<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet href="https://feeds.captivate.fm/style.xsl" type="text/xsl"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><atom:link href="https://feeds.captivate.fm/triallawyernation/" rel="self" type="application/rss+xml"/><title><![CDATA[Trial Lawyer Nation]]></title><podcast:guid>2b47d980-df9c-5af6-9757-a812d44cbcde</podcast:guid><lastBuildDate>Wed, 15 Apr 2026 16:30:06 +0000</lastBuildDate><generator>Captivate.fm</generator><language><![CDATA[en]]></language><copyright><![CDATA[Copyright Trial Lawyer Nation 2024]]></copyright><managingEditor>Michael Cowen</managingEditor><itunes:summary><![CDATA[Michael Cowen and his guests explore critical topics distinctive to the legal profession - specifically focusing on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.]]></itunes:summary><image><url>https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg</url><title>Trial Lawyer Nation</title><link><![CDATA[https://triallawyernation.com/]]></link></image><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><itunes:owner><itunes:name>Michael Cowen</itunes:name></itunes:owner><itunes:author>Michael Cowen</itunes:author><description>Michael Cowen and his guests explore critical topics distinctive to the legal profession - specifically focusing on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</description><link>https://triallawyernation.com/</link><atom:link href="https://pubsubhubbub.appspot.com" rel="hub"/><itunes:subtitle><![CDATA[Podcast for Trial Lawyers]]></itunes:subtitle><itunes:explicit>false</itunes:explicit><itunes:type>episodic</itunes:type><itunes:category text="Business"></itunes:category><itunes:category text="Business"><itunes:category text="Careers"/></itunes:category><itunes:category text="News"><itunes:category text="Business News"/></itunes:category><itunes:new-feed-url>https://feeds.captivate.fm/triallawyernation/</itunes:new-feed-url><podcast:locked>no</podcast:locked><podcast:medium>podcast</podcast:medium><item><title>201- Breaking the Mold: Natanya Brooks on Creativity, Authenticity, and Winning Over Juries</title><itunes:title>201- Breaking the Mold: Natanya Brooks on Creativity, Authenticity, and Winning Over Juries</itunes:title><description><![CDATA[<p>In this episode, Natanya Brooks shares how creativity, authenticity, and bold experimentation transformed her trial practice and helped her connect more deeply with juries. From a life-changing experience to developing unconventional courtroom strategies, she explains how trusting your instincts and embracing vulnerability can lead to powerful results.</p><p>You’ll learn practical ways to break courtroom monotony, use engaging visuals and storytelling, and deliver arguments that truly resonate. If you’re ready to think differently and stand out, this episode will inspire you to push boundaries and elevate your approach.</p>]]></description><content:encoded><![CDATA[<p>In this episode, Natanya Brooks shares how creativity, authenticity, and bold experimentation transformed her trial practice and helped her connect more deeply with juries. From a life-changing experience to developing unconventional courtroom strategies, she explains how trusting your instincts and embracing vulnerability can lead to powerful results.</p><p>You’ll learn practical ways to break courtroom monotony, use engaging visuals and storytelling, and deliver arguments that truly resonate. If you’re ready to think differently and stand out, this episode will inspire you to push boundaries and elevate your approach.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">16c47af7-92be-43d3-8a14-a151aae7bc2a</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Apr 2026 12:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/16c47af7-92be-43d3-8a14-a151aae7bc2a.mp3" length="24418865" type="audio/mpeg"/><itunes:duration>50:52</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>201</itunes:episode><podcast:episode>201</podcast:episode></item><item><title>200- Michael James on Trial Strategy, Adaptability, and Overcoming Challenges</title><itunes:title>200- Michael James on Trial Strategy, Adaptability, and Overcoming Challenges</itunes:title><description><![CDATA[<p>In this episode, trial lawyer Michael James recounts how he transformed a challenging case with a hung jury and missing evidence into a courtroom success. With only 20 days to prepare, Michael navigated legal hurdles, leveraged storytelling, and adapted his strategy to secure a favorable outcome. This episode offers valuable insights into resilience, strategic thinking, and the power of a beginner’s mind in the courtroom, making it a must-listen for attorneys facing tough cases.</p>]]></description><content:encoded><![CDATA[<p>In this episode, trial lawyer Michael James recounts how he transformed a challenging case with a hung jury and missing evidence into a courtroom success. With only 20 days to prepare, Michael navigated legal hurdles, leveraged storytelling, and adapted his strategy to secure a favorable outcome. This episode offers valuable insights into resilience, strategic thinking, and the power of a beginner’s mind in the courtroom, making it a must-listen for attorneys facing tough cases.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">d187fd8c-43eb-4d54-af4d-6c5c80ef740b</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 31 Mar 2026 13:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/d187fd8c-43eb-4d54-af4d-6c5c80ef740b.mp3" length="21596595" type="audio/mpeg"/><itunes:duration>45:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>200</itunes:episode><podcast:episode>200</podcast:episode></item><item><title>199- Developing Great Trial Lawyers: John Romano on Preparation, Passion, and Purpose</title><itunes:title>199- Developing Great Trial Lawyers: John Romano on Preparation, Passion, and Purpose</itunes:title><description><![CDATA[<p>In this episode, legal legend John Romano reveals the timeless principles that keep attorneys passionate and unstoppable — no matter how the legal landscape shifts. From building unbreakable client relationships to mastering case preparation with strategic checklists, Romano shares practical insights backed by over 52 years of extraordinary experience. Discover how embracing teamwork, technology, and genuine care can transform your practice and your life.</p><p>John Romano</p><p>john@romanolawgroup.com</p><p>https://romanolawgroup.com/</p>]]></description><content:encoded><![CDATA[<p>In this episode, legal legend John Romano reveals the timeless principles that keep attorneys passionate and unstoppable — no matter how the legal landscape shifts. From building unbreakable client relationships to mastering case preparation with strategic checklists, Romano shares practical insights backed by over 52 years of extraordinary experience. Discover how embracing teamwork, technology, and genuine care can transform your practice and your life.</p><p>John Romano</p><p>john@romanolawgroup.com</p><p>https://romanolawgroup.com/</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">bd30f380-0ca9-4266-866a-a4acae7c2474</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Mar 2026 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/bd30f380-0ca9-4266-866a-a4acae7c2474.mp3" length="32120181" type="audio/mpeg"/><itunes:duration>01:06:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>199</itunes:episode><podcast:episode>199</podcast:episode></item><item><title>198-Blake Brunkenhoefer &amp; Malorie Peacock- Inside a High-Stakes Bus Crash Trial: Strategy, Teamwork, and Execution</title><itunes:title>198-Blake Brunkenhoefer &amp; Malorie Peacock- Inside a High-Stakes Bus Crash Trial: Strategy, Teamwork, and Execution</itunes:title><description><![CDATA[<p>In this episode, Michael Cowen, Malorie Peacock, and Blake Brunkenhoefer explore the challenges and strategies involved in a recent $38 million verdict trial concerning a bus crash and trucking negligence. They discuss the complexities of coordinating a multi-lawyer case, managing jury selection in a diverse community, and the importance of live testimony and technology in trial execution. The conversation highlights the significance of ethical practice, effective communication, and understanding community dynamics in achieving successful outcomes. The episode also promotes the Big Rig Bootcamp, offering further learning opportunities for lawyers interested in trucking law. This discussion provides valuable insights and practical advice for navigating complex legal challenges.</p><p>Blake Brunkenhoefer</p><p>bbrunk@brunklaw.com</p>]]></description><content:encoded><![CDATA[<p>In this episode, Michael Cowen, Malorie Peacock, and Blake Brunkenhoefer explore the challenges and strategies involved in a recent $38 million verdict trial concerning a bus crash and trucking negligence. They discuss the complexities of coordinating a multi-lawyer case, managing jury selection in a diverse community, and the importance of live testimony and technology in trial execution. The conversation highlights the significance of ethical practice, effective communication, and understanding community dynamics in achieving successful outcomes. The episode also promotes the Big Rig Bootcamp, offering further learning opportunities for lawyers interested in trucking law. This discussion provides valuable insights and practical advice for navigating complex legal challenges.</p><p>Blake Brunkenhoefer</p><p>bbrunk@brunklaw.com</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">1e2c6c68-605d-4dd2-8b07-a30b3146e311</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 28 Feb 2026 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/1e2c6c68-605d-4dd2-8b07-a30b3146e311.mp3" length="25651218" type="audio/mpeg"/><itunes:duration>53:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>198</itunes:episode><podcast:episode>198</podcast:episode></item><item><title>197-Chirs Earley-Built with Intention: Marketing, Mindset, and Meaningful Growth with Chris Earley</title><itunes:title>197-Chirs Earley-Built with Intention: Marketing, Mindset, and Meaningful Growth with Chris Earley</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen speaks with Chris Earley, a successful personal injury lawyer from Boston. They discuss Chris's journey from starting with nothing to building a thriving law practice, the importance of referral partners, and the power of saying no to cases that don't fit. Chris shares insights on time management, marketing strategies, and the significance of establishing core values within a law firm. They also touch on the role of technology in enhancing efficiency and the value of networking through conferences and podcasts. The conversation emphasizes the importance of personal growth, communication with clients, and the need for lawyers to give themselves permission to design their practices according to their values and goals.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen speaks with Chris Earley, a successful personal injury lawyer from Boston. They discuss Chris's journey from starting with nothing to building a thriving law practice, the importance of referral partners, and the power of saying no to cases that don't fit. Chris shares insights on time management, marketing strategies, and the significance of establishing core values within a law firm. They also touch on the role of technology in enhancing efficiency and the value of networking through conferences and podcasts. The conversation emphasizes the importance of personal growth, communication with clients, and the need for lawyers to give themselves permission to design their practices according to their values and goals.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">23cb1158-8fbf-4701-8dc0-8cf5bfbdc216</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Feb 2026 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/23cb1158-8fbf-4701-8dc0-8cf5bfbdc216.mp3" length="24238933" type="audio/mpeg"/><itunes:duration>50:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>197</itunes:episode><podcast:episode>197</podcast:episode></item><item><title>196-How to Dig Deeper in Discovery with Sonia Rodriguez</title><itunes:title>196-How to Dig Deeper in Discovery with Sonia Rodriguez</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Sonia Rodriguez discuss innovative techniques for gathering information during the discovery process. They emphasize the importance of thinking outside the box and utilizing both traditional and non-traditional sources to build a strong case. The conversation covers various methods for researching defendants, the use of public records and FOIA requests, creative approaches to witness depositions, and the value of networking with other lawyers. They also highlight the significance of subpoenas and the insights that can be gained from former employers.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Sonia Rodriguez discuss innovative techniques for gathering information during the discovery process. They emphasize the importance of thinking outside the box and utilizing both traditional and non-traditional sources to build a strong case. The conversation covers various methods for researching defendants, the use of public records and FOIA requests, creative approaches to witness depositions, and the value of networking with other lawyers. They also highlight the significance of subpoenas and the insights that can be gained from former employers.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">c22d6196-0960-4d71-8720-dc9f6b0ed949</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 31 Jan 2026 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c22d6196-0960-4d71-8720-dc9f6b0ed949.mp3" length="13537507" type="audio/mpeg"/><itunes:duration>28:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>196</itunes:episode><podcast:episode>196</podcast:episode></item><item><title>195-Malorie Peacock-New Year, New Goals with Malorie Peacock: Strategies for Success in 2026</title><itunes:title>195-Malorie Peacock-New Year, New Goals with Malorie Peacock: Strategies for Success in 2026</itunes:title><description><![CDATA[<p>In this episode, Michael Cowen and Malorie Peacock kick off 2026 by discussing their New Year's resolutions and strategies for achieving them. They emphasize the importance of setting specific, actionable goals and the role of accountability in personal and professional growth. Michael shares his approach to maintaining focus on goals by understanding the 'why' behind them, while Malorie talks about her intentions for the year, focusing on presence and gratitude. Together, they explore how balancing personal and professional life can lead to greater fulfillment and success.</p>]]></description><content:encoded><![CDATA[<p>In this episode, Michael Cowen and Malorie Peacock kick off 2026 by discussing their New Year's resolutions and strategies for achieving them. They emphasize the importance of setting specific, actionable goals and the role of accountability in personal and professional growth. Michael shares his approach to maintaining focus on goals by understanding the 'why' behind them, while Malorie talks about her intentions for the year, focusing on presence and gratitude. Together, they explore how balancing personal and professional life can lead to greater fulfillment and success.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">da41fc2c-47e8-40b4-b576-db911c12f928</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Jan 2026 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/da41fc2c-47e8-40b4-b576-db911c12f928.mp3" length="13843244" type="audio/mpeg"/><itunes:duration>28:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>195</itunes:episode><podcast:episode>195</podcast:episode></item><item><title>194-Lessons Learned in 2025 with Sonia Rodriguez: Reflecting on the Past Year</title><itunes:title>194-Lessons Learned in 2025 with Sonia Rodriguez: Reflecting on the Past Year</itunes:title><description><![CDATA[<p>In this episode, Michael Cowen and Sonia Rodriguez reflect on the past year's key lessons, emphasizing the importance of maximizing case value, the role of AI in legal practice, and the significance of clear communication and consistency within a law firm. They discuss how AI has been a game-changer in processing information and finding consistencies in data, despite its imperfections. The conversation also highlights the need for clarity in communication with team members and the benefits of maintaining consistency in work practices.</p>]]></description><content:encoded><![CDATA[<p>In this episode, Michael Cowen and Sonia Rodriguez reflect on the past year's key lessons, emphasizing the importance of maximizing case value, the role of AI in legal practice, and the significance of clear communication and consistency within a law firm. They discuss how AI has been a game-changer in processing information and finding consistencies in data, despite its imperfections. The conversation also highlights the need for clarity in communication with team members and the benefits of maintaining consistency in work practices.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">fed74037-ba1d-40d7-abf6-f2441f8950f9</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Dec 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/fed74037-ba1d-40d7-abf6-f2441f8950f9.mp3" length="20921591" type="audio/mpeg"/><itunes:duration>43:35</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>194</itunes:episode><podcast:episode>194</podcast:episode></item><item><title>193-Trial Lawyer Nation: Best Moments of 2025</title><itunes:title>193-Trial Lawyer Nation: Best Moments of 2025</itunes:title><description><![CDATA[<p>In this special episode, we revisit some of the most impactful moments from <em>Trial Lawyer Nation</em> in 2025. From high-stakes verdicts and trial strategies to leadership, personal growth, and the importance of sharing lessons with others, these clips showcase the preparation, credibility, and insight that define great lawyers. Tune in for a year’s worth of memorable conversations and practical takeaways.</p>]]></description><content:encoded><![CDATA[<p>In this special episode, we revisit some of the most impactful moments from <em>Trial Lawyer Nation</em> in 2025. From high-stakes verdicts and trial strategies to leadership, personal growth, and the importance of sharing lessons with others, these clips showcase the preparation, credibility, and insight that define great lawyers. Tune in for a year’s worth of memorable conversations and practical takeaways.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">3115c7c2-aa9e-4b21-9e78-53d66ea9a758</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Dec 2025 22:15:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3115c7c2-aa9e-4b21-9e78-53d66ea9a758.mp3" length="14153578" type="audio/mpeg"/><itunes:duration>29:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>193</itunes:episode><podcast:episode>193</podcast:episode></item><item><title>192-Michael Leizerman-How Michael Leizerman Secured an $82.1 Million Win in a Landmark Trucking Case</title><itunes:title>192-Michael Leizerman-How Michael Leizerman Secured an $82.1 Million Win in a Landmark Trucking Case</itunes:title><description><![CDATA[<p>Summary</p><p>In this episode of Trial Lawyer Nation, Michael Leizerman shares insights from his experience winning an $82.1 million verdict in a challenging motorcycle accident case. He discusses the importance of credibility, the dynamics of working with a legal team, and the strategies used to connect with jurors. Leizerman emphasizes the need for compassion in the courtroom, the effective use of visuals and metaphors, and the significance of framing the case to resonate with jurors. He also reflects on the fears he faced during the trial and how he navigated them to achieve a successful outcome.</p><p>Michael Leizerman</p><p>https://truckaccidents.com/lawyers/michael-leizerman/</p>]]></description><content:encoded><![CDATA[<p>Summary</p><p>In this episode of Trial Lawyer Nation, Michael Leizerman shares insights from his experience winning an $82.1 million verdict in a challenging motorcycle accident case. He discusses the importance of credibility, the dynamics of working with a legal team, and the strategies used to connect with jurors. Leizerman emphasizes the need for compassion in the courtroom, the effective use of visuals and metaphors, and the significance of framing the case to resonate with jurors. He also reflects on the fears he faced during the trial and how he navigated them to achieve a successful outcome.</p><p>Michael Leizerman</p><p>https://truckaccidents.com/lawyers/michael-leizerman/</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">338a20aa-b6c1-48ec-b97d-b7abe05b61fb</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 30 Nov 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/338a20aa-b6c1-48ec-b97d-b7abe05b61fb.mp3" length="62523491" type="audio/mpeg"/><itunes:duration>01:05:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>192</itunes:episode><podcast:episode>192</podcast:episode></item><item><title>191-Trial Series: The Art of Cross-Examining Defense Medical Personnel</title><itunes:title>191-Trial Series: The Art of Cross-Examining Defense Medical Personnel</itunes:title><description><![CDATA[<p>In this episode of the Trial Series, hosts Michael Cowen and guest Malorie Peacock delve into the intricacies of cross-examining defense medical personnel. They share personal anecdotes and strategies for effectively challenging the credibility of defense medical experts in court. The discussion highlights the importance of storytelling in trials and how to leverage medical records and expert testimonies to build a compelling case. Malorie Peacock offers insights into her approach to cross-examination, emphasizing the need to focus on key points and avoid getting lost in unnecessary details.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Series, hosts Michael Cowen and guest Malorie Peacock delve into the intricacies of cross-examining defense medical personnel. They share personal anecdotes and strategies for effectively challenging the credibility of defense medical experts in court. The discussion highlights the importance of storytelling in trials and how to leverage medical records and expert testimonies to build a compelling case. Malorie Peacock offers insights into her approach to cross-examination, emphasizing the need to focus on key points and avoid getting lost in unnecessary details.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">c2afff69-cac3-4ea2-92d0-a1923d3e4381</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Nov 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/c2afff69-cac3-4ea2-92d0-a1923d3e4381.mp3" length="31640487" type="audio/mpeg"/><itunes:duration>32:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>191</itunes:episode><podcast:episode>191</podcast:episode></item><item><title>190-Nicholas Liakas &amp; Jessica Brylo- Beyond The Verdict: How Preparation and Credibility Win Tough Cases</title><itunes:title>190-Nicholas Liakas &amp; Jessica Brylo- Beyond The Verdict: How Preparation and Credibility Win Tough Cases</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen is joined by Nicholas Liakas, a New York attorney, and Jessica Brylo, a trial consultant. They discuss a challenging case involving a young man who suffered severe injuries at a train station. The episode delves into the complexities of the case, including the defense's claim of attempted suicide, the strategies employed to counter this narrative, and the importance of jury selection. Nicholas and Jessica share insights on trial preparation, the significance of credibility, and the art of closing arguments, highlighting the "Man in the Black Suit" technique that helped secure a $23 million verdict.</p><p>Nicholas Liakas-Liakas Law</p><p>https://liakaslaw.com/our-attorneys/nicholas-liakas/</p><p>Jessica Brylo- Trial Consultant</p><p>jessica@trialdynamics.net</p><p>https://www.trialdynamics.net/</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen is joined by Nicholas Liakas, a New York attorney, and Jessica Brylo, a trial consultant. They discuss a challenging case involving a young man who suffered severe injuries at a train station. The episode delves into the complexities of the case, including the defense's claim of attempted suicide, the strategies employed to counter this narrative, and the importance of jury selection. Nicholas and Jessica share insights on trial preparation, the significance of credibility, and the art of closing arguments, highlighting the "Man in the Black Suit" technique that helped secure a $23 million verdict.</p><p>Nicholas Liakas-Liakas Law</p><p>https://liakaslaw.com/our-attorneys/nicholas-liakas/</p><p>Jessica Brylo- Trial Consultant</p><p>jessica@trialdynamics.net</p><p>https://www.trialdynamics.net/</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">f2d43ed4-2dbd-4d08-8ac5-00e347f6ebcf</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 31 Oct 2025 13:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/f2d43ed4-2dbd-4d08-8ac5-00e347f6ebcf.mp3" length="52390078" type="audio/mpeg"/><itunes:duration>54:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>190</itunes:episode><podcast:episode>190</podcast:episode></item><item><title>189-Michael Cowen-Mastering the Art and Heart of Legal Practice</title><itunes:title>189-Michael Cowen-Mastering the Art and Heart of Legal Practice</itunes:title><description><![CDATA[<p>In this episode of "Trial Lawyer Nation," Sonia Rodriguez interviews Michael Cowen, delving into his journey from a background skeptical of personal injury law to becoming a passionate advocate for clients. Michael shares his initial reluctance, influenced by family views against lawsuits, and how working part-time for personal injury lawyers during law school changed his perspective. He discusses the autonomy and meaningful work he found in personal injury law compared to corporate litigation, and his drive to ensure clients receive the same representation as major corporations. Michael also reflects on personal growth, the importance of therapy, and fostering a supportive, inclusive law firm culture. The conversation highlights his love for the art of law, storytelling in trials, and the satisfaction of mentoring young lawyers.</p>]]></description><content:encoded><![CDATA[<p>In this episode of "Trial Lawyer Nation," Sonia Rodriguez interviews Michael Cowen, delving into his journey from a background skeptical of personal injury law to becoming a passionate advocate for clients. Michael shares his initial reluctance, influenced by family views against lawsuits, and how working part-time for personal injury lawyers during law school changed his perspective. He discusses the autonomy and meaningful work he found in personal injury law compared to corporate litigation, and his drive to ensure clients receive the same representation as major corporations. Michael also reflects on personal growth, the importance of therapy, and fostering a supportive, inclusive law firm culture. The conversation highlights his love for the art of law, storytelling in trials, and the satisfaction of mentoring young lawyers.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">2cb1d33a-d93b-4925-93da-aab5bb576d59</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Oct 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2cb1d33a-d93b-4925-93da-aab5bb576d59.mp3" length="46369784" type="audio/mpeg"/><itunes:duration>48:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>189</itunes:episode><podcast:episode>189</podcast:episode></item><item><title>188-Trial Series- The Effective Examination of Treating Doctors</title><itunes:title>188-Trial Series- The Effective Examination of Treating Doctors</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock discuss the effective examination of treating doctors in trial settings. They emphasize the importance of concise and persuasive direct examination techniques, the necessity of understanding medical terminology, and the critical role of establishing causation through expert medical opinions. The conversation provides practical insights into preparing for depositions, structuring witness testimony, and ensuring that jurors can easily follow the medical aspects of a case.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock discuss the effective examination of treating doctors in trial settings. They emphasize the importance of concise and persuasive direct examination techniques, the necessity of understanding medical terminology, and the critical role of establishing causation through expert medical opinions. The conversation provides practical insights into preparing for depositions, structuring witness testimony, and ensuring that jurors can easily follow the medical aspects of a case.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">2c1b3f08-0406-4384-bd57-5740ddc478f1</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 30 Sep 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2c1b3f08-0406-4384-bd57-5740ddc478f1.mp3" length="42713061" type="audio/mpeg"/><itunes:duration>44:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>188</itunes:episode><podcast:episode>188</podcast:episode></item><item><title>187-David Craig-The Path to Legal Excellence and Innovation</title><itunes:title>187-David Craig-The Path to Legal Excellence and Innovation</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen interviews David Craig, a seasoned truck accident lawyer from Indianapolis. They discuss David's journey into truck accident law, the unique challenges of these cases, and the importance of knowledge and mastery in the field. David shares insights from interviewing truck drivers, the role of rapid response teams in preserving evidence, and effective strategies for transitioning from a referral-based practice to direct consumer marketing. He also offers valuable advice for aspiring truck accident lawyers, emphasizing the importance of education, trial experience, and building relationships within the industry.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen interviews David Craig, a seasoned truck accident lawyer from Indianapolis. They discuss David's journey into truck accident law, the unique challenges of these cases, and the importance of knowledge and mastery in the field. David shares insights from interviewing truck drivers, the role of rapid response teams in preserving evidence, and effective strategies for transitioning from a referral-based practice to direct consumer marketing. He also offers valuable advice for aspiring truck accident lawyers, emphasizing the importance of education, trial experience, and building relationships within the industry.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">61dcbfda-59b4-40ce-94e3-b83d0a2d9806</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Sep 2025 16:45:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/61dcbfda-59b4-40ce-94e3-b83d0a2d9806.mp3" length="44451352" type="audio/mpeg"/><itunes:duration>46:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>187</itunes:episode><podcast:episode>187</podcast:episode></item><item><title>186-Natalie Arledge-Strategic Choices &amp; Jury Trust: The $1.7 Million Verdict Story</title><itunes:title>186-Natalie Arledge-Strategic Choices &amp; Jury Trust: The $1.7 Million Verdict Story</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Natalie Arledge delve into the complexities of a challenging legal case that resulted in a remarkable $1.7 million verdict. They discuss the strategic decisions, overcoming liability challenges, and the importance of trusting the jury. Join them as they share insights and lessons learned from navigating this intricate legal journey.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, Michael Cowen and Natalie Arledge delve into the complexities of a challenging legal case that resulted in a remarkable $1.7 million verdict. They discuss the strategic decisions, overcoming liability challenges, and the importance of trusting the jury. Join them as they share insights and lessons learned from navigating this intricate legal journey.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">4d9ce83e-5928-4eee-b15e-9297532ce0d1</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 31 Aug 2025 19:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/4d9ce83e-5928-4eee-b15e-9297532ce0d1.mp3" length="41863732" type="audio/mpeg"/><itunes:duration>43:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>186</itunes:episode><podcast:episode>186</podcast:episode></item><item><title>185-Todd Tracy- Crashworthiness &amp; Collaboration: Lessons from Todd Tracy</title><itunes:title>185-Todd Tracy- Crashworthiness &amp; Collaboration: Lessons from Todd Tracy</itunes:title><description><![CDATA[<p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen sits down with Todd Tracy, a powerhouse attorney in automotive product liability. Todd shares his journey from defending car manufacturers to fighting for crash victims. They dive into what it takes to spot and win vehicle defect cases, and Todd stresses how important it is for lawyers to work together and share resources to get the best results. He breaks down the top five types of cases worth pursuing—like seat back failures and missing center airbags—and talks about the challenges, costs, and rewards of handling these complex cases. From deep investigations to strong teamwork, this conversation is packed with tips for getting justice in automotive defect cases.&nbsp;</p><p><br></p>]]></description><content:encoded><![CDATA[<p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen sits down with Todd Tracy, a powerhouse attorney in automotive product liability. Todd shares his journey from defending car manufacturers to fighting for crash victims. They dive into what it takes to spot and win vehicle defect cases, and Todd stresses how important it is for lawyers to work together and share resources to get the best results. He breaks down the top five types of cases worth pursuing—like seat back failures and missing center airbags—and talks about the challenges, costs, and rewards of handling these complex cases. From deep investigations to strong teamwork, this conversation is packed with tips for getting justice in automotive defect cases.&nbsp;</p><p><br></p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">2bcb6eb8-73a2-48f6-88e6-2732ac54c4ab</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Aug 2025 11:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/2bcb6eb8-73a2-48f6-88e6-2732ac54c4ab.mp3" length="57800967" type="audio/mpeg"/><itunes:duration>01:00:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>185</itunes:episode><podcast:episode>185</podcast:episode></item><item><title>184-Robert Hirschhorn-From Courtroom to AI: Robert Hirschhorn&apos;s Journey in Jury Consulting</title><itunes:title>184-Robert Hirschhorn-From Courtroom to AI: Robert Hirschhorn&apos;s Journey in Jury Consulting</itunes:title><description><![CDATA[<p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen sits down with renowned jury consultant Robert Hirschhorn. Robert shares his journey from criminal defense attorney to pioneering jury consultant, and how he and his partner, Cathy Bennett, helped transform the field. He introduces Verdict Hub, an AI-driven platform making jury research more accessible for personal injury lawyers, and discusses the role of AI in trials, blending data with human intuition, and what’s ahead for tech in the courtroom.</p><p><a href="https://www.cebjury.com/about-us/" rel="noopener noreferrer" target="_blank">Robert Hirschhorn | Jury and Trial Consultant/Attorney</a></p><p>https://www.cebjury.com/</p><p>https://verdicthub.ai/</p>]]></description><content:encoded><![CDATA[<p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen sits down with renowned jury consultant Robert Hirschhorn. Robert shares his journey from criminal defense attorney to pioneering jury consultant, and how he and his partner, Cathy Bennett, helped transform the field. He introduces Verdict Hub, an AI-driven platform making jury research more accessible for personal injury lawyers, and discusses the role of AI in trials, blending data with human intuition, and what’s ahead for tech in the courtroom.</p><p><a href="https://www.cebjury.com/about-us/" rel="noopener noreferrer" target="_blank">Robert Hirschhorn | Jury and Trial Consultant/Attorney</a></p><p>https://www.cebjury.com/</p><p>https://verdicthub.ai/</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">3fd301e3-a9bb-4ece-88a1-514d354f8dc5</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 31 Jul 2025 14:30:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/3fd301e3-a9bb-4ece-88a1-514d354f8dc5.mp3" length="53339629" type="audio/mpeg"/><itunes:duration>55:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>184</itunes:episode><podcast:episode>184</podcast:episode></item><item><title>183-Trial Series- The 30-Minute Witness: Keeping Juries Engaged</title><itunes:title>183-Trial Series- The 30-Minute Witness: Keeping Juries Engaged</itunes:title><description><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen sits down with partner, Malorie Peacock to introduce a new trial series focused on effective trial tactics. They discuss the concept of the '30-Minute Witness'—the practice of limiting witness testimonies to 30 minutes or less to maintain jury attention. They emphasize the importance of preparation, simplifying case elements, and using visuals to make testimonies more engaging and persuasive. Michael and Malorie also share tips on handling expert qualifications, video depositions, and using physical objects as demonstratives. This approach aims to keep juries engaged, awake, and entertained to secure favorable outcomes.</p>]]></description><content:encoded><![CDATA[<p>In this episode of Trial Lawyer Nation, host Michael Cowen sits down with partner, Malorie Peacock to introduce a new trial series focused on effective trial tactics. They discuss the concept of the '30-Minute Witness'—the practice of limiting witness testimonies to 30 minutes or less to maintain jury attention. They emphasize the importance of preparation, simplifying case elements, and using visuals to make testimonies more engaging and persuasive. Michael and Malorie also share tips on handling expert qualifications, video depositions, and using physical objects as demonstratives. This approach aims to keep juries engaged, awake, and entertained to secure favorable outcomes.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">a05b33dd-7aa0-45c1-9eaf-6ce44ce87707</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Jul 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/a05b33dd-7aa0-45c1-9eaf-6ce44ce87707.mp3" length="21090865" type="audio/mpeg"/><itunes:duration>43:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>183</itunes:episode><podcast:episode>183</podcast:episode></item><item><title>182 - Sonia Rodriguez – Winning An $8.5M Verdict After A Client&apos;s Phenomenal Recovery From A TBI</title><itunes:title>182 - Sonia Rodriguez – Winning An $8.5M Verdict After A Client&apos;s Phenomenal Recovery From A TBI</itunes:title><description><![CDATA[<p>When host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> and partner <a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a> represented a high-earning tech executive who returned to work after a traumatic brain injury, they leaned on this strategy: “Trust the people that knew her before and after over any paid expert.” Compelling before-and-after stories, strategic witness testimony, and visual evidence helped Michael and Sonia demonstrate real damages—even when their client appeared to have "recovered" on the surface. The jury awarded $8.5 million for their client.</p><p><em>Submit questions for the "Ask Michael and Malorie Anything" segment by </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>emailing</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong> Sonia has represented only plaintiffs for nearly 20 years. She practices in the areas of personal injury trial and appellate law.&nbsp;</p><p><strong>Firm</strong>: <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>When host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> and partner <a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a> represented a high-earning tech executive who returned to work after a traumatic brain injury, they leaned on this strategy: “Trust the people that knew her before and after over any paid expert.” Compelling before-and-after stories, strategic witness testimony, and visual evidence helped Michael and Sonia demonstrate real damages—even when their client appeared to have "recovered" on the surface. The jury awarded $8.5 million for their client.</p><p><em>Submit questions for the "Ask Michael and Malorie Anything" segment by </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>emailing</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong> Sonia has represented only plaintiffs for nearly 20 years. She practices in the areas of personal injury trial and appellate law.&nbsp;</p><p><strong>Firm</strong>: <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/182-sonia-rodriguez/]]></link><guid isPermaLink="false">7b931060-a2c2-438e-8d7e-0d7b933446ad</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 30 Jun 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7b931060-a2c2-438e-8d7e-0d7b933446ad.mp3" length="107425088" type="audio/mpeg"/><itunes:duration>44:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>182</itunes:episode><podcast:episode>182</podcast:episode></item><item><title>181 - Laura Pazin Porter – Resolving a Wrongful Death Case with Empathy, Strategy</title><itunes:title>181 - Laura Pazin Porter – Resolving a Wrongful Death Case with Empathy, Strategy</itunes:title><description><![CDATA[<p>These cases are “righteous,” explains host Michael Cowen, “because when a tractor trailer is backing across the roadway, it is very difficult for oncoming traffic to see the trailer in time to stop.” He and trial partner <a href="https://www.cowenlaw.com/team/laura-pazin-porter" rel="noopener noreferrer" target="_blank">Laura Pazin Porter</a> recently resolved just such a case, in which their clients’ father died after striking an 18-wheeler that was backing across a highway at night. Laura describes how she established trust with the grieving family members, and Michael reveals how he channeled his “Just Keep Swimming” mantra during adverse rulings. Together, they achieved a confidential settlement right before closing arguments.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/laura-pazin-porter" rel="noopener noreferrer" target="_blank">Laura Pazin Porter</a></p><p><strong>About:</strong> Laura has over 20 years of experience in civil litigation, complex litigation, civil trial, and appellate law. She has participated in cases across multiple states and has been recognized as a "Texas Rising Star" by Thomson Reuters.</p><p><strong>Compan</strong>y: <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/laura-pazin-porter-40528a52" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>These cases are “righteous,” explains host Michael Cowen, “because when a tractor trailer is backing across the roadway, it is very difficult for oncoming traffic to see the trailer in time to stop.” He and trial partner <a href="https://www.cowenlaw.com/team/laura-pazin-porter" rel="noopener noreferrer" target="_blank">Laura Pazin Porter</a> recently resolved just such a case, in which their clients’ father died after striking an 18-wheeler that was backing across a highway at night. Laura describes how she established trust with the grieving family members, and Michael reveals how he channeled his “Just Keep Swimming” mantra during adverse rulings. Together, they achieved a confidential settlement right before closing arguments.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/laura-pazin-porter" rel="noopener noreferrer" target="_blank">Laura Pazin Porter</a></p><p><strong>About:</strong> Laura has over 20 years of experience in civil litigation, complex litigation, civil trial, and appellate law. She has participated in cases across multiple states and has been recognized as a "Texas Rising Star" by Thomson Reuters.</p><p><strong>Compan</strong>y: <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/laura-pazin-porter-40528a52" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/181-laura-porter/]]></link><guid isPermaLink="false">0486ae26-af2b-4401-b815-d85e29c469e2</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Jun 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/0486ae26-af2b-4401-b815-d85e29c469e2.mp3" length="109395008" type="audio/mpeg"/><itunes:duration>45:35</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>181</itunes:episode><podcast:episode>181</podcast:episode></item><item><title>180 - Delisi Friday – Are You Making LinkedIn Work for You?</title><itunes:title>180 - Delisi Friday – Are You Making LinkedIn Work for You?</itunes:title><description><![CDATA[<p>In 2023, an American Bar Association report revealed that 81% of lawyers who use social media use LinkedIn. “That sounds like a huge number, but I guarantee you they don't maximize their use of the platform,” <a href="https://www.firstcallfriday.com/about-delisi" rel="noopener noreferrer" target="_blank">Delisi Friday</a> says to host Michael Cowen. The founder of <a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a>, Delisi trains lawyers how to get the most out of LinkedIn and other marketing strategies. Tune in for her pro tips, including her coaching Michael, in real time, on how to improve his LinkedIn headline.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.firstcallfriday.com/about-delisi" rel="noopener noreferrer" target="_blank">Delisi Friday</a></p><p><strong>About:</strong> Delisi has 20 years of marketing experience in the legal industry, including B2B marketing, CLE event planning, brand recognition, client engagement, podcast management and analytics, and direct mail marketing. She founded <a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a> in 2025 to help law firm owners create legal marketing and business development strategies for attorney case referrals.&nbsp;</p><p><strong>Company: </strong><a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a> | <a href="https://www.facebook.com/FirstCallFriday" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/firstcallfriday/" rel="noopener noreferrer" target="_blank">Instagram</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/delisifriday/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/delisifriday" rel="noopener noreferrer" target="_blank">Facebook</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a></h2>]]></description><content:encoded><![CDATA[<p>In 2023, an American Bar Association report revealed that 81% of lawyers who use social media use LinkedIn. “That sounds like a huge number, but I guarantee you they don't maximize their use of the platform,” <a href="https://www.firstcallfriday.com/about-delisi" rel="noopener noreferrer" target="_blank">Delisi Friday</a> says to host Michael Cowen. The founder of <a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a>, Delisi trains lawyers how to get the most out of LinkedIn and other marketing strategies. Tune in for her pro tips, including her coaching Michael, in real time, on how to improve his LinkedIn headline.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.firstcallfriday.com/about-delisi" rel="noopener noreferrer" target="_blank">Delisi Friday</a></p><p><strong>About:</strong> Delisi has 20 years of marketing experience in the legal industry, including B2B marketing, CLE event planning, brand recognition, client engagement, podcast management and analytics, and direct mail marketing. She founded <a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a> in 2025 to help law firm owners create legal marketing and business development strategies for attorney case referrals.&nbsp;</p><p><strong>Company: </strong><a href="https://www.firstcallfriday.com/" rel="noopener noreferrer" target="_blank">First Call Friday</a> | <a href="https://www.facebook.com/FirstCallFriday" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/firstcallfriday/" rel="noopener noreferrer" target="_blank">Instagram</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/delisifriday/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/delisifriday" rel="noopener noreferrer" target="_blank">Facebook</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a></h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/180-delisi-friday/]]></link><guid isPermaLink="false">7fe5dfb4-0361-4c86-b87c-39e490325a10</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 31 May 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/7fe5dfb4-0361-4c86-b87c-39e490325a10.mp3" length="108149888" type="audio/mpeg"/><itunes:duration>45:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>180</itunes:episode><podcast:episode>180</podcast:episode></item><item><title>179 - Juishree Samant – The Unexpected Path from Reception Desk to Trial Table</title><itunes:title>179 - Juishree Samant – The Unexpected Path from Reception Desk to Trial Table</itunes:title><description><![CDATA[<p>Receptionist-turned-litigator <a href="https://www.cowenlaw.com/team/juishree-samant" rel="noopener noreferrer" target="_blank">Juishree Samant</a> got a masterclass right after law school when she worked in pre-litigation, convincing potential clients to hire the firm and resolving around 500 cases. “It puts you in a position where you're comfortable picking up the phone no matter who it is you're talking to, whether that be the client, whether that be adjuster, opposing counsel,” she explains in this conversation with her boss and host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a>. Now an associate at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>, Juishree recounts her unique path and shares how she navigated her career transitions. Next up: handling depositions on her own, driving an 18-wheeler at the Academy of Truck Accident Attorneys, and attending the firm’s <a href="https://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Big Rig Boot Camp</a> on July 10.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name:</strong> <a href="https://www.cowenlaw.com/team#" rel="noopener noreferrer" target="_blank">Juishree Samant</a></p><p><strong>About: </strong>Juishree started her legal career in 2016 as a receptionist. She later served as a paralegal and then went to law school. Today, she is an associate in commercial litigation.</p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/juishreesamant" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Receptionist-turned-litigator <a href="https://www.cowenlaw.com/team/juishree-samant" rel="noopener noreferrer" target="_blank">Juishree Samant</a> got a masterclass right after law school when she worked in pre-litigation, convincing potential clients to hire the firm and resolving around 500 cases. “It puts you in a position where you're comfortable picking up the phone no matter who it is you're talking to, whether that be the client, whether that be adjuster, opposing counsel,” she explains in this conversation with her boss and host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a>. Now an associate at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>, Juishree recounts her unique path and shares how she navigated her career transitions. Next up: handling depositions on her own, driving an 18-wheeler at the Academy of Truck Accident Attorneys, and attending the firm’s <a href="https://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Big Rig Boot Camp</a> on July 10.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name:</strong> <a href="https://www.cowenlaw.com/team#" rel="noopener noreferrer" target="_blank">Juishree Samant</a></p><p><strong>About: </strong>Juishree started her legal career in 2016 as a receptionist. She later served as a paralegal and then went to law school. Today, she is an associate in commercial litigation.</p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/juishreesamant" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/179-juishree-samant/]]></link><guid isPermaLink="false">bdc98571-8eb2-4a45-ac2c-0455b7b93104</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 May 2025 03:00:00 -0400</pubDate><enclosure url="https://episodes.captivate.fm/episode/bdc98571-8eb2-4a45-ac2c-0455b7b93104.mp3" length="104003917" type="audio/mpeg"/><itunes:duration>43:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>179</itunes:episode><podcast:episode>179</podcast:episode></item><item><title>178 - David Christensen and Sarah Kime – Nine Minutes of Neglect: A $9.5 Million Lesson</title><itunes:title>178 - David Christensen and Sarah Kime – Nine Minutes of Neglect: A $9.5 Million Lesson</itunes:title><description><![CDATA[<p>Like a true crime thriller, the story of a gas station's tragic indifference unfolds as Michigan attorneys<a href="https://davidchristensenlaw.com/attorneys/david-e-christensen/" rel="noopener noreferrer" target="_blank"> David Christensen</a> and<a href="https://davidchristensenlaw.com/attorneys/sarah-stempky-kime/" rel="noopener noreferrer" target="_blank"> Sarah Kime</a> share with host Michael Cowen how they secured a $9.5 million verdict after a clerk refused to call 911 for a stabbing victim. Shocking surveillance footage revealed the underage employee's callousness as the 30-year-old customer bled to death outside the store. Despite having only non-economic damages, the duo's masterful trial preparation—including expert testimony, focus groups, and compelling family witnesses—convinced jurors of the gas station's liability for failing to train the overnight employee.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email </em></a><em>Michael.</em></p><h2>Featured Guests</h2><p><strong>Name: </strong><a href="https://davidchristensenlaw.com/attorneys/david-e-christensen/" rel="noopener noreferrer" target="_blank">David Christensen</a></p><p><strong>About</strong>: David began his legal career handling corporate legal matters but later became interested in personal injury law. He worked at a large firm for about two decades before branching out on his own, founding Christensen Law in 2014.</p><p><strong>Name</strong>: <a href="https://davidchristensenlaw.com/attorneys/sarah-stempky-kime/" rel="noopener noreferrer" target="_blank">Sarah Kime</a></p><p><strong>About:</strong> Sarah is the managing partner at Christensen Law, where she recently celebrated her 12th anniversary. She has been working alongside founder David Christensen since 2009, partnering on major trials to advocate for accident victims.</p><p><strong>Company: </strong><a href="https://davidchristensenlaw.com/" rel="noopener noreferrer" target="_blank">Christensen Law</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/david-christensen-law" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.instagram.com/davidchristensenlaw/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.facebook.com/davidchristensenlaw/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.youtube.com/channel/UCDoUv4gAbc44qTm0-Pz0HyA/" rel="noopener noreferrer" target="_blank">YouTube</a></p><p><br></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Like a true crime thriller, the story of a gas station's tragic indifference unfolds as Michigan attorneys<a href="https://davidchristensenlaw.com/attorneys/david-e-christensen/" rel="noopener noreferrer" target="_blank"> David Christensen</a> and<a href="https://davidchristensenlaw.com/attorneys/sarah-stempky-kime/" rel="noopener noreferrer" target="_blank"> Sarah Kime</a> share with host Michael Cowen how they secured a $9.5 million verdict after a clerk refused to call 911 for a stabbing victim. Shocking surveillance footage revealed the underage employee's callousness as the 30-year-old customer bled to death outside the store. Despite having only non-economic damages, the duo's masterful trial preparation—including expert testimony, focus groups, and compelling family witnesses—convinced jurors of the gas station's liability for failing to train the overnight employee.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, </em><a href="mailto:Michael@cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email </em></a><em>Michael.</em></p><h2>Featured Guests</h2><p><strong>Name: </strong><a href="https://davidchristensenlaw.com/attorneys/david-e-christensen/" rel="noopener noreferrer" target="_blank">David Christensen</a></p><p><strong>About</strong>: David began his legal career handling corporate legal matters but later became interested in personal injury law. He worked at a large firm for about two decades before branching out on his own, founding Christensen Law in 2014.</p><p><strong>Name</strong>: <a href="https://davidchristensenlaw.com/attorneys/sarah-stempky-kime/" rel="noopener noreferrer" target="_blank">Sarah Kime</a></p><p><strong>About:</strong> Sarah is the managing partner at Christensen Law, where she recently celebrated her 12th anniversary. She has been working alongside founder David Christensen since 2009, partnering on major trials to advocate for accident victims.</p><p><strong>Company: </strong><a href="https://davidchristensenlaw.com/" rel="noopener noreferrer" target="_blank">Christensen Law</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/david-christensen-law" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.instagram.com/davidchristensenlaw/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.facebook.com/davidchristensenlaw/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.youtube.com/channel/UCDoUv4gAbc44qTm0-Pz0HyA/" rel="noopener noreferrer" target="_blank">YouTube</a></p><p><br></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">0d7a72a9-7c66-4077-a13c-151a5cfd2650</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 30 Apr 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d1a25c26-e039-4274-80f3-6395a851f39c/178-was-179-TLN-V3.mp3" length="117947648" type="audio/mpeg"/><itunes:duration>49:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>178</itunes:episode><podcast:episode>178</podcast:episode></item><item><title>177 - Leon Dacbert – Your Firm Has Legal Software. Now What?</title><itunes:title>177 - Leon Dacbert – Your Firm Has Legal Software. Now What?</itunes:title><description><![CDATA[<p>"We want our technology to create a better experience for clients and employees, not just one more extra task to do every day," says <a href="https://www.texaslegalgroup.com/about/attorney-leon-dacbert/" rel="noopener noreferrer" target="_blank">Leon Dacbert</a>, a lawyer and chief technology officer at <a href="http://begumlawgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group</a>. Leon joins host Michael Cowen to share his experience transitioning from server-based case management software to cloud solutions. Drawing from his personal journey of selecting, implementing, and customizing legal software, Leon offers practical guidance on avoiding costly mistakes, ensuring smooth transitions, and using technology to genuinely improve client care rather than simply adding administrative burden.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, email Michael (</em>Michael@Cowenlaw.com)<em>.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.texaslegalgroup.com/about/attorney-leon-dacbert/" rel="noopener noreferrer" target="_blank">Leon Dacbert</a></p><p><strong>About:</strong> Leon advocates for those who have suffered injuries such as through car crashes or slip-and-falls. He is also the firm’s chief technology officer, where he pushes the boundaries of technology in the legal industry.</p><p><strong>Company: </strong><a href="http://begumlawgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group</a> on <a href="https://www.linkedin.com/company/texas-legal-group" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.instagram.com/begum_law_group/#" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.facebook.com/BegumLawGroup" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.youtube.com/channel/UCJFtF2T3SvdAZqsstnNIfVg" rel="noopener noreferrer" target="_blank">YouTube</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/leondacbert/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>"We want our technology to create a better experience for clients and employees, not just one more extra task to do every day," says <a href="https://www.texaslegalgroup.com/about/attorney-leon-dacbert/" rel="noopener noreferrer" target="_blank">Leon Dacbert</a>, a lawyer and chief technology officer at <a href="http://begumlawgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group</a>. Leon joins host Michael Cowen to share his experience transitioning from server-based case management software to cloud solutions. Drawing from his personal journey of selecting, implementing, and customizing legal software, Leon offers practical guidance on avoiding costly mistakes, ensuring smooth transitions, and using technology to genuinely improve client care rather than simply adding administrative burden.</p><p><em>Michael and Malorie welcome listener questions for a new "Ask Michael and Malorie Anything" feature. To submit a question, email Michael (</em>Michael@Cowenlaw.com)<em>.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.texaslegalgroup.com/about/attorney-leon-dacbert/" rel="noopener noreferrer" target="_blank">Leon Dacbert</a></p><p><strong>About:</strong> Leon advocates for those who have suffered injuries such as through car crashes or slip-and-falls. He is also the firm’s chief technology officer, where he pushes the boundaries of technology in the legal industry.</p><p><strong>Company: </strong><a href="http://begumlawgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group</a> on <a href="https://www.linkedin.com/company/texas-legal-group" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.instagram.com/begum_law_group/#" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.facebook.com/BegumLawGroup" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.youtube.com/channel/UCJFtF2T3SvdAZqsstnNIfVg" rel="noopener noreferrer" target="_blank">YouTube</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/leondacbert/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/177-leon-dacbert/]]></link><guid isPermaLink="false">2b08f17c-6a62-42b8-8333-1812355718bd</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Apr 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/fc2141e7-5865-41f6-82ae-141abf3ff856/177-TLN-V2.mp3" length="60723968" type="audio/mpeg"/><itunes:duration>25:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>177</itunes:episode><podcast:episode>177</podcast:episode></item><item><title>176 - “Ask Michael and Malorie Anything” - Demonstrations and Reenactments</title><itunes:title>176 - “Ask Michael and Malorie Anything” - Demonstrations and Reenactments</itunes:title><description><![CDATA[<p>"Seeing is believing. When people actually see something rather than just hearing someone talk about it, it makes a huge difference," host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> says of the impact of live demonstrations in personal injury cases. In this segment of “Ask Michael and Malorie Anything,” Michael and partner <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a> reveal how real-world demonstrations can make complex principles understandable to jurors, why they're more effective than animations, and when to invest in this powerful trial strategy. </p><p><em>Click </em><a href="https://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>here </em></a><em>to learn about the firm’s Big Rig Boot Camp on July 10.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>"Seeing is believing. When people actually see something rather than just hearing someone talk about it, it makes a huge difference," host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> says of the impact of live demonstrations in personal injury cases. In this segment of “Ask Michael and Malorie Anything,” Michael and partner <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a> reveal how real-world demonstrations can make complex principles understandable to jurors, why they're more effective than animations, and when to invest in this powerful trial strategy. </p><p><em>Click </em><a href="https://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>here </em></a><em>to learn about the firm’s Big Rig Boot Camp on July 10.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/176-malorie-peacock/]]></link><guid isPermaLink="false">dd881123-e39c-4885-8751-fa2f0db11637</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 31 Mar 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c8a85d0e-ee7c-43df-aa3a-7bbd3a074c4c/176-TLN-V2.mp3" length="81390848" type="audio/mpeg"/><itunes:duration>33:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>176</itunes:episode><podcast:episode>176</podcast:episode></item><item><title>175 - Harlan Schillinger – Why Your Marketing Isn&apos;t Working</title><itunes:title>175 - Harlan Schillinger – Why Your Marketing Isn&apos;t Working</itunes:title><description><![CDATA[<p>In 1977, when attorney advertising became legal through the <em>Bates </em>decision, <a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlan Schillinger</a> spotted an opportunity that would pioneer an entire industry. In this episode, the self-described "grandfather of legal marketing" shares insights from his nearly five decades of experience with host Michael Cowen. While emphasizing television's enduring power, Harlan explains how social media and digital strategies have transformed legal marketing, creating both challenges and opportunities. Harlan and Michael explore why authenticity and compassion must remain central to any successful legal marketing approach.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlan Schillinger</a></p><p><strong>About:</strong> Known as the "grandfather of legal marketing," Harlan entered the field in 1977 following the <em>Bates </em>decision that allowed attorney advertising. With nearly five decades of experience, he pioneered television advertising for attorneys and has helped countless law firms develop effective marketing strategies.</p><p><strong>Company: </strong><a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlanschillinger.com</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/harlanschillinger/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/Harlan.Schillinger.Legal.Marketing.Expert" rel="noopener noreferrer" target="_blank">Facebook</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>In 1977, when attorney advertising became legal through the <em>Bates </em>decision, <a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlan Schillinger</a> spotted an opportunity that would pioneer an entire industry. In this episode, the self-described "grandfather of legal marketing" shares insights from his nearly five decades of experience with host Michael Cowen. While emphasizing television's enduring power, Harlan explains how social media and digital strategies have transformed legal marketing, creating both challenges and opportunities. Harlan and Michael explore why authenticity and compassion must remain central to any successful legal marketing approach.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlan Schillinger</a></p><p><strong>About:</strong> Known as the "grandfather of legal marketing," Harlan entered the field in 1977 following the <em>Bates </em>decision that allowed attorney advertising. With nearly five decades of experience, he pioneered television advertising for attorneys and has helped countless law firms develop effective marketing strategies.</p><p><strong>Company: </strong><a href="https://www.harlanschillinger.com/" rel="noopener noreferrer" target="_blank">Harlanschillinger.com</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/harlanschillinger/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/Harlan.Schillinger.Legal.Marketing.Expert" rel="noopener noreferrer" target="_blank">Facebook</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/175-harlan-schillinger/]]></link><guid isPermaLink="false">a707bc06-2e55-46d6-a1a1-63f57f95d67d</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Mar 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/aa596ec8-836b-4786-b24d-e186fe0d6b37/175-TLN-V2.mp3" length="124203008" type="audio/mpeg"/><itunes:duration>51:45</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>175</itunes:episode><podcast:episode>175</podcast:episode></item><item><title>174 - Amy Hall – Elevating Your Case with Visual Trial Strategy</title><itunes:title>174 - Amy Hall – Elevating Your Case with Visual Trial Strategy</itunes:title><description><![CDATA[<p>Host Michael Cowen welcomes back visual trial strategist <a href="http://www.amyghall.com" rel="noopener noreferrer" target="_blank">Amy Hall</a> for a discussion about her work helping lawyers connect with juries through visual displays. As she explains, people remember more of what they see than what they just hear – which makes visuals an important tactic in the courtroom. Her strategy focuses on guiding her clients to distill a case so that they display only important points on visual elements like timelines.&nbsp;</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="http://www.amyghall.com" rel="noopener noreferrer" target="_blank">Amy Hall</a></p><p><strong>About:</strong> Amy is a visual trial strategist with over 18 years of experience helping trial lawyers create compelling visual presentations. Her background in graphic design and experience across various industries, including the gambling industry, gave her unique insights into decision-making, emotions, and attention that she now applies to litigation strategy.</p><p><strong>Company: </strong><a href="https://visualtrialstrategy.com/" rel="noopener noreferrer" target="_blank">Visual Trial Strategy</a> | <a href="https://trialstrategyacademy.com/" rel="noopener noreferrer" target="_blank">Trial Strategy Academy</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/amy-hall-visual-trial-strategy/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Host Michael Cowen welcomes back visual trial strategist <a href="http://www.amyghall.com" rel="noopener noreferrer" target="_blank">Amy Hall</a> for a discussion about her work helping lawyers connect with juries through visual displays. As she explains, people remember more of what they see than what they just hear – which makes visuals an important tactic in the courtroom. Her strategy focuses on guiding her clients to distill a case so that they display only important points on visual elements like timelines.&nbsp;</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="http://www.amyghall.com" rel="noopener noreferrer" target="_blank">Amy Hall</a></p><p><strong>About:</strong> Amy is a visual trial strategist with over 18 years of experience helping trial lawyers create compelling visual presentations. Her background in graphic design and experience across various industries, including the gambling industry, gave her unique insights into decision-making, emotions, and attention that she now applies to litigation strategy.</p><p><strong>Company: </strong><a href="https://visualtrialstrategy.com/" rel="noopener noreferrer" target="_blank">Visual Trial Strategy</a> | <a href="https://trialstrategyacademy.com/" rel="noopener noreferrer" target="_blank">Trial Strategy Academy</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/amy-hall-visual-trial-strategy/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/174-amy-hall/]]></link><guid isPermaLink="false">daa27479-06c7-410d-9837-7cc7045d6c56</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 28 Feb 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/25de60cc-c171-4092-a035-145c921b51cb/174-TLN-V2.mp3" length="51502172" type="audio/mpeg"/><itunes:duration>53:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>174</itunes:episode><podcast:episode>174</podcast:episode></item><item><title>173 - Malorie Peacock - You Asked. We Answered. 8 Burning Listener Questions</title><itunes:title>173 - Malorie Peacock - You Asked. We Answered. 8 Burning Listener Questions</itunes:title><description><![CDATA[<p>In the first installment of their new “Ask Malorie and Michael Anything” feature, host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> and colleague <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a> tackle eight questions from listeners. They offer strategies and tips on topics ranging from launching a career as a personal injury lawyer, to navigating a traumatic brain injury case, to managing doubts about an expert witness.</p><p><em>Have a question for Michael and Malorie? </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>Email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>In the first installment of their new “Ask Malorie and Michael Anything” feature, host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> and colleague <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a> tackle eight questions from listeners. They offer strategies and tips on topics ranging from launching a career as a personal injury lawyer, to navigating a traumatic brain injury case, to managing doubts about an expert witness.</p><p><em>Have a question for Michael and Malorie? </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>Email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/173-malorie-peacock/]]></link><guid isPermaLink="false">c1d548d1-9174-4ac5-9fa2-cbb12d980ffa</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Feb 2025 04:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/40b98faf-580b-4da6-8a40-1b4913d8a696/173-TLN-V1.mp3" length="107238848" type="audio/mpeg"/><itunes:duration>44:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>173</itunes:episode><podcast:episode>173</podcast:episode></item><item><title>172 - Brian Glass – Leveraging Accountability, Delegation, and Data to Steer a Firm</title><itunes:title>172 - Brian Glass – Leveraging Accountability, Delegation, and Data to Steer a Firm</itunes:title><description><![CDATA[<p><a href="https://benglasslaw.com/bio/brian-glass/" rel="noopener noreferrer" target="_blank">Brian Glass</a> started his career at a firm that competed with his father’s, <a href="https://benglasslaw.com/" rel="noopener noreferrer" target="_blank">Ben Glass Law</a>. Today, he’s a partner at the firm, where he and his father have carved out their own practices and roles.</p><p>Brian visits with host Michael Cowen to share insights about what he’s learned as the firm’s integrator who manages budget, salaries, bonuses, marketing, or anything in the “integrator box.” Tune in for his strategies on building client trust, balancing multiple responsibilities, and assigning accountability.</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://benglasslaw.com/bio/brian-glass/" rel="noopener noreferrer" target="_blank">Brian Glass</a> | <a href="https://www.linkedin.com/in/fairfaxpersonalinjury/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>About:</strong> Brian focuses his practice on personal injury and also helps run the firm. He is a thought leader on the topic of building great businesses.&nbsp;&nbsp;&nbsp;</p><p><strong>Company: </strong><a href="https://benglasslaw.com/" rel="noopener noreferrer" target="_blank">Ben Glass Law</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/benglasslaw" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/BenGlassLaw/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/benglasslaw_" rel="noopener noreferrer" target="_blank">Instagram</a> | <a href="https://www.youtube.com/@BenGlassLawLTDClaims/" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://x.com/benglasslaw" rel="noopener noreferrer" target="_blank">X</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p><a href="https://benglasslaw.com/bio/brian-glass/" rel="noopener noreferrer" target="_blank">Brian Glass</a> started his career at a firm that competed with his father’s, <a href="https://benglasslaw.com/" rel="noopener noreferrer" target="_blank">Ben Glass Law</a>. Today, he’s a partner at the firm, where he and his father have carved out their own practices and roles.</p><p>Brian visits with host Michael Cowen to share insights about what he’s learned as the firm’s integrator who manages budget, salaries, bonuses, marketing, or anything in the “integrator box.” Tune in for his strategies on building client trust, balancing multiple responsibilities, and assigning accountability.</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://benglasslaw.com/bio/brian-glass/" rel="noopener noreferrer" target="_blank">Brian Glass</a> | <a href="https://www.linkedin.com/in/fairfaxpersonalinjury/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>About:</strong> Brian focuses his practice on personal injury and also helps run the firm. He is a thought leader on the topic of building great businesses.&nbsp;&nbsp;&nbsp;</p><p><strong>Company: </strong><a href="https://benglasslaw.com/" rel="noopener noreferrer" target="_blank">Ben Glass Law</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/benglasslaw" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/BenGlassLaw/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/benglasslaw_" rel="noopener noreferrer" target="_blank">Instagram</a> | <a href="https://www.youtube.com/@BenGlassLawLTDClaims/" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://x.com/benglasslaw" rel="noopener noreferrer" target="_blank">X</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Powered by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/172-brian-glass/]]></link><guid isPermaLink="false">f089ecaf-0c28-40fd-9911-be040720a746</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 31 Jan 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b0820aac-e2a3-4acd-84e0-b4d46d927b7d/172-TLN-v3-converted.mp3" length="49598946" type="audio/mpeg"/><itunes:duration>51:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>172</itunes:episode><podcast:episode>172</podcast:episode></item><item><title>171 - Jason Hennessey – You Can’t Control Google’s Algorithm; You Can Master Digital Marketing</title><itunes:title>171 - Jason Hennessey – You Can’t Control Google’s Algorithm; You Can Master Digital Marketing</itunes:title><description><![CDATA[<p>When it came time to name his book, <a href="https://hennessey.com/about/jason-hennessey/" rel="noopener noreferrer" target="_blank">Jason Hennessey</a> left nothing to chance. Anyone searching for “law firm SEO” would find his agency, videos, and his book: “<a href="https://info.hennessey.com/law-firm-seo-jason-free-gift/" rel="noopener noreferrer" target="_blank">Law Firm SEO</a>.” “I'm dominating that keyword, and it's all by design.”</p><p>With host Michael Cowen, Jason defines words in the digital marketing dictionary like “SEO” and “LSAs.” He pulls back the curtain on the Google algorithm. And he describes strategies to get the phone to ring. His main advice for lawyers is to take action. As an example, he congratulates Michael for his idea to send videos to potential referrals. “And as a result of that, you are able to post those large checks on social media because you're building these new referral partners. But what if you didn’t take action?”</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://hennessey.com/about/jason-hennessey/" rel="noopener noreferrer" target="_blank">Jason Hennessey</a></p><p><strong>About:</strong> Jason is an entrepreneur, internationally recognized SEO expert, speaker, author, podcast host, and business coach. Click <a href="https://info.hennessey.com/law-firm-seo-jason-free-gift/" rel="noopener noreferrer" target="_blank">here </a>to order his “Law Firm SEO” book for free.</p><p><strong>Company: </strong><a href="https://hennessey.com/" rel="noopener noreferrer" target="_blank">Hennessey Digital</a><strong>&nbsp; </strong>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/jhennessey" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>| <a href="https://www.facebook.com/hennesseydigitalgrp/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://x.com/HennesseyDgtl/" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.instagram.com/hennesseydigital/" rel="noopener noreferrer" target="_blank">Instagram</a></p><h2>Episode Highlights&nbsp;</h2><p>[03:03] <strong>What is SEO?</strong> It stands for “Search Engine Optimization,” and it’s not taught in school. Jason began his SEO education while working as a DJ in college.</p><p>[05:03] “<strong>Law Firm SEO”</strong>: Michael wrote this book to empower lawyers so they’re not taken advantage of by a huckster promising to get them on page 1 of Google.</p><p>[11:56] <strong>The Competition: </strong>Google has made it harder for personal injury marketing over the years. While firms could generate leads with advanced SEO strategies, “it’s not as easy anymore,” Jason observes.</p><p>[16:39] <strong>It’s the Optics</strong>: Jason outlines why Google reviews are important: perception, competitive ranking, and keywords.</p><p>[19:03] <strong>When to Get the Review</strong>: Jason argues that a lawyer should seek a client review at the beginning of a case rather than waiting until the case ends.</p><p>[20:10] <strong>Go Deep or Wide?</strong> With a tight marketing budget in a competitive market, a law firm could either limit marketing based on geography or target marketing based on practice area. Jason describes both strategies.</p><p>[24:28] <strong>‘To Thine Own Self…”</strong> Use stunts to lure social media views if that’s your style. The important thing, Jason says, is to stay true to yourself.</p><p>[29:17] <strong>The AI Factor:</strong> Artificial intelligence allows a marketer to be more efficient, but Google will sniff out content that’s AI-generated and “won’t treat it as favorably” as more unique content, Jason says. And the future could look scary. “I think at some point there could be Michael Cowen and Jason Hennessey on a podcast, and it's not even us talking!”</p><p>[33:26] <strong>Looking Ahead</strong>: Video and influencers are two tools that Jason expects to become more important.</p><p>[36:47] <strong>Website Strategies</strong>: Once a potential PI client lands on your website, you can keep them with strategies like empathetic writing (rather than a sales pitch) and carefully crafted “thank you” pages after a form submission.</p><p>[40:12] <strong>Chatbots v. Human Beings</strong>: Weighing in on the debate, Jason says that it’s all about the script that the chatbot is following.</p><p><br></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>When it came time to name his book, <a href="https://hennessey.com/about/jason-hennessey/" rel="noopener noreferrer" target="_blank">Jason Hennessey</a> left nothing to chance. Anyone searching for “law firm SEO” would find his agency, videos, and his book: “<a href="https://info.hennessey.com/law-firm-seo-jason-free-gift/" rel="noopener noreferrer" target="_blank">Law Firm SEO</a>.” “I'm dominating that keyword, and it's all by design.”</p><p>With host Michael Cowen, Jason defines words in the digital marketing dictionary like “SEO” and “LSAs.” He pulls back the curtain on the Google algorithm. And he describes strategies to get the phone to ring. His main advice for lawyers is to take action. As an example, he congratulates Michael for his idea to send videos to potential referrals. “And as a result of that, you are able to post those large checks on social media because you're building these new referral partners. But what if you didn’t take action?”</p><p><em>Michael and Malorie welcome listener questions for a new “Ask Michael and Malorie Anything” feature. To submit a question, </em><a href="mailto:Michael@Cowenlaw.com" rel="noopener noreferrer" target="_blank"><em>email</em></a><em> Michael.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://hennessey.com/about/jason-hennessey/" rel="noopener noreferrer" target="_blank">Jason Hennessey</a></p><p><strong>About:</strong> Jason is an entrepreneur, internationally recognized SEO expert, speaker, author, podcast host, and business coach. Click <a href="https://info.hennessey.com/law-firm-seo-jason-free-gift/" rel="noopener noreferrer" target="_blank">here </a>to order his “Law Firm SEO” book for free.</p><p><strong>Company: </strong><a href="https://hennessey.com/" rel="noopener noreferrer" target="_blank">Hennessey Digital</a><strong>&nbsp; </strong>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/jhennessey" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>| <a href="https://www.facebook.com/hennesseydigitalgrp/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://x.com/HennesseyDgtl/" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.instagram.com/hennesseydigital/" rel="noopener noreferrer" target="_blank">Instagram</a></p><h2>Episode Highlights&nbsp;</h2><p>[03:03] <strong>What is SEO?</strong> It stands for “Search Engine Optimization,” and it’s not taught in school. Jason began his SEO education while working as a DJ in college.</p><p>[05:03] “<strong>Law Firm SEO”</strong>: Michael wrote this book to empower lawyers so they’re not taken advantage of by a huckster promising to get them on page 1 of Google.</p><p>[11:56] <strong>The Competition: </strong>Google has made it harder for personal injury marketing over the years. While firms could generate leads with advanced SEO strategies, “it’s not as easy anymore,” Jason observes.</p><p>[16:39] <strong>It’s the Optics</strong>: Jason outlines why Google reviews are important: perception, competitive ranking, and keywords.</p><p>[19:03] <strong>When to Get the Review</strong>: Jason argues that a lawyer should seek a client review at the beginning of a case rather than waiting until the case ends.</p><p>[20:10] <strong>Go Deep or Wide?</strong> With a tight marketing budget in a competitive market, a law firm could either limit marketing based on geography or target marketing based on practice area. Jason describes both strategies.</p><p>[24:28] <strong>‘To Thine Own Self…”</strong> Use stunts to lure social media views if that’s your style. The important thing, Jason says, is to stay true to yourself.</p><p>[29:17] <strong>The AI Factor:</strong> Artificial intelligence allows a marketer to be more efficient, but Google will sniff out content that’s AI-generated and “won’t treat it as favorably” as more unique content, Jason says. And the future could look scary. “I think at some point there could be Michael Cowen and Jason Hennessey on a podcast, and it's not even us talking!”</p><p>[33:26] <strong>Looking Ahead</strong>: Video and influencers are two tools that Jason expects to become more important.</p><p>[36:47] <strong>Website Strategies</strong>: Once a potential PI client lands on your website, you can keep them with strategies like empathetic writing (rather than a sales pitch) and carefully crafted “thank you” pages after a form submission.</p><p>[40:12] <strong>Chatbots v. Human Beings</strong>: Weighing in on the debate, Jason says that it’s all about the script that the chatbot is following.</p><p><br></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/171-jason-hennessey/]]></link><guid isPermaLink="false">5da51b81-67fb-4b52-b89c-3ddddc6f1a34</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Jan 2025 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/cd153daa-e0e9-4eef-91cc-417a651bf5f4/171-TLN-v1-converted.mp3" length="36593205" type="audio/mpeg"/><itunes:duration>43:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>171</itunes:episode><podcast:episode>171</podcast:episode></item><item><title>170 - Dirk Derrick – Leveraging the Transformative Power of Focus Groups</title><itunes:title>170 - Dirk Derrick – Leveraging the Transformative Power of Focus Groups</itunes:title><description><![CDATA[<p>South Carolina PI attorney <a href="https://www.derricklawfirm.com/bio/dirk-j-derrick.cfm" rel="noopener noreferrer" target="_blank">Dirk Derrick</a> joins host Michael Cowen for an in-depth discussion about Dirk’s innovative approach to focus groups. By prioritizing truth-seeking and empowering clients through data-driven decisions, Dirk’s team uses focus groups to maximize case values. Plaintiffs’ attorneys who want to learn more are invited to <a href="https://www.derricklawfirm.com/reports/appraisers-podcast-submission-form.cfm" rel="noopener noreferrer" target="_blank">request access</a> to his podcast, “The Appraisers,” where other plaintiffs’ attorneys share case studies from their focus groups.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.derricklawfirm.com/bio/dirk-j-derrick.cfm" rel="noopener noreferrer" target="_blank">Dirk Derrick</a></p><p><strong>About:</strong> Dirk’s firm, <a href="https://www.derricklawfirm.com/bio.cfm" rel="noopener noreferrer" target="_blank">Derrick Law Firm Injury Lawyers</a>, has nearly 30 attorneys practicing in 10 locations across South Carolina. He has obtained information from 10,000 South Carolinians and watched 700 focus group juries deliberate. He partners with data scientists to develop a proprietary interactive database to analyze the data.&nbsp;</p><p><strong>Company: </strong><a href="https://www.derricklawfirm.com/bio.cfm" rel="noopener noreferrer" target="_blank">Derrick Law Firm Injury Lawyers</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/the-derrick-law-firm/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/derricklawfirm" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://x.com/DerrickLawFirm" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.youtube.com/channel/UCVZgXBeshgqnMx5714cathA" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/derricklawfirm/" rel="noopener noreferrer" target="_blank">Instagram</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>South Carolina PI attorney <a href="https://www.derricklawfirm.com/bio/dirk-j-derrick.cfm" rel="noopener noreferrer" target="_blank">Dirk Derrick</a> joins host Michael Cowen for an in-depth discussion about Dirk’s innovative approach to focus groups. By prioritizing truth-seeking and empowering clients through data-driven decisions, Dirk’s team uses focus groups to maximize case values. Plaintiffs’ attorneys who want to learn more are invited to <a href="https://www.derricklawfirm.com/reports/appraisers-podcast-submission-form.cfm" rel="noopener noreferrer" target="_blank">request access</a> to his podcast, “The Appraisers,” where other plaintiffs’ attorneys share case studies from their focus groups.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.derricklawfirm.com/bio/dirk-j-derrick.cfm" rel="noopener noreferrer" target="_blank">Dirk Derrick</a></p><p><strong>About:</strong> Dirk’s firm, <a href="https://www.derricklawfirm.com/bio.cfm" rel="noopener noreferrer" target="_blank">Derrick Law Firm Injury Lawyers</a>, has nearly 30 attorneys practicing in 10 locations across South Carolina. He has obtained information from 10,000 South Carolinians and watched 700 focus group juries deliberate. He partners with data scientists to develop a proprietary interactive database to analyze the data.&nbsp;</p><p><strong>Company: </strong><a href="https://www.derricklawfirm.com/bio.cfm" rel="noopener noreferrer" target="_blank">Derrick Law Firm Injury Lawyers</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/the-derrick-law-firm/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/derricklawfirm" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://x.com/DerrickLawFirm" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.youtube.com/channel/UCVZgXBeshgqnMx5714cathA" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/derricklawfirm/" rel="noopener noreferrer" target="_blank">Instagram</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/170-dirk-derrick/]]></link><guid isPermaLink="false">f299981f-fcc2-42e2-bf25-7412685e284d</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 31 Dec 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6a023e38-7478-4c8a-b52c-12ee607d8a5d/170-TLN-V1-converted.mp3" length="40437031" type="audio/mpeg"/><itunes:duration>42:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>170</itunes:episode><podcast:episode>170</podcast:episode></item><item><title>169 - Sonia Rodriguez  –  Life Happens; Past Injuries Aren’t Fatal to PI Clients’ Claims</title><itunes:title>169 - Sonia Rodriguez  –  Life Happens; Past Injuries Aren’t Fatal to PI Clients’ Claims</itunes:title><description><![CDATA[<p>Rarely does a personal injury client walk in the door with a clean medical history. Aches, pains, complaints, chiropractic visits – “it’s just the reality of life,” says <a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a>, host Michael Cowen’s colleague at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>.</p><p>In this conversation, Sonia and Michael discuss the art of strategically managing personal injury cases that involve preexisting conditions and subsequent incidents. Tune in for their insights about leveraging prior medical history, collateral witnesses, and creative tactics to secure successful outcomes.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong> Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. She has represented only plaintiffs for nearly 20 years, focusing on personal injury trial and appellate law. Beyond her practice, Sonia supports important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Rarely does a personal injury client walk in the door with a clean medical history. Aches, pains, complaints, chiropractic visits – “it’s just the reality of life,” says <a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a>, host Michael Cowen’s colleague at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>.</p><p>In this conversation, Sonia and Michael discuss the art of strategically managing personal injury cases that involve preexisting conditions and subsequent incidents. Tune in for their insights about leveraging prior medical history, collateral witnesses, and creative tactics to secure successful outcomes.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong> Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. She has represented only plaintiffs for nearly 20 years, focusing on personal injury trial and appellate law. Beyond her practice, Sonia supports important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/169-sonia-rodriguez/]]></link><guid isPermaLink="false">caabd3c8-7d4a-4aa8-8064-2bcf5d0a56ce</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Dec 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/585225c4-7382-49ea-b228-4403eaac7f7f/169-TLN-V1-converted.mp3" length="38807812" type="audio/mpeg"/><itunes:duration>40:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>169</itunes:episode><podcast:episode>169</podcast:episode></item><item><title>168 - Mike Alder – Why Lawyers Need Discipline, Consistency, and a Spiked Meditation Mat</title><itunes:title>168 - Mike Alder – Why Lawyers Need Discipline, Consistency, and a Spiked Meditation Mat</itunes:title><description><![CDATA[<p>Three decades as a trial lawyer; 30 trials; more than $3 billion in verdicts and settlements; thriving practices: Ask Mike Alder how he does it, and his answer is simple.&nbsp;</p><p>“Take a cold shower and make your bed.”</p><p>Make your bed, every day, because it teaches the discipline a trial lawyer needs. Prefer a warm shower? Take a cold one anyway, because stepping outside your comfort zone prepares a trial lawyer for dealing with stressful situations.</p><p>In this wide-ranging conversation with host Michael Cowen, Mike reflects on the personal habits (meditating on a spiked mat) and professional strategies (doing small disciplines over time) that have contributed to his success. Tune in to learn his equation for excellence, recipe for losing your life, and daily routines. They’ve taken years to develop, “but now, I’m cooking with gas, and that is what it takes.”</p><h2>Featured Guest</h2><p><strong>Name: </strong>Mike Alder&nbsp;</p><p><strong>About:</strong> Mike is owner and senior trial attorney at AlderLaw, a leading Los Angeles firm that represents plaintiffs in personal injury, business torts, and employment litigation cases. He pursues all cases on behalf of his clients who have suffered injustices.</p><p><strong>Company: </strong>&nbsp;<a href="https://alderlaw.com/" rel="noopener noreferrer" target="_blank">Alder Law</a> | <a href="https://www.linkedin.com/company/alderlawpc" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/michaelalder/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>| <a href="https://www.youtube.com/channel/UC-CbKAuL3OFC4-BcHGVCuOQ" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/alderlaw/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.tiktok.com/@alder.tok" rel="noopener noreferrer" target="_blank">TikTok</a> |&nbsp; <a href="mailto:cmalder@alderlaw.com" rel="noopener noreferrer" target="_blank">Email</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Three decades as a trial lawyer; 30 trials; more than $3 billion in verdicts and settlements; thriving practices: Ask Mike Alder how he does it, and his answer is simple.&nbsp;</p><p>“Take a cold shower and make your bed.”</p><p>Make your bed, every day, because it teaches the discipline a trial lawyer needs. Prefer a warm shower? Take a cold one anyway, because stepping outside your comfort zone prepares a trial lawyer for dealing with stressful situations.</p><p>In this wide-ranging conversation with host Michael Cowen, Mike reflects on the personal habits (meditating on a spiked mat) and professional strategies (doing small disciplines over time) that have contributed to his success. Tune in to learn his equation for excellence, recipe for losing your life, and daily routines. They’ve taken years to develop, “but now, I’m cooking with gas, and that is what it takes.”</p><h2>Featured Guest</h2><p><strong>Name: </strong>Mike Alder&nbsp;</p><p><strong>About:</strong> Mike is owner and senior trial attorney at AlderLaw, a leading Los Angeles firm that represents plaintiffs in personal injury, business torts, and employment litigation cases. He pursues all cases on behalf of his clients who have suffered injustices.</p><p><strong>Company: </strong>&nbsp;<a href="https://alderlaw.com/" rel="noopener noreferrer" target="_blank">Alder Law</a> | <a href="https://www.linkedin.com/company/alderlawpc" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/michaelalder/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> </strong>| <a href="https://www.youtube.com/channel/UC-CbKAuL3OFC4-BcHGVCuOQ" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/alderlaw/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.tiktok.com/@alder.tok" rel="noopener noreferrer" target="_blank">TikTok</a> |&nbsp; <a href="mailto:cmalder@alderlaw.com" rel="noopener noreferrer" target="_blank">Email</a>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/168-mike-alder/]]></link><guid isPermaLink="false">edec7d03-fdc0-48cf-8cd9-1cc2ce8184ea</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 30 Nov 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/98c4a112-5e20-4072-a49b-4561917d7293/168-was-167-TLN-V1-converted.mp3" length="33928078" type="audio/mpeg"/><itunes:duration>35:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>168</itunes:episode><podcast:episode>168</podcast:episode></item><item><title>167 - Malorie Peacock – The Law Firm Manager’s Guide to Ditching Drama, Accentuating Accountability</title><itunes:title>167 - Malorie Peacock – The Law Firm Manager’s Guide to Ditching Drama, Accentuating Accountability</itunes:title><description><![CDATA[<p>“If you’re a lawyer listening to this podcast and you manage anybody,” says <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a>, “I think you can find some value in some of the stuff that we’re going to talk about.”</p><p>What Malorie and host Michael Cowen talk about is effective law firm leadership, and the “stuff” includes strategies for building a culture of accountability without workplace drama. Borrowing insights from Cy Wakeman’s revolutionary books, they share personal and professional experiences that they’ve applied as leaders.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>“If you’re a lawyer listening to this podcast and you manage anybody,” says <a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a>, “I think you can find some value in some of the stuff that we’re going to talk about.”</p><p>What Malorie and host Michael Cowen talk about is effective law firm leadership, and the “stuff” includes strategies for building a culture of accountability without workplace drama. Borrowing insights from Cy Wakeman’s revolutionary books, they share personal and professional experiences that they’ve applied as leaders.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie Peacock</a></p><p><strong>About:</strong> A name partner at Cowen Rodriguez Peacock, Malorie represents clients who have been injured by the negligence of others. Her experience includes working on commercial vehicle, trucking, and wrongful death cases. </p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/cowen-rodriguez-peacock/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/cowenlaw" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.facebook.com/cowenrodriguezpeacock/" rel="noopener noreferrer" target="_blank">Facebook </a>| <a href="https://www.instagram.com/cowen_rodriguez_peacock/" rel="noopener noreferrer" target="_blank">Instagram </a>| <a href="https://www.youtube.com/channel/UC2y7c5BR1ikVHrbqNCxAQ6g" rel="noopener noreferrer" target="_blank">YouTube</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/167-malorie-peacock/]]></link><guid isPermaLink="false">e754736e-958b-4c6f-b0e2-d62e1a82c8db</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Nov 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6eeffd33-e7e0-4483-95e0-d191c43d8426/167-TLN-V1-converted.mp3" length="52525444" type="audio/mpeg"/><itunes:duration>54:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>167</itunes:episode><podcast:episode>167</podcast:episode></item><item><title>166 - Darryl Isaacs - In a World with Millions of Lawyers, You Can Stand Out</title><itunes:title>166 - Darryl Isaacs - In a World with Millions of Lawyers, You Can Stand Out</itunes:title><description><![CDATA[<p>Host Michael Cowen chats with <a href="https://wewin.com/attorneys/darryl-isaacs/" rel="noopener noreferrer" target="_blank">Darryl Isaacs</a> of <a href="https://wewin.com/" rel="noopener noreferrer" target="_blank">Isaacs &amp; Isaacs Personal Injury Lawyers</a> about personal branding and marketing. Darryl shares his journey from starting his practice in Kentucky to becoming a widely recognized figure in personal injury law across several states, with his own trademarked nickname: “The Hammer.” From television advertisements to digital platforms, Darryl discusses his experience with a range of marketing tools. Ultimately, though, he suggests that any marketing must be aligned with a lawyer’s authentic, unique voice.</p><p><em>Want to learn more from Darryl? Call his </em><a href="tel: 1-502-817-1000" rel="noopener noreferrer" target="_blank"><em>cell</em></a>.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://wewin.com/attorneys/darryl-isaacs/" rel="noopener noreferrer" target="_blank">Darryl Isaacs</a></p><p><strong>About:</strong> Nicknamed “The Hammer,” Darryl Isaacs smashes through delays, red tape, and tactics that insurance companies use to keep from paying what their clients deserve. His practice focuses on auto accidents, commercial vehicle and truck accidents, and wrongful death cases.</p><p><strong>Company: </strong><a href="https://wewin.com/" rel="noopener noreferrer" target="_blank">Isaacs &amp; Isaacs Personal Injury Lawyers</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/darryl-isaacs-21534162/" rel="noopener noreferrer" target="_blank">LinkedIn</a> </p>]]></description><content:encoded><![CDATA[<p>Host Michael Cowen chats with <a href="https://wewin.com/attorneys/darryl-isaacs/" rel="noopener noreferrer" target="_blank">Darryl Isaacs</a> of <a href="https://wewin.com/" rel="noopener noreferrer" target="_blank">Isaacs &amp; Isaacs Personal Injury Lawyers</a> about personal branding and marketing. Darryl shares his journey from starting his practice in Kentucky to becoming a widely recognized figure in personal injury law across several states, with his own trademarked nickname: “The Hammer.” From television advertisements to digital platforms, Darryl discusses his experience with a range of marketing tools. Ultimately, though, he suggests that any marketing must be aligned with a lawyer’s authentic, unique voice.</p><p><em>Want to learn more from Darryl? Call his </em><a href="tel: 1-502-817-1000" rel="noopener noreferrer" target="_blank"><em>cell</em></a>.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://wewin.com/attorneys/darryl-isaacs/" rel="noopener noreferrer" target="_blank">Darryl Isaacs</a></p><p><strong>About:</strong> Nicknamed “The Hammer,” Darryl Isaacs smashes through delays, red tape, and tactics that insurance companies use to keep from paying what their clients deserve. His practice focuses on auto accidents, commercial vehicle and truck accidents, and wrongful death cases.</p><p><strong>Company: </strong><a href="https://wewin.com/" rel="noopener noreferrer" target="_blank">Isaacs &amp; Isaacs Personal Injury Lawyers</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/darryl-isaacs-21534162/" rel="noopener noreferrer" target="_blank">LinkedIn</a> </p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">b18fde86-1f1e-492e-8b2f-fbfbc13fb128</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 31 Oct 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/dc47a279-7c48-486b-bd44-c71391a1f09d/166-TLN-V1-converted.mp3" length="30693409" type="audio/mpeg"/><itunes:duration>32:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>166</itunes:episode><podcast:episode>166</podcast:episode></item><item><title>165 - Drew Gilliland and Teana Overton – Little Pinky, Big Verdict: $1.8 Million</title><itunes:title>165 - Drew Gilliland and Teana Overton – Little Pinky, Big Verdict: $1.8 Million</itunes:title><description><![CDATA[<p>“I think it’s more than just the pinky,” <a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana Overton</a> says of her client’s injury from a trip-and-fall. In fact, the pinky bone shattered, requiring surgery and limiting the client’s way of life.</p><p><a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana</a> and <a href="https://www.schnyderlawfirm.com/team/drew-gilliland/" rel="noopener noreferrer" target="_blank">Drew Gilliland</a> join host Michael Cowen to discuss how they won $1.8 million for the plaintiff. Their behind-the-scenes description of the case highlights how they developed a strong relationship with the client and how they welcomed witness testimony that made her relatable to the jury. They also recall a “scary” moment when the defense motioned for a mistrial. Tune in to learn the twists and turns of the story.</p><h2>Featured Guests</h2><p><strong>Name: </strong><a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana Overton</a></p><p><strong>About:</strong> Teana is a first-generation college graduate and, more recently, a first-generation law school graduate. An associate at the Nick Schnyder Law Firm, she is a hardworking advocate for clients in underserved and underrepresented communities.&nbsp;</p><p><strong>Company: </strong><a href="https://www.schnyderlawfirm.com/" rel="noopener noreferrer" target="_blank">Nick Schnyder Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/teana-s-overton-b7325278/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Name: </strong><a href="https://www.schnyderlawfirm.com/team/drew-gilliland/" rel="noopener noreferrer" target="_blank">Drew Gilliland</a></p><p><strong>About:</strong> A senior trial attorney at the Nick Schnyder Law Firm, Drew represents people who have been injured by another’s negligence. He has recovered millions of dollars for his clients since he became a personal injury attorney and is frequently asked to co-counsel on cases with other attorneys.</p><p><strong>Company: </strong><a href="https://www.schnyderlawfirm.com/" rel="noopener noreferrer" target="_blank">Nick Schnyder Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/drew-gilliland-3a79065/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>“I think it’s more than just the pinky,” <a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana Overton</a> says of her client’s injury from a trip-and-fall. In fact, the pinky bone shattered, requiring surgery and limiting the client’s way of life.</p><p><a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana</a> and <a href="https://www.schnyderlawfirm.com/team/drew-gilliland/" rel="noopener noreferrer" target="_blank">Drew Gilliland</a> join host Michael Cowen to discuss how they won $1.8 million for the plaintiff. Their behind-the-scenes description of the case highlights how they developed a strong relationship with the client and how they welcomed witness testimony that made her relatable to the jury. They also recall a “scary” moment when the defense motioned for a mistrial. Tune in to learn the twists and turns of the story.</p><h2>Featured Guests</h2><p><strong>Name: </strong><a href="https://www.schnyderlawfirm.com/team/teana-s-overton/" rel="noopener noreferrer" target="_blank">Teana Overton</a></p><p><strong>About:</strong> Teana is a first-generation college graduate and, more recently, a first-generation law school graduate. An associate at the Nick Schnyder Law Firm, she is a hardworking advocate for clients in underserved and underrepresented communities.&nbsp;</p><p><strong>Company: </strong><a href="https://www.schnyderlawfirm.com/" rel="noopener noreferrer" target="_blank">Nick Schnyder Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/teana-s-overton-b7325278/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Name: </strong><a href="https://www.schnyderlawfirm.com/team/drew-gilliland/" rel="noopener noreferrer" target="_blank">Drew Gilliland</a></p><p><strong>About:</strong> A senior trial attorney at the Nick Schnyder Law Firm, Drew represents people who have been injured by another’s negligence. He has recovered millions of dollars for his clients since he became a personal injury attorney and is frequently asked to co-counsel on cases with other attorneys.</p><p><strong>Company: </strong><a href="https://www.schnyderlawfirm.com/" rel="noopener noreferrer" target="_blank">Nick Schnyder Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/drew-gilliland-3a79065/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/165-gilliland-overton/]]></link><guid isPermaLink="false">d670fd3d-d7d7-4f34-bbd5-9b07c87e2285</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Oct 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/2f2e3568-0293-4fcd-ab6c-49a89d5facdc/165-TLN-V1-converted.mp3" length="41495148" type="audio/mpeg"/><itunes:duration>49:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>165</itunes:episode><podcast:episode>165</podcast:episode></item><item><title>164 - Abbey Vela - Strategies for Building and Maintaining an Attorney Referral-Based Practice</title><itunes:title>164 - Abbey Vela - Strategies for Building and Maintaining an Attorney Referral-Based Practice</itunes:title><description><![CDATA[<p>Host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> invites Business Development Manager Abbey Vela to discuss how <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a> attracts and then keeps referral partners over the long haul. Abbey’s role at the firm is to connect and communicate with referrals; as she explains, it’s a position that “a lot of law firms tend to lack.” Michael observes that any firm interested in building a referral-based practice must be prepared to offer value. “It can't just be, ‘Come listen to how, what a badass I am and why you should give me your cases.’ No one wants to hear that.”</p><p>Finally, Michael and Abbey encourage listeners to attend the firm’s Big Rig Masterclass in Las Vegas on October 16, part of <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>. Those interested in enrolling can visit <a href="https://www.bigrigmasterclass.com/" rel="noopener noreferrer" target="_blank">Cowen’s Big Rig Masterclass</a> and use the promo code COWEN400 to save $400 off the price of registration.</p><h2>Featured Guest</h2><p><strong>Name: </strong>Abbey Vela</p><p><strong>About:</strong> Abbey is the business development manager at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>, where she liaises between the firm’s lawyers and referral partners. She has more than eight years of experience in building and growing businesses.&nbsp;</p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a><strong>&nbsp; </strong>&nbsp;&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/abbey-vela-50629078/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Host <a href="https://www.cowenlaw.com/team/michael-cowen" rel="noopener noreferrer" target="_blank">Michael Cowen</a> invites Business Development Manager Abbey Vela to discuss how <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a> attracts and then keeps referral partners over the long haul. Abbey’s role at the firm is to connect and communicate with referrals; as she explains, it’s a position that “a lot of law firms tend to lack.” Michael observes that any firm interested in building a referral-based practice must be prepared to offer value. “It can't just be, ‘Come listen to how, what a badass I am and why you should give me your cases.’ No one wants to hear that.”</p><p>Finally, Michael and Abbey encourage listeners to attend the firm’s Big Rig Masterclass in Las Vegas on October 16, part of <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>. Those interested in enrolling can visit <a href="https://www.bigrigmasterclass.com/" rel="noopener noreferrer" target="_blank">Cowen’s Big Rig Masterclass</a> and use the promo code COWEN400 to save $400 off the price of registration.</p><h2>Featured Guest</h2><p><strong>Name: </strong>Abbey Vela</p><p><strong>About:</strong> Abbey is the business development manager at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>, where she liaises between the firm’s lawyers and referral partners. She has more than eight years of experience in building and growing businesses.&nbsp;</p><p><strong>Company: </strong><a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a><strong>&nbsp; </strong>&nbsp;&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/abbey-vela-50629078/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">6a7da723-4c7c-4461-b7b6-0547645468bc</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 30 Sep 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d34ede16-81a7-44fd-992e-3f5d5c158fe7/164-TLN-V2-converted.mp3" length="24506589" type="audio/mpeg"/><itunes:duration>29:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>164</itunes:episode><podcast:episode>164</podcast:episode></item><item><title>163 - Joe Fried – $16.2 Million Verdict in Pioneering Case against Amazon</title><itunes:title>163 - Joe Fried – $16.2 Million Verdict in Pioneering Case against Amazon</itunes:title><description><![CDATA[<p>Renowned trucking accident lawyer <a href="https://www.friedgoldberg.com/about-our-firm/joseph-a-fried/" rel="noopener noreferrer" target="_blank">Joe Fried</a> tried the second case in the nation and the first in Georgia to test Amazon’s claims that it has no responsibility for its drivers’ conduct.</p><p>The result was a $16.2 million verdict against Amazon for pain and suffering endured by his client’s son, an 8-year-old boy who was run over by a delivery van. As Joe explains to host Michael Cowen, the groundbreaking case offers unique teaching opportunities for plaintiffs’ lawyers. Among the successful strategies: his team’s focus on exposing how the driver was himself a victim of Amazon, which places drivers under immense pressure. “The jury agreed with us on that in that regard.”</p><p>Both Joe and Michael will share their insights about trucking accident law this fall.</p><p>First, Joe will discuss the Amazon case at the <a href="https://www.memberleap.com/members/evr/reg_event.php?orgcode=ATAA&amp;evid=40768043" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys Annual Symposium</a>, to be held in Nashville from September 25 to 27.&nbsp;</p><p>Then, Joe and Michael will join the faculty at <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>, October 16-19 at Caesars Palace. Joe will present about the case, and Michael will lead a masterclass on trucking.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.friedgoldberg.com/about-our-firm/joseph-a-fried/" rel="noopener noreferrer" target="_blank">Joe Fried</a>&nbsp;&nbsp;&nbsp;</p><p><strong>About:</strong> Joe Fried is one of the original truck accident lawyers in the country and is widely recognized as a top attorney in the field. He is credited with developing many of the best practices used by lawyers nationally in truck accident investigation and truck accident litigation.</p><p><strong>Company: </strong><a href="https://www.friedgoldberg.com/" rel="noopener noreferrer" target="_blank">Fried Goldberg LLC</a>&nbsp;&nbsp;</p><p><strong>Connect: </strong><a href="https://www.facebook.com/FriedGoldbergLLC/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.linkedin.com/company/fried-goldberg-llc/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/TruckingAttys" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.youtube.com/@TheTruckingAttorneys" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/friedgoldberg/" rel="noopener noreferrer" target="_blank">Instagram</a>&nbsp; &nbsp; <strong>&nbsp;&nbsp;</strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and&nbsp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Renowned trucking accident lawyer <a href="https://www.friedgoldberg.com/about-our-firm/joseph-a-fried/" rel="noopener noreferrer" target="_blank">Joe Fried</a> tried the second case in the nation and the first in Georgia to test Amazon’s claims that it has no responsibility for its drivers’ conduct.</p><p>The result was a $16.2 million verdict against Amazon for pain and suffering endured by his client’s son, an 8-year-old boy who was run over by a delivery van. As Joe explains to host Michael Cowen, the groundbreaking case offers unique teaching opportunities for plaintiffs’ lawyers. Among the successful strategies: his team’s focus on exposing how the driver was himself a victim of Amazon, which places drivers under immense pressure. “The jury agreed with us on that in that regard.”</p><p>Both Joe and Michael will share their insights about trucking accident law this fall.</p><p>First, Joe will discuss the Amazon case at the <a href="https://www.memberleap.com/members/evr/reg_event.php?orgcode=ATAA&amp;evid=40768043" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys Annual Symposium</a>, to be held in Nashville from September 25 to 27.&nbsp;</p><p>Then, Joe and Michael will join the faculty at <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>, October 16-19 at Caesars Palace. Joe will present about the case, and Michael will lead a masterclass on trucking.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.friedgoldberg.com/about-our-firm/joseph-a-fried/" rel="noopener noreferrer" target="_blank">Joe Fried</a>&nbsp;&nbsp;&nbsp;</p><p><strong>About:</strong> Joe Fried is one of the original truck accident lawyers in the country and is widely recognized as a top attorney in the field. He is credited with developing many of the best practices used by lawyers nationally in truck accident investigation and truck accident litigation.</p><p><strong>Company: </strong><a href="https://www.friedgoldberg.com/" rel="noopener noreferrer" target="_blank">Fried Goldberg LLC</a>&nbsp;&nbsp;</p><p><strong>Connect: </strong><a href="https://www.facebook.com/FriedGoldbergLLC/" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.linkedin.com/company/fried-goldberg-llc/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://x.com/TruckingAttys" rel="noopener noreferrer" target="_blank">X</a> | <a href="https://www.youtube.com/@TheTruckingAttorneys" rel="noopener noreferrer" target="_blank">YouTube</a> | <a href="https://www.instagram.com/friedgoldberg/" rel="noopener noreferrer" target="_blank">Instagram</a>&nbsp; &nbsp; <strong>&nbsp;&nbsp;</strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a>, and&nbsp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/163-joe-fried]]></link><guid isPermaLink="false">0b082827-ed78-42c3-8a46-a827df5ee49c</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Sep 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/2172793b-5000-4cc2-ab07-fbf8ca6e168f/163-TLN-V1-converted.mp3" length="65835538" type="audio/mpeg"/><itunes:duration>01:18:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>163</itunes:episode><podcast:episode>163</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/05e9cba2-c89e-4eee-9338-3a1df801d9a6/index.html" type="text/html"/></item><item><title>162 - Jessica Brylo – Harnessing the Power of Big Data and Focus Groups</title><itunes:title>162 - Jessica Brylo – Harnessing the Power of Big Data and Focus Groups</itunes:title><description><![CDATA[<p>Think of focus groups as macro – exposing holes in the case and main issues from the jurors’ perspectives. Think of big data as micro – revealing the win rate, the ask, the possible outcome in terms of money.</p><p>In her second visit to <em>Trial Lawyer Nation</em>, <a href="https://www.trialdynamics.net/about" rel="noopener noreferrer" target="_blank">Jessica Brylo</a>, owner and lead litigation consultant at <a href="https://www.trialdynamics.net/" rel="noopener noreferrer" target="_blank">Trial Dynamics</a>, outlines the utility of both tools. The conversation with host Michael Cowen dovetails with Jessica’s first <a href="https://triallawyernation.com/108-jessica-brylo/" rel="noopener noreferrer" target="_blank">appearance </a>on the show, when she shared her insights about how jurors make decisions and how to frame cases persuasively. In this visit, Jessica discusses when and what to expect in hiring a consultant. She also previews her three programs at the upcoming <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>: lectures on focus groups and case framing and a workshop on case framing, where participants will actually work through a case.&nbsp;</p><p><a href="mailto:jessica@trialdynamics.net" rel="noopener noreferrer" target="_blank"><em>Email</em></a><em> Jessica to learn more about how she can help you.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.trialdynamics.net/about" rel="noopener noreferrer" target="_blank">Jessica Brylo</a></p><p><strong>About:</strong> Jessica Brylo is the owner and lead litigation consultant at Trial Dynamics, a national litigation consulting firm dedicated to plaintiff’s civil and criminal defense cases. She specializes in case framing, jury research, focus groups, mock trials, big data studies, opening statement development, witness preparation, and jury selection. Over the past two decades, Jessica has spoken to thousands of jurors and conducted hundreds of mock trials, the results of which she uses to guide case strategy and framing on cases ranging from soft tissue injuries to nine-figure catastrophic injury cases and multi-billion dollar class-action lawsuits.</p><p><strong>Company:</strong> <a href="https://www.trialdynamics.net/" rel="noopener noreferrer" target="_blank">Trial Dynamics</a> on <a href="https://www.instagram.com/trial_dynamics/" rel="noopener noreferrer" target="_blank">Instagram</a></p><p><strong>Connect: </strong><a href="mailto:jessica@trialdynamics.net" rel="noopener noreferrer" target="_blank">Email</a><strong> |</strong> <a href="https://www.linkedin.com/in/jessica-brylo-%E2%99%A0%EF%B8%8F-2387b07/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Think of focus groups as macro – exposing holes in the case and main issues from the jurors’ perspectives. Think of big data as micro – revealing the win rate, the ask, the possible outcome in terms of money.</p><p>In her second visit to <em>Trial Lawyer Nation</em>, <a href="https://www.trialdynamics.net/about" rel="noopener noreferrer" target="_blank">Jessica Brylo</a>, owner and lead litigation consultant at <a href="https://www.trialdynamics.net/" rel="noopener noreferrer" target="_blank">Trial Dynamics</a>, outlines the utility of both tools. The conversation with host Michael Cowen dovetails with Jessica’s first <a href="https://triallawyernation.com/108-jessica-brylo/" rel="noopener noreferrer" target="_blank">appearance </a>on the show, when she shared her insights about how jurors make decisions and how to frame cases persuasively. In this visit, Jessica discusses when and what to expect in hiring a consultant. She also previews her three programs at the upcoming <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>: lectures on focus groups and case framing and a workshop on case framing, where participants will actually work through a case.&nbsp;</p><p><a href="mailto:jessica@trialdynamics.net" rel="noopener noreferrer" target="_blank"><em>Email</em></a><em> Jessica to learn more about how she can help you.</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.trialdynamics.net/about" rel="noopener noreferrer" target="_blank">Jessica Brylo</a></p><p><strong>About:</strong> Jessica Brylo is the owner and lead litigation consultant at Trial Dynamics, a national litigation consulting firm dedicated to plaintiff’s civil and criminal defense cases. She specializes in case framing, jury research, focus groups, mock trials, big data studies, opening statement development, witness preparation, and jury selection. Over the past two decades, Jessica has spoken to thousands of jurors and conducted hundreds of mock trials, the results of which she uses to guide case strategy and framing on cases ranging from soft tissue injuries to nine-figure catastrophic injury cases and multi-billion dollar class-action lawsuits.</p><p><strong>Company:</strong> <a href="https://www.trialdynamics.net/" rel="noopener noreferrer" target="_blank">Trial Dynamics</a> on <a href="https://www.instagram.com/trial_dynamics/" rel="noopener noreferrer" target="_blank">Instagram</a></p><p><strong>Connect: </strong><a href="mailto:jessica@trialdynamics.net" rel="noopener noreferrer" target="_blank">Email</a><strong> |</strong> <a href="https://www.linkedin.com/in/jessica-brylo-%E2%99%A0%EF%B8%8F-2387b07/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/162-jessica-brylo]]></link><guid isPermaLink="false">3b98e69e-8747-4cd1-b23c-d2c48e15f920</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 31 Aug 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/415d6261-ac4c-4fbf-80ef-774958ab0fa8/162-TLN-V2-converted.mp3" length="41456093" type="audio/mpeg"/><itunes:duration>49:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>162</itunes:episode><podcast:episode>162</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/795879e0-97a7-4e23-911e-0668f56ab977/index.html" type="text/html"/></item><item><title>161 - Dan Ambrose’s Trial Lawyers University – Big Names, Boot Camps, Case Breakdowns</title><itunes:title>161 - Dan Ambrose’s Trial Lawyers University – Big Names, Boot Camps, Case Breakdowns</itunes:title><description><![CDATA[<p>From October 16 to 19, Caesars Palace will be the site of Trial Lawyers University, an in-depth educational opportunity for lawyers who want to sharpen their skills, network, and perhaps – if they’re brave – belt out tunes at a karaoke bar.</p><p>Trial Lawyers University founder <a href="https://tlubeach.com/profiles/daniel-ambrose" rel="noopener noreferrer" target="_blank">Dan Ambrose</a> offers a preview of what’s in store at TLU Vegas during this conversation with host Michael Cowen. He explains how he has designed the conference so that participants have training choices that suit their knowledge gaps and goals. “I try to put my heart and soul into it,” Dan says of the rigorous planning. “Just like you put your heart and soul into a trial. Every conference is like my trial.”</p><p><em>Want to attend </em><a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank"><em>TLU Vegas</em></a><em>? Register </em><a href="https://tlulive.com/registration" rel="noopener noreferrer" target="_blank"><em>here</em></a><em>.</em>&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://tlubeach.com/profiles/daniel-ambrose" rel="noopener noreferrer" target="_blank">Dan Ambrose</a></p><p><strong>About:</strong> Dan is a Las Vegas-based personal injury attorney who launched Trial Lawyers University during the pandemic. The next conference, <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>, will be held from October 16 to 19 at Caesars Palace.</p><p><strong>Company: </strong><a href="http://triallawyersuniversity.com" rel="noopener noreferrer" target="_blank">Trial Lawyers University</a></p><p><strong>Connect: </strong>TLU on<strong> </strong><a href="https://x.com/tlutriallawyers" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyersUniversity" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyersuniversity/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyers-university/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>From October 16 to 19, Caesars Palace will be the site of Trial Lawyers University, an in-depth educational opportunity for lawyers who want to sharpen their skills, network, and perhaps – if they’re brave – belt out tunes at a karaoke bar.</p><p>Trial Lawyers University founder <a href="https://tlubeach.com/profiles/daniel-ambrose" rel="noopener noreferrer" target="_blank">Dan Ambrose</a> offers a preview of what’s in store at TLU Vegas during this conversation with host Michael Cowen. He explains how he has designed the conference so that participants have training choices that suit their knowledge gaps and goals. “I try to put my heart and soul into it,” Dan says of the rigorous planning. “Just like you put your heart and soul into a trial. Every conference is like my trial.”</p><p><em>Want to attend </em><a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank"><em>TLU Vegas</em></a><em>? Register </em><a href="https://tlulive.com/registration" rel="noopener noreferrer" target="_blank"><em>here</em></a><em>.</em>&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://tlubeach.com/profiles/daniel-ambrose" rel="noopener noreferrer" target="_blank">Dan Ambrose</a></p><p><strong>About:</strong> Dan is a Las Vegas-based personal injury attorney who launched Trial Lawyers University during the pandemic. The next conference, <a href="https://tlulive.com/" rel="noopener noreferrer" target="_blank">TLU Vegas</a>, will be held from October 16 to 19 at Caesars Palace.</p><p><strong>Company: </strong><a href="http://triallawyersuniversity.com" rel="noopener noreferrer" target="_blank">Trial Lawyers University</a></p><p><strong>Connect: </strong>TLU on<strong> </strong><a href="https://x.com/tlutriallawyers" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyersUniversity" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyersuniversity/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyers-university/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/161-dan-ambrose/]]></link><guid isPermaLink="false">39a938a3-a61e-43a2-8ddc-4fba6b2feb38</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Aug 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a36c259d-d303-41b8-8ac1-218444bcc446/161-TLN-V1-converted.mp3" length="35303289" type="audio/mpeg"/><itunes:duration>42:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>161</itunes:episode><podcast:episode>161</podcast:episode></item><item><title>160 - Bruce Inosencio – The Four Words that Drove His Record-Setting Verdict</title><itunes:title>160 - Bruce Inosencio – The Four Words that Drove His Record-Setting Verdict</itunes:title><description><![CDATA[<p>“Statistics suck. Stories stick.”</p><p>For <a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Bruce Inosencio</a>, this motto proved a north star guiding his case against a Michigan nursing home. With host Michael Cowen, Bruce acknowledges the challenge he faced: How to prove that the facility owed damages when the patient was an elderly, sick woman?&nbsp;</p><p>To do so, he and his legal team connected with the jurors so they’d be invested in the story of the 87-year-old woman’s life. He combatted the defense argument that an elderly woman’s life was somehow less valuable. The statistics of her experience at the facility mattered, but the stories that Bruce told drove the verdict. They awarded $6 million to her surviving daughters, a record in Michigan. Tune in to hear Bruce explain why the story, not statistics, won the day.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Bruce A. Inosencio, Jr.</a></p><p><strong>About:</strong> Bruce Inosencio represents clients in truck crash cases, nursing home abuse and neglect, business disputes, and construction claims. A lifelong resident of Jackson, Michigan, he established his own law firm in 2000 after having worked as an associate attorney for four years at another local firm.&nbsp;</p><p>In 2009, he and Kristina Fisk formed Inosencio &amp; Fisk, PLLC. They have offices in Cheboygan, Michigan; Austin, Texas; and Naples, Florida.</p><p><strong>Company:</strong>&nbsp; <a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Inosencio &amp; Fisk, PLLC</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/bruce-inosencio-3a782411/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>“Statistics suck. Stories stick.”</p><p>For <a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Bruce Inosencio</a>, this motto proved a north star guiding his case against a Michigan nursing home. With host Michael Cowen, Bruce acknowledges the challenge he faced: How to prove that the facility owed damages when the patient was an elderly, sick woman?&nbsp;</p><p>To do so, he and his legal team connected with the jurors so they’d be invested in the story of the 87-year-old woman’s life. He combatted the defense argument that an elderly woman’s life was somehow less valuable. The statistics of her experience at the facility mattered, but the stories that Bruce told drove the verdict. They awarded $6 million to her surviving daughters, a record in Michigan. Tune in to hear Bruce explain why the story, not statistics, won the day.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Bruce A. Inosencio, Jr.</a></p><p><strong>About:</strong> Bruce Inosencio represents clients in truck crash cases, nursing home abuse and neglect, business disputes, and construction claims. A lifelong resident of Jackson, Michigan, he established his own law firm in 2000 after having worked as an associate attorney for four years at another local firm.&nbsp;</p><p>In 2009, he and Kristina Fisk formed Inosencio &amp; Fisk, PLLC. They have offices in Cheboygan, Michigan; Austin, Texas; and Naples, Florida.</p><p><strong>Company:</strong>&nbsp; <a href="https://www.inosenciofisk.com/" rel="noopener noreferrer" target="_blank">Inosencio &amp; Fisk, PLLC</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/bruce-inosencio-3a782411/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/160-bruce-inosencio/]]></link><guid isPermaLink="false">91ac2e48-0b17-4dae-b581-4f8d321b6680</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Jul 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8d4d2a86-3b32-4159-b8ba-db051d568bd3/160-TLN-V1-converted.mp3" length="35635439" type="audio/mpeg"/><itunes:duration>42:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>160</itunes:episode><podcast:episode>160</podcast:episode></item><item><title>159 - Sean Claggett – The Billion Dollar Ask That Birthed JuryBall</title><itunes:title>159 - Sean Claggett – The Billion Dollar Ask That Birthed JuryBall</itunes:title><description><![CDATA[<p>Sean Claggett is on a mission to change the way trial lawyers use data so they don’t leave billions on the table.</p><p>The author of <em>JuryBall: The Big Data Revolution is Here</em>, Sean, joins Michael Cowen to discuss how using focus groups and big data have helped him learn from early losses and helped his clients get what they deserve. “Asking for too much money is dangerous, but if you don’t ask for enough money, you lose too,” says Sean. Tune in as Sean shares what big data has taught plaintiffs’ lawyers and hear about two real-world examples of how he used big data to win large verdicts for his injured clients, including how he asked the jury for $1B.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.claggettlaw.com/our-team/sean-claggett/" rel="noopener noreferrer" target="_blank">Sean Claggett</a></p><p><strong>About:</strong> Sean Claggett is an established Las Vegas personal injury attorney and handles difficult cases across the country. Sean founded Claggett &amp; Sykes Law Firm in 2005, and is the firm’s lead trial lawyer. Sean has also co-authored the book <a href="https://www.juryball.com/about-juryball-book/" rel="noopener noreferrer" target="_blank">JuryBall: The Big Data Revolution is Here</a>, along with Alicia Campbell and John Campbell.&nbsp;</p><p>In 2017, Sean was recognized by his fellow trial lawyers of the Nevada Justice Association as Nevada’s Trial Attorney of the Year. In 2023, Sean and the Claggett &amp; Sykes Law Firm trial team in New Mexico <a href="https://www.claggettlaw.com/2023/09/18/claggett-sykes-secures-485-million-jury-verdict-in-sexual-abuse-case/" rel="noopener noreferrer" target="_blank">won a record $485 million jury verdict</a> against a national healthcare company, Acadia Healthcare, Inc., for its involvement in placing children in a foster care home with a known sexual predator.</p><p><strong>Company:</strong> <a href="https://www.claggettlaw.com/" rel="noopener noreferrer" target="_blank">Claggett &amp; Sykes Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sean-claggett-02605a159/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> | </strong><a href="mailto:sean@claggettlaw.com" rel="noopener noreferrer" target="_blank">Email</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Sean Claggett is on a mission to change the way trial lawyers use data so they don’t leave billions on the table.</p><p>The author of <em>JuryBall: The Big Data Revolution is Here</em>, Sean, joins Michael Cowen to discuss how using focus groups and big data have helped him learn from early losses and helped his clients get what they deserve. “Asking for too much money is dangerous, but if you don’t ask for enough money, you lose too,” says Sean. Tune in as Sean shares what big data has taught plaintiffs’ lawyers and hear about two real-world examples of how he used big data to win large verdicts for his injured clients, including how he asked the jury for $1B.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.claggettlaw.com/our-team/sean-claggett/" rel="noopener noreferrer" target="_blank">Sean Claggett</a></p><p><strong>About:</strong> Sean Claggett is an established Las Vegas personal injury attorney and handles difficult cases across the country. Sean founded Claggett &amp; Sykes Law Firm in 2005, and is the firm’s lead trial lawyer. Sean has also co-authored the book <a href="https://www.juryball.com/about-juryball-book/" rel="noopener noreferrer" target="_blank">JuryBall: The Big Data Revolution is Here</a>, along with Alicia Campbell and John Campbell.&nbsp;</p><p>In 2017, Sean was recognized by his fellow trial lawyers of the Nevada Justice Association as Nevada’s Trial Attorney of the Year. In 2023, Sean and the Claggett &amp; Sykes Law Firm trial team in New Mexico <a href="https://www.claggettlaw.com/2023/09/18/claggett-sykes-secures-485-million-jury-verdict-in-sexual-abuse-case/" rel="noopener noreferrer" target="_blank">won a record $485 million jury verdict</a> against a national healthcare company, Acadia Healthcare, Inc., for its involvement in placing children in a foster care home with a known sexual predator.</p><p><strong>Company:</strong> <a href="https://www.claggettlaw.com/" rel="noopener noreferrer" target="_blank">Claggett &amp; Sykes Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sean-claggett-02605a159/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong> | </strong><a href="mailto:sean@claggettlaw.com" rel="noopener noreferrer" target="_blank">Email</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/159-sean-claggett/]]></link><guid isPermaLink="false">aa5c135e-f79e-4991-97a0-1802e00a892e</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Jul 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/03dc11c5-13d4-41ba-bfad-c2befc5bf6fa/159-was-158-TLN-V1-converted.mp3" length="37403864" type="audio/mpeg"/><itunes:duration>44:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>159</itunes:episode><podcast:episode>159</podcast:episode></item><item><title>158 - Malorie Peacock – A Case is About the Jurors: Winning a Tough Wrongful Death Case</title><itunes:title>158 - Malorie Peacock – A Case is About the Jurors: Winning a Tough Wrongful Death Case</itunes:title><description><![CDATA[<p>In trial, you have to be ready and just accept the fact that things are never going to be perfect. They’re never going to go the way you planned it.&nbsp;</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock share their strategies (as well as the hiccups they overcame) from their recent $4M verdict on a trucking wrongful death case, where only 10% of the fault was put on their client for rear-ending a tractor trailer. They detail how they “armed their experts” so that the jury wasn’t skeptical of expert testimony in this expert-heavy case. They also share how they successfully minimized comparative fault, and how they presented damages in a way that made an emotional impact. The episode wraps up with a discussion on the value of the healing aspect of the trial process for clients.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>In trial, you have to be ready and just accept the fact that things are never going to be perfect. They’re never going to go the way you planned it.&nbsp;</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock share their strategies (as well as the hiccups they overcame) from their recent $4M verdict on a trucking wrongful death case, where only 10% of the fault was put on their client for rear-ending a tractor trailer. They detail how they “armed their experts” so that the jury wasn’t skeptical of expert testimony in this expert-heavy case. They also share how they successfully minimized comparative fault, and how they presented damages in a way that made an emotional impact. The episode wraps up with a discussion on the value of the healing aspect of the trial process for clients.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/158-malorie-peacock]]></link><guid isPermaLink="false">ff83d720-078d-4b16-b47b-2cdc303d0d41</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 30 Jun 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b4ce4784-2666-4fbc-987a-ce81ce4234b8/158-TLN-V2-converted.mp3" length="41690424" type="audio/mpeg"/><itunes:duration>49:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>158</itunes:episode><podcast:episode>158</podcast:episode></item><item><title>157 - Przemek Lubecki–Focus on Process and Human Connection for Trial Success</title><itunes:title>157 - Przemek Lubecki–Focus on Process and Human Connection for Trial Success</itunes:title><description><![CDATA[<p>Many people hate losing. Trial lawyers are no different. But can ignoring the thought of winning or losing a trial actually increase your chances of victory?</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen hosts attorney <a href="https://www.morrisbart.com/about/attorneys/przemek-lubecki/" rel="noopener noreferrer" target="_blank">Przemek Lubecki</a> of New Orleans law firm <a href="https://www.morrisbart.com/" rel="noopener noreferrer" target="_blank">Morris Bart</a>. Michael and Przemek cover many topics, from embracing the performative aspect of trial, making connections with jurors, and how focusing on the process instead of the outcome can lead to wins at trial. Przemek also shares a story about one of his proudest verdicts, the <em>CEVA</em> case.</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.morrisbart.com/about/attorneys/przemek-lubecki/" rel="noopener noreferrer" target="_blank">Przemek Lubecki</a></p><p><strong>About: </strong>Przemek Lubecki was born in Poland and practiced law in Chicago before landing in New Orleans. Przemek has tried over 100 cases to verdict, and his practice focuses mainly on personal injury lawsuits. He received his bachelor’s degree from Tulane University, and was a Golden Gloves boxer in Chicago after earning his law degree from Loyola University Chicago School of Law in 2005.</p><p><strong>Company: </strong><a href="https://www.morrisbart.com/" rel="noopener noreferrer" target="_blank">Morris Bart</a></p><p>Connect: <a href="https://www.linkedin.com/company/morrisbartlawfirm/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Many people hate losing. Trial lawyers are no different. But can ignoring the thought of winning or losing a trial actually increase your chances of victory?</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen hosts attorney <a href="https://www.morrisbart.com/about/attorneys/przemek-lubecki/" rel="noopener noreferrer" target="_blank">Przemek Lubecki</a> of New Orleans law firm <a href="https://www.morrisbart.com/" rel="noopener noreferrer" target="_blank">Morris Bart</a>. Michael and Przemek cover many topics, from embracing the performative aspect of trial, making connections with jurors, and how focusing on the process instead of the outcome can lead to wins at trial. Przemek also shares a story about one of his proudest verdicts, the <em>CEVA</em> case.</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.morrisbart.com/about/attorneys/przemek-lubecki/" rel="noopener noreferrer" target="_blank">Przemek Lubecki</a></p><p><strong>About: </strong>Przemek Lubecki was born in Poland and practiced law in Chicago before landing in New Orleans. Przemek has tried over 100 cases to verdict, and his practice focuses mainly on personal injury lawsuits. He received his bachelor’s degree from Tulane University, and was a Golden Gloves boxer in Chicago after earning his law degree from Loyola University Chicago School of Law in 2005.</p><p><strong>Company: </strong><a href="https://www.morrisbart.com/" rel="noopener noreferrer" target="_blank">Morris Bart</a></p><p>Connect: <a href="https://www.linkedin.com/company/morrisbartlawfirm/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">770ef228-8c8c-432e-8c27-8a20dbb69cf5</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Jun 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3e302242-ad4f-4a59-b871-37ea7c05d5fa/157-TLN-V1-converted.mp3" length="33938919" type="audio/mpeg"/><itunes:duration>40:29</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>157</itunes:episode><podcast:episode>157</podcast:episode></item><item><title>156 - Sonia Rodriguez – Incredible Settlements Come From Being Ready for Trial</title><itunes:title>156 - Sonia Rodriguez – Incredible Settlements Come From Being Ready for Trial</itunes:title><description><![CDATA[<p>Like crashes, luck is predictable. If you want to get “lucky” and get multimillion-dollar settlements regularly, then you have to put in the time and do the work.&nbsp; And it also helps to have the right mindset and strategy for your case.</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen is joined by his partner Sonia Rodriguez. Tune in as Sonia explains the shift in mindset that led to her getting three multimillion-dollar settlements in the past six months on tractor trailer cases. Sonia and Michael also discuss the three things you need to get a big result on a big case, why you need to understand the sunk cost fallacy and Pareto Principle, and how (and why) Sonia gets ready for trial from the first deposition.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong>&nbsp; Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. Sonia has represented only plaintiffs for nearly 20 years, and she practices in the areas of personal injury trial and appellate law. Beyond the practice of law, Sonia has provided unwavering support to a number of important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Like crashes, luck is predictable. If you want to get “lucky” and get multimillion-dollar settlements regularly, then you have to put in the time and do the work.&nbsp; And it also helps to have the right mindset and strategy for your case.</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen is joined by his partner Sonia Rodriguez. Tune in as Sonia explains the shift in mindset that led to her getting three multimillion-dollar settlements in the past six months on tractor trailer cases. Sonia and Michael also discuss the three things you need to get a big result on a big case, why you need to understand the sunk cost fallacy and Pareto Principle, and how (and why) Sonia gets ready for trial from the first deposition.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong>&nbsp; Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. Sonia has represented only plaintiffs for nearly 20 years, and she practices in the areas of personal injury trial and appellate law. Beyond the practice of law, Sonia has provided unwavering support to a number of important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/156-sonia-rodriguez]]></link><guid isPermaLink="false">e995475d-b925-47f1-bb21-b60ea8341c77</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 31 May 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3153c708-be4b-420f-89a0-339456bf1728/156-TLN-V1-converted.mp3" length="25268708" type="audio/mpeg"/><itunes:duration>30:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>156</itunes:episode><podcast:episode>156</podcast:episode></item><item><title>155 - Big Rig Bootcamp – Your Gateway to Mastering Trucking Litigation</title><itunes:title>155 - Big Rig Bootcamp – Your Gateway to Mastering Trucking Litigation</itunes:title><description><![CDATA[<p>For trial lawyers seeking to level up in their trucking law practice, <a href="https://bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Cowen’s Big Rig Bootcamp</a> is an unmissable opportunity.</p><p>In this bonus episode of <em>Trial Lawyer Nation</em>, host<em> </em>Michael Cowan is joined by Isabella Santellan, marketing director at Cowen Rodriguez Peacock to preview <a href="https://bigrigbootcamp.com/#section-HrSInICYV1" rel="noopener noreferrer" target="_blank">Big Rig Bootcamp</a>. At Big Rig Bootcamp, you’ll take a deep dive into the trucking industry’s intricacies, including how companies use telematics (Michael’s firm bought a telematics system and currently has an expert on the road using it now!).&nbsp;&nbsp;</p><p>The seminar will also show Michael’s strategies for how to put on the most persuasive direct expert testimony from a liability expert, show how you can make the insurance company pay when they claim there’s no coverage (or find other sources of recovery), discuss when to do (or not do) an inspection of the vehicles, and more!&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><p><em>Michael’s firm is growing! Cowen Rodriguez Peacock is looking for 2 mid-level associates with 3-5 years of civil litigation experience.&nbsp; Listen to the episode for more information on how to apply!</em></p><h2>Featured Guest</h2><p><strong>Name: </strong>Isabella Santellan</p><p><strong>About:</strong> Isabella Santellan is the Marketing Director at Cowen Rodriguez Peacock. She was born and raised in San Antonio, TX. Isabella earned her B.B.A in Business Management from the University of Texas at San Antonio and is currently working on her M.B.A at Texas A&amp;M University-San Antonio. As the Marketing Director, Isabella runs the firm’s social media, helps plan events, and works to ensure they provide an unforgettable experience to everyone they work with. In her free time, Isabella enjoys traveling, golfing, and spending time with her family.&nbsp;</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/isabella-santellan/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>For trial lawyers seeking to level up in their trucking law practice, <a href="https://bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Cowen’s Big Rig Bootcamp</a> is an unmissable opportunity.</p><p>In this bonus episode of <em>Trial Lawyer Nation</em>, host<em> </em>Michael Cowan is joined by Isabella Santellan, marketing director at Cowen Rodriguez Peacock to preview <a href="https://bigrigbootcamp.com/#section-HrSInICYV1" rel="noopener noreferrer" target="_blank">Big Rig Bootcamp</a>. At Big Rig Bootcamp, you’ll take a deep dive into the trucking industry’s intricacies, including how companies use telematics (Michael’s firm bought a telematics system and currently has an expert on the road using it now!).&nbsp;&nbsp;</p><p>The seminar will also show Michael’s strategies for how to put on the most persuasive direct expert testimony from a liability expert, show how you can make the insurance company pay when they claim there’s no coverage (or find other sources of recovery), discuss when to do (or not do) an inspection of the vehicles, and more!&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><p><em>Michael’s firm is growing! Cowen Rodriguez Peacock is looking for 2 mid-level associates with 3-5 years of civil litigation experience.&nbsp; Listen to the episode for more information on how to apply!</em></p><h2>Featured Guest</h2><p><strong>Name: </strong>Isabella Santellan</p><p><strong>About:</strong> Isabella Santellan is the Marketing Director at Cowen Rodriguez Peacock. She was born and raised in San Antonio, TX. Isabella earned her B.B.A in Business Management from the University of Texas at San Antonio and is currently working on her M.B.A at Texas A&amp;M University-San Antonio. As the Marketing Director, Isabella runs the firm’s social media, helps plan events, and works to ensure they provide an unforgettable experience to everyone they work with. In her free time, Isabella enjoys traveling, golfing, and spending time with her family.&nbsp;</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/isabella-santellan/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">33fd4c0d-7266-4a04-9520-26f0f939869d</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 23 May 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/344b3205-aa86-42c0-a4e0-d00b23479cc1/155-TLN-V1-converted.mp3" length="9121473" type="audio/mpeg"/><itunes:duration>10:53</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>155</itunes:episode><podcast:episode>155</podcast:episode></item><item><title>154 - Lara Brock–Whether in Trial or Arbitration, Compete to Win</title><itunes:title>154 - Lara Brock–Whether in Trial or Arbitration, Compete to Win</itunes:title><description><![CDATA[<p>“In order to be a good trial lawyer, you have to have that innate sense of ‘<em>let’s go, I’m ready to go</em>.’”</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen talks to seasoned trial lawyer Lara Brock of Espinoza &amp; Brock, PLLC about her sports-oriented, competitive mindset that has influenced both how she practices law and serves as a leader within her law firm.&nbsp;</p><p>Tune in as Michael and Lara talk about why it's important to shift from the “family” mindset to the “team” mindset within your law firm, how to find your own voice as a trial lawyer, and why Lara’s firm handles worker’s comp cases in Texas while few other law firms do. They also discuss the strategy behind her firm’s repeated success in arbitration, and what Lara looks for in third-party cases.&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp; </p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.espinozabrock.com/our-team/lara-brock/" rel="noopener noreferrer" target="_blank">Lara Brock</a></p><p><strong>About:</strong> Lara is a senior partner at Espinoza &amp; Brock, PLLC in San Antonio, Texas. Lara has worked with the Espinoza Law Firm since March 2011 and has focused her practice on non-subscriber injury cases, third party injury cases, and employment discrimination and retaliation cases. In doing so, she has presented cases at trial, has presented cases to arbitrators with the American Arbitration Association and Judicial Workforce Arbitrations, and has presented written appeals and oral argument before the Fourth Court of Appeals. She serves as Treasurer of the San Antonio Trial Lawyers Association and President-Elect of the Bexar County Women’s Bar Association. In 2016, Lara founded the Women’s Caucus for the San Antonio Trial Lawyers Association and is a steering committee member of the Women’s Caucus of the Texas Trial Lawyers Association. From 2021 through 2023, Lara served as the Vice President of Continuing Legal Education for the Texas Trial Lawyers Association.</p><p>A native of Roanoke, Virginia, she graduated sixth in her class from St. Mary’s University School of Law in May 2014. She received her undergraduate degree in Political Science and Spanish from Carson-Newman University in Tennessee, graduating summa cum laude with honors.</p><p><strong>Company:</strong> <a href="https://www.espinozabrock.com/" rel="noopener noreferrer" target="_blank">Espinoza &amp; Brock, PLLC</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/lara-brock-1a219255/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>“In order to be a good trial lawyer, you have to have that innate sense of ‘<em>let’s go, I’m ready to go</em>.’”</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen talks to seasoned trial lawyer Lara Brock of Espinoza &amp; Brock, PLLC about her sports-oriented, competitive mindset that has influenced both how she practices law and serves as a leader within her law firm.&nbsp;</p><p>Tune in as Michael and Lara talk about why it's important to shift from the “family” mindset to the “team” mindset within your law firm, how to find your own voice as a trial lawyer, and why Lara’s firm handles worker’s comp cases in Texas while few other law firms do. They also discuss the strategy behind her firm’s repeated success in arbitration, and what Lara looks for in third-party cases.&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp; </p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.espinozabrock.com/our-team/lara-brock/" rel="noopener noreferrer" target="_blank">Lara Brock</a></p><p><strong>About:</strong> Lara is a senior partner at Espinoza &amp; Brock, PLLC in San Antonio, Texas. Lara has worked with the Espinoza Law Firm since March 2011 and has focused her practice on non-subscriber injury cases, third party injury cases, and employment discrimination and retaliation cases. In doing so, she has presented cases at trial, has presented cases to arbitrators with the American Arbitration Association and Judicial Workforce Arbitrations, and has presented written appeals and oral argument before the Fourth Court of Appeals. She serves as Treasurer of the San Antonio Trial Lawyers Association and President-Elect of the Bexar County Women’s Bar Association. In 2016, Lara founded the Women’s Caucus for the San Antonio Trial Lawyers Association and is a steering committee member of the Women’s Caucus of the Texas Trial Lawyers Association. From 2021 through 2023, Lara served as the Vice President of Continuing Legal Education for the Texas Trial Lawyers Association.</p><p>A native of Roanoke, Virginia, she graduated sixth in her class from St. Mary’s University School of Law in May 2014. She received her undergraduate degree in Political Science and Spanish from Carson-Newman University in Tennessee, graduating summa cum laude with honors.</p><p><strong>Company:</strong> <a href="https://www.espinozabrock.com/" rel="noopener noreferrer" target="_blank">Espinoza &amp; Brock, PLLC</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/lara-brock-1a219255/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">e616f8ad-f9bd-46ac-9573-2c88450f81fb</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 May 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e0cf7670-bed6-42d0-8e11-dfcf076f31f8/154-TLN-V2-converted.mp3" length="35216784" type="audio/mpeg"/><itunes:duration>42:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>154</itunes:episode><podcast:episode>154</podcast:episode></item><item><title>153 - Sach Oliver–Depositions Are Trial</title><itunes:title>153 - Sach Oliver–Depositions Are Trial</itunes:title><description><![CDATA[<p>The road to success is paved with failure, but if a trial lawyer can learn from those failures, they will ultimately become a more effective advocate.</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen sits down with trial lawyer Sach Oliver of Oliver Law Firm to discuss how lawyers can continually hone their skills by learning from their own failures, learning from other attorneys, and treating depositions as trial.</p><p>Sach also discusses his forthcoming book, <a href="http://depositionsaretrial.com" rel="noopener noreferrer" target="_blank"><em>Depositions are Trial</em></a>, which will be released June 24, 2024 (Pre-orders May 1, 2024) and includes philosophies, strategies, methods, and techniques for pursuing the truth and zealously advocating for clients.</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.oliverlawfirm.com/attorneys/sach-d-oliver/" rel="noopener noreferrer" target="_blank">Sach Oliver</a></p><p><strong>About: </strong>Sach Oliver is an experienced trial attorney and CEO of Oliver Law Firm in Rogers, Arkansas.</p><p>Sach was raised in Viola, Arkansas, and attended Arkansas State University in Jonesboro, where he was a roper on the school’s rodeo team. After graduating from college, Sach attended the University of Arkansas School of Law, where he won “Best Oral Advocate” at the American College of Trial Lawyers’ National Trial Competition.</p><p>As a trial attorney, Sach has obtained numerous large verdicts for his clients in personal injury cases involving everything from 18-wheelers to environmental accidents. The Arkansas Trial Lawyers Association selected him as an Outstanding Trial Lawyer in 2015, and Sach was voted president of the Arkansas Trial Lawyers Association for the 2022 - 2023 term. He currently sits on the board of regents for the Academy of Truck Accident Attorneys. He is one of only two board certified members of the ATAA in Arkansas.</p><p>Sach Oliver’s book, <em>Depositions are Trial</em>, will be released June 24, 2024, and will accept pre-orders beginning May 1, 2024. For more information about his upcoming book, visit <a href="http://depositionsaretrial.com" rel="noopener noreferrer" target="_blank">depositionsaretrial.com</a>.&nbsp;</p><p><strong>Company: </strong><a href="https://www.oliverlawfirm.com/" rel="noopener noreferrer" target="_blank">Oliver Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sach-oliver-135a9b2/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>The road to success is paved with failure, but if a trial lawyer can learn from those failures, they will ultimately become a more effective advocate.</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen sits down with trial lawyer Sach Oliver of Oliver Law Firm to discuss how lawyers can continually hone their skills by learning from their own failures, learning from other attorneys, and treating depositions as trial.</p><p>Sach also discusses his forthcoming book, <a href="http://depositionsaretrial.com" rel="noopener noreferrer" target="_blank"><em>Depositions are Trial</em></a>, which will be released June 24, 2024 (Pre-orders May 1, 2024) and includes philosophies, strategies, methods, and techniques for pursuing the truth and zealously advocating for clients.</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.oliverlawfirm.com/attorneys/sach-d-oliver/" rel="noopener noreferrer" target="_blank">Sach Oliver</a></p><p><strong>About: </strong>Sach Oliver is an experienced trial attorney and CEO of Oliver Law Firm in Rogers, Arkansas.</p><p>Sach was raised in Viola, Arkansas, and attended Arkansas State University in Jonesboro, where he was a roper on the school’s rodeo team. After graduating from college, Sach attended the University of Arkansas School of Law, where he won “Best Oral Advocate” at the American College of Trial Lawyers’ National Trial Competition.</p><p>As a trial attorney, Sach has obtained numerous large verdicts for his clients in personal injury cases involving everything from 18-wheelers to environmental accidents. The Arkansas Trial Lawyers Association selected him as an Outstanding Trial Lawyer in 2015, and Sach was voted president of the Arkansas Trial Lawyers Association for the 2022 - 2023 term. He currently sits on the board of regents for the Academy of Truck Accident Attorneys. He is one of only two board certified members of the ATAA in Arkansas.</p><p>Sach Oliver’s book, <em>Depositions are Trial</em>, will be released June 24, 2024, and will accept pre-orders beginning May 1, 2024. For more information about his upcoming book, visit <a href="http://depositionsaretrial.com" rel="noopener noreferrer" target="_blank">depositionsaretrial.com</a>.&nbsp;</p><p><strong>Company: </strong><a href="https://www.oliverlawfirm.com/" rel="noopener noreferrer" target="_blank">Oliver Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sach-oliver-135a9b2/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">de898385-f432-4952-91e6-7b997d3b6977</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 30 Apr 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3ae36ecb-d0e7-471e-bed2-675a660a10f2/153-TLN-was-154-V2-converted.mp3" length="44392894" type="audio/mpeg"/><itunes:duration>52:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>153</itunes:episode><podcast:episode>153</podcast:episode></item><item><title>152 - Odalys Lopez – How to Develop Attorney Skills and Mindset in Your Law Firm</title><itunes:title>152 - Odalys Lopez – How to Develop Attorney Skills and Mindset in Your Law Firm</itunes:title><description><![CDATA[<p>Once you start getting big results, then people give you more opportunities to do bigger cases. But as a new lawyer, how do you begin getting big results?</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen welcomes Odalys Lopez, an up-and-coming lawyer at Cowen Rodriguez Peacock, who shares insights on being a new lawyer.&nbsp;</p><p>Tune in as Michael and Odalys discuss the firm’s strategies to develop lawyers, including doing “workdays” on cases, attorney development meetings, and 3pm trainings on Fridays. The conversation also covers how to alleviate clients’ nerves before defending depositions, why you should treat the truck driver on the other side of the case with respect (rather than hostility) to serve your case better, and why Michael started the tradition of having a celebratory dinner at trial the night before closing.&nbsp;&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/odalys-lopez" rel="noopener noreferrer" target="_blank">Odalys Lopez</a></p><p><strong>About:</strong> Odalys is an associate attorney at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She joined the firm in December of 2021.</p><p>Odalys was born and raised in Mission, Texas. She first moved to San Antonio to obtain her undergraduate degree in Philosophy from St. Mary’s University in December of 2017. Odalys chose to stay at St. Mary’s to attend St. Mary’s School of Law, graduating Cum Laude in May of 2021.</p><p>While in law school, Odalys interned at an insurance defense firm, giving her a unique and valuable perspective on Cowen Rodriguez Peacock cases. She also served as a student attorney for the Criminal Justice Clinic at the Center for Legal and Social Justice, where she provided pro bono representation to community members.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/odalys-lopez-a38b32183/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Once you start getting big results, then people give you more opportunities to do bigger cases. But as a new lawyer, how do you begin getting big results?</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen welcomes Odalys Lopez, an up-and-coming lawyer at Cowen Rodriguez Peacock, who shares insights on being a new lawyer.&nbsp;</p><p>Tune in as Michael and Odalys discuss the firm’s strategies to develop lawyers, including doing “workdays” on cases, attorney development meetings, and 3pm trainings on Fridays. The conversation also covers how to alleviate clients’ nerves before defending depositions, why you should treat the truck driver on the other side of the case with respect (rather than hostility) to serve your case better, and why Michael started the tradition of having a celebratory dinner at trial the night before closing.&nbsp;&nbsp;&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/odalys-lopez" rel="noopener noreferrer" target="_blank">Odalys Lopez</a></p><p><strong>About:</strong> Odalys is an associate attorney at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She joined the firm in December of 2021.</p><p>Odalys was born and raised in Mission, Texas. She first moved to San Antonio to obtain her undergraduate degree in Philosophy from St. Mary’s University in December of 2017. Odalys chose to stay at St. Mary’s to attend St. Mary’s School of Law, graduating Cum Laude in May of 2021.</p><p>While in law school, Odalys interned at an insurance defense firm, giving her a unique and valuable perspective on Cowen Rodriguez Peacock cases. She also served as a student attorney for the Criminal Justice Clinic at the Center for Legal and Social Justice, where she provided pro bono representation to community members.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/odalys-lopez-a38b32183/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">02488a66-a59d-4f1d-bcdb-ac2092f9cf90</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Apr 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8c8f6c4d-b755-49d4-be54-441e2622d12c/152-TLN-V1-converted.mp3" length="36151549" type="audio/mpeg"/><itunes:duration>43:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>152</itunes:episode><podcast:episode>152</podcast:episode></item><item><title>151 - Alex Begum - $2.1 Million Verdict in a Tough Case</title><itunes:title>151 - Alex Begum - $2.1 Million Verdict in a Tough Case</itunes:title><description><![CDATA[<p>Build “top mind awareness” for your law firm to get the PI cases you actually want. Then focus on what’s-in-it-for-the-jury to win them.&nbsp;</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen welcomes Alex Begum, the founding shareholder of Begum Law Group Injury Lawyers. Alex shares his journey towards mastering the business side of law, emphasizing the importance of financial acumen and creating a strong brand presence for law firm success.&nbsp;</p><p>He also recounts the challenges behind a personal injury case he tried and the strategies he used to win a $2.17M judgment, highlighting the use of "judo law" to turn weaknesses into strengths, and the critical role of visual aids in demonstrating injuries to the jury in a low property damage case.&nbsp; Additionally, Alex shares how he motivates the jury to do justice, tapping into what really matters to them.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp; </p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://www.texaslegalgroup.com/about/alexander-begum/" rel="noopener noreferrer" target="_blank">Alex Begum</a></p><p><strong>About:</strong>&nbsp; Alex Begum is the founding shareholder of <a href="https://www.texaslegalgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group Injury Lawyers</a>, which has offices in San Antonio, Brownsville, Dallas, McAllen, Laredo, and Albuquerque. A licensed attorney in Texas and New Mexico, his career in law began in 2003 – born from a desire to help others. This desire has not abated. The art of giving is something that Alex practices so routinely that it has become an integral part of his professional and personal life. His special interest in pro bono cases has been put to good use. His willingness to serve others, along with his knowledge and experience, saved an entire Texas community when they faced the probable loss of their homes.</p><p><strong>Company: </strong><a href="https://www.texaslegalgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group Injury Lawyers</a> | <a href="https://www.linkedin.com/company/texas-legal-group/about/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/alexander-begum-35a00a7/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="mailto:abegum@begumlawgroup.com" rel="noopener noreferrer" target="_blank">Email</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Build “top mind awareness” for your law firm to get the PI cases you actually want. Then focus on what’s-in-it-for-the-jury to win them.&nbsp;</p><p>In this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen welcomes Alex Begum, the founding shareholder of Begum Law Group Injury Lawyers. Alex shares his journey towards mastering the business side of law, emphasizing the importance of financial acumen and creating a strong brand presence for law firm success.&nbsp;</p><p>He also recounts the challenges behind a personal injury case he tried and the strategies he used to win a $2.17M judgment, highlighting the use of "judo law" to turn weaknesses into strengths, and the critical role of visual aids in demonstrating injuries to the jury in a low property damage case.&nbsp; Additionally, Alex shares how he motivates the jury to do justice, tapping into what really matters to them.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.&nbsp; </p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://www.texaslegalgroup.com/about/alexander-begum/" rel="noopener noreferrer" target="_blank">Alex Begum</a></p><p><strong>About:</strong>&nbsp; Alex Begum is the founding shareholder of <a href="https://www.texaslegalgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group Injury Lawyers</a>, which has offices in San Antonio, Brownsville, Dallas, McAllen, Laredo, and Albuquerque. A licensed attorney in Texas and New Mexico, his career in law began in 2003 – born from a desire to help others. This desire has not abated. The art of giving is something that Alex practices so routinely that it has become an integral part of his professional and personal life. His special interest in pro bono cases has been put to good use. His willingness to serve others, along with his knowledge and experience, saved an entire Texas community when they faced the probable loss of their homes.</p><p><strong>Company: </strong><a href="https://www.texaslegalgroup.com/" rel="noopener noreferrer" target="_blank">Begum Law Group Injury Lawyers</a> | <a href="https://www.linkedin.com/company/texas-legal-group/about/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/alexander-begum-35a00a7/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="mailto:abegum@begumlawgroup.com" rel="noopener noreferrer" target="_blank">Email</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">759ddb2b-66a0-471e-89c2-925c46ab9a43</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 31 Mar 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c6115fc7-4a7d-4911-b320-39250b61d168/151-TLN-V1-converted.mp3" length="39011324" type="audio/mpeg"/><itunes:duration>46:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>151</itunes:episode><podcast:episode>151</podcast:episode></item><item><title>150 - Malorie Peacock - How to Move the Ball Forward and Not Just Do Busy Work</title><itunes:title>150 - Malorie Peacock - How to Move the Ball Forward and Not Just Do Busy Work</itunes:title><description><![CDATA[<p>Just focus on your biggest PI cases. Afterall, that’s where you make the most money and the biggest difference, so it should be easy. Right? <em>Wrong.</em> Before you know it, you’ve spent the majority of your time working on cases where you’re just trying to get your expenses back, and not working enough on your big cases. So how do you make sure you actually focus your attention on where it is needed the most?</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock discuss strategies they’ve used to keep their focus on their biggest cases. They share why you need to intentionally identify your top cases to avoid “the whirlwind”, how to create a culture where you can have “accountability meetings” with fellow lawyers in your firm that are useful (and don’t run people off), and how to figure out the places where you can <em>and should</em> delegate.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.</p><h2>Featured Guest&nbsp; </h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Just focus on your biggest PI cases. Afterall, that’s where you make the most money and the biggest difference, so it should be easy. Right? <em>Wrong.</em> Before you know it, you’ve spent the majority of your time working on cases where you’re just trying to get your expenses back, and not working enough on your big cases. So how do you make sure you actually focus your attention on where it is needed the most?</p><p>In this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock discuss strategies they’ve used to keep their focus on their biggest cases. They share why you need to intentionally identify your top cases to avoid “the whirlwind”, how to create a culture where you can have “accountability meetings” with fellow lawyers in your firm that are useful (and don’t run people off), and how to figure out the places where you can <em>and should</em> delegate.&nbsp;</p><p><em>Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at</em> <a href="http://bigrigbootcamp.com" rel="noopener noreferrer" target="_blank">bigrigbootcamp.com</a>.</p><h2>Featured Guest&nbsp; </h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/150-malorie-peacock/]]></link><guid isPermaLink="false">61427c64-a24e-4a43-a93c-992994d1a8db</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Mar 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3a43a52c-22c7-4c29-8afc-10684f56ffdd/150-TLN-V1-converted.mp3" length="30955774" type="audio/mpeg"/><itunes:duration>36:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>150</itunes:episode><podcast:episode>150</podcast:episode></item><item><title>149 - Robert Ingalls - The Power of a Podcast: Build Trust with Prospects Before They Pick Up the Phone</title><itunes:title>149 - Robert Ingalls - The Power of a Podcast: Build Trust with Prospects Before They Pick Up the Phone</itunes:title><description><![CDATA[<p>Can lawyers really get cases from their podcasts? Robert Ingalls built a business banking on just that. In this episode of <em>Trial Lawyer Nation,</em> host Michael Cowen welcomes LawPods CEO and Founder (and recovering lawyer) Robert Ingalls to discuss how lawyers are using podcasts to fuel their businesses and personal brands.</p><p>Podcasts have the ability to create an immediate connection between the hosts and their audiences. Informal conversations on a podcast give lawyers a unique opportunity to convey emotion and build rapport with their listeners, an area where corporate videos and other promotional materials often fall short.</p><p>Tune in to learn how to use your podcast to establish yourself as an authority, nurture leads, boost the size of your network, and turn your podcast into a content marketing machine.</p><p class="ql-align-center"><br></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://lawpods.com/about-us/" rel="noopener noreferrer" target="_blank">Robert Ingalls</a> | <a href="https://www.linkedin.com/in/robertingalls" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>About: </strong>Robert is a recovering attorney, speaker, and the Founder and CEO of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help busy lawyers produce and promote branded podcast content that builds relationships and drives revenue. He’s also a dedicated husband, #GirlDad, and avid longboard skateboarder.</p><p><strong>Company:</strong> <a href="https://lawpods.com" rel="noopener noreferrer" target="_blank">LawPods</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/lawpods/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/lawpods" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/lawpods" rel="noopener noreferrer" target="_blank">Instagram</a> | <a href="https://twitter.com/lawpods" rel="noopener noreferrer" target="_blank">Twitter/X</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Can lawyers really get cases from their podcasts? Robert Ingalls built a business banking on just that. In this episode of <em>Trial Lawyer Nation,</em> host Michael Cowen welcomes LawPods CEO and Founder (and recovering lawyer) Robert Ingalls to discuss how lawyers are using podcasts to fuel their businesses and personal brands.</p><p>Podcasts have the ability to create an immediate connection between the hosts and their audiences. Informal conversations on a podcast give lawyers a unique opportunity to convey emotion and build rapport with their listeners, an area where corporate videos and other promotional materials often fall short.</p><p>Tune in to learn how to use your podcast to establish yourself as an authority, nurture leads, boost the size of your network, and turn your podcast into a content marketing machine.</p><p class="ql-align-center"><br></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://lawpods.com/about-us/" rel="noopener noreferrer" target="_blank">Robert Ingalls</a> | <a href="https://www.linkedin.com/in/robertingalls" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>About: </strong>Robert is a recovering attorney, speaker, and the Founder and CEO of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help busy lawyers produce and promote branded podcast content that builds relationships and drives revenue. He’s also a dedicated husband, #GirlDad, and avid longboard skateboarder.</p><p><strong>Company:</strong> <a href="https://lawpods.com" rel="noopener noreferrer" target="_blank">LawPods</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/lawpods/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.facebook.com/lawpods" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.instagram.com/lawpods" rel="noopener noreferrer" target="_blank">Instagram</a> | <a href="https://twitter.com/lawpods" rel="noopener noreferrer" target="_blank">Twitter/X</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/149-robert-ingalls/]]></link><guid isPermaLink="false">2b88f2f5-f55f-4522-9c0c-f490b32fb586</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 29 Feb 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/79340ba0-7eeb-406e-b851-f9684b98dccd/149-TLN-V1-converted.mp3" length="45087844" type="audio/mpeg"/><itunes:duration>53:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>149</itunes:episode><podcast:episode>149</podcast:episode></item><item><title>148 - Gyi Tsakalakis - How to Promote Your Law Firm With Digital Legal Marketing Expert Gyi Tsakalakis</title><itunes:title>148 - Gyi Tsakalakis - How to Promote Your Law Firm With Digital Legal Marketing Expert Gyi Tsakalakis</itunes:title><description><![CDATA[<p>Marketing a law practice is different from other types of businesses, due to things such as unique ethical considerations and the referral aspect.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by Gyi Tsakalakis, President and Co-Founder of AttorneySync, a digital legal marketing agency. A former trial lawyer from Southeast Michigan, Gyi is also the co-host of the Lunch Hour Legal Marketing podcast.&nbsp;&nbsp;&nbsp;</p><p>Tune in to hear Gyi’s practical tips on how you can more effectively market and promote your law firm, both online and through more traditional channels, including if you’re working with a limited budget. Gyi also covers the importance of building relationships in the local community, how to ask for reviews, and how to gain a competitive edge.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://legaltalknetwork.com/hosts/gyi-tsakalakis/" rel="noopener noreferrer" target="_blank">Gyi Tsakalakis</a>&nbsp;</p><p><strong>About:</strong> Gyi Tsakalakis is a lawyer, entrepreneur, and co-founder of AttorneySync, as well as the co-host, along with Conrad Saam, of the <a href="https://legaltalknetwork.com/podcasts/lunch-hour-legal-marketing/" rel="noopener noreferrer" target="_blank">Lunch Hour Legal Marketing</a> podcast.</p><p><strong>Company:</strong> <a href="https://www.attorneysync.com/" rel="noopener noreferrer" target="_blank">AttorneySync</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/gyitsakalakis/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Marketing a law practice is different from other types of businesses, due to things such as unique ethical considerations and the referral aspect.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by Gyi Tsakalakis, President and Co-Founder of AttorneySync, a digital legal marketing agency. A former trial lawyer from Southeast Michigan, Gyi is also the co-host of the Lunch Hour Legal Marketing podcast.&nbsp;&nbsp;&nbsp;</p><p>Tune in to hear Gyi’s practical tips on how you can more effectively market and promote your law firm, both online and through more traditional channels, including if you’re working with a limited budget. Gyi also covers the importance of building relationships in the local community, how to ask for reviews, and how to gain a competitive edge.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://legaltalknetwork.com/hosts/gyi-tsakalakis/" rel="noopener noreferrer" target="_blank">Gyi Tsakalakis</a>&nbsp;</p><p><strong>About:</strong> Gyi Tsakalakis is a lawyer, entrepreneur, and co-founder of AttorneySync, as well as the co-host, along with Conrad Saam, of the <a href="https://legaltalknetwork.com/podcasts/lunch-hour-legal-marketing/" rel="noopener noreferrer" target="_blank">Lunch Hour Legal Marketing</a> podcast.</p><p><strong>Company:</strong> <a href="https://www.attorneysync.com/" rel="noopener noreferrer" target="_blank">AttorneySync</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/gyitsakalakis/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/]]></link><guid isPermaLink="false">34bb62ec-08a6-40e4-9697-9e702fdbb321</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Feb 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/fa28bd6b-ccb8-4212-a25b-336d85add08e/148-TLN-V3.mp3" length="51620436" type="audio/mpeg"/><itunes:duration>53:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>148</itunes:episode><podcast:episode>148</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/ba90d5ba-e24c-4db5-b109-e54b8fcbe344/index.html" type="text/html"/></item><item><title>147 - Robert Disque – Are You a Trial Lawyer or Just a Litigator?</title><itunes:title>147 - Robert Disque – Are You a Trial Lawyer or Just a Litigator?</itunes:title><description><![CDATA[<p>Empathy is an emotion not commonly associated with lawyers. But harnessing it can provide valuable insight.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by colleague Robert Disque who focuses his practice on 18-wheeler and commercial vehicle cases.&nbsp;</p><p>Tune in to hear Michael and Robert discuss Robert’s path to law, the difference between a litigator and a trial lawyer, and how to talk to clients about bad cases. Robert also shares how empathy led him from the defense side to the plaintiff’s side, and how empathy has helped him find common ground with opposing counsel. And how does Robert’s passion for gardening benefit him as a trial lawyer? It’s taught him patience and the willingness to accept mistakes.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/robert-disque" rel="noopener noreferrer" target="_blank">Robert Disque</a>&nbsp;</p><p><strong>About:</strong> Robert has been an associate attorney at Cowen Rodriguez Peacock since early 2018, concentrating on 18-wheeler and commercial vehicle cases involving death and catastrophic injury. He earned his undergraduate degree from Creighton University and subsequently attended Baylor Law School on a three-year, full-tuition academic scholarship. While at Baylor, Robert served as an Associate Editor of the Baylor Law Review and competed on several moot court teams.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.cowenlaw.com/team/robert-disque" rel="noopener noreferrer" target="_blank">Robert Disque</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Empathy is an emotion not commonly associated with lawyers. But harnessing it can provide valuable insight.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by colleague Robert Disque who focuses his practice on 18-wheeler and commercial vehicle cases.&nbsp;</p><p>Tune in to hear Michael and Robert discuss Robert’s path to law, the difference between a litigator and a trial lawyer, and how to talk to clients about bad cases. Robert also shares how empathy led him from the defense side to the plaintiff’s side, and how empathy has helped him find common ground with opposing counsel. And how does Robert’s passion for gardening benefit him as a trial lawyer? It’s taught him patience and the willingness to accept mistakes.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/robert-disque" rel="noopener noreferrer" target="_blank">Robert Disque</a>&nbsp;</p><p><strong>About:</strong> Robert has been an associate attorney at Cowen Rodriguez Peacock since early 2018, concentrating on 18-wheeler and commercial vehicle cases involving death and catastrophic injury. He earned his undergraduate degree from Creighton University and subsequently attended Baylor Law School on a three-year, full-tuition academic scholarship. While at Baylor, Robert served as an Associate Editor of the Baylor Law Review and competed on several moot court teams.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.cowenlaw.com/team/robert-disque" rel="noopener noreferrer" target="_blank">Robert Disque</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/147-robert-disque/]]></link><guid isPermaLink="false">59ac1715-5270-4b02-a80b-ebe9723bb394</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Jan 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5310f62b-de01-496e-9520-64661fad5e71/147-TLN-V2-converted.mp3" length="47405100" type="audio/mpeg"/><itunes:duration>49:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>147</itunes:episode><podcast:episode>147</podcast:episode></item><item><title>146 - Anthony Vessel on Leadership, Empathy, and Professional Development</title><itunes:title>146 - Anthony Vessel on Leadership, Empathy, and Professional Development</itunes:title><description><![CDATA[<p>Lawyers aren’t necessarily great business people, or even good law office managers for that matter. That’s because running a business requires a different type of skill set than the practice of law. However, if you have a firm that is run well, you will have more time to be a good lawyer.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by Anthony Vessel, a lawyer from Houston, Texas, and a partner at Marc Whitehead &amp; Associates, to talk about how to manage a law firm.</p><p>Tune in to hear Michael and Anthony talk about building an empathetic law firm culture, the benefits of an inclusive workforce, the use of behavioral assessments, and book recommendations.  </p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://disabilitydenials.com/attorneys/anthony-vessel/" rel="noopener noreferrer" target="_blank">Anthony Vessel</a>&nbsp;</p><p class="ql-align-justify"><strong>About: </strong>Anthony Vessel is a partner at <a href="https://disabilitydenials.com/" rel="noopener noreferrer" target="_blank">Marc Whitehead &amp; Associates, LLP</a>. He dedicates his practice to plaintiff’s insurance denials and disability law, specializing in long-term disability insurance denials, social security disability, mass torts, and veteran disability.&nbsp;The firm’s central office is headquartered in Houston, Texas, where Anthony manages a national practice and has successfully litigated disability claims in nearly every state, including the Mariana Islands and Puerto Rico. Anthony leads the firm’s largest department, the Social Security Disability Department. Anthony’s SSD department advocates for the rights of thousands of clients annually.</p><p class="ql-align-justify">You may have seen Anthony’s work as an author of the newsletter, “<em>The Successful Barrister–Marketing, Management &amp; Life Skills that Probably Won’t Get You Disbarred.</em>”&nbsp; He has authored numerous articles and often presents on the topics of law office management, professional development, time management, as well as disability benefit claims, litigation, and negotiation. &nbsp;Anthony also greatly enjoys mentoring young attorneys and peers.</p><p class="ql-align-justify">Anthony is an active member, presents CLE presentations, and holds leadership positions in several professional organizations including the American Association for Justice (AAJ), Texas Trial Lawyers Association (TTLA), Houston Trial Lawyer Association (HTLA), Houston Bar Association (HBA), National Organization for Social Security Claims Representatives (NOSSCR), and National Organization for Veteran’s Advocates (NOVA).&nbsp;&nbsp;&nbsp;&nbsp;</p><p>Anthony is also a certified mediator and mediates across a wide practice area. Visit his website <a href="http://www.vesselmediation.com" rel="noopener noreferrer" target="_blank">www.vesselmediation.com</a> to book a mediation.  </p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/j-anthony-vessel-06664625/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Lawyers aren’t necessarily great business people, or even good law office managers for that matter. That’s because running a business requires a different type of skill set than the practice of law. However, if you have a firm that is run well, you will have more time to be a good lawyer.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by Anthony Vessel, a lawyer from Houston, Texas, and a partner at Marc Whitehead &amp; Associates, to talk about how to manage a law firm.</p><p>Tune in to hear Michael and Anthony talk about building an empathetic law firm culture, the benefits of an inclusive workforce, the use of behavioral assessments, and book recommendations.  </p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://disabilitydenials.com/attorneys/anthony-vessel/" rel="noopener noreferrer" target="_blank">Anthony Vessel</a>&nbsp;</p><p class="ql-align-justify"><strong>About: </strong>Anthony Vessel is a partner at <a href="https://disabilitydenials.com/" rel="noopener noreferrer" target="_blank">Marc Whitehead &amp; Associates, LLP</a>. He dedicates his practice to plaintiff’s insurance denials and disability law, specializing in long-term disability insurance denials, social security disability, mass torts, and veteran disability.&nbsp;The firm’s central office is headquartered in Houston, Texas, where Anthony manages a national practice and has successfully litigated disability claims in nearly every state, including the Mariana Islands and Puerto Rico. Anthony leads the firm’s largest department, the Social Security Disability Department. Anthony’s SSD department advocates for the rights of thousands of clients annually.</p><p class="ql-align-justify">You may have seen Anthony’s work as an author of the newsletter, “<em>The Successful Barrister–Marketing, Management &amp; Life Skills that Probably Won’t Get You Disbarred.</em>”&nbsp; He has authored numerous articles and often presents on the topics of law office management, professional development, time management, as well as disability benefit claims, litigation, and negotiation. &nbsp;Anthony also greatly enjoys mentoring young attorneys and peers.</p><p class="ql-align-justify">Anthony is an active member, presents CLE presentations, and holds leadership positions in several professional organizations including the American Association for Justice (AAJ), Texas Trial Lawyers Association (TTLA), Houston Trial Lawyer Association (HTLA), Houston Bar Association (HBA), National Organization for Social Security Claims Representatives (NOSSCR), and National Organization for Veteran’s Advocates (NOVA).&nbsp;&nbsp;&nbsp;&nbsp;</p><p>Anthony is also a certified mediator and mediates across a wide practice area. Visit his website <a href="http://www.vesselmediation.com" rel="noopener noreferrer" target="_blank">www.vesselmediation.com</a> to book a mediation.  </p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/j-anthony-vessel-06664625/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/146-anthony-vessel/]]></link><guid isPermaLink="false">7aa6d418-bd6a-4b30-846a-134af391ce5a</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Jan 2024 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3f4873a5-1b7a-457e-bda0-a54ea495c464/146-TLN-V1.mp3" length="74177408" type="audio/mpeg"/><itunes:duration>51:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>146</itunes:episode><podcast:episode>146</podcast:episode></item><item><title>145 - Natalie Arledge - Goal-Setting for Success: Michael and Natalie&apos;s Roadmap for 2024</title><itunes:title>145 - Natalie Arledge - Goal-Setting for Success: Michael and Natalie&apos;s Roadmap for 2024</itunes:title><description><![CDATA[<p>It’s that time of year again. What do we want 2024 (and beyond) to look like and how are we going to make it happen? At Cowen | Rodriguez | Peacock, it all starts with goals.</p><p>But, as we’ve all learned by now, all goals are not created equal. How do you identify your goals? Are they long-term or short-term and how do they align with your existing circumstances? Are they specific or general? How do you measure your progress?</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by partner Natalie Arledge to discuss goal-setting for 2024 and share some of their goals, including making more money, drafting pattern jury charges, empowering their team to make decisions, and using more visual aids in depositions, hearings, and at trial.</p><p>Tune in to join the Trial Lawyer Nation team in setting big, achievable goals for 2024!</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/natalie-m-arledge" rel="noopener noreferrer" target="_blank">Natalie Arledge</a><strong> </strong>&nbsp;</p><p><strong>About:</strong> Natalie Arledge was born and raised in San Antonio, Texas. She graduated cum laude from Baylor University with a B.A. in Political Science and earned her J.D. from Baylor Law School. A partner and trial attorney at Cowen Rodriguez Peacock, Natalie focuses her practice on 18-wheeler and commercial vehicle cases involving death and catastrophic injury.&nbsp;&nbsp;&nbsp;</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/natalie-arledge-27640666/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>It’s that time of year again. What do we want 2024 (and beyond) to look like and how are we going to make it happen? At Cowen | Rodriguez | Peacock, it all starts with goals.</p><p>But, as we’ve all learned by now, all goals are not created equal. How do you identify your goals? Are they long-term or short-term and how do they align with your existing circumstances? Are they specific or general? How do you measure your progress?</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by partner Natalie Arledge to discuss goal-setting for 2024 and share some of their goals, including making more money, drafting pattern jury charges, empowering their team to make decisions, and using more visual aids in depositions, hearings, and at trial.</p><p>Tune in to join the Trial Lawyer Nation team in setting big, achievable goals for 2024!</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/natalie-m-arledge" rel="noopener noreferrer" target="_blank">Natalie Arledge</a><strong> </strong>&nbsp;</p><p><strong>About:</strong> Natalie Arledge was born and raised in San Antonio, Texas. She graduated cum laude from Baylor University with a B.A. in Political Science and earned her J.D. from Baylor Law School. A partner and trial attorney at Cowen Rodriguez Peacock, Natalie focuses her practice on 18-wheeler and commercial vehicle cases involving death and catastrophic injury.&nbsp;&nbsp;&nbsp;</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>&nbsp;</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/natalie-arledge-27640666/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/145-natalie-arledge/]]></link><guid isPermaLink="false">1e037012-5b5a-4a52-a46a-a07fb685d3da</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 31 Dec 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8584c5c4-6bab-473b-989f-483eadbffb9a/145-TLN-V3-converted.mp3" length="25224179" type="audio/mpeg"/><itunes:duration>30:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>145</itunes:episode><podcast:episode>145</podcast:episode></item><item><title>144 - Eric Oliver - Beyond the Facts: Trial Consultant Eric Oliver on How to Tell Your Client’s Story</title><itunes:title>144 - Eric Oliver - Beyond the Facts: Trial Consultant Eric Oliver on How to Tell Your Client’s Story</itunes:title><description><![CDATA[<p>Jury trials can be notoriously unpredictable, even when the facts are in your favor. To be successful at trial, attorneys need to do more than just rehearse their opening and closing statements. They also need to know how to influence the jury.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by nationally recognized trial consultant and the author of several trial guides, Eric Oliver. Applying over 40 years of experience and his background in marketing and persuasion, Eric shares strategies and techniques that trial lawyers can use, such as storytelling, reverse sequencing, and the use of nonverbal communication, to engage and persuade the jury. Eric and Michael also discuss things such as confirmation bias and what lawyers need to be aware of so as not to alienate the jury.&nbsp;</p><p>Tune in to gain valuable insight and tips on how to present your case more like a story to persuade the jury.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://ericoliver.com/" rel="noopener noreferrer" target="_blank">Eric Oliver</a></p><p><strong>About: </strong>Eric Oliver is a seasoned trial consultant with over 40 years of experience in the field. A nationally recognized trial consultant, Eric specializes in leveraging persuasion and perception of facts to influence legal decision-making. His expertise lies in working with trial attorneys and assisting them in presenting well-developed case stories that effectively sway decision-makers, both inside and outside the jury box. His books are available at <a href="https://www.trialguides.com/blogs/authors/eric-oliver" rel="noopener noreferrer" target="_blank">Trial Guides</a>.&nbsp;</p><p><strong>Company:</strong> <a href="https://metasystemsconsulting.com/" rel="noopener noreferrer" target="_blank">Metasystems Consulting LTD.</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/ericoliver-metasystems/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Jury trials can be notoriously unpredictable, even when the facts are in your favor. To be successful at trial, attorneys need to do more than just rehearse their opening and closing statements. They also need to know how to influence the jury.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen is joined by nationally recognized trial consultant and the author of several trial guides, Eric Oliver. Applying over 40 years of experience and his background in marketing and persuasion, Eric shares strategies and techniques that trial lawyers can use, such as storytelling, reverse sequencing, and the use of nonverbal communication, to engage and persuade the jury. Eric and Michael also discuss things such as confirmation bias and what lawyers need to be aware of so as not to alienate the jury.&nbsp;</p><p>Tune in to gain valuable insight and tips on how to present your case more like a story to persuade the jury.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://ericoliver.com/" rel="noopener noreferrer" target="_blank">Eric Oliver</a></p><p><strong>About: </strong>Eric Oliver is a seasoned trial consultant with over 40 years of experience in the field. A nationally recognized trial consultant, Eric specializes in leveraging persuasion and perception of facts to influence legal decision-making. His expertise lies in working with trial attorneys and assisting them in presenting well-developed case stories that effectively sway decision-makers, both inside and outside the jury box. His books are available at <a href="https://www.trialguides.com/blogs/authors/eric-oliver" rel="noopener noreferrer" target="_blank">Trial Guides</a>.&nbsp;</p><p><strong>Company:</strong> <a href="https://metasystemsconsulting.com/" rel="noopener noreferrer" target="_blank">Metasystems Consulting LTD.</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/ericoliver-metasystems/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/144-eric-oliver/]]></link><guid isPermaLink="false">1c6c1710-33b3-4fb2-9324-a21b53f9a115</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Dec 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/0170ce6d-9bd2-4ce3-956b-313f3ad64588/144-TLN-V1-converted.mp3" length="37656079" type="audio/mpeg"/><itunes:duration>44:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>144</itunes:episode><podcast:episode>144</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/8edaa800-747a-4093-b8b7-b11021d9ba75/index.html" type="text/html"/></item><item><title>143 - Malorie Peacock - Employees Can’t Read Minds: Michael and Malorie on Law Firm Training</title><itunes:title>143 - Malorie Peacock - Employees Can’t Read Minds: Michael and Malorie on Law Firm Training</itunes:title><description><![CDATA[<p>Lawyers constantly receive training in the form of CLE. However, training staff members in the day-to-day running of a law office is no less important to a successful practice. Nobody comes into a law firm knowing everything. Ongoing reminders and documented procedures are needed for employees to learn new things, retain information, and correct mistakes.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen speaks with his fellow partner and trial attorney Malorie Peacock about how, why, and when to train employees at every level of the firm, from clerks and receptionists to paralegals and litigators.&nbsp;&nbsp;</p><p>Tune in to hear Michael and Malorie discuss their approach to training at Cowen Rodriguez Peacock and lessons they’ve learned through years of training “trial and error”. Every office trains differently, but as they point out, there are some starting points and areas of emphasis that can help every firm implement a training program that is mission-focused and effective.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Lawyers constantly receive training in the form of CLE. However, training staff members in the day-to-day running of a law office is no less important to a successful practice. Nobody comes into a law firm knowing everything. Ongoing reminders and documented procedures are needed for employees to learn new things, retain information, and correct mistakes.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen speaks with his fellow partner and trial attorney Malorie Peacock about how, why, and when to train employees at every level of the firm, from clerks and receptionists to paralegals and litigators.&nbsp;&nbsp;</p><p>Tune in to hear Michael and Malorie discuss their approach to training at Cowen Rodriguez Peacock and lessons they’ve learned through years of training “trial and error”. Every office trains differently, but as they point out, there are some starting points and areas of emphasis that can help every firm implement a training program that is mission-focused and effective.&nbsp;&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J Peacock</a></p><p><strong>About:</strong> Malorie J Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/143-malorie-peacock/]]></link><guid isPermaLink="false">bb48309c-3a37-4afa-bd21-2484439f0709</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 30 Nov 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/90a3b8a6-8e99-41ff-b93c-81d44db58d86/143-TLN-V1-converted.mp3" length="32330364" type="audio/mpeg"/><itunes:duration>38:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>143</itunes:episode><podcast:episode>143</podcast:episode></item><item><title>142 - Ed Ciarimboli - Visuals, Sequencing, and Zoom: Ed Ciarimboli on Trying Cases Post-COVID</title><itunes:title>142 - Ed Ciarimboli - Visuals, Sequencing, and Zoom: Ed Ciarimboli on Trying Cases Post-COVID</itunes:title><description><![CDATA[<p>Trying cases is an evolving process. And if you’ve been doing the same thing for 25 years, you’ve probably been doing something wrong for the past 24 years. From shorter jury attention spans, to Zooming in experts, to condensing information, and incorporating more visuals, courtroom trial techniques and jury expectations have changed significantly following COVID.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen speaks with Ed Ciarimboli, a trial lawyer out of Pennsylvania who’s tried close to 100 cases since the beginning of his career.&nbsp;</p><p>Tune in to hear Ed share how his approach to trials has changed in the post-COVID world and get his tips on how to adapt your trial strategies to “move the needle toward victory.” And how can you overcome the fear of losing cases? Get comfortable with yourself and realize that there are things that you can control and things you can not.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://www.fellermanlaw.com/our-firm/edward-ciarimboli/" rel="noopener noreferrer" target="_blank">Ed Ciarimboli</a>&nbsp;</p><p>Ed Ciarimboli is a founding partner in the Eastern Pennsylvania law firm of Fellerman &amp; Ciarimboli Law P.C. Ed concentrates his practice on trucking and auto collision and medical malpractice litigation. He is Board Certified by the <a href="https://www.academyoftruckaccidentattorneys.org/edward_ciarimboli_profile.php" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys</a> and Board Certified in Truck Accident Law by the <a href="https://www.nbtalawyers.org/attorney-profile/10999/" rel="noopener noreferrer" target="_blank">National Board of Trial Advocacy</a>. Ed has been selected for inclusion in the Pennsylvania Super Lawyers® list every year since 2008.</p><p>Ed graduated from Wilkes University with a dual degree in political science and engineering and applied science. He earned his J.D. from Duquesne University School of Law. After graduating from law school, Ed served as a law clerk to the Luzerne County Court of Common Pleas and the U.S. District Court for the Middle District of Pennsylvania.</p><p><strong>Company:</strong>&nbsp; <a href="https://www.fellermanlaw.com/" rel="noopener noreferrer" target="_blank">Fellerman &amp; Ciarimboli Law P.C.</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/edward-ciarimboli-69036049/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>Trying cases is an evolving process. And if you’ve been doing the same thing for 25 years, you’ve probably been doing something wrong for the past 24 years. From shorter jury attention spans, to Zooming in experts, to condensing information, and incorporating more visuals, courtroom trial techniques and jury expectations have changed significantly following COVID.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, host Michael Cowen speaks with Ed Ciarimboli, a trial lawyer out of Pennsylvania who’s tried close to 100 cases since the beginning of his career.&nbsp;</p><p>Tune in to hear Ed share how his approach to trials has changed in the post-COVID world and get his tips on how to adapt your trial strategies to “move the needle toward victory.” And how can you overcome the fear of losing cases? Get comfortable with yourself and realize that there are things that you can control and things you can not.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://www.fellermanlaw.com/our-firm/edward-ciarimboli/" rel="noopener noreferrer" target="_blank">Ed Ciarimboli</a>&nbsp;</p><p>Ed Ciarimboli is a founding partner in the Eastern Pennsylvania law firm of Fellerman &amp; Ciarimboli Law P.C. Ed concentrates his practice on trucking and auto collision and medical malpractice litigation. He is Board Certified by the <a href="https://www.academyoftruckaccidentattorneys.org/edward_ciarimboli_profile.php" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys</a> and Board Certified in Truck Accident Law by the <a href="https://www.nbtalawyers.org/attorney-profile/10999/" rel="noopener noreferrer" target="_blank">National Board of Trial Advocacy</a>. Ed has been selected for inclusion in the Pennsylvania Super Lawyers® list every year since 2008.</p><p>Ed graduated from Wilkes University with a dual degree in political science and engineering and applied science. He earned his J.D. from Duquesne University School of Law. After graduating from law school, Ed served as a law clerk to the Luzerne County Court of Common Pleas and the U.S. District Court for the Middle District of Pennsylvania.</p><p><strong>Company:</strong>&nbsp; <a href="https://www.fellermanlaw.com/" rel="noopener noreferrer" target="_blank">Fellerman &amp; Ciarimboli Law P.C.</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/edward-ciarimboli-69036049/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/142-ed-ciarimboli/]]></link><guid isPermaLink="false">350c7429-4c25-4592-b944-af34081c6e37</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Nov 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/66081237-e7e7-43ad-8f41-10089d0a2d75/142-TLN-V1-converted.mp3" length="36462894" type="audio/mpeg"/><itunes:duration>43:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>142</itunes:episode><podcast:episode>142</podcast:episode></item><item><title>141 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case (Part 2)</title><itunes:title>141 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case (Part 2)</itunes:title><description><![CDATA[<p>Trial is not a law school exam.&nbsp; Just because you can technically put in evidence of certain elements of damages, doesn’t mean it's in the client’s best interest to do so. It’s up to you–after having the conversation with your client, of course–to make strategic choices on damages. Afterall, the goal is to maximize chances of getting the best possible verdict for your client.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock continue their discussion on how they overcame the odds to win $17.5M in damages for their client in a case against a forklift manufacturer. In this part two of the series, Michael and Malorie share insight on how they told the client’s damages story.&nbsp; Tune in to learn why they presented the client as a strong superhero, how they found a different story for each of the damages witnesses to tell, why you should use the KING flipchart, and the persuasiveness of the “want ad” technique when asking for compensation.&nbsp;</p><p>To learn more about how Michael and Malorie established liability in the case, listen to <a href="https://triallawyernation.com/139-malorie-peacock/" rel="noopener noreferrer" target="_blank">part one</a>.</p><p><em>Don’t miss out! Michael's book, </em><a href="https://www.trialguides.com/products/big-rig-justice" rel="noopener noreferrer" target="_blank"><em>Big Rig Justice: A Comprehensive Guide to Maximizing Value in Truck Accident Cases</em></a><em> is now available!</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Trial is not a law school exam.&nbsp; Just because you can technically put in evidence of certain elements of damages, doesn’t mean it's in the client’s best interest to do so. It’s up to you–after having the conversation with your client, of course–to make strategic choices on damages. Afterall, the goal is to maximize chances of getting the best possible verdict for your client.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock continue their discussion on how they overcame the odds to win $17.5M in damages for their client in a case against a forklift manufacturer. In this part two of the series, Michael and Malorie share insight on how they told the client’s damages story.&nbsp; Tune in to learn why they presented the client as a strong superhero, how they found a different story for each of the damages witnesses to tell, why you should use the KING flipchart, and the persuasiveness of the “want ad” technique when asking for compensation.&nbsp;</p><p>To learn more about how Michael and Malorie established liability in the case, listen to <a href="https://triallawyernation.com/139-malorie-peacock/" rel="noopener noreferrer" target="_blank">part one</a>.</p><p><em>Don’t miss out! Michael's book, </em><a href="https://www.trialguides.com/products/big-rig-justice" rel="noopener noreferrer" target="_blank"><em>Big Rig Justice: A Comprehensive Guide to Maximizing Value in Truck Accident Cases</em></a><em> is now available!</em></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/141-malorie-peacock/]]></link><guid isPermaLink="false">bd4a92d8-5c6e-445e-aa54-585e72310872</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 31 Oct 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c9cca73c-f551-412e-9a2b-4ccdd4df826f/141-TLN-V1-converted.mp3" length="36904544" type="audio/mpeg"/><itunes:duration>44:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>141</itunes:episode><podcast:episode>141</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/d77ab649-c61a-4de5-ac56-0f4b87fdbcaa/index.html" type="text/html"/></item><item><title>140 - Maxey Scherr - From Theater to Trial: Maxey Scherr on Starting Strong, Establishing Your Reputation, and Letting Go</title><itunes:title>140 - Maxey Scherr - From Theater to Trial: Maxey Scherr on Starting Strong, Establishing Your Reputation, and Letting Go</itunes:title><description><![CDATA[<p>Trial lawyers can’t be afraid of failure. It is often by refusing default thinking and defying expectations that a trial lawyer gets the first big win that sets the tone for their career.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen speaks with Maxey Scherr–a Texas trial lawyer, board certified in truck accident law–who recently started her own law firm and found immediate success with a $10.65M verdict against Swift Transportation.&nbsp;</p><p>Listen to Maxey explain how learning and preparation have been integral to some of her biggest wins, why it's important for a trial lawyer to have a reputation for trying cases–and how in the end, getting a good result stems from seeing the case through the jury’s eyes and placing your trust in them.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.scherrlawfirm.com/attorney/scherr-maxey/" rel="noopener noreferrer" target="_blank">Maxey Scherr</a></p><p><strong>About: </strong>Maxey Scherr is the founder of the Scherr Law Firm in El Paso, Texas. She has practiced for more than 14 years and has over 40 jury trials resulting in multi-figure verdicts, including a $10.65 million truck accident verdict in the firm’s first trial. Ms. Scherr is Board Certified by the NBTA in Truck Accident Law and is a member of various boards and organizations focused on trucking law. In addition to a law degree from Texas Tech, she earned a bachelor’s in Psychology from UMass-Boston and undertook postgraduate work in Neuroscience at Harvard.&nbsp;</p><p><strong>Company:</strong> <a href="https://www.scherrlawfirm.com/" rel="noopener noreferrer" target="_blank">Scherr Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/scherrlawfirm/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong>&nbsp;</strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Trial lawyers can’t be afraid of failure. It is often by refusing default thinking and defying expectations that a trial lawyer gets the first big win that sets the tone for their career.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen speaks with Maxey Scherr–a Texas trial lawyer, board certified in truck accident law–who recently started her own law firm and found immediate success with a $10.65M verdict against Swift Transportation.&nbsp;</p><p>Listen to Maxey explain how learning and preparation have been integral to some of her biggest wins, why it's important for a trial lawyer to have a reputation for trying cases–and how in the end, getting a good result stems from seeing the case through the jury’s eyes and placing your trust in them.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.scherrlawfirm.com/attorney/scherr-maxey/" rel="noopener noreferrer" target="_blank">Maxey Scherr</a></p><p><strong>About: </strong>Maxey Scherr is the founder of the Scherr Law Firm in El Paso, Texas. She has practiced for more than 14 years and has over 40 jury trials resulting in multi-figure verdicts, including a $10.65 million truck accident verdict in the firm’s first trial. Ms. Scherr is Board Certified by the NBTA in Truck Accident Law and is a member of various boards and organizations focused on trucking law. In addition to a law degree from Texas Tech, she earned a bachelor’s in Psychology from UMass-Boston and undertook postgraduate work in Neuroscience at Harvard.&nbsp;</p><p><strong>Company:</strong> <a href="https://www.scherrlawfirm.com/" rel="noopener noreferrer" target="_blank">Scherr Law Firm</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/company/scherrlawfirm/" rel="noopener noreferrer" target="_blank">LinkedIn</a><strong>&nbsp;</strong>&nbsp;</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/140-maxey-scherr/]]></link><guid isPermaLink="false">e8656e0d-553d-4d96-b216-935a696ebeb8</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Oct 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/4719ee03-a1d8-452a-ac59-0986097c689c/140-TLN-V1-converted.mp3" length="50838262" type="audio/mpeg"/><itunes:duration>53:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>140</itunes:episode><podcast:episode>140</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/71d1b4f9-18d9-4e14-8df5-68530f6d9082/index.html" type="text/html"/></item><item><title>139 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case</title><itunes:title>139 - Malorie Peacock - How Michael and Malorie Got a $17.5 Million Verdict in a Tough Case</itunes:title><description><![CDATA[<p>There’s data going all the way back to the 1970s showing that people have lost a leg while operating a forklift. Not only do these leg crush injuries keep occurring, but it's the most common injury with a stand-up forklift.&nbsp; It’s a big problem. However, the industry has been able to avoid having to change anything because they've been able to get the standard written to support their design decisions.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock discuss how they overcame the odds to win $17.5M in damages for their client in a case against a forklift manufacturer.&nbsp; All this occurred in a case where the defendant said they’d never even pay $100k.&nbsp;</p><p>Tune in to this part one, of a two-part series, as Michael and Malorie discuss how they established liability in the case. What was one of the key winning trial strategies? Not getting sucked into disproving every argument the defense made.&nbsp;</p><p><em>Don’t miss out! Michael's book, </em><a href="https://www.trialguides.com/products/big-rig-justice" rel="noopener noreferrer" target="_blank"><em>Big Rig Justice: A Comprehensive Guide to Maximizing Value in Truck Accident Cases</em></a><em> is now available!</em></p><h2>Featured Guest</h2><p><strong>﻿Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>There’s data going all the way back to the 1970s showing that people have lost a leg while operating a forklift. Not only do these leg crush injuries keep occurring, but it's the most common injury with a stand-up forklift.&nbsp; It’s a big problem. However, the industry has been able to avoid having to change anything because they've been able to get the standard written to support their design decisions.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock discuss how they overcame the odds to win $17.5M in damages for their client in a case against a forklift manufacturer.&nbsp; All this occurred in a case where the defendant said they’d never even pay $100k.&nbsp;</p><p>Tune in to this part one, of a two-part series, as Michael and Malorie discuss how they established liability in the case. What was one of the key winning trial strategies? Not getting sucked into disproving every argument the defense made.&nbsp;</p><p><em>Don’t miss out! Michael's book, </em><a href="https://www.trialguides.com/products/big-rig-justice" rel="noopener noreferrer" target="_blank"><em>Big Rig Justice: A Comprehensive Guide to Maximizing Value in Truck Accident Cases</em></a><em> is now available!</em></p><h2>Featured Guest</h2><p><strong>﻿Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/139-malorie-peacock]]></link><guid isPermaLink="false">d47bcfce-8d4d-41a7-ad70-7b439e986223</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 30 Sep 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/44a4ade0-8ffe-432f-b366-0e27337665bc/139-TLN-V2-converted.mp3" length="59249569" type="audio/mpeg"/><itunes:duration>01:01:52</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>139</itunes:episode><podcast:episode>139</podcast:episode></item><item><title>138 - Rick Friedman - Unlocking Success: Rick Friedman on Trying Cases, Self-Improvement, and Framing Moral Truth</title><itunes:title>138 - Rick Friedman - Unlocking Success: Rick Friedman on Trying Cases, Self-Improvement, and Framing Moral Truth</itunes:title><description><![CDATA[<p>Losing is what helps us develop as trial lawyers. If you quit too early after losing a case, you will never know the success you could have had.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen speaks with renowned trial lawyer and highly influential author, Rick Friedman. Rick has won multiple nine-figure verdicts, including a verdict against Monsanto for $72 million. What is the secret to Rick’s success? Getting out of his own way.</p><p>Tune in to learn more about how to frame “moral truth” for the jury and how “uncomfortable facts” can become good facts by controlling the narrative.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://friedmanrubin.com/attorneys/partners/richard-h-friedman/" rel="noopener noreferrer" target="_blank">Rick Friedman</a></p><p><strong>About:</strong> &nbsp; Rick Friedman is a partner at Friedman | Rubin who built his reputation representing regular people and small businesses injured by large corporations and government entities. He has won large verdicts in difficult cases in the fields of personal injury, defamation, insurance bad faith, and business torts. His books are considered essential reading among trial lawyers and include: <a href="https://www.trialguides.com/products/rules-of-the-road-trade" rel="noopener noreferrer" target="_blank">Rules of the Road</a>, <a href="https://www.trialguides.com/products/polarizing-the-case" rel="noopener noreferrer" target="_blank">Polarizing the Case</a>, <a href="https://www.trialguides.com/products/becoming-a-trial-lawyer" rel="noopener noreferrer" target="_blank">Becoming a Trial Lawyer</a>, <a href="https://www.trialguides.com/products/the-elements-of-trial#:~:text=Interviewing%20and%20preparing%20witnesses,Choosing%20or%20drafting%20jury%20instructions" rel="noopener noreferrer" target="_blank">The Elements of Trial</a>, and <a href="https://www.trialguides.com/products/the-way-of-the-trial-lawyer-ebook" rel="noopener noreferrer" target="_blank">The Way of the Trial Lawyer</a>.&nbsp;</p><p><strong>Company:</strong>&nbsp; <a href="https://friedmanrubin.com/" rel="noopener noreferrer" target="_blank">Friedman | Rubin, PLLP</a> | <a href="https://www.linkedin.com/company/friedman-rubin/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/rick-friedman-3944548b/" rel="noopener noreferrer" target="_blank">LinkedIn</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Losing is what helps us develop as trial lawyers. If you quit too early after losing a case, you will never know the success you could have had.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen speaks with renowned trial lawyer and highly influential author, Rick Friedman. Rick has won multiple nine-figure verdicts, including a verdict against Monsanto for $72 million. What is the secret to Rick’s success? Getting out of his own way.</p><p>Tune in to learn more about how to frame “moral truth” for the jury and how “uncomfortable facts” can become good facts by controlling the narrative.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://friedmanrubin.com/attorneys/partners/richard-h-friedman/" rel="noopener noreferrer" target="_blank">Rick Friedman</a></p><p><strong>About:</strong> &nbsp; Rick Friedman is a partner at Friedman | Rubin who built his reputation representing regular people and small businesses injured by large corporations and government entities. He has won large verdicts in difficult cases in the fields of personal injury, defamation, insurance bad faith, and business torts. His books are considered essential reading among trial lawyers and include: <a href="https://www.trialguides.com/products/rules-of-the-road-trade" rel="noopener noreferrer" target="_blank">Rules of the Road</a>, <a href="https://www.trialguides.com/products/polarizing-the-case" rel="noopener noreferrer" target="_blank">Polarizing the Case</a>, <a href="https://www.trialguides.com/products/becoming-a-trial-lawyer" rel="noopener noreferrer" target="_blank">Becoming a Trial Lawyer</a>, <a href="https://www.trialguides.com/products/the-elements-of-trial#:~:text=Interviewing%20and%20preparing%20witnesses,Choosing%20or%20drafting%20jury%20instructions" rel="noopener noreferrer" target="_blank">The Elements of Trial</a>, and <a href="https://www.trialguides.com/products/the-way-of-the-trial-lawyer-ebook" rel="noopener noreferrer" target="_blank">The Way of the Trial Lawyer</a>.&nbsp;</p><p><strong>Company:</strong>&nbsp; <a href="https://friedmanrubin.com/" rel="noopener noreferrer" target="_blank">Friedman | Rubin, PLLP</a> | <a href="https://www.linkedin.com/company/friedman-rubin/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/rick-friedman-3944548b/" rel="noopener noreferrer" target="_blank">LinkedIn</a> </p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/138-rick-friedman/]]></link><guid isPermaLink="false">4a8566c0-cbb9-42b5-8c2e-329a887a78ad</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Sep 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ebe0b720-c3e1-49ba-98bf-dffd7a8823e4/138-TLN-V2-converted.mp3" length="52814842" type="audio/mpeg"/><itunes:duration>55:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>138</itunes:episode><podcast:episode>138</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/305e9855-dc29-4a6d-8eb3-eea004872a37/index.html" type="text/html"/></item><item><title>137 - Michael Leizerman - How Michael Leizerman Won $18 million in a Tough Case</title><itunes:title>137 - Michael Leizerman - How Michael Leizerman Won $18 million in a Tough Case</itunes:title><description><![CDATA[<p>As a trucking trial lawyer, if you are compassionate, people can walk all over you and you won’t get good results, you need to be both fierce and compassionate.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Michael Leizerman discuss the ins and outs of wrongful death litigation. Leizerman draws on his experience as a truck accident lawyer and shares the strategies he used to win a recent $18 million verdict.</p><p>He emphasizes the need to have open communication with the victim’s family and draw on their love for the victim. He also stresses that while the client comes first, it is also important to create a compassionate atmosphere by treating the defendant with fairness and compassion. However this compassion needs to be accompanied with fierceness.</p><p>Tune in for an in-depth discussion on litigating wrongful death cases, and learn how to draw out the story from the victim’s family, cross-examine defendants, and use a combination of compassion and fierceness to build a strong case.</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://truckaccidents.com/lawyers/michael-leizerman/" rel="noopener noreferrer" target="_blank">Michael Leizerman</a></p><p><strong>About:</strong> &nbsp; Michael Leizerman is a founder of The Law Firm for Truck Safety, which handles truck accident litigation across the United States.&nbsp; He is the co-founder of the <a href="https://academyoftruckaccidentattorneys.org/" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys (ATAA)</a>. He concentrates his practice in select catastrophic injury truck collision cases across the country.</p><p>Michael was the first Chair of AAJ’s Trucking Litigation Group. He is the author of the treatise <a href="https://store.legal.thomsonreuters.com/law-products/Practitioner-Treatises/Litigating-Truck-Accident-Cases-2022-2023-ed-AAJ-Press/p/106869395" rel="noopener noreferrer" target="_blank">Litigating Truck Accident Cases</a>.&nbsp; Michael has taken 15 truck and bus cases to trial since 2006. He has received record-breaking truck accident settlements and verdicts across the country, including multiple verdicts with punitive damages. Michael is also the author of the Trial Guides book <a href="https://www.trialguides.com/products/the-zen-lawyer?_pos=1&amp;_sid=420882998&amp;_ss=r" rel="noopener noreferrer" target="_blank">The Zen Lawyer: Winning with Mindfulness</a>.&nbsp;</p><p><strong>Company:</strong> <a href="https://truckaccidents.com/" rel="noopener noreferrer" target="_blank">The Law Firm for Truck Safety LLP</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/michaelleizerman/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://twitter.com/truckattorney" rel="noopener noreferrer" target="_blank">Twitter</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>As a trucking trial lawyer, if you are compassionate, people can walk all over you and you won’t get good results, you need to be both fierce and compassionate.&nbsp;</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Michael Leizerman discuss the ins and outs of wrongful death litigation. Leizerman draws on his experience as a truck accident lawyer and shares the strategies he used to win a recent $18 million verdict.</p><p>He emphasizes the need to have open communication with the victim’s family and draw on their love for the victim. He also stresses that while the client comes first, it is also important to create a compassionate atmosphere by treating the defendant with fairness and compassion. However this compassion needs to be accompanied with fierceness.</p><p>Tune in for an in-depth discussion on litigating wrongful death cases, and learn how to draw out the story from the victim’s family, cross-examine defendants, and use a combination of compassion and fierceness to build a strong case.</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://truckaccidents.com/lawyers/michael-leizerman/" rel="noopener noreferrer" target="_blank">Michael Leizerman</a></p><p><strong>About:</strong> &nbsp; Michael Leizerman is a founder of The Law Firm for Truck Safety, which handles truck accident litigation across the United States.&nbsp; He is the co-founder of the <a href="https://academyoftruckaccidentattorneys.org/" rel="noopener noreferrer" target="_blank">Academy of Truck Accident Attorneys (ATAA)</a>. He concentrates his practice in select catastrophic injury truck collision cases across the country.</p><p>Michael was the first Chair of AAJ’s Trucking Litigation Group. He is the author of the treatise <a href="https://store.legal.thomsonreuters.com/law-products/Practitioner-Treatises/Litigating-Truck-Accident-Cases-2022-2023-ed-AAJ-Press/p/106869395" rel="noopener noreferrer" target="_blank">Litigating Truck Accident Cases</a>.&nbsp; Michael has taken 15 truck and bus cases to trial since 2006. He has received record-breaking truck accident settlements and verdicts across the country, including multiple verdicts with punitive damages. Michael is also the author of the Trial Guides book <a href="https://www.trialguides.com/products/the-zen-lawyer?_pos=1&amp;_sid=420882998&amp;_ss=r" rel="noopener noreferrer" target="_blank">The Zen Lawyer: Winning with Mindfulness</a>.&nbsp;</p><p><strong>Company:</strong> <a href="https://truckaccidents.com/" rel="noopener noreferrer" target="_blank">The Law Firm for Truck Safety LLP</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/michaelleizerman/" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://twitter.com/truckattorney" rel="noopener noreferrer" target="_blank">Twitter</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/137-michael-leizerman/]]></link><guid isPermaLink="false">ed6766a7-2277-49e7-97b3-4042f0615b2e</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 31 Aug 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/df883f89-f7fd-4320-91ac-16bbbe2879cd/137-TLN.mp3" length="47105648" type="audio/mpeg"/><itunes:duration>56:05</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>137</itunes:episode><podcast:episode>137</podcast:episode><podcast:transcript url="https://transcripts.captivate.fm/transcript/ef966ed4-fb76-40f9-892d-95dc77217c1a/index.html" type="text/html"/></item><item><title>136 - Natalie Arledge - Can You Be a Successful Trial Lawyer Without Being a Sh*tty Parent?</title><itunes:title>136 - Natalie Arledge - Can You Be a Successful Trial Lawyer Without Being a Sh*tty Parent?</itunes:title><description><![CDATA[<p>Being an exceptional trial lawyer requires mastering a lot of skills they don’t teach in school. The same can be said for being an exceptional parent. But, sticking the landing on both? That must be a pipedream, right?</p><p>On this episode of Trial Lawyer Nation, Michael Cowen and his new Partner, Natalie Arledge, discuss whether it’s possible to be a successful trial lawyer without being a shitty parent. Through the lens of a mom of two, Natalie discusses the challenges of developing as a trial lawyer, her journey from associate to partner, and the unique lessons she learned along the way.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/natalie-m-arledge" rel="noopener noreferrer" target="_blank">Natalie Arledge</a></p><p><strong>About:</strong> Natalie is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a> and a mom of two. Natalie was born and raised in San Antonio and attended Baylor University for college and law school. When not in the office, Natalie enjoys spending time with her family and their two dogs.</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/natalie-arledge-27640666/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Being an exceptional trial lawyer requires mastering a lot of skills they don’t teach in school. The same can be said for being an exceptional parent. But, sticking the landing on both? That must be a pipedream, right?</p><p>On this episode of Trial Lawyer Nation, Michael Cowen and his new Partner, Natalie Arledge, discuss whether it’s possible to be a successful trial lawyer without being a shitty parent. Through the lens of a mom of two, Natalie discusses the challenges of developing as a trial lawyer, her journey from associate to partner, and the unique lessons she learned along the way.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/natalie-m-arledge" rel="noopener noreferrer" target="_blank">Natalie Arledge</a></p><p><strong>About:</strong> Natalie is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a> and a mom of two. Natalie was born and raised in San Antonio and attended Baylor University for college and law school. When not in the office, Natalie enjoys spending time with her family and their two dogs.</p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/natalie-arledge-27640666/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/136-natalie-arledge/]]></link><guid isPermaLink="false">b9cbb163-405f-4ca0-a301-c25465a342ea</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Aug 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6ed483c7-2ebc-4292-a4d8-0951313e21da/136-TLN-V1-converted.mp3" length="86432884" type="audio/mpeg"/><itunes:duration>36:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>136</itunes:episode><podcast:episode>136</podcast:episode></item><item><title>135 - Amy Hall - The “Formula” for Effective Visual Trial Strategy</title><itunes:title>135 - Amy Hall - The “Formula” for Effective Visual Trial Strategy</itunes:title><description><![CDATA[<p>Lawyers know their cases backwards and forwards. However, jurors may need help honing in on the most important elements of a case. Visual trial strategy helps create a series of clear, tailored exhibits to present to a jury at trial.</p><p>On this episode of Trial Lawyer Nation, Michael Cowen talks to visual trial strategist, Amy Hall. Amy discusses her tried-and-true three-exhibit formula–the anchor, the link, and the payoff–which she uses to distill everything in a complex case into these three themes. Additionally, Amy explains that because jurors learn better by combining both visual and auditory means, she always recommends using physical exhibits while presenting your case instead of fumbling over technology.</p><p>Tune in to learn how to employ visual trial strategy to guide juries through trials.</p><h2>Featured Guest</h2><p>Name: Amy Hall</p><p><strong>About:</strong>&nbsp; Amy Hall’s background in cognitive science, journalism, the gambling industry, advertising, and graphic design, has given her a unique and highly relevant skill set for litigation strategy. She combines exceptional design, editing, and writing with real-world insights on decision-making and emotion to distill case themes into an effective visual strategy. She helps identify the difficult truths in a case, and then helps resolve them, providing tangible, ready-to-use tools that address the toughest case issues.</p><p><strong>Company:</strong>&nbsp; <a href="https://visualtrialstrategy.com/" rel="noopener noreferrer" target="_blank">Amy Hall’s Visual Trial Strategy</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/amy-hall-a79635256" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.trialstrategyacademy.com/" rel="noopener noreferrer" target="_blank">Trial Strategy Academy CLE</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Lawyers know their cases backwards and forwards. However, jurors may need help honing in on the most important elements of a case. Visual trial strategy helps create a series of clear, tailored exhibits to present to a jury at trial.</p><p>On this episode of Trial Lawyer Nation, Michael Cowen talks to visual trial strategist, Amy Hall. Amy discusses her tried-and-true three-exhibit formula–the anchor, the link, and the payoff–which she uses to distill everything in a complex case into these three themes. Additionally, Amy explains that because jurors learn better by combining both visual and auditory means, she always recommends using physical exhibits while presenting your case instead of fumbling over technology.</p><p>Tune in to learn how to employ visual trial strategy to guide juries through trials.</p><h2>Featured Guest</h2><p>Name: Amy Hall</p><p><strong>About:</strong>&nbsp; Amy Hall’s background in cognitive science, journalism, the gambling industry, advertising, and graphic design, has given her a unique and highly relevant skill set for litigation strategy. She combines exceptional design, editing, and writing with real-world insights on decision-making and emotion to distill case themes into an effective visual strategy. She helps identify the difficult truths in a case, and then helps resolve them, providing tangible, ready-to-use tools that address the toughest case issues.</p><p><strong>Company:</strong>&nbsp; <a href="https://visualtrialstrategy.com/" rel="noopener noreferrer" target="_blank">Amy Hall’s Visual Trial Strategy</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/amy-hall-a79635256" rel="noopener noreferrer" target="_blank">LinkedIn</a> | <a href="https://www.trialstrategyacademy.com/" rel="noopener noreferrer" target="_blank">Trial Strategy Academy CLE</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/135-amy-hall/]]></link><guid isPermaLink="false">841ed4ce-db64-4ca4-873f-e205e9740618</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 31 Jul 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6feaf917-dc4f-4516-a783-efdc1c655148/135-TLN-V2-converted.mp3" length="58714141" type="audio/mpeg"/><itunes:duration>01:01:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>135</itunes:episode><podcast:episode>135</podcast:episode></item><item><title>134 - Sonia Rodriguez - Cracking the Expert Witness Code: Getting the Best from Your Retained Experts</title><itunes:title>134 - Sonia Rodriguez - Cracking the Expert Witness Code: Getting the Best from Your Retained Experts</itunes:title><description><![CDATA[<p>“The relationship between the expert and the lawyer is a lot like a horse and a rider. I don't want you to lead me in a dangerous situation, and I don't want to lead you in a dangerous situation.”</p><p>On this episode of Trial Lawyer Nation, host Michael Cowen is joined by his partner Sonia Rodriguez, for a discussion on the dos and don’ts of working with retained expert witnesses. Sonia and Michael discuss the importance of consistent communication with your expert and remembering that while they may be the expert in their field, you’re the expert in the courtroom. Experts are equipped with technical knowledge, but when it comes to getting a jury to believe your story, it’s best to keep things simple. Just like a rider guides a horse, lawyers must guide their experts–the expert must know why they’ve been hired and how the lawyer sees them fitting in the case.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong>&nbsp; Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. Sonia has represented only plaintiffs for nearly 20 years, and she practices in the areas of personal injury trial and appellate law. Beyond the practice of law, Sonia has provided unwavering support to a number of important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>“The relationship between the expert and the lawyer is a lot like a horse and a rider. I don't want you to lead me in a dangerous situation, and I don't want to lead you in a dangerous situation.”</p><p>On this episode of Trial Lawyer Nation, host Michael Cowen is joined by his partner Sonia Rodriguez, for a discussion on the dos and don’ts of working with retained expert witnesses. Sonia and Michael discuss the importance of consistent communication with your expert and remembering that while they may be the expert in their field, you’re the expert in the courtroom. Experts are equipped with technical knowledge, but when it comes to getting a jury to believe your story, it’s best to keep things simple. Just like a rider guides a horse, lawyers must guide their experts–the expert must know why they’ve been hired and how the lawyer sees them fitting in the case.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/sonia-rodriguez" rel="noopener noreferrer" target="_blank">Sonia Rodriguez</a></p><p><strong>About:</strong>&nbsp; Sonia Rodriguez, a native of San Antonio, Texas, is a partner at Cowen Rodriguez Peacock. Sonia has represented only plaintiffs for nearly 20 years, and she practices in the areas of personal injury trial and appellate law. Beyond the practice of law, Sonia has provided unwavering support to a number of important civic and community causes, including the Young Women’s Leadership Academy and the SAISD Foundation.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen | Rodriguez | Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/sonia-rodriguez-134909bb/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/134-sonia-rodriguez/]]></link><guid isPermaLink="false">bbe5c42a-380a-49d7-b478-bda09f365a39</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Jul 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/880d7d0b-9ad0-4e30-a634-2df296cc47b3/134-TLN-V1-converted.mp3" length="34815871" type="audio/mpeg"/><itunes:duration>36:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>134</itunes:episode><podcast:episode>134</podcast:episode></item><item><title>133 - Michael Neff - Navigating Premises Liability Cases: Insights from a Seasoned Trial Lawyer</title><itunes:title>133 - Michael Neff - Navigating Premises Liability Cases: Insights from a Seasoned Trial Lawyer</itunes:title><description><![CDATA[<p>Premises cases can be a tough way to make a living. “It’s challenging, like medical malpractice, but with the right experts, with the right research, with the right resilience, you can win these cases.”</p><p>On this episode of Trial Lawyer Nation, Michael Cowen speaks with Michael Neff, an experienced trial lawyer, about the oft-forgotten yet critically important and challenging area of tort law–premises liability law. He explains the kinds of cases that inflame his passions, how to succeed in premises liability law, and, of course, the importance of 7-inch stairs! Neff also briefly discusses his case against Snapchat, a cutting edge case he’s been working on outside of the premises liability realm.</p><p>Tune in for an in-depth discussion on premises liability law, insights on case selection, and how attorneys like Michael Neff work to secure sizable verdicts for clients with life-changing damages, ensuring the rules are followed.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://neffinjurylaw.com/michael-l-neff/" rel="noopener noreferrer" target="_blank">Michael Neff</a></p><p><strong>About:</strong>&nbsp; Michael is a trial lawyer with approximately 30 years of experience, who practices premises liability law, including ‘trip and fall’, ‘slip and fall’, negligent security, and much more. He is the founding partner of the Atlanta-based firm, Neff Injury Law, which has won over $100 million in jury verdicts for its clients. Outside of the courtroom, Michael is the author of <a href="https://www.trialguides.com/products/premises-liability" rel="noopener noreferrer" target="_blank"><em>Premises Liability: A Guide to Success</em></a> and founder of the <a href="https://www.premisesliability.org/" rel="noopener noreferrer" target="_blank">National Association of Premises Liability Attorneys (NAPLA)</a>.</p><p><strong>Company:</strong>&nbsp; <a href="https://neffinjurylaw.com/" rel="noopener noreferrer" target="_blank">Neff Injury Law</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/michaelnefflawyer/" rel="noopener noreferrer" target="_blank">LinkedIn</a> // <a href="mailto:michael@neffinjurylaw.com" rel="noopener noreferrer" target="_blank">michael@neffinjurylaw.com</a> // <a href="tel:404-531-9700" rel="noopener noreferrer" target="_blank">404-531-9700</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Premises cases can be a tough way to make a living. “It’s challenging, like medical malpractice, but with the right experts, with the right research, with the right resilience, you can win these cases.”</p><p>On this episode of Trial Lawyer Nation, Michael Cowen speaks with Michael Neff, an experienced trial lawyer, about the oft-forgotten yet critically important and challenging area of tort law–premises liability law. He explains the kinds of cases that inflame his passions, how to succeed in premises liability law, and, of course, the importance of 7-inch stairs! Neff also briefly discusses his case against Snapchat, a cutting edge case he’s been working on outside of the premises liability realm.</p><p>Tune in for an in-depth discussion on premises liability law, insights on case selection, and how attorneys like Michael Neff work to secure sizable verdicts for clients with life-changing damages, ensuring the rules are followed.&nbsp;</p><h2>Featured Guest</h2><p><strong>Name: </strong>&nbsp;<a href="https://neffinjurylaw.com/michael-l-neff/" rel="noopener noreferrer" target="_blank">Michael Neff</a></p><p><strong>About:</strong>&nbsp; Michael is a trial lawyer with approximately 30 years of experience, who practices premises liability law, including ‘trip and fall’, ‘slip and fall’, negligent security, and much more. He is the founding partner of the Atlanta-based firm, Neff Injury Law, which has won over $100 million in jury verdicts for its clients. Outside of the courtroom, Michael is the author of <a href="https://www.trialguides.com/products/premises-liability" rel="noopener noreferrer" target="_blank"><em>Premises Liability: A Guide to Success</em></a> and founder of the <a href="https://www.premisesliability.org/" rel="noopener noreferrer" target="_blank">National Association of Premises Liability Attorneys (NAPLA)</a>.</p><p><strong>Company:</strong>&nbsp; <a href="https://neffinjurylaw.com/" rel="noopener noreferrer" target="_blank">Neff Injury Law</a></p><p><strong>Connect: </strong>&nbsp;<a href="https://www.linkedin.com/in/michaelnefflawyer/" rel="noopener noreferrer" target="_blank">LinkedIn</a> // <a href="mailto:michael@neffinjurylaw.com" rel="noopener noreferrer" target="_blank">michael@neffinjurylaw.com</a> // <a href="tel:404-531-9700" rel="noopener noreferrer" target="_blank">404-531-9700</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/133-michael-neff/]]></link><guid isPermaLink="false">e987483a-f4c7-43f4-9045-3cceb81305f1</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 30 Jun 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3f9e56db-840a-4a86-b753-6bda94c9e020/133-TLN-V1-converted.mp3" length="46385536" type="audio/mpeg"/><itunes:duration>48:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>133</itunes:episode><podcast:episode>133</podcast:episode></item><item><title>132 - Malorie Peacock - The Hidden Power of Lay Witnesses</title><itunes:title>132 - Malorie Peacock - The Hidden Power of Lay Witnesses</itunes:title><description><![CDATA[<p>Lay witnesses. Whether you call them eyewitnesses, ‘before and after’ witnesses, or damages witnesses, you need them to help you make your case. And sometimes the most unexpected ordinary people can be the greatest witnesses.&nbsp;</p><p>“There's obvious ones like the spouse or the children or family members of your plaintiff. But beyond that, there's coworkers, there's neighbors, there's the pastor, there's the guy that runs a corner store at the end of the block, their kid’s teacher…it could be a whole universe of people out there.”</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock explore how to identify potential lay witnesses and the importance of building trust with these witnesses to ensure that they feel comfortable disclosing pertinent information. They also examine the importance of obtaining visual evidence, such as photos and videos, to make events more real for jurors. But when it comes to getting these lay witnesses, lawyers have to be willing to do the legwork.</p><p>Tune in to gain valuable insights and strategies for building a compelling case through effective lay witnesses.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2><br></h2><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>Lay witnesses. Whether you call them eyewitnesses, ‘before and after’ witnesses, or damages witnesses, you need them to help you make your case. And sometimes the most unexpected ordinary people can be the greatest witnesses.&nbsp;</p><p>“There's obvious ones like the spouse or the children or family members of your plaintiff. But beyond that, there's coworkers, there's neighbors, there's the pastor, there's the guy that runs a corner store at the end of the block, their kid’s teacher…it could be a whole universe of people out there.”</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael Cowen and Malorie Peacock explore how to identify potential lay witnesses and the importance of building trust with these witnesses to ensure that they feel comfortable disclosing pertinent information. They also examine the importance of obtaining visual evidence, such as photos and videos, to make events more real for jurors. But when it comes to getting these lay witnesses, lawyers have to be willing to do the legwork.</p><p>Tune in to gain valuable insights and strategies for building a compelling case through effective lay witnesses.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2><br></h2><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/132-malorie-peacock/]]></link><guid isPermaLink="false">4fb2c392-663b-4096-897c-d8d99beac690</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Jun 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/abe48c13-5b48-4723-b82d-979a3f4e1561/132-TLN-V1-converted.mp3" length="36870013" type="audio/mpeg"/><itunes:duration>38:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>132</itunes:episode><podcast:episode>132</podcast:episode></item><item><title>131 - John Romano - The Art of Trial Preparation</title><itunes:title>131 - John Romano - The Art of Trial Preparation</itunes:title><description><![CDATA[<p>There are great episodes and there are John Romano episodes. This is not one you want to miss.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael sits down with legendary trial lawyer John Romano as he shares wisdom acquired over five decades of law practice. John reveals valuable insights into the mindset of a winning trial attorney, practical preparation tips, the importance of&nbsp; jury research, and even shares his pre-trial preparation checklist. Through personal anecdotes, John also addresses the fear frequently felt by young lawyers and offers practical advice for persevering.</p><p><em>There’s still time to sign up for </em><a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>Cowen’s Big Rig Boot Camp CLE Trucking Seminar</em></a><em>. We’ll be covering the Nine-Step Method for Maximizing Value in Trucking Cases, Proving Corporate Negligence, Claims Against Other Parties, and more! Register now at </em><a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>BigRigBootCamp.com</em></a></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://romanolawgroup.com/attorneys/john-romano/" rel="noopener noreferrer" target="_blank">John Romano</a></p><p><strong>About:</strong> John Romano is a founding partner of Romano Law Group, a personal injury law firm located in West Palm Beach, Florida. John has successfully represented clients in a wide range of personal injury cases, including auto accidents, wrongful death, medical malpractice, and has successfully litigated to a verdict nearly every type of civil and criminal case. He is a civil trial advocate board-certified by the Florida Bar and the National Board of Trial Advocacy, as well as the American Board of Professional Liability Attorneys.</p><p><strong>Company:</strong> <a href="https://romanolawgroup.com/" rel="noopener noreferrer" target="_blank">Romano Law Group</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/john-romano-01371510/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>There are great episodes and there are John Romano episodes. This is not one you want to miss.</p><p>On this episode of <em>Trial Lawyer Nation</em>, Michael sits down with legendary trial lawyer John Romano as he shares wisdom acquired over five decades of law practice. John reveals valuable insights into the mindset of a winning trial attorney, practical preparation tips, the importance of&nbsp; jury research, and even shares his pre-trial preparation checklist. Through personal anecdotes, John also addresses the fear frequently felt by young lawyers and offers practical advice for persevering.</p><p><em>There’s still time to sign up for </em><a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>Cowen’s Big Rig Boot Camp CLE Trucking Seminar</em></a><em>. We’ll be covering the Nine-Step Method for Maximizing Value in Trucking Cases, Proving Corporate Negligence, Claims Against Other Parties, and more! Register now at </em><a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank"><em>BigRigBootCamp.com</em></a></p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://romanolawgroup.com/attorneys/john-romano/" rel="noopener noreferrer" target="_blank">John Romano</a></p><p><strong>About:</strong> John Romano is a founding partner of Romano Law Group, a personal injury law firm located in West Palm Beach, Florida. John has successfully represented clients in a wide range of personal injury cases, including auto accidents, wrongful death, medical malpractice, and has successfully litigated to a verdict nearly every type of civil and criminal case. He is a civil trial advocate board-certified by the Florida Bar and the National Board of Trial Advocacy, as well as the American Board of Professional Liability Attorneys.</p><p><strong>Company:</strong> <a href="https://romanolawgroup.com/" rel="noopener noreferrer" target="_blank">Romano Law Group</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/john-romano-01371510/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/131-john-romano/]]></link><guid isPermaLink="false">a78d93a5-57e1-4f1d-bf85-4cca6860105b</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 May 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/72d97393-5c29-45f0-8402-809aaaeab423/131-TLN-v1-converted.mp3" length="49910955" type="audio/mpeg"/><itunes:duration>59:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>131</itunes:episode><podcast:episode>131</podcast:episode></item><item><title>130 - Malorie Peacock - Keeping Calm Amidst the Chaos: How to Handle Difficult Clients</title><itunes:title>130 - Malorie Peacock - Keeping Calm Amidst the Chaos: How to Handle Difficult Clients</itunes:title><description><![CDATA[<p>If you practice law long enough, you are bound to come across a difficult client. On this episode of <em>Trial Lawyer Nation</em>, Michael and Malorie tackle setting expectations for communication, documenting actions taken in each case, and laying the groundwork early for client satisfaction.</p><p>The episode also explores the challenges of identifying the source of clients' demands and concerns, and reminds listeners that it is ultimately the client's case and that they have the final say.</p><p>Additionally, Michael and Malorie discuss the essentials to a successful law practice such as: the importance of keeping promises and the significance of clients who are willing to trust their lawyer's advice.</p><p>Finally, Cowen’s Big Rig Boot Camp CLE Trucking Seminar is discussed, where interested parties can register to learn about topics such as maximizing value in trucking cases, proving corporate negligence in company vehicle cases, and more! Visit <a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Cowen's Big Rig Boot Camp</a> to register.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></description><content:encoded><![CDATA[<p>If you practice law long enough, you are bound to come across a difficult client. On this episode of <em>Trial Lawyer Nation</em>, Michael and Malorie tackle setting expectations for communication, documenting actions taken in each case, and laying the groundwork early for client satisfaction.</p><p>The episode also explores the challenges of identifying the source of clients' demands and concerns, and reminds listeners that it is ultimately the client's case and that they have the final say.</p><p>Additionally, Michael and Malorie discuss the essentials to a successful law practice such as: the importance of keeping promises and the significance of clients who are willing to trust their lawyer's advice.</p><p>Finally, Cowen’s Big Rig Boot Camp CLE Trucking Seminar is discussed, where interested parties can register to learn about topics such as maximizing value in trucking cases, proving corporate negligence in company vehicle cases, and more! Visit <a href="http://www.bigrigbootcamp.com/" rel="noopener noreferrer" target="_blank">Cowen's Big Rig Boot Camp</a> to register.</p><h2>Featured Guest</h2><p><strong>Name: </strong><a href="https://www.cowenlaw.com/team/malorie-peacock" rel="noopener noreferrer" target="_blank">Malorie J. Peacock</a></p><p><strong>About:</strong> Malorie J. Peacock is a Partner at <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a>. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.</p><p><strong>Company:</strong> <a href="https://www.cowenlaw.com/" rel="noopener noreferrer" target="_blank">Cowen Rodriguez Peacock</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/malorie/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><p>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/130-malorie-peacock/]]></link><guid isPermaLink="false">fb337b90-081c-44f0-ae50-e9093e922c52</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 May 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/058d781c-7f85-4d06-942a-7b98834416ad/130-TLN-V1-converted.mp3" length="45941431" type="audio/mpeg"/><itunes:duration>47:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>130</itunes:episode><podcast:episode>130</podcast:episode></item><item><title>129 - Peter Anderson - Powerful Persuasion: Unveiling Peter Anderson&apos;s Trial Strategies and Energy Secrets</title><itunes:title>129 - Peter Anderson - Powerful Persuasion: Unveiling Peter Anderson&apos;s Trial Strategies and Energy Secrets</itunes:title><description><![CDATA[<p>On this episode of Trial Lawyer Nation, host Michael Cowen is joined by Peter Anderson, a former insurance claims manager, renowned trial lawyer, and founder of the Law Offices of Peter M. Anderson.&nbsp;</p><p>They discuss Peter's innovative use of simple props and analogies to convey complex medical information to juries, the importance of being calm and prepared in trials, and the challenges of selecting arguments. They also delve into the significance of empathy and respect in depositions, Peter's approach to calculating damages, and the value of self-care in maintaining a successful legal career. Peter shares insights from notable cases he has worked on, emphasizing the importance of knowing oneself and mastering the art of oration, as well as understanding insurance companies' tracking methods in settlement negotiations.</p><h2>Featured Guest</h2><p><strong>Name: </strong>Peter Anderson</p><p><strong>About:</strong> Peter M. Anderson “PMA” is a former insurance claims manager, national trial tactics lecturer, and expert dirt bike racer. He has tried jury trials every year for two decades, and during this time he’s won over 96% of his jury trials. Attorney Anderson has received money in 16 straight jury trials, and in the past two years he has tried five 18-wheeler semi-truck jury trials. Colorado-based attorney Anderson co-counsels large semi-truck cases, and this year, in 2023 alone, he’s received over $12M in jury verdicts, and with his truck crash settlements this year has exceeded $40 million.</p><p><strong>Company:</strong> <a href="http://www.coloradopersonalinjury.com" rel="noopener noreferrer" target="_blank">www.coloradopersonalinjury.com</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/peterandersonbouldercolorado" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>On this episode of Trial Lawyer Nation, host Michael Cowen is joined by Peter Anderson, a former insurance claims manager, renowned trial lawyer, and founder of the Law Offices of Peter M. Anderson.&nbsp;</p><p>They discuss Peter's innovative use of simple props and analogies to convey complex medical information to juries, the importance of being calm and prepared in trials, and the challenges of selecting arguments. They also delve into the significance of empathy and respect in depositions, Peter's approach to calculating damages, and the value of self-care in maintaining a successful legal career. Peter shares insights from notable cases he has worked on, emphasizing the importance of knowing oneself and mastering the art of oration, as well as understanding insurance companies' tracking methods in settlement negotiations.</p><h2>Featured Guest</h2><p><strong>Name: </strong>Peter Anderson</p><p><strong>About:</strong> Peter M. Anderson “PMA” is a former insurance claims manager, national trial tactics lecturer, and expert dirt bike racer. He has tried jury trials every year for two decades, and during this time he’s won over 96% of his jury trials. Attorney Anderson has received money in 16 straight jury trials, and in the past two years he has tried five 18-wheeler semi-truck jury trials. Colorado-based attorney Anderson co-counsels large semi-truck cases, and this year, in 2023 alone, he’s received over $12M in jury verdicts, and with his truck crash settlements this year has exceeded $40 million.</p><p><strong>Company:</strong> <a href="http://www.coloradopersonalinjury.com" rel="noopener noreferrer" target="_blank">www.coloradopersonalinjury.com</a></p><p><strong>Connect: </strong><a href="https://www.linkedin.com/in/peterandersonbouldercolorado" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/129-peter-anderson/]]></link><guid isPermaLink="false">5918ec33-d5f3-49be-b2ff-dc119a2f43c1</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 30 Apr 2023 03:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/0fa6be13-47a6-444e-b595-9bb5b17cf213/129-TLN-V1-converted.mp3" length="82286572" type="audio/mpeg"/><itunes:duration>57:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>129</itunes:episode><podcast:episode>129</podcast:episode></item><item><title>128 – Malorie Peacock – Mastering the Art of Case Valuation: Strategies and Insights for Successful Negotiations</title><itunes:title>128 – Malorie Peacock – Mastering the Art of Case Valuation: Strategies and Insights for Successful Negotiations</itunes:title><description><![CDATA[<p>In this week’s episode, Michael Cowen and Malorie Peacock discuss the importance of accurately valuing personal injury and wrongful death cases by considering all relevant factors, such as medical bills, future treatments, and insurance coverage. They recommend lawyers form round table discussions and mastermind groups to share insights and improve their negotiation skills. The hosts also challenge the idea that sending a demand letter appears weak, highlighting its role as a powerful negotiation tool.</p><h2>Episode Highlights&nbsp;</h2><p>[01.11] <strong>Accurately valuing personal injury cases:</strong> The hosts emphasize the importance of accurately valuing personal injury cases to ensure that clients receive fair compensation for their injuries.</p><p>[06.12] <strong>Considering all relevant factors in case valuation:</strong> Correctly valuing a case requires considering all relevant factors, including liability, damages, insurance coverage, and potential jury verdicts</p><p>[08.11] <strong>The importance of gathering sufficient information:</strong> Engaging in settlement negotiations without adequate information can result in missed opportunities, undervaluing or overvaluing a case, and a less favorable settlement outcome</p><p>[11.07] <strong>Challenging the notion that sending a demand letter is weak:</strong> Sending a demand letter can be a powerful negotiation tool that can demonstrate a lawyer's confidence in their case and their willingness to fight for their client's rights</p><p>[20.23] <strong>The round table approach to case valuation:</strong> The round table allows for a more comprehensive analysis of a case and helps lawyers prepare a stronger negotiation strategy.</p><p>[30.41] <strong>Improving knowledge and skills through mastermind groups:</strong> The hosts encourage lawyers to form mastermind groups for improved knowledge and skills. They discuss the benefits of collaborating with other lawyers and provide tips for finding or creating a group.&nbsp;</p><p>[32.39] <strong>Using a carefully curated form to identify critical factors:</strong> Using a carefully curated form to identify key factors can help lawyers systematically and objectively evaluate a case's strengths and weaknesses, which can lead to a more accurate valuation.</p><p>[36.43] <strong>The benefits of sharing knowledge within the plaintiff's bar:</strong> Plaintiff attorneys shouldn’t see each other as competitors but rather as colleagues who can collaborate and share knowledge to improve their skills and the quality of legal representation for their clients.</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></description><content:encoded><![CDATA[<p>In this week’s episode, Michael Cowen and Malorie Peacock discuss the importance of accurately valuing personal injury and wrongful death cases by considering all relevant factors, such as medical bills, future treatments, and insurance coverage. They recommend lawyers form round table discussions and mastermind groups to share insights and improve their negotiation skills. The hosts also challenge the idea that sending a demand letter appears weak, highlighting its role as a powerful negotiation tool.</p><h2>Episode Highlights&nbsp;</h2><p>[01.11] <strong>Accurately valuing personal injury cases:</strong> The hosts emphasize the importance of accurately valuing personal injury cases to ensure that clients receive fair compensation for their injuries.</p><p>[06.12] <strong>Considering all relevant factors in case valuation:</strong> Correctly valuing a case requires considering all relevant factors, including liability, damages, insurance coverage, and potential jury verdicts</p><p>[08.11] <strong>The importance of gathering sufficient information:</strong> Engaging in settlement negotiations without adequate information can result in missed opportunities, undervaluing or overvaluing a case, and a less favorable settlement outcome</p><p>[11.07] <strong>Challenging the notion that sending a demand letter is weak:</strong> Sending a demand letter can be a powerful negotiation tool that can demonstrate a lawyer's confidence in their case and their willingness to fight for their client's rights</p><p>[20.23] <strong>The round table approach to case valuation:</strong> The round table allows for a more comprehensive analysis of a case and helps lawyers prepare a stronger negotiation strategy.</p><p>[30.41] <strong>Improving knowledge and skills through mastermind groups:</strong> The hosts encourage lawyers to form mastermind groups for improved knowledge and skills. They discuss the benefits of collaborating with other lawyers and provide tips for finding or creating a group.&nbsp;</p><p>[32.39] <strong>Using a carefully curated form to identify critical factors:</strong> Using a carefully curated form to identify key factors can help lawyers systematically and objectively evaluate a case's strengths and weaknesses, which can lead to a more accurate valuation.</p><p>[36.43] <strong>The benefits of sharing knowledge within the plaintiff's bar:</strong> Plaintiff attorneys shouldn’t see each other as competitors but rather as colleagues who can collaborate and share knowledge to improve their skills and the quality of legal representation for their clients.</p><h2>Connect with Trial Lawyer Nation</h2><p>☑️ Follow us on <a href="https://twitter.com/triallawyernat" rel="noopener noreferrer" target="_blank">Twitter</a>, <a href="https://www.facebook.com/TrialLawyerNation/" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.instagram.com/triallawyernation/" rel="noopener noreferrer" target="_blank">Instagram</a> &amp; <a href="https://www.linkedin.com/company/trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">LinkedIn</a>.</p><p>☑️ Subscribe to Trial Lawyer Nation on <a href="https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0" rel="noopener noreferrer" target="_blank">Spotify</a>, or <a href="https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg" rel="noopener noreferrer" target="_blank">YouTube</a>.</p><p><em>In this </em><a href="https://triallawyernation.com/" rel="noopener noreferrer" target="_blank"><em>popular and award-winning podcast</em></a><em> for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.</em></p><h2>Produced and Sponsored by <a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank">LawPods</a>.</h2>]]></content:encoded><link><![CDATA[https://triallawyernation.com/128-malorie-peacock/]]></link><guid isPermaLink="false">533b10a6-2bea-4699-92de-843ee785abdc</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Apr 2023 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a3341d18-b60b-465d-bdd6-48a2103cd1b2/128-TLN-V1-converted.mp3" length="57096332" type="audio/mpeg"/><itunes:duration>39:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>128</itunes:episode><podcast:episode>128</podcast:episode></item><item><title>127 – Lee Hunt – The $66.6 Million Verdict: How Trust and Empathy Shaped the Outcome</title><itunes:title>127 – Lee Hunt – The $66.6 Million Verdict: How Trust and Empathy Shaped the Outcome</itunes:title><description><![CDATA[<p>When asked how he won a $66.6 million dollar verdict, Lee Hunt attributes much of the victory to the intelligence of the jury — and his ability to forge real, human relationships with his clients. On this episode of Trial Lawyer Nation, host Michael Cowen talks about trial law with the founder of Hunt Law […]</p><p>The post <a href="https://triallawyernation.com/127-lee-hunt/" rel="noopener noreferrer" target="_blank">127 – Lee Hunt – The $66.6 Million Verdict: How Trust and Empathy Shaped the Outcome</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>When asked how he won a $66.6 million dollar verdict, Lee Hunt attributes much of the victory to the intelligence of the jury — and his ability to forge real, human relationships with his clients. On this episode of Trial Lawyer Nation, host Michael Cowen talks about trial law with the founder of Hunt Law […]</p><p>The post <a href="https://triallawyernation.com/127-lee-hunt/" rel="noopener noreferrer" target="_blank">127 – Lee Hunt – The $66.6 Million Verdict: How Trust and Empathy Shaped the Outcome</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/127-lee-hunt/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5902</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 31 Mar 2023 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5e21be46-be5d-4be2-a25b-fa28b9b09038/127-tln-v1-converted.mp3" length="53296894" type="audio/mpeg"/><itunes:duration>55:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>127</itunes:episode><podcast:episode>127</podcast:episode><itunes:summary>When asked how he won a $66.6 million dollar verdict, Lee Hunt attributes much of the victory to the intelligence of the jury — and his ability to forge real, human relationships with his clients.
On this episode of Trial Lawyer Nation, host Michael Cowen talks about trial law with the founder of Hunt Law in Santa Fe, New Mexico. The two discuss Lee’s latest big victory, covering everything from his client’s injuries, liability, and the trust he placed in his jury. They also discuss Lee’s background and his passion for trial work. 
“I try very hard never to go, at the very least, more than a year without significant trials,” said Lee. “It is absolutely terrifying, trying a case where you know your client&amp;#8217;s future life is at stake. It&amp;#8217;s terrifying. But as long as you&amp;#8217;re in the mode of it and haven&amp;#8217;t been that far removed from it, it&amp;#8217;s a fear you know how to deal with.”  
For Lee, the trial process is personal. Not only does he dedicate time and energy into every case, he also puts the same effort into knowing his clients on a personal level. He believes clients and lawyers should trust one another, and he credits that trust for much of his success over the course of his lengthy career. 
 
