Start Build and Grow

From Accidental CEO to Empowering Leader with Doug Field

Wed, 26 Nov 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Doug Field, former CEO of the East of England Co-op, about leadership and business growth.

Doug shares his accidental journey to becoming CEO, the importance of self-awareness, and strategies for developing leadership skills.

With an emphasis on long-term thinking and embracing diverse perspectives, we talk about building supportive teams and fostering a strong company culture as the foundations to creating a successful and sustainable, and growing business.

Doug offers practical advice for small business founders, including the value of feedback, effective delegation, and focusing on core business fundamentals like cash flow.

Wrapping up this series, we are reminded of the continuous, adaptive nature of leadership and the importance of growing both yourself and your team.

In this episode, you'll learn:

Introduction and Doug’s Background (00:02:10) Doug introduces himself, shares his leadership mission, and outlines his career path to becoming CEO.

Accidental CEO and Early Career Lessons (00:04:31) Doug discusses his accidental rise to CEO, early career moves, and lessons learned from interviews and transitions.

Leadership Development for Small Business Owners (00:06:17) Rob and Doug explore the evolution from founder to leader, and practical first steps for developing leadership skills.

Sharpening the Saw & Long-Term Thinking (00:07:14) Doug emphasises the importance of stepping back, thinking long-term, and investing time in strategic reflection.

Market Changes and Planning for the Future (00:08:48) Discussion on adapting to market changes, planning for the future, and focusing on what stays the same.

Adapting to Change and Core Business Principles (00:10:30) Doug explains the value of focusing on unchanging customer needs and adapting business models accordingly.

Transitioning into Leadership & Mindset Shifts (00:12:09) Challenges of becoming an accidental CEO, the importance of saying yes, and broadening leadership perspective.

Seeking Support and Embracing Diversity of Thought (00:14:04) Doug shares how he sought support, learned from others, and the impact of cognitive diversity on leadership.

Managing Overwhelm and Delegation Strategies (00:17:22) Advice for overwhelmed CEOs: self-awareness, strategic delegation, and building a supportive team.

Knowing Yourself and the Power of Feedback (00:20:32) Doug discusses the importance of feedback, identifying blind spots, and building psychological safety for growth.

Building and Leveraging a Professional Network (00:23:22) The value of cultivating a trusted network, finding mentors, and being strategic about professional relationships.

Transferable Skills from Outside Business (00:27:15) Doug reflects on leadership lessons from coaching youth sports and the transferability of skills.

Creating a Thriving Business Environment (00:29:13) Key conditions for a thriving business: culture, clarity of purpose, and the leader’s influence on environment.

Vision, Values, and Culture by Design (00:32:08) Guidance on intentionally shaping company culture, making the right hires, and balancing perfectionism.

Confidence, Self-Belief, and the Iceberg Analogy (00:34:39) Doug addresses imposter syndrome, the unseen work behind success, and the importance of support systems.

Common Leadership Mistakes and Adaptability (00:35:47) Balancing perseverance and action, knowing when to adapt or persist, and the multifactorial nature of leadership.

The Nighttime Car Journey Analogy (00:37:59) Doug uses a car journey analogy to illustrate leadership, adaptability, and navigating uncertainty.

Role Modeling and Psychological Safety (00:39:50) How leaders can foster psychological safety and high performance by role modeling and admitting mistakes.

Evolving Culture with Business Growth (00:42:34) The changing nature of culture as teams grow, and the ongoing journey of self-awareness for leaders.

Team Growth vs. Self-Growth (00:43:18) Doug’s key advice: focus on growing the team to unlock greater impact, not just personal development.

Don’t Forget the Basics: Cash Flow and Foundations (00:44:26) Final reminder to prioritize business fundamentals like cash flow and not chase every new trend.

Sharpen the Saw: Top Tip for Small Business Owners (00:45:21) Doug’s top tip: invest in thinking time, personal growth, and strategic positioning for business success.

Closing and Contact Information (00:45:53) Doug shares how listeners can connect with him via LinkedIn or the Business Growth Coaches Network.

About Doug:

Doug Field OBE is on a mission to prove that high performance and human happiness can—and should—co-exist. After 16 years modernising the £400m, 3,500-employee, East of England Co-op, Doug now guides ambitious boards and CEOs to grow without sacrificing wellbeing.

As founder of a Suffolk MyBigSky peer group and a sought-after Non-Executive Director, he blends CFO rigour with CEO vision, turning complex challenges into clear, actionable wins.

He distils complexity into clear, data-backed choices, drawing on 30+ years across PwC, Christie Group plc, and the Co-op to spot both hidden risks and overlooked opportunities. His £30 million funding wins prove he can speak banker, while an OBE for services to business shows he can speak to governments, too.

Beyond the boardroom, Doug’s impact stretches into the community as a volunteer director with Green Light Trust, Suffolk Chamber of Commerce, and other regional causes.

Expect sleeves-rolled-up insight, an enviable network, and enough humour to make even the toughest balance-sheet chat fun.

To learn more, head on over to:

www.startbuildgrow.co.uk

Building Resilience in Business Leadership with Colin Tapscott

Wed, 12 Nov 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Colin Tapscott, author of two books Everyday Alchemy: Transforming Your Trash into Treasure and Everyday People, Everyday Leaders.

Colin is an EMCC-accredited Senior Practitioner Coach, leadership trainer, speaker, and one of the coaches at BGCN.

Colin and Rob discuss the importance of self-awareness, reflection, and values-driven leadership for business owners. Colin shares practical frameworks for turning challenges into growth opportunities, building resilience, and fostering supportive business communities.

Colin teaches us the power of pausing and reflecting as key habits for personal and professional development, drawing from his own experiences and insights from his book.

The conversation offers actionable advice for leaders seeking to navigate setbacks, manage stress, and lead with authenticity and emotional intelligence.

In this episode, you'll learn:

Introduction & Colin’s Background (00:02:05)

Colin introduces himself, his coaching work, and his background as a head teacher and founder of Everyday Leader.

The Role of Self-Awareness in Leadership (00:02:58)

Colin talks about the importance of self-awareness, honest reflection, and emotional intelligence for business resilience.

Recognising and Managing Pressure (00:03:50)

Colin and Rob explore the pressures founders face, the impact of stress, and the need to notice emotional and physical cues.

Building Deliberate Reflection into Busy Schedules (00:05:11)

Colin shares practical advice on scheduling intentional reflection moments and being proactive about self-check-ins.

Practical Reflection Techniques (00:06:17)

Suggestions for simple reflection practices, such as body/emotion check-ins and reviewing daily experiences.

Intentional and Spontaneous Self-Reflection (00:07:38)

How to use reminders and triggers for reflection, and the value of spontaneous self-awareness during the day.

Developing a Resilient Mindset: Everyday Alchemy (00:08:27)

Introduction to Colin’s “Everyday Alchemy” model for transforming setbacks into opportunities through the pause, reflect, and respond model.

The Three-Step Alchemy Process (00:09:29)

Detailed explanation of pausing, reflecting (using the four W’s), and responding thoughtfully in challenging moments.

The Four W’s for Reflection (00:10:27)

Breakdown of the four W’s: What is needed, Who do I want to be, Which values guide me, and Where’s the treasure.

Applying Values in Decision-Making (00:11:14)

How to identify and use core values to guide actions, especially in uncertain or high-pressure situations.

Quick Reflection and Verification Before Responding (00:12:56)

Colin’s tips for rapid self-checks and using holding phrases to buy time before responding under pressure.

Understanding and Identifying Personal Values (00:15:17)

Colin offers guidance on discovering personal values and their importance in shaping business and personal decisions.

Values in Business and Team Culture (00:16:30)

How values influence business culture, team alignment, and responses to clients or challenging situations.

Empathy, Understanding, and Helping Others Transform (00:19:17)

Colin explains importance of empathy, understanding others, and the concept of paying forward what you’ve learned.

The Three Parts of Becoming an Everyday Alchemist (00:19:36)

Overview of the three stages: in-the-moment response, reviewing afterwards, and apprenticing others.

The Four Steps of Turning Trash into Treasure (00:22:25)

Colin provides an overview of the four-step review process: revisit, review, reframe, and rebuild after challenging events.

Revisiting and Reviewing Challenging Moments (00:22:49)

How to analyse situations by considering people, place, politics, and philosophy for a deeper understanding.

Ego, Eos, Omnia: Perspectives in Reflection (00:25:17)

Colin describes how to use different perspectives (self, others, all) to review and balance responsibility in challenging situations.

Reframing and Rebuilding After Setbacks (00:27:57)

Identifying what’s within your control, setting focused goals, and using setbacks as learning opportunities.

Personal Story: Learning from Failure (00:31:55)

Colin shares his own experience of a professional setback and how he used reflection and support to grow from that.

Questions for Turning Setbacks into Growth (00:33:59)

Colin shares key reflective questions to extract learning and value from difficult experiences.

The Importance of Asking for Help (00:36:41)

Colin encourages seeking support and recognising the value of community during challenging times.

Final Advice: Self-Understanding and Reducing Pressure (00:38:07)

Reiterating the importance of knowing your purpose and values, and seeing challenges as learning moments.

One Key Tip: Pause and Reflect (00:39:05)

Colin’s top advice to regularly pause and reflect; to foster personal and professional growth.

Recommended Resources (00:40:11)

Book and podcast recommendations for further learning on reflection, resilience, and leadership.

How to Connect with Colin (00:40:59)

Information on how you can contact Colin and access his resources.

About Colin:

Colin Tapscott is an EMCC-accredited Senior Practitioner Coach and leadership trainer, speaker, and author, and one of the coaches with BGCN. He was a headteacher for 17 years in Hertfordshire and Suffolk and now runs Everyday Leader, a leadership coaching and training organisation established to Inspire, Equip, and Empower everyday people to see themselves as leaders. At the heart of Colin’s coaching, training, writing, and podcasts is a simple but powerful belief: everyone has the potential to lead. Through his one-to-one coaching, workshops, and leadership programmes, he equips everyday people with the confidence, tools, and mindset to bring out the best in themselves and those around them. Colin is the author of two inspiring books, ‘Everyday Alchemy: Transforming Your Trash into Treasure’ and ‘Everyday People, Everyday Leaders’, and a regular conference speaker. He has a TEDTalk on leadership for children and designs and runs the ‘Leadership Lounge’ podcast.

Books mentioned in this episode:

Everyday Alchemy – Transforming Trash to Treasure by Colin Tapscott

Everyday People, Everyday Leaders by Colin Tapscott

Path Through the Jungle by Professor Steve Peters (Mentioned as a follow-up to "The Chimp Paradox")

The Chimp Paradox by Professor Steve Peters (Referenced as the original book preceding "Path Through the Jungle")

Black Box Thinking by Matthew Syed (Recommended for its focus on reflection and learning from mistakes)

To learn more, head on over to:

www.everydayleader.co.uk

www.startbuildgrow.co.uk

Essential Financial Habits For Growing Your Business with Alan Nicholls

Wed, 29 Oct 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Alan Nicholls, from the UK Government’s Money and Pensions Service and BGCN.

You'll hear a discussion on how to develop essential financial habits for business owners, with an emphasis on the importance of budgeting, separating personal and business finances, and building financial resilience.

Alan highlights practical tools (see below) for budgeting and tax support, and shares advice on managing cash flow, saving regularly, and preparing for tax obligations.

Our conversation encourages normalising discussions about money, seeking support, and using available resources to gain confidence and control over both personal and business finances.

In this episode, you'll learn:

Introduction and Guest Background (00:02:00) Alan introduces himself, his roles at the Money and Pensions Service and BCN, and his experience supporting SMEs.

The Importance of Thinking About Money from Day One (00:03:59) Discussion on why financial awareness is crucial from the start of a business, and the overlap with personal finances.

Developing Good Financial Habits (00:06:49) Advice on building regular habits for reviewing income and expenditure, and the importance of monthly check-ins.

Tools for Managing Finances (00:08:02) Introduction to the Money Helper website and its budgeting tools, especially for those who dislike spreadsheets.

Facing Financial Messiness and Avoidance (00:10:27) Normalising the messiness of finances, the dangers of avoidance, and the risks of turning to harmful solutions.

Understanding and Controlling Your Finances (00:13:00) Emphasis on feeling in control, exploring financial education, and using available support resources.

Separating Personal and Business Finances (00:14:36) Why separating accounts brings clarity, especially as businesses grow and tax requirements increase.

Practicalities of Separate Accounts for Sole Traders (00:17:05) Clarifying myths about bank accounts, and practical steps for sole traders to separate business finances.

