&gt; &lt;/p&gt;
&lt;p&gt;LinkedIn ► &lt;a href=&quot;https://www.linkedin.com/company/moz&quot;&gt;https://www.linkedin.com/company/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram ► &lt;a href=&quot;https://www.instagram.com/moz_hq/&quot;&gt;https://www.instagram.com/moz_hq/&lt;/a&gt; &lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 7 | What I&apos;ve Learned From Implementing a 4-Day Workweek at Literal Humans | Paul David </title><itunes:title>Ep 7 | What I&apos;ve Learned From Implementing a 4-Day Workweek at Literal Humans | Paul David </itunes:title><description><![CDATA[<p>Paul David, co-founder and CEO of Literal Humans, joins MozPod to discuss what led them to implementing compressed hours over a four-day workweek. Diving into the initial challenges, and how they addressed them and adjusted course along the way. If you&#39;re wondering if a four-day workweek could benefit your agency, this episode is packed with advice to guide your journey.</p>
<p>Agencies are fast-paced, with employees juggling multiple roles, so a four-day workweek sounds risky when there&#39;s already too much to do. Will productivity suffer? How will it affect employee retention and client satisfaction? This episode of MozPod explores these critical questions, revealing how a London-based digital marketing agency embraced a four-day workweek and the resulting impact.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!</p>
<p>
*************************************** </p>
<p>
More about employee wellbeing on the Moz Blog:
https://moz.com/blog/employee-wellbeing

More on our guest Paul David
https://www.linkedin.com/in/pauldavid-lh
https://literalhumans.com/

Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK</p>
<p>
*************************************** </p>
<p>
STAY IN TOUCH: 
Moz ► https://mz.cm/30QvHCm</p>
]]></description><content:encoded><![CDATA[<p>Paul David, co-founder and CEO of Literal Humans, joins MozPod to discuss what led them to implementing compressed hours over a four-day workweek. Diving into the initial challenges, and how they addressed them and adjusted course along the way. If you&#39;re wondering if a four-day workweek could benefit your agency, this episode is packed with advice to guide your journey.</p>
<p>Agencies are fast-paced, with employees juggling multiple roles, so a four-day workweek sounds risky when there&#39;s already too much to do. Will productivity suffer? How will it affect employee retention and client satisfaction? This episode of MozPod explores these critical questions, revealing how a London-based digital marketing agency embraced a four-day workweek and the resulting impact.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!</p>
<p>
*************************************** </p>
<p>
More about employee wellbeing on the Moz Blog:
https://moz.com/blog/employee-wellbeing

More on our guest Paul David
https://www.linkedin.com/in/pauldavid-lh
https://literalhumans.com/

Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK</p>
<p>
*************************************** </p>
<p>
STAY IN TOUCH: 
Moz ► https://mz.cm/30QvHCm</p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-7--What-Ive-Learned-From-Implementing-a-4-Day-Workweek-at-Literal-Humans--Paul-David-e2jd8bp]]></link><guid isPermaLink="false">a275b27b-fe42-4b2f-bf45-eecd0a21f696</guid><itunes:image href="https://artwork.captivate.fm/1a56df8e-b1e8-481b-a7e8-c8b45f6eab85/40659365-1715171174376-f2b5d820d87ac.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 13 May 2024 08:37:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/15e7e166-a955-42f6-af3f-baa060cdf0e6/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-4.mp3" length="28498963" type="audio/mpeg"/><itunes:duration>29:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>7</itunes:episode><itunes:season>1</itunes:season><podcast:episode>7</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;Paul David, co-founder and CEO of Literal Humans, joins MozPod to discuss what led them to implementing compressed hours over a four-day workweek. Diving into the initial challenges, and how they addressed them and adjusted course along the way. If you&amp;#39;re wondering if a four-day workweek could benefit your agency, this episode is packed with advice to guide your journey.&lt;/p&gt;
&lt;p&gt;Agencies are fast-paced, with employees juggling multiple roles, so a four-day workweek sounds risky when there&amp;#39;s already too much to do. Will productivity suffer? How will it affect employee retention and client satisfaction? This episode of MozPod explores these critical questions, revealing how a London-based digital marketing agency embraced a four-day workweek and the resulting impact.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!&lt;/p&gt;
&lt;p&gt;
*************************************** &lt;/p&gt;
&lt;p&gt;
More about employee wellbeing on the Moz Blog:
https://moz.com/blog/employee-wellbeing

More on our guest Paul David
https://www.linkedin.com/in/pauldavid-lh
https://literalhumans.com/

Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK&lt;/p&gt;
&lt;p&gt;
*************************************** &lt;/p&gt;
&lt;p&gt;
STAY IN TOUCH: 
Moz ► https://mz.cm/30QvHCm&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 6 | A Marketer&apos;s Guide to Scaling a Startup to £1m MRR | Rod Richmond</title><itunes:title>Ep 6 | A Marketer&apos;s Guide to Scaling a Startup to £1m MRR | Rod Richmond</itunes:title><description><![CDATA[<p>Scaling a startup is a tough challenge. As a founder, you may need help with cash flow issues, team burnout, and finding your customer base. But could a marketer's touch be the secret to taking your startup from zero to £1m MRR? In this episode of MozPod, we discuss how a marketer can make all the difference in helping you find product-market fit, acquire your first 100 customers, and reach your first million in revenue.</p><p>Rod Richmond is a serial entrepreneur and CMO with a unique approach to startup growth. If you're a startup founder or growth-focused entrepreneur, this episode will give you actionable advice on tackling your scaling problems and reaching your business goals.</p><p>Find out more about the next MozPod episodes <a href="https://moz.com/mozpod" rel="noopener noreferrer" target="_blank">https://moz.com/mozpod</a></p><p><br></p><p>Get to know out guest, Rod Richmond:</p><p><br></p><p>https://www.linkedin.com/in/rod-richmond</p><p><br></p><p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer.&nbsp;</p><p><br></p><p>Grab a ticket at <a href="https://mz.cm/podcast" rel="noopener noreferrer" target="_blank">https://mz.cm/podcast</a> to secure your spot now!</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><br></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:&nbsp;</p><p><br></p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p>]]></description><content:encoded><![CDATA[<p>Scaling a startup is a tough challenge. As a founder, you may need help with cash flow issues, team burnout, and finding your customer base. But could a marketer's touch be the secret to taking your startup from zero to £1m MRR? In this episode of MozPod, we discuss how a marketer can make all the difference in helping you find product-market fit, acquire your first 100 customers, and reach your first million in revenue.</p><p>Rod Richmond is a serial entrepreneur and CMO with a unique approach to startup growth. If you're a startup founder or growth-focused entrepreneur, this episode will give you actionable advice on tackling your scaling problems and reaching your business goals.</p><p>Find out more about the next MozPod episodes <a href="https://moz.com/mozpod" rel="noopener noreferrer" target="_blank">https://moz.com/mozpod</a></p><p><br></p><p>Get to know out guest, Rod Richmond:</p><p><br></p><p>https://www.linkedin.com/in/rod-richmond</p><p><br></p><p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer.&nbsp;</p><p><br></p><p>Grab a ticket at <a href="https://mz.cm/podcast" rel="noopener noreferrer" target="_blank">https://mz.cm/podcast</a> to secure your spot now!</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><br></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:&nbsp;</p><p><br></p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p>]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-6--A-Marketers-Guide-to-Scaling-a-Startup-to-1m-MRR--Rod-Richmond-e2iot0o]]></link><guid isPermaLink="false">62d1aa13-2638-48fd-b468-12182cdf68ce</guid><itunes:image href="https://artwork.captivate.fm/8958bcc2-2a13-41ed-9995-75e66a64804c/40659365-1714401444880-db99bb274652e.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 22 Apr 2024 14:45:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/c8a3c1a0-4ac4-4922-ac07-b82965f0cc3e/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-3.mp3" length="20299440" type="audio/mpeg"/><itunes:duration>21:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>6</itunes:episode><itunes:season>1</itunes:season><podcast:episode>6</podcast:episode><podcast:season>1</podcast:season><itunes:summary>Scaling a startup is a tough challenge. As a founder, you may need help with cash flow issues, team burnout, and finding your customer base. But could a marketer&amp;#39;s touch be the secret to taking your startup from zero to £1m MRR? In this episode of MozPod, we discuss how a marketer can make all the difference in helping you find product-market fit, acquire your first 100 customers, and reach your first million in revenue.

Rod Richmond is a serial entrepreneur and CMO with a unique approach to startup growth. If you&amp;#39;re a startup founder or growth-focused entrepreneur, this episode will give you actionable advice on tackling your scaling problems and reaching your business goals.

Find out more about the next MozPod episodes https://moz.com/mozpod (https://moz.com/mozpod)

Get to know out guest, Rod Richmond:

https://www.linkedin.com/in/rod-richmond

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 

Grab a ticket at https://mz.cm/podcast (https://mz.cm/podcast) to secure your spot now!

*************************************** 

Additional Moz Resources: 

30-day Moz Pro Free Trial ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI ( https://mz.cm/3jZq3p3)  

Check out Moz Local  ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI ( https://mz.cm/36Pbz7h)

Learn about STAT ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI ( )https://mz.cm/2IiqTzf (https://mz.cm/2IiqTzf)

Watch Moz Webinar ► https://mz.cm/3TgJgGK (https://mz.cm/3TgJgGK)

*************************************** 

STAY IN TOUCH: 

Moz ►https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI ( https://mz.cm/30QvHCm)</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 5 | Black Boy Joy: From £7/ hour to 7 Figures a Year | Joshua George</title><itunes:title>Ep 5 | Black Boy Joy: From £7/ hour to 7 Figures a Year | Joshua George</itunes:title><description><![CDATA[<p>ClickSlice&#39;s founder, Joshua George, shares his inspiring journey from earning just £7 an hour to building a seven-figure SEO agency. He discusses signing his first agency client, scaling his business to 7 figures during challenging times of COVID-19. Don&#39;t miss out on Joshua&#39;s wisdom and experience as he navigates the world of SEO with passion, authenticity, and a commitment to continuous growth. This episode is a must-listen for anyone trying to scale an agency and achieve extraordinary success.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!
*************************************** 
Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK
*************************************** 
STAY IN TOUCH: 

