That's The Job

Twitter, Experience and Instinct

Richard Baird and Craig Burgess — Sat, 11 Jul 2020 15:00:00 +0000

In our final episode of this season, we discuss a broad range of topics from succeeding on Twitter, understanding how experience impacts our careers and how to leverage instinct.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

Trends & Crisis

Richard Baird and Craig Burgess — Sun, 14 Jun 2020 15:00:00 +0000

This week Rich and Craig talk about trends and how they both serve and hinder the design industry.

Inevitably, they finally mention coronavirus (with a design twist).

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0:01 - Trends.

6:19 - 10% new.

8:42 - The desperate need to be original.

12:49 - It's good enough and learning when to stop.

15:02 - Branding is now iterative.

19:14 - Where we finally talk about coronavirus (in a design context).

24:08 - The design and culture of a crisis.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

The next thing, secrets and how we sell

Richard Baird and Craig Burgess — Sun, 07 Jun 2020 15:00:00 +0000

We decided to go off-script this week and covered a variety of subjects such as promotion, how to find the next thing, design secrets and selling and talking about design.

0:16 - A British sense of promotion.

5:51 - Becoming known for being known.

9:19 - What’s the next thing?

12:36 - Spend time to improve your craft before you promote yourself

18:55 - There are no secrets.

30:12 - How we sell and talk about design.

CONNECT WITH ME:

Web: https://getdoingthings.com/

Twitter: https://twitter.com/craigburgess

Instagram: http://www.instagram.com/craigburgess

Podcast: https://getdoingthings.com/podcast

Buy Extreme Production: https://getdoingthings.com/extreme-production-book

Starting out as a freelancer. Part Two.

Richard Baird and Craig Burgess — Sun, 24 May 2020 15:00:00 +0000

A few weeks ago we covered how to get started as a freelancer. This week we’re returning to the topic.

00:11 - Qualifying a lead

02:06 - Explain what they’re getting.

04:55 - Saying no to things (red flags).

10:01 - Setting expectations with clients.

14:23 - Red flags. Part Two.

16:43 - Writing proposals and winning work.

24:31 - Explain your design work to a client.

27:09 - Getting things wrong.

30:34 - Red flags. Part three.

31:11 - Do you get nervous when you present work?

37:34 - Don't send angry emails.

44:30 - Stepping away from projects.

49:57 - The one piece of advice for getting started as a freelancer.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

Creative Process.

Richard Baird and Craig Burgess — Sun, 17 May 2020 15:00:00 +0000

This week Rich and Craig are joined by Adam Sandler (no, not that one) to discuss creative process.

Where to find Adam Sandler online

Twitter: https://twitter.com/NotTheFamous0ne

Web: http://asgd.co/

0:54 - Intro to Adam Sandler (no, not THAT one).

1:50 - The pressure to productise.

6:05 - Designing for fun or for money?

9:33 - Providing your design work for free to promote yourself.

12:26 - Making design for in your style for clients.

14:10 - To Adam: what's the aspiration for your work?

16:46 - How close to getting Tame Impala are you?

18:01 - How much does nostalgia feature in your work?

21:12 - The line between design and art

25:41 - How restraint boosts ideas.

27:12 - How to improve your creative process.

31:13 - Helping other designers

33:29 - Becoming an "authority".

36:33 - Do follower numbers matter?

41:37 - Social is easier to achieve than getting featured in magazines.

44:54 - Can you be an artist and a designer?

50:37 - Creating a challenge to help you improve as a designer.

52:15 - Adam Sandler creates a piece of 180 second art. Live.

Starting out as a freelancer.

Richard Baird and Craig Burgess — Sun, 10 May 2020 15:00:00 +0000

Richard and Craig discuss how to start out as a freelancer.

CONTENTS

0:43 - The fundamentals of starting out as a freelancer

1:50 - Craig's experience of starting out as a freelancer

3:33 - The freelancer business basics.

6:10 - Feast or famine: how to deal with it as a freelancer

8:14 - Build a recurring income as soon as you can.

10:14 - How can you provide a retainer?

12:47 - Keep in touch with previous clients.

13:18 - Maintain the quality of your product with retainers.

16:04 - Producing passive income.

18:10 - Producing passive income by selling assets.

22:25 - Legitimate alternatives to Adobe Creative Cloud.

23:02 - Say yes more.

31:32 - Before you start: network and build connections where you can.

33:38 - How Richard got started with promotion.

35:00 - Likes don't mean clients.

38:33 - Deposits. Deposits. Deposits.

43:54 - Setting up contracts and terms of business.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

Profile, Capital and Promotion.

Richard Baird and Craig Burgess — Sun, 03 May 2020 15:00:00 +0000

Richard and Craig dig deeper into promotion as a designer. And: does having 150,000 subscribers on Instagram make you money?

0:33 - Profile vs Capital.

2:56 - Promoting yourself in 2020 is hard.

5:48 - People who have built profiles might not be making money.

6:45 - Promotion. It’s got to be about the work.

11:54 - Can you teach ideas?

13:59 - Read widely to help you have better conversations.

20:22 - There's levels to promotion.

21:36 - There's no rush.

25:13 - Try lots of different stuff.

27:39 - Putting yourself out in public is a hard first step.

32:45 - Your work is still valuable with no likes

33:48 - Use other designers as a catalyst

35:04 - Is there money in having a big social following?

41:28 - Having a blog as a designer

42:40 - Catalogue your interests

44:06 - Try new things.

46:30 - Promotion is now a necessity.

51:22 - Create your own TV channel.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

Side projects, promotion and building profile.

Richard Baird and Craig Burgess — Sun, 26 Apr 2020 15:00:00 +0000

How do you promote yourself as a designer? There's lots of ways.

This week we talk about promotion. Richard discusses his experiences with BP&O and Logo Archive, and Craig talks about his experience with lots of side projects.

CONTENTS

1:04 - Getting comfortable with promoting yourself. Or not.

3:55 - Different parts of your personality aren’t exclusive.

6:38 - Design is an opportunity to learn.

7:15 - Finding your niche as a designer. Or not.

8:42 - Making that 10% difference.

10:09 - Becoming known for being a specialist.

12:13 - Self-promotion.

13:54 - The Design Press.

15:10 - Finding your own way with marketing.

19:35 - Promotion: you’re competing with everybody, not just designers.

21:00 - Cut through the noise.

21:46 - Clients want to know who you are, not just your results.

27:17 - A better way to promote yourself.

28:35 - Interaction is networking.

33:50 - How to outreach to design studios.

34:48 - A tip on self-promotion.

35:36 - Don't make it about you.

36:19 - Side projects can help build your career.

37:56 - Look to your own style to promote yourself.

40:18 - There's always value to a side project.

43:53 - Take on lots of side projects and try stuff out.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Podcast https://thats-the-job.captivate.fm/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

Money, morals and business.

Richard Baird and Craig Burgess — Sun, 19 Apr 2020 15:00:00 +0000

Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.

Our first two episodes are dedicated to pricing, money, and finding your way as a freelancer and an agency.

CONTENTS

1:22 - Winning awards.

7:02 - Survival is more important than anything. Part two.

8:34 - The reality of graphic design.

16:37 - To make money, you’ll need to speed up.

20:08 - An employed designer needs to understand this.

23:31 - Has Fiverr lowered the value of design?

27:35 - We’re all in it together.

28:36 - How can you elevate your value as a designer?

30:52 - The inflation of job titles.

33:35 - It takes 15 years to design simple stuff.

35:50 - The uncomfortable relationship with “value”.

38:13 - When do you decide to raise your prices?

39:54 - Time and money.

41:35 - Do you charge different clients the same amount of money for the same job?

46:12 - The morals of pricing.

48:50 - Think for yourself.

49:29 - How much should I charge for my work?

54:44 - You don’t need to conform.

59:26 - Algorithmic governance.

1:00:40 - It’s all about doing what you like and love.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

The realities of pricing design and running a business.

Richard Baird and Craig Burgess — Sun, 12 Apr 2020 15:00:00 +0000

Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.

Our first two episodes are dedicated to pricing, money, and finding your way as a freelancer and an agency.

This is part 1 of 2.

CONTENTS

1:09 - What is That's The Job?

8:56 - Dealing with external freelancers.

13:10 - Marking up on freelancers as an agency.

19:03 - Running an agency in Barnsley.

23:59 - Developing (and finding) staff in an agency.

27:07 - When to hire staff.

28:50 - Hire somebody to help.

30:47 - Making the jump.

34:36 - Occasions of neccesity.

36:38 - Survival is more important than anything.

38:44 - It's always an accident.

40:02 - Don't look at success as unreachable.

41:26 - Followers does not equal credibility.

44:30 - Winning awards.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w

The realities of working in design.

Richard Baird and Craig Burgess — Fri, 10 Apr 2020 15:00:00 +0000

Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.

That's The Job

Instagram https://www.instagram.com/thats_the_job_/

Twitter https://www.twitter.com/thats_the_job_/

Rich Baird

Web: https://bpando.org/

Twitter: https://twitter.com/RichBaird

BP&O Twitter: https://twitter.com/bpandopinion

BP&O Instagram: https://www.instagram.com/bpandopinion/

Logo Archive Twitter: https://twitter.com/logoarchive

Logo Archive Instagram: https://www.instagram.com/logoarchive/

Buy Logo Archive issues: https://logoarchive.bigcartel.com/

Craig Burgess

Web: https://getdoingthings.com

Twitter: https://twitter.com/craigburgess

Instagram: https://www.instagram.com/craigburgess

YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w