Problems with Mixing Personal and Business Finances (00:19:25) Examples of complications and tax issues that arise from not keeping finances separate.

Cash Flow and Its Importance for Growth (00:21:53) Explanation of cash flow, its role in business growth, and the need for planning and resilience.

Budgeting and Building Financial Resilience (00:25:14) Mindset and strategies for budgeting, creating a savings pot, and planning for unexpected events.

Planning for Success and Future Growth (00:29:28) How to use surplus funds, set savings goals, and reinvest in business or personal financial resilience.

Self-Assessment and Tax Basics (00:32:31) When to start thinking about tax returns, thresholds, and the benefits of good record-keeping.

Avoiding Surprises and Building Financial Habits (00:34:35) Tips for staying on top of receipts, expenses, and making financial management a daily habit.

Guidance on Savings and Tax Percentages (00:38:27) Focus on developing a savings habit over fixed percentages, and the importance of understanding your own finances.

Accountability and Seeking Support (00:40:43) Encouragement to seek accountability, use available coaching, and not to go it alone.

Final Thoughts and Key Takeaways (00:41:19) Alan’s advice: normalise money conversations, use Money Helper, and learn from others’ experiences.

Where to Find Further Support (00:45:01) Alan shares where listeners can connect with him and find more resources.

About Alan:

Alan Nicholls FRSA is the Regional Partnerships Manager for the East of England at the Money and Pensions Service, a government-backed organization dedicated to improving financial wellbeing. With over 14 years at Lloyds Banking Group, he led initiatives on financial inclusion, education, and support for those in financial difficulty. An executive coach and Fellow of the Royal Society of Arts, Alan now champions resilience and confidence in personal finance.

Alan is also a certified business coach at the Business Growth Coaches Network, where he supports small business leaders and individuals with executive, team, and personal development. His cross-sector experience spans finance, retail, third sector, and holistic health.

With deep insight from both MoneyHelper and his coaching practice, Alan brings a unique blend of clarity, empathy, and practical experience. His work connects everyday financial empowerment with small business growth, making him the ideal guide for this 30‑minute episode aimed at new self-employed listeners.

Resources mentioned in this episode:

• Budget Planner tool: https://www.moneyhelper.org.uk/en/everyday-money/budgeting/budget-planner

• Self-employment tax and NI guide: https://www.moneyhelper.org.uk/en/work/self-employment/tax-and-national-insurance-when-youre-self-employed

• Planning for retirement when self-employed: https://www.moneyhelper.org.uk/en/pensions-and-retirement/pension-basics/self-employed-pensions

• How to budget on an irregular income: https://www.moneyhelper.org.uk/en/everyday-money/budgeting/how-to-budget-for-an-irregular-income

To learn more, head on over to:

www.startbuildgrow.co.uk

Unleashing Your Business’s True Potential with Julie Murray

Wed, 15 Oct 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Julie Murray, a marketing expert and business coach.

Julie shares practical advice on building a strong brand for small businesses, highlighting the importance of defining a core purpose or "why" before focusing on logos or campaigns.

Julie reveals how brand personality, customer feedback, and founder involvement can shape brand success. Julie also explores the impact of AI on marketing, strategies for overcoming resistance to self-promotion, and the value of clear goals and consistent messaging to help you grow your business.

Listen out for Julie's actionable tips for entrepreneurs, founders, and owners alike, looking to create and grow meaningful brands, products, services, and businesses.

In this episode, you'll learn:

Julie’s Background and Experience (00:01:56) Julie shares her marketing career, corporate roles, and transition to running her own agency and coaching business.

The Importance of Defining Your “Why” (00:04:38) Julie explains why small businesses must clarify their core purpose before focusing on logos and marketing materials.

Uncovering Brand Essence Through Personal Stories (00:06:26) Julie shares how personal highs and lows help reveal authentic brand purpose and target audience.

Branding Is More Than a Logo (00:07:31) Julie suggests that branding goes beyond visual identity and can be revisited at any stage of business.

Rebranding and Brand Audits (00:08:16) Julie advises on reviewing brand relevance, customer feedback, and standing out in the market.

Brand Personality and Customer Feedback (00:09:52) The conversation covers developing a brand personality and using customer feedback to differentiate and improve.

Scaling Brand Culture and Consistency (00:12:03) Julie highlights the importance of brand culture, founder influence, and consistency as businesses grow.

Involving Team and Customers in Branding (00:12:58) Julie suggests involving employees, customers, and partners in shaping and evolving the brand.

Using Customer Feedback as Marketing Content (00:13:52) Julie explains how to collect, use, and share customer feedback and testimonials as marketing material.

Defining Brand by What It Isn’t (00:15:15) Julie recommends clarifying brand identity by listing what the business is not, to sharpen focus.

Finding Brand Uniqueness and Energy (00:17:24) Julie discusses following passion and energy to discover a brand’s unique voice and resonance.

Case Study: The Power of “Why” in Positioning (00:17:57) Julie shares a story about a home care business, illustrating how uncovering the founder’s “why” transformed the brand.

Aligning Passion, Skills, and Market Need (00:21:25) Julie introduces the “IKIGAI” model—success comes from combining passion, expertise, and market demand: what you are good at and what people will pay for.

Breakthroughs in Brand Clarity (00:22:18) Julie describes how clients reach clarity through questioning, reflection, and external feedback.

Balancing Passion and Market Demand (00:23:56) Julie addresses the challenge of when passion doesn’t align with what people will pay for, and the need for honest assessment.

The Impact of AI on Marketing and Branding (00:25:37) Julie discusses AI as a game-changer, its uses in branding, content creation, and business efficiency.

AI for Customer Feedback and Automation (00:27:29) Julie gives examples of AI automating feedback, lesson planning, and marking, freeing up time for value-added work.

Overcoming Resistance to Marketing and AI (00:29:22) Julie addresses common resistance to marketing and AI, and offers advice for those hesitant to promote themselves.

DIY Marketing for Startups (00:31:57) Julie provides practical tips for startups to market themselves cost-effectively and build brand awareness.

The Importance of Brand Strategy and Consistency (00:32:55) Julie stresses having a clear brand DNA, strategy, and consistent messaging for effective marketing.

Encouragement to Be Bold and Believe (00:33:49) Julie encourages business owners to be bold, believe in themselves, and experiment with marketing approaches.

Final Tips: Core Questions and Planning for Growth (00:35:12) Julie summarises key branding questions and advises setting measurable growth targets and planning backwards.

How to Connect with Julie (00:36:13) Julie shares her contact details for listeners to reach out for further advice or coaching.

About Julie:

Julie Murray is an award-winning Marketing Director, Business & Leadership Coach. Julie is a dynamic Marketing Director with over two decades of experience delivering transformational change. Her steadfast positivity and innovative mindset mean no challenge is too big. An expert in branding, strategic marketing, and campaign planning, Julie is also a sought-after speaker at industry events and appeared on BBC Breakfast for Royal Mail.

Julie is also an ICF (International Coaching Federation) qualified coach, passionate about unlocking potential. She empowers individuals and teams to grow through bespoke leadership development programmes, guiding those at career crossroads or seeking new opportunities.

Julie also works with Suffolk New College to accredit individuals with the Institute of Leadership Management (ILM) Level 3 and Level 4 Diploma and is also trained in delivering Clarity 4D profiling insight. From senior leaders and long-tenured professionals to those just starting to lead a team, Julie helps refresh and reimagine businesses and careers with her ethos: Be bold, be brilliant, and believe you can.

To learn more, head on over to:

www.startbuildgrow.co.uk

Carl Day on Balancing Growth and Risk In Your Business

Wed, 01 Oct 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Carl Day, an experienced entrepreneur in freight and logistics.

Carl shares candid insights from his career spanning over three decades, discussing the challenges of leadership, the loneliness of success, and the importance of having a supportive network.

He reflects on lessons learned from over-expansion and cash flow crises, raising awareness that financial discipline, honest feedback, and keeping an eye out for red flags are critical to sustainable growth.

Carl also highlights the need for work-life balance, the value of a strong team, and the importance of continuous learning for long-term business success.

In this episode, you'll learn:

Carl’s Career Journey (00:02:10) Carl shares his background, entry into logistics, and early career progression.

Entrepreneurial Expansion and Reality Check (00:03:05) Carl describes rapid business growth, overexpansion, and the tough period that followed.

The Loneliness of Leadership (00:05:02) Discussion on how business success can lead to increased loneliness and responsibility for leaders.

Transition from Team Member to Leader (00:05:53) Carl explains the shift from being part of a team to leading and the challenges of honest feedback.

Importance of Community and Support (00:08:13) Carl emphasises finding a peer community or support network to share challenges and avoid isolation.

Setbacks and Over-stretching the Business (00:10:01) Carl recounts a specific instance of over-expansion, cash flow issues, and lessons learned about cautious growth.

Balancing Ambition and Risk (00:13:25) Exploring the tension between entrepreneurial risk-taking and the dangers of overconfidence.

Red Flags and Sounding Boards (00:14:47) Carl discusses the importance of having people who challenge your decisions to avoid overconfidence.

Sustainable Growth and Financial Controls (00:16:27) Focus on the need for margin over turnover, cash flow management, and avoiding “busy fool” syndrome.

Building the Right Team (00:19:40) Advice on surrounding yourself with people who challenge you and ensuring honest, regular team discussions.

Key Business Metrics and Decision-Making (00:21:33) Carl highlights the importance of monitoring financial health, cash flow, and analysing new opportunities.

Personal Sanity and Work-Life Balance (00:23:32) Carl shares how he maintains personal well-being, the importance of outside interests, and lessons from burnout.

Non-Negotiables for Business and Life (00:26:16) Carl outlines essential boundaries: personal interests outside work and real-time business financial dashboards.

Delegation, Trust, and Leadership (00:28:01) Discussion on the importance of delegation, trusting your team, and distinguishing leadership from management.

Vision, Success, and Pitfalls (00:30:38) Carl reflects on his visionary strengths, the dangers of overconfidence, and the need for balance.

Continuous Learning and Embracing Technology (00:33:32) Carl recommends learning from others, embracing technology, and maintaining a growth mindset.

Top Tips for Avoiding Burnout and Overstretch (00:36:28) Carl’s final advice: have a sounding board and always keep a close eye on the business’s financial health.

How to Connect with Carl (00:37:25) Carl shares where listeners can find him online and his current ventures.

About Carl:

Carl Day has worked in the supply chain and logistics sector for over 35 years. He is a pioneer in the field of Fourth Party Logistics (4PL) and introduced the term 'Control Tower Logistics'. He has worked for market-leading shipping lines and freight forwarders focussed on the food, beverage, alcohol, and high-value FMCG sectors. He has built a wealth of knowledge regarding customs formalities and has been recognised on multiple occasions with industry awards for service excellence. Carl earned an MBA focused on sustainability in logistics. He has served for several years as the chairman of the WSTA Logistics Group, is a member of the Bonded Warehouse Keepers Association, as well as a fellow of the British Institute of Freight professionals.

Carl is passionate about sharing his knowledge and expertise with others. He has founded Charlie Delta Ltd to provide consultancy services and has also written a book as a comprehensive resource for anyone who wants to learn more about 3PL warehousing and distribution in the food, beverage, and high-value FMCG sectors.

Carl lives in Ipswich (UK) with his wife Inga and his dog Donald, an English bulldog with a mind of his own.

To learn more, head on over to:

www.startbuildgrow.co.uk

Discovering Your Brand's True DNA and Avoid Boring Marketing with Richard Liverman

Wed, 17 Sep 2025 06:30:00 +0000

How can you develop a unique brand personality that stands out?

In this podcast episode, host Rob Lawrence interviews Richard Liverman about effective marketing strategies for startups and small businesses.

Richard discusses building a unique brand personality through curiosity and playfulness with customers. He explains that branding goes beyond logos, encompassing values, purpose, and customer experience.

Richard introduces the Johari Window model as a way of uncovering brand “blind spots”. He also highlights the importance of storytelling—encouraging businesses to be “the show, not the commercial.”

You'll hear practical tips on standing out, communicating your purpose, and ways to practice storytelling. Hear how to embrace authenticity and continuous improvement with branding your growing business.

In this episode, you'll learn:

Introduction & The Fear of Being Boring (00:02:00) Rob welcomes Richard and introduces the challenge of startups fearing generic, boring marketing.

Curiosity and Playfulness in Branding (00:02:46) Richard suggests staying curious and playful, using examples from his experiences and brand evolution.

Branding Beyond the Logo (00:05:44) Discussion on branding as more than just a logo—it's about values, purpose, and the holistic customer experience.