Moz ► https://mz.cm/30QvHCm
Facebook ► https://www.facebook.com/moz
X/Twitter ► https://twitter.com/Moz
LinkedIn ► https://www.linkedin.com/company/moz
Instagram ► https://www.instagram.com/moz_hq/</p>
]]></description><content:encoded><![CDATA[<p>ClickSlice&#39;s founder, Joshua George, shares his inspiring journey from earning just £7 an hour to building a seven-figure SEO agency. He discusses signing his first agency client, scaling his business to 7 figures during challenging times of COVID-19. Don&#39;t miss out on Joshua&#39;s wisdom and experience as he navigates the world of SEO with passion, authenticity, and a commitment to continuous growth. This episode is a must-listen for anyone trying to scale an agency and achieve extraordinary success.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!
*************************************** 
Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK
*************************************** 
STAY IN TOUCH: 

Moz ► https://mz.cm/30QvHCm
Facebook ► https://www.facebook.com/moz
X/Twitter ► https://twitter.com/Moz
LinkedIn ► https://www.linkedin.com/company/moz
Instagram ► https://www.instagram.com/moz_hq/</p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-5--Black-Boy-Joy-From-7-hour-to-7-Figures-a-Year--Joshua-George-e2i0m58]]></link><guid isPermaLink="false">5bd12e78-1238-4317-80f7-3aaf73c8c618</guid><itunes:image href="https://artwork.captivate.fm/e6f90d28-9116-42d2-87db-8842a6a75762/40659365-1712669785707-72db83f82da0b.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 08 Apr 2024 16:30:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/20bcc8e4-b733-4eda-8ef9-2e7519805589/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-3.mp3" length="20729520" type="audio/mpeg"/><itunes:duration>21:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>5</itunes:episode><itunes:season>1</itunes:season><podcast:episode>5</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;ClickSlice&amp;#39;s founder, Joshua George, shares his inspiring journey from earning just £7 an hour to building a seven-figure SEO agency. He discusses signing his first agency client, scaling his business to 7 figures during challenging times of COVID-19. Don&amp;#39;t miss out on Joshua&amp;#39;s wisdom and experience as he navigates the world of SEO with passion, authenticity, and a commitment to continuous growth. This episode is a must-listen for anyone trying to scale an agency and achieve extraordinary success.

This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. 
Grab a ticket at https://mz.cm/podcast to secure your spot now!
*************************************** 
Additional Moz Resources: 
30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 
Check out Moz Local ► https://mz.cm/36Pbz7h
Learn about STAT ► https://mz.cm/2IiqTzf
Watch Moz Webinar ► https://mz.cm/3TgJgGK
*************************************** 
STAY IN TOUCH: 

Moz ► https://mz.cm/30QvHCm
Facebook ► https://www.facebook.com/moz
X/Twitter ► https://twitter.com/Moz
LinkedIn ► https://www.linkedin.com/company/moz
Instagram ► https://www.instagram.com/moz_hq/&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 4 | What Can Ice Skating Teach You About Customer Acquisition? | Giulia Panozzo</title><itunes:title>Ep 4 | What Can Ice Skating Teach You About Customer Acquisition? | Giulia Panozzo</itunes:title><description><![CDATA[<p>Neuromarketer and ice skater Giulia Panozzo shares her journey from psychobiology to SEO and how ice skating complements her marketing skills. Dive into how neuromarketing can enhance customer engagement and discover insights from her experience balancing dual careers.</p>
<p>Tune in if you&#39;re curious about applying neuromarketing principles, navigating a multi-faceted career path, or seeking inspiration on integrating personal interests with professional growth.</p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p>Grab a ticket at <a href="https://mz.cm/podcast" target="_blank" rel="noopener noreferer">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH: </p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=wTf-og-kzKI"> https://mz.cm/30QvHCm</a></p>
<p><br></p>
<p>Facebook ► https://www.facebook.com/moz

X/Twitter ► https://twitter.com/Moz

LinkedIn ► https://www.linkedin.com/company/moz

Instagram ► https://www.instagram.com/moz_hq/</p>
]]></description><content:encoded><![CDATA[<p>Neuromarketer and ice skater Giulia Panozzo shares her journey from psychobiology to SEO and how ice skating complements her marketing skills. Dive into how neuromarketing can enhance customer engagement and discover insights from her experience balancing dual careers.</p>
<p>Tune in if you&#39;re curious about applying neuromarketing principles, navigating a multi-faceted career path, or seeking inspiration on integrating personal interests with professional growth.</p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p>Grab a ticket at <a href="https://mz.cm/podcast" target="_blank" rel="noopener noreferer">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH: </p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=wTf-og-kzKI"> https://mz.cm/30QvHCm</a></p>
<p><br></p>
<p>Facebook ► https://www.facebook.com/moz

