<![CDATA[This Social Cottage]]>adfe4ed7-572f-5380-b795-4e62918a5d73Thu, 14 May 2026 18:45:00 +0000Captivate.fmGemma
Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build an online presence without being exhausted by it.

Whether you’re:

Just getting started with posting and feeling overwhelmed,

Already creating content but it’s taking forever, or

Craving a sustainable way to sell your expert offers daily...
This podcast is your space.

You’ll hear solo episodes full of no-fluff Instagram growth tips, content creation strategies, and ways to show up as the expert you already are — even when life is chaotic and motherhood is... motherhood-ing. Plus, guest chats with women who are doing business with heart, clarity, and actual results.

We're talking:

Fast + sustainable content creation

Selling your offer daily without sounding salesy

Building authority when you’re short on time

Getting your Instagram working while you are offline

Balancing business and real life.

Pour a cup of tea, plug in on the school run, or pop me in your ears while you tidy up — and let’s make your Instagram finally start working for you

New episodes every Thursday!
]]>https://artwork.captivate.fm/ee74c6d7-3590-4e67-b58d-dad224f778a1/22b5e6f1-7715-4160-a161-6bed837d5095.jpgThis Social CottageGemmaGemmaWelcome to This Social Cottage: the podcast for business owners, content creators, experts and solopreneurs who want to grow on Instagram, sell their offers daily, and still have time for the life they actually want to live. Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build an online presence without being exhausted by it. Whether you’re: Just getting started with posting and feeling overwhelmed, Already creating content but it’s taking forever, or Craving a sustainable way to sell your expert offers daily... This podcast is your space. You’ll hear solo episodes full of no-fluff Instagram growth tips, content creation strategies, and ways to show up as the expert you already are — even when life is chaotic and motherhood is... motherhood-ing. Plus, guest chats with women who are doing business with heart, clarity, and actual results. We're talking: Fast + sustainable content creation Selling your offer daily without sounding salesy Building authority when you’re short on time Getting your Instagram working while you are offline Balancing business and real life. Pour a cup of tea, plug in on the school run, or pop me in your ears while you tidy up — and let’s make your Instagram finally start working for you New episodes every Thursday!https://www.thissocialcottage.comfalseepisodichttps://feeds.captivate.fm/this-social-cottage/nopodcastHow to sound like yourself online with Kal from Words HurtHow to sound like yourself online with Kal from Words HurtHow do you sound like yourself online, particularly when AI is rife?! Kal from Words hurt Copy joins me in today's episode to share his perspective:

You can find Kal at:

Website: www.words-hurt.com

@wordshurt.copy on instagram & threads

and his newsletter Once More, With Feeling: The most dramatic newsletter on the internet https://words-hurt.myflodesk.com/newsletter

]]>How do you sound like yourself online, particularly when AI is rife?! Kal from Words hurt Copy joins me in today's episode to share his perspective:

You can find Kal at:

Website: www.words-hurt.com

@wordshurt.copy on instagram & threads

and his newsletter Once More, With Feeling: The most dramatic newsletter on the internet https://words-hurt.myflodesk.com/newsletter

]]>17afa12b-0a00-4d81-b1a7-cd0133b0584cWed, 13 May 2026 20:00:00 +010028:03falsefullAI wont be able to steal your personality on InstagramAI wont be able to steal your personality on InstagramIn a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>In a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>099af333-1ac9-4408-89dd-e722332be10d_XdItzemwCdThu, 07 May 2026 04:18:29 +010008:31falsefullThings to start doing immedieately if you're serious about growing on InstagramThings to start doing immedieately if you're serious about growing on InstagramSerious about growing your Instagram account? But not sure where your focus should be? I've got you!


These are my non-negotiables that will actually get you out of 200 view jail for good.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Serious about growing your Instagram account? But not sure where your focus should be? I've got you!


These are my non-negotiables that will actually get you out of 200 view jail for good.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>15c25e44-cdb4-42ca-a9ad-fc4a1f70ea7e_XdItzemwCdThu, 30 Apr 2026 10:06:12 +010013:41falsefullGet more people watching your Instagram storiesGet more people watching your Instagram storiesYou know you want more people seeing your Instagram stories, but how do you do it? And how do you make them quickly so that you're not spending all day on your phone? That's exactly what I cover in this episode today!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>You know you want more people seeing your Instagram stories, but how do you do it? And how do you make them quickly so that you're not spending all day on your phone? That's exactly what I cover in this episode today!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>0b31d34b-117b-4649-a01b-70ed149e43e6_XdItzemwCdThu, 23 Apr 2026 08:14:22 +010012:31falsefullHow to get your content seen by more peopleHow to get your content seen by more peopleGetting out of 200 view jail and having your content reach more people can feel impossible these days on Instagram, right? In today's episode, I walk you through exactly how to do that, and with it taking you far less time than you think!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Getting out of 200 view jail and having your content reach more people can feel impossible these days on Instagram, right? In today's episode, I walk you through exactly how to do that, and with it taking you far less time than you think!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>86029432-2076-44ea-9231-65098867373a_XdItzemwCdThu, 16 Apr 2026 04:55:38 +010012:27falsefullHow to get your next 1,000 followers on InstagramHow to get your next 1,000 followers on InstagramStuck in 200 view jail? Desperate to get to 1,000 followers to get trial reels, or wanting to get more eyes on what you do? In today's episode I cover the type of content you need to get your next 1,000 followers.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Stuck in 200 view jail? Desperate to get to 1,000 followers to get trial reels, or wanting to get more eyes on what you do? In today's episode I cover the type of content you need to get your next 1,000 followers.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>2da7b3fc-6bb5-4ca2-825f-77190bb68bf9_XdItzemwCdThu, 09 Apr 2026 04:24:10 +010015:19falsefullUsing your content to grow a waitlist and sell your offersUsing your content to grow a waitlist and sell your offersYou heard me the other week say that Instagram isn't for selling, so how on earth do you use it to grow your waitlist and to sell out your offers? In today's episode, I walk you behind the scenes in doing just that, without having to ever feel salesy.