Identifying Your Brand’s Unique Value (00:07:52) Exploring how business owners can discover their unique strengths and “magic” using customer feedback and the Johari Window model.

Features vs. Benefits & The Power of Ordinary (00:10:48) Distinguishing between features and benefits, and realising how your ordinary can be extraordinary to others.

Be the Show, Not the Commercial (00:12:43) Richard explains the importance of storytelling and showing behind-the-scenes, rather than just selling.

Storytelling in Business (00:15:57) Introduction to storytelling as a business tool, with references to Jack Daniels and Donald Miller’s StoryBrand.

Positioning Your Customer as the Hero (00:16:50) Using Star Wars analogies, Richard explains why businesses should be the guide (Obi-Wan), not the hero (Luke).

Practical Storytelling Tips & The Value of Practice (00:20:06) Advice on practicing storytelling, embracing imperfection, and learning through repetition.

Authenticity and Off-the-Cuff Content (00:23:33) Discussing how spontaneous, authentic content often resonates more than polished, rehearsed material.

Standing Out & Personal Branding (00:24:48) Richard shares his approach to standing out, being authentic, and not being afraid to show personality.

Overcoming Fear and Embracing Individuality (00:28:08) Encouragement to break free from self-imposed constraints and embrace what makes your business unique.

Permission to Fail & Redefining Success (00:30:54) Richard discusses learning from failure, giving yourself permission to fail, and defining personal success factors.

Shifting Focus from Self to Customer (00:33:47) Advice on reducing fear by focusing on purpose, vision, and the people you serve.

How to Be Unforgettable (00:35:37) Tips for being memorable: start with why, use body language and tone, and focus on delivery, not just words.

Final Thoughts on Storytelling and Brand Freedom (00:39:13) Encouragement to practice storytelling, seek feedback, and enjoy the freedom of running your own business.

Building Scaffolding & Support Networks (00:43:02) The importance of learning from diverse sources, building support networks, and seeking help to grow.

Where to Connect (00:45:55) Richard shares where listeners can connect with him online.

About Richard:

Richard has worked with some of the biggest brands in the world. As his career progressed, he began to realise how many talented professionals struggled to stand out in today's crowded marketplace. They had incredible skills but couldn't articulate what made them unique or valuable. Since establishing Richer Solutions in 2020, he now helps clients to tell their own authentic stories and how to build a powerful personal brand. Through coaching and branding consultancy, he transforms how they present themselves—both online and in person.

His clients don't just become more visible; they become more confident, strategic, and successful. They stop blending in and start standing out as the best version of themselves. Richard brings the amazing out of everyone he works with.

Connect with Richard:

https://www.linkedin.com/company/richersolutions/

https://www.instagram.com/richer_solutions_global/

https://www.youtube.com/@richersolutions3785

Resource mentioned in this episode:

[Video] Simon Sinek Start with Why

To learn more, head on over to:

www.startbuildgrow.co.uk

Going Global with Umashanker V D

Wed, 03 Sep 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Umashankar V D, an expert in leadership and globalisation.

Umashanker shares his journey from sales engineer to managing multinational subsidiaries and offers practical advice on expanding your business internationally.

We discuss the definition of a global company, the benefits and challenges of globalisation, market research, leadership, financial resilience, cultural sensitivity, regulatory issues, and entry strategies.

Umashanker shares with us the importance of understanding local markets, building resilient teams, and leveraging global best practices, providing valuable insights for entrepreneurs, founders, and owners who are considering international growth.

In this episode, you'll learn:

Umashanker’s Career Journey (00:02:00)

Umashanker shares his background, entrepreneurial experience, and transition from the corporate world.

Entry into Global Companies (00:04:06)

Describes joining multinational corporations, managing subsidiaries, and handling mergers and acquisitions.

Defining Globalisation and Global Companies (00:05:46)

Umashanker explains the evolution of globalisation, types of global companies, and the impact of technology on global reach.

First Global Business Experience (00:07:43)

Umashanker recounts initial exposure to global operations, sourcing components, and pitching a unique market entry strategy.

Benefits and Reasons for Globalisation (00:11:50)

Umashanker and Rob discuss economic factors and the strategic advantages of expanding into international markets.

Readiness for Global Expansion (00:14:25)

Umashanker outlines how entrepreneurs can assess readiness, with consideration to financial resilience and leadership delegation.

Key Considerations and Challenges in Going Global (00:16:26)

Umashanker discusses market research, cost structures, supply chain, regulations, and potential impediments in new markets.

Competitive Advantages of Globalisation (00:22:14)

Rob and Umashanker explore economies of scale, centralisation, technology adaptation, and operational efficiencies from international expansion.

Entry Strategies for International Markets (00:25:31)

Umashanker details various entry methods: exporting, licensing, partnerships, mergers & acquisitions, joint ventures, and fully owned subsidiaries.

Cultural and Leadership Challenges (00:29:53)

Umashanker highlights the importance of cultural sensitivity, leadership adaptation, and building trust in diverse environments.

Non-Financial Rewards of Globalisation (00:32:19)

Umashanker describes to Rob the benefits of technology, transferring knowledge, best practices exchange, brand reputation, and resilience through diversification.

Final Advice and Resources (00:34:28)

Umashanker offers encouragement, book recommendations, and a top tip: to thoroughly understand the target market before globalising.

Contact Information and Closing (00:37:08)

Hear how to connect with Umashanker on LinkedIn

About Umashanker:

Umashanker V D has had over 35 years of operational experience in the automotive industry and a history of award-winning performance in articulating a vision, strategising businesses, and infrastructure development from the ground up for long-term success. Umashanker is internationally savvy, with expertise in introducing new technologies, restructuring businesses, and a proven capability in crisis management. With large-scale enterprise work experience, coupled with entrepreneurial skills, Umashanker brings perspectives on balancing profitable growth versus investment with an emphasis on economic value creation. He's the winner of two innovation awards from BorgWarner and has received appreciation from employees for providing valuable leadership during a crisis.

Books mentioned in this episode:

The Borderless World: Power and Strategy in the Interlinked Economy by Kenichi Omae
Partnering by Jean Oelwang

Authors mentioned in this episode:

Ram Charan

To learn more, head on over to:

www.startbuildgrow.co.uk

Scott Russell on Unlocking Business Growth as a Founder

Wed, 20 Aug 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Scott Russell, a serial entrepreneur with 34 years of experience founding, growing, and selling businesses.

Scott shares his journey from childhood ventures to building national companies, highlighting the importance of delegating, building strong teams, and fostering authentic, mission-driven cultures towards growing a business.

He discusses lessons learned from both successes and failures, the value of empowering others through equity, and the founder’s unique role.

Scott also highlights his social impact work in coffee supply chains. He offers practical advice for entrepreneurs and founders: reminding us to focus on innovation through improvement, prioritise getting the organisational culture right, and to approach business as a long-term and rewarding journey.

In this episode you'll learn:

Introduction & Scott’s Background (00:02:00) Scott introduces himself, shares his entrepreneurial background, and discusses his family’s influence on his business mindset.

Early Entrepreneurial Lessons (00:03:08) Scott describes learning business basics as a child, selling goods, and being a disruptive thinker in school.

Philosophy on Growing Businesses (00:04:34) Scott explains his approach to business as a vehicle for freedom, the importance of setting achievable goals, and replacing himself early.

Delegation & Replacing Yourself (00:05:22) Scott discusses the value of stepping back, building leadership teams, and avoiding micromanagement to enable business growth.

First Hire & Early Business Story (00:07:19) Scott shares a story from age 16 about leveraging others’ skills, scaling a jewellery repair business, and planning for business exits.

Mindset Shifts for Founders (00:10:34) Scott talks about coaching founders to delegate, reverse engineering goals, and the evolutionary process of changing mindsets.

Building Company Culture (00:13:49) Scott explains how to instill an ambitious, positive culture, using practical examples such as charity days and empowering employees.

Opportunity vs. Vision in New Ventures (00:17:28) Scott describes how he identifies business opportunities, applies past learnings, and thinks about new ideas and teams.

Hiring & Attracting Talent (00:21:00) Scott discusses the importance of making roles attractive, being mission-led, and how good companies naturally attract good people.

Building Networks & Reputation (00:24:53) Scott shares how reputation, storytelling, and handling failures shape his network and attract collaborators.

Biggest Challenges in Business (00:27:43) Scott reflects on his discomfort with raising external capital, preferring organic growth, and the challenges that come with it.

Proudest Successes & Legacy (00:29:42) Scott highlights the lasting culture in his companies and the impact of his coffee business’s social initiatives.

Letting Go & Equity Sharing (00:33:16) Scott explains when and how he hands over operational control, the importance of equity sharing, and empowering key hires.

Knowing When to Quit an Idea (00:35:42) Scott shares a story about ending a business that lacked traction and how to recognise when to move on.

Final Advice for Entrepreneurs (00:37:04) Scott shares how enjoying the journey, being realistic, and knowing when to pull the plug can be key parts of the growth mindset.

Top Tip for Business Growth (00:38:28) Scott advises improving on existing ideas rather than reinventing the wheel, and learning from industry leaders.

What’s Next for Scott? (00:39:23) Scott shares his personal goal of running a vineyard in France, focusing on enjoyment and new ventures, and hints at possibly writing a book.

How to Connect with Scott (00:40:26) Scott provides details of how to connect with him.

About Scott:

Scott Russell is a Suffolk entrepreneur and business leader recognised for his innovation, community commitment, and contribution to the regional economy. Over his career, he has founded and grown multiple ventures, helping to put Suffolk on the map as a hub for enterprise. Scott is passionate about ethical business, social responsibility, and inspiring the next generation of entrepreneurs through mentoring, public speaking, and education initiatives.

In 2018, his achievements were formally acknowledged when the University of Suffolk awarded him an Honorary Fellowship, celebrating both his business success and his dedication to the wider community. Beyond his ventures, Scott has been named among Grant Thornton’s Top 100 Influential Business Leaders and honoured as the East Anglian Daily Times Business Person of the Year. Today, he continues to champion purposeful enterprise, sustainability, and opportunities for young people across the county and beyond.

To learn more, head on over to:

www.startbuildgrow.co.uk

Mandeep Birdy on Growing Your Business with a Branded App or Website

Wed, 06 Aug 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Mandeep Birdy.

With extensive experience in humanitarian work and social impact, and as a key figure behind the Start, Build, and Grow app, Mandeep shares her journey developing the app, highlighting some of its features and benefits.

Mandeep shares her passion for storytelling in marketing and the unique advantages of apps over traditional websites. She recounts inspiring stories, including helping a retired priest maintain community engagement through an app.

Our conversation today underscores the importance of clear brand values, the democratisation of app development, and fostering genuine connections with your customer base and community through digital tools.

In this episode you'll learn:

Mandeep's Background (00:02:24)

Mandeep shares her 20-year experience in humanitarian work and community development, emphasising her marketing strengths.

The Journey into Marketing (00:03:43)

Mandeep discusses her transition from community magazine production to various marketing roles, highlighting her creative approach.

The Importance of Storytelling (00:04:05)

She emphasizes the significance of storytelling in marketing to showcase impactful work in humanitarian efforts.

The Start Build and Grow App (00:06:55)

Rob inquires about Mandeep's involvement with the Start Build and Grow app and its developmental journey.

Creating the App (00:07:05)

Mandeep recounts her experience as a participant and her motivation to create an app for community engagement.

Support from the Start Build and Grow Team (00:09:04)

She appreciates the supportive leadership team and their commitment to participant success in the program.

Features of the App (00:11:59)

Mandeep outlines the app's features, including a glossary, resource library, and participant directory for enhanced engagement.

Apps vs. Websites (00:14:14)

Mandeep discusses the advantages of apps over websites in fostering direct communication and user engagement.

Engagement Through Push Notifications (00:15:28)

She explains how push notifications enhance engagement by delivering targeted messages to interested users.

Community and Engagement Tools (00:17:36)

Rob reflects on the app's interactive features that support users in their business journey and community building.

Apps in the Bigger Ecosystem (00:19:23)

Mandeep begins to share insights on how apps integrate into broader marketing and business strategies.

The Priest's Story (00:19:46)

Mandeep shares a story about a retired priest's inclusive sermons and his struggle with the church hierarchy.

The Need for an App (00:21:06)

The priest seeks a solution to maintain connection with his congregation after retirement, exploring various platforms.

Successful App Launch (00:22:01)

Mandeep demonstrates the app to the priest, leading to a successful launch that serves his community's needs.