X/Twitter ► https://twitter.com/Moz

LinkedIn ► https://www.linkedin.com/company/moz

Instagram ► https://www.instagram.com/moz_hq/</p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-4--What-Can-Ice-Skating-Teach-You-About-Customer-Acquisition---Giulia-Panozzo-e2hi0vd]]></link><guid isPermaLink="false">24793ec1-f581-4ef5-9f92-84241dcb73b9</guid><itunes:image href="https://artwork.captivate.fm/8f5257e5-f278-4855-aadd-9d9fbdafcfa1/40659365-1711384719573-4b47ece59fdad.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 25 Mar 2024 17:30:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/49921b18-390f-41d2-9e83-dc0b4794641b/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-2.mp3" length="20214594" type="audio/mpeg"/><itunes:duration>21:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>4</itunes:episode><itunes:season>1</itunes:season><podcast:episode>4</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;Neuromarketer and ice skater Giulia Panozzo shares her journey from psychobiology to SEO and how ice skating complements her marketing skills. Dive into how neuromarketing can enhance customer engagement and discover insights from her experience balancing dual careers.&lt;/p&gt;
&lt;p&gt;Tune in if you&amp;#39;re curious about applying neuromarketing principles, navigating a multi-faceted career path, or seeking inspiration on integrating personal interests with professional growth.&lt;/p&gt;
&lt;p&gt;This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. &lt;/p&gt;
&lt;p&gt;Grab a ticket at &lt;a href=&quot;https://mz.cm/podcast&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/podcast&lt;/a&gt; to secure your spot now!&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Additional Moz Resources: &lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/3jZq3p3&lt;/a&gt;  &lt;/p&gt;
&lt;p&gt;Check out Moz Local  ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/36Pbz7h&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn about STAT ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;STAY IN TOUCH: &lt;/p&gt;
&lt;p&gt;Moz ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/30QvHCm&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;Facebook ► https://www.facebook.com/moz

