We discuss the importance of platforms like ACX for self-published authors aiming to reach wider audiences through audiobooks. We offer a detailed guide on how to claim rights and select narrators effectively. Trenton also shares the benefits of his dual membership in SAG-AFTRA, allowing him the flexibility to work on both union and non-union projects.

We tackle the advantages and challenges of digital formats over physical books, and why platforms like ACX and Audible prefer human narrators over AI. Trenton's insights highlight the irreplaceable emotional depth and connection that professional narrators provide.

For those considering a DIY approach to audiobook production, we explore the technical requirements and challenges involved, including the necessity of an acoustically treated space and maintaining sound quality. We also offer practical advice for authors on hiring narrators, from identifying the right voice to structuring auditions.

Join us as we uncover the secrets to creating exceptional audiobooks, enabling authors to focus on their true passion—writing and storytelling. Tune in for a wealth of knowledge that will elevate your audiobook projects to new heights.

Find out more about Ghostwriting at Write For You

Jump into publishing your first book at Unicorn Publishing Company

Start on your author journey today by Booking a Discovery Call

Join other professionals in the Publishing for Professionals Community!

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

To hear more from Trenton visit his website 

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.

We'll explore how to craft enticing lead magnets like cheat sheets, infographics, and mini-courses from your book's content to capture email addresses and build lasting relationships with your readers. Plus, I'll share tips on using QR codes and tools like Linktree to streamline access to your lead magnets.

We'll dive into the world of email marketing, where I'll walk you through setting up effective email drip campaigns using AI tools like Claude for writing and Canva for graphics. These strategies are designed to keep your readers engaged and drive sales of your courses, books, or webinars. Whether you're new to email marketing or looking to refine your approach, this episode is packed with practical tips and creative ideas to help you grow your email list and elevate your book marketing game.

Join me as I share insights on selecting the right content, enhancing it with visuals, and crafting AI prompts that resonate with your unique style. We'll also discuss the importance of reviewing and editing AI-generated content to ensure it aligns with your personal voice and avoids any undesirable language.

By the end of this episode, you'll be equipped with the knowledge to simplify your marketing processes, test new strategies, and ultimately achieve book marketing success. So gear up for an insightful and creative journey into the world of AI-enhanced book promotion!

(00:20) - AI for Book Lead Magnets

(13:50) - Creating Effective AI Lead Magnets

(25:44) - Building Email Drip Campaigns With AI

Podcast Resources

Find out more about Ghostwriting at Write For You

Jump into publishing your first book at Unicorn Publishing Company

Start on your author journey today by Booking a Discovery Call

Join other professionals in the Publishing for Professionals Community!

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.

Travis shares invaluable insights into leveraging AI without falling into copyright issues. We discuss the importance of using personal writing to ensure originality while simplifying tasks like crafting book blurbs and social media posts. You'll learn about the variety of AI programs available and the precautions AI companies take to prevent plagiarism.

Our conversation also addresses the reliability of AI-generated content, especially in the context of book marketing and alternative health information. We emphasize the need to verify AI-provided data to avoid misinformation, highlighting the importance of maintaining authenticity in digital content. Travis offers insights into AI's role as a supportive tool, akin to beta readers, providing diverse feedback to enrich an author's work.

We also get a sneak peek into Travis's latest creative endeavor, "Travelers," an omnibus that blends fantasy, steampunk, weird west, and cyberpunk genres. Embrace the future of writing and marketing as we explore the transformative potential of AI together!

Whether you're a seasoned author or just starting your writing journey, this episode is packed with valuable tips and advice. Don't miss out on learning how to navigate the exciting world of AI in book marketing and writing. Tune in and unlock the future of writing with AI and Travis I. Sivart!

(00:19) - Using AI for Book Marketing

(13:35) - Ensuring Authenticity in AI Marketing

(24:50) - Navigating AI for Book Writing

Podcast Resources

Find out more about Ghostwriting at Write For You

Jump into publishing your first book at Unicorn Publishing Company

Start on your author journey today by Booking a Discovery Call

Join other professionals in the Publishing for Professionals Community!

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Check out Travis’s works on Amazon

Learn more about Travis on his website

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.

Episode 34

Mastering Self-Publishing: Insights and Strategies for Authors with Brad Elder

Welcome to another enlightening episode of the Publishing for Professionals podcast! I'm thrilled to have Brad Elder, a licensed attorney turned self-published author, joining us today. Brad recently published his debut action thriller, "Recoil of Justice," and he's here to share his incredible journey from legal briefs to captivating narratives. If you're an aspiring author or a seasoned writer considering the self-publishing route, this episode is packed with valuable insights and strategies just for you.

In this episode, we delve into the intricacies of self-publishing versus traditional publishing. Brad and I discuss the pros and cons of both paths, focusing on the creative freedom and quicker timelines self-publishing offers. We also explore essential resources like the Editorial Freelancers Association (EFA) and Reedsy for finding top-notch editorial support and crafting a striking book cover. Discover how platforms like Draft2Digital can help you distribute your book widely, including libraries and niche bookstores.

Marketing your book effectively is crucial, and Brad shares his strategies for elevating your book's visibility. From leveraging Amazon ads to utilizing Goodreads and BookBub for promotions, we cover a range of tactics to boost your book's reach. Brad emphasizes the importance of building a robust email list to maintain a direct connection with your readers, safeguarding against changes in major platforms.

We also touch on the evolving role of AI in publishing. Brad provides insights into using AI as a tool for tasks like generating Amazon descriptions while ensuring creativity remains at the forefront of your writing process.

Join us as Brad Elder takes us through his writing journey, sharing personal experiences and practical advice for navigating the world of self-publishing. Whether you're curious about the authorial process or looking for ways to enhance your marketing game, this episode is a must-listen for authors at any stage of their writing journey. Don't forget to check out Brad's book, "Recoil of Justice," available on Amazon and his website, bradeldernovels.com. Connect with Brad on social media for updates and insights into his work. Enjoy the episode!

(00:20) Writing and Publishing as an Author

(08:08) Choosing Publishing and Distribution Platforms

(19:24) Marketing Strategies for Authors

(28:35) Utilizing AI as a Publishing Tool

(33:54) Author Promotion and Book Availability

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Sign up today for our Virtual Writing Retreat!

Check out Brad and his new thriller book

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.