Community Engagement through Apps (00:23:05)

Mandeep highlights the importance of apps in community engagement, drawing parallels with the Start Build Grow app.

Cost of App Development (00:25:10)

Rob questions the affordability of app development for startups compared to past high costs.

No-Code Solutions (00:26:14)

Mandeep discusses the benefits of no-code solutions, making app development more accessible and affordable for clients.

Exploring Digital Marketing (00:31:22)

Rob and Mandeep discuss the evolution of digital marketing, emphasizing its accessibility and simplicity.

Funding Options for Apps (00:31:49)

Mandeep mentions various financial support options available for those looking to build apps, including grants.

Common Challenges in Marketing (00:32:44)

Mandeep identifies common struggles clients face in digital marketing and emphasizes the importance of clarity in messaging.

Strategic Marketing Platforms (00:35:38)

Mandeep explains the importance of selecting the right platforms for marketing and engaging with the target audience effectively.

Understanding Brand Value vs. Awareness (00:36:37)

Discussion on the importance of brand value over mere brand awareness for effective marketing.

The McDonald's Analogy (00:37:21)

Mandeep uses McDonald's to illustrate the disconnect between brand awareness and audience values.

Clarifying Purpose in Coaching (00:39:06)

Mandeep shares a coaching experience focused on discovering and clarifying personal purpose.

Failed Purpose and Its Benefits (00:40:51)

Exploration of how failed purposes can provide valuable insights and lead to personal rediscovery.

Intimate Networking Groups (00:43:15)

Mandeep discusses the creation of Elevation Networks for purpose-driven professionals seeking support.

The Importance of Human Connections (00:45:31)

The significance of fostering human connections in networking to facilitate meaningful conversations.

Helping Others Write Their Stories (00:48:28)

Mandeep shares her experience assisting others in writing books to amplify their impactful stories.

Top Tips for Small Business Owners (00:53:00)

Advice on being creative while remaining smart about investments and managing expectations in business.

Wisdom in Applied Knowledge (00:54:36)

Mandeep shares insights from her experience, emphasizing the value of practical knowledge in business journeys.

Connecting on LinkedIn (00:55:06)

Mandeep suggests LinkedIn as the best platform to connect.

About Mandeep:

With over 20 years of marketing and coaching, Mandeep’s original background involved supporting humanitarian and charitable activities; from organisations that investigate abuse in the field of mental health, to preparing volunteers to set up emergency shelters and orphanages amid the earthquake that shattered Haiti in 2010. Mandeep continues to support such causes, while also helping businesses to understand and navigate marketing.

Over these 20 years, Mandeep noticed how volunteers and clients alike had one thing in common; they wanted to help.

Connect with Mandeep on LinkedIn

To learn more head on over to:

www.startbuildgrow.co.uk

How Can Storytelling and Trust Can Transform Your Business Growth with Michael Clerck

Wed, 23 Jul 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Michael Clerk, who shares his experience as a coach and mentor to businesses, supporting them with their branding, marketing, and storytelling.

In this conversation, Michael highlights the importance of marketing for business growth, focusing on the "know, like, and trust" framework, storytelling, and maintaining an online presence.

Michael shares with us the significance of understanding your target audience, conducting market research, and building genuine relationships through effective branding and customer service.

He also discusses practical strategies for small business owners to enhance their marketing efforts to grow their businesses.

In this episode you'll learn:

Transition to Coaching (00:02:05)

After retiring briefly, Michael decided to use his knowledge to help startup businesses overcome challenges.

Importance of Marketing (00:04:41)

Michael emphasises that without paying customers, businesses cannot thrive, highlighting the need for effective marketing strategies.

Know, Like, and Trust Framework (00:05:09)

Michael introduces the concept that customers buy from those they know, like, and trust: outlining its significance in marketing.

Target Market Clarity (00:06:45)

Michael discusses the importance of clearly identifying and understanding your target market to effectively address their needs.

Telling Compelling Stories (00:08:15)

He encourages businesses to focus on storytelling, emphasising benefits over features to engage customers.

Real-World Case Study (00:09:35)

Michael shares a success story of a client who overcame micromanagement issues to significantly grow their business.

The Why Behind Businesses (00:13:29)

He discusses the importance of sharing personal stories and motivations behind a business to connect with potential clients.

The Necessity of Online Presence (00:14:57)

Michael explains the risks of not being online and the benefits of digital marketing for expanding business reach.

Using Google Business Profile and SEO (00:17:23)

Discusses the importance of Google Business Profile and effective SEO for online visibility.

Doing Online Marketing Properly (00:18:17)

Explains the minimum requirements for establishing a credible online presence.

AIDA Framework in Marketing (00:18:38)

Introduces the AIDA framework: Attract, Interest, Desire, Action for effective online marketing strategies.

Understanding Your Target Audience (00:19:31)

Michael emphasises the importance of knowing your audience and when they are online.

Researching Audience Groups (00:20:19)

Suggests researching groups and chat rooms to understand audience needs and preferences.

SWOT Analysis in Marketing (00:22:00)

Explains how to use SWOT analysis to assess business strengths, weaknesses, opportunities, and threats.

Conducting Market Research (00:23:23)

Highlights the importance of market research through networking and competitor analysis.

Engaging in Online Communities (00:24:15)

Discusses how to engage with online groups without being overly promotional.

Building Empathy and Trust (00:25:50)

Stresses the significance of empathy in developing relationships and trust with potential customers.

Networking as a Spider's Web (00:28:41)

Michael describes networking as interconnected relationships that can expand your reach.

Patience in Relationship Building (00:31:55)

Michael shares the need for patience in developing relationships and the importance of saying no.

Storytelling in Marketing (00:33:55)

Discussion on the importance of storytelling in marketing and building awareness through personal narratives.

Branding and Its Importance (00:35:24)

Exploration of branding's role in distinguishing businesses and the significance of brand values.

Visual Elements of Branding (00:36:25)

Insights on how logos, straplines, and colour schemes contribute to brand identity and consistency.

Psychology of Colours in Marketing (00:37:29)

Michael offers an explanation of colour associations and their psychological impact on consumer perception and branding.

The Rule of Three in Branding (00:38:33)

Discussion on the effectiveness of using three-word straplines for memory retention and recognition.

Emotional vs. Rational Messaging (00:39:51)

Contrast between emotional and rational marketing messages and their influence on consumer behaviour.

Starting Out with Branding (00:42:04)

Advice for new business founders on budget-friendly branding strategies and leveraging skills.

Flexibility and Market Adaptation (00:45:53)

Importance of being adaptable and responsive to changing market conditions and consumer needs.

Customer Service as a Key Element (00:47:57)

Emphasis on the significance of excellent customer service for repeat business and referrals.

Michael’s Top Tip for Small Business Growth (00:50:24)

Encouragement to conduct market research to identify gaps and understand customer needs.

About Michael:

Since 2015, has been coaching business owners from pre-start-up to established businesses, enabling them to achieve robust, profitable business growth, ensuring the skills and attributes learned are successfully instilled.

Building on his extensive business management experience acquired across multiple disciplines and sectors, including engineering and management, Michael has developed a time-proven coaching tool kit.

Michael helps businesses gain clarity of their marketing objectives, towards improved financial results, risk management, resilience, and enhanced confidence, with management skills.

As well as providing coaching support for his clients, Michael delivers a range of business management workshops and masterclasses.

Michael provides voluntary business mentoring with the Scottish Chambers of Commerce, the King’s Trust, and RBS Digital Boost, supporting entrepreneurs at various stages of their business growth journey.

Michael blogs regularly and now has over 300 posts on his website.

To learn more head on over to:

www.startbuildgrow.co.uk

Eleni Lialiamou on Unlocking Potential with Community and AI

Wed, 09 Jul 2025 06:30:00 +0000

Rob Lawrence interviews Eleni Lialiamou, founder of Kimolian Academy, on how small business owners can leverage AI and technology to boost their organisation's efficiency, whilst gaining a better understanding of their customers, towards driving growth.

Eleni shares practical tips on using AI tools for customer insights, building effective communities, and simplifying business operations. Their conversation highlights the importance of combining human intuition with technology, embracing change, and continuously refining customer personas to stay competitive in today’s evolving business landscape.

Eleni also shares how 'finding your community' can help you to understand and leverage technologies, such as AI, rather than re-inventing the wheel or having to learn how to use AI from scratch; to grow your business further.

In this episode, you'll learn:

Introduction & Podcast Overview (00:00:02) Rob introduces Eleni and this episode, emphasising simplicity, community, and leveraging AI for business efficiency.

Eleni’s Background (00:02:17) Eleni shares her journey in tech, product management, and founding Kimolian and Kimolian Academy, for women in tech.

The Importance of Tools & Community (00:04:35) Discussion on how tools, processes, and community support are crucial for business productivity and growth.

Navigating Tech Overwhelm & Finding Your Pack (00:06:23) Advice on avoiding overwhelm, focusing on community, and selecting the right tools without distraction.

Practical Community Engagement (00:10:08) How to authentically find and engage with communities that support business growth and tech adoption.

Keeping It Simple & Consistent Tool Use (00:11:04) The value of simplicity, consistency, and integrating a stable set of tools into daily business operations.

AI as Leverage, Not Replacement (00:13:36) AI is positioned as a tool for amplifying productivity and creativity, not replacing human effort.

Choosing the Right Tools for the Job (00:14:53) Overview of practical AI tools for business tasks, including document search, meeting capture, and ideation.

AI for Pattern Recognition & Customer Understanding (00:18:59) How AI helps spot patterns in conversations and data, aiding in customer understanding and sales.

Bias in AI & Human Judgment (00:20:47) Discussion on AI bias, the importance of human oversight, and using AI as a sparring partner.

Combining Tools for Synthesis & Insights (00:23:38) Benefits of integrating multiple tools (e.g., Miro, Dovetail) for clustering, sentiment analysis, and deeper insights.

Chatbots & Customer Interaction (00:27:57) Rise of AI-driven chatbots, their ease of implementation, and opportunities for customer engagement and support.

AI-Driven Workflow Automation (00:31:03) The shift toward AI-first business processes, orchestrating workflows, and the paradigm change in tool integration.

Gaining a Competitive Edge with AI (00:34:04) How early AI adoption can optimise workflows, enhance customer interaction, and provide a business advantage.

Using AI to Research & Define Customer Personas (00:35:21) Leveraging AI to capture customer insights, create personas, and continuously refine understanding for better marketing.

Human-Centric Use of AI & Critical Thinking (00:38:46) Emphasising the irreplaceable role of human critical thinking and domain expertise alongside AI tools.

The Future of AI in Business & Avatars (00:39:41) Speculation on AI’s evolving capabilities, including video analysis and realistic avatars for content delivery.

Final Thoughts: Mindset, Community, and Openness (00:41:04) Encouragement to stay open-minded, find the right community, and use AI tools mindfully and productively.

Top Tip for Growing Businesses (00:43:11) Advice to systematize, seek efficiencies, and design growth with the right tools and community support.

Where to Connect with Eleni (00:45:38) Information on connecting with Eleni through Start, Build, and Grow, and her academy for women in tech.

Episode Wrap-Up & Summary (00:46:32) Rob summarises key takeaways: simplicity, community, leveraging AI, and finding the right support for business growth.

About Eleni

Eleni Lialiamou is a seasoned Product Leader with over 20 years of experience turning ideas into impactful digital products across industries. She has held roles in Finland, California, Greece, and the UK, including leading the product team at a Silicon Valley startup, where she developed SaaS platforms that transformed scientific research discovery. Under her product leadership, the company grew from 30 to 600 employees and was later acquired by Wiley, where she joined the Executive Team.

Since 2023, as the founder of Kimolian, she helps companies to leverage AI capabilities to drive innovation and efficiency. On a parallel social mission, Eleni founded Kimolian Academy to bridge the gender gap in product management and entrepreneurship, empowering women through hands-on training, AI-driven tools, and a global community.

With multiple patents, an authored book on Service Management, a Master’s in Telecommunications and Computer Science, and an Executive MBA, Eleni’s expertise spans technical, business, and strategic domains. A thought leader in product and innovation, she regularly speaks on the topic of “AI as the Great Equalizer,” exploring how AI can democratise innovation, unlock potential, and drive transformative change.

To learn more head on over to:

www.kimolianacademy.com

www.startbuildgrow.co.uk

Steve Chadwick on Essential Mindset Shifts for Sustainable Business Growth

Tue, 24 Jun 2025 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Steve Chadwick, a business coach and mindset consultant with extensive operational management experience spanning decades.

They discuss how clarity of vision and a positive mindset are essential for business success, especially for small business owners.