X/Twitter ► https://twitter.com/Moz

LinkedIn ► https://www.linkedin.com/company/moz

Instagram ► https://www.instagram.com/moz_hq/&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 3 | Power Suits &amp; Potty Breaks: Navigating Motherhood as a Marketing Leader | Donna Bloss Gleize and Miracle Inameti-Archibong</title><itunes:title>Ep 3 | Power Suits &amp; Potty Breaks: Navigating Motherhood as a Marketing Leader | Donna Bloss Gleize and Miracle Inameti-Archibong</itunes:title><description><![CDATA[<p>In this episode of MozPod, Chima Mmeje talks with Donna Bloss Gleize and Miracle Inameti-Archibong about the intertwining worlds of motherhood and work life balance.</p><p>As they share their daily balancing act between strategic planning sessions and school runs, the conversation reveals the raw realities of striving for professional growth while nurturing a family. From the chaos of morning routines to navigating the challenges of returning to work post-maternity leave, they offer a glimpse into the resilience and adaptability required to thrive in both domains. This episode, "Pursuits and Potty Breaks: Navigating Motherhood as a Marketing Leader," isn't just about the hurdles; it's filled with moments of triumph, candid stories, and the shared understanding that, in the quest to balance personal and professional life, embracing the unpredictable is perhaps the most valuable strategy. Join us for an episode that delves into the heart of what it means to lead with empathy, both at home and in the workplace, and discover why sometimes, the most powerful leadership lessons come from the art of motherhood itself.</p><p>***************************************&nbsp;</p><p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer.&nbsp;</p><p><br></p><p>Grab a ticket at <a href="https://mz.cm/podcast" rel="noopener noreferrer" target="_blank">https://mz.cm/podcast</a> to secure your spot now!</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><br></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:&nbsp;</p><p><br></p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p><br></p><p>Facebook ►<a...]]></description><content:encoded><![CDATA[<p>In this episode of MozPod, Chima Mmeje talks with Donna Bloss Gleize and Miracle Inameti-Archibong about the intertwining worlds of motherhood and work life balance.</p><p>As they share their daily balancing act between strategic planning sessions and school runs, the conversation reveals the raw realities of striving for professional growth while nurturing a family. From the chaos of morning routines to navigating the challenges of returning to work post-maternity leave, they offer a glimpse into the resilience and adaptability required to thrive in both domains. This episode, "Pursuits and Potty Breaks: Navigating Motherhood as a Marketing Leader," isn't just about the hurdles; it's filled with moments of triumph, candid stories, and the shared understanding that, in the quest to balance personal and professional life, embracing the unpredictable is perhaps the most valuable strategy. Join us for an episode that delves into the heart of what it means to lead with empathy, both at home and in the workplace, and discover why sometimes, the most powerful leadership lessons come from the art of motherhood itself.</p><p>***************************************&nbsp;</p><p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer.&nbsp;</p><p><br></p><p>Grab a ticket at <a href="https://mz.cm/podcast" rel="noopener noreferrer" target="_blank">https://mz.cm/podcast</a> to secure your spot now!</p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>Additional Moz Resources:&nbsp;</p><p><br></p><p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/3jZq3p3</a>&nbsp;&nbsp;</p><p><br></p><p>Check out Moz Local&nbsp; ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/36Pbz7h</a></p><p><br></p><p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> </a><a href="https://mz.cm/2IiqTzf" rel="noopener noreferrer" target="_blank">https://mz.cm/2IiqTzf</a></p><p><br></p><p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" rel="noopener noreferrer" target="_blank">https://mz.cm/3TgJgGK</a></p><p><br></p><p>***************************************&nbsp;</p><p><br></p><p>STAY IN TOUCH:&nbsp;</p><p><br></p><p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> https://mz.cm/30QvHCm</a></p><p><br></p><p>Facebook ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbi01WmtvMnFhNElGSnMtU1hfbmV6SjRvaUVLd3xBQ3Jtc0tsOTJUeDM0NEE3QW53dGRNaDdoYXJlSXVCaXUxa2F4UnZpVzZKbGRPQThmXzZRTmhlVzg5N2hVS1V4RXFBU0V2M3pNeC1jMEtzV2xpVkFsNnJzRVN1QUJUNlJ5Y0phRWt2LUwwTFU2d1ZXZ1FQWWlRZw&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmoz&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> &nbsp; / moz&nbsp;&nbsp;</a></p><p><br></p><p>Twitter ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0hFNUozS0JiQlkwV2laS2owTU1kUFVMckRkUXxBQ3Jtc0tsQ0tPaXNVS2xlc3RHOVJwMGxsZVlZZDlINlNCby1IVHcwc0g5RmowSHY0aW52OU9vaVNkNjRCeTJrRHZGNnctTHBDTlhoaGZFeGFNeC1iejV5Sjc2ZDZDcG85SlN4SUlETWlDcWJsUmpUbVJXbnJfTQ&amp;q=https%3A%2F%2Ftwitter.com%2FMoz&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> &nbsp; / moz&nbsp;&nbsp;</a></p><p><br></p><p>LinkedIn ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbEh1b3Z1Wjh1VlowQkhWalJSMUtjN2dleHNTQXxBQ3Jtc0tuLUZVUXk5R1padUxpR1dETVVpUk93SzJOYkpjdFRNWUl0WjZWZUhSYWFYbzBIallpVk4wSUhXNEdlNEYwRGYzWGVpX1B5UGFqSjZqM0pTRFp2VTkzMUlHMHBtVXMtNEt2OEltTnd0V2sweEZCQnBvcw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoz&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> &nbsp; / moz&nbsp;&nbsp;</a></p><p><br></p><p>Instagram ►<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbkk3YzhsSmF0UVd3bksyWFozZUxJbUhkS2lad3xBQ3Jtc0tsZ01zTXpac0s5SmlnSzk5eTBxeEdtSXdOTmNRU0RRMnVqNzlLaU5kMXA2SDlVQm5HY2pXYUFacEhWbnR6N2cyQmhwczZUdnowMkdVdWdhbXRNbnBjYkx1VG9QNXJINWdtbFk3Q0dWUlY4a241UGNkMA&amp;q=https%3A%2F%2Fwww.instagram.com%2Fmoz_hq%2F&amp;v=wTf-og-kzKI" rel="noopener noreferrer" target="_blank"> &nbsp; / moz_hq&nbsp;&nbsp;</a></p>]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-3--Power-Suits--Potty-Breaks-Navigating-Motherhood-as-a-Marketing-Leader--Donna-Bloss-Gleize-and-Miracle-Inameti-Archibong-e2h85fr]]></link><guid isPermaLink="false">7c543c3b-6f8d-4704-9f70-0a9465f55415</guid><itunes:image href="https://artwork.captivate.fm/1c16ab90-5af6-456d-bece-ad8ccbe984cd/40659365-1710781342178-53df4137439de.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 18 Mar 2024 14:34:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/a40e6b14-fa32-439e-b225-19ee523060e1/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-2.mp3" length="31771166" type="audio/mpeg"/><itunes:duration>33:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>3</itunes:episode><itunes:season>1</itunes:season><podcast:episode>3</podcast:episode><podcast:season>1</podcast:season><itunes:author>Moz</itunes:author></item><item><title>Ep 2 | No Nursery Rhymes Here: The Child-Free Route to Career Success</title><itunes:title>Ep 2 | No Nursery Rhymes Here: The Child-Free Route to Career Success</itunes:title><description><![CDATA[<p><strong>Content Warning: This episode discusses sensitive topics such as sexual assault, and workplace harassment. Viewer discretion is advised.</strong></p>
<p>In this episode of MozPod, Chima Mmeje discusses with guests Myriam Jessier and Kari DePhillips their personal decisions behind choosing a child-free lifestyle. Together they reflect on societal expectations and varied reactions from peers and family. This discussion extends into their SEO journeys, touching upon their experiences with sexual harassment in the workplace and the impact of personal choices on professional pathways.</p>
<p>We acknowledge the sensitive nature of topics discussed, including mentions of sexual harassment. Listener discretion is advised.</p>
<p>*************************************** </p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p>Grab a ticket at <a href="https://mz.cm/podcast">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH: </p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=wTf-og-kzKI"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ► <a href="https://www.facebook.com/moz" target="_blank" rel="noopener noreferer">https://www.facebook.com/moz</a></p>