Ps, you can also catch a fab episode where I chat with Rachel Emma Waring on her podcast Launch Like A Creator, too!


Link is here for you

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>You heard me the other week say that Instagram isn't for selling, so how on earth do you use it to grow your waitlist and to sell out your offers? In today's episode, I walk you behind the scenes in doing just that, without having to ever feel salesy.


Ps, you can also catch a fab episode where I chat with Rachel Emma Waring on her podcast Launch Like A Creator, too!


Link is here for you

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>b152342d-cffc-4b66-931a-5894de985d63_XdItzemwCdThu, 02 Apr 2026 04:20:50 +010013:34falsefullHow to know if your hook is workingHow to know if your hook is workingWe all stress and fuss about hooks a lot, but how do you know if it's working? How do you kow that what you're posting online is resonating well and being seen by the right people? In today's episode, we cover just that

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>We all stress and fuss about hooks a lot, but how do you know if it's working? How do you kow that what you're posting online is resonating well and being seen by the right people? In today's episode, we cover just that

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>ea3da736-c1c0-4d0a-9163-7092c2462fdd_XdItzemwCdThu, 26 Mar 2026 05:19:05 +010014:38falsefullShould you sell on your Instagram grid?Should you sell on your Instagram grid?Should you sell on your Instagram grid? Or what should go there instead if you don't? In today's episode, I give you a sneak peek behind my latest launch and what on earth to post on your grid if you're needing to sell.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Should you sell on your Instagram grid? Or what should go there instead if you don't? In today's episode, I give you a sneak peek behind my latest launch and what on earth to post on your grid if you're needing to sell.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>1e39dda3-d56f-4a26-9554-11dda8851895_XdItzemwCdThu, 19 Mar 2026 05:05:25 +010011:42falsefullWhen the Instagram gal met the website gal: Do you need a website if you're just posting content?When the Instagram gal met the website gal: Do you need a website if you're just posting content?Do you need a website when you're posting content on Instagram? Would a Linktree or Stan Store just be better? Sara Joelle from Between the Lines Copy shares her expertise as a Website Copywriter and an ADHD business owner.


Sara's website: https://betweenthelinescopy.com/

Sara's Instagram here: https://www.instagram.com/btlcopy/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Do you need a website when you're posting content on Instagram? Would a Linktree or Stan Store just be better? Sara Joelle from Between the Lines Copy shares her expertise as a Website Copywriter and an ADHD business owner.


Sara's website: https://betweenthelinescopy.com/

Sara's Instagram here: https://www.instagram.com/btlcopy/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>bcae390e-121b-464d-9122-dd387636244f_XdItzemwCdThu, 05 Mar 2026 05:23:28 +010035:22falsefullHow to get carousel posts reaching non-followers on InstagramHow to get carousel posts reaching non-followers on InstagramMy DMS have been FULL of folks asking how on earth they can get their carousel posts to reach non-followers. In today's episode, I cover all you need to know about finally getting traction on those carousels.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>My DMS have been FULL of folks asking how on earth they can get their carousel posts to reach non-followers. In today's episode, I cover all you need to know about finally getting traction on those carousels.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>72b6cc51-af3e-4aaa-9fb1-38d5a4c6f741_XdItzemwCdThu, 26 Feb 2026 05:51:44 +010008:19falsefullMake talking to camera feel easier on InstagramMake talking to camera feel easier on InstagramTalking to camera can easily give you the wibbles, right? In today's episode, I show you how to make that much easier and how one small tweak to your planning can make all the difference between talking heads that perform and talking heads that don't.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Talking to camera can easily give you the wibbles, right? In today's episode, I show you how to make that much easier and how one small tweak to your planning can make all the difference between talking heads that perform and talking heads that don't.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>8834289a-1b99-4d1e-b974-272deaa2cf66_XdItzemwCdThu, 19 Feb 2026 05:55:39 +010013:54falsefullHow to not sound like everyone else on Instagram How to not sound like everyone else on Instagram Should you use hooks? What if you begin to sound like everyone else on Instagram? In today's episode, I show you some great examples of content that have depth + use hooks.


Creators mentioned:

https://www.instagram.com/naamazusman/

https://www.instagram.com/thekindred.space/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Should you use hooks? What if you begin to sound like everyone else on Instagram? In today's episode, I show you some great examples of content that have depth + use hooks.


Creators mentioned:

https://www.instagram.com/naamazusman/

https://www.instagram.com/thekindred.space/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>8b6ce86d-5791-40db-8b77-d26c3d308265_XdItzemwCdThu, 12 Feb 2026 05:35:01 +010013:17falsefullWhat to do when you don't know what to postWhat to do when you don't know what to postEveryone has content wobbles, and it's totally normal to freeze if you don't know what content to make. In today's episode I show you exactly what to do and how to finally get your content getting reach again.