Steve shares practical strategies for setting and visualizing goals, overcoming imposter syndrome, and reframing setbacks as opportunities for growth.

The conversation highlights the importance of aligning daily actions with long-term vision, fostering a supportive team culture, and prioritizing personal development to drive business growth and resilience.

In this episode, you'll learn:

Steve’s Background and Introduction (00:01:00)

Steve shares his operational management experience and transition to business coaching with a mindset focus.

Working with Big Brands (00:02:05)

Steve discusses his roles at Sainsbury’s and CenterParcs, emphasising team leadership and operational insights.

The Importance of Mindset in Business (00:02:49)

Rob introduces the episode’s focus on mindset and its impact on business success.

Clarity in Strategic Priorities (00:03:02)

Steve explains the need for personal and strategic clarity for business owners to avoid distractions.

Defining Strategic Clarity (00:04:42)

Discussion on what strategic clarity means, including purpose, vision, and aligning decisions with priorities.

Vision and Goal Setting (00:05:39)

Steve advocates for written visions and goals, and the importance of regular review and visualisation.

Imposter Syndrome and Negative Thought Patterns (00:06:38)

Rob raises imposter syndrome; Steve explains the thinking cycle and how thoughts drive outcomes.

Reframing and Breaking Negative Cycles (00:09:15)

Steve describes reframing, interrupting negative spirals, and shifting from a low to a high state of mind.

Burnout and Locus of Control (00:14:32)

Steve discusses burnout, external vs. internal locus of control, and the importance of taking responsibility.

Creating a Compelling Vision and Aligning Daily Tasks (00:17:16)

Practical strategies for developing a vision, writing it down, and aligning daily actions to long-term goals.

Emotional Goal Setting and Visualisation (00:19:31)

Steve introduces emotional goal setting—feeling and visualising goals to engage the mind and drive achievement.

Programming the Subconscious Mind (00:20:53)

Explanation of conscious vs. subconscious mind, using analogies like driving, and the importance of positive programming.

Filtering Inputs and Avoiding Doom-scrolling (00:24:17)

Steve warns about negative inputs, advocates for intentional information consumption, and monitoring mental “inputs.”

Daily Practices and the Reticular Activating System (00:27:29)

Steve explains the brain’s filtering system, focusing on opportunities, gratitude, and solution-oriented thinking.

Self-Talk and the Power of Belief (00:31:00)

Discussion on how self-talk and belief shape outcomes, referencing Henry Ford’s quote on mindset.

Reframing Setbacks and Building Resilience (00:32:13)

Steve emphasises reframing failures as learning opportunities and fostering a positive, open team culture.

Work-Life Mindset Interconnection (00:36:28)

Steve highlights the link between work and personal mindset, advocating for self-reflection and time investment.

Top Tips for Small Businesses (00:37:06)

Steve’s advice: be proactive, value people, invest in team mindset, and focus on vision and retention.

Contact and Closing Remarks (00:38:14)

Steve shares how listeners can connect with him for coaching and workshops.

About Steve:

Steve is a Business Coach and Mentor with over 40 years experience in Operational Management, predominantly in the Retail Leisure and Tourism industries.

He helps leaders and teams reach their highest potential through powerful mindset and performance training. Whether through comprehensive corporate programs or focused workshops, Steve provides practical tools and strategies that transform how people work, lead, and succeed together.

His coaching approach, available through one-on-one sessions or team clinics, creates lasting positive change by building both professional capability and personal resilience. Steve partners with clients to unlock their strengths, overcome challenges, and achieve breakthrough results that benefit both individual careers and organizational success.

You can connect with Steve here on email or here on LinkedIn.

To learn more head on over to:

www.startbuildgrow.co.uk

Dave Schofield on The Power of Networking and The People That Will Make Your Business Successful

Tue, 20 Aug 2024 06:30:00 +0000

Today we discuss essential skills for small business owners including strategic networking, prioritising your time, and the importance of trust.

In this final episode for this Start, Build, and Grow podcast series, host Rob Lawrence interviews Dave Schofield, a seasoned professional with over 46 years of experience in various roles in the banking sector.

Dave emphasises the importance of listening, building a network, as well as your resilience. Sharing insights on leveraging personal connections, and the significance of feedback and reflection, Dave also highlights the value of building your confidence and how coaching and mentoring can support you.

We also focus on reliability, credibility, and intimacy as key elements of building trust in business relationships.

In this episode you'll learn:

Introduction (00:00:00) Getting to know Dave and his professional background.

Career Evolution (00:01:23) Dave's various career transitions within a single organisation over 46 years.

Transition to Development and Training (00:03:01) Dave's shift toward development and training, and the significance of relationships in his work.

Skills for Small Business Owners (00:05:13) The essential skills for small business owners and the importance of networking.

Resilience in Business (00:10:35) Building resilience as a new business owner and managing challenges effectively.

Building a Network (00:16:30) Strategies for creating and maintaining a valuable professional network, even without a formal one.

Using Your Network (00:17:35) The power of personal networks and leveraging them for various purposes, such as fundraising and business support.

Networking Strategies (00:19:36) Exploration of networking strategies, including leveraging LinkedIn, joining specific business networks, and building a social media presence.

Nurturing Your Network (00:22:15) The importance of nurturing and maintaining personal and professional networks, including reciprocity and mutual support.

Prioritising Time (00:25:16) Prioritising time and focusing on activities that add value to personal and professional networks; with a focus on strategic use of time.

Strategic Networking (00:30:47) Insights into strategic networking, including thoughtful reflection, and targeting specific opportunities for network expansion and business success.

Social Media Management (00:34:12) Balancing social media engagement, and time management for effective business presence.

Confidence and Capability (00:39:06) The relationship between confidence, capability, and success in marketing and business, and the importance of experience and giving and seeking feedback.

Coaching and Mentoring (00:45:38) The role of a coach or mentor for moving forward in business.

Intimacy in Business (00:49:40) Dave explains the importance of understanding clients and building relationships for trust in business.

Trust Equation (00:50:47) The elements of reliability, credibility, and intimacy in building trust with customers.

Importance of Trust (00:51:45) Dave emphasises the significance of trust in business relationships and as a foundation for recommendations.

Connecting with Dave (00:52:02) Dave offers his contact information.

About Dave:

"I started work in 1976 at a small branch of TSB (Bank) on the outskirts of Manchester. I come from a family of 4 children; 3 boys, of which I am the middle one, and a girl, the last to arrive. Respect and honesty were key in our house and for me at work. In the days when computers were just starting to arrive and we shared one calculator between us, tech was not what it is today.

Why is this important? It tells you who I am at my core.

The values and beliefs I carry with me that shape how I behave toward others and where my relationships have their foundations. I think this is key to every person, especially new business owners creating a product and business culture.

From there I've done a lot of things, I see 4 "careers" all within one organisation from retail, processes, and procedure design and change, IT development and implementation, and HR. I have filled many roles in those disciplines from office junior to senior manager and now as an independent consultant, I'm in a place where I am running my own business."

You can connect with Dave here on email or here on LinkedIn.

Dave's recommended reading:

The Trusted Advisor by Maister, Galford, and Green

All for One: 10 Strategies for Building Trusted Client Partnerships by Andrew Sobel

The Corporate Athlete by Jim Loehr

To learn more head on over to:

www.startbuildgrow.co.uk

Peter Basford on Building Strong Customer Relationships

Tue, 06 Aug 2024 06:30:00 +0000

Peter Basford, an experienced banking professional turned director and business coach joins host Rob Lawrence in today's podcast interview.

Peter shares his experience working with others to help them grow their businesses; from his extensive background and his role in the Start Build Grow program, which supports new startups.

In this chat, Peter emphasises the importance of customer relationships and seeking customer feedback. We also explore the importance of balancing product development, marketing, and operations toward creating a sustainable business.

This episode offers valuable insights for aspiring entrepreneurs and business owners alike, including strategies for obtaining customer feedback and maintaining strong customer relationships.

In this episode you'll learn:

Peter's Background in Banking (00:00:28)

Peter shares his extensive 33-year career in banking, detailing various roles and experiences.

Transition to Coaching (00:02:26)

Peter discusses his transition from banking to coaching businesses and forming the Business Growth Coaches Network.

Start Build Grow Program (00:03:38)

Peter explains how the Start Build Grow programme is aimed at supporting new and startup businesses.

Reasons for Starting a Business (00:04:00)

Peter highlights common motivations for starting a business, including independence and innovative ideas and how the programme is for individuals with product ideas or those seeking lifestyle changes through entrepreneurship.

Social Entrepreneurs and Bootcamps (00:05:22)

Peter mentions the rise of social entrepreneurs and bootcamps designed to support their business ideas.

Understanding Social Enterprises (00:06:12)

Peter defines social enterprises and their focus on community benefits rather than profit for owners.

B-Corp (00:07:16)

Peter connects the concept of B-Corp to social enterprises and their shared mission of doing good.

Common Mistakes in Startups (00:07:57)

Peter discusses key mistakes startups make, emphasising the importance of balancing product, marketing, and operations.

Three Legs of a Stool (00:08:22)

Successful businesses require a balance of product, marketing, and operational systems to thrive.

Challenges in the Current Environment (00:09:31)

Peter reflects on the tough commercial landscape post-COVID and the need for comprehensive business strategies.

Importance of Customer Relationships (00:10:41)

Peter emphasises the significance of nurturing customer relationships for business success.

Building Trust with Customers (00:10:54)

Peter shares strategies for developing trust and loyalty among customers to enhance brand relationships.

Cost of Acquiring New Customers (00:11:54)

Peter highlights it's ten times more expensive to acquire new customers than to retain existing ones.

Staying in Touch with Customers (00:12:02)

Regular communication with existing customers is crucial to maintaining relationships and identifying new opportunities.

Customer Relationship Management Systems (00:12:28)

Peter recommends using some kind of CRM system to ensure consistent communication with customers.

Feedback Importance (00:13:50)

Peter discusses the necessity of gathering customer feedback to improve products and services.

Asking for Feedback (00:15:10)

Peter advises asking for feedback at the beginning of meetings to address customer satisfaction promptly.

Online Feedback Strategies (00:18:12)

Peter offers insights on gaining customer feedback through online interactions, particularly via LinkedIn.

Building Credibility Through Recommendations (00:18:29)

Rob and Peter discuss the importance of customer recommendations and online reviews for establishing credibility.

Using Customer Feedback Effectively (00:19:30)

Peter highlights strategies for leveraging customer feedback and testimonials to enhance business reputation.

The British Approach to Customer Praise (00:21:02)

Rob and Peter explore cultural differences in accepting praise and the importance of asking for reviews.

Mindset Shift for Business Owners (00:22:45)

Rob and Peter encourage business owners to detach self-worth from their business and embrace customer feedback.

Balancing Customer Satisfaction and Growth (00:24:49)

Rob and Peter examine the challenge of focusing on existing customers while seeking new opportunities.

Three Sources of Business (00:25:59)

The importance of existing customers, prospects, and ex-clients as primary sources of business.

Targeting the Right Market (00:28:20)

Peter discusses the importance of identifying and targeting specific market segments for business growth.

Thinking Bigger in Business (00:29:25)

Peter encourages startups to expand their vision and seek larger opportunities beyond immediate markets.

Persistence in Sales (00:31:47)

Peter emphasises the importance of resilience and persistence in sales, especially after receiving multiple "no" responses.

Final Thoughts and Resources (00:34:40)

Peter provides information on where to find more resources and support for small business owners.

About Peter

For over eight years, Peter has been a Company Director and Business Coach at Business Growth Coaches Network Ltd, a leading organization that helps SMEs develop and grow their businesses with experienced support and guidance. He is also a Director and Founder of Innovation Labs Group, a venture that supports tech startups in central Suffolk. He holds a postgraduate qualification in coaching from the University of Lloyds and an ILM certification in business mentoring.

Peter leverages his 30+ years of experience in the banking sector to provide coaching, mentoring, and training services to financial and professional services advisers, team leaders, and business owners. He is passionate about helping others succeed and grow by sharing his skills, knowledge, and expertise in business development, customer contact planning, employee engagement, and sustainable marketing strategies. He also provides LinkedIn training and Clarity4D personality profile coaching to help his clients optimize their online presence and communication styles.

Connect with Peter on LinkedIn.

To learn more head on over to:

www.startbuildgrow.co.uk

Simon Baker on Innovating for a Sustainable Future

Tue, 23 Jul 2024 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Simon Baker, CEO and Co-founder of Hydrogenus, a startup specialising in low-carbon hydrogen projects.