Featured Guest
Name: https://huntlaw.com/about-the-firm/lee-hunt/ (Lee Hunt)
About: Lee Hunt is the founder and lead attorney at Hunt Law. He graduated from the University of Kentucky School of Law, where he received the Order of Coif award. For the past 20 years, Lee has proven himself time and again with a winning track of successful jury awards for injury victims. 
Almost above anything else, Lee stresses the value of the relationship between attorney and client. He believes that by the end of a case, the client and lawyer should trust each other, know each other, and genuinely care about each other. Lee wants to know his clients on a personal level and not just as another case number.
His reputation precedes him as a compassionate, caring lawyer, who offers his clients more than just top-notch legal council. He vows to stand with his clients every step of the way and won’t give up until he sees their trial through to the end.
Company: https://huntlaw.com/ (Hunt Law)
Connect: https://www.linkedin.com/in/lee-hunt-64666454/ (LinkedIn)  
Episode Highlights 
[02:06] An intro: Lee tells Michael and listeners some background on the big case he won in New Mexico, which involved a movie set, a production company, a moving crane, and a man pressured into making a life-altering decision.
[07:57] Negligence costs money: Lee discusses how the production team ignored warnings from local New Mexicans about the safest way for his client to move a crane up a mountain. 
[12:26] Relatability: One of his strategies with the jury was to make the case relatable for any blue collar worker who has been put in tough situations rather than focusing on the case’s specific location on a movie set.
[14:57] The jury: Lee describes the process of selecting the jury pool and the focus groups that were involved. 
[17:36] Comparative fault: From the jump, Lee wanted to really own his client’s culpability in the case, which ultimately played out in their favor. His client was found only 19% at fault.
[22:15] Damages: Lee breaks down how he came up with the different damage costs. 
[28:16] Trust the process: Whether to give the jury an exact number in payouts or leave it up to them ultimately comes down to each individual case.
[33:26] Personalization: Lee really puts the time and effort into getting to know his clients, as well as their families. He spent time with his client’s family in California leading up to the case and discussed their worries and concerns. 
[37:50] Zoom vs IRL: Lee discusses how New Mexico’s COVID protocols impact trials and how witnesses are perceived by the ...</itunes:summary></item><item><title>126 – Malorie Peacock – Unlocking the Power of Telematics: How Distracted Driving Evidence Can Win Big Verdicts</title><itunes:title>126 – Malorie Peacock – Unlocking the Power of Telematics: How Distracted Driving Evidence Can Win Big Verdicts</itunes:title><description><![CDATA[<p>Although technology has improved our quality of life, there are negative consequences, such as the increase in automobile and truck accidents stemming from distracted driving. Despite the benefits of GPS tracking, specialized brake systems, and virtual logging of hours, there have been issues with falsified data, unassigned drive time, and “phantom drivers” in the trucking […]</p><p>The post <a href="https://triallawyernation.com/126-malorie-peacock/" rel="noopener noreferrer" target="_blank">126 – Malorie Peacock – Unlocking the Power of Telematics: How Distracted Driving Evidence Can Win Big Verdicts</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Although technology has improved our quality of life, there are negative consequences, such as the increase in automobile and truck accidents stemming from distracted driving. Despite the benefits of GPS tracking, specialized brake systems, and virtual logging of hours, there have been issues with falsified data, unassigned drive time, and “phantom drivers” in the trucking […]</p><p>The post <a href="https://triallawyernation.com/126-malorie-peacock/" rel="noopener noreferrer" target="_blank">126 – Malorie Peacock – Unlocking the Power of Telematics: How Distracted Driving Evidence Can Win Big Verdicts</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/126-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5885</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Mar 2023 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/495179ab-4c90-4128-abea-178ac5d0df9a/126-tln-v1-converted.mp3" length="39644314" type="audio/mpeg"/><itunes:duration>41:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>126</itunes:episode><podcast:episode>126</podcast:episode><itunes:summary>Although technology has improved our quality of life, there are negative consequences, such as the increase in automobile and truck accidents stemming from distracted driving.
Despite the benefits of GPS tracking, specialized brake systems, and virtual logging of hours, there have been issues with falsified data, unassigned drive time, and &amp;#8220;phantom drivers&amp;#8221; in the trucking industry.
Fortunately, telematics has helped mitigate some of these problems by providing real-time notifications and useful data. However, the proliferation of apps and systems has also increased distractions for drivers, leading to safety risks.
In this episode of Trial Lawyer Nation, Malorie J. Peacock, Partner at Cowen Rodriguez Peacock, and host Michael Cowen discuss the intersection of technology and driving. They examine the pros and cons of technology on the road, how it affects truck drivers, and how telematics data can assist lawyers in automobile and trucking cases.
Featured Guest
Name: https://www.cowenlaw.com/team/malorie-peacock (Malorie J. Peacock)
About: Malorie J. Peacock is a Partner at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)
 