Ps the link to the waitlist of the Plotting Shed is here: 🔗 My new membership


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Everyone has content wobbles, and it's totally normal to freeze if you don't know what content to make. In today's episode I show you exactly what to do and how to finally get your content getting reach again.


Ps the link to the waitlist of the Plotting Shed is here: 🔗 My new membership


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>418ab9de-b3fa-4498-840a-dda7c381a3da_XdItzemwCdThu, 05 Feb 2026 05:35:01 +010009:52falsefullHow do you get shares and saves on your Instagram content?How do you get shares and saves on your Instagram content?Instagram isn't what it used to be?! Yes, but I'd argue that it's now better than ever. In today's epsiode, I walk you through how to get more shares and more saves from your Instagram content.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Instagram isn't what it used to be?! Yes, but I'd argue that it's now better than ever. In today's epsiode, I walk you through how to get more shares and more saves from your Instagram content.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>b1be2b4b-53da-4572-9043-b8ca8a6488fc_XdItzemwCdThu, 22 Jan 2026 05:55:05 +010011:04falsefullHow to get more reach on your content in 2026How to get more reach on your content in 2026In today's episode, I walk you through two examples of some clients of mine who have exploded their reach already in 2026. We talk through how to implement this for your Instagram account and next steps to getting more eyes on your account in 2026.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>In today's episode, I walk you through two examples of some clients of mine who have exploded their reach already in 2026. We talk through how to implement this for your Instagram account and next steps to getting more eyes on your account in 2026.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>95f7e53c-6645-4922-a9e3-517b8182491b_XdItzemwCdThu, 15 Jan 2026 05:52:45 +010013:14falsefull18,500 followers from one Instagram post18,500 followers from one Instagram post18,500 followers from one Instagram post?! Say whaaat?! Yes, really. In today's episode, I'm giving you the exact prompt I used to have this crazy viral post and all the learning lessons in between.


Want to be the first to hear about my new membership? You can do that here!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>18,500 followers from one Instagram post?! Say whaaat?! Yes, really. In today's episode, I'm giving you the exact prompt I used to have this crazy viral post and all the learning lessons in between.


Want to be the first to hear about my new membership? You can do that here!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>7e6239db-2ae0-496a-a021-8df3a0b801f7_XdItzemwCdThu, 08 Jan 2026 05:12:25 +010013:28falsefullYour 2026 Instagram GameplanYour 2026 Instagram GameplanYour gamplan for getting reach and engagement in 2026 is here!


No longer are we stressing about the algorithm or freaking out about 200 views. This is the year that you turn it all around.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Your gamplan for getting reach and engagement in 2026 is here!


No longer are we stressing about the algorithm or freaking out about 200 views. This is the year that you turn it all around.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>91b5f556-251c-4c59-8795-a71dcb55ad85_XdItzemwCdThu, 01 Jan 2026 05:59:14 +010014:05falsefullHow to make content when you're busyHow to make content when you're busyIt's the middle of silly season (aka Christmas) and so in today's epsiode, we're talking about how on earth to balance busyness with content creation and getting content that gets reach out there.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>It's the middle of silly season (aka Christmas) and so in today's epsiode, we're talking about how on earth to balance busyness with content creation and getting content that gets reach out there.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>20896694-ca4e-409d-80f7-be680558de9a_XdItzemwCdThu, 18 Dec 2025 05:59:14 +010012:47falsefullThis your sign to experiment with your contentThis your sign to experiment with your contentI've been doing a big experiment with content over the last few days. I've noticed a shift with content and so in today's episode, I'm breaking down exactly what's happening and things you can lift for that too.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>I've been doing a big experiment with content over the last few days. I've noticed a shift with content and so in today's episode, I'm breaking down exactly what's happening and things you can lift for that too.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>ecf31192-78db-46a0-82a3-8cf56129527c_XdItzemwCdThu, 11 Dec 2025 05:27:12 +010012:26falsefull9,000 to 91,000 followers in 6 months. Jo's story. 9,000 to 91,000 followers in 6 months. Jo's story. Is it possible to grow on Instagram in 2025 into 2026 anymore? Jo has been inside my mentorship, The Orchard for the past 6 months and has grown to a whopping 91,000 followers (and still growing!). Today she's sharing her story.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Is it possible to grow on Instagram in 2025 into 2026 anymore? Jo has been inside my mentorship, The Orchard for the past 6 months and has grown to a whopping 91,000 followers (and still growing!). Today she's sharing her story.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>9c4f19e0-a088-4445-a12a-b21c70373192_XdItzemwCdThu, 04 Dec 2025 05:46:10 +010019:41falsefullDon't check your insights too early. Don't check your insights too early. We need a family meeting and a heart to heart today. If you're refreshing your insights within one day of posting, this episode is for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>We need a family meeting and a heart to heart today. If you're refreshing your insights within one day of posting, this episode is for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>6bd5ee86-1d05-4f3a-ab12-db4aaa89080c_XdItzemwCdThu, 27 Nov 2025 05:46:05 +010014:36falsefullDoing Black Friday? This will help your content to perform much betterDoing Black Friday? This will help your content to perform much betterLove it or hate it, Black Friday is coming. In today's episode, I give you the warm-up strategy to get your Black Friday content truly flying and to actually make you the sales you deserve.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Love it or hate it, Black Friday is coming. In today's episode, I give you the warm-up strategy to get your Black Friday content truly flying and to actually make you the sales you deserve.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>bd13cc2a-392a-4f4c-a5bb-6a9f6229d9fc_XdItzemwCdThu, 20 Nov 2025 05:50:38 +010009:48falsefullHow to launch using InstagramHow to launch using InstagramLast week, I had my highest revenue day ever. So in today's epsiode, I'm walking you through how to launch using Instagram content but not spend your whole day online too.


