<![CDATA[Otterfishing]]>Mon, 16 Jan 2023 14:48:33 +0000Captivate.fmTrevor Topfer - Otterfishhttps://artwork.captivate.fm/24c6c475-318d-49f7-88ec-83afa654238e/drKG2ys5aj8tTTifkSDzARgu.jpgOtterfishingTrevor Topfer - OtterfishTrevor Topfer - OtterfishOtterfishing aims to explore the minds of successful business leaders, entrepreneurs and influencers. Packed with great stories and useful business and marketing advice; it's the perfect podcast for any business owner or entrepreneur.https://otterfish.com/yesepisodicThe Future of Tourism With Dave SimmonsThe Future of Tourism With Dave SimmonsDave is an expert in business strategy and transformation. His work includes being the Strategic Advisor for the Jucy Group; a company spanning the travel sector, car and campervan rentals throughout Australia and New Zealand.

Dave on LinkedIn - Dave Simmons - Partner -JOOTSing | LinkedIn

]]>Dave is an expert in business strategy and transformation. His work includes being the Strategic Advisor for the Jucy Group; a company spanning the travel sector, car and campervan rentals throughout Australia and New Zealand.

Dave on LinkedIn - Dave Simmons - Partner -JOOTSing | LinkedIn

]]>ab2a1a7f-528b-487d-bfe0-b5e630a61feeThu, 02 Jun 2022 23:00:00 +130055:42yesfull124Trevor Topfer - Otterfish$3M on FB Ads! My Top Tips.$3M on FB Ads! My Top Tips.Stuart Macadam is a Facebook Ads expert who’s spent more than $3M in Facebook Ads. He’s learned the best ways to get the most from Facebook Ads and specializes in growing SMEs on the platform. We’re talking serious ROI here…

Brought to you by otterfish.com - great ads made easy.

Hosted by Trevor Topfer (https://www.linkedin.com/in/trevor-topfer/)

Connect with Stuart on LinkedIn: https://www.linkedin.com/in/stuart-macadam-76818953/


]]>Stuart Macadam is a Facebook Ads expert who’s spent more than $3M in Facebook Ads. He’s learned the best ways to get the most from Facebook Ads and specializes in growing SMEs on the platform. We’re talking serious ROI here…

Brought to you by otterfish.com - great ads made easy.

Hosted by Trevor Topfer (https://www.linkedin.com/in/trevor-topfer/)

Connect with Stuart on LinkedIn: https://www.linkedin.com/in/stuart-macadam-76818953/


]]>565a55e1-ab75-4ba6-8a8d-b705f629914fThu, 26 May 2022 23:00:00 +130052:02yesfull123Trevor Topfer - OtterfishLeveraging the Power of Influencers and Branded Content to Grow Your Business in 2022Leveraging the Power of Influencers and Branded Content to Grow Your Business in 2022Art Green is an entrepreneur, tv personality and host of The Bachelor and The Bachelorette (NZ), as well as being one of New Zealand's largest influencers.

]]>Art Green is an entrepreneur, tv personality and host of The Bachelor and The Bachelorette (NZ), as well as being one of New Zealand's largest influencers.

]]>f733aaf2-2797-4152-bdad-2358e6efcb39Fri, 20 May 2022 12:00:00 +130057:29yesfull122Trevor Topfer - OtterfishGlenn Edley: Email Marketing EvangelistGlenn Edley: Email Marketing EvangelistHas web3 killed email? As we move into a cookieless, post-iOS14 world, what is the future of this once vital form of marketing? Glenn Edley is an email marketing legend that understands the value and best practice for maximising the value of the humble database. Could your email list be the most valuable asset your business has?

Glenn on LinkedIn - https://www.linkedin.com/in/glennedley/

]]>Has web3 killed email? As we move into a cookieless, post-iOS14 world, what is the future of this once vital form of marketing? Glenn Edley is an email marketing legend that understands the value and best practice for maximising the value of the humble database. Could your email list be the most valuable asset your business has?

Glenn on LinkedIn - https://www.linkedin.com/in/glennedley/

]]>e95e9371-cef7-4216-9708-0cc5fb9685f2Fri, 13 May 2022 08:00:00 +130001:07:29yesfull121Trevor Topfer - OtterfishSet Your SME up for Success in 2022Set Your SME up for Success in 2022Andy Hamilton is one of New Zealand’s leading business minds. He is the Co-Founder of Manaaki with Pat MacFie and is also a board member/investor for global kiwi success stories like Sharesies, Icehouse Ventures and Indigo Studios, Andy is one of New Zealand’s most sought after advisors. With a passion for innovation, small business and tech, this podcast is sure to provide a wealth of Andy’s famous opinions on some of the challenges and opportunities facing Kiwi businesses right now.