<p>X/Twitter ► <a href="https://twitter.com/Moz" target="_blank" rel="noopener noreferer">https://twitter.com/Moz</a></p>
<p>LinkedIn ► <a href="https://www.linkedin.com/company/moz" target="_blank" rel="noopener noreferer">https://www.linkedin.com/company/moz</a></p>
<p>Instagram ► <a href="https://www.instagram.com/moz_hq/" target="_blank" rel="noopener noreferer">https://www.instagram.com/moz_hq/</a></p>
]]></description><content:encoded><![CDATA[<p><strong>Content Warning: This episode discusses sensitive topics such as sexual assault, and workplace harassment. Viewer discretion is advised.</strong></p>
<p>In this episode of MozPod, Chima Mmeje discusses with guests Myriam Jessier and Kari DePhillips their personal decisions behind choosing a child-free lifestyle. Together they reflect on societal expectations and varied reactions from peers and family. This discussion extends into their SEO journeys, touching upon their experiences with sexual harassment in the workplace and the impact of personal choices on professional pathways.</p>
<p>We acknowledge the sensitive nature of topics discussed, including mentions of sexual harassment. Listener discretion is advised.</p>
<p>*************************************** </p>
<p>This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. </p>
<p>Grab a ticket at <a href="https://mz.cm/podcast">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>*************************************** </p>
<p>Additional Moz Resources: </p>
<p>30-day Moz Pro Free Trial ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&q=https%3A%2F%2Fmz.cm%2F3jZq3p3&v=wTf-og-kzKI"> https://mz.cm/3jZq3p3</a>  </p>
<p>Check out Moz Local  ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&q=https%3A%2F%2Fmz.cm%2F36Pbz7h&v=wTf-og-kzKI"> https://mz.cm/36Pbz7h</a></p>
<p>Learn about STAT ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&q=https%3A%2F%2Fmz.cm%2F2IiqTzf&v=wTf-og-kzKI"> </a><a href="https://mz.cm/2IiqTzf">https://mz.cm/2IiqTzf</a></p>
<p>Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK">https://mz.cm/3TgJgGK</a></p>
<p>*************************************** </p>
<p>STAY IN TOUCH: </p>
<p>Moz ►<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&q=https%3A%2F%2Fmz.cm%2F30QvHCm&v=wTf-og-kzKI"> https://mz.cm/30QvHCm</a></p>
<p>Facebook ► <a href="https://www.facebook.com/moz" target="_blank" rel="noopener noreferer">https://www.facebook.com/moz</a></p>
<p>X/Twitter ► <a href="https://twitter.com/Moz" target="_blank" rel="noopener noreferer">https://twitter.com/Moz</a></p>
<p>LinkedIn ► <a href="https://www.linkedin.com/company/moz" target="_blank" rel="noopener noreferer">https://www.linkedin.com/company/moz</a></p>
<p>Instagram ► <a href="https://www.instagram.com/moz_hq/" target="_blank" rel="noopener noreferer">https://www.instagram.com/moz_hq/</a></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-2--No-Nursery-Rhymes-Here-The-Child-Free-Route-to-Career-Success-e2gu6ij]]></link><guid isPermaLink="false">eab10cc8-dd02-4b88-8422-5eb9752661b9</guid><itunes:image href="https://artwork.captivate.fm/e2aa6bbe-9696-4494-8e26-cbd932805603/40659365-1710181796544-6020d49fa3885.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 11 Mar 2024 18:11:42 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/fab2b594-1e3b-446c-bb54-b04d68aa2d8b/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-2.mp3" length="27028583" type="audio/mpeg"/><itunes:duration>28:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>2</itunes:episode><itunes:season>1</itunes:season><podcast:episode>2</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;&lt;strong&gt;Content Warning: This episode discusses sensitive topics such as sexual assault, and workplace harassment. Viewer discretion is advised.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;In this episode of MozPod, Chima Mmeje discusses with guests Myriam Jessier and Kari DePhillips their personal decisions behind choosing a child-free lifestyle. Together they reflect on societal expectations and varied reactions from peers and family. This discussion extends into their SEO journeys, touching upon their experiences with sexual harassment in the workplace and the impact of personal choices on professional pathways.&lt;/p&gt;
&lt;p&gt;We acknowledge the sensitive nature of topics discussed, including mentions of sexual harassment. Listener discretion is advised.&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. &lt;/p&gt;
&lt;p&gt;Grab a ticket at &lt;a href=&quot;https://mz.cm/podcast&quot;&gt;https://mz.cm/podcast&lt;/a&gt; to secure your spot now!&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;Additional Moz Resources: &lt;/p&gt;
&lt;p&gt;30-day Moz Pro Free Trial ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbU5aSWVXSUljaGRodDRzcEZ6THhfdlBMRFJuQXxBQ3Jtc0trNUI1bEVIa2dGNXM3NWUxTmdlcEhkM2ZlZm81QXdZb1RHeWxQdDh2Y1VubVNqVjlWUGYxc2pVaG9XRTlIWVF1WUJER1hKaXNmTmUtbkNaLU4tbGVicHVGT3hrTjNteHZDVjNIMFpic2JnbkxyWXlQNA&amp;q=https%3A%2F%2Fmz.cm%2F3jZq3p3&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/3jZq3p3&lt;/a&gt;  &lt;/p&gt;
&lt;p&gt;Check out Moz Local  ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1pQdkFUMnRHc3FoV2l6a2lfUHpQWmVZVV9BQXxBQ3Jtc0tueUNNRUJTdUg1a2pfbDFFbnc4WjkwM2tDZ0xQR3FOV2hlUENqaEdkY1BYbzhSNllDd0k3aVVpOW1USlRha25nb2I4cUh2aWg1eS1nT0RSMDFqNHhQSFpoNG0zekQzUWJoLTVhN0NrVHlMSzVZcXlzVQ&amp;q=https%3A%2F%2Fmz.cm%2F36Pbz7h&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/36Pbz7h&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn about STAT ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUZTRjVEcl9mdUo4b0Q4NjFsS1ZGYk9fRVJKd3xBQ3Jtc0tuYy1OOE9XbnFEcU9TdHpVdERsX2JzeVY3YUpXQnpWWmhUcE9wSzJqWVVUSG9mTTAwRDU0V0lFRmp4WGt4cDJlaUJfc29ueFZVYWwzNDZWYzIzQnBKVXJVaFZBcXR0d0kzZDE4T2hGOWtyYXFDeTV6dw&amp;q=https%3A%2F%2Fmz.cm%2F2IiqTzf&amp;v=wTf-og-kzKI&quot;&gt; &lt;/a&gt;&lt;a href=&quot;https://mz.cm/2IiqTzf&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;*************************************** &lt;/p&gt;
&lt;p&gt;STAY IN TOUCH: &lt;/p&gt;
&lt;p&gt;Moz ►&lt;a href=&quot;https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa25mckpaZDVCU0xzVThzUk14WHZLUkxpU3JEUXxBQ3Jtc0tuWDBVWHBoUkp5VmJ3U2ViTDFnZTQ3elJEVjl4NWJfVkF0M09RTGpiNWVjbkY2YWxiY3hHUTh5TEFUSUpOaFBFb0p0R01Qd29yWWptM0NMdkVxQUZfay1YREI4Y0ZrUGtwbXFHbkoyTTlKYThDOW1OSQ&amp;q=https%3A%2F%2Fmz.cm%2F30QvHCm&amp;v=wTf-og-kzKI&quot;&gt; https://mz.cm/30QvHCm&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Facebook ► &lt;a href=&quot;https://www.facebook.com/moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.facebook.com/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;X/Twitter ► &lt;a href=&quot;https://twitter.com/Moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://twitter.com/Moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;LinkedIn ► &lt;a href=&quot;https://www.linkedin.com/company/moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.linkedin.com/company/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Instagram ► &lt;a href=&quot;https://www.instagram.com/moz_hq/&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.instagram.com/moz_hq/&lt;/a&gt;&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item><item><title>Ep 1 | Why we need safe spaces in male-dominated industries | Areej Abuli</title><itunes:title>Ep 1 | Why we need safe spaces in male-dominated industries | Areej Abuli</itunes:title><description><![CDATA[<p>In this inaugural episode of MozPod with Chima Mmeje, Areej Abuli, the founder of the Women in Tech SEO Community, discusses why safe spaces matter for women in tech SEO. She shares her inspiration for starting the WTS Community, challenges, and best memories. </p>
<p><br></p>
<p>This conversation provides valuable lessons and perspectives for those thinking of building a community and for founders who want to foster a more inclusive workplace. </p>
<p>
This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. Grab a ticket at <a href="https://mz.cm/podcast" target="_blank" rel="noopener noreferer">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>
*************************************** 