Want my Launch Planner with emails, stories, IG posts and a whole launch done for you? Link is here!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Last week, I had my highest revenue day ever. So in today's epsiode, I'm walking you through how to launch using Instagram content but not spend your whole day online too.


Want my Launch Planner with emails, stories, IG posts and a whole launch done for you? Link is here!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>fac19888-42f8-4e23-b059-34e7044e1141_XdItzemwCdThu, 13 Nov 2025 05:55:01 +010013:41falsefullDo I even need a personal brand?Do I even need a personal brand?Personal branding is everywhere right now on Instagram. But how do you decide what yours is and how on earth to show enough of yourself, without showcasing everything? In today's epsiode, we talk through exactly how to choose what to share and what not to share on your Instagram.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Personal branding is everywhere right now on Instagram. But how do you decide what yours is and how on earth to show enough of yourself, without showcasing everything? In today's epsiode, we talk through exactly how to choose what to share and what not to share on your Instagram.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>e395fd60-e756-45c3-bccf-385a83669ca5_XdItzemwCdThu, 06 Nov 2025 05:13:18 +010013:50falsefullQuestion to ask yourself before you post on InstagramQuestion to ask yourself before you post on InstagramThe nights are drawing in, the days are getting shorter and we're soon going to be in goal setting era. In today's episode, I'm sharing why setting goals for your Instagram might not be your best plan and how to reflect well on the year that's just passed.


Journalling questions:


What spaces am I creating?

What’s the free value that I need everyone to have before they step a foot inside of one of my offers?

How can I start to change the spaces that I’m a part of?

What are people missing out on by choosing someone else over me? 

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>The nights are drawing in, the days are getting shorter and we're soon going to be in goal setting era. In today's episode, I'm sharing why setting goals for your Instagram might not be your best plan and how to reflect well on the year that's just passed.


Journalling questions:


What spaces am I creating?

What’s the free value that I need everyone to have before they step a foot inside of one of my offers?

How can I start to change the spaces that I’m a part of?

What are people missing out on by choosing someone else over me? 

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>5052ab2e-4828-4ebb-bd5a-d89640df963b_XdItzemwCdThu, 30 Oct 2025 09:08:50 +010015:53falsefullHow to get more reach with your carousel postsHow to get more reach with your carousel postsIt's no secret that carousel posts are having a moment right now on Instagram, but how do you get yours to have that same moment too?


In today's epsiode, we chat about how to make sure your carousel posts are seen by the right people and start taking off when you post them.


Wanting to join the next round of Booked from your Bio? Here's the link for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>It's no secret that carousel posts are having a moment right now on Instagram, but how do you get yours to have that same moment too?


In today's epsiode, we chat about how to make sure your carousel posts are seen by the right people and start taking off when you post them.


Wanting to join the next round of Booked from your Bio? Here's the link for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>be16feb7-6c5c-4d95-8454-f80d8ae3b644_XdItzemwCdThu, 23 Oct 2025 04:19:44 +010013:37falsefullThe secret to getting likes, saves, shares and clients on InstagramThe secret to getting likes, saves, shares and clients on InstagramBecause that's what we're here for, right?!


You want your content to get liked, saved and shared. But most of all, you want it to bring you actual clients.


Today's episode will help you to do just that.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Because that's what we're here for, right?!


You want your content to get liked, saved and shared. But most of all, you want it to bring you actual clients.


Today's episode will help you to do just that.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>b5dd45fa-c6cc-4daf-971c-e1df97eaf88f_XdItzemwCdThu, 16 Oct 2025 04:55:49 +010015:34falsefullThis will make posting so much easier for youThis will make posting so much easier for youYou're over-complicating what you're posting on Instagram. And today, we get to make things MUCH easier for you.


Here's the reels that I mentioned in today's podcast


Reel 1


Reel 2


Reel 3


Adrienne's Launch your podcast course linked here

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>You're over-complicating what you're posting on Instagram. And today, we get to make things MUCH easier for you.


Here's the reels that I mentioned in today's podcast


Reel 1


Reel 2


Reel 3


Adrienne's Launch your podcast course linked here

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>9218ff75-79d9-4874-80a6-d6a6a9e9ca19_XdItzemwCdThu, 09 Oct 2025 04:05:07 +010008:55falsefullOlivia grew 11,000 followers in 5 weeksOlivia grew 11,000 followers in 5 weeksToday, my lovely client Olivia, is on the podcast talking about her amazing growth of 11,000 followers in just 5 weeks as a brand photographer.


Olivia used both my trial reels training, and my Planting the Seeds prompts to grow her Instagram account by a crazy amount of followers in such a short period of time.


You can find Olivia here: http://instagram.com/oliviabossert/

And her website here: https://www.oliviabossert.com/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Today, my lovely client Olivia, is on the podcast talking about her amazing growth of 11,000 followers in just 5 weeks as a brand photographer.


Olivia used both my trial reels training, and my Planting the Seeds prompts to grow her Instagram account by a crazy amount of followers in such a short period of time.


You can find Olivia here: http://instagram.com/oliviabossert/

And her website here: https://www.oliviabossert.com/

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>ae928906-9f2b-4ed3-90cc-146ac680a291_XdItzemwCdThu, 02 Oct 2025 04:28:14 +010018:35falsefullIf you think Instagram hates you, listen to thisIf you think Instagram hates you, listen to thisLast week, I was personally victimised by the Instagram algorithm. And do you know what? It happens to us ALL.


In today's episode, I share with you exactly what I did to get out of Instagram jail and the exact reel ideas and strategies that you can use to get Instagram on your side again.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Last week, I was personally victimised by the Instagram algorithm. And do you know what? It happens to us ALL.


In today's episode, I share with you exactly what I did to get out of Instagram jail and the exact reel ideas and strategies that you can use to get Instagram on your side again.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>578ef95b-9a95-424f-96ab-067283a78c32_XdItzemwCdThu, 25 Sep 2025 04:03:25 +010011:58falsefullHow to sell out your offer with 100 followersHow to sell out your offer with 100 followersYou've got an offer. and you're convinced more followers is the thing you need for more sales.


But what if it's just a TINY mistake you're making with your content that you could fix in under 10 minutes, to sell out your offer with 100 followers?


Today's episode is for you!


The Digital Greenhouse launches in just one week! Doors are open for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>You've got an offer. and you're convinced more followers is the thing you need for more sales.


But what if it's just a TINY mistake you're making with your content that you could fix in under 10 minutes, to sell out your offer with 100 followers?


Today's episode is for you!


The Digital Greenhouse launches in just one week! Doors are open for you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>188b2ce6-2bb7-495b-ada9-11c339bbe762_XdItzemwCdThu, 18 Sep 2025 04:36:07 +010015:36falsefullI want to make more sales on Instagram. How do I do it?I want to make more sales on Instagram. How do I do it?Using your Instagram to sell your offer? And wondering why no-one is flipping buying it? Use this method today to start getting people purchasing from you and being utterly obsessed with what you're making.


The Digital Greenhouse opens 21st September to help you to create / update and launch your best offer yet.


https://thissocialcottage.com/greenhouse

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Using your Instagram to sell your offer? And wondering why no-one is flipping buying it? Use this method today to start getting people purchasing from you and being utterly obsessed with what you're making.


The Digital Greenhouse opens 21st September to help you to create / update and launch your best offer yet.


https://thissocialcottage.com/greenhouse

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>2e24752b-bd19-410d-a7de-aa6b6a267705_XdItzemwCdThu, 11 Sep 2025 04:32:28 +010012:25falsefullShould I use trial reels?Should I use trial reels?Should I use trial reels? The question that pops into my DMs sooo often. In today's episode I share with you where and why to use trial reels and of course the best strategy to get you the most reach


Download my free trial reels course here

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Should I use trial reels? The question that pops into my DMs sooo often. In today's episode I share with you where and why to use trial reels and of course the best strategy to get you the most reach


Download my free trial reels course here

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>e374f956-d9be-42e0-a207-7969caeb153f_XdItzemwCdThu, 04 Sep 2025 04:28:12 +010014:15falsefullReels to steal for more reachReels to steal for more reachThis week, I'm showing you four different reels and how you can steal their approach to content to explode your reach.


The thing that'll set your content out from the thousands out there? How well you simplify your messaging and call in your ideal audience.


Reels mentioned this week

Reel 1

Reel 2

Reel 3

Reel 4

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>This week, I'm showing you four different reels and how you can steal their approach to content to explode your reach.


The thing that'll set your content out from the thousands out there? How well you simplify your messaging and call in your ideal audience.


Reels mentioned this week

Reel 1

Reel 2

Reel 3

Reel 4

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>fac251ee-5578-469a-89f7-b37970d961a4_XdItzemwCdThu, 28 Aug 2025 04:05:08 +010011:21falsefullHow to use the new reposts featureHow to use the new reposts featureReposts are here and they might just be my most favourite tool that Instagram have ever released. In today's episode, I show you exactly how to use them so that you become THE go-to person in your niche, and how to make sure that your content consistently gets reposted.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Reposts are here and they might just be my most favourite tool that Instagram have ever released. In today's episode, I show you exactly how to use them so that you become THE go-to person in your niche, and how to make sure that your content consistently gets reposted.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>6679d408-d7dd-4f8f-8c76-a821e9b00ef5_XdItzemwCdThu, 14 Aug 2025 04:22:47 +010010:33falsefullAn Instagram story strategy you can stealAn Instagram story strategy you can stealToday I'm talking all things Instagram stories and how to actually get people to view your stories and stay there.


This is my tried and tested method for finally getting your views to increase without limiting how many stories you're posting, and a way to build connection with your audience so that they eventually buy from you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Today I'm talking all things Instagram stories and how to actually get people to view your stories and stay there.


This is my tried and tested method for finally getting your views to increase without limiting how many stories you're posting, and a way to build connection with your audience so that they eventually buy from you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>ba953e33-0ba2-4ad6-a8f3-7dc21756ae25_XdItzemwCdThu, 07 Aug 2025 04:44:11 +010014:35falsefullBehind the scenes on my biggest launch yetBehind the scenes on my biggest launch yetThis week has been the craziest week yet with the biggest launch I've ever had.


Today I take you behind the scenes of that, and share the exact tools, stories and threads I used to sell out my offer on the first day of doors open.


Want the full strategies I used? Join the waitlist for The Digital Greenhouse where I'll show you exactly how

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>This week has been the craziest week yet with the biggest launch I've ever had.


Today I take you behind the scenes of that, and share the exact tools, stories and threads I used to sell out my offer on the first day of doors open.


Want the full strategies I used? Join the waitlist for The Digital Greenhouse where I'll show you exactly how

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>a93eb5a7-bb6c-4fae-ae69-93d4229bfbd9_XdItzemwCdThu, 31 Jul 2025 04:52:33 +010013:02falsefullHow to get people to care about what you're postingHow to get people to care about what you're postingEver feel like people are scrolling right past your content? It’s not the algorithm, it’s the messaging. And the good news? We can fix that!


In this episode, I show you why simplifying your language (not your expertise!) is the secret to making people actually care about the stuff that you're posting.


You’ll hear real client examples including how one post went from 88 to 1,000+ likes, plus three practical ways to tune into your audience’s actual symptoms and speak directly to them.


This is the messaging magic behind an Instagram that's getting seen by new people daily.


Oh, and you'll want the link to Booked from your Bio, too!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Ever feel like people are scrolling right past your content? It’s not the algorithm, it’s the messaging. And the good news? We can fix that!


In this episode, I show you why simplifying your language (not your expertise!) is the secret to making people actually care about the stuff that you're posting.


You’ll hear real client examples including how one post went from 88 to 1,000+ likes, plus three practical ways to tune into your audience’s actual symptoms and speak directly to them.


This is the messaging magic behind an Instagram that's getting seen by new people daily.


Oh, and you'll want the link to Booked from your Bio, too!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>e6f4012b-4421-45ef-b0e5-d77cf3d603fc_XdItzemwCdThu, 24 Jul 2025 04:42:14 +010011:01falsefullUsing skills in your content: the missing pieceUsing skills in your content: the missing pieceEver walked through a food market and shamelessly hoovered up every free sample? It's literally the same for your Instagram content.


Whether you're a parenting coach channeling your inner Bluey or a skincare expert that you know gets your clients glowing skin, your content should leave people saying: “Ooooh, I need more of THAT.”


Plus join me inside Booked From Your Bio for 14 days to fix your Instagram messaging, with actual feedback on YOUR content for YOUR account.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Ever walked through a food market and shamelessly hoovered up every free sample? It's literally the same for your Instagram content.


Whether you're a parenting coach channeling your inner Bluey or a skincare expert that you know gets your clients glowing skin, your content should leave people saying: “Ooooh, I need more of THAT.”


Plus join me inside Booked From Your Bio for 14 days to fix your Instagram messaging, with actual feedback on YOUR content for YOUR account.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>9c946c16-8519-4b79-94e4-42244436f790_XdItzemwCdThu, 17 Jul 2025 04:43:50 +010013:21falsefullThis is how to get more reach with your contentThis is how to get more reach with your contentJoin me today for a mini-audit to know exactly why your content isn't getting the reach you would like it to and exactly how you're going to finally get the reach you deserve.


Plus, my brand new Booked from your Bio to finally nail your Instagram messaging is here too!

JOIN THE WAITLIST FOR BOOKED FROM YOUR BIO HERE

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Join me today for a mini-audit to know exactly why your content isn't getting the reach you would like it to and exactly how you're going to finally get the reach you deserve.


Plus, my brand new Booked from your Bio to finally nail your Instagram messaging is here too!

JOIN THE WAITLIST FOR BOOKED FROM YOUR BIO HERE

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>61a6ac8e-6fd7-4672-b90f-19b86483ad70_XdItzemwCdThu, 10 Jul 2025 04:00:23 +010011:24falsefullIf your Instagram content is flopping, do thisIf your Instagram content is flopping, do thisIf your Instagram content is flopping more than popping then this episode is for you.


My lovely client @drkateella_health was stuck for ever at 200 followers until she used this strategy which we yap through in today's podcast.


Go and take a sneaky peep of where she's at now and listen to exactly how we got her out of her flopping era.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>If your Instagram content is flopping more than popping then this episode is for you.


My lovely client @drkateella_health was stuck for ever at 200 followers until she used this strategy which we yap through in today's podcast.


Go and take a sneaky peep of where she's at now and listen to exactly how we got her out of her flopping era.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>ae26e95b-fecb-45ea-a81a-343236f765f9_XdItzemwCdThu, 03 Jul 2025 04:01:33 +010015:32falsefullFreebies that grow your Instagram?Freebies that grow your Instagram?Yes, it's entirely possible.


And actually, the best strategy if you want to grow your Instagram in 2025.


If you've ever downloaded a "crusty PDF" freebie and thought "what the heck was that?!" orrr you've got a crusty pdf yourself that you KNOW could be better, this episode is for you.


I'm sharing the freebies that are actually growing Instagram accounts right now because people are commenting for them, engaging with them, and being flipping obsessed with them.


You'll learn how to create freebies that don't just sit in someone's downloads folder but actually turn into paying customers.



Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Yes, it's entirely possible.


And actually, the best strategy if you want to grow your Instagram in 2025.


If you've ever downloaded a "crusty PDF" freebie and thought "what the heck was that?!" orrr you've got a crusty pdf yourself that you KNOW could be better, this episode is for you.


I'm sharing the freebies that are actually growing Instagram accounts right now because people are commenting for them, engaging with them, and being flipping obsessed with them.


You'll learn how to create freebies that don't just sit in someone's downloads folder but actually turn into paying customers.



Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>af5da52c-18cf-4704-953a-ba4950ba5ffb_XdItzemwCdThu, 26 Jun 2025 04:16:37 +010009:14falsefullHow to create Instagram content in 15 minutes a dayHow to create Instagram content in 15 minutes a dayCan you really create content in just 15 minutes a day?!


Um, yep.


I'm breaking down my exact process that I've taught to over 6,000 people, because honestly, life's too short to spend all day creating content when life is life-ing!


You'll learn why spending less time on content actually makes it perform better (yess, really!)


Inside this episode:


  • My 30-minute Friday planning session that sets up the entire week
  • The stories, skills, shifting objections, and symptoms framework that takes the guesswork out of content
  • How to build a B-roll library in small snippets of your day
  • The simple reason your content isn't getting reach


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>Can you really create content in just 15 minutes a day?!


Um, yep.


I'm breaking down my exact process that I've taught to over 6,000 people, because honestly, life's too short to spend all day creating content when life is life-ing!


You'll learn why spending less time on content actually makes it perform better (yess, really!)


Inside this episode:


  • My 30-minute Friday planning session that sets up the entire week
  • The stories, skills, shifting objections, and symptoms framework that takes the guesswork out of content
  • How to build a B-roll library in small snippets of your day
  • The simple reason your content isn't getting reach


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>8e406ffa-2323-415d-9fb8-1ba995907e38_XdItzemwCdThu, 19 Jun 2025 04:00:06 +010013:17falsefullDoubled their Instagram following in one week by using these prompts Doubled their Instagram following in one week by using these prompts If you've ever thought "content prompts work for everyone except me" then you're not alone, friend.


I'm sharing two real client stories that show exactly how simple shifts in messaging and content can completely transform your account.


You'll see how drilling down your messaging (not niching down; there's a difference) can turn generic content into scroll-stopping posts that actually convert.


Inside this episode:


  • How Snooze and Suckle went from 350 to 2,000 followers in weeks with twin toddlers and a business to run
  • The one bio change that made all the difference (hint: it got super specific about who she helps)
  • Why The Hormone Nutritionist ditched fancy Canva graphics and grew from 1,500 to 15,600 followers
  • Two content prompts that went viral (grab these from the show notes)


and lots more!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>If you've ever thought "content prompts work for everyone except me" then you're not alone, friend.


I'm sharing two real client stories that show exactly how simple shifts in messaging and content can completely transform your account.


You'll see how drilling down your messaging (not niching down; there's a difference) can turn generic content into scroll-stopping posts that actually convert.


Inside this episode:


  • How Snooze and Suckle went from 350 to 2,000 followers in weeks with twin toddlers and a business to run
  • The one bio change that made all the difference (hint: it got super specific about who she helps)
  • Why The Hormone Nutritionist ditched fancy Canva graphics and grew from 1,500 to 15,600 followers
  • Two content prompts that went viral (grab these from the show notes)


and lots more!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>5ca6bede-e26c-4a48-8e28-f0d7697c7ca0_XdItzemwCdThu, 12 Jun 2025 04:50:07 +010018:58falsefullCreating content the Instagram Algorithm likesCreating content the Instagram Algorithm likesIf you've ever thought "the algorithm HATES me" or "I just can't get Instagram reach right now" then this episode is for you.

You’ll walk away understanding why shifts on the platform aren’t the enemy and that algorithm updates are only ever audience behaviour updates. I’m giving you practical, easy-to-implement tips you can do right away and finally create content quickly and easily.


Inside this episode:

  • Why Instagram keeps changing & why that's a good thing
  • How to create content like a creator and not an expert
  • How to stop overstuffing your posts and start making content people actually enjoy
  • The types of stories and behind-the-scenes content your audience is begging you for
  • Why algorithm shifts are really behaviour shifts & and how you can adapt your content accordingly.


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>If you've ever thought "the algorithm HATES me" or "I just can't get Instagram reach right now" then this episode is for you.

You’ll walk away understanding why shifts on the platform aren’t the enemy and that algorithm updates are only ever audience behaviour updates. I’m giving you practical, easy-to-implement tips you can do right away and finally create content quickly and easily.


Inside this episode:

  • Why Instagram keeps changing & why that's a good thing
  • How to create content like a creator and not an expert
  • How to stop overstuffing your posts and start making content people actually enjoy
  • The types of stories and behind-the-scenes content your audience is begging you for
  • Why algorithm shifts are really behaviour shifts & and how you can adapt your content accordingly.


Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>01bc8e5f-f746-4524-bcfa-42eb600f6dfc_XdItzemwCdThu, 05 Jun 2025 06:04:30 +010009:31falsefullDo Hashtags even work on Instagram anymore?Do Hashtags even work on Instagram anymore?In this episode, I talk about:


  • Why I often don’t use hashtags in my Instagram captions


  • What a CTA really is — and how sometimes there’s one even when it doesn’t look like it


  • How Instagram is shifting towards becoming a searchable platform, much like TikTok


  • The importance of using natural, relevant keywords within your content instead of forcing them in


  • The benefit of focusing on content that mirrors the language your audience is already using




  • A simple prompt to use in ChatGPT to find the best keywords for your niche


  • A reminder that social media trends evolve because audience behaviour evolves — and how to adapt

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>In this episode, I talk about:


  • Why I often don’t use hashtags in my Instagram captions


  • What a CTA really is — and how sometimes there’s one even when it doesn’t look like it


  • How Instagram is shifting towards becoming a searchable platform, much like TikTok


  • The importance of using natural, relevant keywords within your content instead of forcing them in


  • The benefit of focusing on content that mirrors the language your audience is already using




  • A simple prompt to use in ChatGPT to find the best keywords for your niche


  • A reminder that social media trends evolve because audience behaviour evolves — and how to adapt

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>c9ca4599-851c-41d7-a0fe-dc257592435a_XdItzemwCdThu, 29 May 2025 05:00:41 +010011:22falsefullWhat do I do if I hate Hooks on Instagram?What do I do if I hate Hooks on Instagram?If you've ever said:


  • “Hooks feel too salesy”
  • “Hooks never work for my niche”
  • “I just want to post my pretty photos!”


Then this episode is for you! In this episode I talk about:


  • Why hooks feel uncomfortable (and how to fix that)
  • How to write hooks that actually stop the scroll and connect with your audience
  • Why the real issue with hooks is unclear messaging — not your niche, the algorithm, or your creativity
  • How to reframe hooks to sound like you're texting a friend (and why that works so well!)
  • Real examples of weak vs. strong hooks (like turning "lower cortisol" into something your audience actually understands)
  • How to position yourself as the expert without sounding clinical, boring, or complicated


If creating content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>If you've ever said:


  • “Hooks feel too salesy”
  • “Hooks never work for my niche”
  • “I just want to post my pretty photos!”


Then this episode is for you! In this episode I talk about:


  • Why hooks feel uncomfortable (and how to fix that)
  • How to write hooks that actually stop the scroll and connect with your audience
  • Why the real issue with hooks is unclear messaging — not your niche, the algorithm, or your creativity
  • How to reframe hooks to sound like you're texting a friend (and why that works so well!)
  • Real examples of weak vs. strong hooks (like turning "lower cortisol" into something your audience actually understands)
  • How to position yourself as the expert without sounding clinical, boring, or complicated


If creating content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>8bcf9a7c-99c6-42b1-9e13-1c1a780cd21c_XdItzemwCdThu, 22 May 2025 06:05:39 +010005:55falsefullShould you Niche down on Instagram?Should you Niche down on Instagram?In this episode I talk about:


  • The jargon around content pillars, niche pressure, and Instagram strategy
  • My own perspective: that niching is simply knowing the outcome you provide to your audience
  • Real examples, like how my friend Sarah the "website girl" makes content easier by anchoring to a clear outcome
  • Why vague niches like “motherhood” often lead to overthinking — and how to avoid that trap
  • How to look at your Instagram objectively and answer: “What’s the result someone gets from following me?”


Have a listen - and if content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>In this episode I talk about:


  • The jargon around content pillars, niche pressure, and Instagram strategy
  • My own perspective: that niching is simply knowing the outcome you provide to your audience
  • Real examples, like how my friend Sarah the "website girl" makes content easier by anchoring to a clear outcome
  • Why vague niches like “motherhood” often lead to overthinking — and how to avoid that trap
  • How to look at your Instagram objectively and answer: “What’s the result someone gets from following me?”


Have a listen - and if content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>836b2e9e-5e85-437c-8371-efb78cb3f051_XdItzemwCdThu, 22 May 2025 06:05:29 +010006:59falsefullWelcome to This Social CottageWelcome to This Social CottageIn this episode I:


  • Welcome you to the show.
  • Share with you why I believe in making content creation easy and fluff-free.
  • Explain why stepping into your expert era can totally transform your content and visibility.
  • Open up about building a six-figure business with two young children, a dog, and minimal childcare.
  • Share how I'll be giving you a real-life, behind-the-scenes look at what’s working for me so you can simplify and succeed too.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>In this episode I:


  • Welcome you to the show.
  • Share with you why I believe in making content creation easy and fluff-free.
  • Explain why stepping into your expert era can totally transform your content and visibility.
  • Open up about building a six-figure business with two young children, a dog, and minimal childcare.
  • Share how I'll be giving you a real-life, behind-the-scenes look at what’s working for me so you can simplify and succeed too.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>0c426e5f-823d-4ab3-ac61-0f4a78142db9_XdItzemwCdThu, 22 May 2025 06:05:00 +010002:49falsefullThis Social Cottage TrailerThis Social Cottage TrailerI am so excited to be launching 22nd May!


I can't wait to share this space with you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>I am so excited to be launching 22nd May!


I can't wait to share this space with you!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.


We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 


Quick links


🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership


You can join my Planting the Seeds prompts subscription here.

]]>4af0f665-dae9-4510-8859-e89d5e9ff0bf_XdItzemwCdTue, 20 May 2025 06:51:56 +010000:25falsetrailer