Simon, with over 30 years of experience in the energy sector, discusses his transition from corporate multinational roles to founding a startup focused on low-carbon hydrogen projects.

In our chat, Simon emphasises the importance of refining business propositions, developing a long-term vision, and the role of creating diversity in teams.

Simon also highlights the challenges and opportunities in the low-carbon energy sector, stressing innovation, patience, and flexibility.

We also briefly explore the global sustainability goals; how they apply to small businesses and the importance of engaging with customers and networks to shape your business ideas.

In this episode you'll learn:

The experience of Hydrogenus (00:01:51) Simon Baker shares his background and experience, including the formation of Hydrogenus.

Starting a Business in the Energy Sector (00:01:56) Simon discusses the initial idea for the business, collaboration, and growth of the company in the energy sector.

Being Green and Sustainable (00:07:02) Simon talks about the importance of considering global sustainability goals and the impact of climate change on small business owners.

Career Inspiration and Low Carbon Energy (00:08:50) Simon shares his career journey in the low carbon energy sector and the inspiration behind pursuing this field.

Excitement in Low Carbon Energy (00:10:04) Simon discusses the excitement and opportunities in the low carbon energy sector, particularly focusing on hydrogen technology.

Emerging Market Challenges (00:12:32) Simon highlights the challenges and opportunities in the emerging low carbon energy market, emphasising the need for innovation and problem-solving.

Adaptation and Patience in the Energy Sector (00:14:31) Simon discusses the impact of government policy, the need for patience, and the importance of adapting plans in the energy sector.

Long-term Strategies for Business Sustainability (00:17:35) Simon shares strategies for staying in the game, emphasising the importance of engaging with colleagues and networks.

Preparing for the Future (00:19:52) Simon advises on preparing for the future by considering factors such as affordability, net zero, low carbon, and security of supply.

Navigating Industry Changes and Compliance (00:22:50) Simon discusses staying ahead of industry changes, compliance, and the importance of engaging knowledgeable people and trade organisations.

Persistence and Determination in Business (00:24:49) Simon emphasises the importance of persistence, determination, and adaptation in bringing business ideas to fruition.

Importance of Relationships and People in Business (00:26:54) Simon emphasises the value of engaging with people and building relationships in business, highlighting the significance of interacting with individuals who can help shape ideas.

Understanding Different Personalities and Cultures (00:28:47) Simon shares insights on understanding people of different nationalities, resolving issues, and effective communication in a multicultural environment.

Diversity in Teams (00:30:10) A discussion on the importance of diversity in teams for gaining different perspectives and shaping products and offerings.

Exciting Innovations (00:31:28) Discussion about upcoming projects and initiatives in the low carbon energy sector, focusing on technology innovation and problem-solving.

Top Tip for Small Business Owners (00:33:24) Advice to small business owners to talk to people, test ideas, and engage with customers to understand their needs.

Connecting with Simon (00:34:28) Information on how to connect with Simon.

About Simon:

Over 30 years of technical, commercial, finance, and project development experience within the low-carbon power sector.

Former Board Director of EDF Energy's renewables and fossil generation assets business.

Today he is the CEO and Co-founder of Hydrogenus, a startup specialising in low-carbon hydrogen projects.

Resources mentioned in this episode:

The Culture Map book by Erin Meyer (Amazon UK)

Simon on LinkedIn

To learn more head on over to:

www.startbuildgrow.co.uk

Rob Hall on Avoiding Common Pitfalls and Strategies For Business Success

Tue, 09 Jul 2024 06:30:00 +0000

In this podcast episode, Rob Hall, an experienced corporate and small business coach, discusses, with host Rob Lawrence, the common challenges, pitfalls, and mistakes entrepreneurs face.

Rob emphasises the importance of distinguishing between working in the business and working on the business; highlighting that many business owners struggle with time management and balancing their personal and professional lives.

Rob advises setting clear goals, defining the business vision, and establishing key performance indicators (KPIs) pointing out that focusing on customer needs and understanding the market is crucial for success.

Rob and Rob also explore the fear of becoming an employer as a significant growth barrier for most business owners.

In this episode you'll learn:

Corporate world and small business experience (00:01:00) Rob's background in corporate finance and small business coaching.

Reasons for starting a business (00:02:56) Motivations for starting a business.

Challenges of running a business (00:05:23) Capacity issues and time management.

Starting a business the right way (00:6:25) Importance of defining business vision and implementing proper disciplines from the outset.

Understanding customer needs (00:09:35) The importance of aligning products or services with customer needs and market demand.

Working on the business, not in the business (00:11:17) The mistake of getting too involved in day-to-day operations and not taking a broader perspective.

Transition from employee to business owner (00:14:17) Challenges and fears of transitioning from being an employee to leading and managing a business.

The importance of business support (00:15:05) Discussion about the need for extra support in business, including outsourcing and the mindset shift when taking on employees.

Establishing business systems and processes (00:16:57) Importance of defining and implementing systems and processes for employees to follow, using the example of McDonald's success.

Creating a business culture and vision (00:17:29) Insights on the importance of aligning employees with the business values, culture, and vision to drive performance and create a sense of direction.

Coaching and mentoring for business growth (00:21:40) How coaching and mentoring help businesses understand their goals, create action plans, and bridge the gap between current and desired states.

Accountability and external support (00:27:18) The role of external support, like coaching or mentoring, in providing accountability and driving action in business.

Surrounding oneself with the right people (00:28:27) Discussion on the importance of seeking advice and learning from others, including the benefits of networking groups and external support for business growth.

Business Challenges (00:29:40) Discussion on the struggles faced by businesses and sole traders, including the importance of understanding profit margins and seeking help.

Running a Business (00:30:31) The complexity of running a business and the importance of defining goals and vision for the business's success.

Reconnecting with Purpose (00:31:31) Emphasising the significance of reconnecting with the purpose of the business and working towards clear goals.

About Rob

Rob Hall spent most of his career in the finance industry, reaching senior levels in leadership and strategic positions. This experience has enabled him to gain extensive commercial knowledge and the ability to coach, develop, and inspire individuals to reach their true potential.

Since 2016 Rob has worked as a business coach, with various SME business owners. Goals without actions are just dreams, so now he just loves helping business owners to take clear decisive actions to achieve what it is they are looking for.

Rob also owns two other businesses, a franchise consultancy and a property business with his wife. Plus, he has worked with a local school for several years in mentoring students as well as having chaired a Business In The Community group of high-profile businesses with a focus on improving education links to enterprise.

To learn more head on over to:

www.startbuildgrow.co.uk

www.bgcn.co.uk

Andy Skinner on Mastering Business Processes

Tue, 25 Jun 2024 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Andy Skinner, the founder of AMS Business Consultants, about the critical role of business processes.

Andy, a seasoned Lean Six Sigma Master Black Belt, shares insights from his extensive experience in process improvement; revealing the importance of understanding and designing effective processes for startup businesses to enhance productivity and customer satisfaction.

Andy also describes practical steps for capturing and mapping business processes and emphasises the need to measure processes from a customer's perspective. The conversation also explores the value of aligning processes with customer requirements to drive operational efficiency and growth.

In this episode you'll learn:

Introduction to AMS Business Consultants (00:01:00) Andy's background, AMS Business Consultants, and qualifications in process improvement.

Understanding Business Processes (00:02:02) Andy explains lean six sigma, process improvement, management, and design for businesses.

Early Career and Lean Six Sigma Training (00:03:12) Andy's early career, introduction to lean six sigma, and becoming a certified blackbelt.

Importance of Processes for Small Businesses (00:06:21) Discussion on the significance of processes for startups and the impact on productivity and customer experience.

Capturing and Mapping Processes (00:10:37) Practical steps and tools for capturing and mapping business processes.

Founder's Involvement in Processes (00:13:59) The role of business owners in performing processes and the importance of designing processes for the business and customers.

Process Design and Improvement (00:15:49) The application of process management, improvement, and design based on business needs and customer perspectives.

Understanding Customer Needs (00:22:26) The importance of understanding and meeting customer needs to deliver value-added services. The importance of communication, customer service, and continuous improvement in online retail businesses.

Continuous Improvement and Program Evolution (00:24:35) The importance of continuous improvement and evolving processes in the "Start Build and Grow" program.

Process Design and Redesign (00:25:07) Process entitlement, process design methodology, and redesigning processes for rapidly growing businesses.

Implementing Performance Metrics (00:26:51) Establishing a dashboard for visualising and understanding performance metrics in business.

Measuring and Improving Speed of Response (00:27:30) Measuring speed of response, using the right tools, and setting up processes for tracking performance metrics.

Aligning Tools with Processes (00:28:53) The importance of defining processes first and then finding tools that fit the process, not the other way around.

Essential Business Measures (00:31:40) Example of critical measures like speed of response, speed of order, dispatch, and target delivery time for product-based businesses.

Utilizing Data Analytics (00:33:43) Leveraging website data analytics for future marketing activities and gaining valuable insights.

Importance of Good Processes (00:35:15) The significance of good processes in delivering consistent outputs and understanding customer needs.

Process Improvement for Reducing Carbon Footprint (00:37:22) Using process improvement to reduce costs and naturally benefit the carbon footprint of a business.

Connecting with the Speaker (00:37:45) Ways to connect with Andy and to find out more about AMS Business Consultants.

About Andy:

AMS Business Consultants is owned by Andy Skinner LSS MBB who has a single mission: to help your business succeed!

Andy has proven himself in defining business strategies, programmes, and project and man management qualities, having designed end-to-end operating models, improved critical business processes, and defined strategies within market leading financial services businesses. He has won awards for innovation and customer-centricity.

Andy has significant experience in implementing continuous improvement training programmes across industry sectors and businesses of varying sizes, from SME’s through to businesses in excess of 2000+ employees.

Having worked on a global, national, and local scale, he has the experience to understand what makes businesses successful. Each client is approached with a fresh set of eyes to develop customised, unique strategies and tangible solutions that are right for them.

Connect with Andy on LinkedIn

To learn more head on over to:

www.startbuildgrow.co.uk

Nigel Sandbrook on Unlocking Small Business Potential with Personality Profiling

Tue, 11 Jun 2024 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews Nigel Sandbrook, a seasoned commercial banker with a 40-year career in manufacturing and banking, on the importance of effective communication, and how personality profiling can help support relationships in a small business setting.

Our conversation today shares practical insights on applying personality profiling in business to improve relationships, operational efficiency, and a better understanding of ourselves.

Nigel also shares his role as the programme director of the Start Build and Grow programme; outlining the programme's components, including workshops, peer groups, and 1-to-1 coaching; aimed at supporting new entrepreneurs.

In this episode you'll learn:

Nigel's background (00:02:00) Nigel's career in commercial banking and involvement in the Start Build and Grow program.

Description of the Start Build and Grow program (00:02:39) Overview of the programme's components and purpose.

Importance of good communication for small business owners (00:05:29) The impact of effective communication on customer satisfaction and sales.

Personality profiling overview (00:06:12) Explanation of personality profiling and the four main personality types.

Interaction of different personalities within teams (00:09:08) Understanding how different personality types interact within a team environment.

Identifying one's own personality type (00:011:03) Methods to determine one's own personality type.

Identifying personality types through visual cues (00:011:53) Observational methods to identify personality types in others.

Understanding clashes and conflicts between personality types (00:13:45) Insight into potential clashes between different personality types.

Primary and secondary energy profiles (00:16:02) Rob and Nigel discuss primary and secondary profiles and their impact on behaviour.

Impact of personality profiling in teams (00:18:24) Observations on the influence of personality profiling within a team environment.

Applying personality profiling in real-world scenarios (00:20:52) Utilising knowledge of one's own personality type in practical business situations.

Communication Styles and Email Etiquette (00:24:10) Understanding different energy types for effective communication and email interactions.

Delegating and Recruiting (00:25:00) Understanding others' strengths to complement one's weaknesses, especially in areas like accounting and compliance.

Motivation and Role Alignment (00:27:10) Matching individuals' natural energy types with their roles to improve motivation and performance.

Challenges and Self-awareness (00:29:17) Challenges in understanding one's energy type and the importance of positioning personality profiling properly.

Personality Stability and Adaptation (00:31:40) Discussion on whether energy types change over time and the ability to adapt to different roles.

Successful Implementation (00:33:08) Examples of how personality profiling has been effective in organisations.

Benefits for Small Business Owners (00:35:27) The importance of personality profiling for small business owners to understand themselves and overcome barriers.

Unlocking Potential and Final Tips (00:37:08) Encouragement to explore personality profiling as a journey and to approach it with a sense of fun and enjoyment.