Episode Highlights 
[2:40] Electronic systems for the road: Malorie provides an overview of the technology available in modern vehicles.
[4:40] Electronic logging devices: In the past, truck drivers would record their hours of service on paper. However, this approach became fully digitized a few years ago and now involves GPS data. Despite its benefits, there are also drawbacks associated with this system.
[7:54] Cheating the system: Despite their apparent reliability, electronic logging devices can be manipulated by truck drivers to falsify their driving hours.
[12:30] A problem of perverse incentives: The trucking industry faces a significant issue with the fabrication of logs, as it benefits both truck drivers and trucking companies.
[14:58] The benefits of telematics: Electronic systems equipped with GPS tracking, known as telematics, can collect and transmit a wide range of data to a central location, providing transparency and enhancing safety measures.
[18:52] Investing in telematics: Telematics offer numerous benefits, including increased safety, reduced insurance claims, video evidence, and economic advantages.
[21:38] Getting the data: Obtaining data from telematics can be a complex process, dependent on the system, procedures, and company. Malorie and Michael delve into the various capabilities and recommend seeking expert assistance.
[26:42] The downside of technology and truck driving: While technological advancements offer benefits, they also pose an increased risk of distraction. Malorie and Michael discuss the potential use of phone data in distracted driving cases and the complexities surrounding data ownership.
[33:26] Distractions from driving apps: Certain applications, such as electronic logging devices, can distract truck drivers, while other job-specific apps may elevate the risk of distraction for delivery drivers and rideshare drivers.
[35:16] Examining driving apps: For those seeking to learn more about designing an app for their needs, Malorie suggests conducting a Google search to ac...</itunes:summary></item><item><title>125 – Jessica Mogill –  Building a World Class Law Firm Culture</title><itunes:title>125 – Jessica Mogill –  Building a World Class Law Firm Culture</itunes:title><description><![CDATA[<p>Helping attorneys create great company culture is what motivates Jessica Mogill to give her best every day. As Head of Coaching Strategy at Crisp, the nation’s leading law firm growth company, Jessica helps attorneys define and improve their culture.&nbsp; “Culture is really what drives the experience. And it drives the emotions that you feel,” Jessica […]</p><p>The post <a href="https://triallawyernation.com/125-jessica-mogill/" rel="noopener noreferrer" target="_blank">125 – Jessica Mogill –  Building a World Class Law Firm Culture</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Helping attorneys create great company culture is what motivates Jessica Mogill to give her best every day. As Head of Coaching Strategy at Crisp, the nation’s leading law firm growth company, Jessica helps attorneys define and improve their culture.&nbsp; “Culture is really what drives the experience. And it drives the emotions that you feel,” Jessica […]</p><p>The post <a href="https://triallawyernation.com/125-jessica-mogill/" rel="noopener noreferrer" target="_blank">125 – Jessica Mogill –  Building a World Class Law Firm Culture</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/125-jessica-mogill/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5820</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 28 Feb 2023 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b2bcc552-5165-4c16-98bb-f719cdd75e98/125-tln-v1-converted.mp3" length="50122654" type="audio/mpeg"/><itunes:duration>59:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>125</itunes:episode><podcast:episode>125</podcast:episode><itunes:summary>Helping attorneys create great company culture is what motivates Jessica Mogill to give her best every day. As Head of Coaching Strategy at Crisp, the nation&amp;#8217;s leading law firm growth company, Jessica helps attorneys define and improve their culture. 
“Culture is really what drives the experience. And it drives the emotions that you feel,” Jessica says. “And I think that when you have team members who are part of a culture and part of a mission and a vision, your clients do feel that, your referral partners feel that, and they know that there&amp;#8217;s something special about this place.” 
Jessica offers advice on how to start defining your core values, creating KPIs that are measurable, and onboarding new team members to make them part of your team culture. 
She also reflects on some lackluster onboarding experiences that she experienced early on in her career and how those initial interactions soured her perception of those companies from the very beginning. 
For professionals working on trucking or company vehicle cases, host Michael Cowen closes the episode with a reminder that he is hosting the upcoming https://triallawyernation.com/bigrigbootcamp/ (Big Rig Boot Camp) on June 16th in San Antonio, Texas.
Featured Guest
Name: https://crisp.co/meet-jessica-mogill-evolve-summit-featured-speaker/ (Jessica Mogill)
About: Jessica Mogill is Head of Coaching Strategy at https://crisp.co/ (Crisp), the nation&amp;#8217;s premiere law firm growth company. On paper, Jessica is an industrial engineer and got started in her career as an engineer in steel-toed boots and a hard hat. 
When the time came for a career shift, she entered Crisp on the ground floor back in 2014. While she originally only planned to advise Crisp for 30 days, almost 10 years later, she’s helped Crisp grow to unimaginable heights. Through her experience growing Crisp, Jessica has developed a unique set of leadership and strategic skills, which she now translates into guidance not only for the internal team but also for Crisp Coach clients. 
As the mastermind behind the content and experience of the industry-leading Crisp Coach program, Jessica keeps a pulse on the challenges, opportunities, and knowledge gaps facing the leaders of the nation&amp;#8217;s top law firms — and delivers solutions that transform.
Company: https://crisp.co/ (Crisp)
Connect: https://www.linkedin.com/in/jessicamccauley/ (LinkedIn)  
Key Points 
Top takeaways from this episode

Culture starts with core values. Defining your core values is the basis to defining your company culture. It’s also normal for core values to change over time as a company grows or needs different things. Ideally, review your core values annually to confirm they still work for the business.
Invest in your team. Take a 360 degree view of investing in your team. This can include lunch and learns, training, and social events. At Crisp, there is a culture committee who is responsible for regularly planning events for the team in support of core values. 
Assessments can improve the hiring process. Hiring assessments can be used to enhance your hiring process and align candidates with the work that is best suited for their strengths. Examples of assessments used at Crisp are https://www.kolbe.com/ (Kolbe), https://www.paulhertzgroup.com/what-is-print/ (PRINT), and https://wonderlictestpractice.com/ (Wonderlic) assessments. 
Setting KPIs helps build high performing firms. KPIs let attorneys objectively review performance. A good KPI measures the root issue that needs to be addressed. Using software for tracking and reporting can keep you accountable but you can start with a simple spreadsheet if you don’t currently have software in place.

Episode Highlights 
[05:53] Culture is how stuff gets done: Jessica ...</itunes:summary></item><item><title>124 – Malorie Peacock –  Why Focus Groups Matter and How To Make the Most of Them</title><itunes:title>124 – Malorie Peacock –  Why Focus Groups Matter and How To Make the Most of Them</itunes:title><description><![CDATA[<p>Focus groups can be a pertinent tool for complicated cases to get a sense of how ordinary people think about a case. Malorie J. Peacock, Partner at Cowen Rodriguez Peacock, uses focus groups to gain an outside perspective on her cases. “Sometimes you get so wrapped up in the minutiae of your case or some […]</p><p>The post <a href="https://triallawyernation.com/124-malorie-peacock/" rel="noopener noreferrer" target="_blank">124 – Malorie Peacock –  Why Focus Groups Matter and How To Make the Most of Them</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Focus groups can be a pertinent tool for complicated cases to get a sense of how ordinary people think about a case. Malorie J. Peacock, Partner at Cowen Rodriguez Peacock, uses focus groups to gain an outside perspective on her cases. “Sometimes you get so wrapped up in the minutiae of your case or some […]</p><p>The post <a href="https://triallawyernation.com/124-malorie-peacock/" rel="noopener noreferrer" target="_blank">124 – Malorie Peacock –  Why Focus Groups Matter and How To Make the Most of Them</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/124-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5787</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Feb 2023 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a025971c-152a-436d-a58e-d7903de84453/124-tln-v1-converted.mp3" length="47833009" type="audio/mpeg"/><itunes:duration>57:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>124</itunes:episode><podcast:episode>124</podcast:episode><itunes:summary>Focus groups can be a pertinent tool for complicated cases to get a sense of how ordinary people think about a case.
Malorie J. Peacock, Partner at Cowen Rodriguez Peacock, uses focus groups to gain an outside perspective on her cases.
“Sometimes you get so wrapped up in the minutiae of your case or some technical details, or you&amp;#8217;ve learned the case so well that you think it&amp;#8217;s obvious to everybody else,” she explains. “Having that outside perspective is a way to get feedback to make sure you&amp;#8217;re not just buying your own bullshit.”
Host Michael Cowen joins in on the discussion with Malorie who recently returned from hosting a focus group for one of her upcoming cases. They share what they’ve learned about focus groups, why you should consider using them in your own cases, how to facilitate them, what you gain from them, and most importantly, how to learn from them to inform your cases.
The episode provides examples of how to use both concept and adversarial focus groups to achieve your objectives, sharing real-life case studies that both Michael and Malorie have seen play out first-hand.
Featured Guest
Name: https://www.cowenlaw.com/team/malorie-peacock (Malorie J. Peacock)
About: Malorie J. Peacock is Partner at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, Texas, and received her JD from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Firm: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)
Episode Highlights 
[02:18] Focus groups, defined: Malorie explains that a focus group is simply a group of people who are not associated with your case that allow you to test your strategy and get feedback. 
[05:29] Different ways to test: There are many different ways to employ focus groups to add value to your case. Malorie advises the most important thing is knowing the purpose of the focus group.
[09:38] Bringing out your competitive nature: Michael talks about how adversarial focus groups can help lawyers rehearse for their cases ahead of time while channeling their competitive sides.
[13:41] Focus groups are not predictive of the numbers: Malorie reviews all the different variables that can change between a focus group and a court case that affect the numbers in the final outcome.
[15:21] Expect the unexpected: Michael speaks to how certain rulings from judges or specific facts being presented can have a big impact on how a case proceeds. 
[21:18] Emotional attachments can get in the way: Michael points out that if you’re feeling emotional about a case and can’t run the focus group from a neutral perspective it might be better to hire a third party facilitator. 
[24:35] How to find people to participate: Several different channels can be used to recruit people for focus groups. 
[25:32] The right way to use Facebook ads: Michael provides an overview on how to properly use Facebook ads to recruit participants while maintaining neutrality in the process. 
[35:10] To record or not to record?: Michael and Malorie debate how they prefer to record and document focus groups along with the benefits of each method. 
[45:48] Choosing the right people to present: Malorie advises on how to balance the skills and likeability of two people if you’re holding an adversarial focus group to get good information. 
[53:41] Big Rig Boot Camp: Michael reminds listeners that registration...</itunes:summary></item><item><title>123 – Tom Kherkher –  How Lawyers Can Make It Big on Social Media</title><itunes:title>123 – Tom Kherkher –  How Lawyers Can Make It Big on Social Media</itunes:title><description><![CDATA[<p>Before opening his own firm after graduating from law school in 2018, Tom Kherkher didn’t have Facebook or Instagram. “I was the guy everybody made fun of because I didn’t have social media,” he remembers. Flash forward four years and Tom — or AttorneyTom, as he’s known online — is one of the most recognizable […]</p><p>The post <a href="https://triallawyernation.com/123-tom-kherkher/" rel="noopener noreferrer" target="_blank">123 – Tom Kherkher –  How Lawyers Can Make It Big on Social Media</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Before opening his own firm after graduating from law school in 2018, Tom Kherkher didn’t have Facebook or Instagram. “I was the guy everybody made fun of because I didn’t have social media,” he remembers. Flash forward four years and Tom — or AttorneyTom, as he’s known online — is one of the most recognizable […]</p><p>The post <a href="https://triallawyernation.com/123-tom-kherkher/" rel="noopener noreferrer" target="_blank">123 – Tom Kherkher –  How Lawyers Can Make It Big on Social Media</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/123-tom-kherkher/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5747</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 31 Jan 2023 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c4e125a4-c410-4d4c-8571-258d8f833b8e/123-was-122-tln-v1-converted.mp3" length="47216888" type="audio/mpeg"/><itunes:duration>56:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>123</itunes:episode><podcast:episode>123</podcast:episode><itunes:summary>Before opening https://attorneytom.com/ (his own firm) after graduating from law school in 2018, Tom Kherkher didn’t have Facebook or Instagram. “I was the guy everybody made fun of because I didn&amp;#8217;t have social media,” he remembers.
Flash forward four years and Tom — or https://www.youtube.com/channel/UCyjLtNOpUsPzJcudxNYpoaQ (AttorneyTom), as he’s known online — is one of the most recognizable lawyers on the internet. He’s accumulated 500 million minutes of watch time on Facebook and 270 million views on YouTube. And as one of the first attorneys to take advantage of TikTok, he’s been able to funnel viewers toward his other content, which has generated cases for his firm.
But social media, in his opinion, isn’t always all it’s cracked up to be. It takes a lot of time and dedication to gain an audience, and even with one as big as Tom’s, social media isn’t generating hundreds of new referrals.
“I would be really skeptical of anybody who is directly making money off of you, if they&amp;#8217;re selling you this social media product,” he says. “I do think it is going to get only better as younger people get in the workplace and are the ones who need lawyers, but slow and steady wins the race.”
So how do you gain a big social media following and keep them engaged? Which platforms generate the most success, and how can we get the most out of those platforms? Tune into this episode of Trial Lawyer Nation as Tom and host Michael Cowen talk through these topics — and reveal some social media secrets.
Featured Guest
Name: https://attorneytom.com/ (Tom Kherkher)
About: Tom Kherkher is the founding attorney of The Kherkher Law Firm and an associate attorney of Kherkher Garcia. He is doing what he loves every day – fighting against injustice.
After graduating from law school and passing the Texas bar, Tom immediately founded his own law firm in Houston, Texas to fight for people and bring them justice. At The Kherkher Law Firm, Tom and his staff work tirelessly and passionately to recover damages for individuals who have suffered from the negligence of others. Tom Kherkher is licensed to practice law in the U.S. Southern District of Texas and all courts of the State of Texas and Louisiana.
Company: https://attorneytom.com/ (The Kherkher Law Firm, PLLC) and https://www.kherkhergarcia.com/ (Kherkher Garcia, LLP)
Connect: https://www.linkedin.com/in/kherkher/ (LinkedIn) | https://twitter.com/attorney_tom (Twitter) | https://www.youtube.com/channel/UCyjLtNOpUsPzJcudxNYpoaQ (YouTube) | https://www.tiktok.com/@attorneytom?lang=en (TikTok) | https://www.facebook.com/attorneytomofficial/ (Facebook) | https://www.instagram.com/attorney_tom/ (Instagram)
Episode Highlights 
[01:16] The YouTube lawyer: Meet Tom Kherkher, one of the top attorneys in the social media game. As one of the most-watched lawyers online, Tom has attracted clients to his firm, but it’s not as easy as some people claim. 
[03:26] Straight outta law school: Before he even passed the bar exam, Tom had signed a lease on an office to start his own practice. He discusses why he took that risk and how he built his successful firm from scratch with the help of social media.
[08:27] Finding the sweet spot: How did Tom create a successful social media brand with millions of views? “Trial and error,” he says — and a surprising discovery about the value of longer-form YouTube content over TikTok. 
[15:08] ‘Edu-tainment’ focused: Want a loyal social media following? Stop focusing on promoting yourself and don’t expect anything in return from your followers, Tom explains. 
[19:33] What the algorithm wants: “At the end of the day, Facebook and YouTube — all they care about is making money,” Tom says. He reveals secrets to taking advantage of that business model ...</itunes:summary></item><item><title>122 – Malorie Peacock – Growing Your Practice (and Yourself) in 2023</title><itunes:title>122 – Malorie Peacock – Growing Your Practice (and Yourself) in 2023</itunes:title><description><![CDATA[<p>A new year is an excellent opportunity to reflect on your progress and set or reassess goals. That’s the easy part. The challenge comes when your motivation wanes as the year wears on. How does a trial lawyer, with too many tasks to juggle already, set (and stick to) a lofty set of personal and […]</p><p>The post <a href="https://triallawyernation.com/122-malorie-peacock/" rel="noopener noreferrer" target="_blank">122 – Malorie Peacock – Growing Your Practice (and Yourself) in 2023</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>A new year is an excellent opportunity to reflect on your progress and set or reassess goals. That’s the easy part. The challenge comes when your motivation wanes as the year wears on. How does a trial lawyer, with too many tasks to juggle already, set (and stick to) a lofty set of personal and […]</p><p>The post <a href="https://triallawyernation.com/122-malorie-peacock/" rel="noopener noreferrer" target="_blank">122 – Malorie Peacock – Growing Your Practice (and Yourself) in 2023</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/122-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5673</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Jan 2023 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b3ba98bb-1eaf-42f9-8896-4ee87848bfda/122-tln-v1-converted.mp3" length="25566184" type="audio/mpeg"/><itunes:duration>30:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>122</itunes:episode><podcast:episode>122</podcast:episode><itunes:summary>A new year is an excellent opportunity to reflect on your progress and set or reassess goals. That’s the easy part. The challenge comes when your motivation wanes as the year wears on. How does a trial lawyer, with too many tasks to juggle already, set (and stick to) a lofty set of personal and professional goals?
Michael Cowen and Malorie Peacock share their personal and professional goals for 2023, the challenges of sticking to intentions, and what they’re excited about for Cowen Rodriguez Peacock in the new year.
They also remind listeners that achieving goals is a continuous journey. Stumbling isn’t a reason to give up on your goals. Struggling is normal, it’s those that keep pushing and stay ready for the fight that find success.
Join Michael and Malorie for more tips and inspiration for setting achievable goals in 2023, finding balance between your personal and professional lives, and pushing through even when it gets hard. 
Featured Guest
Name: https://www.cowenlaw.com/team/malorie-peacock (Malorie J. Peacock)
About: Malorie J. Peacock is a Partner at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)  
Episode Highlights 
[01:47] Looking forward to a new year: Michael and Malorie reflect on 2022 and share their enthusiasm for 2023.
[03:50] Setting and achieving personal goals: Michael discusses his personal goals for 2023 and why he believes everyone should set personal goals. He also reflects on the challenges he’s faced in sticking to his intentions.
[08:35] Career-related goals for 2023: Sharing his trial goals, Michael is ready to “get in there and pick some juries and start fighting and hopefully get some verdicts.” Additionally, he plans to continue helping lawyers develop their trial skills, invest more in his New Mexico firm, https://nmlawgiant.com/about/michael-cowen/ (Begum and Cowen), and focus on the marketing efforts at Cowen Rodriguez Peacock.
[11:17] Finding balance: Last year, Malorie focused on balancing her roles as a new mom and a trial lawyer. This year, “my bigger focus is going to be on making sure that I&amp;#8217;m keeping better control of my calendars, that I don&amp;#8217;t have back to back weeks when I&amp;#8217;m out of town and away from my kid.”
[13:49] Achieving freedom in your busy schedule: Malorie and Michael talk about why it’s essential to develop your people and relinquish some control in order to gain freedom in your schedule.
[20:07] On developing trial skills: From a supportive firm to trial and error, Malorie shares her strategies for developing trial skills over the past 10 years. Michael also contributes his thoughts on finding success through your own style and strategy.
[24:42] Imperfection isn’t the end of the world: lawyers tend to catastrophize situations and worry that they’ll lose a case if they don’t execute the plan flawlessly. Michael reminds listeners that jurors decide cases on major principles or themes — not on minor mistakes.
[26:22] Always be prepared for the fight: “Even the people that have beaten me in trial, they end up paying me more the next time because it was not a fun ride for them. They know that they just got lucky that day or just the facts were on their side that day.”</itunes:summary></item><item><title>121 – Ben Newman –   How to Turn 45K in Medical Expenses Into a Million Dollar Verdict</title><itunes:title>121 – Ben Newman –   How to Turn 45K in Medical Expenses Into a Million Dollar Verdict</itunes:title><description><![CDATA[<p>A Trial Lawyer Nation listener since his Defense days, Ben Newman joins the podcast today to discuss his recent $1,076,000 verdict in Collin County, Texas. At first blush, the facts of this case are problematic. Stemming from a spine injury the plaintiff suffered in a collision at an intersection, the case faced hurdles including, a […]</p><p>The post <a href="https://triallawyernation.com/121-ben-newman/" rel="noopener noreferrer" target="_blank">121 – Ben Newman –   How to Turn 45K in Medical Expenses Into a Million Dollar Verdict</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>A Trial Lawyer Nation listener since his Defense days, Ben Newman joins the podcast today to discuss his recent $1,076,000 verdict in Collin County, Texas. At first blush, the facts of this case are problematic. Stemming from a spine injury the plaintiff suffered in a collision at an intersection, the case faced hurdles including, a […]</p><p>The post <a href="https://triallawyernation.com/121-ben-newman/" rel="noopener noreferrer" target="_blank">121 – Ben Newman –   How to Turn 45K in Medical Expenses Into a Million Dollar Verdict</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/121-ben-newman/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5650</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 31 Dec 2022 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5c7e3f92-bf9d-4801-8acf-ac6241afd0ca/121-tln-v1-converted.mp3" length="42541604" type="audio/mpeg"/><itunes:duration>50:45</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>121</itunes:episode><podcast:episode>121</podcast:episode><itunes:summary>A Trial Lawyer Nation listener since his Defense days, https://www.bnaalaw.com/ (Ben Newman) joins the podcast today to discuss his recent $1,076,000 verdict in Collin County, Texas.
At first blush, the facts of this case are problematic. Stemming from a spine injury the plaintiff suffered in a collision at an intersection, the case faced hurdles including, a traditionally conservative venue, a dispute over which party had a green light, an “invisible” injury, minimal therapy and injections, medical expenses of only $45,000, and a defendant that was an individual, not a faceless insurance company or corporate defendant.
Ben credits much of his success in this case to standing on the shoulders of legendary trial lawyers such as https://triallawyernation.com/86-joe-fried/ (Joe Fried), https://triallawyernation.com/105-keith-mitnik/ (Keith Mitnik), https://triallawyernation.com/100-david-ball/ (David Ball), and other Trial Lawyer Nation guests. “[The Trial Lawyer Nation] podcast is really what started me down this road of tracking down all of these resources to help me develop my trial technique.”
Ben says he consumed every podcast, video, book, and resource he could find on trial skills and trying cases. “Everything that I do in the courtroom can be traced back to something that I&amp;#8217;ve read or something that I&amp;#8217;ve seen.”
Join Michael Cowen and Ben Newman as they explore Ben’s incredible verdict and uncover the tools, tactics, and trial skills Ben employed to turn a $50,000 pre-trial offer into more than one million dollars for his client.
Featured Guest
Name: Ben Newman
About: Ben is a civil trial lawyer. He handles a wide range of cases in state and federal courts throughout Texas. For Ben, trial work is not just his profession, it’s an all-consuming passion. He spends countless hours learning the latest trial techniques. And other attorneys frequently hire Ben late in their cases to assist in taking them to trial.
Ben was recognized in Texas Monthly and Thomson Reuters as a Super Lawyer Rising Star. And he’s a lifetime member of the Million Dollar Advocate Forum – a group limited to trial attorneys who have won million-dollar verdicts, awards, and settlements.
Firm: https://www.bnaalaw.com/ (Ben Newman Attorney at Law, PLLC)
Connect: https://www.linkedin.com/in/ben-newman-5b7ba535/ (LinkedIn) | 361-438-1073 | Email
Episode Highlights 
[02:46] A passion for trial: Ben Newman discusses his background, his passion for trying cases, and why he made the jump from defense to plaintiff’s work.
[05:39] Cultivating referral sources (and support): Ben shares how he got support from other firms and attorneys after hanging his shingle and was able to begin generating referrals quickly.
[09:54]: Learning the craft of a trial lawyer: Searching for valuable information to listen to during his commute, Ben discovered the Trial Lawyer Nation podcast. He listened to every episode and began digging into the resources Michael and his guest provided.
[14:53] The $1,076,000 verdict: Ben discusses the details of this case, addresses the unique challenges he faced, and share how one specific fact sold the jury.
[24:23] Calling the first witness: How he learned from David Ball to call the witness that can confirm the most facts from your opening statement. This way, you’re keeping the jury on track, sticking to your promises, and doing it quickly.
[29:50] Framing damages in the opening statement: How Ben focused on the invisible injuries, used an analogy from David Ball, and the per diem damage model.
[36:17] The nuances of the trial: The important role lay witnesses played, trusting the jury to make an unbiased decision, detailing harms and losses, and sending the case to the jury.</itunes:summary></item><item><title>120 – Malorie Peacock –  How To Grow Your Law Firm</title><itunes:title>120 – Malorie Peacock –  How To Grow Your Law Firm</itunes:title><description><![CDATA[<p>Odds are, growing a law firm wasn’t built into your law school’s curriculum. You may be a fantastic lawyer, you may start a top-notch small firm, but if you’re setting out to scale what you’ve built then you will find a whole new set of challenges to tackle. If you’re contemplating growing your firm or […]</p><p>The post <a href="https://triallawyernation.com/120-malorie-peacock/" rel="noopener noreferrer" target="_blank">120 – Malorie Peacock –  How To Grow Your Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Odds are, growing a law firm wasn’t built into your law school’s curriculum. You may be a fantastic lawyer, you may start a top-notch small firm, but if you’re setting out to scale what you’ve built then you will find a whole new set of challenges to tackle. If you’re contemplating growing your firm or […]</p><p>The post <a href="https://triallawyernation.com/120-malorie-peacock/" rel="noopener noreferrer" target="_blank">120 – Malorie Peacock –  How To Grow Your Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/120-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5639</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Dec 2022 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e443a1d7-7bea-4414-b73a-bac4e91050d3/120-tln-v1-converted.mp3" length="46484782" type="audio/mpeg"/><itunes:duration>48:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>120</itunes:episode><podcast:episode>120</podcast:episode><itunes:summary>Odds are, growing a law firm wasn’t built into your law school’s curriculum. You may be a fantastic lawyer, you may start a top-notch small firm, but if you’re setting out to scale what you’ve built then you will find a whole new set of challenges to tackle.
If you’re contemplating growing your firm or in the midst of the process, this episode is for you. 
In episode 120, Michael Cowen is joined by Malorie Peacock, his fellow Partner and Trial Lawyer at Cowen, Rodriguez and Peacock PC about how to grow a law firm. On this episode of https://triallawyernation.com/ (Trial Lawyer Nation), Michael and Malorie outline the mindset needed to start and grow a law firm, the pains and joys of scaling your firm from solo to the next stage, how navigate working with a consultant, how to manage and work with your team, tips on marketing efforts, and much more.
Featured Guest
Name: Malorie Peacock
About:  Malorie J. Peacock is a Partner at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Company: Partner And Trial Lawyer, https://www.cowenlaw.com/ (Cowen | Rodriguez | Peacock PC)
Connect: https://www.linkedin.com/in/malorie/ (Linkedin)
 
Episode Highlights 
[03:01] Not Every Attorney Try To Have A Bigger Firm: Malorie reveals that it’s not the best fit for everyone to have a large firm. Solo firms and small firms are great options depending on your career goals. 
[09:15] Creating Systems Of Accountability In Your Business: As you are looking to manage your business health, also gauge your personal and team accountability. 
[13:05] You have to learn to give up control over certain things as your firm grows: How Michael and Sonia have kept up with their team&amp;#8217;s needs with a changing job market.
[26:49] Managing your team, especially with new lawyers: When working with a team, learning to adjust behaviors and expectations is imperative for a healthy team culture.
[38:09] How to balance being an exceptional lawyer with an exceptional law practice: Although your time is eaten up by running a law firm business, there are many methods and practices that you can apply to balance the law firm with practicing law yourself.
[42:24] Best practices for coaching team members: It can be difficult telling a team member you don’t like what they do, but by using radical candor you can help a team member be better for them and for the rest of the team. 
[40:32] Hiring for the things you don’t want to do: One of the keys to balance is to hire a great team to handle the business side of a law firm so you can focus on the practice side.
Connect with Trial Lawyer Nation
☑️ Follow us on https://twitter.com/triallawyernat (Twitter), https://www.facebook.com/TrialLawyerNation/ (Facebook), https://www.instagram.com/triallawyernation/ (Instagram) and https://www.linkedin.com/company/trial-lawyer-nation/ (LinkedIn).
☑️ Subscribe to Trial Lawyer Nation on https://podcasts.apple.com/us/podcast/trial-lawyer-nation/id1341983666 (Apple Podcasts), https://open.spotify.com/show/1wns6ySIbUkQOedEfWaIw0 (Spotify), or https://www.youtube.com/channel/UCci37cdurTLrKudxeFzHEVg (YouTube).
In this https://triallawyernation.com/ (popular and award-winning podcast )for trial lawyers,</itunes:summary></item><item><title>119 – Sonia Rodriguez – The Balancing Act: Running A Law Firm And Practicing Law</title><itunes:title>119 – Sonia Rodriguez – The Balancing Act: Running A Law Firm And Practicing Law</itunes:title><description><![CDATA[<p>Two of the most difficult career paths are running your own business and practicing as a trial lawyer. They both take time, energy, commitment, and exceptional ability in your craft. However, when running your own law firm, you’re tasked with doing both. It can be easy to mismanage the business side or let your abilities […]</p><p>The post <a href="https://triallawyernation.com/119-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">119 – Sonia Rodriguez – The Balancing Act: Running A Law Firm And Practicing Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Two of the most difficult career paths are running your own business and practicing as a trial lawyer. They both take time, energy, commitment, and exceptional ability in your craft. However, when running your own law firm, you’re tasked with doing both. It can be easy to mismanage the business side or let your abilities […]</p><p>The post <a href="https://triallawyernation.com/119-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">119 – Sonia Rodriguez – The Balancing Act: Running A Law Firm And Practicing Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/119-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5357</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 30 Nov 2022 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/bfd3b25b-eb84-4cbd-b902-b981bbecd7d4/119-tln-v1-converted.mp3" length="46390164" type="audio/mpeg"/><itunes:duration>55:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>119</itunes:episode><podcast:episode>119</podcast:episode><itunes:summary>Two of the most difficult career paths are running your own business and practicing as a trial lawyer. They both take time, energy, commitment, and exceptional ability in your craft. However, when running your own law firm, you’re tasked with doing both. It can be easy to mismanage the business side or let your abilities as an attorney waiver when one takes control of the other. So how do you balance the two for an exceptional law practice?
In episode 119, Michael Cowen speaks with Sonia Rodriguez, his fellow Partner and Trial Lawyer at Cowen, Rodriguez and Peacock PC about how they run their law firm. On this episode of https://triallawyernation.com/ (Trial Lawyer Nation), Michael and Sonia discuss balancing being great lawyers and running a great firm, hiring and coaching decisions, how team building can impact the success of your efforts, taking the right cases at the right time, and much more.
Featured Guest
Name: Sonia Rodriguez
About: Sonia Rodriguez is a native of San Antonio. She graduated from Burbank High School then completed undergraduate studies at the University of North Texas in Denton, Texas. In 1999, Sonia received a Juris Doctorate degree from St. Mary’s University School of Law, in San Antonio, Texas, where she served as an editor and a co-founder of The Scholar: St. Mary’s Law Review on Minority Issues. Since then, Sonia has represented individuals and families who have been injured or have lost loved ones due to the negligence of others. Sonia’s commitment to serving her community through honest and fair legal representation was inspired by her father, a passionate labor organizer and her mother, a hard-working and loyal former paralegal.
Company: Partner And Trial Lawyer, https://www.cowenlaw.com/ (Cowen | Rodriguez | Peacock)
Connect: https://www.linkedin.com/in/sonia-rodriguez-134909bb/ (Linkedin)
Key Points
Top takeaways from this episode 

Your law firm is a business. Is it healthy? Reminder that a law firm is a business. It’s important that you periodically gauge where your firm stands on its goals for growth, quality, income, and other goals you may have set to ensure it’s running the way you envision it.
How to manage your new team members from the business and law sides of the firm. Managing a team is a skill. It’s imperative that you hire team members from both the business and law side of the firm that fit your firm&amp;#8217;s culture, quality, and vision. That also means that as the firm grows, your team members may not grow with it whether from their decision or yours. You must communicate the past, present, and future of your firm to your team so that you can all work together as smoothly as possible.
How to balance running a law firm and practicing law by hiring exceptional team members. You’re not going to enjoy or thrive in every section of running a law firm. The key to balancing the things you enjoy and the things you don’t is hiring exceptional team members to handle things like marketing, advertising, human resources, etc.

Episode Highlights 
[02:19] Evaluate Your Business Health: Keep an eye on what works and what does not in your law firm
[09:15] Creating Systems Of Accountability In Your Business: As you are looking to manage your business health, also gauge your personal and team accountability. 
[13:56] Keeping up with a drastically changing job market: How Michael and Sonia have kept up with their team&amp;#8217;s needs with a changing job market.
[26:49] Managing your team, especially with new lawyers: When working with a team, learning to adjust behaviors and expectations is imperative for a healthy team culture.
[38:09] How to balance being an exceptional lawyer with an exceptional law practice: Although your time is eaten up by running a law firm business, there are many methods and practices that you can apply to balance the law...</itunes:summary></item><item><title>118 – Deena Buchanan – An Inside View of How Insurance Companies Value Cases</title><itunes:title>118 – Deena Buchanan – An Inside View of How Insurance Companies Value Cases</itunes:title><description><![CDATA[<p>Big insurance cases can become complicated quickly. The ins and outs, layers of coverage, and strategies aren’t a one-size-fits-all, but learning from someone who has spent years putting on the parachute and jumping out the plane can save you from many of the headaches that follow. With a storied career ranging from big law and […]</p><p>The post <a href="https://triallawyernation.com/118-deena-buchanan/" rel="noopener noreferrer" target="_blank">118 – Deena Buchanan – An Inside View of How Insurance Companies Value Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Big insurance cases can become complicated quickly. The ins and outs, layers of coverage, and strategies aren’t a one-size-fits-all, but learning from someone who has spent years putting on the parachute and jumping out the plane can save you from many of the headaches that follow. With a storied career ranging from big law and […]</p><p>The post <a href="https://triallawyernation.com/118-deena-buchanan/" rel="noopener noreferrer" target="_blank">118 – Deena Buchanan – An Inside View of How Insurance Companies Value Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/118-deena-buchanan/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=5338</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Nov 2022 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/fd37bcd2-8c6a-46fd-aa49-5cd2215c8bc8/118-tln-v1-converted.mp3" length="38222194" type="audio/mpeg"/><itunes:duration>45:35</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>118</itunes:episode><podcast:episode>118</podcast:episode><itunes:summary>Big insurance cases can become complicated quickly. The ins and outs, layers of coverage, and strategies aren’t a one-size-fits-all, but learning from someone who has spent years putting on the parachute and jumping out the plane can save you from many of the headaches that follow. 
With a storied career ranging from big law and excess coverage, to truck accident and personal injury, Deena Buchanan has earned the skills to pay the bills and chooses to pay it forward. Since her switch from big law and Fortune 500 in-house counsel to the plaintiff side of law, Deena holds valuable insight that can apply to both sides of the court. 
In episode 118, Michael Cowen speaks with Deena Buchanan, Managing Partner at Buchanan Law Firm, LLC. On this educational episode of https://triallawyernation.com/ (Trial Lawyer Nation), Michael and Deena also discuss what it’s like running a law firm, giving advice and brainstorming with less experienced attorneys, different excess cases, not settling against major corporations, and much more.
Featured Guest
Name: Deena Buchanan
About: Deena Buchanan brings more than 20 years of experience, thoughtfulness and a commitment to strong advocacy to every case she handles. 
Deena has been a trial attorney since she was admitted to practice, and she’s earned high regards from judges, clients and other attorneys. She’s known for her thorough preparation, her oral advocacy skills during trial proceedings, and her poise and composure in any situation. She has tried employment, personal injury and wrongful death actions. She’s also represented insurance companies and major corporations, for many years, so she knows what to expect from the other side.
Though she has considerable experience in a number of jurisdictions, Deena focuses her current practice on controversies arising in New Mexico. She has a comprehensive knowledge and understanding of the laws and procedures in New Mexico, as well as local trial practice.
Company: Managing Partner, Buchanan Law Firm, LLC
Connect: https://www.linkedin.com/in/deena-l-buchanan-420b6612/ (Linkedin) 
Key Points
Top takeaways from this episode 

How do you know when there is excess coverage? It can be easy to overlook the specifics in big insurance cases, especially when there’s a large settlement offer. However, by doing this, lawyers often leave money on the table. By asking in discovery early and often about the coverage you see, you can pick out wordings and layerings being used to hide the actual amount your client could be up for. 
You need to build relationships with adjusters and decision makers. Often with insurance cases, your information is based on what is collected and provided by the defense lawyer. They’re often overworked or a true believer in the case and want to make it difficult for you to get the policy information you need. This is why it’s important to build relationships with adjusters who can get you the information you need, work around the people withholding or dragging their feet, and build your name in the industry.
You can drive up the value of your case. By serving with complaint, pushing in discovery with motions to compel, and giving notice for depositions early, you can push the value of your case for your client up. You’re showing that you’re serious both to your client and to who you’re going after, showing you won’t settle for less or be pushed around. By doing this it strengthens a long term relationship with your client, not just adjusters, and opens the chance for them to gain higher compensation more quickly.

Episode Highlights 
[02:35] Deena’s Background that led her to a successful career in law: How a career spanning many different areas can prepare you for your next steps. 
[10:32] Don’t settle when there’s money on the table: It’s common for lawyers to settle for less money when they don’t...</itunes:summary></item><item><title>117 – Isabella Santellan – How to Build a Referral-Based Practice</title><itunes:title>117 – Isabella Santellan – How to Build a Referral-Based Practice</itunes:title><description><![CDATA[<p>When it comes to personal injury law, the client-firm relationship can be fairly transactional. Most clients aren’t talking about their personal injury cases with their network, and lawyers hope that their clients don’t get injured again and become repeat customers.&nbsp;&nbsp;&nbsp; But when you have mostly transactional, single-case relationships with clients, how can you gain more […]</p><p>The post <a href="https://triallawyernation.com/117-isabella-santellan/" rel="noopener noreferrer" target="_blank">117 – Isabella Santellan – How to Build a Referral-Based Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>When it comes to personal injury law, the client-firm relationship can be fairly transactional. Most clients aren’t talking about their personal injury cases with their network, and lawyers hope that their clients don’t get injured again and become repeat customers.&nbsp;&nbsp;&nbsp; But when you have mostly transactional, single-case relationships with clients, how can you gain more […]</p><p>The post <a href="https://triallawyernation.com/117-isabella-santellan/" rel="noopener noreferrer" target="_blank">117 – Isabella Santellan – How to Build a Referral-Based Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/117-isabella-santellan/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=4448</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 31 Oct 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/bf6f94ee-995c-48f4-afee-8b94c5982925/117-tln-v1-converted.mp3" length="28786214" type="audio/mpeg"/><itunes:duration>34:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>117</itunes:episode><podcast:episode>117</podcast:episode><itunes:summary>When it comes to personal injury law, the client-firm relationship can be fairly transactional. Most clients aren’t talking about their personal injury cases with their network, and lawyers hope that their clients don’t get injured again and become repeat customers.   
But when you have mostly transactional, single-case relationships with clients, how can you gain more business? If your personal injury clients aren’t telling their network about you, who will?
One of the most rewarding methods for gaining more business is referral marketing. Creating longstanding attorney referral relationships gives you a pipeline for more cases, helps you build a reputation, and keeps your firm top of mind in the industry. However, in order to succeed with referral-based marketing, you have to cultivate your relationships and think about what the other person wants. 
According to Michael Cowen and the team at Cowen Rodriguez Peacock, you have to give back in order to grow your referral-based business. Take referring attorneys out to lunch or to an event that they would enjoy. Or, give them a gift that’s personalized (and doesn’t have your firm’s name or logo on it). However you decide to show gratitude to your referral partners, it’s important that you create a system to follow up, check in every now and then, and continue nurturing that relationship.
Above all, Michael says that it’s important to create a culture of sharing and respect and keep your promises with referring attorneys. You don’t have to take every case that comes your way, and you can’t guarantee the outcome of a case. You can, however, promise to work hard, keep clients informed, and honor the deal you made. 
In episode 117, Isabella Santellan, the Marketing Assistant at Cowen Rodriguez Peacock, asks Michael Cowen all of the essential questions about building a referral-based business and tending to referral relationships. Listen to this episode of https://triallawyernation.com/ (Trial Lawyer Nation) to hear Michael’s advice on building a referral network and nurturing relationships, turning down referral cases, and simplifying the referral process for your firm. 
 
Featured Guest
Name: Isabella Santellan
About: Isabella Santellan is the Marketing Assistant at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, TX and recently received her B.B.A in Management from the University of Texas at San Antonio. As the Marketing Assistant, Isabella runs the firm’s social media, helps plan events, and works to ensure they provide an unforgettable experience to everyone they work with. In her free time, Isabella enjoys traveling, golfing, and spending time with her family.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock)
Connect: https://www.linkedin.com/in/isabella-santellan/ (LinkedIn)
 
Key Points
Top takeaways from this episode 

Start with the people you already know (and don’t be too picky about cases). It’s difficult to come out of law school and have the reputation and network needed to create a referral-based business. Michael Cowen suggests you get your foot in the door by being hungry, humble, and persistent. Take cases from those who are already in your network and expand your business from there.   
Give your referring attorneys what they want. It’s important to stay top of mind when you’re building a referral-based business. How do you do this? Michael says you need to give back to your referral partners. Take your referring attorneys to lunch or to an event that they might enjoy. You could also give them a call, send a handwritten thank you note, or give them a gift (without your firm’s name or logo on it). However you show gratitude, you have to do so with the other person in mind.
Nurture your existing referrals.</itunes:summary></item><item><title>116 – Michael Bonamarte – What Does It Take to Win a $20 Million Verdict?</title><itunes:title>116 – Michael Bonamarte – What Does It Take to Win a $20 Million Verdict?</itunes:title><description><![CDATA[<p>Michael Bonamarte wasn’t always set on being a trial lawyer. In college, he started out on a pre-med track, eventually discovering a passion for the law. Now, he runs a successful firm with 20 years under his belt — and a $20 million verdict. What does it take to reach this level of success? Throughout […]</p><p>The post <a href="https://triallawyernation.com/116-michael-bonamarte/" rel="noopener noreferrer" target="_blank">116 – Michael Bonamarte – What Does It Take to Win a $20 Million Verdict?</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Michael Bonamarte wasn’t always set on being a trial lawyer. In college, he started out on a pre-med track, eventually discovering a passion for the law. Now, he runs a successful firm with 20 years under his belt — and a $20 million verdict. What does it take to reach this level of success? Throughout […]</p><p>The post <a href="https://triallawyernation.com/116-michael-bonamarte/" rel="noopener noreferrer" target="_blank">116 – Michael Bonamarte – What Does It Take to Win a $20 Million Verdict?</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/116-michael-bonamarte/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=4438</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Oct 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/f536068c-8ea7-4942-88b0-f98e88969dd5/116-tln-v1-converted.mp3" length="62047934" type="audio/mpeg"/><itunes:duration>01:14:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>116</itunes:episode><podcast:episode>116</podcast:episode><itunes:summary>https://www.levinperconti.com/attorneys/michael-f-bonamarte-iv/ (Michael Bonamarte) wasn’t always set on being a trial lawyer. In college, he started out on a pre-med track, eventually discovering a passion for the law. Now, he runs a successful firm with 20 years under his belt — and a $20 million verdict. What does it take to reach this level of success?
Throughout his career, Michael soaked up knowledge from the greats in his industry. From mentors and partners to books and other educational tools, Michael made sure he was learning everything he could so that he could go to bat for his clients. Because of this passion and drive, Michael won a plethora of large cases. 
One of these large cases received a successful $20 million verdict. This multimillion-dollar case covered a difficult birthing complication, where the baby, AJ, was diagnosed with fetal growth restriction at 40 weeks. Significant changes in the fetal heart rate strips were not brought to the attending doctor’s attention, and ultimately, AJ suffered brain damage. Although he should live a regular life expectancy, AJ’s neurological function is limited and he will likely need custodial care for the rest of his life.
Due to the technicalities of the case, Michael knew he needed support from great experts. With the help of both law firm partners and medical experts, Michael was able to solidify the win. The medical experts could explain the points that matter and simplify complex terms for the jury. The defense, who argued that fetal growth restriction was caused by a genetic growth issue, didn’t have the necessary experts to strengthen their argument, which contributed to Michael and his team’s big win. 
Throughout his career, Michael has had plenty of multimillion-dollar wins. Now, as a managing partner of his firm, Michael is helping other lawyers find that same success. By investing in the firm, making himself accessible to younger lawyers, and sharing all of his insight and knowledge, Michael is helping shape the next generation of lawyers winning million-dollar verdicts.
In episode 116, Michael Cowen is in conversation with Michael Bonamarte, Managing Partner at Levin and Perconti, to get all of the details on the $20 million verdict. Michael walks through the big case, from the opening statement and jury selection to the closing arguments and ultimate win. On this insightful episode of https://triallawyernation.com/ (Trial Lawyer Nation), Michael also discusses what it’s like running a law firm, how he built up his skills early in his career, and the best ways to bounce back from a loss.    
Featured Guest
Name: https://www.levinperconti.com/attorneys/michael-f-bonamarte-iv/ (Michael Bonamarte)
About: Michael Bonamarte, IV is a nationally recognized trial attorney who has achieved outstanding results in a number of high-profile nursing home, wrongful death, birth injury, and medical malpractice cases. He is committed to protecting and vindicating the rights of people who have been injured due to systemic flaws and corporations choosing profits over people. Michael is currently a Managing Partner at Levin and Perconti law firm in Chicago, Illinois.
Company: https://www.levinperconti.com/ (Levin and Perconti)
Connect: Email | 312-516-1129
Key Points
Top takeaways from this episode 

You have to be a sponge to develop your skills as a trial lawyer. Michael Bonamarte has a passion for representing people who have been wronged. But passion doesn’t always mean you have the skills to succeed. So how do you develop your skills? According to Michael, you have to be a sponge and soak up all of the insight from other lawyers, mentors, and resources in your field.   


A strong argument requires the right experts.</itunes:summary></item><item><title>115 – Malorie Peacock – How to Get Compelling Testimony From Treating Doctors</title><itunes:title>115 – Malorie Peacock – How to Get Compelling Testimony From Treating Doctors</itunes:title><description><![CDATA[<p>Getting credible testimony from treating doctors can make or break your case. In this episode, Michael and Malorie are sharing their strategies to get powerful testimony from treating doctors, work through common challenges, and help build your case. While the personal knowledge of the treating physician establishes significantly more credibility than a hired expert, it’s […]</p><p>The post <a href="https://triallawyernation.com/115-malorie-peacock/" rel="noopener noreferrer" target="_blank">115 – Malorie Peacock – How to Get Compelling Testimony From Treating Doctors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Getting credible testimony from treating doctors can make or break your case. In this episode, Michael and Malorie are sharing their strategies to get powerful testimony from treating doctors, work through common challenges, and help build your case. While the personal knowledge of the treating physician establishes significantly more credibility than a hired expert, it’s […]</p><p>The post <a href="https://triallawyernation.com/115-malorie-peacock/" rel="noopener noreferrer" target="_blank">115 – Malorie Peacock – How to Get Compelling Testimony From Treating Doctors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/115-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=4378</guid><itunes:image href="https://artwork.captivate.fm/9b1308ed-9d65-4580-8436-580e410af4ca/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 30 Sep 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8b85b392-1692-4a3f-8d6d-84c74f16143d/115-tln-v1-converted.mp3" length="37986769" type="audio/mpeg"/><itunes:duration>45:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>115</itunes:episode><podcast:episode>115</podcast:episode><itunes:summary>Getting credible testimony from treating doctors can make or break your case. In this episode, https://www.cowenlaw.com/team/michael-cowen (Michael) and https://www.cowenlaw.com/team/malorie-peacock (Malorie) are sharing their strategies to get powerful testimony from treating doctors, work through common challenges, and help build your case.
While the personal knowledge of the treating physician establishes significantly more credibility than a hired expert, it’s imperative the doctor communicates well and speaks in a way the jury can understand — without all of the medical jargon.
Remember: treating doctors aren’t professional testifiers. The lawyer needs to ensure that the treating doctor is prepared to give efficient, compelling testimony. You’re the guide who’s questions will lead the doctor along the trail of your strategy, and avoid getting stuck in the weeds of mundane details. 
Malorie’s strategies to guide the story include magic words and visuals. Magic words or questions ensure you get what you need from the witness and end up with valuable testimony. Visuals (like diagrams, animations, or demonstrations) can help the jury visualize the story — as long as your visuals are relevant to your trial strategy. To wrap everything up, Malorie suggests you leave the jury with the major takeaway from your witness…just make sure it connects to the next part of your case.
Tune in to episode 115 as Michael and Malorie discuss strategies and best practices for working with treating doctors, the do’s and don’ts of getting valuable testimony, preparing the witness, and utilizing their testimony to build a compelling story for the jury.
 
Featured Guest
Name: https://www.cowenlaw.com/team/malorie-peacock (Malorie J. Peacock)
About: Malorie J. Peacock is a Partner at https://www.cowenlaw.com/ (Cowen Rodriguez Peacock). She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)  

Key Points
Top takeaways from this episode 

* Testimony from treating doctors can be crucial for a win. A treating doctor can testify from a place of personal knowledge, showing the jury what happened from a medical perspective. They have more credibility than someone you might hire, and because of their longer history with the client, they’re harder to cross-examine.
Bringing in treating doctors has its share of challenges. Although treating doctors can be critical for a case, there are often challenges when bringing them in to testify. Doctors speak their own language; they often use medical jargon that the average person won’t understand. So, if you want to work through these challenges, you need to make sure your treating doctor is using colloquial language and is a great communicator.
You should think about your case from a storytelling perspective. It can be easy for a treating doctor to get into every detail of the medical procedure, condition, or patient visit. As a lawyer, you want to guide the treating doctor and make sure they stay on track, only sharing details that are relevant to your case strategy. Be careful not to be leading or argumentative, but build your story with key components and questions that make the testimony understandable.




Episode Highlights </itunes:summary></item><item><title>114 – Brandon Thompson – Winning Medical Malpractice Cases</title><itunes:title>114 – Brandon Thompson – Winning Medical Malpractice Cases</itunes:title><description><![CDATA[<p>Anuj Thapa wanted the American dream. A college student from Nepal who came to the United States to pursue mechanical engineering, Anuj had big dreams of getting his degree and becoming the breadwinner for his family members at home in Nepal.&nbsp; But his aspirations were destroyed by a leg injury that led to a painful […]</p><p>The post <a href="https://triallawyernation.com/114-brandon-thompson/" rel="noopener noreferrer" target="_blank">114 – Brandon Thompson – Winning Medical Malpractice Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Anuj Thapa wanted the American dream. A college student from Nepal who came to the United States to pursue mechanical engineering, Anuj had big dreams of getting his degree and becoming the breadwinner for his family members at home in Nepal.&nbsp; But his aspirations were destroyed by a leg injury that led to a painful […]</p><p>The post <a href="https://triallawyernation.com/114-brandon-thompson/" rel="noopener noreferrer" target="_blank">114 – Brandon Thompson – Winning Medical Malpractice Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/114-brandon-thompson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3980</guid><itunes:image href="https://artwork.captivate.fm/ecc05a46-01c8-4258-bf97-2ac13b8211de/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Sep 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/1a7fb8f5-8102-4ded-b263-e4033885dbdf/114-tln-v1-converted.mp3" length="50666504" type="audio/mpeg"/><itunes:duration>01:00:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>114</itunes:episode><podcast:episode>114</podcast:episode><itunes:summary>Anuj Thapa wanted the American dream. A college student from Nepal who came to the United States to pursue mechanical engineering, Anuj had big dreams of getting his degree and becoming the breadwinner for his family members at home in Nepal. 
But his aspirations were destroyed by a leg injury that led to a painful condition called compartment syndrome. Due to the neglect of his doctors, the damage that Anuj suffered after his surgery left him disabled.
Luckily for Anuj, he got one of the most esteemed medical malpractice lawyers in the country to try his case, Ciresi Conlin’s Brandon E. Thompson. With 17 years of experience in the medical malpractice law arena, he was able to win Anuj https://www.wqow.com/news/student-awarded-111-million-in-botched-surgery-case/article_91f292e6-490c-5f71-bd30-909f08c562af.html ($111 million in damages). The defense’s argument? They claimed that Anuj — a 19-year-old in the U.S. on a student visa — was lying about when and where he developed compartment syndrome.
“That was a gift to us that they framed the case that way because it allowed us, throughout the case, to paint this as a credibility contest,” Brandon said. “Find me another case where you&amp;#8217;ve got somebody who truly has had their American dream torn away from them in the way that his was.”
For Brandon, presenting cases to the jury with empathy is the key to success — and he’s had a lot of it. Tune in to this episode of Trial Lawyer Nation as host Michael Cowen talks with Brandon about all things medical malpractice: from the weaknesses of liability arguments to the secrets of getting a jury on your side.
Featured Guest
Name: Brandon E. Thompson
About: Brandon Thompson’s entire legal career has been dedicated to representing individuals and families who have suffered from the negligence of medical professionals. There is no greater professional honor for Brandon than being asked to help people when they are facing the darkest times of their lives.
Brandon is one of the foremost trial lawyers of his generation. He has won numerous multi-million jury trials — including some of the largest-ever jury verdicts in the State of Minnesota for clients harmed by serious medical malpractice — and has negotiated many millions of dollars of settlements for his clients. He is a member of a number of elite national and international trial organizations, and in 2018 was invited to be the youngest-ever Fellow of the International Academy of Trial Lawyers, the most prestigious organization of trial lawyers in the world.
Brandon’s work ethic and compassion were a product of his blue-collar upbringing; his grandfather was a mechanic, his dad was an electrician at the Ford plant, and he was the first person in his family to go to college. The father of three children, including a young daughter with extraordinary medical needs, he empathizes with his clients in a way few lawyers truly can.
Company: https://ciresiconlin.com/ (Ciresi Conlin, LLP)
Connect: Email

Key Points
Top takeaways from this episode 

* Look beyond liability. When choosing which cases to defend, one of the biggest mistakes lawyers can make is choosing a claim based on liability claims alone. Liability is not always as strong as it seems, so the first criterion should always be the seriousness of the injury or damages.
* Differentiate your case. One of the best things medical malpractice lawyers can do to win over a jury is to differentiate their case and show how it is an outlier. 
* Avoid credibility arguments. In the case Brandon won for Nepali student Anuj Thapa, the hospital’s biggest mistake was using credibility as their primary defense. In this case, it was deeply improbable that someone like Anuj, who risked everything to pursue his “American dream,” would lie about his injury.