Additional Moz Resources: 

30-day Moz Pro Free Trial ► <a href="https://mz.cm/3jZq3p3" target="_blank" rel="noopener noreferer">https://mz.cm/3jZq3p3 </a> 

Check out Moz Local ► <a href="https://mz.cm/36Pbz7h" target="_blank" rel="noopener noreferer">https://mz.cm/36Pbz7h</a>

Learn about STAT ► <a href="https://mz.cm/2IiqTzf" target="_blank" rel="noopener noreferer">https://mz.cm/2IiqTzf</a>

Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" target="_blank" rel="noopener noreferer">https://mz.cm/3TgJgGK</a>

*************************************** 

STAY IN TOUCH: 

Moz ► <a href="https://mz.cm/30QvHCm" target="_blank" rel="noopener noreferer">https://mz.cm/30QvHCm</a></p>
<p>
Facebook ► <a href="https://www.facebook.com/moz" target="_blank" rel="noopener noreferer">https://www.facebook.com/moz</a></p>
<p>
X/Twitter ► <a href="https://twitter.com/Moz" target="_blank" rel="noopener noreferer">https://twitter.com/Moz</a></p>
<p>
LinkedIn ►<a href=" https://www.linkedin.com/company/moz" target="_blank" rel="noopener noreferer"> https://www.linkedin.com/company/moz</a></p>
<p>
Instagram ► <a href="https://www.instagram.com/moz_hq/" target="_blank" rel="noopener noreferer">https://www.instagram.com/moz_hq/</a></p>
]]></description><content:encoded><![CDATA[<p>In this inaugural episode of MozPod with Chima Mmeje, Areej Abuli, the founder of the Women in Tech SEO Community, discusses why safe spaces matter for women in tech SEO. She shares her inspiration for starting the WTS Community, challenges, and best memories. </p>
<p><br></p>
<p>This conversation provides valuable lessons and perspectives for those thinking of building a community and for founders who want to foster a more inclusive workplace. </p>
<p>
This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. Grab a ticket at <a href="https://mz.cm/podcast" target="_blank" rel="noopener noreferer">https://mz.cm/podcast</a> to secure your spot now!</p>
<p>
*************************************** 