]]>Andy Hamilton is one of New Zealand’s leading business minds. He is the Co-Founder of Manaaki with Pat MacFie and is also a board member/investor for global kiwi success stories like Sharesies, Icehouse Ventures and Indigo Studios, Andy is one of New Zealand’s most sought after advisors. With a passion for innovation, small business and tech, this podcast is sure to provide a wealth of Andy’s famous opinions on some of the challenges and opportunities facing Kiwi businesses right now.



]]>2c9d9abf-d1b2-4e38-9356-acbc8ef6586eFri, 29 Apr 2022 18:15:00 +130001:05:03yesfull20Trevor Topfer - OtterfishMarketing Tactics to Grow Your Business in 2022Marketing Tactics to Grow Your Business in 2022Otterfishing Episode 19 - Luke Meurant

Luke is a Marketing strategist with a demonstrated history of delivering successful integrated marketing campaigns. He has experience working with brands like Jaguar and Land Rover, as well as consulting to numerous Small Businesses and Start-Ups. Luke specialises in delivering effective strategies to both small and large businesses.


]]>Otterfishing Episode 19 - Luke Meurant

Luke is a Marketing strategist with a demonstrated history of delivering successful integrated marketing campaigns. He has experience working with brands like Jaguar and Land Rover, as well as consulting to numerous Small Businesses and Start-Ups. Luke specialises in delivering effective strategies to both small and large businesses.


]]>86e916e9-ee12-44c5-93cd-be27b7c46ac9Thu, 21 Apr 2022 23:00:00 +130001:07:10yesfull119Trevor Topfer - OtterfishHow to Get Momentum Behind Your Marketing - with Duncan ShandHow to Get Momentum Behind Your Marketing - with Duncan ShandIn this episode, we discuss building trust with your CEO and creating momentum behind your marketing. Duncan Shand is the Managing Director of YoungShand (youngshand.com). With over 40 staff and working with clients like Oceania, NZ Blood Service, Comvita and Craigs Investments, YoungShand is successfully exploring how to be a creative agency in this new digital world.

Connect with Duncan on LinkedIn (www.linkedin.com/in/duncanshand/)

]]>In this episode, we discuss building trust with your CEO and creating momentum behind your marketing. Duncan Shand is the Managing Director of YoungShand (youngshand.com). With over 40 staff and working with clients like Oceania, NZ Blood Service, Comvita and Craigs Investments, YoungShand is successfully exploring how to be a creative agency in this new digital world.

Connect with Duncan on LinkedIn (www.linkedin.com/in/duncanshand/)

]]>534571ae-6655-4fa8-b82d-c72880d3deb4Thu, 31 Mar 2022 23:00:00 +130040:22yesfull117Trevor Topfer - OtterfishLynnaire Johnston: Building Business Opportunities on LinkedInLynnaire Johnston: Building Business Opportunities on LinkedInLynnaire is an International LinkedIn authority and bestselling author creating compelling LinkedIn profiles and LinkedIn marketing, training and coaching. Published Author - Link∙Ability and Business Gold. 

Lynnaire Johnston on LinkedIn: https://www.linkedin.com/in/lynnairejohnston/

This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it possible for anyone to run smart Facebook Ads. Try it for free at otterfish.com

]]>Lynnaire is an International LinkedIn authority and bestselling author creating compelling LinkedIn profiles and LinkedIn marketing, training and coaching. Published Author - Link∙Ability and Business Gold. 

Lynnaire Johnston on LinkedIn: https://www.linkedin.com/in/lynnairejohnston/

This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it possible for anyone to run smart Facebook Ads. Try it for free at otterfish.com

]]>76251dca-716c-4c4e-a5b0-dd96685d8424Fri, 18 Mar 2022 08:45:00 +130001:09:50yesfull115Trevor Topfer - OtterfishStu Lees: Award Winning Digital Marketing StrategistStu Lees: Award Winning Digital Marketing StrategistStu is a Digital Marketing Strategy Coach helping business owners with huge plans and low budgets to learn how to create potent marketing.

A self-confessed weirdo, Stu has a passion for marketing and loves nothing more than seeing the little guys taking the challenge to the big guys.

Stu on, LinkedIn: https://www.linkedin.com/in/stuartlees/

This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it

possible for anyone to run smart Facebook Ads. Try it for free at otterfish.com

]]>Stu is a Digital Marketing Strategy Coach helping business owners with huge plans and low budgets to learn how to create potent marketing.