</itunes:summary></item><item><title>113 – Malorie Peacock – Michael and Malorie’s Latest Trial</title><itunes:title>113 – Malorie Peacock – Michael and Malorie’s Latest Trial</itunes:title><description><![CDATA[<p>On a good day, a personal injury trial can feel like an uphill battle. Now, add a small inhospitable venue, a less-than-sympathetic client, and a slew of video witnesses into the mix. That’s exactly where Michael and Malorie found themselves recently trying a commercial vehicle case. In this episode of the Trial Lawyer Nation, they’re […]</p><p>The post <a href="https://triallawyernation.com/113-malorie-peacock/" rel="noopener noreferrer" target="_blank">113 – Malorie Peacock – Michael and Malorie’s Latest Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>On a good day, a personal injury trial can feel like an uphill battle. Now, add a small inhospitable venue, a less-than-sympathetic client, and a slew of video witnesses into the mix. That’s exactly where Michael and Malorie found themselves recently trying a commercial vehicle case. In this episode of the Trial Lawyer Nation, they’re […]</p><p>The post <a href="https://triallawyernation.com/113-malorie-peacock/" rel="noopener noreferrer" target="_blank">113 – Malorie Peacock – Michael and Malorie’s Latest Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/113-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3960</guid><itunes:image href="https://artwork.captivate.fm/346895be-7d8b-4c6a-8c07-13579134e86b/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Aug 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a586fe20-0bc1-4f4c-8f30-3c6bd81a664b/113-tln-v1-converted.mp3" length="51009604" type="audio/mpeg"/><itunes:duration>01:00:51</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>113</itunes:episode><podcast:episode>113</podcast:episode><itunes:summary>On a good day, a personal injury trial can feel like an uphill battle. Now, add a small inhospitable venue, a less-than-sympathetic client, and a slew of video witnesses into the mix. That’s exactly where Michael and Malorie found themselves recently trying a commercial vehicle case. In this episode of the Trial Lawyer Nation, they’re here to reflect on the trial and discuss the unique challenges they faced, the strategies they employed, and actionable lessons you can take into your next trial. 
To set the stage, the case involved an oilfield worker rear-ended on the highway. He suffered significant structural injuries, returned to work for a year, and ultimately had a hip replacement and additional therapies.
While liability was never in doubt, damages is where Michael and Malorie faced an uphill battle. The first challenge was that the client&amp;#8217;s medical records said he had degenerative disc disease from childhood. How do you establish that his injuries are attributable to the motor vehicle wreck?
To complicate matters, the client returned to work, performing the same responsibilities as before the accident, only seeking treatment sporadically. To keep things interesting, the judge allowed the admission of evidence of the client’s cocaine use around the time of his treatment. These are just a few of the issues that threatened to derail our damages claims. 
Join us on this episode to hear the details of the case, including our future-focused approach, witnesses and experts we called and why, the unique way we presented the medical and non-economic damages witnesses, and much more on this new episode of https://triallawyernation.com/ (Trial Lawyer Nation) featuring Malorie Peacock.
Featured Guest
Name: Malorie Peacock
About: Malorie J. Peacock is a Partner at Cowen Rodriguez Peacock. She was born and raised in San Antonio, Texas, and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology, and cutting-edge visuals in cases, along with a sincere passion for helping those who have been hurt in every case.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)  

Key Points
Top takeaways from this episode 

You don&amp;#8217;t need to prove your whole case with one witness. A witness to establish damages does not have to know everything about the client&amp;#8217;s life or know them before and after the crash and be able to compare. Instead, it has to be someone involved. The key is to string together tidbits of information into a coherent story.
Before using video depositions during a trial, you need to know the critical predicate questions in your jurisdiction to lay the foundation to use that either as a demonstrative or to get it admitted into evidence because it makes a giant difference. You also want to make sure your videos are reasonably short and engaging. None of the videos in this case exceeded 25 minutes.
Your client may not be likable, but you must protect and fight for them. Some clients are tough to love, but if you take their case, you want to protect them as best you can from the jury selection process and throughout the trial by looking out for obvious sentiments that could go against your client.

Episode Highlights 
[01:45] The case many lawyers didn’t want to touch (Including us): Malorie Peacock provides the background for the commercial vehicle accident case.
[02:33] The challenges with the case: Michael lays out the challenges and how it looked like an impossible case to win.</itunes:summary></item><item><title>112 – Krystal Cantu-Cuate –  The Healing Journey: Facing Traumas and Truths</title><itunes:title>112 – Krystal Cantu-Cuate –  The Healing Journey: Facing Traumas and Truths</itunes:title><description><![CDATA[<p>On this special episode of Trial Lawyer Nation, Michael welcomes his favorite client of all time, Krystal Cantu-Cuate. Like many clients, Michael was introduced to Krystal under difficult circumstances. Krystal was traveling a car that experienced a tire blowout. The blowout resulted in a tragic accident, and the amputation of Kyrstal’s right arm. As is […]</p><p>The post <a href="https://triallawyernation.com/112-krystal-cantu-cuate/" rel="noopener noreferrer" target="_blank">112 – Krystal Cantu-Cuate –  The Healing Journey: Facing Traumas and Truths</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>On this special episode of Trial Lawyer Nation, Michael welcomes his favorite client of all time, Krystal Cantu-Cuate. Like many clients, Michael was introduced to Krystal under difficult circumstances. Krystal was traveling a car that experienced a tire blowout. The blowout resulted in a tragic accident, and the amputation of Kyrstal’s right arm. As is […]</p><p>The post <a href="https://triallawyernation.com/112-krystal-cantu-cuate/" rel="noopener noreferrer" target="_blank">112 – Krystal Cantu-Cuate –  The Healing Journey: Facing Traumas and Truths</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/112-krystal-cantu-cuate/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3875</guid><itunes:image href="https://artwork.captivate.fm/bcbdad3d-0c55-41e6-8395-e5c7de1cb001/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Aug 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/4ce057c5-01cf-4223-967d-02f2c42f34e2/112-tln-v6-converted.mp3" length="48157129" type="audio/mpeg"/><itunes:duration>57:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>112</itunes:episode><podcast:episode>112</podcast:episode><itunes:summary>On this special episode of Trial Lawyer Nation, Michael welcomes his favorite client of all time, https://www.krystalcantu.com/ (Krystal Cantu-Cuate). Like many clients, Michael was introduced to Krystal under difficult circumstances. Krystal was traveling a car that experienced a tire blowout. The blowout resulted in a tragic accident, and the amputation of Kyrstal’s right arm. As is often the case, this was only the beginning of a long and emotional journey.
When she first saw her family members gathered in the hospital waiting room, they were crying and expressing fear and apprehension about her future. In that moment, Krystal decided she was going to be strong for them and defy their fears and worries.
With the driving force to be strong for her family and take control of her situation, Krystal began working tirelessly to achieve and overcome. Within a month of her accident, https://youtu.be/HWoQUcR0qJE (Krystal was back in the gym resuming her CrossFit training). 
Behind that incredible tenacity the world saw, a much darker story was playing out. Krystal wasn’t okay. The trauma was silently wearing on her. She admits she was in denial, repressing difficult thoughts, emotions, and feelings about the accident. And, because she was lacking the tools and knowledge to process the trauma she went through, inner struggle, pain, and repressed emotions became her normal. As litigation wore on, and maintaining the Superwoman exterior became more difficult, Krystal’s mental health challenges began to consume her.
While the journey has more bumps than Krystal was willing to admit to herself in the early years, this story has a happy ending. With Michael’s help, Krystal admitted to herself that is was okay not to be okay, made her mental health a priority, and sought out the support she needed to continue her healing journey. 
Join us on this new episode of https://triallawyernation.com/ (Trial Lawyer Nation) for this emotional story of trauma, bravery, hard truths, and healing with guest Krystal Cantu-Cuate, an ex-CrossFit adaptive athlete and keynote speaker on mental health.
Featured Guest
Name: https://www.krystalcantu.com/ (Krystal Cantu-Cuate)
About: Krystal Cantu-Cuate is an ex-CrossFit adaptive athlete, keynote speaker on mental health, part-time bridal stylist, mother, and wife. After a tragic car accident in 2013 that resulted in the amputation of her right arm, Krystal went on to live her life in the face of adversity. Becoming one of the first competitive CrossFit adaptive athletes, Krystal traveled all over the US competing — and inspiring thousands while doing so. In 2016, she gave birth to her son, Joaquin, and left her competitive career. In 2021, Krystal was faced with her biggest challenge yet: mental health. After a traumatic experience with crippling anxiety, Krystal was faced with challenges that called for uncomfortable conversations. Krystal is now a keynote speaker on mental health and its importance. She continues using her own personal experiences to help others who may be struggling.
Connect: https://www.linkedin.com/in/krystalcantu/ (LinkedIn) | https://www.instagram.com/krystalcantu/?hl=en (Instagram) | https://www.facebook.com/krystalcantuCF/ (Facebook) 
Key Points
Top takeaways from this episode 

* It’s okay to ask for help. Asking for help doesn’t make you weak — it actually shows how strong you are. Whether you have a case in litigation or you’re fighting inner battles, it’s important to seek help. Lawyers and experts in the field can guide you through the litigation process and ease your worries.</itunes:summary></item><item><title>111 – Malorie Peacock –  How To Keep Your Team Running While You’re Away</title><itunes:title>111 – Malorie Peacock –  How To Keep Your Team Running While You’re Away</itunes:title><description><![CDATA[<p>As a founder and leading attorney at Cowen Rodriguez Peacock, Michael Cowen has a lot on his plate: he not only drives cases, but he also manages the team, leads meetings, signs checks, and makes sure the financials are in order. It can be hard to imagine what even one day of vacation time would […]</p><p>The post <a href="https://triallawyernation.com/111-malorie-peacock/" rel="noopener noreferrer" target="_blank">111 – Malorie Peacock –  How To Keep Your Team Running While You’re Away</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>As a founder and leading attorney at Cowen Rodriguez Peacock, Michael Cowen has a lot on his plate: he not only drives cases, but he also manages the team, leads meetings, signs checks, and makes sure the financials are in order. It can be hard to imagine what even one day of vacation time would […]</p><p>The post <a href="https://triallawyernation.com/111-malorie-peacock/" rel="noopener noreferrer" target="_blank">111 – Malorie Peacock –  How To Keep Your Team Running While You’re Away</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/111-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3760</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 31 Jul 2022 07:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e74f8e76-cfb7-4591-bf64-640a18b09ff4/111-tln-audio-v1-converted.mp3" length="32794279" type="audio/mpeg"/><itunes:duration>39:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>111</itunes:episode><podcast:episode>111</podcast:episode><itunes:summary>As a founder and leading attorney at Cowen Rodriguez Peacock, https://www.cowenlaw.com/team/michael-cowen (Michael Cowen) has a lot on his plate: he not only drives cases, but he also manages the team, leads meetings, signs checks, and makes sure the financials are in order. It can be hard to imagine what even one day of vacation time would look like for the office in his absence.
Yet for years, Michael has been able to take extended vacations — sometimes as long as four weeks — with his work phone left at home and his email inbox virtually unchecked.
“For my own mental health, for my own ability to bond with my family, I found that not having my cell phone with me … it&amp;#8217;s the only way that I can really be present,” Michael says. It also allows him to come back to the office at the end of his vacation fully recharged. 
That valuable time away from work is something we should all be able to enjoy. But how can you make sure your office won’t fall into disarray when you’re gone? 
That’s the subject of Episode 111 with guest and fellow Cowen Rodriguez Peacock attorney Malorie Peacock, who filled Michael’s substantial shoes while he was away on his most recent two-week vacation. Tune in to this episode of https://triallawyernation.com/ (Trial Lawyer Nation) to find out how Michael establishes a system that keeps his office operating like a well-oiled machine, and how passing colleagues greater responsibilities helps make the whole team stronger.
Featured Guest
Name: https://www.cowenlaw.com/team/malorie-peacock (Malorie J. Peacock)
About: Malorie J. Peacock is a Partner at https://www.cowenlaw.com/ (C)owen Rodriguez Peacock. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.
Company: https://www.cowenlaw.com/ (Cowen Rodriguez Peacock) 
Connect: https://www.linkedin.com/in/malorie/ (LinkedIn)  
Key Points
Top takeaways from this episode 

Prepare others before you go. Don’t surprise your clients: send them a note a few days in advance explaining when you’ll be gone and who they can speak with until you come back. Prepare scripts ahead of time so your staff knows how to respond to certain calls or questions, and get ahead of any looming deadlines.
Establish a system that everybody knows. A sound system requires smart and capable people to carry it out. This means giving adequate training on how to deal with emergencies and taking over full responsibility for cases. While he’s away, “they have to assume that I’m not going to read any case-related emails,” Michael says.
Let your team take charge. Putting trust in your team to take over big responsibilities like management and financials will not only take a weight off your shoulders, but it will uplift your fellow attorneys and help them grow into future leaders.

Episode Highlights 
[01:10] Leaving work at home: When he goes on vacation, Michael Cowen leaves his work phone at home and checks emails as little as possible. But what’s it like for other partners to take over when the head of a firm is out and unreachable?
[04:53] Knowing the right time: How do you know your firm is ready for an extended absence from a leading partner?
[06:26] Be prepared: Michael gives some tips on best practices for preparing your team and your clients for an extended absence so you can enjoy a relaxing vacation away from your inbox.</itunes:summary></item><item><title>110 – Bill Biggs – Why Every Problem Is a Leadership Problem</title><itunes:title>110 – Bill Biggs – Why Every Problem Is a Leadership Problem</itunes:title><description><![CDATA[<p>The term “culture” might be the most misunderstood term in corporate America today. But it couldn’t be more important. Don’t miss this episode of Trial Lawyer Nation as Bill joins host and renowned trial lawyer Michael Cowen as they discuss what it takes to build a strong company culture, how to cultivate future leaders, and […]</p><p>The post <a href="https://triallawyernation.com/110-bill-biggs/" rel="noopener noreferrer" target="_blank">110 – Bill Biggs – Why Every Problem Is a Leadership Problem</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>The term “culture” might be the most misunderstood term in corporate America today. But it couldn’t be more important. Don’t miss this episode of Trial Lawyer Nation as Bill joins host and renowned trial lawyer Michael Cowen as they discuss what it takes to build a strong company culture, how to cultivate future leaders, and […]</p><p>The post <a href="https://triallawyernation.com/110-bill-biggs/" rel="noopener noreferrer" target="_blank">110 – Bill Biggs – Why Every Problem Is a Leadership Problem</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/110-bill-biggs/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3503</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Jul 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ec06032a-4955-4a5b-b635-7128daefb021/110-tln-v2-converted.mp3" length="44296159" type="audio/mpeg"/><itunes:duration>52:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>110</itunes:episode><podcast:episode>110</podcast:episode><itunes:summary>The term “culture” might be the most misunderstood term in corporate America today. But it couldn’t be more important. Don’t miss this episode of Trial Lawyer Nation as Bill joins host and renowned trial lawyer Michael Cowen as they discuss what it takes to build a strong company culture, how to cultivate future leaders, and why “every problem is a leadership problem.”
Company culture is about a lot more than just being friendly to a coworker or having a welcoming office environment. It consists of your firm’s collective values and your commitment to sticking with them. Culture can transform your organization and generate more profit while keeping your team — and your clients — happy.
In short: culture is everything. 
“Most firms — most businesses — fail, not because of bad business ideas, but because of internal fracture and interpersonal issues,” says Bill Biggs, CEO of Jeffrey Glassman Injury Lawyers. 
As an expert organizational leadership consultant to law firms whose client list includes Heisman Trophy winners, NBA champions, and Olympians, Bill swears by his message to “love your people and demand high performance.”
“It takes somebody who&amp;#8217;s naturally inclined to want to care for people but is also naturally inclined to compete, and to win, and understands what that means. I don&amp;#8217;t know how you can be a really effective leader if you don&amp;#8217;t have some element of both of those in you,” Bill says.
Featured Guest
Name: Bill Biggs
About: Bill Biggs is the Chief Team and Culture Officer for Pond Lehocky Giordano; Special Consultant to Walter Clark Legal Group and Price Benowitz; and Leadership Strategist at Vista Consulting. He&amp;#8217;s considered one of the nation&amp;#8217;s most innovative thinkers in law firm leadership. His unique perspective on culture and ability to inspire and multiply leaders has created a movement that is reshaping firms across the country. 
Bill is the founder of the Law Firm Leadership Summit and host of Transforming The Culture of Law Podcast. He is a limited engagement consultant to select firms and is relentlessly committed to spreading his message, “Love Your People and Demand High Performance,” as a platform for organizational success. He is also the President of Biggs and Associates, serving high-value sports professionals and franchises as a brand and messaging strategist. His distinguished client list includes Heisman Trophy winners, NFL HOFers, NBA champions, Olympians, and many of the top teams in college and professional sports. Bill is a Phi Kappa Phi graduate of Texas AandM University and completed his executive training through the CORe program at Harvard Business School. He lives in College Station, Texas, with his beautiful wife, two sons, and a herd of dogs.
Company: https://www.pondlehocky.com/ (Pond Lehocky Giordano, LLP)
Connect: https://www.linkedin.com/in/bill-biggs-36a40bb/ (LinkedIn) | https://biggsandassociates.com/ (Website) | https://vistact.com/who-we-are/bill-biggs/ (Vista)
Key Points
Top takeaways from this episode 

Be intentional with your company culture. Firms don’t fail because of a lack of talent; they fail when they crumble internally. That’s why it’s so important to be intentional about establishing a company culture. Start at the hiring process by hiring the right person, not just the most qualified candidate. Establish a set of core values and commit to them. Inviting a consultant to help can serve as an asset.
Cultivate a strong leadership team. An effective team of leaders should be made up of both lawyers and non-lawyers. But most importantly, leaders need to be aligned with one another, and with the people they’re managing, in their values.</itunes:summary></item><item><title>109 – Malorie Peacock – Practical Procedures: Creation, Education &amp; Implementation</title><itunes:title>109 – Malorie Peacock – Practical Procedures: Creation, Education &amp; Implementation</itunes:title><description><![CDATA[<p>On this episode of the Trial Lawyer Nation podcast, Michael is joined once again by his partner Malorie Peacock to discuss their firm’s procedures and how they implemented them. They’ll cover their firm’s journey with procedures, what to create procedures on, how to create, implement, and train on your procedures, how to achieve buy-in, and […]</p><p>The post <a href="https://triallawyernation.com/109-malorie-peacock/" rel="noopener noreferrer" target="_blank">109 – Malorie Peacock – Practical Procedures: Creation, Education &amp; Implementation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>On this episode of the Trial Lawyer Nation podcast, Michael is joined once again by his partner Malorie Peacock to discuss their firm’s procedures and how they implemented them. They’ll cover their firm’s journey with procedures, what to create procedures on, how to create, implement, and train on your procedures, how to achieve buy-in, and […]</p><p>The post <a href="https://triallawyernation.com/109-malorie-peacock/" rel="noopener noreferrer" target="_blank">109 – Malorie Peacock – Practical Procedures: Creation, Education &amp; Implementation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/109-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3452</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Jul 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a5aacfe2-fae2-47c7-8438-b9c70c85fde0/ep-109-malorie-peacock-trial-lawyer-nation-converted.mp3" length="72679186" type="audio/mpeg"/><itunes:duration>50:03</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>109</itunes:episode><podcast:episode>109</podcast:episode><itunes:summary>On this episode of the Trial Lawyer Nation podcast, Michael is joined once again by his partner Malorie Peacock to discuss their firm’s procedures and how they implemented them. They’ll cover their firm’s journey with procedures, what to create procedures on, how to create, implement, and train on your procedures, how to achieve buy-in, and Patrick Lencioni’s Working Genius Model.
Michael and Malorie begin the episode with a look at their firm’s journey with procedures and why they felt the need to share it on the podcast. Michael shares that he drew inspiration from the book “The E-Myth Revisited” by Michael Gerber, which asserts that every business should be run like a McDonalds, and everything that can be systematized, should be. Having systems and training (and re-training) on them serves to empower your employees, ensures everyone is doing things the way you want them done, and creates a safety net so if someone leaves the firm, someone else can step in and take over where that employee left off.
Malorie then asks Michael a follow-up question- What kinds of things should you have procedures on, and what kinds of things should be left to the discretion of the person doing the job? Michaels answers simply that you need to be realistic. While he would love having a procedure for every little task, there isn’t’ enough time in the day and you need to prioritize 1-3 things that what will “give you the best bang for the buck.” Once you implement those 1-3 procedures, you can move on to a different 1-3.
If you’re feeling overwhelmed at the thought of having to practice law, run a business, and write and implement all these procedures, Michael has some good news for you- it doesn’t all have to be done by you. He’s learned that hiring and delegating things like creating, implementing, and training on new procedures to someone he trusts in his office frees him up to do other, more pressing items. Malorie agrees and adds that this is WHY you have these systems in the first place. It allows the owner to be able to take a step back and trust that things still get done the way he or she wants.
Malorie then asks Michael to share an interesting statistic that they discussed over coffee- that only 5% of employees can just figure new things out themselves. The other 95% need to be thoroughly trained and reminded continuously on how to do things the way you want. Your business systems should be designed for the 95%, NOT the 5%. While it can be frustrating to constantly remind your team of how you want things done, Malorie explains how it’s absolutely necessary to do, and if you go into it with the right mindset it takes a lot of the frustration out of it.
Regarding how detailed your procedures need to be, Michael says it really depends on what the job is. The procedure for someone in a filing or scanning role, a typically lower skilled job, will have step-by-step instructions; but the procedure for lawyers to set depos by a certain time will simply have guidelines to follow. Malorie adds that their firm procedures’ level of detail has fluctuated quite a bit, and the key to success is adapting to your firm’s current needs.
Malorie and Michael then take a deeper look at one of their procedures, for each lit team to have a monthly File Review on each case at the firm. They discuss why they have them and how they benefit Michael, then move on to how they hold teams accountable and achieve buy-in.
Achieving buy-in is the tough part. Looking at the big picture, Michael shares his firm’s “mantra” which they recite at the beginning of each meeting. If a team member buys into this mantra, he will do everything in his power to develop and support them. It’s something they look for in the hiring process and are up front on from the beginning, but if someone doesn’t want to buy into this mantra, it doesn’t mean they’re a bad lawyer, but his firm isn’t the right place for them.</itunes:summary></item><item><title>108 – Jessica Brylo – Trial Dynamics: Tipping the Scales in Your Favor</title><itunes:title>108 – Jessica Brylo – Trial Dynamics: Tipping the Scales in Your Favor</itunes:title><description><![CDATA[<p>On this episode of the Trial Lawyer Nation podcast, Michael sits down with Jessica Brylo, owner and lead consultant at Trial Dynamics. They discuss Jessica’s path to success, identifying juror attitudes, jury decision-making, case framing, focus groups, and much more. Michael begins the episode by asking Jessica about her background and what got her into […]</p><p>The post <a href="https://triallawyernation.com/108-jessica-brylo/" rel="noopener noreferrer" target="_blank">108 – Jessica Brylo – Trial Dynamics: Tipping the Scales in Your Favor</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>On this episode of the Trial Lawyer Nation podcast, Michael sits down with Jessica Brylo, owner and lead consultant at Trial Dynamics. They discuss Jessica’s path to success, identifying juror attitudes, jury decision-making, case framing, focus groups, and much more. Michael begins the episode by asking Jessica about her background and what got her into […]</p><p>The post <a href="https://triallawyernation.com/108-jessica-brylo/" rel="noopener noreferrer" target="_blank">108 – Jessica Brylo – Trial Dynamics: Tipping the Scales in Your Favor</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/108-jessica-brylo/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3451</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Jun 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/46571002-d099-4933-9ab6-98a61333887f/ep-108-jessica-brylo-trial-lawyer-nation-converted.mp3" length="67496935" type="audio/mpeg"/><itunes:duration>46:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>108</itunes:episode><podcast:episode>108</podcast:episode><itunes:summary>On this episode of the Trial Lawyer Nation podcast, Michael sits down with Jessica Brylo, owner and lead consultant at Trial Dynamics. They discuss Jessica’s path to success, identifying juror attitudes, jury decision-making, case framing, focus groups, and much more.
Michael begins the episode by asking Jessica about her background and what got her into jury consulting. Jessica shares how she went to law school at Duke, where she got in contact with https://triallawyernation.com/episode/100-david-ball/ (David Ball). She began attending focus groups and learning from David, and it became clear that jury research and consulting was her calling.
Michael then asks her to share some wisdom she’s learned along the way regarding juror attitudes. Jessica starts by stating most jurors and juries do a good job and arrive at logical conclusions; the interesting part as a researcher is looking at how they got there (Hint: It’s rarely how the lawyer thought they would). This is because jurors make decisions based on their own past experiences, and much of their decision-making process is unconscious.
Jessica continues on this line of thought by explaining how the different facts you hear every day are all brought into your brain and “filtered through your life experiences.” If this new fact fits within those experiences, you will likely accept it. If it does not fit within those experiences or goes against your beliefs, you’ll either change the fact in your mind or throw it out altogether. The key is to build your story around what those pre-existing beliefs are and fit it within that framework. And since every fact you hear is filtered through previously learned facts, Jessica emphasizes that messing up during voir dire and opening statement is extremely hard to come back from.
“When [jurors] hear a fact, they don’t just hear the fact in isolation.” – Jessica Brylo
Michael and Jessica continue to discuss Jessica’s experience and insights into juror decision making, including how to keep a positive atmosphere while finding what jurors you need to strike, what you can do to prepare a case of any value, and how to identify potential leaders on a jury panel.
The conversation then shifts to the practice of Case Framing, something Jessica specializes in. She defines it simply as the way in which you portray a case, then elaborates on the different ways to tell this story in a persuasive way, starting with not focusing on the plaintiff. Instead, Jessica says you should focus on the wrong the defendant did; better yet what the company or industry as a whole did, and the potential ramifications of that wrongdoing.
Additionally, Jessica explains how you need to keep your focus on the facts of YOUR case and not fall prey to the “red herrings” the defense throws at you. While you need to address what happened in the crash, you should remind the jurors that the point is irrelevant to the case as a whole. When the defense tries to take the crash out of context, it’s your job to put it back into context.
“You can&amp;#8217;t play a defensive game all the time. You need to focus on your best facts, focus on where you need the jurors to be.” – Jessica Brylo
Michael then asks Jessica a somewhat controversial question- what is the main purpose of jury selection? She acknowledges the different opinions of Nick Rowley and other prominent trial lawyers, but says for her it’s:

* Reveal bad jurors.
* Form a connection with the jurors.

Jessica then shares her insightful strategies for finding out who the bad jurors are, then how she connects with the jurors.
While Jessica recognizes the differing opinions surrounding jury selection, there are certain mistakes that just should not be made. Common ones she sees are the lawyer talking too much about themselves, asking jurors if they “have a problem” with things or if they “can be fai...</itunes:summary></item><item><title>107 – Stefano Portigliatti – The Power of the Individual: Insights into Juror Psychology, Communication &amp; Understanding</title><itunes:title>107 – Stefano Portigliatti – The Power of the Individual: Insights into Juror Psychology, Communication &amp; Understanding</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Stefano Portigliatti, a trial lawyer out of Jacksonville, Florida, who recently secured a $14.6 million verdict on a tough trucking case. Michael and Stefano discuss Stefano’s background, how he connects with jurors individually, and all the details of his recent verdict. To […]</p><p>The post <a href="https://triallawyernation.com/107-stefano-portigliatti/" rel="noopener noreferrer" target="_blank">107 – Stefano Portigliatti – The Power of the Individual: Insights into Juror Psychology, Communication &amp; Understanding</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Stefano Portigliatti, a trial lawyer out of Jacksonville, Florida, who recently secured a $14.6 million verdict on a tough trucking case. Michael and Stefano discuss Stefano’s background, how he connects with jurors individually, and all the details of his recent verdict. To […]</p><p>The post <a href="https://triallawyernation.com/107-stefano-portigliatti/" rel="noopener noreferrer" target="_blank">107 – Stefano Portigliatti – The Power of the Individual: Insights into Juror Psychology, Communication &amp; Understanding</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/107-stefano-portigliatti/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3409</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 Jun 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/214e074e-4670-4b6e-9c63-879b81f76e3d/ep-107-stefano-portigliatti-trial-lawyer-nation-converted.mp3" length="79775336" type="audio/mpeg"/><itunes:duration>53:57</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>107</itunes:episode><podcast:episode>107</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Stefano Portigliatti, a trial lawyer out of Jacksonville, Florida, who recently secured a $14.6 million verdict on a tough trucking case. Michael and Stefano discuss Stefano’s background, how he connects with jurors individually, and all the details of his recent verdict.
To begin the episode, Michael asks Stefano about his background and how he got to where he is today. Stefano shares how his family is Italian, and how he grew up in Brazil. He had dropped out of college, but after some life experiences “woke him up to his priorities,” he decided to go stay with his brother in Tampa, Florida, and finish school. The pair finished college, then decided to attend law school together, where Stefano was bit by the “personal injury bug” and found his calling.
His family runs multiple businesses out of Orlando, including a Human Behavioral Research Group. It was in this lab where Stefano studied human behavior, motivation, personality, and social studies through neurosciences. Before law school, he applied this to executive coaching for businesses, but quickly realized the implications on jury communication and connection.
Stefano then elaborates on his personality assessment tool, which goes to the root of what we care about and how we communicate. Some jurors care about the rules being broken, others empathize with the social consequences, and others want to plainly see the numbers.
After Michael asks him what he does to motivate different people, Stefano explains the two-axis that separate people into four different quadrants. The first axis is their level of assertiveness, defined as those who need to influence the environment in accordance with what they want, versus those who look to the environment for cues. The other axis is the individual’s responsiveness, broken into task/objective-oriented versus people-oriented. When you place both continuums together, you get four quadrants from which 70% of human behavior can be attributed.
Michael digs further into how Stefano assesses these tendencies in jury selection. He shares how he doesn’t ask jurors explicitly but instead looks for cues based on their answers to questions, such as their occupation and eagerness to participate in the process. Once he has this information, he tailors his presentation of the case to each individual juror and what they value.
“Communication is not what you say. It’s what people understand.” – Stefano Portigliatti
This technique requires the lawyer to “talk to the juror, NOT the jury.” Stefano argues that this is so important because, at the end of the day, they are all individuals who are forming their own opinions until they step into the deliberation room. He then shares some enlightening examples from his recent trucking case verdict, including questioning a defense witness on his engineering qualifications when he had an engineering student on the jury, the client discussing his relationship with God after the incident when most of the jury were devout Christians, and even questioning the defense’s tow truck driver before relying on a truck driver on the jury to use “common sense” in deliberations.
Michael then asks Stefano to give some background on what happened in this case. Stefano explains how his client was an 18-wheeler driver who experienced air loss in his chassis while on the road during a bout of rain. He was unable to get off the roadway and eventually came to a hill, where he got stuck. He put out triangles on the road, but only put them out to about 160 feet instead of the required 200 feet. He gets back in his cab to avoid the rain when another semi comes over the hill, swerves, and jackknifes into the client’s semi. A witness later testified that the defendant driver was looking down the entire time.
Stefano’s client was flung from the sleeper cab into the front of the cab,</itunes:summary></item><item><title>106 – Malorie Peacock – The Only Constant: Overcoming Change</title><itunes:title>106 – Malorie Peacock – The Only Constant: Overcoming Change</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock for her first episode since coming back from maternity leave to have a fitting conversation about change. They’ll take a look at different types of changes, including personal, business, law, and intentional ones, and discuss how to […]</p><p>The post <a href="https://triallawyernation.com/106-malorie-peacock/" rel="noopener noreferrer" target="_blank">106 – Malorie Peacock – The Only Constant: Overcoming Change</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock for her first episode since coming back from maternity leave to have a fitting conversation about change. They’ll take a look at different types of changes, including personal, business, law, and intentional ones, and discuss how to […]</p><p>The post <a href="https://triallawyernation.com/106-malorie-peacock/" rel="noopener noreferrer" target="_blank">106 – Malorie Peacock – The Only Constant: Overcoming Change</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/106-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3376</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 May 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ef876093-8656-477b-a47a-84246bfd88da/ep-106-malorie-peacock-trial-lawyer-nation-converted.mp3" length="51879783" type="audio/mpeg"/><itunes:duration>35:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>106</itunes:episode><podcast:episode>106</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock for her first episode since coming back from maternity leave to have a fitting conversation about change. They’ll take a look at different types of changes, including personal, business, law, and intentional ones, and discuss how to embrace them instead of being overwhelmed by them.
Starting with personal change, Michael asks Malorie how she dealt with the change of not working during her 3-month maternity leave. She shares how at first, she was a zombie (which I’m sure all parents listening can relate to), but once she and her husband got into a routine, she found it hard not to check in on her cases. And while she enjoyed her leave, she’s happy to be back doing the job she loves again, and Michael is also glad to have her back.
Michael then shares his experience of taking over the housework while his wife stays in the guest house with Covid. He had a referring attorney call him when he was trying to help his wife and sons, but he had to ask the attorney to call back tomorrow. He was nervous the attorney would take his business somewhere else, but after their discussion the next morning he realized everything would be fine. Malorie poignantly shares that the fear and anxiety we have about change is usually worse than what actually happens.
Continuing with business change, Michael reflects on his law firm growing and the inevitable turnover that comes with growth. He’s found that no matter how much effort you put into making your law firm a good place to work, there are other factors that can cause people to leave. Malorie agrees, adding that it’s just not realistic to expect everyone at the firm to stay forever. And when someone does leave, even those you thought would be with you their entire career, having the right attitude is the key to moving forward effectively.
Michael continues this topic by mentioning the book “https://www.amazon.com/Ruthless-Management-People-Profits-Take-No-Prisoners/dp/1599181657 (No B.S. Ruthless Management of Profits and People),” assuring listeners that the title makes it sound worse than it is. There’s a section of the book which discusses the employee-employer relationship, saying you need to be realistic about that relationship and how people see you. At the end of the day, this is just a job for them.  Malorie agrees and adds that psychologically, it’s a good thing if your employees expect to be treated well. It means they perceive themselves as people who work hard and are committed.
Michael then shares how he copes with drastic changes. He takes a 12-24 hour “mourning” period where he lets himself feel it and vents to someone trusted. After that’s done, his focus moves to how they can make it even better than it was before. Could the systems for that position be improved? Do you need to re-think how you structure the position completely? These are all questions you should be asking yourself for each employee turnover.
Moving on to changes in the law, Michael reflects on when he first became a lawyer, and they took the money out of workers’ compensation cases in the state of Texas. Then came the medical malpractice caps and other tort reform policies. Each time, there were lawyers who refused to change and faced serious financial struggles, and there were lawyers who got creative and found ways to adapt- sometimes resulting in them being better off than before the “bad” change. Malorie wholeheartedly agrees and adds that finding a group of lawyer friends to brainstorm with has been very helpful for her in these situations.
As Michael and Malorie begin to wrap up the episode, Michael praises Malorie for her positivity in the face of change and her ability to be creative and look for solutions. It’s something she partially credits to her natural personality,</itunes:summary></item><item><title>105 – Keith Mitnik – Deeper Cuts: Systems That Simply Work</title><itunes:title>105 – Keith Mitnik – Deeper Cuts: Systems That Simply Work</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary Morgan &amp; Morgan trial lawyer, podcast host, and author, Keith Mitnik, for a second time. They discuss Keith’s recently released book, “Deeper Cuts: Systems That Simply Work from Winning Workups to Thumbs-Up Verdicts,” new voir dire techniques, and the importance of […]</p><p>The post <a href="https://triallawyernation.com/105-keith-mitnik/" rel="noopener noreferrer" target="_blank">105 – Keith Mitnik – Deeper Cuts: Systems That Simply Work</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary Morgan &amp; Morgan trial lawyer, podcast host, and author, Keith Mitnik, for a second time. They discuss Keith’s recently released book, “Deeper Cuts: Systems That Simply Work from Winning Workups to Thumbs-Up Verdicts,” new voir dire techniques, and the importance of […]</p><p>The post <a href="https://triallawyernation.com/105-keith-mitnik/" rel="noopener noreferrer" target="_blank">105 – Keith Mitnik – Deeper Cuts: Systems That Simply Work</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/105-keith-mitnik/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3358</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 May 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/9ed16077-38ec-4935-b94f-1dc13d6a7f76/ep-105-keith-mitnik-trial-lawyer-nation-converted.mp3" length="109374424" type="audio/mpeg"/><itunes:duration>01:14:40</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>105</itunes:episode><podcast:episode>105</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary Morgan and Morgan trial lawyer, podcast host, and author, Keith Mitnik, for a second time. They discuss Keith’s recently released book, “https://www.trialguides.com/products/deeper-cuts (Deeper Cuts: Systems That Simply Work from Winning Workups to Thumbs-Up Verdicts),&amp;#8221; new voir dire techniques, and the importance of words.
Jumping right into the podcast episode, Michael asks Keith how he gets full damages on cases with no obvious villain. Keith shares a recent example where he framed everything around the statement, “It’s not about how much she’s going to get. It’s about what was taken, and what’s a fair value for what was lost.” He draws an insightful connection between our modern-day justice system and the “eye for an eye” justice system of the past. The “brutal” eye for an eye system was never about the punishment, but about recognizing fully what was taken from the person who was wronged. He’ll explain this concept to the jury, and the results are powerful.
Keith continues by explaining the evolution of his voir dire process over the years, including how and when he gets the jury to get a discussion going. He’s tried many methods throughout the years and shares their flaws, but feels very good about his current strategy, which he calls “The First Big 3.” He’ll set up voir dire with the story about full recognition, then start questioning the jury on the big 3 types of bias:

* 
Feelings against this type of lawsuit.

* 
Feelings against the non-economic part of pain and suffering.

* 
Feelings against large verdicts.


After asking the jury about these 3 items, he’ll share the idea that it’s not about how much was taken, but how much was lost, and ask how it felt when they heard that.
Continuing this line of thought, Keith adds another change he sometimes makes to his voir dire, which is asserting that the jury’s job is not to assess the income of your client &amp;#8211; it’s about the value of his or her health, which is way more precious than income. These changes have made for a great dialogue between Keith and the jury.
Michael then asks Keith about something he loved in the book &amp;#8211; having the client create a list of the “little things.” Keith explains how we often base damages around the big things that are important to the client &amp;#8211; but especially with hobbies, those things are rarely important and are often unrelatable for the jury.
To assist with this process, Keith gives clients a small notepad and a homework assignment- to write down every little thing they notice has changed due to their injury. This includes things they continue to do but in a different way and things they do but now it hurts. Then, he’ll sit down with the client to choose a list of the best ones. By the time the client is deposed, the client is able to readily provide a laundry list of relatable examples of how the crash has changed their life, and the defense lawyer is highly motivated to settle the case.
This leads Keith to share a brief but heartfelt story of a recent trial where he decided to ask the jury in voir dire about race, and why he plans to do it again in the future. It’s a story sure to resonate with any trial lawyer hesitant to bring up a sensitive topic in voir dire.
If you follow Keith Mitnik, you know he’s a man of many words &amp;#8211; a self-proclaimed “word nerd.” So Michael asks the next logical question &amp;#8211; why do words matter, and how does he come up with the words he uses? Keith explains the process he uses to find the best anchor words, where he circles any words he feels might not be the best, then turns to one of his many trusty thesauruses to see what else is available (He recommends either &lt;a href=&quot;https://apps.apple.</itunes:summary></item><item><title>104 – Jamal Alsaffar – Sutherland Springs: The Untold Story of a Foreseeable Tragedy</title><itunes:title>104 – Jamal Alsaffar – Sutherland Springs: The Untold Story of a Foreseeable Tragedy</itunes:title><description><![CDATA[<p>Warning: This episode contains details of the Sutherland Springs massacre. Portions of the show will cover issues of domestic violence, gun violence, and content that may be disturbing to some listeners. Listener discretion is advised. This episode is dedicated to the memory of all those whose lives were taken in the Sutherland Springs massacre, the […]</p><p>The post <a href="https://triallawyernation.com/104-jamal-alsaffar/" rel="noopener noreferrer" target="_blank">104 – Jamal Alsaffar – Sutherland Springs: The Untold Story of a Foreseeable Tragedy</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Warning: This episode contains details of the Sutherland Springs massacre. Portions of the show will cover issues of domestic violence, gun violence, and content that may be disturbing to some listeners. Listener discretion is advised. This episode is dedicated to the memory of all those whose lives were taken in the Sutherland Springs massacre, the […]</p><p>The post <a href="https://triallawyernation.com/104-jamal-alsaffar/" rel="noopener noreferrer" target="_blank">104 – Jamal Alsaffar – Sutherland Springs: The Untold Story of a Foreseeable Tragedy</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/104-jamal-alsaffar/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3337</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Apr 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/4d4cc1fc-3c15-486b-bf18-58b9b48de4c2/ep-104-jamal-alsaffar-trial-lawyer-nation-converted.mp3" length="110957705" type="audio/mpeg"/><itunes:duration>01:12:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>104</itunes:episode><podcast:episode>104</podcast:episode><itunes:summary>Warning: This episode contains details of the Sutherland Springs massacre. Portions of the show will cover issues of domestic violence, gun violence, and content that may be disturbing to some listeners. Listener discretion is advised.
This episode is dedicated to the memory of all those whose lives were taken in the Sutherland Springs massacre, the survivors, and their families.

In this episode of the Trial Lawyer Nation podcast, Michael sits down with trial lawyer Jamal Alsaffar, who served as lead counsel representing the victims of the Sutherland Springs massacre vs. the United States Government, obtaining a $230,000,000 verdict.
They begin the episode with a look at Jamal’s background. Born and raised in Dallas, Texas, he moved to Austin to go to college, where he met his now wife and law partner. Today they are both partners at National Trial Law in Austin, Texas, along with Jamal’s mentor, Bill Whitehurst. Jamal has tried numerous personal injury cases involving medical malpractice and catastrophic injury but has found a rare specialty in Federal Tort Claims Act (FTCA) cases.
Michael then quickly asks Jamal how he got started in FTCA cases, as it is notoriously difficult to sue the federal government. He shares how his first FTCA case was a birth injury case at an Army hospital. Even though he had many hoops to jump through, he ended up obtaining a very favorable verdict and realized that military families weren’t receiving high level trial lawyer representation in their cases. From there, his practice spread, and now he tries FTCA cases all over the country.
As Jamal lists the many requirements to try FTCA cases, it’s clear why there are so few lawyers who specialize in them as they are fraught with land mines.
The tone shifts somber as Michael asks Jamal about what happened in the Sutherland Springs shooting. He describes how on November 5th, 2017, a former Air Force member walked into a small church in Sutherland Springs, Texas, where he opened fire. 26 members of the congregation were killed, and 22 were injured. While this man was in the Air Force, he was convicted of multiple felonies involving domestic violence and put in jail. Federal law requires that the agency who convicted him report the felony to the FBI’s background check system, but the Air Force did not. Because of this, the shooter was able to legally purchase firearms and ammunition at Academy Sports, which he used to commit mass murder.
Diving into the legal difficulty of a case like this, Michael asks Jamal what legal challenges he faced with holding the federal government liable on tort liability for someone failing to report criminal convictions. Jamal shares how they faced a 12(b)(6) motion to dismiss on this issue, and the government’s defense was they cannot be held liable for this failure to follow federal law. But as Jamal successfully retorted, of course they can.
As Jamal puts it, at the end of the day, they didn’t have an excuse for not reporting this felony. In fact, as they learned in discovery, this was not a one-time clerical error. There was a documented 30-year history of the federal government not reporting felonies to the FBI’s background check service on a massive scale. Various internal warnings noted between a 30-50% failure rate, which was even worse at the base the shooter was stationed at in New Mexico &amp;#8211; where many employees didn’t even know they were required to report. This was clearly a systemic problem which had been going on for a very long time.
“What we found was a 30-year history of the federal government not reporting on a massive scale.” – Jamal Alsaffar
Michael asks if the government has since done anything to fix this problem, to which Jamal replies with two powerful examples:

* In the Air Force alone, there were over 5,000 unreported felons. As a result of this litigation, all 5,000 of those have now been reported.</itunes:summary></item><item><title>103 – Delisi Friday – A Bittersweet Victory: Post-Trial Discussion</title><itunes:title>103 – Delisi Friday – A Bittersweet Victory: Post-Trial Discussion</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday for a raw, honest conversation about his (very) recent jury trial win where the number was not what he wanted. “When you try hard cases, you don’t always get what you want.” – […]</p><p>The post <a href="https://triallawyernation.com/103-delisi-friday/" rel="noopener noreferrer" target="_blank">103 – Delisi Friday – A Bittersweet Victory: Post-Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday for a raw, honest conversation about his (very) recent jury trial win where the number was not what he wanted. “When you try hard cases, you don’t always get what you want.” – […]</p><p>The post <a href="https://triallawyernation.com/103-delisi-friday/" rel="noopener noreferrer" target="_blank">103 – Delisi Friday – A Bittersweet Victory: Post-Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/103-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3233</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Apr 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/bf66b7f7-31bc-4476-a96c-7371423914f4/ep-103-delisi-friday-trial-lawyer-nation-converted.mp3" length="67613582" type="audio/mpeg"/><itunes:duration>46:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>103</itunes:episode><podcast:episode>103</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday for a raw, honest conversation about his (very) recent jury trial win where the number was not what he wanted.
“When you try hard cases, you don’t always get what you want.” – Michael Cowen
They begin the podcast episode with the facts of the case. They were in federal court in Laredo, Texas, a community with a huge trucking and logistics industry. Their client was rear-ended by a truck at only 5 miles an hour. Initially, the client was diagnosed with only soft tissue damage, but later discovered a herniated disc that required surgery. This was argued by the defense to be a pre-existing condition, which the jury ultimately agreed with, only awarding enough money to cover the medical bills before the surgery.
As Michael explains the largest offer they received was only $25,000 during the trial, when the jury verdict was $80,000, Delisi asks Michael why he feels this is a loss. He breaks it down into 2 reasons: 1) he doesn’t feel the client is materially better off because they went to trial, and 2) he believes the case is worth a lot more than the result.
With that being said, he recognizes the challenges he was up against &amp;#8211; low property damage and medical treatment gaps. When you try cases like this, he argues you’re not going to win them all. He tried the case well and gave it everything he had, but it didn’t go his way this time. He compares this to the Bengals, a great football team, losing the Super Bowl this year. At the end of the day, they’re still a great team.
“You’re not always going to get a home run every time you get up to bat.” – Michael Cowen
One of the biggest hurdles in this case was the low property damage. Delisi asks Michael about the challenges of them, and what he does to overcome them. Michael emphasizes that low PD cases are always a challenge because they fail the “oh shit!” test. When you have a picture of a vehicle after the wreck that causes people who see it to say, “oh shit, are they okay?” it’s much easier to try than when you don’t have that initial reaction.
Michael shares the strategy he used in this voir dire, which acknowledged both potential outcomes of a wreck &amp;#8211; where the vehicle can look really bad but the person is okay, and where the vehicle can look almost completely fine but the person is very injured.
Delisi then asks Michael about his mindset going into this trial. Michael reiterates, as he has in many past episodes, his mantra for trial &amp;#8211; the judge and the jury want to do the right thing, and he’s going to have fun (which he did). But as Delisi asks him why he didn’t want to go talk to the jury after the verdict was read, he says he’s just not there yet. He’s also not sure if it would have been helpful, given both his mindset and the gut feeling he believes the jurors made their decision off of. But even after this experience &amp;#8211; he still trusts the jury and will continue to do so for his future trials.
“It feels like I asked someone on a date, they said no, and then I’m supposed to call them and ask why they didn’t want to go out with me.” – Michael Cowen
https://flipchart.it/en/4-double-wide-flipchart-for-stages-and-events ()Changing the tone, Delisi asks Michael what he thinks went well with the trial. He shares how they ran a fast, smooth trial, he felt very comfortable and got to use two “new toys”, a https://flipchart.it/en/4-double-wide-flipchart-for-stages-and-events (King flip chart) and a magnetic white board with cardboard vehicles , which he thinks were highly effective for the cost. He felt good about the cross-examination of their experts and the witnesses they decided to put on. He also explains how the client is a Spanish-speaker,</itunes:summary></item><item><title>102 – Michael Leizerman – The Value of Life: Understanding What Was Taken</title><itunes:title>102 – Michael Leizerman – The Value of Life: Understanding What Was Taken</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with the Zen Lawyer, Michael Leizerman, for his second time on the show. They’ll cover the importance of language in trial, the difference between something being “taken” vs. “lost,” connecting with your client, Leizerman’s upcoming Zen Lawyer workshop, and so much more. […]</p><p>The post <a href="https://triallawyernation.com/102-michael-leizerman/" rel="noopener noreferrer" target="_blank">102 – Michael Leizerman – The Value of Life: Understanding What Was Taken</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with the Zen Lawyer, Michael Leizerman, for his second time on the show. They’ll cover the importance of language in trial, the difference between something being “taken” vs. “lost,” connecting with your client, Leizerman’s upcoming Zen Lawyer workshop, and so much more. […]</p><p>The post <a href="https://triallawyernation.com/102-michael-leizerman/" rel="noopener noreferrer" target="_blank">102 – Michael Leizerman – The Value of Life: Understanding What Was Taken</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/102-michael-leizerman/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3204</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Mar 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/79a42c3b-5d7c-4c3c-8092-d3c66a89506d/ep-102-michael-leizerman-trial-lawyer-nation-converted.mp3" length="92339123" type="audio/mpeg"/><itunes:duration>01:02:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>102</itunes:episode><podcast:episode>102</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with the Zen Lawyer, Michael Leizerman, for his second time on the show. They’ll cover the importance of language in trial, the difference between something being “taken” vs. “lost,” connecting with your client, Leizerman’s upcoming Zen Lawyer workshop, and so much more.
The episode begins with Cowen asking Leizerman how he’s doing, then immediately retracting the question because he just asked it. Leizerman says this is actually the perfect way to begin the episode, because they’re going to talk about habits. Phrases like “pain and suffering,” harms and losses,” and others have become the go-to for trial lawyers everywhere &amp;#8211; but that doesn’t mean they’re the most effective phrases to communicate your client’s injuries. Instead, Leizerman encourages you to think about it a different way; how the defendant took something from your client.  
Diving into further detail, Leizerman uses the example of how you feel when you lose your phone, versus when someone took your phone. When someone takes something from someone else, you feel like they need to either give it back or compensate them for their loss. In the personal injury world, there is no way for the defendant to give back what they took, so they must pay the value of what was taken.
This strategy also changes how the jurors see it. Jurors know it’s wrong for someone to take something. When you give them an active wrongdoer, and describe what they took, it can be very powerful.
Next, Leizerman shares the importance of describing what the defendant took from your client. This goes much deeper than the medical diagnosis, where most lawyers stop. If the client can’t work anymore or can’t play little league with their daughter, this goes down to the very state of their being, and you need to make this very clear to the jury.
“[The jury’s] sole job is to put a value on what was taken from [my client].” – Michael Leizerman
This discussion naturally flows into a topic frequently covered on the podcast &amp;#8211; the case is about what we choose to make it about. Using the example of a herniated disc case, where the defense almost always claims there was degeneration prior to the incident, Cowen describes how he uses the treating doctor’s deposition to describe what the client’s life was like before the incident and what was taken from them. Leizerman loves this example and describes how he uses the defense’s medical expert to make the same point brilliantly, citing an impressive recent $10,988,000 jury verdict in a herniated disc case.
After discussing why it’s so important to spend time with a client in their own home, they transition to the concept called “companioning,” where you are present for someone’s pain without trying to fix it. Leizerman shares a deeply personal experience with his mother, who is currently in hospice, where he held her hand and sat with her for a long time. Applying this to lawyering, Leizerman says he has many phone calls with the client where he only speaks about 5% of the time. He simply listens, lets them speak, and every time they thank him for the conversation.
Cowen then adds that one of the greatest self-imposed sufferings in his life has been his “need to fix.” Over the years, he has gone on a journey to accept that his job is not to fix &amp;#8211; it’s to get the client as much money as he can. Leizerman deeply relates to this feeling and gives it the term “empathetic distress.” Flipping the script, Leizerman then asks Cowen to dig a little deeper into how he’s coped with his need to fix. He gives an insightful answer and shares a meaningful example from a recent wrongful death trial, where the verdict gave the spouse such a feeling of validation. Leizerman agrees and had a very similar trial recently, where simply being heard was the most important thing for the client.</itunes:summary></item><item><title>101 – Laura Pazin Porter – Pushing Forward: The Journey to Partner</title><itunes:title>101 – Laura Pazin Porter – Pushing Forward: The Journey to Partner</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael welcomes newly minted partner at Cowen Rodriguez Peacock, Laura Pazin Porter, to the show for the first time to discuss her path to partner. They begin the episode with a look at who Laura is and her career leading up to joining Cowen Rodriguez Peacock […]</p><p>The post <a href="https://triallawyernation.com/101-laura-pazin-porter/" rel="noopener noreferrer" target="_blank">101 – Laura Pazin Porter – Pushing Forward: The Journey to Partner</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael welcomes newly minted partner at Cowen Rodriguez Peacock, Laura Pazin Porter, to the show for the first time to discuss her path to partner. They begin the episode with a look at who Laura is and her career leading up to joining Cowen Rodriguez Peacock […]</p><p>The post <a href="https://triallawyernation.com/101-laura-pazin-porter/" rel="noopener noreferrer" target="_blank">101 – Laura Pazin Porter – Pushing Forward: The Journey to Partner</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/101-laura-pazin-porter/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3175</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Mar 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c85d8d3a-5041-4853-a4e2-49c65304a0df/ep-101-laura-pazin-porter-trial-lawyer-nation-converted.mp3" length="65200822" type="audio/mpeg"/><itunes:duration>44:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>101</itunes:episode><podcast:episode>101</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael welcomes newly minted partner at Cowen Rodriguez Peacock, Laura Pazin Porter, to the show for the first time to discuss her path to partner.
They begin the episode with a look at who Laura is and her career leading up to joining Cowen Rodriguez Peacock in 2019. Laura shares that she’s originally from Florida, but moved to McAllen, Texas at a young age and has strong South Texas roots. She first moved to San Antonio to attend St. Mary’s School of Law and has lived there ever since.
After graduating law school, Laura started working for acclaimed plaintiff’s lawyer Tom Rhodes, where she stayed until his passing in 2018. While working with Tom, Laura shares how she learned the importance of attention to detail, keeping the momentum going on your cases, and the value of a team approach. She also had the opportunity to work with previous podcast guest https://triallawyernation.com/episode/93-hans-poppe/ (Hans Poppe) as well as https://triallawyernation.com/episode/05-randi-mcginn/ (Randi McGinn), who Laura was lucky enough to get to try a case with. Laura shares how she was immediately drawn to Randi’s interaction with the jurors and thoughtful use of visuals.
Michael then asks Laura about the transition and differences between working with Tom Rhodes and working at Cowen Rodriguez Peacock. Laura explains how the team structure was different there, with lawyers sharing a legal assistant and working together on the docket. Here, Laura has learned how to manage a team with an associate, paralegal, and medical coordinator, and has grown a lot in her leadership skills.
“Being the leader that I would want is really what I try to do when I approach a meeting.” – Laura Pazin Porter
In addition to adapting to a new team structure, Laura has had to learn a new area of the law in trucking and commercial vehicle cases. She believes the education she was provided with Cowen Rodriguez Peacock and an excellent, experienced paralegal aided in this transition. She and Michael then discuss how regular lawyering skills, she had already developed, applied in a new area. Michael adds that he believes there’s nothing harder than medical negligence cases, which Laura had lots of experience in when she first came here. In fact, Michael quotes Laura’s past boss, who once said that trucking cases were “nursing homes on wheels” because of the similarities in paperwork and procedure.
Another area where Michael notes Laura has grown is in her ability to make decisions confidently, and he asks if there was anything he and his firm did to help with that. Laura once again emphasizes the education, tools, and skills that the firm provided her. This increased her confidence in herself and made her more confident in her decisions. They discuss the access to JJ Keller trainings for truck drivers, the firm’s weekly Case Valuation roundtables, the yearly https://triallawyernation.com/bigrigbootcamp/ (Big Rig Boot Camp) and more. She also shares that she is grateful for the lawyers who provided her with resources and forms to get started, so she wasn’t starting from scratch.
After a brief look at some of the amazing case values Laura has obtained recently and how she did it, they move on to discuss some of the rules Michael has at his firm, discussed in more detail in this episode with partner https://triallawyernation.com/episode/88-malorie-peacock/ (Malorie Peacock). Laura shares how these rules may be time consuming, but she has come to learn why they all have a purpose, and she finds herself in a better position to accomplish her goals when they are followed. Michael adds that he has been working a docket again recently, so he’s had to follow his own rules for the first time.</itunes:summary></item><item><title>100 – David Ball – Damages Evolving: Practicing Law in an Ever-Changing World</title><itunes:title>100 – David Ball – Damages Evolving: Practicing Law in an Ever-Changing World</itunes:title><description><![CDATA[<p>In this very special 100th episode of the Trial Lawyer Nation podcast, Michael has the legendary David Ball back on the show to discuss his soon-to-be-released book, Damages Evolving, written alongside Artemis Malekpour and Courtney and Nick Rowley. “I’d shake the hand of any person who can keep this going for 100 episodes.” – David […]</p><p>The post <a href="https://triallawyernation.com/100-david-ball/" rel="noopener noreferrer" target="_blank">100 – David Ball – Damages Evolving: Practicing Law in an Ever-Changing World</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this very special 100th episode of the Trial Lawyer Nation podcast, Michael has the legendary David Ball back on the show to discuss his soon-to-be-released book, Damages Evolving, written alongside Artemis Malekpour and Courtney and Nick Rowley. “I’d shake the hand of any person who can keep this going for 100 episodes.” – David […]</p><p>The post <a href="https://triallawyernation.com/100-david-ball/" rel="noopener noreferrer" target="_blank">100 – David Ball – Damages Evolving: Practicing Law in an Ever-Changing World</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/100-david-ball/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3111</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Feb 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/0b321f91-0112-4adb-983a-8b5f827422eb/ep-100-david-ball-trial-lawyer-nation.mp3" length="128498095" type="audio/mpeg"/><itunes:duration>01:25:59</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>100</itunes:episode><podcast:episode>100</podcast:episode><itunes:summary>In this very special 100th episode of the Trial Lawyer Nation podcast, Michael has the legendary David Ball back on the show to discuss his soon-to-be-released book, Damages Evolving, written alongside https://triallawyernation.com/episode/09-artemis-malekpour/ (Artemis Malekpour) and Courtney and https://triallawyernation.com/episode/58-nick-rowley/ (Nick Rowley).
“I’d shake the hand of any person who can keep this going for 100 episodes.” – David Ball 
Michael begins the episode by asking David what he means by “Damages Evolving.” David explains that it’s mostly what they’ve learned since the release of Damages 3. He was almost finished with his first draft right before Covid hit. After Covid, turmoil in Washington, George Floyd, and more, he knew the shifts on jury perception would be too large not to re-analyze before publishing.
David continues by elaborating on why Nick and Courtney Rowley were involved in this book. He heard of Nick Rowley and the incredible verdicts he was getting all over the country and thought, how is he doing this? As Michael interjects that David and Nick have different methodologies, David says he feels they are more similar than most believe. And as he’s progressed in his career, he’s learned there’s no one way to do things. You need to find what works for you and run with it.
“I’ve stopped saying ‘Courtney is Nick’s wife’ and started saying ‘Nick is Courtney’s husband.’” – David Ball 
Michael then digs into the meat of the book and asks David about the concept of alignment. David shares that the goal of alignment is to get jurors to start believing something important about your case. This aspect of your case doesn’t need to be the most important or most central part. This works because people tend to continue believing what they first start to believe, and if the next thing they hear re-enforces that belief, it’ll be even stronger. This repeats until you’re almost impervious to any jabs the defense attempts to make.
“If you get the alignment in place, you start winning within the first 2-3 pages of your opening.” – David Ball 
David then shares how the concept of alignment can break through any preconceptions about attorneys being dishonest. The key is to never tell the jury what to think; it is vital that the jury decides for themselves what they think. He then shares a brilliant example of how to use alignment in a rear-end collision case, which is sure to solidify this concept in every listener’s head.
After David shares that he doesn’t think he would be a good lawyer because he would get too frustrated with the judges, Michael shares some of the mindset work that he’s done to help with this and how being angry during the trial isn’t productive. David then recommends the book “https://www.trialguides.com/products/the-way-of-the-trial-lawyer?gclid=Cj0KCQiAmKiQBhClARIsAKtSj-l8b5ROZv0H3L05ZljpDbsF3AwNQ8S67BEbMgaO6FY-HMPoshcJX0EaAlt5EALw_wcB (The Way of the Trial Lawyer)” by Rick Friedman, which he admits he thought was just another self help book at first. It discusses ego, why you’re in trial, and the importance of empathy, which David also covers in “Damages Evolving.”
Continuing on empathy, David emphasizes how important it is. Understanding where defense lawyers, jurors, and judges you don’t like are coming from can both make it easier on you mentally and create a bond with that person. This allows you to make decisions within their mindset, which is incredibly powerful.
After a discussion about the many benefits of having a female trial partner, Michael picks David’s brain about the best ways to give developing lawyers experience in the courtroom. David has a few recommendations, including finding simple cases for them to try, splitting liability and damages,</itunes:summary></item><item><title>99 – Sonia Rodriguez – The Pursuit of Happiness: Building the Attorney-Client Alliance</title><itunes:title>99 – Sonia Rodriguez – The Pursuit of Happiness: Building the Attorney-Client Alliance</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael is joined by his law partner Sonia Rodriguez to discuss a topic sure to resonate with every plaintiff lawyer listening; What can we do to keep our clients happy? The pair begins the episode with a look at why we want to keep our clients […]</p><p>The post <a href="https://triallawyernation.com/99-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">99 – Sonia Rodriguez – The Pursuit of Happiness: Building the Attorney-Client Alliance</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael is joined by his law partner Sonia Rodriguez to discuss a topic sure to resonate with every plaintiff lawyer listening; What can we do to keep our clients happy? The pair begins the episode with a look at why we want to keep our clients […]</p><p>The post <a href="https://triallawyernation.com/99-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">99 – Sonia Rodriguez – The Pursuit of Happiness: Building the Attorney-Client Alliance</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/99-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3085</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Feb 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/70fc4613-c29d-4e58-873f-83edce29719c/ep-99-sonia-rodriguez-trial-lawyer-nation-converted.mp3" length="67495601" type="audio/mpeg"/><itunes:duration>45:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>99</itunes:episode><podcast:episode>99</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael is joined by his law partner Sonia Rodriguez to discuss a topic sure to resonate with every plaintiff lawyer listening; What can we do to keep our clients happy?
The pair begins the episode with a look at why we want to keep our clients happy. While some of the benefits seem obvious, such as not having a grievance filed against you, getting positive reviews online, and gaining future business through their referrals, Michael and Sonia discuss this in more detail. Michael shares why you want your client to take your advice. And for them to do that, they need to trust you. Sonia agrees and adds that lawyers have a fairly low reputation in the eye of the general public. Clients come to you with this in the back of their minds, so it’s crucial to be upfront, honest, and transparent.
“If you have a client that trusts you, you can go forward with the case strategy as a team.” – Sonia Rodriguez
This leads them to discuss what makes clients unhappy with their lawyer. Sonia explains how the client is initially unhappy when they don’t know how the lawyer is getting paid. To alleviate this strain, Sonia makes a point to have a very frank conversation about the contingency fee and how it works during her first meeting with the client. In this conversation, she also makes it clear that case expenses are separate from the fee. Repeating this throughout the life of the case and making it nonchalant goes very far in building trust with the client.
Michael agrees and adds how crucial it is to fix your own relationship with money to have these conversations. He used to cut his fees all the time, without the client even asking. Sonia shares something that helps with her mindset &amp;#8211; that the attorney’s fee isn’t all going into her pocket. It also pays paralegals, investigators, employee health care, etc. It comes down to valuing yourself and your services.
Michael and Sonia’s next topic of conversation is one of the most commonly filed grievances against lawyers &amp;#8211; a lack of communication with the client about what’s going on with their case. To nip this issue in the bud, they’ve developed a system which requires a meaningful client contact at least once every 30 days (discussed in more detail in https://triallawyernation.com/episode/88-malorie-peacock/ (this fan-favorite episode with Malorie Peacock)). In this phone call, typically conducted by the paralegal, the client is asked a series of meaningful questions and provided with an update on their case. It not only keeps the client informed, but it also helps the firm know when the client is struggling to keep up with his or her medical appointments. This helps move the case forward, adds value to the case, and helps ensure the client is happy.
After briefly discussing the commonly held belief that the attorney only cares about the money and how to combat it, Sonia asserts a powerful point; attorneys should not put themselves in the position of needing to make the client happy. With a personal injury claim can come a lot of anxiety and depression, and sometimes you can never make a client truly happy. If that is your goal, then you are setting yourself up for failure.
This leads them to talk about managing expectations with clients. Michael and Sonia both agree that bringing up any issues with the case early leads to a happier client in the end. Sonia frames it as not having a “crystal ball.” She will not tell a client early on what she thinks the case is worth. Instead, she tells the client what she “imagines the insurance company wants to pay them.” This is a great way to point out any issues in the case, while diffusing any potential rift between herself and the client and uniting them against the insurance company on the other side.
Michael adds that if the client thinks you need the money,</itunes:summary></item><item><title>98 – Delisi Friday – Scaling Your Law Firm, Your Way</title><itunes:title>98 – Delisi Friday – Scaling Your Law Firm, Your Way</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down once again with his Chief Marketing Officer, Delisi Friday, to discuss law firm growth and how they’ve scaled their firm over the years in the way that best suited their goals. The pair begins the episode with a look at the motivation […]</p><p>The post <a href="https://triallawyernation.com/98-delisi-friday/" rel="noopener noreferrer" target="_blank">98 – Delisi Friday – Scaling Your Law Firm, Your Way</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down once again with his Chief Marketing Officer, Delisi Friday, to discuss law firm growth and how they’ve scaled their firm over the years in the way that best suited their goals. The pair begins the episode with a look at the motivation […]</p><p>The post <a href="https://triallawyernation.com/98-delisi-friday/" rel="noopener noreferrer" target="_blank">98 – Delisi Friday – Scaling Your Law Firm, Your Way</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/98-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3050</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Jan 2022 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6a3418af-74e4-426c-9145-9c4ea61e3464/ep-98-delisi-friday-trial-lawyer-nation-converted.mp3" length="75918566" type="audio/mpeg"/><itunes:duration>52:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>98</itunes:episode><podcast:episode>98</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down once again with his Chief Marketing Officer, Delisi Friday, to discuss law firm growth and how they’ve scaled their firm over the years in the way that best suited their goals.
The pair begins the episode with a look at the motivation for their most recent hiring expansion and how they knew it was time to grow. Delisi shares her frustration on the marketing and intake side, where she would receive a new case and have to decide between overwhelming an attorney with an already large docket or rejecting a case she would normally accept.
Michael echoes this sentiment and adds that rejecting “bread and butter” cases from referral partners was hard to do at times but needed to be done to ensure that the proper time and care was being put into existing cases; and that his staff was not going to be stretched too thin. This is how they knew it was time to hire 3 new associate attorneys.
“I always want to market our firm honestly, and I want us to fulfill our promises as well.” – Delisi Friday
Following this, Delisi asks Michael how he knows when the firm needs to grow and how to figure this out. Michael breaks down his answer in two points:

* “If I see the workloads on my people are becoming unhealthy.”
* “If [I’m] having to turn down things [I] wish we could keep,” paired with asking yourself, “Am I having to turn down enough things that justify hiring someone else?”

Adding onto these points, Michael says he saw that his firm was at the point where they had to hire more lawyers or start saying “no” to cases at a rate that he felt would damage his referral relationships. To this, Delisi brings up the firm’s weekly docket discussions. During these meetings, she not only brings up the number of cases on attorney dockets, but also the phases of those cases to properly assess if they have the bandwidth for more cases. Michael then discusses doing something similar in his monthly attorney development meetings and adds that a further challenge is getting lawyers to trust him enough to tell him when they are overwhelmed.
“I have to prove to them that I’m worthy of their trust … [by taking] steps to help and not punishing them for being overloaded.” – Michael Cowen
Delisi then asks Michael how he decides how he’s going to grow, to which he explains why he looks for what the pain points are and what type of hire would resolve them in the most efficient and logical way. This leads them to discuss the pros and cons of hiring an experienced lawyer, which has historically not had the best “hit rate” at their firm. This, according to them, is due to the firm’s established culture, procedures, and systems, which many experienced lawyers may find difficult to adjust to; having been trained in and working under different systems and procedures beforehand.
“I can’t do legal work, market the firm, and run a 33-employee firm.” – Michael Cowen
Michael then touches on the fear associated with growth; more specifically the fear of letting responsibilities go. He goes on to say that finding and hiring the right manager to cover those responsibilities and run with them is essential. By hiring and promoting the right people, such as his firm operations and intake managers, Teresa and Delisi respectively, most of those fears and anxieties have subsided while productivity and efficacy have only increased.
Building from this conversation, Delisi asks Michael what he’s learned along the way from scaling his firm and his advice for other lawyers, which he breaks down into 3 main points.

* Do you want to grow?
* Is this a temporary bump, or do you have a sustainable flow of business where it makes economic sense to grow?
* Do you have the cash flow to grow?

Throughout these points, Michael notes that growth is not for everyone,</itunes:summary></item><item><title>97 – Chris Finney – Maximizing Value In Your Life &amp; Law Practice</title><itunes:title>97 – Chris Finney – Maximizing Value In Your Life &amp; Law Practice</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael speaks with St. Louis trial attorney Chris Finney, to discuss his recent $750,000 jury verdict on a non-catastrophic injury case, the different voir dire techniques he used, his path towards personal development, and so much more. The episode begins with Chris sharing his story about […]</p><p>The post <a href="https://triallawyernation.com/97-chris-finney/" rel="noopener noreferrer" target="_blank">97 – Chris Finney – Maximizing Value In Your Life &amp; Law Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael speaks with St. Louis trial attorney Chris Finney, to discuss his recent $750,000 jury verdict on a non-catastrophic injury case, the different voir dire techniques he used, his path towards personal development, and so much more. The episode begins with Chris sharing his story about […]</p><p>The post <a href="https://triallawyernation.com/97-chris-finney/" rel="noopener noreferrer" target="_blank">97 – Chris Finney – Maximizing Value In Your Life &amp; Law Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/97-chris-finney/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=3027</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 Jan 2022 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5a82ddea-dc28-4fc0-a0cb-cc74a4bc180a/ep-97-chris-finney-trial-lawyer-nation-converted.mp3" length="87602423" type="audio/mpeg"/><itunes:duration>01:00:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>97</itunes:episode><podcast:episode>97</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael speaks with St. Louis trial attorney Chris Finney, to discuss his recent $750,000 jury verdict on a non-catastrophic injury case, the different voir dire techniques he used, his path towards personal development, and so much more.
The episode begins with Chris sharing his story about how he became a trial lawyer. Being the son of a plaintiff’s lawyer, Chris knew becoming a lawyer was something he would do. After law school he took a job working at the prosecutor’s office, but left when he was offered a job paying much more money at a defense firm. His time working on the defense side was limited and he quickly realized he was destined to be a plaintiff’s lawyer.
“We can get him out of this mess in like 5 seconds. Just call the plaintiff’s lawyer, ask him what he wants, and we’ll give it to him … and I didn’t get the best response.” – Chris Finney 
Michael transitions the conversation and brings up the topic of development, asking Chris what he has done to excel in his career. Chris shares everything from regionals with Trial Lawyers College, Trial By Human, ethos with Rick Friedman, working with Sari de la Motte, Trial School, attending Trial Guides seminars, and reaching a comfort level with who he is when he tries cases. This brings up the topic of therapy, with Chris sharing how many of the lawyers he would meet at CLEs were divorced. Being happily married and a father to 5 kids, Chris knew he had to find a way to make it all work. Michael agrees and points out that being a trial lawyer means you have to trust a jury, realize the amount of influence you have on the success of a case, understand you cannot control everything, speak with clients and their families when they have been through something traumatic, and all of this can take a real toll on you. “You don’t have to sacrifice your entire life to do this and be good at it,” Chris adds, “you have to find some kind of balance.”
“There’s no better investment than investing in yourself.” &amp;#8211; Michael Cowen
Part of the journey in development is also realizing you will not win them all. Which is why the conversation then turns to this topic, one repeatedly mentioned on the show. Chris shares that he has realized, “No one is going to remember your losses.” To which Michael likens this to professional football players. If Tom Brady is described as one of the best quarterbacks of our time, no one is going to expect him to win every single game, so why should lawyers expect the same of themselves? You give it your all and don’t beat yourself up if it doesn’t always go your way.
“It&amp;#8217;s either too complicated or the jurors are very bored. Brevity and being concise about what’s important, has really helped us a lot.” – Chris Finney
The conversation then shifts to the topic of simplicity with Chris and Michael both agreeing on the importance of this in trial. “Any case is a simple case, it just takes a lot of work to get there,” Michael shares. The trust to do this and the trust in your teammates for it to be a success takes work and as Chris points out it’s done “in your personal exploration.”
Running a successful law practice includes having a great team and Chris brings up the importance of letting his staff know that “nothing they do will sink us.” Empowering staff to make decisions instead of running to your office every 5 minutes, allows you to be more productive and focus. Michael adds that in this current employment climate, keeping your staff is more important than ever. To which Chris takes a step further, sharing why it is also important to make sure when the office is gearing up for trial everyone is there and everyone puts in the work. The effort is done as a cohesive team.
The podcast then transitions into a detailed discussion on Chris’s recent jury verdict of $750,000 on a broken arm case. Briefly outlining the case,</itunes:summary></item><item><title>96 – Malorie Peacock – Building Your Profitable Law Firm</title><itunes:title>96 – Malorie Peacock – Building Your Profitable Law Firm</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down&nbsp;with one of his favorite guests,&nbsp;his law partner Malorie Peacock,&nbsp;for an episode about the decisions they’ve made over the years to build and run a profitable law firm.&nbsp; “It’s a podcast about actually making money from practicing law.” – Michael Cowen Michael and Malorie […]</p><p>The post <a href="https://triallawyernation.com/96-malorie-peacock/" rel="noopener noreferrer" target="_blank">96 – Malorie Peacock – Building Your Profitable Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down&nbsp;with one of his favorite guests,&nbsp;his law partner Malorie Peacock,&nbsp;for an episode about the decisions they’ve made over the years to build and run a profitable law firm.&nbsp; “It’s a podcast about actually making money from practicing law.” – Michael Cowen Michael and Malorie […]</p><p>The post <a href="https://triallawyernation.com/96-malorie-peacock/" rel="noopener noreferrer" target="_blank">96 – Malorie Peacock – Building Your Profitable Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/96-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2991</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Dec 2021 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d25455f6-d92c-45a6-a8ff-503d0f85049b/ep-96-malorie-peacock-trial-lawyer-nation-converted.mp3" length="91279567" type="audio/mpeg"/><itunes:duration>01:02:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>96</itunes:episode><podcast:episode>96</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with one of his favorite guests, his law partner Malorie Peacock, for an episode about the decisions they’ve made over the years to build and run a profitable law firm. 
“It’s a podcast about actually making money from practicing law.” – Michael Cowen
Michael and Malorie begin the episode with a look at where they started in 2014. Back then, the practice was general personal injury with a lot of small car wreck cases. That year was the first time they decided to stop taking non-commercial cases without a large insurance policy &amp;#8211; a scary decision at first but has since proven to be very successful in branding Michael as a “big case lawyer” with referral partners. And because of this scary decision, Michael began meticulously tracking specific numbers to make sure the new strategy was working.  
Michael shares the main numbers he tracks and analyzes with his leadership team annually &amp;#8211; the average case fee and the median case fee. He then breaks it down further by case type, referral source, lawyer assigned to, and more.  
Tracking each of these has shown that even though the firm is only accepting 1/3 of the cases they did before, the firm has grown significantly since 2014. This has helped fuel decisions from what kinds of cases they accept, to marketing, and when to hire more staff. 
“I didn’t dare to dream that we’d end up with the median or average fees we’re at now.” – Michael Cowen
Michael then reminds listeners that he’s been doing this for 20 years and being this picky about what cases he accepts is NOT something he could have done successfully when he first started. 
“If it doesn’t work, you can make other decisions. You don’t have to die on this hill.” – Malorie Peacock
He and Malorie then dive further into their “counterintuitive” approach to growth &amp;#8211; to accept LESS cases but make MORE money &amp;#8211; and the big and small decisions that were made to get them where they are today.  
The first big decision was that they would not accept any car crash case that did not involve a commercial vehicle or 18-wheeler, unless there was a “large” insurance policy, adding that the definition of “large” has been re-evaluated and changed many times since the decision was first made.  
Malorie then digs deeper into why re-evaluating your rules for case acceptance every year is so vital. Michael explains that you need to see if it’s working, and if it is working, decide if you should lean further in that direction or not.  
Another decision made was if it “doesn’t have wheels” and isn’t worth at least $1 million, they usually won’t take it. Michael shares why this one has been hard to stick to, but he and Malorie discuss why they need to be this picky, citing the lack of systems in place for these cases as well as the amount of research and work that needs to be put in to get the maximum value for the case.  
Malorie and Michael continue discussing some of the changes they’ve made, and some changes they decided not to make, and how they evaluate each item up for discussion. For example, they frequently discuss eliminating cases with low property damage, but for now have settled that they’ll take a low property damage case if it meets other criteria. This insightful and holistic approach is a must-hear for any listener who is looking to re-evaluate their approach to case acceptance. 
“You can’t fight a war on 3 fronts…If you have to fight on all 3 of those issues, it’s really tough to get a jury to go along with you on all 3 and still give you a lot of money.” – Michael Cowen
This leads Michael and Malorie to discuss the sunk cost fallacy once again, where you hesitate to pull out of a case once you’ve put money into it. Michael shares how he used to spend most of his time working on cases that didn’t make him any money,</itunes:summary></item><item><title>95 – Jody C. Moore – A Righteous Claim: Fighting Elder Abuse</title><itunes:title>95 – Jody C. Moore – A Righteous Claim: Fighting Elder Abuse</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Jody C. Moore out of Southern California. Jody is an established trial lawyer specializing in elder abuse who, together with Susan Kang Gordon and Jennifer Fiore, recently won a $13,500,000 jury verdict on a 10-plaintiff case, in a 4 ½ month-long, […]</p><p>The post <a href="https://triallawyernation.com/95-jody-c-moore/" rel="noopener noreferrer" target="_blank">95 – Jody C. Moore – A Righteous Claim: Fighting Elder Abuse</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Jody C. Moore out of Southern California. Jody is an established trial lawyer specializing in elder abuse who, together with Susan Kang Gordon and Jennifer Fiore, recently won a $13,500,000 jury verdict on a 10-plaintiff case, in a 4 ½ month-long, […]</p><p>The post <a href="https://triallawyernation.com/95-jody-c-moore/" rel="noopener noreferrer" target="_blank">95 – Jody C. Moore – A Righteous Claim: Fighting Elder Abuse</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/95-jody-c-moore/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2938</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 Dec 2021 02:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c28ffa41-0c65-418e-8a93-5fb696b97a5d/ep-95-jody-c-moore-trial-lawyer-nation-converted.mp3" length="90151359" type="audio/mpeg"/><itunes:duration>01:01:43</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>95</itunes:episode><podcast:episode>95</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Jody C. Moore out of Southern California. Jody is an established trial lawyer specializing in elder abuse who, together with Susan Kang Gordon and Jennifer Fiore, recently won a $13,500,000 jury verdict on a 10-plaintiff case, in a 4 ½ month-long, 100% Zoom trial!
Michael and Jody kick off the episode with a look at what elder abuse is and how Jody got started in the field. Jody shares that elder abuse cases primarily look at neglect and why it happened. It usually boils down to a corporate systemic neglect case.
Jody started her career in med mal defense, then quickly shifted to nursing home defense. During this time, Jody&amp;#8217;s grandma went to live in a nursing home, where she was neglected. This truly powerful story concludes with Jody inheriting $500 from her grandma and using it to start her firm, where she&amp;#8217;s been doing plaintiffs elder abuse cases ever since.
&amp;#8220;If this is happening to her, what&amp;#8217;s happening to the people who don&amp;#8217;t have advocates?&amp;#8221; – Jody Moore
When Michael asks how Jody built the skills needed to get a good verdict, Jody credits putting in the technical work but says she relied heavily on her instincts early on. She wavered from this after seeing her first success and started to read every book and follow everyone else&amp;#8217;s methods, but found the results to be lacking. Recently, she has circled back to being herself and trusting her gut in the courtroom, which is where she has found the most success.
&amp;#8220;At the end of the day, you have to be yourself.&amp;#8221; – Michael Cowen
Michael then digs into the details of Jody&amp;#8217;s case. Jody explains how 10 residents were neglected in an Alameda County nursing facility. The ways they were neglected ranged from wound management to dehydration and malnourishment, to an excessive number of falls- citing a gentleman who fell 42 times throughout his stay. Jody also highlights the complicated nature of California&amp;#8217;s Elder Abuse Act, which only allows blame for elder abuse cases to be placed on the company or individual who is in &amp;#8220;custody&amp;#8221; of the resident. So, the trial team was tasked with proving the parent company&amp;#8217;s control and responsibility.
After an intriguing look into the complexity of California&amp;#8217;s Elder Abuse Act and recovery caps, Jody shares more on how the case was tried. The trial was 100% over Zoom and took 4 ½ months, but only occurred 4 days a week from 9:00 AM until 1:30 PM. This served to keep the jurors from having Zoom fatigue and helped the court stretch its limited resources.
The trial was broken into multiple phases, starting with the &amp;#8220;care of custody&amp;#8221; issue where the trial team presented evidence on corporate control. While every witness on the stand claimed they were simply a &amp;#8220;consultant,&amp;#8221; this defense quickly fell apart when it became clear the consultants were controlling everything. By the time the trial got to punitive damages, this story arc was very helpful to the case.
Michael then asks what the company did wrong to harm so many residents, and Jody shares the primary theory is understaffing. This facility was operating below the state-mandated minimum number of staff 1/3 of days in the past 3 years- something that sticks out compared to most other facilities. Michael commends this approach because it makes more sense to say the company didn&amp;#8217;t have enough people there than to say the employees just don&amp;#8217;t care. Throughout the episode, Jody commends the work of the attorneys who brought her in on the case just months before trial, who did an excellent job of working up the case before her involvement.
Jody and Michael shift the conversation to what an appropriate docket size is for an elder abuse attorney, which Jody insists is a very different answer depending on who you ask.</itunes:summary></item><item><title>94 – Delisi Friday – Building Your Leadership Dream Team</title><itunes:title>94 – Delisi Friday – Building Your Leadership Dream Team</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, to discuss how they built their leadership team. The episode begins with a look at how the leadership team started. Michael shares how it started like many of his business decisions, based on […]</p><p>The post <a href="https://triallawyernation.com/94-delisi-friday/" rel="noopener noreferrer" target="_blank">94 – Delisi Friday – Building Your Leadership Dream Team</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, to discuss how they built their leadership team. The episode begins with a look at how the leadership team started. Michael shares how it started like many of his business decisions, based on […]</p><p>The post <a href="https://triallawyernation.com/94-delisi-friday/" rel="noopener noreferrer" target="_blank">94 – Delisi Friday – Building Your Leadership Dream Team</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/94-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2898</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Nov 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/f4979c04-4044-43f0-a5de-8c07a983d4eb/ep-94-delisi-friday-trial-lawyer-nation.mp3" length="44448552" type="audio/mpeg"/><itunes:duration>44:23</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>94</itunes:episode><podcast:episode>94</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, to discuss how they built their leadership team.
The episode begins with a look at how the leadership team started. Michael shares how it started like many of his business decisions, based on a concept from Patrick Lencioni. He started by having regular meetings with his partners, but quickly noticed the flaws in that system &amp;#8211; 3 lawyers were making decisions for everybody at the firm, without any input from the non-lawyer leaders who had “boots on the ground.” He found that decisions were being made with old or incomplete information and decided to include Delisi and Teresa (the firm operations manager) on the team.
“Lawyers don’t have a monopoly on good ideas.” – Michael Cowen
Delisi shares why she loves being on the leadership team. Not only does she provide a valuable and unique perspective in the decision making process, but being privy to the firm’s finances and operations has helped her do her own job better. Michael also adds that many team members feel more comfortable going to Delisi or Teresa with problems than they would feel going to him or the other partners.
“It’s uncomfortable to come to the person who signs your paycheck and tell them something that’s not favorable.” – Delisi Friday
Michael then goes into detail on how they formed the team and what they did. He explains that the foundation for any good leadership team (and a common theme in this episode) is trust. Building that trust has taken time, but he noticed that trust grew rapidly once the leadership team spent two days answering just five questions about the business. This is where their core values were decided, which form the basis for every decision made. If something doesn’t fit in those core values, everybody on the leadership team feels comfortable calling that out and vocalizing their disagreement.
“The debate needs to happen, and it takes a lot of trust to say, ‘Michael Cowen, I don’t think that’s a good idea and here’s why.’” – Michael Cowen
After a brief discussion on how they measure success in different areas of the firm and how they use those metrics in lieu of a prepared agenda for their weekly meetings, Michael and Delisi continue to talk about trust, conflict, and decision making in their leadership team.
Michael shares why it’s important for leadership team members to know if he says something critical about them, it’s coming from a good place rather than trying to put them down &amp;#8211; and this vulnerability-based trust is really hard to develop. Delisi agrees and reveals she can take things personally and has had learn to be in the right mindset going into these meetings. And while most of their decisions are a consensus, not all are, giving the recent example of a vaccine mandate at the firm, which they decided against after a lengthy and heated debate. The most important thing, Michael says, is that everybody feels heard and the team is respectful of one another.
“It’s a beautiful thing to see in a business, and I also think it makes us a healthy business.” – Delisi Friday
After sharing how to look for disagreement in facial expressions and body language when it’s not being vocalized, with Delisi sharing an interesting comparison of this and voir dire, Michael opens up about how it isn’t unnatural for him to have uncomfortable conversations. But as he’s gotten better at having them at work, he’s also grown more comfortable having them with his family at home.
“It’s a skill that we have to develop, like anything else. And it’s a skill that really pays dividends.” – Michael Cowen
One of the most uncomfortable conversations for him was that of the firm’s finances, which he now shares the details of with his entire leadership team. At first, Michael shares, he was worried that they would panic and leave because of the...</itunes:summary></item><item><title>93 – Hans Poppe – David vs. Goliath: Winning the Uphill Battle</title><itunes:title>93 – Hans Poppe – David vs. Goliath: Winning the Uphill Battle</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Kentucky-based trial attorney, Hans Poppe, to discuss his recent cases, the difficulty of trying med mal cases, and much more. The episode begins with Hans going into his history as a trial lawyer. Hans began his practice in Louisville, Kentucky, and currently […]</p><p>The post <a href="https://triallawyernation.com/93-hans-poppe/" rel="noopener noreferrer" target="_blank">93 – Hans Poppe – David vs. Goliath: Winning the Uphill Battle</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Kentucky-based trial attorney, Hans Poppe, to discuss his recent cases, the difficulty of trying med mal cases, and much more. The episode begins with Hans going into his history as a trial lawyer. Hans began his practice in Louisville, Kentucky, and currently […]</p><p>The post <a href="https://triallawyernation.com/93-hans-poppe/" rel="noopener noreferrer" target="_blank">93 – Hans Poppe – David vs. Goliath: Winning the Uphill Battle</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/93-hans-poppe/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2883</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Nov 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e37c7d9d-b7b1-4048-aa34-b479df0e50b6/ep-93-hans-poppe-trial-lawyer-nation.mp3" length="64136327" type="audio/mpeg"/><itunes:duration>01:05:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>93</itunes:episode><podcast:episode>93</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Kentucky-based trial attorney, Hans Poppe, to discuss his recent cases, the difficulty of trying med mal cases, and much more.
The episode begins with Hans going into his history as a trial lawyer. Hans began his practice in Louisville, Kentucky, and currently runs a small, 100% referral-based firm, focusing on catastrophic injury cases. He goes on to explain that he started his firm 4 years out of law school and gradually built his practice through the years by focusing on case selection and making sure everybody knew what he was interested in by utilizing marketing methods such as CLEs to maintain relationships and monthly newsletters.
Following a brief discussion on CLEs, Michael inquires on Hans’ trial record on med mal cases, to which Hans responds, “We’ve won 3 of the last 4 med mal trials, [and have] gotten punitive damages in all 3 of [those wins].” He goes on to say that he’s been focused on trying these cases differently.
To this, Michael asks Hans to explain more about his recent wins, adding that med mal cases are tough for plaintiff attorneys. Hans agrees and adds, in Kentucky, the defense win-rate is 80-90%, and how there’s a very small group of attorneys in the state who take these cases to verdict. He goes on to say even the top lawyers who are doing very well are still losing 80% of the time.
“You’ve got to be able to put $100,000 on the line and know there’s an 80% chance that you’re going to lose it.” – Hans Poppe
Continuing the discussion of the difficulty and uphill battle of med mal cases, Hans expresses the importance of being “hyper-focused” on case selection and realizing “every case is actually 3 cases,” (meaning the case you sign up on day one, the case you prepare for, and the case you try; none of which are the same) and how those factors need to be top of mind during case selection.
Building on the topic of trying med mal cases, Hans goes on to explain if you go into the courtroom and try against a physician just based on medicine, you’re going to lose. He outlines how defense lawyers who handle med mal cases are very good lawyers and work those cases hard, and how you need to “find something else” to bring to the table.
“If you can get past the medicine… and find [focus in on] the other angle… the other side is not used to that.” – Hans Poppe
To explain the concept of “getting past the medicine,” Hans goes into detail on his most recent case involving the suicide death of his client. He shares why it was an impossible case, considering his client committed suicide, but he chose to frame the case so it started before the suicide. He describes the business practice of this particular pain management clinic and the unavoidable outcome it produced of patients not receiving the care they need. This was due to patients only seeing doctors on their first visits and mid-level providers in subsequent visits.
In this case, the prescription given to his client was written 4 days before he’d even seen the provider and was for half of his normal dose. “What we focused on were the business decisions that were being made,” Hans says before delving deeper into the unethical business practices of this clinic. This case ultimately resulted in a $7 million verdict and was a zero-offer case, which Hans adds, “the defense had no idea.”
“There were 15 doctors, and the doctors aren’t seeing the patients… each doctor has 4-5 nurses under him, they see a patient every 15 minutes, and so the doctor bills 4-5 doctor’s visits every 15 minutes.” – Hans Poppe
Following this discussion, Michael and Hans go into another of his recent wins, a $21.3 million verdict case involving an unnecessary pacemaker. In this case, Hans and his team focused on the business practices of the hospital, and how it entangled with cardiologists and encouraged them to perform heart procedures; essentially di...</itunes:summary></item><item><title>92 – Delisi Friday – Back In Action: Post-Trial Discussion</title><itunes:title>92 – Delisi Friday – Back In Action: Post-Trial Discussion</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, for a retrospective look at his recent in-person trial, including prep, mindset and more, only 3 days after the case settled. The episode begins in a unique way with Michael turning the tables […]</p><p>The post <a href="https://triallawyernation.com/92-delisi-friday/" rel="noopener noreferrer" target="_blank">92 – Delisi Friday – Back In Action: Post-Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, for a retrospective look at his recent in-person trial, including prep, mindset and more, only 3 days after the case settled. The episode begins in a unique way with Michael turning the tables […]</p><p>The post <a href="https://triallawyernation.com/92-delisi-friday/" rel="noopener noreferrer" target="_blank">92 – Delisi Friday – Back In Action: Post-Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/92-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2861</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Oct 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/da28cc14-22bb-412e-9a23-e7f0a2cd7d90/ep-92-delisi-friday-trial-lawyer-nation.mp3" length="55786790" type="audio/mpeg"/><itunes:duration>56:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>92</itunes:episode><podcast:episode>92</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development, Delisi Friday, for a retrospective look at his recent in-person trial, including prep, mindset and more, only 3 days after the case settled.
The episode begins in a unique way with Michael turning the tables on the traditional Trial Lawyer Nation format and passing the interviewer role to Delisi. She goes on to open the conversation about how Michael is doing after his recently settled trial. “I’m on cloud 9,” Michael says in response, before going into how fun it’s been getting back into a courtroom for his first in-person trial since February 2020. (For the post-trial discussion of that case, check out https://triallawyernation.com/episode/53-malorie-peacock/ (Ep 53 – The Verdict Is In!) with Malorie Peacock.)
After a brief reflection from Michael about just how much he missed in-person trials, Delisi comments on the “calm confidence” he displayed throughout the trial and asks how he developed that skill. Michael goes on to describe working on his mindset and sense of self to “have joy in trial.” He elaborates by sharing how he worked to separate his value as a person and his worth as a lawyer from his trial results. This created an environment where he was not only able to have fun and focus on what he needed to do, but also remove unnecessary pressures.
“You don’t want to say ‘I don’t care whether I win or lose,’ because that’s not true [&amp;#8230;] but, I just let it go [and] went in there with, ‘I’m just going to have fun, I have a great story, I’m going to tell that story, and I’m going to trust the jury to do the right thing.’” – Michael Cowen
Following a discussion on the differences between this trial and trials in 2019, Michael goes into the unique jury selection process for this trial. For starters, to appropriately space the 45 potential jurors, a larger courtroom was used which came with its own obstacles, such as columns blocking peoples view, the need for multiple spotters, and jurors being unable to hear their peers which limited discussion. “This was probably a little better, because we actually got to talk to every single person and the judge didn’t give time limits. We got to spend a full day doing jury selection, which in south Texas is a rare thing.”
Circling back to voir dire from a conversation about the client in this case and the challenges that arose from her growing story, Delisi cites Joe Fried’s advice from a previous episode (https://triallawyernation.com/episode/86-joe-fried/ (Ep 86 – Challenging Your Paradigm)) regarding being comfortable with your number and asks Michael about his number, how he got to it and if he brought it up in voir dire.
https://triallawyernation.com/wp-content/uploads/2021/10/100721-Robb-v.-Big-Lots.pdf (Click here to view/download Michael&amp;#8217;s opening transcript for the case referenced in this episode.)
“I wanted to mention the $30 million number, that was going to be my ask in the case, and I put a lot of thought into why I thought $30 million was fair in that case […] I wanted to get it out there early.” – Michael Cowen
In order to better understand the $30 million number, Michael goes on to describe his client’s injuries and her life before the incident. Before the incident, his client was a charge nurse at a women’s oncology unit in a top hospital in San Antonio. She enjoyed her job, helping others, the comradery with her fellow nurses and some well-deserved bonding time after a 12-hour shift. After the incident, however, that would quickly change.
Following an incident at Big Lots, where a 29-pound box hit her in the neck and shoulders, she would incur physical injuries such as a multi-level fusion in her neck, a rotator cuff injury, back pain and (we believe) a mild traumatic brain injury (mTBI).</itunes:summary></item><item><title>91 – Sara Williams – Beyond Discomfort: Pushing Through &amp; Seizing Opportunities</title><itunes:title>91 – Sara Williams – Beyond Discomfort: Pushing Through &amp; Seizing Opportunities</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with award-winning trial attorney, professor, and trial coach, Sara Williams, to discuss Sara’s history and transition into plaintiff law, the importance of pushing through discomfort, her recent monster case, and much more. The episode begins with Sara talking about her “army brat” upbringing, […]</p><p>The post <a href="https://triallawyernation.com/91-sara-williams/" rel="noopener noreferrer" target="_blank">91 – Sara Williams – Beyond Discomfort: Pushing Through &amp; Seizing Opportunities</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with award-winning trial attorney, professor, and trial coach, Sara Williams, to discuss Sara’s history and transition into plaintiff law, the importance of pushing through discomfort, her recent monster case, and much more. The episode begins with Sara talking about her “army brat” upbringing, […]</p><p>The post <a href="https://triallawyernation.com/91-sara-williams/" rel="noopener noreferrer" target="_blank">91 – Sara Williams – Beyond Discomfort: Pushing Through &amp; Seizing Opportunities</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/91-sara-williams/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2829</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Oct 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/fc1aa17e-4850-4cd2-8638-152bdfc38bb6/ep-91-sara-willams-trial-lawyer-nation.mp3" length="68305996" type="audio/mpeg"/><itunes:duration>01:09:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>91</itunes:episode><podcast:episode>91</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with award-winning trial attorney, professor, and trial coach, Sara Williams, to discuss Sara’s history and transition into plaintiff law, the importance of pushing through discomfort, her recent monster case, and much more.
The episode begins with Sara talking about her “army brat” upbringing, including living in various places such as Germany and Holland, before attending law school in Birmingham, Alabama at Cumberland School of Law. She practiced insurance defense for the first 7 years of her career (including a trucking defense practice) until she “could not do it anymore,” resulting in her move to plaintiff law with Alexander Shunnarah Trial Attorneys.
Michael then inquires further about what made Sara want to be a plaintiff lawyer. To this, Sara responds, “When I was in law school I wanted to be a plaintiff’s lawyer, but, at that time, plaintiff firms in our market weren’t really hiring directly out of law school.” Sara then goes into the story of her last big case as a defense lawyer, a wrongful death case involving the drowning of a 9-year-old. Less than a year after winning the case, she would leave defense law.
“It didn’t sit well with me… it was the first time I ever won a trial, went home and did not celebrate it.” – Sara Williams
After discussing Michael’s disbelief at Sara labeling herself an introvert, the conversation shifts to the differences between what is needed to be a successful plaintiff lawyer as opposed to a defense lawyer. “What I do now is so much harder,” Sara responds, before referencing the view on the defense side in retrospect, “[…] the bar was not as high, I feel, now that I’ve done it on both sides.” She goes on to say that she’s done so much more to develop and hone her skills as a plaintiff lawyer than she ever did as a defense attorney.
The two then go into several of the methods Sara has found the most useful to develop her trial skills, which include:

* https://academyoftruckaccidentattorneys.org/ (ATAA (Academy of Truck Accident Attorneys))
* https://www.saridlm.com/fhthpodcast (Sari de la Motte’s “From Hostage to Hero” podcast) (A MUST LISTEN for her students)
* https://www.trialguides.com/products/dont-eat-the-bruises (“Don’t Eat the Bruises” by Keith Mitnik)
* https://brenebrown.com/books-audio/ (Brené Brown’s books)
* https://www.amycuddy.com/ (“Presence”) by Amy Cuddy

“When we’re in the right state of mind … that’s when we can really tap into the emotions, the empathy, the vulnerability, and best communicate that to a jury.” – Sara Williams
The conversation then shifts to Sara’s work as a professor and trial coach with Trial Advocacy. She explains her love for teaching students, especially those like her when she was starting out: quiet, shy, and introverted. “When they realize and cross over from good to great, and they own themselves, and they’re just being who they are; that really motives me.” She goes on to say that coaching also keeps her skills sharp when she’s not in trial herself.
After covering topics ranging from Sara’s partnership with Alexander Shunnarah, to the importance of making connections at conferences and really utilizing your time in those environments, the topic shifts to Sara’s recent $12 million verdict.
Sara then outlines the details of the case, in which a bus driver in Birmingham, AL fainted while driving, causing the bus to turn over and fall into a ravine. She goes on to talk about the primary plaintiff, a woman whose injuries resulted in the amputation of her leg above the knee, and how she tried to gain control of the bus after noticing the driver had fainted, which ultimately resulted in the handicap ramp falling onto her leg when the bus turned over. This woman was one of 17 plaintiffs in the case.</itunes:summary></item><item><title>90 – Sonia Rodriguez – The Trials of War: Tactics, Strategy &amp; Mindset</title><itunes:title>90 – Sonia Rodriguez – The Trials of War: Tactics, Strategy &amp; Mindset</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Cowen Rodriguez Peacock partner and attorney, Sonia Rodriguez, to discuss Sonia’s rediscovered inspiration and lessons from Sun Tzu’s “The Art of War,” and the strategies and tactics trial lawyers can utilize from it while still dealing with a pandemic. Michael opens the […]</p><p>The post <a href="https://triallawyernation.com/90-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">90 – Sonia Rodriguez – The Trials of War: Tactics, Strategy &amp; Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Cowen Rodriguez Peacock partner and attorney, Sonia Rodriguez, to discuss Sonia’s rediscovered inspiration and lessons from Sun Tzu’s “The Art of War,” and the strategies and tactics trial lawyers can utilize from it while still dealing with a pandemic. Michael opens the […]</p><p>The post <a href="https://triallawyernation.com/90-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">90 – Sonia Rodriguez – The Trials of War: Tactics, Strategy &amp; Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/90-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2410</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Sep 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/509b365c-6c61-4569-949c-f9fbb7096601/ep-90-sonia-rodriguez-trial-lawyer-nation.mp3" length="52606351" type="audio/mpeg"/><itunes:duration>53:25</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>90</itunes:episode><podcast:episode>90</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with Cowen Rodriguez Peacock partner and attorney, Sonia Rodriguez, to discuss Sonia’s rediscovered inspiration and lessons from Sun Tzu’s “The Art of War,” and the strategies and tactics trial lawyers can utilize from it while still dealing with a pandemic.
Michael opens the episode by telling Sonia about his feelings of frustration about his upcoming case (which is less than a week away at the time of recording) being canceled due to Covid concerns. Sonia responds to this by saying this trend of “getting the rug pulled out from under you,” seems to be the “new normal” for trial lawyers during the pandemic.
The two then begin to discuss how this impacts your case outside of the courtroom, specifically having to invest time and money into a case multiple times due to cancellations, the need to find flexible experts, and the pandemic’s “giant wrench” in your damage evaluations.
“We all know that, even in non-pandemic times, the certainty of a trial date was never really that certain. But now, the prospect of having to prepare multiple times for the trial setting is going to multiply the cost.” – Sonia Rodriguez
The conversation then shifts to what trial lawyers can do in times like these to maximize the value of their cases. Sonia begins by discussing her re-reading of Sun Tzu’s “The Art of War” and its impact on her successes in 2021.
“I’ve been practicing law for almost 25 years, and I’ve never made more money in a one-year period than I have during this pandemic,” Sonia says leading into her first citation from the book (with a notable twist for trial lawyers); “Supreme excellence consists in breaking the enemy’s resistance without [a trial].” This, she notes, is similar to the modern-day strategy, “If you want peace, prepare for war.”
Sonia then delves deeper into this concept by discussing how she prepares for war, or in this case trial, by hiring and preparing our experts, paying for exhibits, and (probably most important) laying plans and evaluating her cases strengths and weaknesses.
“If you know the enemy and know yourself, you need not fear the result of a hundred battles.”– Sun Tzu, “The Art of War”
Building on the subject of the importance of evaluating your case, Sonia presents one of her touchstones for case valuation: Remember torts 101, negligence has two parts. She presents that it’s easy to fall into the rut of evaluating your case based on your client’s damage model. However, if you look at your case carefully, based on liability factors you believe, and go to battle fairly evaluating both components, you will add value. Michael agrees with this, adding that if the defense did something really bad, you’re more likely to get a bigger result.
The two continue this conversation with Sonia explaining how mediators only want to talk about low property damage and pre-existing conditions; subjects to which she responds, “I spit on that!” Instead, she wants to talk about this trucking company, how they have no training protocols, how they’ve had the same types of crashes for the last 3 years, and so on; ultimately aiming to change the framework of the conversation to focus on liability.
“No one really knows what a case is worth. There is no magic formula … . If we, in our heart of hearts, believe it’s worth more, we can get more.”– Michael Cowen
Sonia then shifts the conversation to “attacking by fire,” or, in other words, always coming from a position of strength, even if you have weaknesses in a case. Regarding the weaknesses of the defense, however, Michael adds, “you always want conflict in the other room.” We want to add pressure to the other side to the point that they want out. Adding a final point to the subject of “attacking by fire,” Sonia hones in on her “fun” way to strategize; namely finding the pressure point of the defense and exploiting that weakness.</itunes:summary></item><item><title>89 – Michael M. Guerra – From Guts to Glory</title><itunes:title>89 – Michael M. Guerra – From Guts to Glory</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with McAllen, TX trial attorney, Michael M. Guerra, to discuss his multiple 7 and 8-figure verdicts &amp; settlements, recent “monster” settlement in a “legally tough case,” and advice on how to achieve verdicts like these in your cases. Cowen and Guerra begin […]</p><p>The post <a href="https://triallawyernation.com/89-michael-m-guerra/" rel="noopener noreferrer" target="_blank">89 – Michael M. Guerra – From Guts to Glory</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with McAllen, TX trial attorney, Michael M. Guerra, to discuss his multiple 7 and 8-figure verdicts &amp; settlements, recent “monster” settlement in a “legally tough case,” and advice on how to achieve verdicts like these in your cases. Cowen and Guerra begin […]</p><p>The post <a href="https://triallawyernation.com/89-michael-m-guerra/" rel="noopener noreferrer" target="_blank">89 – Michael M. Guerra – From Guts to Glory</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/89-michael-m-guerra/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2397</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 Sep 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/220e9726-4e3f-4969-8036-62067fb32698/ep-89-michael-m-guerra-trial-lawyer-nation-v2.mp3" length="53622944" type="audio/mpeg"/><itunes:duration>54:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>89</itunes:episode><podcast:episode>89</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael Cowen sits down with McAllen, TX trial attorney, Michael M. Guerra, to discuss his multiple 7 and 8-figure verdicts and settlements, recent “monster” settlement in a “legally tough case,” and advice on how to achieve verdicts like these in your cases.
Cowen and Guerra begin the episode by discussing Guerra’s background and how he got into doing plaintiff’s work. Guerra begins by explaining that he had an Allstate defense firm job waiting for him after law school and was “quickly terminated,” citing that his heart was not in it. Seeing as he was married right before starting law school, had a baby on the way and a mortgage to pay, he quickly took a job as a court-appointed lawyer; a position leading him to over 100 jury verdicts.
In 1995, Guerra was appointed Guardian Ad Litem in a death case in Plainview, TX, where he would meet Mikal Watts. This meeting would ultimately lead to Guerra opening Watts’s McAllen office, where we would work alongside Watts before going off on his own.
“Pushing trials and then just going in there and watching good defense lawyers do what they did. I learned a lot [from them].” – Michael M. Guerra
Guerra then goes into a harrowing story of a case he took on just after going off on his own; a case involving the death of his friend’s father, a high-ranking Sergeant Major in the Army who was killed after his RV exploded when he lit his morning cigarette. The explosion was due to a gas leak in the RV trailer.
Guerra began the case by enlisting the help of several experts; namely Mike Schultz (Illinois) to look at the trailer and Tim Dunn (Georgia) to investigate the gas system. Shortly after beginning the case, a call from a Sheriff’s deputy would change everything for Mike. “He [said], ‘Hey, Guerra, I’ve got to tell you. When we got into the trailer…we found the [gas] burner in the ON position.’” Understanding that the Sergeant Major had most likely left the stove on by accident, Mike’s original thought of a defect or leak causing the explosion was called into question. He couldn’t believe it.
Continuing past this unfortunate revelation, Mike began researching the trailer and oven manufacturers and came upon an interesting, and ultimately crucial, piece of information: the company sold the exact same trailer in Australia with one key difference, their stoves contained a “flame failure device.” This device, which automatically shuts off the gas once the flame goes out, was absent from American models of this trailer; a safety feature that would’ve cost the company only 99 cents per burner to install.
“That case consumed me for 10 months, [as] we got it set for trial.” – Michael M. Guerra
The case was settled a week into trial for an amazing result and, more importantly, saw the trailer manufacturer agree to include the “flame failure device” safety feature in all future models.
The two then move on to discussing Guerra’s latest case out of the Port of Brownsville; a case involving “ship breaking,” the process of dismantling a ship to reuse parts or extract materials, a flash fire, and 2 men who suffered significant burns (one who was burned on over 80% of his body and passed away).
After discussing details of the case including the ship owner filing a Limitation of Liability Act, getting removed to federal court, and then returning to state court, the two begin to discuss Guerra’s invaluable 2-day, 36-person mock trial, which gave him the confidence to ask for huge numbers ($250-$300 million) in voir dire; a task that, Guerra confessed, scared him.
“It took a lot, for me personally, to [ask] for that kind of money; knowing people would throw hand grenades at me.” – Michael M. Guerra
When everything was said and done, calmed and confident from his meditations, prayers, and with some last-minute motivation from a Nick Rowley CD in his car on the morning of trial,</itunes:summary></item><item><title>88 – Malorie Peacock – The 10 Commandments of Case Management</title><itunes:title>88 – Malorie Peacock – The 10 Commandments of Case Management</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock, for a deep dive into their firm’s “10 Commandments of Case Management.” In addition to this, the two also discuss how they developed these standards for working up a case, how involving their team was essential to […]</p><p>The post <a href="https://triallawyernation.com/88-malorie-peacock/" rel="noopener noreferrer" target="_blank">88 – Malorie Peacock – The 10 Commandments of Case Management</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock, for a deep dive into their firm’s “10 Commandments of Case Management.” In addition to this, the two also discuss how they developed these standards for working up a case, how involving their team was essential to […]</p><p>The post <a href="https://triallawyernation.com/88-malorie-peacock/" rel="noopener noreferrer" target="_blank">88 – Malorie Peacock – The 10 Commandments of Case Management</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/88-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2382</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Aug 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c3412346-9e28-422d-bdde-2a2ad5e20a96/ep-88-malorie-peacock-trial-lawyer-nation.mp3" length="64387091" type="audio/mpeg"/><itunes:duration>01:05:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>88</itunes:episode><podcast:episode>88</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock, for a deep dive into their firm’s “10 Commandments of Case Management.” In addition to this, the two also discuss how they developed these standards for working up a case, how involving their team was essential to the long-term success of their plans, and how they intend to track progress moving forward.
Michael and Malorie begin the episode by jumping right into Commandment #1: setting up the initial client meeting. They discuss why meeting with the client in the beginning of a case is so crucial for building the attorney-client relationship, obtaining critical information to get the case on file, and making the client feel comfortable. They explain why the standard they landed on was to have the initial client meeting scheduled within 7 days of the case being assigned to a litigation team.
Moving on to Commandment #2, “the attorney will file suit within 60 days of the initial client meeting.” Michael begins by asking Malorie why he got talked into 60 days as opposed to his original thought of “within a week of having the file assigned.”
“I keep going back to the fact that these are minimum standards, so they’re something that we want to be able to apply in every single case, if possible.” – Malorie Peacock
Following up on this point, Malorie explains how one issue discussed on this topic was that the attorneys must meet with the client before filing the lawsuit; reiterating the importance of the initial client meeting and not only having it, but “getting it right.” The 60-day window allows for deeper research and investigation, as well as time to discuss with experts.
Continuing to the next Commandment (#3), the team discusses their standards for discovery; primarily written discovery and the involved mandatory disclosures. The standard ended up being to submit written discovery within 30 days of the date that discovery is allowed, depending on the rules and jurisdiction.
“We wanted to make sure that we weren’t encouraging people to just use forms; that we were still giving people time to think about it.” – Malorie Peacock
After a brief discussion, the team move on to Commandment #4, setting depositions. In this segment, Michael and Malorie explain that deposition dates should be scheduled within 45 days of when depositions are allowed to begin: again, depending on the rules and jurisdictions. “It’s making sure that we’re moving that ball forward to get the deposition scheduled,” Malorie says when discussing being aggressive with scheduling, adding onto this by stating, “delay is the friend of the defense &amp;#8230; not the plaintiff.”
Commandment #5 establishes the team’s minimum standard of one file review per month. Michael then recites the detailed list of questions contained in these reviews, which, although they may seem extensive, are incredibly important to ensuring an effective file review.
Some monthly file review questions include:

* Have we served all the defendants?
* Do we need experts? If so, who have we hired or need to hire?
* What should we do in the next 30 days to move this case closer to resolution?

Moving on from internal reviews and updates on a case, the team then discusses Commandment #6: client contact. These calls serve the dual-purpose of keeping the client informed as to the status of the case and what (if anything) has changed, as well as to check in with the client on a personal level.
“[Client contact] isn’t just talking to the client […] it’s a set of specific questions and information that need to be relayed to the client, and that the client needs to relay to us.” – Malorie Peacock
Commandment #7 is simply getting a scheduling order or, depending on the jurisdiction, a trial date; the deadline for this being 120 days from the time that the first defendant files an answer.</itunes:summary></item><item><title>87 – John Fisher – A Profound Impact</title><itunes:title>87 – John Fisher – A Profound Impact</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished author and New York trial attorney, John Fisher. He and Michael discuss everything from developing real core values and living by them to techniques and practices to better connect with jurors. Michael and John begin the episode by delving into John’s […]</p><p>The post <a href="https://triallawyernation.com/87-john-fisher/" rel="noopener noreferrer" target="_blank">87 – John Fisher – A Profound Impact</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished author and New York trial attorney, John Fisher. He and Michael discuss everything from developing real core values and living by them to techniques and practices to better connect with jurors. Michael and John begin the episode by delving into John’s […]</p><p>The post <a href="https://triallawyernation.com/87-john-fisher/" rel="noopener noreferrer" target="_blank">87 – John Fisher – A Profound Impact</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/87-john-fisher/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2365</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Aug 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8efafd9e-8fca-410d-97b2-ef603f297faa/ep-87-john-fisher-trial-lawyer-nation.mp3" length="63938981" type="audio/mpeg"/><itunes:duration>01:05:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>87</itunes:episode><podcast:episode>87</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished author and New York trial attorney, John Fisher. He and Michael discuss everything from developing real core values and living by them to techniques and practices to better connect with jurors.
Michael and John begin the episode by delving into John’s past and how we became the man he is today. After graduating from law school and facing the inevitable question of “what now?” John was approached by a 30-year-old man who told his story of being “horribly brain-damaged in a bus wreck;” an apparently problematic case that lawyers wouldn’t go near. Thus began John’s interest in personal injury law.
This case would go on to trial, settle for an admittedly “not good amount” after a week of trial, but would serve an even grander purpose of selling John on pursuing this path.
“This is what I wanted to do with the rest of my life, which was not personal injury law; it was serving the most severely disabled people and having a profound impact in their lives.” – John Fisher
After discussing another of John’s previous cases, his criteria for accepting cases, and why he loves having a small caseload (28 active files at the time of recording), Michael asks John how he’s able to sustain his business model with only big damage cases. John responds by saying that they don’t just turn away small or moderate cases, they just don’t handle them; opting instead to refer them out to other attorneys and split the fees. John prefers it this way so that the smaller cases don’t take away from the catastrophic injury cases, which require much more time and attention. That being said, there are some exceptions to this rule.
John goes on to explain that, keeping in line with the mission and core values of his firm, he does accept smaller cases on occasion simply because “it’s the right thing to do.” He believes that practicing law goes beyond compensation for injuries (calling that a “small part of what we do”) and is about improving the quality of care for others in the future.
“I got money for people, but is that what the practice of law is really about?” – John Fisher
Following Michael and John’s agreement that it’s much more powerful to affect changes than to focus solely on the money, Michael follows up on the core values of John’s firm and asks him to elaborate on them. John outlines his firms core values as follows:

* We only represent the injuries of people who’ve been catastrophically injured
* We’re brutally honest with our clients
* We do not accept cases that have questionable merit
* We will NEVER agree to a confidential settlement

After sharing his own firm’s core values, Michael admires John’s concrete goals in regards to the dates he sets to have a certain number of referral attorneys. When asked where he got the idea for that, John eagerly reorients his camera to show the large gong situated in his office. After explaining the ritual of ringing the gong when his firm attains a new referral attorney, he begins to talk about the “epiphany” he had as a young lawyer.
“My clients [are] not injury victims. My clients are attorneys who can send us a steady stream of cases.” – John Fisher
Michael then redirects the conversation back to John’s core values, explaining that they fascinate him and asking how John came up with them. “There’s a critical difference between aspirational values, meaning what we think we should be doing, and real values which is what are you currently doing.” John explains this premise further by talking about the aspirational values his firm adopted (such as “we treat our clients like family”) and how those were changed completely with his new philosophy.
After further elaborating on his core values and the importance of your team embodying your firm’s values, John goes on to explain the importance of mastering the business of law;...</itunes:summary></item><item><title>86 – Joe Fried – Challenging Your Paradigm</title><itunes:title>86 – Joe Fried – Challenging Your Paradigm</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with our first podcast guest, Joe Fried of Fried Goldberg LLC in Atlanta, GA, and The Truck Accident Law Firm in Jacksonville, FL. He and Michael discuss everything from challenging your paradigm and evaluating your relationship with money, to utilizing curiosity, skepticism, honesty, […]</p><p>The post <a href="https://triallawyernation.com/86-joe-fried/" rel="noopener noreferrer" target="_blank">86 – Joe Fried – Challenging Your Paradigm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with our first podcast guest, Joe Fried of Fried Goldberg LLC in Atlanta, GA, and The Truck Accident Law Firm in Jacksonville, FL. He and Michael discuss everything from challenging your paradigm and evaluating your relationship with money, to utilizing curiosity, skepticism, honesty, […]</p><p>The post <a href="https://triallawyernation.com/86-joe-fried/" rel="noopener noreferrer" target="_blank">86 – Joe Fried – Challenging Your Paradigm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/86-joe-fried/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2354</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Jul 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/12ae8281-b09a-40c2-bfaf-fe62ceb69bd6/ep-86-joe-fried-trial-lawyer-nation.mp3" length="53919587" type="audio/mpeg"/><itunes:duration>54:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>86</itunes:episode><podcast:episode>86</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with our first podcast guest, Joe Fried of Fried Goldberg LLC in Atlanta, GA, and The Truck Accident Law Firm in Jacksonville, FL. He and Michael discuss everything from challenging your paradigm and evaluating your relationship with money, to utilizing curiosity, skepticism, honesty, and vulnerability in the courtroom.
Michael and Joe jump right into the episode by discussing Joe’s incredible set of case settlements in 2020. Michael opens by asking how Joe managed to get more money on these settlements where others with similar case facts have received less. The two share a laugh with Joe&amp;#8217;s response of, &amp;#8220;Well, if I can just figure that out Michael,&amp;#8221; before getting to his thoughts. Joe attributes his “big change” to challenging his valuation paradigms. He talks about self-justifying why he wasn’t getting the results he wanted, citing such instances as venues, blemishes on cases and insurance situations, and then discovering this was feeding own limiting beliefs. Joe elaborates on this by delving into where his beliefs formed.

* Law schools neglecting to teach how to value a case.
* Basing value on our venue or mentor paradigms.
* Blind adherence to insurance companies&amp;#8217; value.