Additional Moz Resources: 

30-day Moz Pro Free Trial ► <a href="https://mz.cm/3jZq3p3" target="_blank" rel="noopener noreferer">https://mz.cm/3jZq3p3 </a> 

Check out Moz Local ► <a href="https://mz.cm/36Pbz7h" target="_blank" rel="noopener noreferer">https://mz.cm/36Pbz7h</a>

Learn about STAT ► <a href="https://mz.cm/2IiqTzf" target="_blank" rel="noopener noreferer">https://mz.cm/2IiqTzf</a>

Watch Moz Webinar ► <a href="https://mz.cm/3TgJgGK" target="_blank" rel="noopener noreferer">https://mz.cm/3TgJgGK</a>

*************************************** 

STAY IN TOUCH: 

Moz ► <a href="https://mz.cm/30QvHCm" target="_blank" rel="noopener noreferer">https://mz.cm/30QvHCm</a></p>
<p>
Facebook ► <a href="https://www.facebook.com/moz" target="_blank" rel="noopener noreferer">https://www.facebook.com/moz</a></p>
<p>
X/Twitter ► <a href="https://twitter.com/Moz" target="_blank" rel="noopener noreferer">https://twitter.com/Moz</a></p>
<p>
LinkedIn ►<a href=" https://www.linkedin.com/company/moz" target="_blank" rel="noopener noreferer"> https://www.linkedin.com/company/moz</a></p>
<p>
Instagram ► <a href="https://www.instagram.com/moz_hq/" target="_blank" rel="noopener noreferer">https://www.instagram.com/moz_hq/</a></p>
]]></content:encoded><link><![CDATA[https://podcasters.spotify.com/pod/show/themozpod/episodes/Ep-1--Why-we-need-safe-spaces-in-male-dominated-industries--Areej-Abuli-e2gh8it]]></link><guid isPermaLink="false">055bdc08-e0be-4bb4-b564-bd25505cafe3</guid><itunes:image href="https://artwork.captivate.fm/8dba961f-363b-4fc6-beb0-2c89a3d42771/40659365-1709337944502-a55a0c16ba60c.jpg"/><dc:creator><![CDATA[Moz]]></dc:creator><pubDate>Mon, 04 Mar 2024 18:00:00 -0800</pubDate><enclosure url="https://podcasts.captivate.fm/media/1c45ba60-71ab-4ffd-b90a-6c26c6d3d529/https-3a-2f-2fd3ctxlq1ktw2nl-cloudfront-net-2fstaging-2f2024-2.mp3" length="23331316" type="audio/mpeg"/><itunes:duration>24:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:season>1</itunes:season><podcast:episode>1</podcast:episode><podcast:season>1</podcast:season><itunes:summary>&lt;p&gt;In this inaugural episode of MozPod with Chima Mmeje, Areej Abuli, the founder of the Women in Tech SEO Community, discusses why safe spaces matter for women in tech SEO. She shares her inspiration for starting the WTS Community, challenges, and best memories. &lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;This conversation provides valuable lessons and perspectives for those thinking of building a community and for founders who want to foster a more inclusive workplace. &lt;/p&gt;
&lt;p&gt;
This episode is sponsored by MozCon, the leading SEO conference where you’ll learn how to become a better search marketer. Grab a ticket at &lt;a href=&quot;https://mz.cm/podcast&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/podcast&lt;/a&gt; to secure your spot now!&lt;/p&gt;
&lt;p&gt;
*************************************** 

Additional Moz Resources: 

30-day Moz Pro Free Trial ► &lt;a href=&quot;https://mz.cm/3jZq3p3&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/3jZq3p3 &lt;/a&gt; 

Check out Moz Local ► &lt;a href=&quot;https://mz.cm/36Pbz7h&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/36Pbz7h&lt;/a&gt;

Learn about STAT ► &lt;a href=&quot;https://mz.cm/2IiqTzf&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/2IiqTzf&lt;/a&gt;

Watch Moz Webinar ► &lt;a href=&quot;https://mz.cm/3TgJgGK&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/3TgJgGK&lt;/a&gt;

*************************************** 

STAY IN TOUCH: 

Moz ► &lt;a href=&quot;https://mz.cm/30QvHCm&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://mz.cm/30QvHCm&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;
Facebook ► &lt;a href=&quot;https://www.facebook.com/moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.facebook.com/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;
X/Twitter ► &lt;a href=&quot;https://twitter.com/Moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://twitter.com/Moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;
LinkedIn ►&lt;a href=&quot; https://www.linkedin.com/company/moz&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt; https://www.linkedin.com/company/moz&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;
Instagram ► &lt;a href=&quot;https://www.instagram.com/moz_hq/&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferer&quot;&gt;https://www.instagram.com/moz_hq/&lt;/a&gt;&lt;/p&gt;
</itunes:summary><itunes:author>Moz</itunes:author></item></channel></rss>