A self-confessed weirdo, Stu has a passion for marketing and loves nothing more than seeing the little guys taking the challenge to the big guys.

Stu on, LinkedIn: https://www.linkedin.com/in/stuartlees/

This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it

possible for anyone to run smart Facebook Ads. Try it for free at otterfish.com

]]>37171670-fd6d-4ac1-a94f-000bfc379f8aThu, 03 Mar 2022 23:00:00 +130054:22yesfull114Trevor Topfer - OtterfishTodd Welling: Group CEO - Overdose DigitalTodd Welling: Group CEO - Overdose DigitalLeading the global expansion of Overdose., a Global Digital Commerce Anti-Agency. 

Overdose. is a growing crew of 400+ digital commerce specialists delivering mid-market

& enterprise solutions. Partners with Adobe Magento Platinum, CommerceTools Select, Shopify Plus, BigCommerce Elite & Google Premier global partners.

Providing end-to-end services for high growth retailers; from retail strategy, user experience design, tech delivery, SEO, performance marketing, email automation, data-driven ai & conversion optimisation.

think bigger.

break the rules.

get sh*t done.

Connect with Todd:

LinkedIn: https://www.linkedin.com/in/toddwelling/

Connect with Trevor

LinkedIn: https://www.linkedin.com/in/trevor-topfer/


This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it possible for anyone to run smart Facebook Ads. Try it for free at www.otterfish.com 

]]>Leading the global expansion of Overdose., a Global Digital Commerce Anti-Agency. 

Overdose. is a growing crew of 400+ digital commerce specialists delivering mid-market

& enterprise solutions. Partners with Adobe Magento Platinum, CommerceTools Select, Shopify Plus, BigCommerce Elite & Google Premier global partners.

Providing end-to-end services for high growth retailers; from retail strategy, user experience design, tech delivery, SEO, performance marketing, email automation, data-driven ai & conversion optimisation.

think bigger.

break the rules.

get sh*t done.

Connect with Todd:

LinkedIn: https://www.linkedin.com/in/toddwelling/

Connect with Trevor

LinkedIn: https://www.linkedin.com/in/trevor-topfer/


This podcast is brought to you by Otterfish, Smart Ads Made Easy. Otterfish makes it possible for anyone to run smart Facebook Ads. Try it for free at www.otterfish.com 

]]>67afcf21-4801-48b4-b86b-1d3420ead7f9Thu, 17 Feb 2022 23:00:00 +130055:48yesfull112Trevor Topfer - OtterfishDavid McDonald: Founder of NFT superstars Altered State Machine (ASM)David McDonald: Founder of NFT superstars Altered State Machine (ASM)Altered State Machine is a game-changer. One of the superstars of the exploding NFT space ASM have introduced the first AI-powered NFTs (or NFIs - Non-Fungible Intelligence) through their Artificial Intelligence Football Association (AIFA) Genesis project.

David on Instagram, LinkedIn

]]>Altered State Machine is a game-changer. One of the superstars of the exploding NFT space ASM have introduced the first AI-powered NFTs (or NFIs - Non-Fungible Intelligence) through their Artificial Intelligence Football Association (AIFA) Genesis project.

David on Instagram, LinkedIn

]]>5ec1ffaf-b93b-4ff8-8b98-0edbea9de5fcThu, 10 Feb 2022 23:30:00 +130056:59yesfull111Trevor Topfer - OtterfishNick O'Neill: CRO & Co-Founder Hype & DexterNick O'Neill: CRO & Co-Founder Hype & DexterNick is a sales and commercial leader. His background is diverse and includes everything from Small Business to Start-Ups and Corporate/Enterprise with household name brands. He is one of the most respected Sales leaders in New Zealand with a special interest in leveraging powerful tech to create compelling and high-converting Sales experiences.

Nick on Instagram, LinkedIn

]]>Nick is a sales and commercial leader. His background is diverse and includes everything from Small Business to Start-Ups and Corporate/Enterprise with household name brands. He is one of the most respected Sales leaders in New Zealand with a special interest in leveraging powerful tech to create compelling and high-converting Sales experiences.

Nick on Instagram, LinkedIn

]]>037c76b3-560e-46ea-8417-e4152262dd48Thu, 03 Feb 2022 23:00:00 +130040:23yesfull110Trevor Topfer - OtterfishAlex Smeele: NFT Pioneer and Humanitarian CEO and Co-Founder Non-Fungible LabsAlex Smeele: NFT Pioneer and Humanitarian CEO and Co-Founder Non-Fungible LabsAlex leads one of the most exciting projects in the NFT space - fluf.world

In this episode, we get into what an NFT is and how the decentralisation of the internet is going to impact everything. If you aren’t too sure what all the fuss is about NFTs and why they’re so important, you need to listen to this.

Alex on Instagram, LinkedIn

]]>Alex leads one of the most exciting projects in the NFT space - fluf.world

In this episode, we get into what an NFT is and how the decentralisation of the internet is going to impact everything. If you aren’t too sure what all the fuss is about NFTs and why they’re so important, you need to listen to this.

Alex on Instagram, LinkedIn

]]>ad6b01d9-c26a-44b5-8939-bcfe2ab6e0eeMon, 24 Jan 2022 15:00:00 +130001:08:50yesfull110Trevor Topfer - OtterfishPatrick Dodd: Professional Teaching Fellow at University of Auckland and Education EntrepreneurPatrick Dodd: Professional Teaching Fellow at University of Auckland and Education EntrepreneurPatrick is a leader in Education in New Zealand and a Founder of PeerAssessPro.com, a new SaaS venture changing the face of group assessment in tertiary education.

Originally from Idaho, Patrick is now a passionate Kiwi, living in Auckland, New Zealand. If you are interested in how Education will weather the digital revolution, take a listen here.

Patrick on Facebook, LinkedIn

]]>Patrick is a leader in Education in New Zealand and a Founder of PeerAssessPro.com, a new SaaS venture changing the face of group assessment in tertiary education.

Originally from Idaho, Patrick is now a passionate Kiwi, living in Auckland, New Zealand. If you are interested in how Education will weather the digital revolution, take a listen here.

Patrick on Facebook, LinkedIn

]]>211af55d-3b16-4774-91d8-b36a79081f3fThu, 20 Jan 2022 23:00:00 +130056:47yesfull18Trevor Topfer - OtterfishRobett Hollis: Author, Multi-Exit Entrepreneur, Millennial Misfit and Proud GirlDadRobett Hollis: Author, Multi-Exit Entrepreneur, Millennial Misfit and Proud GirlDadRobett was once named the most influential person on LinkedIn in New Zealand. Now spending his time between Auckland (whenever he’s allowed back again) and San Francisco, this powerhouse human is responsible for more positive impact on business in Aotearoa than pretty much anyone really. He’s not shy with his opinions either, so this one won’t be for the faint hearted..

Robett on Facebook, LinkedIn

]]>Robett was once named the most influential person on LinkedIn in New Zealand. Now spending his time between Auckland (whenever he’s allowed back again) and San Francisco, this powerhouse human is responsible for more positive impact on business in Aotearoa than pretty much anyone really. He’s not shy with his opinions either, so this one won’t be for the faint hearted..

Robett on Facebook, LinkedIn

]]>e0a73294-1efd-4350-99da-803503f8ee59Wed, 19 Jan 2022 23:00:00 +130054:00yesfullTrevor Topfer - OtterfishPenny Elliott: Business and Life Coach, Published Author, Multi-Ironman and Marathon runner, Real Estate Marketer and more!Penny Elliott: Business and Life Coach, Published Author, Multi-Ironman and Marathon runner, Real Estate Marketer and more!In this episode, we meet powerhouse human Penny Elliott. Packed with Pennergy,

we go on a journey into creating a strong mindset, building a connection

through Social Media and the importance of constantly challenging yourself.

This one is guaranteed to provide some actionable insights from someone who

really knows what she’s talking about!

Penny Elliott on Instagram, LinkedIn

This podcast is powered by Otterfish.com - Great Ads, Made Easy. Otterfish is

the easiest way to create and make high performing Facebook Ads (and other

platforms). Free to join and be running your Ads in minutes.

]]>In this episode, we meet powerhouse human Penny Elliott. Packed with Pennergy,

we go on a journey into creating a strong mindset, building a connection

through Social Media and the importance of constantly challenging yourself.

This one is guaranteed to provide some actionable insights from someone who

really knows what she’s talking about!

Penny Elliott on Instagram, LinkedIn

This podcast is powered by Otterfish.com - Great Ads, Made Easy. Otterfish is

the easiest way to create and make high performing Facebook Ads (and other

platforms). Free to join and be running your Ads in minutes.

]]>b2a95562-43a2-4e3c-a871-470a0e242465Mon, 17 Jan 2022 23:00:00 +130055:33nofull16Trevor Topfer - OtterfishJohn Maybury Jr: Presentation Coach and Video Marketing ExpertJohn Maybury Jr: Presentation Coach and Video Marketing ExpertJohn is a Presentation Coach who focuses on helping business owners and leaders build authority online and get sales faster. If you plan on making video for your business this year (and let’s face it, that’s everyone right), this man has the gold. John always brings plenty of energy and value, don’t miss this!

John on Instagram, LinkedIn

]]>John is a Presentation Coach who focuses on helping business owners and leaders build authority online and get sales faster. If you plan on making video for your business this year (and let’s face it, that’s everyone right), this man has the gold. John always brings plenty of energy and value, don’t miss this!

John on Instagram, LinkedIn

]]>80948240-2847-4c4c-956e-507509c8af47Thu, 13 Jan 2022 13:00:00 +130055:19nofull15Trevor Topfer - OtterfishPat MacFie: Global Content Innovator, Small Business Mentor and Straight-talking Kiwi LegendPat MacFie: Global Content Innovator, Small Business Mentor and Straight-talking Kiwi LegendThis one starts off heavy, with some real talk about the reality the pandemic is having on Small Business. Pat’s on the frontline and has built a thriving community through Indigo initiatives like Manaaki. Pat get’s to the truth of the situation and provides some unique insight into the real things SME’s should be thinking about right now. Don’t miss this one, it’s MAAAASSIVE.

Pat MacFie on Instagram, LinkedIn

This podcast is powered by Otterfish.com - Great Ads, Made Easy. Otterfish is the easiest way to create and make high performing Facebook Ads (and other platforms). Free to join and be running your Ads in minutes.


]]>This one starts off heavy, with some real talk about the reality the pandemic is having on Small Business. Pat’s on the frontline and has built a thriving community through Indigo initiatives like Manaaki. Pat get’s to the truth of the situation and provides some unique insight into the real things SME’s should be thinking about right now. Don’t miss this one, it’s MAAAASSIVE.

Pat MacFie on Instagram, LinkedIn

This podcast is powered by Otterfish.com - Great Ads, Made Easy. Otterfish is the easiest way to create and make high performing Facebook Ads (and other platforms). Free to join and be running your Ads in minutes.


]]>e82b7765-6716-43c6-a494-528bbdf847e7Thu, 06 Jan 2022 23:00:00 +130053:12nofull24Trevor Topfer - OtterfishGlenn Marvin: Director of Konnector and CRO of Touchpoint GroupGlenn Marvin: Director of Konnector and CRO of Touchpoint GroupOn this episode, we go deep on the four things Glenn thinks all businesses need to be thinking about right now. This man has the gold, don’t miss this one.

]]>On this episode, we go deep on the four things Glenn thinks all businesses need to be thinking about right now. This man has the gold, don’t miss this one.

]]>95db19c7-8b5f-4aaa-8657-50e2b33391e6Tue, 21 Dec 2021 01:00:00 +130048:06nofull13Trevor Topfer - OtterfishAlex Mackrill - CMO of Hype & DexterAlex Mackrill - CMO of Hype & DexterAlex takes us on a journey into the value of deals websites like GrabOne, leveraging the power of tech in your business and delivers some gold on setting up effective funnels...er flywheels. Alex is one of the world's leading Inbound Marketers.

]]>Alex takes us on a journey into the value of deals websites like GrabOne, leveraging the power of tech in your business and delivers some gold on setting up effective funnels...er flywheels. Alex is one of the world's leading Inbound Marketers.

]]>6b9adaf4-4b36-4582-89ac-388fd647189bThu, 09 Dec 2021 01:00:00 +130054:09nofull12Trevor Topfer - OtterfishBrooke Howard-Smith: Founder of Non-Fungible Labs, WeAreTenzing and OtterfishBrooke Howard-Smith: Founder of Non-Fungible Labs, WeAreTenzing and OtterfishWe talk about launching Golden Jandals, the reason for creating Otterfish, and the power of influencer marketing.

We go deep on what Brooke sees as the 3 Challenges facing small businesses today:

  • How to get started.
  • Making Sense of the Data.
  • Being smart with a limited Budget.

]]>We talk about launching Golden Jandals, the reason for creating Otterfish, and the power of influencer marketing.

We go deep on what Brooke sees as the 3 Challenges facing small businesses today:

  • How to get started.
  • Making Sense of the Data.
  • Being smart with a limited Budget.

]]>6902bd31-f69a-4179-88d4-85552c4addd9Thu, 02 Dec 2021 01:00:00 +130031:11nofull11Trevor Topfer - Otterfish