He began questioning these beliefs and was struck by the realization that he had bought into a paradigm that was NOT of his own making and never challenged it. He says this is the beginning of what needs to be talked about and where we need to challenge why we believe what we believe.
“What’s the value of a death case? What’s the value of a broken arm case? Who said that’s the value, and WHY do they get to say it? Step #1 needs to be to challenge your own paradigm.” – Joe Fried
Joe elaborates by saying he doesn’t like asking for money, not even for a fundraiser, and especially not in front of a jury. He talks about the “money messages” he received growing up from ‘you shouldn’t talk about money’ to ‘it’s rude to talk about money’, and how he examined these things for the first time. He explains how he’s still on the journey and tries to look at these beliefs with a fresh perspective.
“If it’s real that our client is going through something that causes them pain every day… if that’s REAL, shouldn’t it be huge?” – Joe Fried
Joe then brings up a very insightful question concerning case value, so it makes the case real and personal. “What would I think the value is if what happened happened to the person I love most in the world. If it’s worth that for my loved one, then shouldn’t it be worth that for the client? Why should it be different?”
Michael follows up on this by asking Joe to talk about how he learns what his clients have gone through well enough to internalize and analyze. “It’s really hard to do that from behind your desk,” Joe responds. He elaborates by stating why you have to get into the client’s life and “really look around.” Interacting with the client, their loved ones, and even their not-so-loved ones can provide tremendous insight into their lives.
Joe talks then about case preparation and discovery being a journey, and more specifically, getting to a place where he’s able to take the jurors on this journey. He believes we should welcome juror’s skepticism because, if we’re being honest with ourselves, they’re probably the same feelings we had in the beginning. Joe believes these skepticisms are all opportunities to build credibility and should be embraced. He calls for us to be honest with ourselves and to bring our natural curiosity and skepticism to the table, which he aptly calls “channeling the jurors.”
“[You’ve got to do] whatever you’ve got to do to make it real, but the person who needs convincing is YOU.” – Joe Fried
Michael and Joe then move on to the importance of “feeling it” and communicating non-verbally over being “word-centric.</itunes:summary></item><item><title>85 – Chad Dudley – Let Go To Grow</title><itunes:title>85 – Chad Dudley – Let Go To Grow</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished attorney and consultant Chad Dudley. Chad is a founding partner of Dudley Debosier, part-owner of CJ Advertising, and co-founder of Vista Consulting. He and Michael will discuss time management, developing and maintaining systems, coaching your attorneys, valuing your cases, and the […]</p><p>The post <a href="https://triallawyernation.com/85-chad-dudley/" rel="noopener noreferrer" target="_blank">85 – Chad Dudley – Let Go To Grow</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished attorney and consultant Chad Dudley. Chad is a founding partner of Dudley Debosier, part-owner of CJ Advertising, and co-founder of Vista Consulting. He and Michael will discuss time management, developing and maintaining systems, coaching your attorneys, valuing your cases, and the […]</p><p>The post <a href="https://triallawyernation.com/85-chad-dudley/" rel="noopener noreferrer" target="_blank">85 – Chad Dudley – Let Go To Grow</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/85-chad-dudley/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2304</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Jul 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b80ae32b-41f6-432d-9348-ff868ad879df/ep-85-chad-dudley-trial-lawyer-nation.mp3" length="68276192" type="audio/mpeg"/><itunes:duration>01:08:35</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>85</itunes:episode><podcast:episode>85</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with accomplished attorney and consultant Chad Dudley. Chad is a founding partner of Dudley Debosier, part-owner of CJ Advertising, and co-founder of Vista Consulting. He and Michael will discuss time management, developing and maintaining systems, coaching your attorneys, valuing your cases, and the #1 legal marketing strategy (Hint: It’s not what you think!).
Michael and Chad kick off the episode by discussing the question already on everybody’s mind: how does Chad find the time to own a 50+ attorney law firm and a 60-employee marketing agency? He explains how the two complement each other well, and the key has been to “Let go to grow.” When he started these businesses, he wore a lot of hats because he had to. Yet, as the businesses grew, he had to let go of the smaller tasks that could be handled by others; and to ensure those tasks are completed consistently, he&amp;#8217;s developed systems for everything from depositions to file structure. This allows him to spend more time on things he enjoys doing, and more importantly, focusing on the things he needs to be the one to do.
Michael then asks Chad how to set those systems up. Chad explains how the first step in this process is based off the book “The First 90 Days”. You need to determine if the current status of your firm is startup, turnaround, accelerated growth, realignment, or sustaining success. You then start with a broad framework for a system, then work your way down to the details. It’s a very methodical process, but so worth it in the end.
Michael then shares a frustrating experience he had with a past consultant who was trying to prescribe him a system that was meant for a pre-litigation firm, when Michael’s firm was 90% litigation. Chad agrees that pre-packaged systems almost never work for law firms because of the diversity of practices and adds that the owner must determine what type of practice they want before building out any systems.
There’s a common attitude in the Plaintiffs bar that if you build out too many systems, you’re treating your firm like a McDonalds, and each client needs to be treated like an individual. Michael addresses this and adds that the more systems you have in the place, the more you can care for your clients and spend time on things like going to their house to get to know them on a deeper level. Chad agrees, citing the book “Discipline Equals Freedom,” and adds that systems allow you to focus on the relationship, be a better attorney, and deliver a better result to your client.
After an insightful look at why the boss needs to follow systems before his or her employees ever will, Michael and Chad discuss the challenges of transferring their vast knowledge to their employees. Chad shares that when you’re naturally good at something, it’s as natural as breathing; and you’ll likely skip some vital steps when teaching because of that. He encourages attorneys to have someone observe them doing the task, take detailed notes, and help you coach the other attorneys along the way.
Michael then brings up his personal struggle with sticking to the systems that he implements and asks Chad how he avoids doing that. He explains how he has a checklist that he follows for each new system, makes sure he explains why they’re doing it, sets out clear expectations, and designates somebody to hold people accountable. He monitors each system differently, depending on what it requires. When possible, he tries to monitor systems using dashboards and reports.
Chad continues by sharing an ingenious system to prioritize different projects and initiatives at your firm, using a point-based system that will resonate particularly well with the data-driven lawyers listening.
The conversation shifts to a look at Chad’s practice, Dudley DeBosier. With a firm as large as his, how does he keep the value high on his cases?</itunes:summary></item><item><title>84 – John Sloan – Experienced Listening</title><itunes:title>84 – John Sloan – Experienced Listening</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with renowned trial lawyer John Sloan. They dig into the vast experience John has acquired in his 40-year career as a trial lawyer, focusing on how he got where he is today, using role reversal techniques to better understand both clients and defendants, […]</p><p>The post <a href="https://triallawyernation.com/84-john-sloan/" rel="noopener noreferrer" target="_blank">84 – John Sloan – Experienced Listening</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with renowned trial lawyer John Sloan. They dig into the vast experience John has acquired in his 40-year career as a trial lawyer, focusing on how he got where he is today, using role reversal techniques to better understand both clients and defendants, […]</p><p>The post <a href="https://triallawyernation.com/84-john-sloan/" rel="noopener noreferrer" target="_blank">84 – John Sloan – Experienced Listening</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/84-john-sloan/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2288</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Jun 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ebecf295-107f-44c3-9231-2d2e6b8364a0/ep-84-john-sloan-trial-lawyer-nation.mp3" length="67228519" type="audio/mpeg"/><itunes:duration>01:08:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>84</itunes:episode><podcast:episode>84</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with renowned trial lawyer John Sloan. They dig into the vast experience John has acquired in his 40-year career as a trial lawyer, focusing on how he got where he is today, using role reversal techniques to better understand both clients and defendants, and his jury verdict on what he calls his “favorite case ever.”
Michael and John start the episode with a look at where John started and how he became successful. He shares how his boss right out of law school told him to figure everything out for himself, something that was tough at the time (especially when he announced ready for a murder trial just 5 weeks after being sworn in!) but instilled in him a work ethic which has served him well. He continued to learn all he could from other prominent lawyers in town and work countless weekends until he built his skillset up enough to focus on personal injury cases. When it comes down to it, John insists there is no substitute to putting in the hard work of learning both your case and trial skills.
The pair continues this note with some advice for young lawyers who want to get in the courtroom. While John concedes that it’s harder to try cases than when he started, he insists the opportunities are out there if you’re willing to work for them. Michael agrees and adds that young lawyers need to be willing to “pay their dues” by trying some not-so-great cases before getting to try awesome cases. He and John then discuss how they cope with losing at trial, and even highlight a shocking benefit of taking cases to trial even if you lose them.
Michael then moves on to ask John about how he uses role reversal techniques to get to know his clients on a deeper level. It comes down to really taking the time to get to know your client, instead of just asking them questions to elicit facts about the case. It not only makes the attorney-client relationship more meaningful, but it also helps the lawyer be a better advocate for the client. John then elaborates why you don’t need to do a full-day psychodrama to use these techniques. You need to learn the skills first, but you and your staff can use role reversal techniques with your clients in everyday conversations.
Among those techniques is something John calls “listening with a 3rd ear,” which he describes as listening for the story beneath the words being spoken. It’s the emotional content of what you’re hearing from the client, whether it’s actually stated or not. Michael shares when he does this, he makes a point to check in with the client and confirm it’s actually representative of how they’re feeling. John agrees and adds some more interesting strategies for building this connection with your clients.
Michael then shifts gears to the defendant- can you use these role reversal techniques with the people on the other side of the case? John says, “Absolutely.” He explains how he likes to do this introspectively before a deposition. What would they say to their lawyer that they would never say to you? Then, frame the questions you ask around that. Michael tries to approach the defendant (especially the defendant driver) from a place of understanding, which allows the jury to get mad at the defendant company in their own time.
After a brief but insightful conversation about the importance of treating each of your cases as individuals, John and Michael discuss the power of saying no to cases which don’t suit you. John reflects on when he first started his own firm and would take any case just to bring some money in. To this day, that mentality has made saying no to a good case tough for him. But he and Michael agree there comes a point in your career where you need to prioritize your time.
If you’ve listened to Trial Lawyer Nation, you know Michael loves a good trial story; and John’s jury verdict in Tampa, Florida couldn’t be left undiscussed.</itunes:summary></item><item><title>83 – Cliff Atkinson – Beyond Bullet Points: The Art of Visual Storytelling</title><itunes:title>83 – Cliff Atkinson – Beyond Bullet Points: The Art of Visual Storytelling</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with consultant Cliff Atkinson. Cliff has worked with some of the top trial lawyers in the country to help them better tell their clients’ stories. He and Michael discuss his path to success, what he’s found effective for telling stories at trial, how […]</p><p>The post <a href="https://triallawyernation.com/83-cliff-atkinson/" rel="noopener noreferrer" target="_blank">83 – Cliff Atkinson – Beyond Bullet Points: The Art of Visual Storytelling</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with consultant Cliff Atkinson. Cliff has worked with some of the top trial lawyers in the country to help them better tell their clients’ stories. He and Michael discuss his path to success, what he’s found effective for telling stories at trial, how […]</p><p>The post <a href="https://triallawyernation.com/83-cliff-atkinson/" rel="noopener noreferrer" target="_blank">83 – Cliff Atkinson – Beyond Bullet Points: The Art of Visual Storytelling</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/83-cliff-atkinson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2275</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Jun 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/eb6a5109-dcb2-40de-93d7-1c5dbe950265/ep-83-cliff-atkinson-trial-lawyer-nation.mp3" length="66725960" type="audio/mpeg"/><itunes:duration>01:08:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>83</itunes:episode><podcast:episode>83</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with consultant Cliff Atkinson. Cliff has worked with some of the top trial lawyers in the country to help them better tell their clients’ stories. He and Michael discuss his path to success, what he’s found effective for telling stories at trial, how to use the visual medium to help tell a story and where to find good visuals, the creative process, and how Zoom effects our ability to present information.
Cliff and Michael begin the episode with a look at Cliff’s backstory. He shares how he first used PowerPoint for a business school project in the late 90’s, where he added bullet pointed information into the slides like everyone else. A few years later while looking at some blank slides, he realized it could be SO much more than that. As he began writing articles about using PowerPoint as a creative medium, he began receiving attention. After consulting with General Electric’s board, he was approached by Microsoft to write a book about using PowerPoint creatively, which became the bestseller “https://www.amazon.com/Cliff-Atkinson/e/B001I9RREY/ref=dp_byline_cont_pop_book_1 (Beyond Bullet Points)”. After Mark Lanier read his book and couldn’t put it down, he was brought in on his first case- Mark’s legendary $253 million verdict against Vioxx, and the rest is history.
Michael then digs deeper into what Cliff has found effective for telling our stories at trial. While Cliff is well-known for his PowerPoint prowess, he insists the story needs to be crafted before you can even THINK about the visuals. Once you have your story, the visuals ride on top of it, magnify it, and make it more powerful.
Michael notes how it can be a challenge to distill the vast number of facts in a case into a story, and asks Cliff for his advice on how to craft a compelling story. He starts with finding the structure using a 3-part story tool template. It’s about making it clear, concise, and powerful. But Cliff insists that it’s NOT about dumbing it down for the jury, it’s about distilling it down. Michael wholeheartedly agrees with this statement and adds that it’s about trusting and respecting the jurors – a recurring theme in this podcast. Cliff then refers to a concept from the book “https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287 (Made to Stick)” called “The Curse of Knowledge.” If you’ve been working on something for a long time and you’re explaining it to someone who hasn’t seen it before, you’re going to have a hard time looking at it like a beginner.
Cliff then begins to elaborate on how to incorporate the visual medium into your story. After sharing an inspiring example of this being done successfully in Mark Lanier’s Vioxx trial, Cliff eloquently explains this verbiage is the infrastructure for the visual. Once you find your engaging thematic element, the visuals are easy to find. He likes to keep images simple and shares an example from a very complex financial case. He used a blue bucket to demonstrate the key facts of the case, and it simplified the case so well the jurors were asking about it after the case and it undoubtedly helped the attorney win. The key is to make the experience fun and entertaining for the jury.
After a brief but insightful discussion of high tech vs. low tech visuals, Cliff highlights some of his favorite ways to find visuals. The largest source would be items you already have, including documents, PDFs, screen captures from Google Earth, and dashcam video. Once you have all of those visuals, you can do custom 3D constructions, or just do a Google image search to see what’s out there. If you find something close to what you’d like, you can easily hire a freelance graphic designer to create the image you want. Michael then shares some of his favorite low-budget visuals he’s created in hi...</itunes:summary></item><item><title>82 – Malorie Peacock – Working Through Others: Building a High-Performing Team</title><itunes:title>82 – Malorie Peacock – Working Through Others: Building a High-Performing Team</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his partner Malorie Peacock to discuss the art of managing your team and “working through others.” They cover effective delegation, hiring for experience vs. hiring for attitude, and how lawyers can be leaders to their teams. Michael and Malorie kick off the […]</p><p>The post <a href="https://triallawyernation.com/82-malorie-peacock/" rel="noopener noreferrer" target="_blank">82 – Malorie Peacock – Working Through Others: Building a High-Performing Team</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his partner Malorie Peacock to discuss the art of managing your team and “working through others.” They cover effective delegation, hiring for experience vs. hiring for attitude, and how lawyers can be leaders to their teams. Michael and Malorie kick off the […]</p><p>The post <a href="https://triallawyernation.com/82-malorie-peacock/" rel="noopener noreferrer" target="_blank">82 – Malorie Peacock – Working Through Others: Building a High-Performing Team</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/82-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2267</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 May 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6284faa9-4066-44d1-8f9f-90b78f990049/ep-82-malorie-peacock-trial-lawyer-nation.mp3" length="58056062" type="audio/mpeg"/><itunes:duration>57:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>82</itunes:episode><podcast:episode>82</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his partner Malorie Peacock to discuss the art of managing your team and “working through others.” They cover effective delegation, hiring for experience vs. hiring for attitude, and how lawyers can be leaders to their teams.
Michael and Malorie kick off the episode with a look at delegating tasks to your team effectively, which is easier said than done when the team member has to do the work to your standards. Malorie starts by sharing her thought process when she wants to delegate a task. She first asks herself if this is something she could expect someone else to do in a way she approves of. If it is, she gives clear instructions and deadlines for when the task should be completed. Lastly, she makes a point to be available and open to answering any questions the team member may have about the task.
Michael then brings up a common pitfall for attorneys attempting to delegate tasks &amp;#8211; if it’s not done right, he tends to just fix the errors instead of explaining the issues to the team member. Malorie cautions against doing this and outlines the perfect strategy for situations where the work needs to be fixed ASAP, but the team member needs to be taught the correct way for next time.
The conversation then transitions to a look at hiring and training &amp;#8211; specifically for a paralegal position. Malorie shares how both of her paralegals started with the firm as receptionists with no legal experience. They were both trained up to the paralegal role which required a lot of work up front, but the benefit to this was they didn’t have any “bad habits.” Michael agrees that he prefers to train someone up from within, so they learn to do the job the way he wants them to, but not every lawyer agrees with this approach. They continue to discuss the pros and cons of hiring someone with experience vs. without experience, to which Malorie concludes it’s really about their ability to perform their main role of assisting the attorney.
After an insightful look at what the attorney can do to ensure their assistant is successful, they begin to discuss what lawyers can do to be leaders to their teams. Malorie reflects on the true meaning of being a leader and insists it all goes back to trust. Your team should trust you enough to tell you when they messed up, or when they need help with something.
Michael continues this line of thought with the necessity of having uncomfortable conversations about issues BEFORE they become a crisis. He recently had the opportunity to meet with Texas AandM football coach Jimbo Fisher, who is notoriously tough on his players. When Michael asked how he holds his players to such high standards, Jimbo highlighted the need for clear expectations, consistency, and for the team to believe that you hold them to those high expectations because you genuinely care about them. In order to have those necessary uncomfortable conversations, you need buy-in and trust from your team members, so they know you’re coaching them up and not putting them down.
Michael and Malorie then discuss how they communicate with their staff to lift them up. They share a variety of techniques that have worked for them, including not creating emergencies, overcommunicating, being willing to do parts of the paralegal’s job, and numerous strategies to show employee appreciation. One thing Michael has always done and will continue to do is invest in his staff’s education. He does this through weekly internal trainings and paying for his staff attend legal seminars like the annual ATAA symposium. Even the act of spending money on their hotels shows them they are valued and appreciated, and “if you buy-in, we’ll have your back.”
This leads Michael and Malorie to discuss the importance of having your team’s back. This doesn’t mean that you sweep issues under the rug- but it does mean you don’t bad mouth your team members to other ...</itunes:summary></item><item><title>81 – Mallory Storey Ulmer – Baptism by Fire: When Tenacity Defeats Tenure</title><itunes:title>81 – Mallory Storey Ulmer – Baptism by Fire: When Tenacity Defeats Tenure</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Mallory Storey Ulmer from the Walton Law Firm in Auburn, Alabama. Mallory is a young lawyer who recently achieved a $15 million settlement for her clients in a not-so-plaintiff-friendly state. She and Michael discuss her path to such early success, the […]</p><p>The post <a href="https://triallawyernation.com/81-mallory-storey-ulmer/" rel="noopener noreferrer" target="_blank">81 – Mallory Storey Ulmer – Baptism by Fire: When Tenacity Defeats Tenure</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Mallory Storey Ulmer from the Walton Law Firm in Auburn, Alabama. Mallory is a young lawyer who recently achieved a $15 million settlement for her clients in a not-so-plaintiff-friendly state. She and Michael discuss her path to such early success, the […]</p><p>The post <a href="https://triallawyernation.com/81-mallory-storey-ulmer/" rel="noopener noreferrer" target="_blank">81 – Mallory Storey Ulmer – Baptism by Fire: When Tenacity Defeats Tenure</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/81-mallory-storey-ulmer/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2258</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 May 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/9d1625b8-e0b8-4e43-bf51-a5d6b5edcfb2/ep-81-mallory-storey-ulmer-trial-lawyer-nation.mp3" length="61719051" type="audio/mpeg"/><itunes:duration>01:01:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>81</itunes:episode><podcast:episode>81</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Mallory Storey Ulmer from the Walton Law Firm in Auburn, Alabama. Mallory is a young lawyer who recently achieved a $15 million settlement for her clients in a not-so-plaintiff-friendly state. She and Michael discuss her path to such early success, the details of how she worked up the case, and her advice for other young lawyers who want to make a big impact on a big case.
They begin the episode with a bit on Mallory’s background. After working as a paralegal for 8 years, she decided to go to law school with the intention of becoming an insurance defense lawyer. While in law school, she received a prestigious internship at a plaintiff firm and fell in love with plaintiff work, stating “once you’re on the right side, you can’t switch over.” She and Michael then discuss the emotional toll of plaintiff work, especially in a state like Alabama that’s “no plaintiff’s paradise,” but agree the satisfaction of representing people who need it most can’t be beat (as long as you have the right mindset).
This leads Michael to ask Mallory what she’s done to develop her skillset. She says that one of the best decisions she made was joining an excellent firm with a great reputation. Walton Law Firm has robust systems, great lawyers, and makes education a top priority. She’s been able to learn from some of the best minds in the legal industry both in her office and through a wide variety of legal seminars.
While these opportunities helped build her knowledge base, she and Michael agree at some point you just have to jump in and start trying some cases (or as Mallory calls it, “baptism by fire.”) Michael also notes the importance of networking with other lawyers, to which Mallory agrees. Because of her networking and impressive resume of cases, she is now being invited to speak more often at legal conventions.
Next, the pair jumps into the nitty gritty of the $15,000,000 case Mallory recently settled. While she can’t share too many details due to a confidentiality agreement, she agrees to share what she can within those boundaries. This case had an incredibly complex liability sequence, which stemmed from a series of car wrecks and resulted in catastrophic injuries to her client. In fact, her client’s crash occurred when the defendant driver was not driving a commercial vehicle, further complicating the regulatory guidelines for the company.
Another difficult aspect of this case concerns the venue: Alabama, which is no “plaintiff’s paradise” and has contributory negligence, similar to North Carolina as discussed in our episode with https://triallawyernation.com/episode/52-karonnie-truzy/ (Karonnie Truzy). In short, this means if the client is ANY part at fault for the wreck (even 1%), they cannot receive any compensation. This causes worry in any case, but in a case of this size, Mallory knew she needed a plan to combat this defense if the case went to trial.
She then describes a genius argument of wanton (willful) conduct which would have taken away the contributory negligence defense. While she was never able to use the argument because the case settled, this is an incredibly impressive strategy she plans to “keep in her pocket” for future use.
After discussing the importance of discovery and depositions in the case, Mallory shares why she decided to frame the case as a “systems failure.” This boils down to the fact that juries don’t like to award a large verdict against one driver; they’d much rather award a large verdict to a company where the driver was a victim as well.
Michael and Malorie then have a brief conversation about why it’s necessary to work with others (even if you don’t agree). This starts with politics and ends with an astute observation from Mallory about how this also applies to defense lawyers.
Moving back to Mallory’s case,</itunes:summary></item><item><title>80 – Tim McKey – Peak Performance: Developing Systems for Optimum Success</title><itunes:title>80 – Tim McKey – Peak Performance: Developing Systems for Optimum Success</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down for the second time with Tim McKey, co-founder of Vista Consulting. As a business consultant who works with law firms, Tim was welcomed back to the show to talk about the effects of COVID-19 on law firms, measuring success using KPI’s, organizational culture, […]</p><p>The post <a href="https://triallawyernation.com/80-tim-mckey/" rel="noopener noreferrer" target="_blank">80 – Tim McKey – Peak Performance: Developing Systems for Optimum Success</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down for the second time with Tim McKey, co-founder of Vista Consulting. As a business consultant who works with law firms, Tim was welcomed back to the show to talk about the effects of COVID-19 on law firms, measuring success using KPI’s, organizational culture, […]</p><p>The post <a href="https://triallawyernation.com/80-tim-mckey/" rel="noopener noreferrer" target="_blank">80 – Tim McKey – Peak Performance: Developing Systems for Optimum Success</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/80-tim-mckey/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2249</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Apr 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/7f015466-46fd-4ff3-b9e7-2790af4703ce/ep-80-tim-mckey-trial-lawyer-nation.mp3" length="76112030" type="audio/mpeg"/><itunes:duration>01:16:32</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>80</itunes:episode><podcast:episode>80</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down for the second time with Tim McKey, co-founder of Vista Consulting. As a business consultant who works with law firms, Tim was welcomed back to the show to talk about the effects of COVID-19 on law firms, measuring success using KPI’s, organizational culture, hiring, optimum vs. maximum, new trends in the industry, and transparency at your firm.
Michael and Tim begin their conversation with a look at remote work and how to measure the performance of your team members when you can’t see them. Tim’s solution doesn’t vary whether or not there’s a global pandemic. He insists you should ALWAYS measure success using KPI’s (Key Performance Indicators). This strategy focuses on the output of the employee, not the input. For example, a common KPI for a paralegal is to contact every client and conduct a meaningful check-in every month. Measuring this produces an objective number which can be used to evaluate performance and coach the team member on.
Michael then speaks to his experience using the KPI dashboard, and how he used to struggle to stay on top of it. Tim explains how the highest performing firms have somebody assigned to it, such as an Operations Manager. Some firms find success in the owner managing KPI’s, but Tim says it all comes down to what the owner is passionate about and good at. The goal is to remove as much of the other “fluff” as possible and hire great people to do the rest.
A brief discussion about the merits of having daily meetings leads Michael to ask Tim how to maintain culture when many are still working remotely. Tim explains that it’s even more crucial to intentionally develop culture when you’re not meeting in person. You do this through daily meetings, social events, strong core values, and reminding everyone of their part in the firm. After sharing an enlightening example of a receptionist and their huge purpose in the firm, Michael proudly recites his firm’s core values. He says them at the beginning of every meeting to remind his team members (and himself) of why they do what they do. This has also helped make decisions in the office and staying true to their values.
Tim adds that defining your core values makes the hiring process a lot easier, which leads Michael to dig deeper into Tim’s advice for hiring good team members. Tim insists that finding a good cultural fit is even more important than finding someone with the right skills, because it’s easier to train skills than values. His hiring process, which he calls “intentional hiring,” takes a LOT of time. He brings the prospective team member into the office, has them sit beside people, and explains to them in detail what their values and KPI’s are. Even with this lengthy hiring process, Tim says, “You’ll never bat 1000.” But, as Michael agrees, you can’t measure the cost of a bad hire. This thinking is why his firm is now creating an internal paralegal training program to help him continue to promote from within.
After a conversation that tied culture to college football, which will resonate with Alabama and AandM fans alike, they move on to discuss Optimum vs. Maximum, first in the context of intakes. Most lawyers saw a downturn in intakes during the pandemic, but Tim shares how there are two ways to a grow a law firm &amp;#8211; get more cases, or add more value to the cases you already have. Citing https://www.amazon.com/Dip-Little-Book-Teaches-Stick-ebook/dp/B000QCSA54 (The Dip by Seth Godin), Tim explains that while your reservoir of cases may be low, it’s not dry. Work on pushing the cases you DO have over the dam. Michael then ties this in beautifully to how far you push a case. It makes sense to push certain cases all the way to trial, but on other cases it’s better for the lawyer and the client to settle earlier on.
As a business consultant for law firms,</itunes:summary></item><item><title>79 – Malorie Peacock – Finding Joy in the Practice of Law</title><itunes:title>79 – Malorie Peacock – Finding Joy in the Practice of Law</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock to discuss how they’ve been finding joy in the practice of law and in life over the last year. They’ll cover the struggles of working from home, what they’ve done to keep joy in their lives, what […]</p><p>The post <a href="https://triallawyernation.com/79-malorie-peacock/" rel="noopener noreferrer" target="_blank">79 – Malorie Peacock – Finding Joy in the Practice of Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock to discuss how they’ve been finding joy in the practice of law and in life over the last year. They’ll cover the struggles of working from home, what they’ve done to keep joy in their lives, what […]</p><p>The post <a href="https://triallawyernation.com/79-malorie-peacock/" rel="noopener noreferrer" target="_blank">79 – Malorie Peacock – Finding Joy in the Practice of Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/79-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2242</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Apr 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/61cc79d8-66ac-49b1-ac5d-2723cdebf89a/ep-79-malorie-peacock-trial-lawyer-nation.mp3" length="40341994" type="audio/mpeg"/><itunes:duration>39:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>79</itunes:episode><podcast:episode>79</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock to discuss how they’ve been finding joy in the practice of law and in life over the last year. They’ll cover the struggles of working from home, what they’ve done to keep joy in their lives, what they’re looking forward to most in 2021, and what Cowen’s Big Rig Boot Camp annual seminar will look like this year (and how YOU can attend!).
The pair begins their conversation on a topic that everyone listening can relate to- the struggles of working from home. They both agree that a lot is lost over Zoom, from the creative process to human connection as a whole. But they also agree that certain depositions and court hearings taking place over Zoom has been a huge blessing for time management’s sake. While they’re excited to engage and meet in person again, they hope that once COVID is no longer a factor, courts will continue to allow certain proceedings to be conducted remotely.
Michael then asks Malorie the big question of the episode- What did you do to keep joy in your life in 2020? Malorie explains how establishing a home office space helped keep her sane, and how their firm daily check in meetings have kept their team connected. Michael adds how remote work was a really fun challenge at first, from buying everyone laptops to figuring out remote court proceedings. But as time went on, he became very burned out from it all. He now finds joy in getting ready for trial and the excitement of starting to meet in person again.
Malorie then turns the tables on Michael and asks him what he’s most looking forward to in terms of practicing law. Of course, Michael answered quickly with trials. Whether in person or virtual, a good case or a bad case, he says “I just want to get back in the ring. I don’t care if it’s minor league.” He’s also looking forward to seeing people in person for conferences, and he and Malorie discuss how virtual conferences have fallen short.
Malorie continues by reflecting on their (failed) resolutions discussed in a https://triallawyernation.com/episode/49-malorie-peacock/ (podcast episode) at the beginning of 2020. This leads her to ask Michael if he’s made any “resolutions” for 2021. Michael says he has, and the theme is “Taking my life back.” He’s looking forward to traveling, seeing friends, and trying cases. Malorie adds that she’s excited to get back into her routine, which as an obsessive planner, is something she misses dearly. She then shares a personal story about her wedding which was originally planned for September of 2020 and how she’s learned to let go of things out of her control. Michael then ties this beautifully into how lawyers stress about trial, and how this year has taught all of us to stop living in fear and to value the little things more.
After a brief but insightful conversation about burnout in the legal industry, Malorie asks Michael about something she knows he’s very excited about- his annual Big Rig Boot Camp on May 20th of this year. He shares that there are both virtual AND in-person attendance options this year, something he decided to do after the fantastic virtual turnout in 2020. If you’d like to attend Cowen’s Big Rig Boot Camp in 2021 either virtually or in-person in San Antonio, Texas, visit BigRigBootCamp.com and register today, as spots for both options are limited.
Michael and Malorie conclude the episode on a wholesome note. Michael shares how he is making a concerted effort to find joy in his life every day, and Malorie says she’s doing the same. If we can all take a step back and put everything back into perspective, 2021 is sure to be one of the best years yet.
This podcast episode also covers getting used to traveling again, what virtual court proceedings may remain virtual, why virtual conferences just aren’t the same, burnout in the legal industry,</itunes:summary></item><item><title>78 – Randy Sorrels – Masked Justice: Part 4</title><itunes:title>78 – Randy Sorrels – Masked Justice: Part 4</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with former President of the State Bar of Texas, Randy Sorrels for another installation of our Masked Justice series. Randy recently tried an interesting case where he represented the sons of two former professional baseball stars and received a $3.25 million verdict. They’ll […]</p><p>The post <a href="https://triallawyernation.com/78-randy-sorrels/" rel="noopener noreferrer" target="_blank">78 – Randy Sorrels – Masked Justice: Part 4</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with former President of the State Bar of Texas, Randy Sorrels for another installation of our Masked Justice series. Randy recently tried an interesting case where he represented the sons of two former professional baseball stars and received a $3.25 million verdict. They’ll […]</p><p>The post <a href="https://triallawyernation.com/78-randy-sorrels/" rel="noopener noreferrer" target="_blank">78 – Randy Sorrels – Masked Justice: Part 4</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/78-randy-sorrels/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2231</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Mar 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ce536641-0639-4966-a137-257137d0d1f3/ep-78-randy-sorrels-trial-lawyer-nation.mp3" length="55225588" type="audio/mpeg"/><itunes:duration>54:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>78</itunes:episode><podcast:episode>78</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with former President of the State Bar of Texas, Randy Sorrels for another installation of our Masked Justice series. Randy recently tried an interesting case where he represented the sons of two former professional baseball stars and received a $3.25 million verdict. They’ll cover that recent victory, how this trial was different from a pre-COVID trial, what it’s like representing famous clients in high profile cases, Randy’s service to his clients, and more.
They start off the episode by digging into Randy’s background. As a defense lawyer at a large firm early in his career, he was able to gain experience trying cases quickly after law school. That experience has proved invaluable since transitioning to exclusively plaintiff’s work, and he notes some interesting differences between how a plaintiff’s lawyer and a defense lawyer try a case. He then sums this up by stating, “Trials always happen because one side mis-evaluates the case. I’ve been on both sides of that.”
Michael then transitions the conversation to Randy’s recent trial verdict, and Randy starts by sharing the facts of the case. His clients were two minor league baseball players, who just happened to be the sons of former professional baseball players (and close friends) Roger Clemens and Mike Capel. The two young men were at a high-end bar/night club on New Year’s Eve of 2018 when they were brutally attacked by a bouncer and, Randy claims, the owner of the venue. After a “scuffle” which neither of the men were involved in broke out, they were both violently thrown out of the bar, causing Kacy Clemens injury to his throwing elbow and Conner Capel a fracture to the skull. But more importantly, they both suffered tarnished reputations for “being in a bar fight,” something the MLB does not take lightly.
Randy was hired on the case almost immediately, leading Michael to ask what he did to preserve evidence. He shares how the police attempted to preserve the security footage from the incident, but after a suspicious interaction with the owner, they were informed the cameras only live stream and do not record. Luckily, video of the incident had been captured on cell phones from patrons. This footage was the evidence needed to prove neither of the men were involved in the fight.
Michael then digs deeper into the mechanics of Randy’s COVID-era trial, which was held in person in Harris County, Texas. Randy explains how they selected the jury in a large convention center and how the judge did an excellent job with maintaining a safe environment for everybody. The courthouse setup placed the jurors where the audience usually sits and placed the witnesses in the jury box. If you stood up, you had to wear a mask- something Randy avoided doing for the first couple days of trial, but once he stood up with the mask on, he noticed jurors were paying better attention than when he was seated and mask-less.
Randy then discusses why he does not believe there was a negative effect on the jurors with Covid safety protocols, and though he was initially concerned the jury pool would lean conservative, it ended up being a very diverse and representative jury. And while this trial was far from “normal,” Randy is very satisfied with the $3.25 million verdict he received for his clients and was highly impressed with Harris County’s system for in-person trials during the pandemic.
Aside from the unusual circumstances surrounding the trial brought on by the pandemic, Michael is curious as to how you convince a jury to award a professional athlete’s son a 7-figure verdict. Randy explains how it was a challenge, especially because both clients were working within 10 days of the incident, but in the end it worked out. In fact, Roger Clemens’ testimony was especially powerful to the case. Randy shares an amazing story of what happened when the defense attorney tried to grill Roger about all...</itunes:summary></item><item><title>77 – Gregory Cusimano – Understanding &amp; Utilizing The Jury Bias Model</title><itunes:title>77 – Gregory Cusimano – Understanding &amp; Utilizing The Jury Bias Model</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with trial lawyer and consultant Gregory&nbsp;Cusimano. As one of the authors of “Winning Case Preparation: Understanding Jury Bias,”&nbsp;Gregory has conducted a plethora of research on why plaintiff’s lawyers win and lose cases. He and Michael discuss his&nbsp;10 part&nbsp;jury&nbsp;bias model in detail and how […]</p><p>The post <a href="https://triallawyernation.com/77-gregory-cusimano/" rel="noopener noreferrer" target="_blank">77 – Gregory Cusimano – Understanding &amp; Utilizing The Jury Bias Model</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with trial lawyer and consultant Gregory&nbsp;Cusimano. As one of the authors of “Winning Case Preparation: Understanding Jury Bias,”&nbsp;Gregory has conducted a plethora of research on why plaintiff’s lawyers win and lose cases. He and Michael discuss his&nbsp;10 part&nbsp;jury&nbsp;bias model in detail and how […]</p><p>The post <a href="https://triallawyernation.com/77-gregory-cusimano/" rel="noopener noreferrer" target="_blank">77 – Gregory Cusimano – Understanding &amp; Utilizing The Jury Bias Model</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/77-gregory-cusimano/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2221</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Mar 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/416e257a-c85c-4704-bef8-575053d12162/ep-77-greg-cusimano-trial-lawyer-nation.mp3" length="60992747" type="audio/mpeg"/><itunes:duration>01:00:36</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>77</itunes:episode><podcast:episode>77</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with trial lawyer and consultant Gregory Cusimano. As one of the authors of “https://www.trialguides.com/products/winning-case-preparation (Winning Case Preparation: Understanding Jury Bias),” Gregory has conducted a plethora of research on why plaintiff’s lawyers win and lose cases. He and Michael discuss his 10 part jury bias model in detail and how you can apply it to your own cases. 
They start off the episode with Michael asking Gregory how he first got involved with this research. He explains how it began as an AAJ committee which he co-chaired with attorney David Winters. The committee was instated because there had been a trend of good lawyers losing good cases, and they wanted to understand why it was happening. After conducting around 1,000 focus groups on every case type imaginable, they developed the foundations of the jury bias model. 
Gregory goes on to share how it didn’t take long to identify the five common anti-plaintiff biases, which they called “untried issues.” These are issues which are important to a jury, but not to the plaintiff’s lawyer, so most lawyers would try the case without ever addressing them. The initial 5 untried issues included personal responsibility, suspicion, victimization, “stuff” happens, and “blame the plaintiff.” While some of these may seem obvious, Gregory explains why understanding these issues is critical for your case.  
Michael then asks Gregory what plaintiff’s lawyers can do about these issues, which he admits was the much harder answer to find. In time, he was able to come up with the “10 Commandments,” or 10 decision-making events or aspects that tend to work. He emphasizes that these are in no way a fool-proof formula to win every case, but instead are a way to use social science to present your case in the best way possible.  
The first (and incredibly important) step is to develop the trial story. The story should be discovered through jury research. Then, you frame your trial story to be consistent with the beliefs of the potential jurors in your venue. Gregory then eloquently ties in the concepts of Fundamental Attribution Error and Availability principle to explain how important framing and ordering of the facts is to the success of your case.  
The next step is to elicit confirmation. Once you’ve found through research what the jurors in your venue believe, you need to present the case in a way which is “hand in glove” to what they already believe. When Michael asks Gregory how the lawyer should figure this out, his answer is fitting with the research he’s done: concept focus groups. If the case warrants it, this is the gold standard in Gregory’s opinion. If it’s a smaller case or you don’t have the funds to hire an outside consultant to hold the focus group, Gregory STRONGLY cautions against attempting to do it yourself. Instead, you should ask colleagues, friends, or family to participate in the process. This is because lawyers are already so invested in their own cases it’s nearly impossible to not project your own biases to your mock jury. Lastly, it’s important to remember that a focus group is qualitative, not quantitative research. A group of 10 is not a big enough sample size to conclude why you need a specific type of person on your jury. 
Another “commandment” is to “head the norm.” Gregory explains how this stems from the “norm principal,” and when applied to trial it means if the conduct of the defendant is “according to the norm,” juries are not likely to find liability. He shares an example of a case he had where a man was on the back of a garbage truck that crashed into another vehicle, amputating the man’s leg. He thought the case was perfect, but he kept losing in every focus group and mock trial. Eventually, he realized even though men standing on the back of a garbage truck is incredibly...</itunes:summary></item><item><title>76 – Benedict Morelli – Never Deviate: Telling the Truth, Trusting Your Instincts &amp; Taking Risks</title><itunes:title>76 – Benedict Morelli – Never Deviate: Telling the Truth, Trusting Your Instincts &amp; Taking Risks</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary trial lawyer Benedict Morelli. With several 8 and 9-figure verdicts under his belt from a wide range of civil litigation areas, Ben’s track record as an attorney and advocate is known across the country, from suing Bill O’Reilly for sexual harassment […]</p><p>The post <a href="https://triallawyernation.com/76-benedict-morelli/" rel="noopener noreferrer" target="_blank">76 – Benedict Morelli – Never Deviate: Telling the Truth, Trusting Your Instincts &amp; Taking Risks</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary trial lawyer Benedict Morelli. With several 8 and 9-figure verdicts under his belt from a wide range of civil litigation areas, Ben’s track record as an attorney and advocate is known across the country, from suing Bill O’Reilly for sexual harassment […]</p><p>The post <a href="https://triallawyernation.com/76-benedict-morelli/" rel="noopener noreferrer" target="_blank">76 – Benedict Morelli – Never Deviate: Telling the Truth, Trusting Your Instincts &amp; Taking Risks</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/76-benedict-morelli/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2209</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Feb 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/0dc0114d-f277-4c40-84e2-90ec8d7a6088/ep-76-benedict-morelli-trial-lawyer-nation.mp3" length="76087690" type="audio/mpeg"/><itunes:duration>01:16:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>76</itunes:episode><podcast:episode>76</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with legendary trial lawyer https://www.morellilaw.com/ (Benedict Morelli). With several 8 and 9-figure verdicts under his belt from a wide range of civil litigation areas, Ben’s track record as an attorney and advocate is known across the country, from suing Bill O’Reilly for sexual harassment and representing Tracy Morgan in his trucking case against Walmart. He and Michael discuss Ben’s story and path to success, a number of his high-profile cases, how he connects with the jury, and so much more.
Ben’s legal career started over four years before he passed his bar exam, while he was working at a law firm in an administrative role. There, he had the opportunity sit in on several jury trials and jury selections. Because of this, he had a head start in figuring out what strategies worked for him, namely authenticity in front of the jury. He continues to hone his craft today by researching other cases and their results. Interestingly, he doesn’t focus so much on the amount the jury awarded. Instead, he digs deeper into the facts of the case to analyze how great the verdict really was and encourages his team of young lawyers to do the same.
After Ben explains that he simply refuses to play by the insurance’s rules of offering about half of what you ask for, Michael digs deeper into where Ben gets his courtroom confidence from. Ben uses something he calls “Ben Morelli’s personal moot court” and seeks feedback from his friends and family. He also references Tracy Morgan’s trucking case against Walmart, eloquently stating “When I have a royal flush, I don’t play it as a pair of two’s.” If you have a strong case in a good venue, have the guts to stick to your number while also analyzing the risk vs. the reward.
Ben is now at the point in his career where his reputation precedes him, and he shares a SHOCKING story from his case against Live Nation where it worked to his advantage.
Michael then digs in to one of Ben’s biggest strengths, how skilled he is at connecting with the jury. His short answer is, “I am them. I’m exactly them.” He grew up like most of them, doesn’t talk down to them, and ALWAYS tells them the truth. He also NEVER uses jury consultants or a mock jury, which is in stark contrast with how many of our previous guests choose a jury. Instead, he goes into voir dire with no bag, paper, or even a pen and ALWAYS sticks to his theory. He insists that his own instincts and knowledge have served him better over the years, and that “When I bet on the jury, I win.” While a unique approach, this technique has served him so well that he’s been told my numerous judges that he won the case in jury selection. He concludes this topi by clarifying that the most important thing is that you stick to who you are, and find what techniques work for you instead of “drinking the Kool-Aid.”
Ben is also unique by today’s standards because instead of specializing his practice, he takes on a wide variety of cases in different practice areas. His philosophy on this is that if it’s a civil case, he can learn it. He also genuinely enjoys the challenge and takes a lot of pride in the diversity of his practice, something he urges other lawyers to consider before they specialize.
Michael then asks Ben how he motivates and educates his large team of young lawyers.  Ben describes his daily meetings with his lawyers and also with his staff. “I’m never too important,” he continues. Every attorney in the firm knows he will personally read every single thing they write. Michael agrees with this philosophy, and he and Ben discuss why it’s so imperative to stay involved in the litigation aspect of your firm, even after you’ve built up a great team.
The pair ends the episode by discussing two of Ben’s star-studded cases &amp;#8211; Tracy Morgan’s trucking case against Walmart and suing Bill O’Reil...</itunes:summary></item><item><title>75 – Delisi Friday – Keys to Success: Lessons From Zoom Trial Prep</title><itunes:title>75 – Delisi Friday – Keys to Success: Lessons From Zoom Trial Prep</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his marketing “genius” Delisi Friday to discuss what they did to prepare for a Zoom jury trial. While the case settled one day before the trial was set to begin, they learned some key takeaways on what it takes to prepare a […]</p><p>The post <a href="https://triallawyernation.com/75-delisi-friday/" rel="noopener noreferrer" target="_blank">75 – Delisi Friday – Keys to Success: Lessons From Zoom Trial Prep</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his marketing “genius” Delisi Friday to discuss what they did to prepare for a Zoom jury trial. While the case settled one day before the trial was set to begin, they learned some key takeaways on what it takes to prepare a […]</p><p>The post <a href="https://triallawyernation.com/75-delisi-friday/" rel="noopener noreferrer" target="_blank">75 – Delisi Friday – Keys to Success: Lessons From Zoom Trial Prep</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/75-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2191</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Feb 2021 23:56:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8affe087-3676-4ec8-b1b5-51c98af24e9b/ep-75-delisi-friday-trial-lawyer-nation.mp3" length="55229752" type="audio/mpeg"/><itunes:duration>54:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>75</itunes:episode><podcast:episode>75</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his marketing “genius” Delisi Friday to discuss what they did to prepare for a Zoom jury trial. While the case settled one day before the trial was set to begin, they learned some key takeaways on what it takes to prepare a case for trial in this new and exciting format.
They jump right into the episode by discussing the need for movement in a virtual trial. Michael insisted from the beginning that he needed to be able to stand up and move in order to engage with the jury, especially for voir dire and opening. He compares this to a live TV show, versus a normal trial being like live theater. He also emphasizes the importance of proper lighting, the jury being able to see your facial expressions clearly, making “eye contact” with the jury through a camera, and practicing (and recording) every single aspect of your presentation to ensure it goes off without a hitch.https://triallawyernation.com/wp-content/uploads/2021/02/141536347_10158275042508773_1608091921666825739_o.jpg ()
Michael then goes into detail about how he planned to conduct voir dire and maintain eye contact throughout &amp;#8211; something he says, even with a ton of practice, “was weird.” They mitigated this challenge by displaying the jury on a 70 inch TV located above the camera. Additionally, they had a smaller screen located underneath the camera where they “spotlighted” the speaker. This allowed Michael to both see the entire jury panel and make “eye contact” with the juror he was currently talking to.
He then explains why “practice, practice, practice” is SO crucial for a virtual trial. This includes using ALL of the equipment you plan on using ahead of time, sharing an embarrassing test voir dire he did with a group of lawyers that was riddled with technical issues. You don’t want to be thinking about whether the tech will work or not, you want to be thinking about your connection with the jury. Delisi agrees and adds that you need to know when to stop adding new things in your effort to be better, give yourself enough time to practice with everything, and minimize the stress of last-minute changes.
They move on to discuss the advantages of a Zoom jury trial versus a regular trial. Michael shares how jurors no longer have to get up and go to the courthouse, they’re excited about the novel concept, and as plaintiff lawyers, you now control what the jury can see. Delisi agrees and shares that they learned so much through this process, including the (shocking) importance of using less visuals.
Michael continues by sharing how important his trial lawyer friends’ input was in this process. The love and sense of community he felt was extraordinary, and the process of practicing with them helped him hone his presentation and gave him a sense of confidence. Delisi agrees and adds that seeing the development of his opening statement was so “magical,” and that she could really see the difference and the growth throughout. She also adds how the Zoom medium and the excessive amount of practice allowed Michael to take more risks and resulted in a much more dramatic and engaging opening statement.
https://triallawyernation.com/wp-content/uploads/2021/02/cardboard.jpg ()Michael then takes a step back to explain that even if you don’t have a “team of pro’s,” you can incorporate some of these steps as long as you have someone to help you. Delisi agrees and adds that most of the materials they purchased were very affordable &amp;#8211; she even utilized a cardboard box to block sunlight from hitting Michael’s face!
They conclude the episode by discussing their main takeaways. Michael shares how he would have tried to have a pre-trial conference earlier to hammer out some issues ahead of time, and started practicing with the technology further in advance. Delisi adds that she learned how important simplicity was in this process,</itunes:summary></item><item><title>74 – Ed Ciarimboli – Masked Justice: Part 3</title><itunes:title>74 – Ed Ciarimboli – Masked Justice: Part 3</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with fellow trial lawyer Ed Ciarimboli from Pennsylvania. Ed is part of the elite class of lawyers who have been able to take a case to trial in the COVID era. And with the final witness testimony being so monumental to the case […]</p><p>The post <a href="https://triallawyernation.com/74-ed-ciarimboli/" rel="noopener noreferrer" target="_blank">74 – Ed Ciarimboli – Masked Justice: Part 3</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with fellow trial lawyer Ed Ciarimboli from Pennsylvania. Ed is part of the elite class of lawyers who have been able to take a case to trial in the COVID era. And with the final witness testimony being so monumental to the case […]</p><p>The post <a href="https://triallawyernation.com/74-ed-ciarimboli/" rel="noopener noreferrer" target="_blank">74 – Ed Ciarimboli – Masked Justice: Part 3</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/74-ed-ciarimboli/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2177</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Jan 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/7f10f92b-84e6-4b3b-a066-dc7bce626579/ep-74-ed-ciarimboli-trial-lawyer-nation.mp3" length="75300899" type="audio/mpeg"/><itunes:duration>01:15:34</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>74</itunes:episode><podcast:episode>74</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with fellow trial lawyer Ed Ciarimboli from Pennsylvania. Ed is part of the elite class of lawyers who have been able to take a case to trial in the COVID era. And with the final witness testimony being so monumental to the case that they settled immediately after he left the witness box, this trial story is one you need to hear to believe!
They begin with a brief discussion of Ed’s background and how he started trying cases. A partner at a 12-lawyer and 3 location firm, Fellerman and Ciarimboli, Ed mainly focuses on commercial motor vehicle cases. He got into the AAJ speaking circuit about 9 years ago, where he began to really hone his skills as a lawyer. It was a couple of years after that when he was told he needed to become great at trying cases. When Ed asked why, the other lawyer responded, “Because you’re the worst lawyer I’ve ever seen at settling a case.” So, Ed took the advice and has since focused his energy on being as comfortable as possible in the courtroom.
When asked to elaborate on what he did to develop his skills as a trial lawyer, Ed insists the biggest factor was his investment in his education. He urges young lawyers to do more than join a webinar- they should go to conferences and workshops to truly focus on the different aspects of trial and HOW they’re doing it. Body language and movement are crucial to a lawyer’s performance in the courtroom, and after working with a long list of consultants and gurus on these topics, Ed encourages everyone who wants to be a great trial lawyer to put the effort into this.
He then clarifies that this doesn’t mean following the dogmatic approach of one pro- it’s about learning the fundamentals (taking depositions, cross-examinations, etc.) then studying different approaches to storytelling and choosing the best one for your particular case.  This approach requires much more work than a cookie-cutter strategy, but both Ed and Michael agree that it’s well worth the effort.
Michael then starts to dig into the facts of Ed’s case, which was unique and incredibly tragic. Ed explains how the defendant company purchased a huge molding machine from a broker. The defendant company signed the paperwork and assumed responsibility for the machine, then hired a crane company for the rigging and transportation of said machine. The crane company was told nothing about the details of the machine, notably the 55-gallon drum of hydraulic fluid still inside the machine. In the process of moving the machine onto the flatbed truck for transportation, the hydraulic fluid sloshed to the side and caused the machine to tip over onto Ed’s client, killing him instantly.
Ed then explains how they ended up suing the company who purchased the machine and shares how his extensive work on commercial motor vehicle cases set him up for success on this case. Ed knew the Federal Motor Carrier Safety Regulations “100 million times better than the defense,” which he used to his advantage in placing the blame on the defendant company whose only real defense was, “We hired this company.”
Michael continues the conversation by asking Ed how jury selection was handled. Ed shares how voir dire was conducted in a large old theater instead of a courtroom in order to allow for safe spacing between the potential jurors. And while he admits he was more nervous for this jury selection than any he’s ever done before, the process went incredibly smoothly. He gives high praise to the judge, his jury consultants, and the jurors themselves, stating, “I truly believe we won this case in jury selection.” He also notes that the demographic composition of the jury pool was not skewed, something which will surprise listeners who believed COVID would cause people to resist sitting on a jury.
Ed then shares the setup of the courtroom, which included the jurors sitting in the gallery with two large screens in front of...</itunes:summary></item><item><title>73 – Pat S. Montes – The Secret Weapon: Your Client’s Story &amp; The Human Experience</title><itunes:title>73 – Pat S. Montes – The Secret Weapon: Your Client’s Story &amp; The Human Experience</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his good friend and “secret weapon,” Pat S. Montes. A practicing lawyer herself, Pat has developed a consulting business where she works with lawyers and their clients to help the clients tell their stories more effectively.&nbsp; They’ll take an in-depth look at […]</p><p>The post <a href="https://triallawyernation.com/73-pat-s-montes/" rel="noopener noreferrer" target="_blank">73 – Pat S. Montes – The Secret Weapon: Your Client’s Story &amp; The Human Experience</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his good friend and “secret weapon,” Pat S. Montes. A practicing lawyer herself, Pat has developed a consulting business where she works with lawyers and their clients to help the clients tell their stories more effectively.&nbsp; They’ll take an in-depth look at […]</p><p>The post <a href="https://triallawyernation.com/73-pat-s-montes/" rel="noopener noreferrer" target="_blank">73 – Pat S. Montes – The Secret Weapon: Your Client’s Story &amp; The Human Experience</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/73-pat-s-montes/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2158</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Jan 2021 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/281f0ec7-869d-4b6c-823a-4c35c2bf4a9f/ep-73-pat-montes-trial-lawyer-nation.mp3" length="82625039" type="audio/mpeg"/><itunes:duration>01:23:22</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>73</itunes:episode><podcast:episode>73</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his good friend and “secret weapon,” Pat S. Montes. A practicing lawyer herself, Pat has developed a consulting business where she works with lawyers and their clients to help the clients tell their stories more effectively.  They’ll take an in-depth look at her process for depo and trial prep and why it is so effective (and healing) for clients to tell their whole story.
They begin by looking at Pat’s background and how she got into her consulting business.  A proud Mexican American and one of six siblings, she explains how her upbringing was hugely influential to her and played a substantial role in her success. She goes on to share how she attended the Trial Lawyers College in 2002 where she realized then that she didn’t really know her clients or their voices. She began a long journey of research and self-discovery, attending countless seminars on psychodrama and storytelling. While Pat does not do psychodrama herself, she utilizes many of the same techniques in her practice. She focuses on getting beyond the client’s outer layer to their inner layer, so they can show the jury what’s really going on inside them.
Pat continues by explaining what psychodrama is, which she simply defines as “finding truth in action.” In this process typically used for group psychotherapy, the “star” (the client) acts out scenes and stories from their life while the present group connects with that experience. In relation to the legal practice and our clients, it is a way of being able to connect with other humans and other human experiences and “finding the truth in the story.” Pat uses role reversal, teaches the clients how to “concretize” their feelings, and more to help them translate their feelings into a story for the jury.
They move on to dig into Pat’s process for preparing the lawyer and their client for deposition. Michael begins this section by asking Pat how she discovered that putting something into action helps the client describe it better. She shares how this process gets the client convicted about how they feel and always begins by asking about the effect of the crash on the client’s life. Their immediate answer to this first question reveals a lot about who they are and how they’ve processed this life-changing event. She will then dig deeper into that answer to uncover the “whole truth,” a process which Michael has seen Pat do with his clients many times and strongly believes is incredibly important to the case, cathartic for the client, and vital for the lawyer to fully understand their client. Michael also notes the importance of the client being completely honest with the jury, because “juries have great bullshit detectors” and will punish you if they sense you’re being dishonest.
Pat will then dig into the client’s “before,” something she thinks is crucial for the client to be able to explain vividly to the jury, saying “If the jury can feel the before, then the jury can feel the loss.” She goes on to say that it’s perfectly fine if the client’s “before” was less than perfect. For example, if the client was in a transition phase before the crash, the last thing they needed was a life-altering injury.
Another important part of Pat’s process is teaching the client how to describe their pain and how it makes them feel. This not only helps them explain it vividly to the jury, but it can even uncover injuries and ailments that have been unnoticed by doctors. She then explains how the lawyer should model this to the client by first describing a recent pain they’ve had. She provides her own example of dealing with Sciatica in such detail that listeners are sure to feel the exact sensation of her pain as she says it.
While this process is meant to build trust and understanding between the lawyer and their client, it also serves to prepare the client to bare the burden of proof for the jury.</itunes:summary></item><item><title>72 – Delisi Friday – The Evolution of Our Marketing: What Worked, What Didn’t, &amp; Where We Are Now</title><itunes:title>72 – Delisi Friday – The Evolution of Our Marketing: What Worked, What Didn’t, &amp; Where We Are Now</itunes:title><description><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday to discuss their firm’s marketing strategies. They start at the very beginning of Michael’s career for a full-circle look at why they chose to market B2B (business to business) instead of B2C (business […]</p><p>The post <a href="https://triallawyernation.com/72-delisi-friday/" rel="noopener noreferrer" target="_blank">72 – Delisi Friday – The Evolution of Our Marketing: What Worked, What Didn’t, &amp; Where We Are Now</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday to discuss their firm’s marketing strategies. They start at the very beginning of Michael’s career for a full-circle look at why they chose to market B2B (business to business) instead of B2C (business […]</p><p>The post <a href="https://triallawyernation.com/72-delisi-friday/" rel="noopener noreferrer" target="_blank">72 – Delisi Friday – The Evolution of Our Marketing: What Worked, What Didn’t, &amp; Where We Are Now</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/72-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2152</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Dec 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b3315f43-1dc1-4903-b0e8-18f216f31e81/ep-72-delisi-friday-trial-lawyer-nation-converted.mp3" length="100550974" type="audio/mpeg"/><itunes:duration>01:09:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>72</itunes:episode><podcast:episode>72</podcast:episode><itunes:summary>In this episode of the Trial Lawyer Nation podcast, Michael sits down with his Director of Marketing and Business Development Delisi Friday to discuss their firm’s marketing strategies. They start at the very beginning of Michael’s career for a full-circle look at why they chose to market B2B (business to business) instead of B2C (business to consumer), what to look for in a marketing professional and a marketing agency, how to market without spending money, the pros and cons of working with a marketing agency, and why they decided to move their marketing in-house.
They begin the episode by explaining why they only market to other law firms (B2B) instead of marketing directly to consumers (B2C). Michael shares that he’s had people tell him he’s insane for only marketing to other law firms for referrals because he only gets part of the attorney fees, but he insists it works better for his firm’s needs. He explains how he used to do B2C marketing, but after putting pen to paper and analyzing the profitability of his cases, he found that even after paying out the referral fee, he made about 3x as much money per hour on the cases that came from referrals. He also doesn’t have to spend astronomical amounts of money to advertise on TV in an extremely competitive market.
Delisi and Michael then briefly touch on their experiences and struggles with the burgeoning area of digital marketing, before Delisi asks Michael about the evolution of his marketing prior to bringing a marketing professional into the firm. Michael starts at the beginning, dating back 20 years ago when he had practically no marketing budget. He tried numerous methods, from taking out an ad in the yellow pages, to writing a free book for consumers and buying a corresponding TV ad which was not very successful (he only gave away 10 copies to consumers. The rest were to other lawyers and judges).
Michael then reflects on his past in-house marketers and why they didn’t work out. He begins simply by stating, “There’s a lot of flaky people in marketing.” He goes on to explain how he is an “idea person,” so he needed someone with tenacity to balance him out and ensure his ideas were followed through on and not forgotten 3 months down the line. Delisi echoes this sentiment and adds that with marketing, sometimes you have to give initiatives time to see if they will work- something she calls both the “fun and scary” part of marketing.
Delisi then asks the question sure to be on every listener’s mind- what should you look for when hiring an in-house marketing professional? Michael first reiterates that he needed someone with tenacity to follow through on initiatives and adds that it’s important to find someone with the poise and class necessary to communicate with lawyers professionally. Many firm owners are tempted to hire someone based on their looks because “they can get in the door,” but he firmly believes finding someone who can fit in and have a conversation with referring lawyers is much more important for him. Delisi agrees and adds her personal experience with hiring assistants and interns &amp;#8211; they can be inexperienced in legal but need to be able to communicate with lawyers and have strong writing skills to succeed long-term.
They then move on to discuss Delisi’s advice for lawyers who are just getting started with marketing and have a very small budget. She highly recommends sitting down and looking at where every single case you got this year came from. While the task is tedious, she insists it’s necessary in order to fully understand what works, what doesn’t, and what you need to do more of going forward. Michael agrees and urges listeners to focus on their relationships to gain referrals. Some lawyers are close with their pastors and have found success within their congregation. Others like Michael who focus on attorney referrals should put time and effort into growing their relationships with those attorneys.</itunes:summary></item><item><title>71 – Richard Newsome – Mixed Method Advocacy: A Hybrid Approach to Sharpen Your Trial Skills</title><itunes:title>71 – Richard Newsome – Mixed Method Advocacy: A Hybrid Approach to Sharpen Your Trial Skills</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his old friend and seasoned trial lawyer Richard aka Rich Newsome. Rich specializes in automotive product liability cases and is one of the top lawyers in this area in the country. They discuss Rich’s journey to success, his Trial School, the importance of young lawyers […]</p><p>The post <a href="https://triallawyernation.com/71-richard-newsome/" rel="noopener noreferrer" target="_blank">71 – Richard Newsome – Mixed Method Advocacy: A Hybrid Approach to Sharpen Your Trial Skills</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his old friend and seasoned trial lawyer Richard aka Rich Newsome. Rich specializes in automotive product liability cases and is one of the top lawyers in this area in the country. They discuss Rich’s journey to success, his Trial School, the importance of young lawyers […]</p><p>The post <a href="https://triallawyernation.com/71-richard-newsome/" rel="noopener noreferrer" target="_blank">71 – Richard Newsome – Mixed Method Advocacy: A Hybrid Approach to Sharpen Your Trial Skills</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/71-richard-newsome/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2141</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 30 Nov 2020 23:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/0965341a-c23a-4770-a786-a748d8273b4a/ep-71-richard-newsome-trial-lawyer-nation-converted.mp3" length="143171360" type="audio/mpeg"/><itunes:duration>01:13:45</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>71</itunes:episode><podcast:episode>71</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with his old friend and seasoned trial lawyer Richard aka Rich Newsome. Rich specializes in automotive product liability cases and is one of the top lawyers in this area in the country. They discuss Rich’s journey to success, his Trial School, the importance of young lawyers trying cases, how to move on and learn from a loss, and coping with fear and anxiety in the courtroom.
They begin the episode with Michael asking Rich about his journey to becoming one of the best automotive product liability plaintiff lawyers in the country. Rich explains how he began working in a federal prosecutor’s office right out of law school, then transitioned into working at a civil defense firm doing automotive product liability work. His transition into plaintiff’s work came after deposing a family in a particularly heartbreaking seat belt failure case. In that pivotal moment, he realized he needed to be working for the other side and representing people instead of massive corporations. He joined a small practitioner and began “knocking on doors” of other plaintiff lawyers to start trying product liability cases as their co-counsel.
Michael then brings up how automotive product liability is a tough field to get into on the plaintiff’s side, to which Rich whole-heartedly agrees. They discuss the difficulties of product liability cases and offer several recommendations for young lawyers looking to get into product liability including “getting plugged in” through AIEG, working for an experienced lawyer with the capital to try these notoriously expensive cases, and many more.
With the field being this tough and cases being so expensive to try, Michael asks Rich about his case selection process. He replies simply, “At the end of the day, you can’t try a product case for less than half a million dollars.” With that being said, the case needs to meet two guidelines: 1) There needs to be a catastrophic injury, and 2) there needs to be a clear fact pattern showing the plaintiff should not have sustained a catastrophic injury. He goes on to explain how even though “this whole area is fraught with mine fields,” the work is incredibly important for society in regards to policy changes and consumer safety.
Rich and Michael then discuss the importance of taking cases to trial and refusing to settle quietly, which leads them to every trial lawyer’s worst fear &amp;#8211; taking a big case to trial and losing. They trade “war stories” of their most memorable losses which still haunt them to this day, but reflect on what they learned from those early losses and how they made them better trial lawyers. As Rich puts it, “When you take a big loss, it forces you to improve your game.”
Rich ultimately blames his biggest trial loss on picking a bad jury, which was surprising to him because he was following the voir dire method of some of the most successful trial lawyers in the country. This led him to get 30 of these great lawyers together for a 3-day focus group to try out different voir dire methods. They found that the most effective method was really a combination of a variety of methods, which is now known as “Mixed Method Advocacy.” Michael agrees and shares his experience of learning that one lawyer, no matter how great they are, does not have the ultimate answer of how to try a case. The real growth is in practicing and learning which methods work best for you, then being willing to constantly adapt and learn new things.
This discovery of Mixed Method Advocacy led Rich to start Trial School, a community of trial lawyers who freely share information for the betterment of the plaintiff bar. Trial School is free to join (yes, completely free), easy to access, and full of incredibly useful information for any trial lawyer.
The conversation then comes full circle to where Rich is today after applying the information he learned from those other great trial lawyers.</itunes:summary></item><item><title>70 – Malorie Peacock – The Method: Our 9-Step Process for Evaluating &amp; Working Up A Case</title><itunes:title>70 – Malorie Peacock – The Method: Our 9-Step Process for Evaluating &amp; Working Up A Case</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his law partner Malorie Peacock for an exciting preview of his upcoming Trial Guides book on trucking law. They’ll cover Michael’s 9-step method for case evaluation and detail each of those steps, so you can start applying them to your own case evaluation process. […]</p><p>The post <a href="https://triallawyernation.com/70-malorie-peacock/" rel="noopener noreferrer" target="_blank">70 – Malorie Peacock – The Method: Our 9-Step Process for Evaluating &amp; Working Up A Case</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his law partner Malorie Peacock for an exciting preview of his upcoming Trial Guides book on trucking law. They’ll cover Michael’s 9-step method for case evaluation and detail each of those steps, so you can start applying them to your own case evaluation process. […]</p><p>The post <a href="https://triallawyernation.com/70-malorie-peacock/" rel="noopener noreferrer" target="_blank">70 – Malorie Peacock – The Method: Our 9-Step Process for Evaluating &amp; Working Up A Case</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/70-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2052</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Nov 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/60254c3c-3793-4501-b138-a7e18376fc20/ep-70-malorie-peacock-trial-lawyer-nation-converted.mp3" length="157978726" type="audio/mpeg"/><itunes:duration>01:21:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>70</itunes:episode><podcast:episode>70</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his law partner Malorie Peacock for an exciting preview of his upcoming Trial Guides book on trucking law. They’ll cover Michael’s 9-step method for case evaluation and detail each of those steps, so you can start applying them to your own case evaluation process.
They jump right into this episode with Step 1- initial triage. Michael explains how he derived the term from battlefield medicine, where patients are triaged based on the severity of their injuries and care is prioritized for the patients who need it most. He explains how trial lawyers only have a finite amount of resources, and the decision to put work into a case or not will effect more than just that case. It also takes those resources away from other cases and your personal life.
Michael then shares an example of how he used to work on automotive product liability cases, but his firm has since moved away from them. He has recently rejected five of these cases, even though they were all worthy cases someone will make money from. He chose to do this because these cases don’t fit in with his current docket, and there are other lawyers who will take them and excel at them because they do suit their dockets. Michael even sends his referral attorney to these other lawyers when the referral attorney brings him a case that he knows they will excel on &amp;#8211; something that used to terrify him, but he’s since learned it builds an even stronger relationship between him and the referral attorney.
Before moving on to the next step, Michael clarifies that “Initial Triage” is NOT making a final decision on whether or not to accept the case. This step is simply deciding whether you want to look further into the case. In fact, Malorie clarifies that a lawsuit is typically not even filed until about Step 7 in this process.
Step 2 of “The Method” is to gather all the initially available information on the case. This information varies dramatically depending on the type of case it is, but the main goal of this step is to determine a general idea of the liability stories and issues with the case. Michael also explains the importance throughout this process of continually evaluating the case and asking, “Knowing what I know today, is this a case I would take?” If the answer is ever no, consider dropping the case. They conclude this step by discussing a recent example Malorie had of a case where the client was a great person and genuinely deserving, but the facts they discovered during this process made it a case that did not work on her docket.
Step 3 is to identify and analyze all potential immediate causes. Michael explains this as a brainstorming exercise where you record every possible immediate cause of the crash, even the causes that seem unlikely but are possible (for example, a bee in the vehicle). You then divide these potential causes into columns of “winners” and “losers.” Winners are causes which, if proven, help you win the case. Losers are causes which, if proven, mean you lose the case (or need to neutralize them).
After identifying the winners and losers in the case, you move on to Step 4 &amp;#8211; conducting a root cause analysis. Michael explains how this concept was first developed by Mr. Toyota, the founder of Toyota Motor Company. Mr. Toyota decided that instead of fixing things when they went wrong, he would try to find the reason these things were going wrong by asking the “5 Why’s.”
To apply this to a case, you take the “winners” discussed in Step 3 and keep asking “Why?” until you find your ultimate root cause. Michael then shares an example from a rear-end case where he took the winner of “the truck driver rear-ended my client” and found “the company did not take the time or effort to train the driver” to be the root cause of the crash. He continues this process for every “winner” and develops multiple theories before he decides which theory he is goi...</itunes:summary></item><item><title>69 – David Koechner – Hit Your WHAMMY! The Power of Storytelling</title><itunes:title>69 – David Koechner – Hit Your WHAMMY! The Power of Storytelling</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen and his Director of Marketing and Business Development Delisi Friday are joined by a VERY unique guest – David Koechner! David is a Hollywood actor and comedian who has starred in over 190 films and TV shows. He is best known for his roles as Todd Packer […]</p><p>The post <a href="https://triallawyernation.com/69-david-koechner/" rel="noopener noreferrer" target="_blank">69 – David Koechner – Hit Your WHAMMY! The Power of Storytelling</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen and his Director of Marketing and Business Development Delisi Friday are joined by a VERY unique guest – David Koechner! David is a Hollywood actor and comedian who has starred in over 190 films and TV shows. He is best known for his roles as Todd Packer […]</p><p>The post <a href="https://triallawyernation.com/69-david-koechner/" rel="noopener noreferrer" target="_blank">69 – David Koechner – Hit Your WHAMMY! The Power of Storytelling</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/69-david-koechner/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2017</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Nov 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/21ffa4c2-8e8c-4957-9100-665bd7a7b041/ep-69-david-koechner-trial-lawyer-nation-converted.mp3" length="109981115" type="audio/mpeg"/><itunes:duration>01:16:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>69</itunes:episode><podcast:episode>69</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen and his Director of Marketing and Business Development Delisi Friday are joined by a VERY unique guest &amp;#8211; David Koechner! David is a Hollywood actor and comedian who has starred in over 190 films and TV shows. He is best known for his roles as Todd Packer from “The Office” and Champ Kind from “Anchorman” and “Anchorman 2.” You may be wondering how David has any connection to attorneys, but we assure you this episode is full of timely advice for trial lawyers and is just what we need to hear right now. The trio will discuss David’s path to success and his advice for presenting to an audience (think: the jury) both in person and through a screen.
The episode begins with Michael briefly explaining the premise of this special episode. He explains how David comes from the TV/film world, and lawyers are now having to adjust from a live audience to an audience through Zoom. He shares how he’s excited to “learn how to communicate with other human beings through a screen,” or a jury spread out across a stadium or convention center for socially distant in-person trials.
Michael then asks David about his background and how he got into acting. David shares how he grew up in a small town in Missouri and began working for his father’s turkey coop manufacturing business at the age of 7, something he says instilled a strong work ethic in him from a young age. Being from a small town, David had no idea acting was a possibility for him having never met an actor himself. So, he decided to attend college with a political science major where he realized in his third year that “To be in politics, you either need to come from a political family, you’re incredibly wealthy, or you’re the smartest person in any room you walk into. I was none of those things.” He then dropped out of college and worked three jobs until he visited Chicago to attend a “Second City” performance and realized, “This is it. This is what I’m going to do.”
From that moment on, David spent the next 9 years on stage at least 4 nights a week, putting in his “10,000 hours” and citing the book https://www.amazon.com/Outliers-Story-Success-Malcolm-Gladwell/dp/0316017930 (Outliers by Malcolm Gladwell) until he made it onto Saturday Night Live. Michael aptly compares this to up-and- coming trial lawyers &amp;#8211; you have to try a lot of small cases before you get a shot at the big ones. They follow with an insightful discussion of the role of “luck” in being successful, which David believes is “really about hard work, isn’t it?”
They then move onto the topic on everybody’s mind right now &amp;#8211; How do you effectively communicate with a jury when you’re either wearing a mask or limited to a screen? David recognizes the challenges of doing so, but emphasizes that the most important thing is always your connection to the story. He believes that is the compelling part of any presentation &amp;#8211; whether in the courtroom or through a TV screen.
David continues with his recommendations for preparing to present while wearing a face mask. He suggests that lawyers preparing for an in-person trial in the COVID era start observing other people wearing face masks wherever they go. He explains how you can easily tell if someone is calm and purposeful, or agitated by looking at their body language.
Delisi then explains that Michael is going to be conducting voir dire in a football stadium in his upcoming trial. She asks David for advice on how to use your body in a venue that big to make everybody feel included. David suggests that Michael purposefully look at every single person he’s addressing, think about where his words will land, and pace around as he speaks so everyone feels included in the conversation. He also shares a very insightful strategy he uses when preparing for a show in a new venue, which will be helpful to every lawyer listening in fut...</itunes:summary></item><item><title>68 – Chris Madeksho – Masked Justice: Part 2</title><itunes:title>68 – Chris Madeksho – Masked Justice: Part 2</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with another trail blazing trial lawyer, Chris Madeksho. Chris recently received a $13.9 million jury verdict on a Mesothelioma case tried in person using social distancing and other safety measures. They discuss Chris’s background, the details and challenges of the case he tried, the safety measures […]</p><p>The post <a href="https://triallawyernation.com/68-chris-madeksho/" rel="noopener noreferrer" target="_blank">68 – Chris Madeksho – Masked Justice: Part 2</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with another trail blazing trial lawyer, Chris Madeksho. Chris recently received a $13.9 million jury verdict on a Mesothelioma case tried in person using social distancing and other safety measures. They discuss Chris’s background, the details and challenges of the case he tried, the safety measures […]</p><p>The post <a href="https://triallawyernation.com/68-chris-madeksho/" rel="noopener noreferrer" target="_blank">68 – Chris Madeksho – Masked Justice: Part 2</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/68-chris-madeksho/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=2002</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Oct 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/42b55e49-9ba3-430b-8fca-5691ecd81ce1/ep-68-chris-madeksho-trial-lawyer-nation-converted.mp3" length="85653769" type="audio/mpeg"/><itunes:duration>59:33</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>68</itunes:episode><podcast:episode>68</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with another trail blazing trial lawyer, Chris Madeksho. Chris recently received a $13.9 million jury verdict on a Mesothelioma case tried in person using social distancing and other safety measures. They discuss Chris’s background, the details and challenges of the case he tried, the safety measures taken, and the numerous strategies Chris used to win this fantastic verdict in the age of COVID-19.
Chris specializes in toxic tort and was introduced to the area by his late father, who worked in asbestos installation when he was young and went on to become a trial lawyer. He began his practice in Texas, but later moved his principal office to California due to Texas tort reform. As most great trial lawyers do, he then attended the Trial Lawyers College and began learning from the other great trial lawyers and scholars in the arena, citing https://triallawyernation.com/episode/50-sari-de-la-motte/ (Sari de la Motte), https://triallawyernation.com/episode/12-eric-penn/ (Eric Penn), https://triallawyernation.com/episode/58-nick-rowley/ (Nick Rowley), https://triallawyernation.com/episode/29-keith-mitnik/ (Keith Mitnik), and https://triallawyernation.com/episode/35-r-rex-parris/ (R. Rex Parris).
Michael then asks Chris about the details of the case he tried. Chris’s client was a 68-year old Mesothelioma patient who worked as an asbestos installer from ages 9 to 19. Because of some criminal details in his background, Chris was forced to drop the loss of consortium claim and only request damages in personal injury, BUT was still awarded $13 million in non-economic damages alone.
With this impressive verdict, Michael asks Chris if the defense wanted to try the case or not. Chris responds with a resounding, “No.” In fact, they even opposed Chris’s waiver of jury when he attempted to get a bench trial. So Chris pushed forward, complied with the judge’s orders, and was completely prepared for trial when the time came.
Chris then explains how the jury summons and voir dire process was handled safely. The summonses were sent out via email and included COVID-19 hardship questions. He shares how we know our most dangerous jurors are people who are not afraid of COVID-19, but our second most dangerous jurors are people who are there who don’t want to be. Eliminating people who don’t want to be there was very helpful in that respect.
But, a jury summons by email has its downfalls. The biggest being that the demographics of the jury pool were not representative of the populous. The resulting jury was more affluent, more connected with technology, and more conservative than a typical King County jury would be. But as Chris puts it, “When you have a client who’s going to die if you don’t try the case now, you just do the best you can.”
After summoning the jury pool, voir dire was conducted mostly through Zoom with only two panels attending in person due to security concerns. These in person panelists were separated by a 6-foot spacer and their voir dire took place in a convention center to allow for safe distancing. While Chris believes he connected better with the in-person panelists, the resulting jury ended up being comprised of 14 virtual panelists and only 1 in person panelist.
The pair then move on to discuss Chris’s storytelling strategy. Chris explains how he’s worked extensively with Sari de la Motte and employed many of her https://www.trialguides.com/products/from-hostage-to-hero (Hostage to Hero) strategies to craft his opening and closing arguments. He also emphasizes the importance of being “at ease” when speaking to ...</itunes:summary></item><item><title>67 – Brendan Lupetin – Masked Justice: Part 1</title><itunes:title>67 – Brendan Lupetin – Masked Justice: Part 1</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with trial attorney Brendan Lupetin out of Pittsburgh, Pennsylvania. Brendan, a self-proclaimed “trial nerd,” is one of just a handful of attorneys who has tried a case in the era of COVID-19, receiving a $10.8 million dollar jury verdict on his medical negligence case. They’ll discuss […]</p><p>The post <a href="https://triallawyernation.com/67-brendan-lupetin/" rel="noopener noreferrer" target="_blank">67 – Brendan Lupetin – Masked Justice: Part 1</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with trial attorney Brendan Lupetin out of Pittsburgh, Pennsylvania. Brendan, a self-proclaimed “trial nerd,” is one of just a handful of attorneys who has tried a case in the era of COVID-19, receiving a $10.8 million dollar jury verdict on his medical negligence case. They’ll discuss […]</p><p>The post <a href="https://triallawyernation.com/67-brendan-lupetin/" rel="noopener noreferrer" target="_blank">67 – Brendan Lupetin – Masked Justice: Part 1</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/67-brendan-lupetin/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1985</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Oct 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b98a8c8d-efb4-494f-b69d-58979a76aa42/ep-67-brendan-lupetin-trial-lawyer-nation-converted.mp3" length="98132323" type="audio/mpeg"/><itunes:duration>01:08:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>67</itunes:episode><podcast:episode>67</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with trial attorney Brendan Lupetin out of Pittsburgh, Pennsylvania. Brendan, a self-proclaimed “trial nerd,” is one of just a handful of attorneys who has tried a case in the era of COVID-19, receiving a $10.8 million dollar jury verdict on his medical negligence case. They’ll discuss Brendan’s background, the details of the case, how he prepared, what it was like trying a case during a pandemic, and his advice for lawyers and courts across the country to start having jury trials again.
https://triallawyernation.com/wp-content/uploads/2020/10/Back-of-Court.jpg ()
The episode begins with an overview of Brendan’s background and how he became the successful trial lawyer he is today. He explains how he began by trying about 10 bad cases where he lost “in brutal fashion,” and finally found his first victory with a $500 rear-end car case verdict. Since then, he’s focused on reading everything and anything he can on trials. Now, he’s tried 40 cases to jury verdict and has found great success in the last 10.
As a self-proclaimed “trial nerd,” Brendan spends most of his free time reading and studying the work of other great trial lawyers and legal scholars, citing Rick Friedman, https://triallawyernation.com/episode/29-keith-mitnik/ (Keith Mitnik), https://triallawyernation.com/episode/36-david-ball/ (David Ball), https://triallawyernation.com/episode/09-artemis-malekpour-all-inclusive-trial-strategy/ (Artemis Malekpour), https://triallawyernation.com/episode/18-jude-basile/ (Jude Basille), and many others. He and Michael discuss the difficulties of implementing all the trial theories and strategies available today, but Brendan explains how his approach is to blend them all together to find what works best for him. A sentiment echoed by Michael and certainly a recurring theme on the show.
Michael then asks Brendan about the details of the medical malpractice case he recently tried. While the difficulties of trying a case during a pandemic are apparent, Brendan insists his job was made easier by the fact that this was truly a great case. Brendan’s client, a 41-year old father and project manager, went to the hospital for an MRI. He had an allergic reaction to the contrasting chemical they injected him with. While the hospital had policies in place to protect patients in the event of an allergic reaction, none of those policies were followed and Brendan’s client was unfortunately left with a severe brain injury.
Michael then notes that Brendan ended up with such a simple theory, which Brendan explains was a long road to get to. They originally had 3 defendants, but after numerous focus groups and hiring https://triallawyernation.com/episode/62-john-campbell/ (John Campbell) of Empirical Jury to run a study after Brendan “serendipitously” listened to his podcast episode 3 ½ weeks before the trial, they decided to drop one of the defendants because he complicated the story. Michael agrees that this was a smart move, quoting Rodney Jew by saying, “If you chase two rabbits, you won’t catch either one.”
https://triallawyernation.com/wp-content/uploads/2020/10/Front-of-Courtroom.jpg ()
Brendan also kept in mind https://triallawyernation.com/episode/64-mark-mandell/ (Mark Mandell)’s case framing theory throughout the trial and describes how he was tempted to dispute the defense’s timeline of events because he found they were about a minute and a half off. But after employing the case framing theory, he and his partner decided to leave that out because it drew away from the main focus of the case &amp;#8211; ...</itunes:summary></item><item><title>66 – Dorothy Clay Sims &amp; Dr. Oregon Hunter – The Lawyer-Doctor Duo: Exposing Deceptive Defense Doctors</title><itunes:title>66 – Dorothy Clay Sims &amp; Dr. Oregon Hunter – The Lawyer-Doctor Duo: Exposing Deceptive Defense Doctors</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with attorney Dorothy Clay Sims and Dr. Oregon Hunter to discuss their research on defense-paid medical witnesses. They’ll discuss how the pair became involved in this research, Dorothy’s book “Exposing Deceptive Defense Doctors,” Dr. Hunter’s published study on the subject, and take an in-depth look at […]</p><p>The post <a href="https://triallawyernation.com/66-dorothy-clay-cims-dr-oregon-hunter/" rel="noopener noreferrer" target="_blank">66 – Dorothy Clay Sims &amp; Dr. Oregon Hunter – The Lawyer-Doctor Duo: Exposing Deceptive Defense Doctors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with attorney Dorothy Clay Sims and Dr. Oregon Hunter to discuss their research on defense-paid medical witnesses. They’ll discuss how the pair became involved in this research, Dorothy’s book “Exposing Deceptive Defense Doctors,” Dr. Hunter’s published study on the subject, and take an in-depth look at […]</p><p>The post <a href="https://triallawyernation.com/66-dorothy-clay-cims-dr-oregon-hunter/" rel="noopener noreferrer" target="_blank">66 – Dorothy Clay Sims &amp; Dr. Oregon Hunter – The Lawyer-Doctor Duo: Exposing Deceptive Defense Doctors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/66-dorothy-clay-cims-dr-oregon-hunter/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1974</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Sep 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d0a9cb36-bf5e-4e58-9787-39759c0ff0c9/ep-66-dorothy-clay-sims-dr-oregon-hunter-trial-lawyer-nation-co.mp3" length="69212872" type="audio/mpeg"/><itunes:duration>48:08</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>66</itunes:episode><podcast:episode>66</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with attorney Dorothy Clay Sims and Dr. Oregon Hunter to discuss their research on defense-paid medical witnesses. They’ll discuss how the pair became involved in this research, Dorothy’s book “Exposing Deceptive Defense Doctors,” Dr. Hunter’s published study on the subject, and take an in-depth look at Dorothy’s favorite tactics for exposing deception in defense doctors.
The episode begins with a brief overview of what Dorothy and Dr. Hunter each do and how they became involved in it. Dr. Hunter focuses on watching video tapes of defense medical exams and generating charts of everything the “expert” lied about in those statements. In his initial study, he’s sad to say they lied or misrepresented the facts 100% of the time.
Dorothy explains how she used to have a large worker’s comp practice in Florida when she noticed a pattern &amp;#8211; 60 of her clients were found to be malingerers by a Harvard-educated, smooth talking defense doctor. He was giving them all the same test, the MMPI (Minnesota Multiphasic Personality Inventory). Dorothy decided to sit down with the doctor who first created the test and found that the defense doctor was completely misrepresenting the results of the test. She even got the doctor who created the test to sign an affidavit saying, “If he was a student, I’d flunk him.”
This sparked a deep interest in the subject, and she began researching other tests to see how they’ve been manipulated to serve the interests of the defense. As her work gained more attention, she began receiving phone calls from David Ball himself telling her, “You’ve got to write a book, dammit. You’ve got to do it!” So, she complied and wrote “https://jamespublishing.com/product/exposing-deceptive-defense-doctors/ (Exposing Deceptive Defense Doctors),”which Michael describes as “the Bible” for any case where you have a doctor on the other side.
Dorothy goes on to share some of her more shocking findings, from 40% of defense doctors lying about their degrees, to a doctor who was fired for stealing from a poor patient’s medical fund to pay for prostitutes. She also shares some creative resources she uses to find this information and implores all plaintiff attorneys listening to do their due diligence whenever there’s a doctor on the other side trying to discredit their client.
Dorothy then shares her detailed, organized method for marking up her depo notes, allowing her to go into every defense doctor deposition prepared with the pertinent information (and a record of their lies). She has now compiled 30,000 pages of information on thousands of defense doctors, which she is willing to share with any plaintiff lawyer interested.
The conversation shifts to Dr. Oregon Hunter, whose published study on the subject.  He explains how if you look at the medical exams from defense doctors, they will appear at face value as an exam of a perfectly healthy person. But when he watches the video tape of the exam, all he can say is, “Oh my god.” He goes on to share countless examples of doctors who claimed they conducted a test, but either didn’t conduct the test at all or were so sloppy about it that there’s no way they could actually tell if the client was injured or not. He also shares how they’ll often use templates which contain information that has nothing to do with the person they’re examining. For example, a patient’s ankles were described as “normal,” but there was just one issue &amp;#8211; the patient’s legs had both been amputated.
Michael then asks Dorothy, what are some other things we need to look out for when they’re “trying to pull the wool over our eyes?” Dorothy shares her experience with brain scans and the defense doctor showing slices of the scan which do not show damage, when there are other slices which show the damage much clearer.</itunes:summary></item><item><title>65 – Malorie Peacock – Lessons from a Virtual Seminar: Successful Applications in a Courtroom and Online</title><itunes:title>65 – Malorie Peacock – Lessons from a Virtual Seminar: Successful Applications in a Courtroom and Online</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with his law partner Malorie Peacock to discuss his recent virtual seminar, Cowen’s Big Rig Boot Camp. They draw parallels between the seminar and the courtroom, including utilizing camera angles through Zoom, energy management, and how to use slides and graphics effectively. Michael also shares a sneak […]</p><p>The post <a href="https://triallawyernation.com/65-malorie-peacock/" rel="noopener noreferrer" target="_blank">65 – Malorie Peacock – Lessons from a Virtual Seminar: Successful Applications in a Courtroom and Online</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with his law partner Malorie Peacock to discuss his recent virtual seminar, Cowen’s Big Rig Boot Camp. They draw parallels between the seminar and the courtroom, including utilizing camera angles through Zoom, energy management, and how to use slides and graphics effectively. Michael also shares a sneak […]</p><p>The post <a href="https://triallawyernation.com/65-malorie-peacock/" rel="noopener noreferrer" target="_blank">65 – Malorie Peacock – Lessons from a Virtual Seminar: Successful Applications in a Courtroom and Online</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/65-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1951</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Sep 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/642fb81e-ea8b-43e5-8aa2-0ef06d1f4395/ep-65-malorie-peacock-trial-lawyer-nation-converted.mp3" length="85246892" type="audio/mpeg"/><itunes:duration>59:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>65</itunes:episode><podcast:episode>65</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael talks with his law partner Malorie Peacock to discuss his recent virtual seminar, Cowen’s Big Rig Boot Camp. They draw parallels between the seminar and the courtroom, including utilizing camera angles through Zoom, energy management, and how to use slides and graphics effectively. Michael also shares a sneak peek inside his upcoming Trial Guides book on trucking law.
The episode begins with a brief overview of what Cowen’s Big Rig Boot Camp looked like in 2020. While it remained a 6-hour trucking seminar, it was done entirely virtually. Michael describes the multitude of tactics he used to keep the audience engaged, which included celebrity appearances and surprising attendees with actor and comedian https://www.youtube.com/watch?v=-6-sZrpZUQs (David Koechner live).
He notes one of the biggest engagement factors was the use of multiple camera angles and a professional AV crew. Through this, he was able to stand for the presentation and use hand gestures naturally. Malorie and Michael draw parallels between this and a Zoom hearing or trial and agree they’d like to find a way to stand while conducting Zoom hearings. Michael goes as far as to say he’d like to set up a Zoom “studio” in the office in the future, and says he would even hire a professional AV crew again if he had a very big hearing or a virtual trial.
Malorie comments on how surprised she was that utilizing multiple camera angles made such a big difference in the presentation engagement. Michael agrees, and explains how he first heard of this concept from Mark Lanier who utilizes a 3-camera setup for his depositions. When showing depo footage in trial, Lanier will only show the same camera angle for 7 seconds. (This is how they do it in the news media to keep the audience engaged.) If virtual trials move forward, these concepts will all need to be considered to effectively produce a dynamic virtual experience which holds the jurors’ attention.
Malorie then asks Michael a question which must be on everyone’s mind, how did you keep your energy up for 6 ½ straight hours of speaking to a camera without a live audience? Michael notes how similar this was to presenting in a courtroom &amp;#8211; you can be absolutely exhausted, but as soon as you step in the room, “you’re on.” He also explains how you can’t be high energy the entire time without coming off frantic and stressing your audience out. The key is to have a range of highs and lows, which serves to conserve your energy and make the highs more impactful.
This type of energy management has taken Michael years to master, and he shares an insightful story from a trial 15 years ago where he learned an important lesson &amp;#8211; even if you can’t say everything you want to, you need to slow down and make it about the listener.
Michael goes on to explain his mindset change through the teachings of Carl Bettinger in the book “https://www.trialguides.com/products/twelve-heroes-one-voice (Twelve Heroes, One Voice).” He used to think it was his job to win the case, but now he knows that’s the jury’s job. And by incorporating this mindset, it’s abundantly clear that the jury deeply understanding the case is much more important than you saying everything you want to say. Malorie then describes her own journey through this, when she was told she speaks very loudly when she’s telling a story she’s passionate about. She realized this comes off as abrasive when the jury isn’t there with her yet and has worked to consciously change this.
Another strategy Michael used to manage his energy during the presentation was the strategic use of PowerPoint slides. He incorporated a variety of both “busy” slides filled with information and simple slides with just a topic or phrase. While presenting the information dense slides, he could be lower energy. But when there was a simple slide,</itunes:summary></item><item><title>64 – Mark Mandell – The Case Framing Mindset</title><itunes:title>64 – Mark Mandell – The Case Framing Mindset</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by legendary trial lawyer and author Mark Mandell. Mark wrote the must-read books “Case Framing” and “Advanced Case Framing.” Michael and Mark take a detailed look inside these books, including what case framing is, how to apply case framing, what “I just can’t get over” issues […]</p><p>The post <a href="https://triallawyernation.com/64-mark-mandell/" rel="noopener noreferrer" target="_blank">64 – Mark Mandell – The Case Framing Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by legendary trial lawyer and author Mark Mandell. Mark wrote the must-read books “Case Framing” and “Advanced Case Framing.” Michael and Mark take a detailed look inside these books, including what case framing is, how to apply case framing, what “I just can’t get over” issues […]</p><p>The post <a href="https://triallawyernation.com/64-mark-mandell/" rel="noopener noreferrer" target="_blank">64 – Mark Mandell – The Case Framing Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/64-mark-mandell/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1941</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Aug 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/4cec2d26-06f9-460e-bb67-3cba5bd393d0/ep-64-mark-mandell-trial-lawyer-nation-converted.mp3" length="110265476" type="audio/mpeg"/><itunes:duration>01:16:41</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>64</itunes:episode><podcast:episode>64</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael is joined by legendary trial lawyer and author Mark Mandell. Mark wrote the must-read books “Case Framing” and “Advanced Case Framing.” Michael and Mark take a detailed look inside these books, including what case framing is, how to apply case framing, what “I just can’t get over” issues are, using “echoes” in trial, Mark’s trial closing strategy, and the story of the hardest case Mark ever tried.
Michael begins the episode by asking Mark to describe what case framing is. Mark starts at the beginning and explains how when he first started practicing, plaintiff lawyers were basically in “the dark ages.” Mark began looking for new ways to try cases almost immediately, but found each method he tried had holes in it. Then about 15 years ago, he started to study decision science and put together the basis of case framing.
Mark insists case framing is not just a method. As another great lawyer stated and Mark has since adopted, “It’s more than a model. It’s a mindset.” Mark explains how case framing has become a part of him, and influences everything he does both pre-trial and in trial. When he was first asked to describe case framing in one sentence, Mark struggled initially but then settled on, “Every single thing you present at trial needs to be framed and sequenced in a way that focuses the attention of the jurors on the points YOU most want to make.” He goes on to describe how a case is decided by what it’s focused on, so why would you want to focus on anything else? As Mark astutely summarizes, “A case frame is the heart and soul of the case. It gives the case meaning.”
Mark continues with explaining how a case frame needs to have two qualities. It needs to relate to the facts of the case, and it needs to have universal application in our society. He shares the detailed example of how he first came to understand this from the OJ Simpson criminal trial. Mark lists off the issues of the case and explains how they aren’t case frames. After exhausting these, Mark explains how the case frame was actually wrongful accusation and elaborates on why that is such a powerful case frame to use because of both its power and universal applicability.
Michael then asks Mark to explain the next level of case framing, which Mark named “I just can’t get over” issues. Simply put, it’s an issue that if a jury can’t get over, it’s going to guide their verdict. These issues can come from an almost endless amount of places, but they need to embody that statement.
As a follow up Michael asks what every listener must be thinking, what are some examples of defense “I can’t get over” issues and what can plaintiff lawyers do to overcome them? Mark gives a laundry list of examples and directs listeners to his book “Advanced Case Framing” where he details 16 different ways to overcome them. He briefly explains how to overcome these issues by refuting them or by “substituting them” or “overcoming them” with more powerful issues.
Another aspect of case framing Mark discusses in his books is “echoes.” Marks insists this is actually one of the hardest concepts to understand. An echo needs to either support or defend an issue, or Mark says you shouldn’t use it. It can be a document, idea, exhibit, or many other things that cause a good issue to reverberate throughout the jury’s head throughout trial. Mark explains how people need echoes to fully understand something because nobody can pay attention indefinitely. He then provides several examples of echoes he used when trying a DRAM shop case which he says is the hardest case he’s ever tried. Through this example, he highlights the importance of ignoring chronology and starting the case at the #1 “good for you” issue in the case.
The conversation shifts to a discussion of Mark’s different closing strategies. The first of those is that he never discloses his overall case frame until closing.</itunes:summary></item><item><title>63 – Sonia Rodriguez – “You Got Me”: Discrediting Defense Paid Opinion Witnesses</title><itunes:title>63 – Sonia Rodriguez – “You Got Me”: Discrediting Defense Paid Opinion Witnesses</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez for an overview of deconstructing defense-paid opinion witnesses. They highlight many of their favorite strategies to use when dealing with a witness who won’t answer your questions, their favorite unexpected “gifts” from witnesses, and the importance of why someone becomes […]</p><p>The post <a href="https://triallawyernation.com/63-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">63 – Sonia Rodriguez – “You Got Me”: Discrediting Defense Paid Opinion Witnesses</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez for an overview of deconstructing defense-paid opinion witnesses. They highlight many of their favorite strategies to use when dealing with a witness who won’t answer your questions, their favorite unexpected “gifts” from witnesses, and the importance of why someone becomes […]</p><p>The post <a href="https://triallawyernation.com/63-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">63 – Sonia Rodriguez – “You Got Me”: Discrediting Defense Paid Opinion Witnesses</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/63-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1934</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 Aug 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/15a5ee95-2c04-433c-a5f8-cd65ab1467a5/ep-63-sonia-rodriguez-trial-lawyer-nation-converted.mp3" length="79193549" type="audio/mpeg"/><itunes:duration>55:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>63</itunes:episode><podcast:episode>63</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez for an overview of deconstructing defense-paid opinion witnesses. They highlight many of their favorite strategies to use when dealing with a witness who won’t answer your questions, their favorite unexpected “gifts” from witnesses, and the importance of why someone becomes a defense-paid opinion witness in the first place. This episode is full of shocking real-life examples you don’t want to miss.
Michael begins the episode by highlighting the defense strategy to hire someone to discredit their client. He asks Sonia, “What do you do to deal with this?” Sonia describes the first action she takes, which is reviewing what organizations they show they are affiliated with on their CV (curriculum vitae). Most professional organizations have ethical guidelines which these witnesses must abide by. She’s found success in displaying these guidelines to the witness during the deposition and using them to prevent the witness from stating biased information.
Michael then describes the common narrative these witnesses all portray which every plaintiff attorney listening is sure to relate to. Any injury from the crash goes away in 6-12 weeks, but any injury from 10 years ago is most certainly the cause of everything today, even if they haven’t been to a doctor for it in 9 years. Sonia has combatted this in medical witnesses by focusing heavily on the client’s description of pain. Most doctors will admit that the patient’s description of pain is a very important part of the diagnosis. She uses this information to put the witness in a position of saying, “the records aren’t adequate,” which does not play well with the jury.
The conversation then shifts to the difficult but highly effective strategy of turning the defense paid opinion witness into your witness. Sonia explains why this is so difficult to do successfully, but has maneuvered these difficulties by focusing her depos on what she knows she can get from them. She shares an example of this where she was able to build up the witness’s credibility, then use it to get some simple, clear concessions.
On the other hand, Michael says his primary goal in every defense paid opinion witness depo is to make them his witness. Instead of fighting with them in an area where he does not have credibility, he spends his time researching the witness, reading prior depositions, and trying to find what they will give you based off those prior experiences.
Michael elaborates further on the importance of reading past testimonies by sharing a shocking example with a biomechanical engineer who claimed his client could not possibly have a herniated disc from the crash. Before trial, Michael read several of his previous depositions and went through all of the literature the witness cited in the case. He then shares an example of how he used those prior depos to discredit the witness, how his voir dire helped him do this while also relating to the jury, and why reading the literature can help your case.
Sonia wholeheartedly agrees and gives her real world experience using the literature to your advantage. She shares an example where a neurosurgeon used a study about the prevalence of herniated discs to claim her client’s pain wasn’t caused by the crash. After reading the article, Sonia found that it only referred to a specific type of herniated disc, which was not the type her client had. After revealing this, all the witness could say was, “You got me.”
Another all too familiar roadblock is the witness who just won’t answer your questions. While Sonia and Michael both agree this will always be a barrier, they both share insightful techniques on how you can overcome this. Sonia does this by always recording the testimony, so she can show the jury the witness was refusing to cooperate or concede to basic things. Michael then offers another strategy he employs with uncooperativ...</itunes:summary></item><item><title>62 – John Campbell – The Empirical Jury: Big Data with Big Results</title><itunes:title>62 – John Campbell – The Empirical Jury: Big Data with Big Results</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by attorney, law professor, and founder of Empirical Jury, John Campbell. They sit down for a conversation about big data for trial lawyers, what John’s company “Empirical Jury” does, legal “urban legends” and their validity (or lack thereof), the most interesting findings he has discovered working […]</p><p>The post <a href="https://triallawyernation.com/62-john-campbell/" rel="noopener noreferrer" target="_blank">62 – John Campbell – The Empirical Jury: Big Data with Big Results</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by attorney, law professor, and founder of Empirical Jury, John Campbell. They sit down for a conversation about big data for trial lawyers, what John’s company “Empirical Jury” does, legal “urban legends” and their validity (or lack thereof), the most interesting findings he has discovered working […]</p><p>The post <a href="https://triallawyernation.com/62-john-campbell/" rel="noopener noreferrer" target="_blank">62 – John Campbell – The Empirical Jury: Big Data with Big Results</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/62-john-campbell/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1922</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Jul 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a74aeff4-c82b-4f14-afdc-79d580d43c42/ep-62-john-campbell-trial-lawyer-nation-converted.mp3" length="104117022" type="audio/mpeg"/><itunes:duration>01:12:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>62</itunes:episode><podcast:episode>62</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael is joined by attorney, law professor, and founder of Empirical Jury, John Campbell. They sit down for a conversation about big data for trial lawyers, what John’s company “Empirical Jury” does, legal “urban legends” and their validity (or lack thereof), the most interesting findings he has discovered working on specific cases, and an in-depth look at the effects of COVID-19 on jury attitudes.
The episode starts off with Michael asking John how he got into the field of jury research. John describes his path of starting out as a teacher and deciding to go back to school to become a lawyer. He then joined Denver Law School as a professor studying tort reform in an academic setting, founded the Denver Empirical Justice Institute, and discovered his passion for big data. There, he studied civil justice issues and how jurors behave, but wondered if he could apply scientific methods and big data to law based on an individual case. Basically, he wanted to know what would happen if he had 400 people look at a case instead of the traditional 10-15 people you get with a focus group.
Thus, Empirical Jury was born. John describes the process as working like a “gig economy.” He will share an ad along the lines of, “be a mock juror and get paid to do it,” and is able to recruit hundreds of workers in one day. The work is all done online in their own time, and costs much less per juror than a traditional focus group. With numbers like that, Michael asks what everyone must be thinking &amp;#8211; how representative can your jury pool be? Are the respondents all underemployed young people? John says it’s more representative than you’d think. He explains how many people take online surveys for fun, like playing Sudoku. His participants range between 18-80 years old, very conservative to very liberal, and typically earn up to $150,000 a year.
Michael then inquires about the many “urban legends” of law applied to jurors, specifically are any of them true? The short answer is no, but John dives into some surprising details. The moral of the story is to avoid stereotyping based on factors like race or gender, but to instead focus heavily on their responses to bias questions. A juror who believes the burden of proof is too low for the plaintiff’s lawyer being placed on the jury can have detrimental effects on the outcome of the case.
John goes on to share some of his most interesting findings. The first addresses the idea that if you ask for more, you get more. He has found this to be true based on the anchoring principle, with an interesting caveat &amp;#8211; the amount you ask for directly affects liability. Typically, the liability climbs the more you ask for until you hit “the cliff.” He shares a shocking example of this in practice and concludes with, “You’re your own damage cap.”
The conversation shifts to the highly debated topic of COVID-19 and its effects on jury attitudes. John has conducted extensive research on this topic, including a survey of 1,500 jurors asking questions about COVID-19 and trial options. He lists a number of shocking statistics and concludes that to seat a jury today you would have to account for a loss of 50% of jurors before asking a single voir dire question not related to COVID-19. Knowing this information, another vital question remains – do the remaining 50% of jurors skew towards the defense or the plaintiff? John explains how the answer is more complicated than most people think, but goes on to share some in-depth findings which have huge implications for the future of jury trials.
John continues by describing another study he conducted where he asked 1,200 jurors how they would prefer to participate in a jury, including a variety of in-person and virtual options. The respondents had a surprising favorite &amp;#8211; the option to watch the case via video recording from home, on their own time. While this may sound far-fetched,</itunes:summary></item><item><title>61 – Malorie Peacock – Elite Litigation: Strategies to Maximize the Value of Every Case</title><itunes:title>61 – Malorie Peacock – Elite Litigation: Strategies to Maximize the Value of Every Case</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by his law partner Malorie Peacock for a discussion of strategies they use to maximize the value of every case. They cover steps to take when you first get a case, storyboarding, gathering evidence, conducting a targeted discovery, the benefits of spending 3+ uninterrupted hours on […]</p><p>The post <a href="https://triallawyernation.com/61-malorie-peacock/" rel="noopener noreferrer" target="_blank">61 – Malorie Peacock – Elite Litigation: Strategies to Maximize the Value of Every Case</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by his law partner Malorie Peacock for a discussion of strategies they use to maximize the value of every case. They cover steps to take when you first get a case, storyboarding, gathering evidence, conducting a targeted discovery, the benefits of spending 3+ uninterrupted hours on […]</p><p>The post <a href="https://triallawyernation.com/61-malorie-peacock/" rel="noopener noreferrer" target="_blank">61 – Malorie Peacock – Elite Litigation: Strategies to Maximize the Value of Every Case</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/61-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1910</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 Jul 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ce2fa115-8d15-4f8d-b9d4-4501ddb81a79/ep-61-malorie-peacock-trial-lawyer-nation.mp3" length="66998036" type="audio/mpeg"/><itunes:duration>01:09:30</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>61</itunes:episode><podcast:episode>61</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael is joined by his law partner Malorie Peacock for a discussion of strategies they use to maximize the value of every case. They cover steps to take when you first get a case, storyboarding, gathering evidence, conducting a targeted discovery, the benefits of spending 3+ uninterrupted hours on a case, and so much more.
Michael and Malorie start off the episode with a conversation about what you should do when you first get a case to end up with the maximum value. They both agree you need to conduct a thorough investigation right away. Michael describes how he used to believe if he spent money on a case, he had to get a settlement out of it and get his money back. He would spend $20,000 to investigate and find out it was a tough liability theory but still file the lawsuit, do a ton of work, and spend even more money just to end up with a reduced settlement value and an unhappy client. He has since learned to write off these cases so he can spend his time and money on a case with potential for a better outcome. Malorie then explains how you can research the case yourself if you really don’t want to spend money early on, but Michael and Malorie both agree it’s best to hire an expert as soon as possible.
The discussion shifts to the topic of storyboarding early on in a case. Malorie explains how you plan out exactly how you want things to unfold, but you don’t need all the information right away to plan for a deposition. She describes her highly effective outlining strategy of placing information into “buckets” based on what she needs to talk to each of the witnesses about, constantly asking herself, “What do I really need? What makes this impactful for a jury or not?”
Michael then urges listeners not to appear nitpicky to the jury by bringing up non-causal violations. He shares an example of a different lawyer’s case with a truck driver who did not know any English. While truck drivers are required to speak enough English to understand road signs, the crash had nothing to do with this. That is, until they dug deeper and discovered a massive, shocking flaw in the trucking company’s training procedures.
While many of these strategies can be effective in making the case about the company and maximizing case value, Malorie emphasizes how you can’t ignore what happened in the crash. If it’s the worst company in the world but they had nothing to do with the crash, it doesn’t matter. Michael argues you should always try to make it a systems failure, but if you investigate and there is no credible story, you need to change course. They then discuss other places to look for systems failures which are often overlooked, including the company’s post-crash conduct. Finding these creative case stories and being willing to change course if you find a better story are key to maximizing case value.
Malorie brings up that there are lots of places to gather evidence, many of which are often overlooked. Michael urges listeners to go out to the crash site and walk around, look for cameras, and talk to people whenever possible. He also sees Freedom of Information Act requests as a valuable asset in any case involving an industry with regulations. You can see more than just past crashes, audits, and violations. He explains how sometimes you will see a trucking company who earned the highest score in a safety audit because they promised to fix the issues they had, which they never fixed. Malorie accurately replies, “That sounds like gross negligence.” They both discuss other types of companies who break promises often, and how showcasing this can be a valuable tool in showing the jury this company didn’t just make one mistake, they purposefully lied and tried to cover it up.
Michael and Malorie then discuss how they conduct a targeted and specific discovery. Michael shares how forms can be useful, but adds that you need to look at the issues in your case and adjust those f...</itunes:summary></item><item><title>60 – Matthew Pearson – A New Era: A Look Inside the First Zoom Jury Trial</title><itunes:title>60 – Matthew Pearson – A New Era: A Look Inside the First Zoom Jury Trial</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by Matthew Pearson, the plaintiff’s lawyer in the highly publicized first Zoom jury trial in the country. They discuss the trial in detail including how Matthew’s case was selected, how a summary jury trial works, the jury selection process, case presentation, and what (if anything) Matthew […]</p><p>The post <a href="https://triallawyernation.com/60-matthew-pearson/" rel="noopener noreferrer" target="_blank">60 – Matthew Pearson – A New Era: A Look Inside the First Zoom Jury Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael is joined by Matthew Pearson, the plaintiff’s lawyer in the highly publicized first Zoom jury trial in the country. They discuss the trial in detail including how Matthew’s case was selected, how a summary jury trial works, the jury selection process, case presentation, and what (if anything) Matthew […]</p><p>The post <a href="https://triallawyernation.com/60-matthew-pearson/" rel="noopener noreferrer" target="_blank">60 – Matthew Pearson – A New Era: A Look Inside the First Zoom Jury Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/60-matthew-pearson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1900</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Jun 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8943c939-f406-4b81-9c4f-4f611d8788d5/ep-60-matthew-pearson-trial-lawyer-nation-converted.mp3" length="64873933" type="audio/mpeg"/><itunes:duration>45:06</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>60</itunes:episode><podcast:episode>60</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael is joined by Matthew Pearson, the plaintiff’s lawyer in the highly publicized first Zoom jury trial in the country. They discuss the trial in detail including how Matthew’s case was selected, how a summary jury trial works, the jury selection process, case presentation, and what (if anything) Matthew would do differently.
The episode begins with a discussion of Matthew’s background and how he became involved in the nation’s first Zoom jury trial. He specializes in first party insurance cases in construction defect from the property owner’s side. Michael notes this is different from most of his other guests, but Matthew identifies some parallels in what he does with other plaintiff’s lawyers.
The case he tried by Zoom involves a commercial building hit by a hailstorm in Collin County, Texas where the insurance company did not want to pay out the claim. As part of Collin County’s ADR process, the parties must hold a summary jury trial before they are allowed a full jury trial. The goal is for a settlement in mediation after the summary jury trial. Matthew’s summary jury trial was originally set for July, but he was asked (or “volun-told”) to move it forward to May 18th and do it virtually. He was a little nervous, but excited overall for the opportunity.
Michael and Matthew then briefly discuss how a summary jury trial is nonbinding and has far less rules than a full jury trial. Each side has an hour and a half to put on their case, then the jury deliberates and comes back with a non-binding verdict. Both sides can then ask the jury questions about the verdict and their deliberation. Matthew finds this approach to be a great opportunity for feedback and to identify areas to improve should the case go to full trial.
Diving right into the jury selection process, Matthew describes how typically in a summary jury trial the mediator will select the jury and only dismiss jurors “on the fringe” of either side. When the court noticed the publicity surrounding this Zoom trial, they decided to give each side 15 minutes to do voir dire (on the Friday evening before the Monday trial no less). Michael asks Matthew how a Zoom jury would do things like raise their hands when asked a group question, a process Matthew describes as “The Brady Bunch on steroids.”
The conversation continues with a look at case presentation. Michael asks if Matthew presented his case differently than he would in an in-person trial. Matthew says he tried to go about it like a regular trial as much as possible. He typically uses PowerPoint for his opening, which worked perfectly for the virtual presentation. He utilized Trial Director software to talk the client though evidence and instructed his expert to use PowerPoint to present key documents as well. The expert also used a digital pen to circle key points and blew up pictures as he presented. Michael notes he typically tries to avoid using too much PowerPoint during trial but agrees it would be necessary when presenting virtually.
The importance of building strong group dynamics in a jury has been discussed in the podcast often. Is it possible to create group bonds when everybody is sitting in their own homes? Matthew notes it wasn’t vital for a one-day non-binding trial but agrees this would be difficult for a week-long trial. He describes how the jurors ate lunch by themselves and when the day is over, they just turn off their computers without interacting with the rest of the jury (it would be improper for them to communicate via phone once the day is over).
Whether a strong group or not, the jury did deliberate for 30 minutes and reached a unanimous verdict. Matthew was pleasantly surprised by the fact they found his expert to be credible, even over Zoom. Leading both to agree on the huge cost savings down the line if trial lawyers no longer needed to pay for experts to travel to a trial.
In Matthew’s case,</itunes:summary></item><item><title>59 – Malorie Peacock – Discover Your “Why”: Committing to Organizational Health</title><itunes:title>59 – Malorie Peacock – Discover Your “Why”: Committing to Organizational Health</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock. They discuss their recent “deep dive” 2-day management retreat, the organizational health of your law firm, Zoom jury trials, and implications of the shut down on future business. The episode begins with a review of their firm’s recent 2-day management […]</p><p>The post <a href="https://triallawyernation.com/59-malorie-peacock/" rel="noopener noreferrer" target="_blank">59 – Malorie Peacock – Discover Your “Why”: Committing to Organizational Health</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock. They discuss their recent “deep dive” 2-day management retreat, the organizational health of your law firm, Zoom jury trials, and implications of the shut down on future business. The episode begins with a review of their firm’s recent 2-day management […]</p><p>The post <a href="https://triallawyernation.com/59-malorie-peacock/" rel="noopener noreferrer" target="_blank">59 – Malorie Peacock – Discover Your “Why”: Committing to Organizational Health</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/59-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1880</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Jun 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8cc379d8-9c49-45a2-8871-2e2f10821f03/ep59-malorie-peacock-trial-lawyer-nation-converted.mp3" length="86567931" type="audio/mpeg"/><itunes:duration>01:00:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>59</itunes:episode><podcast:episode>59</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock. They discuss their recent “deep dive” 2-day management retreat, the organizational health of your law firm, Zoom jury trials, and implications of the shut down on future business.
The episode begins with a review of their firm’s recent 2-day management retreat, which was a “deep dive” into their firm’s core values, focus, and goals based off the book “https://www.amazon.com/Advantage-Organizational-Everything-Business-Lencioni-ebook/dp/B006ORWT3Y (The Advantage: Why Organizational Health Trumps Everything Else in Business)” by Patrick Lencioni. The retreat starts off with a seemingly simple question: Why does our law firm exist? Michael admits he was worried everyone would think the idea was “hokey,” but Malorie insists she was surprised at how complex the question really was. Michael, Malorie, and the rest of their management team spent significant time reflecting on this and decided their firm’s purpose is to “provide a ‘Special Forces’ level of representation to people who are hurt.” Michael recognizes this as an extremely high aspirational standard (which is why he hesitated at first to share) and sees this as their goal for the firm.
After deciding the firm’s purpose, their team was tasked with choosing the firm’s core values. Both Michael and Malorie emphasize the importance of choosing values you will embrace and commit to. As an example, Michael highlights the common PI lawyer core value of safety. He asks, “What do you do when you get a 5 million dollar offer without a safety change, or 1 million dollars with a safety change?” If the firm’s core value is safety, they should take the lower offer. Malorie echoes this sentiment and adds that PI lawyers face a lot of backlash from society, so they tend to overcompensate by expressing an unrealistic emphasis on safety over getting justice for their clients. The key is choosing values that truly represent your firm and its goals.
On the note of goal setting, Michael explains the importance of choosing one large goal and sticking to it. Citing Gary W. Keller’s book “https://www.amazon.com/ONE-Thing-Surprisingly-Extraordinary-Results/dp/1885167776 (The One Thing),” Michael reflects on past experiences of having lots of great ideas, but something would always come up and they would be forgotten. By choosing the one area which adds the most “bang” to your law firm, you can truly focus on that area and strive towards your goal every day. This strategy requires buy-in and personal work from every attorney at your firm, but when achieved is very effective.
Michael and Malorie then reflect on the implications of states re-opening and how it affects their ability to conduct legal work remotely. Malorie has already had opposing counsel insist on doing things in person again, but worries about what she’ll do down the line if the court forces her high-risk client to have an in-person deposition. Michael shares these concerns, stating “eventually I’ll be ordered to do something I’m not comfortable doing.”
As they switch to the topic of Zoom jury trials, Michael is quick to share his hesitance towards the idea. His concerns include a lack of nonverbal communication, distractions, a loss of group dynamics, and the inability to obtain a representative jury pool by excluding citizens without adequate internet or access to childcare. He does add that online focus groups have shown the numbers aren’t very different from in-person jury trials, but he would like to see more research before committing to one. Malorie also notes an interesting difference between an in-person trial and a virtual trial. In a virtual trial you have to sit in the same place for the entirety of the case, which means you can’t have witnesses act things out, do demonstrations, or have multiple ways of showing people information.</itunes:summary></item><item><title>58 – Nick Rowley – Brutal Honesty</title><itunes:title>58 – Nick Rowley – Brutal Honesty</itunes:title><description><![CDATA[<p>In this long-awaited podcast, Michael sits down with renowned trial lawyer Nick Rowley. They discuss Nick’s journey to success, how he came up with “brutal honesty,” his book “Running With the Bulls,” the secret to settling high value cases, saying “no” to the defense, and Nick’s advice for how to become a better trial lawyer. […]</p><p>The post <a href="https://triallawyernation.com/58-nick-rowley/" rel="noopener noreferrer" target="_blank">58 – Nick Rowley – Brutal Honesty</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this long-awaited podcast, Michael sits down with renowned trial lawyer Nick Rowley. They discuss Nick’s journey to success, how he came up with “brutal honesty,” his book “Running With the Bulls,” the secret to settling high value cases, saying “no” to the defense, and Nick’s advice for how to become a better trial lawyer. […]</p><p>The post <a href="https://triallawyernation.com/58-nick-rowley/" rel="noopener noreferrer" target="_blank">58 – Nick Rowley – Brutal Honesty</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/58-nick-rowley/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1871</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 May 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/15ce592c-4445-4e33-9c02-d8b29d8661a1/ep-58-nick-rowley-mixdown-converted.mp3" length="106638954" type="audio/mpeg"/><itunes:duration>01:14:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>58</itunes:episode><podcast:episode>58</podcast:episode><itunes:summary>In this long-awaited podcast, Michael sits down with renowned trial lawyer Nick Rowley. They discuss Nick’s journey to success, how he came up with “brutal honesty,” his book “Running With the Bulls,” the secret to settling high value cases, saying “no” to the defense, and Nick’s advice for how to become a better trial lawyer.
The conversation begins with Nick sharing his path to becoming the record-breaking trial lawyer he is today. Nick describes himself as a “juvenile delinquent” when he was a child. He was bullied a lot in school and expelled from every school he attended. After graduation, he decided to join the military to “kill bad guys,” but ended up becoming a medic. It was this role that fueled him with purpose. Using his GI Bill, Nick finished his bachelor’s degree and attended law school to continue his desire to help others, which he describes as an addiction.
Nick was never afraid to take tough cases to trial and losing, because he grew up getting beat up. He adds that even if he does lose, he learns more from his losses than his wins and they help make him a better lawyer. Michael echoes this sentiment and agrees that losses hurt in the short-term, but don’t bother him in the long run.
The conversation shifts when Michael shares how he’s noticed most top trial lawyers weren’t “born with a silver spoon in their mouth,” to which Nick wholeheartedly agrees. “It’s about life experience,” Nick states. He goes on to explain how if you’ve never had to work hard, experience failure, been afraid, or gone without, you don’t have the same “hunger” as someone who has. Nick emphasizes the importance of inner drive and notes trial lawyers who grew up without anything know if they don’t put in the work, no one else is going to do it for them. Michael also explains how it’s easier to feel comfortable in a client’s home when you’re used to the environment most of them live in. Both share stories of getting to know clients on a personal level and how this translates to a successful jury verdict.
Michael then transitions by asking Nick which case he is most proud of in his established career. Instead of talking about his largest verdict, he shares a story of a smaller verdict on a particularly challenging case. After being called upon by a lawyer having severe health issues the day before his trial was set to begin, Nick flew out to Santa Monica to help get the case continued. The defense lawyer was uncooperative and lacked the slightest bit of sympathy for the attorney, so Nick decided to try it without any prior knowledge of the case. His description of voir dire and addressing what he saw as the pain points of the case with brutal honesty is riveting and concludes with a $1.5 million verdict based solely on non-economic damages.
Nick is highly regarded as a trial lawyer for many reasons, but he is probably most famous for coining the term “brutally honest” in jury selection. Nick shares the story of how he came up with the term and explains why it works so well. He emphasizes the importance of asking jurors to define “brutal honesty” themselves, then asking them to please be brutally honest with you. This strategy has made a huge difference in Nick’s jury selection process. As an example, Michael role plays as a juror who doesn’t believe in money for pain. Through this example, Nick shows how he would address a juror with these views. Michael and Nick both agree stereotyping jurors immediately is an ineffective strategy and should be avoided.
The conversation shifts into a discussion of Nick’s book, “https://www.trialguides.com/products/running-with-the-bulls (Running With the Bulls).” Michael inquires as to why Nick decided to write a book about settling cases when he is most famous for trying cases. Nick answers simply, “I do settle cases.” Nick insists the secret to settling cases for high value is “having the balls to go to trial.</itunes:summary></item><item><title>57 – Sonia Rodriguez – The Digital Frontier: Technology, Roadblocks &amp; Creative Solutions</title><itunes:title>57 – Sonia Rodriguez – The Digital Frontier: Technology, Roadblocks &amp; Creative Solutions</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez. They discuss pushing cases during COVID-19, educating the defense and clients on Zoom, the increased need for technology in law firms, finding creative solutions, the effect of the pandemic on jury attitudes, and strategies to safely return to the office. […]</p><p>The post <a href="https://triallawyernation.com/57-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">57 – Sonia Rodriguez – The Digital Frontier: Technology, Roadblocks &amp; Creative Solutions</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez. They discuss pushing cases during COVID-19, educating the defense and clients on Zoom, the increased need for technology in law firms, finding creative solutions, the effect of the pandemic on jury attitudes, and strategies to safely return to the office. […]</p><p>The post <a href="https://triallawyernation.com/57-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">57 – Sonia Rodriguez – The Digital Frontier: Technology, Roadblocks &amp; Creative Solutions</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/57-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1859</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 May 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/3afc0b35-6863-466c-b7d7-074794446aec/ep57-sonia-rodriguez-mixdown-2-converted.mp3" length="67950930" type="audio/mpeg"/><itunes:duration>47:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>57</itunes:episode><podcast:episode>57</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez. They discuss pushing cases during COVID-19, educating the defense and clients on Zoom, the increased need for technology in law firms, finding creative solutions, the effect of the pandemic on jury attitudes, and strategies to safely return to the office.
The discussion begins on the topic of pushing cases and overcoming defense delay tactics during COVID-19. Sonia emphasizes the need to continue to move cases, even if you’re met with objections from the defense, saying “The wheels of justice don’t come to a complete halt.” Sonia suggests offering a clear, transparent proposal for technology to the defense prior to depositions. Fellow Cowen Rodriguez Peacock attorney https://triallawyernation.com/episode/55-jacob-leibowitz/ (Jacob Leibowitz) has created guides for https://triallawyernation.com/wp-content/uploads/2020/04/CRP-A-Guide-for-Zoom-Depositions.pdf (Zoom for Depositions) and https://triallawyernation.com/wp-content/uploads/2020/04/CRP-A-Guide-for-Zoom-Mediations.pdf (Zoom for Mediations) which have been helpful in easing uncertainty surrounding this new technology. Michael has also found success in offering practice sessions to the defense counsel, noting that this works well when people are acting in good faith.
Unfortunately, not all defense attorneys are acting in good faith with their objections to this technology and will try to drag the case out. In these situations, Sonia encourages attorneys to file a Motion to Compel Deposition. She has found success in this because courts in Texas have been utilizing the technology themselves. This makes it hard for defense attorneys to suggest depositions by Zoom aren’t appropriate when the hearing may very likely be held by Zoom. Sonia and Michael agree that it’s in every firm’s best interest to keep their cases moving during COVID-19 and to find creative solutions to problems which may arise.
The conversation shifts to a discussion of preparing clients for Zoom depositions. Sonia insists the process isn’t much different, other than a loss of “relationship feel” between the client and the attorney during deposition prep. The important factor in this is ensuring you create a comfort level for your client that makes them feel prepared.
Sonia and Michael agree the biggest roadblock they’ve faced regarding client preparation is a lack of available technology for the client. Many clients do not have a laptop, Wi-Fi, or a room where they can sit privately and quietly for a 3-4-hour deposition. Their firm has mitigated this issue by sending tablets to clients who need them and emphasizing technology training during deposition prep. They note that this strategy does not always work, and some depositions will inevitably need to be delayed until we can meet in person again. The underlying goal is to keep 95% of your cases moving.
Michael and Sonia move the conversation to the overall increased level of understanding regarding video conferencing technology like Zoom. Sonia describes her experience with sharing exhibits through Zoom, and her trial and error of doing so. She’s noticed how advanced the knowledge of this technology is for many court reporters and mediators and has learned through their advice as well. She then shares a story of when she served a witness with a Zoom deposition subpoena. She expected a lengthy process of explaining the technology to the witness, who shockingly replied that she was well-versed in Zoom through her children’s virtual school courses. Michael notes that he doesn’t know how enforceable a Zoom deposition subpoena would be, but again emphasizes the goal to move 95% of cases and save the rest for when we return to normal.</itunes:summary></item><item><title>56 – Marc Whitehead – Build Your Lifestyle Law Firm: Optimizing Your Practice, Strategy, &amp; Mindset</title><itunes:title>56 – Marc Whitehead – Build Your Lifestyle Law Firm: Optimizing Your Practice, Strategy, &amp; Mindset</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with disability attorney and business coach Marc Whitehead. The two discuss disability law, running a firm using systems, marketing strategies, case selection, building a great team, finding opportunity in chaos, and how to run a “lifestyle law firm” that works for you. Michael and Marc begin […]</p><p>The post <a href="https://triallawyernation.com/56-marc-whitehead/" rel="noopener noreferrer" target="_blank">56 – Marc Whitehead – Build Your Lifestyle Law Firm: Optimizing Your Practice, Strategy, &amp; Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael sits down with disability attorney and business coach Marc Whitehead. The two discuss disability law, running a firm using systems, marketing strategies, case selection, building a great team, finding opportunity in chaos, and how to run a “lifestyle law firm” that works for you. Michael and Marc begin […]</p><p>The post <a href="https://triallawyernation.com/56-marc-whitehead/" rel="noopener noreferrer" target="_blank">56 – Marc Whitehead – Build Your Lifestyle Law Firm: Optimizing Your Practice, Strategy, &amp; Mindset</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/56-marc-whitehead/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1834</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Apr 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/cffc8139-23a4-406c-be90-de1973b1da1d/tln-ep-56-marc-whiteheadv2-converted.mp3" length="95386148" type="audio/mpeg"/><itunes:duration>01:06:20</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>56</itunes:episode><podcast:episode>56</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael sits down with disability attorney and business coach Marc Whitehead. The two discuss disability law, running a firm using systems, marketing strategies, case selection, building a great team, finding opportunity in chaos, and how to run a “lifestyle law firm” that works for you.
Michael and Marc begin by discussing disability law, which Marc defines as representing disabled workers and veterans for disability benefit claims. Marc began as a PI lawyer and decided to make the switch to disability law after referring out a lot of disability cases. He realized how much he enjoyed disability law and stopped taking PI cases altogether. Marc’s “5-Star” cases are disability insurance claims for dentists and doctors, but he notes how veterans seeking retroactive benefits can be very lucrative as well. He also refers to social security claims as his “bread and butter” because of their quantity. And he encourages personal injury lawyers to be mindful of clients who will have continued medical issues, as those clients may have a disability case and need additional legal help. Marc sums up his goals in disability law by stating, “If you haven’t been hugged by your client this week, you’re not doing your job.”
The conversation then shifts its focus to business management and running a law firm, which Marc coaches other lawyers on. Marc shares a story sure to resonate with many young lawyers, describing a cycle of winning a large verdict, then going broke again three months later. After stepping back and evaluating his business, he decided “The practice should serve me, I shouldn’t be serving the practice.”  Marc believes you have a duty to yourself and your clients to be profitable so you can do your best work for them.
On the note of profitability, Michael asks Marc what he did to make his firm profitable. Marc emphasizes the importance of time management, which he refers to as “focus management.” Marc chooses to live in his calendar instead of living in his inbox, which lets him dictate his own day instead of “constantly putting out fires.” Doing this allows you to focus your productivity and prioritize the best use of your time as a business owner.
Marc then shares his experience of learning to delegate tasks to other people. While Michael and Marc both agree this can be difficult at times, Marc insists learning to do this will allow you to spend your time where it’s most valuable. Marc practices delegation in his firm by developing checklists and flow charts for every task. This implements consistency throughout his firm and allows Marc to spend his time where it adds the most value.
Besides his law firm management and coaching prowess, Marc is well-known for his newsletter “The Successful Barrister.” Marc’s strategy is not to advertise his firm or bore lawyers with updates on disability law. Instead, he aims to provide a funny (he and his lawyers are shown as caricatures), informative resource lawyers will actually read and enjoy. Marc sends the newsletter to a list of 4,000 lawyers and has found great success in this, which leads Michael to share his experience sending a magazine to 1,600 lawyers and the challenge of accurately identifying its ROI. Michael and Marc discuss other successful marketing strategies and how to tailor your marketing approach to a high-volume firm vs. a “high-end, niche” firm.
Choosing to accept or reject a case is a complicated process. Marc has streamlined this process by establishing a separate intake department and removing lawyers and paralegals from the process. This intake team uses a set of checklists and flow charts to determine acceptance or denial of most cases, so Marc only has his hand in dictating the most difficult decisions. Michael agrees with this strategy and finds if he is involved in all the decisions, he will take on cases he shouldn’t because he knows he could find a way to win the case.</itunes:summary></item><item><title>55 – Jacob Leibowitz – Overcoming COVID-19: Working Remote &amp; Staying Afloat</title><itunes:title>55 – Jacob Leibowitz – Overcoming COVID-19: Working Remote &amp; Staying Afloat</itunes:title><description><![CDATA[<p>In this special Trial Lawyer Nation podcast, Michael discusses COVID-19 with fellow trial lawyer Jacob Leibowitz. This episode focuses on adapting your firm to function in an ever-changing crisis situation, including insights on safety, remote work, technology, cash flow, and employee morale. The show begins with a discussion on using technology to keep cases moving. […]</p><p>The post <a href="https://triallawyernation.com/55-jacob-leibowitz/" rel="noopener noreferrer" target="_blank">55 – Jacob Leibowitz – Overcoming COVID-19: Working Remote &amp; Staying Afloat</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this special Trial Lawyer Nation podcast, Michael discusses COVID-19 with fellow trial lawyer Jacob Leibowitz. This episode focuses on adapting your firm to function in an ever-changing crisis situation, including insights on safety, remote work, technology, cash flow, and employee morale. The show begins with a discussion on using technology to keep cases moving. […]</p><p>The post <a href="https://triallawyernation.com/55-jacob-leibowitz/" rel="noopener noreferrer" target="_blank">55 – Jacob Leibowitz – Overcoming COVID-19: Working Remote &amp; Staying Afloat</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/55-jacob-leibowitz/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1821</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 25 Mar 2020 23:02:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/ed64115e-46d3-4c85-81e1-4f029b196641/ep-55-jacob-leibowitz-mixdown-v2-converted.mp3" length="59536801" type="audio/mpeg"/><itunes:duration>41:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>55</itunes:episode><podcast:episode>55</podcast:episode><itunes:summary>In this special Trial Lawyer Nation podcast, Michael discusses COVID-19 with fellow trial lawyer Jacob Leibowitz. This episode focuses on adapting your firm to function in an ever-changing crisis situation, including insights on safety, remote work, technology, cash flow, and employee morale.
The show begins with a discussion on using technology to keep cases moving. Jacob emphasizes the importance of continuing to have depositions utilizing video conferencing technology. Their firm has chosen to use Zoom for depositions, mediations, and client meetings, and they have been successful with it. They discuss the pros and cons of Zoom, highlighting many useful features including video recording, “breakout rooms,” options to increase audio quality, and a way to share exhibits that Jacob argues is even better than the in-person method. The challenges of this technology for depositions, and in many states across the U.S., is the person who swears in the witness needs to be in the same room to make the oath sufficient. Jacob shares how the Supreme Court of Texas has assisted with this. The use of online notaries is also discussed and both Michael and Jacob implore the listeners to reach out in their respective state to determine if this can be a solution.
Originally, Jacob believed mediations via video conferencing would be extremely complicated, but he has been pleasantly surprised by the ease of using breakout rooms in Zoom. While some mediators have resisted, Michael is confident they will come around soon, telling them “Either you’re not getting paid or you’re going to do it this way.” Jacob echoes this thought by stating, “It’s here right now, and we have to adapt to it.” They apply this same reasoning to defense counsel who may have objections. Michael strongly believes if the defense doesn’t bill, they don’t make money, and they don’t survive. Jacob thinks it is the plaintiff lawyer’s responsibility to push the case, educate all parties involved on how to use the technology, and has been kind enough to create a https://triallawyernation.com/wp-content/uploads/2020/03/Using-Zoom-for-Depositions.pdf (Zoom Deposition Guide) to share with everyone. This guide can be shared with defense counsel, mediators, and anyone else hesitant with this process. https://www.youtube.com/watch?v=M_F3R3LMEMY ((A Zoom video tutorial for clients has also been created and can be found here))
The conversation shifts to remote work and how their firm of over 30 employees in different office locations has navigated the transition of physical office space to a virtual office space. The process began with Michael deciding to purchase company laptops for staff who did not have one. This was necessary because his IT company would only allow access to the server through a private VPN on a company-owned computer for security reasons. They discuss other challenges of remote work during a quarantine, including working with kids at home, server capacity, and cloud migration. Jacob then shares valuable advice for other firms to mitigate these challenges by advising “You just need to go full force into this, because you’re going to end up learning a whole lot, and you need to.” The reality is no one knows how long social distancing and a nationwide quarantine will last, so lawyers need to adjust accordingly.
On a serious note, Michael recognizes that regardless of technological innovations, the COVID-19 pandemic will disrupt firms’ cash flow. He shares his experience with a market panic and how he has been proactive in protecting the firm’s finances through pulling out money ahead of time and watching his finances very carefully. He also cautions other firms against laying employees off too soon, citing the proposed stimulus bill (which has now passed) would provide loan forgiveness to small businesses who use the money for payroll....</itunes:summary></item><item><title>54 – Michael O’Neill – Delivering Justice: From UPS Defense Attorney to Plaintiff Trial Lawyer</title><itunes:title>54 – Michael O’Neill – Delivering Justice: From UPS Defense Attorney to Plaintiff Trial Lawyer</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with former defense attorney for UPS and current plaintiff attorney, Michael O’Neill. This show covers an array of topics, including the defense’s advantages in catastrophic injury cases, why O’Neill switched sides of the courtroom (and why it made him such a good plaintiff attorney), what […]</p><p>The post <a href="https://triallawyernation.com/54-michael-oneill/" rel="noopener noreferrer" target="_blank">54 – Michael O’Neill – Delivering Justice: From UPS Defense Attorney to Plaintiff Trial Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with former defense attorney for UPS and current plaintiff attorney, Michael O’Neill. This show covers an array of topics, including the defense’s advantages in catastrophic injury cases, why O’Neill switched sides of the courtroom (and why it made him such a good plaintiff attorney), what […]</p><p>The post <a href="https://triallawyernation.com/54-michael-oneill/" rel="noopener noreferrer" target="_blank">54 – Michael O’Neill – Delivering Justice: From UPS Defense Attorney to Plaintiff Trial Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/54-michael-oneill/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1813</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Mar 2020 00:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/99b3065d-fa6e-4f4d-83cd-e8e54a79d7cb/ep-54-michael-o-neill-converted.mp3" length="90621548" type="audio/mpeg"/><itunes:duration>01:03:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>54</itunes:episode><podcast:episode>54</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with former defense attorney for UPS and current plaintiff attorney, Michael O’Neill. This show covers an array of topics, including the defense’s advantages in catastrophic injury cases, why O’Neill switched sides of the courtroom (and why it made him such a good plaintiff attorney), what companies can’t defend against, and why referring out cases can make you more money.
The episode kicks off with Cowen asking O’Neill why large companies use the same defense firm for cases around the country. O’Neill says the lawyer needs to know a very specific field, know the company well, and have a consistent defense. O’Neill would receive a call in the middle of the night or on a weekend and would need to travel immediately to the scene of a crash. UPS would refer to this as “boots on the ground.” He emphasizes that marshalling evidence while it’s fresh is pertinent to the success of any case. O’Neill shares a story of a time where he went to the scene and pointed out a detail the police missed which would have hurt their case on liability. He was also there while the police were writing their reports and describes how he could influence what was written. Cowen and O’Neill discuss the defense’s role in shaping the narrative of the case from the start, the role of psychology with the first responders, the defense’s advantage in this, and what plaintiff lawyers CAN (but most DON’T) do to combat this.
Cowen then asks what everyone’s thinking; why did O’Neill switch to the plaintiff’s side? O’Neill replies that the curiosity has always been there. He then describes a scenario, not uncommon to him, where he had a defense verdict on a case he believed “that’s an easy 7-figure case that should have been won and we zeroed them.”
The conversation shifts to what companies CAN’T defend. Both agree on exposing poor training programs as the key to winning “nuclear verdicts” in commercial vehicle and trucking cases. They discuss this and other factors which make the case about the 3 months before, as opposed to the 5 seconds before the crash. O’Neill then brings up a defense trucking podcast by https://podcasts.apple.com/us/podcast/how-to-defend-against-a-nuclear-verdict/id1485600387?i=1000468023910 (FreightWaves )which recently discussed the defense’s fear of “the second lawyer” and the impact of referral attorneys on the insurance industry. As a “second lawyer” himself, Cowen shares a recent example of an insurance company who learned once he became involved all prior negotiations at a much lower number were out the window.
One of the most important details for a successful catastrophic injury lawyer to accomplish is to make the case about the company, not the individual. Cowen shares a story of a case where the CMV driver was high on meth at the time of the accident. The case against the driver was already strong, but when asked by a colleague why he was working so hard on the case Cowen replied, “It doesn’t take much money to teach a meth head a lesson. It needs to be about the company and what it takes to teach the company a lesson.” O’Neill echoes this with another great example of a strong case that he made even stronger by putting in the work.
O’Neill and Cowen then praise trucking trial lawyer https://triallawyernation.com/episode/02-joe-fried/ (Joe Fried) and how instrumental he has been on creating the current “abundance mentality” of the Academy of Truck Accident Attorneys (ATAA). The ATAA abundance mentality encompasses the idea that there are plenty of trucking cases to go around, and we all perform better when we share information and establish good law. “The tide raises good ships,” O’Neill eloquently responds. When comparing this to the defense bar, O’Neill says the difference is night and day.</itunes:summary></item><item><title>53 – Malorie Peacock – The Verdict Is In! Post Trial Discussion</title><itunes:title>53 – Malorie Peacock – The Verdict Is In! Post Trial Discussion</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock about their recent jury verdict. (In Episode 51 they discussed trial prep and included how they were preparing for an upcoming trial.) This time they will be discussing their $3,420,000 jury verdict, what worked well, how they overcame the challenges […]</p><p>The post <a href="https://triallawyernation.com/53-malorie-peacock/" rel="noopener noreferrer" target="_blank">53 – Malorie Peacock – The Verdict Is In! Post Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock about their recent jury verdict. (In Episode 51 they discussed trial prep and included how they were preparing for an upcoming trial.) This time they will be discussing their $3,420,000 jury verdict, what worked well, how they overcame the challenges […]</p><p>The post <a href="https://triallawyernation.com/53-malorie-peacock/" rel="noopener noreferrer" target="_blank">53 – Malorie Peacock – The Verdict Is In! Post Trial Discussion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/53-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1800</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Mar 2020 01:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c4f0318e-4ba5-447c-8cdf-f8ed5597b278/ep-53-malorie-peacock-2-mixdown-v2-converted.mp3" length="95369213" type="audio/mpeg"/><itunes:duration>01:06:19</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>53</itunes:episode><podcast:episode>53</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock about their recent jury verdict. (In https://triallawyernation.com/episode/51-preparing-yourself-and-your-case-for-trial/ (Episode 51) they discussed trial prep and included how they were preparing for an upcoming trial.) This time they will be discussing their $3,420,000 jury verdict, what worked well, how they overcame the challenges of this case, and the power “of a trial to heal.”
Malorie starts by sharing the background on the case. This was a construction site incident where their client was working when a trench collapsed and killed him. OSHA (Occupational Safety and Health Administration) found the company did not provide the required trench protection. (For our listeners outside of Texas, Michael explains that in Texas there is optional workers comp, so the company did not have workers comp at the time and he was able to directly sue the employer.)
At face value, this may seem “like an easy win.” However, there were challenges in the case. The first was the lack of eyewitnesses, which was an obstacle for liability, so the case required the use of witness statements. OSHA keeps their witness statements anonymous, so the ambiguity made it more difficult than using a live person. Because of this Michael and Malorie knew there would be doubt in the minds of the jurors, so Michael had to use https://triallawyernation.com/episode/29-keith-mitnik/ (Keith Mitnik)’s philosophy “doubt is not an out” in order to address the issue of anonymous statements that didn’t answer all of the questions in this incident.
Another challenge on the case, which related to damages, was the client being undocumented and working under a different name. This was “the elephant in the room,” which Michael and Malorie discuss in detail explaining why they chose to share this information in trial (even if most lawyers fight to have this excluded). Michael also points out his absolute shock with the defense alleging this was a sham marriage just for papers and provides insight on how a lack of photos and the appearance of the widow was used to argue this.
After sharing the challenges of the case, the topic shifts to jury selection and how a large portion of their jury panel knew about OSHA. Michael also shares his disappointment to his question “who would like to be on the jury,” but Malorie felt differently and was very impressed with the response. In this trial Michael used https://triallawyernation.com/episode/50-sari-de-la-motte/ (Sari de la Motte)’s inclusive voir dire, shares how it was received by the jury panel, and the result of it making the defense “be reactive instead of proactive.”
Using visuals to educate the jurors was also important, but this doesn’t happen overnight. They discuss how they planned the visuals, why you need to show them to your experts, and talk about how they can be used in an expert testimony. When you use PowerPoint in trial it forces you to stick to a visual plan, but with poster boards you can decide IF you want to use it AND when. Malorie loved when a juror would ask one of them to “move a little bit over” so they could read a poster board. And Michael loved that the jury felt comfortable enough to ask them to move out of the way. This showed them the jury wanted to understand the information and knew why it was important to see it.
The podcast ends with an emotionally raw and incredibly honest conversation about the power “of a trial to heal.” Malorie shares the moment when the jury put money in the blanks the client “started sobbing uncontrollably” and how powerful it was for both her and their client. Trial is “the last stage of closure” in a death case. It is extremely significant and impactful for your client.
This podcast also covers the interesting questions the jury asked and how those questions were answered,</itunes:summary></item><item><title>52 – Karonnie Truzy – Iron Sharpens Iron: How Practicing in a Tough Jurisdiction Makes You A Better Lawyer</title><itunes:title>52 – Karonnie Truzy – Iron Sharpens Iron: How Practicing in a Tough Jurisdiction Makes You A Better Lawyer</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney Karonnie Truzy from North Carolina. This show covers everything from contributory negligence, to gross negligence, making your case about the company, 1983 civil rights cases, and the simple things attorneys can do to help with diversity and inclusion in our industry. The conversation […]</p><p>The post <a href="https://triallawyernation.com/52-karonnie-truzy/" rel="noopener noreferrer" target="_blank">52 – Karonnie Truzy – Iron Sharpens Iron: How Practicing in a Tough Jurisdiction Makes You A Better Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney Karonnie Truzy from North Carolina. This show covers everything from contributory negligence, to gross negligence, making your case about the company, 1983 civil rights cases, and the simple things attorneys can do to help with diversity and inclusion in our industry. The conversation […]</p><p>The post <a href="https://triallawyernation.com/52-karonnie-truzy/" rel="noopener noreferrer" target="_blank">52 – Karonnie Truzy – Iron Sharpens Iron: How Practicing in a Tough Jurisdiction Makes You A Better Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/52-karonnie-truzy/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1779</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Feb 2020 01:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d3cad066-b126-4f24-b107-5663cec06a9b/episode-53-karonnie-truzy-final-v2.mp3" length="94604467" type="audio/mpeg"/><itunes:duration>01:05:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>52</itunes:episode><podcast:episode>52</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney Karonnie Truzy from North Carolina. This show covers everything from contributory negligence, to gross negligence, making your case about the company, 1983 civil rights cases, and the simple things attorneys can do to help with diversity and inclusion in our industry.
The conversation starts with a discussion on how to maintain a work-life balance, as it is certainly a big issue for the legal industry. Simply put Karonnie believes, “people make time for things that are important to them.” He shares how hard his paralegals work to make sure travel takes place in the middle of the week so on weekends he can be with his family. His law firm is also supportive and will proactively tell him to take some personal time when he’s spent long hours at the office (a rarity you hear about at big firms). And he shares a great example of their care for him when he injured his Achilles last year.
Contributory negligence is the next topic discussed and an important one. North Carolina is 1 of 4 states with contributory negligence, essentially stating if you are found to be ANY percent at fault and responsible in ANY way for your injury you cannot recover damages. It is a complete bar, which is different from other states with a comparative negligence between the plaintiff and defendant. “Wow. So how do you deal with that?” Michael asks (clearly the same thought on everyone’s mind). It starts by accepting cases on a case by case basis. But it’s also incredibly important to do a lot of investigation work at the very beginning from talking with witnesses and law enforcement, to gathering video evidence. And while contributory negligence is difficult Karonnie also discusses “last clear chance” and “gross negligence” as ways to get around it.
Michael and Karonnie then discuss what can be done to make a case about a company and not just the driver in order to make it a bigger case. To begin Karonnie shares why it is important to have everything you need in discovery from employee handbooks to training materials. JJ Keller is often referenced, so Michael adds why these materials can be useful to plaintiff attorneys by giving an example of how his law partner Malorie Peacock is using the JJ Keller training to learn what the rules are and what people should be trained on for a unique explosion case. Karonnie then explains how he organizes his depositions and uses 30(b)(6) to know he is deposing the right people in the case (30(b)(6) is discussed in detail in https://triallawyernation.com/episode/30-mark-kosieradzki/ (episode 30 with Mark Kosieradzki)).
Karonnie also handles 1983 civil rights cases, which leads to a discussion of qualified immunity with police officers. You’re usually not the attorney riding in on a white horse and most jurors already believe your client did something wrong. So how do you handle juror perception? In most cases like this the police department will hold a press conference and news stories will be shared, so Karonnie will use this footage to ask whomever made those statements “was this truthful, was this actually what happened?” He does this in front of the jury, so they can see how these statements before a proper investigation can skew their perception because the information was inaccurate. The same inaccurate information also aids in mean comments on media articles, which Karonnie purposely does not read. However, the conversation comes full circle when Michael shares he reads those mean comments to learn about hurdles he has on a case and Karonnie states he does this with focus groups whether it’s a civil rights case or a trucking case.
Explaining the dynamic of a family after they lose a loved one is critical in our industry. But sometimes we as attorneys have to explain to a jury why the value of life is the same no matter who it is. If our client was not the perfect person and lost their life,</itunes:summary></item><item><title>51 – Malorie Peacock – Preparing Yourself and Your Case for Trial</title><itunes:title>51 – Malorie Peacock – Preparing Yourself and Your Case for Trial</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock to discuss trial prep. Trial prep has been a topic many of our viewers asked to hear more about, so this episode covers everything from file organization, to witness prep, opening and voir dire, visuals, your exhibit list, and the […]</p><p>The post <a href="https://triallawyernation.com/51-malorie-peacock/" rel="noopener noreferrer" target="_blank">51 – Malorie Peacock – Preparing Yourself and Your Case for Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock to discuss trial prep. Trial prep has been a topic many of our viewers asked to hear more about, so this episode covers everything from file organization, to witness prep, opening and voir dire, visuals, your exhibit list, and the […]</p><p>The post <a href="https://triallawyernation.com/51-malorie-peacock/" rel="noopener noreferrer" target="_blank">51 – Malorie Peacock – Preparing Yourself and Your Case for Trial</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/51-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1753</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 02 Feb 2020 13:33:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/7298f846-b1f5-4083-a361-b3ecc26737d8/ep-51-malorie-peacock-preparing-yourself-and-your-case-for-tria.mp3" length="88288257" type="audio/mpeg"/><itunes:duration>01:01:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>51</itunes:episode><podcast:episode>51</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock to discuss trial prep. Trial prep has been a topic many of our viewers asked to hear more about, so this episode covers everything from file organization, to witness prep, opening and voir dire, visuals, your exhibit list, and the mental toll trial can have on you personally.
To begin, Malorie starts with how important it is to be organized. She begins her organization process 30 days out by putting her exhibits together, printing out the jury charge and witness list, then looking at everything and thinking about the game plan. Her goal from there is to create a 1 or 2 page “order of proof for trial” with exhibits, list of witnesses, and the key points to be made in the trial. Michael agrees and shares a common mistake he sees a lot of lawyers make when they “put every possible piece of paper from the case on their exhibit list.” He suggests lawyers ask themselves: A) is this an exhibit necessary for the jury to see, or B) do I need this to protect the record? Then review how many exhibits you have and what is their order. “If the focus of your case is trying to get the medical bills in your case, then your first exhibit is a summary of all of the medical bills and the medical treatment in the past … so the jury knows when they open the binder ‘this is what we’re focusing on and this is the focus of the case.’” Malorie continues.  Michael also shares how he organizes his complete list of exhibits on his laptop, so if at any point in trial he needs to pull up an exhibit on the fly he can quickly find it.
It takes a lot of time and energy to write a good opening and prepare for voir dire. Which is why Michael and Malorie discuss how changes in your story throughout a case, can affect the opening and voir dire work you do early on. Michael gives an example of this on a case he will try in February with Malorie. Months before trial they worked with a consultant on the case, had a theory on the case, graphics already prepared, then after they developed all of the evidence they decided it wasn’t the best story to tell. Creating a new story and theory may be extremely difficult to do after investing lots of time, money, and energy, however it’s an important part of the trial preparation process.
Which leads to a conversation on storyboarding, creating visuals, and how Sari de la Motte helped Michael rethink his use of the phrase “a simple case” when talking to the jury and using visuals. Malorie brings up just how important it is to tell your witnesses where they should be looking when they answer questions. We as attorneys may think it’s obvious a witness should talk to the jury when answering a question, but in reality it’s normal for you to look at the person you are talking to. “I think people believe that trial lawyers are natural public speakers, but if you’ve ever been to a conference you know that’s not true,” Malorie explains. You might think “it’s only 12 people,” but when your entire case relies on those 12 people, on a really important matter, and your client is watching you, the nerves start to creep in so you have to practice. And practice does not apply simply to speaking, Michael shares his reasoning for adding several solid black slides in his PowerPoint in order to command the attention of the jury when visuals are involved.
Michael then transitions the conversation by expressing his opinions on why every case will have a different order of witnesses. You should determine the order of witnesses based on each case, start strong, think about a witness who can prove the defendant did something wrong, think about when a witness goes on (time of day and when the jury has low energy), and be sure to end with a message of the harm that was caused but a hope of what a verdict can do to help. But emergencies happen and people are late to court, so Malorie reminds you to be flexible.</itunes:summary></item><item><title>50 – Sari de la Motte – Voir Dire &amp; Opening: Forming The Best Jury Possible</title><itunes:title>50 – Sari de la Motte – Voir Dire &amp; Opening: Forming The Best Jury Possible</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen invites Sari de la Motte back to the show. Sari was one of our top episodes in 2019, so to celebrate 50 episodes and over 100,000 downloads we invited her to be our first returning guest. This show will cover voir dire, opening, the concept of group […]</p><p>The post <a href="https://triallawyernation.com/50-sari-de-la-motte/" rel="noopener noreferrer" target="_blank">50 – Sari de la Motte – Voir Dire &amp; Opening: Forming The Best Jury Possible</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen invites Sari de la Motte back to the show. Sari was one of our top episodes in 2019, so to celebrate 50 episodes and over 100,000 downloads we invited her to be our first returning guest. This show will cover voir dire, opening, the concept of group […]</p><p>The post <a href="https://triallawyernation.com/50-sari-de-la-motte/" rel="noopener noreferrer" target="_blank">50 – Sari de la Motte – Voir Dire &amp; Opening: Forming The Best Jury Possible</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/50-sari-de-la-motte/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1738</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Jan 2020 05:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/1be07568-a630-4cb6-b730-6759bcc924fd/ep-50-1-15-20-sari-de-la-motte.mp3" length="83395600" type="audio/mpeg"/><itunes:duration>57:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>50</itunes:episode><podcast:episode>50</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen invites Sari de la Motte back to the show. Sari was one of our top episodes in 2019, so to celebrate 50 episodes and over 100,000 downloads we invited her to be our first returning guest. This show will cover voir dire, opening, the concept of group communication, and how all of these concepts help you form the best jury for your case.
To start things off, Sari shares that her book “https://www.trialguides.com/products/from-hostage-to-hero?mkt_tok=eyJpIjoiWldRelltVXdaV0ZrT1dJMCIsInQiOiJGR3ZOUHg2SXBvdnoyTTZTSDFpa1h5cEU5WHgxWG9VSEFnR0cwcjl2Nml1dnRKWnFma2FrR2RESzNGaU82ZXg2YlwvdVdHaENleTlnb1wvRWxad0JGMG1sNWNnTnN6Um5aM2ZSUzY3U0RkSXlJRktwY0IzMUx6UjdUelwvUVFrY01oYiJ9 (From Hostage to Hero: Captivate the Jury by Setting Them Free)” is now available for purchase. She reveals how her desire to help trial lawyers understand why jurors “don’t want to be there” (summoned for jury duty), how to deal with this, and then lead them from their “hostageness – their inability to say no to this process” to choosing to be a part of the jury, was how the idea for the book began. Michael adds how initially this reminded him of Carl Bettinger’s book “Twelve Heroes, One Voice” in that both Carl and Sari believe it is important to help your jury become the hero in the case. But after working with Sari, Michael sees how she focuses more on the hostage aspect, shows you how to release the jury panel from this, works to help you understand how important nonverbal communication can be, and gives practical tips to use in the courtroom.
Jumping right in Michael introduces the highly debated topic of “inclusive voir dire” versus “exclusionary voir dire.” He reveals how in the past he has used exclusionary voir dire to find his bad jurors, but understanding Sari’s thoughts on the “hostage mentality” has made him rethink his voir dire technique. Putting it bluntly Sari gives the example of “when you come in with the mindset of ‘who here is out to kill me and how do I kill them first’ that is like a poison and a disease” which then spreads and has your potential jurors wanting to find a way to get out of being selected for your jury.  A different mindset where you find the people who want to help you can change this and Sari’s analogy involving hiring a new paralegal and sorting through resumes helps put everything into perspective.
Michael pivots the conversation into how important mindset is for trial lawyers. Sari truly believes “how you’re thinking, affects how you act, which affects your results” and explains how the CTFAR model can help. Michael gives the example of his mindset before his upcoming jury trial and how he is reminding himself “jurors are good people and want to do the right thing and help my client.” This example leads to Sari sharing just how useful the mindset of “the jurors love me” was for a client of hers and how the success of this led to a $10 million dollar jury verdict. And if you are thinking “this is bullshit” Sari explains the communication science behind it and why it works.
Moving from mindset back to voir dire, Sari and Michael discuss how frustrated potential jurors are in the jury selection process. When jurors are not sure why they are there and what is happening it’s critical to get to the point and say what they are in court to do. The next step is to then think about voir dire as a group process and not an individual process, because you are there to create a group and you want a group to reach a verdict in your case not 12 individuals. Michael adds how equally important it is to think about the information you share with the group, the order in which you share it, and how you shape the conversation. The order in which you share your information is crucial and your timing is too,...</itunes:summary></item><item><title>49 – Malorie Peacock – Applying 2 Seasons of TLN to Your Law Practice</title><itunes:title>49 – Malorie Peacock – Applying 2 Seasons of TLN to Your Law Practice</itunes:title><description><![CDATA[<p>Trial Lawyer Nation is proud to celebrate 2 years of podcast episodes! In this Table Talk episode, Michael Cowen sits down for a conversation with his law partner Malorie Peacock for a discussion about the last two seasons, their favorite takeaways from guests, as well as how this show has helped them create their 2020 […]</p><p>The post <a href="https://triallawyernation.com/49-malorie-peacock/" rel="noopener noreferrer" target="_blank">49 – Malorie Peacock – Applying 2 Seasons of TLN to Your Law Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Trial Lawyer Nation is proud to celebrate 2 years of podcast episodes! In this Table Talk episode, Michael Cowen sits down for a conversation with his law partner Malorie Peacock for a discussion about the last two seasons, their favorite takeaways from guests, as well as how this show has helped them create their 2020 […]</p><p>The post <a href="https://triallawyernation.com/49-malorie-peacock/" rel="noopener noreferrer" target="_blank">49 – Malorie Peacock – Applying 2 Seasons of TLN to Your Law Practice</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/49-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1713</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 31 Dec 2019 01:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/61dcd217-be6f-4a27-a646-c3d57128e391/ep-49-malorie-peacock-applying-2-seasons-of-tln-to-your-law-pra.mp3" length="56172001" type="audio/mpeg"/><itunes:duration>39:00</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>49</itunes:episode><podcast:episode>49</podcast:episode><itunes:summary>Trial Lawyer Nation is proud to celebrate 2 years of podcast episodes! In this Table Talk episode, Michael Cowen sits down for a conversation with his law partner Malorie Peacock for a discussion about the last two seasons, their favorite takeaways from guests, as well as how this show has helped them create their 2020 resolutions.
The episode begins with Michael asking Malorie what she’s learned from the show and how she has been able to use and apply this to her cases. She responds with “you have to choose the kind of lawyer that you’re going to be” as a theme which has come up several times throughout the show. Whether it’s how you formulate your case strategy, how you run your business, or the kind of lawyer you are going to be, the first step is to go after this goal.
But this isn’t always easy and can be a struggle, which leads to Michael sharing his struggles and how he has overcome them. The “salesman in me wants to close every deal,” Michael reveals when discussing case selection. He explains how hard it can be when “you see the dockets getting smaller you have trouble not freaking out” and shares why it is so important to remain disciplined and stick with your business plan. And while a smaller case docket may be a business model for his firm, Malorie brings the conversation full circle by pointing out how not every business model should be the same.
The conversation shifts to a discussion on which episodes discuss how to turn “a good case into a great case” where Michael shares his thoughts on how Randi McGinn’s book and her skills as a former journalist help her dig deep into the story of a case. Jude Basile is another guest Michael brings up as he shares how inspiring it was to have spoken with him and understand how Jude was able to find value (and an excellent case result!) in a case involving an addict at an addiction facility when other lawyers may have turned the case away.
Malorie points out some of her favorite episodes have been those of Sari de la Motte and Michael Leizerman who help explain why you need to “do the work on yourself as well as in your cases.” When defense counsel does something on a case to cause you to react and become distracted, Michael shares how Leizerman has helped him understand “the zen” of it all and why it’s important not to let the other side upset you and take your energy away from your case. He also brings up the quote “how can they be right and we still win” and how this simple statement from Joe Fried has been so powerful in his cases. Malorie and Michael also agree on and discuss how this mindset can be helpful in a case with degeneration, in both liability and damages.
Entering the confession spirit as the year ends, Malorie asks Michael what his strategies are for enforcing what he says he is going to do. He reveals the lesson he has learned when taking on cases which do not fit his business model. Describing a serious injury case involving a TBI not fitting his “case on wheels” business model, Michael shares the extra time spent looking up case law and standards versus with a trucking case where he immediately understands about 95% of the rules and sources to cite and can do so very quickly. “It’s efficiency,” Malorie adds.
The topic of efficiency transitions nicely to another theme in the show, which is how the brilliant attorneys who have been on the show “create and enforce systems” within their firm so they can do the work they need to do on their cases. If you don’t do this then you’re constantly putting out fires and distracted from the work you should be doing. This also applies to the reality of “you can’t be a lawyer 24/7” and leads to a meaningful discussion on having a work/life balance and how burn out can not only impact your personal life but also your cases and effectiveness in the office.