About Nigel:

Nigel Sandbrook is a seasoned business coach and mentor with an illustrious 40-year career in banking, latterly specialising in the manufacturing sector. As a retired Area Director, Nigel brings a wealth of experience and insights to his clients, having spent decades navigating the complexities of financial management and strategic growth.

Throughout his tenure in banking, Nigel developed a reputation for his deep understanding of business issues, adeptly guiding numerous enterprises through periods of both expansion and adversity. His strategic acumen, combined with his ability to forge strong relationships and foster trust, allowed him to support countless organisations in achieving their financial and operational goals.

Now, as a business coach and mentor, Nigel leverages his extensive background to empower business leaders and entrepreneurs; characterised by a blend of practical wisdom and innovative thinking, and offering tailored guidance towards the unique challenges and opportunities faced by each client.

Nigel is passionate about sharing his knowledge and experience, providing actionable insights and strategic advice that drive sustainable success. With a focus on fostering growth and resilience, Nigel remains a trusted advisor to many; dedicated to supporting the next generation of business leaders in achieving their full potential.

Resources mentioned in this episode:

Clarity 4d

To learn more head on over to:

www.startbuildgrow.co.uk

Alison Beech on How Action Learning and Group Coaching Can Accelerate Your Business Growth

Tue, 28 May 2024 06:30:00 +0000

Alison Beech, a member of the Start Build and Grow program and the Business Growth Coaches Network, discusses with host Rob Lawrence, the value of action learning and group coaching. She explains the structured process of Action Learning, where participants share challenges and gain insights from peer feedback in a safe, non-competitive environment.

Alison highlights the importance of confidentiality and trust, and the benefits of diverse experiences within the groups. She shares a powerful example of how peer feedback can boost confidence and combat imposter syndrome. Our conversation also touches on the challenges of time commitment for small business owners and the advantages of virtual sessions in a post-COVID world.

In this episode you'll learn:

Alison Beech's Background and Experience (00:01:00) Alison's role in the Start Build and Grow program and her coaching experience.

Action Learning Process (00:01:32) Alison's involvement in the structured Action Learning process and its benefits.

Structured Process of Action Learning (00:04:02) Alison offers a description of the structured process of Action Learning and the importance of a safe space.

Types of Groups for Action Learning (00:07:34) Different types of groups for action learning, including within organisations and non-competing businesses.

Importance of Trust and Confidentiality (00:10:36) The significance of trust and confidentiality for participants to be open and vulnerable.

Powerful Outcomes of Action Learning (00:13:50) The impactful outcomes and "light bulb" moments experienced through action learning sessions.

Common Challenges in Action Learning (00:15:40) Common challenges faced by both small and large businesses in Action Learning groups.

Time Commitment and Return on Investment (00:20:03) The time commitment and the return on investment for small business owners participating in Action Learning sessions.

Learning from Mistakes (00:21:42) Alison discusses how peer groups accelerate learning by sharing mistakes and experiences, particularly for scaling up businesses.

Diverse Group Makeup (00:24:44) Alison explains the diverse makeup of Action Learning groups, with non-competing businesses and varying levels of experience.

Imposter Syndrome and Confidence (00:25:19) Alison shares a powerful example of building confidence and overcoming imposter syndrome through peer support.

Facilitation Challenges (00:27:53) Alison discusses the challenges of facilitating diverse energy types in Action Learning groups.

Transition to Virtual Learning (00:34:37) Alison reflects on the successful transition from in-person to virtual Action Learning groups and its benefits.

Inclusivity and Diversity (00:38:14) Alison highlights the potential for virtual Action Learning to be more inclusive and diverse, leveraging technology for positive outcomes.

Encouraging Participation (00:39:04) Alison encourages listeners to overcome fear and imposter syndrome by participating in Action Learning and sharing their experiences.

Powerful Group Intervention (00:42:07) Alison shares a powerful example of a group intervention that led to saving a business from a crisis through action learning.

The power of group dynamics (00:43:46) Discussion on the unique insights and focus achieved through group dynamics in Action Learning.

Information on action learning (00:45:16) Alison provides information on where to find out more about Action Learning and how to contact her.

Promotion of Start Build Grow program (00:45:03) Alison promotes the Start Build and Grow programme and provides details on how to get involved.

About Alison:

Alison works as a business coach and mentor with particular skills in executive coaching, peer group facilitation, organisational development, and change management. With broad and diverse experience in growing, developing, and transforming businesses, Alison has worked as a mentor and adviser to a London based PropTech start-up, and set up as a new mortgage lender. Alison’s last full-time role, before semi-retiring in 2018, was leading a £13m turnover national chartered surveying business. Previous roles include HR Director for a UK plc, Managing Director, Business Development Director, HR Director, and Non-Executive Director for a Ministry of Defence agency.

In 2013, Alison joined the board of governors at Suffolk New College and, at the time of leaving in August 2023, she was Vice Chair of Corporation, Chair of Governance and Search committee, a member of the Remuneration, Academy Standards & Quality, and Strategic Safeguarding committees.

Since 2013, Alison has volunteered for Anglia Care Trust as an Appropriate Adult supporting juveniles and vulnerable adults in police custody. As a member of Ipswich Jaffa Running Club since 2009, Alison has served on the committee in various roles and held the role of Chair from 2016 until 2022 and is currently the club’s Vice President and also Volunteer Manager for the Ipswich Half Marathon and Ipswich Twilight races. Finally, Alison also volunteers with Locate International, investigating cold cases of unidentified and missing people.

To learn more head on over to:

www.startbuildgrow.co.uk

Justin Nevison-Grainger on Funding Your Business

Tue, 14 May 2024 06:30:00 +0000

How do you fund your early start-up business?

In this podcast episode, host Rob Lawrence discusses with Justin Nevison-Grainger, a seasoned corporate finance expert, the importance of validating business ideas, seeking honest feedback, and understanding commercial finance for new business owners.

Justin also explains funding options, including government loans and private investments, and introduces the "CAMPARI" approach for preparing funding discussions. He also emphasises the need for long-term planning, aligning business goals with personal ambitions, and the value of resilience and adaptability.

In this episode you'll learn:

Helping new businesses (00:01:15) Justin discusses how he assists new businesses, offering guidance on commercial finance and the challenges they face.

Unique perspective and experience (00:02:59) Justin shares his unique perspective and the experience he has gained from helping various organisations and growing enterprises.

Background and experience (00:04:38) Justin provides an overview of his 30 years of experience in corporate finance, including his roles at Barclays and Handelsbank.

Starting and growing a business (00:06:53) Justin advises new businesses to seek honest opinions, test their ideas, and build support networks before taking the plunge.

Questions for soliciting feedback (00:08:23) Justin suggests seeking feedback from support networks, and forums, and testing business ideas before starting a new venture.

Services and finance support (00:010:02) Justin explains how his services fit into the start-up journey, offering philanthropic support and assistance with start-up finance.

Startup funding opportunities (00:12:11) Justin discusses the initial funding options (the 3 Fs) and the government start-up loan scheme, before exploring other sources of finance.

Preparing for funding conversations (00:14:59) Justin advises on preparing for funding conversations, emphasising the importance of character and the purpose of the funding.

The Stress Test (00:16:57) Justin discusses how early-stage businesses should consider their ability to service interest rates and the use of tools like loan calculators to plan their borrowing.

Ability and Viability (00:18:58) Justin explains the importance of demonstrating management skills and viability, including understanding profit and loss accounts and identifying key skills needed for the business.

Repayment and Serviceability (00:19:51) Justin emphasises the importance of the ability to repay borrowed amounts and the concept of offering security to lenders for repayment assurance.

Insurance for Security (00:20:47) Justin discusses the need for offering personal guarantees or assets as security to lenders and the benefits of doing so to reduce borrowing costs.

Understanding Numbers (00:22:44) Justin explains the importance of understanding setup costs and making assumptions for business plans and projections.

Cash Flow and Survival Budget (00:24:51) Justin emphasizes the need to consider personal survival budgets, cash flow, and working capital cycles when starting a business.

Credit Insurance (00:28:19) Justin explains the concept of credit insurance, its benefits in protecting against non-payment, and the due diligence it provides on customers.

Success Stories (00:30:21) Justin shares success stories of turning loss-making businesses profitable and helping entrepreneurs achieve their life strategies through business growth and sales.

Personal Goals and Business (00:33:00) Rob and Justin discuss the importance of aligning personal goals with business decisions for long-term happiness and success.

Planning and Testing (00:34:07) Justin emphasises the need for thorough planning, testing, and seeking feedback to ensure business viability and alignment with life goals.

Embracing Failure and Seeking Guidance (00:35:52) Justin encourages entrepreneurs, business owners, and founders to take risks, embrace failure, and seek honest feedback and guidance for continuous improvement and success.

About Justin:

Justin's company, Black Fox Finance, was founded in 2008 and offers support and advice to budding entrepreneurs, and start-up business owners. Justin has over 30 years of experience guiding businesses on their growth journey through finance and funding.

"Make sure your business fits your life goals so you can stay enthusiastic and excited about it, and if that involves borrowing money, take a long-term view."

Listeners can connect with Justin on LinkedIn.

To learn more head on over to:

www.startbuildgrow.co.uk

Kat Dancey on Branding Strategies for Business Growth

Tue, 30 Apr 2024 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews branding expert, Kat Dancey on how branding extends beyond the visuals of an organisation to the values, culture, and customer experience.

We discuss the multifaceted nature of branding in business: Kat emphasises the importance of branding from the beginning and aligning it with business operations, processes and customer service. Kat highlights the effectiveness of case studies and testimonials in demonstrating value and building brand credibility. Kat also shares her journey from construction sales to business mentoring, advocating for "action-driven" success.

In this episode you'll learn:

Branding Definition and The Importance of Branding (00:00:48) Kat explains the generic understanding of branding and its impact on business culture and processes.

Branding Beyond Logos (00:02:44) Discussion on how branding extends beyond just a logo, affecting internal culture, employee recruitment, and business values.

Branding and Company Culture (00:03:19) Kat explains how a company's values and culture personify its brand, influencing both internal and external aspects.

Branding and Impact (00:07:31) The discussion explores how branding affects internal processes, employee training, and customer service quality.

Early Branding (00:11:32) The importance of considering branding from the early stages of a business and aligning it with the company's vision and values.

Branding Evolution (00:15:33) The idea of branding evolution, the impact of communication on branding, and the need for adaptation based on customer feedback.

Customer feedback and branding measurement (00:17:55) Importance of customer feedback in evaluating logo designs and internal branding alignment.

Challenges and mistakes in branding (00:19:18) Discussion on mismatches, challenges, and mistakes in branding, including the integration of marketing with the business.

Marketing and branding alignment (00:21:05) The impact of marketing and sales alignment on branding, and the importance of reflecting the business's values.

Customer testimonials and trust-building (00:28:04) The significance of capturing and using customer testimonials for trust-building and brand humanization.

Case studies in branding (00:34:40) The importance and value of case studies in showcasing the customer journey and the benefits of the product or service.

Case Studies as Marketing Assets (00:36:16) Using case studies to showcase value and customer experiences from day one.

Capturing Project Progress (00:38:24) The importance of capturing project progress for before-and-after demonstrations and marketing purposes.

Tips for Branding (00:42:48) The importance of believing in your brand's message and the value of customer feedback.

Asking the Right Questions (00:44:03) The significance of asking open-ended questions to understand the customer journey from an emotional point-of-view.

Kat's background (00:45:24) Kat's background in construction sales and marketing, and her contact information.

About Kat:

Kat is an experienced Business Coach and Mentor who specialises in performance improvement: to help people to be the best version of themselves and ensure a successful and sustainable business future.

Kat helps businesses unite their sales and marketing strategies to ensure maximum effectiveness and see strategy plans delivered.

“My passion is helping people to develop the skills they need to achieve their goals,” says Kat, “and watching the personal development journey have a positive impact often both on home and professional lives”.

Listeners can connect with Kat through BGCN, LinkedIn, or Facebook for further insights.

To learn more head on over to:

www.startbuildgrow.co.uk

Matt Sykes on Effective Strategies for Successful Selling

Tue, 16 Apr 2024 06:30:00 +0000

In this podcast episode, host Rob Lawrence interviews sales expert and author, Matt Sykes, who shares practical tips for small business owners and insights from his extensive experience in sales coaching and training.

Matt shares his views on the distinctions between sales and marketing, the importance of understanding customer needs, and the value of empathy and curiosity in sales. We also explore how selling, and the sales process are about guiding the right people to make the right decisions. Matt provides some excellent tips on effective communication and confidence-building whilst managing a sales process. Matt also talks about his books "Sales Glue" and "Converted" and introduces the ideas of pipeline management and mastering the art of pitching.