The podcast ends with Michael and Malorie discussing their 3 resolutions for 2020,</itunes:summary></item><item><title>48 – Andy Young – Driving Change and Verdicts as a Truck Driving Lawyer</title><itunes:title>48 – Andy Young – Driving Change and Verdicts as a Truck Driving Lawyer</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ohio attorney, Andy Young, who like Michael, specializes in trucking cases. Andy’s journey over the past 20 years of practicing law and ultimately specializing in trucking cases started by accident when his hobby for rehabbing trucks, as well as starting a trucking company, turned […]</p><p>The post <a href="https://triallawyernation.com/48-andy-young/" rel="noopener noreferrer" target="_blank">48 – Andy Young – Driving Change and Verdicts as a Truck Driving Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ohio attorney, Andy Young, who like Michael, specializes in trucking cases. Andy’s journey over the past 20 years of practicing law and ultimately specializing in trucking cases started by accident when his hobby for rehabbing trucks, as well as starting a trucking company, turned […]</p><p>The post <a href="https://triallawyernation.com/48-andy-young/" rel="noopener noreferrer" target="_blank">48 – Andy Young – Driving Change and Verdicts as a Truck Driving Lawyer</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/48-andy-young/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1704</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Dec 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/badda336-c78e-4409-9098-907cb60fa598/andy-young-on-trial-lawyer-nation.mp3" length="54451477" type="audio/mpeg"/><itunes:duration>56:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>48</itunes:episode><podcast:episode>48</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ohio attorney, Andy Young, who like Michael, specializes in trucking cases. 
Andy’s journey over the past 20 years of practicing law and ultimately specializing in trucking cases started by accident when his hobby for rehabbing trucks, as well as starting a trucking company, turned out to be more valuable than he expected where he was being asked to speak at various trucking litigation groups. Essentially his passion for “anything on wheels” and his upbringing around big equipment propelled him toward the industry as well. He goes on to establish upfront that he indeed does not hate the trucking industry as some might conclude by having become a trucking attorney. Andy cares deeply for the truck drivers as well as the component of the industry that treats the drivers well while also explaining in great detail the parts of the industry he does not care for, which abuses the drivers and stokes safety issues all in the name of profits. He goes on to say that everything he does “ultimately is in favor of safety and in favor of the truck drivers too.”
Beyond filing lawsuits to try and improve the trucking industry, Andy is also involved in several advocacy efforts having originally become involved through some articles he had written and published back in 2011 on underride crashes, which have evolved all the way through giving testimony to Congress on the issue. He talks through some of the efforts that he’s been a part of in shining a light on the issues that surround truck crashes, specifically underride guards and rear guards, where the industry has made significant strides to reduce fatalities from crashes involving underrides in Europe, but continue to lack in the United States. While Andy has started to see the needle move a little bit in regards to instituting safety features that would prevent such fatalities, he also sees the trailer manufactures resist the urge to make their products safer while using federal regulations as a scapegoat for not making these life-saving improvements. This transitions into Andy sharing how helpful it can be for the families who have lost a family member to a truck crash to become active in safety advocacy as a way to give them some purpose to their loss.
Michael asks Andy, with his unique perspective as a truck driver and running a trucking company, what he’s learned to make him a better trucking lawyer. Undoubtedly, Andy refers to his time behind the wheel as being the most valuable and suggests that those who are looking to be great trucking lawyers do what Michael Cowen did and go to truck driving school to get a more intimate understanding of what truck drivers experience as well as a better understanding of what it’s like to maneuver such large pieces of equipment. Andy also continues to use his truck driving skills as a part of a small race car team where he drives the truck that carries the car and finds himself constantly thinking about his cases every time he gets behind the wheel. This has allowed him to more effectively communicate with truck drivers better and understand things that perhaps other attorneys might not consider. He goes on to describe several examples of how this has come in handy citing personal experiences that have helped him to debunk some theories placed on truck drivers in cases when it comes to the speeds they travel at in relation to what gear they are in, which he notes has “been very, very beneficial.”
The conversation shifts to Andy discussing his great results in the face of some fairly tough fact patterns, where Andy goes into detail regarding his litmus test on how he decides whether to take on a case. It’s worth noting that he does not think it matters whether his client has hit the back of a truck,</itunes:summary></item><item><title>47 – Delisi Friday – Analyzing Your Marketing Strategies for the Year</title><itunes:title>47 – Delisi Friday – Analyzing Your Marketing Strategies for the Year</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his in-house Director of Marketing and Business Development, Delisi Friday, for another Table Talk episode. This show focuses specifically on an inside look at what they’re doing to market their law firm, why it’s important to analyze their efforts every year, and how they […]</p><p>The post <a href="https://triallawyernation.com/47-delisi-friday/" rel="noopener noreferrer" target="_blank">47 – Delisi Friday – Analyzing Your Marketing Strategies for the Year</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his in-house Director of Marketing and Business Development, Delisi Friday, for another Table Talk episode. This show focuses specifically on an inside look at what they’re doing to market their law firm, why it’s important to analyze their efforts every year, and how they […]</p><p>The post <a href="https://triallawyernation.com/47-delisi-friday/" rel="noopener noreferrer" target="_blank">47 – Delisi Friday – Analyzing Your Marketing Strategies for the Year</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/47-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1693</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Dec 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b94452b5-b948-488b-9c27-d7b6e9165686/delisi-friday-on-trial-lawyer-nation.mp3" length="46883037" type="audio/mpeg"/><itunes:duration>48:47</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>47</itunes:episode><podcast:episode>47</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with his in-house Director of Marketing and Business Development, Delisi Friday, for another Table Talk episode. This show focuses specifically on an inside look at what they’re doing to market their law firm, why it’s important to analyze their efforts every year, and how they determine when to pivot on specific marketing strategies.
Delisi starts the conversation describing why an annual review of their firm’s marketing is imperative and how it gives them a chance to see what’s working and what’s not. It also allows their team to see things early enough to allow for them to pivot in order to make something work better. Michael adds that they have also been known to double down on what’s working, in order to accelerate their success in receiving more cases. Although, the “sunk cost fallacy” occasionally gets in the way of making changes once you’ve put time, and money into an effort and continue with it even though (if it’s not working) you might be better off spending your time on something else. He uses their firm magazine as an example of this. “People tell us that it’s great branding all the time, but it doesn’t bring in big cases” Michael states. They detail how this marketing strategy costs $5,000 every month in printing and mailing, not to mention the time (another associated cost) spent on writing and designing. Which is why Michael states the money on this strategy can be much better, and successfully, spent in other ways benefitting their top referral attorneys. He also suggests that sometimes you need to try 10 things to find the 1 or 2 things that do work for your firm. “We gave it a good shot,” Delisi concludes.
The conversation shifts to a discussion on segmentation and how Delisi and Michael determine each segment and the strategies, and marketing costs, involved at each level. Delisi discusses her system for reviewing their mailing list each month to ensure those who are receiving their marketing are more likely to refer a case and thereby keep marketing costs down. This also goes to the point of spending more marketing efforts on existing relationships versus continuously dripping smaller efforts on those you’re trying to establish a relationship with, in hopes that someday they’ll start referring cases. Michael leans toward a 2 year rule, where if an attorney they are targeting hasn’t engaged with them in 24 months, then they stop using the more expensive types of marketing and simply let them continue receiving their emails, which costs almost nothing for them. Michael also describes some of the more elaborate ways they have fostered their existing relationships while finding the most important marketing tactic to keep in mind, is just to spend time with people and keep building relationships.
Continuing the topic of referral attorneys, Delisi brings up an important note about the customer experience being more than just the experience of the client at the center of the case. It goes to the deeper point of nurturing the relationships they have with their referral attorneys and not overlooking the experience they provide to them. Michael explains some of the hesitancies he’s heard from referral partners coming from “other herds” regarding cases being referred out and then having a lack of communication until a check was received or a problem arises in the case, or worse, a call to them describing the need to change the deal splitting fees. Michael and Delisi are both adamant those types of scenarios would never happen at their firm and Michael firmly disagrees with such tactics. Leading Delisi to say “your integrity is worth more than that.” They go on to discuss how their firm avoids surprises for their referring attorneys, the communication strategies they follow to keep everyone involved in each referred case, and why their relationships “truly are a partnership.”
One of the more interesting shifts in the Cowen | Rodri...</itunes:summary></item><item><title>46 – Tim Whiting – The Journey of a Trial Lawyer with Perseverance</title><itunes:title>46 – Tim Whiting – The Journey of a Trial Lawyer with Perseverance</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tim Whiting, of the Whiting Law Group in Chicago, for a conversation exploring the journey which has led to Tim’s outstanding $9M settlement on a recent trucking case. While Tim primarily handles trucking cases in his practice, this wasn’t always the case. Tim’s story […]</p><p>The post <a href="https://triallawyernation.com/46-tim-whiting/" rel="noopener noreferrer" target="_blank">46 – Tim Whiting – The Journey of a Trial Lawyer with Perseverance</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tim Whiting, of the Whiting Law Group in Chicago, for a conversation exploring the journey which has led to Tim’s outstanding $9M settlement on a recent trucking case. While Tim primarily handles trucking cases in his practice, this wasn’t always the case. Tim’s story […]</p><p>The post <a href="https://triallawyernation.com/46-tim-whiting/" rel="noopener noreferrer" target="_blank">46 – Tim Whiting – The Journey of a Trial Lawyer with Perseverance</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/46-tim-whiting/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1682</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Nov 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e3eb8270-4967-46fa-8aa8-a66313355bf1/tim-whiting-on-trial-lawyer-nation.mp3" length="68067654" type="audio/mpeg"/><itunes:duration>01:10:54</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>46</itunes:episode><podcast:episode>46</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tim Whiting, of the Whiting Law Group in Chicago, for a conversation exploring the journey which has led to Tim’s outstanding $9M settlement on a recent trucking case.
While Tim primarily handles trucking cases in his practice, this wasn’t always the case. Tim’s story begins from humble beginnings and feeling “poor” as a young boy. When given a homework assignment about what he wanted to be when he grew up, the only thing he could think of was not to be poor. In the process of researching what he wanted to be, he stumbled upon a book by Melvin Belli, a prominent lawyer known as &amp;#8220;The King of Torts&amp;#8221; which immediately locked him into the desire to become a lawyer and not feel poor.
Tim went on to law school on a wrestling scholarship, which also led to an introduction by his wrestling coach to a well-connected attorney who ultimately introduced Tim to his first job at a large insurance defense firm in Chicago. After about 5 years, feeling miserable as ever, still struggling financially, and watching some good and not so good plaintiff lawyers win large sums of money for their clients, Tim decided “that was the side of the fence I needed to be on” which led to his decision to be a plaintiff lawyer. Ironically, when he told his then boss that he was quitting to start his own plaintiff’s firm, his boss not only laughed at him, but also told him he’d fail within 6 months and he’d keep his chair open for when he comes back.
Starting his firm from his apartment, Tim was hungry for success and started calling up defense and plaintiff lawyers that he had met and taking them out to coffee to give them his sales pitch and tell them he would be very available to their clients and get great results for them. One case led to another and he found some success which led to his nomination for the Top 40 under 40 award in Chicago. Things continued to grow as he moved into an office suite, hired his first assistant, and brought on 4 other lawyers all to find himself several years later still feeling pretty unhappy, even though he was no longer poor. Having a kind of one-on-one intervention with himself, he thought inside “if this is what it looks like the rest of the way, this is not what I want” as he was running rampant doing all kinds of cases with a large docket and feeling some self-doubt having never really experienced any formal trial training. This is when he decided to scale back to 3 lawyers and take on about half the number of cases.
Feeling better already during this process, he happened to take on a trucking case where the company had $1M but the losses were much more. Having never been a part of any attorney organizations before, and as fate would have it, the AAJ conference was in Chicago that year and Tim decided to go. For those who have been to an AAJ conference before, you can imagine all the great information Tim was able to absorb through AAJ’s Trucking Litigation Group listening to people like Michael Leizerman and other top trucking lawyers speak, and also chasing down Joe Fried in the hall (a story that lives in infamy to this day). Tim credits this conference, Joe Fried, Michael Leizerman, and other great trucking attorneys for inspiring him to make the leap and have a more trucking focused practice.
This podcast continues through Tim’s journey going to Trial Lawyers College later in his career, with he and Michael then sharing their opinions on when is the right time for an attorney to devote the time and energy to Thunderhead Ranch. Tim also shares a quote he used to have on his mirror in his wrestling years “Champions aren’t born, they’re built” and how he continues to build himself in a way that is insightful and meaningful every day. His genuine and very honest conversation in this episode makes it clear Tim is proud of his work and has not only excelled in his journey to becoming a successful trial lawyer,</itunes:summary></item><item><title>45 – Peter Kestner – Money and Strategy with “The Janitor”</title><itunes:title>45 – Peter Kestner – Money and Strategy with “The Janitor”</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with acclaimed author, speaker, and trucking lawyer, Peter Kestner, for a conversation on going up against insurance companies. Peter’s experience is somewhat unique having started out in the insurance industry working for the second largest trucking insurer in the country, handling truck litigation claims. Then, […]</p><p>The post <a href="https://triallawyernation.com/45-peter-kestner/" rel="noopener noreferrer" target="_blank">45 – Peter Kestner – Money and Strategy with “The Janitor”</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with acclaimed author, speaker, and trucking lawyer, Peter Kestner, for a conversation on going up against insurance companies. Peter’s experience is somewhat unique having started out in the insurance industry working for the second largest trucking insurer in the country, handling truck litigation claims. Then, […]</p><p>The post <a href="https://triallawyernation.com/45-peter-kestner/" rel="noopener noreferrer" target="_blank">45 – Peter Kestner – Money and Strategy with “The Janitor”</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/45-peter-kestner/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1665</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Nov 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/18aeaee2-211d-425b-a1b0-391178250262/peter-kestner-on-trial-lawyer-nation-converted.mp3" length="54741344" type="audio/mpeg"/><itunes:duration>57:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>45</itunes:episode><podcast:episode>45</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with acclaimed author, speaker, and trucking lawyer, Peter Kestner, for a conversation on going up against insurance companies. Peter’s experience is somewhat unique having started out in the insurance industry working for the second largest trucking insurer in the country, handling truck litigation claims.
Then, after going back to law school, he ran an excess program for a sister insurer under the Travelers Umbrella with 30 of the largest trucking concerns with self-insured retentions (SIR’s) where he would audit their claims files to make sure they had proper reserves. In some cases when it was a high exposure case, Peter would have to interject himself into the case to settle it or make the decision to take it to trial. He was even nicknamed “The Janitor” because he would “clean the messes up.” Not long after, he made a change to become a plaintiff’s lawyer when he decided he wanted to help people instead of defending corporations. Michael points out that Peter’s background and experience from the other side is extremely valuable since he’s been on the other side valuing and negotiating the cases and helping make the decisions.
One of the first insights Peter shines a light on is how much the insurance industry has changed over the years in that they now operate more like the banking industry where it is focused more on getting the premium dollars in to the company versus being in the business of risk management. Peter explains, those are dollars the insurance company works the hardest to bring in, as evidence by all the marketing campaigns aimed at bringing in new customers. They then can use those dollars to invest where, unlike the banking industry, there is little regulation as to what they can put in their portfolios as they are regulated at the state level. He clarifies why this is important looking back to 1991 and the advent to Colossus and Allstate, when the McKenzie company did an audit and determined that Allstate was paying too much in claims and suggested they reduce the amount of third party liability settlements in order to increase profits. The assertion of this being that if an insurer can find ways to bring the number of claim settlements down and pay less in overall claims, it would be an acceptable risk when the practice results in a rare bad faith case against the company, keeping more money overall available to invest. It’s obvious that this strategy has worked, as Peter points out that the insurers have grown substantially to where they are now Fortune 100 companies with billions in assets.
The conversation throughout the bulk of this episode focuses mainly on a deep dive insight on a few cases Peter has encountered and how insurance factored into them. One case referred to several times in this episode is a fascinating case which involved a 63-year-old retired Seal Team 6 member who was hit by an 18-wheeler on a dusty road in Nevada. The details surrounding this case are particularly interesting when you consider the two trucks involved were from the same company and Peter’s client was found to have been 8 feet over the center line and they were still able to settle the case, after 3 days of trial, for a sizable amount. Other details, which you need to hear to believe, involved conflicting positions on who caused the accident from within the company (the driver of the truck and the official position of the company) where a Facebook post helped solidify his client was not at fault.
Peter and Michael give some amazing advice to those taking on trucking cases and how to handle insurance companies including: strategies on how (and why) to separate yourself from the insurance negotiations and trial discussions; defense counsel bluffs – how to spot and call them without getting taken advantage of; how to leverage focus groups to put together the best case for your client, even if it means not entering all the client’s ...</itunes:summary></item><item><title>44 – Natalie Arledge and Dylan Pearcy – Insights on the 2019 ATAA Symposium</title><itunes:title>44 – Natalie Arledge and Dylan Pearcy – Insights on the 2019 ATAA Symposium</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with two attorneys from Cowen | Rodriguez | Peacock, Natalie Arledge and Dylan Pearcy, for another installment of TLN Table Talk to discuss the questions on the minds of our listeners. Today’s topics focus specifically on the Academy of Truck Accident Attorneys (ATAA) annual symposium […]</p><p>The post <a href="https://triallawyernation.com/44-table-talk-ataa/" rel="noopener noreferrer" target="_blank">44 – Natalie Arledge and Dylan Pearcy – Insights on the 2019 ATAA Symposium</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with two attorneys from Cowen | Rodriguez | Peacock, Natalie Arledge and Dylan Pearcy, for another installment of TLN Table Talk to discuss the questions on the minds of our listeners. Today’s topics focus specifically on the Academy of Truck Accident Attorneys (ATAA) annual symposium […]</p><p>The post <a href="https://triallawyernation.com/44-table-talk-ataa/" rel="noopener noreferrer" target="_blank">44 – Natalie Arledge and Dylan Pearcy – Insights on the 2019 ATAA Symposium</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/44-table-talk-ataa/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1637</guid><itunes:image href="https://artwork.captivate.fm/1ea2f777-6667-4349-b16e-748027cb5d5f/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Oct 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/aebb7fc9-6696-4789-8efd-7ca81ff15540/table-talk-ataa-on-trial-lawyer-nation.mp3" length="35109171" type="audio/mpeg"/><itunes:duration>36:31</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>44</itunes:episode><podcast:episode>44</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with two attorneys from Cowen | Rodriguez | Peacock, Natalie Arledge and Dylan Pearcy, for another installment of TLN Table Talk to discuss the questions on the minds of our listeners. Today’s topics focus specifically on the Academy of Truck Accident Attorneys (ATAA) annual symposium and our biggest takeaways from attending.
A brief background on today’s guests reveals that Natalie has been with Cowen | Rodriguez | Peacock for almost two years after having come from a defense background where she worked on trucking cases, among others, from the other side. Dylan also came from the defense side of things where his docket was roughly 70% small car accident cases of which roughly 50% were trucking cases.
Seeing as the ATAA symposium was a multi-day event, Michael wonders which presentations Natalie and Dylan found the most value in. Natalie explains how she found Robert Collins “What is safety for a trucking company” presentation to be the most valuable for her. In that presentation, they explored many forms and regulations to better identify what safety culture really is for a company whereas previously it had been less defined for her. In other words, not just looking at an individual negligent act, but more so the question of &amp;#8211; does this company really care about safety? On the other hand, Dylan gravitated more toward Ken Levinson’s presentation on representing a truck driver as a plaintiff where he gained a deeper perspective on trucking cases. He felt that Ken did a “good job of going into some details about how specific factors come into play when the truck driver is the plaintiff and how they might look at an accident and their responsibilities on the road differently than maybe somebody else would.” Michael points out that Cowen | Rodriguez | Peacock has also represented a number of truck drivers over the years and having done so, has learned the nuances that come into play when a truck driver is the plaintiff.
Natalie also found Jay Vaughn’s presentation on inspecting trucks particularly valuable as it was aimed at better preparing lawyers to know what to look for and ask about when examining a truck. She also gained useful insights on what he carries with him to better understand what he’s looking at, citing that there is always value in looking at a truck or the scene to fully understand the scale of what occurred. Dylan adds to this topic, sharing his experience of truck inspections describing the importance and value of getting dirty and getting involved in the inspection to bring some validity and credibility to the case down the road. This is in contrast to the attorneys who show up to an inspection in a suit while standing back and just observing an expert inspection.
The conversation shifts to technology with an observation by Dylan in regards to what was being used in presentations and how it was being received by the attorneys in the room. The observation is a critical one at it’s core as it is much like what we do in a courtroom when we either use or don’t use technology to deliver our story to the jury and keep them engaged and interested in what we’re presenting for our clients. Michael recalls one of his side conversations at the seminar with Michael Leizerman where he describes part of our job in the courtroom is to entertain the jury in order to keep them engaged, otherwise they’ll tune out.
Dylan flips the script and asks Michael what some of his takeaways from the seminar were to which he describes some of the smaller, yet extremely valuable, tidbits he picked up on in presentations that he’s already heard in the past, but found new value in by catching things he hadn’t heard before. Michael also explains the value he’s received from the seminars just by talking and networking with others in the hallways and at the mixers. He goes on to talk about the relationships he’s built over the years and how his n...</itunes:summary></item><item><title>43 – Joseph Camerlengo – The Complexity and Rewards of Operating a Specialized Law Firm</title><itunes:title>43 – Joseph Camerlengo – The Complexity and Rewards of Operating a Specialized Law Firm</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Joe Camerlengo, an extremely successful trucking lawyer from Jacksonville, FL, who is also the outgoing president of the Academy of Truck Accident Attorneys (ATAA), for a deep dive conversation on the specialization of trucking law. Joe’s start as a lawyer began after being a […]</p><p>The post <a href="https://triallawyernation.com/43-joseph-camerlengo/" rel="noopener noreferrer" target="_blank">43 – Joseph Camerlengo – The Complexity and Rewards of Operating a Specialized Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Joe Camerlengo, an extremely successful trucking lawyer from Jacksonville, FL, who is also the outgoing president of the Academy of Truck Accident Attorneys (ATAA), for a deep dive conversation on the specialization of trucking law. Joe’s start as a lawyer began after being a […]</p><p>The post <a href="https://triallawyernation.com/43-joseph-camerlengo/" rel="noopener noreferrer" target="_blank">43 – Joseph Camerlengo – The Complexity and Rewards of Operating a Specialized Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/43-joseph-camerlengo/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1586</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Oct 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/767a2960-9e50-4186-b770-cf410b526dfb/joe-camerlengo-on-trial-lawyer-nation.mp3" length="59797859" type="audio/mpeg"/><itunes:duration>01:02:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>43</itunes:episode><podcast:episode>43</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Joe Camerlengo, an extremely successful trucking lawyer from Jacksonville, FL, who is also the outgoing president of the Academy of Truck Accident Attorneys (ATAA), for a deep dive conversation on the specialization of trucking law.
Joe’s start as a lawyer began after being a finance major in undergrad, going to law school to be the CEO of a Fortune 500 company, and then falling in love with being a trial lawyer after taking a trial practice course. From there he only interviewed at defense firms and only wanted to be a defense lawyer, having “drank the Koolaid,” and thinking people were exaggerating their claims, lying, and cheating. But his perspective changed after his then-girlfriend, now wife got T-boned in her car and suffered a soft tissue injury which he quickly realized are very real and hurt. At that point he started to plan his exit although he didn’t want to leave, having only been at a defense firm for two and a half years. What he really wanted, was to wait until he tried cases and learned more about excess coverage in multiple layers and multiple defendants, which he did, and then waited until he was on the eve of being a partner at the defense firm and left to start his own plaintiffs firm.
Michael wastes no time in asking Joe how he became a trucking specialist, to which it all started with a single case Joe recalls vividly. The Tony and Johnson case was a case where a 19-year-old girl was killed by a double trailer truck which was driving on a small county road. Joe immediately dove into the regulations, bought Michael Leizerman’s book, The Zen Lawyer: Winning with Mindfulness, went to seminars, and fell in love with the complexity and being able to do real justice in that first trucking case. While the results of that case would obviously never bring Tony back, he was able to resolve it in a way that brought justice to her family and further pushed the trucking company to agree to not drive their double trailers on county roads anywhere in the state of Florida.
Michael then contrasts this with automobile cases where the driver who caused the wreck is a major factor. You can resolve those cases or if you try them, you rarely get full justice because a large percentage of responsibility is going to go to someone else. Plus, when you try them, you&amp;#8217;re not going to win them as often, so the settlement values are such that instead of fully taking care of somebody, you are helping them more than they would have been helped had you not been there, but not really getting them full justice. As an example, he points to award a couple of million dollars for a quadriplegic over a lifetime is not really going to take care of them, as opposed to a trucking case. They both agree that with trucking cases there&amp;#8217;s more likely to be a situation where the trucking companies are at fault, they DO have the resources, you can actually do more complete justice and in some cases, when you really have a good case, you can force them to agree to safety changes as part of a settlement and it just feels better knowing the impact you’ve had beyond the case itself.
Joe talks through the financial ups and downs of having your own practice and the discipline it takes to stay the course and be focused on the cases you are looking to take on while maintaining the expenses of the rest of your practice. Michael goes on to describe the conversation he had with Michael Leizerman when Cowen wanted to know how he got to the point where he only had good trucking cases and recalls Leizerman’s simple words, “I just said no to everything else.” Michael and Joe continue to talk about what goes into building a successful firm in direct relationship to the profitability of narrowing the scope of cases t...</itunes:summary></item><item><title>42 – Cynthia Rando – Human Factors: How Space Station Precision Leads to Courtroom Results</title><itunes:title>42 – Cynthia Rando – Human Factors: How Space Station Precision Leads to Courtroom Results</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cynthia Rando, a Certified Human Factors Professional who also operates as an expert witness on human factors in the courtroom. Knowing she always wanted to run her own business, Cynthia started her career at NASA Johnson Space Center in Houston, Texas as a human […]</p><p>The post <a href="https://triallawyernation.com/42-cynthia-rando/" rel="noopener noreferrer" target="_blank">42 – Cynthia Rando – Human Factors: How Space Station Precision Leads to Courtroom Results</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cynthia Rando, a Certified Human Factors Professional who also operates as an expert witness on human factors in the courtroom. Knowing she always wanted to run her own business, Cynthia started her career at NASA Johnson Space Center in Houston, Texas as a human […]</p><p>The post <a href="https://triallawyernation.com/42-cynthia-rando/" rel="noopener noreferrer" target="_blank">42 – Cynthia Rando – Human Factors: How Space Station Precision Leads to Courtroom Results</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/42-cynthia-rando/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1580</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Sep 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/220ff46c-622d-4388-b8f8-fde2f09961bc/cynthia-rando-on-trial-lawyer-nation.mp3" length="32422630" type="audio/mpeg"/><itunes:duration>33:44</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>42</itunes:episode><podcast:episode>42</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cynthia Rando, a Certified Human Factors Professional who also operates as an expert witness on human factors in the courtroom.
Knowing she always wanted to run her own business, Cynthia started her career at NASA Johnson Space Center in Houston, Texas as a human factors engineer, working with the space station program where some of her work is still flying in space, assisting the crew it their missions. Michael notes the space station as an environment where the margin of error is small, and the consequence of error is huge to which Cynthia describes them as one of the most hostile environments you could ever have to design for and in the most stressful safety type environment.
Digging right in, Michael asks the question which is likely to be on most listeners minds – what exactly is “human factors?” Cynthia describes human factors as an extremely broad science that deals with how people interact and perceive their environment, the things they use in that environment, and also how they interact in work with other people. She goes on to boil it down to two things:  1. helping people optimize what they do well, whether it&amp;#8217;s through design or understanding of human behavior, and also your physical body shape and limitations and, 2. mitigate what we don&amp;#8217;t do well to avoid risk of injury or human error. For example, she describes driving perception, where a lot of people have issues on the roadway taking turns, so it is considered a very high cognitive load task. The human factors look at the process and procedure that the person took in taking a turn, the visibility of oncoming traffic, what that person or reasonable driver could have been able to see, and if all conditions were perfect, did they take the right steps.
Michael and Cynthia continue to explore examples and how they determine these scenarios retrospectively. It’s interesting to hear how her firm, Sophic Synergistics, doesn’t do accident reconstruction, but rather often works extremely close with the accident reconstructionist on the case. Cynthia describes her process of going out to conduct a site visit in order to look at the environment, the design of the roadway, where the vehicles were, and the vantage points for all the drivers or entities involved, including pedestrians, which establishes what everybody could see from their vantage point in a reasonable fashion. From there, she’s looking for the best line of facts which line up in corroboration with each other and which make the most sense in terms of probability based on what you know as human factors. Examples of this would be whether there is a question of reaction time, perception, performance, or if speed was involved or not. She describes it as dissecting the actions, behaviors, as well as the cognitive processes, to know what was possible or what wasn&amp;#8217;t, based off the actual physical environment. In other words, it leads to understanding what the facts are telling you, and where they align and where they don&amp;#8217;t.
To understand more on how this might work in other types of cases, Cynthia describes a product liability case which involved a consumer product marketed to adults but ended up being used by children. She describes the product’s design as having been so attractive to little children that the children ended up becoming the primary users despite all the company&amp;#8217;s efforts to say this product isn&amp;#8217;t for kids. She goes on to describe how labeling is also hard to use as a strong enough warning because we, as human beings, are bad at seeing risk and how it pertains to us, making it very difficult to convince people via labeling. A great example Michael brings up of how those risks impact our behaviors is wearing your seatbelt, because there have always been consequence of dying, looming among us all if we don’t wear our seatbelt, but it wasn’t until laws were passed which extend...</itunes:summary></item><item><title>41 – Malorie Peacock – Resources, Doctor Referrals, and Process-based Focus</title><itunes:title>41 – Malorie Peacock – Resources, Doctor Referrals, and Process-based Focus</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another TLN Table Talk to answer the questions of our listeners. This episode focuses on resources for trial lawyers, doctor referrals, and the process behind highlighting what’s most important to your case. The first question […]</p><p>The post <a href="https://triallawyernation.com/41-malorie-peacock/" rel="noopener noreferrer" target="_blank">41 – Malorie Peacock – Resources, Doctor Referrals, and Process-based Focus</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another TLN Table Talk to answer the questions of our listeners. This episode focuses on resources for trial lawyers, doctor referrals, and the process behind highlighting what’s most important to your case. The first question […]</p><p>The post <a href="https://triallawyernation.com/41-malorie-peacock/" rel="noopener noreferrer" target="_blank">41 – Malorie Peacock – Resources, Doctor Referrals, and Process-based Focus</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/41-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1576</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Sep 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a0662e22-b554-46c2-aa61-adcf9322038d/table-talk-8-with-malorie-peacock-on-trial-lawyer-nation.mp3" length="40786501" type="audio/mpeg"/><itunes:duration>42:26</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>41</itunes:episode><podcast:episode>41</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another TLN Table Talk to answer the questions of our listeners. This episode focuses on resources for trial lawyers, doctor referrals, and the process behind highlighting what’s most important to your case.
The first question brought to the table is about what the best resources for newer lawyers starting out in the personal injury trial lawyer world. Michael notes his favorite books today would likely not be his favorites for someone just starting out. Having said that, he recommends starting with books like the AAJ Deposition book by Phillip Miller and Paul Scoptur, pointing to the reality in which 90% of cases are likely going to settle and this book focuses on taking good depositions, increasing the likelihood of a higher value settlement for your clients. He also recommends David Ball’s book, Damages 3, which breaks down how to argue a case in a logical and coherent format, avoiding holes in your story, as well as Rules of the Road by Rick Friedman and Patrick Malone, that focuses on simplifying cases. As a follow up to reading all these great books which are meant to help simplify cases, Malorie poses the question of why it is important for lawyers just out of law school (where everything is so complex)  to make the transition to presenting to a jury where you have to make things simple, and why it is so difficult. Michael explores this idea and feels that it takes a lot more work to make things simple, and the complexity is what we hide behind to mask our own insecurities. They both agree that complexity and confusion are great defense tools and by presenting a bunch of confusing ideas to a jury could end up playing right into the defense’s hands. To top off the discussion about resources, Michael adds several other courses, trial colleges, information exchange groups, and other programs that are offered and can help lay the foundation for up and coming trial attorneys and also suggests choosing an area to really focus on, since no one can really know everything about everything.
Beyond books and seminars, Malorie brings up the idea of going to trials and second chairing trials as another great way to gain real life learning experiences. Michael also describes his approach to pairing up attorneys with each other based on where they are in their career to gain practical experience in the courtroom. It’s also noted, in cases where your might be trying them on your own, it can still be beneficial to bring in other attorneys who have done what you are about to do, to strategize and help you prepare. Malorie talks about a specific instance of this coming up for her, where she plans to help a friend through voir dire in their upcoming case. Michael also reminisces about several times back in his early days, enticing friends to come over and practice voir dire and openings with pizza and beer in exchange for their feedback. Although, these weren’t professionals or experts, this practice did help him get more comfortable with talking to people while getting useful feedback.
Another question from our listeners is about lawyers referring people to doctors and the perceived issue that the people getting referred are not actually injured but are being sent to a doctor who will work up some medical documentation to make them look like they’ve sustained an injury in order to make more money for the lawyer. Michael describes his personal experience with this issue in that, he faces it head on and is upfront about it, thereby avoiding any awkwardness or perceived deviance on his part. For him, it basically boils down to having a client in pain, who asks for advice on what doctor to go see. They&amp;#8217;re not sure what doctor to go see. They don&amp;#8217;t know any specialists in this area. What should I do? Most people would say, tell them to go see a doctor and give them a name. In other words,</itunes:summary></item><item><title>40 – Ken Levinson – Focus Groups and Metaphors</title><itunes:title>40 – Ken Levinson – Focus Groups and Metaphors</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ken Levinson, a successful trial attorney who is also very active with his trial consultant focus group practice, for a discussion on how his unique practice is getting big results in the courtroom. Ken selfishly loves his “split practice” primarily because of its process […]</p><p>The post <a href="https://triallawyernation.com/40-ken-levinson/" rel="noopener noreferrer" target="_blank">40 – Ken Levinson – Focus Groups and Metaphors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ken Levinson, a successful trial attorney who is also very active with his trial consultant focus group practice, for a discussion on how his unique practice is getting big results in the courtroom. Ken selfishly loves his “split practice” primarily because of its process […]</p><p>The post <a href="https://triallawyernation.com/40-ken-levinson/" rel="noopener noreferrer" target="_blank">40 – Ken Levinson – Focus Groups and Metaphors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/40-ken-levinson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1544</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Aug 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5846acbb-59a7-40be-8b62-85b439aed244/ken-levinson-on-trial-lawyer-nation.mp3" length="50901330" type="audio/mpeg"/><itunes:duration>52:59</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>40</itunes:episode><podcast:episode>40</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ken Levinson, a successful trial attorney who is also very active with his trial consultant focus group practice, for a discussion on how his unique practice is getting big results in the courtroom. Ken selfishly loves his “split practice” primarily because of its process of constant learning which comes with both sides of his practice, noting that he’d never want to give either of them up.
The conversation begins by exploring focus groups, as Ken talks through how they help in cases because lawyers are able to find out what resonates with people and then test it before ever stepping into the courtroom. “Over time, I&amp;#8217;ve learned the better approach is to accept what people tell you. Listen, and in a neutral way, find out what&amp;#8217;s going on.” Ken goes on to say “I don&amp;#8217;t want to fall in love with my case or a witness or a theory without really stepping back and almost looking at your case in a different way” which is exactly what focus groups help him do while pointing to the teachings of Michael Leizerman [link to Michael Leizerman episode] of needing to have a “Zen mind” or a beginners mind. He adds “I think we get lost in the language of being a lawyer and I’ve really tried to train myself to talk like real folks in everyday life about our cases.” Michael then points out how it is incredibly important to be yourself, noting the power that authenticity brings to human communication both inside and out of the courtroom.
After working with so many great lawyers, Michael wonders what Ken has seen separates the good from the elite. Ken points out two factors he’s seen in elite lawyers: 1. They know their cases inside and out and although they may seem to talk very casually about things in the courtroom, they actually work extremely hard; and 2. The better trial lawyers he’s gotten to know are always learning. Ken goes on to point out there are some firms he might do 20+ focus groups for in a given year, and although they have been getting multi-million dollar verdicts for decades now, they are always learning, testing, reading, revising, and thinking about how to improve.
Michael speaks to his own experiences on learning and how over the years, while there are some basic human things that don’t change, many things do change over time and thus, lawyers need to be open to continuing to learn in order to be effective in the courtroom. Ken follows up to describe some of the other things he’s doing to continually get better, such as reading a lot on decision-making, psychology, and metaphors, then discussing what he’s learned with friends and colleagues, testing things for himself in focus groups, case preparations, depositions, and in the courtroom. He also goes to seminars and holds in-house trainings. Ken also discusses some of the ideas he’s learned from R. Rex Parris [link to Rex episode] on metaphors and how he’s been able to incorporate them into his courtroom proceedings.
Talking more about Ken’s experiences with focus groups and testing theories within them, he describes a few exercises he’s used to better understand the imagery that focus group juries associate with their case using simple techniques. Then he takes things a step further to discuss the findings, one-on-one, with the focus group participants. Through this process, he’s discovered many great metaphors and images that have helped his cases as well as some that needed to be tweaked or reworked for a case, noting that it’s better to find out and understand things which can negatively impact your case prior to trial, than during it, of course.
Beyond running his law firm and focus groups, Ken has also written books and articles, which begs the question – how does he have time for all of this? Ken describes his methods of time management which include getting up several hours before his wife and kids, but also includes time blocking and scheduling things b...</itunes:summary></item><item><title>39 – Sari de la Motte – What we Tell Jurors Without Saying a Word</title><itunes:title>39 – Sari de la Motte – What we Tell Jurors Without Saying a Word</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with presentation coach, speaker, and trial consultant, Sari de la Motte, for a conversation on nonverbal communication. With two advanced degrees in music, and having started out initially teaching teachers how to get better results in their classrooms, Sari has transitioned her skills to working […]</p><p>The post <a href="https://triallawyernation.com/39-sari-de-la-motte/" rel="noopener noreferrer" target="_blank">39 – Sari de la Motte – What we Tell Jurors Without Saying a Word</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with presentation coach, speaker, and trial consultant, Sari de la Motte, for a conversation on nonverbal communication. With two advanced degrees in music, and having started out initially teaching teachers how to get better results in their classrooms, Sari has transitioned her skills to working […]</p><p>The post <a href="https://triallawyernation.com/39-sari-de-la-motte/" rel="noopener noreferrer" target="_blank">39 – Sari de la Motte – What we Tell Jurors Without Saying a Word</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/39-sari-de-la-motte/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1524</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Aug 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e1c46061-0261-4ec5-971a-71ae6e59f76a/sari-de-la-motte-on-trial-lawyer-nation.mp3" length="72226630" type="audio/mpeg"/><itunes:duration>01:15:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>39</itunes:episode><podcast:episode>39</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with presentation coach, speaker, and trial consultant, Sari de la Motte, for a conversation on nonverbal communication. With two advanced degrees in music, and having started out initially teaching teachers how to get better results in their classrooms, Sari has transitioned her skills to working 100% with trial attorneys on how to present and work with juries.
Sari began her journey while attending school for her Master’s Degree in Music, when her professor told her she needed to go to a training on nonverbal communication to help her become a better teacher. She attended with the mindset that she was going to learn about how to read people’s nonverbal cues and make up stories about what they are communicating. Little did she realize the focus would be on herself and how she communicated nonverbally, and how she could increase her presence and charisma. And she was hooked! The trainer was Michael Grinder, a master of, and world renown expert in, the power of influence — the science of non-verbal communication, non-verbal leadership, group dynamics, advanced relationship building skills and presentation skills. She was so intrigued, she looked him up, and followed him around the country, paying her own expenses along the way for upwards of 9 months to observe and take notes on what he was presenting. After which she pivoted completely from music to nonverbal communication.
Both music and nonverbal communication are the two universal languages. She explains, you don’t need training in music to enjoy it and the same goes for nonverbal communication in order to understand it, i.e., you don’t need to be trained to know when your spouse is upset. But, if you want to perform music or you want to be systematic in how you communicate nonverbally, then you certainly need to become trained in those areas.
In the beginning, Sari started training teachers in schools on how to communicate using nonverbal techniques until the recession hit and she realized schools had less and less money to use. That’s when she adapted her trainings for the corporate world. Little did she know that when the Oregonian did a story on her, she would receive a call from a lawyer asking her to come help pick a jury the next week. She also wasn’t sure on how she would be helping but once she was in the courtroom, she again was hooked and knew it was a great fit for her.
Michael wonders how Sari learned how to take what she knew about nonverbal communication and apply it to what lawyers do. Sari shares a story about how the original lawyer wanted her to come to the courtroom, watch the jury pool’s body language and tell him who to keep on and who to kick off. Ironically, she found that as much as she kept watching the jury, to which there is no scientific evidence to back up the ability to read body language as its own language to make judgements about people, her attention kept coming back to the lawyer himself. She soon realized, the biggest opportunity to help this lawyer was to in fact, help him with his own nonverbal communication in how he was interacting with the jury. Thankfully he was open to her feedback and wanted to know everything he could from her. Sari goes on to point out that all the nonverbal skills she teaches, whether teaching teachers, the corporate world, or to lawyers, are all the same skills. It’s just the context that changes. And once she learned the context lawyers operate in, how to apply those skills, and met a lawyer who was able to look at himself instead of focusing on what the jury was doing, she truly fell in love with the work trial lawyers do. Michael points out the irony of “how many times we’re doing something with our hands, a facial expression, other body language, or even our tone of voice, and we don’t even know it. And we’re giving off a message that is the opposite of the words we’re saying.” Sari not only agrees,</itunes:summary></item><item><title>38 – Wayne Pollock – The Court of Public Opinion</title><itunes:title>38 – Wayne Pollock – The Court of Public Opinion</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney and founder of Copo Strategies, Wayne Pollock, for an in-depth discussion on the court of public opinion [copo] and how it can affect your clients, cases, firm, and reputation. Having graduated college and working in public relations for a PR firm for about […]</p><p>The post <a href="https://triallawyernation.com/38-wayne-pollock/" rel="noopener noreferrer" target="_blank">38 – Wayne Pollock – The Court of Public Opinion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney and founder of Copo Strategies, Wayne Pollock, for an in-depth discussion on the court of public opinion [copo] and how it can affect your clients, cases, firm, and reputation. Having graduated college and working in public relations for a PR firm for about […]</p><p>The post <a href="https://triallawyernation.com/38-wayne-pollock/" rel="noopener noreferrer" target="_blank">38 – Wayne Pollock – The Court of Public Opinion</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/38-wayne-pollock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1496</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Jul 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/9c30b7bd-9a56-4698-8861-cdb1c3d0e0ea/wayne-pollock-on-trial-lawyer-nation.mp3" length="64489097" type="audio/mpeg"/><itunes:duration>01:07:07</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>38</itunes:episode><podcast:episode>38</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney and founder of Copo Strategies, Wayne Pollock, for an in-depth discussion on the court of public opinion [copo] and how it can affect your clients, cases, firm, and reputation.
Having graduated college and working in public relations for a PR firm for about four years, he was introduced to the legal world through one of his clients at the time, Fox Rothschild, now an AM Law 100 law firm, which inspired Wayne to go to law school. Graduating law school from Georgetown University, he went to work at a big law firm for six and a half years as a litigation associate while he never stopped liking public relations. Wayne describes himself as an attorney focused on the court of public opinion, which really means he helps other attorneys and their clients, ethically, strategically, and proactively engage public opinion in order to help those clients resolve their cases favorably. Wayne does this work to help the attorneys build their practices, he also goes in as a consultant to law firms, and other times as limited scope co-counsel to the actual clients. Overall, his goal is to help clients resolve their cases favorably through the media and through outreach to the public, essentially blending media strategies with legal strategies, and ethical compliance with defamation avoidance.
Wayne describes the launch of this offering from his firm, mainly because he didn&amp;#8217;t see this kind of fixture being offered to attorneys and clients. Often, he describes seeing, attorneys and clients who are talking to the media in connection with active litigation, but they didn&amp;#8217;t seem to have a strategy. They don&amp;#8217;t seem to be thinking about what&amp;#8217;s happening in court when they&amp;#8217;re saying things publicly. They certainly aren&amp;#8217;t always thinking about the ethics. And he’s also seen plenty of press releases where the PR firm or the law firm is clearly defaming the other side. So, he took that need in the market and thought his services could be used in a different way, thereby launching his firm a couple of years ago, to do just that.
When it comes to being in the media, Wayne admits it&amp;#8217;s daunting for many attorneys, mostly because unlike a normal litigation practice, there are no rules. There are literally no rules of evidence, no rules of procedure, and it&amp;#8217;s somewhat of an “every person for themselves” type environment, and that&amp;#8217;s difficult for attorneys to get used to. He points out there are obviously ethical rules and defamation rules, but in terms of how you engage with the media and what you say, there’s really no set core set of practices that are established. Regardless, Wayne still encourages his clients, and their end clients, to always be thinking about the court of public opinion and engage it head on as a part of their legal toolkit, because often times, they find that what happens in the court of public opinion impacts what happens in the court of law in this era of social media, online news, and the viralness of both. From Michael’s previous experience, he’s also found competing mindsets of the ego of wanting to be on TV and wanting to be quoted, pitted against the fear of not wanting to cause harm to anyone, especially his clients. Wayne goes on to discuss the privilege issue and how it is a huge problem when law firms hire outside PR firms. He explains it all in detail, but once he realized that he could help get around the privilege issue by serving as an attorney, the light bulb went off and he said to himself, “I guess I&amp;#8217;m just going to have to do this myself.”
Wayne defines the “court of public opinion” as people who are not parties to a legal dispute, but whose perceptions of the dispute could impact how the dispute is resolved and how the litigant’s reputation or prosperity could be affected. He goes on to describe the many different types of pools of people who can be affected by...</itunes:summary></item><item><title>37 -Sonia Rodriguez – Caseloads: Quality vs. Quantity</title><itunes:title>37 -Sonia Rodriguez – Caseloads: Quality vs. Quantity</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This show focuses mainly on questions revolving around caseloads and determining the best approach for your practice. The first question from our […]</p><p>The post <a href="https://triallawyernation.com/37-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">37 -Sonia Rodriguez – Caseloads: Quality vs. Quantity</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This show focuses mainly on questions revolving around caseloads and determining the best approach for your practice. The first question from our […]</p><p>The post <a href="https://triallawyernation.com/37-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">37 -Sonia Rodriguez – Caseloads: Quality vs. Quantity</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/37-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1482</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Jul 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5f49a5a4-5044-4597-898c-375bc8818004/table-talk-7-with-sonia-rodriguez-on-trial-lawyer-nation.mp3" length="60257248" type="audio/mpeg"/><itunes:duration>01:02:42</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>37</itunes:episode><podcast:episode>37</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This show focuses mainly on questions revolving around caseloads and determining the best approach for your practice.
The first question from our listeners is about the number of cases an attorney should take on at any given time. Sonia discusses the balancing act, especially for younger lawyers, of quality vs. quantity. Attorneys may want to trim down their docket of cases, but need to make sure these are quality cases that will help keep the lights on and not arbitrarily setting a number for maximum cases. She also reviews some of the dangers of trimming a docket and how it can be a very dangerous economic decision. And she notes that each case should be thoughtfully selected to match the goals for the practice.
Sonia came from a practice with partners with duel loads. (IE: One partner that handles big cases and more complex cases, and the other might carry a larger volume case load to help pay the bills and keep the lights on.) This was a consensus among the partners about how the practice would operate. She points out that her practice has never been based on a very small docket and personally finds this to be a scary prospect. Michael, on the other hand, has operated in the full spectrum of caseloads. He recalls early on having 200 car wreck cases at one time with average case values being fairly low, some of which in hindsight were never economically viable. He even breaks down the impact some of those low value cases can have on a practice. And he also points out it is nearly impossible to be a high-volume lawyer while also trying to be a boutique, high-quality on one case, lawyer. The systems for handling each are very different as well as the tradeoffs which need to be made regarding one type of practice versus the other, both from a personal and professional perspective. Sonia adds there are many lawyers out there building a heavy case load practice and becoming very successful, which ties directly into Michael’s assertion that the type of practice you choose to run must also match your personal preferences, personality type, and aspirations. Michael also describes this as knowing where you are in the marketplace and his explanation on how you figure this out is phenomenal for both young and seasoned lawyers to take note of. He also gives some direct advice for our younger attorney listeners to understand the path to getting bigger cases when you work in someone else’s firm and don’t have the final say in certain matters such as case load.
The next question comes in a few parts. The first being, do firms making the transition into reducing their caseloads spend less on marketing and instead spend more time focusing on referrals? Michael explains why he made a conscious decision to stop marketing to the public when he decided to raise the threshold on the size of cases he wanted to take on. He goes on to reveal the reasons behind this decision which may or may not be what you think. Sonia also brings up a great point about the type of practice you run being largely based on your own risk tolerance and how it relates to the demands of different types of practices.
Secondly, when a firm makes the transition to a smaller caseload, do they end up reducing staff as well? Michael has definitely seen this model work both ways, but discloses why he personally has more staff now, working even fewer cases. He has found when your average fee goes up, you can increase the amount of man/woman-power you can put into the case and so you can pay better, which in turn helps you attract more and better team members to work on cases. Sonia also adds, from her own experience, the more time you have to focus on a case for an extended period of time the more ways she thinks of how to really make a big impact on a...</itunes:summary></item><item><title>36 – David Ball – Finding the Alignment – Understanding What Jurors Want</title><itunes:title>36 – David Ball – Finding the Alignment – Understanding What Jurors Want</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a special guest, Dr. David Ball. David is a trial consultant, speaker, and one of the “fathers” of the book “The Reptile in the MIST.” His name and his books have been mentioned on numerous episodes not only Michael Cowen, but many of our […]</p><p>The post <a href="https://triallawyernation.com/36-david-ball/" rel="noopener noreferrer" target="_blank">36 – David Ball – Finding the Alignment – Understanding What Jurors Want</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a special guest, Dr. David Ball. David is a trial consultant, speaker, and one of the “fathers” of the book “The Reptile in the MIST.” His name and his books have been mentioned on numerous episodes not only Michael Cowen, but many of our […]</p><p>The post <a href="https://triallawyernation.com/36-david-ball/" rel="noopener noreferrer" target="_blank">36 – David Ball – Finding the Alignment – Understanding What Jurors Want</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/36-david-ball/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1403</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Jun 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/df8b75fc-1efb-4212-806a-ebcb546c4ebe/david-ball-on-trial-lawyer-nation.mp3" length="78840432" type="audio/mpeg"/><itunes:duration>01:22:04</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>36</itunes:episode><podcast:episode>36</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a special guest, Dr. David Ball. David is a trial consultant, speaker, and one of the “fathers” of the book “The Reptile in the MIST.” His name and his books have been mentioned on numerous episodes not only Michael Cowen, but many of our Trial Lawyer Nation guests. With several books of David’s to choose from, Michael can’t help but note how “David Ball on Damages 3” has been very useful in helping him craft opening statements and serving as an outline for many trials. He also highly recommends all trial lawyers have this book within arms-reach of their desk (more on this later in the episode). And for those trial lawyers who don’t know David personally, it is important to also note he has probably done more good for trial lawyers than anyone else in the industry.
Having started down his path many years ago, David’s mission of trying to help trial attorneys make complicated things clear, originally came from his background in theatre, where much of what he had learned in theatre has been extremely useful for trial lawyers. In fact, working with a more classical repertoire theatre with works from Shakespeare, he wondered how he could make those plays crystal clear for the audience who is listening to it and how it might relate to the legal industry. His conclusion? “I realized lawyers have 2 problems: 1. They’re boring as hell and 2. They’re not very clear about what they’re talking about.” Today David describes what he does as helping to strategize cases to maximize the principles of what we’ve learned in the neurosciences and apply it to how people really make conclusions, how decisions are made, how we know things, and how logic has very little to do with any of it. Essentially, working as a bridge between the neurosciences and the courtroom.
So, how do we get jurors to see things the way we want them to? Logic doesn’t deal with the law school version of tell them your case, they’ll understand your case, and if you’re in the right, they’ll give your client a just verdict. Justice has nothing to do with how people make decisions. How do we translate that into things you’re allowed to do in trial and in a way that will motivate jurors to do what we want them to do? David says, people don’t make their decisions on the basis of “justice,” but rather justice is simply the result of something you think you want. He goes on to explain why trial lawyers need to look at what they’ve got and then put this “stew” together into something someone REALLY wants, for it to end the way we want it to. The whole process of trial, as David describes it, is an alignment.
David continues to describe this alignment by combining solid research along with all the things he’s learned in theatre about what real storytelling is. The fundamental thing about The Reptile, he describes, is by getting the jurors to want themselves to be safe and live in a safe world, that becomes their want. He also points out that in order to get their want, he also needs to get his client’s “want,” which is money. Michael adds to this by stating the only power the jury has in the courtroom is to give or deny money in the case. David goes on to say that if the attorney is presenting their case well, jurors will understand if they give a good verdict it will make their world safer, but also giving a bad verdict will make their world a more dangerous place than it is now. In other words, once the jurors walk into the courtroom, they will be walking out with either a safer world or a more dangerous world, but it will never be the same way as when they walked in. Furthermore, David explains when you ask a client why they are doing the case, not only will they say it’s because they need the money (compensation) but they also want to make sure this won’t happen to anyone else. To expand on his point, David shares an example from his early years watching the trial of a case involving a wealthy...</itunes:summary></item><item><title>35 – R. Rex Parris – Cognitive Science and the Persuasion of Jurors</title><itunes:title>35 – R. Rex Parris – Cognitive Science and the Persuasion of Jurors</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down an accomplished trial lawyer, speaker, and Mayor of Lancaster, CA, R. Rex Parris, for a conversation revolving around the intersection of cognitive science and the persuasion of jurors. Having acquired his knowledge over the course of his career, Rex has been able to leverage his […]</p><p>The post <a href="https://triallawyernation.com/35-r-rex-parris/" rel="noopener noreferrer" target="_blank">35 – R. Rex Parris – Cognitive Science and the Persuasion of Jurors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down an accomplished trial lawyer, speaker, and Mayor of Lancaster, CA, R. Rex Parris, for a conversation revolving around the intersection of cognitive science and the persuasion of jurors. Having acquired his knowledge over the course of his career, Rex has been able to leverage his […]</p><p>The post <a href="https://triallawyernation.com/35-r-rex-parris/" rel="noopener noreferrer" target="_blank">35 – R. Rex Parris – Cognitive Science and the Persuasion of Jurors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/35-r-rex-parris/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1305</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 Jun 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a521a3aa-32f4-40fa-9810-20766841cff9/r-rex-parris-on-trial-lawyer-nation.mp3" length="90267107" type="audio/mpeg"/><itunes:duration>01:33:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>35</itunes:episode><podcast:episode>35</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down an accomplished trial lawyer, speaker, and Mayor of Lancaster, CA, R. Rex Parris, for a conversation revolving around the intersection of cognitive science and the persuasion of jurors. Having acquired his knowledge over the course of his career, Rex has been able to leverage his deep understanding of cognitive science in obtaining dozens of 7, 8, and 9-figure verdicts and settlements, along with a historic and record-breaking $370,000,000 defamation jury verdict.
Michael’s curiosity starts the conversation off by asking Rex what he did do to obtain the skills he’s developed; which Rex breaks down his journey into its simplest form stating he first had to learn it was a “skill.” Many individuals think there are only a certain number of people who are born to be trial lawyers when the reality is they are just skills to be learned. Rex goes as far as to say that anybody who gets through law school has the capacity to learn those skills and do a magnificent job in the courtroom. He shares how he went on to Trial Lawyers College and continued on to attend many CLE seminars, public speaking and voice seminars, and began studying a lot of cognitive science, all of which to learn how people make decisions, how to persuade people, and how to interact and engage people. Michael shares how the more people he meets at the top of the industry, the more he sees the commonality of their constant desire to learn more.
Focusing on the things Rex has learned through his studies of cognitive science, Michael turns his attention to finding out the things most helpful to Rex in the courtroom. As Rex sees it, everything from where he stands, to where he looks, and what he does with his hands and body is important. He goes on to talk about keeping his fear level down by controlling his heartbeat, which he knows he wants to keep between 90-100 bpm in order to stay in “the zone.”   He also knows how to lower his heart rate when it goes over 100 through a technique called “combat breathing” along with taking note of several other observations within the moment, in order to snap back into the present refreshed and ready to go. To that point, Michael shares how when he’s in a trial, he tries to feel the joy of being in trial and let the outcome take care of itself stating “the more I want to win and worry about the outcome, the less I trust the jurors,” which inevitably comes through in your body language or eye contact. Instead, Michael purposely decides he’s going to trust the jurors to do the right thing, and it always seems to work out better.
Rex then discusses his views on utilizing a classic reversal in the courtroom where he describes it as “in every scene of every movie or play there is a reversal of value” (using the example of how Star Wars starts in the desert and in the next scene you’re in the empire) the greater the contrast the better. In the courtroom, Rex talks through how he uses a lottery ticket analogy, where his client holds the “winning ticket” to the super big jackpot and the only thing he needs to claim it is to give up some things. He then proceeds to talk through all the things his client has to give up, stating everything that has been given up as a result of their injury without talking about the things that have been done to his client. The reversal then comes into play at the end, where Rex turns to the jury and asks if any of them want that ticket. They continue to discuss the differences of what a client has gone through and what they’ve lost, and Rex recognizes that most lawyers have been trained to present cases in a pain and suffering context as to what’s been done to their client but, he points out, in most cultures, “bad stuff” doesn’t have a value. Well-being is what equals wealth in America, citing what Steve Jobs would have given for a pancreas that worked. Which is why during the trial,</itunes:summary></item><item><title>34 – Sonia Rodriguez – Hindsight in the PI World</title><itunes:title>34 – Sonia Rodriguez – Hindsight in the PI World</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on advice for our up-and-coming personal injury attorneys on the things we know now and wishes we knew earlier […]</p><p>The post <a href="https://triallawyernation.com/34-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">34 – Sonia Rodriguez – Hindsight in the PI World</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on advice for our up-and-coming personal injury attorneys on the things we know now and wishes we knew earlier […]</p><p>The post <a href="https://triallawyernation.com/34-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">34 – Sonia Rodriguez – Hindsight in the PI World</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/34-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1164</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 May 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/79a59484-0e3b-40a5-9d9e-08ac43ca1314/table-talk-6-with-sonia-rodriguez-on-trial-lawyer-nation.mp3" length="50196273" type="audio/mpeg"/><itunes:duration>52:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>34</itunes:episode><podcast:episode>34</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on advice for our up-and-coming personal injury attorneys on the things we know now and wishes we knew earlier in our careers.
Starting right off in the broad sense of the industry, we start with a question about what advice would we give to a lawyer who is in the first 2 years of practice. Learning the hard way, Sonia states why it is critical for a successful personal injury law practice to understand the difference between a PI practice and a typical business practice when you are talking to bankers and lenders. The discussions you’ll have with bankers and lenders about lines of credit and assets in regards to your practice can sound like a foreign language to certain bankers, so you really need to find a bank that knows the PI practice and knows that many times the assets you have are going to be intangible, and are more likely to be in your file cabinet or on your server. Michael also points out how the banking regulations have also tightened up in recent years where it has become harder for PI lawyers to borrow against their case list. To this point, Sonia suggests once you have a few years under your belt, you should start saving/hoarding your money so you can borrow against your own investments and savings when you want to. They both agree once you hit your first big case, you don’t want to start living like that has become your new lifestyle every year or every month and you need to live below your means for a long time. Michael recalls avoiding the temptation to go buy the expensive Mercedes and shares how his first house was only $67,000, which was in stark contrast to other lawyers who went out and bought big houses and could barely pay their credit cards or make it month to month. It was with this foresight and now shared knowledge, that Michael reveals his early financial habits have led him to build the successful practice he has today.
Providing additional advice for PI lawyers just starting out, Michael weighs the pros and cons of gaining experience by starting in a district attorney’s office (hint – it’s not advised…and for good reason). He goes on to suggest several much better ways to gain experience and learn from other attorney’s experience, this podcast being one of them, which will prove to be more advantageous in building a solid foundation for a personal injury practice. Thinking from the other end of the spectrum, Sonia also offers advice regarding business relationships and how they are bound to change over time and shares the key factors you need to consider before entering into a partnership, regardless of the current or past relationships status. A lesson the majority of seasoned attorneys would likely agree with, hindsight being 20/20. Michael, being one of them, recounts one of the things he knows now that he wishes he knew earlier, and how he wishes he had spent a seemingly small amount of money early on to hire a lawyer to draft his agreements with other lawyers. Being lawyers, he says, “we think we can do it ourselves,” and in the process, we end up overlooking the holes in an agreement and only looking at it through rose-colored glasses as if nothing will ever change in the relationship. Michael reveals, in his own hindsight, the amount of money he’s paid out on legal fees to draft things for him now, has turned out to be less than 1% of what he’s paying people that he wouldn’t have had to pay had he had those agreements in place. LESS THAN 1%!
Sonia transitions by discussing the amount of stress brought on day-to-day in this industry. Our bodies were never designed to handle these amounts of mental or physical stress that can come with a heavy litigation practice, she says, and on the plaintiff’s side, it can also be very easy to become emotionally...</itunes:summary></item><item><title>33 – Julian C. Gomez – Autonomous Vehicles: People v. Machines</title><itunes:title>33 – Julian C. Gomez – Autonomous Vehicles: People v. Machines</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with automotive products liability attorney, Julian C. Gomez, to discuss his expertise on product cases, specifically dealing with autonomous vehicles (AKA: Robot Cars). Most attorneys can relate, but the gist of every other talk Michael has ever heard on this topic, before Julian’s, was that […]</p><p>The post <a href="https://triallawyernation.com/33-julian-c-gomez/" rel="noopener noreferrer" target="_blank">33 – Julian C. Gomez – Autonomous Vehicles: People v. Machines</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with automotive products liability attorney, Julian C. Gomez, to discuss his expertise on product cases, specifically dealing with autonomous vehicles (AKA: Robot Cars). Most attorneys can relate, but the gist of every other talk Michael has ever heard on this topic, before Julian’s, was that […]</p><p>The post <a href="https://triallawyernation.com/33-julian-c-gomez/" rel="noopener noreferrer" target="_blank">33 – Julian C. Gomez – Autonomous Vehicles: People v. Machines</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/33-julian-c-gomez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1115</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 May 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8f5e543d-24cd-474b-a611-047b6fcbfe58/julian-c-gomez-on-trial-lawyer-nation.mp3" length="60982714" type="audio/mpeg"/><itunes:duration>01:03:28</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>33</itunes:episode><podcast:episode>33</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with automotive products liability attorney, Julian C. Gomez, to discuss his expertise on product cases, specifically dealing with autonomous vehicles (AKA: Robot Cars). Most attorneys can relate, but the gist of every other talk Michael has ever heard on this topic, before Julian’s, was that we’re going to get robot cars, they’re never going to crash, and they’re going to put everyone out of business in 5 years. This is certainly what the automotive industry is trying to promise, but the data we have to date suggests otherwise.
Julian’s beginnings, getting into the field of automotive product cases, started back when he clerked for a judge who was the first in the country to try a Ford Explorer/Firestone case. He was able to sit through the trial and learn from some of the best lawyers in the country, which sparked his interest and set him on this path. When Julian started doing automotive product cases, he noticed the engineers were starting to address the legal issues as opposed to the engineering issues behind them. He points out that the engineering is really not all that difficult – the vehicle uses data gathering devices, puts the information into a data processor, which processes the data based on an algorithm, then an answer or result is spitting out, and makes the vehicle do something. Getting too far into the details can sometimes overcomplicate things, which Julian compares to the area of autonomous vehicles and states “I don’t have to be a computer engineer, to know that my computer is broken or to know that it’s working.”
Julian then describes the different levels of crash avoidance technologies (1-6) to include all sides of the vehicle along with the various types (signaling warnings to taking full-blown actions with the vehicle). He goes on to talk about how the levels start to gray out based on human data input as well as how there really are no “driverless” vehicles on the road today, despite what you hear on the news. He also discusses a recent AAA report addressing the confusion regarding the different types of autonomous systems due to the industry, and manufacturers, because there is not a standardized naming structure for these systems.
Interestingly, Julian explains the current way they are measuring the level 3-5 type autonomous vehicles is through disengagements, where the human driver has had to take over the car’s actions instead of it driving itself. In comparison, Apple had roughly 1 disengagement every 1.2 miles whereas, on the opposite end of the spectrum, Waymo had roughly 1 disengagement every 10,000 miles. And while there is a huge disparity between the top performers and the bottom, and numerous tragedies throughout the industry, Julian points out the real problem is there haven’t been enough vehicle miles driven to know how safe they are going to be. He also talks about the millions of vehicle miles driven each year compared to the thousands of deaths that occur on the road, and then extrapolates the data from when Uber had its recent fatality, based on the number of vehicle miles driven by autonomous cars at that point, to determine we would be experiencing around 1.6 million deaths each year. He brings this point home by stating even if you cut that number in half multiple times, it’s still much more than what is happening today on our roads.
Another problem Julian points out is the conflicts that occur between an objective algorithm system in the computer within the car working with a human subjective system. He gives a great example of how we’ve all seen cars, even before we started driving, interact in different ways when the driver is planning to turn right (IE: roll slowly through the light, even if it’s technically not the correct way). As humans, we are able to gauge how much space/time we have between our vehicle and the vehicle turning in front of us,</itunes:summary></item><item><title>32 – Jim Adler – Building a Firm on Reputation</title><itunes:title>32 – Jim Adler – Building a Firm on Reputation</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with prominent Texas attorney, Jim Adler, AKA “The Texas Hammer,” for a discussion on building a law practice on a solid reputation. Running an efficient law firm that has allowed him the ability to spend quality time with his large family (4 kids and 9 […]</p><p>The post <a href="https://triallawyernation.com/32-jim-adler/" rel="noopener noreferrer" target="_blank">32 – Jim Adler – Building a Firm on Reputation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with prominent Texas attorney, Jim Adler, AKA “The Texas Hammer,” for a discussion on building a law practice on a solid reputation. Running an efficient law firm that has allowed him the ability to spend quality time with his large family (4 kids and 9 […]</p><p>The post <a href="https://triallawyernation.com/32-jim-adler/" rel="noopener noreferrer" target="_blank">32 – Jim Adler – Building a Firm on Reputation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/32-jim-adler/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1079</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Apr 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a33be961-eb88-4787-bd4b-238ce24c69c3/jim-adler-on-trial-lawyer-nation.mp3" length="83554178" type="audio/mpeg"/><itunes:duration>01:26:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>32</itunes:episode><podcast:episode>32</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with prominent Texas attorney, Jim Adler, AKA “The Texas Hammer,” for a discussion on building a law practice on a solid reputation.
Running an efficient law firm that has allowed him the ability to spend quality time with his large family (4 kids and 9 grandkids) didn’t happen overnight. Having started his practice doing everything by himself, learning to delegate and understanding the business and marketing side of running a firm are two areas where Adler has focused on the most to build the successful law firm he has today.
Adler recalls back in “those days,” when he was starting out, thinking that it would have been ridiculous to believe he would ever make $100,000. When he started, he was struggling to support his family and manage to do everything himself. He initially started advertising in the “green sheets” and got a little business. But it was when he started using a company called “Lawyers Marketing Services,” that he saw more success. He was told to “try it, you’ll like it,” and went into TV advertising which quickly had his phone ringing off the hook. Of course, it didn’t come without its fair share of social pressures not to advertise to the public back then, due to the stigma that other attorneys attached to the tactic. Adler has also found himself bearing the brunt of parodies on TV, even being referenced on Beavis and Butthead as “Joe Adler.” To which Michael points out, “you know you’ve made it when a national tv show is referencing you.”
Now going on his 5th generation of TV viewers, The Texas Hammer has found himself up against finding the attention of younger people who don’t want to pay for TV, AKA “cord cutters.” These are the individuals who are watching entertainment on their Slingbox, Roku, PlayStation, Netflix, and YouTube, which makes it especially hard to reach them. People don’t have “TV” anymore, so you have to find them elsewhere, which is why Adler has a saying in his firm, “if we’re not changing, we’re dying.” It is this mindset and desire to continue to learn and adapt (more on that later in the episode), which continues to keep his name and brand so strong.
The conversation then turns to when Adler became partners with a well-known U.S. District Judge, Robert O’Connor, who wanted to get back into practice. Judge O’Connor knew that Adler was wasting his time doing divorces, bankruptcy, and real estate and this was “the age of the specialization.” Taking that advice and focusing on personal injury cases has grown his firm to a staggering 30 attorneys and roughly 300 staff! Michael and Adler both agree that having so many people working for the firm is a lot of moving parts. But as Michael points out, it can be “a lot harder to run a business than to be a lawyer.”
Adler goes on to describe the way his firm has created a departmentalized system to take care of clients every step of the way. His intake department has specialists that only take new client calls and are separated from an operator who accepts all calls. His case management department with case managers who are assigned to each case and are supervised by a lawyer essentially works like a mini law practice within his law firm. The packaging department with specialists in preparing settlements and gathering all the hospital records, are all just the tip of the iceberg when you look at the organization he’s built.
In fact, evolution has been long and everchanging with the times. Adler recalls how all of these departments work well, but he received feedback that clients hated being passed around. Since then he has utilized his case managers to tee up the transition better and give the client a clear sense of what each step in their case is going to be. He goes on to describe their closing department, as well as their administrative departments and accounting departments, a strong litigation department, and an internet department,</itunes:summary></item><item><title>31 – Malorie Peacock – Proven Techniques for Proving Damages</title><itunes:title>31 – Malorie Peacock – Proven Techniques for Proving Damages</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, to answer the questions of our listeners. This show focuses on how to prove your client’s harms and losses at trial. The first listener question is regarding the idea of whether 3X the medical bills is […]</p><p>The post <a href="https://triallawyernation.com/31-malorie-peacock/" rel="noopener noreferrer" target="_blank">31 – Malorie Peacock – Proven Techniques for Proving Damages</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, to answer the questions of our listeners. This show focuses on how to prove your client’s harms and losses at trial. The first listener question is regarding the idea of whether 3X the medical bills is […]</p><p>The post <a href="https://triallawyernation.com/31-malorie-peacock/" rel="noopener noreferrer" target="_blank">31 – Malorie Peacock – Proven Techniques for Proving Damages</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/31-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1060</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Apr 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/cfe6b401-c11e-48c1-af34-deadf9abe025/table-talk-5-with-malorie-peacock-on-trial-lawyer-nation.mp3" length="68024633" type="audio/mpeg"/><itunes:duration>01:10:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>31</itunes:episode><podcast:episode>31</podcast:episode><itunes:summary>Note: There is a rating embedded within this post, please visit this post to rate it.
In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, to answer the questions of our listeners. This show focuses on how to prove your client’s harms and losses at trial.
The first listener question is regarding the idea of whether 3X the medical bills is typically what you use to determine damages or does that only apply in certain cases? Michael recalls being taught the 3X “rule of thumb” back when he was first starting as a trial lawyer, but since then, no longer does for several reasons. First and foremost, times have changed along with insurance company practices. If an insurance company or defense attorney does start to talk to you about 3X medical bills, it’s likely because your case is worth a lot more than that. Instead, Michael focuses on what a jury might do when they look at each element of damage (pain, mental anguish, impairment, or whatever the measure of damage is in a particular state) individually and determine what they feel compelled to put in each blank. That, paired with what Michael calls “piss off factors” based on things the defense might do to compel a juror to give full justice for, becomes a number he’d like to keep as high as possible. Of course, he also takes into account whether his client is for some reason not likable or the defense is super likable, which can also affect the jury’s motivation in an adverse way for his case. Malorie also brings up another important note on the effects of jurors taking into consideration the percentage of fault even though they are instructed not to do so. To which Michael elaborates a little more on how to potentially work the messaging of that to the jury.
The next question by our listeners is how do you work up damages, especially in a smaller case that doesn’t warrant bringing in experts or producing lots of exhibits? Michael starts to answer this question by clarifying that experts generally do not help work up damages, but rather help to prove calculations on future medical expenses or a vocational loss. Having said that, with regard to the human and non-economic damages, he believes people who come in and talk about your client, how they were before, what they went through, and what they are like now can have the biggest impact. This also doesn’t cost any money toward the case. It does, however, take a lot of time in order to visit with these people to talk through what they know of the client before, during, and after, as well as collect photos or videos showing the client in a different state prior to suffering damages, etc. Michael discusses how this approach, even by taking the time to meet with people and learning your client’s story better, will make you more authentic in the courtroom which can have a profound impact on your case. Malorie sums this point up reminding us that all of our clients are more than just their injuries.
The next question they explore is regarding a wrongful death case without economic damages, which Malorie takes the reins on and starts with conveying just how hard it is to put a number on life when no amount of money will ever replace someone’s loved one. She goes on to elaborate that although you can do focus groups, they are not truly predictive. It will always boil down to the 12 jurors you get on any specific day in court who will ultimately put that number on a case. Michael adds that liability is what really tends to drive the number in wrongful death cases and it sometimes becomes very hard to have a conversation with the surviving family member(s) on the difference in the value of life versus the value of a case. He also shares how going to trial in a death case is extremely tough for the ...</itunes:summary></item><item><title>30 – Mark Kosieradzki – Galvanizing Depositions</title><itunes:title>30 – Mark Kosieradzki – Galvanizing Depositions</itunes:title><description><![CDATA[<p>Mark Kosieradzki – Galvanizing Depositions In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-known attorney, author of 30(b)(6) Deposing Corporations, Organizations &amp; the Government &nbsp;and Deposition Obstruction: Breaking Through, and long-time presenter at countless legal events, Mark Kosieradzki. This is the best legal podcast for new lawyers. Mark recalls growing up with […]</p><p>The post <a href="https://triallawyernation.com/30-mark-kosieradzki/" rel="noopener noreferrer" target="_blank">30 – Mark Kosieradzki – Galvanizing Depositions</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Mark Kosieradzki – Galvanizing Depositions In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-known attorney, author of 30(b)(6) Deposing Corporations, Organizations &amp; the Government &nbsp;and Deposition Obstruction: Breaking Through, and long-time presenter at countless legal events, Mark Kosieradzki. This is the best legal podcast for new lawyers. Mark recalls growing up with […]</p><p>The post <a href="https://triallawyernation.com/30-mark-kosieradzki/" rel="noopener noreferrer" target="_blank">30 – Mark Kosieradzki – Galvanizing Depositions</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/30-mark-kosieradzki/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1048</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Mar 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b828498e-4c67-4dec-b33e-ca74cdf499d1/mark-kosieradzki-on-trial-lawyer-nation.mp3" length="51167021" type="audio/mpeg"/><itunes:duration>53:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>30</itunes:episode><podcast:episode>30</podcast:episode><itunes:summary>Mark Kosieradzki &amp;#8211; Galvanizing Depositions
In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-known attorney, author of https://www.trialguides.com/products/30-b-6 (30(b)(6) Deposing Corporations, Organizations and the Government ) andhttps://www.justice.org/depositionobstruction ( Deposition Obstruction: Breaking Through), and long-time presenter at countless legal events, Mark Kosieradzki. This is the best legal podcast for new lawyers.
Mark recalls growing up with parents who were scrappy, rightfully so given their startling history, who instilled in him to stand up for principles, ultimately leading him down the path of becoming a trial lawyer. He points out that many go into the field with a “win at all costs” type mentality, but his father always told him that “if you cheat to win, you really didn’t win,” which he continues to carry with him throughout his successful career in law today.
Mark describes one of the most successful tools he has learned to use in the courtroom are the rules themselves. He finds it to be a lot less stressful when you use the rules to get to the truth and if you play by the rules, you can force the other side to play by them too, which most times is not to their advantage. When Michael asks him how he might know if the opposing side is hiding something from you or not telling the truth, Mark very candidly replies that he starts with the premise that they are, and that trial lawyers want to tell the jury a story whereas a litigator wants to hide evidence. He goes on to impart that when they say they are going to give you “everything,” it’s really more like code for saying we’ll give you everything that doesn’t hurt their case.
Mark shares his evolution of new techniques regarding how he approaches depositions. He starts with a lot of case analysis, storyboarding, puts all his information in “buckets,” and then looks at what he’s trying to accomplish. With that, he starts with the assumption that one person could provide all the information, then structures an outline of what this one person could tell him and works at it to identify what documents are being electronically stored. Then he creates a request for production but doesn’t serve it, knowing there will be immediate objections. Next, he creates a 30(b)(6) designee deposition with a schedule of documents in it but doesn’t request the documents. We’d like someone who can provide all known documents in the organization that exist in this category, Mark continues. Where are they located, how are they organized, and most importantly, what are the methods available for searching? Without having requested anything, we are establishing the most effective and efficient way to request the electronic information, while also preempted all the boilerplate objections before we ask for them. Michael wonders about getting any push back regarding doing discovery on discovery to which Mark explains there is no discovery on discovery because you haven’t asked for the documents yet. Which is brilliant!
Michael asks how Mark structures his life to where he has time to storyboard, plot out cases, take depositions, and then craft his cases. The simple answer, Mark replies, is to just say “NO” to cases, continuing to say that his firm currently turns down 6-8 cases a day and work with small caseloads. Mark remembers starting out as a volume lawyer with 250-300 cases and works with the mentality of getting as many cases as you can and then you settle them based on getting each case’s fixed value with as little work as possible. That type of nonsense, however, assumes that the other side determines the value of each case. He’s also found that by spending more time up front on a case, their hourly value has gone up significantly because they take the time to get the evidence and prove each case. Michael relates his own firm where he’s found the fewer cases each of his lawyers have...</itunes:summary></item><item><title>29 – Keith Mitnik – Thoughtful Prep for Winning Cases</title><itunes:title>29 – Keith Mitnik – Thoughtful Prep for Winning Cases</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with renowned attorney, host of the Mitnik’s Monthly Brushstrokes podcast, and author of “Don’t Eat the Bruises – How to Foil Their Plans to Spoil Your Case” published by Trial Guides. With a $90M verdict, ten 8-figure verdicts, and a ton of 7-figure verdicts under […]</p><p>The post <a href="https://triallawyernation.com/29-keith-mitnik/" rel="noopener noreferrer" target="_blank">29 – Keith Mitnik – Thoughtful Prep for Winning Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with renowned attorney, host of the Mitnik’s Monthly Brushstrokes podcast, and author of “Don’t Eat the Bruises – How to Foil Their Plans to Spoil Your Case” published by Trial Guides. With a $90M verdict, ten 8-figure verdicts, and a ton of 7-figure verdicts under […]</p><p>The post <a href="https://triallawyernation.com/29-keith-mitnik/" rel="noopener noreferrer" target="_blank">29 – Keith Mitnik – Thoughtful Prep for Winning Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/29-keith-mitnik/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1030</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Mar 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/25c2e517-ac00-4717-9ecd-39efadc81bd7/keith-mitnik-on-trial-lawyer-nation.mp3" length="89324545" type="audio/mpeg"/><itunes:duration>01:32:59</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>29</itunes:episode><podcast:episode>29</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with renowned attorney, host of the Mitnik’s Monthly Brushstrokes podcast, and author of https://www.trialguides.com/products/dont-eat-the-bruises (“Don’t Eat the Bruises – How to Foil Their Plans to Spoil Your Case”) published by Trial Guides. With a $90M verdict, ten 8-figure verdicts, and a ton of 7-figure verdicts under his belt, Keith’s vast knowledge of trying civil court cases is truly extraordinary, to say the least.
Michael hits the rewind button right up front to ask Keith how he learned to become a trial lawyer. Keith recalls how he knew from a very early age that he wanted to become a lawyer, but always assumed he would become a criminal lawyer. It wasn’t until he asked a professor of his about connecting with some of the best lawyers in Orlando, which happened to be partners of his professor, that Keith learned about other opportunities outside of criminal law. His journey to becoming a civil trial lawyer was organic but swift, having interned for the lawyers his professor introduced him to, and trying his first case only 2 months after becoming licensed with the firm. Keith attributes much of his learning back then to being allowed to dig right in and learn from being “in the trenches” versus following someone around for 10 years before getting any “real” experience. It also helped that both his mentors were exceptional lawyers who came from opposite schools of thought, where one was the type to turn over every stone and simply outwork the other side, and the other was a brilliant free thinker in the courtroom. Michael also points out the myth that it is hard to get trial experience these days, whereas he suggests doing what he did in the beginning: get out there and tell other lawyers you’ll try their Allstate cases, and there are a lot out there to get experience from. It is also important to recognize there is value to taking a case to trial well beyond the verdict or settlement that is reached, especially for attorneys looking to get experience. Keith also advises young lawyers going into the courtroom that “it’s not about being pretty.” Jurors are not deciding about things based on how polished you are. They are deciding it based on your integrity, believability, honor, honesty, AND the preparation you did to get there. Not just in the hard work, but in the mental preparation of thinking through how it’s all going to play out and putting yourself in the best framework to maximize your chance of winning. And all of that happens outside of the bright lights and intimidation of the courtroom.
Michael notes that one of the things he’s taken away from Keith’s books, podcast, and other teachings, is that he really takes the time to think through his cases and the best way to present them, but asks Keith exactly how he structures his life in a way that allows him to have enough uninterrupted time and deep focus to do the case right. Keith says anyone can learn to be a good talker, but what separates you from the pack is the thinking that goes on before you enter the courtroom. Most of the good talkers he’s seen have just gotten good at repeating the same, somewhat canned “routine,” or have gotten good at memorizing those lines. Whereas the exceptional lawyers separate themselves from the others because of the mental process of planning before they ever walk in and recognizing that the other side is going to put up a good defense, as they always do. Essentially preparing to dismantle their defense and ideally leave them with nothing. Keith goes on to explain not only will that set you apart, but it’s also the fun part of trying a case because you can be working toward solving the problems of the case no matter where you are in litigation. Keith then reminds us of Sherlock Homes and how his greatest gifts were not his analytical strengths or his extraordinary knowledge of science, the arts, math and physics,</itunes:summary></item><item><title>28 – Malorie Peacock – Storytelling in the Courtroom</title><itunes:title>28 – Malorie Peacock – Storytelling in the Courtroom</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another installment of TLN Table Talk to answer the questions of our listeners. Today’s topic focuses on storytelling in trial and identifying the “characters” in your case. They begin with the most obvious question on […]</p><p>The post <a href="https://triallawyernation.com/28-malorie-peacock/" rel="noopener noreferrer" target="_blank">28 – Malorie Peacock – Storytelling in the Courtroom</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another installment of TLN Table Talk to answer the questions of our listeners. Today’s topic focuses on storytelling in trial and identifying the “characters” in your case. They begin with the most obvious question on […]</p><p>The post <a href="https://triallawyernation.com/28-malorie-peacock/" rel="noopener noreferrer" target="_blank">28 – Malorie Peacock – Storytelling in the Courtroom</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/28-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=1023</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Feb 2019 15:36:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5ba15906-9f17-4840-81bc-6454a0af6e5f/table-talk-with-malorie-peacock-on-trial-lawyer-nation.mp3" length="45797875" type="audio/mpeg"/><itunes:duration>47:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>28</itunes:episode><podcast:episode>28</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another installment of TLN Table Talk to answer the questions of our listeners. Today’s topic focuses on storytelling in trial and identifying the “characters” in your case.
They begin with the most obvious question on today’s topic, why do we want to tell a story instead of just presenting our facts? Michael explains that people don’t learn through cold, clinical facts and if you want a juror to connect to your client’s situation, they must relate to it. The easiest and most effective way for them to relate is oftentimes through a story. Michael adds that we are genetically programmed to think in story, going all the way back to the campfire in the cave scenario, also noting that people can tell when a story is not right. Malorie also describes what stories are on a very basic level, in that they aren’t something that is made up for a trial, but rather something that is very specific and still based on facts. A sequence of events with a beginning, middle, and an end with characters who have motivations for doing things.
Conversely, the real danger of not having a story, Michael explains, is that the jurors are going to come up with a story. For Michael’s team, the story might be about the greedy trucking company who pushed their drivers to drive more hours than are safe on the road, just to make more money. Whereas, a different story that could be formulated by a juror on their own might be about a greedy plaintiff’s lawyer who took a case and is trying to make a lot of money from it. And because the juror wants to be the “hero” of the story, they might stop the attorney from getting that money. This puts even more importance on the story that gets told, for the client’s benefit.
Does every story need to have a hero? Yes, and it’s always the same group of heroes (the jury). Michael refers to a book written by Carl Bettinger called Twelve Heroes, One Voice, that has really helped him to understand the dynamics of storytelling, heroes and villains, and how the jury must be the hero in a trial. He also notes that this book transformed his thinking from where he had thought he, as the attorney or his client needed to be the hero when in reality, the only ones who can do anything heroic are the jurors, because they’re the ones who can save the day.
Michael points out that it is important when starting to storyboard your case that you carefully consider who the “villain” is while also keeping an open mind to the idea that it could always change before going to trial. Michael has gone so far as to research and study playwriting and screenwriting books to find out what the common characteristics of villains are since most people have learned about heroes and villains through watching movies or tv and he wanted to be able to give people a story structure that they can relate to. He lays out his findings of the 5 ideal characteristics of a villain as he found them to relate to the courtroom, those being that they are: Powerful, Intelligent, Immoral, Deceptive, and an Individual (not a collective or an entity). Michael and Malorie go on to talk more about the immorality of these villains and the selfish quality that they portray, while also pointing out that these people are not typically evil just for the sake of being evil (like in some movies), but rather are just willing to risk others for the sake of their own gains. Again, it’s not that they actively set out to kill someone that adds to their guilt, but rather the act of knowing something is wrong and then doing it anyway, also known as conscious indifference, or as Malorie points it out, as a selfish quality to such villains.
Why is it so important to make the villain an individual versus a company or a collective? Michael explains that we just haven’t been programmed in our upbringing to see the villain as a corporation or c...</itunes:summary></item><item><title>27 – Michael Mogill – Becoming the Obvious Choice in Your Market</title><itunes:title>27 – Michael Mogill – Becoming the Obvious Choice in Your Market</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author of The Game Changing Attorney – How to Land the BEST CASES, STAND OUT from Your Competition, and Become the OBVIOUS CHOICE IN YOUR MARKET, and legal marketing expert, Michael Mogill, for a discussion on how he’s helping law firms drive meaningful results. […]</p><p>The post <a href="https://triallawyernation.com/27-michael-mogill/" rel="noopener noreferrer" target="_blank">27 – Michael Mogill – Becoming the Obvious Choice in Your Market</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author of The Game Changing Attorney – How to Land the BEST CASES, STAND OUT from Your Competition, and Become the OBVIOUS CHOICE IN YOUR MARKET, and legal marketing expert, Michael Mogill, for a discussion on how he’s helping law firms drive meaningful results. […]</p><p>The post <a href="https://triallawyernation.com/27-michael-mogill/" rel="noopener noreferrer" target="_blank">27 – Michael Mogill – Becoming the Obvious Choice in Your Market</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/27-michael-mogill/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=978</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Feb 2019 16:51:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/c18a1040-d70d-4ab9-97bd-e0658d826f8f/michael-mogill-on-trial-lawyer-nation.mp3" length="52025146" type="audio/mpeg"/><itunes:duration>54:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>27</itunes:episode><podcast:episode>27</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author of http://www.gamechangingattorney.com (The Game Changing Attorney) &amp;#8211; How to Land the BEST CASES, STAND OUT from Your Competition, and Become the OBVIOUS CHOICE IN YOUR MARKET, and legal marketing expert, Michael Mogill, for a discussion on how he’s helping law firms drive meaningful results. Mogill and his team at CRISP Video produce videos for attorneys across the country in order to help them differentiate themselves and stand out from their competition. Which, in short, means they do everything from filming videos and editing to running ads and driving leads for their attorney-only clientele. Essentially, everything from start to finish in the legal video marketing space.
Mogill’s beginnings started when his family immigrated from Europe when he was 4 years old. They didn’t speak English and basically came with just $500 in savings. And while he’s always been entrepreneurial, having started a web company at age 13 writing HTML out of his house, he actually studied to be a doctor, took the MCAT to get into med school, but wasn’t sure if that was the path for him despite the pressures of his Jewish family. So, he took a year off and got a job first washing dishes at a dive bar and then washing lab equipment at the CDC. In the meantime, he bought a camera that he figured would just be a hobby and perhaps a good life skill to have. Then, in 2008, he started a video company, called CRISP, again with outside pressures of people telling him it wouldn’t work and if it did, he’d never be able to compete with the big agencies. This was also a time when YouTube was just starting to take off and videos were nowhere close to as accessible as they are today. Mogill explains that it wasn’t the simplest sell back then, nor was it easy (recounting 21 failures before the company really got off the ground); citing that his big breakthrough finally came to him through the hostess at a Texas Roadhouse at a time when he didn’t even have enough money for next month’s rent. The story he tells of his rise from rock bottom is one you simply have to hear to believe. Spoiler alert: He’s made it pretty big in the video production space having worked with companies like Coca-Cola and Red Bull. His shift to work 100% with attorneys and law firms wasn’t necessarily expected or even planned at the outset, and also came from unlikely beginnings paired with the drive to succeed.
Digging right in, Cowen asks Mogill the big question, as in millions of dollars big, of how can solo and small firms compete with their marketing (video or otherwise) and not get lost in the noise of the big firms that have $5M+ marketing budgets? And while Mogill boils it down to simply differentiating yourself, his insights on the content being produced in order to create an emotional connection with potential clients, versus joining the “we’ll fight for you” crowd, are thoughtful and CRISP (pardon the pun). Mogill uses https://triallawyernation.com/episode/27-michael-mogill/ (Ben Glass’s) video as a great example where his video talks more about the children that he has adopted in order to create a connection, with the viewer with little information about his firm. Which may seem to counterproductive when trying to promote a law firm, but to Mogill’s point, it’s much more effective to draw people in, using emotions and feelings they can relate to instead of a laundry list of the services your firm can provide. That “why” behind an attorney’s journey into wanting to practice laws also helps to create a sense of authenticity as well as to humanize each firm.
Mogill talks about the state of legal marketing along with the saturation of many firms focusing on the aspect, that it is all about the money and boasting about the size of cases won. He notes how today’s society wants to work with companies who go beyond the money and care about individuals,</itunes:summary></item><item><title>26 – Jack Zinda – Success by Design</title><itunes:title>26 – Jack Zinda – Success by Design</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with an accomplished trial attorney, Jack Zinda, for an inside look at his bustling personal injury law practice. Built from the ground up in a county where seemingly no one wanted to start a law office because the juries are so conservative, Jack has built […]</p><p>The post <a href="https://triallawyernation.com/26-jack-zinda/" rel="noopener noreferrer" target="_blank">26 – Jack Zinda – Success by Design</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with an accomplished trial attorney, Jack Zinda, for an inside look at his bustling personal injury law practice. Built from the ground up in a county where seemingly no one wanted to start a law office because the juries are so conservative, Jack has built […]</p><p>The post <a href="https://triallawyernation.com/26-jack-zinda/" rel="noopener noreferrer" target="_blank">26 – Jack Zinda – Success by Design</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/26-jack-zinda/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=918</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 Jan 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/48f16705-b341-4a8c-b2f0-d4909d95cda1/jack-zinda-on-trial-lawyer-nation-converted.mp3" length="56184813" type="audio/mpeg"/><itunes:duration>58:37</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>26</itunes:episode><podcast:episode>26</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with an accomplished trial attorney, Jack Zinda, for an inside look at his bustling personal injury law practice. Built from the ground up in a county where seemingly no one wanted to start a law office because the juries are so conservative, Jack has built his practice up to include 3 offices with 63 people on his team, 23 of which are lawyers.
Jack’s humble beginnings working in his father’s restaurant washing dishes and waiting tables, contributed to him becoming a great trial lawyer by teaching him to learn how to talk to people, which he says was “great training.” Michael admits that he actually looks for “waiting tables” on the resumes of his potential lawyers as he understands that such experience comes with being able to deal with people, even when they are being unreasonable, among other reasons.
As they dig in deeper to Jack’s practice, he directly correlates the growth of business to an exercise he did after reading the book “The E Myth” where he laid out a plan for where he wanted his firm to be in the future and worked backward from there in order to develop a plan of action. He also made sure to account for his core values and not giving up practicing law seeing as one of his top motivators for getting into Personal Injury law was to help people, and he never wanted to lose that. Michael and Jack also talk through their views regarding the use of consultants and how egos sometimes get in the way of success in this industry. Jack makes it extremely clear that “none of what [he’s] done is original” and that he’s simply taken what he has learned from others and built upon it to become successful. It also, from Jack’s perspective, comes down to the systems that get put in place and following them consistently; an example being that each lawyer in his firm is highly encouraged to attend two networking events per week in order to continue to build relationships.
As Jack reflects on the continued growth of his practice over the years, one of the most important decisions he discovered was who he hired to work at his firm. To prove his point, he describes the scenario where if you hire the most brilliant and amazing people to work for you in every aspect of your business and you have poor systems in place, chances are that you will likely still be successful. Whereas, even if you have the most robust and well-oiled systems in place, if you hire people who are unmotivated and don’t want to work hard, you are likely to fail. He goes on to say that even experience can be overrated when looking to hire someone. At the core, when looking to add people to your organization, people need to be hungry and driven, they need to be smart and organized, and they need to be hard working. Michael and Jack also talk through their hiring processes to get the “right people” into their firm. Surprisingly, the interview has very little to do with it and sometimes… neither does a candidate’s aspirations of working with your firm!
The conversation shifts to internal systems where Jack has gone so far as to hire a developer to create their case management system to his specifications. And not only has he found it to be a great way to customize his practice to run the way he wants it to but also works as a great training tool for everyone in his firm, even the most seasoned attorneys. Jack points out that even the simplest of things go into the firm’s checklists and procedures such as “read the local rules,” which, as easy as that might sound, he points out that it can be vital when working in as many jurisdictions as his firm does. Jack has also raised the bar on training and development within his firm by creating a position that solely focuses on it. Listening to Jack’s description of how he came up with and implemented this position is likely to deliver shock and awe to anyone who runs a firm, as it did for Michael during this podcast.</itunes:summary></item><item><title>25 – Sonia Rodriguez – Defeating Defense Medical Experts</title><itunes:title>25 – Sonia Rodriguez – Defeating Defense Medical Experts</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on defense medical “experts,” or as Michael calls them, “paid opinion witnesses.” Michael calls this spade a spade right […]</p><p>The post <a href="https://triallawyernation.com/25-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">25 – Sonia Rodriguez – Defeating Defense Medical Experts</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on defense medical “experts,” or as Michael calls them, “paid opinion witnesses.” Michael calls this spade a spade right […]</p><p>The post <a href="https://triallawyernation.com/25-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">25 – Sonia Rodriguez – Defeating Defense Medical Experts</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/25-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=913</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 01 Jan 2019 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/8ac6696a-8979-4b36-a597-0c12f3007ab1/table-talk-w-sonia-rodriguez-on-trial-lawyer-nation.mp3" length="40301725" type="audio/mpeg"/><itunes:duration>41:56</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>25</itunes:episode><podcast:episode>25</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on defense medical “experts,” or as Michael calls them, “paid opinion witnesses.”
Michael calls this spade a spade right from the get-go, in that the title of “defense medical experts” is a sham. Many times, he says, they are called “independent experts” when they are neither independent nor an expert, not to mention the fact that they are hand-picked by defense lawyers who pay them for their testimony. Michael believes it is a huge fraud being perpetrated on our clients, on the jury, and on the court system. He says, typically “we know what their report is going to say once we hear their name,” further exemplifying this flaw in the system.
So, Michael asks, “what do we do to expose this and show the jurors the truth?” Sonia believes it is critical we expose the relationships experts have with the lawyers who hired them, how often they’ve been used by that firm or the defense industry, as well as how much money they make from that business. She also uncovers what percentage of their business is spent on reviewing files for defense lawyers vs. practicing medicine, in some cases. All of which can go a long way in revealing these witnesses for what they really are, which is “paid opinion witnesses.” Michael also explains how he doesn’t like to even use the word “expert,” which gives them the mantle of that title. He goes on to discuss the harsh reality and his distain for medical professionals who misuse their degrees to go against the very oath they have taken to “do no harm,” while we represent legitimately injured clients, and they do it for money! They both agree how uncovering the financial ties and bias of these witnesses also says a lot about them because they could likely be making much more money by seeing patients, but instead are reviewing cases for a defense lawyer. Michael also talks through a real example of what he’s run into on how these medical witnesses come to find themselves making money in this way and how their path toward testifying can ironically parallel his client’s paths.
Michael and Sonia share a plethora of examples regarding their tactics on utilizing depositions, both past and present, to build their cases, ranging from networking with other attorneys and medical professionals to leveraging amazon.com in the middle of a deposition. Sonia explains how you cannot go into a deposition with a broad brush, but rather be laser-focused and able to drill down on even a single word, in some cases, to make your entire case. And to sum things up, Michael talks through the very polarizing two ends of the spectrum his preparations take him with defense medical experts, where they are likely to either be way “off the deep end” and obviously working as a paid witness, or he will focus his energies on essentially turning them to help his case. The strategies they both describe are pure methodical genius.
The conversation shifts to talk specifically about the tone and demeanor both Michael and Sonia use when deposing paid medical witnesses. They both agree the tone and demeaner you use in a paid medical witness deposition is extremely important, as it will likely be replayed for the jury at some point and jurors will also be watching to see how you handle yourself in this situation, the same way they do in the courtroom. We, as plaintiff attorneys, also need to be cognizant of how we are approaching the deposition so it leads the jury to come to their own conclusions regarding the credibility of the paid medical witness and their testimony. It also becomes reflective for the jury to feel the danger themselves of allowing these paid medical witnesses to get away with using their titles as a form of “expertness” in exchange for being paid by the defense. In other words,</itunes:summary></item><item><title>24 – Michael Leizerman – The Zen Lawyer: Winning with Mindfulness</title><itunes:title>24 – Michael Leizerman – The Zen Lawyer: Winning with Mindfulness</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, host Michael Cowen sits down with a brilliant trial lawyer, national speaker/lecturer, and author, Michael Leizerman. Cowen has learned an enormous number of methods and approaches over the years from Leizerman who takes mindfulness to a whole new level in and out of the courtroom. The discussion begins with […]</p><p>The post <a href="https://triallawyernation.com/24-michael-leizerman/" rel="noopener noreferrer" target="_blank">24 – Michael Leizerman – The Zen Lawyer: Winning with Mindfulness</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, host Michael Cowen sits down with a brilliant trial lawyer, national speaker/lecturer, and author, Michael Leizerman. Cowen has learned an enormous number of methods and approaches over the years from Leizerman who takes mindfulness to a whole new level in and out of the courtroom. The discussion begins with […]</p><p>The post <a href="https://triallawyernation.com/24-michael-leizerman/" rel="noopener noreferrer" target="_blank">24 – Michael Leizerman – The Zen Lawyer: Winning with Mindfulness</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/24-michael-leizerman/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=908</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Dec 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/9be14ec2-78bb-4988-9453-95c90c171666/mike-leizerman-on-trial-lawyer-nation-converted.mp3" length="61498935" type="audio/mpeg"/><itunes:duration>01:04:09</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>24</itunes:episode><podcast:episode>24</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, host Michael Cowen sits down with a brilliant trial lawyer, national speaker/lecturer, and author, Michael Leizerman. Cowen has learned an enormous number of methods and approaches over the years from Leizerman who takes mindfulness to a whole new level in and out of the courtroom.
The discussion begins with an in-depth look at the “beginner’s mind” and understanding how it adds to a case, and life, infinitely. Leizerman uses the example of the hierarchy of karate, where becoming a “black belt” is commonly misconstrued as becoming a “master,” when it simply means you are at the first level of Dan, meaning you are now a beginner once again. He also points out that he takes it upon himself to know when he feels like he has mastered anything, he needs to remind himself he is just a “beginner,” otherwise the jury will, his wife will, or life, in general, will remind him. As the discussion progresses, Leizerman and Cowen discuss the idea that in the beginner’s mind, there are many possibilities, whereas, in the master’s mind, there are few. Leizerman likes to bring this mindset to many aspects of his work and discusses how he uses it in depositions, saying, “There’s a feeling like I’ve never done one before” while holding confidence about himself knowing exactly what he wants to get out of the time.
In each case Leizerman approaches, he works to become mindful of what he calls “the 5 core truths,” which are also the basis of his book The Zen Lawyer: Winning with Mindfulness, as well as an essential part of the workshops he puts on with Joshua Karton [link to his episode] and Jay Rinsen Weik. He describes the mindfulness around the 5 core truths (Physical, Emotional, Logical, Motivational, and Zen) as being seen as simultaneous truths in every case and with the understanding that each core starts with the lawyer and their own understanding and experience. Leizerman talks through examples of each core including a powerful example where emotional truth was used in a case to show where a father’s simple love for his son led them to put the case on the line and not ask any questions of a witness. He also reveals how he used the 5 cores in a case which led to a record wrongful death verdict in Ohio and also why he believes lawyers don’t get large verdicts or are disappointed in verdicts. Hint, hint, it’s all based on these core truths.
Cowen and Leizerman agree sometimes trial lawyers forget that jurors, in general, want to see good done and want to help people and these core truths can motivate jurors to see their way to the best outcome based on their own truths. Leizerman also talks through the “curse of knowledge” we, as trial lawyers, have when we’re in front of a jury and it sometimes goes over the jury’s heads to where they feel “submerged” or lost in all the details.
Leizerman recalls coming to the conclusion after dissecting a case post-trial: we tend to bring the anger of a case to the courtroom without allowing the jury to experience it. Having a beginner’s mindset allows him to be the one who is grounded and the one who people look to for guidance vs. seeing him as the angry attorney who gets mad when things don’t go as planned. He finds that allowing the jury to experience the frustration for themselves when a defendant tells different stories that are contradictory instead of the lawyer pointing it out and calling them a liar, can become the lynchpin in a case. It comes down to letting the jury experience it for themselves vs. the jury trying to experience it through the upset lawyer. He makes note that when you get angry, it takes away the anger from the other party, even in many other significant relationships. In other words, if you get angry in the courtroom, often times it takes the anger away from the jury, the individuals you really want to experience the anger. He also points out if we were just analyzing the facts of the case,</itunes:summary></item><item><title>23 – Tom Crosley – TBIs: An invisible, yet very real injury</title><itunes:title>23 – Tom Crosley – TBIs: An invisible, yet very real injury</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with accomplished trial lawyer and national speaker, Tom Crosley, who has been incredibly successful in trying cases involving Traumatic Brain Injuries (TBIs). Tom’s start in TBI-specialized cases began with a case involving a plumber who had a neck and shoulder injury with seemingly normal readings […]</p><p>The post <a href="https://triallawyernation.com/23-tom-crosley/" rel="noopener noreferrer" target="_blank">23 – Tom Crosley – TBIs: An invisible, yet very real injury</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with accomplished trial lawyer and national speaker, Tom Crosley, who has been incredibly successful in trying cases involving Traumatic Brain Injuries (TBIs). Tom’s start in TBI-specialized cases began with a case involving a plumber who had a neck and shoulder injury with seemingly normal readings […]</p><p>The post <a href="https://triallawyernation.com/23-tom-crosley/" rel="noopener noreferrer" target="_blank">23 – Tom Crosley – TBIs: An invisible, yet very real injury</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/23-tom-crosley/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=887</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 Dec 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d9ea28f9-79ae-43f0-8a40-a90cda57a62a/tom-crosley-on-trial-lawyer-nation-converted.mp3" length="70315542" type="audio/mpeg"/><itunes:duration>01:13:21</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>23</itunes:episode><podcast:episode>23</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with accomplished trial lawyer and national speaker, Tom Crosley, who has been incredibly successful in trying cases involving Traumatic Brain Injuries (TBIs).
Tom’s start in TBI-specialized cases began with a case involving a plumber who had a neck and shoulder injury with seemingly normal readings on his CT and MRI scans. The more he worked on the case, the more he found out through his client’s wife that his client just wasn’t the same as before the incident. It was when the defense lawyer was taking the plaintiff’s deposition that Tom realized his client likely had a TBI. All the things a plaintiff’s attorney cringes at in a depo were happening, from his client flying off the handle at the defense attorney, to forgetting his kid’s birthdays. Basically, all the things you think are going to be bad for your case. By the end of the deposition, Tom went from thinking this was a neck and shoulder injury case worth hundreds of thousands of dollars to thinking this could be a TBI case more than likely worth millions.
This sent Tom off to learn as much as he possibly could about TBIs, all in the face of having normal scan results, which back then were seen more as a barrier to proving TBI cases. His research inevitably led him to finding a case study where war veterans of Iraq and Afghanistan were not displaying outward signs of TBIs, nor were their CT or MRI scans showing any abnormalities, but were found to have TBIs through additional testing. Not to give the whole story away, but Tom tracked down the lead researcher, his client was tested and found to have a mild TBI, the case was won with a verdict over 20X the initial offer given pre-trial, and Tom’s specialty for TBI cases had begun.
Since then Tom attributes his ability to go from never having tried a TBI case to now being one of the country’s top TBI lawyers, to his penchant for reading medical literature and going to legal and medical conferences in order to gain knowledge of the cutting-edge science happening with TBIs. He also admits it’s not all brain science with TBI cases, but it also includes some very human nature elements sometimes overlooked. Things like before-and-after witnesses who can relay their own experiences with a plaintiff in a meaningful and impactful way, having nothing to gain from doing so. This puts the decision on the jury to conclude that this invisible injury (which many defense lawyers will proclaim isn’t real if it can’t be seen) either has a lot of people lying about it for the benefit of the plaintiff, or there is something very real about it given those who have first-hand accounts of seeing the plaintiff’s evolution from pre-injury to their current state. Michael shares his own firm’s experience about the timing of getting other witnesses involved in TBI cases and the hard lessons that experience has brought with it.
Next, Michael explores how Tom transitioned from having success with just one TBI case to building up the number of TBI specific cases to become successful. To which Tom explains that the sequence of your evidence at trial makes a big difference on the outcome of the trial and shares a perfect example based on his experience of the order where he has found the most success over time. Tom discusses the patterns which tend to work for him, although his process is nothing close to being cookie-cutter, and shares “just like no two snowflakes are alike, no two brain injury cases are alike.”
Michael and Tom both reference a shocking study which shows upwards of 56% of TBIs are misdiagnosed or go undiagnosed completely. Tom digs in and goes over some of the reasons WHY they get missed, starting with the most obvious in a traumatic medical situation where other orthopedic injuries tend to get the attention; i.e., someone goes to the ER with a bone sticking out of their leg and a concussion &amp;#8211; the doctors focus on the bone first.</itunes:summary></item><item><title>22 – Paul Byrd – Understanding Conservative Jurors</title><itunes:title>22 – Paul Byrd – Understanding Conservative Jurors</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, speaker, and seasoned trial lawyer, Paul Byrd from Arkansas for a deep dive into the minds of conservatives and what we can do to better communicate with them on juries. Kicking things right off, Michael and Paul agree that the likelihood of having […]</p><p>The post <a href="https://triallawyernation.com/22-paul-byrd/" rel="noopener noreferrer" target="_blank">22 – Paul Byrd – Understanding Conservative Jurors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, speaker, and seasoned trial lawyer, Paul Byrd from Arkansas for a deep dive into the minds of conservatives and what we can do to better communicate with them on juries. Kicking things right off, Michael and Paul agree that the likelihood of having […]</p><p>The post <a href="https://triallawyernation.com/22-paul-byrd/" rel="noopener noreferrer" target="_blank">22 – Paul Byrd – Understanding Conservative Jurors</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/22-paul-byrd/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=883</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Nov 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b70c9ec3-c3cf-4f3f-a199-6a2e565144fa/paul-byrd-on-trial-lawyer-nation.mp3" length="57865686" type="audio/mpeg"/><itunes:duration>01:00:13</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>22</itunes:episode><podcast:episode>22</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, speaker, and seasoned trial lawyer, Paul Byrd from Arkansas for a deep dive into the minds of conservatives and what we can do to better communicate with them on juries. Kicking things right off, Michael and Paul agree that the likelihood of having a jury panel made up of only liberals is not only low, but likely not preferential either as Paul points out and sets the tone for the conversation.
As a self-proclaimed “Republican trial lawyer,” Paul talks about the juxtaposition of not being felt trusted in trial lawyer arenas because he is a Republican, while also not feeling trusted in Republican arenas because he is a trial lawyer. This is something he never really understood in terms of why they didn’t seem to fit together as he feels strongly there are many values that cross over between the two and has led to his study of conservatism in the courtroom.
Like many trial lawyers, Paul’s desire to reach jurors, and to reach voters who wanted to vote in the courtroom forum, has always been met with some resistance from those who are fiercely independent. Paul’s in-depth understanding of the interesting history of the Scotch/Irish in America, and how it paved the way for conservative thinking, helps to lay the foundation of working with conservatives in the courtroom. When asked how trial lawyers might learn from and relate to people who may have a more conservative value system than themselves, Paul suggests talking to experts in the field as well as using solid focus groups. Michael adds, from his own experience, that they can also take an introspective approach and work on themselves, learning to talk to people, listen nonjudgmentally,  and understand that conservatives are still good people by and large. In other words, take the time to listen to people, even if it’s not what you want to hear, in order to gain perspective.
In this day and age, it is hard NOT to bring up the topic of social media, given the politically charged climate on social platforms, to which Paul brings up a great point that although they tell jurors not to look on social media to find lawyers involved, they commonly still do. He goes on to describe how people will typecast you as much as you typecast them with the posts they may find in your social accounts, so it is likely best to stay away from partisan posts in today’s world. Michael adds how he tends to avoid posting political things to his feed as some juror could potentially be immediately turned off by it regardless of which side of the issues he’s on. He also goes on to say if you can start the conversation with an open mind, you may be able to convince someone one way or the other, but if they are turned off before you begin the conversation (perhaps by seeing a politically-charged post), the likelihood of there being any movement is slim.
Paul points out how some of the biggest verdicts have come from the most conservative juries and sometimes it simply becomes a matter of helping your jury understand what the rules are. He gives a great example regarding a case which involved horseplay around a pool where a man was pushed in, broke his neck, and drowned. His focus groups were leaning one way with the understanding that the man who was pushed in was the jokester; but once the rules were laid out by way of the pool manufacturer’s safety warnings and revealing the pusher was the homeowner, the case became much easier to solidify because the group understood what they were defining as the rules.
Michael asks Paul if there are any buzz words or behaviors which can alienate a conservative jury. To which Paul expresses how it can actually work against you if you focus too much on trying to make jurors feel sorry for a client because it was a horrific injury. He goes on to say that jurors have become hardened over the years having been exposed to so much that empathy or sorrow will not carry a c...</itunes:summary></item><item><title>21 – Sonia Rodriguez – Winning (or Losing) a Case in Deposition</title><itunes:title>21 – Sonia Rodriguez – Winning (or Losing) a Case in Deposition</itunes:title><description><![CDATA[<p>With overwhelmingly positive feedback from our listeners, TLN Table Talk podcast is back again! This time featuring fellow partner at Cowen | Rodriguez | Peacock, Sonia Rodriguez, for a discussion mainly focused on how to win (or lose) a case in a deposition. Michael is quick to note that many cases tend to settle before […]</p><p>The post <a href="https://triallawyernation.com/21-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">21 – Sonia Rodriguez – Winning (or Losing) a Case in Deposition</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>With overwhelmingly positive feedback from our listeners, TLN Table Talk podcast is back again! This time featuring fellow partner at Cowen | Rodriguez | Peacock, Sonia Rodriguez, for a discussion mainly focused on how to win (or lose) a case in a deposition. Michael is quick to note that many cases tend to settle before […]</p><p>The post <a href="https://triallawyernation.com/21-sonia-rodriguez/" rel="noopener noreferrer" target="_blank">21 – Sonia Rodriguez – Winning (or Losing) a Case in Deposition</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/21-sonia-rodriguez/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=878</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Nov 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/f36f7f59-93f1-4307-9179-9f88342ab97a/table-talk-with-sonia-rodriguez-on-trial-lawyer-nation-converted.mp3" length="43773342" type="audio/mpeg"/><itunes:duration>45:39</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>21</itunes:episode><podcast:episode>21</podcast:episode><itunes:summary>With overwhelmingly positive feedback from our listeners, TLN Table Talk podcast is back again! This time featuring fellow partner at Cowen | Rodriguez | Peacock, Sonia Rodriguez, for a discussion mainly focused on how to win (or lose) a case in a deposition.
Michael is quick to note that many cases tend to settle before going to trial, making depositions an integral part of the process. Oftentimes it comes down to knowing the documents better than the defense attorneys while also knowing the right documents to order, which in many cases the defense may not have. It can also come down to a witness’s ability to know and articulate the truth in a deposition, which is frequently a direct reflection on those who have helped to prepare the witness (defense or plaintiff).
So how do Michael and Sonia prepare for depositions? Sonia explains her strategy of always looking back on the jury charge to see what exactly she is trying to gain from a witness, scour the defense record from production to find nuggets of useful information, dig into the footnotes, fine print, and back of pages to find what others might miss. She has also found social media to be useful to learn as much as you can on the person being deposed including who their friends and other contacts are, companies they’ve worked for, and digging in to find info on company manuals or other ways to authenticate them as an authority coming from a witness. Michael, on the other hand, points out the importance of networking and collaborating with other plaintiff’s lawyers as “we’re good at getting things and sharing information” such as prior admissions, reports, or testimony. There’s likely nothing more embarrassing for a witness, especially paid ones than to be cross-examined with contradictory testimony they gave in the past. Sonia, who recently had a deposition with a defense doctor, shares how his past testimony was the exact opposite of what he was testifying to in her case, which obviously played to her favor.
When it comes to the right length of a deposition, Sonia shares her wish to someday be able to take a short depo, but currently has her attention to detail and thoroughness to “blame” for the style of her depositions, one which sometimes drives opposing counsel mad. She tends to feel unsatisfied leaving a depo if she hasn’t covered a lot of ground, knowing the jury will likely not hear most of it. She has also found that many times when she’s taking a deposition, she’s not just doing a trial depo of a witness, but also trying to prepare in advance for a summary judgment response and how they can also be helpful to lay the groundwork for what she might need from another witness. In contrast, Michael prides himself on short but thorough depositions stating how it really depends on the witness and subject matter. He also admits the danger of taking shorter depositions in relation to “having a beginner’s mind” vs. the “curse of knowledge” where you might already know something, the defense already knows it, and the defense witness knows it, but the jury does not, and could lead to talking over the jury with jargon they might not understand. Both agree 100% no matter how you approach a deposition, you need to be actively engaged in listening to the responses and not just running down questions on an outline where you would likely miss the truly important parts of what the witness is saying, or not saying, which could make your case.
The conversation shifts to a lively debate heard in many firms of weighing the idea of “going for the kill” in the deposition vs. saving things for trial when you know the witness will be there in person. With different experiences from both Sonia and Michael prior to them partnering, each brings a unique perspective to the table from their mentors as well as from their personal experiences. Of course, they agree these tactics both have their place, but Michael also brings up the point how oftentimes with expert witn...</itunes:summary></item><item><title>20 – Alexander Begum – A Practice Built by The Law Giant</title><itunes:title>20 – Alexander Begum – A Practice Built by The Law Giant</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with founding shareholder of the Begum Law Group LLC, Alexander Begum, who has offices in San Antonio, Brownsville, Laredo and McAllen. Alex admits early on in his conversation with Michael that he didn’t originally know he wanted to be a lawyer. He didn’t have any […]</p><p>The post <a href="https://triallawyernation.com/20-alexander-begum/" rel="noopener noreferrer" target="_blank">20 – Alexander Begum – A Practice Built by The Law Giant</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with founding shareholder of the Begum Law Group LLC, Alexander Begum, who has offices in San Antonio, Brownsville, Laredo and McAllen. Alex admits early on in his conversation with Michael that he didn’t originally know he wanted to be a lawyer. He didn’t have any […]</p><p>The post <a href="https://triallawyernation.com/20-alexander-begum/" rel="noopener noreferrer" target="_blank">20 – Alexander Begum – A Practice Built by The Law Giant</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/20-alexander-begum/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=869</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 15 Oct 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/f81184eb-cf6e-44a2-9681-1e37f679b7c1/alexander-begum-on-trial-lawyer-nation-converted.mp3" length="46299799" type="audio/mpeg"/><itunes:duration>48:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>20</itunes:episode><podcast:episode>20</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with founding shareholder of the Begum Law Group LLC, Alexander Begum, who has offices in San Antonio, Brownsville, Laredo and McAllen. Alex admits early on in his conversation with Michael that he didn’t originally know he wanted to be a lawyer. He didn’t have any immediate connections to the law field, and friends and family members initially forced him to study for his MBA as a fallback. A blessing in disguise, this actually helped him to bring a business perspective to the field of law.
From early on, Alex found himself valuable by leveraging his business and finance education. He turned down a $75k/yr position at a defense firm, has his sights on something better, only to take 4 years to break the $100k mark. He first started with just about any case he could bring in the door from child custody to divorce to criminal and corporate, but eventually transitioned to personal injury when he got a big “break” from an owner of a managing agency who saw him in the courtroom as a defense lawyer who won a settlement against the plaintiff through a counterclaim. They liked what they saw so much they essentially fired another firm they had been working with and sent all their car wreck defense cases to his office. Listening to him tell the story is reminiscent of something from the movies with a van full of case files, in varying stages of pre-lit and litigation, being dropped at their front doorstep. Jumping right into the cases, it didn’t take long for him to see the limitless potential in the personal injury world. After having been exposed to several practice areas of law and through the process of elimination, Alex landed on plaintiff personal injury. The fact that his father was an immigrant further solidified his decision to fight for the small guy, beat all odds and led him into representing people who had been victimized in some way.
The conversation fast-forwards and switches to a more “tactical” view of trial strategy involving the practice of NOT including medical bills in a trial. The studies that Michael and Alex have both reviewed are striking, but the actual implementation of this in Alex’s practice has proven to be successful with 6 and 7-figure verdicts on cases &amp;#8211; some of which have $4k of medical bills! The explanation from Alex on why he thinks this practice works is extremely insightful, to say the least, and shows that litigation without medical bills may become the standard practice by necessity. Michael points out that, ironically, he believes the industry is going to end up with bigger recoveries. They also talk through the effects the different strategies have on juries in awarding damages and how one of the tactics can anchor down the numbers, whereas the other can allow jurors to think about the true impact of what’s been taken from a client and their family.
Alex shares some of his insights on how he balances the administration of running his firm and keeping cases on track with trying cases himself. He shares everything from the software they use to his endless checklists, which Michael is able to draw a parallel to form a brief past in aviation where pilots are known for going through their checklists regardless of how many times they’ve flown the airplane – all in the name of quality control.
Michael asks Alex about the journey of advertising, which they both agree is “painful.” But, Alex goes on to talk about the evolution of advertising in the legal industry and the importance of dominating a niche market with examples like “The Jewish Lawyer,” “The Hammer,” or in his own case, “The Law Giant.” He talks about a significant focus group he conducted that helped him realize the overwhelming weight given toward recalling a branded nickname/persona more than any other factor in an attorney’s practice. In Alex’s view, things like trial experience, verdict history, or even the name of the attorney play very little...</itunes:summary></item><item><title>19 – Malorie Peacock – Trial Tips: Voir Dire, Visuals, and Technology</title><itunes:title>19 – Malorie Peacock – Trial Tips: Voir Dire, Visuals, and Technology</itunes:title><description><![CDATA[<p>Every month, our podcast receives questions from our listeners (which we love by the way, keep them coming) and we take the time to respond to each individually. After 8 months of being on the air, we thought it might be fun and valuable to dedicate an episode to reflect and respond to some of […]</p><p>The post <a href="https://triallawyernation.com/19-malorie-peacock/" rel="noopener noreferrer" target="_blank">19 – Malorie Peacock – Trial Tips: Voir Dire, Visuals, and Technology</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Every month, our podcast receives questions from our listeners (which we love by the way, keep them coming) and we take the time to respond to each individually. After 8 months of being on the air, we thought it might be fun and valuable to dedicate an episode to reflect and respond to some of […]</p><p>The post <a href="https://triallawyernation.com/19-malorie-peacock/" rel="noopener noreferrer" target="_blank">19 – Malorie Peacock – Trial Tips: Voir Dire, Visuals, and Technology</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/19-malorie-peacock/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=865</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 01 Oct 2018 12:46:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/7fc83eec-d9c9-4216-aaed-86a0d105cd71/table-talk-on-trial-lawyer-nation.mp3" length="65095335" type="audio/mpeg"/><itunes:duration>01:07:46</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>19</itunes:episode><podcast:episode>19</podcast:episode><itunes:summary>Every month, our podcast receives questions from our listeners (which we love by the way, keep them coming) and we take the time to respond to each individually. After 8 months of being on the air, we thought it might be fun and valuable to dedicate an episode to reflect and respond to some of these questions in a new series we’re calling “TLN Table Talk.” In this episode of Trial Lawyer Nation, sought-after trial lawyer and fellow partner at Cowen | Rodriguez | Peacock, Malorie Peacock, flips the script and puts Michael in the “hot seat” for an open discussion to answers questions from our listeners.
Malorie digs right in with a note from a listener that asks – “Knowing that we all need to try more cases to get better, and sometimes you just can’t get to trial for one reason or another, how do you practice for the big moment of going to trial?” Michael reveals how he personally prepares for each trial and his approach toward different types of cases and jurors, along with his thoughts on prepared scripts. He goes on to share outstanding insights about planning and practicing for voir dire, where you don’t know what the jury panel is going to say; and allowing the truth to be acknowledged without letting it throw you off your intended path. Interestingly enough, Michael’s use of pizza and beer to get a deeper understanding of a case, while simple in practice, can also be incredibly useful in the courtroom. Michael also opens up about his rekindled respect for inclusive voir dire with a recent example of a case that turned a $125k offer into a $1.25M verdict, seemingly built in voir dire, before any evidence was ever discussed.
From there, Malorie talks with Michael about the firm’s strategy in trying most cases in pairs and asks him why he believes it’s better. His answer is perhaps not what you might expect, and the discussion shifts toward courtroom perceptions. Michael and Malorie both agree that every perception matters: from how you dress, to how you interact with your staff, to how people see you drive away in the parking lot. The same goes for your client too! Both also agree that understanding visual communication is extremely important as a trial lawyer.
Trial technology seems to be a hot topic for our listeners with all kinds of questions around what types we use, how we utilize them, and the thoughts around why we use them (or not). Michael is quick to point out that we all need to remember the purpose of the tech and the need to tailor the tech to the case, so you don’t look too slick when the other side brings in a manila folder and a legal pad. He does recommend that if the courtroom, and your budget, allows, there are some specific pieces of technology that are far better in his opinion in helping jurors understand pieces of evidence, so long as you are comfortable with it and prepared to proceed when it doesn’t work.
Michael and Malorie close the conversation in talking through strategies on figuring out how much money to ask a jury for and how to actually ask for it, the details of which you’ll have to listen to learn. Trial Lawyer Nation plans to do more “Table Talks” in the future as this podcast has always been about inclusive learning for all in our industry, which includes learning from each other! Please keep submitting your questions, comments, and topic suggestions to podcast@triallawyernation.com; and be sure to like, share, and subscribe to get the latest from the Trial Lawyer Nation podcast!
For more information about Michael Cowen, https://www.cowenlaw.com/team/michael-cowen (go here).
For more information about Malorie Peacock, https://www.cowenlaw.com/team/malorie-peacock (go here).</itunes:summary></item><item><title>18 – Jude Basile – A Trial Lawyer’s Favorite 2 Words: All Rise</title><itunes:title>18 – Jude Basile – A Trial Lawyer’s Favorite 2 Words: All Rise</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-established and extremely accomplished trial lawyer, Jude Basile, from San Luis Obispo, CA. Growing up, Jude knew early on he had a tremendous desire to become a trial lawyer, a profession he describes as one where he can talk to ordinary people about what’s […]</p><p>The post <a href="https://triallawyernation.com/18-jude-basile/" rel="noopener noreferrer" target="_blank">18 – Jude Basile – A Trial Lawyer’s Favorite 2 Words: All Rise</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-established and extremely accomplished trial lawyer, Jude Basile, from San Luis Obispo, CA. Growing up, Jude knew early on he had a tremendous desire to become a trial lawyer, a profession he describes as one where he can talk to ordinary people about what’s […]</p><p>The post <a href="https://triallawyernation.com/18-jude-basile/" rel="noopener noreferrer" target="_blank">18 – Jude Basile – A Trial Lawyer’s Favorite 2 Words: All Rise</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/18-jude-basile/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=861</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 15 Sep 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e52fe265-25f4-4403-b794-913afc132199/jude-basille-on-trial-lawyer-nation.mp3" length="61313828" type="audio/mpeg"/><itunes:duration>01:03:49</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>18</itunes:episode><podcast:episode>18</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-established and extremely accomplished trial lawyer, Jude Basile, from San Luis Obispo, CA. Growing up, Jude knew early on he had a tremendous desire to become a trial lawyer, a profession he describes as one where he can talk to ordinary people about what’s right and what’s wrong.
Jude’s passion for jury trials is palpable from the very beginning of his conversation with Michael where he describes the evolution of how our “enemies” approach us and the power of the jury. He talks about the numerous delay tactics to drag things out, throw broad nets in discovery, and other roadblocks to stop us from getting to trial. And he reveals the power a jury has to level the playing field, which is getting hard to hold on to. In fact, if there was one thing he could change, he says it would be some legislative enactment where we could limit those obstacles so we could have easier access to a jury, because it seems like the only cases which can go to jury now are very big and very expensive cases. This is likely why his two favorite words are “all rise.” He goes on to describe how the 7th amendment has seemingly evolved over the years into the right to present a case to an arbitrator, or to an adjuster, or a mediator. Of course, there are cases that reach a jury but there is a tremendous fight to get to a jury trial, in his experience. Michael notes this fight also tests your determination and desire to get there, because not everyone has it and there are different forces at work with each case.
Michael asks Jude his advice for aspiring trial lawyers on the things to be done to develop trial skills. Like many great attorneys will tell anyone looking to become a trial lawyer, continuous education is important (as he notes several of the great authors of the books in his office such as Moe Levine, Jim Perdue, Mark Mandell, and others), but there is no substitute for trial experience. Jude recommends starting by working with a local prosecutor or public defender’s office. He suggests if you can try a DUI case you can likely try any type of case: they have direct and circumstantial evidence, eye witness testimony, expert testimony, breathalyzers and other scientific equipment, chain of custody, blood samples, and you can learn all the evidentiary components in a case.
Trial lawyers are great story tellers to which Michael explores how to find the right story to tell. Described as the fundamental understanding in which all communication is a “story,” Jude explains the importance of understanding our own story first before trying to understand the other side’s story. He recalls a trial where understanding his own story helped him essentially win a case during jury selection after a potential juror questioned if Jude was “in it for the money.” His answer was not only truthful and heartfelt, but also brilliant, proving that sometimes the most difficult moments during a trial allow the most powerful things happen. Michael also points out when you deny truths, even when they are inconvenient, you lose credibility. Jude goes on to share another story about a case he is looking forward to trying in the coming months where the impact of money is of little importance versus the non-monetary considerations important to be met. Both Michael and Jude agree sometimes there are factors more important than money such as education, or the impact of change which can lead a case in the direction of betterment of everyone, which make them truly satisfying cases.
Michael and Jude conclude their conversation with a discussion on the fears (and successes) of turning down cases. This is a hard practice to implement, but the benefits can be surprisingly tremendous toward living the life you want to live… a habit few understand and even fewer are successfully able to implement.
For more information about Jude Basile, visit: &lt;a href=&quot;http://www.basilelaw.</itunes:summary></item><item><title>17 – Jesse Wilson – Turning Victims into Victors in the Trial Lawyer Theatre</title><itunes:title>17 – Jesse Wilson – Turning Victims into Victors in the Trial Lawyer Theatre</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with communications specialist, speaking coach, and jury trial consultant, Jesse Wilson. As a student of Julliard and with a background in theatre, TV, and film, Jesse’s transition to the trial lawyer consulting world doesn’t seem ironic at all seeing as every courtroom shows us different […]</p><p>The post <a href="https://triallawyernation.com/17-jesse-wilson/" rel="noopener noreferrer" target="_blank">17 – Jesse Wilson – Turning Victims into Victors in the Trial Lawyer Theatre</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with communications specialist, speaking coach, and jury trial consultant, Jesse Wilson. As a student of Julliard and with a background in theatre, TV, and film, Jesse’s transition to the trial lawyer consulting world doesn’t seem ironic at all seeing as every courtroom shows us different […]</p><p>The post <a href="https://triallawyernation.com/17-jesse-wilson/" rel="noopener noreferrer" target="_blank">17 – Jesse Wilson – Turning Victims into Victors in the Trial Lawyer Theatre</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/17-jesse-wilson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=856</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sat, 01 Sep 2018 01:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/5e32b8bd-7538-4811-bd52-0b550028ab30/jesse-wilson-on-trial-lawyer-nation.mp3" length="58845596" type="audio/mpeg"/><itunes:duration>01:01:15</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>17</itunes:episode><podcast:episode>17</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with communications specialist, speaking coach, and jury trial consultant, Jesse Wilson. As a student of Julliard and with a background in theatre, TV, and film, Jesse’s transition to the trial lawyer consulting world doesn’t seem ironic at all seeing as every courtroom shows us different characters. Ask him what he does, and his answer is “I help human beings become human beings in front of other human beings,” describing his talent to a “T.”
From his early studies in theatre, one technique he was taught using masks made such an impression on him that he continues to use it to this day. Literal face masks are a powerful communication tool as well as a strong metaphor for the masks we wear in our lives, Jesse says. As the old saying goes, “what we resist, persists,” and they (masks) allow us to turn toward the dark and deplorable and use them as an opportunity. Jesse describes his initial success using masks came while directing inmates in jailhouse theatre where they were able to play different roles in order to understand different perspectives.
Today, Jesse uses these techniques with trial lawyers and clients alike to aid in showing the human spirit in the courtroom and fighting against the natural urges to cast themselves as the “characters” they think the jury wants to see them as. He discusses in more depth the need not to show emotion but rather to be emotionally available and the need to show that your client knows joy, can feel joy and is fighting for joy. If you don’t do that, then you end up becoming your own audience member and the jury no longer has the ability to become the “hero.” It’s the worst thing that can happen to an actor as well as for a trial lawyer. In the end, our job as lawyers is to show what our clients have lost, and in order to do that, we need to show the jury what they had by talking about the times of joy. We and the jury can feel the loss 1,000 times more through the joy than through the grief. In other words, Jesse points out, we don’t need to show their grief or tears, we need to show that they are a fighter, and the subtext in this paradox is revealed that the one thing that is more powerful than a man crying is a man trying not to cry.
The process Jesse uses isn’t cookie cutter by any means: he spends as much time as possible with the client being the human sponge and soaking up all the information he can and then “squeezes the orange” to formulate the narrative, language, and themes. By using movie questions like What’s your favorite movie? Who’s the main character? What is his main obstacle (the thing that is holding them back from what they want)? This helps to create an understanding of the story while avoiding talking about their own life in order to put them on common ground. He goes on to ask – if you took away the main obstacle, would you want to see the movie? Most, of course, say no without hesitation because it would be really boring and the story would have no place to go. Kind of like in the movie Jaws if you were to take away the shark. This conversation then sets the stage and helps clients to understand the importance of the struggle and the value of the story in its entirety, which eventually leads to talking about the details of their own story.
Michael relates a similar example where a client lost her right arm and was right-handed. In the beginning, they were just showing liability and mentioned the amputation and the focus group felt that “sure the case is worth $1M and she is probably trying to cash in and doesn’t want to work anymore” and a lot of other negative things. Then they showed video of her doing cross fit, saying she’s not going to let this beat her, lifting more weight with her left hand than she used to with both hands, and the focus group numbers just skyrocketed for what they were willing to give. All because she was no longer playing the “victim.</itunes:summary></item><item><title>16  – Devin Herz and Delisi Friday – Legal Marketing that Stands Out</title><itunes:title>16  – Devin Herz and Delisi Friday – Legal Marketing that Stands Out</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Devin Herz, Chief Creative Consultant and Founder of Dynamic Marketing Consultants (DMC), along with the Marketing Director of Cowen | Rodriguez | Peacock, Delisi Friday. Devin describes his passion for marketing from a very young age as he watched his family build a small […]</p><p>The post <a href="https://triallawyernation.com/16-devin-herz-delisi-friday/" rel="noopener noreferrer" target="_blank">16  – Devin Herz and Delisi Friday – Legal Marketing that Stands Out</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Devin Herz, Chief Creative Consultant and Founder of Dynamic Marketing Consultants (DMC), along with the Marketing Director of Cowen | Rodriguez | Peacock, Delisi Friday. Devin describes his passion for marketing from a very young age as he watched his family build a small […]</p><p>The post <a href="https://triallawyernation.com/16-devin-herz-delisi-friday/" rel="noopener noreferrer" target="_blank">16  – Devin Herz and Delisi Friday – Legal Marketing that Stands Out</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/16-devin-herz-delisi-friday/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=837</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 15 Aug 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/82476840-10a2-4281-9fcc-34f43fb6d326/devin-herz-and-delisi-friday-on-trial-lawyer-nation.mp3" length="57616182" type="audio/mpeg"/><itunes:duration>59:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>16</itunes:episode><podcast:episode>16</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Devin Herz, Chief Creative Consultant and Founder of https://www.dynamicmarketingconsultants.com/ (Dynamic Marketing Consultants (DMC)), along with the Marketing Director of Cowen | Rodriguez | Peacock, Delisi Friday. Devin describes his passion for marketing from a very young age as he watched his family build a small empire of retail stores taking particular notice of the marketing that made them so successful and later leveraging his creative genes and marketing strategies to help businesses multiply their revenues.
Devin talks through how his firm prides itself on developing marketing initiatives that stand out from the average industry niched pieces and credits some of their versatility to the fact that they don’t just work with attorneys, which helps to keep things fresh. When asked by Michael about the “silver bullet” of marketing that will bring in all the cases he needs to retire in a matter of years, Devin points out several realistic views that can achieve the same result and mentions if there were such a “bullet,” we’d all likely be retired already.
Seeing as the Trial Lawyer Nation podcast is aimed at personal injury lawyers, Devin is asked about the marketing tactics he’s seen that have worked and not worked in this specific industry to which he gives the example of looking at a website. He describes the differences between a legal firm’s website that is just like all the rest, touting the attorney’s credentials, and how they’re the best and will win every case; versus one that speaks more to the intended audience on a human level while balancing the authority-building credentials, which ultimately projects a much more successful image of that firm. Delisi also points toward delivering a consistent message to your audience, citing a recent referral from an attorney they have been marketing to for a long time whom they are now excited to work with more regularly. “It’s the marathon, not the sprint” as Devin puts it. And Delisi applies this same thought process to the attorneys who advertise with bus wraps and billboards. Michael agrees with both as he recalls the different “slow burn” strategies he’s implemented with https://www.dynamicmarketingconsultants.com/ (Dynamic Marketing Consultants) over the years that have proven to be successful at varying rates.
Devin describes the prioritization of audiences and the group that most attorneys, and business owners in general, tend to overlook when determining the best ROI for their practice. This parlays nicely with his discussion with Michael for those who may not have a 6-figure marketing budget, where Devin describes the internal marketing processes that are important to have in place and refined BEFORE targeting tons of new clients or cases.
The topic of social media also comes up, as the three discuss the importance of being relatable online in an era where every potential new client does their due diligence before calling a lawyer. Delisi talks about being personable because “someone is going to call you if they feel like they can actually relate to you.” Michael is of the same opinion sharing the importance of not always being about business and Devin eloquently states “social media is called ‘social media’ for a reason.” With social media being a necessity for lawyers, the conversation transitions into the different ways to automate this marketing technique and topics (like politics) to be careful discussing.
Michael and Delisi conclude the episode with a look back at how they started working together with DMC and the trials and tribulations they went through (like the split testing “trial by fire” of having multiple firms market an event), before partnering with DMC in a substantial way to become a valuable extension of their marketing team.</itunes:summary></item><item><title>15 – Phillip Miller – Understanding the Minds of the Jury</title><itunes:title>15 – Phillip Miller – Understanding the Minds of the Jury</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, trial consultant, and lawyer Phillip Miller from Nashville, TN. Oddly enough, Phillip never planned on being a lawyer, being raised as a “military brat” traveling the country with his family that had a background in medicine in the military. It was actually the […]</p><p>The post <a href="https://triallawyernation.com/15-phillip-miller/" rel="noopener noreferrer" target="_blank">15 – Phillip Miller – Understanding the Minds of the Jury</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, trial consultant, and lawyer Phillip Miller from Nashville, TN. Oddly enough, Phillip never planned on being a lawyer, being raised as a “military brat” traveling the country with his family that had a background in medicine in the military. It was actually the […]</p><p>The post <a href="https://triallawyernation.com/15-phillip-miller/" rel="noopener noreferrer" target="_blank">15 – Phillip Miller – Understanding the Minds of the Jury</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/15-phillip-miller/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=828</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 01 Aug 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/f751562c-bdcb-4b9c-b414-04516daafc9e/phillip-miller-on-trial-lawyer-nation.mp3" length="59955041" type="audio/mpeg"/><itunes:duration>01:02:24</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>15</itunes:episode><podcast:episode>15</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, trial consultant, and lawyer Phillip Miller from Nashville, TN.
Oddly enough, Phillip never planned on being a lawyer, being raised as a “military brat” traveling the country with his family that had a background in medicine in the military. It was actually the misfortune of dealing with attorneys in the wake of his father’s unfortunate passing, and subsequently, his mother passing 11 months later, which led him to want to go to law school at night while working during the day as a systems analyst. His practice started from humble beginnings to the point where he was paying overhead with no cases and not really knowing anyone in the field. However, his first case, which happened to be a car wreck, helped him to see his future in personal injury law.
Phillip credits his path to early success to his emphasis on education and taking as many CLE courses as possible. So much so that he began to have as much knowledge as those who were teaching the courses and soon after found himself invited to be on faculty with ATLA, which propelled his learning even more. Phillip notes that you don’t just get invited and start teaching. You first start out by writing a paper on the subject matter, which led to him reading more and becoming exposed to other great lawyers, and the cycle continued to help make him a better lawyer too. Michael also recalls a similar feeling of learning more from doing research and writing papers than from going to lectures to hear others speak on a topic.
Phillip discusses his views on learning from others and says that if you only talk with those who are practicing the same things in the same area, you’ll likely turn out to be just like them. Whereas he has sought to talk and learn from people from all over the world, just to get a different perspective on how others try those very same cases and continue to work cases from all four corners of the country and everywhere in between.
When asked by Michael about his approach to cases when he gets brought in, Phillip sites having worked with and picked up methodologies from Rodney Jew, like becoming an expert in taking depositions and the strategy behind them. As a great example of this, Phillip talks through the idea of “jury proof,” which goes beyond just the duty of breach, a duty of causation, and damages line of questions and instead delves into other questions that, if aren’t explored, resulting in a jury filling in their own answers. In other words, thinking beyond the obvious questions and answers that will help to win your case and looking at the case through the lens of a defense juror. Phillip goes on to say that these techniques are great for finding the “land mines” which could potentially damage a case. Then taking it a step further to use focus groups to help prioritize those detrimental pieces of jury proof, which helps to set up cases to be tried in an order geared towards a jury.
Phillip continues to talk through these “land mines” and the idea of working through the “bad” facts of a case to make them irrelevant or immaterial to the case, which sometimes includes just accepting them and moving on. He also notes that this does not always come easy to the plaintiff’s lawyers who are used to fighting for their client.  Michael also points out (from something Phillip mentioned earlier in the day) that juries tend to make the trials about what you take time to make them about; so when the defense has something bad for your case and you spend time-fighting about it, you end up making the focal point of the case more about that item.
The episode concludes with a discussion of the 5 things Phillip has learned about focus groups and juries and their significance to every case. He even gives some great insights on a product liability case involving talcum powder he worked on recently that really drives one of those jury lessons home.</itunes:summary></item><item><title>14 – Steven Gursten – Remarkable Customer Service = Extraordinary Law Practice (and Life)</title><itunes:title>14 – Steven Gursten – Remarkable Customer Service = Extraordinary Law Practice (and Life)</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Michigan trial lawyer and owner of Michigan Auto Law, along with 3 other law firms, Steven Gursten. As an early adopter of internet legal marketing, Steven has built his firm to become extremely successful in Michigan and is recognized as having the TOP verdict […]</p><p>The post <a href="https://triallawyernation.com/14-steven-gursten/" rel="noopener noreferrer" target="_blank">14 – Steven Gursten – Remarkable Customer Service = Extraordinary Law Practice (and Life)</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Michigan trial lawyer and owner of Michigan Auto Law, along with 3 other law firms, Steven Gursten. As an early adopter of internet legal marketing, Steven has built his firm to become extremely successful in Michigan and is recognized as having the TOP verdict […]</p><p>The post <a href="https://triallawyernation.com/14-steven-gursten/" rel="noopener noreferrer" target="_blank">14 – Steven Gursten – Remarkable Customer Service = Extraordinary Law Practice (and Life)</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/14-steven-gursten/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=822</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Jul 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/e955aaf4-24f5-4492-9c28-15b7523eff23/steven-gurtsen-on-trial-lawyer-nation.mp3" length="63244053" type="audio/mpeg"/><itunes:duration>01:05:50</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>14</itunes:episode><podcast:episode>14</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Michigan trial lawyer and owner of Michigan Auto Law, along with 3 other law firms, Steven Gursten. As an early adopter of internet legal marketing, Steven has built his firm to become extremely successful in Michigan and is recognized as having the TOP verdict in the state 8 out of the last 12 years, as well as success throughout the country.
Steven recalls in the first 10 years of his practice making it a goal to be a great trial lawyer and have attorneys all over the state refer him cases. To get there, he still recommends lawyers set aside 30 minutes to an hour every day to read and study some area of law. IE: Mondays would be opening statements, Tuesdays might be cross examining, Wednesdays &amp;#8211; closings, Thursdays – medicine, and Fridays he wanted to become an expert on the Michigan no-fault law. Even now, Steven utilizes the massive amounts of information he’s accumulated, learned from, and still references. Similarly, Michael recalls and shares a story about learning through the process of proofreading a book another attorney in his office was writing and both agree the continuation of learning after passing the bar is extremely important.
Fast forwarding from 4 attorneys in his first practice to now having 20 attorneys across 4 diverse practices, Michael and Steven discuss the two very different disciplines of running a law firm vs. trying cases, both of which they do very successfully. He also goes into detail on some of the systems he has put in place as a solid foundation, in order to handle the hundreds of cases coming through his different practices, and how much he has embraced different technologies throughout the years. Steven also brings up a great point that in today’s online society, good lawyers will now more than ever be rewarded and bad lawyers will be punished because of Google reviews, Avvo, and other similar review sites, which makes customer service even more important. Meanwhile, those same systems are the ones which help great law firms stay on top of their cases and communicate with their clients to avoid the potential pitfalls easily avoided through systematic communication. Topics such as discussing what not to post on social media or making sure the client is going to their doctors’ appointments can have hundreds of thousands of dollars’ worth of impact on a case when communication is stagnant. Steven goes on to say that the same type of communication can also have a huge impact when it comes to keeping referring attorneys in the loop on shared cases, citing a recent case he referred to Michael in which he was extremely impressed with the follow up.
The conversation shifts when Michael asks Steven how he’s able to have the other 19 attorneys in his office use all of the systems he has in place. Without hesitation, Steven points to the culture of his firm which has guided everyone in the same direction, keeping them on the same page, regarding the inner workings of the practices. He is also quick to point out that establishing this type of culture starts with the ownership of a firm, and regardless of tenure no attorney should ever be above talking with their clients, which is something he tries to instill in each of his attorneys. Steven also shares some of the small things they do to build the culture, such as whenever they receive a great review, they send it out to everyone in the firm to further demonstrate its importance to the firm as a whole and praise those who are walking the talk.
So many great insights on running a successful firm (too many to list in this brief description) come from Steven and Michael throughout this episode, even down to the psychological testing Steven does with everyone in his firm which helps shed light on their ability to deliver a quality customer experience. Steven also shares several thoughts for those who are trying to build their practices,</itunes:summary></item><item><title>13 – Ben Glass – Great Legal Marketing</title><itunes:title>13 – Ben Glass – Great Legal Marketing</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with the great legal marketing mind and Owner of Great Legal Marketing, LLC, Ben Glass. As an attorney and owner of his own law firm, Ben Glass Law, Ben shares a unique insider’s perspective on what marketing works and what doesn’t in the legal industry […]</p><p>The post <a href="https://triallawyernation.com/13-ben-glass/" rel="noopener noreferrer" target="_blank">13 – Ben Glass – Great Legal Marketing</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with the great legal marketing mind and Owner of Great Legal Marketing, LLC, Ben Glass. As an attorney and owner of his own law firm, Ben Glass Law, Ben shares a unique insider’s perspective on what marketing works and what doesn’t in the legal industry […]</p><p>The post <a href="https://triallawyernation.com/13-ben-glass/" rel="noopener noreferrer" target="_blank">13 – Ben Glass – Great Legal Marketing</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/13-ben-glass/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=818</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Jul 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/724d00c5-aa31-4899-9d4a-db1428274e0c/ben-glass-on-trial-lawyer-nation.mp3" length="51821356" type="audio/mpeg"/><itunes:duration>53:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>13</itunes:episode><podcast:episode>13</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with the great legal marketing mind and Owner of Great Legal Marketing, LLC, Ben Glass. As an attorney and owner of his own law firm, Ben Glass Law, Ben shares a unique insider’s perspective on what marketing works and what doesn’t in the legal industry that many attorneys can appreciate.
Having started his legal career like most young attorneys do, by working in someone else’s firm, Ben recalls that first big step when he ventured out and started his own firm, remembering that he was good at trying cases but suffered, as most do when they start a firm of their own, in bringing on new cases. This led him to start thinking about how to attract clients without breaking the bank, noting that of course you can throw all kinds of money at your marketing, but he knew there had to be a better way. At that point, Ben began to study the impacts of marketing on legal firms and more specifically, looking outside of the lawyer world to what other successful businesses were doing and ultimately finding that achieving results didn’t require being the highest spender.
Michael and Ben discuss the critical stages of legal marketing, not only deciding what kind of practice you want for yourself but conversely, what type of cases you don’t want and getting over the mental hurdle of turning those cases away. The views from both Michael and Ben, looking back at their own implementation of these steps, are surprisingly similar and fortunately not as “scary” as either of them may have thought they were initially. Ben also tends to remind the attorneys he works with that there is no need to succumb to any peer pressure on the types of cases they need to take on. Similarly, Michael adds his own unique perspective on his firm’s transition to becoming one that only accepts the larger cases that they can add value to in that suddenly (along with his experience as an attorney) he became the one other attorneys now refer those larger cases to consistently, versus the smaller fender bender cases, just by the acknowledgment of the types of cases he will and will not accept. Furthermore, Ben explains, having a referral relationship with someone who specializes and loves taking on the types of cases you don’t, can also be highly beneficial to your practice as well as to the clients that are seeking your expertise in helping their case. Essentially creating a win-win-win marketing strategy by setting the standard on the cases that come into your firm and having a plan to guide the rest of the cases in the right direction toward those who are better equipped to provide value to them.
In digging a little deeper into legal marketing, Ben points out that many clients have never really given a thought about finding a lawyer prior to actually needing one &amp;#8211; usually no real knowledge of what might constitute the best attorney for their situation, no experience in dealing with claims adjusters, etc&amp;#8230; Many times, life is just moving along happily until that disaster strikes, totally disrupting their life, and thrusting them toward suddenly needing an attorney but, when that time comes, they don’t necessarily care (in Ben’s opinion) how many years you’ve been practicing law, or how many awards you’ve had, but rather the fact that they have a problem to solve – doctors are calling, insurance adjustors are calling, their family is giving advice on what to do, and they don’t know what to do. This is where Ben’s informational marketing comes into play, by providing useful information to help those people with what they need to know now, versus the other attorneys who are basically shouting “hire me” and “look at all my awards.” This dissemination of useful info, along with MANY other legal marketing topics Ben discusses with Michael, helps to build trust with you and your firm when trying to appeal to prospective clients in their unexpected time of need.</itunes:summary></item><item><title>12 – Eric Penn – $89M Worth of Experience</title><itunes:title>12 – Eric Penn – $89M Worth of Experience</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Founding Partner at The Penn Law Firm, Eric Penn. To start things off, Eric describes his decision to focus on trucking cases and how it came from the simple fact that we can all relate to them. In fact, everyone (including attorneys) share the […]</p><p>The post <a href="https://triallawyernation.com/12-eric-penn/" rel="noopener noreferrer" target="_blank">12 – Eric Penn – $89M Worth of Experience</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Founding Partner at The Penn Law Firm, Eric Penn. To start things off, Eric describes his decision to focus on trucking cases and how it came from the simple fact that we can all relate to them. In fact, everyone (including attorneys) share the […]</p><p>The post <a href="https://triallawyernation.com/12-eric-penn/" rel="noopener noreferrer" target="_blank">12 – Eric Penn – $89M Worth of Experience</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/12-eric-penn/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=814</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 15 Jun 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/7aadabaf-fbb8-4c16-94ad-2ec1de89df0e/eric-penn-on-trial-lawyer-nation.mp3" length="59387949" type="audio/mpeg"/><itunes:duration>01:01:48</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>12</itunes:episode><podcast:episode>12</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Founding Partner at The Penn Law Firm, Eric Penn. To start things off, Eric describes his decision to focus on trucking cases and how it came from the simple fact that we can all relate to them. In fact, everyone (including attorneys) share the road with 18 wheelers. Eric goes on to point out that the general viewpoint of “cases never looking better than when you first work them up,” while true at times, seems to go the other way with trucking cases where they get consistently better the more you roll up your sleeves and dig into them.
Speaking of rolling up sleeves and digging in … Michael and Eric pull back the curtain on what turned out to be an $89.6M verdict for the bulk of this podcast, which in and of itself is enlightening, educational, and impactful.
The brief synopsis of the case would likely have many attorneys passing on the case from the very start considering how things looked on the surface – A mother with 3 children in the car, running errands on a Texas highway, hit a patch of black ice, loses control of their vehicle sending them through the median into oncoming traffic and is struck by an 18 wheeler, and the police report indicating that there was no fault to be placed. Michael suggests that more than 98% of personal injury attorneys in the state would likely not take on such a case and the others might even look at it and see a $1-2M settlement, which obviously wouldn’t be enough once you hear the unfortunate circumstances the victims faced moving forward. But not Eric!
Eric’s reasoning behind taking the case stemmed from getting to know the case on a deeper level, understanding that the injuries were dramatic, and having an in-depth knowledge of the Federal Motor Carrier Safety Regulations (the green book) and CDL Manual’s Safety Rules that are in place to protect all of us who share the road with 18 wheelers, citing one of the chapter’s intent is literally to “prevent crashes and save lives.” One might think that this type of case would revolve around the approximate 3-second sequence of the crash itself, but Eric’s explanation of how their focus became everything but those 3 seconds really shed a light on how this type of case can quickly grow to a much more substantial and just verdict. Spoiler Alert: Eric notes that EVERY case he has come into has 100% of the time been about the company behind the truck driver and how that company operates its fleet, making them much more responsible than they may like to admit. The compassion Eric demonstrates in describing his mental process in the decision to take on a case like this is palpable.
The details surrounding this case that Michael and Eric discuss are apt to be a significant learning tool from which any attorney can stand to learn.
Background on Eric Penn
Eric T. Penn believes that in order to keep our families and communities safe, we have to hold people or corporations who choose to violate safety rules accountable for the injuries and conditions they create. That is why he has been an outspoken advocate for seriously injured people for more than seventeen (17) years. He represents people who have been permanently and seriously injured through no fault of their own.
Eric is a born and raised Texan. He is a 1998 graduate of Baylor University. He received his Juris Doctorate (J.D.) from Baylor University School of Law. He was admitted to the practice of law in Texas and the U.S. District Court for the Eastern District of Texas in 2001.
A Trial Lawyer’s College (TLC) graduate, Eric is a frequent lecturer on Trucking litigation throughout the country. He is a member of American Association for Justice (AAJ) Trucking Litigation section, Attorney Information Exchange Group (AIEG), Academy of Trucking Accident Attorneys (ATAA) and the Texas Trial Lawyers Association (TTLA).
For more info on Eric Penn visit:</itunes:summary></item><item><title>11 – Morgan Matson – A 360˚ Look at Legal Industry Recruiting</title><itunes:title>11 – Morgan Matson – A 360˚ Look at Legal Industry Recruiting</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a licensed attorney and founder of Preferred Counsel, Morgan Matson. Morgan specializes in connecting job seekers with great firms and vice versa for law firms and legal departments in companies of all sizes who are looking for legal talent. Starting as a litigator doing […]</p><p>The post <a href="https://triallawyernation.com/11-morgan-matson/" rel="noopener noreferrer" target="_blank">11 – Morgan Matson – A 360˚ Look at Legal Industry Recruiting</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a licensed attorney and founder of Preferred Counsel, Morgan Matson. Morgan specializes in connecting job seekers with great firms and vice versa for law firms and legal departments in companies of all sizes who are looking for legal talent. Starting as a litigator doing […]</p><p>The post <a href="https://triallawyernation.com/11-morgan-matson/" rel="noopener noreferrer" target="_blank">11 – Morgan Matson – A 360˚ Look at Legal Industry Recruiting</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/11-morgan-matson/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=800</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 01 Jun 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/079051a3-3793-41ad-aa56-a92ad7aff75f/morgan-matson-on-trial-lawyer-nation-converted.mp3" length="42489528" type="audio/mpeg"/><itunes:duration>44:18</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>11</itunes:episode><podcast:episode>11</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a licensed attorney and founder of Preferred Counsel, Morgan Matson. Morgan specializes in connecting job seekers with great firms and vice versa for law firms and legal departments in companies of all sizes who are looking for legal talent.
Starting as a litigator doing mass pharma defense work, then moving on to work for a smaller boutique firm handling medical defense litigation, Morgan found his purpose to be more of a “connector” than a “divider” which then drove him to start working for a recruiter and ultimately owning his own recruiting firm since 2007. He notes his enjoyment for working with small to mid-sized law firms mainly due to finding that “all the boxes that need to be checked” when those firms are looking for a candidate, become amplified when the office dynamics are much more close-knit than in a larger firm.
In a world that has taken “digital” job searches to seemingly every corner of the globe, Morgan is not only happy to be a legal “headhunter” but explains that his localized, relationship-driven recruiting tactics actually have an even greater competitive advantage in this day and age. Morgan leverages his experience as a litigator to find the needle in the haystack for law firms, oftentimes finding the people who are NOT actually looking to make a move to be the best candidates as they are happily working … until Morgan calls with a very unique opportunity. Michael also points out from his own experience the troubles that come with having to sift through hundreds of resumes and find many with exaggerated qualifications.
For those who are looking to break into the legal industry, Morgan sites that recruiters can be an extremely good resource along with professional social media platforms, such as LinkedIn. Morgan elaborates on LinkedIn as being a fairly under-utilized resource in that there are many groups you can join and ways you can find commonalities with others who are doing what you want to be doing, at which point you can connect with them and find out if there is an opportunity foreshadowing or being hired at their firm. Michael and Morgan also discuss the need to get involved and start having conversations with those who you aspire to work with, whether that’s through attending CLE courses and starting conversations, or by simply picking up the phone and politely pursuing those who are either in the position you want to be in or who may have the ability to hire you. All of this contact, of course, should be done with respect and in search of understanding what it may take to achieve your career goals.
Morgan reveals several other tips for candidates and those looking to hire talented legal professionals throughout the podcast and ends with a striking description of his firm’s fee structure, for both candidates and employers, which is likely not how you think &amp;#8230; remember, “relationship-driven.”  Michael also uncovers a particularly beneficial reason to utilize a recruiter which ALL law firm partners can certainly relate to. All in all, Morgan is the type of recruiting resource any candidate can appreciate and any sensible law industry employer needs.
Background on Morgan Matson
Morgan is a 1999 graduate of The University of Texas School of Law. From there, he worked as a litigation associate with Fulbright and Jaworski (n/k/a Norton Rose) and later Ball and Weed, a litigation boutique where his practice focused on the defense of healthcare professionals in civil litigation matters and before the state licensing boards. In 2007, he founded Preferred Counsel, a legal recruiting firm focusing on the placement of lawyers and support staff in law firms and corporate legal departments throughout Texas on a direct hire, contract, and part-time basis.
 
For more info on Morgan Matson visit:
http://www.preferredcounsel.net (www.preferredcounsel.net)</itunes:summary></item><item><title>10 – Marion Munley – Building Equity in the Legal Industry from the Inside Out</title><itunes:title>10 – Marion Munley – Building Equity in the Legal Industry from the Inside Out</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen welcomes board-certified and award-winning personal injury lawyer, Marion Munley of Munley Law. Marion describes the long family history of strong female influencers who impacted the direction she took in becoming a trial attorney, as well as the inspiration she has drawn from them when giving back in […]</p><p>The post <a href="https://triallawyernation.com/10-marion-munley/" rel="noopener noreferrer" target="_blank">10 – Marion Munley – Building Equity in the Legal Industry from the Inside Out</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen welcomes board-certified and award-winning personal injury lawyer, Marion Munley of Munley Law. Marion describes the long family history of strong female influencers who impacted the direction she took in becoming a trial attorney, as well as the inspiration she has drawn from them when giving back in […]</p><p>The post <a href="https://triallawyernation.com/10-marion-munley/" rel="noopener noreferrer" target="_blank">10 – Marion Munley – Building Equity in the Legal Industry from the Inside Out</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/10-marion-munley/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=796</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 15 May 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/1361d6ac-0684-4b11-9232-6e672294e366/marion-munley-on-trial-lawyer-nation.mp3" length="38628610" type="audio/mpeg"/><itunes:duration>40:11</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>10</itunes:episode><podcast:episode>10</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen welcomes board-certified and award-winning personal injury lawyer, Marion Munley of Munley Law. Marion describes the long family history of strong female influencers who impacted the direction she took in becoming a trial attorney, as well as the inspiration she has drawn from them when giving back in a male-dominated industry.
Marion looks back at some of her more prominent cases in the trucking industry and recalls the lessons learned from research and expert testimony. The sheer volume of interstate highways that converge in her geographic location uniquely, and unfortunately, provide ample trucking cases which have only made her expertise in this focused field more honored. As the Chair-Elect of the AAJ (American Association for Justice) Trucking Litigation Group, Marion’s public speaking engagements have been vast in the trucking litigation arena.
Marion and Michael also explore some polarizing differences in approach when obtaining new cases or referrals and how egos, verdicts, and humbleness do not all fit into the same trial attorney personalities. Marion describes her approach to this and where it’s taken her over the course of her career. Hint, hint, her solid credentials tend to speak volumes, which they both agree are always to be added to in any successful practice.
Marion’s advice to lawyers moving into personal injury law is shared and she speaks directly to the importance of mentorship, training, and opportunities needed to be displayed to the next generation of trial attorneys. In fact, based on a study shared by the ABA, Marion sites that “we know that more women have to be groomed and mentored to become the first chair as there are women out there that are VERY capable and would be great trial lawyers who are just not getting the opportunity, and that all begins with just mentoring and trying to help young lawyers navigate what to do with their careers”… which is not often an easy task. It is clear and evident that Marion’s passion for mentorship comes from a desire to further add and build more equity into the industry.
Background on Marion Munley
Marion Munley is a senior partner in the Scranton law firm Munley Law. A champion of victims’ rights, Marion devotes her practice to representing individuals and families in personal injury litigation, with a special focus on cases involving a commercial truck and tractor-trailer accidents. Marion completed her undergraduate degree from the University of Scranton and earned her J.D. from Temple University School of Law.
Marion is an active member of the American Association for Justice and currently serves on the AAJ Board of Governors. She is Chair of the AAJ Women Trial Lawyers Caucus and the first female Chair-Elect of the AAJ Trucking Litigation Group.  Marion also serves on the Board of Trustees for the National College of Advocacy.  She is a member of the Pennsylvania Association for Justice where she serves on the Board of Governors and on its executive committee.
Munley is the second woman in Pennsylvania to become Board Certified as a Civil Trial Advocate by the National Board of Trial Advocacy. Among her other professional affiliations is the American Board of Trial Advocates and the International Society of Barristers.  She has been named to the Best Lawyers in America list by Best Lawyers since 2012. Marion has been selected to the list of Pennsylvania Super Lawyers for the last 15 years and has been consistently recognized as one of the Top 50 Women Lawyers in Pennsylvania by Super Lawyers Magazine.
Marion frequently travels throughout the United States to lecture on trucking litigation, and recently published an article in Trial Magazine on retrieving electronic data from a crash.
Throughout her career, Marion has demonstrated an unwavering commitment to mentoring other women lawyers. In 2016, the Pennsylvania Bar Association honored Marion wit...</itunes:summary></item><item><title>09 – Artemis  Malekpour – All-Inclusive Trial Strategy</title><itunes:title>09 – Artemis  Malekpour – All-Inclusive Trial Strategy</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a nationally renowned trial consultant, Artemis Malekpour whose strength lies in her trial litigation strategy consulting. She describes it by boiling it all down to, “we help your case.” However, the sheer magnitude of the scope of her work ranges from before you even […]</p><p>The post <a href="https://triallawyernation.com/09-artemis-malekpour/" rel="noopener noreferrer" target="_blank">09 – Artemis  Malekpour – All-Inclusive Trial Strategy</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a nationally renowned trial consultant, Artemis Malekpour whose strength lies in her trial litigation strategy consulting. She describes it by boiling it all down to, “we help your case.” However, the sheer magnitude of the scope of her work ranges from before you even […]</p><p>The post <a href="https://triallawyernation.com/09-artemis-malekpour/" rel="noopener noreferrer" target="_blank">09 – Artemis  Malekpour – All-Inclusive Trial Strategy</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/09-artemis-malekpour/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=790</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Mon, 30 Apr 2018 21:47:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/df20fd39-d793-45f0-abe8-4a6e3b6a8f5e/artemis-malekpour-on-trial-lawyer-nation.mp3" length="57901851" type="audio/mpeg"/><itunes:duration>01:00:16</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>9</itunes:episode><podcast:episode>9</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a nationally renowned trial consultant, Artemis Malekpour whose strength lies in her trial litigation strategy consulting. She describes it by boiling it all down to, “we help your case.”
However, the sheer magnitude of the scope of her work ranges from before you even file a case, to the end result, and everything in between, including focus groups, trial strategy, mediation strategy, discovery, pre-suit issues, voir dire, and opening statements to name just a few. Artemis describes her entry into the profession as coming initially from a background of psychology and starting down the pre-med path when realizations came to her, along with a pretty dramatic chain of events, that aligned her studies with a passion toward the legal industry. Her dilemma with the situation turned into learning more and taking in feedback from many different subsequent cases and being introduced to them from the inside, which eventually confirmed she was heading in the right direction for herself.
Empathizing with Michael, who also has a psychology degree, Artemis describes several of the cases she’s been through where the emotions start to take over and the desire to help everyone kicks in. Both Michael and Artemis give several examples of intake processes now firmly in place to help avoid accepting cases which are not suitable to take on both for the good of the firm or for the good of the client.
Artemis also opens up about her focus group experiences across the country, averaging sometimes around 40 per year, and divulges some of the trends she is seeing as a result of our current political climate. An interesting moment is a conversation between her and Michael about the power of silence, be it in the courtroom or with a focus group, and how it can be used to benefit your case. And while this technique and others are discussed, Artemis reinforces the importance of understanding there is no “magic formula” for success and describes what she believes the best trial lawyers do after trial.
The insights Artemis shares throughout the conversation are not just insightful, but practical toward any case. Michael jokingly refers to these insights as a “list of the things we do to screw up our own cases.” But we also know even that depiction is sometimes an understatement, which is why talking with Artemis was such a pleasure in this episode. She tells it like it is, and we all come out better on the other side.
Background on Artemis Malekpour 
Artemis Malekpour is a partner in the litigation consulting firm of Malekpour and Ball.  With a background in psychology and psychiatric research, she specializes in focus groups, case strategy, damages, and jury selection.  Artemis did her undergraduate work at the University of North Carolina at Chapel Hill, then earned a Master’s in Healthcare Administration from UNC’s School of Public Health and a law degree with honors from Duke University.  She has consulted on a wide variety of cases across the country, with a knack for identifying potential landmines, incorporating her knowledge from years of watching jury deliberations and talking with jurors.
For more info on Artemis Malekpour visit https://www.trialguides.com/authors/artemis-malekpour/ (https://www.trialguides.com/authors/artemis-malekpour/)</itunes:summary></item><item><title>08 – Chad Roberts – Discovery in the Electronic Age of Documentation</title><itunes:title>08 – Chad Roberts – Discovery in the Electronic Age of Documentation</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with 25+ year veteran of the legal industry and founder of eDiscovery CoCounsel, Chad Roberts. In a legal world where we are document heavy and paperless, eDiscovery sets out to avoid the abundance of obstacles trial lawyers encounter when in search of documents, be it […]</p><p>The post <a href="https://triallawyernation.com/08-chad-roberts/" rel="noopener noreferrer" target="_blank">08 – Chad Roberts – Discovery in the Electronic Age of Documentation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with 25+ year veteran of the legal industry and founder of eDiscovery CoCounsel, Chad Roberts. In a legal world where we are document heavy and paperless, eDiscovery sets out to avoid the abundance of obstacles trial lawyers encounter when in search of documents, be it […]</p><p>The post <a href="https://triallawyernation.com/08-chad-roberts/" rel="noopener noreferrer" target="_blank">08 – Chad Roberts – Discovery in the Electronic Age of Documentation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/08-chad-roberts/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=786</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 15 Apr 2018 12:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/6c4a8615-efec-4547-9604-c8a47f73f1a2/chad-roberts-on-trial-lawyer-nation.mp3" length="44408553" type="audio/mpeg"/><itunes:duration>46:12</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>8</itunes:episode><podcast:episode>8</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with 25+ year veteran of the legal industry and founder of eDiscovery CoCounsel, Chad Roberts.
In a legal world where we are document heavy and paperless, eDiscovery sets out to avoid the abundance of obstacles trial lawyers encounter when in search of documents, be it the dump-truck effect of getting volumes of information or the paid search games that are played.
Primarily, people think about documentary evidence which is stored in a digital format, to which the rules have somewhat of a bias toward that type of framework, which tends to be the biggest challenge, explains Chad. He goes on to describe that it is not so much the format by which these documents are held, but rather the sheer volume of content that is available. For those of us who are not experts in e-discovery, not knowing the right questions to ask to receive what is sought after or even what is available to ask for, can make a case challenging. Chad points out one of the biggest “tectonic shifts” in the advantage/disadvantage for discovery really occurred back in December of 2015 with the new Rule 26, pertaining to the proportionality factors that came about under that rule, of which Chad dives deep on along with the ways around it.
Chad continues to reveal the dirty little secret that the more you know about the information structure and how documentation is filed, the easier it is to deconstruct the arguments of it being tremendously difficult for the defense to compile what you are looking for … which, coincidentally, is enormously easy for them to produce. Furthermore, Chad describes the other “human nature” side of the story where attorneys psychologically feel that they are out of their element, mostly because they don’t do excessive amounts of document productions, and are more likely to agree to things that are not best for a case.
Ideally, as Chad describes, his firm is typically brought in at the beginning of a case and start with  Electronic Storage Information (ESI) protocols, where the front-end platform is established through discussions regarding agreement of the mutual expectations of those involved in the case, and this, of course, is the best line of defense in counteracting the diversions played by opposing counsel. 
The podcast concludes with Michael and Chad discussing the types of cases that make the most sense to bring in a firm such as eDiscovery; and the description that Chad offers on why even the biggest of firms would likely have a significant flaw in their practice if they had the capacity of his firm is enlightening and makes perfect sense when you hear it.
Background on Chad Roberts
Chad Roberts is a seasoned trial lawyer with a career focused on technology, complex litigation, and multi-district litigation.  He has been a litigation partner at an AmLaw 20 multi-national law firm as well as a small, boutique trial firm, winning multi-million dollar verdicts as lead trial counsel. His focus at eDiscovery CoCounsel, pllc includes predictive coding technology, discovery jurisprudence, and large scale litigation management.  Chad received an Engineering Science degree from the Georgia Institute of Technology and graduated with high honors from the Florida State University College of Law, where he was an Associate Editor of the Florida State University Law Review.
For more info on Chad Roberts visit:  https://www.edcclaw.com (www.edcclaw.com)</itunes:summary></item><item><title>07 – Matthew Wright – Finding Additional Liability in Shippers and Brokers</title><itunes:title>07 – Matthew Wright – Finding Additional Liability in Shippers and Brokers</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tennessee trial attorney, Matthew Wright who discusses finding additional liability in shippers and brokers. Matthew hits the ground running with an all too familiar scenario where a trucking case is brought to your attention, only to find out the trucking company is small with […]</p><p>The post <a href="https://triallawyernation.com/07-matthew-wright/" rel="noopener noreferrer" target="_blank">07 – Matthew Wright – Finding Additional Liability in Shippers and Brokers</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tennessee trial attorney, Matthew Wright who discusses finding additional liability in shippers and brokers. Matthew hits the ground running with an all too familiar scenario where a trucking case is brought to your attention, only to find out the trucking company is small with […]</p><p>The post <a href="https://triallawyernation.com/07-matthew-wright/" rel="noopener noreferrer" target="_blank">07 – Matthew Wright – Finding Additional Liability in Shippers and Brokers</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/07-matthew-wright/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=780</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Sun, 01 Apr 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/9a1d1e5d-8f06-4c11-b904-68396effcfcc/matthew-wright-on-trial-lawyer-nation.mp3" length="56006685" type="audio/mpeg"/><itunes:duration>58:17</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>7</itunes:episode><podcast:episode>7</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tennessee trial attorney, Matthew Wright who discusses finding additional liability in shippers and brokers.
Matthew hits the ground running with an all too familiar scenario where a trucking case is brought to your attention, only to find out the trucking company is small with minimal insurance (most people are shocked to learn these companies only carry $750k of insurance). Unfortunately, in these cases it generally doesn’t make sense for a family who has suffered a catastrophic loss to go after these small companies, however, this is where Matthew’s keen awareness of liabilities lying with other parties involved (brokers and shippers) comes into play, and it’s not always obvious. In fact, it’s taken Matthew some time to understand it all, but there is a business model that surrounds the industry regarding how cargo flows from the shipper, ultimately to the receiver, and he’s found it “interesting” how these small trucking companies are getting these loads from the large shipping companies. In these cases, a simple $750k verdict can turn into a $2M, $5M, or even as much as a $10M verdict when the overall liability is investigated beyond just the “mom and pop” trucking company for the sake and benefit of the client.
Michael continues the conversation while overlaying specific scenarios with Matthew to fully understand this process, the parties involved, and investigative tactics trial lawyers can specifically use when combing through documents relating to the case. Matthew even goes into detail by drilling down to the specific terminology used in these cases, such as the differences between a “bill of lading” and a “load tender.” Matthew continues to unveil, piece by piece, some of the pervasive maneuvers used throughout the trucking industry which can jeopardize public safety. Truly an informative and enlightening conversation, even for trial lawyers who only run across these cases every so often. One that will help you gain knowledge about these cases, so you don’t pass over millions of dollars in verdicts for yourself, and more importantly your clients.
The episode concludes with Matthew sharing his journey: the start as a law student to becoming a trial attorney focused on trucking cases … the explanation will likely either surprise you or be completely relatable to your own path as a trial lawyer. Nonetheless, Matthew and Michael alike are always willing to share their knowledge and point to several periodicals and groups that have been instrumental in both their success throughout the years as sources for great knowledge of the industry in the truest form of sharing.
Background on Matthew Wright
Matthew E. Wright devotes his career to representing victims of catastrophic truck crashes and improving roadway safety. Frequently associated as co-counsel across the country, he helps identify adequate insurance coverage by exposing the key corporate actors in the supply chain, including primary motor carriers that attempt to shield themselves from liability through captive brokerage divisions and other shell games.
An alumnus of Vanderbilt Law School, Mr. Wright currently serves as Chair of the AAJ Trucking Litigation Group Journal, serves on the group’s Executive Board and has given several talks on truck safety and contributed articles to trucking-related publications. Mr. Wright has served on the Tennessee Trial Lawyers Association Board of Governors, is a member of the Multi-Million Dollar Advocates Forum, the Gerry Spence Trial Lawyers’ College, the Academy of Truck Accident Attorneys, and the National Trial Lawyers Top 10 Trucking Lawyers.
Mr. Wright lives in Franklin, Tennessee with his wife Lindsay and four children, Helen, Sadie, Isaac, and Celie, and is the founding member of Wright Law, PLC.
For more info on Matthew Wright visit:  &lt;a href=&quot;https://www.truckinjurylaw.</itunes:summary></item><item><title>06 – Lisa Blue – A Psychologist’s View on Jury Selection</title><itunes:title>06 – Lisa Blue – A Psychologist’s View on Jury Selection</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a legendary trial attorney, Lisa Blue of Baron and Blue. Lisa’s credentials go on for miles with over $350 million in jury verdicts and an equally impressively long list of hundreds of millions of dollars in settlements; as well as being seen as the […]</p><p>The post <a href="https://triallawyernation.com/06-lisa-blue/" rel="noopener noreferrer" target="_blank">06 – Lisa Blue – A Psychologist’s View on Jury Selection</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a legendary trial attorney, Lisa Blue of Baron and Blue. Lisa’s credentials go on for miles with over $350 million in jury verdicts and an equally impressively long list of hundreds of millions of dollars in settlements; as well as being seen as the […]</p><p>The post <a href="https://triallawyernation.com/06-lisa-blue/" rel="noopener noreferrer" target="_blank">06 – Lisa Blue – A Psychologist’s View on Jury Selection</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/06-lisa-blue/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=770</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 15 Mar 2018 01:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/465b35c1-1aa3-48c4-ad6e-cd1a16797f88/lisa-blue-on-trial-lawyer-nation.mp3" length="55640507" type="audio/mpeg"/><itunes:duration>57:55</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>6</itunes:episode><podcast:episode>6</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a legendary trial attorney, Lisa Blue of Baron and Blue.
Lisa’s credentials go on for miles with over $350 million in jury verdicts and an equally impressively long list of hundreds of millions of dollars in settlements; as well as being seen as the national authority on jury selection having written multiple books on the matter and being brought in on mega-cases all around the country. It becomes clear very quickly in her conversation with Michael, that she has put her two master’s degrees and Ph.D. in psychology to great use within the legal field as she recounts her early days in private psychology practice and how she originally became interested in law and becoming a lawyer.
Thinking back to her first time in court, her description of the “warm” welcome she got sounded more like jury selection by fire! Fortunately, for her and all of us listening, that experience only fueled her passion for the business and instilled to her how much she loved it, further driving her to continue in this line of work. Lisa goes on to talk about her experiences working for Henry Wade (yes, of Roe vs Wade) and pulls back the curtain on a lunch conversation she had with him, revealing what he said which ultimately led to her pursuing a career as a lawyer. Lisa’s perspective on specializing was also instilled in her early on in her legal career and has since then only strengthened her position in the industry.
Michael digs in a little deeper with Lisa regarding the advantageousness of using her background in psychology when talking to clients and is surprised at the commonality that she points out between jury selection and a therapy session. The details Lisa explains about the similarities are profound in theory and yet seemingly approachable in practice. The overall voir dire in both is very noticeable the way she describes it.  Lisa continues throughout her conversation with Michael to deliver powerful tips on jury selection, mindfulness, and success while also acknowledging how the changing political climate has also affected the courtroom.
This incredible podcast concludes with Lisa’s outlook on some of the greatest things you can do to grow as a lawyer and even just as individuals in general, each of which truly applies to all of us regardless of years in the industry or specialty. Truly an inspirational icon in the industry and time extremely well spent learning from her.
Background on Lisa Blue
Lisa Blue, a lawyer with the Dallas firm Baron and Blue, received her undergraduate degree from the University of Georgia and two master’s degrees from the University of Virginia in Counseling Psychology. After a brief teaching career, she returned to school and earned a Ph.D. degree in Counseling Psychology from North Texas State University and a Juris Doctorate from the South Texas College of Law.
After completing law school, Ms. Blue joined the Dallas County District Attorney’s office where she prosecuted more than 125 cases to verdict and later advanced to the DA’s Organized Crime Division. In 1985, she moved to the law firm Baron and Budd where she specialized in environmental and toxic tort law. Lisa and her husband, Fred Baron, supervised 800+ employees and managed all financial aspects at Baron and Budd, the largest environmental law firm in the United States.
Ms. Blue’s accomplishments in trial courts nationwide have been widely recognized, including being named one of the Top 50 Women Litigators in the U.S. by the National Law Journal, Trial Lawyer of the Year by the Texas Chapter of the American Board of Trial Advocates, as well as receiving the Honorary Barrister Award from the University of Texas Law School and the Distinguished Alumni Award from South Texas College of Law. Blue was named Trial Lawyer of the Year in 2006 by the Dallas Bar Association. In 2007, she received the Louise Raggio Women’s Legal Advocate A...</itunes:summary></item><item><title>Randi McGinn – A Narrative for Winning Juries and Cases</title><itunes:title>Randi McGinn – A Narrative for Winning Juries and Cases</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a trial attorney and prominent legal industry speaker, Randi McGinn of McGinn, Montoya, Love &amp; Curry P.A. From the very beginning of their conversation, Randi delivers compelling insights on the one thing that still unites people, as well as influences in our decision-making process […]</p><p>The post <a href="https://triallawyernation.com/05-randi-mcginn/" rel="noopener noreferrer" target="_blank">05 – Randi McGinn – A Narrative for Winning Juries and Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a trial attorney and prominent legal industry speaker, Randi McGinn of McGinn, Montoya, Love &amp; Curry P.A. From the very beginning of their conversation, Randi delivers compelling insights on the one thing that still unites people, as well as influences in our decision-making process […]</p><p>The post <a href="https://triallawyernation.com/05-randi-mcginn/" rel="noopener noreferrer" target="_blank">05 – Randi McGinn – A Narrative for Winning Juries and Cases</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/05-randi-mcginn/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=763</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Mar 2018 16:38:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/d0c3fb2d-12a9-4ec0-9267-5d314ed6e335/randi-mcginn-on-trial-lawyer-nation.mp3" length="52797930" type="audio/mpeg"/><itunes:duration>54:58</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>5</itunes:episode><podcast:episode>5</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen sits down with a trial attorney and prominent legal industry speaker, Randi McGinn of McGinn, Montoya, Love and Curry P.A.
From the very beginning of their conversation, Randi delivers compelling insights on the one thing that still unites people, as well as influences in our decision-making process as humans. She also shares what engrain our decisions moving forward in trials, as well as in “real life” more times than not, regardless of what future evidence is acknowledged and/or presented.  More importantly, is the necessity for trial lawyers to know and understand this concept in order to be able to implement it in a trial situation from the very beginning of a trial to impact a jury’s decision. Going even a step further, Randi relates this tactic to put the jury in the “zone of danger” in order to make things more relatable to them through their own eyes versus their own logical view of how a scenario would likely play out. Truly a fascinating viewpoint and provocative example that is given, one that all lawyers should take note of.
Once the concept is revealed, Randi does a deep dive on knowing how to apply it, to which Randi describes her own firm’s use of focus groups in determining the best strategies toward figuring out the best way to leverage the information a trial attorney has at their disposal. Funny enough, some of their best ideas come from “ordinary people” seeing as attorneys can tend to become narrow-minded when approaching another case. Fortunately, Randi’s approach is less like classical music where you have rules to follow and more like jazz where there are many ways to approach the narrative of a case. Having said that, Randi also notes that sometimes the work equated to a case is 200 – 300 hours outside the courtroom for every 1 hour inside the courtroom, which is part of what makes her and her firm so good at what they do.
Michael and Randi expose the dirty little tricks defense attorneys play against plaintiff attorneys and the “little guys” they represent, as it’s important to note that many jurors may not have any concept of how difficult that fight may be. Furthermore is the uphill battle regarding the misconception most have of people getting hurt and thinking “oh goodie, I have a lawsuit” while truth be told, the process to recovery is not an easy one, and in some cases is impossible.
The episode wraps up with a discussion aimed specifically at female attorneys entering the field and advice from Randi on how best to take things on, as well as for the men in the industry who want to empower women to help make the world a better place. Both Michael and Randi have some amazing insights to share which are beneficial regardless of gender or tenure.
Background on Randi McGinn
Randi McGinn is the author of “Changing Laws, Saving Lives:  How to Take on Corporate Giants and Win,” available through Trial Guides at http://www.trialguides.com/book/changing-laws-saving-lives/ (http://www.trialguides.com/book/changing-laws-saving-lives/)  Trial Lawyer Nation listeners can receive a $10 discount on the book by using the code LAWSLIVES10.
She is one of the country’s leading trial lawyers, having tried over 130 cases. The first woman president of the Inner Circle (100 best trial lawyers in the US), she is known for her creativity in the courtroom and use of demonstrative evidence to visualize opening, direct, cross-examination and closing argument. She has destroyed adverse witnesses by leaving a pretentious Beverly Hills doctor standing in front of the jury covered with post-its and clutching a grapefruit to his chest, by grilling a government snitch until he threw up and by exposing the fact that a world-renowned polygraph expert had been polygraphing his own sperm cells in the dead of night. In a particularly hard-won police shooting case, the local SWAT cops once put her face on their Christmas pinata...</itunes:summary></item><item><title>04 – Tim McKey – The Business Side of Practicing Law</title><itunes:title>04 – Tim McKey – The Business Side of Practicing Law</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with Vista Consulting’s Owner, Tim McKey, who has been consulting on operational matters with successful plaintiff law firms since 2008. Tim’s CPA background steers his focus toward numbers and metrics but he concedes that there is a lot more that goes into running a successful practice […]</p><p>The post <a href="https://triallawyernation.com/04-tim-mckey/" rel="noopener noreferrer" target="_blank">04 – Tim McKey – The Business Side of Practicing Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael Cowen talks with Vista Consulting’s Owner, Tim McKey, who has been consulting on operational matters with successful plaintiff law firms since 2008. Tim’s CPA background steers his focus toward numbers and metrics but he concedes that there is a lot more that goes into running a successful practice […]</p><p>The post <a href="https://triallawyernation.com/04-tim-mckey/" rel="noopener noreferrer" target="_blank">04 – Tim McKey – The Business Side of Practicing Law</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/04-tim-mckey/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=748</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Fri, 16 Feb 2018 17:44:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/a21a2031-0b11-4cf5-8104-b1f1449afe51/timmckey-on-trial-lawyer-nation.mp3" length="54282602" type="audio/mpeg"/><itunes:duration>56:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>4</itunes:episode><podcast:episode>4</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael Cowen talks with Vista Consulting’s Owner, Tim McKey, who has been consulting on operational matters with successful plaintiff law firms since 2008.
Tim’s CPA background steers his focus toward numbers and metrics but he concedes that there is a lot more that goes into running a successful practice such as culture and human resources, which allows him to approach firms from a holistic stance. As a client of Vista, Michael shares that he has a personal appreciation for Vista’s value to plaintiff firms, which he also acknowledges has allowed him to sleep better at night knowing the firm runs smoother than ever.
Michael explores with Tim his launching point in working with plaintiff firms; and discovers the strategic decision Tim made after owning his own CPA firm, which drove him to work with attorneys in a big way. Tim also describes his passion for helping firms define success and desire to help CHANGE the score instead of just KEEPING the score as a substantial motivation. During his transition to the consulting world, Tim lightheartedly recalls how similar the process turned out to be for his first two clients; those being a plaintiff’s attorney and business at the polar opposite end of the spectrum (tune in to hear what the other business was). The process Tim uses to examine and analyze a firm is noted to work regardless of years in practice and focuses specifically on tightening up potential deficiencies within the firm and its client acquisition practices.
While being empathetic to the fact that attorneys, in general, are not introduced to business practices before setting out to run their own law practice, Michael recalls his early days in another law firm where trial and error was the modus operandi of their operations, long before he was introduced to Vista’s techniques. The difference between effective and efficient systems and processes are the cornerstone to what Tim advises throughout this episode as he offers listeners insights into breaking down their firm’s data to a dashboard view of the practice and what to do next.
This podcast concludes with Tim explaining things a step further to amplify the importance of having a project point person throughout the process of using what he calls the “public restroom theory.” It’s a wild analogy, but it hits home tremendously to anyone who tends to have lists of 100 “great ideas” being worked on by the firm. And for anyone who has felt the pain of turnover in their office, Tim talks about the mentality of “hire slow and fire fast,” along with the tools, training, and expectations being a key part in the onboarding process to set an employee up for success.
Background on Tim McKey
Tim co-founded Vista Consulting in 2009 with a vision to help plaintiff law firm owners reach their full potential. Tim has traditional CPA experience with local, regional, and national CPA firms. However, it is through Tim’s prior consulting practice that he found his passion. He has worked with many business owners assisting them with defining and attaining success in their business and personal lives.
Tim’s experience and interest allow him to assist Vista clients with developing a realistic vision of their firm into the future, creating a strategic plan to achieve that vision while working with firm owners in designing their desired lifestyle. Tim assists his clients in reviewing firm tax entity structure and accounting systems analysis, and financial reporting.
For more info on Tim McKey visit https://www.vistact.com/meet-the-team/tim-mckey (https://www.vistact.com/meet-the-team/tim-mckey).</itunes:summary></item><item><title>03 – Mikal Watts – The Do’s and Don’ts of Running a Successful Law Firm</title><itunes:title>03 – Mikal Watts – The Do’s and Don’ts of Running a Successful Law Firm</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with one of the nation’s top trial attorneys, Mikal Watts about his pursuit of the goals he established at a very young age which forced him to make some tough decisions early on in his career. Fear, exhilaration, and even his wife thinking he was crazy couldn’t […]</p><p>The post <a href="https://triallawyernation.com/03-mikal-watts/" rel="noopener noreferrer" target="_blank">03 – Mikal Watts – The Do’s and Don’ts of Running a Successful Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with one of the nation’s top trial attorneys, Mikal Watts about his pursuit of the goals he established at a very young age which forced him to make some tough decisions early on in his career. Fear, exhilaration, and even his wife thinking he was crazy couldn’t […]</p><p>The post <a href="https://triallawyernation.com/03-mikal-watts/" rel="noopener noreferrer" target="_blank">03 – Mikal Watts – The Do’s and Don’ts of Running a Successful Law Firm</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/03-mikal-watts/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=700</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Thu, 01 Feb 2018 16:36:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/82fd05a8-543a-47d9-b5ed-aa923c909479/mikal-watts-on-trial-lawyer-nation.mp3" length="48319379" type="audio/mpeg"/><itunes:duration>50:14</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>3</itunes:episode><podcast:episode>3</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael talks with one of the nation’s top trial attorneys, Mikal Watts about his pursuit of the goals he established at a very young age which forced him to make some tough decisions early on in his career. Fear, exhilaration, and even his wife thinking he was crazy couldn’t keep Mikal from doing what had to be done before it was too late in his career.
Mikal describes the choices that were made when he initially started his own practice and their unlikely, yet practical, reasoning. Mikal also recalls his first big solo case and how literally moving some furniture around helped him put his best foot forward and became a pivotal moment for his practice. Mikal offers advice on the do’s and doesn&amp;#8217;t for those looking to start their own firm, in addition to some of the sacrifices and deferred gratification that comes with the territory.
While there have been many to date, Mikal shares with Michael some of the verdicts that he has been most proud of thus far, such as his first case against Chrysler, and how those cases have added to the value of his practice beyond just the dollars and cents. Mikal delivers practical keys to success for the courtroom and how to truly connect with the jurors in the room, which by the way, have become keenly proficient in detecting BS (both factual and unscrupulous).
At the same time, both Michael and Mikal recognize and discuss the absolute need to break subjects down into their simplest terms (Mikal’s metaphor for tire tread is simply priceless). Humility and modesty shine through as Mikal describes his firm’s ethos and attitude for sharing with other lawyers, not unlike Michael and his firm, and the inherent benefits that come with such an inclusive environment, for both the firm and more importantly the clients they serve.
This podcast concludes with an important discussion of the biggest threats to the legal industry to which Mikal’s thoughts may surprise even the most seasoned attorney.
Background on Mikal Watts:
Mikal Carter Watts is the founding Partner of Watts Guerra LLP. He was born in Corpus Christi, TX in 1967. Mikal attended The University of Texas in Austin where he completed his undergraduate degree in two years. He then went on to the UT School of Law, where he also graduated in two years at the age of twenty-one. Following college, Mikal accepted a position working for The Honorable Thomas R. Phillips, Chief Justice of the Supreme Court of Texas, as a briefing attorney from 1989-1990. In 1997 Mikal opened his own law firm in his hometown and in 2006 he relocated to San Antonio.
Mikal was married in 1993 to his lovely wife Tammy. Together they have three children, Taylor, Hailey and Brandon as well as two grandsons, Caleb and Austin. His interests include spending time with his family, attending church, Spurs basketball games, and Longhorn football games.
For more information on Mikal Watts visit http://www.wattsguerra.com/lawyers/mikal-c-watts (http://www.wattsguerra.com/lawyers/mikal-c-watts)</itunes:summary></item><item><title>02 – Joe Fried – From 0 to 60 as a Subject Matter Expert</title><itunes:title>02 – Joe Fried – From 0 to 60 as a Subject Matter Expert</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with acclaimed commercial motor vehicle trial attorney, Joe Fried, about his journey of going from 0 to 60 in becoming a trucking industry subject matter expert. Joe’s calling to enter the field came from some unexpected sources as he explains to Michael the barrage of signs that […]</p><p>The post <a href="https://triallawyernation.com/02-joe-fried/" rel="noopener noreferrer" target="_blank">02 – Joe Fried – From 0 to 60 as a Subject Matter Expert</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Michael talks with acclaimed commercial motor vehicle trial attorney, Joe Fried, about his journey of going from 0 to 60 in becoming a trucking industry subject matter expert. Joe’s calling to enter the field came from some unexpected sources as he explains to Michael the barrage of signs that […]</p><p>The post <a href="https://triallawyernation.com/02-joe-fried/" rel="noopener noreferrer" target="_blank">02 – Joe Fried – From 0 to 60 as a Subject Matter Expert</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/02-joe-fried/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=688</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Jan 2018 22:28:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/48caf815-1964-4d6a-92af-13c3b4f5ff43/joe-fried-on-trial-lawyer-nation.mp3" length="37951135" type="audio/mpeg"/><itunes:duration>39:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>2</itunes:episode><podcast:episode>2</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Michael talks with acclaimed commercial motor vehicle trial attorney, Joe Fried, about his journey of going from 0 to 60 in becoming a trucking industry subject matter expert.
Joe’s calling to enter the field came from some unexpected sources as he explains to Michael the barrage of signs that led him to become a subject matter expert after finishing a large book of business against the Ford Motor Company. Joe describes the evolution of his role as a lawyer and the number one fear that was used as a driving force in his success.
On a larger scale, Joe encourages others to think beyond the boundaries of a case to serve a greater good by doing what’s right not only for the families affected but also what’s right for the industry and the families that can avoid having the same happen to them.
Throughout the podcast, the topic of hyper-specialization is explained both from the positive perspectives of becoming the only person who understands such a narrow subject, but also the trade-offs and sacrifices that need to be made in doing so with your practice. Joe also emphasizes the importance of inclusivity in the industry and using that mantra as a resource instead of something to be afraid of as he gives listeners a generous offer.
Background on Joseph A. Fried:
Joe Fried is one of only a few lawyers in America who limits his legal practice to handling truck and other commercial motor vehicle crash cases.  Based out of Atlanta Georgia, Joe has handled commercial motor vehicle crash cases in over 30 States and has helped recover more than $500 million for clients. He holds several record settlements and verdict.
When he is not actually handling cases, Joe is writing about and teaching other lawyers how to get the best results possible in commercial motor vehicle crash cases.  He has authored books, book chapters, peer-reviewed articles and a Trial Guides DVD specific to this unique field and has given over 250 presentations around the Country specific to this field.
Joe is a nationally recognized leader in trucking litigation.  He is the founder and Founding Director of the Academy of Truck Accident Attorneys, immediate past chair of the American Association of Justice Trucking Litigation Group, and President of the National Trial Lawyers Trucking Division.
Joe brings a diverse background to each case.  He is a former judge and police officer, has real-world training in accident investigation and reconstruction, physics, engineering, and human factors.  At the same time, Joe has hundreds of hours of training in psychodrama, neurolinguistics and story development and is known for his unique ability to find and tell the compelling human story that underlies each of his cases.
For more on Joe Fried visit: https://www.frg-law.com/the-firm/joseph-a-fried/ (https://www.frg-law.com/the-firm/joseph-a-fried/)</itunes:summary></item><item><title>01 – Joshua Karton – Turning off the “Act” in the Courtroom</title><itunes:title>01 – Joshua Karton – Turning off the “Act” in the Courtroom</itunes:title><description><![CDATA[<p>In this Trial Lawyer Nation podcast, Joshua Karton joins Michael for an introspective discussion on trial psychology and communication. Joshua’s perspectives on turning off the “act” in a courtroom and getting back to just being (real) are deep and enlightening to listeners at all levels of the industry. The idea of “getting out of your […]</p><p>The post <a href="https://triallawyernation.com/01-josh-karton/" rel="noopener noreferrer" target="_blank">01 – Joshua Karton – Turning off the “Act” in the Courtroom</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>In this Trial Lawyer Nation podcast, Joshua Karton joins Michael for an introspective discussion on trial psychology and communication. Joshua’s perspectives on turning off the “act” in a courtroom and getting back to just being (real) are deep and enlightening to listeners at all levels of the industry. The idea of “getting out of your […]</p><p>The post <a href="https://triallawyernation.com/01-josh-karton/" rel="noopener noreferrer" target="_blank">01 – Joshua Karton – Turning off the “Act” in the Courtroom</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/01-josh-karton/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=685</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Wed, 31 Jan 2018 22:21:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/4cb203aa-5945-4f7e-aed3-99023b2f631b/josh-karton-on-trial-lawyer-nation.mp3" length="48115022" type="audio/mpeg"/><itunes:duration>50:01</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:episode>1</itunes:episode><podcast:episode>1</podcast:episode><itunes:summary>In this Trial Lawyer Nation podcast, Joshua Karton joins Michael for an introspective discussion on trial psychology and communication.
Joshua’s perspectives on turning off the “act” in a courtroom and getting back to just being (real) are deep and enlightening to listeners at all levels of the industry. The idea of “getting out of your own head” is turned upside down as Joshua challenges attorneys to embrace their role not as one there to protect themselves or their own ego, but rather as someone who is there to defend and protect their client and thereby connect with jurors who could see themselves in the position of the client one day and wanting the same protection.
Joshua shares what he believes allows people to trust through using everything you’ve got and not leaving anything in reserve. Joshua also breaks down the concept of not using negative objectives (such as not wanting to bore the jury, not wanting to piss off the judge, not wanting to embarrass yourself) that can’t be done, and instead of committing to objectives that are incompatible with the negative. Michael shares an application of this concept through the evolution of his own practice and how it’s propelled his success and allowed him to alleviate many of the stresses that tend to plague and follow most lawyers.
Joshua expounds on the power of goodness and how the recent political landscape has challenged this approach of connecting with jurors and how deep the need to be right has become a critical hurdle in the courtroom. Michael takes these ideas a step further by discussing how they have affected even the validity of eye witness testimony and the influences of psychodrama sessions.  Self-awareness weaves its way throughout the podcast as the main theme that bolsters the success of attorneys in the right frame of mind and holds back others.
The episode concludes with a thoughtful discussion on the lens jurors see things through and how being aware of how you are setting yourself up to be perceived can change dramatically based on a single choice all attorneys have control over.
Background on Joshua Karton:
JOSHUA KARTON, president of Communication Arts, specializes in the application of the communication techniques of theatre/film/television to the art of trial advocacy. He serves on the faculties and develops curriculum for AAJ, the Gerry Spence Trial Lawyer&amp;#8217;s College, NITA, the JAG Corps, ABA, NACDL, National Criminal Defense College, Loyola and California Western Schools of Law, state t.l.a.’s and criminal defense associations, as well as maintaining a professional practice of individual case consultation and witness preparation. Thirty years of work in this field culminated in his preparation of the winning oral argument to the United States Supreme Court in Hamdan v Rumsfeld, and the 2016 Lifetime Achievement Award for Excellence in Advocacy from Stetson University College of Law’s Center for Excellence in Advocacy. He co-authored Theater for Trial, released by Trial Guides November 1, 2017.
For more on Joshua Karton visit: https://www.trialguides.com/authors/joshua-karton/ (https://www.trialguides.com/authors/joshua-karton/)</itunes:summary></item><item><title>Michael Cowen – Introduction to Trial Lawyer Nation</title><itunes:title>Michael Cowen – Introduction to Trial Lawyer Nation</itunes:title><description><![CDATA[<p>Michael Cowen and his guests explore critical topics distinctive to the legal profession – specifically focusing on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom. Podcast Host Michael Cowen is not only a founding attorney at a Texas law firm, but an accomplished author and […]</p><p>The post <a href="https://triallawyernation.com/michael-cowen-introduction-to-trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">Michael Cowen – Introduction to Trial Lawyer Nation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></description><content:encoded><![CDATA[<p>Michael Cowen and his guests explore critical topics distinctive to the legal profession – specifically focusing on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom. Podcast Host Michael Cowen is not only a founding attorney at a Texas law firm, but an accomplished author and […]</p><p>The post <a href="https://triallawyernation.com/michael-cowen-introduction-to-trial-lawyer-nation/" rel="noopener noreferrer" target="_blank">Michael Cowen – Introduction to Trial Lawyer Nation</a> appeared first on <a href="https://triallawyernation.com" rel="noopener noreferrer" target="_blank">Trial Lawyer Nation</a>.</p>]]></content:encoded><link><![CDATA[https://triallawyernation.com/michael-cowen-introduction-to-trial-lawyer-nation/]]></link><guid isPermaLink="false">https://triallawyernation.com/?p=647</guid><itunes:image href="https://artwork.captivate.fm/80de4db6-da18-41b8-9643-156c5d06db25/tln-logo-itunes-1400.jpg"/><pubDate>Tue, 30 Jan 2018 08:00:00 -0400</pubDate><enclosure url="https://podcasts.captivate.fm/media/b2711e16-e99d-4ecc-ad05-dce65b364529/tln-introduction.mp3" length="2371715" type="audio/mpeg"/><itunes:duration>02:27</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:episodeType>full</itunes:episodeType><itunes:summary>


Michael Cowen and his guests explore critical topics distinctive to the legal profession &amp;#8211; specifically focusing on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.






Podcast Host
Michael Cowen is not only a founding attorney at a Texas law firm, but an accomplished author and sought after speaker. Specializing in personal injury cases involving trucking, commercial motor vehicle, catastrophic injury, oil field accidents as well as product liability, Michael celebrates 20+ years of practicing law and is devoted to passing on his years of experience and lessons learned along the way, to his peers in the legal community.
http://www.cmbtrial.com/cmb-team/michael-cowen (Click here for more information on Michael Cowen)


</itunes:summary></item></channel></rss>