In this episode you'll learn:

Matt Sykes Background (00:00:00) Matt's introduction, background in sales, and his two books, "Sales Glue" and "Converted."

Early Sales Experience (00:01:42) Matt's first sales job at a shoe shop and transitioned to a corporate selling job in the print industry.

Challenges and Passion for Sales (00:03:27) Matt's initial challenges in sales, his passion for helping people, and the satisfaction he derives from it.

Understanding Selling (00:05:55) Matt's perspective on selling, emphasising the importance of helping people solve problems and the role of empathy.

Difference Between Selling and Marketing (00:08:26) Matt's explanation of the differences between selling and marketing, using analogies to clarify their distinct roles.

People-Centered Approach in Sales (00:10:06) Discussion on the people-focused nature of sales and the importance of developing people skills and attributes for successful selling.

Skills and Attributes for Salespeople (00:10:52) Matt's insights on the skills and attributes that make a good salesperson, emphasising the importance of curiosity, empathy, and inspiration.

Introverts in Sales (00:14:25) Matt's perspective on introverts in sales, discussing coaching and the potential for success in sales roles.

Building Confidence (00:16:55) Matt discusses the importance of building confidence in sales and compares it to a pilot's calming demeanor.

Mitigating Risks (00:18:03) Matt emphasises the need to accept the risks in sales and discusses the high likelihood of encountering "no's" in the sales process.

Being Authentic (00:21:01) Matt advises against being an imposter in sales and encourages salespeople to be themselves to build trust.

Common Mistakes (00:21:42) Matt shares common mistakes small business owners make in sales, including underestimating the need to focus on building a sales machine.

Closing the Sale (00:26:48) Matt explains that the close happens at the start of a conversation and discusses the importance of setting clear expectations.

Return and Follow-Up (00:31:39) Matt discusses the importance of setting clear on next steps and calls to action to avoid deals going cold and the need for effective follow-up strategies.

Owning the Sales Process (00:33:32) Matt discusses the importance of having a sales process and owning the sales process from the beginning.

Reframing the Sales Process (00:34:08) Matt emphasises the importance of reframing the sales process as a commitment to helping the customer make the right decision.

Six-Step Sales Process (00:36:11) Matt mentions his six-step sales process discussed in his book, "Converted: How to Help More People Buy What You Sell."

Extending the Sales Process (00:36:15) Matt explains how the sales process can extend beyond a sales call, including lead generation and customer fulfillment.

Tracking Sales Performance (00:37:06) Matt discusses the importance of tracking and measuring sales performance, advising on what to track.

Pipeline and Conversion Rate (00:38:04) Matt emphasises the significance of pipeline management and understanding conversion rates for sales success.

Expectations vs. Reality (00:43:27) Matt shares insights on managing expectations versus reality for entrepreneurs and small business owners.

Ideal Customer Profile and Pitching (00:46:45) Matt advises on identifying the ideal customer profile and mastering the art of pitching to address their specific challenges.

Learning More about Matt Sykes (00:49:52) Rob inquires about where listeners can learn more about Matt Sykes and his work in teaching, coaching, and mentoring sales and selling.

Sales Cadence website and audit (00:50:07) Matt shares links to his LinkedIn, SalesCadence website, and his sales audit, inviting listeners to learn more about sales processes.

About Matt Sykes:

Matt Sykes founded his sales training business, Salescadence, in 2017 following a twenty-year sales career in the global packaging industry.

His work at Salescadence centres on helping salespeople and the organisations they represent avoid doing the easy things that make selling difficult.

He has delivered sales training and coaching to hundreds of salespeople across a variety of product and service sectors including Broadcast Media, Recruitment, Finance, Packaging, and SaaS in the UK and Western Europe.

Matt is the author of two books, Converted and Sales Glue, and is the host of The Salescadence Podcast.

To learn more head on over to:

www.startbuildgrow.co.uk

Tony Lawlor on Navigating the Financial Landscape: Tips for New Business Owners

Tue, 02 Apr 2024 06:45:00 +0000

In this podcast episode, Tony Lawlor shares his expertise on financial management for business owners with your host, Rob Lawrence.

Tony emphasises the importance of understanding finances, managing cash flow, and keeping personal and business accounts separate. Hear why it is important to create a business plan with a cash forecast and regularly review it. And how to make a business attractive to investors, including having a strong management team and a clear exit strategy.

Tony also talks about the art of business valuation and the importance of setting financial and non-financial milestones. He stresses the need to be frugal and to differentiate between wants and needs. Additionally, Tony highlights the significance of building a support network and using resources like accounting software and the Chamber of Commerce for guidance.

Finally, Tony touches on risk management, creating a risk register, and the importance of timely communication with HMRC.

In this episode you'll learn:

Understanding the Importance of Finances (00:00:00) Importance of finances for business success and the impact of cash flow on business failure.

Common Mistakes in Financial Management (00:00:46) Mistakes in overcommitting, mixing personal and business accounts, and trying to do everything.

Setting Up a Business Bank Account (00:02:15) Guidance on getting a business bank account, separating personal and business finances, and utilizing free banking services.

Importance of Business Planning (00:05:15) The significance of having a business plan and an exit strategy for long-term business success.

Creating a Simple Business Plan (00:07:06) Guidance on creating a simple business plan, including mission statement, competition, marketplace, and investment needs.

Financial Planning in Early Business Stages (00:09:12) The importance of cash forecasting and managing cash flow in the early stages of business.

Understanding Cash Flow and Operating Costs (00:11:02) Differentiating between cost of sales and operating costs in the context of cash flow management.

Investor Perspective on Business Evaluation (00:13:21) Key factors investors look for in evaluating a business, including recurring sales, financial tidiness, strong forecasts, and potential for growth.

Hints and tips for reducing business integration (00:14:28) Discussion on how to move away from being too integrated in a business.

Understanding the value of a business (00:16:11) Explanation of the factors determining the value of a business.

Impact of industry on business valuation (00:17:43) Discussion on how different industries influence the valuation of a business.

Preparing the business for sale (00:18:44) Recommendations for making the business attractive before an exit.

Importance of cash flow and KPIs (00:20:25) Explanation of cash flow management and the use of Key Performance Indicators (KPIs).

Managing profit and loss (00:23:02) Guidance on managing the profit and loss of a business.

Financial milestones and targets (00:24:40) Discussion on important milestones and targets for small business owners.

Researching gross margin and competitors (00:27:38) Guidance on finding out the gross margin and understanding competitors.

Balancing business vision and reality (00:28:34) Guidance on managing the business vision and plan in line with reality and expectations.

Who you surround yourself with (00:29:49) Importance of having the right people around in a lonely entrepreneurial journey.

Networking and financial support (00:30:20) Utilizing networking events and the need for financial guidance in early business stages.

Responsibility for finances (00:31:19) The business owner's responsibility for financial controls and potential consequences of neglecting them.

Cost-effective financial support (00:33:16) Utilizing free accounting software and managing finances without an accountant initially.

Managing business risks (00:35:05) Emphasizing the need to manage, not reduce, business risks and the importance of risk registers.

Structure of risk register (00:37:11) Explanation of a simple five by five matrix for assessing and managing business risks.

HMRC and financial management tips (00:38:34) Dealing with HMRC, financial prudence, and the importance of timely payments.

Entrepreneurial advice (00:40:51) Encouragement to be brave, confident, and mindful of financial defense in the entrepreneurial journey.

About Tony Lawlor:

From an early age, Dublin born and bred, Tony Lawlor has always been excited by numbers.

Tony was top of the class in maths at primary school and when he finished sixth form, Tony studied Business Studies at College. However, Tony is now a Fractional FD without a calculator and much more comfortable partnering with people to help solve their problems.

With over 25 years of experience in finance and operations, Tony has built a reputation for enhancing the performance of organisations as a skilled and expert leader believing that businesses that can adapt will survive and succeed.

During 2021, Tony decided to change direction, set up his company Saoi Ltd. Saoi is an old Irish word for a wiseman but has young grandchildren to keep him very much grounded.

In his current role as a Fractional FD, he works with a variety of clients managing a range of finance and non-finance-related tasks.

To learn more head on over to:

www.startbuildgrow.co.uk

Dr. Ruth Flaherty on Protecting Your Business Ideas and Assets in the Early Stages of Start-Up

Tue, 02 Apr 2024 06:30:00 +0000

In this podcast episode, host, Rob Lawrence, and guest, Dr. Ruth Flaherty, explore the crucial steps for entrepreneurs in the early stages of business. They discuss the importance of protecting intellectual property, choosing the right business structure, and understanding the legalities of trademarks and patents. Dr. Flaherty highlights the need for compliance with GDPR and cybersecurity in handling customer data, and the benefits of incorporating a business. You'll also hear the importance of maintaining good documentation practices, meeting legislative requirements, and utilising support networks. Hear why staying passionate and seeking professional guidance to overcome administrative challenges is important in starting and growing a business.

In this episode you'll learn:

The value of protecting your ideas (00:02:20) Early considerations for protecting intellectual property, including patents, trademarks, and copyright.

Choosing the appropriate business structure (00:08:46) Overview of different business structures, such as sole trader, partnership, and incorporation, and their implications.

Protecting your brand and web address (00:05:18) The importance of registering trademarks and web addresses to protect brand integrity and prevent others from trading under the same name.

Considering professional services business structure (00:14:07) The suitability of different business structures for different types of businesses including limited liability partnerships for professional services.

Mistakes to avoid in the early days (00:15:49) Guidance on researching and understanding the costs and implications of protecting intellectual property and the importance of seeking professional advice early on.

Protecting Assets and Ideas (00:20:42) The importance of protecting business assets and intellectual property, including registering trademarks and patents.

Global Trademark Registration (00:21:40) Things to think about when registering trademarks globally, with a cautionary example.

Data Protection and GDPR (00:25:37) The importance of complying with GDPR, handling customer data, and securing sensitive information.

Employment and Payment Structure (00:24:03) Considerations for structuring company payment plans and incorporating businesses for easier employee payments.

Additional Legal Considerations (00:31:06) Why you need to develop good filing habits and the importance of compliance with legislative requirements, and seeking funding sources.

Business Support and Resources (00:36:11) Ideas on seeking support from trade associations, business coaches, and maintaining enthusiasm for the business idea.

Connecting with the Expert (00:38:57) Contact information for Dr. Ruth Flaherty, including email, LinkedIn, and Twitter.

Ruth's recommended resources:

Dr. Ruth Flaherty - Find Ruth at The University of Suffolk
Small Business - Advice and ideas for UK small businesses and SMEs
London Business Matters – Published by Crosby Associates Media Limited
Growth Business - For Entrepreneurs and Fast-growth Businesses
Viv Groskop's book Happy High Status - Viv Groskop’s work on both How to Own the Room, and Happy High Status (again, read the books, or listen to the podcast)
Viv Groskop's book - How to Own the Room - Viv Groskop’s work on both How to Own the Room, and Happy High Status (again, read the books, or listen to the podcast)
Elizabeth Day's book on How To Fail - Elizabeth Day’s work on How to Fail (book and podcast) – I know, this is a podcast about succeeding, but knowing how to innovate is a large part about knowing how to take risks, and how to react to things that might feel like failures at the time.
Brené Brown's book - Dare to Lead - Brené Brown’s work (both her podcast, and her book) on Dare to Lead
Kluwer Copyright Blog - Wolters Kluwer has wonderful up to date blogs on copyright.
Kluwer Trademark Blog - Wolters Kluwer has wonderful up to date blogs on trademarks.
Kluwer Patent Blog - Wolters Kluwer has wonderful up to date blogs on patents.

About Dr. Ruth Flaherty:

Dr Ruth Flaherty is an expert in innovation, creativity and ownership in both online and offline spaces. She has published and presented internationally on copyright, trademarks, and technology such as 3D printing, and is a member of many international networks in the field. She is a nationally recognised teaching expert, as a finalist for the Oxford University Press Law Teacher of the Year 2024 Award. In her role as Senior Lecturer at the University of Suffolk she uses her research into protection of intellectual property assets to support SME and local innovators through her work with the Innovation Lab, where she provides advice on a 121 or group basis. She has been heavily involved in the Start Build and Grow programme since it started in Ipswich, providing advice on company structure, initial liability concerns, and IP rights. She is very involved with social media, and can be found on LinkedIn, Mastodon, Bluesky, and X(Twitter).

To learn more head on over to: